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Tour 12 is the all-inclusive access directly into the lives of individuals who live their passion every single day. Actual people who make a living doing what they are passionate about. The truth is, the majority of the world does not do daily what that want to do, they do what they have to do jus…

J. Heath Graham


    • Apr 28, 2022 LATEST EPISODE
    • monthly NEW EPISODES
    • 52m AVG DURATION
    • 105 EPISODES

    5 from 54 ratings Listeners of Tour 12 that love the show mention: every month, outdoors, hunting, leadership, pod cast, business, enjoy listening, guys, earth, life, tips, keep up the great work, humor, thank, great podcast, excellent, real, better, awesome, love.



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    Latest episodes from Tour 12

    Episode 106 - A conversation with one of the fastest growing shotgun companies, Retay USA

    Play Episode Listen Later Apr 28, 2022 70:57


    In this episode of the Tour12 Podcast, Heath and Cody had the opportunity to sit down with Jessie Highling and Hunter Stephens  Retay USA is coming on strong and has a strong and are doing all kinds of incredible things to set themselves apart from other shotgun manufacturers.  Jessie and Hunter both have a great story to share about living their passion that you don't want to miss out on!  Be sure to share this one with a friend, and go check out a Retay!

    Episode 105 - True North Tree Stands

    Play Episode Listen Later Mar 4, 2022 46:27


    This week on the Tour12 Podcast, we had the opportunity to sit down with a partner of ours, Steven McCharles, from True North Treestands.  True North is working hard to bring its treestands to the US market in 2022.  In this conversation, you will find that the team at TNT is extremely focused on developing products that are innovative, safe, and is beneficial for hunters!  Be sure to check out their website to see the current products and be sure to check often as they are working to release a great new lineup and website in 2022!   We are also excited to be partnered up with Pnuma Outdoors this season.  Be sure to check out all of the great gear that they offer and pick some up for whatever hunting you will be doing in 2022.

    Episode 104 - The Challenge of Changing

    Play Episode Listen Later Feb 11, 2022 51:42


    We all face moments in our life when a change or a shift in what we are doing could potentially take us to a better place in business, leadership, or life.  Those moments are often challenging.  In this episode of the Tour12 podcast, Heath and Cody talked about how having the ability to change when necessary can help put you in a position for great success. As always, thanks for being a part of the Tour12 family!   We are also excited to be partnered up with Pnuma Outdoors this season.  Be sure to check out all of the great gear that they offer and pick some up for whatever hunting you will be doing in 2022.

    Episode 103 - Whitetail Gospel | Hunting Late season

    Play Episode Listen Later Jan 29, 2022 66:52


    This episode is a first for the boys from Tour12, a brand new set of sessions start today called, "The Whitetail Gospel - Where the truth is always changing".  It sounds funny, but in reality, it's true.  There are so many ways to hunt whitetail and it seems like each year techniques that worked the year before have changed in some way. As this hunting season wraps up, Heath, Brandon, and Cody talk about the pros and cons of hunting deer late season.  Tune in to this episode of The Tour 12 podcast to get some great tips, techniques, and thoughts about hunting deer late season. We are also excited to be partnered up with Pnuma Outdoors this season.  Be sure to check out all of the great gear that they offer and pick some up for whatever hunting you will be doing in 2022.

    Episode 102 - Five Steps to Success

    Play Episode Listen Later Jan 21, 2022 76:33


    Almost every person wants to be successful whether that is at work, home, or whatever they get involved in. In episode 102 of the Tour12 podcast, Heath and Cody take some time to talk about 5 steps to creative success.  While most of the conversation is centered around creative work, the principles that the guys talk about really apply to everything that you want to be successful in. Also, Heath dropped some fun information about a new set of podcasts that we will be doing monthly called, "The Whitetail Gospel".  Don't miss next weeks episode!   We are also excited to be partnered up with Pnuma Outdoors this season.  Be sure to check out all of the great gear that they offer and pick some up for whatever hunting you will be doing in 2022.

    Episode 101 - Facing Fear in 2022

    Play Episode Listen Later Jan 14, 2022 75:19


    We are back and excited for Season 5 of The Tour 12 Podcast.  Life is full of opportunities.  Some of them are easy, some of them are challenging, but all of them give us a chance to learn something. In fact, every situation has the potential to induce fear.  In this episode, Heath and Cody discuss facing fear head-on and not letting it keep you from living your full potential in business, leadership, and life. We are also excited to be partnered up with Pnuma Outdoors this season.  Be sure to check out all of the great gear that they offer and pick some up for whatever hunting you will be doing in 2022.

    Episode 100 - Special Guest Jerry Johnson found of Texas Trophy Hunters

    Play Episode Listen Later Feb 20, 2021 74:55


    In 1975 a dream was born down in south Texas. A dream to promote the sport, science and heritage of what we know as hunting. On that special day the Voice of Texas Hunting was conceived and for over 45 years Texas Trophy Hunters Association (TTHA) has protected and preserved Texas’ wildlife resources for our future generations. A few weeks ago, we had the opportunity to be in camp with found of Texas Trophy Hunters, Jerry Johnson. When you have an opportunity to sit down with the founder of such an iconic organization, you jump at the opportunity and Heath did just that.   Enjoy this episode with Heath, Chris Cobbet (executive vice president of Xpedition Enterprises), and Jerry Johnson (founder of TTHA)!

    Episode 99 - Special Guest Matt & Grace of The GGolden Road

    Play Episode Listen Later Feb 11, 2021 43:35


    This week on the Tour 12 Podcast, Heath and Cody had the opportunity to open for a live music act at a local Sports Bar and Grill with a live podcast.  Matt & Grace from The GGolden Road walked into Russellville this week and it gave our hometown the opportunity to welcome them.  After spending a little time with them, hearing about their passion, and talking about their future, we knew we needed to talk about it on a podcast! Matt & Grace are walking across America, from California to South Carolina raising money for Time in a Bottle a non profit organization raising funds to provide families battling cancer, undergoing chemo therapy, or any other terminal illness with 5 free cleaning at their home. Be sure to check out the organization and Matt & Grace on their website or any of their social channels!

    Episode 98 - Special Guest Tom Taylor, VP Sig Sauer

    Play Episode Listen Later Feb 2, 2021 88:21


    The Tour Continues in Texas with Special Guest Tom Taylor, VP of Sig Sauer.  Heath and several of the guys from Xpedition Enterprises were in camp with Tom, Texas Trophy Hunters, and a few other leaders in the outdoor industry. Tom leads marketing and commercial sales for one of the global leaders and foremost brands in the firearms industry. SIG continues to grow as a complete weapons systems provider of consumer firearms, ammunition, silencers, optics, and airguns.  If you are a firearms person, you'll really enjoy this episode of the Tour 12 Podcast!

    Episode 97 - Put your passion on the back burner!

    Play Episode Listen Later Jan 26, 2021 29:52


    Put your passion on the WHAT?  Seems counterproductive in regards to a podcast that challenges people to live their passion, but there are times when reality has to take precedent.  For the Tour12 team, we have been in one of those times.  Between business and life, the focus has had to shift towards other areas but we're back!  In this podcast, we do a quick catch up, talk about some fun stuff and give a quick look ahead to some of the stuff coming up on The Tour 12 Podcast!  As always, thanks so much for being a part of the Tour 12 tribe. 

    Late October Hunting Recap

    Play Episode Listen Later Nov 2, 2020 34:15


    As you know, it is hunting season and Cody and Heath shared a few quick stories about their hunting season so far!

    Episode 95 - We're back just in time for hunting season

    Play Episode Listen Later Oct 22, 2020 53:48


    As you probably know, the guys from Tour 12 have been really busy in the marketing world.  This week, we made some time to get into the studio to catch up, talk hunting, and hear a good bit about Brandon's hunting season up to this point. Don't miss this episode of the Tour 12 podcast!

    Episode 94 - Tour 12 Catchup

    Play Episode Listen Later Sep 4, 2020 49:00


    The guys from the team have been busy traveling and catching up on work after a very busy group of weeks.  Enjoy this little catch-up podcast with Heath and Cody.

    Episode 93 - Adam Sanders

    Play Episode Listen Later Jul 31, 2020 55:07


    This week on the Tour 12 Podcast Heath and Cody were in music city, Nashville, meeting with Do All Outdoors. While there, they had the opportunity to hang out with country music singer/songwriter Adam Sanders.  Adam has written songs for Luke Bryan, Dierks Bentley and Tyler Farr, among others. He has topped the charts with such No. 1 singles as Cole Swindell’s “Ain’t Worth the Whiskey” and Dustin Lynch’s “Hell of a Night.”  

    Episode 92 - Kenny Drain

    Play Episode Listen Later Jul 22, 2020 61:53


    On this episode of the Tour 12 Podcast Heath and Cody sat down with singer/songwriter Kenny Drain. He has written for Blake Shelton, Jason Aldean, Tracy Lawrence, Coca-Cola, and many other notable businesses and artists. Kenny also spent some time as a recording artist for Warner Bros. and as a former staff writer for Balmur Music, Acuff/Rose, and Universal music.  Check out more of his music and follow him on his facebook page, Kenny Drain Music.

    Episdoe 91 - Special Guest Brandon Motley

    Play Episode Listen Later Jul 4, 2020 60:13


    This week on the Tour12 podcast, Heath, Brandon, and Cody sat down with a long time friend Brandon Motley. Brandon filmed for Struttinbuck back in the early days, was a police officer, a fighter, and now is a Game Warden in the state of Arkansas.  Not only was the conversation entertaining conversationally, it also provided a special appearance from The Fake Live Tour Band.  You don't want to miss a single minute of this episode of the Tour 12 Podcast.

    Episode 90 - Anticipating the right response

    Play Episode Listen Later Jun 30, 2020 47:40


    In this shocking episode of the tour 12 podcast, Heath and Cody talked a bit about life on the farm or as Heath would say, homesteading.  And we dug in and had a conversation about the difference between response and reaction and the importance of being prepared.

    Episode 89 - The fine art of learning to speak at the right time

    Play Episode Listen Later Jun 22, 2020 36:15


    In this episode of the podcast, Cody called in Heath who was headed home from several meetings in Iowa.  They discussed the Fake Live Tour Band's debut during those meetings and they took the opportunity to dive into some of the things Heath has learned over the years from being in meetings with top executives.  While there are a lot of things that can be learned, knowing when to speak and when to listen will help you be more successful when put in big meetings.

    Episode 88 - Use what you have

    Play Episode Listen Later Jun 14, 2020 35:41


    So many people feel like they have to wait until they have a certain set of tools to be creative or do something different to move their lives, career, or organization forward.  In this episode, Heath and Cody talked about the importance of just using what you have access to and not letting what you don't have keep you from being creative.  Learning the skill of Using what you have will bring opportunity to your life.

    Episode 87 - How far is to far?

    Play Episode Listen Later Jun 4, 2020 54:56


    This week on the Tour 12 Podcast Heath and Cody were pumped to have Brandon, AKA 'B the Body', AKA 'DAD' back in the studio.  Brandon brings a great amount of knowledge to the table anytime there is a technical conversation when it comes to the outdoors.  The guys dive headfirst into the question, how far is too far with technology in the outdoor industry.  After you have given this podcast a listen, be sure to share with a friend and rate and review the Tour 12 podcast!  Thanks for being a part of the family!

    Culture of Critique

    Play Episode Listen Later May 30, 2020 49:40


    This week on the podcast, Heath and Cody caught up with their good buddy from The Given Right to talk about some fun that took place on our weekly State of the Union conference call. Kenneth took some time to share his thoughts about the fun, the team we get to work with, and some of what is coming up this season on TGR.  The call transitioned into a key take away for becoming better in any aspect of business, leadership or life: Having a culture of critique.  Thanks for being a part of the Tour12 tribe!  

    Episode 85 - Cats and Mannequins

    Play Episode Listen Later May 22, 2020 39:27


    This is an entertaining podcast to say the least.  Heath and Cody along with Nate covered a bunch of random topics and then landed the podcast talking about the importance of simplifying to create a better workflow.  No matter where you are at in living your passion, developing systems will help you accomplish the things you set out to.  Thanks for being a part of the Tour12 family!

    Episode 84 - Find a way to do what you love

    Play Episode Listen Later May 15, 2020 42:13


    In this episode of the Tour 12 podcast, Heath and Cody sat down with guest Nate Farrell, a guy finding a way to do what he loves even though he is juggling multiple jobs.  There are some really funny moments some really good takeaways, and as always, we let you in on something we hope to tell you about down the road!  Enjoy this episode of the Tour 12 podcast!

    Episode 83 - Chasing Turkeys in Arkansas

    Play Episode Listen Later May 8, 2020 38:15


    In this episode of the Tour12 podcast, special guest Robbie Chavers stopped by to recap the Arkansas turkey hunting season.  Robbie is a great guy with a lot of turkey hunting experience and he spent a good bit of time scouting and hunting with Brandon this season.  Don't miss a minute of this entertaining podcast as the guys dive into all the stories that surround Brandons banded turkey!

    Episode 82 - Confidence builds people and brands

    Play Episode Listen Later May 1, 2020 35:40


    In this episode of the Tour12 podcast, Heath and Cody talked about how confidence can help you have difficult conversations that will challenge people to excel in their field.  Whether you are the top leader or someone down the chain you are leading someone. You will always have opportunities to help people grow!

    Episode 81 - Building momentum in your organization

    Play Episode Listen Later Apr 17, 2020 39:45


    In this crazy time of life, the organization that we are a part of is seeing an uptick in business.  We are very thankful for the way things are going!  In this episode, Heath and Cody discussed some of the principals that led to the momentum that is being experienced.  Take a listen to this episode and let us know which areas you are currently seeing growth in! Thanks for being a part of the Tour 12 Tribe!

    Episode 80 - Benefits of the Corona Virus

    Play Episode Listen Later Apr 10, 2020 57:01


    Heath, Cody and Brandon got together today and talked about Turkey hunting and the benefits that we are finding in the Corona virus.  Be sure to check out this episode!

    Episode 79 - Raising a daughter in the outdoor industry

    Play Episode Listen Later Apr 1, 2020 48:29


    In this episode of The Tour 12 podcast, Heath and Cody were joined by special guest, John Arman of Ultimate Outdoor Adventures. John is an educator and has been doing a regional tv show based in North Dakota.  He is a great example of someone who is living their passion as well as keeping another career.  In this conversation, we talked about a lot of different aspects of what he does but one topic of interest is how he has raised his daughter in the outdoor industry. Be sure to check out this episode of the Tour 12 podcast.

    Episode 78 - What are those guys doing?

    Play Episode Listen Later Mar 27, 2020 44:07


    We always tell people to live your passion and we enjoy every minute of doing that and this week, Heath, Cody, and Matt were out at the farm developing content for several brands we work with and we took advantage of the time to sit down by the creek to record a podcast. Yep, by the creek.  Be sure to check out this podcast that is full of opportunities to laugh!

    Episode 77 - Behind the Season

    Play Episode Listen Later Mar 17, 2020 48:36


    Recently our team released a series of short films for StruttinBucks called, "Behind the Season".  In this episode, the guys took some time to talk about the virus our nation is facing, the film series, and some practical advice to help people who have been required to work from home.  Be sure to check out the film series over at the StruttinBuck Youtube channel!  Thank you so much for being a part of the Tour12 Tribe!

    Episode 76 - Turkey Season is coming!

    Play Episode Listen Later Mar 12, 2020 38:43


    In this weeks, episode of the Tour 12 podcast, while Heath was out of town on a film trip with some of the Xpedition Marketing crew and the guys from The Given Right television show, Cody and Brandon met up to talk about several different topics from toilet paper to turkey hunting!  Thanks for being a part of the Tour 12 Tribe!

    Episode 75 - We're Growing

    Play Episode Listen Later Mar 5, 2020 42:45


    We've been talking about something big that we are working on and the wait is over, we're growing! In today's podcast, Heath and Cody talked about a big merger between Southface Media and Xpedition Outdoor Marketing!  You can read about the merger in the press release! As always, thanks for being a part of the Tour 12 family!

    Episode 74 - The Expectation Gap

    Play Episode Listen Later Feb 26, 2020 40:30


    In this episode of the Tour 12 Podcast, Heath and Cody talked about closing the gap between our expectations and our experience.  Closing that gap is almost always found in the details.  You've probably heard, the devil is in the details and the truth is, if you can focus on the details it will help you live out your passions in business, leadership, and life!

    Episode 73 - The Value Of Creating Anticipation

    Play Episode Listen Later Feb 12, 2020 36:06


    Episode 73 finds Heath and Cody back at the office talking about how creating anticipation for what is to come in your business, with the people you lead, with your family and just in your life, in general, helps to create success. The goal is always to bring people along on the journey but knowing what to share when to share it and creating anticipation around what you are doing will help you in growing your organization.  In this episode, they referenced episode 51 an episode about disconnecting from your passion with guest Aaron Keller that you should check out if you haven't already!  Thanks for being a part of the Tour 12 tribe!

    Episode 72 - Jason Mckee and Hunters Specialties

    Play Episode Listen Later Feb 3, 2020 35:16


    On the last day of the ATA show, the Tour 12 team sat down for a podcast with good friend Jason Mckee of Hunters Specialties.  It only took a few minutes for the conversation to turn to laughter and good stories.  Don't miss this episode and check out Hunters Specialties at https://www.hunterspec.com/

    Episode 71 - At the ATA Trade show with Thermacell

    Play Episode Listen Later Jan 29, 2020 23:38


    In this episode of the Tour 12 podcast, our team sat down with long time friend Adam Goess from Thermacell.  Obviously, their goal is to make life easier by eliminating mosquitos but the conversation is much more than just talking about that!  We rehashed some old memories, heard some good stories, and just had an all-around good conversation!

    Episode 70 - Sky High for Kids

    Play Episode Listen Later Jan 24, 2020 35:35


    On this episode of the Tour 12 podcast, Heath and Cody had the opportunity to sit down with Brittany Hebert, the CEO of Sky High for Kids at Run-N-Gun Adventures.  The mission of Sky High is to bring communities together to provide comfort, fund research and save lives of those fighting pediatric cancer and other life-threatening conditions.  In this conversation, you'll be able to tell that Brittany is living her passion by raising funds to put an end to pediatric cancer!  Be sure to check out Sky High for kids on their website www.skyhighforkids.org.

    Episode 69 - Run And Gun Adventures

    Play Episode Listen Later Jan 19, 2020 70:44


    This week, the Tour 12 team found themselves at Run-n-Gun Adventures in Texas on a project to build a brand film.  In this podcast, we took some time to talk with owners Daniel and Nick about what all they had to offer, some of the stuff that we did during the week, and about one of the new nicknames Matt got while filming!  Be sure to check out Run-n-Gun Adventures on their website at http://www.run-n-gunadventures.com/

    Episode 68 - One skill that every individual should have

    Play Episode Listen Later Jan 7, 2020 40:37


    In episode 68, Heath and Cody take on the subject of problem-solving. Being a problem solver instantly adds value to any organization and it is a key skill in being able to live your passion.  Be sure to check out this episode and share it with everyone you know!  Thanks for listening to the Tour 12 podcast!

    Episode 67 - Don't make dumb resolutions

    Play Episode Listen Later Jan 4, 2020 43:10


    It never fails, every year people make New Year's resolutions and they also break those resolutions.  In fact, most of them are broken by the middle of February.  In episode 67 of the Tour 12 podcast, Heath and Cody talked about new year's resolutions and the importance of turning goals into habits in the new year. Don't forget to share your goals for 2020 with the Tour 12 team by hitting us up on Instagram!

    Episode 66 - Christmas with Tour 12

    Play Episode Listen Later Dec 24, 2019 32:27


    The guys from the Tour 12 podcast are all in the Christmas spirit and so they share favorite Christmas songs, Christmas movies, traditions, and some pretty funny stories.  This episode will make you laugh for sure!  Merry Christmas from all of us at Tour 12!

    Episode 65 - Is that the kind of environment you want to be in?

    Play Episode Listen Later Dec 19, 2019 41:39


    Culture is basically the environment you are in and how you work with the people you are with.  In episode 65, Heath, Cody, and Brandon had some fun, told some stories and dropped some information that they have learned about the topic of culture over the years that can be beneficial to anyone trying to create a better culture in the organization they are a part of.

    Episode 64 - Tour 12 in Turks and Caicos

    Play Episode Listen Later Dec 14, 2019 11:36


    This week Heath and Cody along with their wives made the journey down to the Turks and Caicos islands!  Anytime you can go somewhere where there is white sand, the water is blue, and the sun is bright, it is bound to be a good time!  Pair that with an opportunity to GoRemote™ and explore some islands it is a trip to remember.  With just a few hours left, Heath and Cody stopped to recap the trip and bring you along on the Tour!

    Episode 63 - Did you say Bidet?

    Play Episode Listen Later Dec 4, 2019 83:03


    In this episode, Heath and Cody had the pleasure of visiting with Aaron Keller of Big and J and Swagger Bipods and Rusty Smith of Outdoor Product Innovations.  The conversation was centered around Hunting, the state of the Outdoor Industry and building brands but, as always, there were a few surprise pieces of conversation that will leave you wondering about the innovation of a Bidet!

    Episode 62 - The Best Thing To Do To Get Where You Want To Go

    Play Episode Listen Later Nov 27, 2019 28:30


    In episode 62, Heath and Cody celebrated a big win for the Arkansas Razorbacks, which is a big deal for any Razorback fan, talked about thanksgiving, and shared a simple principle to help you get where you want to be in business, leadership, and life.  It's all about the little things!

    Episode 61 - The Brand Release You've Been Waiting For

    Play Episode Listen Later Nov 20, 2019 55:17


    Last week on the Tour 12 Podcast we mentioned that we would be releasing the name of a brand that we have been working on.  Today is the day that we release the name and purpose behind the brand!  Our goal is to take you on a journey of building a brand from the ground up! Today starts that journey!

    Episode 60 - Everybody's Hunting

    Play Episode Listen Later Nov 14, 2019 41:15


    When everybody's hunting, you talk about hunting! That's just the way it is in November when you hunt Whitetail deer.  In this podcast, we talked more about Heath and Brandon's hunt in Ohio, talked a little about kids hunting, and a few more deer stories!

    Episode 59 - Banjos in Ohio!

    Play Episode Listen Later Nov 8, 2019 35:52


    After a week of hunting in Southern Ohio, Heath and Brandon sat down and recorded a podcast with Shag!  You won't want to miss this episode because you'll hear banjos, drums, and Brandon pulls out the spoons and shows off his musical talent!

    Episode 58 - Tour 12 Throwback :: Be an Innovator or Go Home

    Play Episode Listen Later Nov 7, 2019 179:23


    It's sweet November and our crew is spread all over from Ohio to Oklahoma to Arkansas.  This week we throwback to one of our most downloaded episodes with Aaron Keller and Josh Kinser of Big&J and Swagger Bipods.  In that episode, we go down the entertaining and somewhat blunt conversation road of being an innovator in the outdoor industry.  It is aa lengthy discussion that includes more than a few rabbit trails. However, with all that being said Big & J and Swagger Bipods are both innovative companies at their core and have had major success in the outdoor industry with both brands.  It's a conversation we can all learn from and we believe it has what we consider to be; entertaining value at its finest.  

    Episode 57 - Sweet November

    Play Episode Listen Later Oct 31, 2019 52:10


    Heath, Cody, Brandon and Aaron Keller spent the morning checking food plots and stopped to talk about how exciting November is for deer hunting.  They also called Andy Stanphill of Hardwoods South to get the story on his 200" Kansas buck!

    Episode 56 - Is it realistic to believe you can live your passion?

    Play Episode Listen Later Oct 23, 2019 40:08


    Heath and Cody recapped the conversation with John Sewell and discussed if it was realistic to believe you can live your passion.

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