Podcasts about expion

In this episode, we sit down with Lenie Gallardo—the powerhouse mom and climber behind the vibrant Gallardo girls, Hunter and Phoenix. Lenie shares how she weaves motherhood into her climbing journey, her approach to bouldering, and how she's found her own style of climbing. From problem-solving to leading by example, Lenie embodies quiet strength. She has greatly inspired me, and I'm so excited to share her story with you.This episode is an off-grid episode! I'd like to give a special thanks to MidNite Solar who kindly provided this Little Rosie inverter and Expion battery to power my recording setup.Host: Jacalyn Gross @jacalyngrossGuest: Lenie Gallardo @LenieBirdProducer: Jeremy Canaria @jeremycanaryEditor: Jacalyn GrossOriginal Music by: Pete Alba

My guest today is Erica Jenkins! She has over 30,000 hours in B2B Enterprise SaaS, heading up Product, UX, and GTM teams for 15 years from startup to scale over $100 million on a global MarTech platform, which gives me a different perspective on technology. In 2009, Erica co-founded Expion, a bootstrapped social media management SaaS platform that enabled B2C brands to engage and measure their paid, earned, and owned marketing campaigns. Sysomos, a market leader in social listening, acquired Expion in 2015. I spearheaded the repackaging of the combined platform to bring 3 new solutions to market, which was again acquired in 2018 by Meltwater. From 2018 to 2021, the marketing of SaaS product lines generated 200% revenue growth. In 2021, Erica was recruited by Crayon's founder and CEO after their Series B round to transform the product and engineering organization to shift into a PLG motion. Here's what we talked about: 00:00 - Intro 0:13 - Product value and go-to-market messaging in B2B 3:22 - Marketing strategies for B2B companies 8:06 - Product value and marketing messaging 14:56 - Building trust with clients through active listening and product value 19:51 - Marketing strategies and tactics 27:57 - Marketing strategies and content consumption preferences 32:09 - B2B marketing and understanding customer needs 39:18 - Startup advice, consulting, and future plans Connect with Jessica: https://www.linkedin.com/in/erica-jenkins/ Subscribe to FUNKY MARKETING: BOLD STRATEGIES FOR B2B GROWTH AND REVENUE on any podcast platform and drop a question here in the comments. Website: https://www.funkymarketing.net/funky-marketing-show/ Apple: https://podcasts.apple.com/us/podcast/funky-marketing-bold-strategies-for-b2b-growth-and-revenue/id1501543408?uo=4 Spotify: https://open.spotify.com/show/136A3zxZ5JYCukvphVP56M Google Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy8xNDc5ZWNkMC9wb2RjYXN0L3Jzcw== YouTube: https://www.youtube.com/@funky_marketing And if you need help, check out the Funky Marketing Pricing page: https://www.funkymarketing.net/pricing/ #funkymarketing #b2b #marketing #sales #demand #revenue #podcast #contentmarketing #strategy --- Send in a voice message: https://podcasters.spotify.com/pod/show/funky-marketing/message

This is Eric Stark with The Smart RVer Podcast Delivering the smarts you need to enjoy the freedom of the RV Lifestyle without the fear of breaking down! Living the RV Life: How about a non-RV-related trip? Eric talks about how sometimes leaving the RV behind, especially if you have kids and taking a trip somewhere, can be a nice change of pace! He also discusses how you can get the kids more involved in the vacation location! Kids love to feel included, and this can make the trip more enjoyable and memorable! Staying On The Road: Eric talks about the effectiveness of tire-monitoring systems. He shows two different brands (Lippert Tire Linc and Truck Systems Technology) and breaks down the details of each one. Eric also talks about the benefits of having these monitors and where you can purchase them. You can also check youtube videos with more detail about each brand. Lippert Tire Linc on Youtube Truck System Technology on Youtube The Next Stop: Eric and Alexis talk about Tualatin Valley, Oregon! They travel to the valley searching for helicopter rides, live theatre, and of course, the best restaurants in the area. They also talk about the best RV parks and what time of year to visit! RV Envy: Battery gauges! Eric talks a little bit about good battery gauges and how they work. Go Power and Expion 360 are the two brands Eric recommends. Thanks for Listening; See Ya on the Road!

In Episode 99 Eric Stark promotes the 100th Episode that will be hosted live on Youtube. He also promotes the “Come to Montana in July” promotion. This is a great opportunity to come by the store in Victor and meet all of us and see what we do. And while you are in Montana you can explore the awesome places there are to visit in your RV. Living the RV Life: Eric does some comparisons of the top 10 essential lists for RVing and shares his thoughts that each top ten list will depend on who the RVer is and what their needs and RVing habits are. He came to this conclusion because there are hundreds of top ten lists and no two are identical and only share a few similar items. Battle Born vs Expion 360 Conversion Continues? https://thesmartrver.com/whats-my-model-number/ (Click Here for a Complete List.) Staying On The Road: In this episode, Eric explains the problems of RV sidewall delamination and what the causes are. He then explains the various ways to take care of the problem whether you do it yourself or have it done by a professional. Winnebago Journey Side Wall Delamination Project The Next Stop: Horse backing riding is the subject that Eric and Alexis discuss and share their thoughts about horseback riding for Rvers young and old. Alexis gives some good pointers on the how-to's and Eric throws his 2 cents into the ring. https://thesmartrver.com/tips-for-horseback-riding/ (Tips for Horseback Riding) https://thesmartrver.com/horse-back-riding/ (Horseback Riding in Montana) RV Envy: If you are safety conscience this is the episode for you. Although you can use the link to learn more about Elide Fire Balls and how they are the new way to suppress an RV Fire. Safety should be a concern for every RVer and the Elide Fire Balls are an awesome way to install a simple, inexpensive, and effective fire suppression in every RV. https://arizonarvpartscenter.com/lp-leak-detector/ (Purchase Elide Fire Balls) https://www.wheresafe.com/ (Whersafe RV GPS Tracking Systems) - Use Promo Code “SMARTRVER10” and SAVE 10% https://sunpromfg.com/rv-awning-fabrics/slide-out-awning-fabrics/ (RV Slide Out Awning Fabrics) - Use Promo Code “TheSmartRver” and SAVE 10% https://arizonarvpartscenter.com/mopeka-lp-tank-gauge-measures-level-of-propane/ (Mopeka LP Tank Wireless Level Gauge) Use Promo Code “Mopeka10” and Save 10%

Sometimes I just have to pinch myself when it comes to the events, people and experiences I get access too on a daily basis.  This week I got to interview two billionaires, got access to an embargoed Nasa project and interviewed two of the speakers for the upcoming Innovation Congress Event.  The interview was so good I had to rip the audio out and post it as a full episode.   What is Innovation Congress?   Below you’ll find some of the amazing speakers and topics that will be discussed at the event but to promote the event I took over the Social Fresh Facebook page to interview two of the speakers. Melanie Deziel a Native Ad Consultant & Brand Storytelling Speaker who’s previous worked with New York Times, TimeInc and Huffington Post to name a few and Nick Cicero CEO/Founder @Delmondo, created the 1st video analytics for Snapchat and Facebook Live who previously worked with WeAreBrave, Live Fyre and Expion. I moderated this discussion and we covered a wide range of topics from digital advertising, future of video, live streaming, augmented and virtual reality as well as an in depth discussion on how a mortuary could leverage digital storytelling and video.  This discussion was so much fun and had so many insights I thought it had to be shared with you the FOMOFanz podcast community.    Innovation Congress is the first event of it’s kind happening in NYC July 18-19th founded by Jeremy Goldman, Nicole D’Alonzo, Jason Keath and Amelia Tran.  The event is bringing together some of the most innovative minds in the world and is combination product of the Firebrand Group and Social Fresh team. $200 OFF: Also the team at Innovation Congress is offering $200 off the ticket price and free access to the workshops happening on July 18th if you use this code here:  https://2017.innovationcongress.org/?promo=fanzo Make sure to follow my two amazing guests as well as the event pages below: Melanie Deziel: http://mdeziel.com/ https://twitter.com/mdeziel Nick Cicero: http://delmondo.co/ https://twitter.com/nickcicero Social Fresh: https://twitter.com/socialfresh https://www.facebook.com/social.fresh/ Firebrand https://twitter.com/FirebrandGrp https://www.facebook.com/firebrandgrp/ Innovation Congress: https://2017.innovationcongress.org/?promo=fanzo https://www.facebook.com/innocongress/ About the Innovation Congress event: Innovation Congress by Social Fresh, in special partnership with Firebrand Group, is July 18-19 at The New School in NYC. The conference is focused on helping businesses stay ahead of their competitors in the next 3-5 years. We want to help companies learn how to use the disruptive technologies driving innovation today before someone else uses them to disrupt their industry. This will include discussions on digital trends, tech innovations, and organizational change. Oh yeah, and it’s at this rad theatre venue at the New School called Tishman Auditorium. They have robotic cameras! Sessions will cover Augmented Reality, Audio Content Trends and Technology, Virtual Reality, Influencer Marketing, Automation and Chatbots, The Evolution of Ideation, The Future of Talent, 360 Video, The Future of Media + Content, Artificial Intelligence, Live Video, Apps, Video Ads, Understanding the Social “Story” Trend, Internet of Things, Crowd Technologies and the Sharing Economy, and more. Basically all the buzzwords. But with extra substance and actionability. Nick is moderating the Future of Video (snap, 360, live, vertical, insta stories, etc) Melanie is on the future of digital ads (geo, video, AR, influencers, etc.) Hope to see you there!  --- FOMOfanz Sponsors: FREE Small Business Dashboard 9 Spokes: 9 Spokes You can signup for FREE and check out their small business smart dashboard by simply going to http://9spokes.fomofanz.live Watch my 2 minute video introduction to the tool and how you sign up here:https://www.facebook.com/iSocialFanz/videos/813937512087376/ 5min Rant Sponsor: iOgrapher Use FANZO10 gets 10% off this page: https://www.iographer.com/collections/cases As always you can listen to the show on any of the podcast apps and make sure to follow the host Brian Fanzo better known as@iSocialFanz on both Facebook Live & Periscope so you can watch the shows LIVE each week. If you’re interested in having me speak at your event or create a workshop for your company please email me at Fanzo@iSocialFanz.com and make sure to visit www.iSocialFanz.com/Speaker to check out my latest keynotes and calendar of events I’m attending in 2017.

Voici le numéro 53 du podcast Rendez-Vous Numérique! Retrouvez-nous iTunes (Audio) http://ow.ly/u7qUj ou dans le flux RSS (Audio) http://ow.ly/u7r3w pour votre lecteur de podcast. Chaque semaine, +Benoît Chamontin (www.geeksandcom.com), +Benoit Descary  (www.descary.com) et +Sébastien Gagnon    (www.sebastiengagnon.com) reviennent sur l'actualité des médias sociaux et donnent leurs conseils / opinions pour votre stratégie numérique. N'hésitez pas à partager votre opinion en utilisant le hashtag   #RDVnum Au programme cette semaine : ------- ACTUALITÉS PRINCIPALES ------- - Refonte du Newsfeed Facebook : moins de visibilité pour les pages, plus pour les amis ? - Pinterest lance son Marketing Developer Partners : Ahalogy, Buffer, Curalate, Expion, Newscred, Percolate, Shoutlet,Spredfast, Sprinklr et Tailwind seront les partenaires au départ ; - Mobilegeddon : Google va sanctionner les sites non mobile-friendly  ------- ACTUALITÉS EN VRAC ------- -  Facebook Messenger permet maintenant les appels vidéos - Facebook met à jour son login pour les applications tierces : les utilisateurs pourront choisir exactement les informations à partager ou non - Facebook Hello : une application pour la gestion des appels sur Android - Twitter permet d’envoyer des messages privés à n’importe quel utilisateur - Un partenariat entre Twitter et Google - Vous pouvez télécharger tout votre historique de recherches Google  - Periscope :  les commentaires s’affichent dans la version Web et les profils deviennent un peu plus complets - Meerkat sort de Beta sur Android - Dropbox déploie son système de commentaire à tous ses utilisateurs ------- ASTUCE DE LA SEMAINE ------- Mettre un bouton d’appel à l’action sur les vidéos Facebook

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a couple of new features on Pinterest. As a driver of 40% of social commerce, brands of all shapes and sizes are looking to promote their wares via Pinterest. This week the social network announced enhanced paid advertising features as well as the ability for businesses to schedule pins using tools like Buffer. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week’s show.   Beyond the Sound Bite Here’s Buffer’s announcement — Introducing Buffer for Pinterest (Buffer). Beyond Buffer, other marketing platform partners were announced as well including Percolate, Sprinklr, Spredfast, Curalate, Ahalogy, Expion, Newscred, Shoutlet and Tailwind. View the whole list at AdWeek. Remember, the Social Sound Bite is just the appetizer! On Monday morning we’ll serve up a fresh new episode of the On Brand Podcast. This week we’ll have Guy Kawasaki on the show. Last but not least … Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS. Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast. OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out. Until next week, see you on the Internet!

Are you putting all of your emphasis on social media measurement on exactly the wrong thing?I recently did a webinar with social media management platform, Expion, about cross-channel analytics. Albert Chou, CIO of Expion, brought up a great point: We've got tons of social media measures of outputs, but we are not always measuring the input. Forget about how your social media activities perform for a minute. How much does it actually cost to *do* these social media activities? We can measure outputs very easily, but we almost never take the time measuring the inputs. Yet we cannot figure out ROI without knowing what the "I" is. If you take the time to do these calculations, your understanding of where you are in social media will be much more clear.Expion.com will have the replay of the webinar soon, so check them out!SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Nick Cicero (http://twitter.com/nickcicero), a really smart marketer (who actually used to work at Expion) and is on the cutting edge of social media strategy. Fun fact about Nick: he's also a jazz trumpeter!OUR SPONSORSCandidio (http://candidio.com), a simple and affordable video production company. Follow @candidio on Twitter. Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. Follow @sproutsocial on Twitter.ABOUT JAY TODAYJay Today is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration at http://bit.ly/JayToday.

Kristin Magette, Communications Director at Eudora School District in Eudora, Kansas discusses how and why the district embraced social media both in the classroom and as a powerful tool for connecting with parents and students. Kristin discusses how concerns over the adoption of social media were overcome, training and guidelines that were implemented, appointment of select teachers as "social ambassadors," growth and management of online communities, and reviews what the impact of social media has been on the district. She concludes with a call to action for any school districts currently holding out against social media adoption, and offers words of advice and encouragement for those ready to take their first steps.

Part of a series of conversations with leaders and innovators in the social business space, hosted by Social: IRL Principal Ben Smith, and Expion VP of Strategy, Zena Weist. Learn more at:http://smartsocial.biz. Frank Eliason is Senior Vice President of Social Media at Citibank and author of @ YourService. Frank became well known for his pioneering work at Comcast in bringing customer service to the social web under the @ ComcastCares Twitter handle. This work has been recognized by many news organizations, including ABC News, New York Times, and Business Week. In part four of this interview via Google Hangout, Frank answers the question "what does smart social mean to me" with some valuable advice: if you want to win in social, concentrate less on social itself, and more on creating remarkable customer experiences.

Part of a series of conversations with leaders and innovators in the social business space, hosted by Social: IRL Principal Ben Smith, and Expion VP of Strategy, Zena Weist. Learn more at:http://smartsocial.biz. Frank Eliason is Senior Vice President of Social Media at Citibank and author of @ YourService. Frank became well known for his pioneering work at Comcast in bringing customer service to the social web under the @ ComcastCares Twitter handle. This work has been recognized by many news organizations, including ABC News, New York Times, and Business Week. In part three of this interview via Google Hangout, Frank expands on his recent post: http://bit.ly/AreWeAsProfessionalsKillingSocialMedia. In particular, Frank discusses real-time marketing trends and the need for brands to be part of the social media community in a way that delivers value and not detract from user experience.

Part of a series of conversations with leaders and innovators in the social business space, hosted by Social: IRL Principal Ben Smith, and Expion VP of Strategy, Zena Weist. Learn more at:http://smartsocial.biz. Frank Eliason is Senior Vice President of Social Media at Citibank and author of @ YourService. Frank became well known for his pioneering work at Comcast in bringing customer service to the social web under the @ ComcastCares Twitter handle. This work has been recognized by many news organizations, including ABC News, New York Times, and Business Week. In part two of this interview, Frank shares events from July 26, 2008, and his realization about the more personalized nature of the social media space - "human connections, not brand messaging." Recorded: March 5, 2013

Part of a series of conversations with leaders and innovators in the social business space, hosted by Social: IRL Principal Ben Smith, and Expion VP of Strategy, Zena Weist. Learn more at:http://smartsocial.biz. Frank Eliason is Senior Vice President of Social Media at Citibank and author of @ YourService. Frank became well known for his pioneering work at Comcast in bringing customer service to the social web under the @ ComcastCares Twitter handle. This work has been recognized by many news organizations, including ABC News, New York Times, and Business Week. In part one of this interview, Frank shares the backstory of how @ ComcastCares came about and social customer service was born. Recorded: March 5, 2013

More than 150 people attended the Social Media Club of Kansas City’s January 2013, breakfast, featuring a special conversation with Altimeter Group analyst and Engage and The End of Business as Usual author, Brian Solis. Hosted at Google Fiber Space in Kansas City, the conversation took place via a specially orchestrated Hangout, with Brian being interviewed by Social: IRL principal, Ben Smith. Brian's latest book, Whats the Future of Business, has a March 2013, release date: http://bit.ly/BrianSolisFuture Recorded: January 4, 2013.

Part of a series of conversations with leaders and innovators in the social business space, hosted by Social: IRL Principal Ben Smith, and Expion VP of Strategy, Zena Weist. Learn more at http://smartsocial.biz. Mark Fidelman is the Managing Director of social business agency, Evolve, and the Socialized and Mobilized Columnist on Forbes. He's also Conference Director at premier social business conference, BusinessNext Social. His experience includes more than two decades of technology sales and marketing with organizations including A.T. Kearney, EDS, CT Space and Autodesk. Mark draws upon his experience as a Chief Social Strategist where he led numerous social initiatives and programs while working in partnership with companies like Microsoft and IBM. Recorded: February 21, 2013.

On today’s show: We reflect on the first 100 shows. Innovation finally strikes with ByteLight, the Green Giant makes his augmented reality debut and we have stories from Placecast, Klash and Facedeals + a ton of acquisitions, our resource of the week from Ottawa-based Shopify and special guest Erica McClenney of Expion.