Podcasts about Geo

  THE SHOW NOTES   Song, Sung, Blech Intro An Australian Guitar?  Interesting Fauna      - Peruvian Ghost Dog (Short Eared)           Atelocynus microtis Mortimer Decides to Call In Again      Ever Once More Damian Handzy's Facts That'll Fuck Y'up      - Libraries, Point Nemo, Polar Bears        & Grizzlies, Wasabi, more… Earth, Wind & Fire doc Religious Moron of the Week      - Church of LDS Tell Me Something Good      - Art Vending Machine Show close .........................   MENTIONED IN THE SHOW   GEO SOLO Friday July 3rd, 4:30 - 6:30 1812 Piano Bar & Lounge 1812 W Allen St, Allentown, PA 18104 Something Good .........................   UPCOMING SCHEDULE   GEO SOLOFriday July 3rd, 4:30 - 6:30 1812 Piano Bar & Lounge 1812 W Allen St, Allentown, PA 18104 Geo & SGU: Not-A-Con Sydney / NZ Skeptics Conference July 2026 Australian & New Zealand George Hrab solo at MUSIKFESTAugust 6th 58:00 pm Lyrikplatz The George Hraband at MUSIKFESTAugust 9th 5:30–6:30Liederplatz Episode 1000 of The Geologic Podcast Saturday, January 9, 2027 The Icehouse, Bethlehem, PA .........................   SUBSCRIPTION INTERFACE   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the sage Evo Terra for his assistance. .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

In this podcast, I sat down with Ronan Leonard, founder of Intelligent Resourcing, to break down how he helps sales teams eliminate the 40% of their day spent manually researching companies and instead deliver real buying signals directly into the CRM so reps can take action. We talked about how fast AI is reshaping business models—Ronan compared it to waking up and finding the snow gone overnight—and why he refuses to build SaaS right now. He explained “dark data” hidden in sales call transcripts, how he enriches CRMs into “evergreen” systems, and how those insights feed content and GEO/answer optimization. We also covered tool-stack volatility, internal tooling vs productizing, structuring teams around learning speed, value-based pricing and price elasticity, and we had an honest disagreement on co-risking and revenue-share deals.01:36 AI Overwhelm and Pace03:19 Snowstorm Business Models04:13 No SaaS Moat Strategy05:09 Signals Into the CRM06:45 Dark Data and Transcripts08:55 Scaling Clients and LTV15:49 Team Structure and Learning19:41 Agents vs SOP Iteration24:39 Standardize Custom Work24:59 Value Based Pricing Framework27:48 Cost Savings Case Study30:16 Pricing as Perception31:49 Why Upside Deals Fail35:36 Confidence and Client Execution36:34 Staying Ahead of AI Curve39:37 Creativity and Feedback LoopsConnect with Ronan: • https://www.linkedin.com/in/ronan-leonard/https://intelligentresourcing.co/Connect with Raul: • Work with Raul: https://dogoodwork.io• Free Growth Resources: https://dogoodwork.io/resources• Connect with Raul on LinkedIn (DMs open): https://www.linkedin.com/in/dogoodwork/ 

Allie Mae, Matt Maran, and Amanda Vasco join Geo and Derek to breakdown the absolute euphoria of the Knicks championship parade, the massive cultural wave heading to the US for the World Cup, and the unhinged reality of global sports fandom. Amanda also gives a history lesson on Argentina.In This Episode:Championship Euphoria: Derek updates the room on his lost Knicks memorabilia and the crew breaks down the historic parade taking over the streets of New York City.The World Cup Tourism Wave: With international fans heading to the states, the studio debates whether soccer can ever truly capture the American psyche and how international tourist crowds alter the city's dynamic.The Great Footy Debate: A comprehensive look at the biggest names in the game—from the business empire of the Beckhams to the ultimate comparison between Cristiano Ronaldo and Lionel Messi.Niche Trends & History: The guys dive into the weirdest modern cosmetic surgery trends, look back at the controversial history of legendary athletes like Karl Malone, and explore why European fan sections are so intensely dedicated.ON THE GATE! ENJOY!Original air date: 6/22/26Join the live chat Wednesday nights at 11pm EST. Uncensored versions of the show streamed Monday and Thursday at 2pm EST on GaSDigital.com. Signup with code OTG for the archive of the show and others like Legion of Skanks, In Godfrey We Trust, and Story Warz. FOLLOWGeo PerezInstagram - https://www.instagram.com/geoperez86/Derek DrescherInstagram - https://www.instagram.com/derekdrescher/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

For 25 years the game was rank on Google, but no one scrolls past the AI overview anymore. In this episode of Content Amplified, Jeramy Gordon, VP of Marketing at a global background screening company and a 14-year marketer who started in newspaper journalism, breaks down the shift from SEO to GEO and AIO. Jeramy explains the move from fighting for position to fighting for inclusion: roughly 40% of queries are now answered inside AI overviews, organic traffic is dropping accordingly, and Adobe saw a 1200% jump in AI-driven traffic once engines started citing it. He gets specific on how to earn those citations: structure content around the questions people actually ask, write 3000-word definitive guides that go deep instead of broad, tighten your headers, title tags, and meta descriptions, and build off-site signals through press, podcasts, and third-party mentions that train the AI's model of who you are as an entity. He also makes the case for video and podcasts as proof of human-generated content. If you are trying to relearn the playbook for AI search, this conversation gives you a place to start.About JeramyJeramy Gordon is the VP of Marketing at Cisive, a global background screening company that runs pre-employment and post-employment background checks worldwide. He has spent 14 years in marketing, but before that he built an entire career in journalism, including 12 years in the newspaper industry. Jeramy is also a published author of two books, and he believes AI will not replace marketing, but it will replace marketers who do not embrace AI.Show NotesConnect with Jeramy on LinkedIn: https://www.linkedin.com/in/jeramygordon/The Power of 10, Jeramy's personal method for improving across faith, family, fitness, and finance in 10 intentional minutes a dayOpinionated Not Judgmental, Jeramy's book on holding strong convictions without treating people who disagree differentlyText us what you think about this episode!

Is your brain cluttered with every new tool, platform, and software someone told you that you absolutely need? Same. This episode started as a simple refresh of our tech stack after a listener wrote in asking what we actually use to run our businesses. Spoiler: the list is still shockingly short. But somewhere between Google Sheets and listing descriptions, we took a turn into AI territory, and y'all, we are not turning back. We walk through our bare-bones tech stack (yes, we still use a spreadsheet), talk honestly about how we are each using AI in our real estate businesses right now, and share why keeping things simple is not laziness, it is a strategy. We also get into SEO vs. AEO vs. GEO (yes, GEO is a real thing and it matters), what AI actually pulled up when Alissa searched herself, and the big announcement: Katy is teaching a monthly AI class inside the Hustle Humbly Community starting now. If you have been quietly panicking every time someone mentions AI, or if you have been using it already and want to go deeper, this episode is for you. Here's what we cover in this episode: The listener email that prompted this episode and our full simple tech stack answer Why simpler systems get used more consistently (and cost less money) Google Sheets, Trello, Canva, email, Google Drive, MLS, and yes, a little AI Transaction management and e-sign tools required by our brokerages How to qualify your tech choices based on the type of business you want to run SEO vs. AEO vs. GEO: what each one means and which one actually matters for your real estate business What happened when Alissa's seller looked her up with AI (hint: reviews matter a lot) How Alissa used ChatGPT to analyze multiple offers and review pre-approval letters Using AI to virtually stage photos, repaint rooms, and show sellers the vision How Katy used Claude to turn listing appointment notes and photos into a beautiful PDF checklist for a seller The Plaud device that listens to your appointments and summarizes them Why shiny tools do not fix broken habits Claude vs. ChatGPT: what is different and why Katy made the switch Projects, skills, and co-work inside Claude explained simply The new monthly AI class inside the Hustle Humbly Community for $25/month Why your Google reviews are your most important AI visibility tool right now Key Quotes & Takeaways: "Shiny objects feel productive, but they can delay real progress." Alissa "New tools do not fix broken habits. If you have systems in place that you're not using, a new system is not going to help you." Alissa "As long as you're running your business like a business and getting reviews from people, the internet and the AI are going to pick up on that." Alissa "You can not ask for more business if you are not taking care of the business you already have." Alissa "Using AI well will probably cut your task in half." Katy Products, People & Previous Episodes Mentioned: Episode 8: Tech Tools for Real Estate (hustlehumblypodcast.com/8) Google Sheets (free) Trello (free) Canva (free and paid) Google Drive (free and paid) ChatGPT (chatgpt.com) paid plan ~$20/month for photo editing Claude / Claude.ai (claude.ai) paid plan ~$22/month MLS e-sign (included with board dues) Dotloop (e-sign & transaction management) SkySlope (transaction management) Hustle Humbly Community (hustlehumblypodcast.com/membership) Email Templates 101 (emailtemplates101.com) Want to toast someone on the show? Send us a voice or video message with your name, who you are toasting, and why! Email it to team@hustlehumblypodcast.com. Leave us a review at http://ratethispodcast.com/hustlehumbly Get your FREE Database Template: http://hustlehumblypodcast.com/starthere Email Templates 101: http://emailtemplates101.com All Resources: http://hustlehumblypodcast.com Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

Ghosts, Gigalos, Geo metros, and more! This week, Mountain Murders reads your listener stories. Become a supporter of this podcast: https://www.spreaker.com/podcast/mountain-murders--3281847/support.

In this compelling episode of the Dr. Geo Prostate Podcast, Dr. Geo sits down with internationally renowned exercise oncology pioneer Professor Robert Newton to explore the groundbreaking science behind exercise as medicine for cancer.Inspired by his father's battle with prostate cancer, Professor Newton has spent decades researching how targeted exercise can improve treatment outcomes, preserve muscle mass, strengthen immune function, reduce treatment side effects, and potentially slow cancer progression. Together, Dr. Geo and Professor Newton discuss why muscle is far more than a movement organ—it functions as a powerful endocrine organ that releases cancer-fighting compounds known as myokines.The conversation dives deep into exercise intensity, resistance training, chemotherapy and radiation timing, wearable technology, exercise "dosing," and the landmark Phase III clinical trial that demonstrated exercise can significantly improve survival outcomes in cancer patients. They also discuss practical strategies for overcoming fear of the gym, maintaining muscle during androgen deprivation therapy (ADT), and why sitting all day may undermine your health even if you exercise regularly.Whether you're living with prostate cancer, supporting a loved one, or simply interested in maximizing your healthspan, this episode provides actionable, science-backed strategies to help you move from surviving to thrivingEpisode Timestamps00:00 Introduction & Guest Welcome 03:00 Rob Newton's Father & Origin Story 09:30 Exercise as the #1 Anti-Cancer Tool 17:00 Landmark Exercise Oncology Trial 20:00 Exercise as Medicine 26:00 Resistance Training Intensity Explained 35:30 Exercise Before Radiation & Chemotherapy 40:00 Exercise Timing Around Treatment 47:00 Myokines: Muscle as Medicine 52:00 NEAT & Daily Movement 58:00 Final Takeaways & Closing ThoughtsResources MentionedMy Exercise Medicine for Cancer by Professor Robert NewtonExercise Medicine Research InstituteNew England Journal of Medicine Exercise Oncology TrialAmerican Society of Clinical Oncology (ASCO) Researc___________________________________

Once upon a time, a legal tech vendor's goal in getting seen by potential customers was to rank on the first page of Google search. But in the age of AI, that is no longer enough. Now, when a potential buyer asks ChatGPT, Claude or Gemini to recommend a vendor, what matters is whether the company shows up in the answer the AI generates. And that, increasingly, depends on who is quoting you, citing you, and treating you as the authority in your category.   On this episode of LawNext, host Bob Ambrogi talks with two legal marketing and communications leaders who are seeking to help their clients get ahead of that shift. Amy Juers is CEO of Edge Marketing, a firm she founded in 1997 that serves clients across legal technology and accounting. Valerie Chan is CEO of Plat4orm, a strategic communications firm working across legal, cybersecurity, AI, and other regulated industries.   Last week, these longtime competitors announced a strategic partnership and a new framework they call the Trusted Answer Growth System, designed to help companies adapt to how buyers research and shortlist vendors in AI-driven search.   In the conversation, Amy and Val discuss how generative AI is reshaping the buyer's journey, why earned media and third-party credibility carry more weight than ever, the new vocabulary marketers are wrestling with — from GEO to AEO — and what companies can do when AI tools get their story wrong. They also explain why, after years of competing, they concluded they were better off working together.   Thank You To Our Sponsors This episode of LawNext is generously made possible by our sponsors. We appreciate their support and hope you will check them out.   Paradigm, home to the practice management platforms PracticePanther, Bill4Time, MerusCase and LollyLaw; the e-payments platform Headnote; and the legal accounting software TrustBooks. Briefpoint, eliminating routine discovery response and request drafting tasks so you can focus on drafting what matters (or just make it home for dinner). CosmoLex, helping law firms manage their entire practice in one platform, from intake to payment. Try it free.   If you enjoy listening to LawNext, please leave us a review wherever you listen to podcasts.  

In this special HITEC edition of The Modern Hotelier, hosts David Millili and Steve Carran sit down with Tim Major, CEO of Operto, to explore how AI is transforming hotel marketing, direct bookings, and operational efficiency.Tim shares how Operto One's autonomous AI agents help hotels combat predatory OTAs, improve direct booking performance, and optimize visibility across both traditional search engines and emerging AI-powered search experiences. The conversation dives into the role of agentic AI in hospitality, the balance between automation and authentic guest service, and how hotels can leverage AI without adding complexity to their existing technology stack.Key topics include: How AI agents protect hotel brands from predatory OTA practices  Increasing direct bookings through automated search and GEO optimization  The future of agentic AI in hospitality operations  Real-world success stories from hotels using AI-driven solutions  Preparing hotel websites and content for AI-powered search platforms Watch the FULL EPISODE on YouTube:  https://youtu.be/zGLo-TaAMykLinks:Tim on LinkedIn: https://www.linkedin.com/in/majortm/Operto: https://operto.com/For full show notes head to: https://themodernhotelier.com/episode/289Follow on LinkedIn: https://www.linkedin.com/company/the-..Join the conversation on today's episode on The Modern Hotelier LinkedIn pageConnect with Steve and David:Steve: https://www.linkedin.com/in/%F0%9F%8E...David: https://www.linkedin.com/in/david-mil.

Niarn har haft en øresten, og Geo er ikke helt vildt oppe at køre over Irma træstammer. Niarn har fået ciklide-babyer, og Geo har yderligere spørgsmål vedrørende den stakitmalende autolaker. Niarn har haft en voldsom ansigtsblindhedsepisode, og Geo har satte haft en nærmest identisk ansigtsblindhedsepisode. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jamie is joined by Jensen, an activist who was on the ground for the most intense portion of the anti-ICE actions at the Delaney Hall detention facility in Newark, NJ. They discuss the history of the privately-run GEO group facility and how it developed to this point of crisis. What tactics were used by prisoners inside the facility and protesters outside, and what limits did they come up against? The feckless behavior of local Democrats like Newark mayor Ras Baraka. The implications of state repression. And why is migrant defense a strategic area for revolutionaries to intervene in? Check out the Crimethinc article: https://crimethinc.com/2026/06/10/tactics-at-delaney-hall-a-strategic-appraisal-with-interviews-from-the-front-lines SIGN UP NOW at https://patreon.com/partygirls to get all of our bonus content (including Sam's forthcoming travelogue series), Discord access, and a shout out on the pod! Follow us on ALL the Socials: Instagram: @party.girls.pod TikTok: @party.girls.pod Twitter: @partygirlspod BlueSky: @partygirls.bsky.social Leave us a nice review on Apple Podcasts or Spotify if you feel so inclined: https://podcasts.apple.com/us/podcast/party-girls/id1577239978 https://open.spotify.com/show/71ESqg33NRlEPmDxjbg4rO Executive Producer: Andrew Callaway Producers: Ryan M., Jon BThe ICE Dungeon Made Of Drywall: Report Back From The Front Lines Of Delaney Hall w/ Jensen

  THE SHOW NOTES   Dr. Pepper Strawberries & Cream Zero Sugar  Intro CSICON was great! The History Chunk      - June 18th Religious Moron of the Week      - Fr. Richard Storey Ask George      - Music for my son? from Tom Tell Me Something Good      - 100% Effective HIV drug Geo on the SGU this week Show close .........................   UPCOMING SCHEDULE   Geo & SGU: Not-A-Con Sydney / NZ Skeptics Conference July 2026 Australian & New Zealand George Hrab solo at MUSIKFESTAugust 6th 58:00 pm Lyrikplatz The George Hraband at MUSIKFESTAugust 9th 5:30–6:30Liederplatz Episode 1000 of The Geologic Podcast Saturday, January 9, 2027 The Icehouse, Bethlehem, PA .........................   SUBSCRIPTION INTERFACE   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the sage Evo Terra for his assistance. .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

Hey friends, welcome back. Today I'm sharing something a little different — and I think you're going to want to save this one.This episode is pulled directly from The Anti-Social Shift — my brand new private podcast at hollymariehaynes.com/shift. It's a 9-episode series built around the exact framework I use to run a million-dollar business spending less than 30 minutes a week on social media. The first 5 episodes are the evergreen framework. The last 4 — including this one — drop fresh every quarter. Current playbook, not advice from two years ago.I'm sharing it here because what we're talking about is too important to sit behind an opt-in.Here's the question: when someone asks ChatGPT or Claude to recommend an expert in your space — are you showing up? Because your dream client is not scrolling Instagram to find you. She is asking AI.In this episode I walk you through how we get 50 or more leads a month from AI search, what GEO actually is, and the one blog post that drives more recommendations than anything else we publish.When you're done — go grab all 9 episodes at hollymariehaynes.com/shift.Let's get into it.

Don't listen to everything you hear…in the AI age, SEO is NOT dead. It's just expanding.  Guest Mike Witham of 97th Floor Agency breaks down what it all means. Some people thought AI would kill SEO, but the truth is that SEO isn't going anywhere. We just have to learn how to partner with AI to optimize search, especially when it comes to showing up in AI summaries. Marketers have to adapt to new search rules, plus AEO and GEO capabilities.  What's the difference between using AI and using a search engine to find information? The key is keywords: while people are searching via AI in an experimental way, SEO thrives on keywords. You have to make sure you're optimizing for that to drive traffic. Should you ask AI for sources? And if you do, will it provide credible ones? Plus, we're in the age of chatbots and relevancy. What are some good tools to make sure your chatbots are not only giving relevant information, but accurate information, too? If you're looking to level up your SEO knowledge and anticipate what's going on with AI, AEO/GEO, this is the episode for YOU.  Follow Mike: LinkedIn: https://www.linkedin.com/in/michael-o-witham/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

How can financial advisors get found in AI search, build trust faster, and use online reviews in a compliant way?In Episode 111 of The Influential Advisor Podcast, Paul G. McManus interviews Brian Thorp, Founder and CEO of Wealthtender, about one of the biggest opportunities in advisor marketing today: compliant online reviews as a trust signal for Google, ChatGPT, Gemini, Perplexity, Claude, and other AI-powered search tools.Financial advisors have always relied on referrals, reputation, and trust. But today, before a prospect reaches out, they are often searching online, reading reviews, asking AI tools who to consider, and comparing advisors before the first conversation ever happens.That means your digital reputation matters.In this episode, Paul and Brian discuss how financial advisors can use compliant online reviews, third-party credibility, Google visibility, and AI search optimization to help prospects make a more informed decision about whether you may be the right advisor for them.You'll learn:How financial advisors can get found in AI searchWhy online reviews are becoming a major trust signalHow compliant reviews differ from traditional Google reviewsWhat the SEC Marketing Rule changed for testimonials and reviewsWhy ChatGPT, Gemini, Perplexity, and other AI tools may use reviews to summarize reputationHow reviews can support SEO, AEO, and GEO for financial advisorsWhy “stars” matter, but client stories matter even moreHow advisors can ask for reviews without cherry-pickingHow reviews can help independent advisors compete against larger firmsWhy advisor-level reviews may matter as much as firm-level reviewsHow niche advisors can use reviews to strengthen local and specialized visibilityWhy a book, a website, LinkedIn, Google Business Profile, and reviews all work together as authority signalsThis conversation is especially relevant for independent financial advisors, RIAs, wealth management firms, advisor marketing teams, and practice leaders who want to understand how trust is built in the age of AI search.If you are a financial advisor wondering how to show up when someone asks ChatGPT, “Who is the best financial advisor for me?” this episode will help you think through the credibility signals that matter.Learn more about Influential Advisor Media:https://influentialadvisor.com/Learn more about Wealthtender:https://wealthtender.com/COMMON QUESTIONS ANSWEREDCan financial advisors use online reviews?How can advisors ask clients for reviews compliantly?Do financial advisor reviews help with SEO?Can online reviews help advisors show up in ChatGPT?What is the difference between Google reviews and Wealthtender reviews?How do testimonials work under the SEC Marketing Rule?How many reviews does a financial advisor need?Why do online reviews matter for financial advisor referrals?How can advisors build trust before the first meeting?How can financial advisors improve AI search visibility?#FinancialAdvisorMarketing #FinancialAdvisorReviews #AIsearch #Wealthtender #AuthorityMarketing #FinancialAdvisors #RIAmarketing #AdvisorSEO #AEO #GEO #TheInfluentialAdvisorSupport the show

What happens when a third-generation note investor who grew up taking apart computers starts applying AI to every layer of the note business? You get Dominic — and this episode is packed with the kind of real-world, no-fluff automation insight that note investors and note creators rarely hear. To obtain this week's Real Estate Notes Show guest Dominic McFadin's information, use this link https://bit.ly/4upMLK1

This morning on the show, the conversation is all about the World Cup and the Tartan Army, Scotland's enthusiastic fans who are taking over Boston. The speaker shares some hilarious stories about the Scots' antics, from their love of Scottish soft drinks like Iron Brew to their impressive drinking habits. The show also touches on the upcoming Juneteenth holiday and the potential for a hurricane in the area.The episode is a fun and lighthearted discussion about the World Cup and the city of Boston. The speaker shares some entertaining stories about the Tartan Army's experiences in the city, including their love of local bars and restaurants. The conversation also covers some local news and events, including the upcoming Juneteenth holiday and the potential for a hurricane.The speaker also chats with a special guest, GEO, a popular influencer from Scotland who has been making waves in Boston. GEO shares some of his experiences in the city, including his visit to the Governor's office and his attempt to break a record for the most people drinking Iron Brew at once. The speaker also shares some recommendations for GEO's visit, including a trip to the harbor and a visit to the Kowloon restaurant.If you're looking for a fun and entertaining listen, this episode is a must-check out. The speaker's humor and enthusiasm are contagious, and the conversation is full of laughs and interesting stories. So grab a cup of coffee, sit back, and enjoy the show!See omnystudio.com/listener for privacy information.

https://youtu.be/xkCGHOYkdC0 Grant McKinstrie, CEO of Digital Position, is passionate about helping eCommerce brands grow by combining customer insights, data-driven marketing, and emerging technology. With more than two decades of experience in digital marketing, Grant has built a team that helps brands increase revenue through SEO, paid media, conversion optimization, and customer-focused growth strategies. We explore Grant’s DP Growth System: Ask AI where consumers congregate, Immerse yourself in their communities, Create content they crave, Engage them on Reddit and Quora, Have influencers create videos, and Turn craved content into ads. Grant explains why understanding customer conversations is more valuable than relying on assumptions, how online communities reveal unmet needs and buying signals, and how businesses can transform those insights into content, influencer partnerships, and advertising campaigns that drive measurable growth. He also shares how AI is changing marketing, the challenges of scaling an agency, and why innovation remains one of the most important drivers of long-term business success. — Build Yourself a Growth System with Grant McKinstrie  Good day. Steve Preda here with the Management Blueprint Podcast, and today my guest is Grant McKinstrie, the CEO of Digital Position, a full-stack agency that builds a growth system for e-commerce brands. Grant, welcome to the show.  Thank you so much for having me. Good to be here.  Well, it’s great to have you here. And I’d like to start by asking you: What is your personal ‘Why’, and what are you doing to manifest it at Digital Position?  Well, specifically when we think about the eCommerce space, there’s so much crap being sold out there. And also, in terms of what AI has done to the industry, it has allowed a lot of people to start a lot of different businesses, sell a lot of stuff, do a lot of dropshipping, and all these different things. It’s about trying to find the gems. It’s about finding the good people to work with and the businesses that are worth growing at the end of the day. There’s so much good stuff out there that gets pushed down because either they haven’t worked with a good agency or they just don’t know how to market themselves well enough.  And I think the drive behind trying to find those people who are genuinely nice to work with and brands that are absolutely worth promoting and bringing out into the world is awesome and very rewarding. Being able to do that is incredibly fulfilling. That’s not to say that we’re perfect in every way, shape, or form. And it’s not like every single business we work with is perfect either. We do what we can. But all in all, I want to be able to help market products, people, and businesses that are absolutely worth getting out into the world and getting more people to know about.  Yeah. That’s so interesting that you say that because I had a client in this space where you are, and they were a little conflicted because some of the brands they represented, they were not really proud of. And I think it really impacted their culture in turn. They felt that they were not operating with integrity with all of their clients, and that created internal friction. And it kind of held them back to some degree. So that’s fascinating that you talk about this. And I also noted on your website that your average client tenure is over four years, which I think bears testament to this. Yeah. In a large majority of cases, I mean, we’ve had certain clients for six years and, in some cases, even eight years. So when you have tenures like that, they certainly last a long time. And sometimes it just doesn’t work, and we’re also very willing to openly admit that. I don’t want anyone to think, “Oh, if we sign up with you, it’s four years, and then we’re just constantly paying you for, I don’t know, whatever reason it might be.” But genuinely, we’re here to see how we can legitimately grow the business and actually bring you profit dollars that you weren’t seeing otherwise.  Because so many businesses that we come across are just not able to allocate their marketing spend efficiently. And they’re just… I don’t know. Not to get too much into the nitty-gritty of things, but in a general sense, 95% of the businesses we talk to are essentially burning money. And in most cases, they’re being worked through an agency churn-and-burn system. And it hurts to see. Literally, I had a pitch two hours ago before this call where every single platform they were on was just burning money. They were trying to remarket to people who already knew about the brand and spending money on people who already knew about them and were already going to purchase from them.  And the agency was trying to tell them, “Hey, all of our metrics are great.” But the business is suffering because of it. It happens all the time. It generally results in tough conversations for us because agencies have such a bad reputation. And we’re always trying to pick up the pieces and revitalize that relationship. Which has its highs and lows in many ways. But we’re out here doing the best we can. Okay, so that’s a great segue because this podcast is all about frameworks—how to do something that maybe other entrepreneurs are trying to do, don’t know how to do, but you figured out. So do you have some kind of framework? Maybe it’s about getting an eCommerce company up and running on advertising and advertising profitably. Maybe it’s some other area in your business that is easy to explain in three to five steps. Does anything come to mind?  The biggest thing that we have realized lately is what we have deemed community engagement. One, because of AI, you can scrape information so easily across the internet, and you can get fed so much crap that AI is just going to automatically generate for you. But what really matters at the end of the day is: who is your audience, where the heck do they hang out, and what are they talking about?  So we are constantly looking to inject ourselves into Reddit threads, Facebook threads, YouTube comments, Quora—wherever those people possibly are. Get into the subreddits. Get into those Facebook communities. Get into the comments of influencers or whoever is relevant within that space, and talk to them. See what they’re talking about within those threads. Engage with them. Have a conversation so that you can understand what actually makes this person tick. What do they truly care about? What do they call things? What are they talking about on a daily basis?  So that when you start creating content that resonates with those people, you know exactly how to connect with them. Because, as I mentioned earlier, so many people are creating commoditized products and content because of AI, because it’s making it that much easier to do. Nobody is truly trying to connect with the consumer at the end of the day. And therefore, you’re going to have so many people who become numb to anything being thrown in their face unless they actually feel like they’re being spoken to.  So the biggest thing is to get to know the person on the other side of the screen. Go to where they hang out. Go to where they’re engaging. And listen to them. I think a lot of people forget that and want to go straight into data, metrics, spreadsheets, and all this stuff. When there is a human-to-human interaction happening within marketing every single day. And that is what you need to continue to focus on. Okay, so maybe that’s the beginning of the framework. So get to know the person—or the customer—or both.  Yeah. And it sounds really simple. It’s funny, when you put it that way, it’s just: listen to the person you’re trying to sell to. But it’s incredible how infrequently that actually happens. Because a lot of people will talk about, “My product is the best. My product is so good because it does this cool little thing that nobody else does.” But who really cares unless it’s actually solving a problem that somebody has? And unless they’re able to understand exactly how it’s going to make them feel in that moment when that problem is solved or how it connects to their core persona or whatever it might be. It’s a very simple framework. But it is the most important thing that a lot of people tend to neglect.  No, I love it. I love it. So what does the actual framework look like? I understand you go to Reddit, you go to Quora, and you listen. But what is the process? How do you even know which part of Reddit you should go to, what you should listen to, and who the customers are? Give me the rundown. What do you do when a new customer walks through the door and you want to figure out how to make them successful?  Yeah, of course. So I think Reddit is just the easiest example. I think it’s what a lot of people are familiar with, but it also provides value because it’s related to all the LLMs and what they like to cite as sources as well. Funny enough, one of the best ways to start is if you have a brand, a service, or something that you’re looking to build. Feed that into AI—Claude, ChatGPT, whatever works for you—and have it help you understand: “Hey, what subreddits should I be participating in?” If I want to sell vegetable seeds, for example—and that’s an example from a client we’ve worked with—or if I want to get more into gardening, where should I go?  It will point you to gardening, DIY gardening, seasonal gardening, and all these different places that have communities of people who are very specific when it comes to anything you want to know about gardening. Then you jump in there and see people talking about: “When should I start planting my tomatoes?” Or: “When should I do any transplanting?” Or: “How do I need to handle my watering schedule?” And then you have layers and layers of threads, topics, and information that you can gather from. People are giving it to you for free and telling you exactly how they handle those things.  And that turns into content. That turns into ways for you to engage with those people. It turns into ads because if you’re able to understand what their pain point is, then you can make an ad out of that. At the same time, you can pull a lot of that information using AI. But the biggest impact still comes from truly engaging with those people. So you said that when you figure out what those communities are talking about in their Quora or Reddit communities, then you can engage with them. You can create content, you can create ads, and you can engage. And I’m just wondering, are there other forms of engaging with customers other than through content and ads? Good question. So yeah, that’s the main part. You can directly comment within those Reddit threads, or you can start creating your own content within those Reddit communities. If you start to see a trend of multiple people asking, “How do I start planting my tomato seeds?” Or, “Where do I even start with this?” Then you can create an entire guide on your website. Build a blog post around it. Or you can get together with an influencer who’s able to make a video around it and show the entire process through a visual element as well. So you’re not just doing written content, but video too. And then you can even run ads around that.  Because one of the biggest things, for example, with this brand that I’m kind of alluding to, is that every single ad and every single piece of content they were putting out beforehand was very disconnected from the true gardener at the end of the day, or the true DIY gardener. Because everything they showed was a picture of this beautiful, perfect pepper or tomato that nobody ever experiences unless you’re operating a commercialized system with all of the technology they have access to. But somebody in their backyard is not going to have a perfectly round tomato or a perfectly formed pepper. And therefore, no one knows how to get there. So you have to show them the step-by-step process.  What soil do you need to buy? What seeds should you buy? And then you become part of that system because: “Oh, I need to buy seeds. Okay, I’m going to go to this company and buy seeds from them.” And they also helped me throughout this entire process by becoming the subject matter expert on what to do with tomato seeds. It becomes this kind of system that you naturally inject yourself into as you create content that connects with that person. Because the biggest thing was recognizing that all of the content they were putting out beforehand made people think: “Well, my food is never going to look like that if I plant it in my backyard.” Yeah. “But how can I get there so that I feel a lot less stressed about even starting?” And you’re providing this entire guide for me to follow so that I can become a better DIY gardener.  Yeah. I love it. It’s a great approach to basically figure out where to go, talk to the people, and then communicate with them and create helpful guides for them. And the influencer video—that’s also very clever. So that’s how you help drive growth for your clients. But how do you drive growth in your own business?  Yeah, good question. Funny enough, man, it is so much harder to do it for yourself when you are so focused on other people. Reflecting inward is always tough. But what we have recognized lately is that you have to have a good freaking offer. Because so many agencies in this space say the same stuff. I sat on Instagram for two hours one day and rifled through every single ad from marketing agencies in the space.  And everybody says the same thing: “You’re doing your ads wrong.” Or: “You have no idea what’s happening with your attribution.” Or: “Google Ads is making you lose money.” Or: “Meta Ads sucks.” And all these different things. And everyone is saying: “You should let us do a free audit for you.” Or: “Come talk to us and we’ll help show you what’s wrong.” It’s like, okay, there’s a pretty big gap there. I have to spend all this time talking to you just to figure out whether you’re a legitimate business and whether you’re actually going to solve my problem. And you’re not really offering anything other than: “Hey, let’s sit down and talk about it.” When everybody else is doing the exact same thing. So the offer across the industry is generally weak.  There are a few agencies that have well-built offers. What we personally figured out through A/B testing is that we don’t even try to lead with the marketing conversation. Because in some cases, businesses find it difficult to admit: “Hey, our marketing sucks.” Or: “Marketing is our problem.” But a lot of people can identify whether their website sucks. They can look at it and say it’s old or that it’s not converting well. It’s generally easier for people to make that connection than the marketing connection.  So we’ve built an offer around A/B testing. For just about any eCommerce business doing over $1 million in annual revenue, we’d love to do a free A/B test for them. We will build a landing page of their choosing. It could be their homepage. It could be a product page. It could be whatever. We will create a mock-up ourselves and come to the call with it. We’ll show them our version alongside theirs. They can decide whether it seems better or not. And if they want to move forward, we’ll implement it on their site for free. Then we’ll run an A/B test until we reach statistical significance and can determine whether our page or their page performs better.  Either way, there’s no cost to them. We just want to show that we’re capable of providing value. We want to demonstrate that we can create something better than what they currently have. If it works out, awesome. Let’s continue the conversation. If not, no harm, no foul. We weren’t able to improve it for them, and it doesn’t make sense to continue the conversation.  Yeah. That is impressive. So you’re actually building a competing site, and you show them that you could do a better job than they are, essentially. Yeah, exactly. Yeah. And it’s… I don’t know. There’s somebody that I interact with who always says, “There are no sacred cows. There’s no ego in all of this.” It’s just, “We genuinely want to show that we can provide value in any way, shape, or form here.” It has garnered a lot of interest because it’s low friction. It’s, “Hey, at the very least, when we come to the call, we are going to show you something, and hopefully you like it.” And 100% of the time we’ve done this, everybody has loved it.  So it’s been a great source of driving more leads, more conversations, and more at-bats for the business. Simply by having an offer that people want to see value from, as opposed to: “Hey, we’re going to do an audit. There’s going to be a long turnaround time. Then we have to figure out the next steps. Then there’s going to be this big price tag,” or whatever it is. Whereas we’re just going to do something for you for free. If it works, great. If not, you didn’t lose any sleep over it.  Yeah. Love it. That’s pretty cool. And I think what’s really cool about it is that you do it without disrupting their existing business. Exactly. So they don’t feel like, “Okay, maybe it’s at no cost to me. Maybe it’s a marketing thing.” But at the same time, if you’re interfering with my customers, that’s actually a negative. Because it can create damage. That’s my reservation about people who offer to drive business for me. Yeah. But then they want to use my LinkedIn profile, and they can spoil my reputation online. And I’m never going to allow it. Because it interferes with my business. So I love that you found a way around that. That’s pretty cool.  Absolutely. Yeah, and we’re hoping that it just continues to grow. Fortunately, AI has allowed us to move a lot faster with this because I think that historically would have been a major holdup. Mocking up a page is not a very easy task. But because we’re able to understand the business and generate something relatively quickly through our experience and understanding of how a page should be structured, it works out really well. Yeah. Love it. So switching gears here, let me ask you this: What is something that you’re actively trying to figure out in your business?  Ooh, boy. Scale. I think the ability to scale something like this is where I’m trying to figure out what is going to break next. Historically, we’ve struggled to figure out things like: “Oh, we need a really good offer to drive cold outbound leads.” We have historically been a referral-only business. And while that’s worked, it certainly isn’t as sustainable long term as building a proper, predictable cold outbound system.  Now that we have something that is starting to work, and we’re seeing more leads come in, the question becomes: How do we scale this without the business breaking if we suddenly see a significant increase in leads? Because realistically, in the past, it’s been rare that we’ve had so many leads in the pipeline that we didn’t know how to handle them. But we’ve also recognized that the type of service we provide is elevated. We consider ourselves a boutique service. We know we’re not the cheapest in the market. But what we do know is that we can absolutely drive additional profit dollars to your business. Because we’re looking at the full marketing picture.  We’re not just focusing on PPC. We’re not just focusing on SEO. We’re not just focusing on organic social. We’re looking at how all of those things work together. And then we’re looking at the business as a whole and trying to drive an actual P&L impact. Not just say: “Oh, ROAS in Google Ads is good, so everything must be great.” No. That’s not always the case. As I mentioned earlier, that can happen while you’re still burning money because you’re simply retargeting people who already know about your business.  So the goal is understanding that we provide an elevated service and finding the right talent to help deliver it. So that as we continue to scale, we’re able to maintain the level of service that we know we’re capable of providing. And making sure that the people leading those client conversations are able to deliver on that promise every single time as well. Hopefully that answers the question, for the most part.  So if you have the deals coming through, the cold outreach is working, and your offer is working, is it just a question of finding the talent, or are there other things that could break?  Yeah. I think it’s hiring and talent for sure. And then the other piece is continuing to maintain the operational speed behind it as well. Because expectations in the industry are changing dramatically. We went from bi-monthly reporting to weekly reporting, and now people want to know how things are moving every single day. AI has sped things up to the point where people’s expectations are changing at a rate that we need to keep up with. And that is certainly one of the more difficult things to navigate.  Especially when there are 30 to 1,000 new AI tools coming out every single day. Then you need to figure out: “What’s the best one that I’m going to be able to utilize long term, instead of just dumping it and moving to a new one next week?” So yeah, the operational piece has been very interesting over the past couple of years. It went from everybody using ChatGPT, to all of these different AI transcription tools. We moved into Notion. Now we’re using Vector, which is popping off right now. Claude has obviously made a lot of strides as well. And it’s about figuring out how we continue to pivot across all of these different tools. And I’m barely scratching the surface with those examples.  We also have to make sure that the entire team is able to adapt to these changes over time. Because for so long, you could stick with a single tech stack and a handful of tools for years, and not much would change. But now, because of AI, things are adapting, changing, and improving incredibly quickly. And the expectations of the client are moving just as fast. So you need to be able to keep up with that. I’ve always wondered about this thing that Steve Jobs said: The two primary functions of a business are marketing and innovation. And you are doing one of the two primary parts of the business. You could even argue that marketing is innovation as well. So the two things converge. How is it possible for an agency to innovate for multiple clients on a continual basis?  Yeah. That just comes down to trusting the team and having the right people in the right place. And that’s why I think hiring is one of the biggest things that we need to focus on. Because AI has raised the floor for so many people. But it has also really shined a light on the people who are able to work alongside it efficiently, speed up their processes, and use their experience to make decisions really fast. It is more powerful than ever to have a creative mindset and the experience of seeing how things impact multiple different clients. And to understand how you can shift strategy at any point in time. It also requires having that childlike curiosity mindset.  Being willing not to accept everything as fact. Being willing to pivot at any point in time. It’s truly about making sure that the people around you are willing to adapt and accept that they are not going to be right all the time. But they’re willing to keep trying, keep learning, and keep figuring out what the next step is. And not fall into complacency. Because if you do, AI has probably already rocked your world at this point. So the biggest thing is having people around you, a support system, procedures, and training that allow that to happen naturally. And trusting that they will be able to follow that and see the vision—or at least try.  That’s fascinating. If there’s a company trying to figure out what to do, how to make sense of all these different platforms, SEO moving to GEO, AI, Reddit, Quora, rising advertising costs, TikTok, and all these other platforms coming online—and their head is spinning—what do you recommend they do? How do they select an agency? Of course, they should go to you. But how should they select an agency? What criteria should they use to select someone, whether that’s you or somebody else?  Yeah. I mean, really, it just comes down to being growth-minded. And maybe I’m not fully understanding the question, but if you have any passion or drive to grow what you’re doing, you need to surround yourself with people who are constantly looking to push the envelope. Whether that be an agency or an in-house team. And in some cases, it might not make sense for you to have an agency. That really depends on your brand guidelines and how closely you hold them to your chest. Because sometimes bringing in an outside agency can be very difficult.  It takes time to get them up to speed. If you’re looking to develop your own internal style of content because you have a lot of protection around the brand, then building that internally is going to make a heck of a lot more sense. Because they’re constantly going to be able to talk in your language. As opposed to an agency that wants to be an arm of your business, but at the end of the day, it’s difficult for that to always be the case. We try to live and breathe that as much as we can, but we also understand there are limitations. So I would say if you are a brand with extremely tight brand guidelines, then you need to train internally and make sure that is built into the culture and into the marketing team.  Otherwise, everything you put out from that point forward is going to be disjointed from what the brand actually means or is trying to stand for. Therefore, you need to have that in-house and you need more control over it. Otherwise, if you understand that other people have great ideas, and you want to leverage that, and you appreciate that they’re looking at hundreds, if not thousands, of brands and seeing how they succeed in the market, then an agency can be a beautiful way to go. And it’s generally more cost-effective in most cases. You’re going to have an agency with maybe three to five people—sometimes even more—overseeing your account.  And in many cases, that’s for the same cost as a single internal employee. So being able to leverage the minds of five different people with five different viewpoints of the world, and five different pairs of eyes looking at your website, versus just one… In my opinion, you’re going to win every time. Assuming you have the right team behind you. Yeah. That makes a lot of sense. So essentially, you’re outsourcing your marketing function to an expert team. This is all they do. And they’re held to a high standard because they work with a lot of companies in a fast-moving environment. It’s similar to having an internal attorney versus using a law firm with high-flying attorneys who operate at the cutting edge. You can never really replicate that cutting-edge environment, which helps nurture those people on the other side. Yeah. Love it. So if you’re listening to this and you want to take your marketing to the next level, and you want an expert team at your service to figure out how to grow your brand across multiple channels—content, advertising, customer engagement, and all that stuff—then reach out to Grant. But where can they find you, Grant?  You can reach out to us through digitalposition.com. Feel free to connect with me on LinkedIn. I’m happy to chat with anybody. I’m more than happy to share anything I’ve learned along the way, whether you’re another agency, a brand, or whatever it might be. I firmly hold the belief that there is a massive sea of people out there to reach. And I’m happy to share any learnings that I’ve had. Because, boy, there’s so much to digest in this world, and I’m happy to share whatever I know. But yeah, digitalposition.com for anyone who would possibly want to work with us or chat. Otherwise, I’m on LinkedIn and happy to connect there as well.  Well, Grant McKinstrie, CEO of Digital Position, a full-stack agency that builds growth systems for eCommerce brands. Thanks for coming and sharing your experience and your view of the world. And if you enjoyed listening, make sure you follow us on YouTube and Apple Podcasts because every week I come with an exciting entrepreneur who is sharing the best of what they know. So thanks for coming, Grant, and thanks for listening.  Thank you so much for having me. Important Links: Grant’s LinkedIn Grant’s website

Before he founded Render, Anurag Goel was the fifth engineer at Stripe, where he watched roughly a fifth of the engineering team disappear into managing AWS, writing brittle, repetitive, error-prone infrastructure scripts that had nothing to do with the actual product. That experience became the seed for Render: a platform that automates away the undifferentiated DevOps work and lets application teams ship without standing up their own cloud team. Today, millions of developers build on it, and Render has raised over $260M from Bessemer and General Catalyst. In this episode, Tobi and Anurag get into what's actually changing as AI moves from hype to production. Anurag makes the case that agents are simply a new kind of application, long-running, stateful, tool-heavy, and a new kind of end user you have to design for. He explains why Render deliberately refuses the "AI cloud" label, what he's building with Workflows and sandboxes, and why the hardest part of shipping agents isn't building them but seeing inside them. The conversation also goes wide: how to hire executives when interviews lie, why short-lived keys and blast-radius thinking matter more than container escapes, how distribution is shifting from SEO to getting ChatGPT and Claude to recommend you, and why, despite all the "SaaS is dead" noise, specialization isn't going anywhere. Topics covered: Why ~20% of Stripe's engineers were stuck managing AWS and how that became Render "We're not the AI cloud, we're the application cloud," and why the distinction matters Agents, as a new type of application (and a new end user), you have to build for Render Workflows and sandboxes: the consolidated AI runtime Hiring executives when interviews are an imperfect signal Security as blast-radius management: short-lived keys over "admin forever" The shift from SEO to GEO, getting chatbots to recommend your product Why SaaS isn't dying, and specialization still wins

Sein neuer Roman läuft bei radio eins unter „richtig runde bösartige Satire zu Medien und Berlin“: Nikita Afanasjew begeistert mit „Sputnik“ (erschienen bei Voland & Quist) und heimst nebenbei immer wieder Journalistenpreise ein. Der Wahl-Berliner mit sowjetischen Wurzeln hat für DIE ZEIT, GEO und den Tagesspiegel geschrieben und inzwischen zwei Romane veröffentlicht, die beide sehr lustig sind. Im „Berliner Zimmer“-Podcast spricht er über die Schriftsteller-Fußballmeisterschaft, seine Reportage-Leidenschaft, die ihn immer wieder durch die ganze Welt führt, und den Mix aus echtem Leben und Fiktion beim Romanschreiben. Moderation: Judith Gridl & Klaus Rathje

The branded voice is losing its grip, and the people inside your company are about to replace it. In this episode of Content Amplified, Nicole Gates, VP of Global Growth at Varonis, makes the case that user-generated content is where B2B marketing is headed. She explains why what works in B2C tends to land in B2B two to three years later, and why AI is accelerating the shift by making buyers more skeptical of brand messaging and hungry for the human element. Nicole shares how she leans into employee advocacy and industry influencers without prescribing the script, pointing to her own sales reps who film videos in their cars talking about the product. She gets practical on AEO and GEO, where LLMs increasingly pull from Reddit, LinkedIn, and YouTube instead of pay-to-play search. And she lays out where to start: know your story first, build a unique point of view, and find the people already willing to share it. As she puts it, it always comes down to the story. If you are trying to figure out how to stay trusted in an AI-flooded landscape, tune in.About NicoleNicole Gates is the VP of Global Growth at Varonis, a cybersecurity company, where she has spent about four years. Her background spans content marketing, social media, and demand gen across various industries and roles, all of which now roll up into what her team calls growth. She believes the trends shaping B2C marketing reach B2B a couple of years later, and that the next wave belongs to human, user-generated content over the branded voice. Nicole also writes a Substack called Perspective and Pipeline, where she shares her thoughts on marketing, growing a team, and working in growth marketing and B2B.Show NotesConnect with Nicole on LinkedIn: https://www.linkedin.com/in/nicolepgates/Nicole's Substack, Perspective and PipelineText us what you think about this episode!

Wenn die Sonne knallt, wird's nicht nur für uns heiß. Aber bekommen Bäume eigentlich Sonnenbrand? Und wenn ja: Wie schützen sie sich? In dieser Folge von Peter und der Wald geht's um die cleveren Tricks der Pflanzenwelt: von natürlichen Lichtfiltern über reflektierende Härchen bis hin zu einer Art pflanzlicher Sonnencreme. Und warum manchmal sogar Blätter verbrennen können. Werbung: Diese Folgen wird ermöglicht von SIMon Mobile Neukunden erhalten bei Eingabe des Gutscheincodes PETER10 auf https://simon.link/peter oder in der App für 6 Monate monatlich 10GB geschenkt. Die Aktion ist bis zum 06.07.2026 gültig. +++ Wir sind ab sofort auch auf CampfireFM. Eine europäische Plattform, auf der wir uns gemeinsam austauschen können. Vollkomen kostenfrei und ab demnächst könnt ihr dort gegen einen kleinen Betrag den Podcast auch werbefrei hören. Schaut doch gerne mal vorbei: https://www.joincampfire.fm/api/download-app +++ Das Video zum Podcast findet ihr auf YouTube: https://www.youtube.com/@PeterundderWaldPodcast +++ Habt ihr Fragen oder Anmerkungen zu den Themen? Schreibt uns gerne eine E-Mail an podcast@wohllebens-waldakademie.de +++ Wenn ihr mehr über den Wald und seine Wunder erfahren wollt, findet ihr in Wohllebens Waldakademie spannende Veranstaltungen & Fortbildungen: https://www.wohllebens-waldakademie.de +++ Unsere allgemeinen Datenschutzrichtlinien findest du unter https://www.wohllebens-waldakademie.de/policies/privacy-policy +++ Wir verarbeiten im Zusammenhang mit dem Angebot unserer Podcasts Daten. Wenn Sie der automatischen Übermittlung der Daten widersprechen wollen, klicken Sie hier: https://datenschutz.ad-alliance.de/podcast.html

The courthouse is drying out, so Jim Hill, Len Testa, and Chris Cox relocate to the mailroom for a listener mail edition of The Case 4. This episode revisits recent debates about Disney World lounges, Disneyland Lightning Lane strategy, and Universal Orlando's hotel categories. Along the way, the panel weighs in on communal seating, pricey mocktails, park-hopping fatigue, Epic Universe hotel demand, and whether a “throwaway” Universal room can still make vacation math work. HIGHLIGHTS • Listener reactions to Beak and Barrel, GEO-82, and the communal seating problem at Disney World lounges. • A closer look at why $18.50 mocktails may be harder to swallow than $25 cocktails. • Disneyland vs. Walt Disney World Lightning Lane strategy, including why extra park days can beat park hopping. • Why Disneyland's same-day Lightning Lane drops may work better there than they would in Florida. • Universal Orlando's “Signature Collection” confusion and whether Helios belongs in that category. • The Universal deluxe hotel math behind Express Pass perks, ghost stays, and throwaway rooms. HOSTS • Jim Hill - X/Twitter: @JimHillMedia, Instagram: @JimHillMedia, Website: jimhillmedia.com • Len Testa - Bluesky: @lentesta.bsky.social, Instagram: @len.testa, Website: touringplans.com • Chris Cox - X/Twitter: @bigcox, Instagram: @magiccox, Website: magiccox.com FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: https://www.patreon.com/jimhillmedia/ SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Matt Hallas has had a passion for monitoring the health of the Earth and its global citizens via remotely sensed data sources since he first learned of the Landsat program back in high school. As the Manager of the Geospatial Practice at DevGlobal, he works with an incredible group of colleagues and partners all focused on how they can use open data and tools to build strong communities of practice, support programs related to Neglected Tropical Diseases, regenerative agriculture, improving the climate resilience of cities, and reducing the digital divide still so prevalent across the globe. Well...DANG. That sounds like a lot for this here podcast that's all about everyday people making good happen each and every day, doesn't it? But that's exactly what Matt is doing by using technology to create equitable and sustainable solutions to improve communities worldwide. So buckle up, embrace your inner-nerd and let's find out how we can save the world. Big shout out thanks to our pal Ruthie Berk for bringing Matt our way. _________________________ June 13 and July 12 - grab your seat to SLIDESHOW: IN COLOR! now playing in London. It's the live storytelling show the Los Angeles Times declares, "Downright magical, uncomfortable and shockingly honest!" and Theatreland Adventures London cheers, "FOUR STARS - This is unlike anything I've seen before, a warm, engaging, and memorable evening!" Tickets & Info: https://www.citizenticket.com/events/etcetera-theatre/slideshow-in-color/ Pre-Order CUPID'S CURSE - the fourth book in Steve's series THE DOG WALKING DETECTIVES MYSTERIES and catch up on the rest: https://www.barnesandnoble.com/s/%22Steven+J+Silverman%22?Ntk=Publisher&Ns.

Ross Hudgens sits down with Tom Critchlow, founder of AI Search Leaders (the evolution of his SEO MBA community), for a candid conversation about what GEO actually is in 2026 and why nobody has fully cracked it yet.  Tom makes the case that AI search measurement looks far more like brand measurement than classic SEO: less about prompt monitoring and keyword ranking, more about share of model, awareness, and how LLMs describe you (not just whether they cite you).  Along the way they dig into the "yes" stance SEOs need to take with executives, why brand, PR, and product teams, not SEO teams, tend to own the outcomes that move GEO, the real career risk facing SEOs, technical SEO in the age of model distillation, NavBoost and clicks as a trust signal, and the personalized, push-not-pull future of search.   Show Notes 0:00 – Why SEOs can't afford to be defensive 2:35 – How do you measure GEO? 6:24 – Measuring GEO like a brand 15:04 – Who really owns GEO? 23:26 – Technical SEO in the AI age 30:36 – Stop chasing tactics 37:09 – Selling GEO amid uncertainty 41:21 – NavBoost, clicks as trust 51:39 – Personalization, privacy and the future of search   Show Links AI Search Leaders: https://www.searchleaders.ai/   Your Inbox Might be the Next AI Search Signal: https://ipullrank.com/google-personal-intelligence-experiment   Why Every AI Search Platform Is Now Agentic and What That Means for Your Content: https://ipullrank.com/agentic-rag   Subscribe for weekly episodes: https://bit.ly/3dBM61f   Listen on Apple: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174   Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM   Follow Ross on X: https://twitter.com/rosshudgens   Follow Siege Media on X: https://twitter.com/siegemedia   Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: ross@siegemedia.com #seo | #contentmarketing

“If we don't pay attention and aspire to a life where we are all living better, happier, healthier lives that are sustainable, then I don't know that we reach it accidentally,” Martin Ogle I'm Dr. Shelly Mahon, your host, and today's Well Source is Martin Ogle. Martin is an environmental educator, naturalist, and founder of Geo sapiens, an initiative focused on helping people become “Earth-wise humans” by integrating environmental and energy literacy into everyday life, work, and community. This podcast centers around how parents can help children build a meaningful relationship with nature, develop a sense of wonder, and see themselves as connected, capable contributors to a healthier world through whatever work and careers they are interested in. #EnvironmentalLiteracy #Communication #mentalhealth #AllAges #PracticalTips In this Podcast we talk about: Developing a relationship with nature Understanding how living systems work and how humans fit in The social & emotional, mental, and physical benefits of being outside The connection between the health of a living system and your own well being Creating an economy that is in balance with all living systems Developmental approaches to talking to kids about the nature, environmental factors, and sustainability practices Specific ways that businesses are creating sustainability and the opportunities young people have to contribute to that in their career Managing advancements in technology with being in balance with living systems Incorporating living processes in all we do, including schools curriculum and careers The importance of putting the concepts together Simple ways to integrate these concepts into your day-to-day life  Resources:  Martin's Website: Entrepreneurial Earth, LLC Project Drawdown: The World's Leading Guide to Science-Based Solutions   The Biggest Little Farm Documentary Book: Last Child in the Woods by Richard Louv Book: The Nature Principle by Richard Louv

O Google anunciou a chegada do Projeto Greenlight a São Paulo. A iniciativa usa inteligência artificial e dados do Google Maps e do Waze para sugerir mudanças inteligentes em semáforos da cidade. A ideia é reduzir o famoso “para e anda” nos cruzamentos, melhorar a fluidez do trânsito e diminuir a emissão de CO2. No novo episódio do Podcast Canaltech, Marcelo Fischer conversa com Paula Aluani, gerente de parcerias estratégicas para Geo, Google Maps e Waze, na América Latina, para explicar como a tecnologia funciona na prática, quais dados são utilizados e quando os motoristas devem começar a perceber os impactos nas ruas. Você também vai conferir: Processo contra o Claude pode mudar o futuro das inteligências artificiais, sua TV atual ainda pode sobreviver à chegada da TV 3.0 e Gmail agora quer resumir seus e-mails antes que você perca tempo lendo tudo. Este podcast foi roteirizado e apresentado por Fernanda Santos e contou com reportagens de Marcelo Fischer, Bruno Bertonzin e Viviane França. A trilha sonora é de Guilherme Zomer, a edição de Yuri Sousa e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

Ever wondered why the story of Ananias and Sapphira ends so abruptly with such a severe divine judgment? In this compelling episode of Who's Who in the Bible, Fr. Geo Tom, C.Ss.R., peels back the layers of this tragic account from the Acts of the Apostles.Far from a tale of a 'small lie,' Fr. Geo explores the heart of the matter: hypocrisy, greed, and the importance of integrity within the early Church. Discover how this story serves as a vital warning about our relationship with God and the purity of our motives. Join Fr. Geo in this thought-provoking series as we journey through the lives of biblical characters—watch now to deepen your faith and understanding!

פרק מספר 516 של רברס עם פלטפורמה - קרבורטור מספר 41. הפעם רן ואורי מארחים את נתי לשיחה על נקודת המפגש המרתקת שבין קוד פתוח לקידוד מבוסס סוכנים (Agentic Coding). דיברנו על העתיד הדיסטופי והאופטימי של מפתחי קוד פתוח, איך משווקים מוצרים ל-Agents, ולמה שורת הפקודה (CLI) חוזרת אלינו בענק. [01:04] העתיד המדומיין של AI (סיפורו של OpenClaw) נתי משתף סיפור משעשע על ניסיון לחקור את "OpenClaw". הזיות (Hallucinations) של מודלים: Claude מאשר את העובדות, בעוד ש-Gemini מנתח שמדובר בהמצאה עתידית (פברואר 2026). הבנה שמודלי שפה (LLMs) הם מנועים הסתברותיים ולא מנועי חיפוש עובדתיים. [05:58] החזון הדיסטופי: האם AI יהרוג את הקוד הפתוח? בעיית ההעתקה: בעבר קוד הוגן על ידי רישיונות (כמו AGPL), היום קל לבקש מהמודל לשכתב קוד משפה אחת לאחרת (למשל מ-NodeJS ל-Rust) בעלויות אפסיות. קריסת מודלים עסקיים: עלויות התמיכה והאופרציה (Operation) יורדות כי ה-Agent מתקן תקלות לבד, מה שחותך את ההכנסות של חברות כמו Red Hat. עומס על ה-Maintainers: קוד מג'ונרט על ידי Agents נראה מעולה ומתועד היטב, אבל לא תמיד נכון ארכיטקטונית או לוגית. גישות התמודדות: חלק דורשים לקבל את ה-Prompt (הכוונה) ולא את הקוד עצמו, בעוד שאחרים (כמו יוצר שפת Zig) אוסרים לחלוטין גישה של AI לפרויקט. [15:15] החזון האופטימי: שיווק לסוכנים (GEO) מעבר מ-SEO ל-GEO (Generative Engine Optimization): סוכני AI הם הלקוחות החדשים. איך Agent בוחר כלים? לפי איכות הקוד, הפופולריות שלו ב-GitHub, ובעיקר לפי התיעוד. קוד פתוח הופך לכלי שיווקי קריטי (Open Core) כדי שהסוכנים יוכלו למצוא, להבין ולהמליץ על המוצר. מודלים היברידיים ו-Freemium: מוצרים (כמו Postits) מציעים גישה ללא חומת תשלום (Paywall) בשלבים הראשונים, מה שמאפשר ל-Agents לעבוד איתם בקלות דרך API (Headless SaaS), ואפילו לבצע רכישות בעצמם בהמשך דרך Stripe. [30:29] שובו של ה-CLI ומגבלות ה-MCP הדיבייט סביב MCP (Model Context Protocol): הפרוטוקול כבד, "זולל" טוקנים (Token hungry) עבור הקונטקסט, ודורש תחזוקה של שרתים נוספים. למה Agents כל כך אוהבים CLI (שורת פקודה)? גישה ישירה לאקוסיסטם המקומי והרשאות (כמו Kubernetes או סביבות ענן) בלי לחשוף מפתחות לשירות חיצוני. יכולת לבצע מניפולציות מורכבות בצד הלקוח (Chaining, Grep, Sed) מבלי לשנות קוד ב-Backend, מה שהופך את המודלים לאנשי DevOps מעולים. [36:17] רישיונות קוד פתוח וה"נשמה" של המוצר האתגר באכיפת רישיונות (כמו GPL) בעולם שבו קשה להוכיח על איזה קוד המודל התאמן ואם בוצעה העתקה. הבדל חשוב בטרמינולוגיה: מודלים של "Open Weights" לעומת מודלים שה-Training Data שלהם באמת פתוח. תוכנה כיצירת אומנות מול קומודיטי (Commodity): האם קוד מג'ונרט יכול להחליף את החזון וה"נשמה" (Soul) של מפתחים בולטים? ההשוואה לעולם המוזיקה מדגישה שמשתמשים הולכים אחרי האומן והחזון, לא רק אחרי הקוד היבש. [50:25] רגולציה ומודלי Open Weights אורי מעלה נקודה מעניינת על החסימה של מודל Fable 5 / Mytos 5 (של Anthropic) למשתמשים מחוץ לארה"ב על ידי הממשל האמריקאי. ההשפעה של רגולציה: ה"תקרת זכוכית" הזו עלולה לפגוע בחברות המסחריות האמריקאיות בטווח הקצר, ודווקא לדחוף קדימה מודלים פתוחים (Open Weights) סיניים או אירופאים שאינם כפופים לאותן מגבלות. האזנה נעימה!

In dieser Episode mit Benjamin Thiel von carlution by Everyco GmbH wird die Bedeutung digitaler Sichtbarkeit im Autohandel beleuchtet. Es werden die innovativen Lösungen von carlution vorgestellt, die Händler bei der Steigerung ihrer Online-Präsenz und Verkaufszahlen unterstützen. Wir sprechen über modernes Marketing in Social Media und Google Vehicle Ads und die Anforderungen an die neuste Generation von Autohandels-Websites. Stichwort: GEO. Also KI-Suche.

Oliver Bruce breaks down the real difference between SEO, AEO and GEO: search engine optimisation, answer engine optimisation and generative engine optimisation. Most marketers and most agencies treat these as the same thing with different names. They are not. They work on different surfaces, need different strategies and are measured with completely different KPIs.The stakes are simple. In the first four months of 2026, 68% of Google searches ended without a single click. Across 680 million AI citations, just 15 domains captured 68% of all citation share. This is a winner takes all environment. If your brand is not in the top tier of cited sources for your category, you are invisible to AI.Oliver walks through a step-by-step action plan for each discipline. How to fix your technical foundation and build topical authority for SEO. How to win featured snippets and zero click answers with AEO. How to become the source that ChatGPT, Perplexity, Claude and Google Gemini trust, cite and recommend with GEO.This is a concrete playbook you can start executing this week.Key topics covered: The real difference between SEO, AEO and GEO Why 68% of Google searches now end without a click How to run a technical SEO audit AI crawlers can actually read Building topical authority with pillar pages and content clusters The EEAT signals Google uses to judge content quality Mapping the question landscape for answer engine optimisation Writing direct answer content that wins featured snippets Using structured data and schema to surface your content Auditing whether AI tools currently mention your brand at all Creating original research that AI models want to cite Building offsite brand presence across PR, Reddit and LinkedIn Monitoring your AI share of voice month on month Key takeaway: The brands that win the next decade of search will run SEO, AEO and GEO in parallel. The ones still selling the 2022 playbook will disappear from the conversation.Sponsored by Incard — Sponsored by Incard. Sign up now. All your finances. One platform. For 2% Cashback for year 1 on Ads, SaaS, Travel and other everyday business expenses. Uncapped. Here's your promo code: UNLOCK2026 More Value:Follow on YouTube for deep-dives & video episodes: www.youtube.com/@TheUnlockOliverBruceNeed a 1-2-1 with Oliver or want to be on the show, visit: www.oliverbruce.co.ukRead more information on key points in Oliver's newsletter: The Brucey Bonus newsletterFollow The Unlock & Oliver's socials:LinkedIn | TikTok | YouTube | Instagram | Apple Podcast | Spotify podcast

Answer engine optimization (AEO) and generative engine optimization (GEO) rely heavily on brand recommendations, mentions, and citations within AI-generated answers. Employee advocacy directly feeds these artificial intelligence models by distributing highly trusted, human-sounding employee-generated content (EGC) across social channels and communities like LinkedIn and Reddit.We are joined by Gabrielle Herrera, Leader of Community Growth at HubSpot, who details her fascinating journey taking HubSpot's employee advocacy initiative from a 12-person pilot program to a global framework accessible to over 9,000 employees. Gabrielle shares how her extensive experience at the intersection of customer marketing, scaling growth, and global email strategy helped her design a sustainable roadmap for widespread workforce adoption.Throughout our chat, Gabrielle outlines why traditional SEO is evolving into Answer Engine Optimization (AEO), making decentralized community conversations across LinkedIn and Reddit vital for brand survival. She offers a masterclass on why customer success teams make the ultimate pilot testing ground, how to provide actionable content structure without destroying employee authenticity, and the continuous battle between deep-link attribution tracking and social algorithm health. Listeners will walk away with an exact understanding of how to move past uniform "lazy copy" and create an enablement framework that fosters intrinsic creator motivation, driving real enterprise growth.Resources:Want to know how your employee advocacy strategy really stacks up? Grab your FREE Employee Advocacy Health Check and see how you compare against your competitors.Book a call to discover how employee advocacy can benefit your team.Ready to elevate your employee advocacy? Get a free copy of Bradley Keenan's essential book, ‘Employee Advocacy: 101 Cheat Codes' for deeper insights and actionable strategies.Download The World's Biggest Employee Advocacy Study.Subscribe to the Employee Advocacy & Influence Podcast on Spotify or your favorite platform to never miss an episode.

The morning show in Boston is always a great way to start the day, and this episode is no exception. Billy and Lisa are chatting about the beautiful weather, with temperatures expected to soar into the eighties. But it's not all sunshine and rainbows - they're also discussing the struggles of getting a good night's sleep, with Billy sharing a hilarious story about waking up late and mistaking the time.This episode covers a wide range of topics, from the World Cup to Father's Day, and even a surprise visit from a young influencer from Scotland. The hosts are excited to welcome Geo, who's been making waves in Boston with his Scottish accent and love of the World Cup. They also dive into the latest news, including a possible Taylor Swift wedding and a big trade in the NBA.The conversation is as lively as ever, with Billy and Lisa discussing everything from the importance of keeping secrets to the challenges of being a leaker. They're joined by several callers, including a woman who's struggling to keep a secret about her husband's new job, and a man who's proud of his ability to keep secrets. It's a fun and engaging episode that's sure to leave you smiling.If you want to hear more about the World Cup, Taylor Swift's possible wedding, and the hilarious stories from Billy and Lisa's morning show, tune in to this episode. With their unique blend of humor and insight, they'll keep you entertained and informed. So grab a cup of coffee, sit back, and enjoy the ride!See omnystudio.com/listener for privacy information.

Place in B2B used to mean partnerships, system integrators, and analyst relations. Now everyone's adding AEO and GEO to the list. But Matt and Liam question whether being mentioned by an LLM actually changes buying behavior — or whether it's just a new version of the same old "just get in front of people" fallacy. A grounded, skeptical conversation about what distribution really means when your product lives in the cloud. Keywords: GEO, AEO, B2B distribution strategy, B2B SaaS go-to-market, AI search marketing, brand consideration

What happens when AI starts deciding who gets seen, trusted, and recommended?Whether we like it or not, tools like ChatGPT, Perplexity, and Google's AI Overviews are already shaping how people discover businesses. The question is this: when AI goes looking for information about you, what story is it finding?In this episode, I sit down with PR strategist Cindy Woolley, founder of C2 Communications, to talk about the surprising connection between public relations, AI search, and business visibility. We dig into why credibility matters more than ever, how AI determines who sounds trustworthy, and what business owners can do now to strengthen their digital footprint.Cindy shares what happened when she tested AI-generated press releases (spoiler: they were terrible), why AI should be treated as a tool—not a replacement for human expertise—and how to create an authority blueprint that helps both people and AI understand what you do.We also cover practical strategies like optimizing your LinkedIn profile, using podcast appearances to build authority, creating thought leadership content with real-world insights, and leveraging third-party validation through media mentions, partnerships, and expert contributions.If you've been wondering how to stay visible, credible, and relevant in a world where AI is becoming the gatekeeper, this conversation is for you.For more information about , visit our show notes at myweeklymarketing.com/162.Send us Fan MailSupport the showShow Notes  Apply to be featured on My Weekly Marketing!Take the Marketing Clarity Quiz and get instant insights on your marketing strategy.

Will Reese, Chief Innovation Officer at Inizio Evoke, and Theresa Dolge, Chief Media Relations Officer at Inizio Evoke, join Doug Simon, CEO of D S Simon Media, to discuss how GEO is reshaping the earned media landscape. They explore the important role local media plays in building trust and fostering community engagement. Theresa and Will also share strategies for strengthening brand reputation and visibility in AI-driven search results.D S Simon Media is a recognized innovator in broadcast public relations and the creator of the industry's first AI-Powered Broadcast Media Tour™. Over the last five years the firm has scheduled and produced more than 5,000 media segments annually, further establishing itself as a category leader. Clients include top brands in healthcare, technology, travel, financial services, food and beverage, consumer goods, entertainment, retail, non-profits, and associations. Celebrating its 40th Anniversary in 2026, the company has won more than 125 industry awards.

You know SEO matters for your photography business. You have heard it a hundred times. But every time you sit down to actually do it, you freeze up, second-guess yourself, and end up scrolling Instagram instead. Sound familiar?In this episode, I'm sitting down with SEO strategist Brittany Herzberg to break down how to build an SEO system you can actually maintain as a solo family photographer. Brittany is the creator of the SEO and Grow method and the host of the Basic B podcast. She went from being a massage therapist who could barely make rent to accidentally discovering that SEO was the reason clients were finding her online. Now she teaches established entrepreneurs how to stop chasing clients on social media and start getting found on Google. She also serves as the SEO strategist inside The Family Photographer's Marketing Society, where she teaches foundational SEO skills to our members every single month.What you'll hear in this episodeWhy family photographers get stuck between knowing SEO matters and actually doing itA realistic monthly SEO routine that takes one to six hours (not one to six hours per week)How to plan a quarter of blog content using just two types of postsThe one URL mistake that is costing you keyword space on Google (and how to fix it)Why renaming your image files before uploading is one of the fastest SEO winsHow to turn a basic gallery blog post into an actual SEO assetWhat AI search (GEO, AEO) actually means for family photographers (spoiler: your starting point has not changed)The 15-minute exercise to do before you ever touch keyword researchHow SEO maintenance mode works without draining your energyResources & Links Mentioned In This Episode▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/how-to-build-seo-system-family-photographer/▸ Get the Blogging & Visibility System For Family Photographers (only $37): https://dollydelong.thrivecart.com/organic-marketing-blogging-system-yt/▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends▸ Check out the SEO Sprint HERE: https://brittanyherzberg.com/5-day-seo-sprint-intensiveConnect with Brittany Herzberg

Interview with Kyle Floyd, CEO of Vox Royalty Corp.Our previous interview: https://www.cruxinvestor.com/posts/from-one-asset-to-eight-how-vox-royalty-tsxvoxr-is-building-a-cash-generating-royalty-powerhouse-7187Recording date: 10th June 2026Vox Royalty Corp reported a record-setting first quarter in 2026, underscoring a period of accelerating growth driven by both strategic acquisitions and a strong gold price environment. The company generated $16 million in royalty receipts, alongside record operating cash flow and earnings per share exceeding $0.30. Management attributed this performance largely to a $60 million portfolio acquisition completed in September 2025, which added high-quality royalty assets that have since benefited from operational improvements and rising commodity prices.Building on this momentum, Vox introduced its first long-term financial outlook, projecting annual royalty receipts of approximately $66 million by 2030—nearly double its current guidance range of $32–$37 million. Notably, this forecast is based բացառively on existing assets, excluding potential upside from future acquisitions or the resolution of ongoing litigation related to the Red Hill royalty.A central element of Vox's investment case is its perceived valuation gap. The company currently trades at roughly $300 per gold equivalent ounce (GEO), significantly below peers such as Triple Flag and Franco-Nevada, which trade closer to $1,200 and $1,800 per GEO, respectively. Management argues this discount is difficult to justify given Vox's reported 28% return on invested capital and growing production base.Financially, the company remains well positioned, with no debt, available credit of up to $75 million, and a disciplined acquisition strategy focused on under-the-radar, pre-production royalties. Near-term catalysts include potential mine life extensions, ongoing drilling activity across its portfolio, and the possible unlocking of the Los Filos stream—acquired for a nominal cost but potentially worth up to $50 million.Overall, Vox Royalty presents a growth profile anchored in existing assets, with management emphasizing both operational execution and valuation re-rating potential.View Vox Royalty's company profile: https://www.cruxinvestor.com/companies/vox-royaltySign up for Crux Investor: https://cruxinvestor.com

Warum wird man überhaupt Tierarzt – und warum sind so viele hinterher enttäuscht? Diese Frage steht am Anfang eines Gesprächs, das schnell unter die Oberfläche geht. Mein Gast ist Karim Montasser, vielen besser bekannt als „der YouTube-Tierarzt": Tierarzt, Autor, Vortragender – und einer der Menschen, die Naturschutz heute frisch und ohne Behördenstaub erklären. Wir reden darüber, was im Tiermedizin-Studium tatsächlich gelehrt wird (Stichwort: Wurstkurs und Lebensmittelsicherheit), warum es Tierärztinnen und Tierärzte gibt, die mit Herzblut Herzschrittmacher für Hunde einbauen – und am Wochenende auf den Hochsitz steigen. Über diesen Logikbruch, über die „Wir erlösen die Tiere"-Erzählung der Jagd und darüber, warum kranke Tiere fast nie die sind, die vor dem Hochsitz stehen. Außerdem: Wer kümmert sich eigentlich um verletzte Wildtiere – und wer bezahlt das? Warum bei Wolf, Rabenkrähe und Feldhase so oft mit Angst statt mit Wissen argumentiert wird. Und wo eigentlich die Grenze zwischen Tier und Pflanze verläuft. Zum Schluss verrät Karim einiges über sein neues Buch „Artenblind", in dem er Rinder und Schweine begleitet – von der Massentierhaltung bis zum Lebenshof. Ein Gespräch über Verantwortung, Widersprüche und darüber, wie eine neue Generation Tier- und Naturschutz neu denkt.

  THE SHOW NOTES   Rush is indeed back Intro Birthday I Can't Drive 55 Interesting Fauna      - Animals with Embryonic Diapause Religious Moron of the Week      - Monsignor Stephen Rossetti Margo's Got Money Troubles Tell Me Something Good      - Free Scoops CSICON this weekend, Australia    and NZ next month! Show close .........................   UPCOMING SCHEDULE   CSICON Center for Inquiry 50th Anniversary Conference Geo & SGU: Extravaganza & Live PodcastAwards Dinner & Variety Show Buffalo, New York June 11-14th 2026 csiconference.org  Geo & SGU: Not-A-Con Sydney / NZ Skeptics Conference July 2026 Australian & New Zealand George Hrab solo at MUSIKFESTAugust 6th 58:00 pm Lyrikplatz The George Hraband at MUSIKFESTAugust 9th 5:30–6:30Liederplatz Episode 1000 of The Geologic Podcast Saturday, January 9, 2027 The Icehouse, Bethlehem, PA .........................   SUBSCRIPTION INTERFACE   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the sage Evo Terra for his assistance. .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

Did you know that roughly 50% of consumers are now using AI-powered search? And that number is only going up? In this Summer Series episode of the VOpreneur Podcast, voice actor Cody Rock asks the question that every voice actor with a website needs to hear right now: what is the difference between SEO and GEO, and how can voice actors use both to get in front of more buyers? Marc Scott breaks down the shift from search engine optimization to generative engine optimization - what it means, why it matters, and what he's actually doing on his own website right now to take advantage of it. Inside this episode: The key difference between SEO and GEO - and why the shift from keywords to context changes everything about how you build your website Why the top third of every Google search results page is now an AI summary - and what that means for your old SEO strategy How Marc built 50 to 60 new pages on his website using AI - and how Claude Cowork now does it automatically without him ever touching WordPress The "questions your clients ask" strategy - the simplest starting point for any voice actor who wants to show up in AI search Why GEO is a genuine ground-floor opportunity right now - everyone is starting at square one, and the voice actors who move early will have a real advantage How to use AI to analyze your Google Analytics and Search Console data and tell you whether your strategy is actually working Why fresh, contextual content matters more than ever - and what that means for the one-page VO website that most voice actors are still running Whether you're an SEO veteran or you've never thought about search strategy a day in your career, this episode gives you a clear, practical framework for making sure AI recommends you when buyers come looking.

Big T joins Derek, Geo, and Allie (plus an appearance from Ari Shaffir) to talk money, girls, and ball.In This Episode:Championship Season: Derek breaks down his massive softball championship win, the dirty plays that almost cost them the title, and why he's terrified the league is going to strip him of his ring.Allie's New Uniform: Allie Mae shows up to the studio wearing medical scrubs, leading into a wild breakdown of her getting scammed by a Coinstar machine and a legendary confrontation at Wawa.MSG & Politics: The crew reacts to Donald Trump showing up at Madison Square Garden for Game 3 of the Knicks series and breaks down the unexpected cultural reactions to the appearance.Dating & Relationships: Geo and Derek dive into modern dating psychology, exploring why people are subconsciously attracted to partners with zero financial security, and how to spot toxic relationship red flags early.The Ultimate Sitcom Debate: The studio splits down the middle on a classic pop-culture question: Which legendary 90s sitcom reigns supreme—Seinfeld or Martin?ON THE GATE! ENJOY!Original air date: 6/8/26Join the live chat Wednesday nights at 11pm EST. Uncensored versions of the show streamed Monday and Thursday at 2pm EST on GaSDigital.com. Signup with code OTG for the archive of the show and others like Legion of Skanks, In Godfrey We Trust, and Story Warz. FOLLOWGeo PerezInstagram - https://www.instagram.com/geoperez86/Derek DrescherInstagram - https://www.instagram.com/derekdrescher/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us Fan MailIn this solocast, On Top of PR host Jason Mudd explains why earned media now drives visibility in ChatGPT, Gemini, Claude, and AI search.Tune in to learn more! Five things you'll learn from this episode:1. Why earned media is the primary driver of visibility in AI-generated search2. How ChatGPT, Gemini, and Claude determine which brands to recommend3. What the 2% pitch overlap statistic means for PR and marketing teams4. Why media velocity and recency matter more than one big placement5. What to do right now: three actions to strengthen your brand's AI visibility Quotables“Earned media is what AI trusts.” — @jasonmudd9“The right earned media in the right outlets at the right frequency is the primary lever for brand visibility and AI-generated search. Not one of the levers, it's the primary lever.” — @jasonmudd9“The brands that figure this out first are going to own the narrative inside the AI tools their buyers are already using every day.” — @jasonmudd9“99% of links cited by AI come from unpaid media.” — @jasonmudd9If you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.Contact info and resources:Jason Mudd on XJason Mudd on LinkedInMuck Rack: Earned media still drives 84% of AI citationsGartner: Predicts 2026: Top Predictions to Inform 2026 Comms Strategiesratethispodcast.com/ontopofpr Additional Resources:Why earned media is so powerful in the age of AI and GEOWhy AI tools now rely on earned mediaHow earned media gets AI to remember your brandAxia's AIVisibility servicesListen to more episodes of the On Top of PR with Jason Mudd podcastFind out more about Axia Public RelationsIf you like this episode, you're going to love this:The PR playbook for getting recommendedEmbedded AI: The future of PR and communication workflowsHow to stay ahead of AI in communication and marketingRecorded: June 06, 2026 Support the showOn Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands.On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

  THE SHOW NOTES  How cool is Madison? Intro Sit Back Relax and Enjoy AI sports? Ask George      - Early TV? from MJK      - SkeptCal? from Bill P. Dr. Damian Handzy's Facts That'll Fuck Y'up      - Newborns, Chewbacca, French Bees,         The Beatles, more… HBB Slau— Skeptical Spectacle Religious Moron of the Week      - Kevin Leal & David Chisholm from Eileen Williams Tell Me Something Good      - Shared Latte Show Close .........................   MENTIONED IN THE SHOW   George on Community Spotlight 2004 Something Good .........................   UPCOMING SCHEDULE   CSICON Center for Inquiry 50th Anniversary Conference Geo & SGU: Extravaganza & Live PodcastAwards Dinner & Variety Show Buffalo, New York June 11-14th 2026 csiconference.org  Geo & SGU: Not-A-Con Sydney / NZ Skeptics Conference July 2026 Australian & New Zealand George Hrab solo at MUSIKFESTAugust 6th 58:00 pm Lyrikplatz The George Hraband at MUSIKFESTAugust 9th 5:30–6:30Liederplatz Episode 1000 of The Geologic Podcast Saturday, January 9, 2027 The Icehouse, Bethlehem, PA .........................   SUBSCRIPTION INTERFACE   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the sage Evo Terra for his assistance. .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

Today's Headlines: The Department of Agriculture is dealing with a bedbug infestation in the offices of the agency responsible for containing invasive pests. Yes, you read that right. Todd Blanche confirmed to Congress — not under oath, refusing to put it in writing — that the DOJ is dropping the Traitor Fund, while clarifying that the part protecting Trump and his family from IRS audits remains in effect, which was clearly the point all along, and a federal judge revived Trump's IRS lawsuit to investigate whether the whole arrangement was "premised on deception." The Trump administration hired a convicted January 6th rioter — 19 when he stormed the Capitol — to work in the Defense Department's irregular warfare and counterterrorism section, one of the most sensitive portfolios in the government, and named Bill Pulte — a family friend with zero government experience whose father is in the Epstein files — as acting director of national intelligence, using "acting" specifically to skip Senate confirmation. New Jersey's attorney general sued GEO Group, the private contractor operating Delaney Hall detention center, over inhumane conditions and demanding health inspections — GEO holds a $1 billion ICE contract. The Kushner family is planning a $1.4 billion luxury hotel complex off the Albanian coast, which the prime minister loves and locals are actively protesting. And finally, Democratic congressman Jimmy Gomez — chairman of Congress's "Dad Caucus" — admitted to cheating on his wife after the New York Post outed him, he denied it, and CNN reported the House Ethics Committee is already investigating him for sexual misconduct, completing a full humiliation arc in under 48 hours. Resources/Articles mentioned: Not Us: The Federal Government's Insect-Defense Agency Is Infested With Bed Bugs NBC News: Todd Blanche says DOJ ‘not moving forward' with ‘anti-weaponization' fund NYT: Order Shielding Trump Family From I.R.S. Audits Will Remain, Blanche Says WaPo: Pentagon hires convicted Jan. 6 rioter for sensitive counterterrorism job The Guardian: ‘Americans will be less safe': alarm as Trump picks loyalist as intelligence chief | Trump administration The Guardian: New Jersey sues Geo Group, private operator of Delaney Hall ICE facility NYT: Protests Grow in Albania Over Kushner-Linked Project CNN: Exclusive: House Ethics Committee investigating Rep. Jimmy Gomez over sexual misconduct allegations, sources say Subscribe to the Betches News Room and join the Morning Announcements group chat. Go to: betchesnews.substack.com Morning Announcements is produced by Sami Sage and edited by Grace Hernandez-Johnson Learn more about your ad choices. Visit megaphone.fm/adchoices

This Week In Startups is made possible by:Northwest Registered Agent - NorthwestRegistereAagent.com/TWISTEvery - Every.ioSentry - Sentry.io/TWISTToday's show:Want to get to space? Several launch companies can help you. SpaceX, Rocket Lab, the Russians, the list goes on. But what about once you make it upstairs, then what? Impulse Space CEO and CTO Tom Mueller is building the next stage of our orbital economy. With its Mira and Helios spacecraft, we'll soon be able to take mass from lower orbits to higher orbits, or even to the Moon, with ease.Meanwhile, venture capitalists are enamored with the idea of humanoid robots — robots share our shape, our work environment, and even our tools. But startups like Dusty Robotics are taking a different tack; instead of building human-shaped robots, Dusty has built a small, wheeled 'bot that can mark out building sites quickly and accurately. And it's doing more revenue than all humanoid robotics companies combined, I reckon. Dusty's CEO, Dr. Tessa Lau, joins Alex to go deep on purpose-built robots in today's build-crazy market.Timestamps:0:00 Blue Origin, and why fixing things in orbit is hard2:19 What Mira is and what it does4:35 Why was the commercial demand for Mira softer than expected5:20 Space Force demand and the GEO-capable Mira7:08 Helios: a "rocket on top of a rocket."10:10 Sentry - Your team should be focused on shipping features — not chasing down bugs. New users can get $240 in free credits when they go to https://sentry.io/twist and use the code TWIST11:35 How Helios beats Falcon Heavy on price ($25M)13:35 Reusability, in-orbit refueling, and propellant depots15:38 Landers, the Moon base, and "Mega Helios."18:52 NSSL and the politics of flying government payloads20:16 Every.io - For all of your incorporation, banking, payroll, benefits, accounting, taxes or other back-office administration needs, visit https://every.io20:51 Why the Moon matters: megastructures and data centers in space25:09 The space talent market and the SpaceX "mafia."30:16 Northwest Registered Agent: Get more when you start your business with Northwest. In 10 clicks and 10 minutes, you can form your company and walk away with a real business identity — Learn more at https://northwestregisteredagent.com/twistSubscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.comCheck out the TWIST500: https://www.twist500.comSubscribe to This Week in Startups on Apple: https://rb.gy/v19fcpFollow Lon:X: https://x.com/lonsFollow Alex:X: https://x.com/alexLinkedIn: ⁠https://www.linkedin.com/in/alexwilhelmFollow Jason:X: https://twitter.com/JasonLinkedIn: https://www.linkedin.com/in/jasoncalacanisThank you to our partners:Check out all our partner offers: https://partners.launch.co/Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarlandCheck out Jason's suite of newsletters: https://substack.com/@calacanisFollow TWiST:Twitter: https://twitter.com/TWiStartupsYouTube: https://www.youtube.com/thisweekinInstagram: https://www.instagram.com/thisweekinstartupsTikTok: https://www.tiktok.com/@thisweekinstartupsSubstack: https://twistartups.substack.com

Headlines for May 29, 2026; “Subversion of Law and Order”: ICE Violence Escalates at Newark’s GEO-Run Jail, Delaney Hall; Meet Nadia Milleron: Jury Awards Family $50M for Daughter’s Death in Boeing Crash; “It’s About People Feeding Their Families”: Indigenous-Led Anti-Austerity Protests Rock Bolivia