Podcast appearances and mentions of jennifer bagley

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Latest podcast episodes about jennifer bagley

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Why the Middle Layer of Your Agency Org Chart May Not Survive AI with Jennifer Bagley | Ep #841

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Play Episode Listen Later Oct 1, 2025 28:36


Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Are you still thinking of AI as just “ChatGPT with a better prompt”? Or maybe you've played around with Zapier automations and thought, yeah, that's good enough. Today's featured guest knows that the agencies pulling ahead right now are building full-on AI agent networks that replace routine tasks, streamline data pipelines, and give their teams superpowers. She's re-engineering her agency around AI and will talk about where she finds top-tier talent and why you don't need to code to lead your agency into the future. Jennifer Bagley is the CEO and founder of CI Web Group, a fully virtual digital marketing agency registered in 22 U.S. states with clients across the United States and Canada. A former corporate operator turned entrepreneur, Jennifer started in real estate and mortgage brokerage before leaning into the marketing work she built to support those businesses. Today she runs a modern, tech-forward agency that's rebuilt its stack around AI, centralized data, and agentic networks, all while carrying the scars and lessons of scaling, pivoting, and re-founding a business from the ground up. In this episode, we'll discuss: Feeling trapped by the business. Hiring, firing, and the people reset AI, reskilling, and the end of “middle” roles What does this talent cost? Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. From Corporate Ladder to Accidental Agency Founder Jennifer came from an operations background, a self-proclaimed black belt in Six Sigma and certified project manager. Having built that corporate background, she had made a promise to herself (“by 30 I'll be an entrepreneur”), and started to build the side hustle that became the main event. She started in real estate and mortgage brokering where she had to learn marketing the hard way; not because she wanted to be a marketer, but because the survival of her businesses depended on it. Initially, Jennifer didn't set out to build a scalable agency; she built a team to support her broker network. When the market collapsed in 2008, the same team that did marketing for agents suddenly had a market outside real estate. That “we'll just help this painter or HVAC company” phase is where the web group was born: small, service-focused, and useful to people in her network. That accidental turn became a business by solving real, pressing problems for paying clients, then leaned into that. Trading Time for Freedom: The Hard Pivot For the first five years, Jennifer describes the business as a “lifestyle” operation, profitable maybe, but trapping her time. She was trading billable hours for income and was reaching her limit when she hired a coach that forced a reckoning: if entrepreneurship isn't buying you time, money, and freedom, what's the point? So she made the brutal choice of cutting consulting contracts and burning the bridge to the “safety” of hourly work, and effectively gave herself a mulligan. This is the classic founder pivot: you have to choose between growth that keeps you doing the work and growth that scales the business without you. Jennifer's reset wasn't pretty, for a while she lost everything and she and her son lived in an office for a while, but it bought her the permission to build something salable, not just sustainable. Agency owners who feel trapped in delivery need to remember that sometimes you have to give up short-term revenue to create long-term value. Feeling Trapped by the Agency and Becoming a CEO Those first five years, Jennifer continued to run a business that started as a supply chain consulting and eventually turned into a sales supply chain consulting. This change meant the business was now a good lead generator for the agency but it also meant Jennifer was essentially selling her image and her time. Until she ran out of time. Once she felt trapped by the business, Jennifer actually hired a business coach that helped her change the model from “selling Jennifer with marketing on the side” to an actual sustainable business. She had to go back to the basics and remember she, like every entrepreneur, started the business with the idea of having more time, money, and freedom. It took losing everything, but Jennifer knew she didn't want a lifestyle business, she wanted a sellable business. The antidote was delegation plus systems. If you want growth and a future exit, you need to own those CEO responsibilities and be comfortable with letting go of the day-to-day. Hiring, Firing, and Resetting the Team Jennifer's talent strategy has evolved with each stage of growth. Her early hires were the classic “friends, family, fools” bootstrap crew; later she invested in developers, content teams, project managers, and over time, more strategic hires like CFOs, chief of staff, BI teams, and AI engineers. Each five-year arc brought a new set of needs and a new level of sophistication in hiring. Now, she divides her time between promoting her agency's work in podcasts and content and thinking of ways to navigate her business in these volatile and exciting times. Her most recent addition to the team was a technology and transformation team that is revisiting all of the agency's processes, investments, and infrastructure. As a result, she has downsized her team from over 300 W2 employees and refocus the team. The takeaway for agency owners: be honest about whether your people are builders or maintainers, and hire accordingly. The workforce you need for growth is not the same as the workforce you need for stable operations. Building AI Agent Networks with Centralized Data Jennifer's agency shifted from WordPress to Webflow and built agentic networks: hundreds of AI agents that crawl competitors, do strategy homework, and automate tasks that humans used to do. More importantly, they rebuilt infrastructure into a hub-and-spoke model with a centralized min.io data layer and ETL pipelines feeding analytics and BI. Two big lessons here. One: invest in your tech stack deliberately so you're not a Frankenstein of five different platforms that don't talk to each other. Two: design your data architecture so your people (and your AI agents) have a single source of truth. That's how you get from fire-fighting in six dashboards to proactive, predictive signals that tell you when a client engagement needs attention. AI, Reskilling, and Shrinking Middle Roles Jennifer draws a hard line: the agency now tends to hire either very seasoned client-facing leaders or AI engineers; the middle is shrinking. With agentic networks giving junior staff “superpowers,” the agency can afford fewer mid-level “lever pullers.” At this level there's no room for slow execution or elementary work. That's a cultural and ethical challenge, both for hiring and for workforce development. For agency owners, this raises practical HR questions: do you reskill your people, or replace them? Jennifer suggests building agent-driven systems that augment humans, and being brutally honest about who can grow into that future. It's also a call to action for how we prepare the next generation: schools won't teach this; companies will need to. Playing with AI Platforms: Why Leaders Need to Just Know Enough to Be Dangerous Jennifer started like a lot of agency owners dipping into AI, playing around on tools like n8n, Make.com, Relevance, and Longchain. Her dev team laughed, calling her an “elementary school kid on a tricycle,” but here's the point: she didn't need to master the tech. She needed to know enough to point her team in the right direction. Instead of obsessing over code, she framed the problem differently: “Here's what I don't want a human doing anymore. Can you make that happen?” That mindset shift is key for agency owners. You don't need to be a full-stack AI engineer to lead an agency into the future; you just need to clearly define outcomes and invest in people who can deliver them. Find Real AI Talent in Unlikely Places This is where most agencies get stuck. You're not going to find your next AI architect on Upwork. Jennifer leaned on her network, starting with her cousin Chris, a hardcore developer who initially thought AI platforms were “rookie business.” Once Chris realized the power of agentic networks to scale his expertise, he became the backbone of CI Web Group's transformation. Now, she hunts talent in unconventional places: hackathons, LinkedIn, and especially YouTube. Forget the flashy “10x growth hack” videos — she looks for nerds with four views, geeking out about orchestrators and ETL pipelines. Those are the builders who care about solving real problems, not just building hype. Her tip: if you find one, reach out immediately. They don't want sales, they just want to build. Designing AI Agents Like an Agency Org Chart Jennifer compares AI agents to a company org chart. You don't hire one person to do everything, that's a recipe for burnout. Same thing with AI. Each agent should tightly focus on a single task, with checks, auditors, and orchestrators overseeing the system. The payoff was massive efficiency gains. Instead of six different platforms that don't talk, her agency built a centralized hub with min.io, ClickHouse, and AI layers on top. That's how you go from patchwork automation to true predictive intelligence. The Real Cost of AI Talent If you're wondering how much this all costs, the answer is… a lot. On the high end, seasoned AI engineers can run you a quarter million in salary. On the low end, Jennifer tests new hires on project-based sprints, maybe $6K for a 10-hour challenge. The point isn't to cut costs; it's to prove quickly who can deliver and who can't. Her recruiting process is brutal but effective: give candidates a project, a tight deadline, and see how they perform. If they stall, they're out. If they screen-share fast and solve problems live, they're in. No fluff, no endless interviews. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Can't Stop the Growth
How Is AI Revolutionizing The Home Service Industry? | AI Trade Talk with ZyraTalk | Brad Scruggs | Jennifer Bagley

Can't Stop the Growth

Play Episode Listen Later Jul 17, 2025 46:48


What if your HVAC or plumbing website could instantly change based on what a homeowner is searching for? Or your schedule could sync with live promotions to boost bookings when you're light? Jennifer Bagley of CI Web Group joins AI Trade Talk to break down the next frontier in home service growth: AI-optimized websites, AI search, and smart automation that drives real results. If you're still not using AI to drive leads and streamline operations, this episode is your wake-up call.  Hosted by Brad Scruggs of Zyratalk and powered by Can't Stop the Growth with Chad Peterman. Additional Resources: Connect with Jennifer Learn more about CI Web Group Connect with Brad on LinkedIn Ready to Chat Smarter? Grab Your Free ZyraTalk Demo! Learn more about Zyratalk Join The ARENA - a CSTG Community (powered by our media partner, PeopleForward Network) Chad on LinkedIn Peterman Brothers Website Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: How AI search is changing visibility in HVAC & plumbing Why 24/7 booking is no longer optional How one company booked 3,000+ calls in a single day using AI The mindset shifts needed to scale faster and stay competitive

The New Flat Rate
Transforming the Service Industry for the AI Era!

The New Flat Rate

Play Episode Listen Later Jun 5, 2025 51:44


Today we sat down with Jennifer Bagley, the CEO of CI Web Group, Inc., to talk about how she would rebuild a service business from scratch using AI, strategy, and smart leadership.Links and Resources:⁠Download the checklist HERE tnfr.usciwebgroup.com/ciwebgroup.com/request-a-workshop/

HVAC Sales Training. Close It Now!
What's Working, What's Not, What's Next?

HVAC Sales Training. Close It Now!

Play Episode Listen Later Aug 23, 2024 51:59


Episode Title: What's Working, What's Not, What's NextEpisode Description:In this episode of the Close It Now podcast, Sam Wakefield is joined by Jennifer Bagley, CEO of CI Web Group, to discuss the rapidly evolving landscape of the trades industry. Together, they explore how artificial intelligence (AI) is reshaping the industry, providing actionable insights on how to leverage these changes for growth and success. They also break down the critical steps to building a business in the right order, ensuring long-term success, and dive deep into the importance of maintaining the right mindset in a competitive market.Key Takeaways:AI in the Trades: Learn how AI is impacting the trades industry and what you can do to stay ahead of the curve.Business Building Blocks: Discover the essential steps for building a business in the correct order to maximize success.Mindset Matters: Understand the role of mindset in overcoming challenges and thriving in the industry.About Our Guest:Jennifer Bagley is the CEO of CI Web Group, a leading digital marketing agency specializing in helping businesses in the trades industry grow and succeed. With a wealth of experience in both technology and business strategy, Jennifer shares valuable insights on how to navigate the current landscape.Host Bio:Sam Wakefield is the host of the "Close It Now" podcast and an expert in sales strategies. With years of experience, Sam is dedicated to helping sales professionals understand the psychological factors at play in sales and achieve greater success in their careers.For a Free audit of your website Connect with Jennifer Bagley at:https://www.ciwebgroup.com/https://www.instagram.com/ciwebgroup/https://www.facebook.com/CIWebGroupConnect with Us:Website: https://www.closeitnow.net/Facebook: https://www.facebook.com/groups/closeitnowInstagram: https://www.instagram.com/therealcloseitnow/LinkedIn: https://www.linkedin.com/in/closeitnow/Subscribe & Leave a Review:If you enjoyed this episode, please subscribe to "Close It Now" and leave us a review on our Facebook profile or where you listen to this podcast. Your feedback helps us bring you more great content!

ceo ai jennifer bagley
From the Yellow Chair
Live @ EPIC 2024 with Jennifer Bagley

From the Yellow Chair

Play Episode Listen Later May 7, 2024 29:01 Transcription Available


In the virtual Lemonade Stand, Crystal and Emily are on location at EPIC 2024! They are joined by Jennifer Bagley from CI Web Group to discuss SEO rankings, digital visibility, and the power of customer engagement.0:00 - Digital Marketing Strategies for Contractors10:26 - Effective Digital Marketing Strategies and Communication19:54 - Investing in SEO and Digital Marketing28:11 - Commitment to Content CreationIf you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content.Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram.Interested in being a guest on our show? Be sure to contact us today!We'll see you next time, Lemon Heads!

HVAC Masters of the Hustle
Episode #267-Jennifer Bagley CI Web Group

HVAC Masters of the Hustle

Play Episode Listen Later Apr 15, 2024 39:28


HAVC Masters Of The Hustle would like to welcome CI Web Group Jennifer Bagley into the Hot Seat on episode 267. On this episode Jennifer talks about the importnace of owning your assets with webdesign and marketing. On this episode Jen talks about whats new for her and her team in 2024 with the indusrty moving to AI you will enjoy the new outlook on whwere the indurty is going. Jen is also BIG on holding her clients accountable to make sure they hit there TARGETS!!! If you enjoyed this episode please Subscribe, Share with a Freind & Post a REVIEW!!!

ai targets hot seat jennifer bagley
Contractor Cents
Contractor Cents - Episode 277 - Questions to Ask Before Hiring a Digital Marketing Company

Contractor Cents

Play Episode Listen Later Jul 10, 2023 20:04


What should you ask before hiring a digital marketing company to help you build your business? What should you look for? What are the things you should avoid? The warning signs that the company you choose might “hijack” your website? And maybe most important, what time frame and results should you really expect when you hire a firm? Jennifer Bagley, CEO of CI Webb Group, has made it her mission to educate contractors on what they should ask before they hire a firm. Discover what she has to say. Podcast Sponsor is Financially Fit Business - https://financiallyfit.business/ Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

Subscription Maker Podcast
SMP057: An Interview with Jennifer Bagley

Subscription Maker Podcast

Play Episode Listen Later Oct 26, 2020 49:19


Today, we are talking with Jennifer Bagley. Jennifer is a world-class speaker, sales trainer, and business strategist for the home service industry (i.e., HVAC and Plumbing). She helps her clients secure more eyeballs on their offers than their local competitors. I am your host Zachary Alexander, Subscription Service Designer at SubscriptionMaker.net. Please hit the subscribe […] The post An Interview with Jennifer Bagley appeared first on SubscriptionMaker.

interview hvac plumbing jennifer bagley
Jamie Roxx's Pop Roxx Talk Radio Show
Jennifer Bagley and Mary Hewey Directors (JACK AND YAYA, Film | Documentary 2020

Jamie Roxx's Pop Roxx Talk Radio Show

Play Episode Listen Later Jun 19, 2020 36:00


Pop Art Painter Jamie Roxx (www.JamieRoxx.us) welcomes Jennifer Bagley and Mary Hewey Directors (JACK AND YAYA, Film | Documentary 2020) to the Show!  Web: www.jackandyaya.comInstagram: @jackandyayafilmTwitter: @JackandYayaFilmFacebook: www.facebook.com/JackandYayaFilm Jack & Yaya, the acclaimed documentary from filmmakers Jennifer Bagley and Mary Hewey, will be available On Demand June 19th from Freedom Cinema LLC. Jack & Yaya captures a year in the life of childhood best friends who go from swapping gendered Christmas gifts as kids to transitioning in their twenties. The titular next-door neighbors grew up together in a rural area but were able to support each other when they learned they were both transgender. Having premiered at Toronto’s Inside Out LGBT Film Festival last year, the film highlights their friendship through present-day video and interviews with Jack, Yaya and their friends, juxtaposed with archival footage of their growing up together.

SDMS Annual Conference Preview
Jennifer Bagley, MPH, RDMS, RVT: Sonography Crime Scene Investigation

SDMS Annual Conference Preview

Play Episode Listen Later Apr 23, 2018 18:29


Robert DeJong, RDMS, RDCS, RVT, FSDMS talks to Jennifer Bagley, MPH, RDMS, RVT on their upcoming presentation at the 2018 SDMS Annual Conference: Sonography Crime Scene Investigation Join us for the premier conference for the sonography community October 4-7, 2018 in Orlando, Florida at the Hyatt Regency Orlando. The SDMS Annual Conference is designed for sonographers, students, and other healthcare providers who use sonography. Up to 26 SDMS CME credits are available. Visit sdms.org/sdms2018 for more information and to register.

SAGE Life & Biomedical Sciences
JDMS May/June 2015 Podcast: Bioeffects Reference Tool May Not Improve Sonographers’ Monitoring of Mechanical and Thermal Indices in Obstetric Sonography Examinations

SAGE Life & Biomedical Sciences

Play Episode Listen Later May 20, 2015 27:57


In the May/June 2015 JDMS podcast, OBGYN Section Editor Karen Having, Dora DiGiacinto, and Jennifer Bagley discuss the article, "Bioeffects Reference Tool May Not Improve Sonographers’ Monitoring of Mechanical and Thermal Indices in Obstetric Sonography Examinations." Read full article here.

Rock 'n' Roll Success & Motivation Show
Jennifer Bagley Keys to Rock 'n' Roll Success

Rock 'n' Roll Success & Motivation Show

Play Episode Listen Later Nov 14, 2013 64:00


Tim Gillette is an Author, Speaker, Radio Show Host, and the creator of The Rock'n'Roll Keys to Business Success. Helping entrepreneurs stand out as leaders in their industry. Join us each week as we share an outside the box success story. Interesting people who took a different path and built success doing it. This week Jennifer Bagley Jennifer Bagley is one of the most in-demand Digital Marketing and Business Strategist on the circuit. She is known for her engaging and entertaining style, as well as, her mastery level knowledge of Collaborative Marketing Strategies. Jennifer is the founder of CI Web Group, a Web Design, SEO, CRM Integration, Mobile App Development and Social Media Marketing Agency, the founder of DNet a Collaborative Digital Network and Membership System, the Owner of Sales Supply Chain Consulting and the creator of the 12 Step Roadmap to Accelerated results. She has been speaking professionally for over 15 years. Audiences rave about her ability to provide immediate value to businesses seeking to accelerate their results and grow their business. Jennifer’s background includes executive experience in the areas of Supply Chain Strategy, Technology, Operations, Logistics and Distribution for Nordstrom, Tommy Bahama and Fossil. This experience coupled with over a decade of Sales and Marketing Experience has made her a powerhouse business strategist focused on bottom-line results. This is done through a careful focus on having the right technology, the proper strategy, a collaborative network and the right mindset/behavior.

Have2Travel
Mobilepreneurship Special Guest Jennifer Bagley

Have2Travel

Play Episode Listen Later Oct 30, 2013 59:00


Jennifer Bagley is one of the most in-demand Digital Marketing and Business Strategist on the circuit.  She is known for her engaging and entertaining style, as well as, her mastery level knowledge of Collaborative Marketing Strategies.  Jennifer is the founder of CI Web Group, a Web Design, SEO, CRM Integration, Mobile App Development and Social Media Marketing Agency, the founder of DNet a Collaborative Digital Network and Membership System, the Owner of Sales Supply Chain Consulting and the creator of the 12 Step Roadmap to Accelerated results. She has been speaking professionally for over 15 years.  Audiences rave about her ability to provide  immediate value to businesses seeking to accelerate their results and grow their business.    Jennifer’s background includes executive experience in the areas of Supply Chain Strategy, Technology, Operations, Logistics and Distribution for Nordstrom, Tommy Bahama and Fossil.  This experience coupled with over a decade of Sales and Marketing Experience has made her a powerhouse business strategist focused on bottom-line results.  This is done through a careful focus on having the right technology, the proper strategy, a collaborative network  and the right mindset/behavior.   For more information please click the link and fill out the form https://login.mothernode.com/webform.php?f=GZMyMw

Casey Eberhart, The Ideal Networker
Special Guest – Jennifer Bagley and Today’s Latest Digital Trends

Casey Eberhart, The Ideal Networker

Play Episode Listen Later Oct 23, 2012 64:05


I am so excited to introduce you to my close friend and business collaboration partner, Jennifer Bagley, in this episode of the Double Your Check Call Podcast! We really turned up the value on this one! Jennifer and I talked about some of today’s latest digital marketing trends! Listen to this you will learn… How […]

podcasts digital trends jennifer bagley