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In this episode, I sit down with Daniel Herndon, CEO and Principal at MilesHerndon, a branding and advertising agency and co-founder of Gavel, a curated cafe in the Fountain Square cultural district in Indianapolis. We dive into Daniel's background and how the agency has changed over the past few years. We go deeper into agency's blindspots and how to build brands from the inside out. Special Guest: Daniel Herndon.
Before starting his agency, Daniel Herndon launched a fledgling record label, and later through a natural progression, began pursuing brands for endorsement opportunities to support the label's artists. This effort lead to the start of his marketing and brand design shop called Redwall Live, which soon became MilesHerndon through a merger with a competitive agency and eventual partner buyout. In this live Agile Marketing Indy event, hosted at his coffee and grilled cheese venture Gavel Curated Cafe, Daniel shares how scaling a memorable brand can sometimes be as simple as writing on the back of a cocktail napkin. Learn more about the companies represented in this episode: Daniel Herndon Miles Herndon Gavel Curated Cafe Share Your Genius
Josh Miles, CMO for the Society for Professional Services (SMPS) talks with Stacy Gentile about the difficulties marketers are facing today with constant accelerating change, new tools, weak marketing skill sets, and the status of intentional marketing. ----more---- Why tomorrow will be difficult for marketers What he means by so many tools, so little time Why multi-dimensional marketing skills will be crucial How to think differentially about marketing Why the position of marketing director is changing from year to year About Josh Miles Josh Miles is a caffeine and Twitter addict and Chief Marketing Officer at SMPS. Josh previously co-founded MilesHerndon, an Indianapolis-based branding firm specializing in brand strategy, corporate identity, website, and user interface design. His expertise is highly sought after by professional service firms including architecture firms, legal practices, engineering offices and software companies. Josh is also involved in several other start-up tech companies based in Indianapolis. Josh’s unique point of view on branding, design, and marketing has been sought after by organizations, corporations, and university design programs. Josh is the author of Bold Brand 2.0: How to leverage brand strategy to reposition, differentiate, and market your professional services firm. Josh Miles speaks from coast to coast on branding, digital marketing, and social media. Josh was honored as one of the Indianapolis Business Journal's 40 Under 40, and was also named 40 Under 40 by Delta Sigma Phi. ___________________________________________ CRM Radio is hosted by Paul Petersen of Goldmine CRM by Ivanti which is a program on the Funnel Radio Channel. GoldMine is the sponsor of CRM Radio.
Daniel Herndon’s story is one that reminds us of how many non-traditional paths have excellent outcomes, that a career is a concept, not a necessity, and how grit is essential for success. Daniel grew up as one of twelve children in the Sunshine Inn, his home during the week and a public music venue on the weekends. Although homeschooled, the variety of guests that would attend the music events at his home exposed him to many cultures. Daniel was a natural entrepreneur and was always creating jobs for himself. His family couldn’t afford the curriculum necessary for him to finish high school, and without college experience, he still received an internship with the University Loft company. Daniel eventually felt that his creativity was being stifled in the business world and started a band that he worked for full-time on for 1.5 years. As many musicians do, he learned the business side of music and eventually transitioned into marketing. Today, he owns MilesHerndon, which helps brands with branding and marketing strategy, and Gavel. Drink deep of the culture that surrounds you this week with Daniel Herndon from MilesHerndon and Gavel. Learn about MilesHerndon and Gavel! Review the episode on iTunes, Twitter, and Facebook! Join our community on Patreon! What We Tasted...Hotel Tango Whiskey Hotel Tango Gin Drink Culture Website: https://www.drnkcltr.com Drink Culture Newsletter: https://www.drnkcltr.com/newsletter/ Drink Culture Patreon: https://www.patreon.com/drnkcltr Drink Culture Instagram: https://www.instagram.com/drinkculturepodcast/ Drink Culture Facebook: https://www.facebook.com/drinkculturepodcast Drink Culture YouTube: https://www.youtube.com/channel/UCvrw7Fqfw4ZORgZMPJKio-A
You probably know that I'm really passionate about agencies drawing upon their ideas and resources to create new opportunities — new revenue streams, new businesses, or whatever it might be. So, I'm really excited to talk to today's guest, Daniel Herndon, because his agency, MilesHerndon, did just that. We talked about: Daniel's unique background Why he decided to turn the lobby of his office space into a coffee shop and cocktail bar How that decision has created some great opportunities Bonus — how Daniel handles client confusion when it comes to defining industry terms This blogpost is based on an interview with Daniel Herndon from MilesHerndon. To hear this episode, and many more like it, you can subscribe to The Innovative Agency Podcast. If you don't use iTunes, you can listen to every episode here.
Josh Miles is a brand-obsessed CMO, speaker, author, podcaster, vlogger, marketer, and caffeine addict.Josh is the Chief Marketing Officer for SMPS, the only North American organization for marketing and business development professionals in the A/E/C industries.Josh is also CMO for Codelicious, a startup delivering comprehensive, full-semester computer science curriculum for grades 3-8, that any educator can teach.As a past TEDx presenter, Josh speaks coast-to-coast, including hosting the podcasts Obsessed Show and PSM Show. Josh is the author of “Bold Brand 2.0 - How to Leverage Brand Strategy to Reposition, Differentiate and Market your Professional Services Firm.” And is an advisory board member of the Purdue University Lamb School of Communication. Josh previously co-founded MilesHerndon, a branding agency specializing in brand strategy, corporate identity, website, and user interface design. Josh’s unique point of view on branding, design, and marketing has been sought after by organizations, corporations, and university design programs. Josh was honored as one of the Indianapolis Business Journal’s 40 Under 40, and was also named 40 Under 40 by Delta Sigma Phi.Josh loves to take photos, cook meat, eat anything with bacon, hit the gym, play the guitar, travel to new places with his family, read, and draw. Josh lives in Carmel with his wife, frenchie, and two ridiculously cute kiddos.More Josh:If you’ve read this far, you’re clearly into this. As such, if you’d still like more information, please visit:- Youtube.com/JoshMiles- Instagram.com/JoshMilesCOM- BoldBrand.com- ObsessedShow.com- PSM.show- Twitter.com/JoshMiles Keynote, Emcee & Speaker ResumeTEDx PurdueU - “The Paradox of Brand Experience” 2014Indy Design Week - “Secrets of the Obsessed,” Opening Keynote, 2019Indy Design Week Workshop - “Obsessed With Podcasting,” 2019Evansville AAF - “Bold Brand 2.0,” 2019SMPS Build Business 2019 - MAX Emcee, 2019SMPS Southwest - “The Future is Closer Than You Think,” Closing Keynote, 2019Illuminating Engineering Society - Detroit, MI, 2016What’s on TAP? - Keynote, Indianapolis, IN, 2016ISA Construction Networking Event of the Year- “The Power of Brand,” Keynote, 2014SMPS National Conference, Awards Gala Emcee, 2014Hero Conf Conversion Summit - What’s in a Color? 2014Global Design Alliance, Chicago - Keynote, 2013Content Marketing World - 2012, 2013AIPLA - Tampa Bay, FL, 2013SMPS Regional Conference breakout sessions - Chicago, Seattle, Indianapolis, Boston, Atlantic City, Tulsa, Portland, Huntington Beach, and more
Josh Miles is a brand-obsessed CMO, speaker, author, podcaster, vlogger, marketer, and caffeine addict.Josh is the Chief Marketing Officer for SMPS, the only North American organization for marketing and business development professionals in the A/E/C industries.Josh is also CMO for Codelicious, a startup delivering comprehensive, full-semester computer science curriculum for grades 3-8, that any educator can teach.As a past TEDx presenter, Josh speaks coast-to-coast, including hosting the podcasts Obsessed Show and PSM Show. Josh is the author of “Bold Brand 2.0 - How to Leverage Brand Strategy to Reposition, Differentiate and Market your Professional Services Firm.” And is an advisory board member of the Purdue University Lamb School of Communication. Josh previously co-founded MilesHerndon, a branding agency specializing in brand strategy, corporate identity, website, and user interface design. Josh’s unique point of view on branding, design, and marketing has been sought after by organizations, corporations, and university design programs. Josh was honored as one of the Indianapolis Business Journal’s 40 Under 40, and was also named 40 Under 40 by Delta Sigma Phi.Josh loves to take photos, cook meat, eat anything with bacon, hit the gym, play the guitar, travel to new places with his family, read, and draw. Josh lives in Carmel with his wife, frenchie, and two ridiculously cute kiddos.More Josh:If you’ve read this far, you’re clearly into this. As such, if you’d still like more information, please visit:- Youtube.com/JoshMiles- Instagram.com/JoshMilesCOM- BoldBrand.com- ObsessedShow.com- PSM.show- Twitter.com/JoshMiles Keynote, Emcee & Speaker ResumeTEDx PurdueU - “The Paradox of Brand Experience” 2014Indy Design Week - “Secrets of the Obsessed,” Opening Keynote, 2019Indy Design Week Workshop - “Obsessed With Podcasting,” 2019Evansville AAF - “Bold Brand 2.0,” 2019SMPS Build Business 2019 - MAX Emcee, 2019SMPS Southwest - “The Future is Closer Than You Think,” Closing Keynote, 2019Illuminating Engineering Society - Detroit, MI, 2016What’s on TAP? - Keynote, Indianapolis, IN, 2016ISA Construction Networking Event of the Year- “The Power of Brand,” Keynote, 2014SMPS National Conference, Awards Gala Emcee, 2014Hero Conf Conversion Summit - What’s in a Color? 2014Global Design Alliance, Chicago - Keynote, 2013Content Marketing World - 2012, 2013AIPLA - Tampa Bay, FL, 2013SMPS Regional Conference breakout sessions - Chicago, Seattle, Indianapolis, Boston, Atlantic City, Tulsa, Portland, Huntington Beach, and more --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/bizcomwithwom/support
Don’t Get Comfortable in Marketing Josh Miles, CMO for the Society for Professional Services (SMPS) talks with Stacy Gentile about the difficulties marketers are facing today with constant accelerating change, new tools, weak marketing skill sets, and the status of intentional marketing. ----more---- Why tomorrow will be difficult for marketers What he means by so many tools, so little time Why multi-dimensional marketing skills will be crucial How to think differentially about marketing Why the position of marketing director is changing from year to year About Josh Miles Josh Miles is a caffeine and Twitter addict and Chief Marketing Officer at SMPS. Josh previously co-founded MilesHerndon, an Indianapolis-based branding firm specializing in brand strategy, corporate identity, website, and user interface design. His expertise is highly sought after by professional service firms including architecture firms, legal practices, engineering offices and software companies. Josh is also involved in several other start-up tech companies based in Indianapolis. Josh’s unique point of view on branding, design, and marketing has been sought after by organizations, corporations, and university design programs. Josh is the author of Bold Brand 2.0: How to leverage brand strategy to reposition, differentiate, and market your professional services firm. Josh Miles speaks from coast to coast on branding, digital marketing, and social media. Josh was honored as one of the Indianapolis Business Journal's 40 Under 40, and was also named 40 Under 40 by Delta Sigma Phi. ___________________________________________ CRM Radio is hosted by Paul Petersen of Goldmine CRM by Ivanti which is a program on the Funnel Radio Channel. GoldMine is the sponsor of CRM Radio.
Today we have an interesting topic to explore as we chat with Johnathan Grzybowski, is the Chief Marketing Officer and co-founder of Penji, an on-demand graphic design service that delivers fast turnaround, simple, and affordable. Some of you listening might have shivered a little when I said that, and some of you might have been energized... and it's that contrast that I'm hoping to explore further today... Penji has been named as “top startup to watch” according to Philadelphia Magazine and mentioned in major publications like Success Magazine, Huffington Post, Forbes, and Inc. Prior to Penji, Johnathan founded multiple marketing related startups and worked for Apple. You may notice in the audio that I call this "118." Originally this was 118, and I didn't circle back to re-record the audio saying 119, or a different MilesHerndon credit at the end. Sorry about that. We'll do better next time.
A discussion on owning multiple businesses at the same time, known as "parallel entrepreneurship." Why do it? Pros and cons? How do you manage multiple ventures? Co-host: Daniel Herndon, owner of MilesHerndon and Gavel Curated Cafe.
Josh Miles is the Chief Marketing Officer at the Society for Marketing Professional Services, former Principal at MilesHerndon, and host of the Obsessed with Design podcast and the Professional Services Marketing podcast. In this episode we talk about how to make a great steak, making big career decisions, and much more. Listen to Know Indy and meet the good people who are doing their best right here in Indianapolis. Guests range from business leaders and community activists, to musicians and artists. On each episode one guest joins host Steven Tyler for an in-depth conversation about their life, career, passions, and what drives them. Know Indy is your introduction to the talented and interesting people you need to know. Website: https://www.knowindy.com Twitter: https://twitter.com/knowindyshow Instagram: https://www.instagram.com/knowindyshow/ Facebook: https://www.facebook.com/knowindyshow
Josh Miles is the Chief Marketing Officer at the Society for Marketing Professional Services, former Principal at MilesHerndon, and host of the Obsessed with Design podcast and the Professional Services Marketing podcast. In this episode we talk about how to make a great steak, making big career decisions, and much more. Listen to Know Indy and meet the good people who are doing their best right here in Indianapolis. Guests range from business leaders and community activists, to musicians and artists. On each episode one guest joins host Steven Tyler for an in-depth conversation about their life, career, passions, and what drives them. Know Indy is your introduction to the talented and interesting people you need to know. Website: https://www.knowindy.com Twitter: https://twitter.com/knowindyshow Instagram: https://www.instagram.com/knowindyshow/ Facebook: https://www.facebook.com/knowindyshow
As I say goodbye to my time at MilesHerndon and embark on a new adventure, it's fun to think back to how it all began. It’s always been easier for me to see ten years down the road than to know for sure what’s next. This is the story of where it all began. You can also find the print version on Medium.
In this episode of PSM Show the new hosts, Josh Miles of branding agency, MilesHerndon and David Lecours of branding and digital marketing agency, Lecours Design, complete a two part series on the powers of email marketing. Subscribe on iTunes http://psm.show
It’s not the first time I’ve spoken with Josh on Grits X Grids, but this time is a bit different. Since our last chat, Josh has continued to rock on Obsessed With Design with a second season, and he’s released a book called Bold Brand 2.0. On this episode we chat about Josh’s affinity for […] The post Season 2 / Episode 3: Josh Miles of MilesHerndon & Obsessed with Design appeared first on Grits & Grids®.
In this episode of PSM Show the new hosts, Josh Miles of branding agency, MilesHerndon and David Lecours of branding and digital marketing agency, Lecours Design, begin a two part series on the powers of email marketing. Subscribe on iTunes http://psm.show
In this episode of PSM Show the new hosts, Josh Miles of branding agency, MilesHerndon and David Lecours of branding and digital marketing agency, Lecours Design, provide their best advice for attending marketing conferences and rethinking holiday cards. Subscribe on iTunes http://psm.show
In this episode of PSM we introduce the new hosts, Josh Miles of branding agency, MilesHerndon and David Lecours of branding and digital marketing agency, Lecours Design. Josh and David have an extensive background in marketing and branding and Joshua has even appeared as an interviewee on PSM before. Subscribe on iTunes http://psm.show
In the final episode of PSM with Brad and Scully, we are introduced to the new hosts, Joshua Miles of branding agency, MilesHerndon and David Lecours of branding and digital marketing agency, Lecours Design. Joshua and David have an extensive background in marketing and branding and Joshua has even appeared as an interviewee on PSM before. Brad, Scully, Joshua and David discuss what happens when the internal culture of your organisation breaks out into the open and the future of podcasts.
Tim Hickle is an author, marketer, and a singer of very silly songs. For the past two years, he's been leading our digital marketing efforts at MilesHerndon, as well as producing this podcast. After a year's worth of podcasts, we look back at some of our favorite episodes, learn about his new book, and sing some silly songs. You can follow him on Twitter here. In this episode, we discuss: Producing the Obsessed With Design podcast, including lessons he's learned and his favorite episodes. His book, and his best digital marketing advice. The MilesHerndon hold music, which he recorded. Show notes are available at ObsessedShow.com.
This is Bob. Bob loves buttons. Bob Ewing is a lettering artist and Art Director based in Indianapolis, but he has a great national presence. Between the popularity of INCH x INCH and posting his work under #HashtagLettering, he's grown a strong following around the country. You can follow him on Twitter here. In this episode, we discuss: How Bob got started in design. How he found his love for buttons and founded INCH x INCH. Where he gets his inspiration when working on lettering projects. A fun fact about Bob - He actually applied to MilesHerndon way back in the day, when we went by "Miles Design." You can find his old resume and show notes at ObsessedShow.com.
Meaningful referral traffic is good for SEO and good for bringing people to your website but how do you earn it? Does guest posting still work? Paid social? PR? Tim Hickle from MilesHerndon joins today's episode as a co-host.
In this special edition, Brad interviews Josh Miles, principal and founder of Indianapolis-based Miles Design, an award-winning design firm specialising in brand strategy, corporate identity and website design. In mid-2015 he joined Redwall Branding and Advertising to create a new branding firm, MilesHerndon. Topics covered include the strategy behind a logo, how visual identity is only part of a school's brand, the importance of differentiating a school and some examples of how this can be achieved. This week's links: Miles Design http://www.milesdesign.com/ MilesHerndon https://milesherndon.com/ Bold Brand: The new rules for differentiating, branding and marketing your professional services firm http://www.boldbrand.com/
“Great brands demonstrate unity not uniformity.” Branding is a tricky topic. It’s both an art and a science. It’s about consistency yet not being so consistent that your story suffers. It’s this narrow space that Josh Miles navigates every day. As principal of the Indianapolis-based firm MilesHerndon, he works with organizations of all sizes to build better brands. I couldn’t wait to get wonky with a fellow brand builder on this week’s episode of the On Brand podcast. About Josh Miles Josh Miles is a caffeine and Twitter addict, and principal of the newly formed Indianapolis-based branding firm, MilesHerndon. His role consists of leading brand strategy, business development, and firm-wide marketing. Josh Miles speaks from coast to coast on branding, digital marketing, and social media, and is a past TEDx presenter. Josh was named as a 40 Under 40 honoree by the Indianapolis Business Journal, Delta Sigma Phi, and a 2015 ENR Midwest Top 20 Under 40. Josh is the author of the Content Marketing Institute book, Bold Brand. He serves on the board of directors for the Oasis Network, an international church planting and resourcing organization, and is the National Speaker Series chair for AAF Indianapolis. Josh is also involved in several other start-up tech companies based in Indianapolis. Prior to forming MilesHerndon, Josh ran Miles Design for nearly 13 years before deciding to join forces with another firm called Redwall. Josh has also served as an art director and as an adjunct faculty for IUPUI, Herron School of Art and Design, and the Art Institute of Indianapolis. Josh is a long-time member of AIGA (the professional association for design), serving three years as the Indianapolis chapter president. Josh is currently involved in SMPS, Verge, and Rainmakers. His unique point of view on branding, design, and marketing has been sought after by organizations, corporations, and university design programs for keynote, guest lecture, and training exercises. As We Wrap … Before we go, I want to flip the microphone around to our listeners … Recently our friend Mark Greenlaw gave us a shout on Twitter about our recent episode focused on brand storytelling featuring Park Howell. Thanks for listening Mark! Did you hear something you liked on this episode or another? Do you have a question you’d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. Last but not least … Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS. Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast. OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out. And don’t forget that this podcast is brought to you by our Brand Driven Digital events series, learn more about the industry leading Social Brand Forum and our other trainings and workshops now. Save $100 by using promo code ONBRAND when you register for the Social Brand Forum. Until next week, I’ll see you on the Internet!