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Best podcasts about msoheader

Latest podcast episodes about msoheader

Third Pod from the Sun
Exhuming a Buried Piece of American History

Third Pod from the Sun

Play Episode Listen Later Feb 18, 2020


In 1991, the United States government unearthed a staggering archaeological find during construction of a federal office building in lower Manhattan. While digging the building’s foundations, construction crews stumbled upon skeletal remains from the “Negroes Burial Ground,” a 6.6-acre cemetery of more than 15,000 free and enslaved Africans who lived in New York during the 17th and 18th centuries. Rediscovery of the burial ground changed anthropologists’ understanding of slavery in colonial New York City. Skeletal remains of more than 400 individuals were exhumed upon discovery of the site, which was renamed the New York African Burial Ground. Bones and teeth showed evidence that the enslaved Africans often performed hard manual labor, suffered from malnutrition, and had short lifespans. The remains were reburied in 2003, but samples of grave soil from the burial ground remained available for research. In 2015, Carter Clinton, then a graduate student at Howard University, began analyzing the soil samples to see if they could tell him more about the lives and deaths of the individuals interred in the burial ground. In this podcast episode, Carter recounts the history of the New York African Burial Ground and describes what he has learned about the lives of Africans in colonial New York from the grave soil samples, including what they ate and what infectious diseases they suffered from. Carter discusses how his work helps shape the narrative of slavery in New York and how it fills in a piece of American history long forgotten. This episode was produced by Lauren Lipuma and mixed by Collin Warren.

Medic Minutes
Ethics in Paramedicine

Medic Minutes

Play Episode Listen Later Jan 16, 2020


We need your input! Are these podcasts working for you? Do you have an idea for a podcast episode? Know someone that would make an awesome guest? Please take a moment to fill out our Medic Minutes Survey Host Ole Olson - Critical Care Paramedic and Paramedic Practice Leader with BCEHS Guests Nina Preto, Ethicist, nina.preto@phsa.ca Alexandra Olmos Perez, Ethicist, alexandra.olmosperez@phsa.ca Date of Episode Release: January 15, 2019 Episode Description & Summary Ethics is a philosophical discipline. It reflects on questions such as: What is valuable? What is good/bad? Is this right/wrong? Why do we think this is right or wrong? When we say we want to act ethically, we mean that we want to act according to our values, to what we think is important. Sometimes, we may encounter a situation in which we are not sure what to do because there are many options or courses of actions to choose from. Our values will help guide us in choosing what the right thing to do is. When the situation is such that we have to choose between two different values, we are encountering an ethical dilemma. In the biomedical ethics field, there are many relevant principles, but there are 4 key principles that constitute the most widespread amongst the contemporary Western tradition: Respect for Autonomy, Beneficence, Non-maleficence, and Justice. In order to have a more clear picture of the situation we are dealing with, there are certain tools that help us understand the situation better, and guide us in breaking down what our options are, and having a thorough analysis of their consequences, but mostly setting the ground for an open discussion, knowing who should be involved and what is really at stake. These are what we call ethics frameworks. The EHS Ethics framework can be found online: https://intranet.bcas.ca/areas/qsrma/qps/pdf/bcehs-ethics-framework.pdf Within an emergency care environment, sometimes there is no time to go through the five steps and engage in discussion with others, and must immediately make a choice and sometimes is hard to make a sound ethically justified decision within seconds. And this is when most providers go to the JAY Tool, which stands for: J – Justifiable: Would I be able to justify my decision. A - Accountable: Would my peers and coworkers perform this action? Do I think other team members would do the same in my situation? Would they make the same choice? Y – You: Would you want this, if you were the patient? To learn more about the BC EHS Ethics Framework or for any ethics related questions please contact the PHSA Ethics Service:  Alice Virani, Director alice.virani@cw.bc.ca Nina Preto, Ethicist nina.preto@phsa.ca Alexandra Olmos Perez, Ethicist alexandra.olmosperez@phsa.ca You can also find more about ethics at PHSA on the POD: http://2pod.phsa.ca/quality-safety/ethics/Pages/default.aspx Question? Comments? Email: podcast@bcehs.ca

Abundant Life GP
The Call to Pray for our Nation

Abundant Life GP

Play Episode Listen Later Jul 5, 2018


The Call to Pray for our NationJuly 1, 20182 Chron 7:13-15 13 "When I shut up the heavens so that there is no rain, or command locusts to devour the land or send a plague among my people, 14 if my people, who are called by my name, will humble themselves and pray and seek my face and turn from their wicked ways, then will I hear from heaven and will forgive their sin and will heal their land. 15 Now my eyes will be open and my ears attentive to the prayers offered in this place NIVLast week we started a new series on the Parables this week we are going to hit the pause button on the series. As we approach Independence Day I want you to consider with me now dependent up God we are as a nation and how desperately we need to call on him today.The founding fathers and framers of this nation understood this…3 years later after the declaration of Independence while attempting to write establish the constitution the delegates reach and impasse and many where threating to leave the meeting. After remaining silent and listen Benjamin Franklin rose and the following are some of the words he spoke that day:I have lived, Sir, a long time, and the longer I live, the more convincing proofs I see of this truth- that God governs in the affairs of men. And if a sparrow cannot fall to the ground without his notice, is it probable that an empire can rise without his aid? We have been assured, Sir, in the sacred writings, that “except the Lord build the House they labour in vain that build it.” I firmly believe this; and I also believe that without his concurring aid we shall succeed in this political building no better than the Builders of Babel: We shall be divided by our little partial local interests; our projects will be confounded, and we ourselves shall become a reproach and bye word down to future ages. And what is worse, mankind may hereafter from this unfortunate instance, despair of establishing Governments be Human Wisdom and leave it to chance, war and conquest.I therefore beg leave to move, that henceforth prayers imploring the assistance of Heaven, and its blessings on our deliberations, be held in this Assembly every morning before we proceed to business, and that one or more of the Clergy of the City be requested to officiate in that service.Now let’s consider our text this morning if this nation (or any other) is to survive and thrive it will be because the Lord builds the house and his hand rests upon it. We like Israel of Solomon’s day need to following God’s direction and Call on Him.Notice First that God says for a nation to be turned around…I.               My people who are called by my name (2 Chron. 7:14) if my people, who are called by my nameNotice the person and the qualifications of the persons, it is….a.     Not political parties, or the media or entertainment industriesWe are mistaken when we think that the answer for the critical problems – the insurmountable issues of peoples and nation faces have their solutions apart from God! The answer for America is neither democratic or republican, it is neither Fox, NBC, CBS, or ABC News – It will only be found in the Good News of this book – God’s Word.Isa 31:1,3Woe to those who go down to Egypt for help, who rely on horses, who trust in the multitude of their chariots and in the great strength of their horsemen, but do not look to the Holy One of Israel or seek help from the Lord.  3 But the Egyptians are men and not God; their horses are flesh and not spirit. ·      Trusting in and relying on men instead of God is idolatrous to God·      Someone said, economists trust market and economic forces, militarialists trust their weapons and machines of war, and the leader of Jerusalem trusted in the might

Abundant Life GP
Parables of Jesus: The Parable of the Soil

Abundant Life GP

Play Episode Listen Later Jul 5, 2018


The Parables of JesusThe Parable of the SoilJune 24, 2018    Introduction:This morning we begin a new series on the parables of Jesus. As many of you know the text that we asked everyone to join us in memorizing is “This was to fulfill what was spoken by the prophet: “I will open my mouth in parables; I will utter what has been hidden since the foundation of the world.”  Matthew 13:35 (ESV)I want to point your attention to the fact that just prior to verse 35, verse 34 says, “Jesus spoke all these things to the crowd in parables; he did not say anything to them without using a parable.” Why? According to the text we are memorizing together its to reveal hidden truth! So for the next several weeks we are going to study these parables. Let’s get started his morning by reading for the sake of time some select verses from Matthew 13.Text:Matt 13:1-9, 18-23That same day Jesus went out of the house and sat by the lake. 2 Such large crowds gathered around him that he got into a boat and sat in it, while all the people stood on the shore. 3 Then he told them many things in parables, saying: "A farmer went out to sow his seed. 4 As he was scattering the seed, some fell along the path, and the birds came and ate it up. 5 Some fell on rocky places, where it did not have much soil. It sprang up quickly, because the soil was shallow. 6 But when the sun came up, the plants were scorched, and they withered because they had no root. 7 Other seed fell among thorns, which grew up and choked the plants. 8 Still other seed fell on good soil, where it produced a crop — a hundred, sixty or thirty times what was sown. 9 He who has ears, let him hear." 18 "Listen then to what the parable of the sower means: 19 When anyone hears the message about the kingdom and does not understand it, the evil one comes and snatches away what was sown in his heart. This is the seed sown along the path. 20 The one who received the seed that fell on rocky places is the man who hears the word and at once receives it with joy. 21 But since he has no root, he lasts only a short time. When trouble or persecution comes because of the word, he quickly falls away. 22 The one who received the seed that fell among the thorns is the man who hears the word, but the worries of this life and the deceitfulness of wealth choke it, making it unfruitful. 23 But the one who received the seed that fell on good soil is the man who hears the word and understands it. He produces a crop, yielding a hundred, sixty or thirty times what was sown." NIVLet’ first observe the parts and pieces of the parable:There is the farmer of the sower, there is the seed, there are birds that came devouring the seed and then there is the different types or kinds of soil.Notice the sower and seed is constant, that is they never change. It is only the soil conditions, where the seed fell that is different. In this parable Jesus is primarily focusing the conditions of the heart. This morning my prayer is that each of us will ask and answer what is the condition of my heart? Where am I in this parable? What type of soil represents my spiritual development and journey with Jesus? Soo let’s examine the text with this in mind.The first type of soil or heart condition that Jesus refers to is the soil…I.      Along the Path – A Heart that is Harden (Matthew 13:18-19) "Listen then to what the parable of the sower means: 19 When anyone hears the message about the kingdom and does not understand it, the evil one comes and snatches away what was sown in his heart. This is the seed sown along the path.

Abundant Life GP
Father's Day - The Christian Father’s Focus

Abundant Life GP

Play Episode Listen Later Jul 5, 2018


Father’s Day ServiceThe Christian Father’s FocusJune 17, 20181 Thess 2:11-12For you know that we dealt with each of you as a father deals with his own children, 12 encouraging, comforting and urging you to live lives worthy of God, who calls you into his kingdom and glory. NIVI know I have said this to you numerous times but its so important that we hear and understand just like there are no prefect families there are no perfect earthly father’s.Recently came across a survey that was given to fathers where they anonymously answered some questions about how being a dad changed them.·      90% said that becoming a father made them want to be a better person & role model for their kids·      75% felt a weight of responsibility now that they had before·      75% said they were less judgmental of other dads·      42% said they had a constant concern about their children’s safety When asked about which of 3 challenges most concerned them, they chose:1.     Steering kids clear of alcohol & drugs (38%)2.     Protecting kids from Sex & Violence in media (28%)3.     Supporting a family in a bad economy (28%)Given all the responsibilities and concerns wouldn’t it be great if there was a build – a -dad app? Well take a look at this!!!Play Build a Dad VideoDads, we can be easily overwhelmed with the responsibilities and concerns of fatherhood but our text this morning give us 3 simple directions of being a great Christian dad. The Bible tells us…The Christian father focuses on…I.      Encouraging His Children (I Thess. 2:12) each of you as a father deals with his own children,

Totally Professional Support Podcast
Totally Professional Support Podcast - 001 - July 2016

Totally Professional Support Podcast

Play Episode Listen Later Jul 12, 2016 24:28


Totally Professional Support Podcast 001   Sonia Caprari and Chris Dabbs CHRIS: Well hello there and welcome to Totally Professional Support’s first podcast ever! My name is Chris Dabbs and I will kind of be your host and with me I’ve got Sonia Caprari, say hello Sonia. SONIA: Hello. CHRIS: Hello. I’ve got Sonia Caprari who is basically the person for Totally Professional Support who deals with all sorts of things and helps lots of small businesses to be able to accomplish their administration tasks properly. So I’m sure I didn’t do you justice there Sonia so do you want to explain exactly what Totally Professional Support does? SONIA: Yes I will. I will start by saying that I’m a virtual assistant and a lot of people as soon as you say that sort of go, “Huh, what does that mean?” CHRIS: Exactly, what does it mean? SONIA: Well I can provide you with administrative support sat at my home office so I don’t have to come to your office, I can do everything that needs to be done from my desk at home. CHRIS: So hang on a second, so I am an employer and I need some – well obviously you will go into what sort of administration tasks you perform – but I need some whatever done and you will be able to do that for me from your own office and not have to come to my office. How does that work? SONIA: There are so many things online now, the software doesn’t really get installed on your computer at work, it can all be done remotely. So that’s how I manage to work from home because all my customers use software that I can access from anywhere. CHRIS: So what sort of software are you talking about there? SONIA: Well predominantly I use email management software which means… CHRIS: So like…sorry, is that like Outlook and things like that? SONIA: No Outlook is completely different. Email management software such as Mail Chimp and A-Webber or Constant Contact, they are the three systems that I can use. And what we do is we use them to send out bulk emails, so things like newsletters, people do e-zines, they send out reference emails or emails that they want their customers to read that contain information that is useful to them. And obviously sending out offers, high value gifts – things like that so you’re engaging with your client, you’re engaging with your customer on a constant basis. CHRIS: Okay, so what you’re saying is like…I guess it’s sending out newsletters to your client base. SONIA: Yes. CHRIS: Oh right. So when I get a, I don’t know, an email from Microsoft or something saying that I subscribe to Microsoft products, would I like to buy another product or we’ve had a change in a product or something like that; they send that out to tens of thousands of people I guess and you manage that for other companies. SONIA: Yes I do, that’s exactly it yes. CHRIS: That would be useful; I think I could do with a service like that actually, to be fair. I’ve got loads of clients and I hardly ever email them properly and that’s completely due to lack of time. SONIA: Well…oh sorry. I was going to say that this is the problem that most people have, it’s a lack of time to collate the information, to get your emails in one place and then to be able to sit down on a regular basis and work out what you’re actually going to send to your customers – so what is it that they want to read from you. There’s a fine line between bombarding them with information and being there on the outskirts so if they ever need you they remember who you are. CHRIS: I think that’s one of the problems, I mean i unsubscribe – I guess this is the kind of thing you are talking about as well about mailing lists – is that I unsubscribe from so many emailing lists because I get three or four emails a day from some people. And I suppose that is not something that you would become involved with I guess that is your client. Okay, let’s have a chat then about how your particular email services or your email management services have helped people. I mean I’ve looked at your explainer video as I say the one that is on your website, which is really great by the way, it just looks so cute. Looking through all the services, you talk about Mail Chimp which you mentioned earlier on, so what happens with that then? I mean so I would, as an employer, would say to you, “First of all here is my account details, you can log in there” and what happens from there? SONIA: Well I can have a login as the client or I actually do have my own Mail Chimp account, I can actually go into the clients email account and set me up as part of their account. So I don’t actually have to log into their own specific account all the time, I can actually access their account through my own. CHRIS: Okay, like a management account or something. SONIA: Yes so you don’t have to leave out passwords and things, especially in my case, if I have another VA that’s working for me I don’t want to give my client’s details to her so I set her up in a different way through her own mail chimp system and therefore she never sees the client’s password. CHRIS: That was a question I was going to ask because you know the privacy of all of these email accounts is paramount, isn’t it, because isn’t there a problem with data protection or something like that? SONIA: Yes you want to make sure that, if you have people working for you, you protect your client and make sure your client’s customers – your clients information – is well protected. CHRIS: Yes I think the penalties, if I remember correctly, for letting your information leak are quite severe nowadays aren’t they? SONIA: Yes. And Mail Chip has a policy anyway that anybody on a list should be there because at some point they’ve given you permission to be on that list, you can’t just spam people. CHRIS: Exactly. So the list, if I remember correctly, whenever I’ve signed up for things I put in my email address and that sort of stuff and then the system – whatever system it is I guess – sends me an email to verify that I have actually requested to be part of that mailing list. SONIA: Yes, Mail Chimp doesn’t actually do that, A-Webber does but Mail Chimp doesn’t. CHRIS: Oh okay, does it not? SONIA: No, Mail Chimp actually believes that you have put these people onto a list because at some point they may have subscribed to a product or a service or they may have filled out a lead page and given you their details. So you are clicking a button in Mail Chimp to say, “Yes, I have permission from this person to use their details.” CHRIS: Oh okay. SONIA: But as I said, A-Webber works in a slightly different way and it does send out a confirmation email. CHRIS: Well it would be interesting, for our next podcast perhaps, to talk about the differences between Mail Chimp and A-Webber you say? Is that the other one? SONIA: Yes. CHRIS: …the differences between those and any others that you think are relevant to our listeners. Okay, now I suppose one of the things that I’ve noticed, we’re talking about mailing lists and all that sort of stuff here, is that there’s some big change coming up – immediately I think there is isn’t there? – in terms of being able to use a return address or something complicated like that. What’s all that about? SONIA: What it is is it’s actually taken effect now, I’ve been telling my clients for months to sort out their email address. So what’s happened is that Gmail and Microsoft have made a policy change, which means this policy change affects the deliverability of your emails if you’re using email management software. So for example, if at the moment you have yourcompanyname@gmail.com... CHRIS: So totallyprofessionalsupport@gmail.com? SONIA: Yes, for example. And you use that email address when you set up your list in Mail Chimp or A-Webber – this will be a policy that is going to take effect throughout everything. CHRIS: So InfusionSoft and all those sorts of shopping carts and all that sort of stuff I guess? SONIA: Yes, anything that is sending out bulk emails to people. So if you’re using as I said, totallyprofessionalsupport@gmail.com, what will happen now is that it’s not going to like that email address because all of these domains…I don’t want to say to people it’s not going to work, your email will be delivered to your clients but they can’t guarantee that it will be delivered to every client. This policy changed is called DMARC and what it does is it looks at the email address that it’s coming from and if it’s not coming from a proper domain name, so I have a domain name that is totally professional support, if it’s not coming from that domain name and it’s just coming from a Gmail account or a Hotmail account or a Live account, it looks at that and thinks it could possibly be spam. CHRIS: Okay, why would they think it’s spam? SONIA: Well in reality if you have a company, you’ve set up a business, you’ve got a website, why are you not using an email that has the same branding as your website domain name? Why are you not doing that? So in reality I’ve got a Gmail account but it’s my personal Gmail account, so I use that for personal emails which is fine because sending an email from your own Gmail account is not bulk sending, you’re just sending emails to whoever you’re sending them to. but I am talking about business accounts, I’m talking about people who are sending bulk emails through a particular email management system, the email management system will look at those email addresses and think they’re spam – that is really what it comes down to. CHRIS: Oh okay. So basically, if you use one of these email management systems and you set it up where it is joeblogswidgets @ gmail.com and that is the address that people see in their email – Outlook or whatever it is. When they receive the email it says “From: joeblogswidgets @ gmail.com” the chances are, what you’re saying is Gmail, Microsoft and all those sorts of people, that email that arrives from that address – in other words from a free address like Gmail – is going to be put into the spam folder and therefore you could end up with your clients not receiving your message at all just because of that. SONIA: Absolutely yes because up to now a lot of spam emails have been created, haven’t they, through Gmail accounts or Live accounts or AOL accounts, Yahoo… CHRIS: Hotmail. SONIA: Exactly, how many people have received an email from a friend with a Yahoo account and it turns out to be a virus? So what it’s trying to say is, “Well if you’re running a legitimate business you should have a legitimate email address.” So you cannot now send bulk emails using a free email address that is really what it comes down to. CHRIS: And you can help, obviously, your clients to make sure that they’re not going to fall foul of this new system by auditing their Mail Chimp setup. How would you go about that? SONIA: Well with my current clients obviously I’ve alerted them all months ago to this and slowly, slowly they’ve been changing their email accounts so they’ve actually got a proper domain name email that can be used in Mail Chimp or whatever. If you haven’t done that yet you need to go back to wherever you purchased your domain name because more than likely you’re given a free, or number of free email addresses anyway when you sign up for your domain. And I think the problem people have is they don’t understand this bit when they set up their website so they end up going to Gmail or somewhere, creating an email account because it’s much easier than doing it through their actual domain provider. CHRIS: Yes I know what you mean because obviously putting in all the settings and all that sort of stuff can be a real pain in the…well backside really I guess because it can be quite complicated. You’ve got IMAPs and POP3s and all that stuff so I can see why people would go to a free service like Gmail or Hotmail or Live or whatever it is to do that. So I can understand that. But you would be able to guide somebody through setting up their email, what is it, server or an account? SONIA: You need to obviously…I don’t know how many people I’ve spoken to who said, “But I don’t know how to get into my domain” uh well I can’t help you there I’m afraid, if you can’t remember the login and password that is a bit of an issue. CHRIS: That’s true, they would have to go back to their domain supplier and request a new password and stuff. SONIA: Yes they would. But if they don’t want to do this themselves then I could certainly do this for them but they would have to give me their login details so that log into their account and then I can have a look from there to see whether they do have a free email address or whether they have to pay to set one up. CHRIS: So really, this could be pretty much a nightmare couldn’t it for people? SONIA: I think it could if you don’t realize the policy has changed because what will happen is a lot of your emails are going to end up going into spam boxes and your customer will never receive the email. CHRIS: Which of course they’ve slaved and worked really hard to make it engaging through the content, through the design and everything else and then it’s just completely wasted and they’ll be scratching their heads thinking, “Why does no one respond to my emails?” SONIA: Well yes and I am going to start looking at people’s stats over the next month, this has only taken effect within the last week, so in the next couple of months I will have a look at that for my current clients and see whether it has gone down with the people that haven’t changed their email addresses yet. CHRIS: So you can actually check out the response rate and the open rate… SONIA: You can see who’s read them, you can see whether they’ve clicked them – there is a little bit of data you can collect from that. Looking at what we’ve done already and looking at what will happen after the first of July it will be interesting to see where the customers have changed their email addresses versus the customers that haven’t changed their email addresses. CHRIS: Yes absolutely. So what is this called again, DMARC? SONIA: It’s called DMARC; the point of it is that…a lot of providers did this a while ago, so people like Hotmail it did actually happen a while ago. It’s Gmail and Microsoft, the two biggest, who have now said, “Right, that’s it” 30th of June it actually to effect. And that’s it, it’s done, it’s happened. CHRIS: Right. And all of this is to stop people from sending spam out really because, as you said before, it’s easy to pick up a Gmail address, easy to setup an account of this, easy to pick up a mailing list of people – which you shouldn’t be doing of course, really you shouldn’t be using any old email list, you should have people who’ve subscribed to your own list – and then they just send out lots and lots of spam, millions of emails a day. SONIA: If you look at your own inbox, your spam box, and I look at mine, I can see the amount of rubbish that goes in there. And unfortunately sometimes people do have a free email account, you don’t receive their emails and the reason for that is because they are being thrown in the spam box, especially if they’ve sent a lot out in the course of day it’s quite feasible for them to end up in a spam box or be stopped because of maybe an attachment that’s in it or something that has been put into the email. So you have to be aware that it’s all very well and good having a free email account but I would only use that now for personal use. If you have a business you should be using your branding for sending out emails so people can recognize you instantly. CHRIS: And actually if you think about it I guess this will help people to understand the implications of your emails being marked as spam and what you can do about that as well. Is that something that you can help people with? So in other words designing their text in their emails and their subjects for the email, which I think also has an impact on this stuff doesn’t it? You know, so that it’s not picked up as spam by whichever email client someone’s using like Outlook or Outlook Express or whatever. Can you help them with that? To make sure that it’s all friendly for the email clients? SONIA: Of course yes. We do try to put relevant subject lines in and not ones that are going to cause an issue. CHRIS: So what sort of ones would cause an issue? I mean I always think that if you see an email that says “Open this!” or “Watch that!” or “This will be great” or something like that, they’re always going to be picked up as spam because who would normally write an email like that? And who would normally put the subject like that? I think that would be a bit strange wouldn’t it? Am I right in thinking that or are those things okay? SONIA: I usually say to my clients if you’re going to use a subject line with such a big exclamation mark at the end of it like “Open now!”, then you should maybe follow that up with the name of your company or you start the subject line with your company name and then you put “Open this now!” CHRIS: So that would make it easier…that would make it more sensible, or sorry, the system would look at it and think, “Okay well that’s probably real because why would there be that name in there.” SONIA: I understand why people want to use a subject line that has that impact because you’re hoping that the person that receives it will actually open it, but yes I think that the subject line is important. CHRIS: Okay, so let’s have a think about exactly how you can help your clients or potential clients or existing clients or whatever, to make sure that their emails aren’t being wasted. You know I know from my own points of view, I work very hard to create my mailing list, I make sure my website’s good, I make sure that all the communication that I send out is interesting and people join my mailing list because they want to know more about me, they want to know about the services I offer and it’s hard. You build up all of these people one by one and then this DMARC comes along and potentially throws all of that out of the window just over one simple mistake that I could make. So can you explain how your system, or sorry, the Totally Professional Support’s system would make sure that that doesn’t happen for somebody? Does that make sense? SONIA: Yes it does. What you need to do is you need to login to your email management software and you’re going to have to make some changes to your lists. CHRIS: This is in Mail Chimp or A-Webber or something right? SONIA: Yes because as you’ve set a list up and you’ve added subscribers to it over a period of time, your list will already have the email address that it’s going to be sent from. So if you need to change your email address because of this DMARC process then you need to go to every single one of your lists and change the email address to a new email address that is part of your branding. So don’t forget, you need to go and log in to your email service provider and check to see whether you have a free email account that you can actually create yourself an email account if you don’t have one already. CHRIS: Based on my domain name already? SONIA: Yes, based on your domain name already. And then once you’ve done all that you can then go into Mail Chimp or A-Webber and change the email address from the old one to the new one. CHRIS: What happens if I haven’t got time for that? Can you do that for me? SONIA: Of course I can, of course, just give me a call. CHRIS: See now this is the power of a virtual assistant because I can call you, you don’t have to come to my office to do all this do you? You can do it from where you are you said earlier on. SONIA: I can, I can do it sat at my desk. CHRIS: And not in my office so that’s a good thing. So basically I save, I’ve got to think of all this from an employer’s point of view; I save money on your travelling, I save money on having a desk space for you to use whenever you come in and there are all sorts of things. And of course, because you’re a contractor, I would also save on any employment costs as well – PAYE, that sort of thing, insurance costs and things. SONIA: Exactly CHRIS: Alright, okay. And how do you charge? Do you charge like hourly or weekly? How does that work? SONIA: I can charge hourly, it depends on the job that I am being asked to do. Most of my customers are on retainer packages which means they buy a package of hours from me and that makes it a little bit cheaper for them to use me. CHRIS: That’s useful I guess, but also, if someone’s away on holiday or sick or something like that and their tasks need to be covered – and I suppose depending on what your skillset is – you could cover those tasks. SONIA: Yes definitely. CHRIS: Oh that’s interesting. I have to talk to you about some other bits and pieces; social media management I think is something that really is something that causes me a lot of problems because there is so much of that social media that needs to be managed in terms of Facebook and Twitter and Google Plus and Pinterest and whichever other ones there are. But is that another service that you guys provide? Please say yes! SONIA: It’s certainly something we can help you with yes. CHRIS: Excellent. Okay well Sonia I tell you what, tell people how they can contact you – you know your telephone numbers and emails and all that sort of stuff – and we’ll go from there. SONIA: If you want to email me its sonia@totallyprofessionalsupport.co.uk, my website is the same www.totallyprofessionalsupport.co.uk, my mobile number is 07526 992 184 if you want to call me. CHRIS: Fantastic. And I guess that if people go to www.totallyprofessionalsupport.co.uk they can sign up for your mailing list so they can get more details and obviously be told when your podcasts are coming out and so that they can subscribe to those. SONIA: That’s right yes. CHRIS: Well everyone thanks very much for listening and we hope that the DMARC system is now completely explained to you. It’s quite an important thing if you want your emails to get through to your clients or potential customers that you fought so hard to build up in your mailing list. You really need to make sure that you’ve changed your from email address from a free one that you may have set it up with. So in other words bill @ gmail.com or fred or bellinda or lucy or whatever @ gmail.com, change it from that and change it to your own domain name’s email address. So in other words change it to bill @ totallyprofessionalsupport.co.uk, otherwise you run the risk of your emails not being delivered to your recipients and that can’t be a good thing. Now Sonia I hope I got that right, is that right? SONIA: You did, yes you did. CHRIS: Hey I’ve learned something, fantastic. And also, the thing I’ve learned is that if I need any help with administration tasks, you guys are the people to call. Okay so thanks very much for that, as I said, my name is Chris Dabbs and that was Sonia Caprari from Totally Professional Support and this is Totally Professional Support’s first podcast. Join us for Sonia’s next podcast where she’s going to be looking at something else that’s really relevant to small businesses and how they can really push forward their marketing by using a virtual assistant like Totally Professional Support. So thanks very much Sonia, is there anything you want to add at the end? SONIA: No thank you. CHRIS: Okay, well thanks very much and bye-bye. SONIA: Bye-bye. www.totallyprofessionalsupport.co.uk www.thepodcaststudio.co.uk

Unity Body MOT Podcast
Simon Wellsted - founder of Unity Body MOT - co-hosted with Chris Dabbs Unity Body MOT Podcast 002

Unity Body MOT Podcast

Play Episode Listen Later Jun 28, 2016 38:27


Unity Body MOT Podcast 2   Simon Wellstead and Chris Dabbs     CHRIS: Hi there and welcome to the Unity Body MOT podcast. Welcome to show 2 of the Unity Body MOT podcast with Simon Wellstead. SIMON: Hi there Chris. CHRIS: Hello, and me Chris Dabbs. This week’s podcast is going to be slightly different to last week’s podcast where we discussed how the Unity Body MOT system can help fitness professionals and other people working within the fitness industry to really help their clients make sure that any exercise that their doing is the best thing for them. Now Simon, I understand this weekend you’ve been pretty busy with talking to potential new clients and other people with the fitness industry, is that right? SIMON: Yes, it’s been a fascinating weekend Chris. It was a three day seminar with my business coach who specializes in fitness and exercise and health professionals. And I was there in the capacity of having an exhibition stand and talking to probably about 250 people over the weekend, it was a really massive experience for me listening to fit pros and exercise pros, listening to what they do, how they work with their clients and enabling me to help them understand how we could help them serve their clients in a bigger way. CHRIS: Oh wow! So basically you were talking to people about how Unity Body MOT can help their business, and I guess in turn, help their clients – is that right? SIMON: Yes, absolutely. It’s all, at the end of the day, about them helping their clients in a bigger way so their clients feel as though they’re being served better and say, “Wow, that guy is great” or “That girl’s great, go and use them.” That’s essentially what I was doing so it was a really enlightening experience for me working and talking to so many great people in the fitness industry and enabling me to understand their needs in a better way. CHRIS: Okay, well it’d be great to actually talk about what happened at the conference to really understand how people saw how your system could help them to be able to grow their business and help their clients. So what was the main question that people asked you? SIMON: It’s a really interesting question Chris. The questions were not particularly specific because people don’t know what they don’t know. And what we teach and present and coach fitness pros in is very new to them. So the first question that I generally got was, “Simon, I love the introduction that got done for you and I’ve been watching your video that you’ve got on there and I understand you’ve got a free CD to take away, but actually, what is it you do? Can you explain it to me in my context of my business?” So we’d then start by talking to them about what they did, understanding their clients. So it was a reverse questioning situation that I went through because everybody I work with works differently, they have different clients, those clients have different needs. So it’s not a case of one size fits all, which is actually a phrase I use a lot. CHRIS: If it’s not a case of one size fits all then does that mean that people who work in a specific part of the fitness industry, in other words maybe a personal trainer rather than a fitness professional or any of person within the industry, would benefit more from the Unity Body MOT system? Or do you think it benefits everybody equally just in different ways? SIMON: The latter definitely Chris, it benefits everybody but in different ways because, as I said, they all have different clients with different needs and everybody’s training is slightly different. So a personal trainer will have a slightly different training to a Pilate’s instructor to a sports coach to a running coach or somebody who does group exercises at gyms which is mat based in a studio. They will have different requirements/different needs and the important thing is to realize that once you understand that client better you can give them a better service. You can advise them more effectively and ultimately, hopefully, the goal of this is that the client gets their objectives achieved in a quicker time or more successfully or more safely or whatever it is they want to do. CHRIS: I see, so let’s rewind a little bit there then, let’s try and narrow this down to a specific type of trainer or fitness pro. So let’s have a look at a Pilate’s instructor; how would a Pilate’s instructor be able to use the Unity Body MOT system to deliver a greater range of benefits to their clients? Is it as simple as that – by using the system? Can that actually happen or is it complementary to Pilate’s? SIMON: Totally complementary, I know never step over the line and say I’m doing training or a course specifically for Pilate’s people, I love delivering what I do to a mixture of people. Having said that, a Pilate’s instructor is specifically taught to help improve people’s posture, help them move better, and if they’re working in a therapy context, help them get out of pain if they’ve got back pain – which is very different to a personal trainer who is there to perhaps deliver performance improvement, weight loss, increase somebody’s stamina if they’re training for something or just generally be fitter. So there is a difference and once a Pilate’s instructor understands the information that we present, they understand that need to have good posture, need to move more flexibly, need to move more smoothly in a different way. They’ve got a toolkit of extra knowledge, so if they see somebody struggling and is clearly not responding to an exercise series that is being given to them in the way that the Pilate’s instructor would hope, maybe they could go to their bag of tools and say, “Okay, let’s look at this in a little greater detail. I’ll take a different tool out of my case and work out why what is happening is happening” and therefore give them more understanding so that the client doesn’t get frustrated that things are not working for them. I ran a course in Hertfordshire back end of 2015 and I think I had 3 Pilate’s instructors on that particular course. There were personal trainers and other fitness professional there as well. And we teach them some tools, including a slightly different exercise model that they can employ with their clients, and the feedback I got the next morning was that two of the Pilate’s instructors had taken that exercise model and actually delivered it to their clients that very morning. And the response was that the clients felt much better after it and they were then able to do the other exercises that the Pilate’s instructor was trying to get them to do more effectively. It felt more easy, they were able to get into positions perhaps from a postural point of view or move better. So the Pilate’s instructors had taken what we’d instructed them in, taken the new exercise model and ideas that we’d presented, given them straight away to their clients – which was absolutely fantastic – and had reported back instant benefit. CHRIS: Wow, so what you’re saying is that the Unity Body MOT system gives somebody knowledge that they can use immediately and really get results for their clients immediately. It’s that quick? SIMON: It is that quick. What we’re teaching is actually more a change of mindset, a change of the way to think about a client’s issue. So if you give a client something to do, it’s not quite working for them as well as you or they might hope… CHRIS: Because they’re struggling or…? SIMON: Great, because they’re struggling; then we give them a toolkit that allows that analysis to be done to say, “Okay, why is that happening? Ah, okay, maybe that is happening instead. Now I can understand that and I can change what I’m asking the client to do so it’s appropriate for their body.” CHRIS: It enables them to really think about how some of the information you’ve given them enables them to do something different for their clients so quickly that the client – it’s probably imperceptible to them – it’s so smooth and such a transition. SIMON: Absolutely, that’s a great description. CHRIS: Right, oh wow. So okay, for Pilate’s instructors it’s allowing them to step back and have an overall view of what is happening. And to be able to change their advice to their clients in a way that would benefit them much more quickly. And what about sports coaches and things like that? How would it apply to them? How can they benefit their clients? Is it equally as quick? SIMON: it’s really great that you picked up on sports coaching because I did run some coaching up in Sheffield a few weeks ago and we had two sports coaches actually present. One was a running coach and one was actually a coach for the Great Britain climbing team. I didn’t understand that Great Britain had a climbing team but hey. CHRIS: We do have a team, but that’s fantastic though isn’t it, that we have a team climbers? Brilliant! SIMON: We do, and obviously from a sports coaching perspective, they are more interested in improving performance, improving technique and trying to get them to be able to run better, run faster, run longer, or in the case of climbing which I learned a lot about over the weekend, to help them climb faster – it’s all clock based climbing that they do so they have to basically get from A to B but it’s vertical. CHRIS: Who would have thought? SIMON: And we had some really great discussions because the tools that I present in training are just as equally valid for improving taking somebody up from performance level A to performance level B in whatever they do. So I’ve got colleagues and friends of mine who work in the same area and work with tennis player or work with golf players. And obviously we’ve talked about running and climbing, it is a very big area but it is all performance based. And they’ve got a greater understanding now about their client’s body so if they’re seeing, in the case of the running coach, that somebody is running in a particular way and struggling to get over some kind of threshold that they’re trying to deliver against, whether that be speed or whatever it might be, they can now take a step back and say, “Ah okay, hang on, maybe this is happening so I’ve now got a toolset of tests I can do that will tell me whether something different is happening.” But before the training they would have never known that something different could have been happening or was happening. CHRIS: So you’re really enabling these coaches and fit pros to know more than they didn’t know, if that makes any sense. So in other words, really they didn’t understand precisely how they could help somebody or know what the problems were that somebody had. And just through the initial phases of the Unity Body MOT program, you are actually them to help their clients to make those tiny incremental changes that make all the difference. And I suppose a few very physical types of sports including, as you say, the climbing team for GB – who would have thought that we were a) any good at that, b) actually in it in the first place and c) that yes, every single part of the body has to work in such a way as to be able to literally claw back every single millisecond of climbing a vertical face I guess? SIMON: Absolutely. CHRIS: That’s incredible! So for the climbing team, let’s have a look and try and understand exactly how you helped their trainers and their coaches to help the climbers themselves. Is there something specific you can share with us on that? SIMON: Yes, I mean I’m not a climbing expert, but I had these discussions with the gentleman who was on the course and we were talking about the fact that when you’re climbing you’ve got to have a massive amount of coordination and strength between the fingers that are obviously gripping a particular place and the lower body which is going to help you move up to the next point on your war. CHRIS: Pushes I guess, isn’t it? SIMON: Absolutely, and that is coordination but it’s also strength. So the tools we were delivering would give a different dimension as to why they might be struggling to get from A to B in a particular way given a particular obstacle on a particular wall. They might have a problem with their foot, there may be an issue with their pelvis, there may be an issue their nervous system which is not allowing them to have the flexibility, strength and mobility to deliver that type of movement in that particular situation. CHRIS: Okay so if they had to, I don’t know, I’m trying to think of how to explain this in a climbing term; but if they’re climbing up just normally, I guess any climber can do that properly, I’ve seen some of those very difficult maneuvers where there’s a ledge that comes up on top of them or above their head and they have to… SIMON: I think they call those an overhang. CHRIS: Oh, so overhang. Oh so the overhang, and then they have to kind of flick themselves over. And that sort of maneuver, I guess, really does need to be trained for – it’s not just something you come across and just do through innate skill I guess. How would Unity Body MOT help that particular climber to train for that? I mean are you talking about being able to weed out the people who aren’t able to do that particular maneuver or helping people who find that particularly difficult to make it easier for them to then do that maneuver – if you see what I mean? SIMON: Certainly the latter, it’s finding out what in the body is blocking or providing a blockage for them to do something that they need to do that they can do and that they maybe can be able to do well. But this is all about fractions here, so we’re saying taking them from A to B but that’s actually taking where A is already pretty damn good – they may be completion climbers, or completion runners or competition tennis people – but it’s basically finding that next level. And there may be something within the body, which is maybe not visible to the human eye, which is inhibiting them being able to make that step in terms of additional performance. CHRIS: Yes, so we’re looking at the physicality again here rather than the mental state of any training or any sports person. That’s fascinating really. Okay let’s try and not talk too much about the elite athletes and let’s go back down to basics and really look at, say me, because I’m basic believe me; but me in a gym situation with a personal trainer. Is there a way for a personal trainer to sort of identify that knee issue without me knowing that it actually exists? I mean can they spot it because of my gait for instance? Is that something that the system trains them for? SIMON: Yes absolutely and that’s a really interesting example. We now know that well over 90% of knee problems have got nothing to do with the knee, but what it has got to do with is something that is actually not visible to a personal trainer or anybody really. CHRIS: That sounds strange, how does that work then? SIMON: Well the vast majority of knee problems come from your pelvis not working properly. CHRIS: So what, are you saying it’s referred pain from the pelvis or just because it’s just putting somebody out of kilter? SIMON: It’s not a referred pain because referred pain is where you have pain in place A and pain in place B. What we’re saying is somebody may, after exercise, report some pain in their knee. But that actually could be to do with something not working in the pelvis and there actually isn’t any pain or any symptoms in the pelvis at all. We’re just talking about, “Does the pelvis do its job properly?” Is the pelvis doing its job properly and that’s one of the things we train personal trainers to pick up on because a lot of body functions in exercise and performance are obviously managed the pelvis. It’s in the center of the body, pelvis means basin – it’s the bucket of the body – it’s where everything from the top comes down to the pelvis and everything from the foot upwards comes into the pelvis. So it’s not surprising that a lot of issues stem from the pelvis. But it’s not just a case of looking at the pelvis and saying, “Oh it’s tilted or it’s not doing this or it’s not doing that from a visual point of view.” We actually teach the personal trainers to work out precisely how is or is not working. And then that’s going to deliver a lot of information about somebody’s pain in their knee or pain in their foot or lower back problems or shoulder problems. So the knee is a really good example, we now know that the vast majority of knee problems don’t stem from anything actually happening in the knee, they stem from something else in the body not working properly. CHRIS: Okay, so I kind of understand that really the podcast isn’t the place to give real instructions on how to overcome any particular knee problem per say. But I guess that actually makes a lot of sense because the Unity Body MOT program is about enabling the personal trainer to look – I guess it’s the old phrase – look outside of the box rather than looking at the knee and saying, “Oh yes you’ve got a problem with your knee, you can’t do this exercise or that exercise.” But what you are enabling people with is the tool and the power to step back and to really assess a client’s situation, would that be about right? SIMON: Yes, that’s brilliantly put actually Chris. We’re about changing a mindset and being able to, you use the phrase ‘take a step back’, and use some strategic thinking which will be new to the vast majority of fitness professionals. CHRIS: Oh yes, and foreign as well I would have thought. SIMON: Absolutely! So we’re saying that just because you can see a problem somewhere, you used the perfectly good example of the knee but it could be anywhere in the body, we can move on the other ones in a second. But just because somebody’s coming to say, “You know when I do those types of exercises I actually experience this pain in my knee.” – beyond just saying, “Okay you won’t do those exercises because you get a pain in your knee” we give the personal trainer the tools to say, “Okay let’s work out how you can do those exercises more safely, let’s work out how you can do those exercises so they won’t cause an issue with your knee.” Another classic example is tight muscles, who hasn’t got tight muscles? But the way that most fit pros will address that is to actually see that muscle X is tight, let’s pick one – hamstring – it’s one that is commonly very tight in lots of people. The intervention for that would be most typically to introduce warm ups or components of the exercise regime which try to stretch that hamstring to reduce the tightness. Unfortunately, we now understand that there are several different types of tightness and stretching, quite often, is not the answer. But we teach the personal trainer to take a step back and say, “Okay, I can see that there’s tightness there in the hamstrings. Let me work out (using the tools we teach) what type of tightness it is. And therefore, I can then build an exercise program which matches exactly what’s going on in your body.” The net result, we hope, will be less tightness in the hamstrings; but not just by pulling the ends of the hamstrings to make them longer because they’re tight and therefore we’ll stretch them. It’s using a somewhat more strategic approach to say, “Okay, so I know that there are three of four ways that a hamstring can become tight, which one is applicable to you Mr. Client/Lady Client? Okay, I now understand why your hamstrings are tight, now we can move on. CHRIS: Yes from a lay person’s point of view I guess as with anything, even in my industry everything moves forward at a very fast rate, and really your Unity Body MOT system is really like continuing personal development for fit pros really. To make sure that they’re augmenting their own original training that they’ve been through – sweated through – to qualify and get to be able to do everything that they want to do for their clients. And so yes, Unity Body MOT helping in that way by allowing them to step back can only be a great thing for clients. SIMON: Yes, and I think that’s a key point. I mean I’m a trained sports therapists and I learned this information which I now train people in was something I learned, I didn’t learn it in sports therapy training, it was just through circumstances and the people that were coming to me and the sort of people that I met and got involved with and was talking to – peers in the industry – that said, “Actually Simon, the sort of things you’re talking about can be dealt with now through this additional training.” So I learned this stuff through additional training. I’m now basically paying that back to people and saying, “I’d like to do the same for you.” I benefited from it, I was able to help clients in a bigger way by taking a step back and questioning what I’m seeing, what the client is telling me to enable to then move forward. It’s a case of taking one step back to take two or three steps forward. CHRIS: Well exactly, as opposed to just running into it like a bull at a china shop kind of thing and just doing the first thing that comes to mind. Stand back, consider and then action really, I think that’s that. Okay fascinating, absolutely fascinating trying to understand how personal trainers and fitness professionals can help their clients just by stepping back for a few minutes, it’s incredible. Okay, well let’s go back to the conference that you attended this weekend and you were exhibiting at. You spoke to lots of people I bet, how many people were there, 250 did you say? SIMON: Something around that figure, yes. CHRIS: So you had 200/250 people who are all in the fitness industry, and you must have spoken to a whole bunch of those people, and what sort of things were people asking you? What were the sort of the main issues I guess with how they felt was how the Unity Body MOT program could help them? SIMON: Okay, so generally speaking the conversation would start by them not fully understanding what it was that I was doing. So they were coming at it from the point of view of they don’t know what they don’t know, which is great. But then I would generally turn the question round to ask them who they typically worked with – we use the phrase ‘ideal client’ – who are the people that they go to to get on the marketing? Who are they looking to work with most? And then understanding typically what those ideal clients are coming to that personal trainer or that fitness professional with, then we can start saying, “Well okay, so what typical strategies do you currently employ with those clients and are you hitting any brick walls? And a common one is “Yes they’ve got persistent tightness but for the large proportion of them we don’t seem to be able to get rid of that tightness.” Or in the context of a Pilate’s instructor, coming back to the Pilate’s area, obviously a big thing that Pilate’s instructors do is get people to activate their core but in some people the core just isn’t firing. And when I was having the discussions about, “Okay so sometimes the reasons why the core can’t fire is because something else in the body is stopping it from firing.” So understand what that thing is, it could be the pelvis or it could be something else, it could be in the shoulder. But to understand that there is a route forward to help these clients more rather than the client and the trainer getting frustrated, which is quite often what happens, and then they switch off and say, “Well Pilate’s doesn’t work for me, I went to Pilate’s and I just couldn’t get this working.” Or, I went to this personal trainer with really tight muscles and I just didn’t get any benefit from it.” That’s not a critique of the individual or what they did it’s just that there was some information that was missing and I fill that gap of information. We’ve talked about taking a step back and saying, “Okay, what I’m doing is not necessarily performing in the way that I would hope. Right, okay, now let’s use these tools to work out what that is.” The ideal client is the ideal client with the same problems, it’s just that every body is different and reasons why something is happening in that body will be different. It falls into patterns obviously, but it’s having that ability to say, “I want to learn more about my ideal client, my ideal client is a new mom who’s just had their babies and they want to get back into the fitness that they had their babies” is another classic exampl