Podcasts about klaviyo

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  • 136PODCASTS
  • 1,221EPISODES
  • 38mAVG DURATION
  • 1DAILY NEW EPISODE
  • Nov 30, 2021LATEST

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Best podcasts about klaviyo

Show all podcasts related to klaviyo

Latest podcast episodes about klaviyo

Female Startup Club
She sued the New York Subway to make a stand for women's pleasure & now she's here to tell us what really went down (and how much the legal fees cost!) with Dame Founder Alexandra Fine

Female Startup Club

Play Episode Listen Later Nov 30, 2021 39:41


Today on the show we have Alexandra Fine. One of the women behind Dame. Dame is leading a sexual wellness revolution as a women-powered resource for game-changing products for pleasure and supportive content. Through in-depth research, smart design, community input, and plenty of empathy, the Dame team has designed a line of exceptional tools to enhance sexual wellness for vulva-havers and their partners everywhere. Dame is not only revolutionizing toys for sex, but changing the way we experience, understand, and explore sexuality as part of holistic wellbeing. Since 2014, the team has opened doors that have long been closed to the sexuality industry, becoming a key player in the movement to bring pleasure to the forefront of wellness. We talk through her approach to building this business, crowdfunding, marketing and how she uses the businesses challenges as her opportunity. You might have heard that Dame sued the MTA and has had some pretty exciting stuff in the works these past few weeks.LINKS WE MENTION:Alexandra's TwitterAlexandra's LinkedInAlexandra's InstagramDame's InstagramDame's LinkedInDame's TwitterFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.com

Email Einstein | Ingenious Ecommerce Email Marketing
6 Proven Strategies to Navigate the Post-Holiday Season Slump

Email Einstein | Ingenious Ecommerce Email Marketing

Play Episode Listen Later Nov 30, 2021 36:35


73 - The insights so nice, we're sharing them twice! This week on Email, Einsteins, Vira, and Alissa break down how to survive and even thrive in the dreaded post-holiday slump of January and February. We share some powerful strategies to re-engage your list, encourage new sales, and build lasting customer relationships.Learn more here!

Klaviyo Growth Podcast
Turning Your Fitness App into a Marketing Automation Machine with OOMPH Fitness

Klaviyo Growth Podcast

Play Episode Listen Later Nov 29, 2021 38:15


Today we're talking to Mike Durst, co-founder and CEO of OOMPH Fitness — an on-demand kickboxing workout app. Mike shares his experience in the fitness space and discusses the challenges of marketing a subscription-based SaaS product. With all of the technical challenges comes the added benefit of collecting loads of user data that be leveraged to create hyper-personalized marketing outputs. Mike will walk us through some creative ways that he is leveraging app data to nurture the customer journey. We also discuss the opportunity of New Year's Resolutions in the health and wellness space.  Want more content from Klaviyo? Visit https://www.klaviyo.com/events/live-training for free education resources that can help you own your growth. 

Female Startup Club
Pitch practice opportunity; Hype Club learnings; & 5 minutes

Female Startup Club

Play Episode Listen Later Nov 27, 2021 12:56


LINK TO SURVEY HERE In this new mini series within the FSC podcast, I'm taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.Links we mention: Spark Tank Pitch Application Hype ClubIf you have something you want me to cover, reach out on Twitter or Instagram.In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.com

Media Captain Digital Marketing Podcast
Episode 59: Facebook eCommerce Retargeting

Media Captain Digital Marketing Podcast

Play Episode Listen Later Nov 26, 2021 20:16


In Episode 59, Jason Parks of The Media Captain talks about the Facebook eCommerce Retargeting Strategy he set-up for DermWarehouse. This includes how to structure your retargeting based on purchasers and non purchases plus lead generation campaigns being integrated into Klaviyo. If you are an eCommerce store owner looking to improve your Facebook advertising, this podcast should help!

Entrepreneurs on Fire
Hack Your Health: Physical, Emotional, Spiritual & Financial Game-Changing Practices with Allison Melody

Entrepreneurs on Fire

Play Episode Listen Later Nov 26, 2021 59:50


Allison Melody is an eco-entrepreneur with a passion for film, fitness, and food. Her endeavors include podcast-hosting, filmmaking, and motivational speaking. She hosts the top ranked Food Heals Podcast, owns the film production company, Melody Productions, and speaks at events across the US and Europe. Top 3 Value Bombs: 1. Life is short, pursue your dreams. 2. If we take care of our clients, then our clients will take care of us. 3. Life partnership is really the key to your success. Select that you heard Amber and Sandra on Entrepreneurs On Fire and get a Free Matchmaking interview - Select Date Society Sponsors: Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! HubSpot: Connection across every channel is critical for the success of your business. Learn more about how a HubSpot CRM platform can help connect your business at HubSpot.com!

Female Startup Club
Dancer turned entrepreneur, Nude Barre Founder Erin Carpenter started her company with $3,000 of her savings. Now Serena Williams is an investor.

Female Startup Club

Play Episode Listen Later Nov 25, 2021 43:32


Today on the show we're learning from Erin Carpenter - the dancer turned entrepreneur behind Nude Barre. She bootstrapped this business for a good 10 years before things really started get veryyy interesting. We talk about that 10 year grind to overnight success. The investment she got from Serena Williams and 1 thing to remember about affiliates. Nude Barre is a high-performing bodywear brand redefining the concept of nude. Nude Barre carries the widest shade range on the market, leading the conversation around inclusivity and authentic representation in fashion today and was born from the firsthand frustrations and colorism that Erin experienced. Growing up as a Black woman and dancer, she experienced years of hardships finding hosiery that matched her skin tone, often spending hours dyeing her tights and “pancakeing” her shoes to meet the industry's requirement of “nude” undergarments.LINKS WE MENTION:Nude Barre's Instagram Erin's InstagramFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comWebsite: Serena Ventures by Serena WilliamsPodcast: How I Built This with Guy Raz

2X eCommerce Podcast
S06 EP52: How Getting a Grasp of Critical Metrics Accelerated Kindred Bravely's Growth w/ Garrett Akerson

2X eCommerce Podcast

Play Episode Listen Later Nov 25, 2021 59:10


On today's episode, Kunle is joined by Garret Akerson, Co-Founder of Kindred Bravely, a maternity and breastfeeding apparel brand founded in 2016 along with his wife Deeanne. Kindred Bravely is a case study in female entrepreneurship and innovation which is a testament of achieving a three-year revenue growth of 8,544%.Running a profitable business is a challenge at the best of times. But if you don't have a handle on your numbers, this challenge can become insurmountable. It's fair to say that almost every business owner already recognises the power of data, and many spend a lot of money on analytics tools as well. But simply having your numbers on hand is very different from truly understanding them. Herein lies the difference between the truly profitable businesses and the rest of the pack.In this episode, Kunle and Garret talk about scaling a business with typically low-LTV products to over $30 million in revenue. You will get to hear about what it takes to deleverage from Amazon, knowing which metrics to track, why using spreadsheets still works and tips on running a business with your partner. This is a great episode for business owners and operators.-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

Entrepreneurs on Fire
5 Things You Can Do Right Now to Create Residual Results in Your Business with Greg McKeown

Entrepreneurs on Fire

Play Episode Listen Later Nov 24, 2021 26:55


Greg McKeown is a speaker, a bestselling author, and the host of the popular podcast What's Essential. He has been covered by The New York Times, Fast Company, Fortune, Politico, and Inc., has been interviewed on NPR, NBC, Fox, and The Steve Harvey Show, and is among the most popular bloggers for LinkedIn. He is also a Young Global Leader for the World Economic Forum. McKeown's New York Times bestselling book Essentialism: The Disciplined Pursuit of Less has sold more than a million copies worldwide. Originally from London, England, he now lives in California with his wife, Anna, and their four children. Top 3 Value Bombs: 1. Shift where you put the efforts. Build something that produces results rather than simply trying to produce results directly yourself. 2. The due diligence alone, the process of confirming that what you've been told about the business is accurate, would take monumental effort. 3. For people who are part of the HIT squad, the hardworking, intelligent, and talented group of people who are listening. What got them here won't get them there. Our greatest contributions always lie ahead of us not behind us. Have your Letter of Intent (LOI) and valuation model reviewed by an expert -a $2,000 value, FREE for you today - Gift for Fire Nation! Sponsors: Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! Thinkific: If you've ever thought about creating an online course to reach a wider audience and make passive income, then Thinkific is the perfect partner! Learn how you can take advantage of Thinkific's biggest deal of the year at Thinkific.com/firefriday!

Alexa Entrepreneurs On Fire
5 Things You Can Do Right Now to Create Residual Results in Your Business with Greg McKeown

Alexa Entrepreneurs On Fire

Play Episode Listen Later Nov 24, 2021 26:55


Greg McKeown is a speaker, a bestselling author, and the host of the popular podcast What's Essential. He has been covered by The New York Times, Fast Company, Fortune, Politico, and Inc., has been interviewed on NPR, NBC, Fox, and The Steve Harvey Show, and is among the most popular bloggers for LinkedIn. He is also a Young Global Leader for the World Economic Forum. McKeown's New York Times bestselling book Essentialism: The Disciplined Pursuit of Less has sold more than a million copies worldwide. Originally from London, England, he now lives in California with his wife, Anna, and their four children. Top 3 Value Bombs: 1. Shift where you put the efforts. Build something that produces results rather than simply trying to produce results directly yourself. 2. The due diligence alone, the process of confirming that what you've been told about the business is accurate, would take monumental effort. 3. For people who are part of the HIT squad, the hardworking, intelligent, and talented group of people who are listening. What got them here won't get them there. Our greatest contributions always lie ahead of us not behind us. Have your Letter of Intent (LOI) and valuation model reviewed by an expert -a $2,000 value, FREE for you today - Gift for Fire Nation! Sponsors: Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! Thinkific: If you've ever thought about creating an online course to reach a wider audience and make passive income, then Thinkific is the perfect partner! Learn how you can take advantage of Thinkific's biggest deal of the year at Thinkific.com/firefriday!

Female Startup Club
South Asian Beverage Brand One Stripe Chai was crushing it… And then the pandemic hit. Farah Jesani shares her lessons

Female Startup Club

Play Episode Listen Later Nov 23, 2021 47:51


Today we're chatting with Farah Jesani, founder of One Stripe Chai, we're chatting through the B2B side of the biz and what happened when she need to pivot last march, and her advice to entrepreneurs in the beverage space coming into 2022. One Stripe Chai is a woman-owned South Asian beverage brand that offers authentic, small batch masala chai concentrates and blends, crafted to be enjoyed from the comfort of your home or at your favorite coffee shop. Using tea sourced directly from a small organic and biodynamic family-owned farm in Assam, India, One Stripe Chai is brewed in Portland with a focus on taste and simplicity.LINKS WE MENTION:One Strip Chai's InstagramFarah's InstagramFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comBook: Supermaker by Jaime Schmidt

Email Einstein | Ingenious Ecommerce Email Marketing
The Last-Minute Black Friday Cyber Monday Checklist

Email Einstein | Ingenious Ecommerce Email Marketing

Play Episode Listen Later Nov 23, 2021 31:00


72 - There's less than a week until the biggest online shopping day. Ever. This week on Email Einsteins, Vira and Alissa put together their checklist of quick wins to help fine-tune your Black Friday Cyber Monday performance.Tiny changes can make a world of difference for your customers. These mad scientists tackle everything from automating your abandoned cart flow to fine-tuning your return policy and customer service strategy. But their #1 tip? You'll have to tune in to find out.While it's the biggest shopping weekend of the year, it's still Thanksgiving. Our six quick tips will help reduce customer friction and automate your strategy. Less hands-on work means you can kick back, enjoy the holiday, and watch the revenue roll in.Learn more here! 

Female Startup Club
1 resource, a cheeky non-alc update and a HUGE favour to ask you (let's get to know eachother)

Female Startup Club

Play Episode Listen Later Nov 20, 2021 12:25


FIND THE SURVEY HEREIn this new mini series within the FSC podcast, I'm taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.If you have something you want me to cover, reach out on Twitter or Instagram.In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comResource: Smart Copy - Snazzy.ai

Alexa Entrepreneurs On Fire
Income Report for October 2021: NFTs On Fire and more!

Alexa Entrepreneurs On Fire

Play Episode Listen Later Nov 19, 2021 17:03


Every month we put together an income report to share a behind-the-scenes look at the ups and downs of running a 7-figure business. In full transparency, it's not easy – but it IS possible. Through hearing about our mistakes, lessons learned, and our wins, we hope to inspire and motivate you to take action in your business with just one step forward every single day. For our full income report, visit EOFire.com/income98, and IGNITE! October 2021 Income At-A-Glance Gross Income for October: $249,212 Total Expenses for October: $18,693 Total Net Profit for October: $230,519 Difference b/t October & September: -$34,444 % of net profit to overall gross revenue: 92% Sponsors: Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! Thinkific: If you've ever thought about creating an online course to reach a wider audience and make passive income, then Thinkific is the perfect partner! Learn how you can take advantage of Thinkific's biggest deal of the year at Thinkific.com/firefriday!

Entrepreneurs on Fire
Income Report for October 2021: NFTs On Fire and more!

Entrepreneurs on Fire

Play Episode Listen Later Nov 19, 2021 17:03


Every month we put together an income report to share a behind-the-scenes look at the ups and downs of running a 7-figure business. In full transparency, it's not easy – but it IS possible. Through hearing about our mistakes, lessons learned, and our wins, we hope to inspire and motivate you to take action in your business with just one step forward every single day. For our full income report, visit EOFire.com/income98, and IGNITE! October 2021 Income At-A-Glance Gross Income for October: $249,212 Total Expenses for October: $18,693 Total Net Profit for October: $230,519 Difference b/t October & September: -$34,444 % of net profit to overall gross revenue: 92% Sponsors: Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! Thinkific: If you've ever thought about creating an online course to reach a wider audience and make passive income, then Thinkific is the perfect partner! Learn how you can take advantage of Thinkific's biggest deal of the year at Thinkific.com/firefriday!

Female Startup Club
Girlboss CEO Lulu Liang shares her learnings from 0-1 vs 1 and above at Luxy Hair (she took the biz through a massive exit!)

Female Startup Club

Play Episode Listen Later Nov 18, 2021 54:25


Today on the show we have Lulu Liang. Girlboss CEO, Entrepreneur and all round legend. We cover so many good things in this episode, like how she joined a business at 23 and became the ultimate operator within it, taking the brand through an exit to become CEO. Her thoughts on taking a brand from 0-1 vs 1 and up and her new gig as CEO of Girlboss. Cool stuff.LINKS WE MENTION:Girlboss WebsiteGirlboss' InstagramLulu's LinkedInLulu's InstagramEvergreen Female Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comBooks: Linchpin by Seth Godin

2X eCommerce Podcast
S06 EP51: Optimising CLV with Cohort Analysis w/ Eden Amirav

2X eCommerce Podcast

Play Episode Listen Later Nov 18, 2021 49:33


On today's episode, Kunle is joined by Eden Amirav, Founder & CEO of BeProfit, a Profit Optimization and Analytics platform helping eCommerce businesses grow by leveraging the power of their own data. BeProfit is top-rated on Shopify app store and is also available on Wix stores.We often hear merchants complain of rising costs and reducing margins. But most of those aren't able to really quantify their claims about costs, margin and profits. The eCommerce landscape is soo dynamic that keeping tabs of costs and margins has become a real challenge. Making key buying and selling decisions without truly knowing your numbers can backfire in a hurry! On the other hand, knowing your numbers well not only helps you make sound decisions, but also helps you uncover opportunities you may not have known about.In this episode, Kunle and Eden talk about profit calculation for fast growing eCommerce merchants. You will get to hear about why many businesses struggle to calculate their true profit, what is Cohort Analysis and what is the ideal look back window.  This is a great episode for business owners and operators.-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

Demand Gen Visionaries
Part 5: Top CMOs Share Their Most Uncuttable Demand Gen Budget Items

Demand Gen Visionaries

Play Episode Listen Later Nov 16, 2021 27:18


Find parts one, two, three & four------Episode Timestamps: Part five of this special mini-series features 12 CMOs and marketing leaders from some of the world's fastest-growing companies, including:*(4:00) - Amanda Malko, CMO, G2*(7:40) - Raj Khera, Head of Growth, SalesIntel.io*(9:05) - Katrina Wong, VP Product Marketing and Demand Gen, Segment*(11:11) - Morgan Norman, CMO, Dialpad*(12:30) - Kady Srinivasan, SVP Global Head of Marketing, Klaviyo*(13:55) - Joy Corso, CMO, Vonage*(15:05) - Justin Shriber, CMO, People.ai*(18:40) - Susan Beermann, CMO, NAVEX Global*(20:21) - Keith Messick, SVP Marketing, LaunchDarkly*(22:20) - Kyle Lacy, VP Marketing, Seismic*(23:45) - William Tyree, CMO, Revenue.io*(25:30) - Jon Miller, CMO, Demandbase SponsorDemand Gen Visionaries is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for Demand Gen pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more. LinksFollow Ian on TwitterConnect with Ian on LinkedInwww.caspianstudios.com

Female Startup Club
The problems women (still) face when raising VC funding, with Oova Founder Dr Amy Divaraniya

Female Startup Club

Play Episode Listen Later Nov 16, 2021 58:37


Today on the show we're learning from Dr. Amy Divaraniya, the founder of Oova, a women's health company. She has more than 10 years of experience as a data scientist and has both led and published original research in the areas of personal genomics and biomarker discovery. Her solid understanding of biology and being able to apply complex analyses have led to innovative projects in the healthcare space. After facing her own struggles with conceiving her son, she decided to build a solution to help women having difficulty getting pregnant. Today, she and her team have built the first at-home test, OOVA, that measures multiple hormones through urine samples and provides personalized results and insights on a woman's fertility. We talk through her journey as a female founder in the VC world and question why things don't seem to have changed, we talk about the development of something that doesn't exist in the world and how to find your beta group! LINKS WE MENTION: OOVA WebsiteFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.com

Email Einstein | Ingenious Ecommerce Email Marketing
How to Write Black Friday Subject Lines that Convert

Email Einstein | Ingenious Ecommerce Email Marketing

Play Episode Listen Later Nov 16, 2021 29:04


71 - In this episode, we're sharing our five favorite styles of subject line that will be your best friend in 2021. We'll give some examples of highly effective subject lines and break down why they work. We want you to get the most out of those precious 50 characters and stand out this Black Friday. Tune in here! 

eCommerce con Shopify
Serie email marketing: Correo de bienvenida

eCommerce con Shopify

Play Episode Listen Later Nov 15, 2021 6:19


Serie email marketing: Correo de bienvenida Esta semana compartiremos contigo mucha información para aprovechar al máximo la herramienta de correo electrónico automatizado. Comenzamos la serie con  este episodio que trata de los correos de bienvenida, un gran momento para conectar con tus clientes y recopilar datos acerca de sus preferencias, gustos, etc. que te permitan personalizar tus listas en base de datos y más adelante segmentar. Además te diremos por qué considerar a Klaviyo en este proceso.  RecursosAndrés Alvarez, ED DigitalComparte tu opinión.Únete a nuestro grupo de Facebook: eCommerce con Shopify - en Español.No te pierdas ningún episodioSuscríbete en iTunesSíguenos en FacebookAuspiciadoresRewind - Instala el app de Rewind y menciona el podcast eCommerce con Shopify en cualquier de los correos electrónicos que recibirás para que obtengas tu primer mes gratis.AfiliadosShopify -Prueba Shopify gratis por 14 días. Sin riesgos y sin agregar la información de tu tarjeta de crédito.Klaviyo - Prueba Klaviyo gratis hasta 250 contactos.

Alexa Entrepreneurs On Fire
Why Wine Investment is a Smart Move with Daniel Walker

Alexa Entrepreneurs On Fire

Play Episode Listen Later Nov 15, 2021 25:52


Daniel Walker is the head of the Investment arm of OenoGroup, recently named as the best fine wine investment firm in Europe. Daniel's career started in trading companies but he soon realised that the world of stocks and shares didn't fully align with his core values. Top 3 Value Bombs: 1. We Are All In The Gutter But Some Of Us Are Looking At The Stars – Oscar Wilde. 2. Enjoy the ride, enjoy the experience, and most especially, you do not stop until you hit that light. 3. What's more important to making money is always looking after the money you worked hard for. It's the key of having a great future. Follow Oeno on Instagram - Oeno Group Instagram Sponsors: ZipRecruiter: When you post a job on ZipRecruiter, their matching technology finds qualified candidates and invites them to apply! Try it for free at ZipRecruiter.com/fire. Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! Public: Start investing with as little as $1 and get a free slice of stock up to $50 when you join Public.com today! Visit public.com/eofpod to download the app and sign up! Valid for U.S. residents 18+. Subject to account approval. See public.com/disclosures. Not investment advice.

Entrepreneurs on Fire
Why Wine Investment is a Smart Move with Daniel Walker

Entrepreneurs on Fire

Play Episode Listen Later Nov 15, 2021 25:52


Daniel Walker is the head of the Investment arm of OenoGroup, recently named as the best fine wine investment firm in Europe. Daniel's career started in trading companies but he soon realised that the world of stocks and shares didn't fully align with his core values. Top 3 Value Bombs: 1. We Are All In The Gutter But Some Of Us Are Looking At The Stars – Oscar Wilde. 2. Enjoy the ride, enjoy the experience, and most especially, you do not stop until you hit that light. 3. What's more important to making money is always looking after the money you worked hard for. It's the key of having a great future. Follow Oeno on Instagram - Oeno Group Instagram Sponsors: ZipRecruiter: When you post a job on ZipRecruiter, their matching technology finds qualified candidates and invites them to apply! Try it for free at ZipRecruiter.com/fire. Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! Public: Start investing with as little as $1 and get a free slice of stock up to $50 when you join Public.com today! Visit public.com/eofpod to download the app and sign up! Valid for U.S. residents 18+. Subject to account approval. See public.com/disclosures. Not investment advice.

Media Captain Digital Marketing Podcast
Episode 58: 11 Marketing Items (11.14.21)

Media Captain Digital Marketing Podcast

Play Episode Listen Later Nov 14, 2021 28:45


Below are the 11 marketing items we cover in episode 58: Google is changing the name of Google My Business to Google Business Profile. In order to understand SEO, you need to understand what Google likes and dislikes. Broad Match Keyword Bidding can lower your cost per click and drive higher quality traffic to your site. If you have low quality content (duplicate and thin content) on your site, this can cause more harm than good. We do a deep dive into Klaviyo and combining email and text message flows The best things in life don't have to be the most expensive. Nike's swoosh was created in 1971 for $35. We discuss our love of SEMRush and where their stock price is as of this recording. We discuss Park Perfection, the skincare line we acquired and developed and the importance of branding. Jason reveals his two favorite podcasts (Outside of The Media Captain podcast, of course). Should you be bidding on your competitors keywords? Internal linking experiment that worked for someone else that makes complete sense.

Female Startup Club
4 (useful) things in 4 minutes: featuring money, legal & productivity

Female Startup Club

Play Episode Listen Later Nov 13, 2021 10:19


In this new mini series within the FSC podcast, I'm taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.If you have something you want me to cover, reach out on Twitter or Instagram.In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comWebsite: NotionWebsite: Sprout LawWebsite: Hello AliceWebsite: CLEARCO

Female Startup Club
The subscription eyecare company that generated 50,000 subscribers in 2 years, with WALDO Founder Ashleigh Hinde (featuring hacks we've never heard before)

Female Startup Club

Play Episode Listen Later Nov 11, 2021 40:04


Today on the show we're learning from Ashleigh Hinde, the Founder of a company called WALDO. Now let me just tell you, this episode is so. damn. good. We get into some nifty tips on how to look at market research and validate your idea, a super hack for outdoor advertising and things to think about if you're going down the track of subscriptions. If you haven't heard of WALDO yet, they are an innovative and accessible DTC eyecare company that believes in the power of positive vision. WALDO sells high quality daily contact lenses and other eyecare products through a bespoke subscription service that is more affordable than the big brands. Spearheading industry change and innovation, WALDO is committed to making eye care an essential part of everyday life through accessible, high quality products, trustworthy expert service, and a platform to elevate the vision of their customers.LINKS WE MENTION:WALDO InstagramAshleigh's InstagramFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comRecord and Replay App Sessions

eCommerce con Shopify
El email marketing en 2021

eCommerce con Shopify

Play Episode Listen Later Nov 11, 2021 7:08


El email marketing en 2021 Tal vez te preguntes cuáles son las ventajas o por qué debería seguir entre tus prioridades estar presente en la bandeja de entrada de tus clientes y prospectos. En este Podcast te diremos cómo es que aún con otro tipo de canales de comunicación, el correo electrónico tiene grandes posibilidades de entregar los mensajes correctos, en el momento requerido, así como la importancia de la segmentación, las automatizaciones y el  tener en orden tu base de datos. Si aún no has utilizado Klaviyo, este podría ser un gran acercamiento. RecursosAndrés Alvarez, ED DigitalComparte tu opinión.Únete a nuestro grupo de Facebook: eCommerce con Shopify - en Español.No te pierdas ningún episodioSuscríbete en iTunesSíguenos en FacebookAuspiciadoresRewind - Instala el app de Rewind y menciona el podcast eCommerce con Shopify en cualquier de los correos electrónicos que recibirás para que obtengas tu primer mes gratis.AfiliadosShopify - Prueba Shopify gratis por 14 días. Sin riesgos y sin agregar la información de tu tarjeta de crédito.Klaviyo - Prueba Klaviyo gratis hasta 250 contactos.

2X eCommerce Podcast
S06 EP50: How Collaborative Commerce Could Potentially Disrupt Traditional Wholesaling w/ David Perry

2X eCommerce Podcast

Play Episode Listen Later Nov 11, 2021 51:16


On today's episode, Kunle is joined by David Perry, Co-Founder & CEO of Carro, a new age eCommerce platform that combines Cross‑Store Sales and Influencer Marketing. The platform already has over 33,000 stores and 7 Million influencers!Every merchant's dream is to become a one-stop shop for their niche. To be able to sell products that aren't necessarily in their vertical, yet go perfectly well with what they sell. For almost all merchants, such an operation would be out of reach. The sheer volume of investment and overheads would be overwhelming. All that was true until now. Say hello to Collaborative Commerce.Imagine being able to partner with brands that sell products complimentary to yours and seamlessly sell all those products from your own shopping cart! The possibilities it would open up are endless. Creating bundles and curating products will take on a whole new meaning. Is this the next frontier for online retail?In this episode, Kunle and David talk about reshaping the future of online retail through Collaborative Commerce. You will get to hear about how you can seamlessly extend your sales channels and create product offerings that were previously unthinkable. This is a great episode for business owners and marketers.-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

Agency Journey
Strategic Growth and Acquisition With Dean Dutro

Agency Journey

Play Episode Listen Later Nov 10, 2021 38:14


Dean Dutro is the CEO of Worth eCommerce, an email marketing agency. His team helps e-commerce companies increase revenue by up to 60% in six months with email marketing systems built in Klaviyo. Dean co-founded Worth eCommerce with the mission of boosting profits, engagement, and brand loyalty for clients.Dean is also the Founder of Emailgrowthtraining.com, where he teaches clients how to grow their e-commerce revenue by 30-40% using email marketing. He has previously founded two other agencies, Instant Email Copy and GobySavvy.In this episode…The path to success is never straight — it often comes with surprising curves, rough patches, and hills. So, how can you take the lessons from each trying experience and turn them into a victory?Dean Dutro's path to CEO of a successful agency certainly wasn't smooth. At the age of 24, he quit a comfortable job in aviation sales to co-found a startup — which sunk into debt. At the age of 26, he was living in his granpdarent's basement and starting up an email marketing agency. It slowly grew, but he was met with competition from his previous business partner. Rather than butt heads, they decided to join forces, and now their combined experience has created an email marketing empire: Worth eCommerce.In this episode of Agency Journey, Gray MacKenzie is joined by Dean Dutro, the CEO of Worth eCommerce, to discuss how he quickly scaled his agency. Dean talks about the inception of Worth eCommerce, what's changed during SmartBug Media's acquisition of the agency, and his goals for the future of the brand. Stay tuned.

Female Startup Club
Who should be your first hire? What's your funding plan? Dr Lisa Creaven shares her top advice from building Spotlight Oral

Female Startup Club

Play Episode Listen Later Nov 9, 2021 51:52


Today we are learning from Lisa Creaven, one of the Co-founders of Spotlight, which she's built alongside her sister Vanessa Creaven. Spotlight is a dentist-created oral care brand made with the highest efficacy ingredients to put a smile on peoples' faces for joy, confidence, and positivity.Now something I didn't know is that the mouth is 50x more absorbent than the skin so what you put in your mouth is extremely important! Spotlight puts a huge focus in educating people around this message and has been disrupting the industry ever since they launched! This episode was super insightful - I learned a thing or two that I really didn't know. We chat about her funding plan in the beginning and the approach she took with macro influencers and retail strategy. And another piece of gold is around their first hire and important advice for other entrepreneurs tuning in!LINKS WE MENTION: Lisa's InstagramSpotlight's InstagramFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comFemale Startup Club $1000 Monthly Cash Give AwayNewsletter: Direct To Consumer 

Email Einstein | Ingenious Ecommerce Email Marketing
Black Friday Cyber Monday: The Bounce Back Strategy to Hook Holiday Shoppers

Email Einstein | Ingenious Ecommerce Email Marketing

Play Episode Listen Later Nov 9, 2021 24:25


70 - On this episode of Email Einsteins, we break down our proven techniques to keep all new customers engaged and coming back for more! The secret? A post-purchase bounce-back flow that incentivizes that second purchase immediately. We will run through the specific offers you should implement, when to send re-engagement emails, and which buyers to target with your post-purchase offers. Black Friday Cyber Monday is your chance to expand your base of loyal return customers. Let's get started.

Entrepreneurs on Fire
Ignite Your Online Business with Seth Godin and Sandeep Ramchandani

Entrepreneurs on Fire

Play Episode Listen Later Nov 8, 2021 22:25


Seth Godin is the founder of the now independent altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people. He's also founded several companies, including Yoyodyne and Squidoo. He has written 20 books that have been bestsellers around the world and have been translated into more than 35 languages. Sandeep Ramchandani is a global thought leader in the web services business and through his (almost two decade long) experience in the space. Today he serves as the CEO of Radix, an internet domain registry which offers fresh new domain endings like .store, .online, .tech and .fun. Today, over 5 million domains from Radix are in use, primarily by small business users. Radix is currently the global leader in the New Registry space with over 25% market share. Top 3 Value Bombs: 1. The purpose of work is to have life, not the other way around. 2. Be very picky in choosing who you want to work with. 3. The most effective stories are not about you, they are about your customers. Domain names for the new internet - Radix Website Sponsors: ZipRecruiter: When you post a job on ZipRecruiter, their matching technology finds qualified candidates and invites them to apply! Try it for free at ZipRecruiter.com/fire. Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire!

Alexa Entrepreneurs On Fire
Ignite Your Online Business with Seth Godin and Sandeep Ramchandani

Alexa Entrepreneurs On Fire

Play Episode Listen Later Nov 8, 2021 22:25


Seth Godin is the founder of the now independent altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people. He's also founded several companies, including Yoyodyne and Squidoo. He has written 20 books that have been bestsellers around the world and have been translated into more than 35 languages. Sandeep Ramchandani is a global thought leader in the web services business and through his (almost two decade long) experience in the space. Today he serves as the CEO of Radix, an internet domain registry which offers fresh new domain endings like .store, .online, .tech and .fun. Today, over 5 million domains from Radix are in use, primarily by small business users. Radix is currently the global leader in the New Registry space with over 25% market share. Top 3 Value Bombs: 1. The purpose of work is to have life, not the other way around. 2. Be very picky in choosing who you want to work with. 3. The most effective stories are not about you, they are about your customers. Domain names for the new internet - Radix Website Sponsors: ZipRecruiter: When you post a job on ZipRecruiter, their matching technology finds qualified candidates and invites them to apply! Try it for free at ZipRecruiter.com/fire. Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire!

2X eCommerce Podcast
S06 EP49: Marketing Leaders Q4 BFCM Forum

2X eCommerce Podcast

Play Episode Listen Later Nov 8, 2021 55:54


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Ian Leslie, with an expert panel consisting of Stephan Lukac, Joe Cornfield, Michael Ahuja and Lewis Fauset.We've mentioned in various episodes how Creative is one of the main pillars of online marketing. While that is true, there is a lot of other stuff that goes into creating a marketing strategy that delivers. This includes the nitty gritty of each step in the marketing lifecycle. Right from deciding on which channels you'll focus on and why, to how you collect, manage and ultimately use data, to when you run your ads and at what spend. Decisions on all of these factors can have exponential effects on the success or failure of your marketing efforts.In this episode, our expert panel discusses how marketing teams can strategize this Q4. You will get to hear about setting the right expectations for the holiday period, building up your marketing efforts till BFCM, CRM best practices and tips on building communities. This is a great episode for marketers and merchants alike.This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

2X eCommerce Podcast
S06 EP48: Zero and 1st Party Data for Q4

2X eCommerce Podcast

Play Episode Listen Later Nov 7, 2021 54:18


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Rosie Bailey, with an expert panel consisting of Ban Parr, Val Geisler, Dan McGaw and Meghann York.We all know that there have been seismic shifts in the marketing landscape. The iOS 14 update has made it difficult for ad platforms like Facebook to collect user data. The end result is that ads targeting is not as precise as it used to be. But it doesn't stop there, other policies like phasing out of cookies are going to further reduce targeting capabilities.We are now officially living in the world of owned audiences. If you don't own your audience data, it will become progressively harder to market effectively in the future. This starts with building your email lists and communities. Many might say if you don't have a list already then you've missed the bus. But that is not entirely true, you can use the upcoming holiday period to get started on your data collection strategy.In this episode, our expert panel discusses how marketing teams can actively and passively collect, process and use data to deliver personalized experiences to both customers and prospects. You will get to hear about best practices for personalisation and specific tips for the holiday period. This is a great episode for marketers and merchants alike.This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

Female Startup Club
7 (useful) things in 7 Minutes: What I learned this week that will help you too

Female Startup Club

Play Episode Listen Later Nov 6, 2021 13:16


In this new mini series within the FSC podcast, I'm taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.If you have something you want me to cover, reach out on Twitter or Instagram.In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comFemale Startup Club $1000 Monthly Cash Give Away

2X eCommerce Podcast
S06 EP47: Performance Marketing for Q4

2X eCommerce Podcast

Play Episode Listen Later Nov 6, 2021 46:57


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Chloë Thomas, with an expert panel consisting of Nii A. Ahene, Nick Shackleford, Darius Kunca and Steve Dinelli.Gone are the days of just throwing together creatives last minute and hoping the Facebook algorithm does the work for you. This year will be the first BFCM post the privacy data changes. The old way doing things is now, well, the old way. The current and projected marketing landscape calls for fresh ideas and more preparedness. Having a marketing strategy and roadmap has become more important than ever. But it is not all doom and gloom. If history has taught us anything, it is that with change comes opportunity. In this episode, 4 marketing experts discuss the current landscape of performance marketing and share a mini-roadmap on how to approach media buying on social platforms this Q4. You'll hear about how this Q4 has no precedent, how you can still drive revenue on Facebook and what other channels you can consider . This is a great episode for marketers and media buyers.This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

2X eCommerce Podcast
S06 EP46: DTC Founders BFCM Q4 Strategy Roundtable 2 at Commerce Accel Conference

2X eCommerce Podcast

Play Episode Listen Later Nov 5, 2021 47:40


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Derric Haynie, with an expert panel consisting of Eric Toz,  Marc Barros, Dylan Mullan and Umar Qamar.It is said that problems are often opportunities in disguise. The last 18 months have been full of such problems and those that have grabbed the opportunities they offered have prospered. But taking advantage of such opportunities is no mean feat. It requires strategy and the ability to go all in - whether it's diversifying your offer or uprooting and moving your business elsewhere.In this episode, you'll hear from 4 upper mid-market DTC ecommerce operators on how they strategise making the most of market opportunity and growing YoY. You'll hear how these businesses pivoted during covid, how they are dealing with changes in privacy laws and what are their go-to retention strategies. This is a great episode for business owners and entrepreneurs.This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

Female Startup Club
Alc vs non alc legalities with Master Distiller Morgan McLachlan, co-founder of botanics brand AMASS

Female Startup Club

Play Episode Listen Later Nov 4, 2021 45:09


Today we're learning from Morgan McLachlan, a master distiller and co-founder of AMASS. This was an insightful episode for those of us venturing into the alc and non alc space. We cover learnings around the legalities when it comes to spirits vs non alc. We talk through the key hire you need in this space and why you don't need an MBA to build a successful brand. Save your dollars and use it as startup capital. Headquartered in Los Angeles, AMASS makes clean, premium botanics for modern life. From alcoholic and non-alcoholic spirits to personal care products including hand sanitizer, hand soap, and lotions, AMASS uses natural botanicals to transform social and self-care rituals. Their products are proudly stocked in all 27 global locations of Soho House, as well as in 5 Michelin starred restaurants and 4 of the world's Top 10 bars.LINKS WE MENTION:Amass' Instagram Female Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comFemale Startup Club $1000 Monthly Cash Give Away

2X eCommerce Podcast
S06 EP45: Creative and Creators

2X eCommerce Podcast

Play Episode Listen Later Nov 4, 2021 54:12


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Kurt Elster, with an expert panel consisting of Savannah Sanchez, Claudiu Cioba, Sherice Banton and Moshe Saraf.Ever since the democratization of ad platforms, the Creative has become the key differentiator for marketers. The Creative, and by extension the Creator are both crucial to the success of any ad campaign. But what does it truly take to get this right? Is it Art? Is it Science? Well, it's both. How well you marry both these elements determines the outcome. In this episode, you'll discover how brands, agencies and creators think about creatives. You'll hear everything from why content matters, how to avoid content fatigue, how creators price their work to what mistakes brands make and which KPIs you should track. This is a great episode for marketers and anybody interested in knowing more about the nitty-gritties of performance marketing.This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

2X eCommerce Podcast
S06 EP44: Audience Building for Q4 Expert Panel: How to scale BFCM revenue without increasing Ad Spend

2X eCommerce Podcast

Play Episode Listen Later Nov 3, 2021 52:16


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Kurt Elster, with an expert panel consisting of Gen Furakawa and Soma Toth.The marketing landscape has made monumental shifts with the tightening of privacy and data sharing rules. Merchants can no longer bank on Facebook ads to grow their businesses. The concept of “Owned Media” is now front and center in all marketing strategies. This starts with building your own email list and collecting 1st party data. Most businesses are still coming to grips with the changes and trying to figure out what email capture tactics work best? And how best can the data we collect be leveraged?In this episode, you'll discover how to build a sizable and engaged audience that is primed up to purchase this Q4. You will get to hear about the best tactics to build and segment an audience. This is a great episode for operators and marketers alike.This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

Alexa Entrepreneurs On Fire
Top 2021 Trends for Faster SMB Growth with Stoyan Kenderov

Alexa Entrepreneurs On Fire

Play Episode Listen Later Nov 3, 2021 22:00


Stoyan Kenderov is a global products and technology leader with 30+ years of experience currently serving as the Chief Product and Technology Officer for Plastiq, a leading intelligent payments platform. Top 3 Value Bombs: 1. Small business owners must find a tool to help them quickly reduce spending time with the financial flow process of the business. 2. You need to make sure that you can pay your vendors and get paid back, and the faster you can do that the faster you can grow your business. 3. Go travel a lot. Experience different cultures and make friends. Reach out to Stoyan - Stoyan's Email Sponsors: SuperBeets Heart Chews: Feeling fatigued or having a lack of endurance can be a real drag, but with SuperBeets Heart Chews you have a NEW way to start your day! Get a FREE 30-day supply with your first purchase at SuperBeets.com/fire. Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! Notion: An all-in-one team collaboration tool that combines everything you need to run your business effectively in one space! Get up to $1,000 off Notion's team plan by going to Notion.com/startups.

Entrepreneurs on Fire
Top 2021 Trends for Faster SMB Growth with Stoyan Kenderov

Entrepreneurs on Fire

Play Episode Listen Later Nov 3, 2021 22:00


Stoyan Kenderov is a global products and technology leader with 30+ years of experience currently serving as the Chief Product and Technology Officer for Plastiq, a leading intelligent payments platform. Top 3 Value Bombs: 1. Small business owners must find a tool to help them quickly reduce spending time with the financial flow process of the business. 2. You need to make sure that you can pay your vendors and get paid back, and the faster you can do that the faster you can grow your business. 3. Go travel a lot. Experience different cultures and make friends. Reach out to Stoyan - Stoyan's Email Sponsors: SuperBeets Heart Chews: Feeling fatigued or having a lack of endurance can be a real drag, but with SuperBeets Heart Chews you have a NEW way to start your day! Get a FREE 30-day supply with your first purchase at SuperBeets.com/fire. Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire!

Female Startup Club
Dopple Founder Chao Wang gives us the breakdown of her guerilla marketing strategies that lead to a 10k waitlist on $0 spend

Female Startup Club

Play Episode Listen Later Nov 2, 2021 53:48


Today we're learning from Chao Wang, the founder of the kids subscription clothing company Dopple. We chat about her journey in scaling this business by doing things that aren't scalable - like building a 10k person waitlist with $0 spend, along with some other really cool gems of info behind the scenes of building this company.If you haven't heard of Dopple it was founded in 2017 by Chao and Janel Hertz as a membership service reimagining how parents shop for their kids. Dopple was created to make parents' lives easier and a lot more fun by delivering quarterly “Dopple Drops” of custom-curated children's outfits to subscribers. The company, which recently raised $9.8 million in seed funding, uses a machine learning styling algorithm to achieve some of the industry's highest keep rates for try-on-at-home models. LINKS WE MENTION: Chao's InstagramJane's Instagram Dopple's InstagramFemale Startup Club's InstagramDoone's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club's YouTubeFemale Startup Club's Private Facebook GroupSay hello to Doone: hello@femalestartupclub.comFemale Startup Club $1000 Monthly Cash Give Away

eCommerce Badassery
84. How to Find Influencers from Your Existing Customer Base with Gatsby

eCommerce Badassery

Play Episode Listen Later Nov 2, 2021 30:18


Raise your hand if you've been wanting to do more influencer marketing, but you find it too time-consuming to find the right partners? What if you could build an army of micro influencers who you know already love your product and shop with you? It'd be freakin' awesome, right!?   Well, guess what? There's an app for that! Tune into this week's episode to hear why micro influencers might be the best way to do influencer marketing and why tapping your existing customer base is the best place to find micro-influencers. What You'll Learn Why tapping your existing customer base is the best place to find micro-influencers,  Why micro-influencers beat out the big names, and how Gatsby can help you do this at scale.  How you can use an integrated email marketing platform like Klaviyo keep track of influencers  Learn More About Gatsby Website: https://www.gatsby.ai/ Demo Video: https://www.gatsby.ai/product#demo-video Case Studies: https://www.gatsby.ai/case-studies   Read the Full Transcript eCommerceBadassery.com/84   FREE Resource Library  Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place! http://ecommercebadassery.com/freestuff   Want More Badassery? Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!  http://ecommercebadassery.com/facebook Let's connect on Instagram @ecommercebadassery https://instagram.com/ecommercebadassery   Ready to Level Up Your Email Marketing & eCommerce Business? Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.   https://ecommercebadassery.com/klaviyo Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services…   Email Marketing Help: https://ecommercebadassery.com/email-marketing eCommerce Help: https://ecommercebadassery.com/ecommerce-help   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it's also valuable feedback for me to continue bringing you the content you want to hear.    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683 This podcast uses the following third-party services for analysis:  Chartable - https://chartable.com/privacy

2X eCommerce Podcast
S06 EP43: DTC Founders BFCM Q4 Strategy Roundtable 1 at Commerce Accel Conference

2X eCommerce Podcast

Play Episode Listen Later Nov 2, 2021 48:21


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Kaleigh Moore, with an expert panel consisting of Benjamin Smith, Eric Bandholz, Jeffrey Sawyer Lee and Josh Elizetxe.The current eCom landscape is probably as volatile as it can be. On one hand you have the massive growth in eCom, on the other you have changes like iOS 14, the continuing pandemic and the now super prevalent supply chain issues. There are opportunities and challenges galore. The growth (and survival) strategy for businesses is constantly shifting and where the market will be 1 year from now is anything but certain.In this episode, you'll gain practical insights into how DTC operators build brands that transcend inevitable events like privacy, pandemics, and more.  You will get to hear firsthand from Founders of 4 Fast Growing DTC Brands . This is a great episode for operators and business owners looking for ways to grow in Q4 and beyond.This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

2X eCommerce Podcast
S06 EP42: Email and SMS Readiness for BFCM / Q4 - Expert Panel at Commerce Accel Conference

2X eCommerce Podcast

Play Episode Listen Later Nov 1, 2021 53:31


Today's episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Will Laurenson, with Chase Dimond, Rytis Lauris and Jessica Totillo Coster among the expert panel.Black Friday and Cyber Monday (BFCM) are almost upon us. And the competition this year is going to be intense. While there are many more online shoppers than ever before, there are more than ever stores competing for those shoppers. You'll be competing against old and new eCom stores and also brick and mortar stores who've gone online during the pandemic. The hows, whats and whens of your communication could make or break your business during this BFCM. In this episode, you'll get the scoop on how to get your Email and SMS marketing ready for Black Friday and Cyber Monday.  You will get tips, hacks and best practices from three leading experts. This is a great episode for marketers and business owners preparing for the upcoming sales!This event was sponsored by our good friends at: Juni - The financial companion that tracks returns on your entire business in one place. Measure all your ROI at juni.coEmarsys -The omnichannel customer engagement platform of choice for more than 1,500 companies worldwide. Do more at emarsys.comPostscript - Making SMS for eCommerce easy. Automate your SMS marketing at postscript.ioRecart -Sell more with FB Messenger Marketing. Reduce abandoned carts at recart.comOmnisend -Increase your sales not your workload. Take the shortcut to revenue growth at omnisend.com Bolt - Connecting retailers and millions of shoppers in a unified network. Your shoppers are one  click away -bolt.comBeProfit - Get all your ecommerce profits at a glance. Track all your expenses at beprofit.com-----------SPONSORS:This episode is brought to you by:Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.Find out more on klaviyo.com/2x.  RewindThis episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.Direct-to-Consumer brands like Gymshark and MVMT Watches rely on Rewind.Cloud based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!For a free 30-day trial, Go to Rewind Backups, reach out to the Rewind team via chat or email and mention '2x ecommerce'GorgiasThis episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.Go to Gorgias.com and mention 2x ecommerce podcast for two months free.CloudwaysCloudways is the hosting platform of choice for thousands of ecommerce merchants, SMBs, and agencies all around the globe. They offer a high-performing custom stack, top-notch security, the choice between 5 cloud solution providers, ease of scalability, affordable pricing plans, and so much more.Cloudways also offers support for all PHP-based applications like Magento, WooCommerce, WordPress, Laravel, and others.Experience an unbeatable managed cloud hosting experience with Cloudways today. For a $20 Free Hosting Credit use the Coupon code: **BOOSTMAG**

Entrepreneurs on Fire
Young Entrepreneurs Lifestyle 2.0 with Peter Voogd

Entrepreneurs on Fire

Play Episode Listen Later Oct 29, 2021 28:47


Peter has been recognized by Entrepreneur.com as the world's leading authority for millennials and entrepreneurs. Top 3 Value Bombs: 1. When you're living a world-class life, it's so much easier to give and so much easier to build other people up. 2. People need to realize that money is a tool you can use for better. It is an excellent servant but a terrible master. 3. Having a lifestyle that you're proud of that allows you to travel and love what you do is a different level of fulfillment. Get Peter's book and Discover The 7 Rules To Build A 7 Figure Business In The New Economy - 7 Rules To 7 Figure Sponsors: SiteIt Contest: If you have an idea you want to turn into reality, then it's time to take the first step by entering the SiteIt contest! Visit www.Start.site to submit your idea today! Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire!

Entrepreneurs on Fire
John Green's Commencement Address

Entrepreneurs on Fire

Play Episode Listen Later Oct 22, 2021 13:47


John Green's Commencement Address for the 2016 Graduating Class at Kenyon College. Sponsors: Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! HubSpot: Ditch the over-engineered, clunky and unreliable platforms that are costing you more time and money than they're worth, and check out the HubSpot CRM Platform today at HubSpot.com!

Entrepreneurs on Fire
Why Working Remote is More Toxic Than In Person: Lessons for Leaders in the Hybrid Workforce with Chris Savage

Entrepreneurs on Fire

Play Episode Listen Later Oct 18, 2021 29:14


Chris Savage is the Co-Founder and CEO of Wistia, a leading video hosting platform that gives marketers everything they need to get bigger results from their videos and podcasts. Top 3 Value Bombs: 1. Remember that all of us are complex human beings sitting at home. Just because we are not in-person anymore doesn't mean that we don't care who we're working with and how the work is done. You have to build systems that allow you to hear from your people. 2. A lot of communication and understanding with how people are doing happens when in person. These are really simple things but are unbelievably hard when remote if you don't have systems for them. 3. In a world where work and life are so blended, it is really important that people will come to wherever they are working and feel like what they're doing at work matters. The video host with the most - Wistia.com Sponsors: Klaviyo: The email and SMS platform built specifically to help ecommerce brands earn more money by creating genuine customer relationships. Give it a try with a free account at Klaviyo.com/fire! ZipRecruiter: When you post a job on ZipRecruiter, their matching technology finds qualified candidates and invites them to apply! Try it for free at ZipRecruiter.com/fire.