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The entire Broken Lizard team joined Mostly Superheroes in St. Louis during the Super Troopers 3 Behind the Badge Tour ahead of the film's theatrical release on August 7. Logan Janis and Andy Hunn sat down with Jay Chandrasekhar, Kevin Heffernan, Steve Lemme, Paul Soter, and Erik Stolhanske before their live appearance at Delmar Hall. What started as an interview quickly turned into an unforgettable comedy conversation covering superheroes, Wonder Woman, Paul Rudd, James Gunn, St. Louis, sports, the making of Super Troopers, and plenty of laughs. This was the first interview of the night before the cast took the stage for fans, making it one of the most candid conversations from the entire press tour. CHAPTERS 00:00 Intro: We Interview the Entire Super Troopers 3 Cast 00:28 Behind the Badge Tour Comes to St. Louis 01:23 Setting the Stage Before the Interview 03:40 Meeting Broken Lizard 04:34 Touring St. Louis & Their Day Off 05:44 Superhero Connections, Wonder Woman & Lynda Carter 06:35 Paul Rudd, James Gunn & Mostly Superheroes 07:36 Growing Up on Super Troopers 08:21 The Famous "ZJ" Joke Returns 09:26 Is This Even an Interview? 09:45 St. Louis, Budweiser & Baseball 10:25 Signed DVD Surprise 10:53 Getting to Know Mostly Superheroes 11:17 Sticking the Landing 11:46 Support Mostly Superheroes Watch Super Troopers 3 only in theaters beginning August 7 and let us know your favorite Broken Lizard moment in the comments. Support independent podcasting: https://mostlysuperheroes.com/support ©2026 Carrogan Studios
Mike Davis didn't set out to run a media company – he set out to help tell Dale Earnhardt Jr.'s story. Today, he's President of Dirty Mo Media, leading a company that's grown from a single podcast into a full network of shows, live events, and branded content across NASCAR, motorsports and new verticals outside of the racing world. In Part 1, Kelley Earnhardt Miller takes Mike back to the beginning: becoming Dale Jr.'s publicist during the Budweiser years, helping navigate the historic departure from DEI, and launching the original Dale Jr. Download with no business plan – just an instinct that NASCAR fans wanted more Dale Jr. content. That instinct turned into Dirty Mo Media. As the company grew beyond one show, Mike made the call to move from behind the mic as co-host of the Download to behind the scenes – becoming President and eventually an equity partner, focused on building the infrastructure, team, and strategy behind DMM's expansion. This is the story of how one NASCAR podcast became a media company, and the partnership that made it possible. Part 2 drops next week, where Mike and Kelley go deeper on what DMM looks like today and where it's headed next Check out Dirty Mo Media on YouTube: https://www.youtube.com/@DirtyMoMedia Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
TWP Chris was BACK for another night of chaos! And chaos it was. Some of the things we brought up were: Breaking news about running out of Ludicri and a local party band growing up!! Do rose hips lie? Do roses? Hunks of meat and Natalie Arugula salad. Breweries are only accredited if they have a "Vincent approved" sticker on the door. Gnome is no longer a scientist. Cincy Brew Dads were at the home of the Bonk Honk! What kind of fruit Michael D Morgan would be. We learned one of Ryan's nicknames in high school! Was there a zero star mystery machine guest?!!?!? Bret and Mike abused the help. People don't like drinking alcohol when it's hotter than Satan's butthole outside. Discussing the "middle ground of beverages" and why we don't think Athletic beverages are really selling all that well. Do you trust a guy with 2 first names more or less than a guy with 2 last names? Hard products failing hard. Blake talks to De-Pot as they near 1 year! This is a Vincent approved establishment! Experimental flavored pilsners?! Bret is not welcome ANYWHERE NEAR Depot. Get to their anniversary celebration - July 10-12, 2026. Gnome did a head to head then a head to head with -jitos. Garage beer is growing, but is it all due to marketing or the actual product? ...is Garage beer's current innovation strategy bigger than what Budweiser's was? Some new label approvals were Teez'd which lead to a terrible tea whiskey decision. ----- This episode covers the following shows : The Weekly Pint - Ep 321 - Like It Or Not, This Is Growth! Barstool Perspective - 7/3/2026 Cincy Brew Dads - A Mish-Mash of Mystery Machine Madness - Variety Show Ep. 8 Blake's Craft Beer Podcast - Ep 133 - Depot Brewing one year anniversary ----- What we drank : Bell's Citrus Hopslam - Imperial IPA MadTree - Double Seeing Colors - Hazy IPA Maine Beer Co - Lunch 3 Floyd's - War Mullet - Double IPA Tequila Burger/Muskie Lager ----- Episode recorded on 7/7/2026 at our amazing podcast host, Higher Gravity Summit Park! https://highergravitycrafthaus.com/ Disclaimer: The views and opinions expressed by Truth, Beer, and Podsequences are those of the participants alone and do not necessarily reflect the views or opinions of any entities they may represent. ------ Links to everything at http://truthbeerpod.com/ or https://truthbeerpod.podbean.com/ Find us on all the social medias @ TruthBeerPod Email us at TruthBeerPod@gmail.com Subscribe, like, review, and share! Find all of our episodes on your favorite Podcast platform or https://www.youtube.com/@TruthBeerPod ! Buy us a pint! If you'd like to support the show, you can do by clicking the "One-Time Donation" link at http://truthbeerpod.com ! If you want exclusive content, check out our Patreon! https://www.patreon.com/TruthBeerPod If you'd like to be a show sponsor or even just a segment sponsor, let us know via email or hit us up on social media! ----- We want you to continue to be around to listen to all of our episodes. If you're struggling, please reach out to a friend, family member, co-worker, or mental health professional. If you don't feel comfortable talking to someone you know, please use one of the below resources to talk to someone who wants you around just as much as we do. Call or Text 988 to reach the Suicide and Crisis Lifeline Chat with someone at 988lifeline.org http://www.988lifeline.org ----- Our Intro, Outro, and most of the "within the episode" music was provided by Gnome Creative. Check out www.GnomeCreative.com for all your audio, video, and imagery needs! @gnome__creative on Instagram @TheGnarlyGnome on Twitter https://thegnarlygnome.com/support http://gnomecreative.com http://instagram.com/gnome__creative http://www.twitter.com/TheGnarlyGnome
July 4, 2026. Art, truth and commerce. ALSO: Clara Bow's wikipedia. PLUS: The latest Advice King column and a song of the week by Robert Earl Keen.Robert Earl Keen - "4th of July": https://www.youtube.com/watch?v=tf_VxBiXzIo&list=RDtf_VxBiXzIo&start_radio=1Cold Brew Patreon: Patreon.com/ChrisCroftonChannel Nonfiction: ChannelNonfiction.com
Pottymouth does not disappoint bringing you the Cavalli-Contreras rant you've been waiting for. Putting it firmly in the larger context of the devastating earthquake in Venezuela, Contreras' home country, we walk through the “brush,” the slur that came awfully easily to Cavalli, and the ensuing fracas (not a picnic, not a brawl). There's yet another teaching moment about an apology that really isn't. And the inequitable aftermath. Back to that larger context, “baseball” is rallying around earthquake recovery, from team-level fundraising to actions by individual players, and smaller, incredibly heartfelt moments that mean everything.Congrats to current BFs Drake Baldwin and Nick Kurtz for being named starters at this year's ASG, and to Sal Stewart and once and forever bf Adley Rutschman for making the reserves. Patti catches you up on collective bargaining with MLB owners moving money around in a smaller box and the MLBPA looking to eliminate shenanigans with stashing players in the minors to save a few bucks. We crosstrain with the Men's World Cup and the infamous Red Card, and the fascist in chief's inability to stay in his lane. And lastly we enjoy the irony of staff from “Guiness” (not that one) ruling on a world record glass of “beer” (It's Bud so it starts in quotes) outside of Globe Life Field. Patti still wants to know what happened to the 600 gallons sitting in the Texas sun for hours… ARI celebrated with apple pie nachos, and WAS with a red white and blue Liberty shake, but all any other teams could manage was throwing words like “all american” and “firecracker” in front of standard concessions. But at least our homes shook during the midnight fireworks in your nation's capital, as if we were under attack.We say, “Halle-f*!@n-luya,”Nothing says America 250 like a giant Budweiser,” and “cross-train with criticizing the government.” Fight the man, go see some live baseball, send your game balls to Meredith, and find us on Bluesky @ncibpodcast, on Facebook @nocryinginbball, Instagram @nocryinginbball and on the Interweb at nocryinginbball.com. Please take a moment to subscribe to the show, and leave us a review on Apple Podcasts or wherever you listen to NCiB. Become a supporter at Patreon to help us keep doing what we do. We now have episode transcripts available! They are available for free at our Patreon site. Say goodnight, Pottymouth.
Chad Nicholson is the EVP of Strategic Intelligence at the independent advertising powerhouse, BarkleyOKRP. You're familiar with their iconic work like the Burger King “You Rule” campaign. They also work with other great brands llke AMC Theatres, Winnebago, Frontier Airlines, Planet Fitness and many others.I first met Chad while at Anheuser-Busch where he started his career as an intern and climbed the ranks as a Brand Manager on Budweiser and Director of Consumer Strategy & Insights.And just in time for the World Cup Round of 16 . . . as a former D1 college soccer player, Chad is watching closely!Chad shares his career path, his philosophy on insights and the lessons he's applied from his college days as an athlete with the Marshall Thundering Herd.
The Texas Rangers and Budweiser broke a world record over the weekend and DFW's Morning News has the info...See omnystudio.com/listener for privacy information.
Zomerstilte op de beurs, zo tussen twee kwartalen in. Dus verleggen we de blik naar daar waar er nog wél gestreden wordt: op het voetbalveld! Drie bedrijven die veel baat hebben bij het WK zijn Adidas (officiële FIFA-partner), Nike (dat wel wat extra omzet kan gebruiken) en natuurlijk Heineken, onze eigen bierbrouwer annex keeltjessmeerder. Wat merken zij van het WK - en hoe tijdelijk zijn de effecten? Jim Tehupuring van 1Vermogensbeheer blikt deze aflevering vooruit op de achtste finales van het WK en de impact daarvan op de aandelenmarkt. In Beurs in Zicht stomen we je klaar voor de beursweek die je tegemoet gaat. Want soms zie je door de beursbomen het beursbos niet meer. Dat is verleden tijd! Iedere week vertelt een vriend van de show waar jouw focus moet liggen. Te gast: Jim Tehupuring van 1Vermogensbeheer BNR Beurs is een journalistiek onafhankelijke productie, mede mogelijk gemaakt door Saxo. Over de makers: Jelle Maasbach is presentator van BNR Beurs en freelance financieel journalist. Zijn favoriete aandeel om over te praten is Disney, maar daar lijkt hij de enige in te zijn. Sinds de eerste uitzending van BNR Beurs is 'ie er bij. Maxim van Mil is presentator van BNR Beurs en journalist bij BNR, waar hij zich focust op de financiële markten en ontwikkelingen in de tech-wereld. Je krijgt hem het meest enthousiast als hij kan praten over ASML, of oer-Hollandse bedrijven zoals Ahold of ABN Amro. Jorik Simonides is presentator van BNR Beurs, economieredacteur en verslaggever bij BNR. Hij wordt er vooral blij van als het een keer níet over AI gaat. Je hoort hem ook in de BNR-podcast Moerdijk: dorp van de rekening. Milou Brand is presentator van BNR Beurs, freelance podcastmaker en columnist bij het Financieele Dagblad. Jochem Visser is presentator van BNR Beurs, maakt Beursnerd XL en is redacteur bij de podcast Onder Curatoren. Vraag hem naar obscure zaken op financiële markten en hij vertelt je waarom het eigenlijk nóg leuker is dan je al dacht. Over de podcast: Met BNR Beurs ga je altijd voorbereid de nieuwe beursdag in. We praten je in een kleine 25 minuten bij over alle laatste ontwikkelingen op de handelsvloer. We blijven niet alleen bij de AEX of Wall Street, maar vertellen je ook waar nog meer kansen liggen. En we houden het niet bij de cijfers, maar zoeken ook iedere dag voor je naar duiding van scherpe gasten en experts. Of je nu een ervaren belegger bent of net begint met je eerste stappen op de beurs, de podcast biedt waardevolle inzichten voor je beleggingsstrategie. Door de focus op zowel de korte termijn als de lange termijn, helpt BNR Beurs luisteraars om de ruis van de markt te scheiden van de essentie. Van Musk tot Microsoft en van Ahold tot ASML. Wij vertellen je wat beleggers bezighoudt, wie de markten in beweging zet en wat dat betekent voor jouw beleggingsportefeuille.See omnystudio.com/listener for privacy information.
Zomerstilte op de beurs, zo tussen twee kwartalen in. Dus verleggen we de blik naar daar waar er nog wél gestreden wordt: op het voetbalveld! Drie bedrijven die veel baat hebben bij het WK zijn Adidas (officiële FIFA-partner), Nike (dat wel wat extra omzet kan gebruiken) en natuurlijk Heineken, onze eigen bierbrouwer annex keeltjessmeerder. Wat merken zij van het WK - en hoe tijdelijk zijn de effecten? Jim Tehupuring van 1Vermogensbeheer blikt deze aflevering vooruit op de achtste finales van het WK en de impact daarvan op de aandelenmarkt. In Beurs in Zicht stomen we je klaar voor de beursweek die je tegemoet gaat. Want soms zie je door de beursbomen het beursbos niet meer. Dat is verleden tijd! Iedere week vertelt een vriend van de show waar jouw focus moet liggen. Te gast: Jim Tehupuring van 1Vermogensbeheer BNR Beurs is een journalistiek onafhankelijke productie, mede mogelijk gemaakt door Saxo. Over de makers: Jelle Maasbach is presentator van BNR Beurs en freelance financieel journalist. Zijn favoriete aandeel om over te praten is Disney, maar daar lijkt hij de enige in te zijn. Sinds de eerste uitzending van BNR Beurs is 'ie er bij. Maxim van Mil is presentator van BNR Beurs en journalist bij BNR, waar hij zich focust op de financiële markten en ontwikkelingen in de tech-wereld. Je krijgt hem het meest enthousiast als hij kan praten over ASML, of oer-Hollandse bedrijven zoals Ahold of ABN Amro. Jorik Simonides is presentator van BNR Beurs, economieredacteur en verslaggever bij BNR. Hij wordt er vooral blij van als het een keer níet over AI gaat. Je hoort hem ook in de BNR-podcast Moerdijk: dorp van de rekening. Milou Brand is presentator van BNR Beurs, freelance podcastmaker en columnist bij het Financieele Dagblad. Jochem Visser is presentator van BNR Beurs, maakt Beursnerd XL en is redacteur bij de podcast Onder Curatoren. Vraag hem naar obscure zaken op financiële markten en hij vertelt je waarom het eigenlijk nóg leuker is dan je al dacht. Over de podcast: Met BNR Beurs ga je altijd voorbereid de nieuwe beursdag in. We praten je in een kleine 25 minuten bij over alle laatste ontwikkelingen op de handelsvloer. We blijven niet alleen bij de AEX of Wall Street, maar vertellen je ook waar nog meer kansen liggen. En we houden het niet bij de cijfers, maar zoeken ook iedere dag voor je naar duiding van scherpe gasten en experts. Of je nu een ervaren belegger bent of net begint met je eerste stappen op de beurs, de podcast biedt waardevolle inzichten voor je beleggingsstrategie. Door de focus op zowel de korte termijn als de lange termijn, helpt BNR Beurs luisteraars om de ruis van de markt te scheiden van de essentie. Van Musk tot Microsoft en van Ahold tot ASML. Wij vertellen je wat beleggers bezighoudt, wie de markten in beweging zet en wat dat betekent voor jouw beleggingsportefeuille.See omnystudio.com/listener for privacy information.
PLUS: Baywatch Returns, Who Wins? Budweiser is American? MSG, a Chapel?
Hour 1: Victor Willis, the founding lead singer of the 70s disco group Village People, has passed away at 74. Mr. Feeny, William Daniels, and his wife Bonnie Bartlett celebrate 75 years of marriage. Netflix announces a Willy Wonka competition series - with an AI twist AND an OG oompa loompa. Don't forget about the Golden Gate Bridge closures! The US plays in the World Cup in the Bay today. H2 of 2026 has begun! The Moana remake is upon us. Vinnie's daughter is pumped about the Legally Blonde prequel. Hour 2: Is Taylor Swift building a castle inside of Madison Square Garden? The National Guard is on the scene to find out. Bob thinks everything we've seen, Taylor wants us to see. Vinnie could NOT care less. Buying stuff online is full of scams - even from reputable sites! WhatsApp is “taking privacy to new levels” with usernames. Matty's building caught a thief! Budweiser is giving away free beer for our big birthday. This toddler has been to WAY more National Parks than you. Plus, a semi-annual apology to Karen. Hour 3: Let's bridge that gap! Sarah and Vinnie's weekly trivia battle is here, and Giovani is here for GenX! Can he take down Emily, returning for the Zillennials? This is what dreams are made of! Would you stay at the world's most dangerous hotel? To get morbid for a minute, Vinnie asks the gang about their final resting places. Mexican Batman is taking down thieves with duct tape. Some hilarious, and slightly inappropriate, fast facts. Hour 4: Olivia Rodrigo could not beat Ella Langley this week on the Hot 100. Chris Brown pays a $13 million settlement to his housekeeper. Lego does it again with an Olivia Rodrigo collab. It might make a great Christmas present. Vinnie gets a lesson in colors. RUSH had to cancel 2 shows. Run Clubs are the secret to dating in the wild. Plus, How Old Is That Guy?
Is Taylor Swift building a castle inside of Madison Square Garden? The National Guard is on the scene to find out. Bob thinks everything we've seen, Taylor wants us to see. Vinnie could NOT care less. Buying stuff online is full of scams - even from reputable sites! WhatsApp is “taking privacy to new levels” with usernames. Matty's building caught a thief! Budweiser is giving away free beer for our big birthday. This toddler has been to WAY more National Parks than you. Plus, a semi-annual apology to Karen.
If you like this and want to hear the juicy details of all things BTS Modern Apes make sure to go check out the boys on there growing Patreon. Weekly bonus eps, movie watchalongs, and the highly rated INTERNAL AFFAIRS! https://www.patreon.com/c/TheModernApes https://www.patreon.com/c/TheModernApes https://www.patreon.com/c/TheModernApes Welcome back to another episode of the Modern Apes Podcast with Tristan Bowling & Daniel Bridge-Gadd . It is time for another one of the more popular episodes we do here at TMA....Bracket Wars BABY!!! (And just in time for the 4th of July) This time we are doing something that will likely hit close to home for our audience....BEER! The boys break down a 32 brand beer March Madness style bracket, where there can be only one winner. Obviously Tristan is a Coors light fan through and through, while Daniel is a loyalist to the Anheuser-Busch company and the most popular beer in America(the world) Bud Light. Should make for an interesting battle where we really have no clue who will win. Make sure to leave your thoughts on the on the Tournament. We would love to hear who you thought won, and if you disagree with any of the picks that we made, and why. Then make sure to like, sub, and for the love of all that is holy....smash that notification button so you know when we drop. Chapters: 0:00 Join The Patreon 0:43 Hit the Music 1:06 Opening Riffs 5:21 Hefe vs. Old English 8:19 Tecate vs. Bud Light 9:54 Old Style vs. Stella Artois 12:45 Keystone vs. Lagunitas IPA 16:52 Bud Light Lime vs. Samuel Adams 20:34 Guinness vs. Budweiser 24:47 Busch Light vs. Natural Light 26:33 Fat Tire vs. Steel Reserve 29:35 Olde English vs. Bud Light 30:05 Stella Artois vs. Keystone Light 31:20 Samuel Adams vs. Budweiser 32:11 Busch Light vs. Fat Tire 33:10 Bud Light vs. Stella Artois 34:48 Budweiser vs. Busch Light 35:22 Bud Light vs. Budweiser 39:50 Modelo vs. Rolling Rock 41:11 Natural Ice vs. Miller Lite 43:38 Miller High Life vs. Blue Moon 48:16 Goose IPA vs. Pacifico 48:32 Michelob Ultra vs. Shock Top 49:12 Corona vs. Dos Equis 51:00 Coors Light vs. Rainier 51:35 PBR vs. Heineken 52:50 Modelo vs. Miller Lite 53:32 Miller High Life vs. Pacifico 54:08 Michelob Ultra vs. Corona 54:28 Coors Light vs. PBR 55:03 Modelo vs. Miller High Life 55:26 Michelob Ultra vs. Coors Light 55:33 Modelo vs. Coors Light 55:38 Bud Light vs. Coors Light (Final Show Down) 1:01:19 Patreon Names Wrap Up #funny #male #beer #bros #marchmadness #tournament #tourney #drinks #comedypodcast #podcast #pods #tristanbowling #danielbridgegadd #competition #debate Learn more about your ad choices. Visit megaphone.fm/adchoices
It's time to put on our blue jeans, grab a Budweiser, and maybe blowup part of your hand with a firework, as we get ready to celebrate America on its 250th birthday. It's America: Fuck Yeah! for our June Movie of the Month, and we're celebrating with American Ninja 2: The Confrontation. Join us as we discuss super ninjas that aren't all that super, white billionaires with Caribbean islands, and how we wish we got more Steve James. Want to help us decide our next movie of the month? Join our Patreon for just $1 over at Patreon.com/TCTAMPod. Find us on Bluesky, Instagram, and Threads @TCTAMPod and on TikTok @theycalledthisamovie.Our theme music was written and performed by Dave Katusa. He can be found on Instagram @dkat_productions.
When your Halloween party draws 700 people, you're doing something right. Katie Mattox, VP of Marketing at SphereX, explains how a distillate vape company captured 20% of Colorado's market by throwing roller skating parties and giving away unexpected gifts instead of just pushing products.Drawing from a decade at an event agency working with Budweiser and Michelob Ultra, she translated liquor marketing strategies to cannabis with remarkable results. The approach centers on emotional connections, not just transactions. While Colorado's cannabis industry declined since 2021 as tourism dried up, SphereX thrived by offering dispensaries twenty-five percent kickbacks on wholesale purchases for marketing reinvestment. This creative support allowed partners to run customized campaigns, from billboards to local artist collaborations.Recently, the brand expanded beyond vapes into adaptogenic mushroom gummies targeting older demographics. Their sleep gummies with five milligrams of THC and reishi have become particularly popular with novice consumers. SphereX also demonstrates values-driven marketing by supporting LGBTQ causes, recognizing the community's foundational role in cannabis culture.What makes customers return after trying a product just once? Listen to discover how SphereX plans to double production capacity to 500,000 carts monthly by 2026.Chapters:00:00:04 - Colorado Cannabis Brand Product Lineup Overview00:01:20 - Understanding Different Consumer Demographics and Values00:02:46 - Supporting LGBTQ+ Causes in Cannabis00:04:21 - From Roller Skating Events to Community Impact00:05:06 - Building Emotional Connections in Cannabis Branding00:06:16 - Creative Marketing Strategies for Cannabis Brands00:08:05 - Building Trust Through Unexpected Gifts00:09:45 - Marketing Reinvestment Program for Dispensaries00:11:34 - Doubling Production Capacity in 202600:12:46 - Building Brand Connection Through Large-Scale Events00:14:38 - THC Edibles with Reishi for RelaxationGuest Website: https://www.wearespherex.com/ WEBSITE: https://cannatechtoday.com/Make sure to follow our other social media platforms to stay up-to-date on all things Cannabis & Tech Today.https://twitter.com/cannatechtodayhttps://www.facebook.com/CannaTechTodayhttps://www.instagram.com/cannatechtoday
Ep 489 Home Brew, Budweiser Facts, and Oliva Soccer Watch Parties by Smokin' & Toastin'
To celebrate their upcoming St. Louis show, the guys roll out the red carpet for The King of Beers!”Budweiser is available everywhere.WANT MORE SLOP? Check out:PatreonSHOP the webstore at:The Sloppy Boys WebsiteLISTEN to The Sloppy Boys hit songs on:Apple MusicSpotifyYoutubeTOUR DATES, SOCIALS and more at:LinktreeT H E S L O P P Y B O Y S L L CExpand Ascend Conquer Retain Hosted on Acast. See acast.com/privacy for more information.
June 16th, 2026, 5pm: Nicolle Wallace on the massive, sponsored event Trump hosted at the People's House, featuring logos of Meta, Budweiser, Monster Energy, Ram trucks and Crypto.com. For more, follow us on Instagram @deadlinewh For more from Nicolle, follow and download her podcast, “The Best People with Nicolle Wallace,” wherever you get your podcasts.To listen to this show and other MS podcasts without ads, sign up for MS NOW Premium on Apple Podcasts. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What if everything you're optimizing for in marketing — attention, clicks, engagement — is a proxy for the one thing that actually drives action? Pranav Yadav is the Founder & Global CEO of Neuro-Insight, the world's largest measure of memory. His company maps brains to determine what advertising actually does to people — second by second — with an 86% correlation to real-world sales. In this conversation, he makes the case that memory is the only metric that matters, explains why hyper-personalization is destroying culture, and breaks down exactly why Budweiser's most iconic Super Bowl ad failed at the brain level while Samsung's Wallhuggers became their most successful campaign ever. Pranav Yadav is a former Goldman Sachs trader turned neuroscientist, Forbes 30 Under 30, and Ad Age 40 Under 40. He created the Neuro Impact Factor — the brain-based metric that all Australian out-of-home media is now traded on. Key takeaways • 90% of all memory is subconscious — brands have been measuring the wrong 10% • $750 billion in annual marketing spend is wasted because recall ≠ memory • The brain is a pattern-seeking storytelling device — personal relevance opens the door to memory • Hyper-personalization destroys the shared cultural memory that makes marketing work • The #1 rated Super Bowl ad (Budweiser Lost Puppy) placed the brand at the exact moment the brain stopped encoding memory • Samsung's Wallhuggers hid the brand for 45 seconds and became their most successful campaign Follow Pranav on LinkedIn: linkedin.com/in/pranavyadavpy Learn more: neuro-insight.com Chapters 0:00 Introduction 1:31 The Urdu Couplet That Opens the Conversation 2:28 Marketing Has Been Leaning on Pseudoscience for Decades 5:09 Why Memory Is the Only Metric That Matters 8:32 The Shirt Test: Recall vs Memory 12:23 How to Get Into the 90% — Story Is the Boat 15:17 What 5,000-Year-Old Vedic Rituals Teach About Memory 19:41 Alexander the Great vs the Naked Wise Man 24:28 MasterCard's Priceless: Finding the Core Truth 27:29 Why Brands Don't Do This (It's Hard) 32:23 Brain Mapping: How Neuro-Insight Actually Measures Memory 39:26 Brand Architecture: The Formula Every Brand Needs 43:48 Why Hyper-Personalization Will Destroy Society 50:54 Why 90% of Super Bowl Ads Fail at the Brain Level 54:17 Budweiser's Lost Puppy: The #1 Ad That Failed 58:04 Samsung Wallhuggers: Genius at the Memory Moment 1:00:25 Why LLMs Are Trained on the Shadow of Thinking 1:07:41 Vows, Not Values: How Neuro-Insight Stays Creative 1:15:51 The Neuro Impact Factor: Changing How Australia Trades Media 1:19:57 What Makes a Great Billboard 1:20:23 Where to Find Pranav ----Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
The MRN broadcast of the 1987 Budweiser 400 from Riverside International Raceway.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
A single “loss” can either break you or reroute you, and Terri Clark proves it can do both. Sitting down with me on Stories Behind the Songs, Terry tells the wild true story of a Canadian talent contest that left her and her mom crying on the drive home, only for her to learn ten years later that she actually won and was disqualified because she was underage at a Budweiser sponsored event. That one hidden detail helped push her toward the boldest move of her life: leaving Medicine Hat, Alberta for Nashville at 18 with no green card, no car, and no idea what the next week would look like.We get honest about the Nashville grind behind country music success: years of waiting tables, writing late on Music Row, carrying rejection from label to label, and hanging on to every small sign that the dream is still alive. Terri shares where she was when she first heard “Better Things To Do” on the radio, why she never really says “I've made it,” and how momentum in a career can vanish and return with the next brave creative choice.Because this is Stories Behind the Songs, we go deep on craft. Terri explains how she picks songs she did not write, why strong character and a strong female perspective matter, and how “No Fear,” co-written with Mary Chapin Carpenter, came together from a conversation about Johnny Cash. We also talk Terri Clark Take Two, reimagining hits with collaborators like Cody Johnson, Carly Pearce, and Kelly Clarkson, plus her blunt take on today's music business: art over commerce, play live, and do not let the content treadmill replace the work.If you love country music storytelling, songwriting process, and real career lessons from an artist who's lived them, hit play. Subscribe, share this with a friend who needs a push, and leave a review wherever you listen.
Rylan Foltz went from JP Morgan analyst to independent wealth advisor to co-founding WealthFeed — a marketing and prospecting platform helping financial advisors find better clients faster using predictive analytics and behavioral data. In this episode, Rylan walks through the full arc of that journey and unpacks the strategic decisions that took WealthFeed from zero to thousands of advisors in just two years.Jeff and Rylan dig into why the wealth management industry is so underserved by marketing technology, the power of building bottom-up before going enterprise, how to make a SaaS product genuinely sticky in a regulated industry, and why your distribution moat matters more than your product moat in an era where anyone can spin up a competing product overnight.Whether you're a first-time founder trying to crack product-market fit, or a scaling SaaS leader thinking through enterprise sales cycles, pricing strategy, and team-building, this episode delivers actionable insight on all fronts.Key Takeaways3:47 — The Origin of WealthFeed Rylan realized as a practicing advisor that organic growth was the hardest part of the job — and that the wealth management industry had almost no structured approach to marketing. That gap became the business.6:15 — Why Finance Is Marketing's Last Frontier Advisors can name the big firms but not their local competitors. The industry is dominated by aging, lifestyle-mode advisors who stopped teaching growth tactics — leaving a giant opportunity for a niche marketing platform.10:39 — What's Old Is New Again WealthFeed offers machine-written handwritten notes that look like wedding invitations. In a world saturated with digital communication, old-school physical outreach is standing out again.11:22 — Stop Thinking Leads, Start Building Assets Advisors shouldn't buy leads — they should build a database audience the way Budweiser buys Super Bowl ads: consistent, compounding, ROI over time.13:01 — Niche Marketing Builds Trust Generic messaging ("I help with retirement planning") signals you don't know your prospect. Hyper-specific messaging ("I work exclusively with SaaS co-founders on RSUs and equity comp") creates immediate trust and relevance.14:12 — The All-in-One Platform Advantage WealthFeed layers CRM, outbound marketing (LinkedIn, email, direct mail, handwritten notes), and proprietary data into one workflow — so advisors don't stitch together five point solutions.17:41 — Simplicity Over Power at Launch Early on, feature overload slowed adoption. The lesson: launch with one compelling use case (for WealthFeed, inheritance lead data), get users in the door, then upsell from there.20:55 — Your Moat Is Your Distribution AI lets anyone copy a product in a weekend. What can't be copied overnight is your relationships, your user base, and the custom integrations you've built into a customer's workflow.25:03 — Bottom-Up Enterprise Strategy WealthFeed got traction by signing individual advisors first, letting the grassroots demand bubble up to management — which created enterprise deals without having to wait in long procurement queues.27:09 — Don't Hunt Elephants Until You Can Afford To Enterprise deals can drag for three years. Without revenue from individual and SMB customers, a startup can starve waiting for that one big contract to close.29:28 — Hybrid Pricing: Access Fee + Usage Credits Flat subscriptions don't work when one advisor sends 20,000 handwritten notes and another logs in once a month. A hybrid model lets you charge for scale without penalizing light users.31:28 — Price High, Discount Down Starting low and raising prices creates churn and resentment. Starting at a premium and offering a promotional discount sets expectations — customers know the real value from day one.33:19 — Balancing Founder Vision vs. Customer Feedback A 50/50 split: take customer input seriously, but don't become a yes-man. The most successful founders — especially those who've lived the problem — trust their forward vision even when customers can't yet see it.35:59 — Build Infrastructure Before You're Drowning WealthFeed hired sales, dev, and customer success earlier than felt necessary. That foundation is now why their customer success "outperforms anyone else in the industry."38:30 — Flatten the Org to Connect Dev and Customer Tech teams that never see how the product is used build the wrong things. WealthFeed has engineers sit in on sales calls so they understand why features matter, not just what to build.39:45 — Let Compliance Work With You, Not Against You Instead of pitching firms on new compliance workflows, WealthFeed integrates into whatever compliance process already exists — dramatically speeding up enterprise approvals.Tweetable Quotes"Your moat is your distribution. Go-to-market has gotten extremely valuable because you could almost create the product overnight." — Rylan Foltz"Stop thinking about leads. Start thinking about building an audience, a database, an asset for life." — Rylan Foltz"No one wants a generalist. Everyone wants the best knee surgeon in the country. As an advisor, you've got to become really niche-focused." — Rylan Foltz"Start your pricing high. You can always discount down. It's really hard to raise prices." — Rylan Foltz"It's easier to sell one flavor of ice cream and say it's the best than to offer 32 flavors and create option overload." — Rylan Foltz"What's old is new. Everything shifted to digital, so old-school processes are how you stand out now." — Rylan Foltz"You'll be most successful solving a problem you personally went through. It comes across in your sales, your fundraising, everything." — Rylan Foltz"Don't get too caught up in enterprise until you build up the user base. Get revenue first, then you can afford to chase the elephants." — Rylan FoltzSaaS Leadership Lessons1. Niche down relentlessly — and mean it. Rylan didn't just say "we focus on financial advisors." WealthFeed built every feature, every data layer, and every compliance workflow around that single ICP. The more specific your niche, the stronger your trust signal, the better your retention, and the harder you are to displace. Generalist products get commoditized. Specialists get embedded.2. Distribution is the real product. In a world where a working SaaS product can be replicated in a weekend, your go-to-market is your most defensible asset. Relationships, user base saturation within target firms, custom integrations, and compliance workflow ownership are what prevent a competitor from walking in and saying "we do the same thing." Build distribution as intentionally as you build product.3. Start simple — layer complexity after adoption. Feature-rich doesn't mean better. WealthFeed launched with one use case (inheritance lead data) and expanded from there. Getting a user in the door on one powerful idea is vastly easier than selling a full platform. Upselling to an existing user is far more efficient than converting a prospect who's overwhelmed at first glance.4. Build your team infrastructure earlier than you think you need it. Founders often hire only when they're already underwater. Rylan and his team built out sales, dev, and customer success before they felt the pressure — and that head start compounded into top-tier customer outcomes. Infrastructure built under stress tends to crack. Infrastructure built with intention scales.5. Price to your value, then offer strategic discounts. Starting low might feel like a growth hack, but it sets a price anchor that's almost impossible to raise without friction. Starting at a premium gives you room to discount strategically, run promos, and still maintain perceived value. Customers who came in knowing the "real" price won't balk at renewal the way customers who got a surprise price hike will.6. Close the gap between your builders and your buyers. One of WealthFeed's most impactful structural choices: having engineers sit in on sales calls. When the people building the product understand how it's actually used — and why it matters — they build better, faster, and with more empathy. Kill the wall between tech and go-to-market. Your roadmap will thank you.Guest Resourcesrylan@wealthfeed.comhttps://www.wealthfeed.com/https://www.linkedin.com/in/rylanfolts/Episode SponsorThe Futureproof Series - https://www.youtube.com/playlist?list=PLfkXKUPZ5xuOqMPR7_gzGybncTtavyR1NThe Captain's KeysSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code ‘SaaSFuel'Champion Leadership Group –
Jeremy Marshall from Lagunitas has brought their Trooper West Coast IPA to Brew Ha Ha with Herlinda Heras and Daedalus Howell. Jeremy was on Brew Ha Ha on this episode of November 22, 2018. Lagunitas is putting on an air guitar contest to celebrate the release of their Trooper West Coast IPA. Jeremy will pour from a growler of the Trooper West Coast IPA, drawn straight from the tank. The air guitar championship is set for 6/6/26. That’s Saturday, June 6, 2026, the same day as the beer release. Herlinda will be one of the judges. It’s a collaboration with Iron Maiden lead singer Bruce Dickerson. He is a beer guy, an entrepreneur, and a motivational speaker too. To register as a contestant, you will need to provide your stage name. Sign up at Eventbrite right here under Lagunitas Trooper, or look on Instagram, Facebook. If you’re interested, act fast, since they will cap the number of contestants. The prize is an actual real guitar, a 50th anniversary edition Fender. Contestants must choose the song they will perform when they register. These are the three songs to choose from:– Hallowed Be Thy Name, 5 to 5½ minutes– Two Minutes to Midnight, 3 minutes– Phantom of the Opera, 6 minutes ++++++Visit Russian River Brewing Co. in Santa Rosa on 4th St. and at their big Windsor location. Check out their website and socials for up-to-date hours, menus, beers and more.++++++ A US Partner for Trooper Ale Robinsons Brewery in England was the first to give the name Trooper to their signature premium ale. There is also a Brazilian Trooper ale. So when Iron Maiden was searching for a US partner, Bruce’s son’s wife told Bruce that Lagunitas was the perfect fit. Eventually Jeremy went to meet them backstage after a concert. He brought a cooler full of samples to share with a who’s who of metal bands. He found that Bruce was quite articulate about what flavors he liked. The Lagunitas Trooper West Coast IPA uses a new hop called Krush. Jeremy likes its flavor profile. He tastes “weed, passion fruit, guava…” It was HBC586 in development and now it's Krush. Watch out for a 100% Krush Beer for the radio station The Krush KRSH 95.9! Jeremy confirms that Heineken is letting Lagunitas be Lagunitas. Heineken is the only worldwide beer company that is still majority owned by the family. Jeremy went to UC Davis and studied brewing science. Michael Lewis and Charlie Bamforth were his teachers. They taught English ale styles, whereas Seibel in Germany is where to learn about lager beers. Lagers are a colder, longer stored style, like Coors Banquet or Budweiser. He describes the students at Davis as Beards versus Vests. Wine guys wore vests and beer guys had beards. Lager and Ale Compared to Lager, Ale is a little fruitier, and louder. If you hop it even more, you get to IPA. They are produced quicker and are more expressive and more popular in America. Wisconsin’s German-American community drove that city’s brewing history, so they made more German Lager styles. After UC Davis, Jeremy’s first beer gig was Lagunitas. Tony asked where else he sent the letter. He wrote to all the breweries that made the beer he drank at Davis. Most were Ales, like Arrogant Bastard from Stone. Jeremy has seen it all at Lagunitas. He knows that in the future, the successful breweries will have great focus and discipline. Other than Lagunitas, Russian River Brewing Co. is an example of that.
Burst, Scheme, and Nostalgia lead us to creating bad Starburst slogans, popping blisters, con man language, TouchTunes, Budweiser bowling pin bottles, and more.New episodes every Tuesday.Editing by: Julia WD HarrisonTheme by: Arne Parrott Logo by: Casey BordenSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Vince DeDario and Bryan Driskell talk about the latest Irish recruit signing, DE Jackson Vaughan. Trevor Trowbridge joins Vince for the remainder of the show to talk about the CFP, what could be causing ESPN's love-in with USC, and more.See omnystudio.com/listener for privacy information.
Vince DeDario and Bryan Driskell talk about the latest Irish recruit signing, DE Jackson Vaughan. Trevor Trowbridge joins Vince for the remainder of the show to talk about the CFP, what could be causing ESPN's love-in with USC, and more.See omnystudio.com/listener for privacy information.
Notre Dame football coach Marcus Freeman did an interview with a national outlet recently. We discuss how we think it went. We also talk the state of Notre Dame baseball, Irish lacrosse, the SEC meetings starting this week with more College Football Playoff expansion talk and more. See omnystudio.com/listener for privacy information.
Notre Dame football coach Marcus Freeman did an interview with a national outlet recently. We discuss how we think it went. We also talk the state of Notre Dame baseball, Irish lacrosse, the SEC meetings starting this week with more College Football Playoff expansion talk and more. See omnystudio.com/listener for privacy information.
Hosts Sean Stires and Vince DeDario discuss how the pros would far outweigh the cons for Notre Dame if the College Football Playoff expands to 24 teams. See omnystudio.com/listener for privacy information.
Hosts Sean Stires and Vince DeDario discuss how the pros would far outweigh the cons for Notre Dame if the College Football Playoff expands to 24 teams. See omnystudio.com/listener for privacy information.
Today's show features questions about Notre Dame football and women's basketball submitted by listeners.See omnystudio.com/listener for privacy information.
Today's show features questions about Notre Dame football and women's basketball submitted by listeners.See omnystudio.com/listener for privacy information.
Bryan Driskell joins Sean Stires to talk the latest in Notre Dame football recruiting. They also discuss 5-star forward Eve Long, the No. 5 ranked player in the 2027 class, committing to ND women's basketball Wednesday. There's College Football Playoff talk and more on the show as well!See omnystudio.com/listener for privacy information.
Bryan Driskell joins Sean Stires to talk the latest in Notre Dame football recruiting. They also discuss 5-star forward Eve Long, the No. 5 ranked player in the 2027 class, committing to ND women's basketball Wednesday. There's College Football Playoff talk and more on the show as well!See omnystudio.com/listener for privacy information.
After a polarizing NASCAR All-Star race at Dover, Dale Earnhardt Jr. is back in the studio for a new episode of Dirty Air. He joins co-host TJ Majors to weigh in on the race and look ahead to this weekend in Charlotte: We are trying to do too much with exhibition races Attrition is entertaining Rajah Caruth's on-track incident with Jesse Love Dale is back in the Amazon booth at Charlotte RFK's future charter predicament Where does Jesse Love go next year? During the Ask Jr. portion of the episode, listeners sent in questions about: Driver aggression during the All-Star race at Dover Moving the All-Star race to Nashville Fairgrounds First time getting pulled over Brandon Overton's Budweiser dirt late model Nova updates Dale returning to the Amazon booth for more content head over to our YouTube page https://www.youtube.com/@DirtyMoMedia Check out Dirty Mo Media on YouTube: https://www.youtube.com/@DirtyMoMedia Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We have a quick show today, where we debate where Notre Dame players Anthonie Knapp and Leonard Moore rank among ND's top returning players this season. We also pick the most important, overrated, underrated, and breakout star players for the Irish this season. We also discuss the lawsuit Texas Tech quarterback Brendan Sorsby has against the NCAA, and a story from Jesse Stires on his trip to the Detroit-Cleveland NBA game seven playoff game. See omnystudio.com/listener for privacy information.
We have a quick show today, where we debate where Notre Dame players Anthonie Knapp and Leonard Moore rank among ND's top returning players this season. We also pick the most important, overrated, underrated, and breakout star players for the Irish this season. We also discuss the lawsuit Texas Tech quarterback Brendan Sorsby has against the NCAA, and a story from Jesse Stires on his trip to the Detroit-Cleveland NBA game seven playoff game. See omnystudio.com/listener for privacy information.
Today's show starts with conversation about CJ Carr going to Florida to work with a bunch of Notre Dame teammates and leads into why we think his national perception isn't higher than it is going into the season. We also discuss Notre Dame's future with the ACC as well as the possibility of a 24-team College Football Playoff. See omnystudio.com/listener for privacy information.
Today's show starts with conversation about CJ Carr going to Florida to work with a bunch of Notre Dame teammates and leads into why we think his national perception isn't higher than it is going into the season. We also discuss Notre Dame's future with the ACC as well as the possibility of a 24-team College Football Playoff. See omnystudio.com/listener for privacy information.
We start the show with the news that five star defensive lineman David Folorunsho from Chicago has committed to Notre Dame. Later, we discuss the week that the Irish have had between ACC backlash and talks of resuming the series with USC. We have more ND talk on the possibility of extending their series with a team on their schedule and LSU AD Verge Ausberry sounding off on Brian Kelly and more. See omnystudio.com/listener for privacy information.
We start the show with the news that five star defensive lineman David Folorunsho from Chicago has committed to Notre Dame. Later, we discuss the week that the Irish have had between ACC backlash and talks of resuming the series with USC. We have more ND talk on the possibility of extending their series with a team on their schedule and LSU AD Verge Ausberry sounding off on Brian Kelly and more. See omnystudio.com/listener for privacy information.
We answer listener questions about Notre Dame football and discuss comments from Notre Dame athletic director Pete Bevacqua on the College Football Playoff and the USC series and more on today's show. See omnystudio.com/listener for privacy information.
We answer listener questions about Notre Dame football and discuss comments from Notre Dame athletic director Pete Bevacqua on the College Football Playoff and the USC series and more on today's show. See omnystudio.com/listener for privacy information.
We start the show with a Notre Dame football recruiting update after the Irish landed a commit from 5-star tackle Olu Olubobola this week. We also talk the misinformation out of Southern California regarding the ND-USC series negotiation and hear comments from ACC Commissioner Jim Phillips on Notre Dame and a 24-team College Football Playoff field. See omnystudio.com/listener for privacy information.
We start the show with a Notre Dame football recruiting update after the Irish landed a commit from 5-star tackle Olu Olubobola this week. We also talk the misinformation out of Southern California regarding the ND-USC series negotiation and hear comments from ACC Commissioner Jim Phillips on Notre Dame and a 24-team College Football Playoff field. See omnystudio.com/listener for privacy information.
Today's show begins with news of a big commitment for Notre Dame football. We follow that with debate about the relationship between ND and the ACC after recent reported comments from ACC coaches and athletic directors. Sean Stires has an interview with ND women's basketball forward Leah Macy, and we finish with ND-USC and Brian Kelly talk in Rapid Fire. See omnystudio.com/listener for privacy information.
Today's show begins with news of a big commitment for Notre Dame football. We follow that with debate about the relationship between ND and the ACC after recent reported comments from ACC coaches and athletic directors. Sean Stires has an interview with ND women's basketball forward Leah Macy, and we finish with ND-USC and Brian Kelly talk in Rapid Fire. See omnystudio.com/listener for privacy information.
Most ideas don't fail because they're bad. They fail because nobody saw the genius. This week, Mike welcomes Neal Foard, a 25-year advertising veteran who has crafted award-winning campaigns for Budweiser, Lexus, Sony, and Toyota. His international work earned him a spot among the top 10 most decorated creative directors in the world. Today, Neal advises Fortune 500 companies, universities, and even governments on the art of persuasive messaging, has graced the TEDx stage multiple times, and has built a massive following with viral videos that have moved millions with stories of everyday human kindness. Here's the scoop: you can't bullet-point somebody into a yes. Neal has spent decades learning that whether you're pitching a board, walking into a car dealership, or shooting a Super Bowl spot, the message lives or dies on the showmanship around it. And in this episode, he hands listeners the playbook. Neal opens with the loophole that changed his career: watching brilliant ideas get killed by bad delivery. He breaks down a pitch he stopped mid-presentation by simply asking, "Where did I go wrong?" and why that one move turned a failure into a long-term win. He shares the genius coaching note he gave to a pharma chemist that quietly transformed the entire dynamic of a sales meeting. And he walks through how his agency turned every client pitch into a five-senses experience, because how you do anything is how they assume you do everything. The conversation also goes deep into brand storytelling. Neal unpacks the legendary Procter & Gamble #BecauseOfMom Sochi 2014 spot, why Steve Jobs's "bicycle for your brain" line outsold every spec sheet Apple ever wrote, and what Dan Campbell's Detroit Lions can teach any business about loyalty. He shares the Tokyo Restaurant of Mistaken Orders, an old folktale about a leaky bucket, and why Toyota's 2009 recall response is still the gold standard for crisis communication. He closes with the difference between a brand that has core values and one that just decorates with them, plus what Tesla, Liquid Death, and Anheuser-Busch can teach you about staying on-brand when the pressure is on. If you sell, lead, present, or build a brand, this one is required listening. Resources Mentioned in This Episode: Procter & Gamble #BecauseOfMom Sochi 2014 spot Grant Cardone Book: If You're Not First, You're Last Connect with Neal: Website YouTube LinkedIn Instagram TikTok Connect with Mike: LinkTree SPONSORS: Social Chameleon | Transform Your Podcast Want to become a show sponsor or affiliate? Email mike@socialchameleon.us Copyright © 2026 Mike'D Up! with Mike DiCioccio | For permission to use this content in any way, please email mike@socialchameleon.us
Most ideas don't fail because they're bad. They fail because nobody saw the genius. This week, Mike welcomes Neal Foard, a 25-year advertising veteran who has crafted award-winning campaigns for Budweiser, Lexus, Sony, and Toyota. His international work earned him a spot among the top 10 most decorated creative directors in the world. Today, Neal advises Fortune 500 companies, universities, and even governments on the art of persuasive messaging, has graced the TEDx stage multiple times, and has built a massive following with viral videos that have moved millions with stories of everyday human kindness. Here's the scoop: you can't bullet-point somebody into a yes. Neal has spent decades learning that whether you're pitching a board, walking into a car dealership, or shooting a Super Bowl spot, the message lives or dies on the showmanship around it. And in this episode, he hands listeners the playbook. Neal opens with the loophole that changed his career: watching brilliant ideas get killed by bad delivery. He breaks down a pitch he stopped mid-presentation by simply asking, "Where did I go wrong?" and why that one move turned a failure into a long-term win. He shares the genius coaching note he gave to a pharma chemist that quietly transformed the entire dynamic of a sales meeting. And he walks through how his agency turned every client pitch into a five-senses experience, because how you do anything is how they assume you do everything. The conversation also goes deep into brand storytelling. Neal unpacks the legendary Procter & Gamble #BecauseOfMom Sochi 2014 spot, why Steve Jobs's "bicycle for your brain" line outsold every spec sheet Apple ever wrote, and what Dan Campbell's Detroit Lions can teach any business about loyalty. He shares the Tokyo Restaurant of Mistaken Orders, an old folktale about a leaky bucket, and why Toyota's 2009 recall response is still the gold standard for crisis communication. He closes with the difference between a brand that has core values and one that just decorates with them, plus what Tesla, Liquid Death, and Anheuser-Busch can teach you about staying on-brand when the pressure is on. If you sell, lead, present, or build a brand, this one is required listening. Resources Mentioned in This Episode: Procter & Gamble #BecauseOfMom Sochi 2014 spot Grant Cardone Book: If You're Not First, You're Last Connect with Neal: Website YouTube LinkedIn Instagram TikTok Connect with Mike: LinkTree SPONSORS: Social Chameleon | Transform Your Podcast Want to become a show sponsor or affiliate? Email mike@socialchameleon.us Copyright © 2026 Mike'D Up! with Mike DiCioccio | For permission to use this content in any way, please email mike@socialchameleon.us
A report out of Los Angeles says Notre Dame and USC are negotiating to bring back their football series. We discuss that and more on today's show. See omnystudio.com/listener for privacy information.
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