Podcasts about Geo

Dr. Geo welcomes Dr. Peter Bajic, Medical Director for Urology at Cleveland Clinic Main Campus and Director of Men's Health at the Glickman Urological Institute, for an evidence-based conversation about erectile dysfunction, testosterone, Peyronie's disease, and the biggest myths in men's sexual medicine.They explore why erections reflect cardiovascular health, why "venous leak" is often misunderstood, how GLP-1 medications may temporarily influence testosterone during weight loss, and when testosterone replacement therapy is actually appropriate.The episode also covers Peyronie's disease, treatment options including daily tadalafil and traction therapy, and practical lifestyle changes that can improve both sexual function and long-term health.If you've ever wondered whether ED is psychological, physical, hormonal—or all three—this episode delivers clear answers backed by today's science.In this episode you'll learn:Why erectile dysfunction often predicts cardiovascular diseaseThe truth about "venous leak"How erections actually workPsychological vs. physical causes of EDGLP-1 medications and testosterone explainedWhen testosterone replacement is appropriateThe biggest myths about Peyronie's diseaseDaily Cialis beyond erectile dysfunctionLifestyle strategies that improve sexual healthThe latest treatments available for menTimestamps00:00 Introduction: ED may be your first warning sign02:45 Why erections are a window into overall health06:20 Psychological vs. physical erectile dysfunction13:15 GLP-1 medications, weight loss & testosterone18:30 Combining GLP-1 therapy with testosterone replacement28:45 The truth about "venous leak" explained40:05 Why most men do NOT have true venous leak43:10 The best approach to treating erectile dysfunction49:20 Understanding Peyronie's disease54:20 Can Peyronie's disease be prevented?58:00 Why daily Cialis may be one of men's most useful medications1:01:00 Xiaflex, surgery & future Peyronie's treatments___________________________________

This week on the Brand Shorthand podcast, Mark is joined by the agency's media and digital marketing managers, Alyssa Laubacher and Lauren Leroux, to discuss marketing strategies for AEO, SEO, and GEO. Tune in to learn more about what these terms mean, how search has evolved, how to incorporate AEO, SEO, and GEO strategies to improve search visibility, and common mistakes to avoid when implementing these strategies. Join Mark, Alyssa, and Lauren for 30-ish as they discuss all things marketing, advertising, and of course … positioning.

If AI does not understand what you do, who you do it for, and the value you bring, it cannot recommend you. And if it cannot recommend you, you are invisible. Loralyn Mears, PhD, is the founder of STEERus and the author of Misinterpreted, a book about the hidden risk making brands and leaders invisible in the age of AI. Her career spans genetically engineering mosquitoes to fight malaria, the dot-com era in Silicon Valley, leadership roles at Fortune 100 companies, and more startups than she can count. The through line: taking complex concepts and making them simple enough to act on. In this episode, Loralyn breaks down why the game has changed from Google search to AI search, and what brands need to do right now to be understood, recommended, and chosen. What We Cover: Why the average American communicates at a fourth-grade reading level and what that means for your messaging The Microsoft study showing we get distracted 187 times per day The UDA framework: Understand, Decide, Act, and why buyers get trapped in the zone of chaos and confusion Why "invisible brands don't make money" in the age of AI search SEO vs. AEO vs. GEO: what each one actually does Signal distortion: the next evolution beyond generative engine optimization Why AI search interprets what it thinks you want while Google search just finds words Why pivots, rebrands, and category creators confuse AI the most The role of reviews, Google Business Profile, and third party validation in AI visibility Clarity, consistency, context, evidence, trust, and restraint as the pillars of being understood How to test, optimize, and scale your brand's interpretation over time Connect with Loralyn Mears: LinkedIn: https://www.linkedin.com/in/loralynmears/ Podcast: Small Business Stories

Farside Correction Strike Launches Beneficiary Planning for Bitcoin Inheritance https://x.com/strike/status/2082560745498157548 CLARITY Act Protects Self-Custody Bitcoin from Abandoned Property Laws https://x.com/intangiblecoins/status/2081055716282953999 Vinteum Announces New Bitcoin Fellowship Cycle and Fellows https://x.com/vinteum_org/status/2080376273893728602 Jensen Huang's First X Post: NVIDIA Supports Open AI Models https://x.com/jensenhuang/status/2080643682408321103 Nigeria | Tinubu Establishes Virtual Asset Council Nigerian President Bola Tinubu signed an executive order establishing a coordinated framework for the regulation of digital assets. The new “Virtual Asset Council” will be chaired by the Central Bank of Nigeria, with the Nigerian Securities and Exchange Commission, Nigeria Revenue Service, and other financial and national security officials also involved. The Nigerian SEC will oversee virtual assets classified as securities, while the central bank will register payment, custody, settlement, and other non-security assets. FinancialFreedomReport.org Sparrow Wallet 2.5.3: ERA Hardware Wallet Support, XDG Directories, and PSBT Verification https://github.com/sparrowwallet/sparrow/releases/tag/2.5.3 Vexl v1.45.1: Performance Improvements and VCF Contact Backup https://github.com/vexl-it/vexl/releases/tag/v1.45.1_883 Amethyst v1.13.0: Napplet/nSite Browser Host, Cashu CLI Support, NIP-22 Comments, and Tor Onion-Location https://github.com/vitorpamplona/amethyst/releases/tag/v1.13.0 Blitz Wallet Android v0.7.14: Faster Payments, Transaction Filtering by Description, and Simplified UI https://github.com/BlitzWallet/BlitzWallet/releases/tag/Android-v0.7.14 India Forces GitHub to Remove Bitchat App https://x.com/callebtc/status/2080576044168339662 Bitchat Enables Offline Self-Transfer to Other Android Phones https://x.com/callebtc/status/2082106744788955310 Bitchat Coming to Smartwatches as Decentralized Mesh Walkie-Talkie https://x.com/callebtc/status/2082427446154997910 Bitle: Open-Source ESP32 Mesh Relay for Off-Grid Bitchat https://x.com/Alacritic_Super/status/2082055423109247402 Russia Charges Telegram Founder Pavel Durov with Facilitating Terrorism https://www.reuters.com/world/russias-fsb-charges-telegram-founder-durov-with-facilitating-terrorism-ifax-says-2026-07-29/ Colorado's New Restrictive Process for Buying Semi-Auto Firearms https://x.com/avaflanell_/status/2080706895787249842 3:33 - Blaze it 8:33 - Dashboard 9:48 - Corrections 14:03 - Strike inheritance 15:38 - CLARITY protects from Noah Doe 25:18 - Vinteum 28:13 - Jensen tweets 35:13 - Boosts 36:28 - HRF Story of the Week 38:43 - Software updates 55:43 - Durov flips off Moscow 57:48 - Colorado has fallen 1:01:33 - Geo time Shoutout to our sponsors: Strike https://strike.me/ Stakwork https://stakwork.ai/ Salt of the Earth https://drinksote.com/rhr Follow Marty Bent: Twitter https://twitter.com/martybent Nostr https://primal.net/marty Newsletter https://tftc.io/martys-bent/ Podcast https://tftc.io/podcasts/ Follow Odell: Nostr https://primal.net/odell Newsletter https://discreetlog.com/ Podcast https://citadeldispatch.com/

Headlines for July 30, 2026; “Less Regulated Than Sandwiches”: MIT Prof. Calls for Oversight as OpenAI Agent Hacks Other Firms; Citizens Bank Cuts Ties to ICE Prison Companies GEO Group & CoreCivic After Grassroots De-ICE Campaign; Report from Springfield, Ohio: Haitians Brace for ICE Crackdown After TPS Protections End

Headlines for July 30, 2026; “Less Regulated Than Sandwiches”: MIT Prof. Calls for Oversight as OpenAI Agent Hacks Other Firms; Citizens Bank Cuts Ties to ICE Prison Companies GEO Group & CoreCivic After Grassroots De-ICE Campaign; Report from Springfield, Ohio: Haitians Brace for ICE Crackdown After TPS Protections End

Everything we knew about getting found on search engines has been upended by AI. It's no longer enough to have a great SEO strategy to help people find you online. ChatGPT, Claude, Perplexity –– they need to see you too.Implementing GEO (generative engine optimization) is essential for getting your business surfaced and recommended by AI tools. Can you optimize being found by AI and still keep your humanness and authentic voice?Today's guest has gone all-in on becoming an expert in doing just that. Amy Yamada is a dear friend, AI expert, and one of the most heart-centered, connected, human people you could hope to meet.Amy Yamada is an AI Business Strategist and the founder of TopAuthority.ai, where she helps experts become the ones AI recommends. She and her team created the Discovery Hub - an AI Authority Infrastructure that structures a client's body of work so it's clearly understood, trusted, and surfaced by AI platforms. Known for making Generative Engine Optimization simple and actionable, Amy is leading a new wave of human-centered AI strategy through private advisory, group programs, and speaking.Tune into this episode to hear:Why now is the time to implement a GEO strategy for your businessThe top three things AI engines prioritize when evaluating contentThe code you need to add to your website and why it's not as hard as you thinkHow creating a discovery hub helps AI view you as an authorityWhere to start, whether you're an established expert or your business is newLearn more about Amy Yamada:Website:  http://www.amyyamada.comTopAuthority.ai: http://www.topauthority.aiFacebook: @amyyamadaInstagram: @amyyamadaConnect on LinkedIn: https://www.linkedin.com/in/amyyamadaMentioned: Free AI website audit: amyyamada.com/free-toolThe Discovery Hub: www.topauthority.ai/discovery-hubResources:Grab the first chapter of my new book Scale Solo: scalesolobook.comProgram: No BS Mastery: https://nobsmastery.com/programThe Price to Freedom Calculator™ - http://nobsmastery.com/priceGrab a copy of my book: Badass Your Brand - https://www.badassyourbrand.com/Program: No BS Agency Mastery: https://join.nobsmastery.com/agency-masteryNo BS Clients Lab: https://nobsclientslab.com/

Send us Fan MailPart 3 of the Near Memo brand-building series brings brand down to earth in professional services — specifically legal, where a client hires once in a lifetime, can't judge quality, and every ad on the screen looks identical. Gyi Tsakalakis, co-founder of AttorneySync, joins Greg Sterling and Mike Blumenthal to talk about what actually moves the needle for personal-injury and other high-stakes firms.The throughline: you can't outspend a bad intake experience. Gyi makes the case for treating intake and even rejections as review-generation surfaces, signing prospects up before you qualify them, and manufacturing brand demand offline that you route back through Google Business Profiles. They close on AI — still a top-of-funnel research tool for most local consumers, while Google (and the GBP data ChatGPT scrapes) remains the last click.Watch Part 1 (John Jantsch) and Part 2 (Cyrus Shepard) for the general and technical sides of local brand.Links:- AttorneySync: https://www.attorneysync.com/- EP 265 — Decoding Local Branding with John Jantsch: https://www.nearmedia.co/ep-265-decoding-local-branding-with-john-jantsch/- EP 266 — Cyrus Shepard: What Local Brand Actually Means to Google and AI: https://www.nearmedia.co/ep-266-cyrus-shepard-what-local-brand-actually-means-to-google-and-ai/- Michigan Auto Law "3K for Free": https://www.google.com/search?q=3k4Free- Kruger & Hodges, The Hometown Lawyers: https://thehometownlawyers.com/- Lunch Hour Legal Marketing Summit: https://lunchhourlegalmarketing.com/- Google ATLAS study: https://ai.google/static/documents/GoogleATLASv1.pdfSubscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

Die Artenvielfalt schwindet – das hört man ständig. Doch was bedeutet Artenvielfalt eigentlich? Und was genau ist überhaupt eine Art? In dieser Folge von Peter und der Wald tauchen wir tief in die Welt der Biodiversität ein. Warum es niemanden gibt der alle Arten auf nur einem einzigen Quadratmeter kennt? Weshalb der Begriff „Art“ viel schwieriger zu definieren ist, als die meisten denken? Und warum lenkt unser Blick auf auffällige Tiere und Pflanzen oft von der eigentlichen Vielfalt des Lebens ab? Gemeinsam sprechen wir über sichtbare und unsichtbare Biodiversität, die enorme Bedeutung von Pilzen, Mikroorganismen und anderen kaum beachteten Lebewesen – und darüber, warum wir den Begriff Artenvielfalt bewusster verwenden sollten. Eine Folge, die zeigt, wie unglaublich komplex und faszinierend das Leben wirklich ist. Wenn ihr mehr über den Wald und seine Wunder erfahren wollt, findet ihr in Wohllebens Waldakademie spannende Veranstaltungen & Fortbildungen: https://www.wohllebens-waldakademie.de +++ Das Video zum Podcast findet ihr auf YouTube: https://www.youtube.com/@PeterundderWaldPodcast +++ Habt ihr Fragen oder Anmerkungen zu den Themen? Schreibt uns gerne eine E-Mail an podcast@wohllebens-waldakademie.de +++ Wir sind ab sofort auch auf CampfireFM. Eine europäische Plattform, auf der wir uns gemeinsam austauschen können. Vollkomen kostenfrei und ab demnächst könnt ihr dort gegen einen kleinen Betrag den Podcast auch werbefrei hören. Schaut doch gerne mal vorbei: https://www.joincampfire.fm/api/download-app +++ Unsere allgemeinen Datenschutzrichtlinien findest du unter https://www.wohllebens-waldakademie.de/policies/privacy-policy +++ Wir verarbeiten im Zusammenhang mit dem Angebot unserer Podcasts Daten. Wenn Sie der automatischen Übermittlung der Daten widersprechen wollen, klicken Sie hier: https://datenschutz.ad-alliance.de/podcast.html

In this episode, Geo sits down with YGC co-founder Yvette Valdenegro to talk about the climb that changed everything. Yvette shares what it was really like to summit Mount Kilimanjaro's Lemosho Route, including the parts nobody warns you about: the exhaustion, the fear, and eventually an undiagnosed case of pulmonary edema she pushed through to reach the top. But this conversation isn't just about the mountain. Yvette walks Geo through the four levels of consciousness she moved through on the climb, and how that same framework shows up in the work we do with our clients every day. She talks about what it means to stop surviving and start actually living as yourself, not performing a version of yourself for everyone else.You'll hear about:What actually happens in your body and mind above 19,000 feetThe moment Yvette had to ask for help and what that taught her about controlThe four levels of consciousness, explained simplyWhy perfect peace was never something to chase, it was already there[Exciting announcement — details TBD]If you've ever felt like you're climbing toward some version of peace that's always just out of reach, this episode is for you.Read Yvette's full story here.With so much love, joy, and intention,Yvette Valdenegro & Geovanna Burgess WhiteResources & Links: ⁠⁠

The Adventures of Alex & Ma: Paris, London, Motherhood & What's Next at YGCIn this episode of "What Is Happening With My Life Right Now?", Geo shares the story behind her unforgettable adventure with her son Alex after his four-week Art History study abroad experience in Florence, Italy. From experiencing Paris and London through his eyes, exploring museums, embracing the culture, and celebrating the World Cup in the streets of Paris, this journey became so much more than a mother-son trip. It became a reflection on motherhood, letting go, and learning how to show up differently as our children grow into adulthood. Geo shares the emotional moments, the unexpected lessons, and the conversations that reminded her that sometimes the greatest gift we can give the people we love is not advice, but space, trust, and a safe place to land.In this episode, Geo reflects on: Traveling with a young adult child and seeing them in a new lightThe pressures young adults carry as they navigate what comes next Learning when to listen instead of coach Creating meaningful memories through travel and experiencesThe importance of slowing down and embracing different seasons of lifeA deeper confirmation of what is next for YGCAs Geo shares the adventures of Alex and Ma, she also reveals a glimpse into the next evolution of YGC and what is unfolding for the future. Whether you are navigating motherhood, a life transition, a new season of identity, or simply looking for a reminder to slow down and embrace the moments that matter, this episode is for you.Thank you for being part of the journey.Read her full story here. With so much love, joy, and intention,Yvette Valdenegro & Geovanna Burgess WhiteResources & Links: ⁠

AI is changing marketing, but not in the way most people think.The real shift isn't just better content generation or faster workflows. It's how buyers discover businesses, how AI agents interact with websites, and how companies need to rethink their entire go-to-market strategy.In this episode of Uncomplicate It, I sit down with Michael Cucchi, Chief Marketing & Product Officer at Hydrolix, to explore what the next generation of marketing looks like in a world driven by AI, real-time data, and autonomous agents.Michael shares how marketers can prepare for the shift from traditional SEO to GEO, why product and marketing teams need to work more closely than ever, and how businesses can embrace AI without losing the human element that builds trust.This conversation isn't about chasing the latest AI trend. It's about understanding where technology is headed—and how leaders can adapt before everyone else catches up.We cover:Why GEO is becoming the next evolution of SEOHow AI agents are changing customer behaviorThe role of real-time data in better business decisionsProduct-led vs. sales-led growth in today's marketWhy marketers should learn AI instead of fearing itHow category leaders position themselves for long-term successThe future of agent-to-agent commerceWhy brand, messaging, and human creativity still matter in an AI-driven worldTakeaways:AI is a tool, not a replacement for people.Customer trust will matter more than ever.The companies that adapt early will have a significant competitive advantage.Marketing and product can no longer operate in silos.Success in the AI era comes from combining technology with clear strategy and human insight.If you're building a business, leading a marketing team, or trying to understand where AI is taking the future of work, this episode is packed with practical insights you can apply today.Connect with Michael Cucchi:

Watch the YouTube version of this episode HEREGoogle isn't disappearing, but it's no longer the only place potential clients are looking for lawyers.In this episode of the Maximum Lawyer Podcast, Tyson Mutrux sits down with Vaidas Cikotas and Steve Williams of Rise Up Media to unpack one of the biggest shifts happening in legal marketing: the rise of AI-powered search. As more consumers turn to ChatGPT, Claude, Gemini, and other large language models for recommendations instead of traditional Google searches, law firms need to rethink how they build online authority.Rather than chasing the latest AI buzzwords, Vaidas and Steve explain what actually matters. They break down the difference between SEO and Generative Engine Optimization (GEO), why consistency across every online platform is becoming essential, and how law firms can improve their chances of being recommended by AI tools. The conversation also includes a live experiment comparing results across ChatGPT, Claude, and Gemini, revealing just how differently each platform evaluates the same question.If your firm is relying on the same marketing strategy it used a few years ago, this episode will help you understand what's changing and what you should do next.What You'll LearnWhy AI search is changing how prospective clients find law firmsThe difference between SEO, GEO, and why both matterWhy consistency across your website, directories, and online profiles is now criticalHow attorney credentials, reviews, and case results influence AI recommendationsWhat law firms should update today to improve AI visibilityWhy no marketing agency has completely "figured out" AI search yetHow to avoid expensive AI marketing gimmicks and focus on what actually worksHighlights00:00 – Why law firms are behind on the shift from Google search to AI search05:15 – What Generative Engine Optimization (GEO) actually is and why content still matters11:20 – The key differences between traditional SEO and optimizing for AI platforms18:55 – The most common mistakes law firms make with their websites and online presence25:30 – Live comparison: ChatGPT vs. Claude vs. Gemini recommendations for lawyers37:20 – The seven-point GEO audit checklist every law firm should complete43:35 – How to evaluate AI marketing companies and avoid buying into empty promisesConnect with Vaidas Cikotas and Steve WilliamsVaidas Cell - 704-953-7051Steve Cell - 412-713-2764

What if the moment a boss dismissed your vision was the exact moment your career truly began? In this episode, Chris Rodgers, founder and CEO of CSP Agency, shares how a psychology major turned phone salesman found his way into SEO in the early days of pay-per-click advertising in Chicago. A meeting with a senior executive who didn't believe in what Chris was building gave him all the clarity he needed. He walked out, enrolled in a master's program, flipped his 401k, and never looked back. Fifteen years later, CSP Agency is helping B2B and e-commerce companies navigate one of the biggest shifts in search since Google launched: the rise of generative engine optimization and the AI-driven conversational web.   [00:04:00] What He Does and Who He Serves Founder and CEO of CSP Agency, a human-first AI-enhanced SEO and GEO agency Serves B2B and e-commerce clients from funded startups to Fortune 100 companies Specializes in generative engine optimization, helping brands get found in AI-driven search [00:06:00] What Inspires Him Right Now The search and SEO landscape is going through the biggest shake-up in its history Launched CSP's first paid GEO client in October; most competitors are still figuring it out Brands that move now will be positioned far ahead when the dust settles [00:07:00] The Future of Search: A Conversational Web AI overviews and AI mode are already changing how people find information The traditional ten blue links experience is going away Google is launching informational agents this summer that will do research on your behalf Visibility in this new world requires a completely different strategy than traditional SEO [00:10:00] How He Got Here Started selling popcorn door to door for Boy Scouts; always loved talking to people Became a psychology major and worked as a patient activity director for a clinical trials company Moved into sales at R.H. Donnelly in downtown Chicago and discovered pay-per-click advertising Became the top rep for integrating and executing PPC across the division [00:14:00] The Accidental SEO Discovery Noticed that profile pages sending traffic from PPC were ranking highly on Google Started optimizing those pages on sales calls; it was his first hands-on SEO work Saw how much business he was driving for small companies and got completely hooked Decided he wanted to be a practitioner, not just a seller of services [00:16:00] Client Impact Helped a New York executive assistant recruiting firm expand from local to national A neighbor saw their growth and sent a referral; that is when Chris knew the work was speaking for itself Has helped enterprise clients grow organic value from $9 million to $25 million a month [00:19:00] The First Relationship That Changed Everything: The Executive Who Said No Went to a senior executive at R.H. Donnelly to pitch a role change into SEO product development The executive listened patiently and then said: I don't see how this helps your sales numbers That response hit like a lightning bolt; Chris walked out knowing he was done He enrolled in the master's program, flipped his 401k, and launched his first startup [00:22:00] The Second Relationship: His Manager Who Opened the Door His manager at R.H. Donnelly left to start an SEO agency when the company disbanded its SEO department Chris went to him and asked not for a sales role but for an SEO execution role His manager said yes, brought him in as a contract senior SEO analyst, and pointed him toward who to follow to learn That was the real beginning of Chris's professional SEO career [00:25:00] The Impact He Got to Make Has created jobs for people at every stage of their careers, from interns to veteran SEOs His first intern worked for school credit, graduated, and became the lead SEO in the organization People have left CSP with resumes that got them into senior roles at major companies Helping people grow in their careers has been one of the most meaningful parts of building the business [00:28:00] Where to Find Them Website is csp.agency; a complimentary strategy session is available on the site The team will audit current SEO performance and run the brand through multiple LLMs against competitors They show exactly where the brand is or is not showing up in AI-driven search responses   KEY QUOTES "When the snow globe gets shaken up and things aren't solidified, you've got a way to move up through it so that when it comes back down and solidifies, you're in a much higher place than before." - Chris Rodgers "Where there's change, there's opportunity. There is an opportunity to get ahead of it right now." - Chris Rodgers CONNECT WITH CHRIS RODGERS Website: https://www.csp.agency Strategy Session: https://www.csp.agency/complimentary-strategy-session LinkedIn: https://www.linkedin.com/in/seo-dub   Thanks for tuning in! If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe! Find me on: Apple Podcasts | Spotify | iHeart Radio | Stitcher

Mark Brennan, Founder, CEO, and Director of Cerrado Gold Inc (TSX.V: CERT) (OTCQX: CRDOF), joins me to review their Q2 2026 operational metrics at the producing Minera Don Nicolas (MDN) gold mine in Argentina.  We discuss the increased life of mine and MDN due to the acquisition of the adjacent Falcon Properties, and the ongoing 70,000 meter exploration program, both at surface and now with an underground drill rig. Additionally we get an update on the permitting process at the Lagoa Salgada VMS Project in Portugal and ongoing tradeoff studies for the coming Feasibility Study  at the Mont Sorcier Iron Project in Quebec.   Q2 2026 MDN Operating Highlights: Q2 Production of 15,415 vs 11,437 GEO in Q2 2025, 2026 first half Production of 28,257 vs 22,600 GEO in 2025 Heap leach production improved to deliver 9,981 GEO in the quarter Underground development work continued; leading to increased production for H2/26 CIL plant continues to process a blend of stockpile material with an increasing mix of ore from underground operations, resulting in total production of 5,434 GEO in Q2 Acquisition of Falcon Properties has the potential to extend Heap Leach operations based on historical drill results. Combined with the existing exploration program, the acquisition is expected to position the mine to add new mineable material quickly Full year production guidance of 50,000-60,000 GEO maintained   Mark and I review their Minera Don Nicolas producing gold project in Argentina, and the combination of heap leach and underground gold equivalent ounce production for the second quarter. He also highlighted the advantages of the Falcon Properties acquisition, and how it adds years to the existing heap leach mine life, as well as substantial exploration upside.  We discuss the key objectives from the ongoing 70,000 meter drill program will be looking to extend the project mine life in a substantial way and find new high-grade areas, at surface and underground, for future mine sequencing.   On June 17th, the Cerrado gold announced that its wholly owned subsidiary, Redcorp - Empreendimentos Mineiros, Lda. (“Redcorp”) has been granted the injunctive relief it sought in connection with the opinion of the Portuguese Environmental Agency (Agência Portuguesa do Ambiente – “APA”). Granting of the injunction has the effect of suspending the effects of the APA opinion while the legal action commenced by Redcorp to overturn APA's opinion continues to progress. This decision ensures that Redcorp continues to hold its concession contract and PIN classification for the Lagoa Salgada project valid and in good standing.  Mark said the board and management team remain very constructive that a resolution will be found and were pleased that the court agreed with their position.   On July 15th the Company announced that it has elected to extend the completion date of the Bankable Feasibility Study at its Mont Sorcier high grade iron project in Quebec, led by Voyager Metals, a 100% owned subsidiary of Cerrado Gold, to review numerous optimization and trade off opportunities that have been identified during the BFS process as having the potential to materially enhance the overall value of the project.  Key Optimization Focus Areas Include: Enhanced Mine plan to reduce Overall Strip Ratio, Tailing Dam Construction, CAPEX and OPEX review in light of Ongoing Regional Inflation, Trade-off in Concentrate Quality vs Premium Price.   We wrap up discussing the underappreciated current valuation that the company is receiving for the producing MDN mine in Argentina, for both the development-stage Lagoa Salgada and large Net Present Value of the Mont Sorcier Project.     If you have questions for Mark regarding Cerrado Gold, then please email those to me at Shad@kereport.com.   In full disclosure, Shad is a shareholder of Cerrado Gold at the time of this recording, and may choose to buy or sell shares at any time.   Click here to see the latest news from Cerrado Gold.   For more market commentary & interview summaries, subscribe to our Substacks:   The KE Report: https://kereport.substack.com/ Shad's resource market commentary: https://excelsiorprosperity.substack.com/     Investment disclaimer: This content is for informational and educational purposes only and does not constitute investment advice, an offer, or a solicitation to buy or sell any security. Investing in equities and commodities involves risk, including the possible loss of principal. Do your own research and consult a licensed financial advisor before making any investment decisions. Guests and hosts may own shares in companies mentioned.    

Let's know what you liked and learnt! AI is changing how customers discover brands - and making marketing attribution far more complex.In this episode of The Super CMO Show, Swami speaks with Scott Desgrosseilliers, Founder and CEO of @wickedreports about the rise of the AI dark funnel, the shift from SEO to GEO, and why marketers need to make their websites AI-ready.They explore how brands can earn visibility in AI-led conversations, use structured content and proprietary expertise, rethink first-touch attribution, and make better budget decisions when clicks no longer tell the full story.⭐ 5 Key Takeaways1. AI is creating a new “dark funnel.”More customer research is happening inside AI chats, making early discovery and first-touch attribution harder to see and measure.2. SEO is evolving into GEO.Brands need to make their websites AI-ready with clear structure, specific intent, FAQs, how-to content, and original research that AI systems can understand and reference.3. Proprietary expertise is the new visibility advantage.Generic content will not be enough. Brands that translate their distinctive knowledge, data, and point of view into AI-friendly formats can earn more meaningful recommendations.4. Marketers must look beyond platform-reported ROAS.Google, Meta, email, and SMS platforms can all claim credit for the same conversion. Independent, deterministic attribution helps reveal what actually drove new-customer growth.5. Brand and first-party data are becoming even more valuable.As AI puts more distance between brands and the customer click, building a trusted brand, capturing owned audiences, and continuously testing new signals will be critical to growth.⏱️ Timestamps00:00 Introduction01:56 AI Will Approximate or Guess Things04:11 Your Search Traffic Is Going Down08:59 AI Will Understand the Intent of the Page26:10 It's All About the Profitable Outcome35:44 All the Ad Platforms Are Grading Their Own Homework39:50 The Best Thing I've Seen Isn't Accurate Enough to Count On45:13 Keep Modifying Your Tags and Your Content47:10 The Importance of Building a Brand49:01 ChatGPT Already Has a Conversion API50:09 From Reports to AI-Powered Marketing DecisionsSelected Links and Show Notes⁠: https://www.contraminds.com⁠Subscribe to our Weekly Newsletter⁠: https://blog.contraminds.comSubscribe to ContraMindsSpotify: https://open.spotify.com/show/4xceASphmwAjJONTlsvo2YApple Podcasts: https://podcasts.apple.com/us/podcast/contraminds-decoding-people-minds-strategy-and-culture/id1485202972Follow UsTwitter: https://twitter.com/contramindsInstagram: https://www.instagram.com/contraminds/LinkedIn: https://www.linkedin.com/company/contramindsFacebook: https://www.facebook.com/contraminds

This week, I'm joined by Matt Robinson, the son of my good friend and longtime Disney Geek Dan Robinson, to recap a very special father-and-sons trip to Walt Disney World.Matt traveled with Dan and his brother Ben for a birthday celebration filled with great food, new attractions, Disney lounges, and a split stay at Old Key West and the new Polynesian Island Tower.But before the trip could even begin, their flight was delayed repeatedly and eventually canceled, forcing them to spend the night in the airport and lose an entire day of their vacation.Thankfully, some great planning, flexibility, and outstanding help from Disney Guest Services allowed them to recover nearly everything they thought they had lost.In this episode, we talk about:How Disney Guest Services helped rescue their vacationCelebrating Ben's birthday with Premier Lightning Lane passesFirst-time dining experiences at Le Cellier, Olivia's, and San Angel InnChurro Mickey waffles and the perfect Crystal Palace brunch strategyStaying at Old Key West and the Polynesian Island TowerRanking Disney lounges, including Beak & Barrel, Wailulu, GEO-82, Nomad Lounge, and Steakhouse 71Comparing the Wayfinder Burger and the Steakhouse 71 Stack BurgerNew and refreshed attractions, including Buzz Lightyear, Big Thunder Mountain, Soarin', Smugglers Run, and the Muppets coasterWhy there are always new Disney experiences waiting, even after many tripsMore than anything, this episode is about the value of slowing down and enjoying Walt Disney World in a different way.Instead of racing from attraction to attraction, Matt, Dan, and Ben made time for lounges, great meals, new resorts, and spontaneous experiences. And in the end, the most meaningful part of the trip was simply celebrating Ben's birthday together as a father and two sons.

What if growing your audience didn't require posting on social media every single day?In this closing episode of the PR and AI Visibility series, Holly pulls back the curtain on the exact monthly visibility process she uses to attract new subscribers, students, and qualified leads with a small team.This isn't a list of random marketing ideas. It's a coordinated, repeatable system built around the activities that create the strongest return: strategic partnerships, community speaking, podcast appearances, email marketing, SEO, and generative engine optimization.You'll learn how each part of the system supports the others, why community speaking produces the fastest results, and how long-term visibility compounds when your content, relationships, and offers are intentionally connected.00:00:00 — Introduction to the summer PR and AI Visibility series00:01:30 — The exact monthly visibility process Holly uses behind the scenes00:02:18 — Why partnerships and community speaking produce strong ROI00:03:00 — What a meaningful micro-partnership can look like00:04:30 — Why strong partnerships are built through relationships, not cold outreach00:05:08 — Setting a goal of one to two community speaking opportunities per quarter00:06:00 — How a press page simplifies speaking pitches and event preparation00:06:55 — The second visibility pillar: podcast placements00:07:30 — How Holly researches podcast opportunities using relationships and Rephonic00:08:22 — Why podcast guest appearances are a core lead-generation strategy00:09:00 — How Holly evaluates guest pitches for the Crush the Rush Podcast00:10:30 — The strategic role of the newsletter's Community Corner00:12:00 — Creating a visibility flywheel by coordinating partnerships and content00:13:00 — How SEO and GEO extend podcast and community conversations00:15:00 — How partnerships, podcasts, SEO, GEO, and email work together00:16:30 — Choosing the right visibility strategy based on your growth goal

For decades, men with high-risk prostate cancer have routinely been told they need 18 to 36 months of androgen deprivation therapy (ADT) alongside radiation.But what if 12 months is enough?In this episode of the Dr. Geo Prostate Podcast, Dr. Geo Espinosa welcomes internationally recognized radiation oncologist Dr. Dan Spratt, Chair of Radiation Oncology at University Hospitals/Case Western Reserve University, to discuss groundbreaking research that could change how advanced prostate cancer is treated.Together they explore the latest MARCAP consortium data suggesting many men may receive the same cancer control with significantly less hormone therapy—potentially reducing years of unnecessary side effects while maintaining excellent outcomes. They also discuss how physicians personalize treatment decisions, the growing role of artificial intelligence with Artera AI, and why the future of prostate cancer treatment may involve doing less, not more.If you or someone you love is facing radiation therapy for prostate cancer, this episode provides one of the most important conversations happening in prostate cancer care today.What You'll Learn✔ Why 2-3 years of ADT may not be necessary for many patients✔ The new evidence supporting approximately 12 months of hormone therapy✔ Why longer hormone therapy can permanently affect testosterone recovery✔ How physicians balance cancer control with quality of life✔ The difference between NCCN guidelines and individualized patient care✔ Which patients may still benefit from longer hormone therapy✔ How AI (Artera AI) is helping personalize prostate cancer treatment✔ Why prostate cancer care is shifting toward treatment de-intensification✔ The future of precision medicine in radiation oncologyEpisode Timestamps00:00 Introduction01:30 Meet Dr Dan Spratt02:22 Why ADT Lasts Years05:42 How ADT Helps Radiation08:49 Personalizing ADT Duration12:39 Guidelines and Real World Use18:03 Who Needs Long Term ADT21:13 Artera AI Explained23:19 Old Data and Modern Outcomes27:28 De Intensification Future31:33 Biomarkers for Urologists33:57 Choosing Artera vs Decipher37:28 Final Takeaways and OutroKey Discussion PointsNew MARCAP consortium analysis on ADT durationRadiation sensitivity and androgen deprivationWhy many men never fully recover testosterone after prolonged ADTBalancing survival outcomes with quality of lifeShared decision-making between physician and patientGenomic classifiers including DecipherAI biomarkers and Artera AIPersonalized radiation oncologyModern imaging and PSMA PETDe-intensifying prostate cancer treatmentPrecision medicine in localized prostate cancerThe future of individualized prostate cancer careResources Mentioned• MARCAP Consortium research on androgen deprivation therapy duration• NCCN Prostate Cancer Guidelines (discussed throughout the episode)• Artera AI clinical decision support platform (discussion)• Decipher genomic classifier• PSMA PET imaging• MRI-guided prostate cancer staging___________________________________

Planning your Disney vacation can be magical...until dining reservations, dining plans, influencer recommendations, and festival food all start competing for your attention.In this episode, Scott and Candice take an honest look at how their approach to Disney dining has changed over the years. Once enthusiastic supporters of the Disney Dining Plan, they've discovered that the "best value" isn't always the best vacation—and that sometimes less planning actually creates a better experience.Along the way, they discuss:• Why the Disney Dining Plan doesn't feel quite the same anymore• How dining reservations have become one of the most stressful parts of planning a trip• The influence social media has on restaurant popularity—and why you shouldn't always follow the crowd• Balancing table service meals with EPCOT festival booths• Whether Disney should introduce a snack-only dining plan• Restaurants and food that lived up to the hype—and a few that didn't• Why lounges like Nomad Lounge and GEO-82 are becoming some of their favorite Disney experiences• The importance of researching restaurants without overthinking every meal• How travel professionals can help simplify the planning process• Why food should enhance your vacation—not become homeworkYou'll also hear Scott pitch a (mostly tongue-in-cheek...mostly) Disney World bar crawl idea that just might deserve a patent.Whether you're planning your first Walt Disney World vacation or your fifteenth, this conversation is all about finding the dining experiences that fit *your* travel style instead of chasing someone else's must-do list.Because at the end of the day, the best Disney meal isn't necessarily the hardest reservation to get—it's the one that makes your vacation even more magical.---**Question of the Week:**What's your perfect Disney dining vibe? Fancy signature dining, character meals, festival booths, or simply great food in a uniquely Disney setting?Let us know on Facebook or Instagram—we'd love to hear your favorite Disney dining experiences!Follow us:

Brandstiftung, Zigaretten oder Blitzschlag gelten oft als Ursachen von Waldbränden. Doch Peter macht einen entscheidenden Unterschied: Das sind meist nur die Auslöser. Die eigentliche Gefahr entsteht dort, wo leicht brennbare Nadelbaum- und Eukalyptusplantagen auf ausgetrocknete Böden treffen. Auf seinem Rundgang durch einen alten Buchenwald zeigt Peter, warum naturnahe Laubwälder Wasser speichern, sich selbst kühlen und deutlich schwerer brennen. Außerdem geht es um Kahlschläge, Forstwirtschaft, Waldbrände in Kanada und Südeuropa sowie die Frage, wie unsere Landschaften künftig grüner, feuchter und kühler werden können. Wenn ihr mehr über den Wald und seine Wunder erfahren wollt, findet ihr in Wohllebens Waldakademie spannende Veranstaltungen & Fortbildungen: https://www.wohllebens-waldakademie.de +++ Das Video zum Podcast findet ihr auf YouTube: https://www.youtube.com/@PeterundderWaldPodcast +++ Habt ihr Fragen oder Anmerkungen zu den Themen? Schreibt uns gerne eine E-Mail an podcast@wohllebens-waldakademie.de +++ Wir sind ab sofort auch auf CampfireFM. Eine europäische Plattform, auf der wir uns gemeinsam austauschen können. Vollkomen kostenfrei und ab demnächst könnt ihr dort gegen einen kleinen Betrag den Podcast auch werbefrei hören. Schaut doch gerne mal vorbei: https://www.joincampfire.fm/api/download-app +++ Unsere allgemeinen Datenschutzrichtlinien findest du unter https://www.wohllebens-waldakademie.de/policies/privacy-policy +++ Wir verarbeiten im Zusammenhang mit dem Angebot unserer Podcasts Daten. Wenn Sie der automatischen Übermittlung der Daten widersprechen wollen, klicken Sie hier: https://datenschutz.ad-alliance.de/podcast.html

Turn your operations AI Native: https://www.8figureagency.co/get-aiagency-opsGet the free playbook how to build a claude code SEO Machine:https://t.co/NgZUewr4iiJordan Ross (8 Figure Agency) delivers a short, urgent solo episode for established agency owners. Two true stories from this week — a 16-year agency veteran stuck in "agency prison," and a retired SaaS founder who taught himself agentic SEO in 8 weeks — reveal how the barrier to entry for agency services is collapsing from skill to time. If you're doing $3M or less, have been in business 5+ years, and have 8+ employees, this one's for you.Key TakeawaysThe incumbent's trap ("agency prison"): A prospect 16 years into her agency, doing ~$1M with thin margins, loathes the business she built. She manages the biggest accounts herself, her team is slow to adopt AI, and she has neither the time nor the discretionary profit to fix it.The new entrant's playbook: A twice-exited SaaS founder picked up Claude with zero SEO experience and, in 8 weeks, learned SEO and GEO (ranking on Google, ChatGPT, Claude, and Reddit), then built a mostly-agentic SEM agency around it — blogs, backlinks, on-page/off-page, subreddits, all systematized.The math that should scare you: With that system, one person can run 20–30 client accounts with one or two calls a month. Hire one more person and they can dominate an entire funnel — and if they pick your niche, they're taking your TAM.The playing field has shifted: The barrier to entering the agency space used to be skill. Now it's time — a few hundred hours of learning plus an AI stack. Expect these entrants to look like 20-somethings with time to burn, not exited founders.What's left as the moat: When the service itself commoditizes, the differentiators are strategy, the person, and above all the brand.

Le marketing digital à l'ère de l'IA... Qu'est-ce qui change ? Stefan LendiPlus d'infos sur le livre sur https://link.amazon/B0eqxf9cC L'IA transforme le marketing digital. Ceux qui savent l'utiliser atteignent plus de clients, plus souvent et à moindre coût. Ce livre vous dévoile comment y parvenir.Cette édition intègre les dernières avancées de l'intelligence artificielle dont les agents autonomes, le référencement et la publicité dans les IA génératives. Que vous soyez marketeur, entrepreneur ou dirigeant, vous aurez les clés pour garder une longueur d'avance avec : la création de contenus percutants (textes, images, vidéos) avec les IA génératives ; l'utilisation d'agents IA qui travaillent pour vous ; les techniques avancées de référencement sur les moteurs de recherche (SEO) et les IA génératives (GEO) ; les campagnes d'acquisition de trafic (SEA, GEA) ; la création de valeur tout au long du parcours client ; l'engagement grâce aux e-mails, aux réseaux sociaux et aux messageries instantanées. Vous saurez créer votre propre communauté, optimiser une boutique e-commerce et mesurer vos performances. Grâce aux astuces, conseils et prompts, vous obtiendrez des résultats concrets et rapides.Pour enrichir votre expérience et compléter les notions évoquées dans cet ouvrage, vous accéderez à 28 tutoriels vidéo en scannant les QR codes dispersés au fil des pages. Ce livre contient aussi des compléments gratuits : des modèles téléchargeables, une bibliothèque d'outils IA et une liste de prompts. 

Nesta edição, analisamos como quase metade do Brasil já pergunta para a Inteligência Artificial antes de comprar, revelando a ascensão do GEO (otimização para mecanismos generativos) e a urgência de estruturar o conteúdo das marcas para os assistentes virtuais. Mostramos também que o brasileiro não tem mais um supermercado fixo, mas uma estratégia, combinando atacarejo, hipermercados e lojas de bairro de acordo com a missão de compra.Destacamos que o iFood virou uma verdadeira gôndola para o varejo alimentar, registrando alta de 34% em pedidos e mostrando que 73% das buscas usam termos genéricos, o que abre um espaço gigantesco para experimentação de novas marcas. Por fim, explicamos por que o mercado está preferindo reformar lojas antigas em vez de abrir novas unidades, fugindo dos juros altos e melhorando a operação sem grandes riscos.Entre os destaques:

Allie Mae, Liam Dalton, and Derek Humphrey join Geo Perez and Derek Drescher on On The Gate for a wide-ranging episode covering retro gaming nostalgia, the harsh reality of performing stand-up comedy, and step-by-step stories of beating legal cases pro se.In This Episode:Gaming & Media Nostalgia: The crew debates the death of physical media, the resurgence of retro N64 emulators, and why modern streaming platforms make media ownership so complicated.Comedy Circuit Realities: A behind-the-scenes look at GaS Digital Studios, reacting to the Legion of Skanks intern games, and an honest breakdown of what happens when every comedian eventually bombs on stage.Internet Culture & Geopolitics: Tracking the trajectory of viral internet icons like The Rizzler, unpacking chaotic political group chats, and looking at wild comedy scene conspiracy theories.Pro Se Legal Victories: Derek Humphrey and Geo break down the mechanics of defending yourself in court without a lawyer, how to handle countersuits, and lessons learned from early legal battles.ON THE GATE! ENJOY!Original air date: 7/20/26Join the live chat Wednesday nights at 11pm EST. Uncensored versions of the show streamed Monday and Thursday at 2pm EST on GaSDigital.com. Signup with code OTG for the archive of the show and others like Legion of Skanks, The Regz, and Story Warz. FOLLOWGeo PerezInstagram - https://www.instagram.com/geoperez86/Derek DrescherInstagram - https://www.instagram.com/derekdrescher/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

¿Deberías tirar a la basura todo lo que sabes sobre SEO tradicional para apostar al 100% por el GEO (Generative Engine Optimization)? El verdadero dolor del creador actual no es la falta de palabras clave, es que los usuarios ya no buscan términos sueltos: le hacen preguntas conversacionales complejas a inteligencias artificiales como Gemini o Perplexity. En este video, LuisGyG desarma la transición del SEO al GEO, explicando por qué los motores de IA penalizarán a quienes intenten subirse a tendencias de forma deshonesta y cómo la IA puede diferenciar el nivel de profundidad de tu contenido (¡hasta detectando mayúsculas y minúsculas!). Aprenderás por qué el verdadero juego en 2026 radica en la autoridad de tu marca personal y cómo una simple táctica de un minuto en tu sección de comentarios puede salvar tu estrategia esta misma semana.

In this Marketing Minute segment of the Pregnancy Help Podcast, host Delaney sits down with digital advertising specialist Jack and IT/cybersecurity consultant Tim Stephens to demystify how AI is reshaping online visibility for pregnancy help organizations. The trio breaks down the differences between SEO (search engine optimization), AEO (answer engine optimization), and GEO (generative engine optimization), explaining why “trust signals” — authoritative content, reviews, consistent listings, and technical site health — now matter more than ever as AI overviews and chatbots reshape how people search. Download: The AI Data Stoplight Download: Is This AI Tool Safe? A Quick Checklist Interested in emails from Extend Web Services? Contact support@extendwebservices.com Visit ExtendWebServices.com for more on Extend Web Services Heartbeat International provides a forum to express a marketplace of ideas for an audience of life-affirming pregnancy help organizations and those who support such organizations.  The ideas, views and opinions expressed in this presentation are those of the presenter and may or may not reflect advice, opinions, policies or views of Heartbeat International, Inc. Presenters come from a wide range of experiences and backgrounds, inside and outside of the Pregnancy Help Movement.  We encourage listeners or viewers to do their own additional research and discern for themselves how to apply the materials presented. Share Post Share

Gleich zweimal hat eine Wildkamera eine Wildkatze eingefangen – einmal in Peters Garten und einmal im UrwaldProjekt der Waldakademie. Für Peter der perfekte Anlass, die geheimnisvolle Jägerin des Waldes genauer unter die Lupe zu nehmen. Was unterscheidet die Europäische Wildkatze von unserer Hauskatze? Warum war sie in Deutschland beinahe ausgestorben? Und weshalb wird sie in der Eifel auch „Eifeltiger“ genannt? In dieser Kurzfolge erfahrt ihr Spannendes über einen der seltensten und faszinierendsten Bewohner unserer Wälder.

  THE SHOW NOTES  Intro The George HraBand  Live at the Froze Garden Saturday, May 23, 2026 1. Once I'm Famous and Rich 2. 50 Stories 3. Under Pressure (Queen & David Bowie cover) 4. When I Was Your Age 5. Out of My Mind 6. The Misconception Song 7. Drowning ≠ Drowning 8. White Noise 9. The Least That You Can Do 10. Pretty Awful 11. Some Like It Hot (Power Station cover) 12. Insomnia 13. A Little Too Little Too Late (Bela Lugosi version) 14. Bitter Angelica 15. Stop Shouting Show close .........................   UPCOMING SCHEDULE   Geo & SGU: Not-A-Con Sydney / NZ Skeptics Conference July 2026 Australian & New Zealand George Hrab solo at MUSIKFESTAugust 6th 58:00 pm Lyrikplatz The George Hraband at MUSIKFESTAugust 9th 5:30–6:30Liederplatz Episode 1000 of The Geologic Podcast Saturday, January 9, 2027 The Icehouse, Bethlehem, PA .........................   SUBSCRIPTION INTERFACE   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the sage Evo Terra for his assistance. .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

If you've ever felt like local search is a game rigged for the big guys with bottomless ad budgets, this episode is going to change how you think about winning. My guest, Nick Cohen, is a rare combination: a practicing attorney and the COO of Matador, where he helps over 180 law firms compete against much bigger competitors in local search. But don't let the law firm focus fool you. Everything Nick shares here about reviews, backlinks, content, and the wild new world of GEO (that's optimizing for AI search) applies just as much to your HVAC company, your dental practice, or your marketing agency. We get into why reviews might be the single highest-leverage thing you can do this month, how to figure out exactly which keywords to target with his refreshingly simple "what you do, where you do it" framework, and why showing up in ChatGPT might convert better than showing up in Google. Let's get into it. GEO Audit: https://www.takeflyte.com/geo-audit?utm_source=aocp&utm_medium=id3&utm_campaign=aocp GEO Snapshot: https://www.takeflyte.com/geo-snapshot?utm_source=aocp&utm_medium=id3&utm_campaign=aocp https://www.theagentsofchange.com/631 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

Elias Curtis, co-founder of Transform Design (started with his wife in 2009, incorporated in 2015), joins Hugo to talk building a subscription-based creative agency, running a business with your spouse, and why he's now designing for AI search — GEO — instead of just Google. They also get into creative perfectionism, faith, and letting go of control.Become a supporter of this podcast: https://www.spreaker.com/podcast/sol-meets-heart--3691166/support.

Send us Fan MailCyrus Shepard, founder of Zyppy, joins Greg Sterling and Mike Blumenthal for Part 2 of the Near Memo brand-building series — this time on the technical side: how Google and AI systems actually model a brand, and what a local business can do about it.To Google, a brand isn't a feeling. It's an entity — an entry in a database, connected to your website, your Business Profile, and you. Cyrus walks through what strengthens those connections, why branded search volume is still the single best lever in SEO, and why the decade-old fundamentals came roaring back the moment AI systems started needing the same entity signals local search always needed.We also get into why ranking first no longer guarantees you're recommended, why Google stopped wanting content and started wanting evidence, whether llms.txt is worth your time (Cyrus says no), and the surprisingly low review threshold where a local flywheel starts turning.Plus: the cross-business referral tactic neither host had heard proposed before, and a plan involving an unreasonable number of pizzas.▶️ Be sure to listem to Part 1 of this series, with John Jantsch on small business brand buildingSubscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

Stop losing revenue after the click! Get your free conversion audit at https://www.tiereleven.com/cro/service Are you optimizing your ads but ignoring what happens after the click? Most brands obsess over traffic acquisition while leaving massive revenue opportunities hidden inside their websites, forms, and customer journeys.In this third episode of our CRO series with Ned MacPherson, head of CRO at Tier 11, we get into why CRO is really revenue optimization and why copying a competitor's "pretty" site is a dangerous shortcut. Ned introduces the AI feature we built that scours the web every couple of hours to show high-end shoppers exactly how the price compares to the market, without them having to leave the page.We also get into something wilder: an AI agent that runs live pricing experiments across thousands of SKUs on its own. We talk about generative engine optimization (GEO) and how to structure your site so LLMs like Claude and ChatGPT actually recommend your website. In this episode:- Why conversion rate optimization is really revenue optimization- How data-driven CRO beats design-based assumptions- Optimizing landing pages, PDPs, forms, and post-click experiences- How lead generation forms create massive conversion leaks- The role of AI agents in the future of CRO strategy- Why generative engine optimization (GEO) matters for future visibility- Improving e-commerce performance with AI-powered pricing experimentsMentioned in the Episode: Previous Episodes With Ned MacPherson: https://perpetualtraffic.com/podcast/episode-796-stop-redesigning-start-diagnosing-the-cro-method-that-actually-works/https://perpetualtraffic.com/podcast/episode-797-what-a-live-cro-audit-reveals-that-your-design-agency-never-shows-you/ Listen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK Subscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/ Connect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburns Instagram - https://www.instagram.com/ralphhburns/ Hire Tier11 - https://www.tiereleven.com/apply-now Mentioned in this episode:https://perpetualtraffic.com/advertise-with-us/

Mike Nuzzo, svp of Hearst Data Solutions, explains how Hearst is measuring its visibility and favorability inside answer engines, restructuring editorial content into formats LLMs can more easily use, and exploring how GEO could become part of its adve...

We've been told for decades that giving testosterone to a man with prostate cancer is like throwing gasoline on a fire. But what if, in the right context, it actually acts as the extinguisher?” It sounds like medical heresy, yet this is the foundation of Bipolar Androgen Therapy (BAT). Imagine a treatment that intentionally cycles your hormones from extreme highs to extreme lows to "overload" cancer cells and reset their sensitivity to medicine.In this episode, we sit down with a true pioneer of this paradigm shift: Dr. Michael Schweizer. An Associate Professor at the Fred Hutchinson Cancer Center and a key architect behind the original BAT trials at Johns Hopkins, Dr. Schweizer is the scientist moving the bar for men with advanced, castrate-resistant disease. We're moving past the fear-based dogma to look at the clinical data that proves supraphysiologic testosterone isn't just a quality-of-life booster—it's a sophisticated weapon against resistant tumors.In this episode, you'll learn:The "Hormone Shock" Mechanism: How flooding the body with 1,500+ ng/dL of testosterone causes "mitotic catastrophe" in cancer cells adapted to low-androgen environments.The Resensitization Secret: Why cycling BAT can actually "reset" your cancer, making drugs like Enzalutamide work again after they've failed.Precision Selection: Which specific genetic mutations (like TP53) might predict who becomes an "exceptional responder" to high-dose testosterone.The Sequential Strategy: Why the order of your treatments—BAT first, then RPIs—could potentially extend survival by nearly 10 months.⏱️ Chapters00:00 Introduction: Can Testosterone Treat Prostate Cancer? 02:00 The surprising origin of Bipolar Androgen Therapy (BAT) 04:10 ⭐ Stop & Watch: Why Charles Huggins hinted at this decades ago 07:10 Why ordinary testosterone therapy failed—and BAT didn't 08:20 ⭐ Stop & Watch: The BAT protocol explained (400 mg every 28 days) 10:00 Why BAT is only used in castration-resistant prostate cancer 14:05 ⭐ Stop & Watch: The TRANSFORMER trial—did BAT actually work? 16:20 ⭐ Stop & Watch: How BAT may make failed treatments work again 20:30 ⭐ Stop & Watch: If testosterone isn't the enemy...why do we suppress it? 22:10 ⭐ Must Watch: The biology that completely changes how we think about testosterone 24:10 How BAT damages cancer DNA 26:30 BAT, quality of life, and survival—what the evidence really shows 30:00 ⭐ Stop & Watch: The sequencing strategy that could add months of cancer control 31:30 Which patients may respond best to BAT? 33:20 ⭐ Must Watch: Why every advanced prostate cancer patient should consider genetic testing 36:00 Can someone on ADT simply start testosterone? 40:00 Where BAT fits among today's prostate cancer treatments 43:00 ⭐ Stop & Watch: BAT + Lutetium PSMA—the next frontier 45:00 How to find BAT clinical trials 47:00 Should hormone therapy ever be stopped? 53:00 Final thoughts____________________________________

Search is changing fast, and the old playbook is breaking. In this 30-minute session, Becca Searns and Shaun Chojnacki of Haley Marketing tackle two halves of the same problem: how to get found when people are asking ChatGPT instead of scrolling Google — and how to actually convert them once they land.Becca breaks down conversion rate optimization: why most staffing sites were built to recruit, not to sell, and the framework that fixes it. Shaun follows with the tactical side of AI search — knowledge gaps, listicles, AI overviews, and the new acronyms every marketer needs to know.Practical, tactical, and something you can start using today.Expect to Learn:Why 98% of your visitors leave without doing a single thing — and why your site might be the culpritThe three questions behind every high-converting site: drivers, hooks, and barriersThe "people are goldfish" rule — you get 3–5 seconds to answer what you do, how you do it, can you do it for me, and am I in the right placeWhy clear beats clever, why carousels kill conversions, and why short forms winHow search is shifting to ChatGPT, Google AI Overviews, and TikTok — and what "topical authority" really meansThe AI knowledge gap strategy: writing listicles for niche roles and geographies nobody else ownsHow one client won 14,000+ AI Overviews in six monthsWhy SEO still matters — LLMs pull from page one, and they click anywhere on it, not just the top threeThe new alphabet: AIO, GEO, and AEO — what each one is and how to optimize for itWhy FAQs, schema, reviews, and press releases now do heavy liftingAbout the Guests:Becca Searns, Director of Creative Services, Haley Marketing Becca grew up with marketing at the dinner table. That instinct led her home to Haley Marketing, where she leads the quality of creative services and shapes the design and user experience across Haley Marketing's products. She holds a BFA in New Media Design and an MBA from Rochester Institute of Technology. But her real education came from seven years traveling internationally. That mix of formal training and on-the-ground experience is what lets her deliver creative solutions that are world-class, easy, and affordable.Shaun Chojnacki, Senior Marketing Strategist, Haley Marketing Shaun brings nearly a decade of expertise in digital marketing, SEO, paid media, and content strategy. Before joining us, Shaun served as Marketing Director at iPost, driving impressive results like boosting organic traffic by 100% and increasing lead conversion rates through targeted SEO and paid media strategies​. He's also managed substantial marketing budgets and played key roles on senior leadership teams for large e-commerce companies.

Is traditional SEO officially dead, or has search simply evolved? In this episode of "Why SEO isn't enough anymore: The rise of GEO", hosted by Àlex Rodríguez Bacardit, Clemens Rychlik from Hello Operator joins the show to examine the seismic shift away from Google's Page 1 and into AI interfaces like ChatGPT, Claude, and Perplexity.Together, they explore why customer decisions and conversions are now happening directly inside LLMs long before anyone visits your website, and why traditional SEO metrics fall apart in a probabilistic search landscape. Clemens shares practical insights on how to adapt your content so AI models actually cite your brand, why admitting what your product can't do actually builds trust with LLMs, and the dangerous "GEO hacks" currently being sold across the industry that you should stay far away from.Hosted by Àlex Rodríguez Bacardit: https://www.linkedin.com/in/alexrodba/Guest: Clemens Rychlik (Hello Operator): https://www.linkedin.com/in/clemensrychlik/If you enjoyed the episode, make sure to subscribe to the channel, hit the like button, and let us know in the comments how your team is adapting to AI search!Support the show

Fresh off the World Cup final and Argentina's post-match brawl, Ken and Anthony admit they don't really understand soccer's rules—extra time, stoppage minutes, and all—and lean on the "everybody's watching, so there must be something to it" logic to justify their newfound interest. They debate flopping and embellishment as soccer's biggest flaw, arguing it's practically the only reliable way to manufacture scoring chances at the highest level. A caller named Geo pushes back on the sport's accessibility, sparking a tangent on how expensive youth soccer has become in the U.S. compared to other sports. The segment wraps with the guys floating the idea that the U.S. should just host the World Cup every time, since the stadium infrastructure is already sitting there unused otherwise.

Get ready for a real slobber knocker as we throw down to list the top 20 things at Epcot. Between top tier attractions, fine shops, and exquisite dining, Epcot has a lot to offer. Find out if your favorite thing made the list!01:36 Rules and Format02:27 Test Track 3.0 Glow Up04:05 Spaceship Earth Debate05:31 Garden Grill Favorite Meal09:01 Dreamlights Night Show11:16 Club Cool Tasting Stop12:52 La Cava del Tequila17:51 Guardians Cosmic Rewind21:09 American Adventure25:32 Caramel Küche Treats28:43 Moana Walkthrough Vibes30:20 Ranking Night Lights31:42 Ratatouille Without 3D33:46 Living with the Land Love37:23 Via Napoli Debate40:12 Luminous Fireworks Talk43:40 Frozen Ever After Hot Take45:42 Teppan Edo Nostalgia47:35 Soarin Versus Classics51:08 Grand Fiesta Tour Charm54:52 Reflections of China56:27 Space 220 Theming57:45 Rankings Recap58:15 Biergarten Debate01:00:04 Geo '82 Adults Only Lounge01:03:08 Les Halles Breakfast Favorite01:05:22 Regal Eagle BBQ Hype01:08:22 Connections Eatery Cut01:10:49 Mitsukoshi Store Showdown01:17:02 Final Top 20 List01:19:27 Pirates Ride Update Talk01:23:09 Disneyland Trip Tips Email01:24:53 Wrap Up and Future PlansFollow UsBlue Sky | Facebook | Threads | InstagramEmail: 90sDisneyPodcast@gmail.com

EAB's Val Fox and Michael Koppenheffer discuss how AI tools like ChatGPT are increasingly impacting the way students and families discover and evaluate colleges. They explain why embracing generative engine optimization (GEO) has become just as important as traditional search engine optimization. They also offer broader practical advice for strengthening your institution's digital presence, creating AI-friendly content, and preparing your enrollment strategy for an AI-first future.

Episode Summary Muck Rack's State of PR 2026 report surveyed 971 PR professionals. Only 18% were solos. The rest were mostly from agencies and in-house teams — which means that when the report says 66% of PR pros rate their stress above five out of ten, or that 55% worked more than 40 hours last week, those numbers were never really measuring a department of one. Karen and Michelle decided to build the solo column themselves. This episode takes three of the report's most significant findings and translates them through the solo lens: first, why the stress and workload data almost certainly understates what solos are experiencing; second, why the industry's move toward volume pitching at the exact moment journalists are demanding relevance is actually good news for solo practitioners who were never going to out-blast a team of account coordinators; and third, why the GEO ownership vacuum — 29% of organizations say no one owns it — is one of the clearest competitive opportunities solos have right now. Karen and Michelle also draw on Muck Rack's companion State of Journalism 2026 report throughout, giving the journalist perspective that makes the pitching data land harder. This is a data-driven, translation episode built for the practitioner the industry keeps forgetting to count. Episode Highlights [00:03] The Opening Question That Frames Everything: Karen opens without a greeting: 'Quick question before we even say hello. Did you read Muck Rack's new State of PR report and feel like it was describing someone else's job?' Michelle's answer: she pored through it, noticed only 18% of respondents were solos, and across every chart — stress, hours, pitching, GEO — there was no solo column. The episode's mission: build that column themselves. [02:17] The Report Was Not Built for You — and the Data Understates Your Load: Karen walks through the report's sample: 971 usable responses, 56% agencies, 18% solo. When the report says 66% rate their stress above five out of ten, or that 77% worked after hours at least once last week — those numbers come largely from people with a team absorbing some of the load: an account coordinator to pick up an email thread, an intern to build the coverage report, a colleague to cover a sick day. There is no chart in this report for running all of those roles simultaneously. [03:43] What Freelance and Creative Industry Research Fills In: Because Muck Rack didn't ask solos specifically, Karen and Michelle pull parallel research from broader freelance and creative industry studies. The finding: the majority of freelancers report burnout symptoms, and a notable share describe energy depletion even when logging fewer hours than a traditional employee. The theory is that when you're responsible for delivery, sales, admin, and income security simultaneously, the load doesn't show up as more hours — it shows up as more weight per hour. Michelle: 'Boy, isn't that the truth.' [05:53] Segment 2: Precision Over Volume — Why Solos Are Already Winning the Pitch Game: 49% of PR pros say they pitch more than 20 journalists per campaign. 24% pitch more than 50. Meanwhile, personalization is moving in the wrong direction: only 66% say they always or usually personalize pitches, down from 70% last year, and 73% of those who do personalize are only changing a few sentences. The trend line: pitch more people, customize less per person. And then the number that should stop everyone doing this cold. [06:56] 88% of Journalists Immediately Delete Irrelevant Pitches: Karen and Michelle pulled Muck Rack's companion State of Journalism 2026 report directly. 88% of journalists say they immediately delete a pitch that is irrelevant to their coverage — the single biggest reason pitches get trashed, ahead of being overly promotional at 71% and looking like a mass email at 50%. And 70% say the number one thing a pitch should demonstrate is clear relevance to their beat — ahead of interview access, data, and everything else. 43% say relevant pitches are seldom or never what they actually receive. A journalist quoted in the open-ended responses: 'Don't pitch widely, pitch selectively and then widen as needed.' [09:42] The Solo Reframe: Your Constraint Is Actually Your Strategy: Karen's line: you were never going to out-blast a team with a subscription database and three account coordinators. You cannot pitch 50 people with real personalization by yourself. But the data shows that is exactly the wrong strategy anyway. The industry is trading relevance for reach at the moment journalists are punishing that trade. What solos assumed was a disadvantage turns out to be pointing them at the right approach by default. It's not that you need a bigger list — you need a sharper one. 15 real relationships outperform 50 cold contacts. [11:53] The GEO Ownership Vacuum Is a Solo Opportunity: 73% of PR pros say GEO is at least somewhat important to their strategy. But 29% — the single largest group — say no one owns it at their organization. Another 13% are not sure who does. PR and comms claim it only 24% of the time. SEO or content teams claim it 15% of the time. The rest is scattered across marketing leadership and dedicated AI teams. For solos: there is no committee, no turf war, no meeting to schedule to decide whose job it is. That decision was already made. [16:34] The GEO Tactics Already in Reach: The tactics the report lists for building AI visibility are all single-person tasks: 55% are securing coverage in high-authority publications, half are creating authoritative or data-driven content, half are optimizing for search, and 44% are structuring content with clear answers and FAQ formats so AI tools can extract it easily. None of these require cross-functional sign-off. Michelle's observation: if you start now informally, you may not be behind at all — you may be ahead of larger organizations still arguing about who owns this. [18:33] Three Takeaways for Solo Practitioners: First: trust your own stress and workload data more than what this report says — it was never measuring a department of one. Second: shrink your pitch list and go deeper, letting this data give you permission to stop trying to out-volume agencies with ten times your headcount. Third: claim GEO now, informally, before anyone tells you it's yours to claim — pick one tactic and start. Resources & Additional Information Muck Rack — State of PR 2026 Report: muckrack.com/state-of-pr Muck Rack — State of Journalism 2026 Report: muckrack.com/state-of-journalism Solo PR Pro membership community: soloprpro.com That Solo Life podcast website: thatsololife.com Note on sourcing: all statistics referenced in this episode are drawn from Muck Rack's State of PR 2026 and State of Journalism 2026 reports. Links to both reports are above. Freelance burnout data is from broader creative industry research cited in the episode — verify against primary sources before external publication. Host & Show Info That Solo Life is a podcast created for public relations, communication, and marketing professionals who work as independent or small-agency practitioners. Hosted by Karen Swim, APR, President of Solo PR Pro, and Michelle Kane, Principal of Voice Matters, the show delivers expert insights, encouragement, and practical advice for solo PR pros navigating today's dynamic professional landscape. Listen to all episodes and catch up on previous conversations at thatsololife.com. Did this episode inspire you? If you found value in this conversation, please take a moment to leave us a review. Your feedback helps us reach more solo pros just like you! Don't forget to subscribe so you never miss an episode.

In This Episode of Business Lunch: We explore the evolving landscape of search engine optimization (SEO) versus answer engine optimization (AEO), and how businesses can adapt their strategies to stay ahead in AI-driven search environments. They discuss practical tactics, the importance of evidence and authority, and how to leverage paid and organic channels effectively.Chapters:00:00 Introduction and Episode Overview00:17 Challenges with Technology and Setup00:30 Introduction to ChatGPT Ads and Platform Insights00:58 SEO vs AEO: What's the Difference?01:26 Understanding Search Engine Optimization and Answer Engine Optimization02:02 Should You Invest in SEO Now?02:30 Clarifying SEO, GEO, and Generative Engine Optimization03:06 How Answer Engines Are Replacing Search Engines03:42 The Shift from Rankings to Recommendations04:15 Using Search Engines for Direct Source Verification04:56 The Changing Role of Search in Customer Awareness Levels05:36 Branded Search and Its Importance06:01 The Evolving Nature of Search Optimization06:19 Optimizing for Recommendations, Not Rankings07:15 Bidding Strategies on Competitors and Trademark Terms08:40 Cost-Effective Strategies for Competing in Answer Engines10:00 Practical Approach for Business Owners11:00 From Rankings to Recommendations: New Optimization Goals12:08 The Role of Evidence and Proof in AI Recommendations13:15 Creating Credibility and Authority for Search Engines14:06 Content Strategy for AEO Success15:29 Schema and Technical SEO for AI16:29 Building the Neural Network: Assets and Relationships17:32 Practical Steps to Optimize for AI and Answer Engines18:36 Focusing on Questions, Not Keywords19:10 Gathering Evidence to Prove Authority20:39 Distribution, Freshness, and Uniqueness in Content21:26 The Importance of Original and Contrarian Content22:29 Using the Skyscraper Strategy for AI Optimization23:46 Reverse Engineering Top Sources and Cited Content25:38 Prioritizing Strategies Based on Business Needs26:09 Shifting Budgets from SEO to AEO27:05 Content and Embedded Influencers for Organic Growth28:14 Paid Search and Branded Terms for Immediate Impact29:41 Balancing Organic and Paid Strategies33:02 The Role of Authority and Evidence in AI Rankings36:34 Starting with Paid Search and Organic Content37:49 The Future of Search and Business Strategy40:13 Encouragement to Experiment and Share Results42:22 Final Thoughts and Wrap-upConnect with me on social:TikTok: Check out my TikTok HereInstagram: Check out my Instagram HereFacebook: Check out my Facebook HereLinkedIn: Check out my LinkedIn HereSubscribe to my YouTube

Host Dennis Scully and BOH executive editor Fred Nicolaus discuss the biggest news in the design world, including a major housing bill, Kips Bay's big move and why GEO is the new SEO. Later, British interior designer Tiffany Duggan of Studio Duggan joins the show. This episode is sponsored by Joon LoloiLINKSStudio DugganBusiness of Home

We have got a LOT to cover this week and honestly the news just keeps coming. Let's get into it. First up, Magic of Disney Animation finally has an opening date and it is September 14th. This is the brand new experience coming to the reimagined Animation Courtyard at Hollywood Studios and it sounds like a really solid lineup. You've got Drawn to Wonderland which is a playground experience, Off the Page for character meetings, Olaf Draws which is a drawing class (yes please), the Once Upon a Studio Theater, and more. This feels like a real destination area and we are genuinely excited to check it out. Quick financial note for anyone who follows the business side of things: The Walt Disney Company drops their 3rd Quarter financial results on Wednesday August 5th at 8:30am Eastern via live webcast. Worth keeping an eye on. Mickey's Not So Scary Halloween Party fans, heads up. October 13th and August 18th are the next two dates to sell out and they are moving faster than last year. If you are on the fence about grabbing tickets, stop waiting. Also interesting, both Beak and Barrel and Geo-82 went to walk-up lists last week, which is actually a first for those spots. The party crowd is hungry. Now let's talk D23 because things are getting really exciting. Neil Patrick Harris is going to host the Experiences Showcase and honestly the format sounds amazing. It's inspired by the Carousel of Progress, he'll be guiding the whole show, chatting with Imagineers and storytellers, and there are supposed to be announcements, special performances, and surprises. We are so ready. Also at D23, Leslie Iwerks is debuting a brand new documentary focused on Disney Parks. She made the Imagineering Story and Disneyland Handcrafted, so the pedigree here is outstanding. We also want to take a moment to acknowledge that her father Don Iwerks recently passed away at 96. Don was an absolute legend. He developed the 360 degree Circle Vision camera, built the film equipment used at the 1964 World's Fair, engineered the 3D film and effects for Captain EO, and built the projection system for Star Tours. What a career. What a legacy. And then there is the Space Mountain rumor that has everyone buzzing. Word is the attraction could be getting a very major refurbishment, potentially including a full track replacement, updated audio, and a redesigned ride vehicle that seats two across instead of single file. Nothing confirmed yet but this might be something we hear more about at D23 next month. So yeah, a packed episode. Drop your thoughts in the comments below. What are you most excited about? Are you ready for Magic of Disney Animation? What do you think about the Space Mountain rumors? Let us know! If you enjoyed this episode, hit that like button, subscribe to the channel, and make sure you tap the notification bell so you never miss a new episode of Capture The Magic. Find the full Capture The Magic Podcast feed wherever you listen to podcasts and make sure you are subscribed so you never miss an episode! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

  THE SHOW NOTES   What was her name? Intro Vanilla The History Chunk      - July 16th Essay: The Challenge of YYZ Religious Moron of the Week      - Marsha Blackburn Bang My Box: The Robin Byrd Story Tell Me Something Good      - Restaurant Find Australia and New Zealand! Show close .........................   UPCOMING SCHEDULE   Geo & SGU: Not-A-Con Sydney / NZ Skeptics Conference July 2026 Australian & New Zealand George Hrab solo at MUSIKFESTAugust 6th 58:00 pm Lyrikplatz The George Hraband at MUSIKFESTAugust 9th 5:30–6:30Liederplatz Episode 1000 of The Geologic Podcast Saturday, January 9, 2027 The Icehouse, Bethlehem, PA .........................   SUBSCRIPTION INTERFACE   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the sage Evo Terra for his assistance. .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

This Episode is Sponsored by StayFi Your ultimate tool for Vacation Rental WiFi marketing allowing you to collect guest emails automatically via custom captive WiFi login splash pages. Drive repeat direct bookings and convert your OTA bookings to book direct for their next visit. Visit https://stayfi.com/vrsuccess/ and use code VRSUCCESS for 50% off 3 months of StayFi service. ________________________________________________________________________________________________________________________________________ Gil Chan came at the short-term rental industry from a direction most operators never consider. After 15 years in Silicon Valley, working with brands like Gap, Sephora, and Home Depot on their post-purchase e-commerce experience, he became an STR host - and immediately spotted a gap that his industry background made obvious. The tools that e-commerce businesses took for granted simply did not exist for vacation rental operators who wanted to build a direct booking website worth having. Crafted Stays is Gil's answer to that gap: a purpose-built direct booking platform that works the way a proper commerce site should, not as feature number 40 in a property management system's marketing materials. But what makes this conversation particularly timely is where Gil has taken the platform over the past year - deep into AI-powered search, website building, and the kind of content strategy that gets operators found in places Google's traditional search results simply can't reach. This episode covers direct booking strategy, how search is changing (and what SEO, AEO, and GEO actually mean for property managers), the Aria AI assistant Gil built into Crafted Stays, and how operators can start thinking about their online presence in a way that serves both guests and the AI systems that are increasingly mediating how people find places to stay. It's a practical, technically grounded conversation - and one that will stay relevant for some time. ‍KEY TAKEAWAYS‍ Direct booking websites built on WordPress and plugins were never designed for the live data demands of vacation rental commerce. Purpose-built platforms handle PMS connections, checkout, and mobile experience in a fundamentally different way.‍ SEO, AEO, and GEO are three different things. Traditional search engine optimization gets you on page one of Google. Answer engine optimization gets you into the snippet at the top of the page. Generative engine optimization gets you cited when someone asks ChatGPT, Perplexity, or Claude for a recommendation. Operators need to think about all three.‍ AI-powered review analysis is an underused tool. Most operators check a five-star review and move on. Mining reviews for recurring themes - a screened porch that guests keep mentioning, a location detail that keeps coming up - surfaces the specific things guests value most, and those become the content anchors for the entire website. The Sightline Report that Aria generates combines property data, review sentiment, and third-party SEO keyword research to produce a strategic playbook for each operator. It tells them which keywords to target, which landing pages to build, and which guest personas to write toward - without requiring any marketing expertise from the operator. Building your AI business brain before you start using AI tools is not optional - it is foundational. Gil has been giving every new team member at Crafted Stays the same 40-page document about the business since he built it a year ago. The quality of AI output is directly tied to the quality of context you give it. The divide in AI adoption is getting wider, not narrower. Some operators are building sophisticated automated systems; others have barely touched ChatGPT. The window to build a real advantage by getting in early is still open, but it will not stay that way indefinitely.‍ ________________________________________________________________________________________________________________________________________

Nick Gray joins the Niche Pursuits Podcast to share how he turned casual museum tours for friends into Museum Hack, which led to a multi-million-dollar exit. He breaks down how charging for the tours changed the business, why hiring comedians and actors helped him scale, and how seller financing made the sale possible. Nick also talks about writing The 2-Hour Cocktail Party, spending $60,000 on self-publishing, and whether books still make sense in the age of AI. The conversation then shifts into personal websites, SEO, GEO, and why owning your name online may matter more than ever. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & ResourcesConnect with Nick: https://nickgray.net/ Learn more about Personal Websites: https://personalwebsites.org/ See the Internet's biggest database of public donations: https://patronview.com/ Buy or look inside The 2-Hour Cocktail Party: https://party.pro/book/ Subscribe to Nick's newsletter: https://nickgray.net/signup-for-email-updates/    Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter  Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper  Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative 

"Being on Shopify means you get access to agentic automatically, out of the box." Your store is already selling inside ChatGPT, Copilot, Gemini, and Shop, whether you've noticed or not. Aaron Glazer, Director of Product at Shopify, joins Kurt to explain Agentic Storefronts, the new Admin experience that finally makes that presence visible and controllable. The buyer behavior has already shifted. Shoppers now have long conversations with an AI about a whole use case, a camping trip, a problem, a gift, and arrive at your store already sold. Agentic Storefronts shows you the traffic, sales, and conversions from each AI channel, plus the real queries surfacing your products, so you can see where you rank and where you don't. Aaron and Kurt get into why this is the new SEO, why complete product data is the whole game, how Shopify Catalog structures your catalog for agents, what native checkout in an AI channel actually means, and why you stay the merchant of record with the customer relationship intact. Plus a bonus on Rollouts and SimGem heading into BFCM. SPONSORS Swym - Wishlists, Back in Stock alerts, & more getswym.com/kurt Cleverific - Smart order editing for Shopify cleverific.com Zipify - Build high-converting sales funnels zipify.com/KURT LINKS Agentic Storefronts: Shopify Admin > Agentic Storefronts (left nav) Shopify Catalog (for developers): build on the product discovery API Rollouts and SimGem: in Shopify Admin WORK WITH KURT Apply for Shopify Help ethercycle.com/apply See Our Results ethercycle.com/work Free Newsletter kurtelster.com The Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.