Podcasts about venturepact

What does changing from Funnel to Flywheel Marketing really mean for your business? How can you use creative tools to grow under the Flywheel Marketing Model? For example, how could you use graders, calculators, quizzes, recommendations, and AR apps for your business? We'll discuss things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times' dialect quiz, Ikea's AR app, L'oreal's AR app, and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

What does changing from Funnel to Flywheel Marketing really mean for your business? How can you use creative tools to grow under the Flywheel Marketing Model? For example, how could you use graders, calculators, quizzes, recommendations, and AR apps for your business? We'll discuss things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times' dialect quiz, Ikea's AR app, L'oreal's AR app, and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Build free marketing products to grow your business and build a relationship with your customer. For example, you can build graders, calculators, quizzes, recommendations, or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times' dialect quiz, Ikea's AR app, L'Oreal's AR app, and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience, and generate leads for your core business.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Build free marketing products to grow your business and build a relationship with your customer. For example, you can build graders, calculators, quizzes, recommendations, or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times' dialect quiz, Ikea's AR app, L'Oreal's AR app, and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience, and generate leads for your core business.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Randy Rayess is the Co-Founder @ Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. Prior to founding Outgrow, Randy co-founded VenturePact, an invite-only marketplace that connects companies with trusted software development firms. Before VenturePact Randy held roles at Ampush and then on the investor side at SilverLake. If that was not enough, Randy is also an investor having invested in the likes of SmartyPal, Nooch, Alie and AirCare Labs to name a few.   In Today’s Episode We Discuss: How Randy made his way from the world of PE with SilverLake to changing the game of digital marketing with Outgrow? What does interactive content mean? What are the most common forms? When should one start to use interactive content What resources and team does one need to engage with an interactive content strategy? Where do many people make mistakes with using interactive content?      How should one think about idea generation for interactive content? How does one know what interactive content works best? How should we test it’s effectiveness? How should interactive content be promoted? Where should it be placed? How many text inputs is it optimal to request for?      How does it convert more leads? How does Randy think about using interactive content to maximise sales rep efficiency? How should customer success engage with interactive content? What can be done to make the sales and customer success teamwork so well together?     Randy’s 60 Second SaaStr: The hardest element of Randy’s role with Outgrow today? Hardest role to hire for today? Why? What would Randy most like to change about the world of SaaS?   If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin Harry Stebbings SaaStr Randy Rayess  

Randy Rayess is today's guest joining us on the Steve Jobs inspired Join Up Dots business podcast. He is the  co-founder of Outgrow, a new way to add interactive content on your business and website. He also has a very interesting backstory to where he is today Alongside his business partner Pratham, he started a mobile app development marketplace in 2012 called VenturePact. This was a site for entrepreneurs to connect with mobile development teams.  The challenge at that time was that mobile app development was relatively new, expensive and it was hard to assess the quality and hard to ensure you are getting a fair price. So this led them to create a marketplace to make it easy to find relevant teams but it was not easy to scale and acquire customers because of the pricing issues. Instead of them giving up and saying “This online game doesn't work” they put their heads together and came up with an idea to create a mobile app cost calculator.  How The Dots Joined Up For Randy As he says “This turned out to be a game-changer for us as we were able to quickly give people a rough estimate and show them how the price varies by feature and by geography. Not only did the calculator help us build trust with the client but it also helped us win over our mobile app teams as they knew that the person they were connecting with had a reasonable understanding of the price associated with the app. People were very impressed with the calculator and the information they received on the results page that they started sharing it on listservs and forums, so we quickly received referrals to the calculator and it turned out to perform better than any landing page or ad we had ever tested. So proof of concept time was good, and traffic was coming in, therefore so impressed with the results of the calculator were they that we built a SaaS tool called Outgrow so any marketer can build calculators and graders to improve their customer acquisition similar to what we had done.  The challenge we realized was that building a powerful calculator required dev and design work so we wanted to make this more accessible to all marketers and entrepreneurs. And that is the perfect place to start today's show. So why do so many people give up when quite often the obstacle they face could well be the business that people are wanting help with too? And where does he want to go from here, more and more apps, or simply scale outgrow? Well lets find out as we bring onto the show to start joining up dots, with the one and only Randy Rayess Show Highlights During the show we discussed such weighty topics with Randy Rayess such as: Why so many companies need to focus more on their employees body clocks and prime time to work than simply getting them to the desk. We discuss the basis of a creating a trust funnel, that helps to put the customers mind at rest long before they ever buy. Randy shares openly the story of how they overcame the issues that had stopped their first business and wasn't he glad they had those issues. And lastly….. We go behind the scenes of Outgrow and highlight the issues that all businesses have that they solve with their brilliant system.

Randy Rayess is the cofounder of Outgrow, a growth marketing platform focused on increasing customer engagement and boosting demand generation through highly converting calculators & viral quizzes. He is passionate about demand generation, content marketing and personalized marketing. He also cofounded VenturePact and previously worked in private equity at SilverLake Partners, in machine learning and in payments.     SHOW NOTES How Randy became a Work @ Home RockStar Importance of delegating and hiring a team Interview tips from Randy Randy shares some tips on how to get the most out of your workspace Winning habits and rituals to get the blood flowing Randy’s advice to his younger self

This weeks SaaS Insider Shira talks with Randy Rayess about how he's grown his company with his co-founder from 0 to 25 people located in NYC, India, Boulder, and Los Angeles. This is Randy's second company (the first is still going). They've found events, and using their own products, have been the two best ways to grow. About Randy Rayess Randy Rayess is the cofounder of Outgrow, a growth marketing platform where any marketer can build highly converting calculators & viral quizzes to increase customer engagement and boost demand generation. He is passionate about growth hacking, content marketing and personalized marketing. He also cofounded VenturePact and previously worked in private equity at SilverLake Partners, in machine learning and in payments. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), an inbound marketing and branding agency. Clients include: Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, AppsGeyser, Pitango VC, Chipolo, Allianz, and more. Creator and host of the SaaS Insider podcast. Creator of the Behavior Engineering Canvas. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and travelling. Hates writing about herself in the third person. She lives in Silicon Valley with her husband, teen and tween sons and a very large Great Pyrenees. If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above. The SaaS Insider podcast is brought to you by Hunter & Bard, a marketing agency specializing in design, branding, content and marketing automation – helping SaaS companies reduce their marketing debt. Check out Hunter & Bard today at http://hunterandbard.com SaaS Insider is a part of the C-Suite Radio network.

Today, on the Early-Stage Founder Show, I'm talking with Randy Rayess, the Co-Founder of Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. Outgrow is Randy's second startup, and in our chat today we cover how the idea for Outgrow came from running his first startup, VenturePact, how they dogfooded their software to help grow the startup, practical tips other startups can use to accelerate their own growth, and how Randy and his partner prioritized their hiring decisions as they grew. Randy has a ton of experience growing startups as he works with them every day to help get results from his software, and in this interview he doesn't hold anything back.

Randy Rayess, co-founder of VenturePact, a Saas platform that helps businesses manage software development teams. Listen as Nathan quizzes Randy on his professional history, and the disparity between revenue models, particularly the difference between a SaaS versus retainer model. Famous 5Favorite Book? – High Output Management by Andy GroveWhat CEO do you follow?— David Sacks and Scott CookWhat is your favorite online tool?—f.luxDo you get 8 hours of sleep?— NoIf you could let your 20 year old self know one thing, what would it be?— Stop stressing and worrying about things that are (ultimately) not really relevant to your success. Time Stamped Show Notes:01:00 – Nathan’s introduction01:23 – Welcoming Randy to the show01:27 – Talking about machine learning02:15 – How Randy makes $$$03:15 – Currently working with a hundred clients05:50 – SaaS vs Retainer Model06:50 – Revenue in 201513:58 – Competitors15:24 – Connect at randy@venturepact.com and @randyrayess17:15 – Famous 5 3 Key Points:Life is too short to constantly worry about things that don’t really matter.Machine learning is the way of the future—get on board the train or get left behind.Don’t hate or envy your competitors—study them to find out what they do better than you and adapt. Resources Mentioned:Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Show Notes provided by Mallard Creatives The Top is FOR YOU if you are: A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4) STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7) An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1) The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries. Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Whether or not you know a thing about software development, you now have complete access to the tools and talent you need to create technology fit for your business. Randy Rayess, Co-Founder of VenturePact, shares the amazing capabilities of a connected

Randy Reyess is co-founder of VenturePact, a technology services firm that matches companies with talented application development teams from around the globe.  He has also written in publications such as Forbes, Fast Company and Harvard Business Review.   In our conversation today, Randy describes in detail how to acquire customers through online advertising, including VenturePact's strategic use of dynamic landing pages.  He also describes his approach to growing the company from 2 to 27 people in 3 short years.   For more lessons about how to be an execepreneur, visit www.execepreneur.com. 

Randy Rayess tells us when and how you should outsource development of your software, how to reduce your risk, and the way your team should think about feature prioritization.