Podcasts about Poppi

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Best podcasts about Poppi

Latest podcast episodes about Poppi

Honest eCommerce
Bonus Episode: Flexibility Into Every Marketing Decision with Bradley Keefer & Justin Jefferson

Honest eCommerce

Play Episode Listen Later Oct 9, 2025 27:57


Bradley Keefer is the Chief Revenue Officer and Justin Jefferson is the VP of Strategy & Insights at Keen Decision Systems, where Bayesian-powered marketing mix modeling meets scenario planning and outcome forecasting, helping brands move from rearview analytics to predictive decisioning.With decades of combined experience across SaaS, analytics, and brand strategy, Bradley and Justin are redefining how marketers plan, forecast, and invest. Instead of treating marketing as a cost center, they help brands model “what if” scenarios, forecasting how every incremental dollar drives revenue across channels.Whether you're scaling a fast-growing brand or managing a multimillion-dollar marketing budget, Bradley and Justin offer a masterclass in using data to make confident, forward-looking decisions that compound over time.In This Conversation We Discuss: [00:38] Intro[01:12] Measuring how marketing spend drives growth[02:29] Building models that adapt to brand maturity[04:35] Balancing brand building with performance spend[07:24] Shifting focus from capturing to creating demand[08:41] Driving demand to boost bottom-funnel returns[09:34] Breaking growth limits with data-driven planning[12:49] Connecting viral moments to sustain momentum[14:50] Building brands that go beyond ad optimization[15:30] Stay updated with new episodes[15:43] Simplifying setup for data-heavy marketing tools[18:44] Designing analytics tools for marketing teams[20:23] Updating models fast to learn and adapt quicker[22:42] Using data to balance old and new media spendResources:Subscribe to Honest Ecommerce on YoutubeMarketing mix modeling powered by AI keends.com/Follow Bradley Keefer linkedin.com/in/bradley-keeferFollow Justin Jefferson linkedin.com/in/justin-a-jeffersonIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Radio Law Talk
HR2 CONC: Lawyer Fined $10,000 For ChatGPT Usage In Documents; Sean Combs Argues Prostitution Charges Are Voyeurism; Poppi Pays $8.9 Million Settlement Without Fault Admission; Routh Guilty of Attempted Harm To President

Radio Law Talk

Play Episode Listen Later Oct 2, 2025 52:49


Visit: RadioLawTalk.com for information & full episodes! Follow us on Facebook: bit.ly/RLTFacebook Follow us on Twitter: bit.ly/RLTTwitter Follow us on Instagram: bit.ly/RLTInstagram Subscribe to our YouTube channel: www.youtube.com/channel/UC3Owf1BEB-klmtD_92-uqzg Your Radio Law Talk hosts are exceptional attorneys and love what they do! They take breaks from their day jobs and make time for Radio Law Talk so that the rest of the country can enjoy the law like they do. Follow Radio Law Talk on Youtube, Facebook, Twitter & Instagram!

Taste Radio
Can A ‘Girl' Revitalize An Industry? She's On Her Way.

Taste Radio

Play Episode Listen Later Sep 29, 2025 43:08


Hurray's Girl Beer isn't just another craft brand. It's a calculated rebellion against an industry stuck in the past. In this episode, Hurray's founder Ray Biebuyck joins Taste Radio editor Ray Latif and Brewbound managing editor Jess Infante to share her vision for a beer brand that doesn't just challenge convention, it openly mocks it. Witty, unapologetic, and intentionally unorthodox, Hurray's markets flavored light beers, including Pineapple Yuzu and Blueberry Lavender varieties, crafted not to honor tradition, but to disrupt it. The brand's satirical, female-forward positioning flips the script in a category that has long overlooked nearly a third of its audience: women. Ray discusses how Hurray's draws more from stand-up comedy than legacy brewing playbooks, using humor and irreverence as tools for connection, and conversion. She also reveals how this disruptive approach is translating into real-world traction, with Hurray's on track to reach over 3,000 retail locations, including Whole Foods, Trader Joe's, BevMo, Total Wine, Sprouts, and Walmart, by Q1 2026. Show notes: 0:25: Interview: Ray Biebuyck, Founder & CEO, Hurray's Girl Beer – Ray traces her roots back to New England and her early career in the corporate world, with stints at J.P. Morgan and WeWork after graduating from college in New York City. She discussed how, at the onset of the pandemic, she stepped in to support operations for a local beverage alcohol brand and recognized a gap in the market: a disconnect between male-dominated beer branding and female consumers. Ray eventually launched Hurray's Girl Beer in 2024 and shares the uphill journey of pitching a new beer brand in a male-dominated, slowing market, and how she carved out a niche by courting an underserved audience. She recalls self-distributing cases out of a Toyota Camry to landing shelf space in 200 retail doors across Los Angeles and Orange County and how Girl Beer secured distribution at Whole Foods, BevMo, and Total Wine. Ray also details the pivotal relationship with an Anheuser-Busch-aligned distributor, which accelerated growth and expanded reach and why she believes the brand is on track for a breakout year in 2026. Brands in this episode: Hurray's Girl Beer, Shacksbury Cider, Woodchuck Cider, Magic Hat, Ben & Jerry's, Seventh Generation, Green Mountain Coffee, Poppi, Olipop, Liquid Death, Garage Beer, Surfside, Budweiser, Bud Light, Golden Road, Elysian, Busch, Heineken, White Claw, Truly, Bud Light Seltzer, Michelob Ultra, Friday Beers

The Scoot Show with Scoot
The perfect sponsors for popular bands

The Scoot Show with Scoot

Play Episode Listen Later Sep 25, 2025 32:35


This hour, Scoot talks about Tim McGraw's new haircut, Poppi soda, and the perfect sponsors for popular bands.

BigDeal
#94 Broke to Billionaire: How to Turn a Sidehustle Into Your Salary | Allison Ellsworth

BigDeal

Play Episode Listen Later Sep 24, 2025 78:29


Thanks to SoFi for sponsoring this episode! Need funding? Shop and compare providers in minutes + get up to $2M—with no credit hit for exploring your options. Start here →  https://sofi.com/codie Join me as I sit down with Allison Ellsworth, the co-founder of Poppi, who built a billion-dollar soda company from scratch. Allison shares her incredible journey from working in oil and gas to landing a life-changing deal on Shark Tank. Discover her secrets to successful branding, attracting celebrity partnerships, and navigating a multi-billion dollar acquisition by Pepsi. We dive deep into the challenges she faced, the pivotal moments, and her invaluable advice for aspiring entrepreneurs. Don't miss her insights on how to pitch investors and build a thriving community around your brand. If you've ever wanted to launch a brand, today's episode is for you. 00:00:00 Introduction 00:03:37 From Oil and Gas to Beverage Industry 00:06:19 Health Issues and the Birth of Poppy 00:08:44 Navigating Early Challenges and Going Digital 00:14:28 Building a Billion Dollar Brand 00:15:54 The Importance of Team and Culture 00:23:40 Personal Life and Business Balance 00:30:27 Celebrity Endorsements and Marketing Strategies 00:35:10 The Road to Acquisition by Pepsi 00:36:53 The Right Time for Acquisition 00:37:28 Building Relationships for Success 00:38:06 Challenges as a Female CEO 00:39:51 Handling Disrespect and Conflict 00:40:44 The Importance of a Business Coach 00:47:17 Balancing Passion and Profit 00:50:06 Letting Go of Control 00:51:26 Hiring and Culture Fit 00:56:22 Brand Building and Community 01:08:38 Inspiring the Next Generation ___________ MORE FROM BIGDEAL

Taste Radio
‘Whisper' Success Into Existence. An Industry Icon Shows The Way.

Taste Radio

Play Episode Listen Later Sep 23, 2025 57:35


What separates beverage brands that break out from those that burn out? In this episode, industry veteran Ken Sadowsky – often known by his sobriquet, the “Beverage Whisperer” – offers a behind-the-scenes look at what's working (and what's not) in the fiercely competitive drinks industry.  Ken, who is the executive director of the Northeastern Independent Distributors Association (NIDA) and a senior advisor with Belgium-based investment firm Verlivest, draws from decades of experience and shares practical, battle-tested insights, from store checks in NYC bodegas to the growing influence of non-alcoholic spirits. He dives into a range of hot-button topics, including the ROI of trade shows like Expo West, the crucial role of effective packaging, and the delicate balance between innovation and consumer confusion. Along the way, he shares candid opinions on up-and-coming brands, expressing optimism for some while voicing skepticism toward others. Show notes: 0:25: Interview: Ken Sadowsky, Sr. Advisor, Verlinvest – Ken Sadowsky talks about his passion for conducting store checks to stay current on emerging brands and trends and emphasizes the importance of trying new products, especially in diverse markets like New York City. He also explains how his background as a distributor and investor informs his observations and why advises early-stage founders to perfect their product in their hometowns before attempting to break into bigger markets. He and Ray sample a non-alcoholic margarita from Pentire and a collagen-infused sparkling water from Liquid Youth. They then discuss the rise of ANA beverages and the evolution of sweeteners in better-for-you sodas. Ken acknowledges Poppi's branding success and PepsiCo's acquisition of the company, but he remains skeptical about the long-term viability of the prebiotic soda category. The conversation continues with an exploration of the value of trade shows like Expo West, why ROI can be elusive and difficult to quantify, and his advice for startups with limited budgets. Ken and Ray sample more brands, including Fhirst, a U.K.-based probiotic soda brand, and Orange Toucan, a moringa-infused beverage. The discussion turns to the meaning of innovation in CPG, as Ken defines it as introducing something truly new, ideally with a functional or sustainability benefit that can reach mainstream audiences. They wrap the episode by spotlighting 67 Water, a culturally resonant brand targeting Gen Z and Gen Alpha; Glucosal, a Guatemalan electrolyte beverage only distributed in Miami; and Cadence, an isotonic drink brand. Brands in this episode: Liquid Youth, Poppi, Olipop, Liquid I.V., Celsius, Prime, Red Bull, Vitaminwater, Hint, 67 Water, Cadence, Pentire, Orange Toucan, Ringa, Kuli Kuli, Glucosal, Woody Creek Distillers, Mountain Dew, Vita Coco, Fhirst, Casa Azul, Bud Light, Electrolit, AriZona Beverages, GNGR Labs, MOTH Drinks  

Woody & Wilcox
09-23-2025 Edition of the Woody and Wilcox Show

Woody & Wilcox

Play Episode Listen Later Sep 23, 2025 68:49


Today on the Woody and Wilcox Show: People are predicting that today will be the rapture; The Mandalorian and Grogu trailer; Thursday is the deadline to file your claim in the Poppi lawsuit; Man sets a café on fire because he did not get mayo on his sandwich; Situations in which people over-reacted; Teenager hacked into the MGM computer system; Mistakes at work; Teaching assistant caught putting poop spray in the school's air conditioning system; And more!

Best of the Morning Sickness Podcast
The best things about Fall. 5% of people do THIS with their phone.

Best of the Morning Sickness Podcast

Play Episode Listen Later Sep 23, 2025 91:15


One day closer to Oktoberfest…and no friggin' rain today. Didn't find my bucket of stakes…so off to Menards I go today! We started the morning by talking about the return of Jimmy Kimmel tonight. The Trump administration's recommendation on the use of Tylenol. How to claim some of the Poppi class-action lawsuit money. Another radioactive shrimp recall. And today is apparently "The Rapture". In sports, we recapped the Monday Night Football matchup between the Lions & Ravens, the Brewers lost in extra innings to the Padres, a couple of season-ending injuries in the NFL including Najee Harris & Nick Bosa, and Bruce Pearl steps down as the men's basketball coach at Auburn. We let you know what's on TV today/tonight & what's new on New Release Tuesday. Plus, we talked to Grant Bilse of the Wisco Sports Show! Cool story about a nun who recently celebrated her 105th birthday by hitting the links, and an even COOLER story about a woman battling breast cancer who went to a NIN show & had the time of her life! Interesting survey about cellphones and where people keep them. And a list of the best things about Fall. Elsewhere in sports, the ACC fines Syracuse for faking injuries and the Wiener Circle is giving away free hot dogs today. Plus, we checked in on our Week 3 Pigskin Picks! And in today's edition of "Bad News with Happy Music", a guy wants to name his kid "brisket", a guy got busted for using poop spray at a school, and an escort who assaulted a guy with Silly String.See omnystudio.com/listener for privacy information.

How I Built This with Guy Raz
Poppi: Allison and Stephen Ellsworth. From Farmers Market Vinegar Drink to $2B Soda Sensation

How I Built This with Guy Raz

Play Episode Listen Later Sep 22, 2025 66:48


A decade ago, Allison Ellsworth was drinking apple cider vinegar for health reasons and doctoring it with fruit so she could stand the taste. Her husband Stephen helped her turn it into a business by adding carbonation on a hacked soda line in their Dallas townhouse. They called it “Mother Beverage,” and sold out every week at the farmers market…but then heard the words no founder forgets: “Your branding is…sh*t.” What happens next is one of the wildest CPG glow-ups of the 2010s: a Shark Tank deal with brand whisperer Rohan Oza, a full rebrand to Poppi, colored cans that jumped off the shelf, a launch derailed by Covid—and finally, an explosion fueled by Amazon, TikTok, and a Super Bowl moment that planted the flag: We're soda–and we've left the farmers market for good. Five years after its rebrand, Poppi was acquired by Pepsi for nearly $2B. This is the story of the messy bottling line, saying no to “dumb money,” baptism by Shark Tank, and building a generational brand while staying married.In this episode, you'll learn:How rebranding can rescue a beverage, and when to avoid early eye-rolls The hit-and-miss of carbonating on a small scale (and why co-packers said no).How the risky decision to call Poppi “soda” unlocked a new retail set (functional soda).What a Shark Tank partner does during a rebrand window.How Allison seized on TikTok to spike sales during Covid Timestamps:0:10:15 Meeting cute at a snowboard shop → engagement in 7 months 0:14:00 How apple cider vinegar helped Allison's health…but tasted terrible (early flavor hacks) 0:22:36 DIY carbonation disasters: exploding bottles & the 40°F lesson 0:42:28 Selling out at the Dallas Farmers Market 0:37:48 Appearing on Shark Tank while nine months pregnant and the deal with Rohan: “your branding is sh*t.”0:47:02 The nail-biting rebrand from “Mother” to Poppi: colored cans vs. white, and winning the shelf 0:53:44 Expo West canceled by Covid → a massive turnaround fueled by Amazon, Shark Tank, and TikTok1:05:51 Super Bowl ad– “We're soda!”--and the road to a ~$2B Pepsi acquisition 1:07:58 Growing a business while managing a marriage Follow How I Built This:Instagram → @howibuiltthisX → @HowIBuiltThisFacebook → How I Built ThisFollow Guy Raz:Instagram → @guy.razX → @guyrazSubstack → guyraz.substack.comWebsite → guyraz.comThis episode was produced by Rommel Wood with music composed by Ramtin Arablouei. It was edited by Neva Grant with research help from Alex Cheng. Our engineers were Patrick Murray and Jimmy Keeley.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Jim Colbert Show
He's got his Cougar & his Kitten

The Jim Colbert Show

Play Episode Listen Later Sep 22, 2025 155:29


Monday - Bob Frier joins us following his 60th birthday. We learn Jimmy Kimmel will return to ABC. We talk favorite horror films, bad roads, the American dream and Priscilla Presley. BAM questions us on our personality traits. Brandon Kravitz on a rough NFL weekend and Orlando City win. Attorney Ray Traendly on a Poppi class action lawsuit. Plus, JCS News, JCS Trivia & You Heard it Here First. See omnystudio.com/listener for privacy information.

The Jim Colbert Show
He's got his Cougar & his Kitten

The Jim Colbert Show

Play Episode Listen Later Sep 22, 2025 148:01


Monday - Bob Frier joins us following his 60th birthday. We learn Jimmy Kimmel will return to ABC. We talk favorite horror films, bad roads, the American dream and Priscilla Presley. BAM questions us on our personality traits. Brandon Kravitz on a rough NFL weekend and Orlando City win. Attorney Ray Traendly on a Poppi class action lawsuit. Plus, JCS News, JCS Trivia & You Heard it Here First.

Wholistic Living
Episode 94: Who Really Owns Your Health Foods - Simple Mills, Siete, PepsiCo, Nestle

Wholistic Living

Play Episode Listen Later Sep 22, 2025 29:29


Your favorite “clean” health foods might not be as independent as you think. In this episode of Wholistic Living, we uncover how brands like Simple Mills, Siete, Vital Proteins, RXBAR, Poppi, and Garden of Life—once founded on mission and integrity—were bought out by corporate giants like Nestlé, Kellogg's, and Ferrero. We'll explore why this wave of acquisitions is happening, what it means for ingredients, accessibility, and prices, and whether consolidation in the food industry is ultimately good or bad for consumers. From protein bars to gut health sodas to even your morning cereal, the same few corporations are quietly taking control of our food system. Tune in to learn how to spot when “clean branding” is really just marketing, why ingredient changes can happen after a buyout, and how to keep your health in your own hands by making conscious choices.Equip Foods Grass-fed beef protein - Code: MARLAWant to work with me? email me to health@holisticspring.comINSTA: @wholistichomeopath

Taste Radio
Protein Is Everywhere. But Does It Belong Everywhere?

Taste Radio

Play Episode Listen Later Sep 19, 2025 33:31


The hosts dive into the sustained wave of protein-infused consumer products – from popcorn to mashed potatoes – and debate whether the market is approaching “protein fatigue” or merely scratching the surface of a macro trend driven more by marketing than science. They also recap Taste Radio's high-energy meetup in San Diego, spotlighting several new and innovative brands showcased at the event. Show notes: 0:25: Free Tee. Nice To Meet Thee. MDR In DEC. Poppi To Popcorn. Protein ≠ Pumpkin Spice. Head High. –  Ray encourages listeners to review Taste Radio on Apple Podcasts and offers a gift for those who do. The hosts recount their recent San Diego meetup, highlighting new brands like Birdie sparkling teas, cannabis ingredient company SoRSE Technology and fast-growing juice and shot company Sol-ti. They also discuss upcoming events in San Francisco, London, and the BevNET Live, NOSH Live, and Brewbound Live conferences in Marina del Rey, emphasizing early registration benefits. They turn their attention toward the deluge of new protein-infused products coming to market, from Kloud popcorn to Idahoan mashed potatoes, prompting a debate among the hosts about the limits of protein's market viability and consumer perception. The hosts also praise Rotten, a brand of better-for-you gummy worms, and highlight kanna-infused ANA brand Innerbloom as well as Happy Pop and Cien Chiles. Brands in this episode: Solti,  Straightaway Cocktails, Birdie, The NA Beverage Co.  Perfect Hydration, Slapp, Hoplark, Mother Earth, AleSmith, Bottle Logic, Fall Brewing, Poppi, Vita Coco, Health-Ade, Khloud, Idahoan, Mighty Squirrel, Cleveland Kitchen, Fave, Innerbloom, Happy Pop, Rotten, Fave, Cien Chiles

The Minny Weekend
9.17.25

The Minny Weekend

Play Episode Listen Later Sep 18, 2025 44:38


Poppi, Tommie Basketball Mini Plans, UNRL, Latest on Kirill negotiations, Tommie Football, CFB Week 4 Bets, Lynx in the Playoffs, Tommie vs. Falcons recap, UNRL, Gopher Football, Look ahead to NFL Week 3, The Minnesotan, NFL Week 4 Bets & more!!!

Startup Confidential
Episode 150 - Poppi vs. Pepsi Prebiotic : WTF?

Startup Confidential

Play Episode Listen Later Sep 15, 2025 6:45


Every creative mind on LinkedIn has railed against the upcoming launch of Pepsi prebiotic. That's because it's NOT very creative. Growth strategy for a legacy brand is very different from what works in the early-stage. Making trends and following trends each have their place in the ecosystem. Watch my take on what's going on here. It's not AI-psychosis, I assure you. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com Please send feedback on this or other episodes to: admin@premiumgrowthsolutions.com

ai growth llc pepsi prebiotics poppi premium growth solutions james f richardson
Taste Radio
Chomps, Coffee & Cocktails. CPG's Winners Are Culturally Relevant.

Taste Radio

Play Episode Listen Later Sep 12, 2025 73:44


Tips from trailblazing brands, strategies to captivate venture capitalists, the explosive growth of the RTD coffee category and much more. This packed episode features highlights from Taste Radio's Chicago meetup and an in-depth look at Nutrabolt's $200 million investment in Bloom Nutrition. The hosts also dive into the next wave of coffee innovation and examine whether energy or indulgence is driving consumer demand. Show notes: 0:25: DO Buy? Ninety Seconds. ‘Bolt & Bloom. A Tost. Coffee Talk. No Pistachio? – The hosts revisit Taste Radio's Chicago meetup and preview upcoming events in San Diego and San Francisco, reminding listeners how easy it is to register. The conversation turns to Nutrabolt's increased investment in Bloom Nutrition and how smaller, fast-growing brands are leveraging relationships with “mini-strategics” rather than selling to giants like PepsiCo or Coca-Cola. They also spotlight non-alcoholic sparkling wine alternative Tost and its recent funding round, before discussing the evolving RTD coffee market and the challenges of standing out in a highly customizable and saturated category. John and Mike highlight Oat Haus' “Dubai Chocolate” granola butter and Jacqui praises Narra's ube vanilla oat milk latte. 27:53: Interviews from Taste Radio's Chicago Meetup – We kick things off with Chomps co-founder and CEO Rashid Ali, who reveals how a $6,500 investment grew into a meat snack empire through smart e-commerce and a customer-first mindset. He's followed by Ingredion's Adams Berzins, who explores the future of sugar reduction and Mollye Santilli of Springdale Ventures, who talks about the investment firm's emphasis on funding culturally resonant, community-driven brands. Brian Rosen of InvestBev detailed his $500M fund's strategic approach to scaling beverage companies, and Hoste Cocktails' Jordan Tepper shared how his premium cocktail brand pivoted during the pandemic. We wrap with SoRSE's Michael Flemings, who explains how brands can navigate the complex cannabis beverage space with a commitment to safety and education. Brands in this episode: Chomps, Hoste Cocktails, C4, Bloom Nutrition, Alani Nu, Celsius, Peet's Coffee, Stumptown Coffee, Intelligentsia, Tost, Laurel's Coffee, Wandering Bear, Chamberlain Coffee, Nguyen Coffee Supply, Rise Brewing Co., Starbucks, Throne Sport Coffee, Happy Coffee, RIP Cold Brew, Beekeeper Coffee, Projo, OatHaus, Narra, Funkytown Brewing, Goodles, Vitaminwater, Bai, Poppi, Begyle Brewing, Spiteful Brewing, Lucky Energy, Apologue, JuneShine, Siempre Tequila, Cann, Nomadica

More To Say
Allison Ellsworth, Co-founder of poppi - Live from LTK Con 2025

More To Say

Play Episode Listen Later Sep 11, 2025 33:20


Live from LTK Con 2025, Amber Venz Box sits down with Allison Ellsworth, Co-Founder of poppi. What started as Mother Beverage in 2018, named for the raw apple cider vinegar at its core, was rebranded to poppi after a Shark Tank debut that same year. Fast forward, poppi has become one of the fastest-growing soda brands in the U.S. Amber and Allison unpack the journey of building the brand, moving at the speed of culture and how a social-first, creator-led strategy can redefine an industry.WE DISCUSS:00:00 - Introduction to the Journey of poppi02:30 - The Founding Story of poppi05:19 - Branding and Rebranding: From Mother to poppi08:22 - Understanding the Market and Consumer11:17 - Navigating the Digital Landscape and TikTok14:09 - The Power of Creator-Led Marketing16:58 - Cultural Relevance and Marketing Strategies19:35 - The Impact of Shark Tank and Strategic Investments22:38 - Scaling the Business: Lessons Learned25:14 - The Importance of Passion and CommunityLTK for CreatorsLTK for BrandsLearn more about More To SayWatch on YouTubeFollow and shop Amber's LTKFollow Amber on InstagramConnect with Amber on LinkedInFollow Allison on InstagramFollow Allison on LinkedInFollow poppi on InstagramFollow poppi on TikTokpoppi website Hosted on Acast. See acast.com/privacy for more information.

Le favole della buonanotte
Buonanotte dalla savana: Ippopotamo Poppi

Le favole della buonanotte

Play Episode Listen Later Sep 7, 2025 4:14


Oggi, Poppi, il grosso ippopotamo della savana è venuto a trovarci e a darci la buonanotte. Ma non prima di svelarci un suo segreto: shhhh!!!!

Taste Radio
Niche To National. The Brands Finding A Better Way To Scale.

Taste Radio

Play Episode Listen Later Sep 4, 2025 30:49


From college campuses to cannabis aisles, this episode explores how emerging CPG brands are carving out space in crowded categories. The hosts unpack Better Sour's rapid retail expansion – including an exclusive Sprouts flavor and placement on United Airlines – while also spotlighting Toom's strategic refresh that helped turn a niche garlic dip into a national brand. Plus, the challenges of adaptogen overload, and how design influences consumer trust. Show notes: 0:15: Joe Who? Better Breakfast. Too(m) Good. Old Gold? Stock & Shot. Review & Win. – Jacqui's unfamiliarity with football legend Joe Montana sparks lighthearted banter about generational divides and the pitfalls of marketing to “old men.” While Mike is understandably deflated by the moment, he and Ray quickly pivot to recap a recent breakfast with the co-founders of Better Sour, a better-for-you gummy brand. The brand has secured new retail placements at Boston University, Total Wine, United Airlines, and is gearing up to launch an exclusive tart cherry flavor at Sprouts. The hosts also shine a spotlight on Toom, a garlic dip brand led by founder Matt Joyce, and commend his deliberate, slow-growth strategy. Later in the episode, the conversation turns to the relevance of endorsements from athletes of past eras and whether they still hold sway with today's consumers. The hosts also sample a range of new THC and functional beverages from brands including Woodstock, Tonik, and Golden Root. Ray gives a special shoutout to Elephant Green Chili Chutney, a zesty new condiment featured on Taste Radio's Elevator Talk series. The episode wraps with a call for listeners to review the podcast, sweetened with the promise of free T-shirts in return. Brands in this episode: Better Sour, Poppi, Toom, Yaza, Gold Bar Distillery, Spindrift, Woodstock, Golden Root, Tonik, Elephant Green Chutney

Austin Next
Did Austin Turn Soda Into Fashion? | Stephen Ellsworth, Co-founder, Poppi

Austin Next

Play Episode Listen Later Sep 3, 2025 52:51


Poppi is a fashion brand that happens to be soda. Stephen Ellsworth, Co-founder of Poppi, joins us to walk through the operating choices behind turning a vinegar problem into a modern soda badge. It's how you build, scale, and exit a consumer brand. It's another signal that Austin's flywheel is real and accelerating.  Highlights01:48 Dark days, PMF before funding08:05 Farmers market to Whole Foods14:50 Rebrand beat Shark Tank awareness24:58 Poppi as Fashion33:46 Make healthy default via taste38:54 AI palate mapping46:48 Austin needs cross-sector collisions51:40 What's Next Austin?Guest LinksStephen Ellsworth: Instagram, LinkedInPoppi: Website, X, Instagram  -------------------Austin Next Links: Website, X/Twitter, YouTube, LinkedInEcosystem Metacognition Substack

Rebuilding Trust With Your Body
#199: 5 Things We'd Do Immediately If You Wanted to Improve Your Health While Eating Bagels and Pasta

Rebuilding Trust With Your Body

Play Episode Listen Later Aug 26, 2025 28:14


I used to think that in order to be healthy I had to avoid things like carbs, and fat...and basically anything that tasted good. Even as a dietitian, I got sucked into thinking of food as good/bad, and I approached my eating with restriction being my strategy for health.   It wasn't until I flipped things around and started practicing "nutrition by addition" and embracing ALL foods as part of 1) listening to my body, and 2) overall balanced eating, that I saw how it's totally possible to get healthier while eating bagels, pasta, ice cream, and Oreos.   That's because the all-or-none mindset with food actually backfires. It either leads to restriction, deprivation, and a life of rigid rule following...or it leads to being off the rails bingeing on food.   In this episode, we're going to cover 5 things we'd change immediately if you came to me and wanted to eat bagels while watching your labs improve, your digestion feel better, and your blood sugar stabilize.   When you do all of these things consistently, enjoying bagels and pasta while simultaneously watching your health improve doesn't just become possible...it becomes your reality.   If you're ready for this to happen, hit play and let's go!   Episode Highlights   1️⃣ The #1 daily behavior I would tell you to STOP doing immediately. (Besides dieting…obviously we're not doing that anymore around here, right?)   2️⃣ The first thing that you should do each morning that will improve your health and get both your metabolism and digestion working properly.   3️⃣ My mix-and-match strategy for pairing food together to allow you to eat the foods you enjoy, while balancing your blood sugar and honoring your health. (aka my “Have Your Cake and Eat It Too” method!)   Today's Wellness Woo is Poppi.   Resources Mentioned   - Sign up for my weekly email newsletter here!   Read the full episode show notes here.   Resources for Your Intuitive Eating Journey   Intuitive eating education on the blog Work with Katy Explore the self-paced mini-course Stepping Off The Dieting Rollercoaster   Connect with Katy Harvey   Website: KatyHarvey.net Instagram: @katyharvey.rd Facebook: KatyHarveyRD    Subscribe and Review   Rate, Review, & Follow on Apple Podcasts   I would be thrilled if you could rate and review my podcast! Your support helps me reach and encourage more people on their intuitive eating journeys. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Don't forget to share what you loved most about the episode!   Also, make sure to follow the podcast if you haven't already done so. Follow now!

Behind Her Empire
Outdoor Voices Founder on The Top Lessons Every Entrepreneur Needs to Hear

Behind Her Empire

Play Episode Listen Later Aug 25, 2025 51:09


Ty Haney is the founder of Outdoor Voices, the brand that made moving your body feel cool, inclusive, and fun again.. She's also the founder of Joggy, a natural energy brand, and TYB (“Try Your Best”), a fast-growing platform helping brands build stronger communities through its community commerce model.Ty started Outdoor Voices as a college project, and it ended up becoming one of the most recognizable names in activewear. She had this fresh take on movement and community that made the brand stand out and quickly grow into a national success. At its peak, Outdoor Voices was bringing in over $160 million in revenue under her leadership and became a playbook for how community can drive real growth. After stepping away, Ty didn't slow down - she launched Joggy and later TYB, which now powers over 200 companies like Rare Beauty, Poppi, and Urban Outfitters.In today's episode, Ty gets real about the full arc of Outdoor Voices from its scrappy beginnings to becoming a national brand, and then the tough moments that led her to step away. She opens up about the challenges behind the scenes, what it felt like to walk away from something she built, and why she's now coming back to the company with a fresh perspective. We also dive into what she's learned launching Joggy from scratch, building TYB with powerhouse brands, and how she rebuilt her confidence through it all. Ty shares the lessons she wishes more founders talked about - why ownership equals control, how to manage your time and energy, and why trusting yourself is everything. This one's for anyone who's building, rebuilding, or just figuring it out as they go, Ty's story is packed with honesty, grit, and the kind of inspiration we all need to hear.In this episode, we'll talk to Ty about:* Why ownership equals control in business. [02:16]* Childhood influences and early entrepreneurial spirit. [05:16]* The origin story of Outdoor Voices. [07:57]* Outdoor Voices' unique approach to activewear. [14:08]* Product development challenges behind the scenes. [15:57]* Fundraising and relationship-building lessons. [22:23]* Scaling Outdoor Voices and the biggest lessons she learned. [28:23]* Why a strong team makes all the difference. [29:29]* The decision to leave Outdoor Voices. [30:40]* Motherhood and personal growth. [37:04]* Starting over with Try Your Best and Joggy. [39:52]* Rebuilding her confidence from the ground up. [44:04]* Time management and how Ty sets her priorities, managing three companies. [47:19]This episode is brought to you by beeya: * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. * Get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin: * Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/Follow Ty: * Instagram: https://www.instagram.com/ty_haney/* Instagram: https://www.instagram.com/outdoorvoices/* Website: https://www.outdoorvoices.com/ Hosted on Acast. See acast.com/privacy for more information.

MJ Morning Show on Q105
MJ Morning Show, Mon., 8/25/25: MJ Gave A Guy $1 On The Road, Would You Do The Same? We Took Calls.

MJ Morning Show on Q105

Play Episode Listen Later Aug 25, 2025 188:27


On today's MJ Morning Show: The AG regrets it Morons in the news Arrested for pouring acid on a sleeping man Poppi class action lawsuit Customer forced to purchase Brandy Melville clothes MJ's IG video... We took calls Which food raises diabetes chances? Jester follows MJ Woman dressed as a hot dog arrested IHOP waitress arrested What does this code mean at Disney World? Comedian Brittany Schmitt P as in Pork answering machine message Checking on Michelle Butt sniffer arrested again British Airways flight attendant found naked in bathroom Drunk container ship captain Radioactive shrimp Taylor Swift is bringing back audio cassettes This 48 calorie snack is good for immunity and digestion and MJ is allergic to it Deion Sanders' son Shilo blew it with his chance at the NFL Lionel Richie's home burglarized SNL boss says he would have asked this musician to have joined the anniversary show had she been alive A kid was sucked into a Sarasota storm drain

the Joshua Schall Audio Experience
[MONDAY MINUTE] Can Bloom Nutrition Thrive in the "Pop Era" of Modern Soda? | Olipop, Poppi, Simply Pop, & Culture Pop

the Joshua Schall Audio Experience

Play Episode Listen Later Aug 25, 2025 1:02


Olipop. Poppi. Simply Pop. Culture Pop. I imagine consumers confuse these brands…especially when they mostly look the same and talk the same. But instead of providing you with a dissertation on the effects of categorical amalgamation…I really wanted to highlight how me and my fellow Midwesterners (especially from Ohio) have been right all along! It's “POP” not “SODA.” Though, as the beverage category expands around a predetermined set of principles…it becomes increasingly ripe to be challenged. And maybe just maybe that challenger brand will be Bloom Nutrition, which is set release its shelf-stable Bloom Pop at Walmart by the end of summer. After skyrocketing up the rankings list of top-selling energy drinks in its first year, this “heat check type” innovation decision ultimately reflects how Bloom, Nutrabolt, and Keurig Dr Pepper are evolving together.

Inner Sircle
POV on Threads: August 2025

Inner Sircle

Play Episode Listen Later Aug 25, 2025 2:04


On thie episode, I provide an updated POV on Threads. Transcript below:Let's talk about Threads.On the surface, Threads shows promising user growth. But when you look closer, the daily engagement numbers are still really low compared to its biggest competitor, X. Right now, the average active user spends only about three minutes a day on Threads — versus twenty-nine minutes on X. That's a huge gap.So what does that mean for food and beverage brands? Honestly, maintaining a presence on Threads just doesn't look like the best use of time or resources. We've seen many brands post consistently, but most of those posts get fewer than ten likes, and almost never spark comments or shares. In fact, some well-known brands like Ocean Spray, Aloha, Swoon, and Graza have stopped posting altogether.There is one exception: Poppi. Poppi's posts do get solid engagement. But that has less to do with Threads as a platform and more to do with Poppi's cult-like following and extremely loyal fan base. Unless your brand already has that same kind of built-in community, you're probably not going to see much return from investing heavily in Threads right now.So our recommendation? Skip it as a secondary platform for now and focus efforts where engagement is stronger.

Just Alex
Poppi founders on marriage, parenting & building a 2 billion-dollar brand (without raising entitled kids)

Just Alex

Play Episode Listen Later Aug 24, 2025 74:06


This week on Two Parents & A Podcast, we're joined by Allison & Stephen Ellsworth — founders of Poppi (yes, that billion-dollar soda brand you see everywhere right now). We talk about their journey from quitting corporate jobs to building a beverage empire, what life looked like before Poppi, and how they balance entrepreneurship with parenting. We get into all the good stuff: what it's like working with your spouse (including their biggest fight) to how they're raising kids without entitlement (and gamifying chores so kids actually learn the value of money). Plus, the advice they'd give their younger selves.  And of course, a little chaos as always — Allison & Stephen brought a Bicker of the Week (should downtime be scheduled on vacation?) and a final big question: are they proud of themselves? LOVE YOU GUYS! --------------------------------------------------------------- Allison and Stephen pitched SHARK TANK 7 years ago as Mother Beverage (then renamed Poppi) and they landed a deal with our guest Shark that day Rohan Oza. Allison returns on SHARK TANK this time as a guest Shark, crossing the rug to join the panel of Sharks due to her success with Poppi. The new 17th season premieres on Wed, Sept 24 on ABC on a new night/time (Wednesdays at 10pm ET/9 CT). --------------------------------------------------------------- Timestamps:  00:00:00 Welcome back to Two Parents & a Podcast! 00:01:10 Meet Allison & Stephen Ellsworth (founders of Poppi) 00:03:39 Life before Poppi 00:05:55 Quitting corporate jobs to build a beverage empire 00:10:46 Parenting while building a business (how to balance it all) 00:14:58 Allison & Stephen's advice for parents starting a new venture 00:17:20 Working with your spouse (biggest fight & lessons learned) 00:31:23 Raising kids without entitlement 00:34:17 Gamifying chores & teaching kids the value of money 00:42:40 The advice they'd give their younger selves 00:56:43 Bicker of the Week (primary bedroom, scheduled downtime) 01:00:10 Behind the Alix Earle x Poppi partnership 01:04:40 Taking on investors & scaling a 2 billion-dollar business 01:07:57 Are Allison & Stephen proud of themselves?!  01:12:45 LOVE YOU GUYS!  #twoparentsandapod --------------------------------------------------------------- Thank you to our sponsors this week: *Magic Spoon: Get $5 off your next order at https://www.MagicSpoon.com/TWOPARENTS. *Greenlight: Don't wait to teach your kids real-world money skills—start your risk-free Greenlight trial today at https://www.greenlight.com/TWOPARENTS. *Skims: Shop my favorite bras and underwear at  https://www.skims.com/twoparents *Bilt Rewards: Earn points on rent and around your neighborhood, wherever you call home, by going to https://www.joinbilt.com/TWOPARENTS --------------------------------------------------------------- Listen to the pod on YouTube/Spotify/Apple: https://www.youtube.com/@twoparentsandapod https://open.spotify.com/show/7BxuZnHmNzOX9MdnzyU4bD?si=5e715ebaf9014fac https://podcasts.apple.com/us/podcast/two-parents-a-podcast/id1737442386 --------------------------------------------------------------- Follow Two Parents & A Podcast: Instagram | https://www.instagram.com/twoparentsandapod TikTok | https://www.tiktok.com/@twoparentsandapod Follow Alex Bennett: Instagram | https://www.instagram.com/justalexbennett TikTok | https://www.tiktok.com/@justalexbennett Follow Harrison Fugman: Instagram | https://www.instagram.com/harrisonfugman TikTok | https://www.tiktok.com/@harrisonfugman Find our guest: Allison Ellsworth | https://www.instagram.com/allisonellsworth Stephen Ellsworth | https://www.instagram.com/stephenellsworth_ --------------------------------------------------------------- Powered by: Just Media House – https://www.justmediahouse.com/ --------------------------------------------------------------- Learn more about your ad choices. Visit megaphone.fm/adchoices

Mike Boyle Restaurant Show Podcast
That's Right!!! Poppi is Here!!! Aug 23, 2025 HR-2

Mike Boyle Restaurant Show Podcast

Play Episode Listen Later Aug 23, 2025 40:36


Mike talks with CO. Springs producer Matt West about the addition of Poppi Soda to Pepsi's line up!! Welcome to the fam!! Mike also breaks the news that The Black Hat Cattle Company is shutting it's doors. Schools close because of heat? Mike covers this wee!!! Stay Informed!! www.mikeboyle.com See omnystudio.com/listener for privacy information.

Mike Boyle Restaurant Show Podcast
New Soda, Travel, and More!! Aug 23, 2025 - HR 2

Mike Boyle Restaurant Show Podcast

Play Episode Listen Later Aug 23, 2025 40:50


Mike talks about the new Cracker Barrel changes, the new Poppi probiotic soda by Pepsi, and the best places to visit in Colorado if you can't make it out west. This and more on the 2nd hour of the Mike Boyle Restaurant Show!See omnystudio.com/listener for privacy information.

The Best One Yet

Allison Ellsworth ditched the oil industry to fix her gut problems. After getting a check from Shark Tank, she launched Poppi with her husband and co-founder on Mar 3, 2020. 5 years later, she sold Poppi for $2B to Pepsi. In this episode, Allison will tell us…How a Texas oil gal pivoted to healthy soda Going on shark tank 9 months pregnantWhy they sold on amazon instead of DTCWhy Alix Earle loves PoppiTheir lottery ticket Super Bowl ad that opened for UsherWhy 5 thousand people send hand-written messages to Poppi every monthThat they give away 30k cases of free Poppi every year #Vendinggate and her only apology to her fans How Pepsi offered to acquire Poppi for $2BWatch the interview on Youtube here: [insert YouTube link]NEWSLETTER:https://tboypod.com/newsletter OUR 2ND SHOW:Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/NEW LISTENERSFill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/Anything else: https://tboypod.com/ About Us: The daily pop-biz news show making today's top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The No Normal Show by ReviveHealth
The Information Tornado: Trust and the Future of Medical Authority

The No Normal Show by ReviveHealth

Play Episode Listen Later Aug 5, 2025 42:29


In this episode of The No Normal Show, hosts Stephanie Wierwille and Chris Bevolo explore one of the most pressing challenges in healthcare: the decline of centralized medical authority and the growing complexity of health information. From “health-conscious” marketing claims to vaccine skepticism, they unpack the cultural and psychological factors contributing to shifting perceptions of trust. With insights from the Joe Public 2030 report, the discussion highlights how healthcare marketers must evolve—from relying on traditional messaging to designing experiences that meet consumers where they are. Tune in now. Subscribe to The No Normal Rewind, our newsletter featuring a mashup of the boldest ideas, sharpest takes, and most rewind-worthy moments from our podcast — right here.Join our upcoming webinar, The Future of the Health System Chief Marketing Officer, to learn how to measure marketing performance, align metrics with organizational goals, and present impactful data to the C-suite. Register here.Articles to read: AdventHealth employees surprise coworker with bridal showerMayo, Nvidia launch AI supercomputer to diagnose diseases more quicklyPoppi's $8.9M Settlement Sends a Warning to Wellness MarketersDoctors Have Lost Their Mount Olympus of Medicine

The Breeze With Beverage Digest
Episode 25: Coke Threads the Cane Sugar Needle. C-stores and Energy's Unstoppable Rise. Plus, Prebiotic Pepsi?

The Breeze With Beverage Digest

Play Episode Listen Later Aug 1, 2025 42:04 Transcription Available


Send us a textBeverage Digest Editor & Publisher Duane Stanford and industry expert & regular podcast contributor John Sicher tackle three big topics today.Duane and John ponder new sugary Coke innovation coaxed by President Donald Trump. They also assess convenience store traffic and what it means for the seemingly unstoppable rise of the U.S. energy drink category. And finally, Pepsi announced a new prebiotic cola, right after acquiring Poppi.

Taste Radio
Be Timely. Be Great. Be Relentless. Why The GNGR Formula Works.

Taste Radio

Play Episode Listen Later Jul 25, 2025 62:52


How did GNGR Labs' organic, cold-pressed wellness shots become a staple in New York City bodegas and land nationwide distribution at Wegmans? Founder Namik Soltan shares a story powered by purpose, product and unrelenting persistence. The hosts also unpack PepsiCo's unexpected – and gutsy – announcement and explore how excellence fueled Tia Lupita's acquisition. Show notes: 0:35: Shot Hoarders. Hey, Pepsi. You Forget Something? Honoring Tia. Chomping At The Bit. Good Sips. -The hosts open by heaping praise on GNGR Labs' shots, followed by a few laughs and questions about Mike's recent “pen vacation.” The conversation pivots to PepsiCo, earning both some head-scratching and applause for its newly announced prebiotic sub-line under the flagship Pepsi brand. Ray then highlights Coca-Cola's news of a new cola sub-line made with real sugar instead of high-fructose corn syrup. Mike puts the spotlight on Feisty, a UK-based protein soda brand, before the team celebrates Vilore Foods' acquisition of Tia Lupita. They commend founder Hector Saldivar for building a culturally authentic and better-for-you Mexican food brand from the ground up. Melissa teases an upcoming Nombase Podcast interview with Chomps' head of merchandising, while Ray announces a live conversation with Chomps CEO Rashid Ali, set for Taste Radio's Chicago meetup on August 14. Jacqui shares her take on Fermenteria's hard water kefir, Mike highlights Kate Farms' high-protein shakes and Corpse Reviver's electrolyte tea, and Melissa rounds things out by introducing a rare and intriguing Japanese plum vinegar. 35:30: Interview: Namik Soltan, Founder & CEO, GNGR Labs – Namik talks about the origins of GNGR Labs spicy ginger shots, which he launched in 2020 at the outset of the pandemic and after a failed attempt at a previous beverage brand. He discusses how a focus on high-quality, undiluted ingredients, potent flavor and authenticity helped them stand out in a crowded market. Namik also explains how he recruited a team to help him initially self-distribute across New York City and emphasized the importance of timing and forming direct relationships with store owners. He also talks about the decision to launch shelf-stable RTD cans and why he loves working with Wegmans even though merchandising is somewhat of a challenge. Namik also explains that while not every partnership worked out, his brand's growth has been organic and steady, driven by innovation and a deep understanding of the New York retail landscape. Brands in this episode: GNGR Labs, Whims, Ayo Foods, Chomps, Goodmellow, Plift, Pepsi, Poppi, Coca-Cola, Squirt, Feisty Soda, Trip Drinks, La Costeña, Jumex, Totis, Justin's, Lily's, Fermenteria, Le Seltzer, Kate Farms, Corpse Reviver, Koyo Foods, Eden Foods

Woody & Wilcox
The Woody and Wilcox Show for 7-25-25

Woody & Wilcox

Play Episode Listen Later Jul 25, 2025 62:23


Cool Beans is on vacation, so Woody is handling this thing...We lost the Hulkster yesterday and that means it has been a very bad week for 1980's superstars!. Fun with Golf takes what the broadcasters say out of context and is something for EVERYONE, even if you don't like Golf. Did you know that Hulk Hogan says he was offered the George Foreman Grill? That isn't 100% true, but the Meatball Maker was a thing! The CEO that was outed at the Coldplay show is thinking about suing the band. You might have some money coming to you if you 've enjoyed those Poppi pre-biotic beverages.

The Misery Machine
The Case of Poppi Worthington

The Misery Machine

Play Episode Listen Later Jul 24, 2025 24:40


This week, Drewby and Yergy head back over to the UK to discuss the case of Poppi Worthington, an adorable little girl who was killed after her father SAed her. However, because the police failed to immediately suspect foul play, evidence was lost, allowing the only suspect to walk free. Support Our Patreon: ⁠https://www.patreon.com/themiserymachine⁠PayPal: ⁠https://www.paypal.me/themiserymachine⁠Join Our Facebook Group: ⁠https://t.co/DeSZIIMgXs?amp=1⁠Instagram: miserymachinepodcastTwitter: misery_podcastDiscord: ⁠https://discord.gg/kCCzjZM⁠#themiserymachine #podcast #truecrimeSource Materials:https://www.cumbria.gov.uk/elibrary/Content/Internet/17318/43115155356.pdf#:~:text=9,A%20fewhttps://www.ukinquestlawblog.co.uk/poppi-worthington-abuser-fails-to-remove-account-of-his-acts-from-roi/https://www.itv.com/news/granada/2018-01-15/poppi-worthington-timeline-of-key-events-surrounding-toddlers-deathhttps://www.theguardian.com/uk-news/2018/jan/15/poppi-worthington-was-sexually-abused-by-father-coroner-ruleshttps://www.bbc.com/news/uk-england-cumbria-36516201https://www.theguardian.com/uk-news/2017/nov/27/poppi-worthington-cried-night-before-death-inquesthttps://news.sky.com/story/no-further-action-will-be-taken-into-the-death-of-13-month-old-poppi-worthington-11290662https://www.bbc.com/news/uk-england-cumbria-32725157https://www.independent.co.uk/news/uk/crime/poppi-worthington-latest-updates-trial-dad-post-morterm-doctor-suspects-child-abuse-a8092046.html#:~:text=Later%2C%20in%20a%20fact,the%20result%20of%20penetrative%20traumahttps://suesspiciousminds.com/2016/01/19/poppi-worthington-the-judge-publishes-his-decision-about-what-happened-to-her/?utm_source=chatgpt.comhttps://www.itv.com/news/granada/2018-01-15/poppi-worthington-timeline-of-key-events-surrounding-toddlers-deathhttps://www.irwinmitchell.com/news-and-insights/newsandmedia/2018/january/poppi-worthington-inquest-poppis-mother-relieved-to-finally-have-some-answers-jq-36621#:~:text=,https://policeprofessional.com/news/force-apologises-for-handling-of-poppi-worthington-investigation/https://www.findagrave.com/memorial/194275544/poppi-worthington

Worst of The RIOT by RadioU
Who is using the ballet dancer emoji?! | The RadioU Podcast

Worst of The RIOT by RadioU

Play Episode Listen Later Jul 23, 2025 36:44


What happened to the RadioU cheesecake? Also, would U call your ex to say good night to them? We talk about TikTok smoothie drama, David's Bridal partnering with Labubu dolls, and lots more!

Friday Vibes
CPG Vibes - Episode 174 - Spotlight Series (Volume 1) - Hi Touch Libations

Friday Vibes

Play Episode Listen Later Jul 18, 2025 58:16


Welcome to the first edition of our newest segment: The Spotlight Series. We highlight a commendable brand, investor, individual, or in this case: Distributor.Hi Touch Libations has been distributing emerging, natural brands for over 10 years in Southern CA. They have brought brands to market such as Suja, Poppi, Vive Organic, Koia, and many more. And with their partnership with LA Libations, they are now expanding to conventional stores such as Albertsons and beyond.Their model is DSD (direct store delivery) where they go to the stores and put the product right on shelf in participating stores. They literally add 'hi touch' to their products ensuring they make it to shelf and move faster with care and special attention.Join us for our first edition of the Spotlight Series! You don't want to miss this!

The Minny Weekend
7.17.25

The Minny Weekend

Play Episode Listen Later Jul 18, 2025 34:37


Poppi, Tommie MBB Accolades, Jordan Addison News, Minny Weekend Bets, Wild Schedule Release, UNRL, Dillingham & Terrance Shannon Jr in Summer League, MLB All-Star Weekend and more!!!

Evolve CPG - Brands for a Better World
Consumer Food Feelings with Dan Frommer of The New Consumer

Evolve CPG - Brands for a Better World

Play Episode Listen Later Jul 17, 2025 68:43


In this conversation, Dan Frommer, founder and editor in chief of The New Consumer, discusses the complexities of consumer behavior, particularly in relation to food choices. He explores the dichotomy between what consumers say they want and what they actually purchase, emphasizing the influence of technology, marketing, and generational differences. The discussion also touches on the challenges posed by ultra-processed foods and the importance of real food in promoting health and well-being. Throughout the conversation, Frommer shares insights from his research, highlighting the need for education and understanding in navigating consumer trends.Takeaways:Understanding consumer behavior is crucial for effective marketing.There is often a gap between what consumers say they want and what they actually buy.Food choices are influenced by technology and social media.Generational and gender differences play a significant role in food preferences.Education about food and health is essential for consumers.Surveys can provide valuable insights but have limitations.Real food is preferable to ultra-processed options for health.Trust in institutions is declining, leading consumers to rely on influencers.Personalization in food choices is becoming more important.Gratitude and mindfulness can enhance consumer satisfaction. Sound bites:“The healthiest foods that make people also the happiest are grapes, blueberries, and broccoli.”“Chocolate makes Gen Xers happier than any other product makes any other generation in all our research.”“I'm really interested to see companies finding ways to help people to make food choices that are not only considered smart on a macro level, but are the right thing for them personally.”“Younger people believe that grocers, online grocers especially, have a responsibility to recommend healthy food.”“Ultra-processed foods, a great example of something where people have very strong opinions about it, but don't actually know what they are.”“It's very hard to get Americans to agree on anything, but something that both Democrats and Republicans agree on in our research is that the government should be doing more to regulate ultra processed food than it has in the past.”“There's increasing awareness around seed oils. Some people are convinced that they are toxic and that they are killing Americans and making us all have terrible health. Other people, including scientists, are saying that is nonsense.”“The US is not in a recession, but most people think it is. So what do do about that?”“The people who are buying the cheapest, least environmentally friendly stuff are also the ones who are saying that they are more willing to go out of their way and spend more money for the environment.”“I think if we all just ate more real food, I think that would probably have a better outcome for so many different elements of the food chain of our health, wellness, etc.”Links:Dan Frommer on LinkedIn - https://www.linkedin.com/in/fromedome/The New Consumer - https://newconsumer.com/The New Consumer on LinkedIn - https://www.linkedin.com/company/newconsumer/The New Consumer on X - https://x.com/newconsumerThe New Consumer on Instagram - https://www.instagram.com/newconsumerConsumer Trends: Food Feelings Matrix - https://newconsumer.com/2025/05/consumer-trends-food-feelings-healthy-happy/Consumer Trends: Food & Wellness 2025 - https://newconsumer.com/2025/03/introducing-the-consumer-trends-2025-food-wellness-special-report/How Americans really think about seed oils, Poppi & Olipop, and MAHA - https://newconsumer.com/2025/03/how-americans-really-think-about-seed-oils-poppi-olipop-and-maha/Consumer Trends: Beauty Special 2025 - https://newconsumer.com/2025/04/introducing-the-consumer-trends-beauty-special-2025/…Brands for a Better World Episode Archive - http://brandsforabetterworld.com/Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/Modern Species - https://modernspecies.com/Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/…Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/…Heritage Radio Network - https://heritageradionetwork.org/Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetworkHeritage Radio Network on X - https://x.com/Heritage_RadioHeritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radioChapters:03:00 Understanding Consumer Behavior05:59 Food Feelings: Happiness vs. Health08:58 Gender and Generational Differences in Food Preferences12:10 The Role of Technology in Food Choices15:04 The Impact of Ultra-Processed Foods18:02 Consumer Awareness and Education20:49 The Future of Food Consumption23:58 Cultural Shifts in Food Perception37:13 Raising Awareness on Food Safety38:04 The Complexity of Defining Health39:26 Evolving Perspectives on Nutrition41:01 Influencers vs. Experts in Health42:57 The Fragmentation of Media and Trust47:16 The Debate on Seed Oils48:47 Consumer Behavior vs. Intentions53:14 Using Research Effectively59:10 Personal Insights and Recommendations01:06:10 The Importance of Real FoodSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Good Food CFO podcast
Poppi's $1.95B Exit: Who Really Won and What the Media Got Wrong

The Good Food CFO podcast

Play Episode Listen Later Jul 14, 2025 45:55


Poppi's $1.95B exit is being hailed as the new "North Star" for food entrepreneurs – but Sarah isn't buying the headlines.When she dug into the reported investor returns, the math literally doesn't work. Forbes reported returns that would individually equal the entire acquisition price – a mathematical impossibility. But if major publications can't do basic math on these deals, what else are we getting wrong?With $39 million invested over seven years to fuel Poppi's rapid growth from Shark Tank to nationwide distribution, this wasn't a bootstrap success story. Sarah traces the money trail and questions who actually won in this deal. Was it the founders who built the company, or the investors who funded the journey?As more independent food brands get absorbed by giants like PepsiCo, entrepreneurs need to know the real financial playbook – not the fairy tale version making headlines.All findings discussed in this episode are opinions based on publicly available reporting. We've compiled every article, press release, and data source we referenced so you can do your own research and draw your own conclusions.Food Republic: Mother Beverage/Poppi, here's what happened after Shark TankThe Wall Street Journal: Small Investor Group Scores 88-Fold Return in Poppi SaleSpace Funding: How $105,000 Invested in Poppi Turned Into $9.5 Million: The Power of Early-Stage InvestingFood Navigator: Poppi closes $13.5m funding round led by CAVU Ventures and backed by celebrity investors: 'Poppi is the modern soda for the next generation'Forbes: Viral TikTok Prebiotic Soda Brand Poppi Raises $25 Million Series B To Expand Nationwide Through DSDTaste Radio: How A Four-Letter Word Sparked Poppi's Billion-Dollar TrajectoryBevNet: Best of 2023Forbes: Poppi Investors Russell Westbrook, 24KGoldn Cash In On $2B PepsiCo DealPress Release from Pepsi Co.Join The Good Food CFO Community: Follow us on Instagram: @thegoodfoodcfo Connect on LinkedIn: @sarahdelevan Watch on YouTube: @thegoodfoodcfo Become a Member: BABOYOT This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit thegoodfoodcfo.substack.com/subscribe

The Dallas Morning News
Parents, teachers ask Dallas ISD to bar ICE from any school property ... and more news

The Dallas Morning News

Play Episode Listen Later Jun 27, 2025 7:33


Dallas ISD officials should ban immigration enforcement officials from all school property — including parking lots — so undocumented families feel safe sending their kids to school, community members told trustees Thursday night. In other news, Oncor, the largest energy delivery company in Texas, announced Thursday that it is seeking a rate review that could potentially increase residents' monthly bills by about 4.7%; three companies with D-FW roots were named to Time Magazine's 2025 list of the 100 most influential companies: LTK, Colossal Biosciences and Poppi. This is the fifth year that Time has published its slate of influential companies; nd if you're looking for a Cooper Flagg Dallas Mavericks jersey, there's a few places you can find one. The Mavericks began selling Cooper Flagg's No. 32 jersey to a packed crowd Wednesday during the draft party at American Airlines Center, with lines forming at the team store as soon as the selection was announced. Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Minny Weekend
6.26.25 Podcast

The Minny Weekend

Play Episode Listen Later Jun 27, 2025 41:40


Poppi, Tommie Basketball Opener, Minny Weekend Bets, Men's Hockey Newcomers, UST officially D1, NBA Draft Recap, MN prospects in NHL draft, Wolves New Arena?, Aaron Rodgers last Hoorah, UNRL, A-Rod & Marc Lore officially Wolves & Lynx owners and more!!!

Fit Cookie Nutrition Podcast
Supplement Myth Busting Series: Prebiotic Sodas, are they healthy?

Fit Cookie Nutrition Podcast

Play Episode Listen Later Jun 20, 2025 35:13


In this episode of my Supplement Myth Busting Series, I cover prebiotic sodas like Ollipop and Poppi and if the research backs up their claims along with what I recommend.To join the Strong Runner Academy Group Coaching Program: www.holleyfuelednutrition.com/groupcoachingThank you BetterHelp for sponsoring this episode! To save 10% on your first month of therapy, visit: ⁠⁠⁠⁠⁠https://www.betterhelp.com/holleyfueled⁠

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Pepsi Paid $2 Billion for Gut Soda?! Here's What Your Agency Should Be Doing Right Now

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Play Episode Listen Later Jun 17, 2025 6:21


Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training 00:00 The "Poppi" acquisition and winning by being different 00:30 Brands need agencies to help them “stand out” 01:30 Agency's role: From vendor to transformation partner 02:00 Transformative client results through positioning 02:50 Five tactics for agencies to help clients win differently 04:10 The "Hell Yes" framework for brand building   Pepsi just dropped $2 billion to acquire Poppi. Let that sink in. A gut-health soda brand that didn't even exist a decade ago is now a multibillion-dollar player — without some bloated VC war chest or Super Bowl ads. Why? Because they didn't just sell a drink. They sold vitality without boredom. Just like Liquid Death isn't selling water. They're selling rebellion in a can. This matters to you because your agency clients are still playing the safe game. Bland branding. Forgettable messaging. Funnel tweaks and ad spend tricks. But the world doesn't reward better. It rewards different. And that's where you come in. Your Agency's Real Role You're not here to push pixels or track conversions. You're here to make your clients matter. To help them stop blending in and start building brands that get followed, shared, and loved. In this episode we'll break down exactly how to do that—with a proven playbook called the “HELL YES” Framework. But first, let's look at what these breakout brands got right. The Big Brand Lessons (You Should Be Using) Help Clients Define What They Believe in (And What They're Against). Poppi didn't sell soda. They sold gut health. Liquid Death didn't sell water. They sold identity. Brands that break out don't try to be better. They choose to be louder about what they stand for. Build a Brand that Lives Beyond The Product. Help them create their presence in culture. What's the founders point of view? What's the audience they want to turn into a community. From reels & TikTok make sure that message is out there. Package. Reframe offer as outcomes, not service. Teach them to Create Demand. Help them post scroll-stopping content that really builds trust from someone that'll want to learn more. Help Them Become Known for Something. Your clients will need a signature method that is repeatable and has a catchy name. That's how they'll own a category. The HELL YES Framework (How to Build Brands That Get Followed) Here's the full breakdown from Jason's playbook: H – Hook with a Belief Choose a bold POV. Rally people around something real. Don't try to please everyone—draw a line. E – Elevate the Outcome Sell transformation, not tasks. Rename and reframe. “The Visibility Engine” beats “SEO setup” every time. L – Lead with Culture Get them living where the culture lives—Reels, TikTok, Shorts. Turn content into a vibe. L – Lock in Their Framework Give their offer a name. A method. A repeatable process. That's how they own a category. Y – Yield to Simplicity Kill the fluff. Be painfully clear. One offer. One CTA. No jargon. E – Engineer the Experience Make onboarding and delivery unforgettable. Brand the process. Delight people. S – Share the Wins Loud Don't just toss out metrics—tell the story. Make the transformation the headline. Real Talk: You're Sitting on the Solution You've already got the skills. The strategy. The services. What your agency really needs is a sharper positioning and a clearer method — just like Zach and Jack did. Whether you're stuck pitching work that doesn't excite you anymore or just tired of clients treating you like a vendor, the shift starts here. And if you're ready to build a brand that people don't just buy from, but believe in… Let's stop chasing better. Start building bolder. Because when your agency leads movements, not just marketing—you become unforgettable. Agency Mastermind Still feel like you're winging it? You're not alone. Most agency owners hit a plateau because they're stuck in the business, buried in decisions, and disconnected from people who get it. The agencies killing it and scaling faster found out they needed to be in the right room. Go to https://www.agencymastery360.com/agency-mastery and get access to a community of agency owners sharing their data, deals, strategies, and mindset shifts.

Slacker & Steve
Full show - FrYiday | Best smell ever | News or Nope - McDonald's ice cream and Poppi | Feel Good Friday | Hillbilly hookup | There's a thief at Slacker's favorite place | Table manners that gross men out | Slacker and T. Hack are very triggered by thi

Slacker & Steve

Play Episode Listen Later Jun 7, 2025 72:54


Full show - FrYiday | Best smell ever | News or Nope - McDonald's ice cream and Poppi | Feel Good Friday | Hillbilly hookup | There's a thief at Slacker's favorite place | Table manners that gross men out | Slacker and T. Hack are very triggered by this thing that women do | The show's AI photos caused an uproar | Stupid stories @theslackershow @ericasheaaa @thackiswack @radioerin

Slacker & Steve
News or Nope - FrYiday - McDonald's ice cream and Poppi

Slacker & Steve

Play Episode Listen Later Jun 6, 2025 8:07


These are the headlines you NEED to know about!

Johnjay & Rich On Demand
We need Poppi to see this Podcast!

Johnjay & Rich On Demand

Play Episode Listen Later Jun 4, 2025 72:48


DO YOUR THING INTERNET, hook KYLE UP! Today on the show, WOWZA it's a WILD WEDNESDAY and we got CHEATERS GALOREEE. For over 20 minutes of today's show you will hear how you caught your ex cheating because Payton CAUGHT HER OWN CHEATER (no not Kadeem) (had ya for a second didn't we) THEN Shelby's STINKY PITS, Noise Machine (with a twist) and SO MUCH MORE! And yes, there is an outro today. You're welcome.See omnystudio.com/listener for privacy information.

Mixing with Mani
Secret Lives of Mormon Wives S2 w/ Kaya (@bravowhileblack)

Mixing with Mani

Play Episode Listen Later Jun 2, 2025 95:14


SLOMW season 2 is underway and available on Hulu now and it is BANANAS! Kaya and Mani finished it with so many thoughts and opinions they got together to work through the seasons many moments. Taylor and her family, Whitney's constant requests for a vote, parties with Poppi, the saints v sinners, and ... Demi.  It's a discussion of whether MomTok (whatever it is) can and WILL survive all this. Come mix it up with us! Catch Mani talking RHOA and bravo this week on Kaya's podcast Bravo We're Black (back to bravo next week on The Mix). Follow Kaya on Instagram  Follow Mani on Instagram and get Ad Free and Bonus episodes on Patreon 

Startup Confidential
Episode 143 - Broaden Your Positioning to Accelerate - Poppi and Dr. Squatch

Startup Confidential

Play Episode Listen Later Jun 1, 2025 7:40


Many founders worry about diluting the quality of their product in order to scale. Understood. Yet, diluting the ‘quality' of your audience is essential. Snobby brands do not scale. Listen in as I explain why.Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com Please send feedback on this or other episodes to: admin@premiumgrowthsolutions.com

The Morning Toast
Econ 101: Tuesday, March 18th, 2025

The Morning Toast

Play Episode Listen Later Mar 18, 2025 77:37


Tracy Morgan taken in wheelchair after vomiting courtside at Knicks vs. Heat game (Page Six) (27:03)'White Lotus' star Patrick Schwarzenegger strips down with fiancee Abby Champion for Skims photoshoot (Page Six) (40:19)'Chameleon' Hilaria Bladwin defends 'natural' accent changes after 'mean' backlash from the 'whole world' (Page Six) (42:50)Forever 21 files for bankruptcy again, plans to close all US stores (Scripps) (57:25)PepsiCo buys prebiotic soda brands Poppi for nearly $2 billion (CNBC) (1:01:14)Dear Toasters Advice Segment (1:07:07)The Toast with Jackie (@JackieOshry) and Claudia Oshry (@girlwithnojob) Lean InThe Camper and The Counselor by Jackie OshryMerchThe Toast PatreonGirl With No Job by Claudia OshrySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.