Podcasts about prsa international conference

Today’s episode comes to you fresh from the PRSA 2019 International Conference, the annual gathering of public relations and communications professionals from across the globe. This year’s conference took place in San Diego, California, much to the delight of Karen, who will always be a SoCal girl at heart.Highlights of the three-day conference featured a keynote from Bob Woodward and a powerful session hearing the story of Laura Ling’s North Korean experience firsthand.Three main takeaways:METRICS: Measurement continues to dominate. If you haven’t already begun to do this, now is the time to tie metrics to bottom-line results.CREATIVITY: It still matters. PR pros, we need to make sure we give ourselves space to be creative.INSPIRATION: People are looking to have their souls fed, to connect with our humanity, with something that matters. As PR professionals, we are indeed doing important work.Solo PR Pro was well-represented, with member Mary Barber receiving two awards – the Patrick Jackson Award for Distinguished Service to PRSA and the PRSA Chair’s Award for Exceptional Service to the Society. Kristie Aylett programmed a non-profit section for the conference, which featured another Solo, Dan Farkas, who spoke multiple times. (Editor’s Note: Karen Swim is too modest to say that she too spoke at the conference.)A great way to catch up on all that went on at the PRSA International Conference, search the official hashtag: #prsaicon2019What is your favorite professional conference? We want to hear from you! Visit us at soloprpro.com or contact us online to share.

Rhoda Weiss Leads the 2019 PRSA International Conference to New Heights In this episode of the PR Talk Podcast, Amy Rosenberg chats with Dr. Rhoda Weiss, CEO of Rhoda Weiss & Associates, Inc. and this year’s chair of the PRSA International Conference in San Diego. During their conversation, Rhoda shares some fascinating tidbits about her long history in PR and gives podcast listeners the full download on what attendees can expect from the upcoming conference.  Read the entire recap at https://www.veracityagency.com/podcast/rhoda-weiss/

Love it or hate it, we all have to measure our PR campaigns. How did we do? Did we accomplish the goal? What were the results?This week, we explore a new method of measuring PR campaigns, in reverse. Robert gets the scoop on a fresh way to evaluate your next communications project with Air Force Capt. Katie Cousins, the PR pro who invented the Sight Model.We also debut the O’Dwyer’s PR Newsletter round-up, from our studio in New York City. O’Dwyer’s Associate Editor Steve Barnes reports the week’s top PR news headlines.Today’s Buzzer Beater guest is a friend of the family, but does he recognize the voice on the other end of the call? We’ll find out.On PR Rewind, our time traveling interns, Sarah Shelson and Sharon Osano, celebrate the 179th birthday of a cartoonist who gave us a famous logo still in circulation today. They’ll tell us more about the man who used his cartoons to take out a crooked power broker.Links:Greta Thunberg to climate-focused UN: ‘You have stolen my childhood… with empty words.’PRSA International Conference in San DiegoSubscribe to O’Dwyer’s Free Email NewsletterO’Dwyer’s Associate Editor Steve BarnesGuest: Ted ShelsonGuest: Air Force Capt. Katie CousinsSight Model: An Analysis and Evaluation of Your Campaign PerformanceThomas Nast: American Political Caricaturist

Even if you practice PR in an industry where technology is slow to arrive, the day will come when you’ll have to face the tech monster. Good or bad, society’s reliance on the Internet of Things is only going to grow. Every day, something new is connecting to the net, and whether we like it or not, we, as public relations professionals, need to be ready to explain that to our audiences. Anne Potts is Managing Director and Executive Vice President at Racepoint Global. She spoke with the Flack Pack during the PRSA International Conference in Austin, Texas about the need for brands to consider how they’re going to engage a world slowly being subdued by the Internet of Things. Caroll Spinney retires from Sesame Street Anne Potts Is Alexa Dangerous? Dia de los Muertos

Is life working in a PR agency as glamorous as Hollywood portrays it on television and in movies? The truth is, working in an agency can be exciting, but it also can be exhausting, and not for every PR soul. This week, we consider the ups and downs of PR agency life with Dr. Gina Luttrell, a PR and Social Media Professor at Syracuse University, and co-author of a new book, The PR Agency Handbook. We’ll explore the agency-client relationship, discuss the book’s included client personas, and find out whether Gina recommends agency work to her budding PR wards. Our second guest, Rob Biesenbach, preaches the lessons of improv comedy to agency managers and other PR leaders, sharing an approach based on a four-letter word – love. The Flack Pack wraps up its coverage from the PRSA International Conference this week with an episode about PR agencies. Dr. Gina Luttrell The PR Agency Handbook Syracuse University S.I. Newhouse School of Public Communications Rob Biesenbach

Michael Smart joins Gini Dietrich and Martin Waxman at the PRSA International Conference for a discussion about media relations and promoting your podcast.Continue Reading → The post Inside PR 458: We go to the PRSA International Conference appeared first on FIR Podcast Network.

Michael Smart joins Gini Dietrich and Martin Waxman at the PRSA International Conference for a discussion about media relations and promoting your podcast.Continue Reading → The post Inside PR 458: We go to the PRSA International Conference appeared first on FIR Podcast Network.

Denis Wolcott, APR, is president of The Wolcott Company, a full-service public relations, public affairs and strategic communications firm based in Los Angeles. The Wolcott Company has provided winning strategies and crisis communication services for a range of companies, public agencies and organizations involved in higher education, real estate, technology, alternative energy, finance, water and more. Denis’ CorporateEco subsidiary provides sustainable-related consulting services. Prior to opening The Wolcott Company, Denis was a section manager for the Metropolitan Water District of Southern California. Prior to joining Metropolitan, Denis was a vice president and director of media relations for the Stoorza Communications public relations agency. Before entering public relations, he was an editor, assistant city editor and reporter at newspapers in the Midwest and Los Angeles. A member of PRSA’s Counselors Academy, Denis was co-chair of the 2009 PRSA International Conference, the 2008 chair of PRSA’s Western District and a past president of PRSA-LA.

Denis Wolcott, APR, is president of The Wolcott Company, a full-service public relations, public affairs and strategic communications firm based in Los Angeles. The Wolcott Company has provided winning strategies and crisis communication services for a range of companies, public agencies and organizations involved in higher education, real estate, technology, alternative energy, finance, water and more. Denis’ CorporateEco subsidiary provides sustainable-related consulting services. Prior to opening The Wolcott Company, Denis was a section manager for the Metropolitan Water District of Southern California. Prior to joining Metropolitan, Denis was a vice president and director of media relations for the Stoorza Communications public relations agency. Before entering public relations, he was an editor, assistant city editor and reporter at newspapers in the Midwest and Los Angeles. A member of PRSA’s Counselors Academy, Denis was co-chair of the 2009 PRSA International Conference, the 2008 chair of PRSA’s Western District and a past president of PRSA-LA.

Denis Wolcott, APR, is president of The Wolcott Company, a full-service public relations, public affairs and strategic communications firm based in Los Angeles. The Wolcott Company has provided winning strategies and crisis communication services for a range of companies, public agencies and organizations involved in higher education, real estate, technology, alternative energy, finance, water and more. Denis’ CorporateEco subsidiary provides sustainable-related consulting services. Prior to opening The Wolcott Company, Denis was a section manager for the Metropolitan Water District of Southern California. Prior to joining Metropolitan, Denis was a vice president and director of media relations for the Stoorza Communications public relations agency. Before entering public relations, he was an editor, assistant city editor and reporter at newspapers in the Midwest and Los Angeles. A member of PRSA’s Counselors Academy, Denis was co-chair of the 2009 PRSA International Conference, the 2008 chair of PRSA’s Western District and a past president of PRSA-LA.

Denis Wolcott, APR, is president of The Wolcott Company, a full-service public relations, public affairs and strategic communications firm based in Los Angeles. The Wolcott Company has provided winning strategies and crisis communication services for a range of companies, public agencies and organizations involved in higher education, real estate, technology, alternative energy, finance, water and more. Denis’ CorporateEco subsidiary provides sustainable-related consulting services. Prior to opening The Wolcott Company, Denis was a section manager for the Metropolitan Water District of Southern California. Prior to joining Metropolitan, Denis was a vice president and director of media relations for the Stoorza Communications public relations agency. Before entering public relations, he was an editor, assistant city editor and reporter at newspapers in the Midwest and Los Angeles. A member of PRSA’s Counselors Academy, Denis was co-chair of the 2009 PRSA International Conference, the 2008 chair of PRSA’s Western District and a past president of PRSA-LA.

Denis Wolcott, APR, is president of The Wolcott Company, a full-service public relations, public affairs and strategic communications firm based in Los Angeles. The Wolcott Company has provided winning strategies and crisis communication services for a range of companies, public agencies and organizations involved in higher education, real estate, technology, alternative energy, finance, water and more. Denis’ CorporateEco subsidiary provides sustainable-related consulting services. Prior to opening The Wolcott Company, Denis was a section manager for the Metropolitan Water District of Southern California. Prior to joining Metropolitan, Denis was a vice president and director of media relations for the Stoorza Communications public relations agency. Before entering public relations, he was an editor, assistant city editor and reporter at newspapers in the Midwest and Los Angeles. A member of PRSA’s Counselors Academy, Denis was co-chair of the 2009 PRSA International Conference, the 2008 chair of PRSA’s Western District and a past president of PRSA-LA.

Search engine optimization is public relations, Rebecca Lieb and author of The Truth About Search Engine Optimization tells guest host Sally Falkow (@sallyfalkow) in this special episode recorded at the PRSA International Conference in DC.   The next generation of PR professional will need to know keyword research, technical SEO, data mining and how to think… The post SEO is Public Relations appeared first on Eric Schwartzman.

Communications strategy and grassroots campaigns are key to the beverage industry's ability to influence consumer attitudes says Susan Neely, President of the American Beverage Association (ABA). Susan will be part of a panel discussion at the PRSA International Conference in Washington D.C. called “Shaping the Debate: Public Affairs Strategies and the Health Care Reform Bill,”… The post American Beverage Association President Susan Neely appeared first on Eric Schwartzman.

Selling social media strategy to leadership, Facebook vs. Google for decision-making and B2B B2C differences are among issues I discussed with Charlene Li, analyst and bestselling author of Open Leadership: How Social Technology Can Transform the Way You Lead. Charlene Li is a keynote speaker at the PRSA International Conference in Washington D.C. where she'll… The post Selling Social Media Strategy to Leadership with Charlene Li appeared first on Eric Schwartzman.

Rob Key, CEO and founder of Converseon talks about becoming a listening organization, social CRM and mining actionable business intelligence with social media monitoring platforms at the PRSA International Conference in San Diego.                                            … The post Social Media Monitoring with Rob Key appeared first on Eric Schwartzman.

Handling crisis communications for the biggest bank failure in US history with Former Washington Mutual Vice President of Internal Communications Karen Horn at the PRSA International Conference in San Diego.  Prior to her position at WaMu, she was the senior director of employee commitment at Cisco. Crisis Communications at Washington Mutual    01:37 – A… The post Washington Mutual Crisis Communications Case Study appeared first on Eric Schwartzman.

Aligning digital strategy with business objectives, unique risks for public companies and engaging in controversial conversations with Gary Goldhammer (@g24khamr), vice president for Interactive Solutions at Edelman Digital at the PRSA International Conference in San Diego.    Gary has been blogging for five years about the convergence of journalism and new media at Below the… The post Digital Strategy Briefing with Edelman VP Gary Goldhammer appeared first on Eric Schwartzman.

Social media management, the impact of social media on our intellectual development and what’s next with author and social media professional Deirdre Breakenridge (@dbreakenridge) recorded at the PRSA International Conference in San Diego. 01:17 – Deirdre discusses the controversy surrounding her most recent book Putting the Public Back in Public Relations, which she and her… The post Mastering Social Media Management with Deirdre Breakenridge appeared first on Eric Schwartzman.

How to book celebrities for special event appearances, making a paid celebrity endorsement authentic and the impact of social media on the culture of celebrity with Rita Tateel,  president of The Celebrity Source at the 2009 PRSA International Conference.    SHOW NOTES 00:54 – Past projects with The Celebrity Source include securing High School Musical… The post Securing Celebrity Endorsements for Public Relations with Rita Tateel appeared first on Eric Schwartzman.

Why Twitter's a bubble waiting to burst, inside-out social media marketing and the sweet spot between branding and online communities with Joseph Jaffe (@jaffejuice), president and chief inte rrupter at Crayon, recorded at the 2009 PRSA International Conference.   Jaffe recently released his third book “Flip the Funnel” about harnessing the power of your existing… The post Joe Jaffe Bursts the Twitter Bubble appeared first on Eric Schwartzman.

First time PRSA International Conference attendees Time Warner Cable Communications Specialist Jennifer Nance and Archstone Communications Manager Peter Jakel share their experience of attending the show.

A discussion with Mark Weiner, CEO of PRIME Research (acquired by Cision), about why PRSA formed the Measurement Working Group, social media monitoring and the never ending controversy over advertising value equivalency (AVEs).   Weiner will present a session at the PRSA International Conference entitled “Proving the Value of Public Relations,” and was a member… The post Public Relations Measurement with PRIME Research CEO Mark Weiner appeared first on Eric Schwartzman.

This is an exclusive interview with Content Marketing Lead, Augmented Reality (AR) & Virtual Reality (VR) at Facebook Mike Manuel recored at the PRSA International Conference about managing digital public relations campaigns and social media management best practices. Show Notes: 4:45 – Mike Manuel discusses the presentation he delivered with Patrick Seybold and Jeff Rubenstein… The post Social Media Management Best Practices with Mike Manuel appeared first on Eric Schwartzman.

Founder of Craigslist.org, Craig Newmark shares about the success of Craigslist and his personal business style. He was interviewed last month during the PRSA International Conference where he gave a keynote on Social Media and Democracy. Craig Newmark is the internet entrepreneur who founded the popular San Francisco based website Craigslist.org, a non-commercial community bulletin… The post End of Classified Ads with Craigslist.org Founder Craig Newmark appeared first on Eric Schwartzman.

In this podcast we present the PRSA Philadelphia Chapter Kickoff Meeting for 2007, featuring chapter officers explaining the value of a PRSA membership, the programming planned for this year, and special focus on host committee activities for the PRSA International Conference, which comes to Philadelphia later this year. The program was recorded January 24, 2007 at the Union League Club in Philadelphia. Maribeth Roman Schmidt, 2007 Chapter President, introduces the program. .(Steve Lubetkin Photos) Marisa Avallone Sharkey, chapter president-elect, speaks to the audience. Jonathan Morein, chapter vice president. Chapter Membership Chair Michael Gross explains membership benefits. A portion of the audience. Former journalists from the Philadelphia Inquirer were guests of the chapter for networking and job seeking. Download the podcast here (56.9 mb stereo MP3 file, 00:40:31 duration).