E-Commerce Answers

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Whether you’re a complete novice or an experienced merchant, this podcast series has something for everyone - latest trends in technology, marketing, strategy, content, and more. Hosted by Frank Thompson of Accorin. https://accorin.com

Accorin Agency


    • Sep 7, 2023 LATEST EPISODE
    • infrequent NEW EPISODES
    • 16m AVG DURATION
    • 65 EPISODES


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    Latest episodes from E-Commerce Answers

    BigCommerce Google Vertex AI Hackathon: Our Winning Approach

    Play Episode Listen Later Sep 7, 2023 34:13


    Our Tech Leads Misha Medvedev and Kim Kraft talk with Frank Thompson about their approach, their challenges, and learnings on the way to winning the 3rd place "AI Commerce-Disruptor Award."

    Sneak Peek: Refining the Architecture of a Headless Framework

    Play Episode Listen Later Dec 11, 2022 26:10


    In this episode, Frank and the Accorin team give a sneak peek into how our new Headless Framework works.

    Gazing into the E-Commerce Holiday Crystal Ball

    Play Episode Listen Later Nov 12, 2022 46:03


    In this episode of E-Commerce Answers, Frank is joined by members of the Accorin Leadership Team: Eugene Slobodetsky, Jackie Keehan, Kim Kraft and Ryan Ethridge. As we fast approach Black Friday/Cyber Monday, the team discusses what we expect to see with holiday season online shopping activity, the underlying reasons behind those projections, and tactics that smart e-commerce merchants are using to ensure they are on the front foot.

    E-Commerce Design & UX with Joshua Vizzacco

    Play Episode Listen Later Jun 7, 2022 44:54


    Frank is joined by Josh Vizzacco, who has been a key part of the Accorin Creative services team for several years. Josh talks about his creative process, his journey into e-commerce, and the importance of designing with research and data in mind. Be sure to check out Josh's e-commerce specific usability audit service, Art of the Cart.

    A Discussion on Headless Commerce with Mike Fitzgerald

    Play Episode Listen Later Jun 4, 2022 37:18


    This week Frank is joined by Accorin's own Mike Fitzgerald for a discussion revolving around Headless. Mike's background as a developer turned project manager puts him in a unique position to discuss both the technical and business-side considerations of headless e-commerce.

    Social Media and Social Commerce, with Riddle & Bloom

    Play Episode Listen Later Apr 28, 2022 43:36


    Frank is joined by Social Media geniuses & fellow members of #TeamWass, Alyssa Nugent & Alyssa Van Liere of Riddle & Bloom, for a wide-ranging discussion on the rapidly changing world of social media. Social commerce, paid social, and social influencers are just a few of the topics covered.

    Recapping 2021 and the State of E-Commerce with Graham Lubie

    Play Episode Listen Later Mar 4, 2022 51:20


    In the first episode of Season 2, Frank is joined again by Accorin's Head of E-Commerce Delivery, Graham Lubie, to recap the end of 2021 and discuss the broad state of e-commerce, and what we expect to see in 2022.

    Holiday Season E-Commerce Preparedness with FTD's CTO, Matt Powell

    Play Episode Listen Later Dec 8, 2021 47:34


    Frank is joined by Matt Powell, CTO of FTD (Florists' Transworld Delivery), for a wide-ranging discussion about FTD's operations, including how they're obsessive about preparing for known traffic spikes and optimizing for KPIs.

    Discussing E-Commerce Site Migrations with BigCommerce & EXCLUSIVE

    Play Episode Listen Later Nov 16, 2021 51:16


    Frank is joined by Accorin's VP, Digital Strategy & Delivery, Daniel Fertig, VP Partnerships at BigCommerce, and Scott Smigler, CEO Exclusive Concepts to discuss e-commerce website migrations from all angles.

    3 Common Headless E-Commerce Approaches Explained

    Play Episode Listen Later Aug 24, 2021 4:45


    5 Klaviyo Power User Moves for E-Commerce Merchants

    Play Episode Listen Later Aug 6, 2021 6:02


    Episode 8: A Conversation with Sonal Puri, CEO of Webscale

    Play Episode Listen Later Aug 2, 2021 44:43


    puri sonal webscale
    A Conversation with Sonal Puri, CEO of Webscale

    Play Episode Listen Later Aug 2, 2021 44:43


    In this episode, Frank and Graham are joined by CEO of Webscale, Sonal Puri, to talk about e-commerce security, scalability, performance, headless applications, and the story behind Webscale.

    Some Key E-Commerce Platform News

    Play Episode Listen Later Jul 31, 2021 4:10


    Reading the Tea Leaves: Shopify Unite 2021

    Play Episode Listen Later Jul 12, 2021 3:55


    Episode 7: Our Take on 2021, So Far

    Play Episode Listen Later Jul 6, 2021 26:06


    Our Take on 2021, So Far

    Play Episode Listen Later Jul 6, 2021 26:06


    Frank is joined by Accorin's Head of E-Commerce Delivery, Graham Lubie to discuss how the first half of 2021 has gone; both internally and for Accorin's clients.

    BigCommerce Announces B2B Edition

    Play Episode Listen Later Jun 29, 2021 5:03


    Q3 + Q4 Trade Shows We Won't Miss

    Play Episode Listen Later Jun 22, 2021 4:41


    Adobe Experience Platform for Enterprises: Does the ROI Math Work?

    Play Episode Listen Later Jun 15, 2021 4:40


    Beyond the Catalog & Cart: Getting Started with Marketplaces

    Play Episode Listen Later Jun 7, 2021 5:14


    How to Deliver an E-Commerce Platform & Digital Transformation at Once

    Play Episode Listen Later May 24, 2021 4:59


    Plan or Platform? Which Comes First?

    Play Episode Listen Later May 12, 2021 3:41


    Recapping 5 Great Session from Adobe Summit 2021

    Play Episode Listen Later May 5, 2021 8:54


    Accorin Releases Updates to its B2B-Focused Adobe Commerce Extensions in Time For Adobe Summit 2021

    Play Episode Listen Later Apr 27, 2021 4:47


    Can Small & Medium-Sized E-Commerce B2B Businesses Run on SaaS Platforms?

    Play Episode Listen Later Apr 27, 2021 6:46


    Plan Your 2021 Adobe Summit Commerce Track

    Play Episode Listen Later Apr 18, 2021 4:46


    Q1 Report: Latest News & Releases from the Big 3 E-Commerce Platforms

    Play Episode Listen Later Apr 6, 2021 6:50


    5 Basics of Data-Driven Conversion Rate Optimization (CRO) for E-Commerce

    Play Episode Listen Later Mar 26, 2021 5:51


    basics ecommerce data driven conversion rate optimization cro
    Why a Regional, Omnichannel Merchant Moved to BigCommerce

    Play Episode Listen Later Mar 20, 2021 4:46


    Episode 6: Beyond E-Commerce Hosting & Security with Webscale's Adrian Luna

    Play Episode Listen Later Mar 18, 2021 42:52


    This episode, Frank is joined by Adrian Luna of Webscale to talk about how critical hosting is in modern day e-commerce. From scaling to cope with unexpected traffic spikes, to safeguarding against bad actors, your hosting shouldn't be an afterthought.

    Beyond E-Commerce Hosting & Security with Webscale's Adrian Luna

    Play Episode Listen Later Mar 18, 2021 42:52


    This episode, Frank is joined by Adrian Luna of Webscale to talk about how critical hosting is in modern day e-commerce. From scaling to cope with unexpected traffic spikes, to safeguarding against bad actors, your hosting shouldn't be an afterthought.

    How to Master the Basics of Data-Driven User Experience in E-Commerce

    Play Episode Listen Later Mar 5, 2021 8:39


    Self-Service B2B E-Commerce - What Do Buyers Want in 2021?

    Play Episode Listen Later Feb 25, 2021 8:32


    Episode 5: E-Commerce Startup Wisdom from Jesse Horwitz, Co-Founder of Hubble Contacts

    Play Episode Listen Later Feb 17, 2021 19:16


    This week, Frank is joined by Jesse Horwitz, Co-Founder of Hubble Contacts, a brand famous for disrupting the contact lens industry via e-commerce. Jesse shares his insights on the Hubble journey, and thoughts on the world of e-commerce and startups.

    E-Commerce Startup Wisdom from Jesse Horwitz, Co-Founder of Hubble Contacts

    Play Episode Listen Later Feb 17, 2021 19:16


    This week, Frank is joined by Jesse Horwitz, Co-Founder of Hubble Contacts, a brand famous for disrupting the contact lens industry via e-commerce. Jesse shares his insights on the Hubble journey, and thoughts on the world of e-commerce and startups.

    Episode 4: Exceptional E-Commerce Customer Service with Nicole Baqai of Gorgias

    Play Episode Listen Later Feb 10, 2021 27:07


    This week, Frank is joined by Nicole Baqai of Gorgias to talk about the trends, traditional and contemporary, and importance of exceptional customer service in e-commerce.

    Exceptional E-Commerce Customer Service with Nicole Baqai of Gorgias

    Play Episode Listen Later Feb 10, 2021 27:07


    This week, Frank is joined by Nicole Baqai of Gorgias to talk about the trends, traditional and contemporary, and importance of exceptional customer service in e-commerce.

    What to Look for from Shopify and their Merchants in 2021

    Play Episode Listen Later Feb 9, 2021 5:50


    What to Look For from Big Commerce and their Merchants in 2021

    Play Episode Listen Later Jan 27, 2021 5:25


    Magento in 2021: The Key Feature Areas That Will Drive B2B Success

    Play Episode Listen Later Jan 20, 2021 4:22


    2021 E-Commerce Predictions

    Play Episode Listen Later Jan 9, 2021 6:07


    Episode 3: Recapping 2020 - A Year Like No Other

    Play Episode Listen Later Jan 6, 2021 47:12


    As we enter the new year, Frank is joined by other members of the Accorin team to discuss the impact and observations of the Covid 19 pandemic on their personal lives, working environment and our e-commerce clients.

    Recapping 2020 - A Year Like No Other

    Play Episode Listen Later Jan 5, 2021 47:12


    As we enter the new year, Frank is joined by other members of the Accorin team to discuss the impact and observations of the Covid 19 pandemic on their personal lives, working environment and our e-commerce clients.

    Black Friday & Cyber Monday Early Returns for E-Commerce

    Play Episode Listen Later Dec 9, 2020 4:32


    3 Critical Biases You Can Use for E-Commerce Success

    Play Episode Listen Later Nov 25, 2020 5:21


    Episode 2: E-Commerce Platform Selection - A Chicken or Egg Question?

    Play Episode Listen Later Nov 18, 2020 24:22


    In our second episode, Frank and Graham consider whether it's best to start with a chosen platform selection and build your online storefront around it, or define your functional and operational requirements first.

    E-Commerce Platform Selection - A Chicken or Egg Question?

    Play Episode Listen Later Nov 17, 2020 24:22


    In our second episode, Frank and Graham consider whether it's best to start with a chosen platform selection and build your online storefront around it, or define your functional and operational requirements first.

    Self-Service B2B E-Commerce: Big Commerce or Magento?

    Play Episode Listen Later Oct 30, 2020 4:45


    Episode 1: B2B Self-Service E-Commerce

    Play Episode Listen Later Oct 28, 2020 22:36


    In this episode, Frank Thompson interviews Accorin's VP, Service Delivery & Strategy, Graham Lubie to discuss the concept of "Self-Service B2B" e-Commerce, which we find makes for a more ideal e-commerce experience for our clients and their customers.

    B2B Self-Service E-Commerce

    Play Episode Listen Later Oct 27, 2020 22:36


    In this episode, Frank Thompson interviews Accorin's VP, Service Delivery & Strategy, Graham Lubie to discuss the concept of "Self-Service B2B" e-Commerce, which we find makes for a more ideal e-commerce experience for our clients and their customers.

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