The official podcast of The Financial Planning Training Academy. Hosted by Steve Martin and Damien Rylett. If you are Financial Adviser or Planner who is passionate about getting better, you have come to the right place. This is a series of conversations
Jason Butler @jbthewealthman www.Jason-butler.com www.generationnext.uk We hear why Jason had to “move on” from the firm that he founded About the emotional toll before and after exit His 3 tips for exiting a business What he would have done differently How to not make it personal and keep the eyes on the prize.
In this POD we learn about the two successful acquisitions UNIQ has made. We hear about the lessons learnt from the two that didn't complete. We hear about the importance of having your own ship in order. The value of a really good lawyer The challenge of managing the former owner relationship. Marlene Outrim Founder and Managing Director UNIQ Family Wealth @UNIQfw
Why Michael started buying businesses as soon as he opened his business Why he is a true entrepreneur How he designs and maintains his culture Acquisition is not a solution for an underperforming business An update on the 25 year plan @Chamberlyns_MS
Neil & Helen Bailey @Fortitude_Neil Fortitude Financial Planning It's all in the planning Why a personal life plan is needed first to exit a business Why good business practice is needed no matter what option is chosen to exit How being honest and starting early will stand you in good stead Why shared values trump everything
@RuthSturkey Learn how Ruth built The Red House Ruth explains the drivers behind and motivations for her exit She shares how Paradigm Norton were the firm for her The challenges she faced and biggest lessons and lots of tips
Lee's advice when you are planning to sell and exit your business Start early Have grown up discussions Have those facilitated by the company lawyer Decide on how and when to involve the team, don't wait for them to find out Don't make it personal Keep it honest and transparent Pay for the best possible advice @leerobertson64
Barry Horner - CEO - Paradigm Norton @paradigmnorton Damien discusses with Barry how the firm has grown to an £8M turnover professional services firm. The two types of acquisition the firm have made. How they joined forces with the Red House. The lessons learned. How selling the firm to an EOT has ticked so many boxes.
Damien Rylett - CEO- Brunel Capital Partners @damienrylett In this episode I speak to Damien about the acquisition his firm made in 2016. We discuss the challenges he faced and overcame, what went well and what he would do differently next time. We hear how the deal was valued and funded and how an SPA can be amended afterwards, to reflect the real world.
Rob Stevenson kingmakersgroup.co.uk @RobS_Kingmakers We chat through the current market for buyers and sellers We discuss traditional and new sources of funding for purchases We touch on some of the challenges facing the profession in terms of retirement and demographics. Rob shares his thoughts on the metrics being used to value financial advice businesses
Have a sneak peak into Season 3 of Financial Life Coach Podcast with Damien Rylett
David Hearne Satis Wealth Management @dontdelay Hear why David decided to take the new Level 7 CFP David tells us why he did it as well as why he is constantly becoming more qualified David also shares his experiences of the exam and the work involved in his first submission
Jackie Lockie Head of Financial Planning CISI @jacquelineloc15 We cover: What is the new CFP? What has changed? Why it is a much better system now? How FPTA will be supporting the case study? Why the CFP is still the preeminent qualification world wide? We talk about which cash flow modelling systems will work for the CFP the fact you need to be an expert user. If not, excel is still the best way to pass the exam. How Steve sticks his foot in it within the first 2 minutes..
How he moved to a new area and started building connections and sources of new clients from scratch Why culture is so important in a business How he joined as a planner, is now a partner and is working on taking over the business. Why he started a podcast focused on his local area Why his advise to Steve is the poem “Do Not Go Gentle into That Good Night”, by Dylan Thomas @A_rochalima
We cover: What has changed in the last year? What is still the same? The power of the podcast to attract staff
Darren Cooke from Red Circle Financial Planning why referrals are key in his business and 12% of his clients have already referred this year why he has decided to keep his business at 100 clients and lets clients go in order to take new ones in how he has managed to keep the business small with only a part time admin and an outsourced paraplanner supporting his office manager / wife why he believes being passionate about people is key to being a good Financial Planner @redcirclefp
Patti Dobrowolski - draw your future Magic Charts Way of Life - wayoflifeapp.com app for new habits Jojo Graham - https://jojograham.com social marketing coach Emma Drew - https://emmadrew.info money blogger and website busting Grace Lever - https://www.gracelever.com social media training CRM - 17 hats Anthea - First Knowledge. Helped with the video content for the Evergreen course. @themoneypanel
Book recommendation: 'It doesn't have to be crazy at work' by Jason Fried and David Hansson Best piece of advice: It doesn't need to be complicated to work or add value. Listen how: Old Mill are building a visual jigsaw puzzle for clients to measure progress towards their goals How they are attempting to quantify and demonstrate their value and the benefits of financial planning How they have built their own cash flow modelling tool The resources they are dedicating to the change of back office systems @OldMillAFP
We discuss why Natalie focuses on: Trying to help Her experience of seeing clients all the way through to a successful exit from their business How to filter / interview other professionals Why being inquisitive is crucial How she uses her ‘10 things for the year' approach @Nwright_CFP
Nick and I discuss Building an enterprise island Why he is most proud of his team at Manse Why he recommends that we all ‘leave our ego at the door' Why new planners need to get really qualified as soon as possible Nick is on Twitter: @nickcrabbe
Book recommendation - Factfulness by Dr Hans Rosling Best piece of advice - Don't be the professional footballer who didn't make it. Listen how First Wealth are building tools to help scale their business and deliver better outcomes for clients. What they are doing this year to increase new enquiries. How they have restructured their business so the owners can concentrate on what matters most. How they are setting more achievable goals with clients to create a feeling of progress. What matters most for you? See: https://firstwealth.co.uk/resources/lifegoals/ @AJVillis
Book recommendations: Thinking Fast and Slow - Daniel Kahneman Misbehaving - Richard Thaler We learn how: Alasdair is pushing forward a 40 year old firm on the tenets of pure financial planning, technical expertise and investment management. About his plans to double turnover within 5 years. How he is driving effiencies through the use of technology. His tips for young aspiring financial planning business owners.
Damien Rylett interviews Barry Horner of Paradigm Norton Attracting graduates with the right values and culture How to measure staff happiness How to retain staff with opportunity and a clearly defined career map How the firm has used a Client Board to grow the firm and deliver a first class service How the firm structures its team How Barry only does what he can do (and enjoys it!) The firm plans to have 2021 clients by 2021 @paradigmnorton
David and I discuss How he moved his Lifestyle business to a “proper business” The help he had from his management consultant son The driver behind the decision The two best decisions he has made along the way We discuss some of the specific things he has implemented in the business Most importantly we talk about how “The most important thing right now is what you want to achieve” permeates through his business Book recommendations Daniel Priestley - Key Person of Influence Daniel Priestley - 24 Assets Atul Gawande - The Checklist Manifesto @davidcroziercfp
Jess and I discuss How she transitioned from an IFA to a financial planning business owner We discuss the challenges she faced with existing clients She explains how she doubled her clients' fees from 0.5% to 1% per annum by showing them what she was now going to do for them We discuss her evangelical approach and how it interacts with the pragmatism of a business owner Finally, she tells me about the importance of believing in what you do @browndogfp Brown Dog Financial Planning
We discuss starting a business with no clients whatsoever. Where his first client came from and how he has built a successful and growing small business. We discuss the work he does for clients over the long term and give some examples of the enormous difference Clear Vision has made to the lives of those clients. We also discuss whether those clients would have achieved those outcomes without a long term partnership with Clear Vision.
Year 1 done, lessons learned and what is to come. How did they start in the first place? Who won the arm wrestle? How long did it take from startup to running at full speed? What lessons are there for those thinking about start up? How did a pub chat and napkin set the direction for the business. What is Ikigai and why is that so important for clients? @merichellis
When you shouldn't try to compete with SJP and the banks Why a failed startup was the best lesson Why medium sized is the perfect size Why taking longer to get paid results in getting paid more Why the family tree is so important Why you should listen to more podcasts What advice he gave to Steve @dontdelay
Why a client telling John, ‘I don't know what I'm going to do' after losing his job changed the direction of Expert for ever The importance of understanding each other's life plans in driving the business forward The importance of small, incremental improvements The importance of great training The importance of riding your bike if you want to get better at riding a bike!! @DomSpalding@TheWealthExpert
The longest podcast of the series but well worth it! Why the business should generate enquiries, not a silver tongued salesperson Why clients of KMD can be looked after by up to 10 members of the team at any one time. Why the old model of the IFA is dead Why quality is key Why he still wonders if there is an easier way than the path that they are following @kmdpwm
Fantastic advice to new firms, start-ups and potentially everyone! What Craig did to generate clients from Penguin when it opened and what he would do if he had to start again now. Why Craig is opening Penguin Legal and the Penguin Accountancy The importance of external input Why he loves MDRT Why he recommends 'They ask, You answer – Marcus Sheridan' Why their mission is: One life, live it well. The financial journey never ends.
Lee covers Why he refers to the best in old, AUM, terminology but it's a 100% modern Financial Planning business. Why benchmarking is crucial both of investment performance and company performance Why you should always ask: “Is there anything we should be doing for you that we aren't?” Why nothing else matters if you don't work hard, really hard
Why you only need to be more comfortable with silence than one other person Why advisers need to focus on their level of engagement with clients Why you need to understand your own emotions before you can understand others Why the 3 circle model is key to understanding family business owners Why mentoring and / or counselling is his advice to Steve @russhaworth
Why Neil would always address the burning issue first ‘Why tell me why you are here', is the first question followed by, ‘tell me how you think we can help' Listening with empathy is key Why we mustn't resolve issues in first meetings and we must just listen. Who is Fortitude Freddie? Why Neil believes that new entrants should get their own financial plan and that good financial behaviours need to be learnt and practiced. @fortitude_neil
Why you should ask clients what they value and charge them for it Why a knife is a good thing in a surgeon's hand but not in that of a thief How you can change behaviour by analysing eye movement Why you must invest in yourself to grow Why his opening question is: ‘can you tell me a bit about you' @cherrypicklife
Benefits of financial education seminars Why being Chartered and holding the Fellowship is important Getting the most out of your CRM for workflows and time recording Benefits of training your own (graduate programme) Putting clients at the centre (flexible and bespoke) Benefits of retainers over AUM model @joeladamsFPFS
Be blunt, be honest Why he doesn't charge initial fee Why we have to get better at expressing our value All the value is in the financial plan and financial planning progress Why Nick's advice to me is to stay curious @hattipnick
How to focus resources on things that are important to you Explore working with people who are confident in managing their own money The importance of ongoing learning Adding value with behavioural finance education @PeteMatthew
What the future holds for Ruth, Red House and Paradigm Norton Why Ruth is so excited about the future of Financial Planning Why ‘What's important to you about money?' is her killer question Why ‘Invest in yourself' is her number one piece of advice How Red House demonstrate their value and service to prospective clients. @ruthsturkey
How adopting Financial Life Coaching approach has increased AUM from £50mill to £500 mill in 7 years Why £500mill isn't nearly enough and what the goal for Copper Parry wealth is now Why Costa / Starbucks, a giant pink bull and a running track creates perfect environment for clients and staff Why 80/20 is the flexibility provided to planners and that the flexing is for clients Why the pre meeting or ‘right fight meeting' is face to face and in their office How they review and refine the questions that they ask. How we eventually work out what Stephen does!! @wealthcp
Why Chamberlyns provide a refreshingly different service and what that is Why Chamberlyns exists i.e. its why How Chamberlyns employ the E-Myth principals in their business Why first contact calls are always scheduled rather than reactive Why prospects have to meet the non-negotiable as well as some of the nice-to-have criteria and what those criteria are What is a 'compatibility and values' meeting The importance of establishing the right to speak Why "where are you trying to get to financially" is the most important question Michael asks @Chamberlyns_ms
The importance of purposeful practice No improvement happens in your comfort zone Why full financial planning, every client, every time makes first meetings much easier @TamsinCaine
How to reassure potential clients that they have come to the right place How a client's story is far more important than their money How to bring into adulthood the childhood feeling of awe of what's possible How to consciously design your business environment and continually improving it The importance of flagging up conflicts of interest with clients. @JustinKing_MFP
Why the first question is “Why are you here?” Then: “Anything else?” Why how planners FEEL in a meeting is crucial Why attachment emotions and survivor emotions are impacting on your success in first meetings What one to one coaching has taught Tina Why you need to run a profitable business. @TheFinanceCoach
How to set client expectations without even knowing it The importance of listening and challenging Why ‘slow planning' develops a better long term relationship How to look for the underlying objective through deeper questioning Why understanding your own values is crucial Why living your own values is essential for authenticity @damienrylett
Why free FP seminars were the best thing Thornton ever did How she has adopted the training from the Inspiring Adviser program into her own scripts and process The unexpected benefits of setting up a client advisory board Why Thornton will see anyone who wants to come in for an initial meeting Why you mustn't oversell the positives Why, ‘what is your one overriding financial objective?' is her key question and what to do once you have asked it How she sees the future of Lifestyle Financial Planning and opportunities for Financial Life Coaching Sharon @sharonsutton99
Why great financial planning can change your life How Rob and Anthony plan to build a billion pound business The importance of scripting Why living authentically is important Why Paul Armson is a gateway drug! Why he opens with ‘what led you to seek financial advice'? What Rob believes is the incredible opportunity for Financial Life Coaching What his advice is to Steve Robert Caplan @londonifa
Why having no natural chemistry or empathy wasn't an issue in his career What he means by being like ‘a friendly John McLean' (from Die Hard!) Why your personal motive is the most important factor in your professional life Why the initial contact with the office shouldn't be held by you / the planner Why the pre meeting call should be done by video call Why your connection with clients should be friendly, open and listening What an attitudinal questionnaire is and how you would use one Why his opening question is "tell me your story, how did you get to where you are now?" Why clients want a collaborative relation akin to a CEO and a CFO Why you should sell ‘trial relationships' How he knew it was time to walk away Jason Butler @jbthewealthman His current book: The Financial Times Guide to Wealth Management: How to plan, invest and protect your financial assets (The FT Guides) http://amzn.eu/g62rr1S His new book:Squeezing The Orange: Simple Ways To Live A Full Life http://amzn.eu/9tJkdJt Website: http://www.jason-butler.com/
Why you must treat everyone as unique and with an open mind and conduct meetings with no preconceptions Why the only background you should remember about someone is their name Why families are the key structures and influencers in the lives of our clients Why building rapport is not about your shared interest in golf! Why setting very clear boundaries at the start of your meetings is crucial to a successful client experience Why having a good memory is essential Why training advisers on her approach to meetings is difficult as she doesn't say much Why ‘how do you think i can help you if we work together?' is her opening question Why you must NEVER express you opinion on anything Why your personal and business presentation is key to your success Why your meetings with clients are like going on stage Why clients evaluate you against their value system and you don't get a second chance to make a first impression What do you do with your penny pig? Find out more on http://uniqfamilywealth.co.uk and @UNIQfw Laura Janes at https://uniquity.co/about/ and @uniquity_co
Why his location is irrelevant in his world Why video and video blogs are crucial to his success Why he has a 4 week program to get his clients organised Why structured documentation facilitates great conversations What do Plan B, desired lifestyle and Mega Vision mean and why are they a game changer Why 'not being' a regulated adviser is irrelevant in his role Why Facebook advertising works What he has challenged me to do in 2018
Why sports people in their teens and 20s and young entrepreneurs need Financial Life Coaching Why a traditional IFA service and an AUM changing method simply wouldn't work Why, ‘how did that make you feel' is the most important question that he asks How his experience of personal tragedy impacts his client relationships How he coaches clients to stay on track Why a 1 page plan is all that is required * Why fees should be transparent and on your website Why graduates need to work on their coaching skills as much as their technical skills * you can download the 1 page plan template from here