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Bob Johnston co-founded and was CEO of SponsorHub, a SaaS marketing platform that provided advertisers with measurement of their sponsorships. In 2015 the company got acquired by Rentrak. Today Bob runs the Executive Council, a global community of corporate leaders, startup founders, and investors. In addition, Bob advises and invests in startups, and hosts a podcast interviewing business, sports, entertainment, and cultural leaders. In this episode, Bob talks about his experiences bringing efficiencies to the sponsorship industry.
Sid Roth: Raised a Traditional Jew and a citizen of the U.S. and Israel, Sid Roth says, "It's time for Jews to switch parties.” Roth is an internationally-renowned television host with more than 2 million Rentrak verified weekly viewers (plus extensive additional international coverage, ISN app viewership and viewership on online platforms including YouTube) of his international television show "It's Supernatural," is an author of NY Times bestselling book and a popular conference speaker. Not only does Sid personally believe Jews should switch, but he believes God Himself wants President Trump to win re-election in November—and offers what he considers to be proof to back his claim. As host of “It’s Supernatural,” Sid Roth’s bold iconoclastic statements are being received with more than mild discomfort by many secular and religious Jews who are cowering for cover in the current ‘Cancel Culture’ era.
Rob and Greg return with reinforcements this episode for a round table discussion regarding the #NARGirlBoss movement and its implications about the necessity of a culture change in the industry. They are joined by Sunny Lake, David Charron and Andrea Bushnell, each of whom have a unique take on the NAR CEO selection process. Lake is the founder of the #NARGirlBoss Movement, a campaign aimed to help realtors choose the NAR’s next CEO in a transparent, collaborative process by raising awareness of accomplished women leaders in the industry. She has 13 years of experience in real estate, most recently serving as Principal Managing Broker of Coldwell Banker Bain|Seal in Bellingham, Washington. Lake is currently Managing Broker of eXp Realty. David Charron is the Chief Strategy Officer of Bright MLS, Inc. and President at MRIS Investors in the Washington DC Metro Area. He has an extensive background in real estate, information systems and internet business solutions. Charron has been an industry leader for many years and was the first recipient of the Peter Shuttleworth MLS Executive Award of Excellence. In 2016, he was named by Inman News to the Inman 101 for driving industry change. He has been a key voice in the conversation around the evolving role of the MLS and a proponent of innovative tools, partnerships and business practices. Andrea Bushnell is the CEO of the North Carolina Association of Realtors, where she has served since 2010. After earning a degree in law from Lewis & Clark Law School in 1988, she was a partner with the firm Burt, Vetterlein and Bushnell for several years before becoming the Director of Business and Legal Affairs for Rentrak. Bushnell spent 13-plus years at the helm of the Oregon Association of Realtors before making the move to North Carolina. In 2016, she received the prestigious William R. Magel Award of Excellence, awarded annually by the NAR to an association executive who has truly excelled. Listen in as these industry leaders discuss the intentions of the #NARGirlBoss movement, the nominating committee’s approach to hiring a new CEO and the need for a culture change in the real estate industry. What’s Discussed: The intention of the #NARGirlBoss movement 800-1,000 people got involved in just one week Several participants hold NAR leadership positions (including members of the CEO selection committee) Women in NAR leadership roles The nominating committee’s approach to hiring a new CEO Seems to be an open, transparent process Soliciting input from membership re: the CEO position description The pressure on NAR to consider capable, competent women for the CEO position The general sense of distrust of the NAR and resulting grass roots movement Why a culture change is necessary in the industry Decisions made by older white men in leadership don’t always resonate with diverse workforce Bushnell’s experience as first female CEO of the North Carolina Association of Realtors Members felt disenfranchised from the organization She spent a year on a listening tour to build relationships and change the culture to make people feel valued Lake’s effort to shine a light on up-and-coming female leaders who aren’t acknowledged Resources: NARGirlBoss Website NARGirlBoss Twitter NARGirlBoss Facebook Group Connect with Lake, Charron & Bushnell: Lake on LinkedIn Charron on LinkedIn Charron MRIS Website Bushnell on LinkedIn Bushnell NCAR Website Connect with Rob and Greg: Rob’s Website Greg’s Website
UNTETHER.tv - Mobile strategy and tactics (video) | Pervasive Computing | Internet of things
Welcome to episode #253. On the show: Easy location for SMEs thanks to Localistico; Walkbase teams with Samsung for in-store analytics; Amazing Amazon's Flex; On demand clothes alteration by Air Tailor; Nescafe brings virtual reality to...coffee; BestBuy's robot Chloe; Google acquires Jibe; Foursquare adds OpenTable integration; Rentrak merges with Comscore; Binge-watch House of Cards on Virgin thanks to Netflix; Beacons for Good does good with beacons.
UNTETHER.tv - Mobile strategy and tactics (video) | Pervasive Computing | Internet of things
Welcome to episode #253. On the show: Easy location for SMEs thanks to Localistico; Walkbase teams with Samsung for in-store analytics; Amazing Amazon's Flex; On demand clothes alteration by Air Tailor; Nescafe brings virtual reality to...coffee; BestBuy's robot Chloe; Google acquires Jibe; Foursquare adds OpenTable integration; Rentrak merges with Comscore; Binge-watch House of Cards on Virgin thanks to Netflix; Beacons for Good does good with beacons.
2014 been a largely lackluster year for Hollywood and Thanksgiving was no exception. Rentrak's Paul Dergarabedian says the industry and moviegoers have a lot to look forward to next year, though.
Earlier this month, measurement company Rentrak announced a deal with WPP that will see it purchasing Kantar Media's U.S. TV measurement business for $98 million in stock. Rentrak also announced that WPP-owned media-buying company, GroupM, will use its national and local TV data, and that WPP will purchase $56 million of Rentrak stock.In this recorded interview with [itvt] editor-in-chief, Tracy Swedlow, Rentrak corporate president, Cathy Hetzel, explains the significance of the Kantar acquisition and the company's other deals with WPP, and shares her thoughts on the future of the TV measurement space.
Floyd Smith CEO of Petron Energy II, Inc., the stock symbol is “PEII” the company is in the oil and gas space Steve Walsh Executive Vice President, Local Market Television. Rentrak is the leader in measuring movies and TV everywhere Steve has been in the business of measuring consumer behavior for over 25 years His mission is to give stations and agencies a better understanding of consumers and what products they purchase Michael Beer professor emeritus at the Harvard Business School where he taught for 30 years. He is now chairman of TruePoint a a management consultancy that Mike co-founded. The firm helps senior team align their organizations for performance and commitment. Mike is also chairman of the Center for Higher Ambition, a not for profit organization whose members are CEOs/companies dedicated to building high commitment, high performance companies who do well by doing good Rich McBee President and Chief Executive Officer of Mitel®, leading Mitel's strategy, business performance, and global execution. He is responsible for advancing Mitel's evolution and leadership in the business communications market, driving revenue growth and profitability, and devising and executing business strategies and corporate policies Dr. Joseph Michelli internationally sought-after public speaker, organizational consultant, and a #1 New York Times bestselling business author who has worked with and written about customer-centric organizations such as Starbucks, Zappos, UCLA Health System, The Ritz-Carlton Hotel Company and the World Famous Pike Place Fish Market in Seattle, Washington
Rentrak Corporation is an industry-advancing media measurement and research company, providing content measurement, analytical services and unique insight to the most recognizable names in the entertainment industry. David Chemerow T'75, CFO and COO at Rentrak, spoke about the vast amounts of data involved in Retrak's operations and business model.
David Chemerow, COO & CFO, Rentrak Rentrak Corporation is an industry-advancing media measurement and research company, providing content measurement, analytical services and unique insight to the most recognizable names in the entertainment industry. David Chemerow T’75, CFO and COO at Rentrak, spoke about the vast amounts of data involved in Retrak's operations and business model.
David Chemerow, COO & CFO, Rentrak Tim Paradis (interviewer) and David Chemerow discuss the massive amount of big data involved in movie and TV tracking. They discuss the future advertising possibilities that big data should enable.
Hetzel will discuss the company's OnDemand Essentials offering--a Web-based ASP service which measures and reports anonymous, aggregate VOD usage data, such as viewership volumes and trends, and which is intended to provide customizable reports designed to help better understand viewers' VOD content preferences (note: according to Rentrak, the service processes daily data from 45 million set-top boxes. Tracy Swedlow, host. www.itvt.com