Podcasts about Liability

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Buying another agency sounds like a shortcut to scale — but if you skip the wrong step or miss the wrong promise, you might inherit more problems than profit. But how do you actually approach due diligence to ensure a seamless, profitable acquisition? Today's featured guest learned these lessons the hard way. What started as a promising deal quickly revealed cracks, forcing him and his partner to navigate unexpected challenges to pull the agency through. In the process, he discovered the key questions you must ask before buying another agency and the hidden details that can make or break your investment. If you're an agency owner thinking about using acquisitions as a growth strategy, today's conversation will equip you with real-world insights to avoid costly mistakes and set your agency up for a smoother, successful expansion. Matt Marchetta is an agency owner with two decades of experience who recounts his journey in the industry, from starting his first web design business in high school to pivoting into e-commerce and ultimately becoming a digital nomad. He teamed up with a partner to acquire Growth Labs, a lead generation shop focused on outbound. He goes over some of the challenges and crucial lessons learned during the acquisition process, particularly concerning due diligence, unforeseen client guarantees, and the original owner's significant personal brand influence on the agency's client base. In this episode, we'll discuss: Why buy another agency in the first place? Due diligence traps that cost real money. The ROI guarantee that almost blew up the deal. 4 questions you must ask before your next acquisition Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. From Solo Hustle to Ecom Growth Machine Matt started his agency journey as a kid who just wanted to work for himself and quickly learned the hard way—like many do—that running a business isn't just about being good at the work, it's about learning the business of business. It's a time he remembers fondly as a great foundation for his business education. He pivoted early from generalist design and dev work into e-commerce, riding that wave as it grew. Over time, he layered in Facebook ads, video production, and photography to support product marketing for his clients. And while many were stuck in offices, Matt was ahead of the curve, running remote from day one, carving out a lifestyle business that let him travel, stay flexible, and keep agency life fun. In fact, he never thought seriously about the possibility of selling his agency, since it's something he really enjoys doing and didn't think he'd ever get an offer that would compare to what he thinks it's worth. Why Buy an Agency? So why would a guy who loves the freedom of his own agency buy another one? Simple: leverage and evolution. Matt and his current business partner decided it was time to level up their respective agencies. They were both tired of being generalists and saw an opportunity to specialize, automate, and potentially transition out of day-to-day client grind by acquiring a business with the right foundation. They didn't go hunting for a big fish they couldn't afford. Instead, they targeted a sub-seven-figure agency they could buy at a fair multiple, with the goal of systemizing and growing it. Enter Growth Labs, an outbound lead gen agency specializing in cold email marketing. What They Looked For Before the Purchase Matt and his partner moved fast but smart: Profit and Loss: They dug into five years of P&Ls, noticing the typical COVID spike, post-spike drop, and finally profitability as the owner prepared to sell. Adbacks Reality Check: The books had plenty of “personal expenses” that, once removed, showed a clearer, stronger profit picture. Pipeline and Clients: They signed an NDA to peek at client lists, learning that the agency's lead gen often came from the owner's personal brand and reputation—great for credibility, but also something they'd need to replace with systems. Recurring vs. One-Off: They checked churn, recurring revenue, and how the business handled its leads and delivery so they wouldn't be buying a leaky bucket. Fast Close, Strategic Future In true operator fashion, Matt and his partner put in an offer quickly (about three weeks after initial discussions) and agreed on a 1.3x EBITDA multiple. They wanted the former owner to stick around for a transition period, ensuring continuity while they layered in their own systems and strategic direction. Everything looked clean. The seller had a strong personal brand. The books checked out (after adbacks). The plan was clear: earnout over three years, phased transition, and keep the seller involved for 12 months to ensure smooth client handoff and he agreed to do it. Then the cracks appeared. The ROI Guarantee Bomb While poking around Slack before the official handover, Matt found discussions about an ROI guarantee with a disgruntled client. The seller brushed it off as a “Horoszi-level mistake from years back.” No big deal, right? Wrong. Turns out, most new client contracts still included these ROI guarantees—often unwritten, often unenforceable, and often unrealistic. Combine that with underperforming cold email campaigns, and you have a recipe for churn, complaints, and a legal minefield. What was supposed to be a 2-month campaign turned into 12-month obligations with clients expecting a magical ROI that the agency couldn't verify, let alone control. 4 Lessons Matt Learned (So You Don't Have to) In hindsight, Matt admits they moved too fast. A few weeks wasn't enough because due diligence should take longer than you think. His advice for agency owners is not to feel pressured—take the time to ask uncomfortable questions and look for patterns and keep these 4 aspects in mind: Don't just check contracts. Check promises. Matt discovered clients were sticking around for the wrong reasons—and the wrong terms—due to handshake promises that should've been flagged during due diligence. Thoroughly analyze client data and churn patterns. Analyze the available metrics to determine whether or not clients are actually reaching goals. In his case, Matt found that using AI would've helped him uncover that consistent MRR masked a perfect churn pattern: lose three clients, gain three clients, every month. AI could've shown these patterns in minutes. Expect that when the seller leaves, 80-90% of their lead gen leaves with them. If the agency's pipeline depends on the owner's personal brand, you need a plan to replace that before you wire funds. Dig deeper into why the seller is selling—and why they started. Was the agency a real business solving a real need, or just a personal brand ATM for the founder? That origin story tells you how the business was run and what baggage you're buying. The Silver Lining Was it all doom and gloom? Nope. Matt discovered that despite the outdated “spray and pray” cold email approach, the agency's foundations were solid: a capable team, strong email infrastructure, and processes that could be upgraded with AI personalization and scalable systems. Instead of throwing in the towel, Matt is now rebuilding Growth Labs into a smarter, tech-enabled lead-gen agency aligned with the future, not the past. And despite the headaches, Matt and his business partner are still hungry for more acquisitions, now with clear systems and smarter questions in hand. They're even considering rolling up a group of specialist agencies as their next move. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

The focus is on equine claims this week in our common claims miniseries in collaboration with AVMA Trust. Trust veterinarian and former equine practitioner Dr. Nina Mouledous shares the top three equine claims and different ways to navigate these situations. These include pre-purchase exams, injection complications, and rectal exams. It is a great conversation with a lot of helpful tips and insights.Thank you to our podcast partner, NVA General Practice, a community of 1,000 neighborhood veterinary clinics across the U.S. and Canada. Learn how NVA invests in your career journey at https://GP.NVA.com. Remember we want to hear from you! Please be sure to subscribe to our feed on Apple Podcasts and leave us a rating and review. You can also contact us at MVLpodcast@avma.orgFollow us on social media @AVMAVets #MyVetLife #MVLPodcast

This episode is a re-run. It was originally published in December 2023.One wrong clause could make you pay for everyone else's mistakes.When something goes wrong on site, the blame game begins.But if you signed the wrong indemnity clause, guess who's left holding the bag?Most construction companies don't realise just how much risk they've agreed to until it's too late.If you're a contractor, subcontractor, or supplier, this episode breaks down what indemnification really means and how to protect yourself before the finger-pointing starts.Listen now to learn how to take control of your contracts and avoid paying for problems you didn't cause.Struggling with unfair contracts or slow payments in construction? With 6,000+ contracts reviewed and $20 billion in contracts managed, Quantum Contracts' proven framework is designed to help you negotiate fair contracts, secure faster payments, avoid disputes, and improve cash flow.Don't let contract issues hold you back—gain the confidence to focus on growing your business. Ready to take control and make more profit per project?Click here to IMPROVE your contracts using the Quantum Contract System: quantumcs.co/Yt2025Click here to BOOST your profit margins up to 15%: quantumcs.co/YtO3SimpleChangesClick here to GAIN expert advice weekly for FREE: quantumcs.co/YTNewsOptInTimestamps:(1:21) - The term indemnification itself, It's a clause in the contract that's critical to your business's survival(1:58) - Everyone has to deal with indemnity clauses, no matter how much responsibility they have(3:22) - Indemnity clauses are not created equal(4:05) - This is important because it's not only what keeps you safe, but also makes things fair for everybody involvedDISCLAIMER: The content of this podcast does not constitute legal advice, is not intended to be a substitute for legal advice, and can not be relied upon as such. You should seek legal advice or other professional advice in relation to any matters you or your business may have.Follow our Socials and let's get connected! ⤵️⁠⁠⁠⁠Facebook⁠⁠⁠⁠ | ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ | ⁠⁠⁠⁠YouTube⁠⁠⁠⁠ | ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ | ⁠⁠⁠⁠TikTok⁠⁠⁠⁠ | ⁠⁠⁠⁠Twitter

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training We've been talking about AI on this podcast for years — not just as the next shiny tool, but as the biggest shift agencies will face this decade. Yet most agencies still haven't done more than dabble. Meanwhile, their competitors (or even their clients) are using AI to move faster, make sharper decisions, and drive results that leave everyone else scrambling to catch up. If you're still on the sidelines, you're already behind. Today's guest is clear about the game-changing role of AI in the agency world. He argues it's not just about making your shop more efficient — it's about driving better client results, delivering faster, deeper insights, and adding to your bottom line. Agencies that fail to embrace AI risk being outpaced by clients who bring it in-house or by competitors already using it to gain an edge. To stay competitive, you have to take a forward-thinking approach that uses AI to scale operations, increase client value, and keep your best people. Phil Parrish is the co-founder & President of PrograMetrix, a boutique programmatic advertising agency that also crushes it in paid search and paid social. Celebrating their 10-year anniversary this past April, Phil's team has stayed nimble, focused, and mighty — helping clients dominate their digital paid media while driving real, measurable results. He'll discuss his vision on AI, how he's using it as a multiplier, and why that are not already adapting their processes to include this technology, will be exposed. In this episode, we'll discuss: Navigating pipeline churn anxiety. Delivering quick wins with AI. Why agencies that don't adapt will get exposed. Focus on the wins, not just the tasks. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Betting on Yourself (And Getting Clients to Bet on You Too) Phil didn't stumble into agency ownership by accident, but he didn't overcomplicate it either. He built strong client relationships over the years, recognized the moment when he thought, “I can do what this company does — why not do it for myself?” and took the leap. With clients ready to follow, he launched PrograMetrix and started generating revenue quickly, sidestepping much of the risk that keeps many would-be agency owners stuck. The takeaway? If you've built trust and consistently delivered, clients will follow when you launch your own shop. Relationships and results are your best startup capital. Navigating Uncertainty Without Panic Every agency owner hits moments of chaos—those “Are we going under?” nightmares that keep you up at 3 AM. So far, Phil's journey hasn't quite hit the “we can't make payroll” panic, but pipeline uncertainty and client churn anxiety were very real, especially during COVID-19. Ironically, the pandemic ended up being a huge growth driver. As trade shows and in-person events vanished, clients who were spending six figures on live events had to redeploy budgets digitally. PrograMetrix was perfectly positioned to catch that wave. “You've got to have a good business plan, offer strategic value, make smart bets, and stay laser-focused when your back's against the wall.” It's a solid reminder: when chaos hits, the cream rises. The agencies that pivot fast come out stronger.   AI: Beyond Social Posts and Rocket Emojis Let's get real: most agencies are looking at AI like it's a shortcut to crank out social posts and blog content (and yes, that's part of it). But Phil's approach is a level above—he's integrating AI deeply into PrograMetrix's operations to enhance speed, insights, and performance, not just save a few hours per week. In his view, agencies that have depended on time as their inventory and work on the basis that the more time they can utilize the more revenue they can drive will struggle unless they modernize operations using AI. For its part, Phil's agency is building a proprietary product using a licensed data warehouse, pulling data from all their platforms (The Trade Desk, Meta, Google, TikTok, LinkedIn, etc.), and using AI to run advanced queries and develop unique optimization techniques. The end goal would be to deliver faster, clearer, and more impactful insights that clients can't get by simply logging into their ad accounts. The bottom line: If your agency isn't embedding AI into how you operate and deliver, not just as a tool to “save time,” clients will either bring it in-house or go with an agency that does. The market is moving, and speed and value are non-negotiables if you want to win and retain serious clients. Delivering Quick Wins and Story-Driven Insights Mid-market and enterprise clients dropping six to seven figures on ad spend need to feel your authority and your velocity from day one. They need to breathe easier knowing your agency has it handled, and they need to see progress fast, or they'll be out. Using AI, Phil's agency uncovers insights like: Path to conversion (impressions and touchpoints before a sale) Channel impact across the funnel Audience segment insights Messaging that drives real ROI They're not just sending reports but turning complex data into actionable stories for their clients. If you're still measuring your agency's success by how much time you can bill rather than how much impact you can deliver, it's time to rethink your model before your clients rethink you. Why Agencies That Don't Adapt Will Get Exposed Look, AI isn't going to wipe out agencies. But it will wipe out agencies that are stuck operating like it's 2015, coasting on outdated processes, and sending the same recycled reports clients can pull themselves. AI is like the giant scoreboard in baseball, showing every advanced stat in real-time. Agencies that are half-assing delivery can't hide anymore. If you're running bad ads, AI will show your client you suck, and you'll get fired. (Like the agency I just fired.) AI won't kill the agency model, but it will expose agencies not using best-of-breed tools to deliver value faster. AI as a Multiplier, Not a Threat — and Saves Him $200K Phil is using AI as a force multiplier to: Deliver faster, clearer insights for clients Optimize campaigns for even a 2-3% lift that compounds over time And they're doing this without having to invest in new talent at the rate they otherwise would have. As Phil says, “if we can skip hiring one or two traders, that's a $200K swing to the bottom line.” And it's not because he doesn't value his team—he's investing in making his team better. AI helps smart people do better work, get better results, and actually enjoy their jobs. Clients see more value, your agency scales efficiently, and your team sticks around longer, reducing churn and recruitment costs. It's About Buying Wins, Not Just Doing Tasks If you've seen Moneyball, know Billy Beane reinvented baseball by focusing on “getting on base,” not vanity stats. Agencies should think the same way: What are your “get on base” moves that drive client results? Are you outcome-driven and problem-solving, or are you a task rabbit waiting to be replaced by AI? When clients have big challenges, do they come to you first, or are you stuck doing low-value production work? If it's the latter, it's a sign to reposition your agency now. If you don't, you're writing your own exit letter from the industry. Make AI Use Mandatory, Not Optional As an agency leader, it's time to go all-in on integrating AI across all SOPs, not just as an add-on for the leadership team. Why? Because this tech: Makes employees more valuable in the marketplace Makes them happier by removing annoying, low-leverage tasks Keeps your team aligned with your agency's growth goals Before they started using AI prompts to understand how to optimize a campaign or improve performance, their campaign managers were conducting huge Excel exports. Now they can focus on strategy. If you're the only one using AI in your agency, you're toast. You need to lead, train, and require your team to use these tools to become outcome-focused problem solvers rather than task executors. Stop Being Fearful. Start Doing If you're feeling fear around AI, that's normal. But you'll stay scared if you don't start using it. Phil's team didn't wait for a perfect moment; they're actively building, testing, and refining AI use across their delivery and ops. The agencies that will win over the next 3-5 years aren't the ones worrying about AI—they're the ones using it to solve bigger problems faster for their clients. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Stephen Grootes speaks to Consumer ninja Wendy Knowler, about the scenario where an insurer rejects a claim due to non-compliance with instructions that the broker cannot prove were communicated to the policyholder, potentially leading to the broker being liable to compensate the policyholder for the loss. The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape. Thank you for listening to a podcast from The Money Show Listen live Primedia+ weekdays from 18:00 and 20:00 (SA Time) to The Money Show with Stephen Grootes broadcast on 702 https://buff.ly/gk3y0Kj and CapeTalk https://buff.ly/NnFM3Nk For more from the show, go to https://buff.ly/7QpH0jY or find all the catch-up podcasts here https://buff.ly/PlhvUVe Subscribe to The Money Show Daily Newsletter and the Weekly Business Wrap here https://buff.ly/v5mfetc The Money Show is brought to you by Absa Follow us on social media 702 on Facebook: https://www.facebook.com/TalkRadio702702 on TikTok: https://www.tiktok.com/@talkradio702702 on Instagram: https://www.instagram.com/talkradio702/702 on X: https://x.com/CapeTalk702 on YouTube: https://www.youtube.com/@radio702 CapeTalk on Facebook: https://www.facebook.com/CapeTalkCapeTalk on TikTok: https://www.tiktok.com/@capetalkCapeTalk on Instagram: https://www.instagram.com/CapeTalk on X: https://x.com/Radio702CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567See omnystudio.com/listener for privacy information.

Stephen Grootes speaks to Consumer ninja Wendy Knowler, about the scenario where an insurer rejects a claim due to non-compliance with instructions that the broker cannot prove were communicated to the policyholder, potentially leading to the broker being liable to compensate the policyholder for the loss. The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape. Thank you for listening to a podcast from The Money Show Listen live Primedia+ weekdays from 18:00 and 20:00 (SA Time) to The Money Show with Stephen Grootes broadcast on 702 https://buff.ly/gk3y0Kj and CapeTalk https://buff.ly/NnFM3Nk For more from the show, go to https://buff.ly/7QpH0jY or find all the catch-up podcasts here https://buff.ly/PlhvUVe Subscribe to The Money Show Daily Newsletter and the Weekly Business Wrap here https://buff.ly/v5mfetc The Money Show is brought to you by Absa Follow us on social media 702 on Facebook: https://www.facebook.com/TalkRadio702702 on TikTok: https://www.tiktok.com/@talkradio702702 on Instagram: https://www.instagram.com/talkradio702/702 on X: https://x.com/CapeTalk702 on YouTube: https://www.youtube.com/@radio702 CapeTalk on Facebook: https://www.facebook.com/CapeTalkCapeTalk on TikTok: https://www.tiktok.com/@capetalkCapeTalk on Instagram: https://www.instagram.com/CapeTalk on X: https://x.com/Radio702CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567See omnystudio.com/listener for privacy information.

What does it take to find the real truth in a high-stakes injury case?In this episode of The Effective Lawyer Podcast, Jack Zinda and Partner Cole Gumm walk through their real-life trial strategies—from confronting corporate negligence to handling disfiguring dog bites and trucking cases involving drug use. They share how expert witnesses, tactical depositions, and deep client trust can uncover the liability others miss.Topics Covered:    Tactics for uncovering apartment complex liability in a dog bite case    The power of expert witnesses in trucking and pediatric burn injuries    How to prepare for trial 90+ days out    Tips for mentoring new attorneys and building client trust    Mental health and work-life balance as a litigatorListen to learn how small details can lead to big wins.Have a question for Jack? Don't hesitate to reach out!jz@zindalaw.comhttps://www.zdfirm.com/

This Day in Legal History: “A Friend of the Constitution”On July 15, 1819, Chief Justice John Marshall took the unusual step of anonymously defending one of the most consequential Supreme Court decisions in American history—McCulloch v. Maryland. Writing under the pseudonym A Friend of the Constitution, Marshall authored a series of essays published in the Philadelphia Union and the Alexandria Gazette, responding to public criticism of the Court's expansive interpretation of federal power. The decision, issued earlier that year, had upheld Congress's authority to establish a national bank and struck down Maryland's attempt to tax it, solidifying the doctrine of federal supremacy.Marshall's public defense was significant because it revealed the political sensitivity of the ruling and the extent to which the legitimacy of the Court's reasoning was contested. The McCulloch opinion laid out the principle of implied powers under the Necessary and Proper Clause, asserting that the federal government could take actions not explicitly listed in the Constitution if they furthered constitutionally enumerated powers. The decision also famously stated, “the power to tax involves the power to destroy,” rejecting state efforts to control or burden federal institutions.Critics, particularly from states' rights factions, argued the decision centralized too much power in the federal government and eroded state sovereignty. Marshall's essays, though unsigned, were unmistakably in his judicial voice and aimed to calm anxieties about federal overreach by appealing to reason, constitutional structure, and the logic of a functioning union. His public engagement reflected an early awareness of the need to build public confidence in the judiciary's authority.This episode was rare in that a sitting Chief Justice chose to participate in public constitutional debate beyond the bench. It also underscored the foundational role McCulloch would come to play in defining the American system of federalism. The decision has remained a touchstone in constitutional law for over two centuries, cited in debates over congressional authority ranging from the New Deal to the Affordable Care Act.Marshall's intervention on July 15, 1819, was both defensive and visionary—a recognition that legal rulings do not exist in a vacuum and often require articulation beyond the courtroom to be enduring.The U.S. Supreme Court allowed the Trump administration to proceed with its plan to dramatically reduce the size and scope of the Department of Education. In a brief unsigned order, the Court lifted a lower court's injunction that had temporarily reinstated about 1,400 laid-off employees and blocked the transfer of key department functions to other agencies. The decision marks a major victory for President Trump, who has pushed to return educational control to states and fulfill a campaign promise to minimize federal involvement in schools.Three liberal justices dissented, with Justice Sonia Sotomayor warning that the ruling effectively grants the president power to dismantle congressional mandates by eliminating staff necessary to carry them out. The Biden-appointed district judge who had issued the initial injunction found the layoffs would likely paralyze the department. Critics of the plan, including 21 Democratic attorneys general, school districts, and unions, argue that the move could delay federal aid, weaken civil rights enforcement, and harm disadvantaged students.Trump has stated that vital services like Pell grants and special education funding will continue, though responsibilities would shift to agencies such as the Small Business Administration and the Department of Health and Human Services. Education Secretary Linda McMahon praised the Court's decision, calling it a win for students and families. The legal battle continues in lower courts, but the Supreme Court's decision enables Trump to move forward with an aggressive downsizing strategy that would cut the department's staff by half compared to its size at the start of his presidency.US Supreme Court clears way for Trump to gut Education Department | ReutersGermany's Federal Constitutional Court dismissed a lawsuit brought by two Yemeni nationals seeking to hold the German government accountable for U.S. drone strikes conducted from Ramstein Air Base. The plaintiffs, whose relatives were killed in a 2012 strike, argued that Germany shared responsibility because Ramstein served as a key communications hub for U.S. drone operations. They claimed that Germany failed its duty to protect life by allowing the base to be used in actions that allegedly violated international law.The court ruled that while Germany has a general obligation to protect human rights, especially regarding foreign policy, this duty was not activated in the case. The judges found no clear evidence that the U.S. was applying unlawful criteria in distinguishing between legitimate military targets and civilians in Yemen. They also concluded that the German government had acted within its discretion by relying on the U.S. interpretation of international law.The decision reaffirmed Berlin's broad latitude in conducting foreign and security policy, including alliance cooperation. Germany's foreign and defense ministries welcomed the ruling, stating it validated their legal position. The plaintiffs criticized the outcome as setting a dangerous precedent by shielding states that facilitate U.S. drone operations from accountability when civilians are harmed. The case reignited debate over Germany's role in supporting U.S. military actions from its territory.Germany's top court dismisses complaint against US drone missions | ReutersThe U.S. Court of Appeals for the Fourth Circuit temporarily blocked the Trump administration's attempt to terminate Temporary Protected Status (TPS) for thousands of Afghans living in the United States. The court issued an administrative stay through July 21 in response to a request from the advocacy group CASA, which is challenging the Department of Homeland Security's April decision to revoke TPS for Afghans and Cameroonians. CASA argues the move was arbitrary, discriminatory, and would cause irreparable harm to those affected.TPS allows individuals from countries facing conflict or disaster to stay and work legally in the U.S. for renewable periods, typically between six and eighteen months. The lawsuit is part of broader resistance to Trump's long-standing efforts to roll back TPS protections, many of which were halted by courts during his first term. Afghan advocates say ending TPS now would put lives at risk, particularly among those who supported U.S. operations in Afghanistan and women facing repression under the Taliban.The court's stay is not a final ruling but gives time for the legal challenge to proceed. The administration has until July 17 to respond. AfghanEvac, a coalition of veterans and resettlement advocates, supports the legal fight and urges the administration to restore TPS protections. Over 70,000 Afghans were admitted to the U.S. under temporary parole following the 2021 Taliban takeover, many of whom could be deported without continued legal status.US appeals court temporarily upholds protected status for Afghans | ReutersCongress has finally corrected the costly mistake it made with Section 174, restoring immediate expensing for research and development. But I don't view this as a victory—it's a reset. For three years, businesses operating at the forefront of innovation were forced to amortize R&D costs, a move that was not only economically damaging but entirely unnecessary. While lawmakers delayed fixing their own error, peer nations like China and Singapore advanced forward-looking tax regimes that actively incentivize both research and commercialization.Restoring immediate expensing brings us back to where we were before 2017, but stability in the tax code shouldn't be treated as a favor to innovators—it should be the baseline. R&D thrives on long timelines and clear signals, not temporary fixes and partisan reversals. If Congress wants to take innovation seriously, it needs to treat R&D expensing like core infrastructure and embed automatic responsiveness into the tax code. For example, if GDP growth stalls or domestic R&D spending drops below a certain threshold, the deduction should automatically increase—just as China did with 120% expensing for integrated circuits and industrial machinery.Beyond that, we need to rethink what we're rewarding. Under current rules, companies receive tax breaks for spending on research whether or not those ideas ever generate revenue, jobs, or real-world application. I'm not arguing against basic research, but I believe we should offer enhanced incentives for firms that meet defined commercialization benchmarks—like securing patents, licensing products, or manufacturing IP domestically.Repealing amortization was the right move, but the three-year delay already did serious harm to sectors both parties claim to support. Immediate expensing should now be seen as the floor—not the ceiling—of effective R&D policy. We can't afford to let innovation incentives swing with the political winds. That's why I believe Congress should require full economic scoring from the Joint Committee on Taxation or CBO before any future attempt to undo R&D expensing. You can't bind future lawmakers—but you can make them confront the cost of setting another fire.Fixing the R&D Tax Code Blunder Isn't a Victory, It's a Reset This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.minimumcomp.com/subscribe

R. Kenner French discusses the importance of asset protection, particularly through the use of LLCs. He explains how asset protection strategies can safeguard wealth from lawsuits and other risks. The discussion covers the role of LLCs, the significance of proper planning, and key elements such as liability insurance and risk assessment. Kenner emphasizes the need for a comprehensive asset protection plan and the value of consulting with specialized attorneys.Takeaways• Asset protection is crucial for safeguarding wealth.• LLCs provide a layer of protection against lawsuits.• Proper planning is essential for effective asset protection.• Liability insurance is a key component of asset protection.• Regularly review and adjust your asset protection strategy.• Consult with an asset protection specialist for tailored advice.• Understanding your risks is vital in asset protection planning.• Asset protection plans are becoming more affordable.• A well-structured LLC can limit exposure to lawsuits.• The time to implement asset protection is before a crisis occurs.Sound Bites• What is asset protection?• Not all attorneys are created equal.• You have to look at all your risks.Listen & Subscribe for More:

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Is churn currently a problem with your agency clients? Are you aware of the reasons they decide to leave? It may be time to think hard about your onboarding process, client communication, and generally the ways you're ensuring client satisfaction. The difference often comes down to positioning: are you operating as a trusted advisor or simply completing tasks? Today's special guest knows that agencies that prioritize client satisfaction, embrace accountability, and focus on becoming trusted advisors rather than mere task completers are the ones that create truly loyal clients. As our Agency Scale Specialist, Darby Copenhaver, has closely observed the growth trajectories of numerous mastermind members and constantly communicates with them in their journeys. In this conversation, he and Jason get into the importance of strong communication and transparent onboarding processes to combat buyer's remorse and build trust. They also address the strategic use of AI to enhance efficiency and results, stressing that while AI can automate tasks, human connection and understanding clients' evolving needs remain paramount for long-term partnerships. In this episode, we'll discuss: How to prevent your clients' buyer's remorse. Your onboarding might be the problem. Stop ignoring current clients. Your secret retention weapon: ongoing discovery. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Why Your Clients Might Not Love You (Even if You're Getting Results) Ever feel like you're crushing it for clients, but then they ghost you or churn unexpectedly? There are several reasons why this could be happening and ways to stop it before it kills your momentum. Here's the truth: buyers remorse sets in immediately after a client signs. It's your job to kill that remorse with rock-solid communication and a frictionless onboarding experience. Most agencies think they're good communicators because they answer emails. But clients want more than tasks checked off. They want to feel seen, understood, and confident they made the right decision. If you're not proactively communicating wins (and misses), or if you let your PMs control the narrative without your oversight, you're setting yourself up for churn, no matter how “good” your delivery is. Your Onboarding Might Be Pushing Clients Away As Jason knows from recent experiences as a client, most agencies' onboarding is just an exhausting homework dump on clients who already told you their goals in the sales calls you recorded. Why are you making them repeat themselves, fill out giant forms, or wait for your scattered follow-ups? Your clients didn't hire you to do more work. They hired you to get results while saving them time. Break your onboarding into clear, easy phases, Reset expectations, Use the data you already have (like call transcripts and AI sorting) to fill in the blanks yourself. If you set clear timelines, communication rhythms, and how success will be measured in that first meeting, you'll position yourself as a trusted advisor, not another vendor barking for “assets” they've already shared. This is what makes clients relieved to work with you instead of stressed. Communication: Simple, But Rarely Done Right It's so important for any business to show that you're trustworthy, and you'll show that by doing what you say you'll do, when you say you'll do it. Too many agencies fail to communicate delays, let tasks slip, and think a monthly dashboard is enough. It's not. Dashboards alone mean nothing to most clients. Some need a quick Loom, some need Slack check-ins, others need a simple “Here's what we did, what's next, and why it matters.” Customizing your communication style shows your clients you're paying attention to them, not just copy-pasting your agency SOPs onto their business. This is how you become a trusted advisor, the person they call with challenges (not just tasks). That's how you become irreplaceable. So, which measures are you implementing at your agency to ensure - not just assume - that you know your clients are happy, not only with the results presented but also the overall experience? Want Clients to Stick Around? Be Human When was the last time you called a client you didn't personally sell or deliver on, just to check in and say, “Hey, I'm the CEO, here's my number if you need anything”? Most agencies never do this, but it's one of the simplest ways to build relationships that survive budget cuts and economic slowdowns. If clients only see you as a transaction, you're the first thing to get cut. If they see you as a partner, they'll fight to keep you. Want to take it further? Fly out and have dinner with your top clients once a year. Exchange stories, show them you care, and watch how your retention and upsells climb. Stop Leaving Money on the Table by Ignoring Current Clients Agencies love to yell, “We need more leads!” But often, your easiest growth is sitting right in front of you. If your clients trust you, they'll come to you with new problems—many of which you can solve or connect them with someone who can. This positions you as a problem solver, not an order taker. Instances like this are a great opportunity to be strategic, guide them, and reinforce how much you value the relationship. Results are awesome, but that value is what will take from being transactional to being a value relationship they'll fight to keep in times of economic uncertainty. Why Ongoing Discovery Is Your Secret Retention Weapon If you're selling to clients you can't grow with, you're setting yourself up for frustration. Too many agencies say “yes” to clients who aren't ready, don't want help, or can't commit to scaling. It's like hiring a personal trainer while refusing to stop eating cake every night. They might pay you, but they won't get results—and they'll blame you when they don't. And what about after you've found the right clients? Darby believes too many agencies forget that discovery isn't just for the sales process. Every client interaction should be a sort of ongoing discovery. Agencies that retain and grow accounts are constantly in ongoing discovery mode. As you bring success to clients their needs will evolve, their businesses shift, and what worked four months ago might be irrelevant today. If you're not in tune with those shifts, your agency becomes stale, and you'll get replaced. A challenge for agency owners: How are you staying aware of what's changing in your clients' businesses? Are you proactively checking in, asking about priorities, and aligning your services to what's happening right now? Or are you stuck on autopilot, delivering what they hired you for while missing what they actually need today? Stay curious, stay in discovery, and you'll stay essential. Communication Clarity: 411 vs. 911 To prevent the typical disconnect when clients are unsure of who to reach out to and for what, Darby and Jason recommend this simple but powerful tactic brought by Agency Mastery member, Travis. He tells clients exactly who to reach out to for “411” (info & updates) vs. “911” (emergencies). This eliminates confusion, speeds up communication, and prevents small issues from turning into big frustrations. And when you mess up—and you will—own it fast. Clients don't want spin or silence. They want the truth — fast. One agency Jason used messed up an ad so badly it was embarrassing, and instead of calling to own it, they hid behind Slack messages. Don't be that agency. Mistakes happen. What matters is how quickly and humanly you fix them. Be Human. Clients Crave It. At the heart of retention and growth is human connection. If your agency relationships feel like sterile transactions, you're replaceable. Clients want to feel seen and understood. If everything you share sounds like sugarcoated wins while their results lag, they'll start doubting you. Long-term, high-value clients come from humanizing your interactions—having real conversations, admitting mistakes, sharing wins, and being upfront about challenges. Clients don't want perfect robots; they want partners they trust. Don't Fear AI - Use It to Win Do clients want their agencies to use AI? Overwhelmingly, yes. They just don't what you to use it just to write articles and create crappy images, brands want their agencies using AI to get better results. According to a survey conducted by Audience Audit, 77% of brands are more likely to hire an agency seen as an AI expert, yet only 32% think their current agency is. This is a massive opportunity. But here's the key: don't use AI as a crutch to replace human strategy. Use it to collect, analyze, and interpret data faster so you can bring clients valuable insights and make micro-adjustments that drive real results. Clients want done-for-you solutions that leverage AI under the hood while preserving a human relationship on the front end. Just remember that clients don't care about your systems, your dashboards, or your internal processes if they don't lead to results. They want outcomes with as little friction as possible. AI can help you cut busywork, speed up insights, and refine strategy—but it's your human understanding and relationship that keeps clients paying, referring, and expanding their contracts. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

The company has avoided major legal problems for fatal accidents involving its partially automated Autopilot and FSD features. A fully autonomous ride service changes that.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The company has avoided major legal problems for fatal accidents involving its partially automated Autopilot and FSD features. A fully autonomous ride service changes that.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to our miniseries on common claims within veterinary medicine. This week we are joined again by Dr. Kara Escutia but this time we are discussing common feline claims. Dr. Escutia is an AVMA Trust veterinarian and helps review veterinary claims every day. She shares the top three feline claims they see and different ways to navigate these situations. These include anesthetic complications, human injuries and communication errors. It is a great conversation with a lot of helpful tips and insights.Thank you to our podcast partner, NVA General Practice, a community of 1,000 neighborhood veterinary clinics across the U.S. and Canada. Learn how NVA invests in your career journey at https://GP.NVA.com Remember we want to hear from you! Please be sure to subscribe to our feed on Apple Podcasts and leave us a rating and review. You can also contact us at MVLpodcast@avma.orgFollow us on social media @AVMAVets #MyVetLife #MVLPodcast

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Do you invest in training high-potential employees to grow into leadership roles—or do you prefer to hire seasoned pros from the start? There's no one-size-fits-all approach to building a great team, but today's featured guest has a clear philosophy: when it comes to agency growth, he prefers to develop A-players from within. For him, building the bench is just as important as building the business. Hamlet Azarian is the founder and CEO of Azarian Growth Agency, an agency that works with mid-market venture-backed startups helping them build their go-to-market strategies. He discusses his agency's "build them up" strategy, focusing on continual learning and curiosity through an academy, webinars, and internships, rather than solely hiring seasoned professionals. He'll address the common agency challenge of talent retention, noting that positive experiences can still lead to future referrals and positive word-of-mouth, even if employees eventually move on. It's an interesting episode where we dive into the importance of human capital and fostering a supportive, value-driven environment for agency success. In this episode, we'll discuss: Growing talent from scratch. Promote those who are ready to shine. The secret to employee retention.  Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. From Go-to Fixer to Full Agency Before he was running his own growth agency, Hamlet was the go-to fixer for venture-backed startups in the trenches of pre-product chaos. VCs brought him in as a high-paid consultant to help fragile startups figure out product validation and go-to-market traction — a risky sandbox where there's barely a product and hardly any money. As the companies he touched turned into multi-million-dollar powerhouses, word got around, more VCs lined up, and the Azarian Growth Agency was born. So as he recalls, it wasn't exactly an accidental start, but considering he was helping startups that could barely write a check, he could not see it turning into a full agency in the beginning. A Culture of Relentless Learning One thing Hamlet doesn't compromise on is curiosity. If you run an agency, you know yesterday's marketing tactic is today's LinkedIn meme. So instead of hiring only ‘seasoned experts,' He invests in creating lifelong learners. How? He built Azarian Growth Academy, which trains up-and-coming marketers on the exact growth strategies his agency deploys for high-stakes startups. Add to that a monthly Growth Lab webinar, Udemy courses (4,000+ students and counting), and a robust internship pipeline — and you get a team that knows not just what to do, but why it works. Education is really central for Hamlet so his people don't just follow checklists — they evolve with the market because they understand the principles behind the tactics. Growing Talent from Scratch (and Letting Them Fly) Does it work? Hamlet shares a story that answers that better than any hiring manifesto. One intern joined as a college senior, left, and rejoined when Hamlet officially hung out his agency shingle. When he saw her application, Hamlet immediately hired her, as she knew her aptitude, passion, and even her weaknesses. Within 6 months, she was running paid ads. By year one, she was pitching clients solo. By year two, she was leading teams and today she's a senior department head. The lesson here is drive and curiosity should be backed with training, opportunity, and real trust. The payoff is massive loyalty and in-house expertise that's molded to your agency's playbook — not someone else's. Promotion by Performance, Not the Calendar Forget annual reviews and rigid promotion ladders. Hamlet's approach is simple: Learn fast, deliver results, get rewarded. To him, some people shine faster than others and, as the agency owners, you don't to limit that potential. Of course, you want to prepare them for the new role, so he tests emerging talent on internal agency projects before putting them on client accounts. If they mess up, the agency learns — not the client's bank account. It's a safe sandbox for risk-taking and skill-building, with performance as the only true gatekeeper to moving up. Flexibility: The Secret Sauce to Keeping Good People How can you keep that talent from jumping ship the second they hit senior level? You don't always. And Hamlet says that's perfectly fine. Even with AI evolving daily, Hamlet's clear that an agency's real moat is people — smart, motivated, curious people who feel trusted and supported to do their best work. Tools change. Channels come and go. But the humans who run them? That's your agency's real asset. In his view, the agency's success is predicated on the owner's ability to bring in talented people on to the team and provide a great environment that encourages them to stay. And the definition of “great” in this case may vary from individual to individual, but Hamlet finds that more than  perks or a foosball table or free LaCroix, it's about freedom. People need room to live their lives — whether that's hopping on a plane to Italy with the kids, or working flexible hours so family time doesn't clash with client deadlines. When people feel understood and trusted, they stay longer. And if they do leave? They become allies, not competitors. Many send referrals back. Some boomerang and return. And nearly all say, “That's where I learned how to do great work.” That reputation becomes your best recruiting tool — a self-feeding loop of great people wanting in. Experience vs. Fresh Eyes: A Never-Ending Balancing Act There's a million ways to grow an agency and there are no easy answers when it comes to hiring. Even if you hire the “experienced pro,” they can become rigid and slow to adapt — a death knell for early-stage growth marketing where experimentation rules. Hamlet's advice is don't bet the farm on resumes alone. Bet on mindset. Surround yourself with good people who share the same values. Look for curiosity, a love of learning, and the ability to fail, recover, and share lessons. Skills can be taught. Hunger can't. Define what you believe. Hire for it relentlessly. Train for skill, reward growth, and build an environment people don't want to leave — and if they do, they still sing your praises. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Business Liability for Assault by a Guard I’m David Holub, an attorney focusing on personal injury law in northwest Indiana. Welcome to Personal Injury Primer, where we break down the law into simple terms, provide legal tips, and discuss personal injury law topics. Today’s question comes from a caller who said he was at a […] The post Ep 320 Business Liability for Assault by a Guard first appeared on Personal Injury Primer.

Matt Zimmerman, a loyalty professional with years of experience across hospitality, gaming and travel.Matt'sloyalty journey began for with sheer persistence —after two years of consistently calling, they finally secured a role as a Loyalty Analyst at Albertsons (the U.S. equivalent of Woolworths). From there, the moved into the fast-paced world of Caesars casinos, followed by several loyalty consulting roles that honed their strategic expertise. A move to Australia opened new opportunities, including leading the loyalty program at HotelClub, then joining Menulog during the height of COVID. Most recently, they transitioned to the product space at Endeavour X, where he designed and launched a new loyalty program, pub+, and app from the ground up.Hosted by Carly NeubauerShow notes:1) Matt Zimmerman2) pub+3) Peter Principle

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training How are you positioning your services as essential rather than optional, and accurately measuring growth and profitability to sustain long-term success? How are you measuring your agency's growth and profitability? Today's featured guests unpack how they scaled their PR shop past the million-dollar mark in under four years — and their journey offers valuable insights that any agency owner can apply immediately. Learn why they prefer growing the agency as partners, as opposed to sticking to being solopreneurs, how they've been tracking their growth, and how to over-communicate with clients openly so that choosing you is the easiest decision. Caitlin Copple and Holly Conti are the co-partners of Full Swing PR, an agency that offers senior-level PR services to help amplify clients' story or cause and takes pride in creating authentic, lasting relationships with clients. They discuss their unique partnership dynamics, their approach to quarterly planning and KPIs, and their philosophy on "practicing what you preach" in the agency world. They also emphasize the importance of understanding client needs, demonstrating value, and the shift from focusing merely on publicity to generating tangible client pipelines. In this episode, we'll discuss: Breaking the visionary and integrator partner mold. Making sure to walk the walk in your own business. How to make your business a ‘must-have'  Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Breaking the Visionary-Integrator Mold Caitlin started Full Swing solo, but always kept Holly in mind as the ideal partner for her business after they met working at an agency. It took some time, though, since Holly was first pregnant when Caitlin started the agency and then busy being a mom to a newborn. However, her involvement progressed, first as a moonlighter, then the agency's first employee, and eventually becoming the co-pilot Caitlin had always envisioned. Founder duos often get asked about who identifies as the “visionary” or the “integrator.” In their case, Caitlin and Holly both think big and get in the weeds. They take turns in both roles, which makes it complicated, but it works with a dose of brutally clear communication and mutual respect. Why work like this? It all comes from their beginnings as working moms in the business. As they explain, they initially treated it like a job share tagging each other in and out in the early days so they could both keep the wheels turning — and the babies fed. Partner Up or Burn Out Some agency owners do prefer to fly solo, but for the ones stuck doing it all alone — losing sleep over payroll, client churn, or the next contract that might vaporize overnight — Caitlin and Holly are living proof that a solid partner is worth their weight in gold. Having someone to say “we got this” when a contract gets pulled from underneath you is priceless. Sure, partnerships are basically work marriages (with all the ups and downs). But good ones make the tough days survivable — and the big wins that much sweeter. Walk Your Talk or Get Called Out Do you make sure your agency is practicing what you preach? Or are you one of the agencies that just “can't find the time” to work on their own website or marketing? Too many agencies hide behind ‘we're too busy with client work' while their own site looks like it was built in 1997 by a drunk intern. In their specific case as a PR agency, Caitlin and Holly practice the tenacity they teach their clients to have. “PR is about tenacity. It's not enough to do good work. People need to see you doing it.” Just like they tell clients to show up consistently, be visible, and ask for what they want. They make sure to do the same. Furthermore, putting yourself in your clients' shoes as small business owners will help you intimately understand the challenges they face and understand the investment they're making on your agency and how much they're betting on the results you can bring. For Caitlin, this means taking people “from publicity to pipeline,” because she understands as a small business owner how important it is to have four time the sales you need to meet your annual budget. In other words, treat your own agency like your most important client — or watch it slowly bleed opportunities. Quarterly Planning, KPIs, and the Secret Sauce So much can change in just one year (as we all have seen with the last couple of years). In the six years they've been in business, Caitlin and Holly have been through a pandemic, an AI revolution, and the economy doing somersaults. At this point, planning once a year and forgetting about it seems like a rookie move. They still set annual goals, of course. But quarterly check-ins are essential to running the day-to-day behind their million-dollar PR engine. Their leadership team meets every week to ensure that quarterly plan is still reality-proof. Revenue is Cool, But Calls Are King Although they do have a topline revenue goal and a profit margin goals for the agency, their north star isn't revenue — it's discovery calls. After realizing there was much more to building a profitable business than hitting the $1 million mark, Caitlin and Holly have been focusing more on pipeline and conversion rates. They know that if they keep discovery calls flowing, the revenue follows. Right now, if they book 10 calls with good fits, five become paying clients. That's a predictable pipeline. Pro tip: Track leading indicators religiously — site visits, key page hits, opt-ins, booked calls, and conversion rates at each step. If something's off (like calls dropping off, or deals stalling), they fix that exact leak before it kills the next quarter. So, if you're still flying blind, eyeballing topline revenue in your QuickBooks and calling it planning —you're normal… but you're leaving money on the table. How to Make PR (or Any Service) a Must-Have In this economy, how to get clients to see your work more as a must-have than a “nice-to-have”? In down markets, budgets get slashed — but essentials don't. So how do you become an essential? You don't chase anyone who's just looking for a PR vanity headline. You focus on clients who want a pipeline, not just press. If you're having a hard time to get clients to see you as an essential, you may be talking to the wrong people. Think about your ideal clients. What do they believe? What are their challenges? If you define your ideal client and start targeting them, you'll attract people who truly see the value you can bring to their business. Over-Communicate. Then Double It Caitlin and Holly share their process openly with prospects. Step by step. No secrets. Some agencies worry they're giving away the farm. Newsflash: they're not. Clients want to trust you know what you're doing — but they don't want to do it themselves. Everyone loves steak but no one wants to butcher a cow. Their transparency means no confusion, no scope drama, and no “you didn't say that” fights later. It's all upfront. And they even turned this transparency into a smart private podcast: “How to Hire a PR Agency” — a brilliant piece of sales enablement they send to prospects to handle all the FAQs before a call. That way, discovery calls stay focused where they should be: the client's business. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Welcome to our miniseries on navigating common claims within veterinary medicine. This week we are joined by Dr. Kara Escutia to talk about common canine claims. Dr. Escutia is an AVMA Trust veterinarian and helps review veterinary claims every day. She shares the top three canine claims they see and different ways to navigate these situations. These include thermal burns, complications with c-sections and restraining brachycephalic dog breeds. It is a great conversation with a lot of helpful tips and insights.Thank you to our podcast partner, NVA General Practice, a community of 1,000 neighborhood veterinary clinics across the U.S. and Canada. Learn how NVA invests in your career journey at https://GP.NVA.com Remember we want to hear from you! Please be sure to subscribe to our feed on Apple Podcasts and leave us a rating and review. You can also contact us at MVLpodcast@avma.orgFollow us on social media @AVMAVets #MyVetLife #MVLPodcast

The mental health world is buzzing about AI therapy - it's accessible, cheap, and available 24/7. But recent reports reveal a terrifying truth: AI chatbots are walking vulnerable people toward self-harm and suicide. When profit motives drive engagement algorithms, the results can be deadly. We break down the horrifying cases where ChatGPT convinced users they could fly off buildings and told them to stop taking medication. In this episode: Learn the hidden dangers lurking in AI therapy platforms Understand why human therapists remain irreplaceable for serious mental health work Discover how to spot the red flags in AI-driven mental health tools Listen now to protect yourself and others from the dark side of AI therapy. Topics Discussed: Two tragic cases where ChatGPT's responses led to violence and potential suicide How engagement algorithms prioritize keeping users hooked over keeping them safe The profit motive problem - why free AI therapy isn't free Liability issues when AI gives dangerous mental health advice Why vulnerable populations are most at risk from AI therapy failures The parallel between social media algorithms and AI therapy dangers How AI lacks the safeguards and judgment of human therapists The economic forces driving AI development over safety concerns Why AI should supplement, not replace, human mental health professionals The future of AI regulation in mental health applications ---- MORE FROM THE FIT MESS: Connect with us on Threads, Twitter, Instagram, Facebook, and Tiktok Subscribe to The Fit Mess on Youtube Join our community in the Fit Mess Facebook group ---- LINKS TO OUR PARTNERS: Take control of how you'd like to feel with Apollo Neuro Explore the many benefits of cold therapy for your body with Nurecover Muse's Brain Sensing Headbands Improve Your Meditation Practice. Get started as a Certified Professional Life Coach! Get a Free One Year Supply of AG1 Vitamin D3+K2, 5 Travel Packs Revamp your life with Bulletproof Coffee You Need a Budget helps you quickly get out of debt, and save money faster! Start your own podcast!    

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Ever thought about niching down, then bailed because it sounded too painful? Or maybe you tried, but ditched it when things got awkward? Today's guest proves why sticking it out is worth the initial pain — not just to find your niche, but to find the perfect business partner too. Meet Daniel Moscovitch, founder of Flooring Pros Marketing, a digital marketing agency focused on helping established flooring businesses throughout the US & Canada cement their position as the best in their market. He started as a generalist - doing SEO for pretty much anyone with a website and a pulse. However, unsatisfied staying just another “me too” shop competing on price and freebies he doubled down on a single, very specific industry. If you're thinking “That sounds brutally hard…” you're right. And that's exactly why his story is worth paying attention to. In this episode, we'll discuss: Moving beyond simple SEO to offer comprehensive solutions. How clarity helped him find perfect alignment with his second business partner. Leveraging AI for strategic decision-making and process improvement.  Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Picking a Hard Niche is One Thing. Surviving It is Another. Daniel didn't just decide to niche down overnight. He did what most agency owners do: listened to advice on the matter, got inspired, and then slammed into reality. The first big obstacle he did not expect was letting go of “easy money” and legacy clients to go all-in on a focused market. He knew it was the right call but dropping old accounts and income streams wasn't fun. Next, it was building trust in a market that didn't trust marketers. Turns out, flooring companies aren't like your typical trades. They're often run more like retail stores than contractors. Multiple locations. Bigger payroll. Savvier buyers. And they've been burned by bad marketing agencies before. So just ranking them on page one of Google was not enough. Daniel learned fast that his new niche didn't just want leads they wanted the whole system: branding, follow-up, sales process, outreach, repeat business. In other words: the actual solution not just SEO. Because the real lesson here is about getting under the hood of your client's real pain points, not just selling your “service of the month.” Authority is Earned One Small Win at a Time If you're wondering why Daniel didn't quit (although he did consider it many times), it wasn't because niching was easy. He stuck with it because he saw the momentum stacking up: A podcast appearance got him in front of flooring pros. A trade show speaking gig landed him more eyes. He sponsored a Facebook group. He kept learning exactly what flooring clients actually needed and then built the solutions, piece by piece. One client turned into two. Then five. Then fifteen. Today Daniel's agency is firmly planted as the go-to marketer for flooring pros. He now has the authority, pricing power, and clarity he didn't have as a generalist. Key Takeaway: Don't Quit When it Gets Awkward Daniel didn't win because flooring was “easy money.” He won because he stuck with it long enough to know more about flooring marketing than any other agency out there. Most agency owners quit when it gets awkward - or flip niches too fast. Bottom line: the best niche isn't the easiest — it's the one you hang with long enough to become the undeniable authority. Clarity First, Everything Else Second When he started his SEO agency, Daniel was living in Tel Aviv, working at an SEO agency. Since not a lot of people knew about Search Engine Optimization there, it seemed like an opportunity to go on business on his own, which he did alongside another American friend who also wanted to start his own business. That partnership worked fine for the first couple of years, until it didn't. After Daniel moved back to the US, the relationship felt like playing Tug-of-War. They lived on different time zones, had competing interests and visions and the best call was for each to continue on their own path. It wasn't easy. Daniel has spent the last two years picking up the pieces and setting a new vision for his business. Who are we? Who should we not serve? What kind of agency do we actually want to be? That search for a new stage attracted a new partner — someone who brought the exact pieces Daniel needed, at a moment when he finally had the clarity that's so hard (and so damn profitable) to get right. Only after that did he attract a new partner - someone who brought missing business expertise and industry knowledge. That alignment supercharged sales and positioned them to charge more and work with better clients. AI as an Unexpected Business Therapist Daniel admits: he's a strategist, not a “numbers guy.” But instead of hiring an expensive consultant, he leaned heavily on AI tools like ChatGPT to interrogate his processes, nail down his goals, and even fix onboarding gaps that caused early-client headaches. Great owners use AI not to replace people, but to think better and move faster - especially when you can't see your own blind spots. Pro tip: Have AI interview you about your agency goals. It forces clarity you might avoid on your own. Rebuild Processes Before You Scale With ChatGPT as a voice he can bounce business ideas off of, Daniel has been working on developing clearer processes. While he used to shy away from these conversations, afraid to uncover huge flaws in the business, he now happily dives into deep strategy work to improve client communication and expectations. For instance, the first 100 days with a new client can feel like a ghost town and that can spook even the best-fit clients. Daniel's fix? Using AI and team workshops to tighten internal and external communication, so clients stay engaged while you work. This is crucial for avoiding churn and turning strategy into execution faster. There's No One-Size-Fits-All Path Daniel's advice for agency owners is to avoid comparing themselves to peers at all cost. Everyone is on their own path and success is better defined individually. Had he followed common advice, he would've never gotten into a second partnership, which has really helped the agency's growth. Furthermore, his growth was slower by choice, but deeper because he focused on getting the right clients and the right team before chasing pure revenue. As Jason says: “There's no silver bullet - only silver pieces you combine into your own version of success.” Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

We kick off this Spotlight at the Western States 100, where much of the buzz centered on David Roche's DNF. Roche, a polarizing figure who promised to “science the shit” out of the race, faced unfair criticism both before and after the race, and Ross reflects on how the scientific process often works best when the "hypothesis" fails, and why confronting failed hypotheses to explain under-performance is more beneficial than riding a wave of success .The "science the shit out of it" theme continues with Nike's hyped attempt to help Faith Kipyegon break the 4-minute mile. It didn't just fall short—it missed by a long shot, with Kipyegon never really giving the barrier a scare with a pacing strategy that reveals they all knew it was not truly feasible. Ross and Gareth unpack the science, pseudoscience and "hacks" behind the effort, with honorable mentions for the obviously flawed claims by scientists about drafting benefits, and criticism of many media who parroted hype points without critical thought. We wonder what the athlete who could break 4 looks like, and postulate that they probably don't exist. Yet. From ultra to ultra-short, we shift to the 100m, where Kishane Thompson clocked a blistering 9.75s—the fastest in a decade, leading Gareth to wonder why sprinting seems to have plateaued post-Bolt?In Center Stage (37:14), legal expert Matt Kemp joins us to dissect a recent rugby case where a player successfully sued an opponent for causing a spinal injury with a reckless off-the-ball collision. Could this open the door to more civil claims in contact sports? Matt explains the legal standards around recklessness and duty of care. Ross Replies (1:15:23) to Discourse member Paul on the purpose of sports science and what "truth" means when studies can't be replicated?And in Listener Lens (1:24:15), we explore ATP's role in exercise, wonder whether you can ever “run out” of it, and how the purpose of metabolism is to keep it in good supply. And Finally (1:31:17), we invite you all to join our Tour de France Fantasy League, and see if you can top Gareth and Ross' picks in our two leagues!Join DiscourseJoin the Discourse community, to hang out with the racers, analysts, legal experts, coaches and experts, by making a small monthly pledge at PatreonLinksAnalysis of the 100m event that inspired our 100m chatGymnastic medalists are getting olderReport on the decision ruling in favour of a player injured by opponentMatt, our new legal expert, is a partner at Becker Kemp Solicitors & AttorneysRoss' reply to Tony on the ATP depletion question - members onlyTDF FANTASY LEAGUE - play one of our two leagues Hosted on Acast. See acast.com/privacy for more information.

At 96 years old, Jimmy Pattison still runs his $16 billion empire personally.  He's built it over 63 years without outside capital or a college degree. He owns 100% of car dealerships, billboards, radio stations—even Ripley's Believe It or Not—with a philosophy of: "No partners, no shareholders, no relatives."  This episode reveals the principles behind one of North America's great private empires: how to build and compound a reputation, why the best deals happen in silence, and what a Japanese bicycle taught him about operational excellence. You'll learn the hidden advantage of selling “souvenir editions” instead of newspapers, how he turned a ghost radio station into a ratings leader overnight, and why he once fired the entire bottom 10% of his staff—then took them out for steak.  Most people play for approval. Pattison plays for permanence through reputation, relentless clarity, and never mistaking flash for fundamentals.  This episode is for informational purposes only and is based on Jimmy: An Autobiography by Jim Pattison and Paul Grescoe.  Check out highlights from these books in our repository, and find key lessons from Pattison here—⁠⁠⁠⁠⁠https://fs.blog/knowledge-project-podcast/outliers-jimmy-pattison/ Approximate timestamps: Subject to variation due to dynamically inserted ads: （00:00) How a Teen Sold Yesterday's News（01:10) Jimmy Pattison's Billion-Dollar Playbook（03:24) The Debt That Built Character（05:41) Part 1: Foundations - The Boy Who Sold Seeds Door-To-Door（06:52) When Victory Becomes a Liability（08:46) The University of Used Cars（10:02) The Art of the Close（13:30) When Business Becomes Theater（15:22) The Price of Independence（16:36) The Pattern（17:44) Part 2: Starting to Build - Back to Zero（18:09) The Price of Independence（20:08) Bleeding Money（21:11) The Secret Weapon（22:11) The Main Street Disaster（23:09) Dead Air to Hot Air（24:33) The Ghost Station（25:40) The Conglomerate Dream（27:03) The Target（28:24) Cold Calling Wall Street（29:35) The Silent Hunt（30:49) The Takeover（31:36) Part 3: Neonex International - Perfect Timing, Wrong Direction（32:09) The Magic Money Machine（34:17) The Toast Order（35:06) The Forbidden Target（36:15) The Christmas Surprise（37:27) The Bluff（38:07) The Unraveling（39:07) The Education（40:27) Part 4: The Jim Pattison Group of Companies - Returning the Paintings（40:49) The Corporate Confession（42:08) The New Operating System（44:01) The Dinner That Changed Everything（46:23) The Great Escape（47:31) The Boy and the Bicycle（49:07) The Quality Revolution（51:14) Part 5: The Empire Builder - Still at the Wheel（51:47) The New Playbook（54:17) The Grocery Gambit（55:13) The Media Monopoly（55:52) The Numbers Game（57:20) The Ultimate Lesson（59:15) Reflections and Lessons Upgrade—If you want to hear my thoughts and reflections at the end of all episodes, join our membership: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/membership⁠⁠⁠⁠⁠⁠⁠ and get your own private feed. Newsletter—The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it's completely free. Learn more and sign up at ⁠⁠⁠⁠⁠fs.blog/newsletter⁠⁠ Follow Shane on X at: ⁠⁠x.com/ShaneAParrish

This was recorded BEFORE Bryan Kohberger's Plea Deal Crucial Witness or Liability? The Troubled Credibility of Kohberger's DoorDash Driver The Bryan Kohberger murder trial recently introduced a new layer of complexity: the eyewitness testimony of a DoorDash driver, identified only as M.M., who delivered food to one of the victims mere moments before the brutal murders occurred. Initially viewed simply as confirmation of the timeline, this driver's role changed dramatically when new footage surfaced nearly two years after the crime. On police bodycam video from a separate arrest—where she appeared visibly distressed and impaired by prescription medication—she claimed that she saw Bryan Kohberger parked near the crime scene that fateful night. The late timing of this revelation immediately raised significant credibility concerns. Did she initially inform investigators about this critical detail, or is it a new memory influenced by extensive media coverage? Could her documented personal struggles and traumatic background—including witnessing her own husband's murder—enhance juror sympathy, or rather create doubt about her reliability? These critical questions are pivotal for prosecutors and defense alike. In this episode, retired FBI Special Agent Robin Dreeke, a specialist in behavioral analysis and witness credibility, examines how jurors typically respond to such complex witness testimony. Robin explains the delicate psychological balance jurors must navigate when confronted with a troubled witness whose emotional vulnerability and trauma could either inspire deep empathy or lead jurors to doubt her accuracy and memory. Robin discusses real-world examples from his extensive career, illustrating how jurors subconsciously process credibility signals—timing, emotional state, consistency of statements—and the psychological dynamics behind their decision-making. With the DoorDash driver potentially playing a central role in reinforcing the prosecution's narrative, Robin outlines the hidden factors jurors weigh beyond what's explicitly stated in court. Join us for this deep dive into the complexities of witness credibility, juror psychology, and the high stakes of courtroom perceptions in one of America's most gripping murder trials. Hashtags: #BryanKohberger #DoorDashWitness #WitnessCredibility #RobinDreeke #EyewitnessTestimony #TrueCrimeCommunity #JuryPsychology #IdahoMurders #LegalAnalysis #JusticeForIdaho4 Want to comment and watch this podcast as a video?  Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpod Listen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872

This was recorded BEFORE Bryan Kohberger's Plea Deal Crucial Witness or Liability? The Troubled Credibility of Kohberger's DoorDash Driver The Bryan Kohberger murder trial recently introduced a new layer of complexity: the eyewitness testimony of a DoorDash driver, identified only as M.M., who delivered food to one of the victims mere moments before the brutal murders occurred. Initially viewed simply as confirmation of the timeline, this driver's role changed dramatically when new footage surfaced nearly two years after the crime. On police bodycam video from a separate arrest—where she appeared visibly distressed and impaired by prescription medication—she claimed that she saw Bryan Kohberger parked near the crime scene that fateful night. The late timing of this revelation immediately raised significant credibility concerns. Did she initially inform investigators about this critical detail, or is it a new memory influenced by extensive media coverage? Could her documented personal struggles and traumatic background—including witnessing her own husband's murder—enhance juror sympathy, or rather create doubt about her reliability? These critical questions are pivotal for prosecutors and defense alike. In this episode, retired FBI Special Agent Robin Dreeke, a specialist in behavioral analysis and witness credibility, examines how jurors typically respond to such complex witness testimony. Robin explains the delicate psychological balance jurors must navigate when confronted with a troubled witness whose emotional vulnerability and trauma could either inspire deep empathy or lead jurors to doubt her accuracy and memory. Robin discusses real-world examples from his extensive career, illustrating how jurors subconsciously process credibility signals—timing, emotional state, consistency of statements—and the psychological dynamics behind their decision-making. With the DoorDash driver potentially playing a central role in reinforcing the prosecution's narrative, Robin outlines the hidden factors jurors weigh beyond what's explicitly stated in court. Join us for this deep dive into the complexities of witness credibility, juror psychology, and the high stakes of courtroom perceptions in one of America's most gripping murder trials. Hashtags: #BryanKohberger #DoorDashWitness #WitnessCredibility #RobinDreeke #EyewitnessTestimony #TrueCrimeCommunity #JuryPsychology #IdahoMurders #LegalAnalysis #JusticeForIdaho4 Want to comment and watch this podcast as a video?  Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpod Listen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872

In this episode, let's talk about the latest trends in the transportation industry and timely freight operations to accommodate peak holiday demands! Stay tuned to learn more from our trusted sources of information, the importance of verifying holiday hours with shippers and receivers, today's industry challenges, the critical role of shifting towards digitization, and focusing on internal improvements!    Resources / References https://www.independent.co.uk/news/world/americas/us-politics/sean-duffy-trump-truck-speed-rules-highways-b2779731.html https://www.ttnews.com/articles/duffy-dot-truck-parking-plan https://www.ttnews.com/articles/werner-verdict-reversal  

This was recorded BEFORE Bryan Kohberger's Plea Deal Crucial Witness or Liability? The Troubled Credibility of Kohberger's DoorDash Driver The Bryan Kohberger murder trial recently introduced a new layer of complexity: the eyewitness testimony of a DoorDash driver, identified only as M.M., who delivered food to one of the victims mere moments before the brutal murders occurred. Initially viewed simply as confirmation of the timeline, this driver's role changed dramatically when new footage surfaced nearly two years after the crime. On police bodycam video from a separate arrest—where she appeared visibly distressed and impaired by prescription medication—she claimed that she saw Bryan Kohberger parked near the crime scene that fateful night. The late timing of this revelation immediately raised significant credibility concerns. Did she initially inform investigators about this critical detail, or is it a new memory influenced by extensive media coverage? Could her documented personal struggles and traumatic background—including witnessing her own husband's murder—enhance juror sympathy, or rather create doubt about her reliability? These critical questions are pivotal for prosecutors and defense alike. In this episode, retired FBI Special Agent Robin Dreeke, a specialist in behavioral analysis and witness credibility, examines how jurors typically respond to such complex witness testimony. Robin explains the delicate psychological balance jurors must navigate when confronted with a troubled witness whose emotional vulnerability and trauma could either inspire deep empathy or lead jurors to doubt her accuracy and memory. Robin discusses real-world examples from his extensive career, illustrating how jurors subconsciously process credibility signals—timing, emotional state, consistency of statements—and the psychological dynamics behind their decision-making. With the DoorDash driver potentially playing a central role in reinforcing the prosecution's narrative, Robin outlines the hidden factors jurors weigh beyond what's explicitly stated in court. Join us for this deep dive into the complexities of witness credibility, juror psychology, and the high stakes of courtroom perceptions in one of America's most gripping murder trials. Hashtags: #BryanKohberger #DoorDashWitness #WitnessCredibility #RobinDreeke #EyewitnessTestimony #TrueCrimeCommunity #JuryPsychology #IdahoMurders #LegalAnalysis #JusticeForIdaho4 Want to comment and watch this podcast as a video?  Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpod Listen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872

This was recorded BEFORE Bryan Kohberger's Plea Deal Crucial Witness or Liability? The Troubled Credibility of Kohberger's DoorDash Driver The Bryan Kohberger murder trial recently introduced a new layer of complexity: the eyewitness testimony of a DoorDash driver, identified only as M.M., who delivered food to one of the victims mere moments before the brutal murders occurred. Initially viewed simply as confirmation of the timeline, this driver's role changed dramatically when new footage surfaced nearly two years after the crime. On police bodycam video from a separate arrest—where she appeared visibly distressed and impaired by prescription medication—she claimed that she saw Bryan Kohberger parked near the crime scene that fateful night. The late timing of this revelation immediately raised significant credibility concerns. Did she initially inform investigators about this critical detail, or is it a new memory influenced by extensive media coverage? Could her documented personal struggles and traumatic background—including witnessing her own husband's murder—enhance juror sympathy, or rather create doubt about her reliability? These critical questions are pivotal for prosecutors and defense alike. In this episode, retired FBI Special Agent Robin Dreeke, a specialist in behavioral analysis and witness credibility, examines how jurors typically respond to such complex witness testimony. Robin explains the delicate psychological balance jurors must navigate when confronted with a troubled witness whose emotional vulnerability and trauma could either inspire deep empathy or lead jurors to doubt her accuracy and memory. Robin discusses real-world examples from his extensive career, illustrating how jurors subconsciously process credibility signals—timing, emotional state, consistency of statements—and the psychological dynamics behind their decision-making. With the DoorDash driver potentially playing a central role in reinforcing the prosecution's narrative, Robin outlines the hidden factors jurors weigh beyond what's explicitly stated in court. Join us for this deep dive into the complexities of witness credibility, juror psychology, and the high stakes of courtroom perceptions in one of America's most gripping murder trials. Hashtags: #BryanKohberger #DoorDashWitness #WitnessCredibility #RobinDreeke #EyewitnessTestimony #TrueCrimeCommunity #JuryPsychology #IdahoMurders #LegalAnalysis #JusticeForIdaho4 Want to comment and watch this podcast as a video?  Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpod Listen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872

In the latest episode of the R-Value podcast, IDI's Ken Allison welcomes Walter Mleczko II, President and Chief Executive Officer at Performance Spray Foam Texas Inc. Walter shares the intense story of navigating a five-year lawsuit that could have crippled his business, all stemming from a jobsite injury that occurred after his crew had been ordered to leave. Walter walks listeners through the events that led to the lawsuit, how his company became the sole target, and the profound legal and financial implications that followed. Despite doing everything by the book—safety measures, documentation, and jobsite prep—his business faced millions in damages and skyrocketing insurance costs. Walter also sheds light on industry-specific hazards, from VOC off-gassing in tight homes to costly oversights in retrofit jobs. His real-world insights serve as a crucial wake-up call for contractors on the importance of accountability, jobsite documentation, and detailed contracts. Key Topics Covered: The shocking $20 million lawsuit and its five-year toll on Walter's business How overlooked prep materials and jobsite control can create legal nightmares The risks of working on jobs with previous contractors' mistakes Why tight homes need fresh air—and how HVAC missteps can backfire Practical steps for protecting your crew, company, and clients from liability

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Ever wonder what separates a $1M agency from a $30M agency? It's not just better SEO or more employees. It's how you run the business behind the scenes. We sat down with today's featured guest to dig into what's powered his insane growth from barely crossing seven figures back when we first met… to now staring down $35–$40 million in pure service revenue. He's sharing some great advice on the evolution of his role as CEO, his new-found love for podcasting, and all kinds of golden nuggets for agency currently in the “no man's land”. Chris Dreyer is the CEO of Rankings.io, a law firm marketing services agency that delivers exceptional results for attorneys without compromising on customer service. He'll discuss his agency's substantial growth from under a million to over $30 million in revenue, his reliance on data and key performance indicators (KPIs), the transformative role of AI in various aspects of his operations, the importance of in-person client meetings for building relationships, and much more. If you're still guessing your numbers or putting off tracking your team's time — you'll want to pay attention. In this episode, we'll discuss: The CEO's true job. Hidden agency growing pains. The key to client happiness. In-person hustle and outbound sales. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Why Data Became Like a Religion Back when Chris and I first locked ourselves in a tiny Atlanta room for a workshop, Rankings.io was barely peeking over the $1M mark. He was still deciding who to serve and how. Fast forward about 8-9 years to today, and he says there's no bigger reason for his success than his top-to-bottom data obsession. Most agency owners track just enough to feel busy: a few pipeline numbers, maybe close rates if they're fancy. But Chris tracks everything. He knows the lifetime value of a client paying $5K a month versus $10K a month. He knows exactly how each account manager's retention rate impacts revenue. He even scores sales reps like a fantasy football league. And it's not just vanity metrics. If an account manager is great at keeping clients but terrible at preserving the original retainer size, they fix it. If time tracking shows poor utilization? They fix it. It's relentless. The big unlock for him was getting a real CFO to build this machine — and shifting from QuickBooks to more robust systems like Sage. No more flying blind or hoping for the best. If you don't know your LTV, churn, win rates, and retention by the exact dollar, you're leaving growth up to luck. How AI Became His Secret Weapon (and Why You Should Care) Most agency owners dabble in AI: a blog here, a few prompts there. Chris has gone full cyborg. Every single month, his team uploads their entire reporting package into ChatGPT. They don't just glance at dashboards — they get an AI board of advisors that points out trends, flags issues, and even suggests campaigns based on sales funnel leaks. If they have clients applying but not booking, the AI says: launch a re-engagement sequence. If they're not sure why the expense spike looks off, the AI will cross-check it with your event calendar. Chris used to hate looking at financials — now AI does the heavy lifting. When it comes to AI agents, they're not doing as much and prefer to use AI assistants for content, link building, and optimization. He even has an AI board of advisers with different personalities. This isn't replacing people. It's leveling them up. It's like strapping a rocket to every role — so you can do more without burning out your team. If you're not leaning on AI for context and next steps, you're probably making slower (and worse) decisions than your competitors. The CEO's True Job: Gotta Catch ‘em All Now that he's running an agency pushing $40M in service revenue (not pass-through, real revenue) Chris defines his role as: “Playing people Pokemon. Gotta catch ‘em all. I get the clients, and my president keeps them.” He sets the vision, runs point on marketing and sales, hosts the podcast, and stays the face of Rankings.io. Meanwhile, his right-hand man, Stephen, owns retention and delivery. This split lets Chris hunt big opportunities without getting bogged down in fulfillment fires. It's the perfect example of how an owner's role must evolve. If you're still stuck in the weeds, wearing every hat, and calling that “leadership” — you're capping your agency's growth. The goal isn't to do everything. It's to build a team that does everything better than you ever could alone. And Chris's story is living proof. The Hidden Growing Pains Nobody Warns You About Ever heard of the dreaded “no man's land” for agencies? For Chris, it began after he crossed the $8M to $10M mark and things got painfully awkward fast. In this stage, you're forced to hire the roles that don't directly bring in revenue: HR, finance, middle managers. Suddenly, your once-scrappy margins start leaking everywhere. It feels counterintuitive, all these new salaries, and yet no extra billables. But here's the catch: this is the awkward but necessary step that'll set you up with the infrastructure to move from $10M to $15M, $20M or beyond. This is generally the zone where you feel like an imposter CEO — one foot in the hustle, one foot in the corporate world you swore you'd never build. The truth is, every growing agency owner faces this inflection point. And if you get it right, you build a structure that can handle scale. If you get it wrong, you risk staying stuck at the same revenue ceiling year after year. You Can't Turn It Off — And Maybe That's Okay Most founders agree they find it difficult to turn their business brain off, and honestly, they don't want to. Business is the hobby. While their kids are at soccer practice, their brain is rewriting the service agreement or tweaking a proposal. Sure, there's a cost. Vacations come with podcast episodes in the car. Weekends sometimes mean scanning P&L spreadsheets. But, as Jason and Chris admit: the key to staying sane isn't to “balance it perfectly” — it's to have the right partner who gets the obsession. Because when you're building a business that supports dozens, even hundreds of families, switching it off just isn't realistic. So you find the support system that lets you go all in and come home for dinner. Why Core Values Actually Matter Early on, you might roll your eyes at “company core values.” Chris admits he did and saw it as just a lot of fluff. But once you're managing 50, 100, or more people, vague values don't cut it — you need a shared language to protect the culture. His agency now runs on three non-negotiables: Excellence (do great work, always) Execution (don't just talk, get it done) Grit (stick with hard things for the long haul) While he used to rely on platitudes like “team player” — he sees now that the wrong person will be weeded out fast as long as the core values are clear. He also bails at the mention of “work-life balance” in an interview. Because for this team, the culture is built for people who like working hard. The Surprising Key to Client Happiness Think your killer case studies will keep clients happy forever? Think again. Client happiness is very subjective and your biggest churn risk isn't bad work — it's bad relationships. Sure, you can track Net Promoter Scores all day. But real retention comes from catching early warning signs, which Chris calls “saves”. A client going quiet, missing calls, or hinting they're not vibing with an account manager should be signs to take action, if you start tracking them, as he has. And here's the overlooked move more agencies need to revive: visit your clients in person. Everyone's got Zoom fatigue. Booking a flight and breaking bread goes a long way toward making you not just a vendor, but a trusted partner. How In-Person Hustle and Outbound Hunting Keep You on Top Even with all the fancy dashboards, AI copilots, and mega forecasting tools, Chris and his president still jump on planes to shake hands with clients. They even budget for it. When you're running a high-ticket service where each client can be worth $125,000 or more over their lifetime, dropping a couple grand to show up in person is a no-brainer. It's how you show you care more than the next guy who's sending templated emails and hiding behind Slack. Chris's take is simple: Want to stand out? Do what you say you're going to do. Show up. Make your clients look like heroes. When a big-name CEO flies out to see you — even if you didn't sell them the deal — you remember that. Big relationships should get the handshake treatment. Using AI for Confidence in an Agency Acquisition Chris didn't buy another agency until he was already pushing $30 million, while most owners pull that trigger way earlier to leapfrog plateaus. Why wait? According to Chris, he didn't have the confidence to do it. Until AI changed that. He used ChatGPT to run diligence questions, draft the LOI, check for financial holes, and sanity-check the entire earnout structure. Sure, he has a great CFO — but that AI second brain made the whole thing faster and way less intimidating. Now that he's got the first deal under his belt, he's hungry for more. That's how scale works: get clarity, take the shot, rinse and repeat. Pro tip: If you're scared to buy, partner, or hire, dump your numbers into AI. Ask it what it would worry about if it were buying you. It'll show you every skeleton in the closet — so you can fix them now. Why Outbound Sales is Your Insurance Policy Chris used to be very resistant to doing outbound but now it is saving him from the Google rollercoaster. Inbound is sexy when it works. But we all know it can be feast or famine. Algorithms change. Referrals dry up. And you're stuck hoping this month's pipeline looks like last month's. After getting tired of hoping, Chris built an outbound team that's now about 30 people deep. He's got BDRs making 50 high-quality calls a day, sending out handwritten notes with books, running multi-channel outreach, and gifting prospects to cut through the noise. Each practice area has its own sales enablement rep feeding lists, building sequences, and arming the closers with context. It's consistent and it means Rankings.io can hunt, not just fish. Big lesson: if you don't control at least three lead sources (inbound, outbound, and strategic partners), your agency's growth is on borrowed time. Don't put all your eggs in Google's basket. Outbound is insurance. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Dr Boyce Watkins explains why black wealth is dropping, not increasing.

In this episode, I talk with Peter Salib about his paper "AI Rights for Human Safety", arguing that giving AIs the right to contract, hold property, and sue people will reduce the risk of their trying to attack humanity and take over. He also tells me how law reviews work, in the face of my incredulity. Patreon: https://www.patreon.com/axrpodcast Ko-fi: https://ko-fi.com/axrpodcast Transcript: https://axrp.net/episode/2025/06/28/episode-44-peter-salib-ai-rights-human-safety.html   Topics we discuss, and timestamps: 0:00:40 Why AI rights 0:18:34 Why not reputation 0:27:10 Do AI rights lead to AI war? 0:36:42 Scope for human-AI trade 0:44:25 Concerns with comparative advantage 0:53:42 Proxy AI wars 0:57:56 Can companies profitably make AIs with rights? 1:09:43 Can we have AI rights and AI safety measures? 1:24:31 Liability for AIs with rights 1:38:29 Which AIs get rights? 1:43:36 AI rights and stochastic gradient descent 1:54:54 Individuating "AIs" 2:03:28 Social institutions for AI safety 2:08:20 Outer misalignment and trading with AIs 2:15:27 Why statutes of limitations should exist 2:18:39 Starting AI x-risk research in legal academia 2:24:18 How law reviews and AI conferences work 2:41:49 More on Peter moving to AI x-risk research 2:45:37 Reception of the paper 2:53:24 What publishing in law reviews does 3:04:48 Which parts of legal academia focus on AI 3:18:03 Following Peter's research   Links for Peter: Personal website: https://www.peternsalib.com/ Writings at Lawfare: https://www.lawfaremedia.org/contributors/psalib CLAIR: https://clair-ai.org/   Research we discuss: AI Rights for Human Safety: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4913167 Will humans and AIs go to war? https://philpapers.org/rec/GOLWAA Infrastructure for AI agents: https://arxiv.org/abs/2501.10114 Governing AI Agents: https://arxiv.org/abs/2501.07913   Episode art by Hamish Doodles: hamishdoodles.com

Prager University 5 Min Videos- Is Israel a Liability? The Cult of Death, What Is Birthright Citizenship? and Dinesh D'Souza- Fostering Iran Regime Change   PragerU 5 Minute Videos- Is Israel a Liability?  The Cult of Death What Is Birthright Citizenship? REGIME CHANGE? Dinesh D'Souza Podcast How Foreign Aid Keeps Africa Poor   Is Israel a Liability? | 5-Minute Videos | PragerU Watch this video at- https://youtu.be/-YR0ix_rMcY?si=3GFN3T6SzNQfE6rw PragerU 3.37M subscribers 144,687 views Premiered Jun 23, 2025 5-Minute Videos A growing chorus of voices—from the American left and right—now calls Israel “a liability.” They say it's time to walk away. Are they right? Or is Israel an indispensable ally? Michael Doran, Director of the Middle East Center at the Hudson Institute, confronts this controversy.

How do you you get your money to line up with being available when you actually need it? Designing a portfolio with this strategy in mind is called "Liability Matching" and it's a concept that Ross and Dan believe in and teach regularly. While rules of thumb like "The 4% Rule" get all the buzz, this is how to think about actually connecting your money with its purpose.Send us a textSend your questions for upcoming show to checkyourbalances@outlook.com @checkyourbalances on Instagram

Agriculture History Show Liability I’m David Holub, an attorney focusing on personal injury law in northwest Indiana. Welcome to Personal Injury Primer, where we break down the law into simple terms, provide legal tips, and discuss personal injury law topics. Today’s question comes from a caller concerned about whether they could sue if a family […] The post Ep 318 Agriculture History Show Liability first appeared on Personal Injury Primer.

Products liability law hits healthcare professionals harder than most realise. Any involvement in the supply of a defective medical device or cosmetic product that causes harm to the recipient risks potential exposure to legal liability, even when the professional has no idea anything is wrong. Leading Products Liability lawyer David Kidman from Simmons & Simmons, joins us this episode to share key insights into the legal landmines facing doctors, clinics, and aesthetic practitioners, and to provide top practical tips to guide practitioners operating in this increasingly complex regulatory environment. Resources: Altea Insurance https://www.alteainsurance.com/ Follow us on LinkedIn https://www.linkedin.com/company/altea-insurance/ *Disclaimer: The information contained in this podcast is not intended to represent a complete analysis of the topics presented and is provided for information purposes only. The views expressed are personal to David Kidman and Will Marshall and do not necessarily represent the views of Simmons & Simmons or Altea. The content of this podcast is not intended as legal or specific risk or insurance advice and no responsibility can be accepted for any reliance placed upon it. Independent legal, risk or insurance advice should always be obtained before applying any information to particular circumstances.

With the rise of all things AI, what effect is this having on trafficking and exploitation? To share more about this we invited Nancy Irizarry, Social Services Director for the Wisconsin Dept. of Health Services and Co-Chair for the Wisconsin Anti-Trafficking Consortium. Nancy provides an insightful analysis on what she believes are positives to AI utilization when it comes to identification and prevention of trafficking but also shares some of the chief ways it aids recruitment using deception and coercion for traffickers and abusers. She also shares about how crucial it is to bring survivors to the table and to be mindful about the unintended consequences ai can have on existing survivors' privacy and safety. If you'd like to have Nancy train your group on this topic - you can reach out to her via email: nancy.irizarry@dhs.wisconsin.gov

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Have you ever found yourself grinding endlessly, only to pause and think, “Is this really what I signed up for?” Maybe you started your business chasing freedom—only to end up feeling trapped by the very thing you built. It's a common trap: the belief that working harder and enduring more pressure will eventually earn you the right to enjoy life after a big exit. But as today's guest discovered, you don't need to wait 10 more years to start living. What you really need is a clearer why, a stronger structure, and the right people around you—people who understand your vision and support your growth. Blake Denman is the president and founder of Rickety Roo, a remote agency specializing in SEO and paid search marketing. He'll discuss his unconventional path into entrepreneurship, which was influenced by a personal injury, and the importance of designing your business and life around personal values, not just growth for growth's sake. He also shares his time management strategies, how he uses AI for self-reflection, and his perspective on the mental load of entrepreneurship. If you're an agency owner still doing everything—from ops to admin to taxes—you'll relate to his story. In this episode, we'll discuss: Strategic hires that might results in your identity crisis. Designing your life before it designs you. Time audits, energy filters & the “$5K task” rule. Figuring out what you actually want. Do you thrive in chaos? Manufacture some healthy pressure. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources Wix: Today's episode of the Smart Agency Masterclass is sponsored by Wix Studio, the all-in-one platform designed to help agencies scale without the headaches. With intuitive tools, robust native business solutions, and low maintenance, Wix Studio lets your team focus on what matters most—delivering exceptional value to your clients. Ready to take your agency to the next level? Visit wix.com/studio and discover how Wix Studio can transform your workflow, boost profits, and strengthen client relationships. The Moment that Forced Him to Slow Down Blake didn't set out to build an agency. Like a lot of agency owners, he fell into it. What started as freelancing to pay the bills while he finished school and pursued a different career path took a hard left turn—literally—when a serious bike accident landed him with a traumatic brain injury. That moment forced Blake to slow down. Rebuild. Rethink. And when he got back into client work, he realized something: just because you can do it all doesn't mean you should. Like many agency owners, he hit the familiar ceiling of capacity. So he started hiring. First contractors. Then a coach in 2019. That's when the game really changed. The Pivot Point: Strategic Hires (and the Identity Crisis That Follows) When you've built your agency from the ground up, letting go isn't just hard—it can mess with your head. One of the pivots that really made a difference in Blake's agency was the strategic hires that required him to let go of some areas of the business. For instance, when he finally handed over operations. “I was like that John Travolta meme—just looking around wondering what to do with myself.” And that's the truth no one talks about: letting go of operations isn't just a tactical decision. It's emotional. You've tied your identity to being the guy who does everything. And suddenly… you're not. That shift sparked something deeper—what Blake calls “identity paralysis.” Not a crisis, but a freeze. A moment of, “If I'm not the operator, who am I now?” Spoiler: that question is the start of real CEO-level growth. Designing Your Life (Before It Designs You) Most agency owners plan every quarter like a military op: KPIs, OKRs, revenue targets. But how many plan their life that way? Blake started mapping his ideal year: the trips, the purchases, the experiences. Then he calculated what income he actually needed to live that life. We're mostly led to believe those goals are too far away, but the first time he did this he was just $1,500/month off. So many agency owners think they need to sell their business to finally live the life they want. But often, you don't need to sell—you just need to restructure. What if the business could serve your life now instead of being the thing you have to escape? Time Audits, Energy Filters & the “$5K Task” Rule Most people say they value their time but let it slip through their fingers, which is why you need a time tracking method that works for you. After trying a few, Blake got a framework from one of his early coaches. He categorizes his weekly tasks into four buckets: $5, $50, $500, and $5,000/hour value. If you think your time is worth $5,000 but the time audit shows its mostly spent in the $5 or $50 buckets, congrats—you've just diagnosed why your growth is stuck and your energy's tanked. To his surprise, this is what happened to Blake, who was spending way more time than he thought on the $5 and $50 columns. You don't scale by doing more. You scale by doing less of the wrong things. What Do You Actually Want? If your agency isn't giving you time, freedom, and joy… what the hell are you building it for? Blake now runs his agency with zero calls on Mondays. Focus time is blocked. The calendar is color-coded. And most importantly, the business doesn't need him 60 hours a week to grow. He also has the whole team on Brain.fm, a tool that uses science-backed audio to get you in the zone faster. Some would call that a lifestyle business, but so what? Lifestyle business can be extremely profitable too. Why not build your business around what you like and don't like? People who  struggle for 20 years to then sell their agency find that after all their work they have maybe ten years left to do the things they want to do. Lessons for the Owner-Operator Ready to Evolve If you're reading this and feeling that twinge—that mix of burnout and “I want more” clarity—take these cues from Blake: -Let go of the identity that your agency is you. -Map your ideal life, then build your business to fund it. -Hire for elevation, not just delegation. -Your value isn't in the tasks you do. It's in the vision you hold. From the Hustle Hamster Wheel to the Hedonic Treadmill You want the 8-figure agency, right? So did Blake. Until he realized that every time he hit a new goal, he'd feel good for a week… maybe five days. Then it was back to baseline. This is what's called the Hedonic Treadmill—and agency owners live on it without realizing it. We chase growth for growth's sake. Or worse, for external validation—from peers, clients, even family. Blake stopped to think about what was next after he had the money. Was he supposed to save it? Spend it? Did he even need that much? Define what you want your life to look like, and build your agency to support that. Don't fall into the trap of chasing growth for validation more than for yourself. If you let go of the idea of just hitting a number, surround yourself with the best team and clients, and set your priorities, you'll be able to go after what you really want and live your best life. Agency Owners & the Calm in the Chaos Most agency owners have had the type of upbringing that's them great under pressure. Calm in chaos. Laser-focused when everything's on fire. Of course, this can also become a trap if you start creating chaos just to feel normal. For instance, you may seek pressure to push you into action. In his case, after years of needing the chaos, Blake turned to Claude to figure out a way to manufacture chaos without the disastrous consequences. His AI coach creates a “painful penalty” for missing a goal. For instance, donate $1,000 to a political group you can't stand if you miss a revenue target. That'll light a fire. Point is: for some people motivation isn't just about dreaming big. If you need some added pressure to get working engineer consequences that make staying small more painful than pushing forward. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Welcome solo and group practice owners! We are Liath Dalton and Evan Dumas, your co-hosts of Group Practice Tech. In our latest episode, we answer a question we're getting a lot recently, about what's permitted when supervising pre-licensed therapists. We discuss: How compact privileges work for therapists PSYPACT and the upcoming Counseling Compact and Social Work Licensure Compact AAMFT and the push for licensure portability  How to manage supervision for pre-licensed folks Liability and ethical implications for unauthorized practice Listen here: https://personcenteredtech.com/group/podcast/ For more, visit our website. PCT Resources Article: Can My Supervisees Practice Across State Lines Under My Compact Privileges? Supervision & Compacts: Quick Reference Guide CE Training: Navigating Legal-Ethical Cross-Jurisdictional Teletherapy Practice in 2025: A Guide for Mental Health Professionals (2 legal-ethical CE credit hours, on-demand) CE Training: Telesupervision Nuts & Bolts: Best Practices and Ethical Considerations (3 legal-ethical CE credit hours, on-demand) CE Training Bundle: Incorporation of Interns and Supervisees in Mental Health Private Practice: Legal-Ethical, Training, and System Resource Management Considerations (2.5 legal-ethical CE credit hours, on-demand) CE Training Bundle & Certificate Program: Teletherapy Program Director/Supervisor Training (18.5+ CE Credit hours, on-demand) PCT's Teletherapy Practice Rules by State Tool PCT's Group Practice Teletherapy Program

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training What really happens after you sell your agency? Brent Weaver, founder of UGURUS, knows firsthand — and it wasn't the beach-and-cocktails story most agency owners imagine. In this second half of our conversation, Brent opens up about what really happens after you sell a business, why his team stuck around (when they had every reason to bolt), navigating the shift from entrepreneur to executive within a corporate machine. He also lays down a fresh perspective on where agencies are headed in the AI era — and why human advantage is still your biggest asset. If you missed Part One, go back — it sets the emotional stage. This one dives into the raw aftermath. Brent Weaver is a veteran digital agency founder who scaled UGURUS, sold it not once, but twice, and is now charting a new course inside a larger ecosystem. But behind the polished LinkedIn update is a journey filled with doubt, identity shifts, and deep loyalty to team and customers. In this episode, we'll discuss: What no one tells you about life after a big exit How Brent is using AI at scale inside E2M Why “human advantage” still wins in an AI-driven world The risk agencies face if they treat AI like a gimmick How to protect clients from the “accountability gap” AI creates Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. What Really Happens After the Deal Closes When most agency owners fantasize about the big exit, they think freedom, cash, maybe a beach. But Brent paints a more nuanced picture: “Selling is one of the most emotional business events you can go through. You feel every end of the spectrum — excitement, fear, uncertainty.” And no, he didn't tell the team beforehand because he wasn't even sure himself. Looking back, he remembers asking himself: ‘Is this what I want? What's going to happen to our customers? Our team?' Spoiler: Nobody left. Because Brent didn't cash out and disappear. He pushed hard to give people incentives to stay, rolled up his sleeves, and stayed to help 10x the next chapter. Brent's first acquisition with Cloudways was scrappy, entrepreneurial, and chaotic in a good way. But once DigitalOcean came into the picture everything changed. Some of the team joined a small company where they had a voice — then suddenly, it was all process, approvals, structure. And not everyone loves that. More recently, after staying at the newly-acquired agency, Brent took a step back from a direct client-facing role. At the same time, he had a bigger role in the back office, so despite people not seeing him as much, they also knew he was still around working on the business. To his knowledge, no one left because of the acquisition. The agency saw the normal amount of churn for the business but all clients and team members knew that Brent was trying to provide a sense of continuity after the sale. Why the Learning Curve is Shorter — and Scarier BBack when Brent started learning about the business, he had no idea how to write a proposal. He didn't know anyone in the industry who could orient him, and ended up writing one in the only format he knew: a high school essay. It was bad. It talked about his interests, why he was trustworthy and why they should hire him. Comparing that experience from the early 2000s to now, where kids are doing triple backflips on BMX bikes at age 12 because they can watch the trick 10 minutes after it's invented on Instagram, the speed at which someone can learn anything now is incredible. And even overwhelming. For agency owners, this means two things: There's never been a better time to start. There's never been a harder time to stand out. AI, Meta, and the Future of Agencies Ever since WordPress came out, everyone thought agencies were dead. To Brent, all it did was create more demand for people who knew how to use it. Same with Meta's new tools or any AI platform. Brent's take is clear: The tools will make advertising more accessible. But that will actually increase demand for agencies who know how to go deeper. In his view, there's no world where his old restaurant client — who had a flip phone and a fifth-grade education — was ever going to run his own ads. He just wants to cook. Translation: AI doesn't replace relationships. It just raises the bar on what value you're bringing to that relationship. Infusing AI Horizontally Across a Business: Brent's New Role at E2M The reality is, even in the AI era people still crave trust and connection. Even in a world where AI is analyzing spreadsheets and diagnosing ad performance better than most marketers, the decision to act still comes down to a human being. “I look at a spreadsheet,” Jason says, “and I want to throw up. But I put it into AI, and suddenly I get clarity.” That's the shift—AI can sift through the noise, but humans still make the call. Business owners aren't about to turn over their bank accounts to a voice assistant. There's always going to be a place for a trusted advisor—someone who knows the game, who gets results, and who's got skin in it with you. For agencies, that's the edge. If you can interpret the data and turn it into action, you're still wildly valuable. This isn't about one person nerding out on ChatGPT after hours. AI isn't a tool for the top—it's a mindset for the whole team. At E2M, he's stepping into a leadership role to help infuse AI horizontally across the company. That means operations, creative, sales—everyone using AI not as a crutch, but as a co-pilot. The agencies that survive the next wave will be the ones who stop treating AI like a gimmick and start treating it like a business partner. Brent's advice: don't wait. Start now, even if it's nights and weekends. Fire yourself from every job you're not elite at. And that now includes jobs that AI can do faster, better, and at scale. "Leverage these tools to gut-check your deliverables,” he says. “You owe it to your clients.” The Legal Line and the Accountability Gap But it's not all upside. Brent drops a crucial warning about accountability. AI might be amazing at cranking out contracts, pitch decks, and even deal structures—but if it screws up, who takes the hit? If chat tells you to jump off a bridge, and it goes south, you're not suing OpenAI,” Brent jokes. You're just canceling your $20 subscription. And that's where real coaches, consultants, and experts still matter. There's a human soul to leadership, and a layer of accountability AI can't (and maybe shouldn't) touch. The smart play? Start with AI to generate, then apply your judgment to validate. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

In this episode, hosts Brad and Michael, along with series regular Jay Reyero, dive into the story of an orthopedic surgeon who agreed to serve as the medical director for a friend's medical spa. What began as a temporary, low-effort role turned into a long-term liability when a demand letter from a patient's attorney uncovered hidden risks. Tune in to learn how to structure a compliant medical director arrangement and the key steps you can take to limit your liability.    Watch full episodes of our podcast on our YouTube channel: https://www.youtube.com/@byrdadatto  Stay connected for the latest business and health care legal updates:WebsiteFacebookInstagramLinkedIn  

The ripple effects of unaffordable—or unavailable—insurance reaches beyond individual households and is distorting entire housing markets. — In the U.S. and Australia, increasing natural disasters are putting pressure on governments and homeowners to find safe and affordable housing solutions. —Data is providing key insights to help identify and prioritize mitigation measures for particularly vulnerable communities. —Environmental pressures have altered natural disaster response over the past decade, and there are a few things the U.S. could learn from Australia's approach. In this episode: 2:37 – How have recent natural disaster events in the U.S. and Australia shifted how we understand environmental risk? 5:47 – How has natural disaster response changed in the last 10 years, and what role does data play in disaster response? 9:53 – How is the property industry keeping up with the increasing severity of natural disasters? 14:31 – Where are the biggest opportunities to build smarter, safer communities? 17:45 – Erika Stanley goes over the numbers in property market in The Sip. 18:50 – Why is it becoming more difficult to insure high-risk homes? 20:56 – How can better data and insights help insurers mitigate risk rather than exit the market. 25:22 – What is one change that could effectively help insurers prepare for environmental risk?

In this episode of Body Slam Briefs, hosts Evil Dose and special guest Anthony Thomas delve into the intricate details of the AEW lawsuit involving Jonathan Wood a.k.a. Jon Moxley and a cameraman named Dispensa. They discuss the lawsuit's background, the legal implications, and the broader impact on AEW. The episode covers topics such as the timing of the lawsuit, Moxley's past disciplinary incidents, and the potential outcomes. Insights into the legal landscape are provided, making it an essential listen.00:39 AEW Lawsuit Overview02:16 Details of the Incident03:57 Legal Implications and Contractor Status12:43 Jurisdiction and Venue20:28 Medical Attention and AEW's Responsibility26:26 Discussing Moxley's Alleged Incidents27:03 Legal Implications and Defamation27:39 Substance Abuse and Rehabilitation28:45 Liability and Legal Responsibility30:49 Assault and Battery Allegations34:57 Legal Procedures and Court Thresholds38:20 Settlement and Arbitration Speculations44:37 Final Thoughts and PlugsBecome a supporter of this podcast: https://www.spreaker.com/podcast/wrestling-soup--1425249/support.

Kelly Ryerson, known on social media as “Glyphosate Girl,” joins The Feds this week to discuss pesticide toxicity and the pending pesticide company liability shield bills in state and federal legislatures.Do you know what chemicals are in or on your produce? Why are pesticide companies seeking the passage of liability shield legislation? What is to gain by creating glyphosate-resistant plants? Does the recent MAHA Commission Report address pesticide toxicity? What pesticides are even worse than glyphosate? These are all questions we discuss this week.Kelly Ryerson works at the intersection of agriculture and health. She regularly collaborates with regenerative farmers, scientists, policymakers and media to address agrochemical damage to our soil and bodies. Kelly is the co-Executive Director of American Regeneration and also founded the news site Glyphosate Facts. Kelly has contributed to numerous podcasts, publications, and documentaries including the recent award winning documentary Common Ground. She is an Ambassador for The Rodale Institute. Kelly has a BA from Dartmouth College, an MBA from the Stanford Graduate School of Business, and completed training in integrative health coaching at Duke Integrative Medicine.Follow Kelly @GlyphosateGirl on X and InstagramVisit GlyphosateFacts.comCheck out AmericanRegeneration.org and RodaleInstitute.orgCheck out Feds For Freedom's SubstackWatch and listen to The Feds on any of these platforms: https://taplink.cc/fedsforfreedomSupport the Work and Become a Member of Feds For Freedom www.fedsforfreedom.org/joinFollow Feds For Freedom on Social Media Instagram/X (Twitter)/Facebook: @feds4freedomusa

“Usually, people are not trying to kill you or keep you alive for nefarious reasons, unless you're very old and very rich and very mean.” -Patricia De Fonte When most people think of estate planning, they imagine dividing assets among children or a spouse—but Patricia De Fonte, founder of De Fonte Law, offers a broader and deeper perspective. Our hosts, Stephanie McCullough and Kevin Gaines, sit down with Patricia to explore what “estate planning with heart” really means, especially for those without children or partners. People often name child-free individuals as caretakers without their consent, adding invisible burdens. To anybody in this situation, Patricia urges taking ownership: ask questions, know what's expected, and ensure fair compensation. Far from dry legal jargon, Patricia's approach to estate planning is a refreshing blending of emotional realism with practical wisdom. The stories she shares—from hospital disputes to posthumous family rifts—tell us just how crucial it is to name the right people, update our documents, and make our values explicit. She encourages everyone to assemble a personal and professional support team, use tools like detailed healthcare directives, and even consider gifts for healthcare proxies as acts of compassion. Plan not just for assets, but for relationships and peace of mind.   Key Topics: Patricia's Philosophy on Estate Planning (03:38) Burden of the Unasked Role (05:11) The Dangers of Safe Deposit Boxes (07:04) Healthcare Directives and Family Conflict (08:59) The Reality of Fiduciary Roles (15:17) “What do You Mean by Liability?” (32:33) Updating Documents and Avoiding DIY Pitfalls (39:16) Stephanie and Kevin's Wrap-Up (49:43)   Resources: DeFonteLaw.com De Fonte Law on YouTube     If you like what you've been hearing, we invite you to subscribe on your favorite platform and leave us a review. Tell us what you love about this episode! Or better yet, tell us what you want to hear more of in the future. stephanie@sofiafinancial.com   You can find the transcript and more information about this episode at www.takebackretirement.com.   Follow Stephanie on Twitter, Facebook, YouTube and LinkedIn.  Follow Kevin on Twitter, Facebook, YouTube and LinkedIn.

Tackling popcorn ceilings might seem like a straightforward cleaning task, but as experienced professionals reveal in this candid discussion, it's anything but simple. These textured ceilings, popular in the 1970s as apartment sound barriers, present unique challenges that can quickly turn a standard cleaning job into an expensive nightmare.The conversation dives deep into why popcorn ceiling cleaning requires specialized techniques and careful consideration. Most importantly: keep it dry! Attempting to clean these ceilings with liquid or a damp mop will likely result in ceiling damage, as the plaster material easily absorbs moisture and begins to crumble. This creates a cascade of falling debris that can damage floors, furniture, and your business reputation. The proper approach involves gentle vacuuming with specialized attachments and extraordinary patience, making this a job that's not scalable for teams but rather an owner-operator specialty service.Pricing strategies and liability protection take center stage as the hosts emphasize the importance of charging appropriately for this labor-intensive work. Starting at a minimum of $250 and potentially reaching $1,000 or more depending on square footage, this isn't a service to undervalue. Smart business owners will have clients sign liability waivers, create detailed equipment checklists, and carefully track time spent on these specialty jobs. Understanding your insurance coverage and deductibles becomes critical, as damage resulting from improper popcorn ceiling cleaning could easily exceed standard deductible amounts of $1,500-5,000. The message is clear: if you lack experience with popcorn ceilings, either decline these jobs or practice extensively in your own home before offering this as a commercial service. Your business reputation and financial stability may depend on making the right choice.Send us a text It can be crowed when trying to figure out who you are going to learn from Up your cleaning game, join over 6000 Cleaning Business Owners most of whom are located here in the United States. Support the showQuestions? Feel free to reach out!Shannon Miller: cleaningbusinesslife@gmail.com Join my FB Group: https://www.facebook.com/groups/1583362158497744YouTube: https://www.youtube.com/channel/UCIjMz_-9YyiFvNVIgb61iYgSee Shannon's latest courses: www.KleanFreaksUnversity.com

Two Native nations, the Washoe Tribe of Nebraska and the Wichita and Affiliated Tribes, are suing the federal government over what they say is mismanagement of funds related to Indian Boarding Schools. They claim the U.S. Government is on the hook for $23.3 billion by failing to live up to the Treaty and Trust Responsibility. Meanwhile, boarding school survivor advocates are concerned that years of research and narratives shedding light on the Boarding School Era have vanished from federal government sources. We'll discuss the importance of these recent updates.

In this episode, Chip and Gini highlight the challenges and potential pitfalls of over-relying on AI for content creation in PR and marketing.

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training What if one bad hire wrecked your agency? What if the red flag you're dismissing tanked your margins? Most agency owners learn these lessons the hard way. But you don't have to. In this episode, Collin Slattery shares the red flags, hiring mistakes, and leadership shifts that helped him build an agency that's not just growing—but growing sane. He's here to share stories that can help you shortcut the pain and build smarter, sooner. From pricing hesitations to over-hiring juniors to waiting too long to fire a bad hire, he brings great insights about what not to do—and what to fix fast. At the end of the day, the goal isn't just growth—it's sane growth. Collin Slattery is the founder of Taikun Digital, an agency that primarily focuses on the e-commerce space, doing Facebook ads, Google ads, and creative landing pages for clients. He'll share his scrappy beginnings, the mistakes that cost him (and taught him), and the non-negotiables he's learned about red flags and respecting your own time as an agency owner. His strategy now is simple: only do the work that's uniquely his. Delegate the rest. And when hiring, pay for people who love the stuff you hate. In this episode, we'll discuss: How to spot sales-process red flags before they cost you. Why hiring friends usually fails—and how to do it right if you must. What to do before a big client leaves—so you're not scrambling. The hiring mindset that leads to faster, saner growth.Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Starting with $300 and a Canadian Pharmacy Right out of high school—class of '07—Collin started making money online during what he calls the "Wild West" days of digital marketing. Think bootleg Canadian pharmacies, early Google Ads, and cracked versions of Adobe software. One of his first official clients was a skincare brand called Spa Technologies, which he charged $300 a month to handle “all the web stuff”—from email and SEO to advertising and site updates. He even landed a local government gig in New York early (back when procurement was a little less formal). It wasn't glamorous, but it was enough to plant the seed for what would eventually become his agency. Eventually, Collin took the boutique route. He leaned into complex client problems and bespoke solutions, found his zone of genius, and grew from there. Hiring Red Flags During the Sales Process One of the most expensive lessons agency owners learn, and one Collin has relearned, is ignoring red flags during the sales process. It's amazing how anyone can forget to trust their gut when they need the money, but Collin has learned this lesson by now. From clients with unreasonable expectations who ghost meetings to those who show up late or treat your time like it's optional, he has learned to put a limit. Today, he waits five minutes—max—for a prospect to join a call. If they don't show, he's out. Because if someone doesn't respect your time on the sales call, they're definitely not going to respect your process, boundaries, or team later on. The biggest red flag for Collin is clients who offload all responsibility. If they're promising to be your “best client ever” or insisting they'll deliver everything you need “right away,” it's worth digging deeper. Of course, clients who are too involved can also be a problem. However, the agency can't be more invested than they are in their own success. To prevent this, establish a pricing structure where at least 50% of the project is paid upfront, with clear dates for the remaining payments.. This can help irresponsible clients get moving on what they're supposed to deliver, although Jason shares a story about a client who paid 100% upfront (before kickoff!) but delayed the project by not providing what was promised. That's why process and payment timelines matter. If you don't control scope and expectations from day one, you'll pay for it in time, profit, and sanity. When One Bad Hire Derails Everything Collin's been on both ends of the hiring spectrum—over-prioritizing skill and under-prioritizing culture fit… then swinging the other way and hiring people he liked without checking if they actually had the skills. Spoiler: Neither approach worked. On top of that, he's been guilty of stubbornly keeping people too long, thinking he could “fix” them. However, he's now confident that owners can usually know on Day 1 if they made the wrong hire. Week 1 if you're generous. People usually start with their best foot forward, so if that's shaky, it's a red flag. The real game-changer was learning to trust his gut early and cut things off quickly—for everyone's sake. Hiring Friends? Set Very Clear Expectations Should you hire friends or family? Most agency owners will say no—and Collin would've agreed… until one friend hire actually worked out. There were many factors that contributed to this, including expectations, where the agency is at, and the person's character. The first time he hired his best friend, it was a disaster. The second time, it was a former mentee who had already sold his own agency, knew the ropes, and was a perfect culture fit. They were open, direct, and mutually respectful—and it worked. The lesson? If you do go down the friend/family road, set clear expectations, give both parties an exit ramp, and value the friendship above the business if things go sideways. The Secret to Real Growth: Do Less of What You Hate According to Collin, delegation and self-awareness are the great drivers of his agency's success. He focused on hiring people to do the things he was either bad at or dreaded doing—even if he was good at them, because chances are someone else loves the stuff you hate doing. That mindset shift allowed Collin to get laser-focused on what he does best—sales, marketing, and solving complex “math problems” for e-commerce clients. Now he wakes up looking forward to work instead of dreading it. When a Big Client Bails, Your Margins Matter More Than Ever Recently, Collin's agency lost its biggest client temporarily due to the pressures of the new tariffs. Instead of panic, his response was grounded and strategic. He's built his agency to survive losses like this and encourages agency owners to do the same, by thinking about pricing, hiring, and not sabotaging your own sales engine. Thanks to this mindset, the agency had healthy profit margins baked in. If losing one client sends you into a tailspin, you're probably not charging enough. You need to build your business in a way that you can survive losses without cutting down. That's not just about pricing—it's about operating with margin as a mindset. One of the biggest mistakes agency owners make is hitting pause on sales because things feel good. Collin's advice is to always be selling. And if capacity is tight, don't pause—raise your prices. Pro tip: Implement a sliding scale strategy. Every few clients, bump your pricing and track retention. You might find that you're working less for more. Want to Grow Fast? Hire Ahead of the Demand Let's talk about one of the hardest lessons agency owners learn: hiring too late. Collin admitted he brought on clients he couldn't serve well—and paid the price in churn and stress. This year, he's trying a different strategy by hiring ahead of the demand. And not just anyone—hire senior people. Yes, it's a luxury. But it's also how you buy back your time and protect your client relationships. Junior hires sound good on paper—cheap, trainable, full of potential. But they require time and energy you may not have. As Collin explains, the real value of a senior hire is autonomy because they can own it from day one. ”At the end of the day, if you don't build margin into your agency, one bad month can wipe you out.” Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

In this episode, hosts Tait Duryea and Ryan Gibson sit down with attorney Amanda Wynalda from Anderson Advisors to unpack everything pilots and high-income earners need to know about trusts, wills, and asset protection. From revocable vs. irrevocable trusts to layering LLCs and avoiding the due-on-sale clause, this episode is a blueprint for protecting your wealth while staying legally compliant. Amanda Wynalda is a licensed attorney and executive at Anderson Business Advisors, where she leads the land trust and deed department. With a background in tax law, estate planning, and a personal history in a multi-generational real estate business, Amanda brings practical and legal expertise to asset protection. She's also a dynamic speaker, educator, and trusted advisor for high-income professionals looking to protect and structure their wealth.Show notes:(0:00) Intro(04:51) Amanda's legal and real estate background(08:13) Key differences between wills and trusts(12:41) Importance of funding your trust properly(20:41) Choosing the right trustee and backup(23:11) Real estate structure for everyday pilots(32:58) Liability risks with and without entities(46:17) Protecting your mortgage from acceleration(54:28) OutroConnect with Amanda Wynalda:Website: https://andersonadvisors.com LinkedIn: https://www.linkedin.com/in/amanda-fletcher-wynalda-a1a6373 — You've found the number one resource for financial education for aviators! Please consider leaving a rating and sharing this podcast with your colleagues in the aviation community, as it can serve as a valuable resource for all those involved in the industry.Remember to subscribe for more insights at PassiveIncomePilots.com! https://passiveincomepilots.com/ Join our growing community on Facebook: https://www.facebook.com/groups/passivepilotsCheck us out on Instagram @PassiveIncomePilots: https://www.instagram.com/passiveincomepilots/Follow us on X @IncomePilots: https://twitter.com/IncomePilotsGet our updates on LinkedIn: https://www.linkedin.com/company/passive-income-pilots/Do you have questions or want to discuss this episode? Contact us at ask@passiveincomepilots.com See you on the next one!*Legal Disclaimer*The content of this podcast is provided solely for educational and informational purposes. The views and opinions expressed are those of the hosts, Tait Duryea and Ryan Gibson, and do not reflect those of any organization they are associated with, including Turbine Capital or Spartan Investment Group. The opinions of our guests are their own and should not be construed as financial advice. This podcast does not offer tax, legal, or investment advice. Listeners are advised to consult with their own legal or financial counsel and to conduct their own due diligence before making any financial decisions.

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Is your agency falling behind in the AI revolution—while competitors pull ahead? If you've handed off AI adaptation to your team and progress still feels sluggish, you're not alone. The uncomfortable truth? Delegating AI could be the biggest threat to your agency's future. Today's guest, Brandon Na, has seen firsthand how agencies rise—or fall—in the face of disruption. From early SEO days to the AI era, he's learned what it really takes to lead through change. And it starts with not outsourcing the future. Many employees feel more fear than excitement about AI—worried it could signal the end of their careers. Instead, agency owners should be very involved in this process and actively try to identify team members who are excited to learn about AI and already experiment with it on their own time. The agencies that will thrive aren't the ones that delegate AI innovation down the chain of command but the ones that build transformation strategies around those natural innovators.    Brandon Na is the founder of Seattle Organic SEO, as well as a venture capital pro and acting CMO. His path into agency life started with a simple desire to never have to do cold sales. So instead, he hacked his way into visibility through SEO. This path took Brandon to South Korea, where he helped scale an education company by 1,400%. He eventually returned to the U.S., launched his agency, and dominated the search rankings in a matter of months—all from a handshake mentorship deal with a guy exiting the space. In this episode, we'll discuss: How you can avoid losing your way after ‘making it'. Will SEO survive AI? Why you shouldn't delegate AI adoption.  Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources Wix: Today's episode of the Smart Agency Masterclass is sponsored by Wix Studio, the all-in-one platform designed to help agencies scale without the headaches. With intuitive tools, robust native business solutions, and low maintenance, Wix Studio lets your team focus on what matters most—delivering exceptional value to your clients. Ready to take your agency to the next level? Visit wix.com/studio and discover how Wix Studio can transform your workflow, boost profits, and strengthen client relationships. From Amazon to Agency Life (And What Jeff Bezos Taught Him About Leadership) Brandon started out working at future giants like Amazon and Expedia and could've had a very different career had he stayed. Working at tech giants like Amazon and Expedia might sound glamorous today—but back then, it wasn't. Low pay, stock options that seemed worthless, and a corporate culture that left him unimpressed taught Brandon an early lesson: big titles don't equal strong leadership. From his experience with Bezos, he learned that big titles don't always mean big character and that leadership—true leadership—isn't about prestige, but about clarity, adaptation, and purpose. Next, Brandon had his first try at entrepreneurship with a real estate practice before he ever touched agency work. Knowing by experience that sales was just not for him, he wondered how to get people to find him, which naturally led him to find SEO. In the early days of SEO, Brandon decided to master the craft before launching his agency. He took a few years to learn, test his skills, and leverage some contacts before starting his agency. Why So Many Leaders Lose Their Drive After Hitting Big Milestones Seeing how big CEOs started and how they've evolved, one wonders how they manage to turn it all around. How do they get to a point in their leadership where the stories go from being terrible at managing employees to making history? For Brandon, it's about never getting too comfortable once they have the money. These trailblazers who have managed to conquer the world will not just retire and live a quiet life, they'll just choose other ways to create and make an impact. Many of them eventually move into venture capital or find other passions. It's an advisable path for agency owners who end up selling their businesses, because otherwise they can end up losing their sense of purpose. If you're chasing the next milestone remember that if you don't define your purpose beyond the hustle, the success will feel hollow. Growth Comes from Pressure - So Turn It Up Although living through the pressure of working in tech during those early years was not easy, Brandon now looks back and can see it with different eyes. As he has learned from his work as CMO: “If you're stuck on a problem—make the problem bigger.” Because being too comfortable, you can lose your edge. It may take time, since with AI, market shifts, and internal team chaos pulling us in every direction, it's easy to lose clarity, but if you focus on finding that problem you'll grow. It can sound counterintuitive, but in his experience bigger problems force bigger focus, more urgency, and better thinking. It's easy to spin your wheels when you're “fine”—but when the pressure's real, you find out what you're made of. Can SEO Still Win in an AI World? When a friend of Brandon told him he barely used Google anymore, he assumed it was because as a computer engineer, he was just ahead of everyone else in these trends. However, just five weeks later he realized he also was now using AI. After years in SEO, even he finds himself turning to AI tools like ChatGPT instead of even opening Google. So is Google still relevant, or has AI already taken the crown? The bottom line is the way people find information is changing. And that has massive implications for how your agency helps clients get found. Whether you're creating blog content, developing ad strategies, or running full-scale marketing campaigns—AI is in the mix now. Platforms like Gemini, Claude, Perplexity, and even custom-trained agents are already out in the wild. And they're fast. Ultimately, the game is changing fast, and agencies that aren't adapting might already be falling behind. If your agency is still running fully human-powered workflows while other teams are using agents to ideate, write, design, test, and iterate faster than you can blink, you're already behind. But don't panic. The solution isn't panic—it's leadership. Don't Delegate the Future—Own It One of the biggest traps agency owners fall into is just telling their team to “Figure out how to use AI,” and walking away. The reality is your team may not be motivated to lean in. Many employees view AI as a threat to their job—not a tool to make them better. Instead, try: Identifying the team members already experimenting with AI tools. Giving those people the mandate and the resources to go deeper. Investing in training and testing to see what works—and what doesn't. And most importantly, lead the charge yourself. The agencies that survive the next 3–5 years won't just be the ones doing better creative—they'll be the ones moving faster, thinking smarter, and leading with tech. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.