Podcasts about Sprinklr

Ga voor de shownotes en het transcript naar damnhoney.nl/aflevering-232DAMN, HONEY wordt gemaakt door Marie Lotte Hagen en Nydia van Voorthuizen:Deze aflevering wordt gesponsord door Saily, Triodos Bank en Independer:Ontvang 15% korting op Saily databundels! Gebruik de code DAMNHONEY (aan elkaar) bij het afrekenen. Download de Saily-app of ga naar saily.com/damnhoneyMove your money to the good side! Open voor 1 juli een nieuwe betaalrekening bij Triodos Bank krijg tot €150 duurzaam shoptegoed bij Sprinklr, GoodShift of Dick Moby. Bekijk de voorwaarden en open een rekening via triodos.nl/moveyourmoneyEven Independeren en binnen drie minuten vind je de beste en voordeligste verzekering die bij jou past. Ga naar Independer.nl. #independer #vergelijken #afsluiten #EvenIndependereneditwerk: Daniël van de Poppe jingles: Lucas de Gier website: Liesbeth Smit Zie het privacybeleid op https://art19.com/privacy en de privacyverklaring van Californië op https://art19.com/privacy#do-not-sell-my-info.

Ga voor de shownotes en het transcript naar damnhoney.nl/aflevering-231DAMN, HONEY wordt gemaakt door Marie Lotte Hagen en Nydia van Voorthuizen.Deze aflevering wordt gesponsord door NordVPN, Triodos Bank en Independer: Profiteer nu van de exclusieve NordVPN-deal met mega korting en 4 maanden extra via nordvpn.com/DamnHoney. Probeer zonder risico met de 30 dagen geld-terug-garantie!Move your money to the good side! Open voor 1 juli een nieuwe betaalrekening bij Triodos Bank krijg tot €150 duurzaam shoptegoed bij Sprinklr, GoodShift of Dick Moby. Bekijk de voorwaarden en open een rekening via triodos.nl/moveyourmoneyEven Independeren en binnen drie minuten vind je de beste en voordeligste verzekering die bij jou past. Ga naar Independer.nl. #independer #vergelijken #afsluiten #EvenIndependereneditwerk: Daniël van de Poppe jingles: Lucas de Gier website: Liesbeth Smit DAMN, HONEY is onderdeel van Dag & Nacht Media. Heb je interesse om te adverteren in deze podcast? Neem dan contact op met Dag en Nacht Media via adverteren@dagennacht.nlZie het privacybeleid op https://art19.com/privacy en de privacyverklaring van Californië op https://art19.com/privacy#do-not-sell-my-info.

Nick en Roelof bakken in de zon, maar het was niet het hele jaar zulk stralend weer. Welke planten mogen natte voetjes krijgen, en welke zeker niet? Na de luisteraarsvragen mag Nick eindelijk een spreekbeurt houden over zijn favoriete plant: de varen. Hoe heeft deze plant de prehistorie overleefd? En waarom is het na 350 miljoen jaar nog steeds de perfecte plant voor in jouw tuin? Nick heeft zijn moeder zover gekregen om een seizoenspizza te bakken, dus we bellen haar even – hoe staat het daarmee?Onze sponsor:

We zijn terug! Na wat vragen over planten op de volle klei, schimmel in de moestuin en robots voor kleine tuinen behandelen we een thema waar Roelof binnenkort alles over moet weten: tuinieren met kinderen. Nick loopt gelukkig over van de tips. Van een pizzatuin tot boomhutten en van voederstationnetjes tot een insectenhotel: je moet het zaadje vroeg planten. We bellen ook nog even met de moeder van Nick, want waarom snoeit ze haar hortensia's zo rigoureus? Een luisteraar kampt met vliegende plaggen, en onthoud: vervang grijs door groen!

In deze aflevering - nummer 75 alweer

Welcome to the Scale with Strive podcast, the place where you come to listen to some of the world's most influential leaders of the SaaS industry.

「陸路を選んだら、2日間の休暇を。社員のサステナブルな旅を支えるオランダ企業」　オランダの企業Sprinklrが、1年間飛行機を使わなかった社員に2日間の有給休暇を付与する制度を導入。批判ではなくインセンティブでサステナブルな行動を促す取り組みです。The post 陸路を選んだら、2日間の休暇を。社員のサステナブルな旅を支えるオランダ企業 first appeared on IDEAS FOR GOOD.

Luis Miguel Alcedo, director general de Sprinklr Iberia nos ayuda a comprender en este nuevo episodio del podcast cómo ha evolucionado la experiencia de cliente en el marketing. Desde su trayectoria internacional hasta su liderazgo en Sprinklr, nos cuenta cómo la unificación de datos y la inteligencia artificial están transformando la relación empresa-cliente. Luis Miguel nos cuenta cómo el software como servicio (SaaS) ha revolucionado el Customer Experience Managmet (CMX). Ahora una única herramienta como Sprinklr es capaz de unificar lo que hacían múltiples herramientas, unificando así las plataformas de atención al cliente y la capacidad para generar insights. ¡Escucha ya este episodio y no te pierdas nada!

Have a great point of view to add? Send us a text with your thoughts!In this episode of the Tech Marketing Podcast, we explore the key to successful technology-driven transformation in the B2B space. Michael Maas, SVP Europe joins us to discuss why most transformation initiatives fail and how businesses can overcome these challenges with a focus on change management, AI integration, and customer-centric strategies. Discover how listening, seamless workflows, and a connected ecosystem can unlock real value and transform not just systems, but entire customer experiences. 

This season will feature conversations with key decision-makers who have to support the journey to a platform or any ecosystem. We will talk to C-suite executives, board members, investors, and others who must be bought into the platform journey. In this episode, Avanish and Kevin discuss:Kevin's career journey and his experiences shaping ServiceNow's growth.What it means to authentically be a platform company and how ServiceNow approached platform-first scaling.How customer feedback drove ServiceNow's expansion into new domains like HR and customer workflows.The key factors for entering new markets, including market fit, size, and differentiation.The importance of hiring domain-specific experts and adapting go-to-market strategies.Building and leveraging ecosystem partnerships to drive growth and scale.Balancing core revenue innovation with new domain expansion to ensure sustainable growth.Guest: Kevin HavertyKevin Haverty was formerly the Vice Chairman, Global Public Sector at ServiceNow (NYSE: NOW). In this role, he worked directly with CEO Bill McDermott on expanding ServiceNow's strategic footprint in the public sector and mentoring the company's next generation of early-in-career professionals.During the past decade, Kevin successfully led and grew ServiceNow's world-class go-to-market organization. He most recently served as the company's Chief Revenue Officer, and also held the roles of EVP and SVP of Worldwide Sales and VP of Americas Sales.Earlier in his career, Kevin held several senior sales leadership roles at EMC, Data Domain, Thomsen Financial, and Brocade. He also served 10 years in the U.S. Army National Guard, attaining the rank of Captain.Kevin holds a bachelor's degree in Political Science from Providence College, where he was a distinguished military graduate of the Army ROTC program. He currently serves on the Board of Sprinklr.  Host: Avanish SahaiAvanish Sahai is a Tidemark Fellow and has served as a Board Member of Hubspot since April 2018 and of Birdie.ai since April 2022. Previously, Avanish served as the vice president, ISV and Apps partner ecosystem of Google from 2019 until 2021. From 2016 to 2019, he served as the global vice president, ISV and Technology alliances at ServiceNow.  From 2014 to 2015, he was the senior vice president and chief product officer at Demandbase.  Prior to Demandbase, Avanish built and led the Appexchange platform ecosystem team at Salesforce, and was an executive at Oracle and McKinsey & Company, as well as various early-to-mid stage startups in Silicon Valley.About TidemarkTidemark is a venture capital firm, foundation, and community built to serve category-leading technology companies as they scale.  Tidemark was founded in 2021 by David Yuan, who has been investing, advising, and building technology companies for over 20 years.  Learn more at www.tidemarkcap.com.LinksFollow our guests, Kevin HavertyFollow our host, Avanish Sahai

In this episode of “Gen C”, CMO of Avalanche, Grad Conn discusses everything from digital brand building to on-chain ownership rights, and shares insights from his decades of experience with Microsoft, Sprinklr and other tech companies.CMO of Avalanche, Grad Conn is bringing decades of marketing experience from CMO roles at Microsoft and Sprinklr as well as his own tech startups to the pod. In this episode, he discusses Avalanche's approach to building a developer-friendly blockchain and draws parallels between Web3 and the early days of the internet.Links mentioned from the podcast: Avalanche WebsiteGrad's TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of “Gen C”, CMO of Avalanche, Grad Conn discusses everything from digital brand building to on-chain ownership rights, and shares insights from his decades of experience with Microsoft, Sprinklr and other tech companies.CMO of Avalanche, Grad Conn is bringing decades of marketing experience from CMO roles at Microsoft and Sprinklr as well as his own tech startups to the pod. In this episode, he discusses Avalanche's approach to building a developer-friendly blockchain and draws parallels between Web3 and the early days of the internet. Links mentioned from the podcast: Avalanche WebsiteGrad's TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Although the biggest spending line for most startups is people, most startups don't get serious about people until they get pretty big. Doing so earlier might just be the biggest lever startups can pull to increase their chances of making it in the long run, and making the journey along the way as smooth as possible. Kimberley Gilmour is one of New Zealand's most experienced people leaders, having been instrumental in the scaling and operations of Icebreaker, Groov and Vend. Now the founder and CEO of Sprinklr, a new “people operations” company that is partnering with early-stage companies to help them grow, Kimberley joins the podcast to discuss her story, the origins of Sprinklr, and the two main pillars of great people management that she swears by. Learn more about your ad choices. Visit megaphone.fm/adchoices

En los desayunos de Capital nos visita Mario Taguas, Presidente de DEC y Luis Alcedo, country manager de Sprinklr. Y en H2 intereconomía comentamos las noticias más destacadas de la semana en el sector del hidrógeno con la ayuda de Rafael Luque (Ceo de ARIEMA) y entrevistamos a Antonio González García-Conde, Presidente de la Plataforma Tecnológica Española del Hidrógeno (PTE H2), Vicepresidente de la Asociación Española del Hidrógeno (AeH2) y Director del Departamento de Física de Vuelo del Instituto Nacional de Técnica Aeroespacial (INTA).

In this episode of Tech Sales Insights, Randy Seidl is joined by Scott Harvey, Chief Customer Officer of Sprinkler. They delve into Scott's career journey, from broadcast journalism major to tech sales leader. They explore the importance of outcome-based selling and value creation in the sales process, emphasizing the critical role of customer relationships and consultative selling. Scott shares insights on transitioning strategies at major companies like VMware, ServiceNow, and Stripe, highlighting the significance of personalized engagement and value selling in post-sales and customer success. The conversation underscores the need for continuous sales training and the collaborative effort of teams in achieving success. Sponsored by Octus IQ, the episode offers a deep dive into modern sales strategies and leadership in a rapidly changing market.KEY TAKEAWAYSOutcome-Based Selling: Focus on understanding customer priorities and aligning your product capabilities to drive specific business outcomes.Customer Value: Continuously create, realize, and measure value post-sales to improve customer retention and satisfaction.Sales Enablement: Importance of thorough training and enabling sales teams to speak the customer's language and have consultative conversations.Old School Tactics: Leveraging traditional methods like cold calling to enhance lead generation and build stronger customer relationships.Team Collaboration: Success in sales requires a collaborative effort across various teams such as SDRs, sales enablement, and RevOps.Leadership Lessons: Importance of being genuine, maintaining high energy, and having a strong emotional connection with the team and customers.RevOps Importance: Using data-driven insights for accurate forecasting, pipeline management, and understanding customer lifecycles.Innovative Tools: Utilizing advanced tools and methods for pipeline generation and account management.QUOTES"Talent's a lifeblood, man. Talent's a lifeblood." - Scott Harvey"If you focus on the outcomes, it's at the C level that you need to be." - Scott Harvey"It's all about value; if you can tie to their key priorities and initiatives at sea level, then you can build a value mountain." - Scott Harvey"Sales is a team sport; winning as a team is about all functions in the go-to-market working together." - Scott Harvey"The more the customers educate you on their business, the better engagement and outcome you can have for both of you." - Scott Harvey"It's okay if you ask a dumb question or say something wrong. Be willing to be vulnerable." - Scott Harvey"If you keep focusing on the customer's language, you build better strategies." - Scott Harvey"We built what we called the value life cycle: enable value, create value, realize value, and champion success." - Scott Harvey"Realized value through the operational process is what drives your renewal and upsell." - Scott Harvey"Getting to the customer's personal and measurable value is crucial in a successful sales engagement." - Scott HarveyFind out more about Scott Harvey through the link below.LinkedIn: https://www.linkedin.com/in/scottharvey2/This episode is sponsored by AuctusIQ, the Sales Performance Assessment sponsor of the Sales Community. AuctusIQ is a sales data and science software company, with the mission of providing the right data to solve your three biggest challenges: selecting and retaining exceptional talent, coaching to ensure readiness to meet or beat quota, and winning more deals.

Hallo daar, en welkom bij een nieuwe podcastaflevering, volledig in het teken van biologische bloembollen en het Nationaal Bloembollenweekend. Het Nationale Bloembollenweekend is een samenwerking van The Pollinators Ada Wille, de BeeFoundation en Stichting Steenbreek. ------------------------------------------ OPROEP: We zien je ontzettend graag 4 oktober om 11:00 in het Vondelpark om daar samen 10.000 bloembollen te planten. De exacte locatie vind je ook op de website van ⁠het Nationaal Bloembollenweekend⁠. Bloembollen zijn dus heerlijk om samen te planten, dus neem iedereen die je mee wil nemen mee! Hoe meer zielen, hoe meer vreugd. ------------------------------------------ Het Nationale Bloembollenweekend is in het leven geroepen vanwege een aantal dingen: - om de kracht van een biologische bloembol te laten zien; - mensen te laten ervaren hoe LEUK het is om samen bloembollen te planten en bij te dragen aan de directe natuur om je heen; - mensen mee laten maken dat we dus in samenwerking met weinig moeite en veel lol, een grote positieve bij-drage kunnen leveren aan onze directe biodiversiteit; - om te genieten van die prachtige bloemen ------------------------------------------ We hebben weer Voedselbanken gemobiliseerd, deze keer met bloembollen in plaats van met bloemzaad. Via deze link kan je zien waar bij jou in de buurt een voedselbank actief is: https://bloembollen.thepollinators.org/voedselbanken Er zijn maar 75 Voedselbanken gemobiliseerd, dus als je hier een zakje gratis, gesponsorde bloembollen op wil halen, is het zaak er snel bij te zijn. Met dank aan onze sponsoren van deze gesponsorde bloembollen, Lubbe Lisse, Ecobulbs, Sprinklr & Natural Bulbs ------------------------------------------ Gast: Ada Wille Podcasthost: Emmy Boele Productie: Emmy Boele Muziek: Drominee

“Dramatisch jaar voor vlinders: nog nooit zo weinig gezien bij telling”, kopte de NOS begin augustus. Deelnemers aan de Vlindertelling van de Vlinderstichting zagen gemiddeld slechts vijf vlinders, tegen acht vorig jaar en zelfs zestien in de beginjaren van de telling, tot 2015. Ook het CBS onderschrijft deze neerwaartse trend: van de vlinderpopulatie in Nederland in 1992 is minder dan de helft over. “Wie vlinders wil helpen kan tegels in de tuin vervangen door meer bloeiende planten.” eindigde het artikel op de site van NOS. En het mooie is dat vergroening van de tuin steeds populairder wordt. Maar wat blijkt: veel plantjes die als bijvriendelijk of vlindervriendelijk worden verkocht zíjn helemaal niet vriendelijk voor vlinders en bijen. En sterker nog: soms zijn ze juist gevaarlijk.  Hoe het staat met de biodiversiteit in Nederland en wat jij kan doen aan de biodiversiteit rondom jouw huis?Allard Amelink en Matthias Olthaar spreken in deze aflevering Suzanne van Straaten, oprichter van Sprinklr, webshop voor biologische tuinplanten. We spreken haar over het belang van biologisch tuinieren, de uitdagingen die dat met zich meebrengt, maar vooral ook wat het oplevert. Sprinklr is steward owned, wat betekent dat het bedrijf van zichzelf is. En dat heeft heel interessante gevolgen. Je hoort er meer over in deze aflevering van Leven na de Groei.Aflevering van De Keuringsdienst van Waarde: https://npo.nl/start/serie/keuringsdienst-van-waarde/seizoen-21/bij-vriendelijk_1/afspelenVPRO Tegenlicht over Steward-ownership: https://www.vpro.nl/programmas/tegenlicht/kijk/afleveringen/2019-2020/goed-geld-verdienen.htmlKijk op https://biotuinwijzer.nl/ voor meer biologische kwekers en verkopers

You're talking with leadership about how important work culture is for attracting top talent and reducing team turnover so you grow people and profits. You ask for some budget to support your positive work culture initiative. And somebody in leadership responds, “Well we have Casual Fridays and free coffee. Isn't that enough?”   Dr. Joey's guest on this episode of the Work Positive Podcast has been there, done that. Diane K. Adams wrote a book, More than Casual Fridays and Free Coffee: Building a Business Culture that Works because of her experiences. She's doubled, tripled public companies and increased revenue streams 10 times with positive work culture initiatives. She's hired more than 100,000 people and led 135 acquisitions. Right now she's the Chief Culture and Talent Officer at Sprinklr, a provider of enterprise software for unified customer experience management.   Listen as Diane and Dr. Joey talk about how you can:

How do you help CEOs transition out of the business? How do you project calm in a time of crisis? Can you draw on the experience of beating cancer twice as you navigate the challenges of executive leadership? Dan Haley, General Counsel and Corporate Secretary at Guild, has led a career spanning the world of local Massachusetts politics, leading legal at companies like Sprinklr, and Athenahealth, enduring cancer treatments while holding high-stress leadership positions, and becoming known as legal's most “zen” GC. Listen as Dan shares how he developed his calming professional philosophy, why he wears t-shirts to work, and how he instills and nurtures a sense of confidence in his staff during trying times. Read detailed summary: https://www.spotdraft.com/podcast/episode-50 Topics: Introduction: 0:00 Balancing cancer treatment with a high-stress job: 9:21 Building a reputation as a zen lawyer: 12:23Maintaining a positive attitude and setting a tone as a GC role: 18:05Managing CEO transitions in a time of crisis: 23:16 Enduring a hostile takeover from Elliott Management at Athenahealth: 27:31 Facilitating the CEO transition at Athenahealth: 32:52 Facilitating the CEO transition at Guild: 37:22 Book recommendations: 46:14 What you wish you'd known as a young lawyer: 50:13 Connect with us: Dan Haley - https://www.linkedin.com/in/danhaley1972/ Tyler Finn - https://www.linkedin.com/in/tylerhfinn SpotDraft - https://www.linkedin.com/company/spotdraft SpotDraft is a leading Contract Lifecycle Management platform that solves your end-to-end contract management issues. Visit https://www.spotdraft.com to learn more.

In this episode of Detection at Scale, Jack speaks to Roger Allen, Senior Director, Global Head of Detection and Response at Sprinklr, to explore the complexities of running a modern SOC. Roger shares his expertise on prioritizing alerts with contextual understanding, the importance of crafting a robust data strategy, and preventing team burnout.  From integrating adversary testing to ensuring team alignment with organizational goals, Roger also offers actionable insights and practical advice for enhancing cybersecurity defenses.   Topics discussed: The importance of understanding adversaries' TTPs (Tactics, Techniques, and Procedures) and leveraging them to improve detection and response capabilities. Discussing the critical role of adversary simulation and testing in writing effective detection rules and enhancing overall security posture. Strategies for prioritizing alerts based on contextual understanding and the sequence of events, moving beyond mere alert volume. The necessity of a well-defined data strategy, including standardizing logging formats and implementing data enrichment techniques to improve incident response. Addressing team burnout by ensuring balanced workloads, regular reviews, and meaningful conversations to align team goals with organizational objectives. The role of integration and unit testing in validating security rules and ensuring their effectiveness from multiple perspectives. How security teams can bridge the gap between understanding the tech stack and the business objectives, ensuring security measures align with business priorities. The importance of bringing in relevant data for incident response and the collaboration needed between different security functions to optimize data usage. 

Episode 343 of The VentureFizz Podcast features Jonathan Corbin, Co-Founder & CEO of Maven AGI and our first sponsored podcast episode! Yes, please welcome Silicon Valley Bank (more info about SVB below) as a supporter of The VentureFizz Podcast. Any time I see a funding announcement for a new company, I get excited, as I'm an optimist and I hope that every company will scale and reach great milestones… but when I saw the news about Maven and how they are using Generative AI for enterprise customer experience… it was different… it was a no-brainer moment and I'm calling it now… this is going to be an anchor company in the Boston tech scene. Why? The team. They have a world-class team from HubSpot, Google, Meta, Amazon, and Stripe. Take Jonathan for example. He was the Global VP of Customer Success & Strategy at HubSpot where he led a team that was responsible for over 200,000 customers. Prior, he held leadership roles with major tech companies like Sprinklr, Marketo, Adobe, and others. He is one example of a team that is uniquely qualified to solve this problem. The problem. The use case for Generative AI at Maven just makes a world of sense and they already have early customers with amazing results which he gets into in during our discussion. Backing. In May, Maven announced that it had raised $28 million from investors Lux Capital, M13, E14 Fund, Mentors Fund and 786 Ventures, with participation from executives from OpenAI, Google, HubSpot, and Stripe. Maven is absolutely a company to keep an eye on and one of the key companies that are part of the next wave in the Boston tech scene. Oh... and they are hiring - you can check out their jobs here. In this episode of our podcast, we cover: * What the fundraising process looked like for Maven. * Jonathan's background story and a journey through his career path, plus his early entrepreneurial roots as a kid. * How he learned to lead a global organization of over 1,000 team members at HubSpot. * What led Jonathan and his two co-founders Eugene Mann and Sami Shalabi down the path of starting Maven. * All the details about Maven and the velocity they have been operating under in terms of building the platform and getting early customer adoption. * Advice for startups on building out a customer success function. * The vibe for the AI startup community in the Boston tech scene. * And so much more. Episode Sponsor: As a longtime champion of the local startup ecosystem, Silicon Valley Bank supports innovative companies with the solutions and financing they need through every stage of growth. With more than 1,500 bankers and relationship advisors, and $40B in loans as of Q1 2024 – SVB delivers the right people, service and resources to support your entire financial journey. Learn more at SVB.com.

Was sind die besten Social Media-Tools? Heiß ersehnt und endlich da: In dieser What the Social?!-Folge widmen wir uns dem Dauerbrennerthema überhaupt: Tools. In knackigen 20 Minuten geben wir euch nicht nur einen Selbsttest mit an die Hand, mit dem ihr herausfinden könnt, ob Tools euer Daily Business erleichtern können, sonst gehen auch step by step durch, worauf ihr bei der Tool-Auswahl achten müsst. Und was wäre eine Folge über Tools ohne ein paar konkrete Empfehlungen? Genau. Auf die könnt ihr euch natürlich auch freuen! Timecodes: 1:30 Selbst-Test 3:30 Tool Kategorien 6:15 Tool Auswahl 10:30 Orga Tools & KI Hacks 13:40 Praxisfrage Erwähnte Tools: Hootsuite, Sprinklr, Hubspot, Swat.io, buffer, later und SproutSocial Speekly, Facelift, Meltwater Brandwatch (falcon.io), emplify und Hootsuite Socialhub, Nindo ChatGPT, DeepL und HeyGen Podcastpartner Hier findet ihr alle aktuellen Supporter unseres Podcasts & aktuelle Rabattcodes. Hier findest du mehr über uns: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram Baby Got Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Impressum⁠⁠ --- Send in a voice message: https://podcasters.spotify.com/pod/show/babygotbusiness/message

LA Beautologist, Nayamka Roberts-Smith, joins Jonathan to go deep on skincare…literally! Nayamka brings her expertise as an award-winning esthetician to the table to teach us all about our skin and what treatments we can seek out to stay healthy and glowing. Plus, should you brush your teeth before or after you wash your face? Nayamka Roberts-Smith is an award winning esthetician, acclaimed skincare educator, and all-around fountain of knowledge on beauty culture. She's an internationally known speaker on beauty and women's issues, and has amassed an audience of over 1 million followers across her social media platforms. Nayamka's been recognized as the most influential esthetician on Twitter by Sprinklr in 2020. And she's created ad campaigns for Sephora, Target, Glossier and the U.S. Department of Health. Nayamka is on Instagram and TikTok @labeautyologist. You can find more information about her Masterclasses here. Follow us on Instagram @CuriousWithJVN to learn more about the products from this episode, or head to JonathanVanNess.com for the transcript. Jonathan is on Instagram @JVN. Find books from Getting Curious and Pretty Curious guests at bookshop.org/shop/curiouswithjvn. Our senior producers are Chris McClure and Julia Melfi. Our associate producer is Allison Weiss. Our engineer is Nathanael McClure. Our theme music is also composed by Nathanael McClure. Production support from Julie Carrillo, Anne Currie, and Chad Hall. Curious about bringing your brand to life on the show? Email podcastadsales@sonymusic.com. Learn more about your ad choices. Visit podcastchoices.com/adchoices

LA Beautologist, Nayamka Roberts-Smith, joins Jonathan to go deep on skincare…literally! Nayamka brings her expertise as an award-winning esthetician to the table to teach us all about our skin and what treatments we can seek out to stay healthy and glowing. Plus, should you brush your teeth before or after you wash your face? Nayamka Roberts-Smith is an award winning esthetician, acclaimed skincare educator, and all-around fountain of knowledge on beauty culture. She's an internationally known speaker on beauty and women's issues, and has amassed an audience of over 1 million followers across her social media platforms. Nayamka's been recognized as the most influential esthetician on Twitter by Sprinklr in 2020. And she's created ad campaigns for Sephora, Target, Glossier and the U.S. Department of Health. Nayamka is on Instagram and TikTok @labeautyologist. You can find more information about her Masterclasses here. Follow us on Instagram @CuriousWithJVN to learn more about the products from this episode, or head to JonathanVanNess.com for the transcript. Jonathan is on Instagram @JVN. Find books from Getting Curious and Pretty Curious guests at bookshop.org/shop/curiouswithjvn. Our senior producers are Chris McClure and Julia Melfi. Our associate producer is Allison Weiss. Our engineer is Nathanael McClure. Our theme music is also composed by Nathanael McClure. Production support from Julie Carrillo, Anne Currie, and Chad Hall. Curious about bringing your brand to life on the show? Email podcastadsales@sonymusic.com. Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week, Dave is joined by Brian Kotlyar. Brian leads Marketing and Growth at Hightouch and previously led teams at Sprinklr, Intercom, and New Relic. He shares his perspective onAligning revenue teams toward common goalsThe importance of an effective messaging strategyPrioritizing numerous ideas from CEOsA high-reward compensation approachTimestamps(00:00) - - Performance metrics and career motivation (06:04) - - Understanding customer needs (09:28) - - Personal growth and getting recognition (11:46) - - Aligning goals and compensation (15:28) - - Higher earnings through higher risk (17:11) - - Aligning compensation to reality (20:23) - - The supply chain stages and revenue generation (28:42) - - Product marketing and brand management (30:43) - - Creative messaging (36:46) - - Understanding the managers' mindset in crisis (40:06) - - Challenges of managing a startup (41:59) - - Managing content effectively (45:12) - - Sales enablement (47:37) - - Becoming a valued expert and resource in a business (50:46) - - The unpredictability of creative inspiration Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by our friends at Knak.  Launching an email or landing page in your marketing automation platform shouldn't feel like assembling an airplane mid flight with no instructions, but too often that's exactly how it feels. No more having to stop midway through your campaign to fix something simple. Knack lets you work with your entire team in real time and stops you from having to fix things mid flight. Check them out at knak.com/exit-five/***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

In this episode, Paul Ohls, the Chief Revenue Officer of Sprinklr, recounts an entertaining story involving a multi-million dollar sale, golf etiquette, and how his aloof Texan persona nearly cost him a career-defining deal while in Australia. He also debunks common myths surrounding the use of champions in strategic deals – elucidating how skilled sales teams mitigate risk, empower champions, and leverage business problems to punch far above their weight. As with most successes, Paul's was no overnight affair. In this episode, he imparts wisdom on assessing job prospects, excelling at strategic deal-making, and gleaning insights from key mentors.

Sprinklr, Inc., Q3 2024 Earnings Call, Dec 06, 2023

Sprinklr Inc's Q3 2023 earnings call, unedited

Episode Summary In this episode of Sunny Side Up, Chris Moody interviews Brian Kotlyar on today's challenges and opportunities in B2B marketing. Brian emphasizes the pivotal role of data warehouses in refining marketing strategies, noting that traditional methods are waning in effectiveness. He champions smaller, targeted projects for better risk management and stresses the significance of tailoring strategies to individual needs. Even as technology advances, Brian underscores the enduring value of foundational business skills. The discussion guides B2B marketers, urging adaptability, foresight, and a data-driven approach in the modern marketing era. About the Guest Brian Kotlyar is VP of Marketing and Growth at Hightouch, a Data Activation company that helps businesses automatically get their most valuable data into the hands of their business teams. Before this, he was SVP of Marketing at New Relic, where he helped to lead a tripling in growth rate under the watchful eye of the public markets. He has worked extensively in building and growing multiple B2B startups successfully, including Sprinklr, Intercom, and Dachis Group (acquired by Sprinklr). Connect with Brian Kotlyar Key Takeaways - Achieving growth targets requires revisiting and redefining strategies, especially with old playbooks proving less effective. - Start small and specific. Initiating projects on a smaller scale allows for better risk management and paves the way for innovative solutions. - Massive system-wide projects often fail due to their complexity and need for clear direction. - Data warehouses can efficiently ingest and manage vast amounts of data, making them invaluable for B2B marketing. - Tailoring marketing strategies to individual or account-specific needs can significantly improve outcomes. - Sometimes, the most effective solutions are straightforward and don't require overly complex technological implementations. - Innovative data utilisation can lead to impressive efficiencies and results even with limited resources. - Properly used, data can replace the need for large teams or budgets by automating and optimising processes. - Thoughtfully constructed advertising campaigns with a data-backed foundation can achieve remarkable cost-effectiveness. - Don 't be confined to conventional B2B platforms; explore and leverage B2C platforms for targeted advertising when the data supports it. - Ground all strategies and innovations in reliable data, using it as a foundation to build upon. - Despite technological advancements, specific fundamental business and marketing skills remain crucial. - Marketers should focus on future outcomes, understanding that today's efforts will yield results in the longer term. Quote "If you're not figuring out how to build up a deep well of first-party data, manipulate it, and then use it to resurrect old tactics and invent new ones, You're in some trouble." – Brian Kotlyar  Managing Oneself by Peter F. Drucker Wynter Shout-outs François Dufour – Marketing Partner and CMO in Residence at Decibel Partners Manav Khurana – Chief Product Officer at New Relic, Inc. ⁠Connect with Brian Kotlyar⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠| ⁠⁠⁠⁠⁠⁠⁠Follow us on LinkedIn ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠

In this episode of Masters of MEDDIC, MEDDICC CEO Andy Whyte is joined by Adam Quartermaine to dive into numerous ways MEDDPICC acts as a compass to success, both in your career and in your deals. Being too wary of the word ‘no' can be a salesperson's downfall. Adam talks to Andy about how getting an early ‘no' can be the key to a final ‘yes'. Development is crucial for sales people, and part of that development comes with failure. As Adam says, “You'll learn a lot more when it's hard than you'll learn when it's easy.”Adaptability is an essential quality of a salesperson. More and more often, the Economic Buyer is the CFO, so you need to earn their time. Together, Andy and Adam discuss the importance of explaining not what you do and how, but why the Economic Buyer should care. Tune into this episode to hear Adam's quick tips for selling to the C-suite (and what not to wear). Adam is GVP Europe at Sprinklr. Prior to Sprinklr, Adam held leadership and AE roles at BMC, BladeLogic, Salesforce and EMC. Adam is passionate about scaling, sales excellence, the recruitment and development of top talent, continuous improvement, diversity & inclusion. Adam is a father of 4, loves sport and is an avid supporter of the Childrens Hospice, Shooting Star.

Paul Ohls is the Chief Revenue Officer at Sprinklr. He has had a successful career in sales leadership, working at companies like Aerotech, Ariba, NuScale, Zillent, Lattice Engines, Medallia, Fuse, tenfold, and now Sprinklr.In this conversation with John McMahon, Paul shares his insights on sales leadership and the importance of hiring the right people. He emphasizes the need for intelligent, driven, and coachable individuals who can ask insightful questions and think critically. Paul also discusses the challenges of forecasting and the importance of focusing on the fundamentals. He highlights the value of understanding the customer's pain points and aligning the solution with their objectives. Additionally, Paul emphasizes the need for a strong pipeline and the importance of conversion rates in driving sales success.HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:02:11] - Overview of Sprinkler and its purpose[00:07:16] - Testing for key characteristics in potential hires[00:24:23] - Focus on testing and optimizing fundamentals in the sales process[00:30:06] - Enabling the team to have a realistic view of their forecast[00:35:45] - Considering the stage of new deals and their likelihood of closing[00:38:56] - Diagnosing reasons for consistently high forecasts.[00:40:12] - Implicated pain and alignment with decision criteria indicate a committable deal.[00:42:07] - Differentiating recruiting process through sales manager pipeline generation.[00:44:35] - Using a simulation exercise to assess candidate skills and fit.[00:54:40] - Key KPIs for decision-making: leading indicators and conversion rates.ADDITIONAL RESOURCESLearn more about Paul Ohls: https://www.linkedin.com/in/paulohls/overlay/about-this-profile/Download our Sales Transformation Guide for Leaders: https://forc.mx/3sdtEZJHIGHLIGHT QUOTES[00:19:38]  "If you've done the right things and you truly are connected to a corporate objective, if you think about the concept of a value pyramid, those handful of things that are at the top of that value pyramid, oftentimes the things that the C level CEO has promised Wall Street, has promised investors. We aspire to go from X to Y. We are making acquisitions. We got to monetize those acquisitions, those acquisitions, these, these big things. If you have started there and your solution is you can make a direct correlation between what you are working with your champion on. To the inability of a company to deliver upon those things at the top of the value pyramid, the CFO meeting should be relative, like a relatively easy thing to do." - Paul Ohls[00:55:34] “What we ask our leaders to do is we call it sales manager or sales leader PG. So we're asking pipeline generation. For those that don't know what that means. We ask sellers and other people in the ecosystem to dedicate time. To go build their pipeline on future deals, block out the world, spend your time doing this set of work in a defined period every single week." - Paul Ohls

“The how-to's will change, but the outcomes will stay the same.”In this informative episode of the Sales Code Leadership Podcast, Kevin is joined by the mind behind the MEDDIC framework, Dick Dunkel. Currently the Chief Customer Officer at MEDDICC, Dick takes Kevin along his journey to sales, enablement and the creation of MEDDIC. Kevin and Dick share a passion for elevating professional selling, making this episode a must-listen. They dive into the pivotal role that MEDDIC plays in complex sales processes. Dick explains how it provides clarity and transparency in engagements, and allows everyone to spend their time more wisely.Tune into this MEDDIC-focused episode to dive deep into the source of the framework and its transformative potential in reshaping the sales landscape.Dick has spent 25+ years in sales, sales leadership and sales enablement, primarily with innovative and early-stage software businesses. Dick created the MEDDIC acronym in 1996, during a stint in Sales Development at PTC and led the world's 1st global deployment of MEDDIC. From 1999 to 2015 Dick led multiple sales teams in innovative tech. In 2015, Dick joined Sprinklr as global head of sales enablement and helped Sprinklr grow 5X in 4 years, leading to Sprinklr's successful IPO. From 2019 to 2023 Dick was the Global Head of Field Enablement at Celonis (Forbes Fast 100 #20) where he built the global enablement function from the ground up and helped Celonis grow 8x in 4 years. In May of 2023 Dick joined MEDDICC Ltd. as Chief Customer Officer, helping to drive the adoption and value realization for MEDDICC customers. Dick and his wife Carolyn reside in the rolling hills of Chester County, Pennsylvania. The podcast is brought to you by Sales Code, a MEDDICC MEDIA production, helping revenue leaders unlock added value in B2B SaaS sales teams. Your views on our podcast are always welcome, as well as any questions you might have for our podcast guests.Connect with the show host Kevin: https://www.linkedin.com/in/kevinthiele/

En Los Desayunos de Capital nos visitan Mario Taguas, Presidente de DEC y Luis Alcedo, Country Manager de Sprinklr. Y en H2 intereconomía Rafael Luque, CEO Dtor. Gral De ARIEMA y Emma Celeste Lope Retuerto, Programme Manager Engineering & R+DAciturri Engineering nos cuentan cómo fue el IV Encuentro Sectorial del Hidrógeno.

Your Actions Matter: Leading the Purpose-Driven Workforce with Intentional Compassion, Advocacy, and Authenticity.THIS WEEK'S TOPIC: In this insightful session, we will explore the essential qualities and actionable strategies required to be an effective leader in today's rapidly evolving workplace, where purpose-driven employees are on the rise.Our special guest, Brittany, is the Founder & Career Catalyst at What You Do Matters. With over 13 years of corporate experience in team building, leadership development, and marketing communications, Brittany brings a wealth of knowledge and expertise to the table. Her dynamic speaking style and dedication to empowering professionals make her an engaging and inspiring speaker.Known for her can-do spirit and relentless positivity, Brittany is deeply committed to helping individuals navigate their personal and professional growth. She is passionate about creating flourishing cultures and promoting manager excellence through organizational development practices. Her educational background includes a Master of Science in Positive Organizational Development and Change from Case Western Reserve University's Weatherhead School of Management.Brittany has been featured in renowned publications and events with various brands and businesses, including Adweek, Ad Exchanger, Together Digital, The Association of National Advertisers, Engage! Cleveland, The Social Influencer Summit, the Cleveland Chapter of SHRM, Fortune Brands Innovations Women's Impact Network (WIN), Microsoft, Moen, Sprinklr, and Compana Pet Brands.Don't miss this opportunity to gain valuable insights and learn how to make a positive impact as a purpose-driven leader. Join us for an engaging live podcast recording that will inspire and equip you to enhance your leadership skills and achieve manager mastery.LinksBrittany's LinkedInWhatYouDoMattersTogether Digital National Conference 2023Professional Troublemaker by Luvvie Ajayi JonesSponsored by: COhatchCOhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. ViSupport the show

Sprinklr, Inc. - Analyst/Investor Day

Stocks rose, with the S&P 500 and Nasdaq closing at their highest levels since April 2022, and Jim Cramer is breaking down today's market moves. First, Cramer's checking in on pandemic play DocuSign to see how the company is faring with CEO Allan Thygesen. Then, could a sprinkle of Sprinklr bring some profits to your portfolio? Cramer goes one-on-one with CEO Ragy Thomas to talk AI, the consumer experience, and more. Plus, Cramer shares his stock winners from the Inflation Reduction Act. Mad Money Disclaimer

Sprinklr, Inc., Q1 2024 Earnings Call, Jun 05, 2023

Here's what Alex got into today:Stocks are mixed around the world this morning while crypto stays pretty flat. Earnings this week that we're excited about include Gitlab, Couchbase, Yext, Smartsheet, and Hashicorp. (We're also keeping an eye on the Atomic Wallet hack.)Reddit's proposed API changes (charges, more like) are having a pretty big impact on the service's userbase; there are calls for a blackout of certain forums in response to the proposed updates. Reddit, on the other hand, is a business and needs to make money.Sticking to social media, news broke this morning that Twitter's revenues are down sharply compared to year-ago totals, at least when we consider its American advertising incomes. Twitter does more than just ads in North America, but given that it's likely a pretty big chunk of its total top line, it's not good news.Canva's valuation was slashed by a mutual fund (something that we have seen a lot lately), the latest in a string of similar headlines for other unicorns.Closing, WWDC is today. Get. Hype.Don't forget: our listener survey is back! If you can, please take a moment to let us know what you want more of, what you want less of, and how we can make this the kind of podcast you want to come back to every week. Equity will be back on Thursday this week, but in the meantime, you can catch us on Twitter @EquityPod.For episode transcripts and more, head to Equity's Simplecast website. Equity drops at 7:00 a.m. PT every Monday, Wednesday and Friday, so subscribe to us on Apple Podcasts, Overcast, Spotify and all the casts. TechCrunch also has a great show on crypto, a show that interviews founders, one that details how our stories come together and more!

Vincent Washington is the Vice President of the Unified Customer Experience Management Best Practices Group at Sprinklr. With four years of experience at the company, Vincent has a diverse professional background, having worked previously at Amazon, UPS, LinkedIn, and BlackBerry. With his extensive experience in various roles and seeing technology come and go, he has learned that only authentic relationships built on mutual respect and genuine interest stand the test of time. When it comes to CXM, Vincent advocates for the inclusion of relevant insights related to existing conversations rather than forcefully inserting messages that do not align with the context, resulting in the best long-term outcomes.In this episode, Alan and Vincent discuss the evolution of Sprinklr, which has transformed from a digital listening and social media management platform to a comprehensive Unified-CXM solution. Through breaking down data silos and gaining a deeper understanding of customers, Sprinklr, in collaboration with Adobe, can provide a holistic view of the customer and enable businesses to create personalized marketing and advertisements that are more targeted and relevant. Vincent also shares his valuable insights on CXM best practices, including warnings against common mistakes that brands make while attempting to remain relevant and ways AI can be incorporated into CXM strategies.In this episode, you'll learn:How Sprinklr has evolvedCXM Best PracticesHow AI can be used in CXM strategiesKey Highlights: [01:10] Introductions [01:55] Sprinklr and Adobe partnership[02:40] The latest and greatest at Sprinklr[04:00] CXM Best Practices[07:10] A better way to view the world to boost CXM[08:00] Milk's favorite cookie[08:40] Adobe's powerful partnerships and nostalgia[10:25] Technology is going to change, but relationships will remain.[11:30] Smiles are universal, and empowerment is paramount.Resources Mentioned: Vincent Washington Sprinklr Hosted on Acast. See acast.com/privacy for more information.

In this episode Mike Smart of Egress Solutions interviews Jim Ewel, Trainer, Coach, Author of The Six Disciplines of Agile Marketing and Co-Founder of the Agile Marketing Alliance. Jim Ewel shares insights from his most recent book "The Six Disciplines of Agile Marketing" on how to improve employee engagement, customer success and business outcomes through embracing the practices of business agility. As one of the leading voices on Agile Marketing Jim outlines a path to greater marketing effectiveness and improved business results. Jim's insight is based on decades of executive experience and consulting engagements with many of the most successful global technology firms. His key to successful business agility is based primarily on a shift in mindset for the marketing organization as well as the front line professionals and their stakeholders. According to Jim, CEO's and other executives should avoid “cheerleading” agile initiative and resist the urge to make too many decisions; instead their role is to provide the resources, provide the leadership, get obstacles out of the way. Jim's Bio: JIM EWEL is one of the authors of the Agile Marketing Manifesto and the co-founder of the Agile Marketing Alliance (www.agilemarketingalliance.com ). He is also the author of the essential guide to the implementation of Agile marketing, The Six Disciplines of Agile Marketing. He is frequently asked to speak on the topic of Agile Marketing at industry conferences, and he has helped over 80 companies adopt Agile marketing, including organizations as diverse as T-Mobile, Salesforce, Best Buy Canada, Thales, Doxy.me, EQ Bank, Boston Private, CUNA, NAIT, Deseret Digital, SpaceSaver, Great Dane Trailers, Northern Arizona University, Netskope, Sprinklr, and Zenprise. Earlier in his career, Jim spent 12 years at Microsoft in various roles including GM of SQL Server marketing and Vice President of Server Marketing. Jim was also CEO of three startups in the Seattle area, all of which grew rapidly and were eventually sold to Oracle, Google, and Stratus Video. ----------- Guest: Jim Ewel Host: Mike Smart | www.EgressSolutions.net ----------- This is a Mr. Thrive Media production. Learn more at www.MrThrive.com

Today we're going to talk about digital customer service, and how it's now essential for companies in every industry to embrace it if they haven't already started doing so. To help me discuss this topic, I'd like to welcome Ragy Thomas, Founder & CEO, Sprinklr, a provider of enterprise software for customer experience management. RESOURCES The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com The Agile Brand podcast is brought to you by TEKsystems.Learn more here: https://www.teksystems.com/versionnextnow Don't miss the upcoming CXPS conference, May 8-11 in Durham, North Carolina. It's for professional services firms that want to focus more on the customer experience. Go to: https://clientexperience.org/cxps-conference/ to register and use the code AGILE200 to get $200 off your ticket. The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Sprinklr, Inc., Q4 2023 Earnings Call, Mar 29, 2023

Sprinklr (CXM) is an enterprise software company. Ragy Thomas, CEO of CXM gives an overview of the company. He talks about how CXM develops a SAAS customer experience management platform. He notes that CXM is rallying on strong earnings and upbeat guidance. Its 4Q adjusted EPS came in at $0.06 versus an estimated $0.02, while revenue came in at $165.33M versus an estimated $162.77M. He goes over how CXM's 4Q subscription revenue came in at $148.3M. Tune in to find out more about the stock market today.

Marketing is already pretty difficult. But when you can't get buy-in from your boss, it becomes near-impossible. So what happens when you have a bad boss who doesn't understand what you're doing? Well, you have to learn to communicate with them. You have to learn to market to them.This week, we're looking at HBO's “Succession.” Its main character, Logan Roy, is about as bad of a boss as it gets. His toxic leadership drives a cruel culture of power, hunger, and cold-blooded backstabbing. But whether his employees – who are also his children – achieve their goals is another thing altogether. Here to talk us through the marketing lessons from “Succession” is Tom Butta. Tom is a nine-time CMO and current Chief Strategy and Marketing Officer of Airship, a mobile app experience company. Aside from being a fan of “Succession,” Butta is an experienced executive who has worked to create billions of dollars of enterprise value for companies like SignalFx, Sprinklr, and RedHat. He's also had his fair share of bad bosses.With his help, we're showing you how to put your message in terms your boss will understand, paint a picture of the future state, and choose the right person to pitch the idea to your boss.About “Succession”“Succession” is an HBO drama/comedy series that premiered in 2018. Its fourth and final season premieres March 26.The show stars Brian Cox as Logan Roy, with Jeremy Strong, Kieran Culkin, Alan Ruck and Sarah Snook playing his children, Kendall, Roman, Connor, and Siobhan, respectively. Matthew Macfadyen and Nicholas Braun also star in the show as fan favorites, Tom Wambsgans, Siobhan's husband, and Greg Hirsch (lovingly known as “Cousin Greg”). “Succession” follows the story of Logan Roy, who is the head of the media conglomerate Waystar Royco. As he surpasses his eightieth birthday, he's considering who will take over for him. The obvious choice is his eldest son, Kendall, who struggles to solidify his place as heir. But the remaining children also vie for the top place at Waystar Royco, pitting them against each other.What B2B Companies Can Learn From “Succession”:Put your message in terms your boss will understand. You can rattle off whatever marketing jargon you want to your boss, but all the acronyms in the world may not be enough. Instead, you need to tailor your messaging to your boss. Learn what's important to them, familiarize yourself with their priorities, and put things in terms your boss will understand. In “Succession,” each of the Roy children struggle to convince their father they're the best heir for Waystar Royco – because they don't know how to relate to him. The same thing happened to Butta: when his former employer was in danger of going out of business, Butta knew he needed to appeal to his boss with an idea to save the company. Butta did some reconnaissance to learn just what made his boss tick. Butta says he figured out that his former boss was a competitive salesman at heart – and that his boss was frustrated because his company didn't have “a seat at the table” with big companies like Salesforce and Oracle. When he spent time talking to his boss to understand where he was coming from, Butta could then appeal to this desire in order to get him on board with the idea that ultimately saved the company from going under.“When you visualize what a future state can look like, sometimes you can feel very alone in that. And so you have to figure out a way to get others to actually not just accept the idea, but in many ways make it their own. And so that means that the way in which you approach the work is to do a couple things. One is to appeal to what matters to them, and then secondly to actually use their own vocabulary and their language as you are presenting this sort of change path.” - Tom Butta, CMO, AirshipPaint a picture of the future state for them. Don't tell your boss what your idea looks like in practice – show them. Make it come to life. Butta had a vision for how to save his former company, but he needed to get his boss to agree. So he  mocked up two articles to look like they were from The Wall Street Journal. One said the company had gone bankrupt, and the other said the company rebounded. He showed the articles to his boss, presenting them as two paths forward. By painting the picture of two future states, he got his boss to change the company playbook. Butta pointed out that in “Succession,” “Nobody is pointing to an outcome. Nobody in ‘Succession' has a path or a playbook. They're just trying to advocate for themselves. And that's why it fails.”Bring on a trusted partner to pitch your idea with. Behind every successful pitch is a great communicator – or two! In fact, it's best not to do it alone. Find a partner who is whole-heartedly onboard with your pitch can confidently back you up when questions are asked. It's also important that they're a great public speaker – and hopefully even better than you are. Need an example? Look at Kendall Roy in “Succession.” Kendall struggles to solidify his place as successor to CEO of Waystar Royco because he's insecure, lacks the charisma required to take on the role, and most importantly, he doesn't have anyone to advocate for him either. Butta says, “It's not just about the idea, the logic, and the compelling evidence. It takes a certain type of an individual who can actually make it work.”Quotes*”When you visualize what a future state can look like, sometimes you can feel very alone in that. And so you have to figure out a way to get others to actually not just accept the idea, but in many ways make it their own. And so that means that the way in which you approach the work is to do a couple things. One is to appeal to what matters to them, and then secondly to actually use their own vocabulary and their language as you are presenting this sort of change path.”*”You can't present the idea of doing something. You actually have to present it. Like, you just have to show it. People don't have any imagination. And so you need to tell the story.”*”It's not just about the idea and the logic and the compelling evidence and all of that. It takes a certain type of an individual who can actually make it work.” Time Stamps[1:35] Introducing Tom Butta, CMO at Airship[2:14] Learn more about Airship[8:02] What's “Succession” about? [11:01] The making of “Succession”[15:05] The keys to pitching an idea to your boss[15:59] How do you effectively use change vocabulary?[18:04] How to speak your boss' language[28:07] How do you choose the right people for your change agenda?[30:09] How do you paint a picture of your idea for your boss?[38:19] Why you should rethink the slide deck as your go-to presentation toolLinksWatch “Succession”Connect with Tom on LinkedInListen to Marketing Strategies that Led to Billion-Dollar Acquisitions with Tom Butta on the Demand Gen Visionaries PodcastAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both non-fiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios), Dane Eckerle (Head of Development), Colin Stamps (Podcast Launch Manager), Anagha Das (B2B Content Marketing Manager), and Meredith O'Neil (Senior Producer). Remarkable was produced this week by Meredith O'Neil, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

Working visually and with games and playfulness can help you achieve your company's goals and outcomes...even more effectively than when you don't. And it works online as well as offline. Visual Notes on mural.co About Dave Mastronardi Televised in both Koreas, Dave has over 15 years experience at the intersection of business, technology, and communication, helping companies rethink and change the way they do business. Employers include SaaS start-ups and Fortune 50. Industry experience includes: telecommunications, finance, management consulting, travel and entertainment, professional sports, industrial manufacturing. He's been Gamestorming since before it was cool. Before GG, Director of Global Digital Strategy at Samsung. Sprinklr before that. Dachis Group before that. Raytheon and EDS long ago. Subscribe to Managing Remote Teams podcast on Soundwise

Andy Whyte has literally written the book on the power of the MEDDICC sales system. His book, “MEDDICC: The ultimate guide to staying one step ahead in the complex sale,” outlines how to apply the MEDDICC framework to any sales deal. But before Andy became a powerhouse in sales, he was an account executive at impressive companies like Oracle and Sprinklr. He also led many successful sales teams at various companies before starting out on his own. Today, Andy is the CEO and founder of MEDDICC, an organization that helps build elite competency in sales teams. In today's episode, Andy talks about how the best salespeople are good at solving their customers' problems. He shares his three critical parts to selling, how companies can best adopt and implement MEDDICC, and the big changes he's seen in sales as companies evolve from enterprise-led to product-led. Press play to hear Andy's thoughts on…Overcoming challenges in sales"There's not often a deal where everything's green, and everything's great, right? If there ever is, you know, they get called a bluebird. There's often challenges. What we like to say is the best salespeople are the ones who are the fastest to identify what the challenges are, and they're the ones who put their hands up."Time efficiency "I'm really big on this idea of just being more efficient with your time and therefore double down on your winners. You can only double down on the winners if you have a framework that's going to help you identify who the winners are, which is bringing it all back to MEDDICC."

From working his way up the ladder at Oracle to becoming a top executive at customer experience management platform Sprinklr, Mark Siciliano has invested in people. He reveals what he's learned in the last quarter-century about sales, sales enablement, and what it takes to make an impact on people's lives — both customers and colleagues. Treating others as they want to be treated “seems old school,” Mark says, “but technology has shot so quickly ahead of us that we forget that those core things still count.” Hear John and Mark riff on a musical analogy about the future of sales, when everyone will know how to play more than one instrument. Connect with Mark on LinkedIn at: https://www.linkedin.com/in/marksiciliano1/ (https://www.linkedin.com/in/marksiciliano1/) Mentioned in this episode: Ultimate Cold Calling Masterclass __________________________ Register for the Ultimate Cold Calling Masterclass here: https://www.eventbrite.com/e/the-ultimate-cold-prospecting-masterclass-tickets-444050255267?aff=johnbarrowspromo

Sprinklr CEO Ragy Thomas (CXM) tells us how he plans on beating his competitors in the booming social customer service software market. Why Spotify (SPOT) is so confident in its podcasting business. Semiconductor and electronics test maker Teradyne (TER) gives us a glimpse into the health and future of the tech industry. Crown Holdings (CCK) reveals the raw materials headwinds it faces. The Drill Down with Cory Johnson offers a regular look at the business stories behind stocks on the move. Learn more about your ad choices. Visit megaphone.fm/adchoices

A people-first approach to work sounds great, but is it really a winning strategy? Diane Adams, Chief Culture and Talent Officer at Sprinklr, is here to say it is, and she has the numbers to prove it. In just over a year, her team reduced attrition by 44%, even in the midst of a hot labor market. She joins the show to share her perspective on work-life integration, the power of believing in people, and balancing authenticity with performance. Join us as we discuss: [02:00] The value of work-life flexibility [07:45] Why people-first work is a winning strategy [12:00] The power of believing in your people [17:30] Showing up authentically through loss [26:15] Balancing authenticity with achieving results[30:15] Managing performance and employee delight [40:30] Supporting your people's dreams and strengths For the entire interview, follow HR Superstars on Spotify, Apple Podcasts, or Stitcher. Or tune in on our website. Original podcast track produced by Entheo. The HR leaders who join our show share deep insights about keeping employees engaged and fostering high performance. 15Five's Perform product gives people leaders the tools they need to help run strategic end-to-end performance management. It allows for unbiased performance measurement so you can make fair and accurate compensation decisions and ensure every employee is growing in their roles, their careers, and their lives. Head over to 15five.com/perform and try 15Five free for a couple of weeks or request a demo. Want to connect with thousands of other strategic HR leaders like you, join the HR Superstars Community! Listening on a desktop & can't see the links? Just search for HR Superstars in your favorite podcast player.*