Podcasts about Pricing strategies

Come lend an ear to learn how a few simple pricing tweaks can spearhead profits through the roof   #pdr #dentco #marketingpodcast #businessmarketing  

Send us a textIn this powerful episode, Jen Vazquez speaks with Courtney Tarrant, COO of The Ad Girls, about building a business that supports your life instead of running it. Courtney shares how she scaled to multi-7 figures while prioritizing freedom, profitability, and joy. Learn how to implement a results-only work environment, price your services for profit, and avoid burnout. Plus, grab a free calculator to map out your dream business life.Shownotes: https://jenvazquez.com/courtney-terrant/Ready to get Booked AF? This 2-day mastermind retreat in sunny Northern California is built for photographers who want a simple, strategic marketing plan — plus brand photos, video content, and a Pinterest strategy that works while you sleep. Includes 3 months of post-retreat support. Only 5 overnight spots available — join the waitlist:

In this Ortho Marketing episode, Dean Steinman is joined by Carl Stoddard, President of Doctors CFO. They discuss how your pricing strategy could be holding your practice back. They dive into the true cost of undercharging, how to evaluate your current pricing, and proven strategies to increase profitability without sacrificing patient satisfaction. If you're looking to boost your bottom line, this is an episode you won't want to miss. Ready to elevate your practice? Contact us!https://orthomarketing.com/contact-us/About Carl StoddardCarl Stoddard is an accomplished senior executive, board member, and the President of Doctors CFO, with over 20 years of success across medical, financial, insurance, technology, and software industries. His expertise in corporate finance, financial analysis, and strategic planning has made him a trusted advisor to companies navigating profit and loss management, business model development, and accounting system implementation. Since founding Doctors CFO in 2009, Carl has specialized in providing financial guidance to physician-owned practices, helping clients achieve stability, growth, and expansion in both single-practice and multi-practice settings. His extensive experience in business development, budgeting, and financial planning positions him as a key resource for healthcare professionals seeking sustainable success. Carl holds a Bachelor's degree in Accounting from Idaho State University and an MBA from Arizona State University. A Certified QuickBooks Advanced Online ProAdvisor with Diamond Status, he is committed to professional development and has gained significant experience in board leadership throughout his career. Outside of his professional life, Carl enjoys spending time with his wife, Stacey, their five children, and three dogs. An avid audiobook listener and music enthusiast, he values creative outlets as a way to relax and recharge.

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Send us a textIn Part 1 of our special series on the SKIMMER 2025 Pool Owner Report, we take a deep dive into what truly matters to today's pool owners—value, price point, and cost expectations. We'll unpack the data on what people are really willing to pay for, how perceptions of “fair pricing” are shifting, and how service companies can leverage this to add real value to their business. If you're looking to sharpen your competitive edge and build trust through transparency, this episode is for you.Get the report here:https://bit.ly/Skimmer2025Support the Pool Guy Podcast Show Sponsors! HASA delivers clean, healthy water solutions. https://bit.ly/HASAhttps://www.orendatech.com/The Bottom Feeder Professional Battery Powered Vacuum System. Save $100 with discount Code: DVB100https://bit.ly/THEBOTTOMFEEDERAnd Skimmer, America's #1 pool service software! Try Skimmer FREE for 30 days at:https://getskimmer.com/poolguy Thanks for listening and I hope you find the Podcast helpful! For other free resources to further help you:Visit my Website: https://www.swimmingpoollearning.comWatch on YouTube: https://www.youtube.com/@SPLPodcast Site: https://the-pool-guy-podcast-show.onpodium.com/

The Power of Niching: Why Focused Offerings Create a Bigger Impact with Kelly SpartaIn this episode, Kelle Sparta, a transformational shaman and spiritual business coach, and Katherine Loranger, a spiritual business coach, delve into the importance of finding and focusing on a niche for business success. They discuss the common resistance to niching among new entrepreneurs and explain why trying to appeal to everyone ultimately appeals to no one. By focusing on a specific market, businesses can streamline their marketing, efficiently target their advertising, and ultimately create a larger impact. Key Topics Include:Insights on aligning messagingPricing strategiesProduct offerings with the chosen niche to maximize successHow focusing on one or two markets can lead to exceptional resultsThe importance of using the right language to resonate with the target audience00:00 Introduction00:15 The Importance of Niching Down00:28 Common Misconceptions About Niching01:36 Defining Your Target Market01:44 Real-Life Examples and Strategies02:32 The Power of Focused Marketing02:49 Balancing Multiple Niches04:18 Effective Messaging for Different Niches08:50 Pricing Strategies for Different Markets11:12 Market Research and Testing11:53 Advertising and Return on Investment12:25 Upcoming Topics and ConclusionKeywords:niche marketing for spiritual coacheshow to choose your nichespiritual entrepreneur business tipswhy you must niche downniching for healers and coachesspiritual business marketingideal client targetingoffer creation strategyspiritual business growthheart-centered marketingniching myths debunkedconscious business buildingaudience targeting for healersgrow your coaching business 2025focus equals moneymarketing strategy spiritual businesshigh-ticket offer clarityIf you would like to learn more please book a Discovery Call here: https://kellesparta.com/discovery-call/Licensing and Credits:“Spirit Sherpa” is the sole property of Kelle Sparta Enterprises and is distributed under a Creative Commons: BY-NC-ND 4.0 license. For more information about this licensing, please go to www.creativecommons.org. Any requests for deviations to this licensing should be sent to kelle@kellesparta.com. To sign up for, or get more information on the programs, offerings, and services referenced in this episode, please go to www.kellesparta.com.

Dax built Lightspeed into a $1B ARR public company—even though he bootstrapped for the first 7 years. In this episode, he reveals exactly how he used a 4x pricing shift to create a global reseller machine that grew him to $10M ARR. He also breaks down why obsessing over design and deep customer empathy built the foundation for success.—and how stepping away from his comfort zone as an introverted developer was the key to scale. If you're an early-stage founder trying to nail pricing, distribution, and long-term strategic decisions, this story is your playbook.Why You Should ListenLearn how to price your product to build a distribution machine.Why early profitability can make your startup unstoppable.How bootstrapping forces clarity—and can unlock massive scale.Why the hardest move for founders is often letting go of what they're best at.Why giving away titles and equity too soon is a trap.Keywordsproduct market fit, pricing strategy, bootstrapping, reseller partnerships, early-stage startups, go-to-market strategy, startup scaling, founder lessons, Lightspeed POS, profitability00:00:00 Intro00:07:56 Landing the First Customers Without a Product00:11:28 The Pricing Strategy that Changed Everything00:19:20 Growth Through Partnerships00:26:18 Why a Business Plan Can Actually Help00:34:33 Profitable from Day One00:42:15 From On-Premise to the Cloud00:46:59 Finding Product-Market Fit00:49:15 The Truth About Early Employees and Equity00:53:18 Reinventing Your Role as Founder Every YearSend me a message to let me know what you think!

The age-old debate: flat rate or hourly pricing? Which one is better for your plumbing business? In this episode, Richard Behney dives into the pros and cons of each pricing strategy, helping you decide which approach works best for your business. Learn how to price your services to maximize profitability without losing customers. Tune in to nail down your pricing strategy once and for all!

Today, we are replaying our Breakdown on Vulcan Materials. Vulcan is America's largest producer of construction aggregates. This includes all of the crushed rock, sand, and gravel, which gets used for the foundation of nearly everything around us. Think of all of the buildings, the roads, and the infrastructure that define the physical footprint of America. To break down Vulcan, I am joined by Rob Hansen, Senior Analyst at Vontobel Asset Management. Rob shares what makes this relatively simple business so successful. We get into the dynamics of operating quarries, the logistics of moving rocks, and what is cyclical versus what is not. Please enjoy this breakdown of Vulcan Materials. For the full show notes, transcript, and links to the best content to learn more, check out the episode page here. ----- This episode is brought to you by Octus, formerly Reorg, is the essential credit intelligence and data provider for nearly 40,000 professionals across the world's leading buy side firms, investment banks, law firms and advisory firms. By surrounding unparalleled human expertise with embedded AI technology, data and workflow tools, Octus unlocks powerful truths that fuel decisive action in financial markets. Visit⁠ octus.com⁠ to learn how rigorously verified intelligence is delivered at speed to create a complete picture across the entire credit lifecycle. ----- Business Breakdowns is a property of Colossus, LLC. For more episodes of Business Breakdowns, visit joincolossus.com/episodes. Follow us on Twitter: @JoinColossus | @zbfuss | @ReustleMatt Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com). Show Notes (00:00:00) Welcome to Business Breakdowns (00:03:15) First Question - Introduction to Vulcan Materials and the Construction Aggregates Market (00:07:35) Exploring the History & Evolution of Vulcan Materials (00:09:10) Geographical Distribution and Impact on the Quarry Market (00:12:31) The Role of Logistics and Transportation in the Aggregates Industry (00:17:42) The Impact of Vertical Integration and Technology on Vulcan's Operations (00:19:26) Analyzing the Volume and Pricing Trends in the Aggregates Industry (00:23:49) The Role of Technology in Enhancing Customer Experience and Operational Efficiency (00:29:31) Vulcan's Pricing Strategy (00:32:31) The Capital Intensive Nature of The Business (00:36:21) Optimizing Logistics Through M&A (00:43:09) Trends in Earnings Growth and Future Expectations Among Commercial Construction  (00:47:51) Understanding the Risks and Challenges In This Industry  (00:50:17) Key Lessons from Vulcan's Business Model Important Information: Information provided represents the views of a company of the Vontobel Group (“Vontobel”) and should not be considered investment advice and/or legal, tax, financial or other advice. Further, not a recommendation to purchase, hold or sell any investment and no representation is given that the securities discussed are suitable for any particular investor. Although Vontobel believes that the information provided in this document is based on reliable sources, it cannot assume responsibility for the quality, correctness, timeliness or completeness of the information contained in this document.  

What if your toy's price point was the only thing standing between you and a “yes” from a major retailer? You've got the product, the mission, and maybe even a booth at Toy Fair but if buyers are walking by without placing orders, it might not be your toy that's the problem… it might be the price.In this episode, you'll hear how one Toy Creators Academy alum adjusted her pricing to better meet buyer expectations and how that decision opened the door to more retailer interest and shelf space.I'm sharing a powerful conversation I had at Toy Fair with Samantha Ong, founder of Joey Dolls — the World's Most Diverse Asian Doll brand. Before launching her toy line, Samantha was a professional photographer, and now she's built a brand that's not only beautiful, but mission-driven and retail-ready. You'll hear how she made her debut in the toy space through the Toy Creators Academy Showcase, and how she's now taking Joey Dolls to a whole new level, earning serious interest from retailers.You'll learn how to use trade shows to gather feedback that helps refine your pricing and packaging strategy, the exact price point that helped Samantha grow her product line, and which packaging details buyers actually care about. We'll also get into how working with reps and consultants can seriously boost your visibility at trade shows and Samantha opens up about the lessons she learned and what she really wishes she knew before setting up her very first Toy Fair booth.Hit play and find out how a smart pricing pivot and trade show prep made all the difference for this toy creator.Listen for these Important Moments:[00:07:26] -  Find out how a $19.99 price point helped Samantha make her dolls more appealing to retailers and budget-conscious families so you can rethink your own pricing.[00:08:16] - Learn what buyers said about boxed vs. unboxed toys and how you can choose packaging that fits your audience and your margins.[00:13:01] - One buyer needed the product before Q4—proof that not all retailers follow the same calendar. Understanding this could help you close more deals.[00:14:03] - Discover how working with reps helped Samantha bring traffic to her booth so you're not standing there hoping buyers just wander in.[00:16:02] - Learn how the right booth location could mean more foot traffic and exposure for you.Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

Dr. Beckett and Rich Klein trade insights and advice on becoming a sports card show dealer for the first time. The discussion covers the challenges new dealers face, the importance of pricing cards, and the different experiences between small neighborhood shows and large events. Rich also highlights the best practices for engaging with customers and preparing inventory, featuring a comparison between shows pre- and post-pandemic.   00:13 Becoming a Show Dealer: Challenges 01:09 Rich's Show: A Kinder, Gentler Experience 02:00 Pricing Strategies for New Dealers 05:00 Engaging with Customers: Tips for Success 07:42 Real-Life Dealer Experiences and Advice  

About Today's Guest, Lisa CummingsLisa has delivered events to over 24,000 participants, in-person in 14 countries. She's an MBA and a Gallup Certified Strengths coach. You can see her featured in places like Harvard Business Publishing, Training Magazine, and Forbes. She's the founder of Lead Through Strengths, and hosts a podcast by the same name.She helps independent coaches, trainers, and speakers build business skills like email marketing and selling confidently. Check out her mastermind membership program called Tools for Coaches. When she's not podcasting or working with coaches, you'll find her learning Spanish on Duolingo, hiking in Colorado, or playing drums in a rock band called Spiral Mischief.   ______________________________________________________________________ The Edupreneur: Your Blueprint To Jumpstart And Scale Your Education BusinessYou've spent years in the classroom, leading PD, designing curriculum, and transforming how students learn. Now, it's time to leverage that experience and build something for yourself. The Edupreneur isn't just another book—it's the playbook for educators who want to take their knowledge beyond the school walls and into a thriving business.I wrote this book because I've been where you are. I know what it's like to have the skills, the passion, and the drive but not know where to start. I break it all down—the mindset shifts, the business models, the pricing strategies, and the branding moves that will help you position yourself as a leader in this space.Inside, you'll learn how to:✅ Turn your expertise into income streams—without feeling like a sellout✅ Build a personal brand that commands respect (and top dollar)✅ Market your work in a way that feels natural and impactful✅ Navigate the business side of edupreneurship, from pricing to partnershipsWhether you want to consult, create courses, write books, or launch a podcast, this book will help you get there. Stop waiting for permission. Start building your own table.

Text Me A Question!If you're undercharging, it's costing you more than you think. In this episode, we break down the psychology of pricing and how tiny tweaks can boost your conversions by up to 15%. Learn how to confidently charge what you're worth with smart strategies like price anchoring, value-first positioning, and irresistible package design. Stay tuned!RESOURCES MENTIONED✨ Text Me - Text 'tblplus' to (866) 498-2080 & ask me questions directly about TBL+ Group Coaching & whether it's right for you. :)OR DM Me On Insta: https://www.instagram.com/kimannjimenez/MORE FREE RESOURCES

In this episode of the Say Hola Well podcast, hosts Luzy King and Viridiana Ponce discuss the journey of Latina entrepreneurs, focusing on the importance of financial literacy, access to capital, and the balance between motherhood and business. They share personal stories, insights on pricing strategies, and the mindset shifts necessary for success in entrepreneurship. The conversation emphasizes collaboration among women and the need for community support in achieving financial goals. Episode Highlights: 00:00 Introduction and Connection Between Hosts 01:58 Viridiana's Journey: From Mexico to Entrepreneurship 10:06 The Importance of Financial Literacy in Business 12:09 Accessing Capital: Resources for Small Businesses 16:34 Balancing Motherhood and Business 20:12 Mindset Shifts in Entrepreneurship 22:22 Pricing Strategies and Overcoming Sticker Shock 25:14 Adapting to Market Changes and Learning from Failure 27:37 Financial Success and Future Goals   About our guest Viri: Viridiana Ponce is a Latina Business Consultant and founder of VP Consulting, where she helps food entrepreneurs build profitable, sustainable businesses. With over a decade of experience, she specializes in financial education, pricing strategy, and business planning—empowering Latina business owners to grow with confidence. Her mission is simple: turn passion into profit and build generational wealth through strategy, not hustle. Connect with Viri on Instagram   Apply to be part of Jefas & Wealth Mastermind.   

In this episode, I'm joined by the incredible Felly Day, founder of FD Studio and content repurposing specialist for podcasters. Felly takes us behind the scenes of her experience inside Dreamium, where she transformed her done-for-you services into a full-blown offer ecosystem and finally started feeling excited (and confident) about selling again.Before Dreamium, Felly was feeling disconnected from her retainer offer, unsure about her pricing, and frustrated that her suite didn't flow. But through deep work on her signature offer, Repurposing Unlimited, and the creation of complementary offers like The Remix and Repurposing Limited, she found her groove and her positioning. Felly shares how she used the Offer Blueprint, market research, and iterative design to develop offers that are easier to sell, better to deliver, and truly aligned with how she wants to work.If you've ever felt stuck in service-mode, overwhelmed by your offer suite, or unsure how to price and structure what you do, this episode will show you what's possible when you pause and do the strategic work.What You'll Learn in This EpisodeHow Felly went from a disjointed service suite to a strategic offer lineupWhy confidence in your delivery system makes marketing easierThe importance of validating structure, pricing, and delivery with real clientsHow Dreamium supported her to refine, evolve, and scale her done-for-you offersWhat it really takes to build an ecosystem (not just a bunch of random offers)"Once I stopped trying to make my offers look like everyone else's and actually structured them for how I work best, everything clicked" – Felly DayConnect with Felly:https://fellyday.com/https://www.instagram.com/fellyday/https://www.threads.com/@fellyday ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025 In this episode of the Ask Vince Podcast, Vince keeps it real, sharing no-nonsense insights that every fitness business owner needs to hear. He kicks off by spotlighting the upcoming Mastermind Event on July 18th and 19th at Gabriele Fitness—a game-changing experience designed to help you maximize your gym's revenue, keep clients longer, and build a rock-solid community.But this episode isn't just about making money—it's about mindset, accountability, and making your health a priority. Whether you're crushing it or barely keeping your head above water, Vince's honest, straight-talk approach will hit home. Key Topics Discussed:1. Mastermind Event Announcement:Vince breaks down what you can expect at the event, including powerful strategies for increasing your gym's lifetime customer value. If you're serious about your business, this is a can't-miss opportunity. 2. Understanding Lifetime Customer Value (LCV):Vince gets into the nitty-gritty of how to boost your revenue through three main drivers:Stay Longer: Proven ways to keep your clients coming back.Pay More: Smart pricing strategies that don't scare clients away.Refer More: How to turn your happiest clients into your biggest advocates. 3. The Power of Accountability:You don't need more yes-men. You need friends who aren't afraid to call you out when you're slacking. Vince talks about the value of having people in your life who keep you honest—whether it's about your business or your personal health. 4. Health as an Asset or Liability:Vince pulls no punches as he explains why business owners often let their health fall apart and how this can destroy your success. It's a wake-up call for anyone who thinks they can “figure it out later. 5. Value Over Price:Stop fixating on what you charge—start obsessing over the value you deliver. Vince shares how creating memorable experiences and personalized touches can keep clients around for years. Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025  If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

The discussion centers around the intersection of artificial intelligence (AI), cybersecurity, and monetization strategies, emphasizing the dual challenges of protecting data and AI models while also effectively pricing these solutions. Experts Bryant Tow and James D. Wilton explore the urgent risks posed by AI, including threats to company data and the integrity of AI models. They highlight the importance of aligning technical depth with business value, particularly as AI adoption accelerates across industries.Bryant Tow, Chief Security Officer at Leapfrog Services, emphasizes the need for organizations to conduct an AI readiness assessment to understand their specific use cases and the necessary infrastructure. He argues that data classification and retention policies are crucial for effective cybersecurity, as they help organizations determine what data needs protection and how to manage it. Tow also discusses the importance of governance and user training in ensuring that AI tools are used appropriately and securely.James D. Wilton, founder of Monovate, adds that pricing strategies for cybersecurity solutions should reflect the varying levels of protection and the perceived value by different customer segments. He suggests that companies can create premium bundles for advanced features while also considering the architecture of their offerings to justify pricing. Wilton highlights the need for businesses to articulate the value of their services, especially in a landscape where clients may be hesitant to invest due to cost-cutting measures.The conversation also touches on the skills gap in the cybersecurity workforce and the potential for outsourcing as a solution. Both experts agree that effective communication between security leaders and go-to-market teams is essential for conveying the value of cybersecurity solutions to clients. They conclude that organizations must continuously demonstrate the benefits of their services to prevent customer fatigue and ensure ongoing investment in cybersecurity measures. All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

In this episode of the Wrestling Soup Podcast, the hosts tackle a wide array of topics, beginning with discussions about serious health issues among wrestlers. They then delve into professional wrestling controversies, including Hulk Hogan addressing his haters and Ricochet's contentious social media activity. The podcast also explores the high ticket prices for WWE events, including SmackDown in Dublin and WrestleMania in New Orleans. Additionally, they touch upon broader themes like corporate greed, with a particular focus on Netflix and Apple's recent business practices. Personal updates about SmackDown's Andrew's car accident and Don Tony's sick father round off the episode, making it a blend of industry news, personal anecdotes, and deep discussions.00:36 Jim Ross's Cancer Battle03:45 Wrestling Soup Introduction06:05 Sky Blue's Injury details19:10 WWE Ticket Pricing Controversy30:33 Netflix and WWE Partnership35:21 The Rise and Fall of WWE Storylines36:58 WWE's Pricing Strategy and Fan Impact55:46 Hulk Hogan's Controversial Legacy01:05:32 Ricochet's Social Media Drama01:13:24 Closing Remarks and Community UpdatesBecome a supporter of this podcast: https://www.spreaker.com/podcast/wrestling-soup--1425249/support.

Send us a textIn this enlightening episode of the Marketing Strategy Academy, host Jen Vazquez sits down with renowned photographer and educator Sue Bryce to delve into the profound impact of self-worth and confidence on business success. They explore the challenges female entrepreneurs face with pricing, imposter syndrome, and the journey to building a profitable business.Ready to get Booked AF? This 2-day mastermind retreat in sunny Northern California is built for photographers who want a simple, strategic marketing plan — plus brand photos, video content, and a Pinterest strategy that works while you sleep. Includes 3 months of post-retreat support. Only 5 overnight spots available — join the waitlist:

SummaryIn this conversation, Roger Nairn, CEO and co-founder of Jar Audio, shares his journey from the advertising industry to the podcasting space. He discusses the evolution of podcasting, the importance of understanding audience needs, and how brands can leverage podcasts to tell their stories. Roger emphasizes the need for flexibility in service offerings and the challenges of pricing in a new industry. He also highlights the significance of communication and execution in building a successful podcasting agency. In this conversation, the speakers delve into the evolving landscape of podcasting, discussing the importance of branding, production processes, and the challenges of analytics. They explore monetization strategies, the role of video, and the art of storytelling in podcasts. The discussion emphasizes the need for transparency and adaptability in the podcasting industry, highlighting the community's supportive nature and the endless potential for brands to engage with audiences through this medium.TakeawaysRoger Nairn is a podcast industry veteran and CEO of Jar Audio.Jar Audio focuses on helping brands leverage podcasting for storytelling and engagement.The podcasting industry has seen exponential growth, especially during COVID.Brands need to focus on audience needs rather than just promoting their business.Education is key in helping clients understand the podcasting landscape.Pricing strategies evolved from initial gut feelings to more structured approaches.Flexibility in service offerings is crucial for meeting client needs.Communication with clients about expectations is essential for success.Execution is more important than perfect branding in the early stages.The name 'Jar Audio' was a spontaneous decision reflecting the founders' names. Transparency in branding can enhance trust.Building a team requires careful consideration of skills.Analytics in podcasting is still a developing field.Monetization strategies vary based on brand goals.Podcasts can serve as internal communication tools.Video content can enhance SEO and audience engagement.Diverse storytelling techniques keep listeners engaged.Quality of audience engagement is more important than size.The podcasting space is a friendly and collaborative community.Embracing the unknown is part of the entrepreneurial journey.Chapters00:00 Introduction to Roger Nairn and Jar Audio02:36 Roger's Journey into Podcasting07:10 The Evolution of Podcasting and Client Education10:20 Creating Value Beyond Business15:01 Building the Agency and Initial Challenges22:10 Pricing Strategies and Market Feedback24:14 The Importance of Communication and Flexibility27:10 The Art of Execution and Overcoming Barriers29:20 The Evolution of Branding in Podcasting34:17 Building a Creative Team for Podcast Production38:10 Navigating Podcast Analytics and Data Challenges41:45 Monetization Strategies for Podcasts46:23 The Role of Video in Podcasting51:25 Crafting Compelling Stories in Podcasts56:44 The Wild West of Podcasting and Overcoming InsecuritiesCredits:Hosted by Michael Smith and Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM The Carton:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Feature with Zack Chmeis of Straight Method up now! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on twitter and instagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic":Shows and info:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

Susan Yara's journey to redefining skincare didn't start in a lab—it started in front of a camera. From reporting news in the Bronx to becoming a trusted beauty voice on YouTube, Susan built a community before she ever built a brand. With her platform Mixed Makeup, she offered something rare: expert-backed, educational content for women who were underserved by the beauty industry's hype-driven approach.But Susan wasn't just creating content. In 2019, she co-founded Naturium Skincare. Just four years later, she made headlines when she sold her company to e.l.f. Beauty for $355 million—and became one of the first content creators to successfully scale and exit a skincare brand.In this episode, Nancy and Susan go deep on the realities of building a digital-first beauty brand: funding operations before revenue, pivoting from an influencer to a founder mindset, and how it's so important to build authentic relationships with your community and retail partners. Susan shares the failures that shaped her, the influencer marketing tactics that actually work, and how she's balancing life as a founder, mom, and now solo parent.This is a story of vision, resilience, and reinvention. It's proof that you don't need to start with a perfect plan—you just need to start with purpose.Timestamps:[00:00] Introduction[03:12] Joining Forbes and building their first video network[04:55] Learning the power of early digital media[06:03] Getting into beauty and lifestyle content[07:24] Launching Mixed Makeup to serve older audiences[08:30] Early challenges funding high-quality content[09:45] Lessons from Susan's failed first business[11:15] Trying to bootstrap her own skincare brand[12:20] How COVID shut down her original plan[14:42] Joining Naturium and shaping brand direction[15:55] Why Susan moved away from “clean” marketing[17:02] Creating formulas that simplify skincare routines[18:08] Transitioning from influencer to business operator[19:20] Why pricing strategy matters for repeat customers[20:22] The shift in influencer strategy that changed everything[21:30] How nano influencers built authentic community[22:40] Using whitelisting to amplify UGC as ads[23:50] What brands get wrong about influencer selection[25:02] The power of founder-creator relationships[26:05] Getting into Target and making it work[27:15] Building a bold pitch retailers can't ignore[28:30] Launching Naturium body washes with intention[29:45] Hiring a CMO who can become your future CEO[30:58] The expanded role of modern CMOs[32:00] What to look for when hiring key leaders[33:12] Why Susan sold Naturium to e.l.f. Beauty[34:25] Balancing work and motherhood during scale[35:40] How moving to Miami created work-life structure[36:45] Advice for founders scaling fast or slow[38:00] The real reason behind building a brandResources Mentioned:Naturium | Websitee.l.f Beauty | WebsiteMixed Makeup | YouTube ChannelFollow Susan on Instagram and X, and check out her YouTube Channel.Follow Nancy Twine:Instagram: @nancytwinewww.nancytwine.comFollow Makers Mindset:Instagram: @makersmindsetspaceTikTok: @themakersmindset

Register for my FREE debt class for entrepreneurs: https://ginaknox.co/masterclass-ad Join Small Business Money School: https://ginaknox.co/school Join the waitlist for the 7 Figure Wealth Mastermind: https://ginaknox.co/mastermind Episode Synopsis: In this engaging conversation, Chaitra Radhakrishna shares her journey from being a software engineer to becoming a successful entrepreneur and the owner of Pink Pot Studio. She discusses her rebranding efforts, the influence of her father's financial wisdom, and how motherhood reshaped her perspective on business and financial independence. Chaitra reflects on the challenges she faced during her maternity leave, her determination to hit a $100K revenue goal, and the importance of value-based pricing. The conversation also touches on unexpected life changes and the resilience of women entrepreneurs. In this conversation, Gina Knox shares her journey of confronting limiting beliefs about money, the shift to financial responsibility as an entrepreneur, and the importance of continuous learning in wealth building. She discusses how her mindset evolved from viewing wealth as merely saving money to understanding the significance of investing. Gina emphasizes the need for entrepreneurs to build wealth alongside their businesses to reduce financial pressure and enable risk-taking in their ventures. Timestamps: 00:00 - Introduction to Chaitra Radhakrishna03:07 - The Journey from Software Engineer to Entrepreneur05:53 - First Memories of Money and Family Influence09:00 - Motherhood and Its Impact on Financial Independence12:09 - Navigating Business Challenges During Pregnancy14:55 - The Shift in Mindset After Motherhood18:13 - Pricing Strategies and Overcoming Money Mindset Blocks21:00 - Unexpected Life Changes and Financial Decisions24:20 - Confronting Limiting Beliefs About Money30:19 - The Shift to Financial Responsibility38:38 - Redefining Wealth Building46:12 - The Importance of Continuous Learning in Wealth Building About Chaitra Radhakrishna: Chaitra is the founder of The High-End Web Designer (HEWD), a coaching program that helps web designers scale to $10K+ projects while working less than 20 hours a week. After growing her own Shopify design studio, Pinkpot Studio, to six figures with high-end clients, she now teaches other designers how to raise their rates, attract premium clients, and build businesses rooted in sustainable ambition—profitable, balanced, and designed to fit their life, not the other way around. Where to find Chaitra: Website: https://chaitraradhakrishna.com/ Category: Wealth Keywords: Entrepreneurship, financial independence, motherhood, money mindset, business journey, rebranding, pricing strategies, personal growth, family influence, challenges, money mindset, entrepreneurship, financial literacy, wealth building, limiting beliefs, investing, cash flow, assets, financial responsibility, continuous learning

In this episode, we explore how SaaS companies can build smart pricing strategies that stay relevant, especially with the rise of artificial intelligence (AI). learn how to Future-Proof Your B2B SaaS Pricing Our guest, Kevin Lems, Commercial Director for Europe at Younium, shares lessons from his years of experience in SaaS sales, subscription management, and revenue growth. His insights are especially helpful for B2B SaaS leaders trying to improve or rethink their pricing.KeyTimecodes(0:03) - Introduction: Discussing SaaS pricing and the importance of a suitable pricing model.(3:08) - Key Question: Why is getting the right pricing model important for B2B SaaS founders today?(4:35) - Misconceptions: Common misconceptions in SaaS pricing strategies.(7:24) - PLG Approach: Discussing the Product-Led Growth approach for SaaS companies.(10:53) - Enterprise Pricing: How to justify different pricing models for enterprise customers.(12:29) - Future of SaaS Pricing: The role of AI and usage-based pricing models.(20:00) - Pricing Strategy: Steps to change and improve SaaS pricing.(24:16) - Best Practices: Sharing best practices for evaluating SaaS pricing models.(34:43) - Key Advice: Summarizing the best advice on SaaS pricing.(36:04) - Growing to 10K MRR: Advice for early-stage SaaS founders.(38:50) - Growing to 10M ARR: Strategies for scaling to significant revenue milestones.(45:14) - Conclusion: Final thoughts and contact information.

Today, Noah and John sit down with Lindsay Barton Barrett, a top agent at Elliman with over 20 years of experience and a billion dollars in sales. Lindsay delves into the current state of the New York City real estate market, emphasizing the unexpected resilience despite uncertainty. She discusses the thriving Brooklyn townhouse market, highlighting its appeal in terms of value, flexibility, and tax advantages. Lindsay also offers insights into pricing strategy, explaining her approach to collaborating with sellers and finding the sweet spot between undervaluing and overpricing. She concludes by discussing the realities of being a broker, emphasizing the importance of running a tight, well-supported operation and the value of asking for help. Pro level stuff from a pro level pro! Highlights: 01:00 – Market Overview 02:30 – Uncertainty vs. Resilience 04:15 – Brooklyn Townhouse Market 05:45 – Why Townhouses Are Booming 08:00 – Tax Benefits of Townhouses 10:30 – Who's Selling and Who's Buying? 12:30 – The Impact of Rising Rates 15:30 – Pricing Strategy 18:00 – Emotional Side of Pricing 21:30 – The Broker's Reality 25:00 – Misconceptions About Brokers 30:00 – The Power of Teams The Lindsay Barton Barrett Team Site: https://lindsaybartonbarrettteam.com/ https://www.elliman.com/team/lindsay-barton-barrett-team/226300 https://www.elliman.com/agent/lindsay-barton-barrett/1034687 Connect with Lindsay on LinkedIn: https://www.linkedin.com/in/lindsaybartonbarrett/ Follow Lindsay on Instagram: https://www.instagram.com/lindsaybartonbarrett/ --- ** FREE ** Macro Monday - LIVE every Monday at 11am on YouTube! We break down what's happening in the credit, equity, and the NYC real estate markets! --> Check out our channel: @UrbanDigsNYC Looking to price right, win more listings, and close faster? UrbanDigs Advisor is the go-to pricing service trusted by top agents who need to make confident pricing decisions backed by real comps, appraiser reviews, and market data – not outdated averages. It's already been used to price over $540M in NYC real estate, with some price cuts exceeding $1M. If you're tired of guesswork and want to bring data-driven confidence to your next listing, check out UrbanDigs Advisor. --> Visit www.urbandigs.co for more details and to get a sample report! Track the New York City real estate market with real-time data and charts: https://www.urbandigs.com/ Link to our overview of Manhattan or Brooklyn real estate stats: https://www.urbandigs.com/marketwide-charts/ For more Manhattan and Brooklyn real estate conversations: http://www.talkingmanhattan.com/

Let's talk about what happens when you start refining your offers. Spoiler alert: it's not just spreadsheets, post-it notes, and “aha” moments. In this episode, I'm pulling back the curtain on the emotional chaos that often shows up when you're doing the deep, strategic work of shaping offers that actually reflect your brilliance. If you've been feeling confused, overwhelmed, or even a little bit like a fraud, this one's for you.I get it. You sit down to tweak your offer lineup and suddenly it feels like you're staring into the abyss. You doubt everything. You question if you're even cut out for this. Maybe you've even had the urge to scrap it all and start from scratch. That's not a sign that something's gone wrong. That's a sign you're right on track. We dive into the common emotional stages of offer refinement: confusion, mistrust, self-doubt, and that classic “burn it all down” moment. But we don't stop there. I'll show you how to ride the wave through the winter season of your business and into spring, where things start to click, confidence rises, and you finally feel proud (and ready!) to talk about your offers again.If you're knee-deep in the messy middle, know this: you're not doing it wrong. You're doing it right. What to Expect in This Episode:Why confusion and overwhelm are actually signs of deep strategic workWhat “burn it all down” mode really means (and how to move through it)How visibility and self-trust are connected in your offer strategyThe emotional seasons of refining offers—and why spring always follows winterA gentle reminder that doing it alone makes it harder than it needs to be"The clarity will come, but you have to go through the messy bit first." ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

In this episode, Kendra unpacks the pricing mistakes that silently hold many coaches back from building a thriving business.From undercharging and hourly rates to unclear offers and outdated pricing, she breaks down why these missteps hurt both your income and your client results. You'll learn how to simplify your pricing, transition to packages, and introduce higher-ticket offers that reflect your expertise.Plus, Kendra shares practical tips for confidently handling objections and knowing when—and how—to raise your prices to keep pace with your growth.These are the 7 mistakes:Mistake #1: Charging Too Little (02:41)Mistake #2: Hourly Pricing (04:55)Mistake #3: Not Having a Premium Offer (08:07)Mistake #4: Confusing Pricing Options (09:46)Mistake #5: Not Raising Prices (11:29)Mistake #6: Arbitrary Pricing (12:34)Mistake #7: Handling Pricing Objections (14:39)Listen to the full episode for Kendra's insights on each mistake. Want to work with me inside HCA? Let's chat: https://tidycal.com/kendra1/hca-strategy-callLeave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Tim and Lindsay discuss the importance of consistency in photography, particularly when balancing different types of photography businesses such as elopements and larger weddings. They emphasize the significance of branding, emotional intelligence, and the experience provided to clients, regardless of the scale of the event. The conversation also touches on the importance of patience in capturing authentic moments and how to structure photography packages effectively to reflect the level of service offered. In this conversation, the speakers delve into various aspects of wedding photography, focusing on pricing strategies, the importance of communication, and the innovative concept of pop-up wedding chapels. They discuss the balance between personal branding and business identity, emphasizing the need for consistency in client experience. The conversation also highlights the versatility of wedding photography and the significance of making small adjustments over time to enhance business sustainability. Want us to feature your question, photography story, or industry hot take on an episode? Send us a DM, voice note, or video on instagram @TheShootYourShotPodcast. Your privacy is important to us. If you want to remain anonymous just let us know :) Sign up with Imagen AI to streamline your photo editing and get 1500 edits free! Sign up below for this rad AF offer: https://tinyurl.com/mt46dz6n Become an IG reel-creating machine with Social Templates! with Promo code: LINDSAY. socialtemplates.co/lindsay Chapters 00:00 Introduction to Consistency in Photography 03:04 The Duality of Photography Businesses 06:08 Branding and Consistency Across Different Photography Styles 09:08 The Importance of Patience in Photography 12:05 Creating Exceptional Experiences for Clients 15:06 Structuring Photography Packages Effectively 21:34 Pricing Strategies and Value Perception 27:26 Streamlining Communication in Wedding Photography 30:31 The Benefits of Pop-Up Wedding Chapels 33:45 Balancing Personal Branding and Business Identity 39:40 Niche Versatility and Business Sustainability

Learn more about Uncapped and Apply HERESummaryIn this episode, Christa discusses the critical decision photographers face between focusing on marketing or refining their business processes. She emphasizes the importance of establishing sustainable practices before scaling, highlighting the pitfalls of scaling a broken process. Christa advocates for a full-service approach that enhances client experience and value, while also addressing common mindset blocks that prevent photographers from making necessary changes. The conversation provides actionable insights for photographers looking to build a sustainable and profitable business.TakeawaysPhotographers often struggle with whether to market or refine processes first.Scaling a broken process can lead to confusion and burnout.A full-service approach adds value beyond just digital images.Setting clear pricing and processes is essential for sustainability.Mindset blocks can prevent photographers from making necessary changes.Incentives like gift cards can help attract clients while maintaining value.It's important to shift pricing and processes without waiting for the perfect moment.Building a business that aligns with your values is crucial for long-term success.Less is more; focusing on fewer clients can lead to higher profits.Clientele may shift over time, and that's a normal part of growth.Want to learn more about Uncapped?Learn more about Uncapped and Apply HEREThanks for listening! We'd LOVE if you left us a review!Connect with Christa on Instagram HERE!Enjoy a free 20-min training on adding $50k in income from products HERE!Apply for Uncapped HERE!

Today on the Talkin' Shop Podcast we're covering a critical topic that many shops get wrong: how to price your work the right way. We'll look at why your time holds real value, how to factor that into your rates, and why fair pricing reflects professionalism—not greed. If you want a more sustainable business with less stress, this is one you won't want to miss. This weeks featured segments include: Internet is Broken – Explore the crazy, funny, and frustrating moments the internet throws our way. Customer Questions – Get expert insights, troubleshooting advice, and industry best practices as we answer real listener queries. Motivational Quote of the Week – Kickstart your day with inspiration to stay motivated and focused. Question for the Audience – We want to hear from you! Share your experiences, feedback, and thoughts. Grab your headphones, get comfortable, and tune in for another exciting episode. Be sure to subscribe, leave a review, and join the conversation on social media. Let's talk CNC! Episode Chapters: (0:00) Intro  (0:23) Open Customer Questions / Comments: (3:25) 1. On your EVA Video, how are you holding the material down? Gravity, tape, vacuum? (4:32) 2. Why manually set tools vs. auto set tools? (6:26) 3. When fly cutting – is the width adjustable?  (8:26) Nick's Dad Joke of The Week (9:28) Main Topic - Pricing Strategies For Your CNC Business (36:03) Motivational Quote of the Week (37:36) Outro Follow us for daily CNC content on Facebook: https://www.facebook.com/shopsabre Instagram: https://www.instagram.com/shopsabre X/Twitter: https://x.com/ShopSabreCNC TikTok: https://www.tiktok.com/@shopsabre LinkedIn: https://www.linkedin.com/company/shopsabre-cnc/ 

You've heard me talk about offer mistakes before, but this time, we're going deeper. In this episode, I'm sharing five of the most common (and costly) mistakes I see service providers make when creating their offers. If you've ever DIY-ed your offers, taken advice from the wrong people, or underpriced because you wanted to be “accessible”, this one's for you.These aren't just the obvious ones, such as poor pricing or vague positioning. I'm pulling back the curtain on things like how your peer's feedback might be holding you back, why “accessible pricing” can actually damage your business, and why building an offer based on what one client said once is not a strategy.Whether you're designing your very first signature offer or reworking an entire ecosystem, this episode will help you avoid the pitfalls that lead to low conversions, mismatched clients, and a shaky reputation. What You'll Learn in This EpisodeWhy DIY-ing your offer strategy rarely leads to strong resultsThe problem with taking pricing advice from your partner or peersHow to build offers from your signature process, not assumptionsWhy trying to be “accessible” can attract the wrong clientsThe importance of knowing exactly who your offer is for (and how to speak to them)"Pricing is positioning. It doesn't just determine your income, it determines who walks through your virtual door." ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

Roger and Annie discuss important tax updates that occurred during the busy tax season, including new IRS guidance on Employee Retention Credits and the current status of Beneficial Ownership Information reporting requirements. They explore the significant staffing challenges and leadership turnover at the IRS, with insights from Roger's recent visit to Washington DC. The hosts then shift focus to post-tax season priorities for practitioners, offering advice on evaluating software, optimizing client relationships, and implementing strategies to improve profitability and efficiency for the next filing season.SponsorsPadgett -  Contact Padgett or Email Jeff Phillips(00:00) - Welcome Back to Federal Tax Updates (02:02) - Post-Tax Season Reflections (03:18) - Employee Retention Credit Updates (12:20) - Beneficial Ownership Information Reporting (18:55) - Current Legislative Landscape in DC (25:34) - IRS Staffing and Morale Issues (31:37) - Challenges Facing the IRS (37:27) - Post-Tax Season Business Strategies (42:08) - Client Management and Pricing Strategies (47:11) - Maximizing Client Relationships and Billing Opportunities (51:07) - Preparing for the Next Tax Season (52:46) - Summer Plans and Final Thoughts Get NASBA Approved CPE or IRS Approved CELaunch the course on EarmarkCPE to get free CPE/CE for listening to this episode.Connect with the Roger and Annie on LinkedInhttps://www.linkedin.com/in/rogerharrispbs/https://www.linkedin.com/in/annie-schwab-852418261/ReviewLeave a review on Apple Podcasts or PodchaserSubscribeSubscribe to the Federal Tax Updates podcast in your favorite podcast app!This podcast is a production of the Earmark Media

Tackle the challenge of tariff-driven price increases head-on. This week's episode offers essential insights into navigating one of the toughest conversations sales professionals face today. Mark will guide you through initiating those critical discussions with your clients, even when the numbers are shifting and certainty is elusive. We explore strategies to address margin compression, the ripple effects on supply chains, and how these factors intertwine with broader economic changes like inflation and labor costs. ⭐ Leave us a rating or review on your favorite podcast app. We actually read them!  

In this podcast episode, host Michelle Frechette interviews Kyle Van Deusen, who runs a small web agency in Richmond, Virginia, and founded "The Admin Bar," a community for freelancers and agency owners. They discuss the 2025 WordPress Professional Survey, which Kyle conducted to gather insights from web professionals. The survey, which received 1,233 responses, highlights the experiences and challenges faced by freelancers and agency owners.Top TakeawaysMany Agency Owners Lack Business Fundamentals: A lot of agency owners start by accident, not with a business plan. As a result, many undercharge and lack confidence in setting prices. Kyle pointed out that few are reaching their income goals—not due to market limits, but because they don't know what's possible. This shows a big need for basic business education around pricing, value, and financial planning.Marketing and Networking Are Largely Overlooked: Nearly 60% of respondents aren't doing in-person networking, and many aren't investing in marketing. Too many rely on being found organically, which isn't enough anymore. Kyle and Michelle highlighted that growth requires showing up, building relationships, and actively promoting your services.Community Helps Build Confidence and Clarity: Talking with peers can shift your mindset and pricing strategy. Kyle shared how learning what others charged helped him raise his rates confidently. Community support helps agency owners avoid mistakes, learn faster, and feel less alone in their journey.The Survey Is a Valuable, Underused Resource: Kyle stressed that the real power of the survey lies in how people use it. By digging into the data, agency owners can find paths others have taken to success. The more participation it gets, the more valuable and representative it becomes for the whole community.Mentioned in the Show:https://theadminbar.com/2025-survey/https://theadminbar.com/https://www.facebook.com/groups/2147806538801573

John discusses the commoditization of Shopify theme development, competition in the agency space, and pricing strategies.

Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call What's up, guys—Uncle Vinny here.I'm back behind the mic after some travel and life stuff… but this one's important.We're diving into two big topics today: tariffs and retention—and how both are about to smack gym owners right in the face if you're not paying attention. I break down what I've learned from some seriously smart finance people (not from watching the news), and explain how this stuff could affect your clients and your business.But most importantly—I'm sharing exactly what we did at Gabriele Fitness to drop our attrition rate to 1.5%. That's the lowest it's ever been. I'm talking real strategies, real results—no fluff. If you're trying to keep your members happy, showing up, and not canceling, you'll want to hear this one. Top 5 Key PointsFocus on What You Can Actually ControlYou can't control the economy, politics, or what China does. But you can control your fitness, your food, your time, your team—and how hard you work. Do that.Fear is in the Air—That Affects SpendingTariffs are creating uncertainty, and uncertainty makes people think twice before spending money. If your clients feel unsure, your gym could end up on the chopping block—unless you show them you're worth every penny.Keep What You've GotWhen it gets harder to bring in new leads, your best bet is to double down on the clients you already have. Our motto: Operation: Don't Lose Anybody. That's how we cut attrition to 1.5%.Add Real Value (Not More Sessions)Personalization, connection, and community win. Automated birthday emails don't cut it. We did stuff like personalized holiday videos and ran an epic March Madness event just for members. That's what people actually care about.Don't Be Afraid to Lead HardWhen someone tries to cancel or go on hold, challenge them. Remind them why they started. People are secretly begging to be led—especially in times like these. Be the leader they're looking for. Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Ready to stay ahead in this shifting, tariff-driven climate? Book your complimentary strategy call today and let's map out a game plan for growth: https://calendly.com/spf-leo/spf-mastermind-discovery-call In this raw and unfiltered episode of Ask Vince, Vince Gabriele fires straight from the hip on how gym owners can (and must) prepare for a shaky economy. With tariffs looming, prices rising, and fear thick in the air, Vince delivers a wake-up call: this isn't the time to coast—this is wartime CEO season.The episode kicks off with a preview of the upcoming July Mastermind event, featuring one of Vince's biggest gets ever—Ari Weinzweig of Zingerman's. From there, Vince dives deep into the power of his Elite Consulting Days, showing how a fresh perspective can expose profit leaks, mindset issues, and operational inefficiencies that are keeping gym owners stuck.The theme? Leadership, discipline, and decisiveness. Vince shows you how to hold the line, protect your business, and come out ahead—because “this too shall pass,” but only if you do the work. Top 5 Key Takeaways:1. Fresh Eyes Save Lives (and Businesses)Vince's Elite Consulting Days give gym owners a full-day deep dive into their business. These sessions uncover things owners are blind to—from bloated payroll to underpriced services—and give them a clear plan of action. Spoiler: you're probably undercharging, overworking, and bleeding cash without knowing it.2. The Economy is Messy—Fear is the Real EnemyTariffs are triggering fear, and fear changes behavior. Clients start cutting non-essentials (like gyms). Vince warns: you don't need to be an economist, but you must understand how economic perception affects your clients' decisions.3. Retention is KingHold onto what you've got. Vince shares how GFP slashed attrition to 1.5% by tracking attendance patterns, improving service, and doing more with less. His advice? Double down on delivering massive value and keep clients delighted, not just satisfied.4. Embrace Wartime LeadershipNow's the time to act like a wartime CEO: raise your standards, get disciplined, audit everything, and trim the fat—especially B-players on your team. Vince's favorite wartime move? Audit your billing and slash waste like your business depends on it—because it does.5. The Mindset Shift is Non-NegotiableWhen uncertainty hits, owners need to rewire their thinking. Vince lays out a wartime mindset playbook: think long-term, take massive ownership, and tighten up every aspect of life—from fitness to finances. As he says, “You gotta do more and better for less… and still win.” Ready to stay ahead in this shifting, tariff-driven climate? Book your complimentary strategy call today and let's map out a game plan for growth: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

It's Money-Making May—and today's guest proves that revenue management doesn't have to be overwhelming.We're joined by Wendy Doris, founder of Mostess and a powerhouse co-host based in Phoenix/Scottsdale, Arizona. Wendy manages a portfolio of 17 highly curated homes and has become a sought-after voice in the STR world for her detailed, data-driven approach to pricing and guest experience.In this episode, Wendy walks us through her journey from “weekend pricing guesswork” to full-on revenue strategy. Whether you're hosting one property or scaling your co-hosting business, Wendy's lessons will inspire you to finally take control of your pricing—with confidence.What we cover:Wendy's transition from flipping homes to thriving as a design-forward co-hostWhy she ditched Airbnb smart pricing and what she uses insteadHow she uncovered thousands in lost revenue with one mindset shiftThe difference between pricing software and pricing strategyHow calendar rules, booking windows, and stay minimums are part of revenue managementWhy weekly check-ins on your numbers are essentialWendy's go-to reports inside PriceLabs and how she uses them to hit owner goalsThe surprising benefits of weekday promos and one-night staysHow co-hosts can use pricing expertise to win and retain clientsThis episode is a masterclass in practical pricing—without the overwhelm.Resources You May Need:Subscribe to our YouTube channel | The #1 Airbnb Revenue Management Metric You NEED to Know About!Learn more about Wendy's hosting business: mostess.hostReady to finally price your property like a pro? | Join our May Bootcamp: Priced & ProfitableMentioned in this episode:StayFi | Go to www.stayfi.com and enter TFV to get 50% off your first three months.Make More Money in 2025! Join us for a Pricing Boot Camp!Hostfully | Go to https://www.hostfully.com/tfv and use TFV500 to get $500 off your subscription.Make More Money in 2025! Join us for a Pricing Boot Camp!

In this special episode honoring Antonio Aparicio's memory, we revisit his inspiring journey of turning a passion for koi ponds into a successful landscaping and pool construction business. Discover his entrepreneurial spirit, how he overcame challenges, and the valuable lessons he shared with fellow contractors.Time Stamps00:00 - Honoring the Life of Antonio Aparicio04:39 - Episode Intro05:25 - Antonio's Background and Journey to the US07:07 - Cultural Adjustments and Family Decisions09:40 - Early Career Struggles17:30 - Discovering a Passion for Landscaping20:31 - Starting Aquascape31:36 - Sales Strategies and Business Growth35:12 - The Struggles of Starting a Business36:43 - Facing Financial Hardships38:55 - Marketing and Organization Challenges40:14 - Pricing Strategies and Profit Margins45:39 - First Key Employee and Growing the Team50:47 - Personal and Professional Challenges55:58 - Dealing with Tragedy and Finding Support01:03:46 - Transitioning to Pool Construction01:10:00 - Overcoming Initial Challenges01:10:32 - First Pool and Immediate Referrals01:11:47 - Rebranding to Aquascape Pools01:12:40 - Learning Curves and Growth01:15:11 - Pricing Strategies and Margins01:16:41 - Understanding Costs and Time Management01:23:53 - Target Market and Custom Designs01:27:41 - Importance of a Strong Online Presence01:29:38 - Continuous Improvement Through Education01:31:36 - Summarizing Key Business Principles01:32:52 - Mount Rushmore Segment01:40:47 - Final Thoughts & Future PlansSnippets from the Episode“I still don't think of myself as a great salesman. I'm just going to help people get where they want.” — Antonio Aparicio“Give people a reason other than price to buy from you.” — Martin Holland“Every journey is going to have bumps... You have to expect those tough times and have the resolve to get through them.” — Antonio Aparicio“Discomfort can breed growth.” — Khalil Benalioulhaj“They chose your character and your passion, and they knew even before you that that would translate into a magnificent pool.” — Martin Holland“You can't have every day be profitable. Our goal is to be profitable at the end of the year.” — Antonio Aparicio“It's not sales for the sake of sales. It's sales that bring you margins and then, ultimately, at the end of the year, bring you a profit.” — Martin HollandResources24 Things Construction Business Owners Need to Successfully Hire & Train an Executive AssistantSchedule a 15-Minute Roadblock CallCheck out OpenPhoneBuild a Business that Runs without you. Explore our GrowthKits Need Marketing Help? We Recommend BenaliNeed Help with podcast production? We recommend DemandcastMore from Aquascape PoolsAquascapeokc.comHouzzFacebookInstagramYouTubeTwitterMore from Martin Hollandtheprofitproblem.comannealbc.com Email MartinMeet With MartinLinkedInFacebookInstagramMore from Khalilbenali.com Email KhalilMeet With KhalilLinkedInFacebookInstagramMore from The Cash Flow ContractorSubscribe to our YouTube channelSubscribe to our NewsletterFollow On Social: LinkedIn, Facebook, Instagram, X(formerly Twitter)Visit our websiteEmail The Cashflow Contractor

Unlock the secrets to a thriving wedding photography business with Taylor Jackson, a renowned photographer and educator. In this insightful interview, Taylor shares his journey from shooting weddings to building a successful photography brand that allows him to work smarter, not harder.What You'll Learn:Strategies to streamline your wedding photography workflow for maximum efficiency.Tips on building a personal brand that attracts your ideal clients.Insights into pricing your photography services for profitability.The importance of continuous learning and mentorship in the photography industry.Whether you're an amateur photographer, a semi-professional, or someone looking to start a photography business, this interview is packed with valuable insights to elevate your craft and business acumen.******************************************************************SUPPORT THE PODCAST: www.buymeacoffee.com/camerashake******************************************************************JOIN THE CAMERA SHAKE COMMUNITY for the latest news and some behind the scenes insights:  www.camerashakepodcast.com******************************************************************Check out our sponsor: www.platypod.com******************************************************************THIS WEEK'S LINKS:Taylor Jackson on the web:https://www.taylorjacksonweddings.com/Taylor Jackson on Social Media:Facebook: https://www.facebook.com/taylorjacksonphotokitchener/Instagram: https://www.instagram.com/taylorjackson/YouTube: https://www.youtube.com/@TaylorJacksonPhotoJOIN THE CAMERA SHAKE COMMUNITY for the latest news and some behind the scenes insights:  www.camerashakepodcast.com======================================CAMERA SHAKE PODCAST ON YOUTUBE:https://www.youtube.com/camerashakeFULL EPISODE 255 ‘Work Less, Earn More in Wedding Photography with TAYLOR JACKSON' IS ALSO AVAILABLE ON: YouTube - https://youtu.be/5sPJNJ2MYgQApple Podcasts - https://apple.co/2Y2LmfmSpotify - https://spoti.fi/304sm2G FOLLOW US ONInstagram: https://www.instagram.com/camerashakepodcast/Facebook: https://www.facebook.com/camerashakepodcastTwitter: https://twitter.com/ShakeCameraKersten's website:www.kerstenluts.comKersten on Instagram:https://www.instagram.com/kerstenluts/https://www.instagram.com/threeheadsinarow/

Boutique Consultancy: Balancing High-Touch Service and Growth   In this episode, the discussion revolves around the concept of boutique consultancy, highlighting the benefits of providing a personalized, high-touch service over rapid, automated responses. The conversation delves into the comparison between boutique firms and large-scale competitors, focusing on client satisfaction versus cost-saving strategies. Drawing parallels to Apple's business approach, the discussion extends to the evolution of consulting within the tech industry, emphasizing the importance of intelligent strategy over mere ticket resolutions. The conversation wraps up with practical insights into asset management, device lifecycle strategies, and the challenges and experiences of running a consultancy.   00:00 Introduction to Boutique Consultancy 01:31 The Apple Business Model as a Muse 03:14 The Role of Consulting in Managed Services 08:00 Challenges and Strategies in Client Management 09:22 Team Size and Economic Factors 12:03 Contract Structures and Pricing Strategies 21:25 Analytical Skills and Personal Background 25:51 Personal Time and Future Plans 28:36 Balancing Work and Family Life 29:13 Holiday Plans and Skiing Adventures 30:56 Generational Differences in Technology 33:25 Sustainable Business Practices 36:43 Lifecycle Management of Devices 42:01 Challenges and Strategies in Hardware Sales 47:16 The Importance of Client Relationships 49:31 Final Thoughts and Acknowledgements

Power hours had their moment, but in 2025, they're giving outdated energy. In this episode of Sold Out Offers, I'm making the case for retiring power hours from your offer suite and replacing them with something far more strategic (and profitable). If you've been offering one-off calls and wondering why they're not selling, or why they're not building your reputation, this is your wake-up call.We'll unpack why power hours don't create consistent results, how they attract the wrong kind of buyer, and why they're a nightmare when it comes to scaling. But don't worry, I'm not just telling you to scrap something without a plan. I'm also walking you through what to offer instead: strategic, outcome-driven sessions that are easier to sell and deliver far more value.This one's a short but powerful listen, especially if you're ready to upgrade your client experience.What You'll Learn in This EpisodeWhy power hours are no longer a strategic or scalable offer.The type of client they attract and why that's not ideal for long-term growth.What to create instead: strategic, high-impact intensives or mini transformations.How to reposition one-off calls as outcome-driven experiences.Examples of strong alternatives across different service-based industries."Power hours are the skinny jeans of your offer suite, cute once, but no longer the vibe if you want to grow." ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

Connect with Scott:https://www.linkedin.com/in/scottlunine/Read Scott's recent articles on Globe St.:Article 1Follow up ArticleClick to text the show! Email Jonathan with comments or suggestions:podcast@thesourcecre.comOr visit the webpage:www.thesourcecre.com*Some or all of the show notes may have been generated using AI tools.

Trump's new tariffs are crushing seller margins and confusing even the most advanced Amazon operators. But while most sellers are panicking, smart brands are pivoting. In this episode, Norm Farrar is joined by Dan Ashburn, co-founder of Titan Network and operator of $100M+ in Amazon brands, to break down exactly what sellers need to do in the short and long term to navigate tariffs, protect their cash flow, and gain market share while others retreat. This is your full game plan to survive — and thrive — through the chaos. _________________________________ This episode is sponsored by Levanta: Most sellers rely on ads to grow. But lately, that growth comes at a higher price. ROAS is inconsistent. CPCs are rising. And scaling often means overspending. Levanta's Affiliate Shift Calculator helps you explore a smarter mix—by modeling what would happen if you reallocated a portion of your ad spend into affiliate marketing. It's a free, expert-built forecast based on your own inputs—not guesswork.

In this powerhouse episode, Paul Jamison is joined by industry legends Jonathan Pototschnik (aka JP), founder of CitiTurf, and Naylor Taliaferro to tackle one of the most vital issues in lawn care: pricing. With everything getting more expensive, how do you know if you're charging enough—or even where to start? JP shares real-world lessons from running a successful Texas lawn business, breaking down what you must know to stop undercharging and start profiting. Whether you're new to the game or looking to adjust your pricing for 2025, this episode delivers the clarity, confidence, and actionable strategies to help you run a leaner, more profitable landscaping business. Connect with Paul: Click Here Equip Expo: Save 50% off Equip Expo Tix w/ Promo Code PAUL Paul's Recommended Professionals: Jarvis Poison Ivy Soap: Click Here Relay's Online Banking: Click Here Horizon360 - Contractor Business Software Call Tracking - CallRail The Landscaping Bookkeeper Get a Professional Website - Footbridge Media Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers Paul's Most Popular Business Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Disclaimer: Relay is a financial technology company and is not a bank. Banking services provided by Thread Bank, Member FDIC.

In this episode of the Drop In CEO podcast, Jeffrey Shaw discusses overcoming personal challenges, his journey as a photographer, and his new book 'Sell to the Rich.' The conversation delves into the importance of building bonds versus relationships in business, understanding clients deeply, and elevating business practices to the standards observed in luxury markets. Jeffrey shares personal anecdotes and practical tips for creating strong client connections and offers insights on how entrepreneurs can strategically grow their businesses. Episode Highlights: 11:28 Building Relationships and Bonds in Business 23:12 Understanding Luxury Customers 24:19 The Importance of Being Chosen 28:57 Pricing Strategies for Luxury Markets From humble beginnings, Jeffrey Shaw became one of the most preeminent portrait photographers in the United States. His portraits have appeared on The Oprah Winfrey Show and CBS News, in People and O Magazine, and in the halls of Harvard University and The Norman Vincent Peale Center, and countless beautiful homes across the U.S.Today, Jeffrey speaks about how to sell to the rich at association events and conferences such as ImagingUSA, HOW Design, Growth Marketing, and ProfitCon, and for corporations like Verizon and BMW. He is the author of two books, The Self-Employed Life and LINGO, a LinkedIn Learning Instructor, and host of, The Self-Employed Life, which ranks among the top 15% of all podcasts on iTunes.Jeffrey is also the founder of The Self-Employed Business Institute, his TEDx Talk is featured on TED.com, and he is responsible for the creation of National Self-Employed Day, which falls on May 4th of the U.S. National Calendar and honors the hard work and contribution of independent business owners. Connect with Jeffrey Shaw:Company Website: www.jeffreyshaw.com Community: https://www.jeffreyshaw.com/the-self-employed-life For More Insights from The Drop In CEO:

Let's dive into the hidden financial constraints that could be holding back your business. We explore common roadblocks like improper pricing strategies, ineffective marketing, hiring pitfalls, and leadership challenges. Learn how each constraint can impact your path to profitability, and discover practical solutions for overcoming these hurdles.   From ensuring your pricing matches market tolerance and value, to enhancing your marketing efforts and making smart hiring decisions, this episode provides actionable insights to help you scale your business effectively. We also discuss the importance of strong management and leadership in setting your business up for long-term success. Tune in to gain invaluable knowledge that will empower you to take decisive action and unlock your business's full potential.   What You'll hear in this episode: [0:50] Understanding Financial Constraints [2:20] Pricing Strategies for Profit [4:25] Effective Marketing Techniques [7:45] The Impact of Hiring Decisions [12:41] Leadership and Management Challenges   If you like this episode, check out: How to Package and Price Consulting Services with Michael Zipursky Mastering Your Messaging with Meghan Clor Use This Hack to Hire Financial Experts in Your Business   Want to learn more so you can earn more?  Visit keepwhatyouearn.com to dive deeper on our episodes  Visit keepwhatyouearncfo.com to work with Shannon and her team  Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ  Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.    

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The most effective way to move your property management business forward is to practice periodic strategic thinking. Marc shares how his company practices strategic thinking and the specific tactics to achieve long-term success. Marc Cunningham guides you through the key business areas of growth, pricing, owner communication, and marketing.    Learn how to develop a proactive approach instead of constantly reacting to emergencies. Discover actionable strategies to define your growth goals, optimize your pricing structure, enhance communication with owners, and create a powerful marketing strategy.    This episode provides property managers with the tools and insights to elevate their business and work smarter, not harder.    Also, learn about Marc's new Strategy and Action Groups. This new program is designed as a way for property management company leaders to pull out of the weeds and make strategic decision for future business success.    This episode offers a roadmap for strategic transformation.   To learn about Marc's PM Strategy & Action group click here:https://www.pmbuild.com/action   Manage more doors with less stress with LeadSimple!   Grow your property management business with PMW.   Rentvine - the property management software you can trust   To find out more about Marc's coaching services click here.   Join Marc's new property management Facebook group This podcast is produced by Two Brothers Creative.

Thinking about offering your service for free or doing a service swap? This video breaks down why that “generous” move might be sabotaging your business — and what to do instead. Learn how to protect your value and attract real, paying clients.Listen before you give your service away!This episode is brought to you by: SALESGIRL SOCIAL