Podcasts about adknowledge

Scott Lynn is the founder and CEO of Masterworks, the first company to securitize art. Masterworks manages $940 million in art assets and has nearly 900,000 investors on its platform. Scott is also a multitime founder– prior to Masterworks, he founded companies in online gaming, advertising and fintech including AdKnowledge, Virtumundo, V2 Ventures and Payability.In this episode, Scott and Auren discuss: Data insights on the art marketArt trends and investing strategiesNFTs and other collectiblesFraud, money laundering and art scamsWorld of DaaS is brought to you by SafeGraph & Flex Capital. For more episodes, visit safegraph.com/podcasts.You can find Auren Hoffman on X at @auren and Scott Lynn on LinkedIn. Follow World of DaaS @WorldOfDaaS Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)

Yash Patel is General Partner at Telstra Ventures, a San Francisco-based VC firm that differentiates by generating revenue for its portfolio with strategic channel partners and customer relationships as well as by using data science to drive its investment process. Yash's focus is on the consumer side of fintech, Web3, crypto, esports, gaming, SaaS apps, ecommerce, and marketplace. Some of his standout fintech investments while at Telstra Ventures are companies like Super.com (Super Apps) and Playbook (next-gen wealthtech). Previously, Yash was the Director of Corporate Development & Strategy at Adknowledge and was part of the technology investment banking team at Jefferies & Company prior.

"It's the emotions and habits that create a powerful formula for financial well-being.” - Anita Newton  A recent study revealed that money negatively impacts 52% of adults' mental health in the U.S. - and 4 in 5 of those individuals say it causes them to lose sleep at night. There's a problem in today's world with money, and it's time we address that the traditional approach to saving isn't working anymore. Join Dr. Michelle Robin as she invites Anita Newton from CommunityAmerica Credit Union to highlight some key findings their in-house Innovation Lab have discovered about our spending habits. She will also share how they are helping members (customers) approach their money story and why it matters to their success. Additionally, she'll explain some tools and resources they offer their members that work better in today's financial climate vs. the traditional approach. Anita will also tell why she's passionate about helping others reach their financial goals, which includes her personal money story. Get ready for a conversation rich in tips that can help you take your next small step on your financial well-being journey. About Today's Guest Anita Newton currently serves as the Chief Innovation Officer of CommunityAmerica Credit Union. Her mission is to create digital products and services that will help us deliver peace of mind to our members. The Innovation Lab has received numerous awards, and their work has been mentioned in USA Today, Forbes, and the Kansas City Business Journal. Newton has spent the last 20 years helping marketing organizations both large – P&G and Spring – and small – Zave Networks, myEdmatch, and Adknowledge – grow. She currently advises a startup called Mighty Good Solutions, a consumer goods company that makes products that are currently sold in Walmart, Bed, Bath & Beyond, Target, and Amazon. Newton helps support the community by serving as Trustee of the Kauffman Foundation and Cristo Rey, Board Committee Chair for the University of Kansas Liberal Arts, and co-chair Rose Brooks 2019 Cabaret. Newton was the 2018 Recipient of the Athena Award. She has also taught startup marketing through the Kauffman Foundation's Founders School and FastTrac Venture programs. She is a graduate of the University of Kansas and Harvard Business School. Anita currently lives in Prairie Village with her husband, two children, Sydney and Spencer, and two goldendoodles, Scout and Bailey.  Mentioned in the Episode:  CommunityAmerica Credit Union  Financial Well-Being Coach Services  ScoreMore Loan 

“While working to attain your goal, don't forget to pause and celebrate the little victories along the way.” “Adknowledge all of your small victories. They will eventually add up to something great.”

Join Freddie Laker and this week's guest, David Segura, as they take a deeper look at what it takes to build a media empire from the ground up. David has been a force in the media space since he founded Giant Media before being acquired by AdKnowledge, and his passion for the Creator Economy has led him to invest in over 40 businesses, including the founding of his latest company, Glassbox Media. Tune in for an inside look at what it takes to create a successful media enterprise these days.

Dave co-founded the company that built the first - albeit not by much - ad server called AdKnowledge and later worked at BlueLithium, Yahoo and Drawbridge among othersMore

Dave co-founded the company that built the first - albeit not by much - ad server called AdKnowledge and later worked at BlueLithium, Yahoo and Drawbridge among othersMore

NFT games is the new topic that's been gaining major momentum in the metaverse/web 3 conversation. The fundamentals of NFT games is that the ownership model of game assets are user owned and transactions are encoded on the blockchain. This creates a utility value for NFTs where it can actually live in an environment where it brings tangible value to people, rather than just being say a jpeg piece of digital art that's hard to show off. The magic of NFT games shows through the economic opportunities that it creates for people. A simple example is Axie Infinity which is the most popular NFT game right now. In the game, people can buy these axies, which are these adorable pet creatures that you can train to get better and better at battles. As your axie wins more battles, it appreciates in monetary value. Based on the work you do ‘training' axies, you can make money off of your hard earned work (through the appreciation of that asset). In fact, a huge fraction of the population in the Philippines have started to rely on playing axie infinity as their main source of income.While the Axie example is straightforward, as you can imagine, for more sophisticated games and experiences, the infrastructure to power these transactions gets more complex.  In this episode, we will explore the building blocks to help foster the NFT game ecosystem for developers, players, brands, influencers, etc.ABOUT THE GUESTJohn Linden is the CEO of Mythical, a next-generation game technology studio creating universal economies driven by player ownership of NFTs with utility. Prior to Mythical, John was the President of Seismic Games (acquired by Niantic Labs), developer of Marvel Strike Force and Magic the Gathering: Valor's Reach. Prior to Seismic Games, he was a Studio Head at Activision Blizzard on the Call of Duty and Skylanders franchises.Before entering the games industry, John was the Co-Founder / CTO at Adknowledge and at OpenX and built his own startups, Planet Alumni (acquired by Reunion.com) and Litmus Media (acquired by Think Partnership)SHOW NOTES[5:50] What are NFT games and how do they make games better for people?[13:10] Understanding collectables culture[16:10] Economic engine behind NFT games[18:00] How to have zero gas fees[23:15] Developer interest in building game economies on the blockchain[25:50] Focusing on assets over tokens[29:10] How can NFT games live on the Apple Store?[31:10] New roles and jobs that NFT games can create[36:55] Why are NFT games becoming mainstream now?

M&A is on fire. Which means not just combining companies, but merging cultures. And there's where so many deals fall apart or fail to live up to expectations. (Some research shows that 75% of M&A deals bomb.) And it's often because the team was too busy making sure the technology was compatible or figuring out how to streamline the sales organization or merge brands. Nobody bothered to figure out if the 2 teams were aligned in the first place. Such a shame. So, I found an expert to guide us on doing it properly. Sloan Gaon is CEO of PulsePoint, the leading global authority in programmatic health advertising, recently acquired by WebMD parent company Internet Brands. Prior, he was CEO of DotMenu, acquired by GrubHub. And he led M&A at Miva, acquired by Adknowledge. He's forgotten more about M&A than most will ever know. So, he knows how to assess teams for compatibility. In this 20-minute conversation, he reveals how to do it (and potentially avoid a huge M&A mistake)  

It’s not every day you get to chat to a former COO of Google, but Ben Legg, your 40 Minute Mentor today, is exactly that! Ben spent the first 10 years of his career in the British Army building bomb-proof structures and, occasionally, arm-wrestling members of the French Foreign Legion…. He successfully transitioned into business, working for some of the world’s biggest brands, including Coca Cola and Google as well as the high growth mobility Scale Up Ola and Adknowledge which he grew into one of the largest adtech companies in the US. Since then, Ben has built a portfolio career for himself and has recently founded The Portfolio Collective, a community for portfolio professionals. In this episode we explore the many sides of Ben’s career to date and what he’s learned along the way, including: - The skills that he was able to leverage from the military into business, such as the ability to bring order to chaos and stay calm under pressure - How he transitioned from a commercial role at Coca Cola to becoming a COO for Google and what it was like to work alongside the Google Founders - And the key things you need to consider when you’re recruiting a high performing team in any organisation It was fascinating talking to Ben who is one of the most impressive and productive leaders we’ve had the pleasure of interviewing. He is a real force of nature, with so much knowledge and experience to share. So, if you’re looking to switch sectors, want to start a business of your own or are considering becoming a portfolio professional, we know you’ll get so much from Ben’s insights and fantastic career advice. We’d love to hear your thoughts on this episode, so please do get in touch at james@jbmc.co.uk If you want to find out more about Ben, check out his LinkedIn profile – https://www.linkedin.com/in/benlegg/ If you want to find out more about the Portfolio Collective, have a look at their website – https://portfolio-collective.com/

David Segura is a veteran when it comes to the startup world although he hadn’t originally planned for that to be the case. David began his career in a corporate consulting role but quickly realized that it wasn't the right path for him. He found that he couldn’t excel in the rigid hierarchies of the corporate ladder and decided to jump into the startup scene. David briefly worked at two startups, soon understanding that to achieve what he wanted in life, he had to venture off and put his destiny into his own hands. He founded and was the CEO of Giant Media, a leading advertising/media company at the time, eventually selling it to AdKnowledge after six years. David’s exit was a success and with the money and experience he gained, he jumped head-first into the Angel investing world, as many other former founders do. He’s invested in 40 companies so far like Everipedia, Mogul, and PerfectPrice and we learn about what type of traits/characteristics David looks for in a company and a founder when making those types of investments. Most recently, David joined Carbon, a price stable cryptocurrency as its Chief Operating Officer and we talk about the blockchain economy and what the future of Cryptocurrencies, stable coins, and other blockchain based companies looks like.

Seth is the founder and CEO of SnapApp. As a repeat entrepreneur, Seth was previously the founder & CEO of Pangea Media (acquired by AdKnowledge) and co-founder & CEO of Focalex, (acquired by Intermix / MySpace). He started out as a banker at Credit Suisse First Boston.

John Cole is the CCO of Ezoic. Ezoic is a Google award-winning artificial intelligence platform designed to automatically test ads, website layouts, mediation, and more to increase ad revenue and optimize user experiences at the same time. John is the Chief Customer Officer of Ezoic. Formerly an officer in the British Royal Navy, John was a founding Director of Media Run Group – which started several online businesses in the mid 2000's (Media Run Search, Media Run Ad Network, and Blowfish Digital Ad Agency). Following the acquisition of Media Run Ad Network by Adknowledge Inc in Oct 2007, John managed Adknowledge in Europe, which included the Super Rewards virtual currency platform (which monetized Facebook, MMO & Mobile Games) & Cubics – the first Social display advertising platform inside Facebook. After a brief and successful foray into the world of independent online publishing (he was founder of UK website operator ‘Epirical'), John sold his online interests to Ezoic in Dec 2011 and joined as CCO. John moved his family from London UK to live in San Diego in August 2013. 0034 John explains that Ezoic combines ad-testing, CMS and UX; and dives into some of the complexities of multivariate testing 0205 Why did Ezoic stay in stealth for three years? 0400 Even though the company has pivoted, the central idea has remained the same: where and how an ad appears on a page is as important as retargeting and context. 0500 John explains that Ezoic bought 500 websites, and used them to test and hone their theories 0715 The secret sauce is achieving the balance between UX and monetisation - the assumption is that one usually compromises the other. 1055 John talks about the human cost of staying in stealth for three years, and resisting the urge to shout about Ezoic from the rooftops 1400 Does staying in stealth for three years to undertake a long period of testing and re-testing mean that you guys are anti-'lean startup'? 1540 John explains the strategic rationale behind the choice of the name 'Ezoic' 2300 What's next? Times are exciting at Ezoic - making acquisitions and winning awards!

Have you ever wanted to work abroad? Pack a suitcase and dive into a new job, in a new location? Well today’s guest, Joni Joyner, has done just that. Not once, but multiple times. Originally from Scotland, Joni has held senior ad tech and ad operations roles in places like London, Kansas City, and Australia, at companies such as AOL, Adknowledge, Sky Broadcasting, and Adconion- to name a few. She’s landed in Canada where she currently serves as Managing Director of AdGear’s Toronto Office.

With the new regulations now in full swing how are marketers adjusting to product claims, Kevin gives some real time examples. Meanwhile, The Big Fabu publicly thanks the good folks at Adknowledge for sending the holiday gift of Kansas City BBQ.