Podcasts about home services

How can home service businesses like yours truly get more customers? That's what John Golden and Connor Widder of Kru Marketing explored. Forget spraying and praying with your marketing budget. The key is mastering channels like SEO and Google Ads to grab local customers when they're searching for help. They shared vital tips: understand where your customers look, focus your efforts geographically, always track your results, and don't get lost in SEO complexity. They also highlighted the importance of being mobile-ready and using a CRM to manage leads properly. Get the essential strategies to make your online marketing pay off.

Send us a textIn Part 1 of our special series on the SKIMMER 2025 Pool Owner Report, we take a deep dive into what truly matters to today's pool owners—value, price point, and cost expectations. We'll unpack the data on what people are really willing to pay for, how perceptions of “fair pricing” are shifting, and how service companies can leverage this to add real value to their business. If you're looking to sharpen your competitive edge and build trust through transparency, this episode is for you.Get the report here:https://bit.ly/Skimmer2025Support the Pool Guy Podcast Show Sponsors! HASA delivers clean, healthy water solutions. https://bit.ly/HASAhttps://www.orendatech.com/The Bottom Feeder Professional Battery Powered Vacuum System. Save $100 with discount Code: DVB100https://bit.ly/THEBOTTOMFEEDERAnd Skimmer, America's #1 pool service software! Try Skimmer FREE for 30 days at:https://getskimmer.com/poolguy Thanks for listening and I hope you find the Podcast helpful! For other free resources to further help you:Visit my Website: https://www.swimmingpoollearning.comWatch on YouTube: https://www.youtube.com/@SPLPodcast Site: https://the-pool-guy-podcast-show.onpodium.com/

Sam Wakefield discusses the importance of continuous learning in sales, particularly in the HVAC industry. He emphasizes building strong relationships with clients, understanding their needs, and the emotional aspects of selling. Sam shares his journey in creating Close It Now, a sales training company, and highlights the need for a shift in the home service industry towards better pricing strategies and valuing quality over cost. He also addresses common pitfalls in sales processes and the importance of starting with sales training early in business development. Ultimately, Sam advocates for a service-oriented approach that prioritizes the customer's experience and satisfaction.   Don't forget to register for Tommy's event, Freedom 2025! This is the event where Tommy's billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 Sharpening the Ax: The Importance of Continuous Learning   02:14 The HVAC Industry: A Foundation for Sales Mastery   04:00 Building Relationships: The Key to Sales Success   09:57 The Birth of Close It Now: A New Approach to Sales Training   13:54 Upleveling the Home Service Industry: A Call to Action   19:04 Pricing Strategies: The Value of Quality Over Cost   27:03 Common Pitfalls in Sales Processes: Building from the Ground Up   32:50 The Value of Service and Pricing Integrity   35:01 Essential Sales Advice for New Professionals   38:06 Understanding Customer Needs vs. Wants   40:01 Restoring Trust in Sales and Home Services   42:00 The Importance of Consistent Training   47:05 NLP and Its Impact on Sales   51:36 The Art of Follow-Up in Sales   58:11 Recognizing Buying Signals in Sales Conversations  

Send us a textCommunication might be the most underrated skill in the home service industry. While technical expertise is essential, how you speak to homeowners often determines whether you close the sale or walk away empty-handed.Jefferson Fisher, an attorney and communication expert, offers a perspective-shifting insight that could transform your approach: "The person you see isn't the person you're talking to." When you step into a customer's home to fix their AC or repair a plumbing issue, you're entering a private world layered with stresses that have nothing to do with HVAC or plumbing. They might be dealing with a sick parent, financial pressure, or workplace stress. Recognizing this hidden dimension and leading with empathy isn't just good manners—it's good business.Your words function as tools just as important as your wrenches and gauges. The distinction between saying "this is your only choice" versus "let me walk you through some options" can completely transform customer receptivity. Through powerful real-world examples—including the story of a technician who proved his thoroughness by pointing out an intact cobweb across a crawl space entrance—we see how authentic communication builds the trust that leads to sales. The most successful service professionals don't just fix problems; they create comfort, security, and peace of mind by approaching every conversation with empathy, choosing their words carefully, and genuinely seeking to understand their customers' needs.Ready to elevate your communication skills and close more calls the right way? Listen to discover the three key takeaways that can transform your approach to in-home sales. And if you've found value in this episode, please take 30 seconds to leave us a five-star review—it helps other service professionals discover these insights and level up their skills too.https://www.jeffersonfisher.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/

Tired of waiting for leads to come to you? A door-to-door marketing team can be the game-changer that fuels rapid business growth. Learn how home service business owners can recruit, train, and compensate a high-performing team that brings in 100+ leads a month—without relying on expensive ads. Master the scripts, timing, and strategies that make this approach so effective. Join host Adam Sylvester with Mike Gore-Hickman of Painter Growth.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh

Have you been duped by marketing agencies in the past? Or maybe you're not sure if you have before. Our guest today is Amber Gaige, who shares with us The Four C's to help avoid getting duped.TODAY'S WIN-WIN:Do not be discouraged, there are good marketers out there that can help you.LINKS FROM THE EPISODE:Listen to Ellen Rohr's Podcast episode here: https://bigskyfranchiseteam.com/why-trouble-makers-make-good-entrepreneurs/You can visit our guest's website at: www.FarBeyondMarketing.com Get a copy of our guest's book: CLICK HERE.Attend our Franchise Sales Training Workshop:  https://bigskyfranchiseteam.com/franchisesalestraining/If you are ready to franchise your business or take it to the next level: CLICK HERE.Connect with our guest on social:IG: https://www.instagram.com/farbeyondmarketing/LinkedIn: https://www.linkedin.com/in/amber-gaige-55880826/FB: https://www.facebook.com/coachambergaigeABOUT OUR GUEST:Amber is a third-generation entrepreneur and certified StoryBrand Guide with over 15 years of experience as a marketing strategist, working with industries such as Home Services, Construction, SaaS, Beauty, Health, Home Building, Manufacturing, Medical, and Family Businesses. She is passionate about demystifying marketing for entrepreneurs and helping small, service-based businesses build marketing and sales systems that consistently attract clients and create steady cash flow. As the creator of The Four C's of Effective Marketing, a proven system that has helped hundreds of entrepreneurs nationwide, Amber combines effective strategies with mindset work to help business owners confidently achieve their goals while simplifying their lives. She is the author of the international best-selling book, The Far Beyond Marketing Guidebook, and is a sought-after speaker.  ABOUT BIG SKY FRANCHISE TEAM:This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/.The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.

Would you leave a stable job, live in a school bus, and launch a business on your honeymoon? That's exactly what Phil Risher did. In this in-person episode of The Root of All Success, Jason Duncan sits down with the founder of Phlash Consulting to uncover how he went from paying off $30K in student loans to building a 7-figure marketing agency serving home service businesses—all within a few years. Phil breaks down how solving a single local business's problem sparked an entire company, the lead management mistakes most owners make, and how systematizing marketing helped multiple clients scale and exit. If you're a service-based founder ready to grow fast (without burning out), this episode is packed with game-changing insights.

In this conversation, Dan Antonelli & Ryan Redding delve into the critical role of branding, digital marketing, and the long-term investment required for effective SEO. The conversation also highlights common misconceptions about the process of creating unique brand identities and the operational challenges businesses face in their growth journey. They emphasize the need for businesses to invest adequately in marketing channels, to leverage data for decision-making, and to engage with their communities through grassroots efforts.    Don't forget to register for Tommy's event, Freedom 2025! This is the event where Tommy's billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 The Responsibility of Branding   03:02 Kick Charge Creative's Evolution   06:06 The Importance of Digital Marketing   08:58 SEO vs. PPC: The Long Game   11:53 The Power of Branding in Home Services   15:00 Creating Unique Brand Identities   18:09 The Process of Effective Branding   21:00 Common Misconceptions About Branding   23:54 The Impact of Branding on Business Growth   26:57 Operational Challenges in Business Growth   29:51 The Philosophy Behind Responsible Branding   32:20 Building A-Plus Teams and Effective Marketing Strategies   39:55 The Importance of Branding and Community Engagement   40:04 The Role of Logos and Intellectual Property   44:54 The Power of Grit and Adaptability in Business   51:32 Leveraging Storytelling for Customer Loyalty   59:16 The Mindset Shift After Rebranding    

In this episode of the Real Estate Pros podcast, host Dylan Silver interviews John Partridge, a seasoned real estate investor and entrepreneur. They discuss John's journey into real estate, the challenges of finding deals, the importance of project management, and the role of technology in home services. John also shares his passion for mental health advocacy through sports, emphasizing the need for open conversations about mental health. The conversation concludes with John's optimistic outlook on the future of real estate investing and the importance of community and support in entrepreneurship.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

John teams up with Sam Preston, CEO of Service Scalers, to break down the exact marketing strategies that move the needle for home service businesses. Whether you're HVAC, plumbing, or any trades business, you'll learn how to prioritize channels that capture demand today—before wasting money on ones that might (or might not) pay off later.Struggling to turn marketing dollars into real leads? This episode is your blueprint.From real-world wins to costly missteps, John and Sam unpack where most businesses go wrong—like blowing budgets on flashy billboards while ignoring Google Ads, LSAs, and SEO. This isn't theory; it's a tactical deep dive grounded in what's actually working right now.

In this episode, we dive into the brutal truth: your marketing stinks because you're too cheap to play with the big boys. Stop whining about bad leads and start learning how to fix your ad strategy.

A sales funnel isn't just a concept—it's the key to turning leads into customers quickly and effectively. Learn how to structure a funnel that maximizes conversions, reduces friction, and accelerates revenue growth. From awareness to closing the deal, discover proven strategies that home service business owners can apply immediately to see real results. Join host Adam Sylvester with Jon Margalit of Happy Home Helpers and Rags to Riches University.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh

Join your host Rhydon and guest Keith Flores of HG Home Services and HG Home Guardian as they dive into family life, business growth, cutting-edge home automation, and the power of giving back. What's Inside: Catch-Up & F1 Banter (0:00–14:00) – Keith's family updates, new pups on the block, and a nod to the HVAC Zoomies Podcast with some F1 chat. HG Home Services Evolution (14:00–38:00) – How Keith's high-end niche business has grown since 2022: company culture, community involvement, key milestones, and why collaboration beats competition. HG Home Guardian Smart Home System (38:00–75:00) – A deep dive into Keith's home automation platform that diagnoses, predicts, and safeguards your home's health. Collaboration Over Competition (75:00–End) – Reflecting on how HVAC has empowered us—and why giving back is at the heart of what we do. Enjoyed the conversation?

What does it take to grow a home services business from nothing to over $6.7 million in revenue? On this episode of Around the CAMPfire, CAMP Digital CEO Katie Donovan sits down with Tom and Karen Balko to unpack their incredible journey of grit, growth, and getting it done. From barely affording gas money to now leading a booming HVAC and electrical company in the Twin Cities, Tom and Karen share how they built a high-trust brand, scaled a rock-solid team, and stayed committed to servant leadership—answering customer calls at 2 AM and rolling up their sleeves when it matters most. Whether you're a home service business owner, industry leader, or rising entrepreneur, this story is your blueprint for scaling with intention and heart.   Additional Resources: Vector Services Website Connect with Karen Balko ServiceTitan Website KickCharge Website Connect with Katie Donovan on LinkedIn Learn More About CAMP Digital Join The ARENA - a CSTG Community (powered by our media partner, PeopleForward Network) Chad on LinkedIn Chad Peterman | CEO | Author Peterman Brothers Website Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: Scaling with intention in the trades Building a magnetic company culture Rebranding for trust and hiring advantage Why leadership means answering the phones at 2AM

Learn how to automate tasks, save time, and increase your profit. No Coding required!

In this episode of Titans of the Trades, Ryan Englin sits down with Roland Ligtenberg, Co-Founder of Housecall Pro, to discuss AI's transformative role in the home services industry. They explore how automation and AI team members are helping contractors streamline operations, improve customer communication, and overcome labor shortages. Roland also shares actionable strategies for hiring and retaining skilled tradespeople, including how to build long-term relationships with local trade schools. If you're a home service business owner looking to scale, increase efficiency, and future-proof your company, this episode is a must-listen!Key Topics Covered: ✅ How AI is revolutionizing customer service in home services ✅ The impact of AI team members on efficiency and profitability ✅ The labor shortage crisis – and how to attract top trades talent ✅ Why trade schools are an untapped hiring goldmine ✅ How Housecall Pro is helping contractors grow with automation

Jason has a conversation with George Maynes, co-team leader of the G2 Philly Team out of the Society Hill Office about what it takes to stay consistent and systematic in your business, how to properly stay in "flow" with your people, how authentic community involvement grows lasting business relationships, and how to drive social media engagement that works. Make sure to check it out!

Attracting top talent in a competitive market requires a clear strategy and intentional effort. This episode explores how to hire employees who not only meet but exceed expectations, focusing on creating a compelling culture, crafting effective job descriptions, and targeting the right candidates. Learn how to identify candidates with the right attitude, work ethic, and potential to grow, rather than solely relying on experience. Hiring the right people builds a stronger team and sets the foundation for sustainable growth. Join host Adam Sylvester, with Jackson Blackburn of Mt. Baker Window Cleaning Co., and Megan Schumann of Top Tier Plumber.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh

In this conversation, Marcus Sheridan discusses the evolving landscape of marketing in the home services industry, emphasizing the importance of video content, disruption, and building trust with customers. He shares insights on how businesses can adapt to changes brought about by AI and commoditization, and highlights the need for transparency and innovation to stand out in a competitive market. He also discusses the evolving landscape of sales and marketing, emphasizing the importance of adapting to new consumer preferences and leveraging technology while exploring the significance of self-service tools, pricing estimators, and the psychological factors influencing buyer behavior. Don't forget to register for Tommy's event, Freedom 2025! This is the event where Tommy's billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com   Show Notes: 00:00 The Future of Media in Home Services 02:11 Navigating Change in Marketing 04:31 Disruption and Innovation in Industries 09:50 Creating Trust Signals 13:39 The Role of AI in Marketing 17:11 Commoditization and Differentiation 19:03 The Power of Transparency 31:05 Building a Trusted Brand 37:01 The Future of Selling: Embracing Change 40:50 Self-Service Tools: Revolutionizing Buyer Experience 46:35 The Power of Pricing Estimators 52:34 Understanding Buyer Psychology 56:02 Building Trust Through Personal Connection 01:01:21 Leveraging AI for Business Growth  

Send us a textIn this powerhouse solo episode, Tanya dives deep into the real branding and marketing challenges faced by home service business owners today.Drawing from her coaching work with service companies, she tackles the biggest pain points holding companies back — from feeling stuck in saturated markets, to not knowing what to post on social media, to feeling weird asking for reviews.You'll learn why educating, not just promoting, is key to building a loyal brand following, and how to shift your mindset around visibility and consistency.Tanya also covers the power of SEO, blogging, and using AI to amplify your content (even if you're not a tech wizard!) — plus insider tips on leveraging platforms like Reddit and Quora to get your brand seen by more people.If you're ready to stop playing small and start building a brand that attracts, connects, and converts — this episode is your step-by-step guide.

Home Service Business Coach helps busy Home Service Business Owners get off the truck and build their business to fit their ideal dream lifestyle. We do this with the creation and implementation of simple systems. The result of the program is more freedom, income, & time for the Business Owner. To learn more on how this can benefit you and your business, visit www.homeservicebusinesscoach.com Follow HSBC Social's: Facebook | Instagram | YouTube | Contractor Club | Jobber | Home Service Business CoachEmail: info@homeservicebusinesscoach.com

Join us for an exclusive listen to Tall Paul's presentation at Lennox Live Las Vegas 2025. As a seasoned Lennox Preferred Marketing Partner, Paul shares key updates on the Premier Dealer Program in partnership with Contractor Commerce, the rising influence of e-commerce in HVAC, and how to grow your home services business in today's digital landscape. In this episode, Paul breaks down how tools like instant system estimates and online filter sales can help meet modern customer expectations and fuel measurable business growth. Plus, hear directly from industry leaders using the Contractor Commerce AI platform on why integrating eCommerce isn't just a trend—it's a must for 2025 and beyond.Follow us on social! @HVACPodcast across all platforms.Powered by Contractor Commerce

Sarah Adkins, owner of Big Shark Marketing, discusses the evolution of digital marketing strategies, emphasizing the importance of adapting to AI-powered search and creating high-quality, authoritative content. She highlights the challenges businesses face in keeping up with marketing trends and offers advice on optimizing websites, utilizing AI tools, and implementing niche marketing approachesTo learn more or connect with Sarah Adkins, check out https://bigsharkmarketing.com/ 

Looking to supercharge your business growth through smarter marketing, AI integration, and automation? In this episode of Owned and Operated, we sit down with Sam Preston and Ethan Wright from Service Scalers to dive deep into the strategies that are transforming small and medium-sized businesses. Whether you're just starting to invest in digital marketing or optimizing operations with AI, this episode is packed with actionable advice to drive profitability and efficiency.Sam and Ethan share what's working right now in digital marketing—from leveraging long-tail keywords to integrating AI agents that improve customer service and business operations. You'll hear how to build a brand that stands the test of time, how automation boosts lead generation, and why customer retention is more important than ever for scaling sustainably.

In this episode of The HVAC Hustle Podcast, we sit down with Mike Prencavage of The Family Plumber, a second-generation plumbing business that's turning community influence into business growth.Mike reveals how relationships with city officials, local salons, and even competitors have helped him build a referral powerhouse. He breaks down the underrated power of hyperlocal influencers, how to network without selling, and why humility and helpfulness win long-term.Whether you're an HVAC tech, roofer, plumber, or electrician, this episode will show you how to turn relationships into revenue.✅ Learn the secrets of becoming locally famous✅ Unlock community-based influencer marketing✅ Get real-life strategies that drive referrals and loyalty

Financial health is critical for business growth, but knowing which financial expertise to hire can be challenging. This episode explores how to align financial professionals with business needs, covering strategies to improve cash flow, track essential metrics like gross profit, and avoid costly mistakes. Learn when to hire a bookkeeper, CPA, or CFO and how each role supports strategic decision-making and long-term success. Gain practical advice to build a stronger financial foundation and scale efficiently. Join host Adam Sylvester with Paul Maskill of Blue Collar Business Advisors and Megan Schumann of Top Tier Plumber.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh

Market Trends Podcast covers the important real estate news and industry trends.In the "Market Trends May 2025 Edition" episode of the "People Not Titles" podcast, hosts Steve Kaempf and Matt Lombardi explore significant developments in the real estate industry. They discuss the updated Clear Cooperation policy, highlighting the conflict between Compass and Zillow over private listings. The episode also covers the resignation of the CEO of Home Services and its potential industry impact, Rocket Mortgage's $9 billion acquisition of Mr. Cooper to create a comprehensive real estate app, and leadership lessons from a public incident involving First American's CEO. The hosts conclude with insights on job cuts at the National Association of Realtors and economic comments from Federal Reserve Chair Jerome Powell.Intro (00:00:00Clear Cooperation Policy and Zillow's Response (00:01:09)Compass's Strategy and Market Implications (00:03:31)Northwest MLS's Policy and Compass's Lawsuit (00:08:09)Geno Blefari Resignation (00:11:14)Rocket Mortgage Acquires Mr. Cooper (00:13:29)Kenneth Digiorgio's Departure from First American (00:15:38)NA Job Cuts and Restructuring (00:17:22)Chairman Powell on Tariffs and Economic Impact (00:21:15)Market Negotiations and Tariffs (00:23:37)Real Estate Agent Earnings (00:25:45)Agent Job Market Trends (00:26:09)Second Job Statistics (00:26:52)Full-Time Real Estate Commitment (00:27:09)Marketing Listings on MLS (00:27:52)Career Satisfaction in Real Estate (00:28:38)Positive Aspects of Real Estate (00:29:54)Current Mortgage Rates (00:30:25)Home Sales Trends (00:32:04)Median Home Prices (00:33:03)Wealth Transfer Insights (00:34:07)Chicago Metro Home Sales (00:34:43)Wisconsin Market Overview (00:36:38)Upcoming Events Announcement (00:36:42)Networking Book Promotion (00:38:31)Full episodes available at www.peoplenottitles.comPeople, Not Titles podcast is hosted by Steve Kaempf and is dedicated to lifting up professionals in the real estate and business community. Our inspiration is to highlight success principles of our colleagues.Our Success Series covers principles of success to help your thrive!www.peoplenottitles.comIG - https://www.instagram.com/peoplenotti...FB - https://www.facebook.com/peoplenottitlesTwitter - https://twitter.com/sjkaempfSpotify - https://open.spotify.com/show/1uu5kTv...

Keywords:  entrepreneurship, marketing, prototyping, business success, COVID-19, real estate, lead generation, golf courses, business challenges, scaling business, business growth, outsourcing, insurance, marketing mistakes, strategic planning, joint ventures, consumer understanding, lead generation, financial management, entrepreneurship Summary:  In this episode, Jake shares his entrepreneurial journey, starting from his early days as an aspiring inventor to navigating the challenges of running a marketing business. He discusses his experiences with prototyping, transitioning to marketing for golf courses, and eventually finding success in the real estate sector. The conversation highlights the importance of adaptability, learning from failures, and the impact of COVID-19 on business strategies. In this conversation, Jake shares his journey through the ups and downs of entrepreneurship, focusing on the challenges of rapid growth, outsourcing, and the transition to the insurance industry. He discusses the importance of strategic planning, understanding consumer needs, and avoiding common marketing mistakes. Jake emphasizes the value of unique offers and joint ventures in scaling businesses effectively. Takeaways Jake started his journey as an aspiring inventor. He transitioned from prototyping to marketing for golf courses. Networking and free work helped him build a portfolio. The golf course marketing business faced challenges due to client understanding. COVID-19 forced a shift to month-to-month pricing and lower fees. Jake found success in real estate marketing with a dedicated sales partner. The business scaled significantly, reaching a million-dollar month. They introduced recurring revenue through support fees. Adaptability was key to navigating business challenges. Jake's journey emphasizes the importance of persistence and learning. Rapid growth can lead to significant challenges in management and quality control. Outsourcing can be beneficial, but it requires careful oversight to maintain quality. Transitioning to a new industry requires strategic planning and understanding of financial metrics. Effective marketing must resonate with the consumer and avoid jargon. Building a unique offer can differentiate a business in a crowded market. Understanding the consumer's perspective is crucial for successful marketing. Hiring should be done thoughtfully to avoid overstaffing and inefficiencies. A lean business model can lead to greater stability and profitability. Joint ventures can provide growth opportunities without the need for full acquisition. Continuous learning and adaptation are key to long-term success in business. Titles From Prototyping to Profit: Jake's Entrepreneurial Journey Navigating Business Challenges: Lessons from Jake The Evolution of a Young Entrepreneur Marketing Mastery: Jake's Path to Success Adapting to Change: Jake's Business Transformation Sound Bites "I want to be an inventor." "I didn't know what I was doing." "I can't do this anymore." "We had to switch things up." "We crushed it, we scaled this thing." "We don't know what we're doing." "We start to have some reputation issues." "We gotta fix this." "We have such a solid product." "We need to keep everything in check." "People don't care about your business." Chapters 00:00 Introduction to Jake's Journey 6603:42 Early Ventures and Prototyping Experiences 06:46 Transitioning to Marketing and Golf Courses 10:27 Challenges in the Golf Course Marketing Business 12:42 Shifting Focus to Home Services and Real Estate 19:14 Adapting to COVID-19 and New Business Models 25:34 Scaling the Business and Finding Success 29:29 Navigating Rapid Growth and Outsourcing Challenges 36:10 Transitioning to Insurance: Lessons Learned 41:17 Strategic Planning and Financial Management 49:54 Common Marketing Mistakes and Consumer Understanding 57:36 Building Unique Offers and Joint Ventures

In this conversation, Greg Cayea, CEO & Founder at FunnelPros, shares his journey from being a Guinness World Record holder to becoming an expert in funnel building and automation for the home services industry. He discusses the challenges faced by contractors in marketing, the importance of integrating AI into their systems, and the future trends in automation. Greg emphasizes the need for a robust backend system and effective advertising strategies to grow a business, while also highlighting the significance of understanding technology to solve real problems.TakeawaysThe journey into funnel building began with a passion for automation.Rube Goldberg machines serve as a metaphor for effective funnels.Home service companies often struggle with customer recognition and engagement.AI can enhance customer service and scheduling in home services.Effective advertising is crucial for generating leads in the home service industry.A robust backend system is essential for nurturing leads and existing customers.Future trends indicate a shift towards AI agents in business processes.Understanding technology is key to leveraging automation tools effectively.Chapters03:03 The Genesis of Funnel Building and Automation05:56 Understanding Rube Goldberg Machines and Their Relevance08:56 Challenges in Home Services Marketing11:45 The Role of AI in Home Service Automation14:49 Integrating New Leads into the System17:59 Advertising Strategies for Home Service Contractors20:50 Future Trends in Automation and AIConnect With Greg:Website: https://funnelpros.ai/LinkedIn: https://www.linkedin.com/in/gcayea/ Support Titans of the Trades: If you found this episode insightful, please subscribe, share, and leave a review for Titans of the Trades. Your support goes a long way in helping us bring more impactful discussions your way.

Discover how to create unstoppable YouTube ad campaigns that convert, with expert insights from Aleric Heck, founder of AdOutreach. In this episode of the Hook Better Leads Podcast, Tim Brown dives deep with Aleric on how home service businesses like roofing and HVAC companies can leverage YouTube ads to dominate local markets. Learn how to craft hooks that stop the scroll, use omnipresent retargeting to stay top of mind, and apply intent-based targeting to attract high-ticket leads. Whether you're brand new to YouTube ads or ready to scale, this episode is packed with strategies to skyrocket your results.

Reaching $500K in revenue is a significant milestone, but scaling to $1 million requires strategic shifts and proven sales techniques. This episode explores essential steps for breaking through growth plateaus, including leveraging partnerships, improving pricing strategies, and building a strong sales process. The conversation highlights the importance of follow-ups, building efficient teams, and implementing systems to handle increased demand. These practical tips will help turn challenges into opportunities for growth. Join host Adam Sylvester, with Bobby Vickers of Doorvana and Kelly Guerrero of Fast Lawnscapes.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh

Adam Chapman - The Home Service King. From growing up with nothing, to playing pro hockey until getting a career ending injury, to building my own million dollar home service business from the ground up. Top 3 Value Bombs 1. Home Services is the best business model in the world because you can start right away knocking on doors and make $100-500 in the first day. 2. You can be lazy but you can't be broke and lazy. 3. The new definition of rich is having to do what you want with your time. Checkout Adam's Website - Home Service University Sponsors NetSuite Over 41,000 businesses have future-proofed their business with NetSuite, by Oracle - THE number one cloud E.R.P. Download the CFO's Guide to AI and Machine Learning for free at NetSuite.com/fire! Mentorship: Email John@EOFire.com to set up a call

Home Service Business Coach helps busy Home Service Business Owners get off the truck and build their business to fit their ideal dream lifestyle. We do this with the creation and implementation of simple systems. The result of the program is more freedom, income, & time for the Business Owner. To learn more on how this can benefit you and your business, visit www.homeservicebusinesscoach.com Follow HSBC Social's: Facebook | Instagram | YouTube | Contractor Club | Jobber | Home Service Business CoachEmail: info@homeservicebusinesscoach.com

Zillow Just Dropped a Bombshell on Private Listings

Chris Kelly, the president and CEO of HomeServices of America, joined KRLD's David Johnson in the CEO Spotlight.

What do Green Berets and business leaders have in common? More than you think. In this featured episode of “To The Point,” Chris and Chad sit down with retired U.S. Army Green Beret Scott Mann—author, actor, TEDx speaker—for a raw and riveting convo on trust, leadership, and human connection. From war zones to boardrooms, Scott shares stories that'll make you think, laugh, and maybe even cry. This one's deep, but packed with golden leadership nuggets you won't want to miss.   Additional Resources: Listen to the original episode! Learn more about To the Point Join The ARENA - a CSTG Community! Connect with Chris on LinkedIn Chad on LinkedIn Chad Peterman | CEO | Author Peterman Brothers Website Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network   Key Takeaways: Trust isn't built in chaos—it's banked ahead of time and drawn on when things get tough. Real results happen at the local level—supporting your frontline is everything. Be relatable and relevant; that's the winning combo for true influence. Your hardest struggles can become your most powerful leadership tools. Stop thinking you need all the answers—ask better questions instead.

This is part one of a two-part episode, keep an eye out for part two dropping next week. I sat down with Sam Thompson and we went deep on how we're using the new ChatGPT memory update - from self-reflection prompts to turning it into a personal coach and therapist. Sam shared some killer use cases like a CIA-style report on himself and even a custom SWOT analysis.Then we riffed on turning AI-generated images into real businesses. Sam told the story of a viral tweet he had about creating custom coloring books with ChatGPT, and we brainstormed dozens of B2B and home services ideas—like AI-powered landscaping mockups, remodeling postcards, and photo-personalized marketing that feels like magic.You can find Sam on Twitter at @ImSamThompson and check out what he's building at unlimitedcontent.com.Timestamps below. Enjoy!---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: http://tkopod.co/p-askLearn more about me: http://tkopod.co/p-cjkLearn about my company: http://tkopod.co/p-cofFollow me on Twitter here: http://tkopod.co/p-xFree weekly business ideas newsletter: http://tkopod.co/p-nlShare this podcast: http://tkopod.co/p-allScrape small business data: http://tkopod.co/p-os---00:00 Exploring AI Opportunities in Business06:58 The Impact of Image Generation Technology12:09 Hyper-Personalization and Customization20:07 Innovative Marketing Strategies with AI29:49 Future of Home Services and AI Integration

Sean  Bush isn't just the Chief  Sales  Officer at Bush Consulting LLC—he's the field‑boots coach who hops on planes to help franchisees close bigger tickets and streamline ops. In this episode Ryan digs into Sean's battle‑tested tactics for turning leads into lifetime fans, scaling SOPs, and building A‑player crews that love showing up on Monday. Expect zero fluff and tons of swipe‑worthy nuggets you can plug into your business today. Sean also shares why he advocates Clienttether as a SAAS tool designed for home service franchise sales enablement. His methods can be embedded into Clienttether to streamline processes, build relationships, and increase per unit sales.  This episode will take your home service business to the next level.  Contact Sean: seanraybush@gmail.com

Social media can transform lead generation for home service businesses when approached with strategy and consistency. This episode explores how to build a strong presence, leverage tools for efficiency, and create content that converts followers into customers. Learn the importance of telling stories, incorporating team and owner visuals, and balancing organic reach with paid ads. Insights include using editorial calendars, batching content, and focusing on audience-specific messaging to maximize engagement and drive growth. Join host Adam Sylvester and Kasy Allen of Wheatley Creek Services.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh  

Send us a textForget everything you thought you knew about marketing in the home services industry. In this eye-opening conversation, Ryan Chute, partner at Wizard of Ads, shatters conventional wisdom about lead generation and reveals the three essential components of effective marketing strategy that most businesses entirely miss.Ryan breaks down why your marketing efforts must go beyond simple lead generation tactics to create meaningful customer relationships. Through vivid analogies and practical insights, he explains how brand activation, sales activation, and prospect portals work together to make your business the obvious choice when customers need your services. It's not about being the cheapest or having the most reviews – it's about creating emotional connections that position your business as the trustworthy solution.The psychology behind customer decision-making takes center stage as Ryan reveals why empathy must precede competence in every customer interaction. He introduces the concept of "tantric selling" – a patient approach to sales that meets customers where they are financially and emotionally in today's uncertain economic climate. This strategy recognizes that breaking the first seal of trust is more important than immediately pushing for maximum ticket size.Perhaps most valuable is Ryan's breakdown of how to structure pricing presentations that tell a compelling story, positioning financing prominently rather than as an afterthought. He explains why your operations must support your marketing promises, why tension can be beneficial while friction destroys momentum, and how to build what he calls a "marketing mansion" in customers' minds instead of just dumping a pile of undifferentiated bricks like your competitors.Ready to transform your approach to marketing and sales? Listen now and discover why, as David Packard said, "Marketing is far too important to be left to the marketing department."https://coreyberrier.gumroad.com/ Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1 https://www.linkedin.com/in/coreysalescoach/

Book a DripJobs Demo:⁠https://calendly.com/dripjobsteam/productdemo⁠Signup for DripJobs: ⁠dripjobs.com

Marcus Boyd, former owner of an appliance repair business and now the founder of Multiplied Digital Marketing, joins the Jared Williams Show to share his wild ride from broke tradesman to serial entrepreneur.Raised in tiny Jena, Louisiana, Marcus got his start doing electrical work as a teenager, worked in oil fields, sold insurance out of a camper, and even tried building furniture from pallets. After multiple failures and reinventions, he finally broke through by betting on himself, buying a lead-gen contract with borrowed money, and scaling his own appliance repair company before jumping into marketing.

As the busy summer season approaches, scaling your home service business requires the right strategy. In this episode, we break down how to set and achieve ambitious revenue goals, optimize operations, and staff up for success. From improving workflows to leveraging AI and overseas labor, we're sharing the growth strategies you need to scale efficiently without skyrocketing overhead costs.

Home Service Business Coach helps busy Home Service Business Owners get off the truck and build their business to fit their ideal dream lifestyle. We do this with the creation and implementation of simple systems. The result of the program is more freedom, income, & time for the Business Owner. To learn more on how this can benefit you and your business, visit www.homeservicebusinesscoach.com Follow HSBC Social's: Facebook | Instagram | YouTube | Contractor Club | Jobber | Home Service Business CoachEmail: info@homeservicebusinesscoach.com

On today's episode, Matt talks about the most common sales objections in your home service business and how to overcome them. WANT MATT'S HELP WITH MARKETING OR COACHING? https://www.serviceindustrycoach.com JOIN THE FREE FACEBOOK GROUP https://www.facebook.com/groups/697734389129543 EMAIL MATT- info@serviceindustrycoach.com

In this powerful episode of the Jake and Gino podcast, Gino Barbaro sits down with Cliff Nonnenmacher—franchise mogul, serial entrepreneur, and co-founder of Franosity. From raking golf balls as a kid to franchising 36+ units and flipping underperforming brands into million-dollar exits, Cliff's story is a masterclass in hustle, mindset, and smart investing.They dive into: - Who should (and shouldn't) buy a franchise- How failing franchises became Cliff's goldmine- The importance of mindset and your relationship with money- What franchisors are REALLY looking for- The hottest franchise categories to invest in right now (and the ones to avoid)Whether you're a seasoned business owner, aspiring entrepreneur, or investor looking to diversify into scalable models, this episode delivers unmatched insight and value. As Cliff says: "Franchising is a license to collapse time and build wealth—if done right."  Learn more at:https://franocity.com/Cliff's Podcast: Pursuit of Profit — Only interviewing franchise founders!  Subscribe for more episodes like this and turn on the bell to never miss our real talk on entrepreneurship, mindset, and wealth creation.  YouTube Timestamps:00:00 - Introduction  01:07 - Cliff's Wild Journey from Water Sports to Wall Street  06:02 - Who Shouldn't Buy a Franchise  10:28 - Money Mindset: Respect It or Repel It  16:57 - What to Look for in a Franchise (Beyond the Brand)  24:59 - Why Cliff Is Anti-Food & What Industries Are Booming  28:32 - Home Services, Biohacking, Pets & the Silver Tsunami  37:17 - Franchise Startup Costs and Ongoing Fees  49:20 - How to Scale a Franchise the Smart Way  52:10 - Leasing Traps & Site Selection Strategies  56:31 - How to Get Started with Buying or Franchising a Business  01:02:01 - Gino Wraps it Up We're here to help create multifamily entrepreneurs... Here's how: Brand New? Start Here: https://jakeandgino.mykajabi.com/free-wheelbarrowprofits Want To Get Into Multifamily Real Estate Or Scale Your Current Portfolio Faster? Apply to join our PREMIER MULTIFAMILY INVESTING COMMUNITY & MENTORSHIP PROGRAM. (*Note: Our community is not for beginner investors)

In this episode, explore the surprising opportunities in the real estate market as Warren Buffett's Berkshire Hathaway takes a significant hit and plans to sell its Home Services of America division. Despite the struggles of big players, data reveals a growing demand for smaller, affordable properties. Learn why this market segment is outperforming others and discover a strategic approach for small investors to capitalize on this trend. Follow the story of Julie, a small investor who overcame her fears and leveraged a unique system to find hidden deals and build wealth. Featuring a seven-day free trial to a powerful deal-finding tool, this episode offers actionable insights to help investors succeed in today's challenging housing market. Julie's "go to" app: https://www.dealmachine.com/epic Learn more about your ad choices. Visit megaphone.fm/adchoices