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At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. Today, these innovative digital marketing trends are among the top priorities for most business owners in 2021. And why wouldn't they be? After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. As Brian Solis puts it: “Each business is a victim of Digital Darwinism, the evolution of consumer behavior when society and technology evolve faster than the ability to exploit it. Digital Darwinism does not discriminate. Every business is threatened.” Make no mistake: We live in a time when technology marketing moves fast and consumer interests and behaviors are hard to predict. Marketers can no longer stick their heads in the sand and hope that educated guesses and the same old methods will work forever. Despite a rapidly changing landscape, 87% of marketers plan to spend the same or more on a proven performance driver, paid display / retargeting on publisher sites and apps, in 2021. At the same time, many marketers also intend to diversify their hard-won budgets across the open internet: 43% plan to spend more on retail media in this year than they did in 2020. More than one-third of marketers plan to increase spend on omnichannel and paid video in 2021. Check out the 42 digital marketing trends of 2021: https://www.singlegrain.com/digital-marketing/digital-marketing-trends-2021/
Nesse episódio do Voice Playbook, o Conrado Caon apresenta a participação no festival de criatividade Pixel Show, em conjunto com a anfitriã Simone Kliass. Foi um bate papo incrível que abordou tanto as inovações nas interfaces de voz quanto a grande oportunidade para marcas e para profissionais nesse mercado. Diversas utilizações estratégicas de voz no cotidiano das pessoas foram apresentadas, além de grande relevância para o SEO através de voice tech, conhecido como VSEO, muito utilizado para posicionamento de marca. Voice News 2020.10.19 https://gerety.awardsengine.com/?action=ows:entries.details&e=46948&project_year=2020 https://newvoice.ai/2020/10/16/google-assistente-ganha-recurso-que-identifica-sons-de-musicas/ https://www.techtudo.com.br/noticias/2020/10/alexa-ganha-olhos-em-echo-dot-para-lembrar-usuario-de-que-esta-ouvindo.ghtml https://newvoice.ai/2020/10/16/google-assistente-chega-a-smart-tvs-samsung/
Check us out on Youtube! There are many different reason Google values a website. One of the major ranking factors is video. Video SEO or VSEO not only helps you be found in video search, but also if you embed the video into your website, it can help you rank better in search engines. You can also utilize the audio of your video and create a podcast with it. Multiple rich media signal will give your website authority in the search engines. s. We want to help you build a business not just make a quick sale. We’re in it with you for the long haul, and our content marketing strategy reflects this. Podcast Sponsor: If you are looking for digital marketing for plumbing and hvac companies... this is your guy!
Épisode 133 : De Netflix aux réseaux sociaux, les sous-titres sont partout dans notre vie et on s'en est très bien accommodés. Récemment, une étude Américaine a démontré que les jeunes regardaient les sous titres même quand le film est dans leur langue maternelle. Comment s'explique ce comportement et en quoi est-il applicable aux réseaux sociaux ? #Mais pourquoi ces jeunes consultent les sous-titres dans leur propre langue ? On a tendance à se dire "c’est pas si mal, à vrai dire" leur écriture et leur manière de parler se sont dégradés au fil du temps et peut-être que lire des sous titres leur permettra de mieux orthographier et prononcer ces mots. Ou encore se réjouir du fait qu'ils sont nombreux à les consulter dans une autre langue pour appréhender les deux langues, c’est d’ailleurs en partie grâce aux sous titres que notre génération (Y) s’en sort bien en Anglais. ##Un moyen de mieux comprendre C’est une tendance confirmée aux états-unis après une étude menée sur 700 parents. Elle est très intéressante, les jeunes disent par exemple : « Ça m’aide à contrôler mon hyperactivité, je me concentre sur les mots et je comprend mieux des choses que j’aurais loupées et je n’ai pas besoin de revenir en arrière » Les explications liées à cette étude sont disponibles ici > ##Les jeunes deviennent multi-tâches Ces jeunes font milles choses à la fois ! Pendant qu’ils regardent leurs séries ils sont aussi sur les réseaux, ils envoient des messages à leurs amis, leur attention est sans cesse ailleurs. Et les sous titres leurs permettent en un coup d’œil sur l’écran de lire ce qu’il se passe sans avoir suivi toute la scène ! ##Une explication médicale Le Docteur Dr. Andrew Kent , Psychiatre dit rencontrer souvent ce phénomène. Selon lui, le processus auditif est plus facilement impactable par les distractions, la lecture permet donc de rester focus. Une réaction logique à la sur-exposition des jeunes. Cela se traduit aussi chez les plus âgés qui reconnaissent se servir des sous-titres dans certaines séries dont ils n’arrivent pas à appréhender tous les mots > Peaky Blinders #Et concrètement sur les réseaux sociaux ça donne quoi ? Sur Facebook, le son n’est pas automatique il faut cliquer sur la vidéo ou ouvrir réellement la vidéo en tout cas pour avoir du son. Sur Instagram pas forcément de son non plus il faut cliquer sur la vidéo pour déclencher le son. Sans compter tous les instants dans la vie où on ne peut ou veut pas mettre de son. Dans la rue, dans les transports, au bureau ou le soir dans son lit lorsque l’autre dort si autre il y a... ! Si vous restez même 3 secondes devant une vidéo sans le son vous n’aurez pas ou très très peu d’informations. Si vous avez dans sous titres pendant 3 secondes vous comprenez déjà de quoi parle la vidéo plus précisément, et vous aurez même peut être pu piocher une ou plusieurs informations ! Et en plus de l’info, cela permet d’attirer l’attention des utilisateurs ! Et oui on scroll sur les réseaux et des sous-titres attirent l’œil et on a envie de lire ! ##Ajouter des sous-titres à ses vidéos peut-être un moyen de : Mieux capter l’attention de son auditoire (encore plus s’ils sont jeunes) Améliorer la compréhension de votre vidéo, votre discours si cela est un peu pointu Consulter vos contenus même si le mobile est en silencieux (ça doit plaire aux jeunes) Selon une étude Facebook : "une majorité des utilisateurs préfèrent visionner des vidéos sans le son. L'activation automatique du son semble même incommoder la plupart des sondés." « Le son du silence » Meilleure compréhension= meilleure rétention de votre information, on l’a entendue et lue en même temps Si une marque compte communiquer sur 2 cibles géographiques, c’est aussi le moyen de toucher 2 cibles Le petit plus du sous-titrage: C’est un élément essentiel d’une stratégie de VSEO (vidéo search optimisation) SEO . . . Le Super Daily est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence de content marketing et social media basée à Lyon. Nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Contact : bonjour@supernatifs.com
--------------------------------------- KonigCo 1918 W. Milham Ave. Suite 1, Portage, MI 49024 Here is a Google Maps link to our location: https://goo.gl/maps/2R538 Phone: 269-459-2272 Call or text our office line now! Visit our website https://www.konig.co KonigCo exists to connect Dealers with Buyers. Our dealership connection tools include: Generate your own 1st Party Leads using OneLead! Learn more at http://konig.co/firstpartyleads iCar Video New Car Content Marketing Videos and VSEO tool for more new car exposure today at http://konig.co/icar Buscador de Auto 1918 W. Milham Ave. Suite 2, Portage, MI 49024 Phone: 269-459-2180 Call or text us Visit our website at https://www.buscadordeauto.com Buscador de Auto helps dealers advertise their new and used car inventory in Spanish. Learn more at http://buscadordeauto.com/dealers Subscribe to my YouTube channel at http://j.mp/imasubscriberSubscribe to Motivational Quick Tips on Soundwise
Many Car Dealerships are asking the question: Does Facebook Help Sell Cars? Today on Episode 10 of SalesTips.TV Mat and Chris tackle this question. - Is it beneficial to have your sales people create a Facebook account to help sell cars for the dealership? - Should sales people post dealership info to their personal account? - Is it even worth adding Facebook Friends to try and sell cars? - Should you do Facebook Boosted posts to promote activities or special vehicles? Find the answers to this and more on today's Episode: Does Facebook Help Sell Cars on SalesTips.TV SalesTips.TV is a weekly web show with Mat Koenig, CEO of KonigCo and Buscador de Auto and Chris Speer, National Sales Director for KonigCo and Buscador de Auto. Each week Mat and Chris tackle the topics that help car dealers sell more cars and increase profit by learning to serve people in today's automotive marketing landscape. Tune in every week from 9AM - 9:20 AM Eastern Time LIVE on at www.salestips.tv or on Periscope @konigco or Meerkat @chrisspeer1 and be sure to follow Mat and Chris on Twitter @konigco and @chrisspeer1 --------------------------------------- KonigCo 1918 W. Milham Ave. Suite 1, Portage, MI 49024 Here is a Google Maps link to our location: https://goo.gl/maps/2R538 Phone: 269-459-2272 Call or text our office line now! Visit our website https://www.konig.co KonigCo exists to connect Dealers with Buyers. Our dealership connection tools include: Generate your own 1st Party Leads using OneLead! Learn more at http://konig.co/firstpartyleads iCar Video New Car Content Marketing Videos and VSEO tool for more new car exposure today at http://konig.co/icar Buscador de Auto 1918 W. Milham Ave. Suite 2, Portage, MI 49024 Phone: 269-459-2180 Call or text us Visit our website at https://www.buscadordeauto.com Buscador de Auto helps dealers advertise their new and used car inventory in Spanish. Learn more at http://buscadordeauto.com/dealers Subscribe to my YouTube channel at http://j.mp/imasubscriberSubscribe to Motivational Quick Tips on Soundwise
Many companies talk to new hires about how there is room for growth but are you really preparing your sales people for success as leaders? In the automotive industry the style of management hasn't changed much since the dawn of time, why is that? That's this month's topic on 60 seconds to Success! --------------------------------------- KonigCo 2920 Business One Dr. Suite 113, Kalamazoo, MI 49048 Here is a Google Maps link to our location: https://goo.gl/maps/kNWic Phone: 269-459-2272 Call or text us Visit our website https://www.konig.co KonigCo exists to connect Dealers with Buyers. Our dealership connection tools include: iCall AutoLeads Text message lead generation http://konig.co/icall iCar Video New Car Content Marketing Videos and VSEO tool for more new car exposure today at http://konig.co/icar Buscador de Auto 2920 Business One Dr. Suite 111, Kalamazoo, MI 49048 Phone: 269-459-2180 Call or text us Visit our website at https://www.buscadordeauto.com Buscador de Auto helps dealers advertise their new and used car inventory in Spanish. Learn more at http://buscadordeauto.com/dealers Subscribe to my YouTube channel at http://j.mp/imasubscriberSubscribe to Motivational Quick Tips on Soundwise
In Episode #3 of SalesTips.TV Mat and Chris will help you learn how to use video, including mobile video from your iPhone, Android phone or Windows Phone, to set the stage well for Prospecting with customers and Following up. Key things you learn are: - How to use video for referral prospecting with past customers - How to use video to make a cold call a warm call with orphan owners, lease list customers and more - How to use video to create more 'be-back' opportunities - How to use video to follow up with old customers you forgot to take care of properly. Remember to tune in every week from 9:00AM to 9:20AM Eastern Time at http://www.salestips.tv to be part of our live broadcast! You can also tune in live on Periscope by following @konigco and on Meerkat by following @chrisspeer1 --------------------------------------- KonigCo 2920 Business One Dr. Suite 113, Kalamazoo, MI 49048 Here is a Google Maps link to our location: https://goo.gl/maps/kNWic Phone: 269-459-2272 Call or text us Visit our website https://www.konig.co KonigCo exists to connect Dealers with Buyers. Our dealership connection tools include: iCall AutoLeads Text message lead generation http://konig.co/icall iCar Video New Car Content Marketing Videos and VSEO tool for more new car exposure today at http://konig.co/icar Buscador de Auto 2920 Business One Dr. Suite 111, Kalamazoo, MI 49048 Phone: 269-459-2180 Call or text us Visit our website at https://www.buscadordeauto.com Buscador de Auto helps dealers advertise their new and used car inventory in Spanish. Learn more at http://buscadordeauto.com/dealers Subscribe to my YouTube channel at http://j.mp/imasubscriberSubscribe to Motivational Quick Tips on Soundwise
In this episode of SalesTips.TV Mat Koenig and Chris Speer will share a simple 4 step method for overcoming just about any objection you'll face! Tune in every week at 9AM Eastern time at http://www.salestips.tv and watch our 20 minute sales training meeting! Also, be sure to check it out live on Periscope by following @konigco --------------------------------------- KonigCo 2920 Business One Dr. Suite 113, Kalamazoo, MI 49048 Here is a Google Maps link to our location: https://goo.gl/maps/kNWic Phone: 269-459-2272 Call or text us Visit our website https://www.konig.co KonigCo exists to connect Dealers with Buyers. Our dealership connection tools include: iCall AutoLeads Text message lead generation http://konig.co/icall iCar Video New Car Content Marketing Videos and VSEO tool for more new car exposure today at http://konig.co/icar Buscador de Auto 2920 Business One Dr. Suite 111, Kalamazoo, MI 49048 Phone: 269-459-2180 Call or text us Visit our website at https://www.buscadordeauto.com Buscador de Auto helps dealers advertise their new and used car inventory in Spanish. Learn more at http://buscadordeauto.com/dealers Subscribe to my YouTube channel at http://j.mp/imasubscriberSubscribe to Motivational Quick Tips on Soundwise
Car Dealers are always focusing on making their month great in the last few days but really, wouldn't it be great to have the same fire and urgency every day of the month? In this week's live video cast we'll be talking about how your dealership create more urgency whether it's the first part of the month or the last. We'll share a few tips related to: - Outbound calls to generate Be-Backs - Using videos to get attention - How to stop leaving messages that suck --------------------------------------- KonigCo 2920 Business One Dr. Suite 113, Kalamazoo, MI 49048 Here is a Google Maps link to our location: https://goo.gl/maps/kNWic Phone: 269-459-2272 Call or text us Visit our website https://www.konig.co KonigCo exists to connect Dealers with Buyers. Our dealership connection tools include: iCall AutoLeads Text message lead generation http://konig.co/icall iCar Video New Car Content Marketing Videos and VSEO tool for more new car exposure today at http://konig.co/icar Buscador de Auto 2920 Business One Dr. Suite 111, Kalamazoo, MI 49048 Phone: 269-459-2180 Call or text us Visit our website at https://www.buscadordeauto.com Buscador de Auto helps dealers advertise their new and used car inventory in Spanish. Learn more at http://buscadordeauto.com/dealers Subscribe to my YouTube channel at http://j.mp/imasubscriberSubscribe to Motivational Quick Tips on Soundwise
If you're tired of customers being frustrated by things out of your control at the Dealership, try using these ideas to properly set the stage. Visit http://konig.co or http://icarmedia.com for more great tips for improving sales at your dealership. This video was created by Mat Koenig, CEO & Founder of KonigCo and iCarMedia, the best mobile marketing and VSEO company for Automotive Dealers. Learn more at http://konig.co Posted by Mat Koenig, CEO of KonigCo | www.konig.co | The best mobile marketing for Automotive Dealers & Drive SEO for Dealers the best Conquest Video SEO Marketing (VSEO). Learn more at http://konig.co and see our collection of videos at http://icarmedia.com Get more information about our VSEO program for Car Dealers at http://konig.co/seo Generate leads from 3rd party automotive classified sites like Cars.com Edmunds AutoTrader and CarGurus with AutoCapture at http://konig.co/autocapture Contact us today at http://konig.co/contact To read books from Mat Koenig, CEO & Founder of KonigCo visit http://books.konig.coSubscribe to Motivational Quick Tips on Soundwise
Professional athletes don't look to level the playing field they look to dominate. Watch this quick video and see why this is so critical. Posted by Mat Koenig, CEO of KonigCo | www.konig.co | The best mobile marketing for Automotive Dealers & Drive SEO for Dealers the best Conquest Video SEO Marketing (VSEO). Learn more at http://konig.co and see our collection of videos at http://icarmedia.com Get more information about our VSEO program for Car Dealers at http://konig.co/seo Generate leads from 3rd party automotive classified sites like Cars.com Edmunds AutoTrader and CarGurus with AutoCapture at http://konig.co/autocapture Contact us today at http://konig.co/contact To read books from Mat Koenig, CEO & Founder of KonigCo visit http://books.konig.coSubscribe to Motivational Quick Tips on Soundwise
People buy you just as much as they buy your product. Watch this video to learn about building your own personal brand. Posted by Mat Koenig, CEO of KonigCo | www.konig.co | The best mobile marketing for Automotive Dealers & Drive SEO for Dealers the best Conquest Video SEO Marketing (VSEO). Learn more at http://konig.co and see our collection of videos at http://icarmedia.com Get more information about our VSEO program for Car Dealers at http://konig.co/seo Generate leads from 3rd party automotive classified sites like Cars.com Edmunds AutoTrader and CarGurus with AutoCapture at http://konig.co/autocapture Contact us today at http://konig.co/contact To read books from Mat Koenig, CEO & Founder of KonigCo visit http://books.konig.coSubscribe to Motivational Quick Tips on Soundwise
Ultimate fighters get beat up and then go right back out there to fight again. Sometimes we get beat up as sales people but we still need to step back out in the ring to do our job too. Check out this video for more. Posted by Mat Koenig, CEO of KonigCo | www.konig.co | The best mobile marketing for Automotive Dealers & Drive SEO for Dealers the best Conquest Video SEO Marketing (VSEO). Learn more at http://konig.co and see our collection of videos at http://icarmedia.com Get more information about our VSEO program for Car Dealers at http://konig.co/seo Generate leads from 3rd party automotive classified sites like Cars.com Edmunds AutoTrader and CarGurus with AutoCapture at http://konig.co/autocapture Contact us today at http://konig.co/contact To read books from Mat Koenig, CEO & Founder of KonigCo visit http://books.konig.coSubscribe to Motivational Quick Tips on Soundwise
If you are a New Honda Dealer in the Tampa Florida area this is the best Automotive VSEO (video search engine optimization) program for your Dealership. Tampa, FL area Honda Dealers will love the visibility they receive with iCarMedia and our Drive SEO for Dealers. Drive SEO for Dealers will help Tampa Honda Dealers get in front of more shoppers searching Google for New Honda vehicles PLUS it will help you conquest New Toyota and New Nissan shoppers. Stop trying to level the playing field and start dominating the Tampa, FL market with the Best VSEO for Florida Honda Dealers. Visit http://konig.co/seo for more information and check out some of our dealer videos at http://icarmedia.comSubscribe to Motivational Quick Tips on Soundwise
Automotive Dealers who have been relying on Cars.com and AutoTrader as a "necessary evil" can start to transition their web traffic back to their website. Watch this quick tip from Mat Koenig to learn more! Mat Koenig is a 20 year automotive veteran and the CEO of KonigCo and iCarMedia.com. Learn more about how your car dealership can dominate local organic search with Drive SEO the best automotive dealership video seo VSEO program in the US and Canada by visiting us online at http://konig.co/seo See dealer examples at http://icarmedia.com Video created with the Socialcam app: https://socialcam.comSubscribe to Motivational Quick Tips on Soundwise
AJ LeBlanc, co-founder of Car-Mercial, returns to talk about using video to expand the reach of your dealership.
AJ LeBlanc, co-founder of Car-Mercial, returns to talk about using video to expand the reach of your dealership.
AJ LeBlanc of Car-Mercial speaks on the value of including video in a dealership's path to the sale.
AJ LeBlanc of Car-Mercial speaks on the value of including video in a dealership's path to the sale.