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Is the Master's in Management actually worth it right now? And what can we glean from the FT's recent MiM ranking?Covering all that matters in Business Education: https://poetsandquants.com/
Skipper Gavin Rees led London Business School to second place in the 2025-26 Clipper Round the World Yacht Race. In this mini-episode, he tells Business Casual's Pola Lem about the leadership lessons he gleaned in this high-stakes environment. Covering all that matters in Business Education: https://poetsandquants.com/
How can applicants strike the right tone when they describe their achievements? We go through some top tips – and what not to do to alienate your file reader.Covering all that matters in Business Education: https://poetsandquants.com/
Brandee Gaar, WeddingProCEO.com. Brandee explains the ASSUME method, a five-step strategy for wedding professionals to improve their closing rates during consultations by focusing on solving clients' pain points rather than selling features. The importance of building "know, like, and trust" through marketing and social media, including the necessity of being face-to-camera to create a connection. Humanize the consultation process and ensure clients feel understood and confident in the professional's ability to deliver. @brandeegaar
Erica Jankowski, AlohaErica.com, explained the importance of email marketing as an often-underestimated tool, discussing strategies for automated responses, personal follow-ups, and maintaining engagement with potential clients through valuable content. She emphasized using service guides, clear calls to action, and scheduling tools like Calendly to streamline the booking process. Erica also shared practical tips for effective email communication and relationship building in the wedding industry through vendor newsletters. @erica_jankowski_
Can working professionals do the full-time MBA without dropping their jobs? Columbia is the most recent business school to bet yes.
Sara Dunn, SEO Expert, SaraDoesSEO.com. Wedding businesses need to be found on both traditional search engines like Google and AI-based tools like ChatGPT. She emphasized that Google still drives most search traffic. Sara recommended using tools like Ubersuggest for keyword research. Create blog posts about specific venues to improve search visibility. She also suggested that businesses regularly search for their own name on Google and use AI tools to ensure accurate information is presented online. @Saradoesseo
Last autumn, elite business schools enrolled their largest combined class in six years – yet admissions plateaued. What can students expect this year?
Mike Lannan, Eternity Marketing. The impact of AI on search behavior for wedding vendors. How AI tools like ChatGPT are changing how couples find services. The importance of keeping business information up to date on platforms like Google Business Profile, social media, and industry-specific directories such as The Knot and WeddingWire. The role of paid ads in AI search results and the shift from keyword-focused SEO to topic-based strategies. EternityMarketing.com. Peec.ai. Semrush.com. Mike@EternityMarketing.com. 802 865 2000
Foreign students in the US are facing new, stricter visa rules limiting their time in the country. Plus, the Trump administration is considering a $100,000 fee for working in the US after graduation.
Susan Southerland, CEO of Just Events Group. "Stranger Things: Disaster-Proof Your Weddings." The importance of wedding professionals remaining calm and prepared for unexpected issues. She advised knowing venue emergency protocols, being transparent with clients about potential challenges, and learning from industry colleagues' experiences. The value of clear communication, especially when working with a team, and how effective problem-solving can enhance a professional's reputation. JustEventsGroup.com. @Susan_Southerland.
One ranking does things very differently. This week we talk about the Princeton Review Ranking – why it's unusual and how it can be useful for MBA applicants.
Alea Shalae, a hybrid photo and video photographer. StillsToFilms.com. Photography and videography services using consecutive capture rather than simultaneous capture, utilizing modern mirrorless cameras that allow easy switching between photo and video modes. Alea emphasized the benefits of horizontal business growth by offering additional services beyond just vertical expansion to luxury clients, noting that photographers can double their revenues by expanding their service offerings while providing better client service. @Alea.Shalae
We discuss the trends in this year's b-school application questions and drill into the details at numerous top programs.
Irene, planner and designer. "Turn Creativity Into Profit". How planners and designers can turn creativity into profit by effectively communicating their vision to clients. She described a step-by-step process, starting with building confidence and a belief system, then using tactile tools such as paint swatches and fabric samples to help clients visualize and connect with the design. Use digital tools such as Canva, TripleSeat, and Rendify for 2D and 3D renderings to create a clear and persuasive presentation of the final space. Overcome clients' lack of imagination and facilitate easier decision-making and contract signing. @IreneCoEvents. IreneCoEvents.com
Shannon Tarrant, ShannonTarrant.com. "Predator: Steal couples from competitors." Why clients choose specific vendors over others, rather than focusing solely on unique product offerings. The importance of gathering feedback from referral sources and industry professionals through both email surveys and networking conversations to identify common pain points and unique value propositions. How businesses can leverage both B2B relationships and marketing messaging to better position themselves in the market. @theShannonExperience
We dig into the truth and perceptions behind the narrative of hiring cooldown in the MBB. Plus, this week we have a guest host.
Which factors should MBA couples consider when deciding whether to apply together? And how should they communicate that in their applications?
We take a look at Stanford's new MBA application tool and the reasons why candidates overthink certain essay questions.
How does GMAT's new ‘Superscore' change things for b-school applicants?
We dig into misconceptions and truths about the true cost of an MBA abroad.
This week we talk test waivers, optional essays, and how big-ticket charitable gifts shape scholarship funding.
In this episode, Gies Business professor Eren Ahsen shares his unconventional journey from mathematics and electrical engineering to machine learning in healthcare and ultimately business education. He discusses how AI evolved from an academic pursuit into a transformative force in medicine and organizations, why combining multiple algorithms leads to better decisions, and how business leaders can thoughtfully integrate AI into real-world workflows. With insights on bias, human judgment, and the future of business schools, Eren makes the case for cross-disciplinary, human-centered AI that improves lives without removing the human touch.
Should applicants use AI in their admissions essays? With extreme caution, as we hear this week.
As we enter summer, we talk about how applicants can strategically approach those early MBA application dates. Plus, we demystify the ‘career vision'.
A fire sale? An arms race? However you term it, business schools are slashing rates – we look at how applicants can score a scholarship.
We talk over the picks on Poets&Quants's inaugural Career & Admissions Bestseller List, from ‘How to Win Friends and Influence People' to ‘What Colour is Your Parachute'.
AI is rapidly reshaping the MBA - and some business schools are racing ahead faster than others. In this episode, who leads the charge and what questions MBA applicants should ask about AI adoption.
In this faculty spotlight, Professor Aimee Barbeau of Gies College of Business explains how she introduces first-year students to business through ethics, experiential learning, and real-world impact projects. She challenges common misconceptions about capitalism by framing business as a value-creating, ethical practice and shows how tools like AI and hands-on corporate partnerships help students build practical skills and rethink the role of business in society.
Thinking about a dual-degree MBA? In this episode, we break down the most popular pairings – from MBA/MPP to MBA/JD – who they make sense for, costs and career trade-offs.
How much do rankings actually matter to employers? Plus, we talk about career pivots into consulting
From volatility to greatest gains: we dig into the ups and downs of this year's list
Poets&Quants Founder John A. Byrne bids farewell and introduces Executive Editor Pola Lem
Nikhil Jain applied four times before getting in. This is what he discovered once he got there
Gies Business professor Sandra Corredor explores one of the biggest misconceptions students have about business: the idea that there's always a correct decision. Drawing from her research and teaching, she explains how success comes from thoughtful design, attention to detail, and embracing uncertainty - both in corporate strategy and personal career paths.
How Wharton dominates rankings of business school academic research
We discuss the 20th anniversary of the AIGAC (Association of International Graduate Admissions Consultants)
What if accounting isn't about numbers—but about uncovering the story behind them?In this episode of Poets&Quants' Faculty Spotlight, Gies College of Business professor Fei Du joins John A. Byrne to share how intellectual curiosity, and a desire for freedom, shaped her path into academia. What began as a practical career choice in China evolved into a passion for decoding financial statements as “clues” to how organizations think and act.Du explains how accounting, when done right, is less about calculation and more about interpretation. Through real-world examples, from COVID-era market reactions to corporate promotion systems, she shows how financial data reveals deeper truths about strategy, incentives, and human behavior.
What you need to know about the one-year option
What international students experience in a program abroad
We analyze the severe downturn in international applicants due to the Trump administration
What we really think of the latest ranking from Fortune which has Wharton on top and Stanford missing
Special guest Conrad Chua, former executive director of The Cambridge MBA, helps us dissect the newest FT ranking
The GRE and TOEFL are for sale. Here's why and what it means for test taking
This year, round 3 applications are less a Hail Mary pass than ever before due to slumping application volume at top business schools
Gies College of Business marketing professor Aric Rindfleisch reflects on why he chose marketing and how his research on materialism reveals why buying more doesn't lead to happiness. He discusses his passion for teaching in the College's fully online iMBA program, the balance between digital and analog worlds, and why business schools must put humanity at their core in an AI-driven world.
We reveal the unexpected strengths of MBA programs that aren't well known
We discuss the implications to international students if OPT is wiped out
We discuss the latest questions admission teams are asking candidates this year
Our predictions for business education and the MBA in this new year.