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Jeannie Entin (our chapter president) kicks off the Friday Forum reboot. We learn about communications in the venture capital world, talk about helpful AI agents and get a preview on what's to come this year for PRSA. Links:Learn about (and donate to support) our chapter's Diversity and Multicultural Scholarship: https://www.prsa-sv.org/news/prsa-silicon-valley-opens-applications-for-diversity-and-multicultural-scholarship-fund-for-the-5th-consecutive-year Yahoo Finance Opening Bid: https://finance.yahoo.com/videos/series/opening-bid/Cliff Worley: https://www.linkedin.com/in/cliffworley/
Discover how financial advisors can stand out and grow their business by educating clients and using innovative marketing strategies. In this episode of the Registered Investment Advisor Podcast, Seth Greene speaks with Andrew Healy, Partner and Co-Founder at Water & Wall, who shares his insights on how wealth management firms and RIAs can use digital marketing and public relations to stand out in a crowded industry. With over 20 years of experience in financial marketing, Andrew emphasizes the importance of building a strong personal and professional brand, creating educational content, and leveraging emerging channels, such as AI. Key Takeaways: → Why building a personal brand for executives is crucial for attracting top talent. → The shift towards education-focused content in marketing financial services. → How to connect with next-gen clients and differentiate your firm from competitors. → The importance of consistency in educating clients and building trust. → How AI is reshaping digital marketing and making firms more efficient. Andrew Healy splits his time between managing the agency's operations and growth and working closely with clients to tell their stories. As an entrepreneur, owner, and communications expert, Andrew's workday focuses on both his clients' success and his own. With more than 20 years of experience in marketing and communications, on both the agency and brand sides, he offers extensive knowledge from working with financial and professional services firms of all sizes. His dedication to excellence shows in his history of delivering impactful results, and his leadership is marked by a dynamic approach to navigating the constantly changing marketing and agency landscape. Andrew actively participates in the financial marketing community, serves as a 2025 PRSA-NY board member, is part of the PRSA's Banking & Finance section, and was included in PR Week's 40 Under 40 list. Connect With Andrew: Website Instagram LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the smartest pitch you ever sent didn't sound smart at all—but sounded real? In a world where inboxes are flooded with AI-polished messages, Lauren Passell makes a strong case for going the other way: writing like a human, listening like a fan, and leading with a story—not a sales hook. This episode unpacks how to stand out by showing up differently, not louder.Listen For6:44 Authenticity: Real or Just a Buzzword?9:43 The Empathy Wake-Up Call for PR Pros”10:59 Pitching as Love Letters, Not Spam12:00 Tink's Radical No-AI Policy18:34 Why PR Has a Reputation Problem21:53 Answer to Last Episode's Question From Guest Bradley Davis Guest: Lauren Passell, Tink MediaWebsite | Email | X | LinkedIn | Instagram | You Tube | SubstackPodcast the Newsletter Stories and Strategies WebsiteCurzon Public Relations WebsiteApply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Show Highlights A sit-down discussion with Joice Truban Curry -- President & CEO, Joice leads c3 Communications, Inc. (c3) How c3 differentiates from other PR firms How PR has evolved over the years How does PR navigate a crisis when the media is coming at you fast in all directions Navigating people’s attention The change in the media landscape Joice Truban Curry Biography As President & CEO, Joice leads c3 Communications, Inc. (c3), a nationally recognized boutique agency she grew from a one-person shop in 2000 into one of San Diego's most successful public relations firms. Her creativity, energy, and public relations savvy drive impactful programs for clients across diverse sectors, including hospitality, tourism, retail, B2B, restaurant, consumer product, non-profit, wellness, healthcare, and entertainment. She is particularly passionate about events and launches, putting her energy and strategic vision into making shows, grand openings, product launches, and new initiatives truly shine. Before founding c3 in 2000, Joice served as an Assembly representative for the California State Legislature, was the media relations director and national spokesperson for the Children's Hospital and Health Center San Diego and worked at Berkman Communications as senior executive. Beyond her client work, Joice is deeply active in the industry and community. She is a two-time past president of the San Diego Chapter of the Public Relations Society of America (PRSA) and a past chair of the national PRSA Honors and Awards Committee. Her excellence has been widely recognized, earning her accolades such as the 2009-2010 Public Relations Professional of the Year by the San Diego/Imperial Counties Chapter of PRSA, three national Silver Anvil awards (the highest honor in the field), and recognition as one of San Diego Metropolitan Magazine’s Top 40 Outstanding Community Leaders. Most recently Joice was just awarded one of San Diego’s 2025 Women of Influence by San Diego Metro Magazine. She also dedicated many years of service to The American Red Cross as a volunteer PIO in disaster situations. Today, she donates time and agency resources to The Salvation Army San Diego, where Joice chairs the volunteer marketing executive committee and has been honored with the Most Valuable Philanthropist award for her volunteer work. Joice is a proud SDSU alum. Go Aztecs!! When she’s not at c3, she loves traveling with Sean, her husband of 29 years, and spending time relaxing with him and their all-white rescue cat, Chloe, at their Carmel Valley home. Website https://c3publicrelations.com/ Social Media Channels Facebook @c3CommunicationsInc @joicetc Instagram @c3communications/ Twitter @c3Communication LinkedIn @c3-communications-inc-/ @joice-truban-curry/Support the show: http://www.cooleyfoundation.org/See omnystudio.com/listener for privacy information.
Your reputation is your most valuable asset — but also the most fragile. In today's world, a single tweet, leaked email, or bad headline can trigger a crisis faster than you can hit "refresh." But reputation isn't just about avoiding scandal — it's about building trust, culture, and resilience before anything goes wrong. In this episode, we speak with Emma Woollcott, one of the UK's top legal experts in reputation protection, about what organizations need to know now to prepare for the headlines they hope they never make. Listen For4:42 Reputation Redefined: It's About Feeling, Not Thinking7:54 Avoidable Crises: Most Disasters Don't Come Out of Nowhere9:38 Simulate the Storm: Why Crisis Drills Are Gamechangers12:56 Crisis Command: Cutting Through Chaos and Ego17:19 Rise of the Newsfluencers: The New Media Landscape20:23 Answer to Last Episode's Question From Guest Mark Burey Guest: Emma WoollcottWebsite | Email | LinkedIn Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
This isn't about pretending life is perfect. It's about learning how to create moments of magic, even in the middle of the mess.If we're not intentional about creating joy in our everyday lives, burnout isn't just possible... it's inevitable. Because here's the truth: hustle without harmony leads to resentment, exhaustion, and questioning why you even started in the first place.In this episode, I'm pulling back the curtain on something we don't talk about enough: the power of romanticizing your own life. Not as some indulgent luxury reserved for vacations or weekends, but as an absolutely essential strategy for sustaining your energy, your creativity, and your capacity to lead.. . . EPISODE CHAPTERS0:00 - Intro0:40 - A Concept that's Empowering1:52 - Am I Actually Enjoying My Life?2:26 - The Uncomfortable Truth4:44 - Mental Shift6:07 - Why Does Romanticizing our Lives Matter?8:04 - The Roses are out There10:22 - Choose to Celebrate Pleasure14:11 - Step Confidently into Life . . . RESOURCES The Vision Board Playbook: Design Your Dream YearCONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
On the latest episode of Chesterfield Behind the Mic, we talk to several members of the county's Constituent and Media Services Department about bringing home Chesterfield's first-ever PRSA Award. We discuss the 2025 Commonwealth Award Winner for Multicultural Public Relations for Chesterfield Café con la Comunidad, what all went into creating the event, and how significant it is to win. Credits: Director: Martin Stith Executive Producer: Teresa Bonifas Producer/Writer/Host: Brad Franklin Director of Photography/Editor: Matt Boyce Producer/Camera Operator: Martin Stith and Matt Neese Graphics: Debbie Wrenn Promotions and Media: J. Elias O'Neal, Katie Cominsky, and Lina Chadouli Music: Hip Hop This by Seven Pounds Inspiring Electronic Rock by Alex Grohl Guests: Teresa Bonifas, Assistant Director J. Elias O'Neal, Public Information Officer Ariana Osornio, Graphic Designer Recorded in-house by Communications and Media Chesterfield.gov/podcast Follow us on social media! On Facebook, like our page: Chesterfield Behind the Mic. On Twitter, you can find us at @ChesterfieldVa and on Instagram it's @ChesterfieldVirginia. And you can also watch the podcast on WCCT TV Thursday through Sunday at 7 p.m. as well as on weekends at noon on Comcast Channel 98 and Verizon Channel 28.
Is your media diet making you smarter? Or just more stubborn? In this episode, we sit down with senior communicator and former journalist Mark Burey to explore how the collapse of shared truth is reshaping public relations. From the erosion of local journalism to the rise of AI-generated content. What does media literacy really looks like today? And what role do PR professionals play in rebuilding trust? Listen For7:33 What media literacy means in 202510:13 The decline of local journalism and its ripple effects11:08 How PR has absorbed the watchdog role13:39 What to do when misinformation feels like fact15:43 Appreciative inquiry: changing minds without confrontation21:23 Answer to Last Episode's Question From Guest Bradley Davis Guest: Mark BureyWebsite | Email | LinkedIn Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteApply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
If you've ever found yourself staring at a life you didn't plan, wondering what comes next, this one's for you.This week, Andrea dives into the messy, beautiful, and often disorienting process of rebuilding your sense of self when life takes an unexpected turn. Whether you're navigating the end of a relationship, a career pivot, a health crisis, or another plot twist you didn't see coming—this episode offers real talk, reflective questions, and grounded inspiration to help you rediscover who you are when the old version of you no longer fits. . . . RESOURCES » Boundaries Blueprint: 5-Minute Mental Health Tracker» Get info about our upcoming Mastermind cohort!. . .CONNECT WITH KANDULAteam@kandulacommunications.com. . .CONNECT WITH KANDULAKandula BlogsYouTubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Komu by hospodyně měla dát na talíř prsa a komu stehna? Je v tom nějaký rozdíl? Pokud zvolíte stehno, zapomeňte na ohryzávání kosti.
Let's get real: rejection stings. Whether it's a "no" to your proposal, a lost client, or a critical piece of feedback, it can shake your confidence and make you question everything. But here's something I wish I'd known sooner:Rejection isn't the end. It's often the pivot point toward deeper alignment and bigger success. . . . RESOURCES » Boundaries Blueprint: 5-Minute Mental Health Tracker» Get info about our upcoming Mastermind cohort!. . .CONNECT WITH KANDULAteam@kandulacommunications.com. . .CONNECT WITH KANDULAKandula BlogsYouTubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
PRGN Presents: News & Views from the Public Relations Global Network
Bill Southard and Natalie Ghidotti join Abbie Fink to dissect the findings of PRGN's groundbreaking global survey on brand influence.This survey of marketing and business leaders across 40 countries was commissioned by the Public Relations Global Network and conducted by Researchscape International with the involvement of PRGN's 50+ member agencies globally. The PRGN Influence Insights survey highlights a fundamental shift in branding strategies, with trust, reputation and digital engagement emerging as the most important drivers of brand influence. The survey results provide key insights into how businesses are redefining influence in an era shaped by digital transformation and evolving consumer trust.Key Takeaways This recent global survey on "brand influence" marks a significant first for the Public Relations Global Network. Social media remains a dominant force in brand influence, with 76% of respondents highlighting its impact. A strategic approach to social media is crucial, as it's often mismanaged by inexperienced personnel. Employees are vital brand advocates, significantly impacting brand influence and reputation management. Clients increasingly seek guidance on digital strategies and analytics, reflecting the changing landscape of PR. Additional ResourcesRead the article and download the presentation deck with topline findings: "Trust, Digital Strategies and Customer Loyalty Drive Brand Influence" Watch the webinar: PRGN Influence Insights Survey Global Presentation (58 mins) About the Guest Bill Southard is founder and CEO of Southard Communications in New York. He also serves as Marketing Committee Chair for PRGN. Bill launched Southard Communications in 1994 and has since experienced consistent and considerable growth and today represents a broad range of clients across a myriad of industries. In his day-to-day role at the agency, Bill drives the creative process, provides ongoing strategic counsel and manages all crisis communications on behalf of agency clients. With more than 35 years of communications experience, Bill has counseled some of the country's leading Fortune 500 firms. Prior to founding Southard Communications, he was president of Earle Palmer Brown Public Relations and previous to that General Manager with Dorf & Stanton Communications. Natalie Ghidotti, APR, is principal of Ghidotti, a public relations and content marketing agency she founded in 2007, headquartered in Little Rock, Ark. and representing many of the South's premier brands. Natalie is regional vice president of PRGN for The Americas region including North, Latin and South America. In her regional capacity, she supports PRGN's members in The Americas and plays an active role in business development and new member selection. She is also serving as PRSA's...
Most PR strategies still focus on the big three: social, legacy media, and search. But while everyone's watching the headlines, the real conversations—the ones shaping trust, behavior, and brand reputation—are happening in people's ears. Podcasts aren't just a trend or another content format. They're a strategic intelligence channel, and if you're not monitoring them, you're missing critical signals. In this episode of Stories and Strategies, we talk to Bradley Davis, co-founder and CEO of Podchaser, the platform often called the “IMDb of podcasts.” From how global brands like Starbucks and Amazon use podcast data to shape campaigns, to why the most valuable audience insights aren't public-facing at all, PR pros need to know what they can no longer afford to ignore.Listen For1:29 The Crackle That Started It All3:33 Podchaser: IMDb for Podcasts5:25 Podcasting as a Third Dimension of Analytics8:20 Guest Pitching vs. Starting a Podcast10:32 How Rogan, Newsom & Trump Changed the Game13:05 Key Messages Out. Vibe Is In.21:09 Answer to Last Episode's Question from Guest Irene LunguGuest: Bradley Davis, Co-Founder & CEO, Podchaser Podchaser | LinkedIn | Instagram | X | About BradleyRate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestSupport the show
Andrea dives into why sustainable impact starts with self-awareness—and how getting clear on who you are fuels the kind of purpose-driven work that actually lasts. . . . RESOURCES » Boundaries Blueprint: 5-Minute Mental Health Tracker» Get info about our upcoming Mastermind cohort!. . .CONNECT WITH KANDULAteam@kandulacommunications.com. . .CONNECT WITH KANDULAKandula BlogsYouTubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
What does public relations look like in a country where radio is still growing, social media still exploding, and communication reaches from rural villages to global platforms? In this episode, we take a closer look at Zambia — a nation with a vibrant, evolving PR landscape shaped by both tradition and innovation. Irene Lungu is one of Zambia's leading voices in public relations and a board member of the Global Alliance for Public Relations and Communication Management. She joins us to talk about ethics, communication trends, and the responsibilities that come with influence in today's media environment. We explore how Zambian practitioners are navigating rapid change, and what global conversations they're helping to shape. Listen For3:50 Why Zambia Regulated Its PR Industry6:14 Resistance and Discomfort: Who Pushed Back8:00 Is PR Regulation a Threat to Free Speech?14:36 Global Standards, Local Contexts16:14 The World's #1 Risk: Misinformation18:52. Answer to Last Episode's Question from Guest Olivia FajardoGuest: Irene LunguLinkedIn | Global Alliance Board Profile Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Women leaders are burning out faster than ever. And too often, we're doing it in silence.In this episode of The InspirED Podcast, Andrea opens up a conversation we need to be having: why mental health isn't just a personal issue, but a leadership issue. She unpacks how stigma, self-silencing, and the pressure to “hold it all together” are taking a toll—and what it looks like to lead differently.. . .0:00 - Episode Intro1:26 - Prioritizing our Mental Health is Not a Luxury 2:44 - Women Leaders are Struggling4:33 - Let's Unpack What's Really Happening6:13 - On Paper... Figured it All Out8:09 - Stay Quiet10:30 - What Does it Look Like to Do This Differently?11:46 - Honesty is Powerful12:27 - Under Your Leadership13:04 - You Are Allowed to Take Care of Yourself15:39 - It's Not Just About Outcomes16:41 - You Don't Have to Choose Between Leadership and Wellbeing . . . RESOURCES » Boundaries Blueprint: 5-Minute Mental Health Tracker» Get info about our upcoming Mastermind cohort!. . .CONNECT WITH KANDULAteam@kandulacommunications.com. . .CONNECT WITH KANDULAKandula BlogsYouTubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
En este podcast, Antonella Barreda Vargas explora la transición de la universidad al ámbito profesional junto a la Presidenta Nacional de PRSSA, Milagros Orcoyen. Desde su experiencia como expresidenta del Capítulo de PRSSA en la Universidad de San Martín de Porres en Perú, Antonella comparte cómo fue su paso de PRSSA a PRSA, abordando los desafíos y oportunidades que enfrentan los jóvenes profesionales en América Latina. La conversación destaca el valor de mantenerse involucrado en PRSA tras graduarse, el impacto de las experiencias estudiantiles en el desarrollo profesional y consejos para quienes están por iniciar este camino. Para conectar con Antonella Barreda Vargas: https://www.linkedin.com/in/antonella-barreda-vargas/ Para conectar con Milagros, la Presidenta Nacional de PRSSA '24-'25: nationalpresident@prsa.org https://www.linkedin.com/in/milagros-orcoyen/ Para conectar con PRSSA National: https://www.facebook.com/prssanational/ https://x.com/PRSSANational https://www.instagram.com/prssanational/ https://www.linkedin.com/company/prssanational/posts/?feedView=all Para conectar con Ro Lane, Vicepresidenta de Brand Engagement '24-'25: vpbrandengagement@prsa.org https://www.linkedin.com/in/jalynn-lane/
Employee engagement is evolving — and the old assumptions no longer hold. Today, workers want more than a paycheck. They want growth, flexibility, and to feel like their voices matter. In this episode, we unpack surprising new research on what really drives engagement, retention, and belonging inside organizations. Olivia Fajardo joins us to explain why internal communications has become mission critical — and how companies can move from simply talking to truly connecting. If you care about building teams that stay and thrive, this conversation is for you. Listen For4:14 PR: As Stressful as Firefighting5:05 Why Communicators Feel More Purpose6:34 Career Stagnation: The Hidden Threat9:27 The Hybrid Challenge for Internal Comms12:05 The Listening-Action Gap12:10 Olivia's Strategies to Build Trust and Accountability20:05 Answer to Last Episode's Question from Guest Helena HumphreyGuest: Oliva Fajardo, Director of Research, Institute for Public RelationsLinkedIn | Instagram | FacebookLink to IPR Study Employee Engagement in the Communications Industry Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
In episode 332 of the Informed Decisions Podcast, Paddy speaks with Glen Gaughran, Director and Head of Business Development at Independent Trustee Company (ITC). With nearly two decades of experience overseeing thousands of self-administered pension schemes, Glen offers insight into how the pension environment in Ireland is evolving and what individuals and business owners need to know. We explore the significant regulatory changes impacting Irish pensions, including the closure of executive and single-member schemes under the IORP II directive. Glen explains how the government's temporary relaxation of funding rules for PRSAs in 2023 and 2024 offered a window of opportunity; allowing employers to contribute well beyond traditional limits, and how that door has since closed in January 2025, when contributions became capped at an individual's salary level. We also compare PRSAs and Master Trusts from a planning and tax perspective, highlighting the trade-offs between contribution limits, inheritance outcomes, and drawdown flexibility. It's an essential discussion for business owners trying to optimise their pension funding while avoiding tax traps and regulatory missteps. Key Insights Regulatory changes have ended executive one-member schemes, pushing attention toward PRSAs and Master Trusts. In 2023–2024, PRSAs allowed virtually unlimited employer contributions, making them highly attractive for late-stage funding. As of January 2025, employer contributions to PRSAs are capped at 100% of salary, significantly reducing flexibility. Master Trusts still allow actuarial-based contribution limits based on salary and years of service, offering an alternative path. PRSAs allow the full pension value to be inherited on death, while Master Trusts may require most of the fund to be used to purchase an annuity. Strategic planning around salary levels, timing, and long-term drawdown goals is now essential for maximising pension efficiency. Hope it helps.
Fear has a sneaky way of taking the wheel in our lives, often disguising itself as practicality or logic. It says things like, “It's too risky,” or “What if you fail?” While fear is a natural part of being human—designed to protect us—it can keep us stuck, holding us back from growth, fulfillment, and opportunities.This week, Andrea explores how fear operates in today's world. Instead of running from physical dangers like our ancestors, fear keeps us from sending an email, pitching an idea, or pursuing a dream. It convinces us that staying small is safer. But when we let fear guide our choices, the cost is high—emotionally, professionally, and even in our relationships.. . .EXTRA RESOURCES 55 Life Hacks For Harmonizing Work & LifeFree Download: Craft Your Life Hack List. . .CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
More Americans are turning down the volume on domestic news — and turning up British voices instead. From BBC to The Guardian, outlets across the Atlantic are reshaping how U.S. audiences see their own country. Why is this happening? And what does it say about trust, tone, and the global conversation? Listen For3:48 British Media's Rising Credibility in the U.S.7:23 Could BBC Influence U.S. Culture?12:29 Feminism, TikTok, and the Tradwife Dilemma18:47 Femininity and Power Around the World21:32 Answer to Last Episode's Question from Guest Sarah Waddington Guest: Helena Humphrey, BBCEmail | X | Instagram | You Tube | Facebook Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
That Solo Life Podcast, Episode 300 Episode Title How To Manage Sticky Situations In PR Episode Summary Welcome to the 300th episode of That Solo Life!
Feeling stuck or stressed at work? You might just need to GROW your way out. Executive coach Sarah Waddington shares the power and practicality of the GROW model — Goal, Reality, Options, Way forward — in transforming workplace performance, especially within high-pressure environments like PR. Sarah breaks down how this deceptively simple coaching framework fosters self-awareness, reduces stress, builds resilience, and helps individuals and teams move from dependency to interdependency. From managing difficult clients and workplace lethargy to unlocking mindset shifts for career advancement, this conversation offers actionable tips to leaders and middle managers alike on how to introduce coaching into fast-paced and demanding cultures.Listen For5:15 Why GROW works for both work and life7:04 Applying GROW in the pressure cooker of PR11:52 Nightmare client scenario: Using GROW in real-time challenges14:40 Resilience in PR: Avoiding burnout with GROW16:37 — Baby steps for senior leaders to start using GROW19:20 Answer to Last Episode's Question From Guest Mark Borkowski Guest: Sarah Waddington, CBEWebsite | Email | X | LinkedIn | Wadds Inc. #FuturePRoof Community https://www.futureproofingcomms.co.uk/ Socially Mobile https://www.sociallymobile.org.uk/ Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Let's Be Honest: Money talk isn't tacky—it's transformative.This week, Andrea's flipping the script on the financial silence that's held women back for generations. From candid salary conversations to sharing investment wins (and missteps), every truth you tell chips away at a system built on keeping women in the dark. Tune in to explore how owning your financial story can unlock not just personal freedom, but collective empowerment. It's not about becoming money-obsessed, but about making money part of your wellness journey.. . .0:00 - Episode Intro2:23 - When Financial Silence Hurts Us All3:34 - The Curious Case of Financial Confidence5:16 - Were You Silent, or Silenced?6:54 - Internalized Money Misogyny 9:07 - Saying the Quiet Part Out Loud Benefits Everyone10:11 - Pay Transparency = Pay Equity11:05 - Kicking Off The Hard Conversation14:51 - Community Makes Everything Better15:37 - Closing Thoughts . . . RESOURCES Get info about our upcoming Mastermind cohort!. . .CONNECT WITH KANDULAteam@kandulacommunications.com. . .CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Reputation is often treated like an invisible asset—vital but fragile. And while we insure everything from homes to art collections, very few think to protect their name. In this episode, we speak to PR pioneer Mark Borkowski about a bold new product: crisis insurance for individuals. It's not just an idea—it's a rethinking of how we prepare for the worst-case scenario in a world where reputation can be destroyed with just one social media post.Listen For4:10 The Power of Optimism Bias10:33 Delivering Bad News to Powerful Clients13:25 Why Killing Your Ego Matters18:12 What Is Reputational Risk Insurance?21:39 Building an Insurance Product for Reputation22:50 Answer to Last Episode's Question From Guest Jo Carr Guest: Mark BorkowskiWebsite | Email | X | LinkedIn See the LONGER FULL INTERVIEW on our YouTube ChannelYou TubeRate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with us:LinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
What makes a workplace culture truly thrive—especially in the pressure-cooker world of creative agencies? Can you REALLY be tough on the work but kind to your people without compromise?Jo Carr, co-founder of Hope and Glory and President of Women in PR breaks down the complexities of workplace culture, empathy-driven leadership, and how to create spaces where people—and their diverse lives—can flourish. From crafting policies that acknowledge the full spectrum of life's moments to challenging outdated hiring mindsets, Jo brings wisdom, warmth, and a welcome dose of honesty. She shares how high standards and human kindness aren't mutually exclusive, why culture should be additive rather than restrictive, and what it takes to keep women in the leadership pipeline. Listen For4:27 Culture = Environment + Experience8:15 The House Metaphor: Building Structure, Allowing Individuality9:17 From Culture Fit to Culture Add16:57 How Do You Build Culture With Cultural Diversity?19:13 Women in PR: From Majority to Minority in Leadership23:09 Presence Over Perfection: Being Fully There, Wherever You Are23:26 Answer to Last Episode's Question From Guest Suhel SethGuest: Jo Carr, founder Hope & Glory PR, Women in PRWebsite | Email | X | LinkedIn | Women in PR Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteApply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
In an age where opinions form faster than facts and headlines spark outrage before understanding, how do brands, leaders, and storytellers stay credible? Is your opinion truly yours? Or just an echo of your tribe?In this episode, Suhel Seth unpacks the transformation of communication in the era of attention deficit — from the collapse of nuance to the rise of instant outrage, and why the art of thoughtful messaging might just be the most urgent skill of our time. Listen For3:07 The Cult of Immediacy: A Communication Crisis7:59 The Lost Art of Contextualization12:26 Social Identity & Tribal Thinking14:32 Why Modern Society Fears Disruption19:14 India: A Market or a Civilization?23:57 Why India Didn't Create Google or Facebook24:50 Answer to Last Episode's Question From Guest Andy Coulson Guest: Suhel SethWikipedia Page | X | LinkedIn | Instagram | FacebookStories and Strategies WebsiteCurzon Public Relations Web siteApply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Andrea is tackling the real talk around launching a business without sacrificing your financial security. From building your safety net to shifting your money mindset, this conversation will empower you to move from hesitation to confident action.. . .0:00 - Intro2:09 - Deep Dive Into Launching a Business4:37 - How Do You Build Something New Without Burning it All Down?7:02 - Financial Health isn't Separate From Your Purpose8:19 - Mindset and The Way You Think About Money9:14 - A Few Smart Strategies14:01 - You Need to Know Your Own Numbers16:14 - Find Your Financial Support Circle18:16 - Ask Better Questions19:57 - Allowed to Move Boldly and Wisely . . . RESOURCES Download The Mindset MakeoverGet info about our upcoming Mastermind cohort!Wells Fargo Report: The Impact of Women-Owned Businesses. . .CONNECT WITH KANDULAteam@kandulacommunications.com. . .CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
In this episode of The Association Insights Podcast, we sit down with Matt Marcial, CAE, CMP, newly named Chief Executive Officer of the Public Relations Society of America (PRSA). With a deep background in association leadership and a passion for building stronger communities, Matt shares how he's approaching his first months at the helm of PRSA—and what's ahead for one of the industry's most important professional organizations.From aligning diverse stakeholders to elevating the role of ethical communication, Matt offers a transparent look into his leadership philosophy, the strategic vision guiding PRSA's next chapter, and the responsibility associations have in shaping the future of the profession.Key Highlights:A Leader's Journey – How Matt's experience across diverse associations shaped his collaborative, stakeholder-first approach.Strategic Momentum – Why PRSA's new strategic plan was a major draw and how it's driving early priorities.Listening First – Matt's “open door” mindset in his first 30 days and what he's hearing from members, volunteers, and staff.Actionable Support for Members – A look at how PRSA is responding to today's challenges with nimble, practical resources.Growing Community, Broadening Impact – How PRSA plans to expand its reach and redefine what it means to be a communications professional.Elevating Ethics and the APR – Why ethics education and industry credentials remain core to PRSA's mission.Doubling Down on DEI – How PRSA is reaffirming its values and supporting professionals amid a complex policy environment.Defining Success – Matt's vision for what success looks like—and how PRSA can be the professional home for all communicators.
What happens when the man behind the headlines becomes the headline? Former tabloid editor and Downing Street comms chief Andy Coulson opens up about his very public fall from grace — from resignations and scandal to serving time in prison — and how he rebuilt his life and career in the shadow of cancel culture. With raw honesty and sharp insight, Andy talks about the realities of recovery, the myth of reinvention, and why consistency and character matter more than ever in a world obsessed with outrage. Listen For10:57 How to Recover from Cancellation: Strategy Over Reinvention15:45 Attention Deficit and the New Rules of Reputation17:48 Crisis Management vs. Political Strategy: Don't Follow the Trump Playbook20:28 In a Polarized World, How Do You Define Good and Bad?23:16 Answer to Last Episode's Question From Guest Tina McCorkindale, PhD Guest: Andy CoulsonWebsite | Instagram | LinkedIn | Wikipedia Page Andy's Podcast Crisis? What Crisis? Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
The media landscape is changing – and fast. In this episode, Tina McCorkindale, President and CEO of the Institute for Public Relations, breaks down the shift away from traditional news and the rise of emerging media. Drawing on insights from a recent survey with PepperCom, she explores how trust in media is evolving and what that means for public relations. From the rise of podcasts and influencers to the decline of legacy outlets, Tina offers essential strategies for communicators in today's fractured media world. Listen For6:54 The New Media Relations Battlefield8:56 The Rise of News Avoidance14:22 Broccoli vs. Mars Bar: Explaining News to a Teen19:59 The Power of Owning Your Channels20:55 Answer to Last Episode's Question From Guest Sue HeumanStudy with Peppercom Navigating a Changing Media Landscape | Institute for Public RelationsGuest: Tina McCorkindale, PhDWebsite | LinkedIn | Google Scholar ProfileCheck out the IPR Video Series In a Car with IPR Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
In this episode of The InspirED Podcast, Andrea exposes the systemic barriers that keep women financially vulnerable and deliver actionable strategies to build economic resilience, advocate for change, and create pathways to true financial independence.. . . EPISODE CHAPTERS0:00 - Intro1:02 - Financial Vulnerability2:30 - Understand the System4:13 - Wealth Represents Security5:08 - The Motherhood Penalty6:50 - Consequences of Economic Inequality10:01 - The Body Keeps the Score11:42 - The Glass Ceiling13:58 - Structural Barriers16:35 - Getting Comfortable with Concepts18:56 - Salary Negotiation20:49 - Power of Connection22:22 - Financial Freedom is not Selfish . . . RESOURCES Get info about our upcoming Mastermind cohort!. . .CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
The public relations industry has long been recognized as a female-dominated field, with women making up approximately two-thirds of the workforce. However, when it comes to leadership, women remain significantly underrepresented, comprising just one-third of top-tier roles. This disparity raises critical questions about the systemic barriers that prevent women from rising to senior leadership positions in PR agencies and organizations.In this episode, we examine the challenges faced by women in their careers, the personal and societal factors that hinder their progress, and the strategies they've employed to overcome these obstacles. Sue Heuman is a strong female leader in the PR industry, a designated Master Communicator through IABC, Past Chair of the IABC Global Communication Certification Council, and an executive leader. Listen For7:35 Where Are the Mentors?9:38 Too Harsh or Too Soft? The Impossible Standards for Female Leaders12:23 Sue's Jaw-Dropping Boardroom Story14:23 The Confidence Gap: Why Women Don't Apply22:48 Answer to Last Episode's Question From Guest Carmine Gallo Guest: Sue Heuman, IABC Fellow, Master CommunicatorWebsite | LinkedIn Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations websiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Explore how to shield your big dreams from the energy vampires and doubt dealers who threaten your vision. In this episode of The InspirED Pod, we reveal the hidden costs of negativity on ambitious women and deliver a power-packed strategy to protect your confidence, set boundaries without guilt, and transform criticism into fuel for your success.. . . EPISODE CHAPTERS0:00 - Intro1:05 - Plant a Little Seed of Self-Doubt3:55 - Compromising Your Resources5:55 - Emotional Labor8:46 - The People You Keep the Closest12:43 - Shielding Your Energy 14:09 - Develop Positive Influences in Your Life15:36 - The Most Powerful Shift16:33 - The Negative Voice18:05 - Your Vision Exists for a Reason . . . RESOURCES Mindset Makeover. . .CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
Curzon Public Relations CEO, Farzana Baduel, joins the world's most-listened-to PR podcast, as Guest Resident Co-Host!Alongside host Doug Downs, SCMP and producers Emily Page and David Olajide MPRCA, this season will explore PR through a truly global lens—tackling industry challenges, leadership insights, and the evolving media landscape.
If we don't intentionally find joy in our everyday lives, we risk burning out before we ever reach our goals. Join Andrea, as she dives into how to shift our perspective, reclaim our joy, and romanticize our lives not as a luxury, but as a necessity.. . . EPISODE CHAPTERS0:00 - Intro0:40 - A Concept that's Empowering1:52 - Am I Actually Enjoying My Life?2:26 - The Uncomfortable Truth4:44 - Mental Shift6:07 - Why Does Romanticizing our Lives Matter?8:04 - The Roses are out There10:22 - Choose to Celebrate Pleasure14:11 - Step Confidently into Life . . . RESOURCES The Vision Board Playbook: Design Your Dream Year. . .CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
With Julie Lilliston, Founder & President of Julie Lilliston Communications, a nationally certified woman-owned public relations firm based in Nashville. With a background in corporate communications from Weber Shandwick in Chicago, she has led award-winning campaigns, including the PRSA Silver Anvil and PRWeek Award-winning GoDirect campaign for the U.S. Treasury and Federal Reserve Banks. Her firm is recognized as a “Top 15 Public Relations Agency in Nashville” by UpCity.Julie is an active leader in the PR and business communities, serving on PRSA's Counselors Academy and as a past board member of the National Association of Women Business Owners (NAWBO) Nashville Chapter. She is a recipient of the Nashville Business Journal's Women of Influence Award, an ATHENA Award nominee, and a 2022 Enterprising Women of the Year Champions Award honoree. She also serves on the Women's Enterprise Forum with WBENC and the board of Citizens Savings Bank and Trust Company, the oldest continuously operating African American-owned bank in the U.S.Join us in our conversation as Julie shares her insights on how businesses can leverage PR to build credibility, increase visibility, and drive growth. She breaks down the common mistakes companies make when approaching media and provides actionable strategies for crafting compelling pitches that get noticed. Tune in to learn how you can elevate your brand and establish thought leadership through the power of storytelling and strategic PR efforts.To listen to the podcast and access the show notes and any other resources mentioned in this episode, visit us at www.legalwebsitewarrior.com/podcast.
Women bring a unique set of strengths to leadership—qualities that foster collaboration, innovation, and resilience in teams. This week, Andrea discusses how leading with empathy has redefined business success across industries.. . . .EPISODE CHAPTERS0:00 - Intro0:39 - Reshaping the Business World1:27 - Effective Leadership Has Evolved3:14 - Gender Diversity On Executive Teams4:14 - Leaders Prioritize Empathy5:47 - The Multiplier Effect7:34 - How Can We Bring More Empathy?8:36 - Create a Culture of Trust and Authenticity. . . .RESOURCES Download the Hacktivity. . .CONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!