Podcasts about about jay todayjay today

So, Google wants to transform advertising once and for all? WATCH to find out what they're up to.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Mark Schaefer. Follow him at http://twitter.com/markwschaefer. Also, Mark has a new book out called, "The Content Code." Get your copy on Amazon: http://amzn.to/1BRTcEd. Shout out #2 goes to Tamsen Webster, who has been helping me with the presentation that accompanies my new book, Hug Your Hater. Find Tamsen on Twitter at http://twitter.com/tamadear and learn more about my new book at http://www.hugyourhaters.com.OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comOverwhelmed by the daily flood of social media news and happenings? Join 20,000 others and subscribe to Convince & Convert's newsletter: http://www.convinceandconvert.com/new...Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

Maybe Meerkat and Periscope are the greatest things ever, and it's going to be the end of live events as we know them.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes out to David Armano, who is head of all things digital at Edelman. Follow Mike at:https://twitter.com/davidarmanoOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comOverwhelmed by the daily flood of social media news and happenings? Join 20,000 others and subscribe to Convince & Convert's newsletter: http://www.convinceandconvert.com/new...Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

If you have to do the marketing basics, make them memorable. Otherwise you're just going to be blending in with the masses.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes out to Mike Corak, a dear friend and smart marketer at Ethology. Follow Mike at:https://twitter.com/mikecorakOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comOverwhelmed by the daily flood of social media news and happenings? Join 20,000 others and subscribe to Convince & Convert's newsletter: http://www.convinceandconvert.com/new...Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

It's time to stop wasting your money promoting your social media accounts. Why? Find out in this episode of Jay Today.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes out to Scott Stratten, the king of rants and the author of UnMarketing as well as a number of other fantastic books. Follow him at: https://twitter.com/unmarketingOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comOverwhelmed by the daily flood of social media news and happenings? Join 20,000 others and subscribe to Convince & Convert's newsletter: http://www.convinceandconvert.com/new...Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

Twitter may finally be able to catch up to Facebook's lead by embracing video. Combine Twitter's new video capabilities with the new livestreaming video app, Meerkat, and we will start to see a huge difference in the video marketing world. GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Lee Odden, who leads a digital marketing agency in Minneapolis and is an extremely smart guy. If you're not following Lee, you're missing out - http://twitter.com/leeoddenOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comOverwhelmed by the daily flood of social media news and happenings? Join 20,000 others and subscribe to Convince & Convert's newsletter: http://www.convinceandconvert.com/new...Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

Behavior on airplanes is so bad, we now have six more things that you should never do in the sky. Check out the original video here:http://youtu.be/-myRbUhM-HwGET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to the folks at Century 21, who are doing an unbelievably great job on social media. Follow them athttp://twitter.com/century21 OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comOverwhelmed by the daily flood of social media news and happenings? Join 20,000 others and subscribe to Convince & Convert's newsletter:http://www.convinceandconvert.com/new...Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

Are we finally at the convergence of content marketing and social media software? A new announcement from Sprinklr proves that now might be the time for these digital marketing pieces to come together.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Tom Martin, author of the Invisible Sale. Tom is a wonderful speaker and a great guy. Follow him athttp://twitter.com/tommartin, and if you're in New Orleans, look him up and he'll give you the grand tour. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comOverwhelmed by the daily flood of social media news and happenings? Join 20,000 others and subscribe to Convince & Convert's newsletter:http://www.convinceandconvert.com/new...Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

If you run a professional services firm, here are ten rules to live by.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Chris Johnson, founder of Simplifilm and the smart guy who put this list together to us. I know I'll be using it in my own business, and you should too. Follow Chris athttp://twitter.com/genuinechrisOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comFind More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

We've got all kinds of new technology, but can regulations keep up with it? GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Bryan Kramer, who joined me at the IBM event in Las Vegas that I was at this week. Bryan is an amazing speaker and marketer, so be sure to follow him athttp://twitter.com/bryankramerOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.Check out the first ever search engine for marketing podcasts: http://marketingpodcasts.comFind More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

The future of social media isn't going to be reaching your audience on social platforms, it's using those social platforms to reach your audience everywhere else.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Tom Webster from Edison Research. His team recently released a new study that shows that 46 million Americans have listened to podcasts in the last 30 days. That's no joke and is another big trend to watch. Follow Tom at http://twitter.com/webby2001OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

If someone is saying yes, just get them to keep saying yes. I recently experienced this in downtown Denver with an Uber driver, and it was a win-win for both of us. Why don't we see this more often in the real world? GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Holly Hamann (http://twitter.com/hollyhamann) who is the VP of Marketing at TapInfluence, a network that connects brands to influencers. Follow Holly and TapInfluence in social media. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

Sometimes one person can ruin a company for you forever, and this could cost the company more than just one customer. Is this fair? Or is it just how the world works? GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Mark Sanborn, a terrific author and strategic speaker. Follow Mark in social media (http://twitter.com/mark_sanborn). OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

Some things worth doing are worth doing really well. Here is the best thank you gift I've ever received, and it's from my team at Convince & Convert.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to everyone on the Convince & Convert team - Lisa, Kelly, Daniel, Chris, Zontee, Megan, Kim, Lauren, and Jess. Follow the team over athttp://twitter.com/convinceOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

Recently, Google and Twitter announced that tweets will appear again in search results. This is helpful for both parties, because the traditional utilization of Google has changed when it comes to real-time search.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTAdam Singer, advocate for Google Analytics, blogger at The Future Buzz, and former guest on the Social Pros Podcast (http://www.convinceandconvert.com/pod...). Follow Adam in social (http://twitter.com/adamsinger).OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

We talk badly about airline experiences all the time. But what kinds of stories do you think the airline staff has about us? Here are six things, from my experience, that you should never, ever do on an airplane.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to DJ Waldow, a community manager, email marketer, and career coach. Follow DJ on Twitter (http://twitter.com/djwaldow).OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.Find More Jay: https://www.facebook.com/jaybaerhttps://twitter.com/jaybaerhttps://plus.google.com/u/1/+JayBaerhttp://instagram.com/jaybaerhttps://www.linkedin.com/in/jasonbaer

In our zeal to be noticed, we are killing our most important words.I recently read the "ultimate" guide to content marketing, but it was not that great. It was an okay guide to content marketing. I also hear people using "awesome" and "remarkable" all the time, when really the things they're describing are not worthy of awe or remark.Now that we've completely overused words like awesome, ultimate, and remarkable, where do we go from here? What words will we use now? I'm not sure, and would love to hear what you think.GET MORE JAY TODAY & SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Nadine Dietz (nadinedietz1), the Chief Marketing Officer at the CMO Club with whom I am working on an *awesome* new ebook (stay tuned for more details on that). OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

I got some sad news recently. Sports Illustrated has laid off its last six contract photographers and is going to go full freelance instead. Sports Illustrated is known for its photography, so why would it let go of the people who helped make it known for this? Southwest Airlines is still the only airline that offers a free checked bag and no change fees. They probably lose thousands if not millions of dollars each year by offering this, but they recognize that it's an important value-add to their customers, so that's why they continue to do it.Taking the thing that made you special and getting rid of it is the worst thing you can do for your business. If I were running Sports Illustrated, I would make it nothing but pictures. I would capitalize on that amazing photography that put the magazine on the map. Cutting your way to success has never worked, and it never will.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to CC Chapman (http://twitter.com/cc_chapman), a wonderful photographer and fantastic content marketer. I heard about this Sports Illustrator story from CC, and he's always a great source for marketing news. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

I ripped on Delta a few weeks ago because I felt like they were undercutting their most loyal members (http://youtu.be/Kg4U4ykTNjs). But sometimes a brand does something to win back your heart and your trust. I was in Atlanta making a connection on my way to sunny Puerto Vallarta, and the agents thanked me for being a platinum member when they scanned my boarding pass. Pretty standard behavior as far as I've seen, but what they did next surprised me. They scanned my wife's boarding pass and said:"Mrs. Baer, I just want to thank you for allowing your husband to live on our planes. Sometimes the wives get ignored, but I just want you to know how much we appreciate you."Wow! Talk about something that really changes the way you feel about an organization and makes your day. There are two lessons here for your business:1. It's the little things that count. Find small things that don't cost anything but time and desire to do and make them happen.2. Allow your team members to work off-script. These unplanned events are often the things that have the biggest impact on your organization.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Lisa Loeffler (http://twitter.com/lisamloeffler), who is the publicity and events manager at Convince & Convert and helped plan this magnificent retreat for the team. She's also a great follow in social media and runs our new Convince Twitter account (http://twitter.com/convince). OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.

When brands start using phrases like "bae" and "on fleek", it's not the slang that's the problem, it's the targeting. One recent article about this use of slang among brands stated that they see it as a desperate attempt to connect with their audiences, and proof that they're not doing a great job of it. I don't have a problem with brands using youth culture slang, especially if those brands are targeted to those younger demographics. The biggest issues occur when brands use that kind of language on Twitter.Demographically, Twitter reaches a really broad cross-section, but has no ability to do any sort of targeting unless you pay for it. As a result, brands are pumping out this language to anyone in the world whether it makes sense to them or not. This is a problem. If you're going to use any kind of slang, make sure you're using it on the networks and to the audiences that actually know what you're talking about and can use that language in a sentence, otherwise you're totally missing the mark.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to my company, Convince & Convert (http://twitter.com/convince). We have finally started our own Twitter account, @convince, which I've been squatting on for 6 years. Give us a follow if you get a chance! OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.

You may think there are many things that could keep someone from doing their best, but the reality is that there's really only one reason why. Some people don't do great work because they're not passionate - they don't love the client they're working with or the project they're on. Some people are stretched too thin - they don't have the time to devote to doing great work.The truth is that if you are passionate about your work and really love what you're doing, the time issue will fix itself. You make the time or find the time to be great because you want to, and everyone will benefit as a results.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Peter Shankman (http://twitter.com/petershankman), who has a new book coming out about how to make passionate friends and fans for your brand. Check out his book, Zombie Loyalists (http://www.amazon.com/Zombie-Loyalist...)Also, we have started a new Twitter account for Convince & Convert, so please take a look and give us a follow over athttp://twitter.com/convinceOUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.

Unless you're selling advertising, website traffic isn't really the goal.In some recent research, the Content Marketing Institute found that the number one thing that ineffective content marketers have in common is that they use website traffic as a key success metric. Instead of measuring views, consider actionable metrics like whether visitors tell their friends about you, make a purchase, or fill out a contact form. These deeper metrics are much more valuable when figuring out whether your content marketing has been successful.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Jon Loomer (http://twitter.com/jonloomer) best person out there for Facebook advertising. Check out his blog and his courses for more information (http://www.jonloomer.com/).OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.

Is every email you send helping your brand image or hurting it?In a recent Social Pros Podcast interview with Scott Stratten (http://www.convinceandconvert.com/soc...), we discussed the idea of a "brand pulse," which says that you are never neutral about a brand - you always have some level of negativity of positivity in your mind.Now that it's so easy to press "send" to tens or hundreds or thousands of fans, it's more important than ever to really think and consider whether or not your emails are increasing your audience's love of your brand or not. And if you're not sure, chances are you're not. SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Tim Hayden (http://twitter.com/thetimhayden), your go-to guy on all things mobile. Follow Tim for tips and trends on using mobile to reach your audience.OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.

The problem with technology is that it forces you to think that everybody uses technology.What's happening at CES and the sharing economy in big cities isn't really happening in smaller town. This is a dangerous game to play because we think that everyone is using technology and social media, we start to create products and services that won't be consumed by the masses.Take this ad that I found in my local paper - it's for a baby monkey doll called Clementine. If you order this weighted monkey doll for $99.99, you can expect to receive it at your house within 10-12 weeks (unless mobile app-delivered marijuana at your door within minutes or Amazon next-day delivery service).This ad isn't from 50 years ago, it's from yesterday. There is a large percentage of this country that's more like that consumers who want a baby monkey doll than who want to know about the technology at CES.You are not your own customer, and if you can remember that, you'll be better off.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTViveka Von Rosen (http://twitter.com/linkedinexpert) is a wonderful marketer and LinkedIn expert who we had as a guest on the Social Pros Podcast this week, so stay tuned for her episode to go live next week on SocialPros.com.OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

Are you as efficient as you could be at how you learn about marketing and business? It's a really interesting time for podcasts. Recent research has shown that from 2013 to now, podcast consumption has increased to 15% of Americans. That means 15% of all Americans have listened to a podcast, which is a huge number of people. It's almost as many people as use Twitter or Instagram. People are so busy. The more technology we have, the busier we get. That's why podcasting has is on the rise – it allows you to do something useful as you're doing something else that's useful.As a result, today I'm announcing a new venture called MarketingPodcasts.com, a discovery engine for marketing podcasts. You can search by category, topic, audience approval rating, and more to find new podcasts to learn from. Check out the site and let me know what you think!SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Eric Boggs (http://twitter.com/ericboggs), who got me involved in podcasting and was the original co-host with me on Social Pros. Eric was formerly the CEO of Argyle Social and has now started a new company called RevBoss (http://revboss.com), which helps software companies drives sales. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

Maybe it's too easy to send somebody an email. And maybe when you do, you're actually doing more harm than good. I was hiding in the basement on Cyber Monday because I was inundated with emails from hundreds of companies, many of which I hadn't heard from in years. I wasn't alone - people were getting multiple emails in the same day from the same brand, which is ridiculous. Yes, it may be true that Cyber Monday sales were up 8% over last year, but a lot people had to piss off a lot of other people to make this happen.Instead of clicking a button to send an email, companies need to look at email value over the long term. Just because you made your Cyber Monday sales doesn't mean this strategy is going to pay off in the long run because it will likely cause ill will and unsubscribes. You have to be thoughtful about what you're doing and what you're sending to your subscribers. SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Vanessa Sain-Dieguez (http://twitter.com/vsdieguez), who is in charge of social strategy for Hilton and was the brains behind the Hilton Suggest program which I talk about all the time. It's a great example of Youtility. Follow Vanessa in social media for more great ideas like this one.OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

When are companies going to learn that nickel and diming their customers isn't going to work in the long haul? For a 5 year period, I spent 100 nights per year in the same room at a Marriott hotel in Phoenix. I was there so often, in fact, that the manager invited me to his going away party when he switched jobs.But I've recently learned that Marriott has petitioned to have all outside wireless connections banned in their hotels because, as they say, they're worried about people hacking their systems.We all know, however, that it's because they want to charge for their wifi instead of letting customers access it for free. On the other hand, other major hotel brands are now offering FREE wifi because they realize that wifi isn't an amenity. It's a basic right to customers. It reminds me of a few months ago when I was at Disney and they were charging per refill of soda. This is ridiculous. You're treating your customers like cattle. Enough of this. You won't see me at a whole lot of Marriotts in 2015, that's for sure.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out is for Shel Holtz (http://twitter.com/shelholtz), an amazing author and marketer who wrote a fantastic blog post about this wifi issue and made me aware of it. You can read the post here: http://holtz.com/blog/blog/an-open-le...OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

You think you might need new or more content this year, but it's possible that the content you need might be right under your nose.In all of the marketing trends and predictions for 2015, I've been saying the same thing: This year is going to be the year of cooperative content.What do I mean by this? I mean that the content sources that you have at your disposal are vast and untapped. Everyone that works for you, every customer you have, and every business partner is potentially a content creator. You can use their skills and knowledge to create new and interesting content that helps drive revenue. Stop thinking of content as some Hollywood film that you have to create and start considering the ways you can get your content out quickly. These Jay Today videos are recorded in my house with my iPhone, for example, yet we still get thousands of views each day.You have so many content sources at your finger tips, and my challenge for you in 2015 is to figure out how to use them.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTNick Westergaard (http://twitter.com/nickwestergaard) runs a company called Brand Driven Digital (http://www.branddrivendigital.com/) and also a fantastic conference called the Social Brand Forum. I recommend Nick in social media as well as his conference. Hope to see you there!OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

Whatever you're scared of, here's how to fix that:I'm recording this episode from a recording studio in Bloomington where I'm creating audio versions of my books. I was freaked out about this process. What if people don't like the way they sound? What if I screw up? I'm not a big believer in writing down your goals because I feel like you're limiting yourself. But many times when you're scared of something, it's all in the abstract. To overcome your fears, write them down. Because when you take a piece of paper and write down all the things we're scared of, you can dimensionalize them, look them in the face, and overcome them.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Max Yoder (https://twitter.com/maxyoder), who is the co-founder and CEO of Lesson.ly. Lesson.ly is a super easy system for online training that we use at Convince & Convert and that you should check out for your own courses and trainings.OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

Just because something exists in popular culture, doesn't mean you have to use it as a platform for click-bait.The new Hunger Games movie just came out last Friday (at the time this episode was recorded). And almost immediately after the film was released, people started writing articles about things like "what PR pros can learn about crisis management from the Hunger Games". Writing articles that tie into pop culture events doesn't build your thought leadership in the industry. In fact, I believe it does the opposite. Instead of trying to relate to what's happening in Hollywood, why not just write the post about what you actually know about your top tips for crisis communications? Everyone has written a blog post about pop culture (including me). But we have to draw the line somewhere, because trying to tie marketing and communications into pop culture events is ridiculous.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Heather Whaling (http://twitter.com/prTini), a fantastic PR professional who has developed the public relations plan for MarketingPodcasts.com, my new project that helps you learn about the best marketing podcasts in the world. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

After creating your online videos, are you putting them in the wrong place?We talked about the success of the ALS Ice Bucket Challenge a few months ago and the small Facebook shift that helped make it so successful (watch that episode here:https://www.youtube.com/watch?v=FtUFA...).Coupled with the auto play functionality from Facebook, new research from Business Insider has found that Facebook may be more engaging for audiences than YouTube. The example they showed was from a British company, whose latest video saw almost 40% of the total shares come from Facebook. Plus, among the people who watched the video on Facebook, the sharing ratio was 5%. Compare that to YouTube? Only 1%.I can say first hand that we are seeing traction for the Jay Today show from Facebook. We put the show on YouTube, Facebook, and iTunes, and we're seeing more views and shares on Facebook than any other place. If I'm a brand now, and I have a short-form video like this one, I am most definitely putting my videos on YouTube AND Facebook.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTDJ Waldow (http://twitter.com/djwaldow), who is starting a new business called Coach DJ. If you're thinking about making a career switch in the near future, talk to DJ - http://coach-dj.com. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

Are you putting all of your emphasis on social media measurement on exactly the wrong thing?I recently did a webinar with social media management platform, Expion, about cross-channel analytics. Albert Chou, CIO of Expion, brought up a great point: We've got tons of social media measures of outputs, but we are not always measuring the input. Forget about how your social media activities perform for a minute. How much does it actually cost to *do* these social media activities? We can measure outputs very easily, but we almost never take the time measuring the inputs. Yet we cannot figure out ROI without knowing what the "I" is. If you take the time to do these calculations, your understanding of where you are in social media will be much more clear.Expion.com will have the replay of the webinar soon, so check them out!SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Nick Cicero (http://twitter.com/nickcicero), a really smart marketer (who actually used to work at Expion) and is on the cutting edge of social media strategy. Fun fact about Nick: he's also a jazz trumpeter!OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

I get the same question over and over at the many, many events that I speak at each year. People are always wondering how they can possibly create all this content around what they're doing without having someone steal their "secret sauce." And I tell them the same thing every time: The sauce that you think is secret isn't actually secret. Your competitors already know what you're doing and how you're doing it. And your potential clients or prospects aren't going to steal your thunder just by reading a blog post or another piece of content that you've created. Just because you have a list of ingredients, it doesn't mean that you're a chef.Stop worrying about giving away information and just give away information that your customers and clients want. It will work.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Brian Fanzo (http://twitter.com/iSocialFanz), Chief Digital Strategist at Broadsuite in Phoenix, AZ. Check out Brian on social media for his smart ideas on marketing and strategy.OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

If you were given the choice to log into websites with your email address or your phone number, which would you choose?Twitter has announced a new platform called Digits, which allows you to log in to any application the Twitter powers with your mobile phone number and password. McDonald's is an early partner of this program and is allowing users to download coupons using their phone numbers and without downloading any special application or software. Pretty neat.In addition to the ease of use, it's possible that using phone numbers will allow us to be a little more careful with our logins as opposed to email addresses, which we throw around all the time to sign up for things. But what do you think? Is the phone number too personal? Which would you prefer? SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Peter Shankman (http://twitter.com/shankman), author, speaker, and founder of HARO. He has a new book coming out in January called Zombie Loyalists, which should be fantastic. Check out the book here - http://www.amazon.com/Zombie-Loyalist... and follow Peter if you aren't already!OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

I had an interesting interaction in Kansas City with the Budget rental car company. I am a Budget Fast Break member, which means that I get to reserve my car in advance and then arrive to the location with a car waiting for me. In this situation however, I arrived to my space and there was no car.The woman in the office told me they were sold out and all they had available was a mini van. And it bothered me because what's the point of my Fast Break membership if there's no car available for me?The situation wouldn't have been so unpleasant if she had said the two magic words of business:"I'm sorry."If you can teach everyone in your company to be sorry when things go wrong, or at least say sorry even if it wasn't your fault, people will respond more favorably to your overall business, especially in sticky situations.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to John Jantsch (http://twitter.com/ducttape), an expert marketer, author of many books, an amazing public speaker, and a guy worth following in social media. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

Are you prepared for the new era of three-way digital marketing?While organic reach continues to decline, now is the time to incorporate paid social media and paid search into your overall digital marketing strategy. And, because of the influence that search has over social media and vice versa, I predict that the "social media team" will turn into simply the marketing team, overseeing social, content, and search including both paid and organic elements. It's more important than ever for your team to understand all aspects of these digital marketing tactics, so take the time to train them now. SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Jon Loomer (http://twitter.com/jonloomer) who is one of the premiere experts in paid Facebook advertising, so check him out for help on this very topic.OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.

THE SHOWToday's episode comes to you live from Fargo, ND, where a new announcement from the PGA is sparking some serious debate.The Ryder Cup has banned the use of social media by fans and players.Seriously?This is the most ridiculous concept I have ever heard of. Perhaps they're trying to protect their video rights, or perhaps they are living in the stone age, but this is a terrible decision. The PGA is absolutely insane. And they'll realize it soon after this event.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Josh Lysne (http://twitter.com/jlysne), who work for Flint and Ad Farm and is a good friend and client of Convince & Convert. OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration athttp://bit.ly/JayToday.