CMEpalooza Podcast

This presentation will address specific aspects of the sunshine act as they relate to CME activities. The talk will include a background of the act, how life science companies have interpreted the act relevant to CME activities, strategies for complying with these interpretations, and those technologies involved in the compliance and reporting process.Ross E. Dworkin, BSEE, Technical Applications Specialist, Blue Grotto Technologies, Inc.

Although statistical analysis may appear complex, the level of analysis required for most CME outcome assessments (e.g., testing for statistical significance and effect size calculations) is often quite simple. This presentation will clarify why statistics are important (i.e., what questions they answer), how to choose the correct statistical tests, and how to interpret and report the results.Jason Olivieri, MPH, Manager, Outcome Services, Imedex, LLC

Learn how to make your presentations stand out from the crowd. This presentation will provide some tips from some of the world’s best presenters.Brandee Plott, Digital Healthcare Marketing Consultant

When I started the EACCME process, I found it extremely difficult. Now I’m totally an expert and can help others who want to get European CME credit.Pam Beaton, BS, CCMEP, Manager, Educational Accreditation and Certification Services, American College of Chest Physicians

A big component of any live meeting is making sure there’s an audience. There are countless methods to generate an audience, but which one is best? And, since nobody likes a no-show, does an attendee’s method of discovery or registration have any relationship to their likelihood of actually attending? This presentation will review recent adventures in audience generation and the registration and attendance practices of participants to shed light on effective methods of building and maintaining an audience for live CME/CE programs.Michael Baffuto, CCMEP, Director, CME Programming, Integrity Continuing Education, Inc.

The Art of Storytelling: Developing Patient Cases with Impact (click to watch archived video)So your CME strategy includes an interactive patient simulation as an intervention to close an identified gap…..What are best practices for designing and developing efficient, effective, and engaging cases for continuing education activities? This session will present three best practices for maximizing the unique characteristics that virtual patients possess for producing desired learning outcomes. Presented as a quick-fire interview of an experienced instructional designer, three key techniques will be shared for each of the three principles for simulating a clinical scenario. Topics may include tips for story development, providing adaptive feedback, developing branched-narratives, selecting the right model, defining the critical path, importance of character and voice, incorporating adult learning principles to your case-based activity.Karen Roy MSc CCMEP, Principal, Ardgillan Group LLCTracy Meyer, M.S. Ed., Performance Improvement Consultant

Sneak Peek at the 2014 Benchmarking Survey (click to watch archived video) (click here for slides)We will select a few key points from the 2014 survey to highlight in this brief update on the 2014 survey results.Heather Guerrero, MA, CCMEP, Gilead Sciences, Inc., Sr. Manager, Independent Medical Education, Past co-chair of the IACE Benchmarking Survey Work GroupKaren Dzenko, Associate Director, Medical Education, Boehringer Ingelheim

Streamlining Grant Review Processes and Increasing Your Free Time (click to watch archived video)From an industry perspective, we will present a unique model for grant review that minimizes the number of grants submitted and maximizes the likelihood that submissions will be accepted. Founded on the Moore’s article, this process has been used successfully for five years. We will present the model and the best practices associated with it.Heather Guerrero, MA, CCMEP, Gilead Sciences, Inc., Sr. Manager, Independent Medical EducationLei Lynn Lau, Gilead Sciences, Inc., Manager, Independent Medical Education

Moore than Outcomes Levels (click to watch archived video) (click here for slides)Although the Moore’s outcomes levels are standardized within the CME community the key points made in the article itself are rarely discussed and even more infrequently implemented into CME programs. This will be a discussion about that article and what we have missed. More important, we want to point to how we can build from where the article ends.Heather Guerrero, MA, CCMEP, Gilead Sciences, Inc., Sr. Manager, Independent Medical EducationMazi Abdolrasulnia, Co-Founder, PackHealth, Founder, M Consulting LLC

All CE professionals are challenged with disseminating data generated from planning, executing and outcomes from CE programs. Providers and Supporters alike have a responsibility to share data demonstrating the impact of educational interventions to multiple stakeholders. We will review communications style, purpose and tips for strategic communications and publications planning in order to deliver data with greatest impact.Karen Roy MSc CCMEP, Principal, Ardgillan Group LLC

The evolution of technology and other trends that impact CME and health education have far outpaced the level of marketing and technology expertise of many education providers. This presentation reviews marketing and technology trends that every education provider has to pay attention to, as well as a few best practice examples.Glenn L. Laudenslager IV, MBA, Charge Ahead Marketing

This presentation will address specific aspects of the sunshine act as they relate to CME activities. The talk will include a background of the act, how life science companies have interpreted the act relevant to CME activities, strategies for complying with these interpretations, and those technologies involved in the compliance and reporting process.Ross E. Dworkin, BSEE, Technical Applications Specialist, Blue Grotto Technologies, Inc.

Although statistical analysis may appear complex, the level of analysis required for most CME outcome assessments (e.g., testing for statistical significance and effect size calculations) is often quite simple. This presentation will clarify why statistics are important (i.e., what questions they answer), how to choose the correct statistical tests, and how to interpret and report the results.Jason Olivieri, MPH, Manager, Outcome Services, Imedex, LLC

Learn how to make your presentations stand out from the crowd. This presentation will provide some tips from some of the world’s best presenters.Brandee Plott, Digital Healthcare Marketing Consultant

When I started the EACCME process, I found it extremely difficult. Now I’m totally an expert and can help others who want to get European CME credit.Pam Beaton, BS, CCMEP, Manager, Educational Accreditation and Certification Services, American College of Chest Physicians

A big component of any live meeting is making sure there’s an audience. There are countless methods to generate an audience, but which one is best? And, since nobody likes a no-show, does an attendee’s method of discovery or registration have any relationship to their likelihood of actually attending? This presentation will review recent adventures in audience generation and the registration and attendance practices of participants to shed light on effective methods of building and maintaining an audience for live CME/CE programs.Michael Baffuto, CCMEP, Director, CME Programming, Integrity Continuing Education, Inc.

The Art of Storytelling: Developing Patient Cases with Impact (click to watch archived video)So your CME strategy includes an interactive patient simulation as an intervention to close an identified gap…..What are best practices for designing and developing efficient, effective, and engaging cases for continuing education activities? This session will present three best practices for maximizing the unique characteristics that virtual patients possess for producing desired learning outcomes. Presented as a quick-fire interview of an experienced instructional designer, three key techniques will be shared for each of the three principles for simulating a clinical scenario. Topics may include tips for story development, providing adaptive feedback, developing branched-narratives, selecting the right model, defining the critical path, importance of character and voice, incorporating adult learning principles to your case-based activity.Karen Roy MSc CCMEP, Principal, Ardgillan Group LLCTracy Meyer, M.S. Ed., Performance Improvement Consultant

Sneak Peek at the 2014 Benchmarking Survey (click to watch archived video) (click here for slides)We will select a few key points from the 2014 survey to highlight in this brief update on the 2014 survey results.Heather Guerrero, MA, CCMEP, Gilead Sciences, Inc., Sr. Manager, Independent Medical Education, Past co-chair of the IACE Benchmarking Survey Work GroupKaren Dzenko, Associate Director, Medical Education, Boehringer Ingelheim

Streamlining Grant Review Processes and Increasing Your Free Time (click to watch archived video)From an industry perspective, we will present a unique model for grant review that minimizes the number of grants submitted and maximizes the likelihood that submissions will be accepted. Founded on the Moore’s article, this process has been used successfully for five years. We will present the model and the best practices associated with it.Heather Guerrero, MA, CCMEP, Gilead Sciences, Inc., Sr. Manager, Independent Medical EducationLei Lynn Lau, Gilead Sciences, Inc., Manager, Independent Medical Education

Moore than Outcomes Levels (click to watch archived video) (click here for slides)Although the Moore’s outcomes levels are standardized within the CME community the key points made in the article itself are rarely discussed and even more infrequently implemented into CME programs. This will be a discussion about that article and what we have missed. More important, we want to point to how we can build from where the article ends.Heather Guerrero, MA, CCMEP, Gilead Sciences, Inc., Sr. Manager, Independent Medical EducationMazi Abdolrasulnia, Co-Founder, PackHealth, Founder, M Consulting LLC

All CE professionals are challenged with disseminating data generated from planning, executing and outcomes from CE programs. Providers and Supporters alike have a responsibility to share data demonstrating the impact of educational interventions to multiple stakeholders. We will review communications style, purpose and tips for strategic communications and publications planning in order to deliver data with greatest impact.Karen Roy MSc CCMEP, Principal, Ardgillan Group LLC

The evolution of technology and other trends that impact CME and health education have far outpaced the level of marketing and technology expertise of many education providers. This presentation reviews marketing and technology trends that every education provider has to pay attention to, as well as a few best practice examples.Glenn L. Laudenslager IV, MBA, Charge Ahead Marketing

CME/CE professionals are often challenged to optimally report outcomes assessment results in a fashion directly linking them to specific outcomes levels and learning objectives. Fuzzy linkage, and therefore suboptimal reporting, leave significant room for improvement. To address these challenges, a new approach for developing learning objectives that are directly linked to specific outcomes levels (both from a needs assessment and outcomes assessment standpoint) will be described. I call the approach LINK-SMART. Is the approach a simple uninteresting twist to the traditional, a radical and unrealistic departure from the usual, an efficient and practical simplification of customary approaches, or something else?Derek T. Dietze, MA, FACEHP, CCMEP, President, Improve CME, LLC

This playful presentation uncovers myths about being a clinical speaker, breaks down the types of speakers and presentations, and provides concrete steps for launching a speaking career.Margy Schaller, Instructional Designer, President, Laser Pointer

This presentation will focus on Qualitative Research methods, including in depth interviews, focus groups, and online research communities, and their application in the life phases of a CE/CME activity (needs assessment, formative evaluation, outcomes evaluation). Learners will take away basic information regarding research planning, question development, data collection, and analysis- and how organizations in the CEHP world are taking advantage of this exciting research methodology.Wendy Turell, DrPH, CCMEP, PlatformQ HealthAlexandra Howson, MA (Hons), PhD, CCMEP, Thistle Editorial, LLC

Demonstrating how to develop content and analytics that apply the principles and frameworks of behavioral economics to persistent and perplexing health and health care problems. In medical education it is critical to provide insight into key influencers and barriers in clinical behavior relative to new healthcare policies, practice guidelines or new recommendations in evidence-based care.Bonny P. McClain, MSc, DC, ASSESSmint, OpenMind Learning Genome

Transformation and Change is critical in order to succeed in the current landscape of continuing education. All of us as CE providers are required to think “Out of the Box” and innovate, create solutions that are highly impactful and can be sustained. This session will discuss innovative ways in which providers can think creatively to design, develop and deliver CE programs that achieve the goals and expectations. Strategies and tactics that align the CE unit within an organization to the overall QI goals of the system will be discussed. Case studies and success stories will also be shared.Chitra Subramaniam, Ph.D, Asst. Dean and Director, Continuing Medical Education, Asst Director, Center for Educational Excellence, Duke Clinical Research Institute

During this session, we’ll explore a few handy ways to set things up in Excel that ought to make your life a little easier, or at least your management of data easier. The specific functions/features that we’ll take a look at include: VLOOKUP, data validation, conditional formatting, and perhaps combining INDEX and MATCH.Erik Brady, PhD, CCMEP, Director of Analytics, Reporting, and Outcomes, Clinical Care Options, LLC

With the added expense and expectation of patient-level outcomes, why would anyone ever want to include one of these in a grant? Experience will be shared from someone who has run through the gauntlet on many of these, and we will discuss lessons learned, considerations that need to happen in the planning phase, and expectations of your results.Greg Salinas, PhD, Director of Research and Assessment Services, CE Outcomes, LLC

The ACCME Overall Compliance Results demonstrate that providers are continually challenged by the accreditation criteria in Essential 2: Education and Planning. Often providers are not aware that their current practice is not the best practice until they experience the reaccreditation process. This session is designed to share a CME planning document process that systematically addresses Criteria 2, 3, 4, 5, 6, 17, 18, and 19. This awareness will assist providers with their own planning processes with tangible examples that will encourage continuous improvement related to Essential Area 3: Evaluation and Improvement.Beth Brillinger, CCMEP, Director of Accreditation, CME Outfitters, LLC

Although we all may feel a bit like Chandler Bing on Friends when folks ask us what we do “exactly”, the field of continuing education for the health professions is not for the faint of heart. We need to keep up on the ever-changing regulatory landscape, be prepared to change course mid-stream due to budget constraints or other issues that strive to derail the best laid plans, and keep focused on a million moving parts for each activity. So when is the “caretaker” taken care of? How do you spend some time in your own effective professional development in the midst of competing priorities? Who do you turn to when you don’t know an answer or are working through an issue on which you’d like a different perspective? This session will focus on the importance of communities of practice and highlight how to create or become part of an existing platform.Tricia Wilson, MS, CME Program Manager, University of Virginia School of Medicine, Office of Continuing Medical Education

The AAP has been doing interactive online QI/PI CME since 2003 via its EQIPP platform…and we’ve learned a lot of hard lessons along the way. I’ll talk about what has worked, what hasn’t, and the steps we’ve taken to take these important MOC-eligible experiences beyond simple data collection.Scott Bradbury, MS, Director, Division of E-Learning, American Academy of Pediatrics

While the CE community is increasingly leveraging adult learning theory in the way they develop and deliver content, new research suggests that this may be insufficient to drive learning. Within the scope of this presentation I will introduce this new research, explore what has come to be called the ‘natural learning actions’, and provide a very practical set of examples of how the CE community can effectively support the natural learning actions and ensure that clinician learners can efficiently learn.Brian S. McGowan, PhD, Chief Learning Officer, ArcheMedX, Inc.

CME/CE professionals are often challenged to optimally report outcomes assessment results in a fashion directly linking them to specific outcomes levels and learning objectives. Fuzzy linkage, and therefore suboptimal reporting, leave significant room for improvement. To address these challenges, a new approach for developing learning objectives that are directly linked to specific outcomes levels (both from a needs assessment and outcomes assessment standpoint) will be described. I call the approach LINK-SMART. Is the approach a simple uninteresting twist to the traditional, a radical and unrealistic departure from the usual, an efficient and practical simplification of customary approaches, or something else?Derek T. Dietze, MA, FACEHP, CCMEP, President, Improve CME, LLC

This playful presentation uncovers myths about being a clinical speaker, breaks down the types of speakers and presentations, and provides concrete steps for launching a speaking career.Margy Schaller, Instructional Designer, President, Laser Pointer

This presentation will focus on Qualitative Research methods, including in depth interviews, focus groups, and online research communities, and their application in the life phases of a CE/CME activity (needs assessment, formative evaluation, outcomes evaluation). Learners will take away basic information regarding research planning, question development, data collection, and analysis- and how organizations in the CEHP world are taking advantage of this exciting research methodology.Wendy Turell, DrPH, CCMEP, PlatformQ HealthAlexandra Howson, MA (Hons), PhD, CCMEP, Thistle Editorial, LLC

Demonstrating how to develop content and analytics that apply the principles and frameworks of behavioral economics to persistent and perplexing health and health care problems. In medical education it is critical to provide insight into key influencers and barriers in clinical behavior relative to new healthcare policies, practice guidelines or new recommendations in evidence-based care.Bonny P. McClain, MSc, DC, ASSESSmint, OpenMind Learning Genome

Transformation and Change is critical in order to succeed in the current landscape of continuing education. All of us as CE providers are required to think “Out of the Box” and innovate, create solutions that are highly impactful and can be sustained. This session will discuss innovative ways in which providers can think creatively to design, develop and deliver CE programs that achieve the goals and expectations. Strategies and tactics that align the CE unit within an organization to the overall QI goals of the system will be discussed. Case studies and success stories will also be shared.Chitra Subramaniam, Ph.D, Asst. Dean and Director, Continuing Medical Education, Asst Director, Center for Educational Excellence, Duke Clinical Research Institute

During this session, we’ll explore a few handy ways to set things up in Excel that ought to make your life a little easier, or at least your management of data easier. The specific functions/features that we’ll take a look at include: VLOOKUP, data validation, conditional formatting, and perhaps combining INDEX and MATCH.Erik Brady, PhD, CCMEP, Director of Analytics, Reporting, and Outcomes, Clinical Care Options, LLC

With the added expense and expectation of patient-level outcomes, why would anyone ever want to include one of these in a grant? Experience will be shared from someone who has run through the gauntlet on many of these, and we will discuss lessons learned, considerations that need to happen in the planning phase, and expectations of your results.Greg Salinas, PhD, Director of Research and Assessment Services, CE Outcomes, LLC

The ACCME Overall Compliance Results demonstrate that providers are continually challenged by the accreditation criteria in Essential 2: Education and Planning. Often providers are not aware that their current practice is not the best practice until they experience the reaccreditation process. This session is designed to share a CME planning document process that systematically addresses Criteria 2, 3, 4, 5, 6, 17, 18, and 19. This awareness will assist providers with their own planning processes with tangible examples that will encourage continuous improvement related to Essential Area 3: Evaluation and Improvement.Beth Brillinger, CCMEP, Director of Accreditation, CME Outfitters, LLC

Although we all may feel a bit like Chandler Bing on Friends when folks ask us what we do “exactly”, the field of continuing education for the health professions is not for the faint of heart. We need to keep up on the ever-changing regulatory landscape, be prepared to change course mid-stream due to budget constraints or other issues that strive to derail the best laid plans, and keep focused on a million moving parts for each activity. So when is the “caretaker” taken care of? How do you spend some time in your own effective professional development in the midst of competing priorities? Who do you turn to when you don’t know an answer or are working through an issue on which you’d like a different perspective? This session will focus on the importance of communities of practice and highlight how to create or become part of an existing platform.Tricia Wilson, MS, CME Program Manager, University of Virginia School of Medicine, Office of Continuing Medical Education

The AAP has been doing interactive online QI/PI CME since 2003 via its EQIPP platform…and we’ve learned a lot of hard lessons along the way. I’ll talk about what has worked, what hasn’t, and the steps we’ve taken to take these important MOC-eligible experiences beyond simple data collection.Scott Bradbury, MS, Director, Division of E-Learning, American Academy of Pediatrics

While the CE community is increasingly leveraging adult learning theory in the way they develop and deliver content, new research suggests that this may be insufficient to drive learning. Within the scope of this presentation I will introduce this new research, explore what has come to be called the ‘natural learning actions’, and provide a very practical set of examples of how the CE community can effectively support the natural learning actions and ensure that clinician learners can efficiently learn.Brian S. McGowan, PhD, Chief Learning Officer, ArcheMedX, Inc.