Everything I've learned in 14 years of running an SEO agency. Learn how to get, and keep, websites at the top of the search engines. If you listen to this podcast you will know more about how the SEO industry works than 99% of SEO "professionals."
There are 4 ways to get backlinks.1) Do nothing2) Buy3) Guest Post and Link Outreach4) Build Your Own Sites and Use ThoseLearn which one might be best for you.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
No Penalties. Why you should avoid them and different types of penalties.Content. What it does and does not do.Relevancy. What it is and how to get it.Authority. What it is and how to get it.And how they all play a role in search.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
Being an SEO Consultant:Wake upDo you need to rise at 4am?Time in emailTime in meetingsSEO employee vs SEO entrepreneurBacklinks, content, research.Answer to a Patreon member's question:At what point do PBN outbound links start becoming diminishing returns?Three answers:What number of OBLs from a PBN post?What number of OBLs from a PBN site overall?How about too many backlinks from a PBN to the client site?Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
How the scam goes and what you should say if you're a seller and someone asks you this.And a preview of the discussion about why free SEO audits are worth what you pay for them.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
Finding good backlinks is hard.What you need to rank.SEO is not a checklist.An economic comparison with SEO.Why you're not the CEO of a company.Why you're not ranking.SEO is a competition.$9,000 for 90 backlinks vs $10 for 100,000 backlinks.Why you can't buy $1 backlinks on a $1,000 domain.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
People say acquiring backlinks is bad. Thoughts?Topics covered: The 4 things you need to rank. The 4 ways to get backlinks and their ethics.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
All the information from each episode. Lots to share.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
There are no certifications. There are no degrees.An example of overoptimization, and a quick discussion of penalties. SEO changes.Why SEOs complain whenever there is an algorithm update (EVERY TIME).HCU audits (REALLY???).What shady agencies do.Why I do a podcast.SEO actually exists.The SEO industry has a lot of bad opinions about it.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
Why there are no (good) SEO certifications.The most important question you should ask..Why you should always demand specifics.Content is not a ranking factor.DEMAND SPECIFICS.Ask them to explain SEO to you.DEMAND. SPECIFICS.Ambiguity = scamInternet marketing and SEO have a rotten reputation which makes perfect sense.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
What is SEO?How is SEO different from conversion optimization?Why traffic is not an SEO metric (and what is)?Why content is not king.The four things you need to rank.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
When should you start your business?How much money should you have?Will your friends understand you?Will you forget how to talk to people?Who do you live with?Starting a business doesn't mean you make money. Are you ready for this?Can you get a car loan? Can you get a mortgage? Can you rent an apartment?Most people want to start a business but have not. Be prepared to handle their questions.Being self-employed is different than working for someone.Have the right people in your life.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
Should You Make a PBN with Low DR?What is DR?And, find out about a common scam with "high DR backlinks."Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
Most people's websites have at least SOME authority. Even new websites!But where did it come from?A review of the 4 things you need to rank.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
What is hiding a PBN?The evolution of our PBN and why we stopped providing lists.Why should you hide a PBN?Should you hide your PBN?Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
SEO Contracts are scams. Here's why.
In this episode:Why you do not understand SEO.Why "can you take a quick look at my website and tell me what I need to do?" is a no. It's not because I'm unhelpful, it's because that won't help you.Why "how much DA do I need?" is not a good question.Why anything you can EASILY do will have little to no effect on anything.Why it's hard to get good backlinks (it's supposed to be).Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
Why your website can decrease in rank and how to tell why from a SERP chart.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
The three reasons your rank can decline. And a little information about what happens during algorithm updates.
There is no such thing as "4 Easy Steps To Rank For Your Keywords." This is probably the most important episode of Grumpy SEO Guy so far.
Which pages should you build backlinks to? What if you have only one significant page on your site? What if you have multiple product pages? Why DR and DA are domain level metrics and aren't as important as you think. How to outrank higher DR pages.
Another reason why content is not king.
Are they? Maybe you should listen to this episode.
Economics lessons that explain how SEO works. You're welcome.
Let's talk about it. Part 2 will be next Wednesday.
Dwell time? Clicks? Impression? Site speed? Do these things matter? EEAT? Does this? .edu links, .gov links, do they matter? Authority? Does this matter?
Let's cover these before we go into the next episodes.
Three mistakes you might make (2 about getting clients, 1 about another thing). Additionally, hear about how I got .edu links and what to be careful of if you're acquiring them.
Audio Fixed. Guys. Economics. Topics discuss why free audits are usually ripoffs, why cheap backlinks are garbage, claims scammers make, and some of the things you should know before buying SEO.
You see people talk about this when they are selling links. Is it something you need?
Lots of people say they can rank without backlinks. None of them show proof. Saying "content is king" is like buying a book about karate and then telling people you are a martial arts champion..
If you've ever thought it was mostly a big shady scam, you're not wrong. Most internet marketing is designed to scam the gullible. This episode is a primer on how (and why) the scams work. some of the psychological methods used, and I give examples of specific scams, from affiliate marketing, to ebooks, to stocks, to real estate investing, to the shady world of video ads.
Is it really something to worry about? We'll tell you when it causes concerns and when it doesn't. AND MORE INTERVIEW QUESTIONS THEY GAVE ME.
SEO job interview advice, some of the questions they asked me, and the general process. Bonus questions at the end of the episode.
People on the grumpyseoguy subreddit posted questions in my thread, and in this episode I answer them.
Have you found the contradictions?
There's a reason PBNs are called PRIVATE blog networks
Real SEO is a secretive industry. Listing clients on your website is an enormous breach of trust. The fact that they publicly discuss them is bad enough. But often they're lying. And a rant on marketing.
And what you should use instead.
Why you should never, ever, ever, ever work with an agency or consultant who talks about "secret sauce." And, the difference between white hat and black hat SEO! And what real "secret sauce" is (if it were real).
Additional topics: is it cheaper to rent links or do it yourself? And, do you need only expired domains -- what about new domains?
Like the most common thing I get asked
Think you're gonna get free authority? Ok bro.
How could anyone disagree?
What is Rank and Rent? How do you do it? Why is affiliate marketing so scammy? Why "give things away for free" is (usually) terrible online business advice!
What is SEO? What are the reasons you need SEO? What do you do? What is not SEO?
Reviewing episodes 42-59. Summaries!
Just because you lose traffic does not mean you have an SEO problem.
Make sure, if you are paying someone for SEO stuff, that they ACTUALLY KNOW how to do SEO.
Show me an example of your "really good content" that ranks without backlinks and win the prize. Otherwise, stop being a dumb scammer.
Most SEO advice is bad and wrong. This episode explains why.
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