Podcasts about Webflow

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Best podcasts about Webflow

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Latest podcast episodes about Webflow

The Tech Trek
AI Is Changing How Engineers Work

The Tech Trek

Play Episode Listen Later Aug 14, 2025 25:45


Allan Leinwand, CTO at Webflow, joins me to explore how AI is reshaping engineering workflows, from code generation to team structure. We dig into how AI tools are boosting productivity, enabling faster onboarding for junior engineers, and freeing up senior talent to focus on distributed systems and business-critical challenges. Allan shares real examples of automation in action, how his team measures success, and why the future of software engineering will be even more dynamic than its past.Key Takeaways• AI-powered tools like code generation and multimodal debugging are changing how engineers interact with code• Junior engineers can now ramp up and make meaningful contributions faster than ever before• Senior engineers are moving closer to the business by tackling architectural and scalability problems• Automation is cutting down repetitive tasks, increasing flow time, and boosting ship rates• AI is influencing not just engineering, but also product workflows and even how methodologies like Scrum might evolveTimestamped Highlights01:45 – Inside Webflow's AI-powered engineering stack and tools every developer gets03:57 – How AI is shifting the engineer–code relationship from typing to prompting and reviewing07:15 – Why junior engineers are thriving in the age of AI13:37 – Senior engineers focusing on distributed systems and architectural challenges16:15 – Automating “paper cut” bug fixes with AI agents and background processes21:09 – AI's role in expanding software creation to non-engineers and influencing product workflowsQuote of the Episode“The relationship with code is changing. We can talk to the code base, use AI to fix bugs, and still have humans in the loop to make sure it's the right answer.” — Allan LeinwandResources Mentioned• Webflow — https://webflow.com• Webflow Forums — https://forum.webflow.comCall to ActionIf you found this conversation valuable, share it with another tech leader who's navigating AI adoption. Follow the show for more insights from engineering leaders shaping the future of work.

The Marketing Millennials
How to Thrive as a Solo Marketer in the Chaos of Early-Stage Startups with Sandy Mangat, Head of Marketing at Pocus | Ep. 338

The Marketing Millennials

Play Episode Listen Later Aug 8, 2025 36:59


When Sandy Mangat joined Pocus as its first go-to-market hire, there was no brand, no messaging, and only a Webflow template and a Fiverr logo to start with.  Daniel's out, Tamara is IN…and she's got a special guest and startup Marketer Sandy Mangat. They talk about the realities of being a startup's first Marketer: how to decide where to focus when everything feels urgent and why brand and demand aren't separate. As a solo marketer at a seed-stage startup, Sandy had to balance big-picture strategy while building a category, a community, and a cult following from the ground up. How do you start from scratch? Plus, why is “delusional optimism” the best skill to have? Sandy walks us through her mindset.  If you've ever started from the ground up or love building brands from scratch, this is the episode for YOU. Follow Sandy: LinkedIn: https://www.linkedin.com/in/sandymangat/ Follow Tamara: LinkedIn: https://www.linkedin.com/in/tamaragrominsky/ Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

The Official SaaStr Podcast: SaaS | Founders | Investors
SaaStr 814: How to Build Top-Performing Sales Orgs with OpenAI's GTM Leader Maggie Hott

The Official SaaStr Podcast: SaaS | Founders | Investors

Play Episode Listen Later Aug 6, 2025 41:54


SaaStr 814: How to Build Top-Performing Sales Orgs with OpenAI's GTM Leader Maggie Hott Join Maggie Hott, GTM Leader at OpenAI, as she shares her extensive experience in building top-performing sales organizations at SaaStr. With a remarkable career history at Eventbrite, Slack, Webflow, and OpenAI, Maggie distills 15 years of insights into a tactical playbook for building and scaling sales teams. Learn key principles for hiring the right candidates, fostering thriving teams, maintaining customer obsession, and driving sustainable growth. Discover common pitfalls to avoid, the importance of storytelling, and how to align your teams for maximum impact. Whether you're a startup founder or a seasoned leader, these practical lessons will help you scale your sales team effectively.     ------------------ Hey everybody, SaaStr AI's next stop takes us to London on December 2nd and 3rd!   It's Christmas with SaaStr and 2,000 of the best SaaS and AI leaders.    The biggest names will be there. The best networking.    Early adopter tickets are selling faster than we expected. So don't wait. With only 5 months until the event, we expect this year's SaaStr London event to sell out to capacity.    Use my code jason20pod for exclusive savings. Get your tickets now at podcast.saastrlondon.com or use code jason20pod at checkout.   SaaStr AI London – where SaaS Meets AI in London. See you there.   ------------------ This episode of the SaaStr podcast is sponsored by: get.tech The best .coms are taken or overpriced. So you settle on a workaround domain for your website. Don't compromise. Get a clean, sharp .tech domain that instantly says: this is a tech startup. Grab yours at get.tech/saastr or via domain registrars like GoDaddy.

The Engineering Leadership Podcast
The End-to-End Engineer: How WorkOS Collapsed the Talent Stack for Extreme Velocity & Alignment w/ Michael Grinich #228

The Engineering Leadership Podcast

Play Episode Listen Later Aug 5, 2025 44:55


What if your engineering team didn't just write code, but owned product discovery, wrote the launch messaging, and handled early sales? In this episode, Michael Grinich, CEO and founder of WorkOS, deconstructs their playbook for collapsing the product/engineering stack: no design leads, only one PM, and engineers who own product end-to-end. Michael breaks down how they teach product thinking, build with deep customer insight, and why his most important job is often to "cut scope." You'll learn how to remove the "lossy translation layers" between teams, build a culture of curiosity and customer obsession, and ship higher-quality products, faster.ABOUT MICHAEL GRINICHMichael is the founder and CEO of WorkOS, a developer platform that enables companies to become Enterprise Ready through features like Single Sign-On (SAML). Their customers include many of the fastest-growing startups including Webflow, Drata, Loom, and +200 others. Before WorkOS, Michael co-founded Nylas and studied CS at MIT. ToolHive Unlocks the Full Value of MCP & Your AI AgentsSo you've invested in AI agents for code generation, but they're limited to experiments or even stuck on the shelf. To do real, valuable work, those AI agents need access to your data and systems.ToolHive helps you confidently connect the pieces by making it simple and secure for you to use the Model Context Protocol (MCP).ToolHive includes a pre-vetted registry of MCP servers, containerizes every MCP server for consistency and leans on built-in security to keep your secrets safe.Leaders trust ToolHive to put MCP into production and put their AI agents to work.ToolHive is open source, so get started for free at toolhive.dev Join us at ELC Annual 2025ELC Annual is the premier event for engineering leaders. This is our biggest event of the year: 1,000+ CTOs, VPs & Directors in San Francisco @ ELC Annual 2025 for two days of leadership breakthroughs, tactical peer learning & curated connections!

Web & Design Podcast mit Freelancer Jonas Arleth
233: Shopify-Themes mit Webflow: So bauen Webdesigner ein profitables Business | mit Marvin Blach

Web & Design Podcast mit Freelancer Jonas Arleth

Play Episode Listen Later Jul 31, 2025 63:41


In dieser Formburg Podcastfolge diskutieren Jonas Arleth und Marvin Blach von der Agentur Halbschrank über die Verbindung von Webflow und Shopify, die Entwicklung des Tools Liquify und die Herausforderungen im E-Commerce-Bereich. Sie beleuchten die Vorzüge von Custom Themes, die Kundenanfragen und die technische Umsetzung. Zudem wird das Preismodell von Liquify sowie die Zielgruppen und die Community besprochen. Abschließend wird ein Vergleich zwischen Webflow und Shopify gezogen und die Zukunft der beiden Plattformen thematisiert. Sie beleuchten die Stärken und Schwächen beider Plattformen, insbesondere in Bezug auf Kundenmanagement, Rechtemanagement und die Benutzerfreundlichkeit. Zudem wird die neue Lösung Liquify vorgestellt, die als deutsches Produkt im Webdesign-Bereich auftritt. Die beiden Experten betonen die Wichtigkeit des Community-Feedbacks und die Notwendigkeit, die Tools kontinuierlich zu verbessern. Links • Website Halbstark: https://www.halbstark.de/ • Liquify: https://www.liquify.pro --------------------------------------------- Meine Onlinekurse:

Between Two COO's with Michael Koenig
Automattic Chief Quality Officer, Lance Willett, on What It Takes to Power 45% of the Web and Learning from a $250K Mistake

Between Two COO's with Michael Koenig

Play Episode Listen Later Jul 23, 2025 52:41


Try Fellow's AI Meeting Copilot - 90 days FREE - fellow.app/cooGuest: Lance Willett, Chief Quality Officer at AutomatticTopics Covered:How Automattic's open source culture evolved over 20 yearsWhat a Chief Quality Officer actually does—and why it mattersQuality = Craft × Context, and how that feedback loop scalesAutomattic's AI strategy: support bots, contextual UI, and site generationThe importance of tools like Linear and Storybook in enforcing qualityHow Automattic balances speed, risk, and governance with AI experimentationLessons from stabilizing Tumblr during its post-acquisition rebootPrioritization and the dangers of unbounded optimismLeadership takeaways from working closely with Matt Mullenweg

Between Two COO's with Michael Koenig
Linda Tong, Webflow CEO, on the new web, AI-powered ops, and how they run Webflow

Between Two COO's with Michael Koenig

Play Episode Listen Later Jul 8, 2025 72:55


Get 90 days of Fellow's AI meeting assistant at fellow.app/cooWhy Linda still codes on weekends — and what it teaches her about the future of AI (6:00)How AI is changing what Webflow builds — and how fast they build it (3:30–13:00)What happens when websites are no longer built just for humans (14:00)The rise of AEO (Answer Engine Optimization) and what it means for ops (17:00–21:00)Favorite LLMs and workflows — from Claude Sonnet to custom GPTs (23:00–26:00)How Linda builds a culture of innovation — and why bad ideas are worth celebrating (29:00)Leading through operational ambiguity and defining what to say “no” to (49:00)How product thinking helps Linda prioritize and run the business (54:00)Creating an actual in-office “innovation lab” — and what worked (1:04:00)Wild story: how her team navigated the SVB collapse weekend (1:08:00) 

The Recruiting Brainfood Podcast
Brainfood Live On Air - Ep315 - How to Assess Job Candidates for AI Literacy?

The Recruiting Brainfood Podcast

Play Episode Listen Later Jul 4, 2025 61:10


HOW TO ASSESS JOB CANDIDATES FOR AI LITERACY?   There is no company in the world that is not interested in becoming more AI-enabled. One of the ways to do this is directly relevant to us - recruit new people who can bring up the level of AI literacy in the workforce. In a direct analogy to the digitisation wave of the early 2000's, we now have the AI wave of the 2020's - becoming AI-enabled by hiring AI-enabled employees.   Question is...how do we assess for this? This is the topic of Brainfood Live   - What is AI-literacy? - How close are we to an industry consensus on levels of capability? - Can we identify AI literacy on CV / background? - If so, what signals? - If not, can we do so via any other online method? - What is the best interview technique to assess candidates AI-fluency? - How do we assess in a non-interview based way? - What assessment tech assists that can help us with this? - Does AI fluency correlate with traits or attributes in any way? - For recruiter roles - what kind of assessments should we undertake to hire AI-fluent candidates?   All this and more with Martyn Redstone, Founder, Eunomia HR, Johannes Sundlo, FullStack HR & friends   We are on Friday 4th July, 2pm BST - follow the channel here (recommended) and save your spot for this demo by clicking on the green button.     Ep315 is sponsored by our friends BrightHire   BrightHire is the leading Interview Intelligence platform, used by teams at Canva, Hubspot, Ramp, Webflow, and 500+ other organizations to:   Scale structured interview planning   Improve interview quality   Speed up feedback   Level up quality of hiring decisions   Optimize with powerful insights   Learn why world class companies choose BrightHire to drive significant efficiency while raising the bar.  

Mehr Umsatz mit Verkaufspsychologie - Online und Offline überzeugen
Das macht eine verkaufsstarke Webseite in 2025 wirklich aus

Mehr Umsatz mit Verkaufspsychologie - Online und Offline überzeugen

Play Episode Listen Later Jun 27, 2025 32:20


Unser Kunde Flo Steinle war zu Gast. Thema: "Das macht eine verkaufsstarke Webseite in 2025 wirklich aus" - Interview mit Flo Steinle Flo findest du hier: https://www.floriansteinle.de/ Die Aufmerksamkeitsspanne sinkt immer mehr, Leute werden überfordert von zig Angeboten im Internet und eine 0815 Webseite reicht nicht mehr aus. Gemeinsam mit unserem Kunden Flo Steinle sind wir die zentralen Hebel für starke Webseiten durchgegangen und warum Webflow oft besser als Wordpress ist.

Small Efforts - with Sean Sun and Andrew Askins
Louis Nicholls on the future of SaaS and the top 5 rom coms of all time

Small Efforts - with Sean Sun and Andrew Askins

Play Episode Listen Later Jun 20, 2025 102:27


We've got a special guest on the pod today! Louis from Sparkloop joins to share how they evolved from referrals to recommendations and sold to Kit!

Web & Design Podcast mit Freelancer Jonas Arleth
232: Webflow Website Export & SEO: Die größten Probleme und Lösungen!

Web & Design Podcast mit Freelancer Jonas Arleth

Play Episode Listen Later Jun 20, 2025 7:44


In dieser Episode des Formburg Podcasts sprechen wir darüber, was passiert, wenn man Webflow-Projekte exportiert und extern hosten will – speziell im Hinblick auf SEO. Was wird übernommen, was nicht? Was muss man manuell nachrüsten wie Sitemap, Robots.txt oder Weiterleitungen? Wertvolle Einblicke für alle, die mit dem Gedanken spielen, Webflow-Code außerhalb von Webflow zu betreiben. --------------------------------------------- Meine Onlinekurse:

Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers
456: The B2B Product Launch Blueprint

Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers

Play Episode Listen Later Jun 6, 2025 52:36


Drew worked on the team that launched the Panasonic Toughbook by driving a Hummer over it on live TV!  That stunt turned heads, sure, but it also drilled the product's promise into buyers' brains: tough enough to survive anything. The best launches find that one thing that matters, makes it unforgettable, and builds everything else around it. In this episode, Drew Neisser is joined by Guy Yalif (Webflow), Chris Pieper (ADP), and Ali McCarthy (Amplify Your Voice Studio) to talk about why great launches start with one magical thing: the product's essence.  In this episode: Guy shares how Webflow's multi-product expansion demanded a rethink of what buyers really needed and why one-size-fits-all launches rarely succeed  Chris explains why the launch of ADP's Lyric platform meant wrangling hundreds of voices into one clear story without losing focus on what matters  Ali breaks down why putting the customer's pain first is key and why clarity always beats complexity Plus:  Why understanding the customer's pain points beats any feature checklist  Why selling everything at once kills momentum   How to keep the story tight so the team's always on the same page  Why one person needs to own the launch story from start to finish Tune in to hear how great launches find the product's essence and turn it into a story buyers can't ignore.  For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

Small Efforts - with Sean Sun and Andrew Askins

Pre-Black Hat crunch time hits Miscreants hard as brand audits pile up and Webflow goes down for half a day. Andrew's new MetaMonster grid shows AI's bipolar nature - brilliant one moment, baffling the next.

DGMG Radio
B2B Website Optimization: Real Examples and Live Feedback

DGMG Radio

Play Episode Listen Later Jun 2, 2025 62:16


#251 Website Optimization | In this episode, Danielle is joined by Guy Yalif, Chief Evangelist at Webflow; Talia Wolf, Founder and CEO of Getuplift; and Scott Cappuzzo, Web Strategist at Webflow. Together, they dig into what actually makes a B2B website convert and why most homepages are missing the mark.This panel brings deep experience in conversion rate optimization, UX strategy, and messaging clarity, sharing practical tips and live feedback from real B2B websites submitted by Exit Five members.Danielle, Guy, Talia, and Scott cover:The #1 mistake B2B marketers make on their homepage and how to fix it with customer-driven messagingSmart ways to test and optimize (even if you don't have high traffic)How to write CTAs that meet buyers where they are in the journey (and get more clicks)Whether you're planning a homepage redesign or just want to tighten your headline and CTA copy, this session will help you make smarter website decisions grounded in expert feedback and real examples.Timestamps(00:00) - – Intro (02:08) - – Meet the expert panel (04:48) - – The biggest homepage mistake (07:28) - – What customers *really* want (08:08) - – The CTA copy test (09:18) - – Why A/B testing isn't always right (11:58) - – Personalization you can actually use (14:08) - – What's a “good” conversion rate? (17:28) - – CTA clarity vs. creativity (21:08) - – Why messaging must come first (23:08) - – How to do helpful personalization (30:29) - – Emotional drivers in B2B (32:29) - – Live teardown #1: ContactMonkey (39:09) - – Visuals, CTAs, and clarity (44:29) - – Live teardown #2: StreamTech (49:49) - – Outdated visuals and lost messaging (53:24) - – Chatbots: thoughtful vs. disruptive (54:39) - – Live teardown #3: CallTrackingMetrics (57:19) - – Final ratings + wrap-up Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Knak. Email (in my humble opinion) is the still the greatest marketing channel of all-time.It's the only way you can truly “own” your audience.But when it comes to building the emails - if you've ever tried building an email in an enterprise marketing automation platform, you know how painful it can be. Templates are too rigid, editing code can break things and the whole process just takes forever. That's why we love Knak here at Exit Five. Knak a no-code email platform that makes it easy to create on-brand, high-performing emails - without the bottlenecks.Frustrated by clunky email builders? You need Knak.Tired of ‘hoping' the email you sent looks good across all devices? Just test in Knak first.Big team making it hard to collaborate and get approvals? Definitely Knak.And the best part? Everything takes a fraction of the time.See Knak in action at knak.com/exit-five. Or just let them know you heard about Knak on Exit Five.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Pixel Paranoia the UX Podcast
S05E13 - Figma Grid stelt teleur, GSAP is gratis, CSS carousels niet toegankelijk, WCAG 3.0

Pixel Paranoia the UX Podcast

Play Episode Listen Later Jun 2, 2025 49:39


In deze aflevering is Michele teleurgesteld in Figma Grid, kondigt Webflow aan GSAP volledig gratis te maken, maakt Sara Soueidan gehakt van Chrome's CSS only carousels en bespreken we het WCAG 3.0 scoring model. Ook bespreken we de nieuwe CSS properties readin-order en reading-flow om de toegankelijkheid van Flexbox en Grid te verbeteren. 0:00 - Intro 01:11 - Michele is teleurgesteld in Figma grid 07:00 - GSAP is nu gratis - https://webflow.com/blog/gsap-becomes-free 09:54 - Webkit komt met P3-Color picker upgrade - https://webkit.org/blog/16900/p3-and-alpha-color-pickers/ 12:59 - Zijn CSS only carousels toegankelijk? - https://bsky.app/profile/sarasoueidan.com/post/3loj6zz52es26 21:03 - Reading-order en reading-flow in Chrome - https://css-tricks.com/what-we-know-so-far-about-css-reading-order/ 26:38 - WCAG 3.0 draft is beschikbaar - https://www.smashingmagazine.com/2025/05/wcag-3-proposed-scoring-model-shift-accessibility-evaluation/ 33:03 - AirBNB bedenkt een nieuw transparant video format - https://medium.com/@waldobear002/airbnbs-new-lava-icon-format-a-technical-deep-dive-b2604626c7e0 41:35 - White Lotus update & Clarksons farm - https://www.primevideo.com/-/nl/detail/Clarksons-Farm/0SHGKA0J8D4G01ZGD647627NEJ 43:42 - Zen Browser - https://zen-browser.app/ 47:18 - The Office ladies podcast - https://officeladies.com/

BRUTALLY HONEST
21 Year Old Made $100,000 with 1 TikTok, Now Building Apps

BRUTALLY HONEST

Play Episode Listen Later May 8, 2025 44:32 Transcription Available


Send us a textEver wondered how someone turns a single TikTok video into a $100,000 month? Or how entrepreneurs with zero coding experience build profitable apps? This candid one-on-one conversation pulls back the curtain on these exact questions.Meet Xanth, a 21-year-old entrepreneur who recently joined the 8am community after generating six figures in profit from one viral video. Now, he's setting his sights on app development—specifically a recipe app concept that could leverage viral sharing mechanics. What unfolds is a masterclass in modern entrepreneurship as Arlin shares his own journey building Maxi, a personal development app that grew to $25,000 monthly revenue without a single line of custom code at the start.The conversation weaves through practical advice about developer relationships (beware of "timeline leak"!), the spiritual side of idea generation, and the transformative power of simply taking action despite uncertainty. You'll hear how successful apps often start as cobbled-together solutions using tools like Webflow and Google Sheets before evolving into proper applications, and why the most valuable ideas often come as "downloads" during moments of meditation or clarity.Whether you're looking to build an app, scale an ecommerce business, or simply understand how today's digital entrepreneurs think, this raw dialogue delivers actionable insights without the fluff. The most powerful takeaway? "If you don't know how to do something, just do it." Sometimes the simplest advice is exactly what we need to hear. Support the showConnect with me on IG: https://www.instagram.com/arlin and Apply to 8AM Worldwww.8AMapp.com

ShopTalk » Podcast Feed
663: HBD Dave, Silly Web Fun, Color-Mix Tips

ShopTalk » Podcast Feed

Play Episode Listen Later May 5, 2025 60:32


Show DescriptionDo we sound drunk on Shorts? What speed do you listen to your podcasts at? Happy Birthday to Dave, Roblox scams, having silly fun on the web, Crashlands 2 released, a Balatro moment, non-standard browser use testing, and color-mix follow up. Listen on Website →Links The Adventure Zone | Maximum Fun Don't let your voice be flattened by the über theme - daverupert.com Crashlands 2 Adam Coster: Crashlands 2 Balatro University jQuery Reunion SponsorsWebflow x GSAP Community ChallengeGSAP and ALL the plugins are now FREE for everyone thanks to Webflow (even for commercial projects)! The SplitText plugin has had a complete rewrite (half the size, accessible, and smarter text splitting). To celebrate: a community challenge all through May. Make something fun and win merch! One prompt each week featuring a different (previously paid) plugin.

DTC POD: A Podcast for eCommerce and DTC Brands
#355 - The Truth About Scaling on Facebook: Lessons from $150M in Ad Spend

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later May 1, 2025 40:00


Marin Ištvanić is a partner at Inspire Brands, a boutique agency focused on paid social ads, primarily on Facebook and Instagram. He has personally spent over $150 million on Facebook ads for clients and internal brands, successfully scaling Inspire's own brand to $30 million in revenue by their third year.In this episode of DTC Pod, Marin shares his insights on growing brands profitably through paid social. He discusses the importance of achieving product-market fit, crafting compelling offers, and understanding unit economics. Marin also details his agency's creative testing process and how to efficiently scale winning ad angles from static images to videos to landing pages.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Achieving Product-Market Fit2. Scaling Brands through Facebook Ads3. Product Differentiation4. How to Craft a Compelling Offer5. Subscription Products and Pricing Strategies6. Landing Pages for Facebook Ads7. Advertorials and Third-Party Content for Ads8. Whitelisting and Leveraging External Trust in Ads9. Ad Format Mix and Budget Allocation10. Advantage+ Campaigns and AI11. Scaling Ad Creative Production12. Testing Ad Variations and HooksTimestamps00:00 Marin's background and joining Inspire Brands 04:48 Importance of product-market fit and differentiation 06:50 Creating demand vs picking an established market10:34 What makes an effective offer and how to craft one12:41 Subscription models and free trial strategies16:59 $1K/day spend as indicator of product-market fit 18:36 Choosing the right landing page for your product 25:07 Whitelisting strategies and organic-looking content27:48 Typical budget allocation across ad formats30:29 Facebook's Advantage+ campaigns and AI features 33:23 Strategies for scaling ad creative24:44 Final tips: know your numbers and when to spendShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokMarin Ištvanić - Partner at Inspire BrandsBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

DGMG Radio
The Quiet Shift: How B2B Teams are Winning Post-SEO

DGMG Radio

Play Episode Listen Later May 1, 2025 52:56


#242: Content Strategy | In this episode, Danielle sits down with Brendan Hufford, founder of Growth Sprints, to talk about what actually works in content and SEO today and why most B2B strategies are broken. Brendan went from high school teacher to leading content at top SaaS companies, and now helps brands move faster and build content strategies that drive real impact.They cover:Why most SEO strategies are broken - and why retainers make it worseThe content checklist that took ActiveCampaign from 200K to 240K visitors in 30 daysWhy the most lucrative SEO opportunities are hiding in plain sightBrendan's "immortal newsletter" framework that cuts production time in half while doubling engagementPlus, check out the checklist Brendan mentioned in this episode here! Timestamps(00:00) - – Intro to Brendan (04:56) - – Lessons from teaching that apply directly to marketing (07:56) - – Why Brendan left education and entered the B2B world (09:26) - – Early agency and in-house marketing experience (11:11) - – Building a defensible career: audience, trust, and network (13:31) - – The Growth Sprints model: why retainers don't make sense (14:41) - – Content strategy in bets, not buckets (15:56) - – Why SEO still works and where it actually drives results (17:26) - – Getting deep on audience, product, and internal dynamics (19:41) - – What marketers get wrong about internal buy-in (21:41) - – Real example: what a content sprint looks like in practice (23:11) - – The power of internal linking and content refreshes (26:19) - – How Google views internal linking and user signals (29:19) - – Why technical SEO is often overrated (32:19) - – Brendan's hot take: most SEOs aren't marketers (33:49) - – Why the “SEO takes 6 months” narrative is flawed (35:49) - – The problem with traditional retainers and content brief models (37:19) - – The immortal newsletter: how to mix evergreen + ephemeral content (40:19) - – Naming the problem, not just the category (41:49) - – Content should do 3–5 jobs at once: how to prioritize impact (44:19) - – The real value of competitor and alternatives pages (46:49) - – How to make content more useful for sales and buyer enablement (48:19) - – Brendan's final mindset shift: create content that earns its keep Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode is brought to you by Webflow.If you're a B2B marketer right now, you're probably being asked to do more with less - less budget, fewer resources, tighter timelines. And you're expected to somehow grow pipeline anyway.That's why more teams are switching to Webflow.Webflow is the website experience platform that helps you consolidate your stack, reduce program spend, and move faster. Instead of juggling a dozen tools and waiting on devs, Webflow gives marketing and design teams the power to build, launch, and optimize sites all in one place.No-code flexibility. Dev-level control. Built-in A/B testing, SEO, localization, and AI tools. It's everything you need to turn your website into your highest-performing channel.It's everything you need to turn your website into your most efficient, highest-performing channel.Check it out at webflow.com/exitfive.

Growthmates
Conscious Tech Is the Future — How to Build It? | Sera Tajima (Conscious Tech Advisor)

Growthmates

Play Episode Listen Later Apr 29, 2025 47:43


In this FINAL episode of season "In the Company of Women", Kate Syuma dives into a conversation with Sera Tajima, Conscious Tech Advisor, angel investor, and former product designer at Webflow and Zendesk, to explore her journey into climate tech advisory and angel investing. Sera shares how her father's passing became a pivotal moment that shaped her perspective, how her background in product design influences her approach to climate tech startups, and why authenticity is the key to finding meaningful partnerships in the conscious tech space.Listen now on Apple, Spotify, and YouTube.—One more special update for you

Leaders and Learners, a Sand and Shores Production
Bridging the Gap: Digital Learning & Economic Mobility with Jara Montez

Leaders and Learners, a Sand and Shores Production

Play Episode Listen Later Apr 19, 2025 44:10


In this episode of Leaders & Learners, we sit down with Jara Montez, a tech education strategist and program manager whose work at companies like Webflow, Coursera, and Salesforce is shaping the future of learning. Jara shares how she designs digital learning experiences that not only educate but open doors to economic mobility. From curriculum design to community-driven growth, she's on a mission to connect education with real-world opportunity. If you're curious about the future of learning, workforce development, or the intersection of tech and education, this one's for you.Stay Connected: Instagram: https://www.instagram.com/tonyamckenziepr/ Facebook: https://www.facebook.com/tonyamckenziespeaks/ LinkedIn: https://www.linkedin.com/in/tonyamckenzie/

Duct Tape Marketing
Win by Focusing on Your Core Users

Duct Tape Marketing

Play Episode Listen Later Apr 16, 2025 23:37


Shane Murphy-Reuter is the President of Go-To-Market at Calendly, a leading scheduling software platform trusted by millions. With a proven track record in scaling SaaS companies like Intercom and Webflow, Shane brings deep expertise in product-led growth, sales strategy, and category creation. In this episode, he shares how Calendly has evolved beyond scheduling to serve SMBs and solopreneurs through AI-driven relationship management tools. Tune in to learn how focusing on your core users can drive sustainable growth, outpace competitors, and spark innovation in a crowded market. Today we discussed: [00:00] Opening [00:09] Introducing Shane Murphy-Reuter [00:51] Extending Your Core Business [04:47] How Hyperfocus Protects Your Business [06:51] Find your Unique Advantage [10:28] Messaging for Clients with Different Needs [15:05] Shifting Mindset to Deal with Growth [17:00] Incentivizing Sales Teams [19:00] How Will AI Effect Scheduling Software More About Shane Murphy-Reuter: Check out Shane Murphy-Reuter's Website: https://calendly.com/ Connect with Shane Murphy-Reuter on LinkedIn: https://www.linkedin.com/in/shanemurfy/ Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

The WP Minute+
Marketing Agencies Adjusting in 2025

The WP Minute+

Play Episode Listen Later Mar 31, 2025 47:00 Transcription Available


Say thanks and learn more about our podcast sponsor Omnisend. In this episode of the WP Minute+ Podcast, Matt sits down with Mario Peshev, founder of DevriX, to discuss how marketing agencies must adapt to industry shifts in 2025. Mario shares insights from running a high-level WordPress consultancy, working with enterprise clients, and navigating the rapidly changing landscape of digital marketing, SEO, and AI. He shared his agency's transition from general web development to specializing in complex, high-traffic websites and B2B SaaS, all while balancing the demands of an evolving tech ecosystem.The discussion covers the impact of AI on marketing, the diminishing effectiveness of SEO, and how agencies should focus on strategic partnerships with platforms like HubSpot and Salesforce. Mario also shares his perspective on the current turbulence in the WordPress ecosystem, how agencies can stay competitive, and why embracing AI as an operational tool rather than a replacement for human creativity is crucial.Key TakeawaysWordPress & Agency Growth:Agencies must specialize to remain competitive – generalist approaches are becoming less sustainable.WordPress remains a core tool for enterprises, but clients are increasingly exploring alternative platforms like Webflow.Transitioning to consultancy-based models can provide stability in uncertain markets.AI's Impact on Marketing & Web Development:AI enables faster prototyping but does not eliminate the need for experienced developers.AI-generated content is becoming oversaturated, requiring businesses to differentiate through authenticity and human insight.Marketing agencies should focus on AI-assisted operations while maintaining human-driven creativity.SEO & Digital Marketing in 2025:SEO has become highly volatile, with algorithm changes reducing its reliability as a primary acquisition channel.Agencies should diversify their marketing strategies beyond just organic search.Strategic partnerships with platforms like HubSpot, Salesforce, and AWS can provide sustainable business growth.Navigating WordPress Industry Changes:Ongoing debates around WordPress governance and Automatic's influence create uncertainty in the community.Despite industry shifts, WordPress remains a powerful publishing platform with a strong ecosystem.Agencies must balance their reliance on WordPress while exploring other viable business models.Important LinksThe WP Minute+ Podcast: thewpminute.com/subscribeConnect with Mario PeshevTwitter/X: https://x.com/no_fear_incWebsite: https://mariopeshev.com/DevriX: https://devrix.com/ Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★

Digitalk.rs
Growth Product Marketing na primeru jednog uspešnog startup-a I Nenad Ivanović I DigiTalk EP 207

Digitalk.rs

Play Episode Listen Later Mar 24, 2025 70:51


Nova epizoda Digitalk podcast nosi sjajnu priču o jednom o najbrže rastućih startup-a u Americi - Nursa-i! Nenad Ivanović, naše gore list, je od samog početka deo ove velike priče i u razgovoru u novoj epizodi otkrio nam je kako to izgleda graditi jednu ovako veliku priču sa pozicije Lead Product Menadžera, dok nam je fokus razgovora bila njegova eskpertiza: Growth Product Marketing, pa smo iz prve ruke mogli da čujemo kako to podižete jedan ovakav startup od nule, kakve su to strategije, koji su to izazovi i rizici na tom putu, a Nenad je podelio i neka svoja razmišljanja kada je u pitanju budućnost ovog tipa marketing strategija u kontektstu razvoja AI tehnologije. Ne propustite ovu epizodu! Nenad Ivanović, Lead Product Manager @ Nursa https://www.linkedin.com/in/nenadivanovic/ Teme u epizodi: - Uvod & predstavljanje - Nenadovi počeci i razvoj karijere - Growth Product Marketing: šta to zapravo predstavlja? - Nursa – Jedan od najbrže rastućih startup-a u US - Najveći izazov i rizik – Od WordPressa do najvećeg Webflow sajta na svetu - Budućnost organskog Growth Marketinga u doba AI-ja - Da zaključimo Prijavite se na naš YouTube kanal: https://bit.ly/3uWtLES Posetite naš sajt i prijavite se na našu mailing listu - https://www.digitalk.rs Pratite DigiTalk.rs na društvenim mrežama: Facebook: https://www.facebook.com/Digitalk.rs Instagram: https://www.instagram.com/digitalk.rs/ Linkedin: https://www.linkedin.com/company/digitalkrs Veliku zahvalnost dugujemo kompanijama koje su prepoznale kvalitet onoga što radimo i odlučile da nas podrže i daju nam vetar u leđa: Partneri podkasta: - Raiffeisen banka - https://www.raiffeisenbank.rs/ Digitalne usluge Raiffeisen banke koje preporučujemo za mala i srednja preduzeća: https://bit.ly/4iGpOxk - Kompanija NIS - https://www.nis.rs/ - Ananas - https://ananas.rs/ - kompanija Idea - https://online.idea.rs/ Prijatelj podkasta: - PerformLabs - https://performlabs.agency/ Oslobodite pun potencijal svog digitalnog marketinga! Optimizujte svoje kampanje i postignite maksimalne rezultate uz Performlabs. - BiVits ACTIVA vitamini i minerali - https://bivits.com/kategorija/bivits-paketi/ Puno obaveza, stres, prekovremeni rad... zvuči poznato? E, za to imamo pravo rešenje. To su BiVits ACTIVA vitamini i minerali. Sa njima ćete lako uzeti zdravlje u svoje ruke i više od toga. Preporučujemo vam NO STRESS paket – kombinacija tri suplementa koja pomažu da se bolje naspavate, smanjite napetost i podignete energiju. Na BiVits sajtu možete pronaći kombinaciju koja je baš za vas, a uz poseban kod DIGITALK ostvarujete i 25% popusta! Uzmite zdravlje u svoje ruke – uz BiVits ACTIVA vitamine i minerale! - Izdavačka kuća Finesa - https://www.finesa.edu.rs/ U ovoj epizodi podelićemo dve knjige "Izgradi" izdavačke kuće Finesa onima koji budu najbrži i najkreativniji sa komentarima, a možete nam slobodno pisati i na info@digitalk.rs i direktno nam uputiti komentar, sugestiju ili primedbu. Takođe, svi oni koji na Finesinom websajtu poruče knjige i unesu promo kod digitalk dobiće 10% popusta na već snižene cene izdanja na sajtu: https://www.finesa.edu.rs/

This Week in NoCode
Building AI Agents with the CEO of Lindy.ai | #60

This Week in NoCode

Play Episode Listen Later Mar 23, 2025 36:26


Join JJ in 'This Week in NoCode + AI' as he interviews Flo, the founder and CEO of Lindy.ai, about the evolution and rise of Lindy as a leading AI agent platform. Discover Flo's journey from Uber engineer to AI entrepreneur, the development of AI agents, and practical use cases with live demos showcasing Lindy's capabilities.

Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast
Jyoti Bansal on how Traceable found product-market fit

Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast

Play Episode Listen Later Mar 19, 2025 29:49


Jyoti Bansal is the CEO of  @Harnessio  and  @TraceableAI . He is also a co-founder of Unusual Ventures.In a special episode of the Startup Field Guide podcast, Jyoti sits down with John Vrionis – his co-founder and friend of 20 years — to discuss the recent merger of Harness and Traceable. This merger positions Harness + Traceable to create the most advanced AI-native DevSecOps platform in the world!Join us as we discuss:00:00 Product market-fit is a journey1:38 The recent merger between Harness and Traceable3:09 The insight that led to Traceable's founding4:37 The technical inflection that Jyoti saw in 20197:46 The initial idea for Traceable11:39 Figuring out the right customer14:12 Iterating on Traceable's GTM approach16:34 Advice for early-stage founders21:54 The big vision for Traceable + Harness25:56 One book all founders should read26:26 Jyoti's advice on team-building27:55 Essential soft skill for founders28:55 Perspective on leadershipJohn Vrionis is the co-founder and CEO of Unusual Ventures.Unusual Ventures is a seed-stage venture capital firm designed from the ground up to give a distinct advantage to founders building the next generation of software companies. Unusual has invested in category-defining companies like Webflow, Arctic Wolf Networks, Carta, Robinhood, and Harness. Learn more about us at https://www.unusual.vc/.

This Week in NoCode
How AI Is Changing NoCode Development with CEO of WeWeb | TWIN 61

This Week in NoCode

Play Episode Listen Later Mar 15, 2025 37:53


Join JJ Englert in this episode of 'This Week in NoCode + AI' as he sits down with Rafael, CEO and co-founder of WeWeb, to discuss the platform's remarkable 5x growth since launching their 'Build with AI' feature.

Where It Happens
Launch a $1M+ Startup tomorrow (3 Data-Backed Market Trends)

Where It Happens

Play Episode Listen Later Mar 10, 2025 43:28


Im joined by Cody Schneider to jam on 3 trends/business ideas that will blow your mind. We analyze three main trends: the "buy it for life" movement (anti-consumerism focused on quality products), AI landing page builder for marketers, and TikTok templates. For each trend, we outline specific business models, monetization strategies, and tactical approaches to implementation.Timestamps: 00:00 - Intro01:51 - Trend 1: The Buy It For Life22:59 - Trend 2: AI Landing Page Builder29:49 - Trend 3: TikTok Template Aggregator 34:48 - Why we are in the Golden Age of Online Business OpportunitiesKey Points:• We discuss the "buy it for life" trend and how to build a directory website monetized through affiliate marketing• We explore opportunities in AI landing page builders for digital marketing agencies• We analyze the TikTok template trend and potential for creating a newsletter sharing viral formats• We emphasize how easy it is to build online businesses in the current environment using AI tools• We discuss strategies for building audiences on different platforms1) The "Buy It For Life" Trend69,000 monthly searches for people seeking products that LAST FOREVER instead of cheap disposables.The subreddit r/BuyItForLife is EXPLODING with consumers sharing durable products across categories.Here's the opportunity:Build a directory website with:• Beautiful UI (unlike Reddit's clunky interface)• Filters by category• Price drop alerts for premium productsMonetize through:• Affiliate commissions• Newsletter with exclusive deals• Premium membership for instant alertsMarketing strategy? Create value-packed Reddit posts with subtle domain signature.2) AI Landing Page BuildersDigital marketers DESPERATELY need landing pages that match ad keywords.Current tools are clunky and time-consuming.The opportunity:Create an AI tool where you:• Input brand aesthetics• Generate landing page templates instantly• Deploy to subdomains with one click• Modify with point-and-clickTarget audience? Digital marketing agencies running paid ads who need SPEED."But what about Webflow and Shopify adding AI?"Cody: "That's VALIDATION! Lead Pages does $50M/year. It's a MASSIVE category with room for many players."3) TikTok Template Trend98,000 monthly searches from creators hunting for viral TikTok formats.The opportunity:Create a newsletter showing:• This week's viral TikTok templates• How brands can adapt them• One-click editor accessAcquisition? Twitter threads breaking down viral formats with newsletter CTA.Monetization:• Free weekly version• Premium daily version• Eventually build video editor techBONUS IDEA: Reinvent Scott's Cheap Flights as a simple email newsletter with flight alerts from specific airports.Cody's FINAL WISDOM:"This is the GREATEST time ever to start online businesses. In an hour, you can have a company live with people on the website.""Don't buy a laundromat during the greatest gold rush of all time."Notable Quotes:"I don't think people understand the moment that we're in right now. Like this is the greatest time ever to start online businesses." - Cody"In an hour, you can have a company live and people on the website... We had it live in an hour. And then I put a tweet out and we drove, I think so far over like 20,000 people have gone to the website and we validated the idea." - CodyWant more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)Get access: https://www.gregisenberg.com/30startupideasLCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.coFIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/FIND CODY ON SOCIALCody's startup:  https://www.landingcat.comX/Twitter: https://tinyurl.com/5fjdn8d7LinkedIn: https://tinyurl.com/28e89f5r

The WP Minute+
Publishers Still Choose WordPress

The WP Minute+

Play Episode Listen Later Mar 10, 2025 40:15 Transcription Available


Say thanks and learn more about our podcast sponsor Omnisend. In this episode of the WP Minute+ Podcast, Matt sits down with Steve Burge, founder of PublishPress, to discuss why publishers choose WordPress despite growing competition and shifting industry trends. Steve shares his journey from teaching and writing books to building and managing a suite of WordPress plugins focused on content management. His experience with government agencies, universities, and major publishers has shaped his approach to developing tools that enhance WordPress for organizations that require structured publishing workflows.The conversation touches on the strengths of WordPress as an open-source publishing platform, the challenges posed by competing tools like Substack and Ghost, and the ongoing debates around the future of WordPress. Steve also sheds light on the role of Newspack, the impact of AI in publishing, and the need for greater clarity and governance within the WordPress ecosystem.Matt and Steve discuss the evolving landscape of web development, how agencies and publishers should navigate the changes, and what the future holds for WordPress as both a publishing and website-building tool.Key TakeawaysWordPress & The Publishing IndustryWordPress remains dominant for publishers, universities, and government organizations that require structured editorial workflows.Platforms like Newspack, Paywall Project, and LEDE are pushing innovation in WordPress-based publishing.The rise of Substack, Beehive, and other newsletter platforms is pulling smaller publishers away from WordPress.Steve's Journey from Training to PluginsSteve transitioned from in-person and online training to building WordPress plugins.PublishPress originated from the need for editorial workflows in WordPress, inspired by Drupal's access control features.Acquired and improved various plugins, including MetaSlider and Co-Authors Plus.Challenges & The Future of WordPressThe WordPress ecosystem is facing fragmentation and governance concerns.AI and closed-source platforms like Webflow are attracting younger developers who might otherwise choose WordPress.Open-source principles remain crucial, but WordPress needs better governance and clearer commercial guidelines to thrive.Is WordPress a Website Builder or a Publishing Tool?The dual focus on Gutenberg as both a website builder and publishing tool creates challenges.Some argue WordPress should specialize in publishing, leaving website-building to third-party tools like Elementor and Bricks.The community remains divided on whether WordPress should prioritize content creators or developers.Important LinksThe WP Minute+ Podcast: thewpminute.com/subscribeConnect with Steve BurgeBluesky: https://bsky.app/profile/steveburge.comTwitter/X: https://x.com/SteveJBurgeWebsite: https://steveburge.com/PublishPress: https://publishpress.com/ Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★

Deep Dives 🤿
2 ways to make your design ideas compelling

Deep Dives 🤿

Play Episode Listen Later Mar 4, 2025 7:23


You can have the greatest design concepts in the world, but none of that matters if they don't make it into production.So this episode is all about how to create an aura of inevitability around your ideas.It features stories from early Facebook, Webflow, and Figma

The WP Minute+
Scaling Your WordPress Agency in 2025

The WP Minute+

Play Episode Listen Later Mar 3, 2025 34:27 Transcription Available


Say thanks and learn more about our podcast sponsor Omnisend. In this episode of the WP Minute+ Podcast, Matt welcomes Nat Miletic, founder of Clio Websites, to discuss the challenges and strategies for scaling a WordPress agency in 2025. Nat shares insights into the evolution of WordPress development, the role of AI in agency workflows, and how agencies can adapt to a rapidly changing digital landscape. He emphasizes the importance of standardizing workflows, focusing on client relationships, and leveraging AI to streamline operations while maintaining the human touch.The conversation also covers the ongoing debate around page builders vs. custom development, why clients are drawn to platforms like Webflow, and how agency owners can differentiate themselves in a crowded market. Nat highlights the need for agencies to specialize, build efficient processes, and offer value beyond just website development. He also shares his experience growing Clio Websites from a solo venture to a thriving agency, including his hiring strategy and project management approach.Key TakeawaysWordPress Agency Challenges & Growth:WordPress remains a powerful CMS, but fragmentation in tools and workflows can be overwhelming.Specializing in a particular stack (like Elementor or Bricks) helps streamline development and improve efficiency.Scaling requires hiring the right people and removing bottlenecks in workflow management.AI & Automation in Web Development:AI is a valuable tool for SEO, content creation, and code assistance, but it won't replace human creativity.Agencies should embrace AI to optimize processes, but client relationships remain a key differentiator.Future pricing models may factor in AI usage, with clients choosing between human-led and AI-assisted development.Competing with DIY Platforms & Other CMSs:Platforms like Webflow and Wix appeal to clients due to their branding and perceived simplicity.Education is key—agencies must communicate the long-term benefits of WordPress over closed ecosystems.Many businesses prefer expert-built solutions rather than relying on DIY website builders.Scaling a WordPress Agency:The key to agency growth is hiring strategically and standardizing processes.Transparent pricing and client pre-qualification save time and lead to better-fit projects.Implement clear project management structures and defined SOPs (standard operating procedures) to improve workflow efficiency.Important LinksThe WP Minute+ Podcast: thewpminute.com/subscribeConnect with Nat Miletic:LinkedIn: https://www.linkedin.com/in/natmileticTwitter/X: https://twitter.com/NatMileticClio Websites: https://cliowebsites.com/ Support us for as little as $5 to join our members-only Slack group. ★ Support this podcast ★

Small Efforts - with Sean Sun and Andrew Askins

Andrew is slowly crawling towards a beta release for MetaMonster, he's almost done with the signup/checkout flow and then has a few more things he wants to check off the list before launch. Sean has been playing with Lovable again, and has built a proof of concept for a Webflow changelog he wants for Miscreants (and is thinking about selling). The guys get a little technical talking through the challenges with Supabase edge functions and building with AI. Links:Andrew's Twitter: @AndrewAskinsAndrew's website: https://www.andrewaskins.com/MetaMonster: https://metamonster.ai/Sean's Twitter: @seanqsunMiscreants: http://miscreants.com/Sean's website: https://seanqsun.com/Stacked cookbook: https://www.amazon.com/Stacked-Perfect-Sandwich-Owen-Han/dp/0063330652For more information about the podcast, check out https://www.smalleffortspod.com/.Transcript:00:01.01SeanHow you doing?00:02.26AndrewI'm good, man.00:03.31SeanHow's South Carolina?00:04.58AndrewSouth Carolina was great. Had...00:09.01Andrewbut Sorry.00:10.00Seanwe'll start recording again.00:11.53SeanNo, keep it rolling, keep it rolling, keep going.00:13.18AndrewYou don't want to leave that? You don't want to leave my my hacking?00:15.76SeanHmm.00:18.03AndrewYeah. Yeah, picked up a little bit of, i don't know, crud. not Not even a cold necessarily, just like got super congested for a few days. But had a great time with my family.00:29.79AndrewTook my parents to Korean barbecue for the first time ever. They'd never never tried Korean barbecue and they loved it.00:32.22SeanWhoa.00:36.68AndrewI made some butter chicken for my mom's birthday for her and some of her friends.00:39.84SeanNice. Happy birthday your mom. What is your...00:43.39AndrewMy mom got a new kitten.00:45.25SeanWhoa.00:46.19AndrewSo that was fun.00:46.48SeanBig updates. Uh-huh.00:47.60Andrewher name's Her name's Ruthie.00:49.57SeanNice.00:50.30AndrewFull name RBG.00:51.66Seanare Okay.00:52.46AndrewShe's my mom's resistance kitten.00:54.48SeanVery good. i love it. I love it.00:57.66AndrewYeah. Yeah, things are good. i Cancelled last week's podcast because i was trying to get some work done on client project that we just we just shipped.01:11.63AndrewCongrats to the Dreadnought team. Their website's now live.01:14.42SeanAbsolutely.01:14.58AndrewSuper cool to see. it wasn't It absolutely was not that I was procrastinating on my promise to finish the onboarding flow for Metamonster.01:21.95SeanRight. Right. Right. Convenient story.01:24.77AndrewYeah, that had nothing to do with it.01:26.24SeanYour mom's birthday kitten. i don't believe any of those things. Yeah. Just kidding. Happy birthday to your mom. I don't know her name, but okay.01:37.38AndrewAllison. Allison had a great birthday.01:39.39SeanHappy birthday, Allison. Cool. Or Miss Askins. Miss Askins. Miss Askins.01:45.00AndrewAllison's fine. We are we are adults.01:49.54SeanAnd you might be an adult. You can make butter chicken. I can't. Cool. Cool. But that that was a fun, was that was a fun, hectic launch to get everything live. But02:03.35AndrewIt was. Yarek is a beast, man.02:05.70SeanI know.02:05.75AndrewYarek, like, just...02:06.73SeanYeah.02:08.61AndrewThere were so many things that he just took and ran with. And, like, the, the like, image... generator app that he built to apply like one of the the effects that we created for the website like without anyone asking him to build it was sick the client loves that uh yeah he's he's a beast i i feel i am a little worried that he hates me because i was constantly like hey all right can we change this can we change that like got another request for you but but no he's awesome02:17.91SeanYeah. Yeah.02:26.24Seanyeah02:41.42SeanYeah, he's, yeah. yeah. um do think And the guy's a part-time professor.02:48.22AndrewAnd he's a part-time professor.02:49.76SeanThat's crazy. He's out here teaching kids design things.02:50.68AndrewYeah.02:54.93SeanYeah, yeah, he's pretty good. We're very lucky to have him, so. Cool. health so So, okay. So we skipped. It's just for context.03:03.72SeanFor people that missed the last episode, two weeks ago on our weekly episode podcast, Andrew promised that for the next podcast, he would have his onboarding flow for his SaaS app done.03:16.04SeanIt has been, we missed an episode, so technically this is the new episode. so so is it see it? are like can we see it03:24.48AndrewDefine done.03:28.78Seanyou find time I don't know. I don't know what you had in mind.03:33.06AndrewOkay, so I would say the the we're over 50% of the way there.03:40.07SeanCan I reset my password? Because I forgot it. and he can't like03:42.15AndrewNo, no, that's that's one of the things that I still need to do.03:43.06Seangosh03:46.98AndrewSo you can sign up for an account. As part of the signup flow, you have to pick...

Honest eCommerce
Bonus Episode: Finding Elite Talent for Your Ecom Business with Tim Masek

Honest eCommerce

Play Episode Listen Later Feb 20, 2025 23:10


Tim Masek is the CMO of Storetasker, the largest platform to hire high-end Ecommerce talent. With a deep background in growth and Ecommerce enablement, Tim has played a pivotal role in connecting top-tier freelancers with Shopify merchants, helping brands scale with expert support.Before joining Storetasker, Tim founded and sold 1-800-D2C, a go-to platform that helped Ecommerce operators discover the best software solutions. His expertise in building marketplaces and curating specialized talent has made him a sought-after voice in the future of hiring and the evolution of freelance networks in Ecommerce.Passionate about the intersection of talent and technology, Tim continues to shape the way brands access expert freelancers, ensuring that Storetasker remains the trusted hub for Shopify's growing ecosystem.In This Conversation We Discuss: [00:46] Intro[01:04] Connecting brands with top talent[02:33] Targeting specific pain points[04:36] Expanding services strategically[08:20] Finding the right DTC marketer[09:31] Matching talent by industry[10:19] Avoiding marketplace dilution[12:52] Building brand equity first[13:50] Balancing full-time and freelance[17:40] Running lean without full-time hiresResources:Subscribe to Honest Ecommerce on YoutubeConnect With The Best Shopify Experts storetasker.com/Follow Tim Masek linkedin.com/in/timmasek If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Slow & Steady
The silver lining of a cancellation

Slow & Steady

Play Episode Listen Later Feb 20, 2025 32:42


Benedicte feels recharged. Benedikt shares the bright side of a customer cancellation.After the crazy beginning to her year, Benedicte is feeling recharged and productive. With the support load down, she finally released the article on WeWeb + Outseta and a companion expansion guide to the integration. Benedicte and Ola are also working on their latest project, Galleon.It's been pretty busy on the product-side for the Userlist team: they shipped company trigger support for nodes and the first version of the transactional messages endpoint and UI. With the product continuously evolving, Benedikt and Jane are thinking about doing a UI redesign of the platform. And while a customer cancellation is a bummer, Benedikt shares the bright side of the situation.Mentioned in this episode:Why We Sleep – a book by Matthew WalkerGalleon - Unlock the treasure of user data on your Webflow site

Paws and Reflect
Vignettes from the Florida keys

Paws and Reflect

Play Episode Listen Later Feb 12, 2025 9:53


Clad in my bucket hat, saltwater dripping from day-old braids, I make Sean follow me outside for a celebratory photo. “You want a picture of the pie here?” he asks, slightly incredulous as I try to balance the melting treat on uneven gravel. It's heavier than you'd expect.“Yes,” I reply. “My key lime pie in our keys campsite!”Later he sends the picture to his mom. She says it looks delicious—and it is.Let vacation begin.I can't get over the view from our bed. I take entirely too many photos (Future Me will have a problem cleaning them out) trying to capture the awe—sun-bright awe—that my house is parked in a place like this. My backyard is a rocky shoreline. My kitchen rustles with an ocean breeze. My eyes can't drink it all in.Our campsite is Scout's dream, too. No matter where she is—claiming her yellow lawn chair, curled in the front cab, sprawled on our bed—she is immersed in fresh air.We breathe deeply, all three of us.“What a faith-in-humanity moment,” I say to Sean, finally unclenching my jaw.Shortly after we arrived at Bahia Honda State Park, an off-leash golden retriever barreled into our campsite. Sean tried to intercept while a boy looked on from the road. “Please get your dog!” I hollered, darting to my left to match the creature's swerve.The boy's mother appeared at a leisurely stroll. “She's friendly! She's really friendly,” promised this woman I'd never met (and had no reason to trust).“My dog's been attacked before and isn't,” I called. “Yours can't be in our site.”The next minute blurs a little, even in such recent memory. I know I body blocked the retriever again while her owner tried to attach the leash. Finally, oversized adolescent paws scratching my thighs, we succeeded.“She's only eight months old,” the woman said, a bit pleadingly.I felt myself flush. Scout had done well—only barked once, stayed lying down on her blanket, knew her humans would handle it—but this was not how I envisioned the start of our vacation. My voice had an edge: “That's not an excuse.”“I'm not making excuses,” the other owner half-snarled before stomping away. “I'm sorry.”I could feel my heartbeat in my fingertips. Sean hugged me; Scout asked to play; we tried to move on. Then I realized the woman and her dog and her son were our immediate next-door neighbors.Then I realized they were also the campground hosts.Is this a bad sitcom? I texted my mom, venting frustration. It is not encouraging when the people in charge of a shared space's rules (like, you know, keeping your dog on a leash and under control) are the very ones violating them.I buzzed with anxiety until, as Sean removed a raw neck bone from the freezer for Scout and I started thinking about our own dinner, the off-leash-neighbor-campground-host family again appeared in our site. Sans dog this time.The woman had a special treat for our heeler. Her husband offered a soft handshake. Their boy rode a bright bicycle. I've never received such a sincere apology—I've never witnessed, so clearly, the results of a stranger pausing to consider their impact after the fact.“That must have been so scary for you,” she said simply.“Thank you,” I replied, meaning it.Their dog never ran at us again.It is not uncommon for people to comment on our campsite as they walk by. They like the van's bright color; they love when Scout curls in a lawn chair of her own. (For introverts, we certainly aren't inconspicuous.)This morning a woman with arms of tattoos asks if our dog's name is Macaroni. What? She clarifies with a grin: Then we could refer to her and the van, together, as “macaroni and cheese”.Sean and I burst into laughs as she walks away, equal parts bemused and delighted. “That's near the top of the ‘best comment ever' list,” I declare. He agrees.I have worked ahead—client work, the stuff that pays part of our bills—so I can avoid email and Webflow and Canva here on the ocean's edge. It feels wrong to be lit by a computer screen when I could be lit by the sun.My Kindle's glow is different. I read three books in three days: lying on our bed, sitting under blue sky, stroking Scout's fur. I read in my head while walking to the bathroom building (a few neighbors look on, confused) and aloud to Sean while he cooks breakfast (pancakes, mostly) and under my breath as the evening colors fade.I wanted to live inside a book, wrote Ann Hood in her Morningstar memoir. How lucky I am to do just that.I am still damp with saltwater. Sand coats my feet—more determined than I after two rounds of attempted toweling—and I realize I don't even mind that our rug is a noticeably different color than it was two months ago.This is pure luxury, I think. Lavender lotion on gently tanned skin after a day of fresh air. What more could anyone need?I choose a postcard with a cactus—Organ Pipe National Monument—even though the landscape is nothing like our current humid world. I'm drawn to the simple shapes. I want to think simple thoughts.Next to me Sean hand-solves a calculus problem his boss sent him “just for fun”.Is this balance?I sit, cross-legged, at the edge of our bed. My face meets the breeze. I can see more of the sky if I crane my neck forward, and I let my eyes adjust—I know, from two nights of sleeping with the back doors open, exactly where Orion's belt will appear.Sean brings me decaf dark roast with whipped cream. As I lean against the foot of the bed, legs toward our pillows to ensure the best sunset view, Scout sprawls to my right. “Can you get my phone?” I call to the front of the van. “I just need the camera. To capture this moment.”This evening world is so quiet. I'm nearly done reading The Darkness Manifesto, and I'm not sure I've ever felt so excited for the night—for the bats, for the stars, for the sounds. For the stretching increments between “last light” and “full dark”.For my newfound ability to appreciate them.I painted my toenails when I was in Wisconsin, while my niece napped and wouldn't ask to make her own mess with the bottle. Now the bright-orange squares peek above the water—satisfying contrast against an impossibly blue backdrop—as I float in gentle waves.I'm not sure how long I lie there. (Sean tells me I'm lucky to float; he, too dense, always sinks.) I feel dizzy when I climb back on shore, struggling to reconcile the firm sand with the water's give.It's not a problem. I just wade back out.Scout tries to eat the cucumbers off my eyes. How can I expect her to understand food that is not food? I laugh so hard I snort; she wags back hopefully.“You're an idiot,” Sean and I tell her, often. The words mean so many other things: you are perfect, you bring us joy, we love you more than anything.I never want her to change.We are on this jog for a stupid reason: I saw a sculpted woman on the rocks late this morning and felt, crushingly, that I was not enough like her. Jiggly, I asserted to Sean, pointing at my triceps. He sighed. “Please don't say ridiculous things.”But now that we're moving—feet brushing cracked pavement, shoulders sweating in humid air—I don't feel “jiggly” at all. I feel strong. I feel chastised. I feel so damn lucky to watch the sun dip behind the water's edge.We detour to the sandy beach when we're done. I sprint to the edge, trust fall in the water, nearly forget to close my eyes before diving under each wave. We stay, quietly—nothing needs to be said—until Sean is shivering and we cave to the promise of homemade ramen in the van.I eat a huge bowl.I pick my way around hermit crabs—too many to count—with a lawn chair draped over my shoulder. We are finally heading to the shallow bay we keep walking by, the one tucked along the road with a view of the old railroad bridge, for sunset. (And civil twilight. Maybe nautical and astronomical, too, if thoughts of Scout snuggling by herself don't call us sooner to bed.)The clouds put on less of a show than they did last night—we watched yesterday's sunset from the van's front windshield on our way to the dump station for a gray tank emergency—but somehow the evening is still more beautiful than I imagined. I inhale. An osprey squawks, perches on the sandbar a dozen feet to our left. Each passing moment reveals a new star.I stop trying to chase my anxiety away and instead invite it to sit with us, share our snacks, sip from Sean's thermos of decaf with cream. I sing “Of Love and Life” in my head. The song sticks with me all night, even after we've waded back to shore (without stepping on a single sea creature) and crept to camp in the dark. I sing it to Sean and Scout as we pile atop each other in bed.“Hear me out, take your time, watch the setting sunTake your hands out of your pockets, feel the water runDon't worry about tomorrowAnd yesterday is gone”Sometimes a stranger's poetry seems written just for you.Sean and I walk through the small restaurant's door. Old-school entrée photos obscure the walls, captioned in Spanish; I feel a bit sheepish when the cooks' replace their background chatter with “do you need an English menu?” as we reach the front of the line.It's a glorious day: pure sun, eighty degrees, shallow blue-green ocean on each side of the highway. Melancholy laced the morning as I thought about leaving the keys. We'll be back soon (an incredible delight) but I've always struggled with endings—even the simple ones.All that messiness dissipates with my first bite of tamale. We pass our Cuban coffee back and forth across the picnic table, Sean's gentle grin—the soft one, the one that reminds me of his shyer college self—igniting my own. After this we have more local cafes to visit as we make our way toward Homestead (where home for the night will be a dingy Cracker Barrel parking lot). “A restaurant crawl,” Sean proposed before we left our campsite, doing what he always does.“Thank you,” I say now. “For making today feel more like an adventure than a goodbye.” Get full access to Paws and Reflect at www.pawsandreflect.blog/subscribe

Billion Dollar Creator
How to Build a $100,000 Personal Brand (In Just 90 Days) | 063

Billion Dollar Creator

Play Episode Listen Later Feb 6, 2025 67:42


Today I'm joined by Darrell Vesterfelt to explore why personal brand might be the most overlooked asset for early-stage founders.First, Darrell shows why traditional startups should borrow strategies from the creator world, sharing how he's helped companies drive sales and recruit talent through founder-led marketing. Then we dig into a step-by-step playbook for building your baseline presence - from getting your first podcast interview to crafting foundational content.You'll learn how to develop a personal brand that supports real business goals, create content efficiently without letting it consume your time, and increase conversion rates across recruiting, sales and partnerships.Timestamps:00:00 Introduction01:33 Behind Mount Haley Holdings02:29 The Stigma Around Personal Branding03:14 The Power of Personal Branding: Practical Steps05:47 5 Personal Branding Tips for Founders09:05 Step 1: How to Get Interviewed on Podcasts11:45 Step 2: Develop a Founding Story12:24 Step 3: Setting Up Social Media Profiles15:41 Step 4: Writing Foundational Essays18:03 Step 5: Business Case Studies20:38 How to Get High-Ticket Clients Through Personal Branding25:37 Why Keep Investing in Personal Brand at $40M ARR29:21 How to Attract Top Talent with Personal Branding33:02 Using Personal Brand to Build Company Culture38:40 Personal Branding Within Teams41:59 How to Create Educational Content That Sells53:17 Turning Personal Brand into Marketing ROI57:30 Building Community Around Your Business01:03:20 How to Systematize Content Creation01:06:22 Closing ThoughtsIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.Learn more about The Nathan Barry Show: https://nathanbarry.com/show Follow Nathan:Instagram: https://www.instagram.com/nathanbarry LinkedIn: https://www.linkedin.com/in/nathanbarry X: https://twitter.com/nathanbarry YouTube: https://www.youtube.com/@thenathanbarryshow Website: https://nathanbarry.com Follow Darrell:Website: https://darrellvesterfelt.com Instagram: https://www.instagram.com/dvest LinkedIn: https://www.linkedin.com/in/darrellvesterfelt X: https://twitter.com/dvest Featured in this episode:Mount Haley Holdings: https://www.mounthaley.com Good People Digital: https://mygoodpeople.com Boomtown: https://boomtowngrowth.com HubSpot: https://www.hubspot.com Mighty Networks: https://www.mightynetworks.com Charli (Kit Creative Director): https://www.charlimarie.com Deliverability Podcast: https://deliverability.transistor.fm Webflow: https://www.webflow.com Framer: https://www.framer.com Hampton: https://www.joinhampton.com Sam Parr: https://www.linkedin.com/in/parrsam Leadpages: https://www.leadpages.com Cast Magic: https://www.castmagic.io Jason Lemkin: https://www.linkedin.com/in/jasonmlemkin Highlights:02:19 Personal Branding: The Silicon Valley Stigma14:46 Social Media Audit Checklist for Founders25:59 Why I'm Still Building My Personal Brand at $40M ARR29:21 Using Personal Brand to Improve Hiring34:41 How Kit Creates Internal Content38:37 Team Personal Branding Strategy57:24 Kit Building an Online Business Community

The Authority Hacker Podcast
#355 - Why We're Quitting WordPress in 2025

The Authority Hacker Podcast

Play Episode Listen Later Feb 3, 2025 56:34


Send us a textIn this episode, Mark and Gael share their insights on the changing landscape of website building platforms and why they're actively looking for alternatives to WordPress, despite being longtime WordPress users.They cover everything you need to know, from detailed comparisons between WordPress, Webflow, and Bricks, and exactly how to transition away from WordPress without rebuilding everything.____________________________________________Hosts: Mark Webster & Gael BretonFull show notes:https://www.authorityhacker.com/podcasts/355-why-were-quitting-wordpress-in-2025/____________________________________________A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:https://digital.pr/____________________________________________Looking for 100s of more episodes like these?Check out our main YouTube channel: https://www.youtube.com/AuthorityHackerOr visit our podcast page: https://www.authorityhacker.com/podcast/____________________________________________► Grab our FREE list of 45+ under-the-radar tools that will boost your business:https://www.authorityhacker.com/freebies/tools-swipe/► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve► Facebook: https://www.facebook.com/authorityhacker/► Instagram: https://www.instagram.com/authorityhacker► Twitter: https://x.com/authorityhacker/► LinkedIn: https://www.linkedin.com/company/authorityhacker/____________________________________________Looking to expand your remote team in the next year?Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you'd pay locally.Did we mention that it's 100%-risk free?Book a call with Marketing Pros for any of your recruitment needs today:

In Depth
Inside Clay's unconventional path to $1.25B: Rethinking GTM, pricing, and enterprise sales | Varun Anand (Co-founder and Head of Operations)

In Depth

Play Episode Listen Later Jan 23, 2025 62:31


Varun Anand is the co-founder and Head of Operations at Clay, a GTM development environment that combines data and AI to help over 5000 companies power everything from CRM enrichment to highly targeted outreach campaigns. Clay recently announced their Series B expansion, raising $40M at a $1.25B valuation. Before Clay, Varun was the Director of Operations at Newfront and the Head of Expansion at Candid. Varun also spent four years working on Hillary Clinton's presidential campaign. – In today's episode, we discuss: Clay's unconventional GTM machine 3 changes that unlocked Clay's upmarket motion Layering enterprise customers on top of PLG Scrappy sales tactics: WhatsApp groups, Reddit threads, and reverse demos Thinking long-term about brand and content Building an elite team of people who are “technical enough” Clay's contrarian take on compensation Much more – Referenced: Anthropic: https://www.anthropic.com/ Clay: https://www.clay.com/ Clay's Series B expansion: https://www.clay.com/blog/series-b-expansion Eric Nowoslawski: https://www.linkedin.com/in/outboundphd/ Figma: https://www.figma.com/ Jesse Ouellette: https://www.linkedin.com/in/jesseoue/ Kareem Amin: https://www.linkedin.com/in/kareemamin/ Nick Merrill: https://www.linkedin.com/in/nick-merrill-64562310/ Notion: https://www.notion.com/ Oyster: https://www.oysterhr.com/ Pave: https://www.pave.com/ Rippling: https://www.rippling.com/ Snowflake: https://www.snowflake.com/ Verkada: https://www.verkada.com/ Webflow: https://webflow.com/ Yash Tekriwal: https://www.linkedin.com/in/yashtekriwal/ – Where to find Varun: LinkedIn: https://www.linkedin.com/in/vaanand/ Twitter/X: https://x.com/vxanand – Where to find Brett: LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/ Twitter/X: https://twitter.com/brettberson – Where to find First Round Capital: Website: https://firstround.com/ First Round Review: https://review.firstround.com/ Twitter/X: https://twitter.com/firstround YouTube: https://www.youtube.com/@FirstRoundCapital This podcast on all platforms: https://review.firstround.com/podcast – Timestamps: (00:00) Teaser + Introduction (03:13) Turning traditional GTM on its head (05:37) How Clay hustled for its first customers: Reddit threads & WhatsApp groups (08:53) Unpacking Clay's credit-based pricing (14:29) Building Clay's self-serve engine (16:54) Why Clay rejected the usage-based model (19:04) Clay's big bet on content (23:59) How "reverse demos" win enterprise deals (27:49) 3 changes that unlocked Clay's upmarket motion (36:59) How to build trust with enterprise buyers (38:49) Applying the land and expand model (40:40) Hiring people who are “technical enough” (46:33) Inside Clay's hands-on interviewing process (48:15) Why Clay invested in brand from day-one (50:21) Clay's contrarian take on compensation (58:35) The person who shaped Varun's career

The Official SaaStr Podcast: SaaS | Founders | Investors
SaaStr 788: Going Multi-Product in the Age of AI with Webflow, Rubrik, Zoom, and ProductBoard

The Official SaaStr Podcast: SaaS | Founders | Investors

Play Episode Listen Later Jan 17, 2025 24:55


SaaStr 788: Going Multi-Product in the Age of AI with Webflow, Rubrik, Zoom, and ProductBoard At SaaStr Annual's AI Summit, we asked product leaders from some of the fastest-growing SaaS companies to share their insights on navigating the AI revolution while scaling multi-product strategies. This panel of product leaders featured Anneka Gupta, CPO at Rubrik, Mahesh Ram, Head of AI Product at Zoom, Hubert Palan, CEO at Productboard, and Rachel Wolan, CPO at Webflow. -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code JASON50 for an extra discount on our very best pricing. -------------------------------------------------------------------------------------------- 

Webflail
Ep 115 | Prioritizing money over meaningful work and its hidden costs | with Jo Morin

Webflail

Play Episode Listen Later Jan 10, 2025 78:58


I'm your host, Jack, your failure connoisseur, and today I'm joined by the one and only Jonathan Morin, better known in the Webflow world as Jo Mor. Joe is a standout designer and developer, whose work beautifully blends storytelling, sharp design, and smooth development into something truly unique.I first met Joe at Webflow Conf in London, where we had a memorable moment—twerking together while Melissa Mendez filmed us. Beyond the moves, Joe is an award-winning designer with a knack for combining aesthetic brilliance and technical precision. His site, jomor.design, is a testament to his skills and the waves he's making in the design world. And if you've seen his hilarious talk at Webflow Conf, you already know his energy is unmatched.But today, we're not just here to admire Joe's successes. We're diving into the trials and lessons that have shaped his journey. In this episode, we'll explore:Prioritizing money over meaningful work and its hidden costs.Selling a service he couldn't deliver—and the weekend he won't forget.Battling negative self-talk and the quest for self-compassion.This is going to be an honest, raw, and insightful conversation packed with lessons for anyone navigating the creative industry.00:00 Introduction and Guest Introduction01:52 Discussing Failure and Personal Growth06:05 Insights on Design and Development11:01 Advice for Aspiring Web Designers26:57 Balancing Work and Personal Life40:39 A Challenging Project45:01 The Weekend Nightmare47:06 Lessons Learned from Failure49:19 The Importance of Transparency55:06 Balancing Ambition and Self-CompassionWEBFLAIL FREEBIES10 Step Process To Land Your First Webflow Clients: The Ultimate Guide:https://www.webflail.com/resources/10-step-process-to-land-your-first-webflow-clients-the-ultimate-guideLINKS FOR JO‍

Webflail
Ep 114 | €50 an hour to... Learning to value your own work | Camille Di Vincenzo & Ellina Chhay

Webflail

Play Episode Listen Later Jan 9, 2025 48:20


I'm your host, Jack, your failure connoisseur, and today we've got a special double-bill episode with the brilliant duo, Camille Di Vincenzo & Ellina Chhay. These two are powerhouse no-code and low-code experts who bring years of experience in Webflow and beyond, helping to build a better internet together.I first heard about Camille and Ellina through Théo Roland from the French Webflow community, who insisted I invite them on Webflail. And wow, am I glad I did! Both of them have extensive knowledge not just in the Webflow ecosystem but across various tools that make the no-code space so vibrant.Together, they've also been fostering an amazing sense of community through initiatives like Webflow Co-living, where professionals gather in inspiring locations to connect, collaborate, and grow. From board game nights to quizzes, these retreats are redefining the way Webflow enthusiasts bond and learn from each other.In this episode, we'll dig into six failures—three from each of these incredible guests. These failures include:For Ellina:Not qualifying prospects and accepting all calls without distinction.Underpricing her services and struggling to value her work.Accepting too many clients and underestimating project deadlines.And for Camille:Failing to set boundaries with customers and friends.Avoiding complicated projects that could push her to grow.Hesitating to ask questions in the Webflow community out of fear of judgment.These two have a wealth of insights to share about failure, resilience, and how to keep leveling up in this industry. Whether you're a beginner or a seasoned pro, you're going to learn so much from this conversation.00:00 Introduction and Personal Journey00:27 Meet the Guests: Alina and Camille01:32 Failures and Lessons Learned03:25 The Importance of Networking07:29 Co-living and Community Building24:06 Balancing Rates and Workload26:31 Respecting Boundaries with Clients29:42 Pricing Structures and Client Communication33:05 Overcoming Fear of Complex Projects41:00 Embracing Failure and Community SupportWEBFLAIL FREEBIES10 Step Process To Land Your First Webflow Clients: The Ultimate Guide:https://www.webflail.com/resources/10-step-process-to-land-your-first-webflow-clients-the-ultimate-guideLINKS FOR CAMILLE & ELLINA‍

Webflail
Ep 112 | Ending a never ending e-commerce project (or not) | with Maria Karavá

Webflail

Play Episode Listen Later Jan 7, 2025 61:31


I'm your host, Jack, your failure connoisseur, and today I'm thrilled to welcome the brilliant Webflow developer and mentor, Maria Karavá, to the Webflail Podcast. Maria is a powerhouse in the creative industry, known for her expertise in animation, WebGL, and immersive website experiences, all while championing accessibility and structured design.Based in Greece, Maria is a mentor at Flux Academy, guiding budding Webflow designers and developers to success. Her journey is filled with exploration, having worked across roles like 3D generalist, pre-press designer, and motionographer. Maria's versatility and passion for problem-solving shine through in her projects and mentorship style.In this episode, we'll delve into Maria's failures, each a stepping stone to her thriving career. We'll discuss:Tackling her sister's never-ending e-commerce site.Realizing UI/UX wasn't her path after a challenging job stint.Applying to Flux Academy before she was ready—and how it prepared her for success later.Get ready for an insightful conversation packed with wisdom, laughter, and a little bit of Greek flair. Maria, welcome to Webflail!00:00 Introduction and Initial Thoughts on Work Stress00:26 Welcome to the Web Flail Podcast01:29 Maria's Journey and Achievements02:48 Discussing Failure and Resilience06:44 Freelancing Challenges and Strategies10:19 Maria's Career Path and Choices13:49 Mental Health and Work-Life Balance17:39 The Never-Ending E-Commerce Project19:26 Working with Family: Pros and Cons24:32 Final Thoughts on Client Relationships29:26 Navigating Friendships in Freelancing31:23 The UI/UX Designer Experience34:55 Transitioning to Development39:18 The Importance of Basics in Web Development45:35 Applying for a Job at Flux Academy55:07 Embracing Failure and LearningWEBFLAIL FREEBIES10 Step Process To Land Your First Webflow Clients: The Ultimate Guide:https://www.webflail.com/resources/10-step-process-to-land-your-first-webflow-clients-the-ultimate-guideLINKS FOR Maria‍

Slow & Steady
The calm before Christmas

Slow & Steady

Play Episode Listen Later Dec 19, 2024 40:53


After a couple of eventful weeks, things are finally slowing down for the holidays.Queen Raae's let-it-snow scriptUserlist's Conversion Goals featureThings have been pretty busy on the product side for Benedikt and the Userlist team: launching the Conversion Goals feature, releasing new workflow node types, and more. And after working around a hard problem for quite a while, the team has finally refactored how the platform works with conditions.With Webflow cutting their membership feature in 12 months, Benedicte is planning to make some good demos that would hopefully attract former Webflow customers. And despite being a bit nervous about the templates being filled up correctly, she successfully pushed the payment reminders for Whee customers. On the fun side of things, she and James applied a script to the Outseta website so it's snowing for the holiday season.

Online Success Journey
#401: How to Create a Successful, Paid Membership Community for Your Business with Andrew Guttormsen

Online Success Journey

Play Episode Listen Later Dec 13, 2024 33:38


Have you ever wondered how to build a thriving online community for your business that not only grows but also generates income?  Or how leaders in the digital space are transforming the concept of community to create meaningful connections and impactful results?  Join me and Andrew, co-founder of Circle, in this episode where he shares his journey of success, challenges, and the magic behind creating paid membership communities that truly deliver value.  ⚉ From Teachable to Circle - Andrew's creator's journey  ⚉ Filling in a market gap and building a better tool for online communities  ⚉ What sets modern communities apart?  ⚉ Measures of personal and professional success  ⚉ Who can and should build a community for their business?  ⚉ Success, setbacks, and lessons learned from Teachable to Circle  ⚉ Handling rejection in career growth  ⚉ Know when to persist and when to pivot in entrepreneurship  ⚉ How to build a successful startup  ⚉ Advice for aspiring entrepreneurs    Andy Guttormsen is the Co-Founder and CRO at Circle. He was on the founding team at Teachable ($250m exit), and went on to co-founded Circle in 2020. Circle is now the world's leading community platform for creators and businesses with customers like Adobe, Webflow, Brendon Burchard, Pat Flynn, Modern Fertility, Harvard Alumni, and 9,500+ others.     MENTIONED IN THIS EPISODE:  ⚉ [Books] Titan: The Life of John D. Rockefeller, Sr. by Ron Chernow - https://www.amazon.com/Titan-Life-John-Rockefeller-Sr/dp/1400077303     CONNECT WITH MIKE: 

Oh Fork It
Granularidad Exquisita

Oh Fork It

Play Episode Listen Later Dec 11, 2024 95:52


Episodio 298. Es súper fácil, yo se los puedo explicar tan en serio y tan mal: alguien no enchufó bien el bajo en el Jack Jack doble macho doble amplificado super vinyl. Si queremos mantener la metáfora de la mujer, la solución es mas grande que el problema inicial porque cada vez que hay piernas, hay problemas, en el nombre de Victor Padre Hijo y Espíritu Víctor.

Awkward Silences
#154 - Building the UX Team of Tomorrow with Brad Orego of Webflow

Awkward Silences

Play Episode Listen Later Dec 4, 2024 45:05


The craft of UX research is at an all-time high. How research leaders structure, staff, and scale their teams is more important than ever. Erin and Carol are joined by Brad Orego, Head of Research at Webflow, to talk all about the ways we can build better research teams.Brad shares their three-step process for creating a research practice that's ready to deliver for the business, including the questions you must ask stakeholders. Using examples from Webflow, Brad also talks about tactical considerations such as managing cross-team research requests, the importance of Operations, and how they think AI will help with democratization.This is must-listen for anyone building a research team, looking for ways to expand their influence or impact, and even early career folks who want a look inside an innovate team. Highlights03:14 Building Relationships and Networks for Long-Term Success16:18 Monitoring Customer Trends for Strategic Insights22:26 Optimizing Best Practices and Research Insights Activation29:37 Enhancing Efficiency and Reducing Risk Through Automation36:22 Four Key Questions to Guide Your Research40:41 Strategic Evolution and Research Maturity at WebflowAbout BradBrad (they/them) is a UX Leader, User Researcher, Coach, and Dancer who's been helping companies from early-stage startup to Fortune 500 develop engaging, fulfilling experiences and build top-tier Research & Design practices since 2009. They have helped launch dozens of products, touched hundreds of millions of users, managed budgets ranging from $0 to $10M+, and coached hundreds of Researchers.More ResourcesBuilding a UX Research Team From ScratchCreate Lasting UX Impact With StakeholdersThe Three Facets of High-Impact Research

Where It Happens
Build a high traffic startup using AI, Webflow and Zapier

Where It Happens

Play Episode Listen Later Dec 2, 2024 88:50


Join me as I chat with Omar Choudhry, a serial entrepreneur, as we dive deep into how to build and scale directories. Omar shares his strategies and frameworks for how to use AI and SEO to build and scale cash flowing directories.Episode Timestamps00:00 Intro04:26 Overview of GuiltyChef.com06:56 The Power of Schema in SEO14:04 Traffic 18:07 Monetization Potential24:34 Overview of bestdubai.com32:09 Live Cooking Session: Building a Directory35:47 Using Apify for Data Scraping39:54 Using Claude for organizing information and data44:01 Setting Up Zapier for Automation55:26 Formatting data on Claude 1:06:42 Building a Comprehensive Directory1) First directory: GuilteyChef.com- AI-generated recipes from top restaurants- Went from 0 to 100k monthly visitors in 7 months- Built in ONE week as a side project- Already monetizing with $2.99 recipe packsKey insight: People want to recreate restaurant dishes at home2) Second directory: BestDubai.com- Bought domain for $1.2k (incredible deal)- Competing with TripAdvisor in just 30 days- AI-generated reviews & scores- Automated everythingSmart move: Added referral tags to outbound links = restaurants see traffic source3) The Tech Stack - Webflow for website- Zapier for automation- Claude AI for content- Apify for data scraping- Google Sheets as input- Python snippets for formattingNo coding experience needed!4) The Secret Sauce: Schema markupOmar uses AI to generate perfect schema for each pageWhy it matters:- Helps Google understand content- Gets rich snippets in search- Ranks above established sites- Most competitors do this wrong5) The Process:1. Get place ID from Google Maps2. Scrape data using Appify3. Format data for Claude4. Generate content with AI5. Push to Webflow CMS6. Auto-generate everythingOne place ID = complete page with images, content & SEO6) Monetization strategies:- Premium recipe packs- Restaurant partnerships- Ingredient affiliate links- Sponsored listings- Brand partnerships- Custom AI toolsPro tip: Let restaurants find YOU through analytics7) Key Learning:You can now compete with giants like TripAdvisor using:- Smart AI automation- Proper schema markup- Geographic targeting- Language optimization- Clean UX designBudget needed: Under $2k The future of directories is here. Time to build!Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)Get access: https://www.gregisenberg.com/30startupideasLCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.coFIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/FIND OMAR ON SOCIAL5 Day Sprint - Build with AI: https://www.skool.com/5-day-sprint/aboutInstagram: https://www.instagram.com/omarchoudhry/X/Twitter: https://x.com/OmarChoudhryLinkedIn: https://www.linkedin.com/in/omarchoudhry/?originalSubdomain=uk

Marketing Against The Grain
How She Scaled an AI App to 3M Visitors/Mo Using AI SEO ft Chang Chen

Marketing Against The Grain

Play Episode Listen Later Nov 26, 2024 32:39


Ep. 281 Can AI really drive 3 million visitors a month to your site? Kipp and Kieran dive into the revolutionary impact of AI on SEO and modern marketing strategies with expert Chang Chen. Learn more about leveraging AI to handle repetitive tasks and enhance one-to-one user personalization, recognizing the shift in content strategy towards influence and impressions over clicks, and discovering the essential workflows and tools for efficient and high-quality content creation. Mentions Chang Chen https://www.linkedin.com/in/ccchangchen/ Webflow https://webflow.com/ AirOps https://www.airops.com/ AI for Growth and Marketing https://www.hockeystick.io/ai-for-growth-and-marketing We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

HTML All The Things - Web Development, Web Design, Small Business
Are Developers Making Page Builders Too Powerful for Content Editors?

HTML All The Things - Web Development, Web Design, Small Business

Play Episode Listen Later Nov 19, 2024 72:17


How much power should you give your clients and non-tech colleagues? In this episode, Matt and Mike explore the evolving landscape of web development tools and workflows, inspired by Webflow's new page and component slots. They discuss how these innovations, along with popular page builders and CMSs, are empowering non-tech staff to take on more responsibilities, reducing developer involvement in day-to-day content updates. However, this shift comes with risks like design inconsistency, security vulnerabilities, and technical debt. The duo also examines the future of page editing, from AI-driven templates to voice-activated tools and automated quality checks, highlighting the balance between empowering editors and maintaining developer oversight. Show Notes: https://www.htmlallthethings.com/podcasts/are-developers-making-page-builders-too-powerful-for-content-editors Thanks to Magic Mind for sponsoring this episode, enjoy 20% off one-time purchases and subscription using our link and code (Link: https://magicmind.com/HTMLPOD20 Code: HTMLPOD20) Thanks to Wix Studio for sponsoring this episode! Check out Wix Studio, the web platform tailored to designers, developers, and marketers via this link: https://www.wix.com/studio  

The Josh Hall Web Design Show
349 - Is WordPress for Old People? with Mark Szymanski

The Josh Hall Web Design Show

Play Episode Listen Later Oct 21, 2024 65:32 Transcription Available


Let's get real and share exactly how it is…WordPress is not the tool of choice for most web designers getting into the game today.It may be where most end up, because WordPress is the most popular, customizable, and only open-source platform online but as a starting point, it's not where most new web designers are starting.Drag and drop platforms like Framer, SquareSpace, and ShowIt and even more robust platforms like WixStudio, WebFlow, and Duda seem to be where young whipper-snapper web designers jump to first.So it begs the question…is WordPress just for old people nowadays?To dive into this topic and to explore both the challenges and opportunities ahead for WordPress, I'm pleased to bring on a young web designer and thought leader Mark Szymanski who, despite being a young whipper snapper web designer, decided to choose WordPress over all the options above.We explore:What made Mark decide on WordPress over more user-friendly buildersThe challenges in competition WordPress has moving forwardHow WordPress can market better to young web designersHow important it is to have a lean tool stack as an agency ownerThe key ingredient that continues to keep WordPress leading as the most popular platformNote: we recorded this conversation before the recent WordPress vs WPEngine drama happened so that is not discussed in this one.If you have anything to add on this topic - feel free to drop us a comment on the show notes at joshhall.co/349The Web Design Business Podcast is available on:Apple - https://apple.co/36wnnc3Spotify - https://spoti.fi/36ttMEor wherever you get your podcastsView all Web Design Business Podcasts with show notes and full transcriptions at: https://joshhall.co/podcastWe just added new listening pathways on the Podcast Playlists page!