Biz Body

Principles of Neural Science, Eric Kandel Exerciseproed.com, Greg Mack How We Learn to Move, Rob Grey Why does memory matter? Everything we do is based on it. Memories are constructed. Constructed from experiences. Experiences that have to be sensed, encoded, and then stored. Amazing how our cells can do that. I share three main ways I use memory as an exercise professional to deliver positive experiences to my clients. Enjoy.

How many of your clients have been injured at one time or another? How many are dealing with undiagnosed disease? Here are some ideas that I have struggled with when it comes to real time decision making during sessions.

Spend your time wisely by understanding exactly what your clients need. Strengthen your practice with timely questions.

Your clients are depending on you. Especially if they are dealing with orthopedic and medical problems. They want to get healthy!!! Here is a way to meet them where they are at.

Look for next level business and practice info to help you work with populations that need it most. People need exercise professionals that are capable of solving some difficult movement problems. That is exactly why we are here to help.

Why is exercise so important.   Exercise Professionals use the phrase, "exercise is medicine."  If it is medicine, how are we dosing it? More importantly, why are still focused on arbitrary exercises, sets, and rep schemes instead of individually dosed challenges? Properly dosed challenges may be the difference between a client feeling great, or ending the session early.   This is the dawn of the modality of exercise being used as force diagnostics.   Instead of making claims to what is happening, this episode is about observing and documenting.  Then asking what the client perceives.   This, along with establishing baselines, build the direction of where to intervene or not with any client.  Enjoy the episode.  

Empower your clients to better results with these resources.

In our practice, people come in when they feel good. More importantly, they know they will feel better every time they walk through the door. People stop in to feel better. This is a piece of that puzzle.

Does how you charge reflect your client accountability?

Know your timeframes. Understand your client. Deliver results. This is a framework to do just that.

Ever feel off? Sometimes things are just not clicking. The results are spotty. Clients become inconsistent. This episode is all about noticing, and changing the problem. You could be out of alignment. No, not posture. This is much more important.

Deliver the experience by upgrading yours.

You work with people that want to feel better. Plus, clients don't come in if they hurt. What if they came in knowing that they feel better BECAUSE they came in? This is the list of skills that have made the biggest impact in lasting results. Ignore them to your own peril.

Every have a client that will not do what you ask? Even when you think you've nailed it, nothing changes. I had that same problem, and these questions are the solution. Great questions create great solutions.

Do you hate marketing? I did. Mostly because I didn't know what it could be. Make it easier on yourself, and check out this episode.

Have you ever had a client ask you a question that you regretted answering? How about when you answered the question and your relationship changed for the worse. This is how you answer those difficult questions.

Ever have someone come in 30 min late for a consultation? What do you do? Listen to some strategies that help you connect with your clients to manage expectations. Enjoy

Have you ever had a mental shift? It can define your practice. So how are you going to recognize it? More importantly, how are you going to utilize it?

What happens when your client walks in the door? What about your process? How does that process relate to your results?  Maybe, it even affects your professional relationships.  You know....how people see you.     This is front line talk with two trainers that work with unhealthy populations.  Actually, these are two trainers that people go to when the prospect has all but given up on exercise.     There is a reason that their clients keep coming back.

Ever wonder why some gyms kill it? They have their practice dialed in. The process is smooth. A well tuned business is like good acting. You don't notice it until it's bad. So take the responsibility and build it better.

Ever stress out about how your week is too packed, only to have it fall apart?   No shows, cancelations, and the weekly "major problem' that needs fixing.   This week, Mel and Keith talk about how to solidify your schedule. When you schedule is solid, you giver yourself time to grow.  Time for creating a better practice.  Time for improving the experience you would like your clients to have.     How good can the practice be you are constantly questioning if people are going to show?   Change that.

Blindspots are everywhere. This episode is all about how to recognize them, and what to do about them.   The more you know about your own biases, the faster you make better decisions.  

Did you ever take your time getting back to someone? If yes…… RRRRRRRRRRR. Wrong answer. Speed kills. Use it to help your practice thrive with these five strategies.

Do you deliver? I mean, really deliver. Do you go universal and beyond to get the job done? Do you know what job you need to get done? Listen to this quick two minutes to gain a whole new perspective on your practice.

Have you ever wondered how trainers come up with how much they charge? Most have done it the way that pigeon holes them. Don't be that trainer!! Check out how to do it differently to deliver a better experience and keep people coming back for more.

If you work with clients where exercise selection is of grave importance, then this is a great episode for you.  When every rep counts, then the components of the individual and the exercise can make the perfect fit.   Mel and Keith talk about strategic questioning, framing, and mechanics to fit the exercise to the individual.   If you want to step up your training game, start asking what your client is experiencing.  The set up of the exercise. If they are anxious. Where they feel the exercise in their body. The output, duration and recovery.   These are just a couple.  This and many more to discuss on this episode of Biz Body.

These are big roadblocks for practitioners. Don't let them get in your way.

If you don't know where pain comes from, you are at a disadvantage. Guess what, most people don't have any idea and they say they treat pain. If you learn about pains origins, you may help people feel amazing because you understand how sensations may work. Reading List Titles: Why Zebras Don't Get Ulcers Explain Pain Pain and Perception The Brain that Changes Itself The Sensitive Nervous System Phantoms in the Brain The Way Out Pain Tracking Principles of the Nervous System

This could mean the difference between a great day or a-fib. If you value your clients' health, it doesn't make sense to skip this step in your intake process.

You are in the business of improving health. Knowing what matters, when, and for what situation is a big deal. Your system defines your results. Use these three strategies to upgrade fast.

If you work with unhealthy people that want to feel better, use these simple tools for baselines and angles that can change lives.

The frame of your relationship with your client is more important than you think. What do they want, and how can you deliver it to them? Set your plan with your knowledge of mechanics, physiology, pathology, and recovery to deliver. Then, ASK YOUR CLIENT ABOUT WHAT THEY EXPERIENCED!!! It may not be what you thought.

After listening to your clients, make changes. Understand their needs before they do. See how associations can make a difference. Establish the right frame for making better decisions around your client's future. See what happens.

Ever think that you have connected with a client or prospective client. Only to realize shortly after that is not the case. They show up late. They don't listen to you. They don't follow through. What if that could be different by doing something different when you first meet them? Once a professional relationship begins, it is difficult to reset. Do this to help set things in the right direction. For more, check out exerciseproed.com. Talk to Greg and tell them Biz Body sent you.

I made this mistake only a couple days ago and it might have cost me a professional relationship. Be better than me. Connect with your clients. Listen to them. Build questions around their needs. Then you can create a plan in their image. A plan they will actually do.

Focusing on the right things? I think we all are trying to do better.  Especially when we want to do the best for our clients and ourselves.   A win win.   This episode is full of strategies to help you do just that. How to take wins in stride. Schedule the right stuff first.   Know what helps, and what hurts.   Thanks for listening.

Making complex ideas simple but not easy. What is exercise capable of doing for a human? Collaboration, scrutiny, and humility can get us there.

I know you want great results for your clients. But who defines those results. That's right. Your clients do. Not you. So how are you going to help them realize that they are getting close to their goal? Listen here to find out.

There are different levels of detection. There are different ways to use what you detect. Your method of how you use observations could make the difference to someone feeling great or being in pain. What is your process? If you want to hear about the basic framework that I am using, just listen.

They are called blind spots for a reason. This is the role of coach in your practice. This is the role of an observer of your life. Leapfrog the errors of others. Spend time or money. It's up to you.

Are you switching gears? Sometimes, you witness something amazing that you want to be apart of. Then you realize, how much you thought you knew. Then you feel like you don't know anything Your confidence drops.  Your practice suffers.  So you think about packing it all up.   Then, you meet some colleagues that lift you up.   They let you know that you are not alone.    They share crazy discoveries that are happening every day.   You start to observe them.  You help others observe them. Then you realize that you can change the game of exercise.   You could be the catalyst that your community needs. You can help people and change lives. Because you know that what you do isn't just about health.  It's about changing your view on life.  It's about knowing your identity.     How do you fit into the mold you have designed for yourself? Knowing this helps you create the impact you seek.   Melanie Echanique is on such a path.   I am honored to have her as a Co-Host for these technical shows.  She is making her way as exercise practitioner that is seeing more than just the exercise.   She sees the pieces of communication, physiology, force and the application of force on a living system as a tremendous opportunity for getting unparalleled results.  Especially with people that have lost hope of being active due to pain, or other problems.    It takes more than choreography to help special populations.  More than protocols.  Sometimes, it takes creating solutions that have never existed in your thoughts.  True thinking. Enjoy the show. Credit: Photos by: Paul Metzgar Paul's Website Paul's Instagram   

Simple.   I read Greg's stuff. I took Greg's course.   The course was a game changer. Greg is a stand up practitioner doing his best to help people.  He refines his practice while sharing what he learns with his peers.   You won't want to miss this one. Links. Greg's Website Greg's Instagram  

This is the second half to the previous episode. The story of why your consult process matters. And at the heart of your process, listening and asking questions.

Have you started with a client only to have them quit because they said they could do it themselves? Use this process to keep that from happening never again. Notes. Muscle system specialist. Www.exerciseproed.com David Sandler Sales Institute

Could you explain what you do to a 5th grader? Would they “get it?” Or would their eyes glaze over? Stop boring your prospect to death. It killing your business. Also, stop saying that what you do is too complicated. It is your job to make what you do simple for the client, even if it's not. It is definitely not their job. I break down how to make a mission statement that could be used as a on liner. If you want people to get it, you need to get it Links https://storybrand.com Book: Winning the story wars

Do you ever feel like nobody knows you exist? I know you would like a steady stream of clients walking through the door that are looking for what you do. What would your day look like if you were booked solid? How would your life change?   Brandon Green shares his F.I.S.T. Formula to help you make that change.  In just eight minutes, he covers how to use this powerful tool.   Plus, Brandon will help you personally get set up with a Direct Message.   Help people know you exist so you can change lives.  Click Here to message Brandon Green. Click Here For A Discovery Call With Brandon Green.

Do you want a framework for making better decisions? Learn how to review past decisions so you can grow from them. Most people make the same poor choices over and over. Then, they beat themselves up about it. Make the shift. Change the process.

Have you ever wondered what your clients think their body is actually made of? How about other practitioners? Whether or not you are thinking about it, your body view is influencing every decision you make. Framing and understanding your body view are critical in making better decisions to build a practice that gets results. Figure them out, now.

“Hey, I keep showing up!” “Yes, but you don't do shit once you get here.” Author unknown. What do hecklers, sales, and a deep love for your customer have in common? Lead by example. It takes more than just being present. “Be Present”

What do you tell someone who asks if you can help with a torn meniscus? Where do you seven start? I dive into the importance of muscle in a way that will help you with these conversations. If you work with people that are dealing with disease, you won't want to miss this.

Ever feel slimy with sales? Would you like that to change? Here's how. Find out more