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Beyond Portals: Building B2B Brands with eCommerceIn this special episode, we bring you a live session from B2B Online Chicago 2025, featuring Aaron Sheehan, Head of Product Marketing at OroCommerce, and Taylor Simpson, eCommerce & Digital Marketing Strategist at Ciranda, a leading food ingredient distributor. Aaron and Taylor discuss why B2B eCommerce is about more than just portals – and how building a unified, customer-centric digital experience can transform both sales and brand value.Key Takeaways:(01:25) Why traditional portals fall short of building B2B brand trust(03:20) What's a B2B portal, and why it's not enough(04:05) Why branded websites don't drive growth either(05:38) What B2B buyers find frustrating with a current B2B commerce experience(06:50) The proposed solution: Integrating the portal and brand website into one experience(09:11) Ciranda's journey from two sites to a single customer-first platform(12:14) Personalizing experiences for both major and long-tail food brand customers(13:50) Audience question: How are Ciranda's sales team's operations organized?(16:08) Ciranda's results one quarter after going live with OroCommerce Thanks for listening to B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, please leave a review and subscribe for more real-world B2B insights.#b2becommerce #distribution #digitalcommerce
This week, Tyler Simmons shares his journey from summer intern to marketing and e-commerce leader at Energy Management Corporation, and how that path through sales and marketing has uniquely positioned him to bridge the gap between the two. Tyler breaks down the realities of running a successful e-commerce platform in the B2B manufacturing space. He discusses how talking directly with customers and internal sales teams provides critical feedback and why consistency beats one-time wins when scaling a digital storefront. If you're navigating the grind of e-commerce in B2B manufacturing, this episode is packed with grounded insights, tactical takeaways, and a refreshing dose of honesty.
In this special episode, the original founders of OroCommerce — Yoav Kutner, Dima Soroka, and Jary Carter — join the B2B Commerce Uncut podcast for a behind-the-scenes conversation about what it took to build a B2B eCommerce platform before the market was ready.They share how their early experience at Magento shaped their thinking, why OroCommerce was never just a pivot from CRM, and what it means to build for long-term customer success in a landscape obsessed with trends. If you want a front-row seat to what B2B vision looks like and the patience it demands, this is the episode to hear.Key Takeaways(01:32) How the OroCommerce founders originally met at Magento(04:18) How CRM led to commerce — and why not everyone agreed at first(06:40) Why a CRM foundation made OroCommerce stronger(09:38) The dangers of chasing trends instead of solving problems(12:55) The long-term vision: faster time-to-market and real ROI(15:20) How the product roadmap evolved from CRM roots to full B2B commerce(17:55) Where OroCommerce sees B2B eCommerce heading over the next five years(25:20) The difference between true B2B architecture and B2B add-ons(27:55) What's changed (and hasn't) in the eCommerce platform landscape(31:30) How AI is starting to reshape B2B buying and operations(34:36) Practical early AI use cases in manufacturing and distribution(37:53) How OroCommerce balances AI experimentation without technical debt(40:30) The story behind Jary Carter's return to OroCommerce — and what's nextThanks for listening to “B2B Commerce UnCut: A Journey Through Change,” powered by OroCommerce. If you found this episode useful, leave a review and subscribe to catch the next drop of real-world B2B insights.#ecommerce #b2becommerce #digitalcommerce
Denis Dyli is the Founder and Principal of Uncap, a Shopify B2B eCommerce agency. He has led the company to become a Shopify Premier Partner, delivering over 350 eCommerce projects and replatforming more than 100 Shopify Plus stores. With over 15 years of experience in eCommerce development and strategy, Denis helps B2B and B2C sellers optimize their eCommerce platforms. In this episode… For DTC brands expanding into B2B, legacy platforms can create significant friction. Outdated technology, slow feature deployment, and mounting maintenance costs often hinder growth, especially when buyers expect seamless, digital-first experiences. How can companies modernize their B2B operations to stay competitive and meet evolving customer expectations? According to digital commerce expert Denis Dyli, DTC brands with Shopify Plus stores can activate B2B capabilities by enabling features like custom pricing, net terms, and B2B storefront templates. He recommends updating themes to support new Shopify accounts and tailoring the logged-in buyer experience to streamline ordering. By leveraging native functionality and apps like Gorgias and Klaviyo, DTC brands can create polished, scalable B2B portals without a complete replatform. In today's episode of The Digital Deep Dive, Aaron Conant hosts Denis Dyli, the Founder and Principal of Upcap, to discuss the future of B2B eCommerce on Shopify. Denis talks about digital transformation in the B2B space, B2B companies that would benefit from Shopify's capabilities, and the impact of tariffs on the digital commerce landscape.
Dans ce nouveau podcast captivant proposé par E-Commerce Nation, Valentin Barthel, cofondateur de l'agence digitale WebexpR, nous plonge dans l'univers de Medusa.js, une plateforme e-commerce open source qui bouscule les standards du B2B.
Send us a textKatie Street:https://www.linkedin.com/in/katiestreet/https://www.instagram.com/streetmate/Marketing in The Madnesshttps://marketinginthemadness.buzzsprout.com/https://www.linkedin.com/company/marketing-in-the-madness-podcast/https://www.instagram.com/marketinginthemadness/ Follow Street Agency:https://street.agency/https://www.instagram.com/street.agency/https://www.linkedin.com/company/streetagency/
Join us in this inspiring conversation with Marc Sauer, serial entrepreneur and founder of Urban August and International Tie. Learn why solving a real, everyday problem gives your brand an edge, and discover valuable insights into launching niche products online.If you're an aspiring entrepreneur looking to identify your niche and build a brand with staying power, Marc's story is a blueprint worth following. You can explore his products or connect with him directly:
Jane Firth is the Sustainability Manager at Vegetarian Express. A B Corp with a Shopify B2B eCommerce store selling the largest range of plant-based ingredients for foodservice in the UK. Trusted by thousands of chefs and caterers, they have been in business since 1987 and sell over 1,200 products. They now do £23million in sales each year, of which £1.2million is transactions via eCommerce and other online ordering platforms. Hit PLAY to hear:
Today in Lighting is brought to you by Amerlux, producers of the new Grid Cove series. Learn more. Highlights today include: Elemental LED Acquires Gammalux Lighting Systems, DALI Alliance Expands Board of Directors to Support Global Growth and Innovation, Lightovation to Hold NAILD Controls Certification Program, Electrical Trends: Overcoming Online Pricing Challenges in B2B eCommerce, Sekonic Unveils C-4000 Spectrometer.
In this episode, Digital Experience Expert Samantha Schwartz joins us to discuss the power of digital transformation in B2B commerce. With experience at companies like Jensen, McMaster-Carr, Zoro and ISN, Samantha shares how businesses can move beyond traditional sales models, leverage data for trust and create frictionless customer experiences.Key Takeaways:(04:22) How a customer-first strategy and strong data foundation drive growth.(09:35) Why B2B eCommerce is more than an add-to-cart button.(14:11) The impact of digital tools on sales, operations and customer service.(16:07) How better merchandising and search can significantly increase RFQs.(19:19) Why high-quality product data builds trust and drives conversions.(20:17) How digitizing invoicing and payments can save hours of manual work.(24:19) Strategies for meeting customers where they are and removing friction.(28:02) The importance of taking risks and testing new digital channels.(31:41) Advice for eCommerce leaders on proving digital's value internally.(34:35) How to assess a company's digital maturity before joining.(41:01) Why creativity requires stepping back and giving ideas space.Resources Mentioned:Samantha Schwartz -https://www.linkedin.com/in/samantharschwartz/Jensen Infrastructure -https://www.jensenprecast.com/“Creativity: A Short and Cheerful Guide” by John Cleese -https://www.amazon.com/Creativity-Short-Cheerful-John-Cleese/dp/0385348274Thanks for listening to the “B2B Commerce UnCut: A Journey Through Change,” powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
What keeps Brett Sinclair firing on all cylinders? In this Checkout episode, Brett shares the AI tools (Fireflies and Opus AI) that fuel his content machine, as well as the game-changing podcasts such as Tropical MBA and Creator Science that keep him sharp and engaged. He reflects on Amazon's delivery magic and how it's shaping B2B expectations and how he keeps his global network engaged. Balancing a global community and two young kids isn't easy, but Brett's turn challenges into opportunities sets him apart as a true industry leader. If you're after sharp insights, practical tips and a look behind the curtain of a B2B pioneer, this one's for you.Check out our full-length interview with Brett Sinclair here:The B2B Revolution: How Brett Sinclair is Empowering Retailers for Growth | #487This episode was brought to you by:Deliver In PersonKlaviyoAbout your guest:Brett Sinclair is a major thought leader in the B2B eCommerce space, founding the B2B eCommerce Association to unite professionals and drive innovation in this rapidly growing industry. With nearly 15 years of experience across technology sales, systems integration and digital transformation, Brett has helped powerhouse brands like Laminex, Insatec Pivot and Adobe rethink their strategies and thrive in the digital age. His unique ability to connect the dots across the ecosystem fuels his passion for educating and empowering others. Brett's mission? To inspire collaboration, break barriers, and unlock the full potential of businesses navigating the B2B digital frontier.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia's Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.
Andrew Kemp is the MD at Bare Kind, the animal saving bamboo sock company. Founded in 2017 and selling via Shopify and Faire they now do £700,000 a year, and sell into a 1,000 retailers. Hit PLAY to hear: How Bare Kind grew from 0 to 1,000 retailers in just 2 years Why trade shows are fading—and what works better for B2B sales The #1 mistake brands make on Faire (and how to fix it) A surprising niche that became Bare Kind's biggest customer base The secret to turning first-time buyers into repeat customers Why SEO matters just as much for B2B as it does for DTC Key timestamps to dive straight in: [03:56] Lucy's eco-friendly business success. [06:46] B2B growth via venture-funded platform. [09:43] Challenges of switching sales strategies. [13:48] Faire dominates B2B eCommerce. [18:12] Spring Fair attendance decline factors. [21:34] Decline in year two trade shows. [24:24] Listen to Andrew's Top Tips! Sign Up Now to Faire Full episode notes here: https://ecmp.info/530Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
In this episode, we're joined by Jason Hein, Global Director, Product Content and Search at B2B eCommerce Association, to discuss the challenges of product data, merchandising and marketplace strategy in B2B eCommerce. With decades of experience at McMaster-Carr, Amazon Business and Bloomreach, Jason shares why bad product content holds companies back and how to fix it without getting overwhelmed.Key Takeaways:(05:02) Companies wait for a “miracle” fix instead of addressing product data issues.(13:55) Product content must be correct, complete, consistent and clear.(15:18) Contextualization tailors content to customer needs and industries.(18:59) Distributors must define standards for product data with suppliers.(21:30) Prioritize high-traffic categories for faster data improvement results.(24:36) Marketplaces struggle with balancing selection and product discovery tools.(27:06) Investments in product discovery often lag behind selection growth.(31:30) Analytics help focus resources on high-impact product categories.(33:32) The B2B eCommerce Association trains companies on product content.(39:56) The TV series “Ted Lasso” offers lessons in change management for B2B leaders.Resources Mentioned:Jason Hein -https://www.linkedin.com/in/jasonhein/B2B eCommerce Association | LinkedIn -https://www.linkedin.com/company/b2b-ecommerce-association/B2B eCommerce Association | Website -https://b2bea.orgMcMaster-Carr Catalog -https://www.mcmaster.com/Thanks for listening to the “B2B Commerce UnCut: A Journey Through Change,” powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode, we're joined by Jason Hein, Global Director, Product Content and Search at B2B eCommerce Association, to discuss the challenges of product data, merchandising and marketplace strategy in B2B eCommerce. With decades of experience at McMaster-Carr, Amazon Business and Bloomreach, Jason shares why bad product content holds companies back and how to fix it without getting overwhelmed.Key Takeaways:(05:02) Companies wait for a “miracle” fix instead of addressing product data issues.(13:55) Product content must be correct, complete, consistent and clear.(15:18) Contextualization tailors content to customer needs and industries.(18:59) Distributors must define standards for product data with suppliers.(21:30) Prioritize high-traffic categories for faster data improvement results.(24:36) Marketplaces struggle with balancing selection and product discovery tools.(27:06) Investments in product discovery often lag behind selection growth.(31:30) Analytics help focus resources on high-impact product categories.(33:32) The B2B eCommerce Association trains companies on product content.(39:56) The TV series “Ted Lasso” offers lessons in change management for B2B leaders.Resources Mentioned:Jason Hein -https://www.linkedin.com/in/jasonhein/B2B eCommerce Association | LinkedIn -https://www.linkedin.com/company/b2b-ecommerce-association/B2B eCommerce Association | Website -https://b2bea.orgMcMaster-Carr Catalog -https://www.mcmaster.com/Thanks for listening to the “B2B Commerce UnCut: A Journey Through Change,” powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode of the 2X eCommerce Podcast, Kunle Campbell sits down with Steven Duran, Head of Global Commerce Strategy at Carrier Global, to explore how the $20B climate solutions leader is revolutionizing B2B e-commerce.Steven shares:How Carrier reduced B2B e-commerce costs by 90% and cut implementation time from 12 months to 30 days using Shopify.The challenges of modernizing legacy systems (yes, fax orders are still a thing!) and creating seamless, touchless commerce experiences.Why aftermarket services and IoT (like Carrier's Abound platform) are driving massive growth opportunities.The secret behind Carrier's One Commerce Accelerator, a Shopify-powered solution that's transforming how they serve global customers.Practical advice for businesses looking to scale their B2B e-commerce operations, including the importance of customer obsession and composable tech stacks.Whether you're a small business or a global enterprise, this episode is packed with actionable insights to help you unlock the potential of B2B e-commerce.Listen now to learn how to future-proof your B2B strategy!(00:00) - Why B2B eCommerce is BOOMING – Insider Secrets from a $20B Climate Tech Giant! → Steven Duran (02:43) - Meet Steven Duran: Transforming B2B with Technology (05:09) - Carrier's B2B eCommerce Evolution (08:40) - Challenges and Innovations in B2B Commerce (13:27) - Leveraging Technology for Business Growth (22:00) - Advice for Small and Medium eCommerce Businesses (37:41) - Future Outlook and Customer Obsession Creators & Guests Kunle Campbell - Host Steven Duran - Guest Connect with 2X eCommerce:Website: 2X eCommerce Website → https://2xecommerce.com/podcast/Instagram: 2X eCommerce Instagram → https://www.instagram.com/2xecommerce/Twitter: 2X eCommerce Twitter → https://twitter.com/2XeCommerceYouTube: 2X eCommerce YouTube → https://www.youtube.com/@2XeCommerce/Get a Copy of Kunle's BookElevate your e-commerce game with Kunle Campbell's book, "E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers." Discover practical strategies and insights to boost your e-commerce growth.Buy on Amazon → https://amzn.to/3ybY6WSBuy on Walmart → https://bit.ly/3swOuDeBuy on Kogan Page → https://bit.ly/44DylLnBuy on Barnes & Noble → https://bit.ly/3Pgd4B4Buy on WHSmith → https://bit.ly/4bfr9r3Sponsors:This episode is proudly brought to you by:1️⃣ REVIEWS.io↳ Drive Sales & Reduce Marketing Spending with REVIEWS.ioREVIEWS.io offers an affordable, all-in-one platform for collecting and displaying customer reviews. It's easy for you to set up and simple for your customers to leave reviews, helping you boost both trust and conversions from anyone discovering your brand on Google.With REVIEWS.io, you can increase your Google conversions by up to 26%, improve click-through rates, and lower your ad costs—all with a platform built for busy eCommerce operators like you.To find out more, head over to Reviews.ioGet 10% off your first year—use the code ‘2x' when you sign up or click here.New customers only. Terms and conditions apply.Click here to view the episode transcript. ★ Support this podcast ★
SparkLayer is a B2B eCommerce platform that integrates with existing online stores, providing a self-service portal for wholesale customers. Alex Weston shares the product's features and how it's changing the B2B space.Sponsored by:ZapietThe Point of Sale StoreRewind.ioLinks: Milk Bottle on TwitterMilk Bottle LabsMilk Bottle Podcast on AppleMilk Bottle Podcast on SpotifyMilk Bottle Podcast on Google PodcastsSparklayer.ioSparklayer LinkedIn
In this episode of Add To Cart, we chat with Brett Sinclair, the founder of the B2B eCommerce Association and the man helping brands like Laminex, Incitec Pivot and Adobe digitise their customer experience, streamline complex pricing models, and empower eCommerce solutions. Brett reveals how retail giants like Nike are reshaping wholesaler relationships and why B2B success isn't just about fancy tech—it's about aligning strategy, people, and processes. With insights on collaboration through events like the B2B eCommerce Summit and the massive opportunities ahead, this is a must-listen for anyone ready to rethink what's possible in B2B.This episode was brought to you by: Deliver In PersonKlaviyoAbout your guest:Brett Sinclair is a major thought leader in the B2B eCommerce space, founding the B2B eCommerce Association to unite professionals and drive innovation in this rapidly growing industry. With nearly 15 years of experience across technology sales, systems integration and digital transformation, Brett has helped powerhouse brands like Laminex, Incitec Pivot and Adobe rethink their strategies and thrive in the digital age. His unique ability to connect the dots across the ecosystem fuels his passion for educating and empowering others. Brett's mission? To inspire collaboration, break barriers, and unlock the full potential of businesses navigating the B2B digital frontier.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading eCommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia's Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.
In this episode, we're joined by Jay Schneider, Founder and CEO of B2B Squared. Jay shares his experience in B2B eCommerce, working with manufacturers and distributors to enhance their digital strategies. He highlights the challenges in bridging the gap between traditional sales models and eCommerce platforms while emphasizing the importance of customer-centric digital transformation.Key Takeaways:(06:32) B2B sales need integrated eCommerce and CRM workflows.(09:46) Unified sales and eCommerce workflows reduce friction for customers.(14:03) Successful digital transformation starts with understanding and reducing customer friction.(18:20) B2B merchandising reduces friction by simplifying purchases and replenishment.(20:19) Product data enrichment simplifies purchasing, boosts sales and reduces friction.(25:51) Digital transformation relies on organized, actionable customer data.(27:30) B2B segmentation and account-level data enable personalized messaging and sales.Resources Mentioned:Jay Schneider -https://www.linkedin.com/in/jayhschneider/B2B Squared | LinkedIn -https://www.linkedin.com/company/b2b-squared/B2B Squared | Website -https://b2b-squared.com/Amy Porterfield's | Website -https://www.amyporterfield.comThanks for listening to the “B2B Commerce UnCut: A Journey Through Change” podcast powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode, we're joined by Jay Schneider, Founder and CEO of B2B Squared. Jay shares his experience in B2B eCommerce, working with manufacturers and distributors to enhance their digital strategies. He highlights the challenges in bridging the gap between traditional sales models and eCommerce platforms while emphasizing the importance of customer-centric digital transformation.Key Takeaways:(06:32) B2B sales need integrated eCommerce and CRM workflows.(09:46) Unified sales and eCommerce workflows reduce friction for customers.(14:03) Successful digital transformation starts with understanding and reducing customer friction.(18:20) B2B merchandising reduces friction by simplifying purchases and replenishment.(20:19) Product data enrichment simplifies purchasing, boosts sales and reduces friction.(25:51) Digital transformation relies on organized, actionable customer data.(27:30) B2B segmentation and account-level data enable personalized messaging and sales.Resources Mentioned:Jay Schneider -https://www.linkedin.com/in/jayhschneider/B2B Squared | LinkedIn -https://www.linkedin.com/company/b2b-squared/B2B Squared | Website -https://b2b-squared.com/Amy Porterfield's | Website -https://www.amyporterfield.comThanks for listening to the “B2B Commerce UnCut: A Journey Through Change” podcast powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode, we're joined by Mark Rubin, Founder and President of Kasama. Mark is a veteran of eCommerce and B2B innovation. He discusses the importance of strong partnerships in B2B commerce, the value of speed and uptime, and how Kasama supports complex client needs. Mark shares his insights on managing B2B relationships and the role of technology in enabling efficient, customized customer experiences.Key Takeaways:(02:24) Commerce-focused partnerships with a skilled Filipino team.(04:53) B2B focus and strong features offer unique growth potential.(06:37) Platform choice hinges on understanding unique B2B needs.(09:29) Customizable flows and strong reporting simplify B2B management.(14:10) B2B integrations are catching up, driving efficiency and revenue.(16:39) Balancing user experience and function requires a phased approach.(18:27) A test-and-iterate approach allows B2B sites to scale and adapt.(20:39) AI and foundational improvements will drive future B2B efficiency.(23:23) Thriving in eCommerce by partnering with unique, complex B2B clients.(25:26) Choose partners who ask questions and focus on your business needs.(28:19) Choose tech wisely — focus on needs, team capacity and real value.(30:51) Hustle and transparency define a client-first, “fireable” approach.Resources Mentioned:Mark Rubin - https://www.linkedin.com/in/markjrubin/Kasama | LinkedIn - https://www.linkedin.com/company/kasama-digital/Kasama | Website -https://www.kasamadigital.com/Thanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode, we're joined by Mark Rubin, Founder and President of Kasama. Mark is a veteran of eCommerce and B2B innovation. He discusses the importance of strong partnerships in B2B commerce, the value of speed and uptime, and how Kasama supports complex client needs. Mark shares his insights on managing B2B relationships and the role of technology in enabling efficient, customized customer experiences.Key Takeaways:(02:24) Commerce-focused partnerships with a skilled Filipino team.(04:53) B2B focus and strong features offer unique growth potential.(06:37) Platform choice hinges on understanding unique B2B needs.(09:29) Customizable flows and strong reporting simplify B2B management.(14:10) B2B integrations are catching up, driving efficiency and revenue.(16:39) Balancing user experience and function requires a phased approach.(18:27) A test-and-iterate approach allows B2B sites to scale and adapt.(20:39) AI and foundational improvements will drive future B2B efficiency.(23:23) Thriving in eCommerce by partnering with unique, complex B2B clients.(25:26) Choose partners who ask questions and focus on your business needs.(28:19) Choose tech wisely — focus on needs, team capacity and real value.(30:51) Hustle and transparency define a client-first, “fireable” approach.Resources Mentioned:Mark Rubin - https://www.linkedin.com/in/markjrubin/Kasama | LinkedIn - https://www.linkedin.com/company/kasama-digital/Kasama | Website -https://www.kasamadigital.com/Thanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Hash Usami, Channel Partnerships Manager at CodUp, to explore the evolving landscape of B2B e-commerce. They discuss the key differences between B2C and B2B platforms, essential features for success, and how businesses can effectively transition to digital commerce solutions.
Join host Matt Edmundson on the eCommerce Podcast as he chats with Jason Greenwood, an expert in B2B ecommerce, about the evolution of online shopping and the impact of digital transformation on businesses. Discover insights into the challenges and opportunities within the B2B sector, and learn how companies can adapt to the changing landscape.---Timestamps:00:00:05 Introduction and welcome to the eCommerce Podcast00:02:15 Introduction of guest Jason Greenwood and his background00:03:08 Jason's relocation to Mexico and reasons for the move00:07:33 Jason's journey into ecommerce and early experiences00:13:34 Growth and success of Jason's ecommerce business00:19:20 Impact of Covid on B2B ecommerce and Jason's consulting career00:25:23 Discussion on D2C as a channel versus a business model00:33:45 Matt's supplement company and exploring B2B opportunities00:39:56 B2B marketing strategies and challenges00:46:54 Jason's question for Matt about AI's impact on ecommerce00:48:01 How to connect with Jason and his content platforms00:49:24 Closing remarks and gratitude to Jason---Key Takeaways:1. Embrace Digital Transformation in B2B: Jason highlights the importance of B2B businesses adopting digital strategies to remain competitive. He notes that many B2B companies are significantly behind in digital adoption compared to B2C and D2C sectors. The COVID-19 pandemic underscored the necessity for digital routes to market, as traditional sales methods were disrupted. Businesses should focus on integrating digital solutions to enhance their operations and customer interactions.2. Understand the Importance of Ungating Catalogues: Jason advises B2B companies to make their product catalogues accessible online without requiring a login. This approach increases visibility to potential buyers and search engines, facilitating easier discovery by new customers. While pricing and inventory details can remain private, showcasing the product range is crucial for attracting new business clients.3. Diversify Sales Channels: Jason discusses the risks associated with relying solely on direct-to-consumer (D2C) models. He suggests that businesses should consider establishing wholesale channels to mitigate channel risk and expand their market reach. By doing so, companies can leverage the strengths of both D2C and B2B models, potentially achieving better net margins and reducing dependency on a single sales channel.---If this episode of the eCommerce Podcast piqued your interest make sure to check out everything that gets done over here on the eCommerce Podcast, a space dedicated to eCommerce Wow!
In this episode, we're joined by Isaiah Bollinger, Co-Founder and CEO of Trellis, to explore the changing landscape of B2B commerce. Isaiah shares insights on the challenges facing distributors and manufacturers in adopting digital strategies, including ERP integration and eCommerce implementation. He also discusses the potential of AI in streamlining operations and how companies can make strategic decisions for long-term success.Key Takeaways:(02:09) Isaiah's journey into founding Trellis.(06:40) COVID's impact on B2B eCommerce adoption.(08:30) Challenges in quantifying B2B eCommerce value.(10:53) Importance of ERP integration for real-time data.(16:02) Distributors shifting to digital-first approaches.(28:22) AI's potential in data automation for B2B.(30:41) Upgrading legacy ERP systems for digital success.(37:46) Isaiah's advice: align expectations with budget.Resources Mentioned:Isaiah Bollinger -https://www.linkedin.com/in/isaiah-bollinger/Trellis | LinkedIn -https://www.linkedin.com/company/trellis-boston/Trellis | Website -https://trellis.coB2B eCommerce Association -https://www.linkedin.com/company/b2b-ecommerce-association/Thanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode, we're joined by Isaiah Bollinger, Co-Founder and CEO of Trellis, to explore the changing landscape of B2B commerce. Isaiah shares insights on the challenges facing distributors and manufacturers in adopting digital strategies, including ERP integration and eCommerce implementation. He also discusses the potential of AI in streamlining operations and how companies can make strategic decisions for long-term success.Key Takeaways:(02:09) Isaiah's journey into founding Trellis.(06:40) COVID's impact on B2B eCommerce adoption.(08:30) Challenges in quantifying B2B eCommerce value.(10:53) Importance of ERP integration for real-time data.(16:02) Distributors shifting to digital-first approaches.(28:22) AI's potential in data automation for B2B.(30:41) Upgrading legacy ERP systems for digital success.(37:46) Isaiah's advice: align expectations with budget.Resources Mentioned:Isaiah Bollinger -https://www.linkedin.com/in/isaiah-bollinger/Trellis | LinkedIn -https://www.linkedin.com/company/trellis-boston/Trellis | Website -https://trellis.coB2B eCommerce Association -https://www.linkedin.com/company/b2b-ecommerce-association/Thanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
The B2B E-commerce landscape is evolving rapidly with new trends and technology shaping how businesses interact and transact with one another. From advanced digital tools to shifting buyer expectations, staying ahead of B2B E-commerce requires understanding these changes and adapting effectively. Let's shed some light on the latest trends and strategies.With Jason Greenwood, we discuss:(00:04) - B2B E-commerce Consolidation(05:16) - Expanding into B2B for D2C Brands(10:43) - Digital Transformation in B2B(11:09) - Digital Tools in B2B E-commerce(21:41) - Consulting for B2B Technology ImplementationThis episode of Deal Closers is hosted by Nate Lind, brought to you by WebsiteClosers.com, and is produced by Earfluence. Hosted on Acast. See acast.com/privacy for more information.
In this episode we welcome Meghann Butcher from RepSpark, a B2B e-commerce platform that's revolutionizing retail for boutique gyms, golf shops, and pro shops. Meghann shares her expertise on the challenges faced by studio operators in managing retail and how RepSpark can seamlessly bridge the gap, helping businesses maximize their retail potential. Butcher is a seasoned expert dedicated to simplifying operations for business owners and operators. She clearly understands that many of these professionals aren't trained buyers or merchandisers, despite their unique opportunity to serve a guaranteed daily clientele. Meghann focuses on making the entire processes easy and seamless, empowering owners to maximize potential profits without the hassle of managing a complex back end. Megan goes into depth about not only optimizing retail spaces, but also making them a profitable extension of your fitness studio. Whether you're running a small boutique gym or a larger operation, this episode is packed with valuable insights to help turn your retail from a cost center into a robust profit center. Key themes discussed Efficient, flexible ordering; know customers' preferences. What's the retail revenue potential for studios? Microsites enable inventory-free sales for events. Exploring revenue potential for studio operators' space. Boost work achievements with desired employee incentives. Incorporate apparel rewards for engaging studio communities. Quick setup for brands on digital platforms. A few key takeaways: 1. Retail Strategy for Studios: Meghann discussed the importance of having a retail strategy for boutique gyms and studios. She emphasized that retail sales should be part of the overall revenue strategy and needs to be intentional. Understanding member preferences and curating products that align with their needs can boost sales. 2. Ease of Ordering and Inventory Management: She highlighted how RepSpark's platform makes it easy for studio operators to manage their retail offerings. The platform allows for seamless ordering, inventory management, and reordering of products in different sizes and colors. It eliminates the need for direct interaction with sales representatives, saving time for studio operators. 3. Customization and Co-Branding: RepSpark supports customization, offering an opportunity for studios to brand products like towels, bags, and apparel with their logos. This not only serves as a marketing tool but also enhances member loyalty, as members like to showcase their association with the studio. 4. Revenue Potential from Retail: Pete and Meghann discussed the revenue potential of the retail space in studios. Comparing it with golf pro shops, there is a significant opportunity for studios to generate substantial revenue through well-curated retail offerings. She mentions that consumables, basic apparel, and accessories like socks and candles move quickly and can be profitable. 5. Microsites and Pop-Up Shops: Meghann introduced the concept of microsites and pop-up shops, which allow studios to offer products without holding inventory. These can be used for special events, challenges, or seasonal promotions. Members can shop directly from these microsites, and the products can be customized, offering additional value without the need for significant upfront investment. Click here to download transcript. Resources: Meghann Butcher: https://www.linkedin.com/in/meghannbutcher/ RepSpark: http://www.repspark.com Prospect Wizard: http://www.theprospectwizard.com Promotion Vault: http://www.promotionvault.com HigherDose: http://www.higherdose.com Connect With Us: Instagram: https://www.instagram.com/thehaloadvisors/?hl=en Facebook: https://www.facebook.com/Integritysquare YouTube: https://www.youtube.com/@halotalks LinkedIn: https://www.linkedin.com/company/integrity-square/ Website: https://www.halotalks.com
IN CLEAR FOCUS: Jason Greenwood of Greenwood Consulting discusses B2B e-commerce, highlighting its complexities compared to B2C. He notes many B2B brands lag behind in digital capabilities, facing challenges like outdated data management and internal resistance. Jason shares a case study that illustrates how streamlining processes can improve efficiency. Hear why Jason predicts rapid B2B e-commerce growth, driven by Millennial buyers' digital expectations and today's B2B customer demands.
ABOUT THE GUEST:Bill Gibson is a seasoned executive in the technology and supply chain industries. He earned his MBA from the University of Virginia's Darden School of Business and a Bachelor's degree from the University of Pennsylvania. Gibson's career began in 1993 as an account executive at Manugistics, a leading supply chain software provider. Over the years, he has held significant positions, including Managing Partner at The Albermarle Group, a venture capital firm, and leadership roles at Grotech Ventures. Gibson is currently the CEO of Deposco, a cloud-based supply chain software company that offers solutions for retailers, distributors, and 3PLs. Under his leadership, Deposco has grown significantly and has been recognized multiple times, including making the Inc. 5000 list for several years. Notably, Gibson was honored as one of the Top 50 SaaS CEOs by The Software Report, highlighting his influence and success in the software as a service (SaaS) sector.HIGHLIGHTS:[00:03:00] Inception of Deposco and the gap in the market.[00:07:00] Evolution of e-commerce and 3PLs, noting how brands struggled with operational challenges.[00:19:00] The importance of real-time, cloud-based solutions for 3PLs.[00:28:00] Peak season preparation and the common pitfalls brands face during this time.[00:33:00] Importance of forward-looking planning vs. driving operations based on historical performance.QUOTES:[00:28:00] - "Mike Tyson had a quote at a point in time about ‘You got to plan until you get punched in the face,' right? It's the same at peak seasons—it's the punch in the face for everybody every year." – Bill Gibson[00:31:00] - "How do you not have your real-time fulfillment system tied into your front-end commerce system? If you can't supply the order, why are you booking the business?" – Bill Gibson[00:22:00] - "The future is about how we as practitioners make it easier, faster, and less expensive to achieve the outcomes. It's not just about the software, it's about aligning strategy and operations." – Bill Gibson[00:25:00] - "We're co-creating. It's not about the AI toolkit, it's about how we apply AI to solve real problems in commerce." – Bill Gibson[00:36:00] – “In logistics, the digital and physical sides of the business need to be joined at the hip. When they're not, you get failures that damage customer trust.” – Ninaad AcharyaFIND MORE ABOUT THE GUEST:LinkedIn: Bill GibsonWebsite: DeposcoTwitter: @Deposco
Geopost has published its first 2B Recipient Barometer, which shows the growing importance of delivery to business success. Carmen Cureu, Group Market Research Director at Geopost, shares some insights from the research: Comparing B2B and B2C e-shoppers Surveying large corporates and SMEs Why delivery is crucial to business success Businesses' delivery expectations Importance of meeting commitments in delivery Solving delivery issues quickly Helping businesses track their deliveries Flexible delivery Improved customer service processes Delivery prediction and delivery slots Driver experience and expertise How businesses use delivery data
In this episode, we're joined by Brian Beck, Co-Founder of Master B2B eCommerce. Brian discusses the evolving landscape of B2B commerce, emphasizing the importance of adapting to changing buyer preferences and leveraging omnichannel strategies.Key Takeaways:(00:03) The importance of resourcing to support eCommerce platforms.(03:00) Digital leaders must align different business units for ROI.(08:30) Metrics beyond eCommerce penetration are crucial.(12:00) Understanding customer share of wallet is vital.(15:45) The impact of Amazon on B2B sales and distribution.(19:00) Empowering salesforces with digital tools is key.(24:00) Distributors must adapt to stay relevant in the market.Resources Mentioned:Brian Beck - https://www.linkedin.com/in/ecommerceexpertbeck/ Enceiba - https://www.enceiba.com Master B2B eCommerce | LinkedIn - https://www.linkedin.com/company/master-b2b-ecommerce/ Master B2B | Website -https://www.masterb2b.comThanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this episode, we're joined by Brian Beck, Co-Founder of Master B2B eCommerce. Brian discusses the evolving landscape of B2B commerce, emphasizing the importance of adapting to changing buyer preferences and leveraging omnichannel strategies.Key Takeaways:(00:03) The importance of resourcing to support eCommerce platforms.(03:00) Digital leaders must align different business units for ROI.(08:30) Metrics beyond eCommerce penetration are crucial.(12:00) Understanding customer share of wallet is vital.(15:45) The impact of Amazon on B2B sales and distribution.(19:00) Empowering salesforces with digital tools is key.(24:00) Distributors must adapt to stay relevant in the market.Resources Mentioned:Brian Beck - https://www.linkedin.com/in/ecommerceexpertbeck/ Enceiba - https://www.enceiba.com Master B2B eCommerce | LinkedIn - https://www.linkedin.com/company/master-b2b-ecommerce/ Master B2B | Website -https://www.masterb2b.comThanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
B2B e-commerce offers great opportunities to manufacturers and distributors, but creating an industry-specific strategy, and finding the right partners and platforms to implement it can make all the difference. This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people, and by Znode, the premier B2B e-commerce enterprise platform. About Carlos Manalo Carlos is co-founder & co-CEO of OX. He leads his team with nearly 20 years of grit and seasoning in the interactive and integrated multichannel space. As a customer-centered experience strategist by training, Carlos believes that enhanced customer satisfaction and loyalty is achieved through clarifying strategic intent and uncovering opportunities in the user journey. By merging the benefits of analysis and interaction, he creates experiences that drive alignment, progress and evolution. His focus on performance-driven engagements has allowed Carlos to be a true 360-degree partner, building user-centered experiences for some of the world's leading brands. About Tom Flierl Tom is the Chief Commercial Officer at Amla Commerce, creator of ecommerce software products Artifi and Znode. Tom leads the sales, marketing, channel management, and account management teams and managing analyst relations. He leverages over 20 years of business experience in branding, marketing, digital commerce, and technology to assist customers through their digital journey. Tom is frequently featured as a speaker and thought leader on digital commerce. About Wil Goodman Wil is an Account Executive at Amla Commerce, creator of the ecommerce software products Artifi and Znode. Wil works with manufacturers, distributors, and retailers daily to understand how their unique business needs shape their ecommerce strategies. Growing up in a family with deep roots in distribution—his father owns a building trades and materials business—Wil developed an early understanding of the industry. Before joining Amla Commerce, Wil spent six years working for a nationwide medical distributor. Leveraging his background and software expertise, Wil helps prospective customers craft the optimal ecommerce experience using Znode. RESOURCES The Office of Experience website: https://www.officeofexperience.com Znode website: https://www.znode.com Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of the E-commerce Toolbox: Expert Perspectives podcast, Kailin Noivo sits down with Manish Hirapara, CEO of Peak Activity, a leader in digital acceleration and e-commerce innovation. Manish shares his journey from software engineer to CEO and dives deep into the complexities of scaling customized e-commerce solutions for large retailers. They discuss the crucial role of customer experience in driving growth, the challenges of managing technology as businesses expand, and the importance of leveraging data and AI for conversion optimization. Listen to learn how Peak Activity is co-innovating with partners to push the boundaries of e-commerce and stay ahead in the rapidly evolving digital landscape.
This week, Fed Chairman Jerome Powell all but signed off on an upcoming rate cut. The market responded immediately, and a collective cheer went up among businesses and consumers alike.But the question remains: how much of a cut will we see? And will there be multiple small cuts over time or a large single cut to supercharge growth? Oh, and does this mean a soft landing for the economy - no recession?More importantly, what does this mean for wholesale distribution?In this episode, Kevin and Tom look at all the implications of an upcoming rate cut (aside from the prospect of a lost bet and a steak dinner), including how jobless claims, business activity, and the general state of the economy factor into what's ahead.And of course, we have a deep analysis of all this week's news in AI, B2B eCommerce, M&A, cybersecurity and supply chain!Join the conversation each week on LinkedIn Live.Want even more insight to the stories we discuss each week? Subscribe to the Around The Horn Newsletter.You can also hear the podcast and other excellent content on our YouTube Channel.Follow us on Facebook, Twitter, Instagram, or TikTok.
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterIn this episode of the Live E-commerce Podcast, Jason Greenwood, founder of Greenwood Consulting, explores the evolving landscape of B2B e-commerce and the emerging opportunities in video commerce. Greenwood discusses how digital transformation is reshaping B2B strategies, the shift in buyer behaviors, and the growing importance of online presence for B2B sellers. He delves into the potential of video commerce in B2B, addressing both its opportunities and challenges. Greenwood also shares insights on future e-commerce trends, offering valuable perspectives for B2B companies and e-commerce professionals alike.About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
The Today in Manufacturing Podcast is brought to you by the editors of Manufacturing.net and Industrial Equipment News (IEN). This episode is brought to you by BigCommerce and DataXstream. Register now to watch The Future of B2B Ecommerce for Manufacturers now on demand. Register here.Every week, we cover the five biggest stories in manufacturing, and the implications they have on the industry moving forward. This week:- Tesla Quietly Pushes Back Humanoid Robot Timeline- Manufacturing Defect Caused Wind Turbine Blade to Break Apart- 3-Row Ram Pickup May Be More Than Just a Concept- Stellantis May Kill Money-Losing Vehicle Brands- Ford F-150 Lightning Almost Pays for Itself Through Grid DealIn Case You Missed It- Extortion and Gang Violence Are Hitting Big Corporations in Mexico- The Empire State Building Would Fit Inside DigiKey's Massive, Highly Automated New Warehouse- Congress Says American Flags Should Be Made in USAPlease make sure to like, subscribe and share the podcast. You could also help us out a lot by giving the podcast a positive review. Finally, to email the podcast, you can reach any of us at David, Jeff or Anna [at] ien.com, with “Email the Podcast” in the subject line.
The Today in Manufacturing Podcast is brought to you by the editors of Manufacturing.net and Industrial Equipment News (IEN).This episode is brought to you by BigCommerce and DataXstream. Register now to join us for The Future of B2B Ecommerce for Manufacturers on July 30th. Register here.Every week, we cover the five biggest stories in manufacturing, and the implications they have on the industry moving forward. This week: - GM's Weird Robotaxi Is Going on the Shelf- John Deere Ends Support of 'Social or Cultural Awareness' Events- Missed Rock on Chart Causes $1.4M in Damages to Barge- Aircraft Prototype Can Now Fly at Unlimited Speeds- Widespread Technology Outage Disrupts Companies Around the WorldIn Case You Missed It- Cybersecurity Startup Wiz Reportedly Rejects $23B Offer from Google- Manufacturing Workers Found to be Among the Most Satisfied With Their Jobs- Airbus Racer Shatters Speed GoalsPlease make sure to like, subscribe and share the podcast. You could also help us out a lot by giving the podcast a positive review. Finally, to email the podcast, you can reach any of us at David, Jeff or Anna [at] ien.com, with “Email the Podcast” in the subject line.
In this episode, Rah Mahtani, head of North American marketing at Alibaba.com, discusses the evolution and future of B2B e-commerce, the impact of AI on product sourcing, and the significance of Alibaba Guaranteed.
Bidvest offers to sell its bank. Old Mutual gears up for a new bank. How the banking sector in SA is changing Old Mutual's plan to rename its new lender OM Bank—which completed building its digital platform and infrastructure at the end of last year—and Bidvest Group's intention to find a buyer for its banking asset before the end of 2024 Kokkie Kooyman, Director and Portfolio Manager of Denker Capital, discuss how the banking landscape is changing with host Ray White. Bloated cabinet and Finance minister's plans contain it with fugazi funds The finance minister and the bloated cabinet's plans involve fugazi funds. Host Ray White speaks with Ndumiso Kubheka, Chief Economist at KH Research Equity Partners, and JP Landman, Political and Trend Analyst, on the implementation. Markets Commentary Viv Govender, Portfolio Manager at Rand Swiss, speaks to host Ray White to discuss the day's market movements and the latest developments in business and finance. Status of the mining sector: retrenchments and illegal strikes Among the many challenges confronting the mining industry, layoffs and unlawful strikes have had a significant influence in recent years. As a result, there has been volatility in the mining business. Furthermore, there are losses from taxes, royalties, employment, output, and investment. Host Ray White is joined by Andrew Levy, Labour Analyst of Andrew Levy & Associates, to provide us with an in-depth account of the nuances of the mining business. Shoprite provides online purchasing and bulk delivery for small businesses and spaza stores. Major obstacles that smaller retailers and spaza stores usually have to deal with include high fuel and transportation costs and difficulties meeting demand in the unofficial retail sector. Furthermore, overstocking can result in expensive carrying costs, an increased risk of theft, and cash flow issues. The wholesaler Shoprite has entered the e-commerce space by launching a cutting-edge digital solution for its Cash & Carry stores. In this segment, host Ray White is joined by Mark Cotton, Head of B2B eCommerce of the Shoprite Group, to offer more details. Business Unusual Richard Mulholland, the founder of Missing Link Social, speaks with host Ray White on how social norms conflict with market norms. Additionally, he clarifies why we ought to exercise caution while asking for discounts and freebies, even from friends. Consumer Ninja- The FAIS Ombud can now handle claims up to R3.5 million, as opposed to the previous cap of R800,000 Consumer Ninja Wendy Knowler joins Ray White to talk about the FAIS Ombud and how they can now process claims up to R3.5 million instead of the R800,000 cap that has been in place for more than 20 years. Shapeshifter - Evan Jones , CEO of The Collective X As CEO and board member of The Collective X, Evan Jones is the driving force behind the organization. In addition to enhancing young digital skills, boosting employment, and injecting a substantial R300 billion into the South African economy, the project seeks to treble the nation's output of in-demand digital jobs in the next three years. Host Ray White chats with Evan Jones, CEO of The Collective X, in today's shapeshifter feature. Evans offers further background. See omnystudio.com/listener for privacy information.
Meghann Butcher is the CEO and founder of RepSpark Systems, the leading B2B eCommerce platform. RepSpark offers cloud-based software applications for sales and eCommerce, specifically designed for the apparel, footwear, and accessories industries. The platform focuses on wholesale businesses, enabling brands to sell intelligently and efficiently. Butcher cofounded RepSpark Systems 15 years ago with a vision to revolutionize the wholesale process. Her entrepreneurial journey began in Southern California, influenced by her father's work in the apparel industry. Early in her career, Butcher gained valuable experience in sales analytics within multi-brand apparel and footwear and as a litigation consultant. In 2007, Butcher took the foundational idea from her father's business and developed RepSpark, addressing critical inefficiencies in the wholesale brand-retailer relationship. Under her leadership, RepSpark has experienced strategic and sustainable growth, becoming renowned for its exceptional customer satisfaction and innovative solutions. Those include a digital catalog, comprehensive reporting, and the upcoming RepSpark payments feature that is poised to uncomplicate the payment experience for brands so they get paid faster. Butcher has built a strong team and fostered a company culture that values work-life balance, collaboration, and continuous improvement, which has led to RepSpark landing on the Inc. 5000 list for two years in a row. Butcher is a magna cum laude graduate of Vanderbilt University, and holds two undergraduate degrees in Psychology and Communications, with a minor in English. She was recognized as a Top 50 Women Leader of LA in 2023. Outside of her professional achievements, Butcher is a dedicated mother of three and enjoys activities like hot yoga, which help her maintain a balanced and fulfilling life. -- Critical Mass Business Talk Show is Orange County, CA's longest-running business talk show, focused on offering value and insight to middle-market business leaders in the OC and beyond. Hosted by Ric Franzi, business partner at REF Orange County. Learn more about Ric at www.ricfranzi.com.
In this repurposed episode, originally a webinar, Michael Vax, Founder of CommerceIsDigital, a seasoned B2B eCommerce expert, joins us from sunny Barcelona. Michael, a legend in the B2B eCommerce world, lends his time and expertise to discuss the future of digital commerce and the intricacies of B2B transactions.Key Takeaways:(05:26) Michael's B2B eCommerce consulting and training efforts.(08:13) The distinct expectations of B2B buyers vs B2C consumers.(10:25) Emphasis on B2B buyers' focus on job-related purchasing.(15:04) Friction is necessary in B2B purchases and contrasts with B2C.(19:08) Expectations for a digital buying process in B2B settings.(21:06) Collaborative buying processes in B2B and stakeholder roles.(22:22) Integration of sales support and expertise in digital buying.(24:56) The utility of multiple shopping carts in organizational purchasing.(26:46) Challenges in B2B product discovery due to complex product data.(28:45) Importance of guided selling for complex B2B purchases.(32:56) Potential of AI in enhancing B2B buyer experience and associated. Resources Mentioned:Michael Vax -https://www.linkedin.com/in/michaelvax/CommerceIsDigital | LinkedIn -https://www.linkedin.com/company/commerceisdigital/CommerceIsDigital | Website -https://commerceisdigital.com/Thanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
In this repurposed episode, originally a webinar, Michael Vax, Founder of CommerceIsDigital, a seasoned B2B eCommerce expert, joins us from sunny Barcelona. Michael, a legend in the B2B eCommerce world, lends his time and expertise to discuss the future of digital commerce and the intricacies of B2B transactions.Key Takeaways:(05:26) Michael's B2B eCommerce consulting and training efforts.(08:13) The distinct expectations of B2B buyers vs B2C consumers.(10:25) Emphasis on B2B buyers' focus on job-related purchasing.(15:04) Friction is necessary in B2B purchases and contrasts with B2C.(19:08) Expectations for a digital buying process in B2B settings.(21:06) Collaborative buying processes in B2B and stakeholder roles.(22:22) Integration of sales support and expertise in digital buying.(24:56) The utility of multiple shopping carts in organizational purchasing.(26:46) Challenges in B2B product discovery due to complex product data.(28:45) Importance of guided selling for complex B2B purchases.(32:56) Potential of AI in enhancing B2B buyer experience and associated Resources Mentioned:Michael Vax -https://www.linkedin.com/in/michaelvax/CommerceIsDigital | LinkedIn -https://www.linkedin.com/company/commerceisdigital/CommerceIsDigital | Website -https://commerceisdigital.com/Thanks for listening to the B2B Commerce UnCut: A Journey Through Change, powered by Oro. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#eCommerce #B2BeCommerce #DigitalCommerce
Recently, BigCommerce launched a new video series of B2B-focused stories, trends, and expert advice called B2B Bites. During these bite-sized conversations, host Lance Owide chats with industry experts about the latest B2B news, trends, and opportunities. This episode is a recording of one of those videos, discussing all things B2B and AI — how brands can maximize current technology and what the future of B2B ecommerce and AI looks like.
Alex Weston leads the commercial strategy for SparkLayer B2B, a fast growing eCommerce B2B offering, which helps you to manage and grow your wholesale customer base. In this episode, we discuss: How to build a successful B2B eCommerce strategy Understanding the needs of B2B customers Tailoring the experience The long-term benefits of B2B eCommerce Dive in: [04:51] B2B offers scalable, economical way to expand. [08:26] Selling to businesses requires different strategy. [09:45] Merchants must plan and market for success. [14:16] Biggest used features of the SparkLayer system. [17:06] 50-50 split between experienced and new B2B merchants. [20:34] Insider Tips from Alex! Find the notes here: https://keepopt.com/206 Download Shopify's new industry report >> https://keepopt.com/shopify****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor
It's been a hot minute since we covered eCommerce on the show, but since COVID, it's become a growing part of manufacturing and distribution. COVID lockdowns essentially shut off the traditional methods for buying and selling manufactured supplies, and companies were forced to adopt a new way of doing things or get left behind. It's meant great things for the industry, so we thought we'd get the eCommerce perspective in this episode from Znode's Chief Commercial Officer, Tom Flierl.Tom joins the podcast to explore the link between eCommerce and manufacturing, how Znode presents a seamless solution, and the reasons why there's been a spike in eCommerce system adoption. We look at how distribution and manufacturing have adapted, and Tom shares some examples of companies that have embraced new solutions and seen the benefits of integrating everything into a one-stop shop solution. Tom also chats about AI as the next big thing for manufacturers to lean into, why salespeople are still vital for the industry, and some tips on how to assess the effectiveness of an eCommerce solution. In this episode, find out:Where eCommerce and manufacturing meet Tom explains what Znode doesWe hear about Tom's early experiences in print media and being an “early internet guy”How Tom's background in sales and marketing helped his career during the dot-com bust How Tom's family history helped to prepare him for a career in eCommerce and manufacturing The possible causes for the spike in eCommerce system adoptionHow future-ready are distributors and manufacturers today?How COVID impacted eCommerce system adoptionWhat eCommerce looks like in manufacturing (with examples)Why the role of salespeople in eCommerce is still just as importantDealers and distributors' approaches to working with eCommerceHow people can assess the effectiveness of an eCommerce solutionEnjoying the show? Please leave us a review here. Even one sentence helps. It's feedback from Manufacturing All-Stars like you that keeps us going!Tweetable Quotes:“I think COVID forced a lot of shifts in everybody's lives. And I think it forced a lot of shifts in even how businesses go to market and the importance of digital.”“The big win that we're seeing is a lot of ERPs are moving to offer APIs now. Our platform and some others can take those APIs, talk to each other, and present the right data to the right customer when they log in and give them the right experience by exchanging data with lots of other systems.”"It's all about adoption. If adoption isn't there, whether it's the end customer or the distributor or channel, it's probably not working. I would argue that that applies for distributors and manufacturers.”Links & mentions:Znode, an all-in-one, headless, B2B eCommerce platform developed to enable growth through a rich set of built-in featuresRequest a Demo of Znode's B2B eCommerce platformFoxtown Brewing, large brewery located inside of a classic building in Mequon, WIMake sure to visit http://manufacturinghappyhour.com for detailed show notes and a full list of resources mentioned in
Financial Freedom for Physicians with Dr. Christopher H. Loo, MD-PhD
In this episode, we sit down with marketing expert Emanuel Rose to explore the dynamic world of AI-driven marketing. Emanuel shares insights from his new book, "Authentic Marketing in the Age of AI," guiding us through the essential AI technologies that are transforming marketing today. We discuss the importance of omnichannel marketing for B2B businesses, the power of big data and reporting, and the strategies behind effective content marketing. Emanuel also delves into mastering LinkedIn for brand expansion, integrating AI for personalized marketing experiences, and the rise of bots in customer interactions. Learn how to develop custom marketing solutions tailored to your business's needs, from intelligent SEO and PPC advertising to social media and email marketing. Whether you're looking to enhance your web presence or optimize your B2B eCommerce strategies, this episode is packed with actionable insights to help you navigate the evolving digital marketing landscape. Tune in to discover how to make informed marketing investments, track key performance indicators, and achieve a clear return on marketing investment. Don't miss this opportunity to learn from one of the industry's leading voices on how to harness AI for authentic, impactful marketing. To check out Emmanuel's book, "Authentic Marketing in the Age of AI", head on over to Amazon (affiliate): https://amzn.to/3V33HHR Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd We couldn't do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Thank you to our sponsor, CityVest: https://bit.ly/37AOgkp Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18 Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our email newsletter: https://financial-freedom-for-physicians.ck.page/b4622e816d Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Join our Patreon Community: https://www.patreon.com/user?u=87512799 Join our Spotify Community: https://podcasters.spotify.com/pod/show/christopher-loo/subscribe Thank you to our advertisers on Spotify. Financial Freedom for Physicians, Copyright 2024
Dirk and Kelly dive into all things B2B commerce with Andy Hoar, one of the world's foremost experts in B2B commerce. From a modern definition of B2B, to the state of B2B commerce, this episode covers composability in the B2B context, what's next from Paradigm B2B and a sneak peek into an upcoming digital maturity report from commercetools and Master B2B. https://www.paradigmb2b.com/ https://www.linkedin.com/in/andyhoar/ https://www.linkedin.com/in/dirkhoerig/ https://www.linkedin.com/in/kellygoetsch/ 01:00 Welcome back for a second time Andy Hoar! Personal background/Paradigm B2B Consulting intro 02:28 How does your combine process differ from a traditional Gartner MQ or Wave? 03:45 How Andy evaluates commerce platforms 07:11 “B2B” is a pretty broad term. Define its taxonomy and distinct needs for each? 09:15 What differentiates digitally mature B2B's from immature B2B's? 14:15 What's the state of B2B today vs. B2C? What holds back B2Bs as they build out new direct to consumer channels or attempt to modernize? 20:53 Distribution: is connecting distributors w/ the consumer a future model? 23:16 At Elevate you mentioned that all 18 of the 18 vendors you evaluated claimed to be composable. What in your mind equals true composability (in B2B context)? 29:18 What hires do B2B's need to make (by profile, skills, and temperament) in order to succeed in digital commerce? 35:35 Tell us about your Master B2B classes? 38:47 You work with vendors all the time. What could we do better? Give us your top recommendations
Josh Pitman is the Managing Director at Priory Direct, purveyors of Planet Friendly packaging, and certified B Corp. Founded in 2006, Priory Direct is the eCommerce side of the Priory Business Group. Running sales via their bespoke website, and customer service team, they now supply over 21,000 UK businesses. Hit PLAY to hear: How customer feedback became a catalyst for change at Priory Direct Why they run sustainability and purpose-driven business The significance of becoming a B Corp and its impact Their charity rewards program The market shift towards sustainability Key timestamps to dive straight in: [02:44] Josh's eCommerce journey. [05:49] Transition from eager marketing to validated sustainability. [07:24] Successful B Corp certification, achieved with pride. [09:51] Sustainability means people, planet, and profit. [14:29] Packaging efficiency saves money and promotes sustainability. [17:49] New job titles reflect changing stakeholder needs. [19:25] eCommerce brands struggle with physical world impact. [20:47] Josh's Top Tips! Find our notes at https://ecmp.info/482Contact SHOPLINE >>> https://ecmp.info/shopline Book your Super Payments Demo >>> https://ecmp.info/super Get all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor Checkout the Upflip Podcast https://ecmp.info/upflipThis podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy