Podcasts about weathertech

Podcast Summary: The Worldview Brief — Why Marketing Needs a Political Lens (Without the Politics)In this episode, Sacha Awwa sits down with Chris Peterson, co-founder of LifeMind and author of Red and Blue Customers, to unpack one of the most overlooked dimensions in marketing today: worldview. A former agency leader and lifelong consumer insights enthusiast, Chris explores how the deeply ingrained cultural values of liberal and conservative customers shape purchasing behavior, brand loyalty, and marketing strategy.From the evolution of political polarization to AI-powered segmentation, Chris breaks down the subtle but powerful ways businesses project their own values—often unconsciously—and what to do about it. If you've ever wondered why your marketing works better with some audiences than others, this episode is your roadmap to understanding why.Key Topics Discussed:1. The Hidden Influence of WorldviewHow a 2020 Pew study sparked the book Red and Blue CustomersThe difference between politics and worldview—and why it matters in marketingWhy values, not policies, shape purchase decisions2. Decoding Consumer BehaviorLiberal vs. conservative consumption patterns—from TV shows to TeslaSurprising insights from anthropology and psychology, not political science27 values that differentiate—and 7 that unite—American customers3. The Worldview Brief: A New Strategic ToolWhy most creative briefs miss this simple but powerful questionHow to assess your customer base without alienating anyoneReal-world examples from fitness, automotive, and home retail industries4. Building Brands that ResonateHow brands like WeatherTech and Apartments.com naturally align with worldviewThe role of founders' values in long-term brand positioningWhat happens when values conflict with segments you didn't mean to alienate5. AI and the Future of Values-Based MarketingHow LifeMind uses AI to map customer values (regional, generational, political)The surprising results from AI-generated copy that "doesn't sound like you"Why the best marketing removes your personal bias from the message6. Worldview Inside the OrganizationWhy sales and marketing often clash—and how worldview explains itThe role of leadership in value projection and culture shapingHow worldview brief discussions can bring clarity to creative, media, and hiring decisionsKey Takeaways for Founders & Marketing Leaders:You're projecting a worldview whether you realize it or not—get intentional.Marketing without worldview awareness leads to missed fit and wasted spend.The goal isn't to “go political”—it's to align values with the right audience.Worldview briefs should sit beside your ICP and brand guide, not replace them.Great brands balance innovation and reliability to resonate across segments.Follow Chris Peterson's Work:

In this lively and fiery episode, Rob Carson takes listeners on a personal and political rollercoaster that begins with a heartfelt story about reconnecting with his biological family over a home-cooked dinner. The personal anecdote gives way to hard-hitting commentary on current events—from Chinese knockoff products to election integrity.

Join Miles Ward, CTO at SADA, as he interviews Dorren Schmitt, VP of IT Strategy and Innovation at The Weather Channel, on this episode of Cloud and Clear. Discover how The Weather Channel is more than just a media company – it's a technology and data powerhouse dedicated to saving lives. Learn about their journey with cloud transformation, AI implementation, and managing petabytes of weather data, how they leverage Google's Recommendation AI, and their vision for the future of AI in enterprise. Join us for more content by liking, sharing, and subscribing!

Hi, everybody. Rich and George are here to talk about Daredevil: Born Again on Disney Plus, Heretic, Newtopia, some old comics, and a whole lot more, including coloring books! Thank you for listening. Connect with Meanwhile At The Podcast on social media. Don't forget to #livetweet (we're still calling it that)! Share the show, subscribe so you don't miss an episode, and rate us on your podcast apps. Those much coveted five stars are always appreciated. Stay safe out there. NOW ON BLUESKY @MeanwhileATP https://x.com/meanwhileatp https://instagram.com/meanwhileatp/ https://www.meanwhileatthepodcast.libsyn.com https://www.facebook.com/meanwhileatthepodcast Rodney (AKA Art Nerrd): https://x.com/artnerrd https://www.instagram.com/theartnerrd/ https://facebook.com/artnerrd https://shop.spreadshirt.com/artnerrd Kristin: https://www.facebook.com/kristing616 https://www.instagram.com/kristing616 Rich: https://x.com/doctorstaypuft

In dieser Race-Review-Ausgabe sprechen Daniel und Alessandro über das Daytona 500, Helio Castroneves, das Atlanta-Rennen, Carson Hocevar, Red Bull, Trackhouse u.v.m.Anmerkung: Nur Zilisch fährt beim COTA-Rennen im Red-Bull-Design, van Gisbergens Hauptsponsor für den Lauf ist WeatherTech.Foto-CreditsSean Gardner/Getty ImagesJared C. Tilton/Getty Images---------------------------------------------------------------------------------------------------------------------------Leftturnsonly.de ist DIE deutsche Fan-Adresse für NASCAR. Gemeinsam reden Robert, Alessandro, Daniel und Rob über Themen, die die NASCAR-Welt bewegen.Folge Leftturnsonly.de für Vorschau-Berichte, News, Liveticker und neue Podcast-Folgen.Podcast in AudioformAnchor, Apple Podcasts, Google Podcasts, meinsportpodcast.de, Spotify und auf allen gängigen Plattformen.Podcast im Video-FormatYoutube - @leftturnsonlySocial MediaInstagram - instagram.com/leftturnsonly.deTwitter - twitter.com/LeftturnsonlyDE oder unter dem Hashtag #GermanHomeofNASCAR Du möchtest deinen Podcast auch kostenlos hosten und damit Geld verdienen? Dann schaue auf www.kostenlos-hosten.de und informiere dich. Dort erhältst du alle Informationen zu unseren kostenlosen Podcast-Hosting-Angeboten. kostenlos-hosten.de ist ein Produkt der Podcastbude.Gern unterstützen wir dich bei deiner Podcast-Produktion.

In dieser Race-Review-Ausgabe sprechen Daniel und Alessandro über das Daytona 500, Helio Castroneves, das Atlanta-Rennen, Carson Hocevar, Red Bull, Trackhouse u.v.m.Anmerkung: Nur Zilisch fährt beim COTA-Rennen im Red-Bull-Design, van Gisbergens Hauptsponsor für den Lauf ist WeatherTech.Foto-CreditsSean Gardner/Getty ImagesJared C. Tilton/Getty Images---------------------------------------------------------------------------------------------------------------------------Leftturnsonly.de ist DIE deutsche Fan-Adresse für NASCAR. Gemeinsam reden Robert, Alessandro, Daniel und Rob über Themen, die die NASCAR-Welt bewegen.Folge Leftturnsonly.de für Vorschau-Berichte, News, Liveticker und neue Podcast-Folgen.Podcast in AudioformAnchor, Apple Podcasts, Google Podcasts, meinsportpodcast.de, Spotify und auf allen gängigen Plattformen.Podcast im Video-FormatYoutube - @leftturnsonlySocial MediaInstagram - instagram.com/leftturnsonly.deTwitter - twitter.com/LeftturnsonlyDE oder unter dem Hashtag #GermanHomeofNASCAR Du möchtest deinen Podcast auch kostenlos hosten und damit Geld verdienen? Dann schaue auf www.kostenlos-hosten.de und informiere dich. Dort erhältst du alle Informationen zu unseren kostenlosen Podcast-Hosting-Angeboten. kostenlos-hosten.de ist ein Produkt der Podcastbude.Gern unterstützen wir dich bei deiner Podcast-Produktion.

In dieser Race-Review-Ausgabe sprechen Daniel und Alessandro über das Daytona 500, Helio Castroneves, das Atlanta-Rennen, Carson Hocevar, Red Bull, Trackhouse u.v.m.Anmerkung: Nur Zilisch fährt beim COTA-Rennen im Red-Bull-Design, van Gisbergens Hauptsponsor für den Lauf ist WeatherTech.Foto-CreditsSean Gardner/Getty ImagesJared C. Tilton/Getty Images---------------------------------------------------------------------------------------------------------------------------Leftturnsonly.de ist DIE deutsche Fan-Adresse für NASCAR. Gemeinsam reden Robert, Alessandro, Daniel und Rob über Themen, die die NASCAR-Welt bewegen.Folge Leftturnsonly.de für Vorschau-Berichte, News, Liveticker und neue Podcast-Folgen.Podcast in AudioformAnchor, Apple Podcasts, Google Podcasts, meinsportpodcast.de, Spotify und auf allen gängigen Plattformen.Podcast im Video-FormatYoutube - @leftturnsonlySocial MediaInstagram - instagram.com/leftturnsonly.deTwitter - twitter.com/LeftturnsonlyDE oder unter dem Hashtag #GermanHomeofNASCAR Du möchtest deinen Podcast auch kostenlos hosten und damit Geld verdienen? Dann schaue auf www.kostenlos-hosten.de und informiere dich. Dort erhältst du alle Informationen zu unseren kostenlosen Podcast-Hosting-Angeboten. kostenlos-hosten.de ist ein Produkt der Podcastbude.Gern unterstützen wir dich bei deiner Podcast-Produktion.

In this episode......#5 Join us as we delve into the most memorable moments of Super Bowl 2025! From the Philadelphia Eagles' triumphant 40-22 victory over the Kansas City Chiefs  to Harrison Ford's introspective Jeep commercial  and WeatherTech's lively “Born to Be Wild” ad featuring spirited grandmothers , we cover it all. Plus, get the latest weather updates for Glendale, AZ, and a sneak peek into our upcoming vacations. To top it off, enjoy a special feature on Frank Sinatra's classic, “My Way.” Don't forget to like, comment, and subscribe for more exciting content!#SuperBowl2025 #BigGame #SuperBowlCommercials #TravelPlans #WeatherUpdate #YouTubeShow #FrankSinatra #MyWay #LifeWithLuciaAndGlynn

This Week: Saul Colt and Samuel Monnie join Bob to discuss the winners, losers and emerging trends among the 2025 Super Bowl ads, plus this week's #FairFailFoul.

USAID and Marco Rubio, federal judges, birthright, more on making the bed, Shawn from Phil's, egg prices, red bull super bowl ad, MN voters alliance, WeatherTech, and tariffs on Canadian goods...See omnystudio.com/listener for privacy information.

Robert Channick, Business Reporter for the Chicago Tribune, joins Jon Hansen to talk about how WeatherTech’s Super Bowl ad from years ago has paid off. The two discuss return on investment for companies and which ones keep advertising.

Jake Lovasz is the founder of Integral - a car accessory brand focused on becoming the "white collar WeatherTech". Jake started his brand in 2019 while in school full time and has since grown it to a multimillion dollar business. In 2021, he partnered with the Capitalism Fund, and is now raising money on the Capitalism Marketplace.   For details on Jake's business and the raise, visit https://capitalism.com/marketplace If you're at the start of your journey, head to https://capitalism.com/playbook Timestamps:   (00:00): Jake's opening statement about company potential   (01:00): Ryan introduces the vision behind his book and investing strategy   (03:00): Jake describes discovering Ryan's work and his early business beginnings   (06:00): Discussion of early growth and Jake's initial outreach to Ryan's fund   (09:00): Explanation of Jake's product and its early viral success   (12:00): Insights on customer demographics and Jake's unique marketing approach   (15:00): Conversation about expanding the product line and Jake's vision for the company   (19:00): Story of a viral video and success with influencer marketing   (23:00): Jake explains his vision of becoming the "white collar WeatherTech"   (26:00): Anecdote about WeatherTech copying Jake's marketing tactics   (29:00): Jake outlines plans for expansion into truck accessories   (33:00): Discussion on the effectiveness of niche marketing strategy   (35:00): Jake explains why additional capital is needed for growth   (37:00): Jake's perspective on the value of partnering with Ryan's team   (41:00): Jake expresses confidence in deploying raised capital effectively   (44:00): Conversation about Jake's role moving forward and support needed   (46:00): Reflection on Jake's personal transformation as an entrepreneur   (48:00): Jake offers closing advice for aspiring entrepreneurs   (49:00): Ryan's disclosure about raising capital and community involvement