Podcasts about Harvard Business Review

Show notes Ron Gutman Ron Gutman is an inventor, an investor, a serial technology and healthcare entrepreneur and a Stanford University adjunct Professor. Ron has built and invested in technology and healthcare companies that have served hundreds of millions of people and saved tens of thousands of lives worldwide. He's an inventor holding a series of patents in healthcare technology and Artificial Intelligence and won the World Economic Forum Technology Pioneer award. Ron's articles have been published in respected media such as The Harvard Business Review, Forbes, Fortune Magazine, CNN, and TechCrunch. He also wrote a best-selling TED Book SMILE: The Astonishing Power of a Simple Act, and gave a popular TED talk about smiling that was translated to 51 languages and viewed by millions everywhere. Ron has also presented in leading technology and healthcare conferences, including The World Economic Forum, TED, and Fortune Brainstorm Tech. Ron's mission is to help everyone live happier, healthier, longer lives.   We talk about: How did you come up with the topic for your ted talk “The Hidden Power of Smiling?” Do you live by the motto of “Smiling” today? What factors do you consider when determining the structure and design of a supply chain? How is it different scaling-up a company that has a massive funding event verse growing a company without any-external funding? What is the antidote to Blitzscaling? In the current environment, does Blitzcaling make sense? What are the best ways that entrepreneurs and start-ups can achieve hyper-growth today without making huge structural, financial, and in some cases, ethical mistakes in the process? And much more…. Connect with Ron   Linkedin https://www.linkedin.com/in/rongutman/ Twitter @ronsmilegutman Email RonSmileGutman@gmail.com

Few people stand out as a loud innovator as Jay Goldman in the technology and design space. Not only is he a New York Times best-selling author of The Decoded Company, but he also proudly wears the hats of a Forbes Technology and HBR Advisory Council Member. As the Co-Founder and CEO of Sensei Labs, Jay embodies the intersection of leadership, design, and technology. His passion for reimagining the Future of Work shines through not just in his leadership at Sensei Labs but also in his extensive writings and speaking engagements. From contributing to the Harvard Business Review to enlightening audiences at TEDx and NAS, Jay's insights into the ever-evolving workplace landscape are nothing short of visionary. MINDSET SHIFTS One of the topics I often dwell upon, perhaps to the point of redundancy, is the idea of the mindset shift. Yet, every time I bring it up, the resonance it generates is palpable. The crux of my narrative revolves around the transition from one state of business to another, and the psychological adaptations that go hand-in-hand. Many of us understand the leap from being an employee to becoming an entrepreneur, but the transition doesn't stop there. Stepping up from an entrepreneur to a dealmaker is an evolution in itself. The ability to harness the power of strategic business alliances and mergers is a skill many entrepreneurs don't possess, even if they've successfully built their business from the ground up. THE TRAJECTORY OF AI IN THE WORKPLACE One of Jay's remarks struck a chord with me. He mentioned Mark Andreessen's famous assertion that "software is eating the world." In today's age, especially with the dawn of AI, this statement holds more truth than ever. Interestingly, AI's trajectory hasn't panned out as most had anticipated. Two years ago, the mainstream view was that AI would replace manual, repetitive jobs. Yet, tasks like truck driving, which were expected to be easily automated, remain challenging. On the other hand, areas once deemed safe havens for human intellect, like content creation, have seen AI make significant inroads. IT'S NOT ALL DOOM AND GLOOM The crucial takeaway from this evolution isn't just the changing job landscape or the advent of new roles: The heart of the matter is adaptability. In any industrial revolution or technological leap, some jobs inevitably become obsolete. Still, history shows us that new roles emerge to replace them. It's not about fearing change but adapting to it and leveraging it to one's advantage. While it's tempting to get caught up in the whirlwind of doom and gloom prophecies about AI replacing jobs, history offers a more balanced perspective. The transition might not always be easy, but the adaptable always find a way to thrive. It's never as black and white as it seems. There's always a silver lining, a new opportunity, a new role waiting just around the corner. It's up to us to seize it. Check out this article by Jay Goldman on why Portfolio Orchestration is Private Equity's new superpower to improve value creation: https://www.forbes.com/sites/forbestechcouncil/2023/01/26/portfolio-orchestration-private-equitys-new-superpower-to-improve-value-creation/?sh=7aacc4eb5028 • For my full discussion with Jay Goldman, and more on this topic and others discussed: Listen to the Full DealQuest Podcast Episode Here FOR MORE ON JAY GOLDMAN: https://www.linkedin.com/in/jaygoldman/ https://www.senseilabs.com Corey Kupfer is an expert strategist, negotiator, and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author, and professional speaker. He is deeply passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast. If you want to start getting yourself deal-ready, check out the DealQuest Podcast with Corey Kupfer each week. Featuring industry leaders and newcomers as guests alike, the DealQuest podcast has something for everyone.

When Erica Holthausen was in 7th grade, she was inspired to become an attorney after reading A Man for All Seasons, a play about the life of 16th-century Chancellor of England Sir Thomas More. She stayed true to her goal, attended law school, passed the bar, and worked for one year as an attorney, quickly realizing that being in law school and practicing law were not the same. With the support of her legal colleagues, some of whom seemed envious, Erica left the practice of law and embarked on a “master reset.”  At the suggestion of a friend, she applied to an environmental studies program at the Audobon Expedition Institute. After a semester of living on the Institute's bus in Vermont, she moved in with her recently widowed aunt in Massachusetts who needed her help. While there, Erica explored her options and allowed herself to be with not knowing exactly what she was going to do. She started a daily writing practice to process and synthesize her ideas. Eventually, she joined an arts organization as their director of marketing and development, even though she had no direct experience in those areas. Erica is wholly resourceful and she found her way, continuing on that path for years with a consulting firm and later at a museum, honing her written and communication skills throughout.  In January 2020, Erica founded , a consulting firm that equips professionals with the tools they need to develop a body of work, bolster their credibility and earn a reputation as authoritative experts. Drawing on her experience as a freelance writer and editor, she guides them through the process of pitching, writing, and publishing articles in industry trade journals, and business magazines.  In this week's follow Erica's journey and work: Erica challenged herself to deliver a TEDx talk, in 2023. Her clients have secured bylines in many high-visibility publications, including Harvard Business Review, Inc., Fast Co., and Entrepreneur. Learn more and connect with Erica here:   

Watch our interview on Youtube! https://youtu.be/xmc_Ybf6mo0   Christina Curtis is the Founder of Curtis Leadership Consulting based in Denver, Colorado. A thought leader on motivation and goal attainment, she regularly contributes to the Harvard Business Review, Forbes, and Psychology Today. As an accredited Master Coach with International Coaching Federation—a designation held by only 1 percent of business coaches worldwide—Christina's clients include Fortune 500 executives and leaders.   Connect with Christina: https://curtisleadership.com/ https://www.instagram.com/christinacurtisofficial/   - Thank you, AeroPress for Supporting The Job Interview Experience! For 15% off, use my unique link below or use code "CANDIDATECLUB15" aeropress.com/CANDIDATECLUB15   - - Job Interview Experience - Interview Coaching, Candidate Club Interview Prep, Contact & More: https://www.jobinterviewexperience.com/

On today's episode of the Entrepreneur Evolution Podcast, we are joined by Laura Gassner Otting. Author, Catalyst, and Executive Coach Laura Gassner Otting inspires people to push past the doubt and indecision that keep great ideas in limbo by helping audiences think bigger and accept greater challenges that reach beyond their current, limited scope of belief. She delivers strategic thinking, well-honed wisdom, and perspective generated by decades of navigating change across the start-up, corporate, nonprofit, political, as well as philanthropic landscapes. Laura dares audiences to find their voice, and generate the confidence needed to tackle larger-than-life challenges by helping them to seek new ways of leading, managing, and mentoring others. Laura's rebellious and entrepreneurial edge has been well-honed over a 25-year career that started when she dropped out of law school to join an unknown southern governor's presidential campaign, and ended up as a Presidential Appointee in Bill Clinton's White House, where she helped shape AmeriCorps. She left a leadership role as the youngest Vice President at a nationally respected search firm when she realized that her boss's definition of success didn't align with hers and, instead, founded and ran one of the fastest growing search firms in the country, partnering with the full gamut of mission-driven executives, from start-up dreamers to scaling social entrepreneurs to global philanthropists. In 2015, Laura sold that firm to the team who helped her build it, both because she was hungry for the next chapter and because she held an audacious dream of electing our nation's first female president. (Whomp whomp.) Since that time, Laura has appeared regularly on Good Morning America and the TODAY Show, and her writing has been seen in Harvard Business Review, Forbes, HR Magazine. Laura is the author of Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life (2019), which debuted at #2 on the Washington Post bestseller list (right behind Michelle Obama), has been translated into Arabic, Korean, Turkish, Portuguese, and German, and which Good Morning America's Robin Roberts chose as one of her Favorite Books of 2019, as well as Mission-Driven: Moving from Profit to Purpose (2015). Her forthcoming book, Wonderhell, is expected in April 2023. Through her own commitment to give back, Laura has helped build a local Montessori school, co-founded a women's philanthropic initiative, advised a start-up national women's PAC, grew a citizen-leadership development program, and completed five charity-inspired marathons, projects emblematic of her passions and values. She's turned on by the audacity of The Big Idea and that larger-than-life goal you just can't seem to shake. She's an instigator, a motivator, and a provocateur, and she's never met a revolution she didn't like, just ask her enduringly patient husband, two almost-grown sons, and troublesome puppy with whom she lives outside of Boston, MA.  To learn more about Laura and get her books, visit https://www.lauragassnerotting.com/ We would love to hear from you, and it would be awesome if you left us a 5-star review. Your feedback means the world to us, and we will be sure to send you a special thank you for your kind words. Don't forget to hit “subscribe” to automatically be notified when guest interviews and Express Tips drop every Tuesday and Friday. Interested in joining our monthly entrepreneur membership? Email Annette directly at yourock@ievolveconsulting.com to learn more.  Ready to invest in yourself? Book your free session with Annette HERE.  Keep evolving, entrepreneur. We are SO proud of you! --- Support this podcast: https://podcasters.spotify.com/pod/show/annette-walter/support

“Inclusion starts at our kitchen tables. If you aren't building cross-cultural relationships - actively learning about a lived experience that is not your own - how do you expect to show up at work differently as an inclusive leader?” Mita Mallick is a returning FrieMMd of the pod, who came back to talk about her upcoming book — Reimagine Inclusion: Debunking 13 Myths To Transform Your Workplace (Pre-order now =). This is a re-airring of a past episode to support our pal Mita's new book. Mita's a corporate change-maker with a track record of transforming businesses. She's an outspoken sharer of innovative - and thought provoking ideas in the area of inclusion and equity. Mita's currently Carta's head of inclusion, equity and impact, AND co-host of Brown Table Talk, a top LinkedIn podcast where she helps break down the challenges women of color face in the workplace. Mita's extensive career - as a fierce advocate of including and representing Black and Brown communities - has crossed orgs like Carta, Unilever, Pfizer, AVON, Johnson & Johnson and more - as she's a sought after speaker and coach to start-up founders, executives, and public CEOs. Mita's a LinkedIn Top Voice, a contributor for Harvard Business Review, Adweek, Entrepreneur and Fast Company, and has been featured in the The New York Times, The Washington Post, Time Magazine, Forbes, Axios, Essence, Cosmopolitan Magazine, and Business Insider. Jump in for a conversation as we break down many of the myths from her book - and confront our own biases and myths.  LEARN ABOUT MITA BOOK: Reimagine Inclusion: Debunking 13 Myths To Transform Your Workplace - amazon.com/Reimagine-Inclusion-Debunking-Transform-Workplace/dp/1394177097 POD: browntabletalkpodcast.com MENTIONS SONG: Taylor Swift, Anti-hero - youtu.be/b1kbLwvqugk PERSON: Gretchen Carlson - wikipedia.org/wiki/Gretchen_Carlson PERSON: Shonda Rhymes - wikipedia.org/wiki/Shonda_Rhimes SHOW: Queen Charlotte - imdb.com/title/tt14661396/ COURSE: Shonda Rhymes - masterclass.com/classes/shonda-rhimes-teaches-writing-for-television Learn more about your ad choices. Visit megaphone.fm/adchoices

Nir Eyal shares why you make terrible life choices. Episode 2915: Fundamental Attribution Error: Why You Make Lousy Life Choices by Nir Eyal of Nir And Far on Empathy Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/2018/09/fundamental-attribution-error.html Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Nir Eyal shares why you make terrible life choices. Episode 2915: Fundamental Attribution Error: Why You Make Lousy Life Choices by Nir Eyal of Nir And Far on Empathy Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/2018/09/fundamental-attribution-error.html Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Amy Edmondson is the Novartis Professor of Leadership and Management at the Harvard Business School, renowned for her research on psychological safety over twenty years. Her award-winning work has appeared in The New York Times, The Wall Street Journal, the Financial Times, Psychology Today, Fast Company, Harvard Business Review, and more. Named by Thinkers50 in 2021 as the #1 Management Thinker in the world, Edmondson's TED Talk “How to Turn a Group of Strangers into a Team” has been viewed over three million times. She received her PhD, AM, and AB from Harvard University. Her latest book is titled: The Right Kind of Wrong: The Science of Failing Well.    Some interesting insights from this episode: ·         A good failure is an undesired outcome that brings you new knowledge that could have not been gained any other way. It should be just big enough to get new information without wasting unnecessary time.  ·         Most of us have shifted from curiosity and learning in our childhood to defensiveness and self-protection in our adulthood because of the belief that we had to be right or successful to be worthy. ·         Psychological safety Is a belief that one can take interpersonal risks without the fear of punishment or rejection. ·         You need psychological safety in order to cultivate a culture of intelligent failure.  ·         Reframing is one of the techniques we can use to learn from failure. It's the ability to challenge the automatic thinking and come up with a healthier, more productive way to think about the same situation.  ·         A culture of accountability and high-performance standards can coexist with a culture of psychological safety and embracing failure.  ·         “The easiest way to not fail at all is to not take risks at all.”  ·         “Excellence is doing as well as you can in your chosen field and making a positive difference.”   Notes: Books: Right Kind of Wrong: The Science of Failing Well The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth   Websites: Amy Edmondson personal page Harvard Business School bio

Com o avanço da tecnologia e novas formas de comunicação surgindo a todo momento, o cérebro que veio de fábrica em cada um de nós já não consegue dar conta. Leandro Vieira entrevista Tiago Forte, escritor, pesquisador e fundador da Forte Labs, que ensina como criar um "segundo cérebro" para otimizar a memorização e a produtividade. Conteúdo patrocinado MORE NOS EUA Se você quer emigrar com segurança para os Estados Unidos, a SG Group pode ajudar você ao longo de todo o processo. Acesse o site, preencha o formulário e aguarde o contato de um especialista. MÊS DO ADMINISTRADOR Se você quer reforçar o papel do profissional de administração nas organizações, filie-se ao CFA e ajude a construir o futuro da profissão. ENBRA Participe do 28o Encontro Brasileiro de Administração, que acontece entre os dias 4 e 6 de outubro. Acesse o site e faça sua inscrição. Sobre o entrevistado Tiago Forte é um dos maiores especialistas em produtividade do mundo e já ministrou cursos para milhares de pessoas, ensinando como princípios atemporais e a mais recente tecnologia podem revolucionar a criatividade e a eficiência. Trabalhou com organizações como a Toyota e o Banco Interamericano de Desenvolvimento, e teve textos publicados no The New York Times, na The Atlantic e na Harvard Business Review.See omnystudio.com/listener for privacy information.

In a world where gender disparities persist in the workplace, women face a silent struggle that often goes unnoticed: salary negotiation. Women have historically faced barriers when it comes to equal pay and advancement, despite their impressive contributions and qualifications. This pervasive issue has left many talented individuals feeling undervalued and their potential untapped.   In today's episode, Cindy Watson has the privilege of speaking with Kelli Thompson, and they will be talking about “Busting Salary Negotiation Myths”. Kelli Thompson is a renowned women's leadership coach and speaker. With a passion for empowering women, Kelli has dedicated her career to helping them advance to the rooms where decisions are made. Through her expertise, she has successfully coached and trained hundreds of women, instilling in them the confidence to trust themselves, lead with authority, and build careers they truly love.   Kelli Thompson is the visionary founder of the Clarity & Confidence Women's Leadership Program. She holds an MBA, has served as an adjunct management professor, and has more than ten years of senior leadership experience in financial services and technology organizations. Her thought leadership has been featured in the Harvard Business Review, Forbes, MarketWatch, Quartz @ Work, HuffPost, and FastCompany.   In this episode, we discuss:   Gender wage gap What are some of the root causes of this difference in approach between men and women in salary negotiation? Why is it important to negotiate for our salary, working conditions, and beyond? The myth behind why is it rude to negotiate your salary What are some of the other myths that come in salary negotiation and tips on how to debunk them? Top tips on how to negotiate your salary What role do you think creativity plays in negotiation? And many more!   Get to know more about Kelli:   Links: Website: Kelliraethompson.com Book: closingtheconfidencegap.com/book   Social media: Instagram: @kelliraethompson  Linkedin: in/kelliraethompson   If you're looking to up-level your negotiation skills, I have everything from online to group to my signature one-on-one mastermind & VIP experiences available to help you better leverage your innate power to get more of what you want and deserve in life.   Check out our website at www.artoffemininenegotiation.com if that sounds interesting to you. Get Cindy's book here:   Amazon   https://www.amazon.com/Art-Feminine-Negotiation-Boardroom-Bedroom-ebook/dp/B0B8KPCYZP?inf_contact_key=94d07c699eea186d2adfbddfef6fb9e2&inf_contact_key=013613337189d4d12be8d2bca3c26821680f8914173f9191b1c0223e68310bb1   EBook   https://www.amazon.com/Art-Feminine-Negotiation-Boardroom-Bedroom-ebook/dp/B0B8KPCYZP?inf_contact_key=94d07c699eea186d2adfbddfef6fb9e2&inf_contact_key=013613337189d4d12be8d2bca3c26821680f8914173f9191b1c0223e68310bb1   Barnes and Noble   https://www.barnesandnoble.com/w/the-art-of-feminine-negotiation-cindy-watson/1141499614?ean=9781631959776 CONNECT WITH CINDY:   Website: www.womenonpurpose.ca Facebook:  https://www.facebook.com/womenonpurposecommunity/ Instagram: https://www.instagram.com/womenonpurposecoaching/ LinkedIn: linkedin.com/in/thecindywatson Show: https://www.womenonpurpose.ca/media/podcast-2/ Twitter:  https://twitter.com/womenonpurpose1 YouTube:https://www.youtube.com/@hersuasion Email:  cindy@womenonpurpose.ca  

Nir Eyal shares why you make terrible life choices. Episode 2915: Fundamental Attribution Error: Why You Make Lousy Life Choices by Nir Eyal of Nir And Far on Empathy Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/2018/09/fundamental-attribution-error.html Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Managers make the difference. Middle managers especially play a crucial role in employee engagement and performance. However, many managers lack proper preparation for their role, and companies often fail to invest in robust leadership training. Great managers understand that their actions have a direct impact on their team's success. In particular, great managers improve their team through four daily actions. In this episode, we will explore four things that great managers do daily to separate themselves from poor bosses. By implementing these daily practices, they not only improve team performance and development but also create a positive and trusting work environment. 0:00 Introduction 1:58 Run Smooth Meetings 4:35 Give Fair Feedback 6:18 Check Capacity 8:53 Build Trust 10:47 Conclusion Great managers play a vital role in driving employee engagement and performance. By running smooth meetings, giving fair feedback, checking capacity, and building trust, they create an environment where employees can thrive and contribute their best work ever. //DO YOUR BEST WORK EVER If you liked this video and you want to help your team do their best work ever, check out the free resources we've compiled at https://davidburkus.com/resources //ABOUT DAVID One of the world's leading business thinkers, David Burkus' forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever. He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world's top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He's worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy. A former business school professor, Burkus holds a master's degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University. //SPEAKING Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/ //CONNECT + LinkedIn: https://www.linkedin.com/in/davidburkus/ + Twitter: http://www.twitter.com/davidburkus + Facebook: http://www.FB.com/DrDavidBurkus + Instagram: https://www.instagram.com/DavidBurkus //MUSIC "Appreciate That" by David Cutter https://www.davidcuttermusic.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/david-burkus/message

Nir Eyal tells us how we can have fun to minimize distraction. Episode 2458: This is How to be Less Distracted By Having Fun in Tedious Tasks by Nir Eyal on Productivity & Curiosity Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/tedious-tasks/  Visit Me Online at OLDPodcast.com Interested in advertising on the show? https://www.advertisecast.com/OptimalFinanceDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

“Inclusion starts at our kitchen tables. If you aren't building cross-cultural relationships - actively learning about a lived experience not your own - how do you expect to show up differently as an inclusive leader?” Mita Mallick is a corporate change-maker, and the author of a new book  — Reimagine Inclusion: Debunking 13 Myths To Transform Your Workplace. Mita's an outspoken share of innovative and thought-provoking ideas in the area of inclusion and equity — and has a track record of transforming businesses. Mita's currently Carta's head of Inclusion, equity and Impact, and the co-host of Brown Table Talk, a top LinkedIn podcast where she helps break down the challenges women of color face in the workplace. Mita's extensive career - as a fierce advocate of including and representing Black and Brown communities - has crossed orgs like Carta, Unilever, Pfizer, AVON, Johnson & Johnson and more - as she's a sought after speaker and coach to start-up founders, executives, and public CEOs. Mita's a LinkedIn Top Voice, a contributor for Harvard Business Review, Adweek, Entrepreneur and Fast Company, and has been featured in the The New York Times, The Washington Post, Time Magazine, Forbes, Axios, Essence, Cosmopolitan Magazine, and Business Insider.  This is a conversation from Raman's other podcast, Modern Minorities, where each week we share minority conversations for all of our majority years. You'll enjoy this candid conversation about Mita's experiences and learnings from her new - and confront our own biases and myths. You can order Mita's book here:  Reimagine Inclusion: Debunking 13 Myths To Transform Your Workplace https://www.amazon.com/Reimagine-Inclusion-Debunking-Transform-Workplace/dp/1394177097

Nir Eyal tells us how we can have fun to minimize distraction. Episode 2458: This is How to be Less Distracted By Having Fun in Tedious Tasks by Nir Eyal on Productivity & Curiosity Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/tedious-tasks/  Visit Me Online at OLDPodcast.com Interested in advertising on the show? https://www.advertisecast.com/OptimalFinanceDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Even as a kid, Jonah Berger had an eye for patterns and data. At age 7, he tested at genius IQ levels, and he got a near-perfect SAT score in high school. His mathematical, detail-oriented mind makes him exceptionally aware of patterns in human behavior. Now, he's a globally renowned expert on influence, persuasion, and consumer psychology. In this episode of YAPClassic, Jonah will teach you how to change anyone's mind by teaching you the right ways to ask questions and present information.  Jonah Berger is a world-renowned expert on natural language processing, change, word of mouth, influence, consumer behavior, and why things catch on. Dr. Berger is a Wharton School professor and internationally bestselling author of Magic Words, Contagious, Invisible Influence, and The Catalyst. He has published over 80 articles in top‐tier academic journals, teaches one of the world's most popular online courses, and popular outlets like The New York Times and Harvard Business Review often cover his work.  In this episode, Hala and Jonah will discuss:  - How Jonah started studying social psychology - Why people have trouble changing - What it means to be a catalyst - How to think like a seasoned negotiator - Why people enjoy engaging in forbidden behaviors - Giving people a menu of options - How asking questions can be more effective than making statements - How Thailand reduced smoking by 40% - The Endowment Effect  - And other topics… Jonah Berger is a Wharton School professor and internationally bestselling author of Magic Words, Contagious, Invisible Influence, and The Catalyst. Jonah has been recognized with a number of awards for both scholarship and teaching, including various early career awards. He was named one of the top 30 leaders in business by the American Management Association and one of the most creative people in business by Fast Company magazine.  Dr. Berger is a world-renowned expert on natural language processing, change, word of mouth, influence, consumer behavior, and why things catch on. He has published over 80 articles in top‐tier academic journals, teaches one of the world's most popular online courses, and popular outlets like The New York Times and Harvard Business Review often cover his work. Berger has keynoted hundreds of major conferences and events like SXSW and Cannes Lions, advises various early-stage companies, and consults for organizations like Apple, Google, Nike, Amazon, GE, Moderna, and The Gates Foundation. LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast' for 30% off at yapmedia.io/course. Resources Mentioned: Jonah's Website: https://jonahberger.com/ Jonah's LinkedIn: https://www.linkedin.com/in/j1berger/ Jonah's Twitter: https://twitter.com/j1berger Jonah's Instagram: https://www.instagram.com/j1berger/ Jonah's Facebook: https://www.facebook.com/profile.php?id=220591 Jonah's book Catalyst: How to Change Anyone's Mind: https://jonahberger.com/books/the-catalyst/  Sponsored By:  Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Factor - Head to youngandprofiting.co/factor and use code profiting50 to get 50% off! Indeed - Claim your $75 credit now at indeed.com/profiting Zbiotics - Head to ZBiotics.com/PROFITING and use the code PROFITING at checkout for 15% off. Pipedrive - Go to youngandprofiting.co/pipedrive and get 20% off Pipedrive for 1 year! Relay - Apply online and sign up for FREE! Go to relayfi.com/profiting More About Young and Profiting Download Transcripts - youngandprofiting.com   Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/ Learn more about your ad choices. Visit megaphone.fm/adchoices

proving workplace culture can sound like an impossible task, but today's guest, Bonnie Low-Kramen, has had more than 1,500 unfiltered conversations with executives, HR professionals, recruiters, executives, assistants, and leadership experts to identify the people focused solutions that really work to create the ultimate workplace. What You'll Discover About Improving Workplace Culture:* What people are saying behind closed doors about improving workplace culture.* The critical importance of respect in the workplace, and how it”s often trampled.* The powerful links between respect, belonging and improving workplace culture.* The surprising thing one CEO did during Covid to maintain his organization's culture.* How improving workplace cultures requires identifying and fixing broken systems.* And MUCH more.Guest: Bonnie Low-KramenITEDx international speaker and trainer Bonnie Low-Kramen worked as the Personal Assistant to Oscar-winning actress Olympia Dukakis for 25 years. Since 2010, Bonnie has been traveling the world teaching and speaking – in 13 countries and 38 states to date.She is now a CEO herself, employs an assistant, and is globally recognized as one of the most respected leaders in the administrative profession and an expert on workplace issues. Bonnieis sought after to speak about building ultimate partnerships between executives and assistants.In 2022, Bonnie made her TEDx debut with “The Real Reasons People Quit.” Her writing has appeared in Harvard Business Review and her work was featured as the Forbes cover story in May 2019. Corporate clients include the Wharton School of Business, Starbucks, Amazon, Rutgers University Business School, University of Chicago Business School, Campbell Soup, and British Parliament. Bonnie holds a BA from Rutgers University in New Jersey.She is a co-founder of NYCA – New York Celebrity Assistants – a professional networking organization which began in 1996. A New Jersey native, Bonnie's highly interactive, informative, and inspiring work seeks to bridge the gaps between staff towards building an ultimate workplace – or as close as they can get.Related Resources:m If you liked this interview, you might also enjoy our other Corporate Governance and Culture episodes.Contact Bonnie and connect with her on LinkedIn, Facebook, and “X” formerly known as Twitter.Check out her books: the bestselling

In this podcast episode, Vicky Townsend gives a presentation as part of LPF's Divorce Summit. Vicky is is the President and founder of Divorce Right, a professional development and employee assistance program company. Vicky is also the co-founder of the National Association of Divorce Professionals, an association for all the licensed professionals that work with clients before, during, and after divorce. Vicky has worked for years in the divorce industry, but also knows first hand how painful and frustrating the divorce process is. After going through it herself in 2013, Vicky experienced a labyrinthe system that is costly, filled with errors and difficult to navigate. Realizing there needs to be radical change to improve a broken family law system, Vicky decided to revolutionize the divorce process by founding Divorce Right. Divorce Right caters to Fortune 1000 companies and government agencies to help their employees through this grueling process.   Vicky's presentation centers on divorce as a challenging and often overwhelming process that can have a significant impact on individuals and their families. However, it is not just a personal crisis; it also affects the workplace and can cost companies billions of dollars each year. Divorce Right aims to make the divorce process easier on families and mitigate its impact on the workplace. Townsend highlights the staggering cost of divorce to companies, which can reach up to $150 billion annually according to a study by the Harvard Business Review. This cost includes lost productivity, decreased effectiveness, and increased employee turnover. Divorce Right offers products and services to support employees going through divorce, including specialized divorce coaches and divorce awareness and sensitivity training for HR managers.   Townsend also highlights the importance of considering the impact of divorce on employees when making decisions. More than 50% of employees will go through a divorce during their careers, primarily between the ages of 35 and 54. These are often the employees in upper and middle management positions who are on a trajectory for career advancement. However, divorce can diminish their productivity and effectiveness by about 40% for three to five years. This not only affects the individuals going through divorce but also impacts their coworkers, management, and the company's bottom line.   To address these challenges, Divorce Right offers divorce coaching, which is a flexible and goal-oriented process to support individuals going through divorce. Divorce coaches provide guidance, motivation, and assistance in making the best possible decisions for the future based on each individual's unique needs and concerns. This personalized approach helps individuals navigate the complex divorce process and find the support they need.   In addition to divorce coaching, Divorce Right offers a suite of digital divorce solutions called "Plan Right." This includes a book, a workbook, and a ten-hour video course that covers various aspects of divorce, from deciding if the marriage is truly over to understanding different divorce options. By providing comprehensive resources, Divorce Right empowers individuals to make informed decisions and navigate the divorce process more effectively.   Join Vicky Townsend on this episode of The Confident Retirement podcast as they delve deeper into divorce's impact on the workplace.   Here is what to expect on this week's show: •  Divorce Right's mission •  The mental health impact of divorce in the workplace •  Divorce's career impact •  Divorce Right's holistic approach to support •  The financial impact of divorce   Connect with Vicky Townsend: https://divorcerightinc.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Show Her the Money movie trailer: https://showherthemoneymovie.comGet tickets for Opening Night in Philly here: https://www.tickettailor.com/events/thewomensfilmfestival/993793#Connect with Catherine Gray on LinkedIn: https://www.linkedin.com/in/catherinelgray/Read more from Dana Kanze here: https://hbr.org/2017/06/male-and-female-entrepreneurs-get-asked-different-questions-by-vcs-and-it-affects-how-much-funding-they-get Sign up for Marcia's newsletter to receive tips and the latest on Angel Investing!Website: www.marciadawood.com And don't forget to follow us wherever you are!Apple Podcasts: https://pod.link/1586445642.appleSpotify: https://pod.link/1586445642.spotifyLinkedIn: https://www.linkedin.com/company/angel-next-door-podcast/Instagram: https://www.instagram.com/theangelnextdoorpodcast/Facebook: https://www.facebook.com/theangelnextdoorpodcast TikTok: https://www.tiktok.com/@marciadawood

Are you ready to re-engineer your leadership narrative? This engaging episode with Christine Miner and Rick Lash, authors of 'Once Upon a Leader', promises to challenge your usual approach to leadership and empower you to author your own story. We delve into the essence of one's leadership narrative, the stories leaders tell themselves, and the extensive work involved in shifting these narratives. The conversation focuses on the challenging process of initiating substantive change at the enterprise level - a journey many listeners will resonate with.As we navigate the realm of permacrisis, we underscore the importance of focusing on narrative to create clarity and resilience. Christine and Rick inspire us to reclaim authorship of our narratives, particularly in the HR context. We discuss the significance of understanding the value and impact of the HR function on the organization. The conversation with our guests is enriched as we explore how HR professionals can leverage their past experiences to understand the context of their work better.The episode explores the development of your narrative in HR, and the tools that can help construct it. We share exercises that can help you uncover the fundamental components of your narrative and recognize the experiences that have influenced your values. We discuss how to acquire feedback from others and the process of forming and activating a narrative. Finally, we address the significance of a prescriptive approach. So tune in, and get ready to take your leadership journey to the next level!About the Guests:Christine Miner: With over two decades of senior leadership experience across diverse industries, including technology, healthcare, and telecommunications, Christine brings a practical and authentic approach to leadership. She is a sought-after advisor, facilitator, and speaker known for her expertise and depth of knowledge.Rick Lash, PhD: As a psychologist and management consultant, Rick has spent over three decades advising Fortune 500 executives and their teams. Renowned for his creative and thoughtful approach, he has contributed to prestigious publications such as Harvard Business Review, Forbes, and Chief Executive magazine. Rick holds a PhD in psychology from the University of Toronto.Support the showRebel HR is a podcast for HR professionals and leaders of people who are ready to make some disruption in the world of work. Please connect to continue the conversation! https://twitter.com/rebelhrguyhttps://www.facebook.com/rebelhrpodcasthttp://www.kyleroed.comhttps://www.linkedin.com/in/kyle-roed/

Dr. Stefanie Johnson is an author, a professor, a keynote speaker, and she studies the intersection of leadership and diversity. And you're going to hear intersections and polarities in today's conversation. And I think what is really fascinating about Stef is that, in a world where we talk about things in leadership and things in diversity as soundbites, and we try to put them into labels and think in very black and white ways, Stef in her research and her findings and her theories really does speak in nuance. She focuses on how unconscious bias affects the evaluation of leaders, and also on strategies that leaders can use to mitigate bias. Stef has a great book called Inclusify, which is all about harnessing the power of uniqueness and belonging to build innovative teams. She thinks that inclusify, this idea of inclusion, is really about both uniqueness and belonging; so how do you let people have the autonomy to express themselves, while also understanding that they're part of something bigger than themselves. She is a well-established researcher and scholar. She works with some of the best companies in the world to help them create more inclusive leaders; we'll talk about her work with NASA and with the NFL. She also brings up her work in healthcare, she has extensive consulting experience, and she's created and delivered leadership development trainings with an emphasis on evidence-based practices. She's a fellow in the Society of Industrial Organizational Psychologists and the American Psychological Society. She's also passionate about disseminating her work more broadly and has taught two LinkedIn learning courses on how to increase diversity and inclusion in corporations. She's written for the Harvard Business Review and she's an in-demand keynote speaker; she's presented her work at over 170 meetings around the world, including at the White House for a 2016 summit on diversity in corporate America on National Equal Pay Day. She's been feature in the Wall Street Journal, Bloomberg, The Huffington Post, The Washington Post, CNN, ABC, NBC, and more. At her core, I think you're going to find her to be extremely approachable, extremely curious, and someone who's not necessarily judgmental, and open to finding ways to collaborate with others to make our world a little bit better.   Stef had a number of amazing insights during our conversation. Some of them include: “We use stereotypes as quick methods of making sense of the world” (11:00). “You hear a lot ‘We want someone who's going to fit our culture.' I like to take a spin on that and say, ‘Who's going to add to our culture?” (14:20). “Having people who are all the same means we're probably missing out on a huge percentage of our customer base because we're only going to appeal to a certain type of customer” (15:05). “In conversation, when everyone sees things the same way, we make much less innovative, and even accurate, decisions. You're way better off having people who are really different from each other, even if they know less, than having a really similar group of experts” (15:20). “When you try to make people the same, the reality is people are just hiding their differences” (17:40), “The way that I describe inclusion… is this idea that you can be your unique self and at the same time you can belong” (23:00). “If [your employees are] going in [to work], provide opportunities to really benefit from that” (25:40). “Those little decisions about who's likely to get what opportunity are likely to be influenced by stereotypes” (32:00). “If you're only interviewing a small demographic… I can guarantee you you're never going to have any diversity. It's not possible. So, I love the idea of diverse slates because that means you might spot someone who could really be a game changer” (40:10). “You need white men to create diversity. You need all people” (42:30). “We need everyone working together, collaborating, to create an inclusive environment where everyone can be successful” (42:55). “If you really want a diverse background, you've got to think broadly about what that means” (48:05). “There are way more differences within generations than there are across generations” (49:00). “I seek to understand where people are coming from and how did they get there” (52:45). “Everyone got to where they are based on their life experiences” (53:15). “We can always be learning and growing, and we should always maintain that curiosity. And really, the best leaders are those who maintain humility, at least intellectual humility, to think they still have things to learn from others” (1:00:05). “Before you tell anyone the answer, ask questions” (1:00:35). “We all have headwinds and tailwinds, we all have privilege and things that slowed us down, and recognizing those in yourself, acknowledging them, I think allows you to be more curious about other peoples' experiences” (1:06:25). “We know curiosity is at its least when we feel attacked or threatened” (1:07:15).   Additionally, you can learn more about Stef on her website, learn more about Inclusify on the Inclusify website, and also learn more about the Center for Leadership at Colorado Boulder here. Lastly, you can connect with Stef on Twitter, Instagram, and LinkedIn. Thank you so much to Stef for coming on the podcast! I wrote a book called “Shift Your Mind” that was released in October of 2020, and you can order it on Amazon and Barnes and Noble. Additionally, I have launched a company called Strong Skills, and I encourage you to check out our new website https://www.strongskills.co/. If you liked this episode and/or any others, please follow me on Twitter: @brianlevenson or Instagram: @Intentional_Performers. Thanks for listening.

ABOUT OFFICE HOURS WITH MIKE STEIBWelcome to Office Hours, where Mike Steib sit down with the leaders shaping our world. From unicorn founders to battle-tested executives, He's here to share the answers to the most important questions you face in your work and to help you be the CEO of your own career.No script, no spin. just straight-from-the-gut answers to your questions from chief executives ranging from visionary founder Tommy Hilfiger to NYC's Mayor Eric Adams. We share our honest advice for achieving the career you've imagined.Episodes available here: https://www.iheart.com/podcast/1119-office-hours-with-mike-st-122602026/ABOUT MIKE STEIBMike is the CEO of Artsy, the largest online marketplace for buying and selling art by the world's leading artists.Previously, Mike was the CEO of XO Group Inc, parent company of The Knot. After developing America's number one wedding planning app and two-sided local vendor marketplace, XO Group was sold in December of 2018 for $933M, a 350% increase in the company's equity value over Mike's five-year tenure.Mike serves on the board of Ally Financial, a Fortune 500 digital financial services company that helps millions of Americans save, invest, and borrow for their most important purchases; he chairs Ally's Technology Committee and sits on Ally's Risk Committee.He is also the author of The Career Manifesto (Penguin Random House, 2018), a guide for young professionals seeking more purpose and joy in their work, and the Chairman Emeritus of Literacy Partners, a nonprofit that provides free adult literacy and family support services to underprivileged New Yorkers.Previously, Mike served in roles at Google, NBC Universal, Vente-Privee USA, Walker Digital, and McKinsey & Company.Mike has received a Crain's New York 40 Under 40 recognition, Google Great Manager Award, and GE Imagination Breakthrough award. He has appeared on NBC's Today Show, CNBC, Bloomberg, and Fox Business, as well as in The New York Times, Wall Street Journal, Harvard Business Review, Fortune, Entrepreneur, TechCrunch, Fast Company, NY Post, AdAge, Parade, and others. He has a 95% CEO approval rating on Glassdoor.Mike received a BA in Economics and a BA in International Relations from the University of Pennsylvania. He is a named inventor of three patents and played a supporting actor role in the independent film The Mad Ones. He is married to Kemp Steib, the CFO of The Second Shift, a marketplace for highly skilled professional women.

We will learn: The roles that both genetics and society play in perfectionism The three types of perfectionism... one of which is very surprising The damage that perfectionism really does, and how to begin to undo it Have you ever found yourself paralyzed by the pursuit of perfection? You know, that feeling where you're stuck in a loop of endless tweaking, never quite satisfied, never quite ready to hit "publish" or "send"? The irony is, studies show that perfectionism often decreases our performance. So if we know that, then why are we still fooling ourselves? What if the key to unlocking your best performance lies in letting go of perfection? What if embracing the beautifully flawed process of creation could lead you to create things you didn't even know you could? Today, we're talking about The Curious Relationship Between Perfectionism and Performance.  Our guest is Tom Curran. He is a professor of psychology at the London School of Economics and author of a landmark study that the BBC hailed as “the first to compare perfectionism across generations.” His TED Talk on perfectionism has received more than three million views. His research has been featured in media ranging from the Harvard Business Review to New Scientist to CNN, and he has appeared on numerous television and radio programs. Links from the episode: Show Notes: https://mindlove.com/314 Become a Mind Love Member for high-value Masterclasses, Growth Workbooks, Monthly Meditations, and Uninterrupted Listening FREE 5-Days to Purpose Email Course Sign up for The Morning Mind Love for short daily notes to wake up inspired Support Mind Love Sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices

A marketing funnel is a fundamental part of many businesses. The concept is designed to illustrate the journey a person takes with your business, from a stranger just learning about your company, to an eventual purchase and beyond. In today's episode of The Greatness Machine, Darius chats with Ryan Levesque, CEO of The ASK Method® Company, entrepreneur, and #1 bestselling author of the books, 'Choose' and 'Ask.'  Ryan has made the Inc. 500 list five times and over 250,000 entrepreneurs subscribe to his email newsletter offering business advice. His work has been featured in the Wall Street Journal, Harvard Business Review, USA Today, Forbes, Entrepreneur, and on NBC News and Fox. Additionally, he is the co-founder and an investor in bucket.io®, a leading quiz funnel software used by over 30 million people every year. Topics include: How Ryan's life shifted when he was in China What it's like starting multiple digital businesses What the Ask Method Process and Ask Method Quiz Funnel actually are And other topics… Connect with Ryan: Website: https://askmethod.com/ LinkedIn: https://www.linkedin.com/in/ryanlevesque/ Facebook: https://www.facebook.com/askryanlevesque/ Instagram: https://www.instagram.com/askryanlevesque/  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/whoompdarius/ YouTube: https://therealdarius.com/youtube Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

EPISODE 1724: In this KEEN ON show, Andrew talks to the author of WEB3, Alex Tapscott, who separates the signal about Blockchain, Crypto, NFTs and other technologies on the internet's next economic and cultural frontier Alex Tapscott is an entrepreneur, business author, and seasoned capital markets professional focused on the impact of emerging technologies, such as blockchain and cryptocurrencies, on business, government, and society. His latest book, Web3: Charting the Internet's Next Economic and Cultural Frontier (Harper Collins), will be published September 19th, 2023. Alex is also the Managing Director of the Digital Assets Group at Ninepoint Partners, one of Canada's leading investment firms, with more than $8 billion in assets under management (AUM). Ninepoint launched the world's first carbon-neutral Bitcoin ETF, which reached over $400 million in AUM. Alex is also co-author of the critically acclaimed non-fiction best-seller, Blockchain Revolution, translated into more than 19 languages and which has sold more than 500,000 copies worldwide. His other books, Financial Services Revolution and Digital Asset Revolution were published in 2020 and 2022 respectively. Alex is sought after world-wide for his expertise by business and government audiences. He has delivered well over 200 lectures and executive briefings to business audiences at firms like Goldman Sachs (Talks at GS), Google, Allianz, IBM, Microsoft and Accenture, to name a few (Select speeches by Alex). He is consistently ranked as a top influencer in the blockchain industry. His TedX talk, Blockchain is Eating Wall Street has been viewed over 800,000 times. Alex's writing has been featured in The New York Times, Harvard Business Review, The Globe and Mail, The Financial Post, TIME, Fortune, and many other publications. In 2017, Alex co-founded the Blockchain Research Institute (BRI), a global think-tank investigating blockchain strategies, opportunities and use-cases. Alex is a graduate of Amherst College (Cum Laude) and is a CFA Charterholder. He lives in Toronto. Named as one of the "100 most connected men" by GQ magazine, Andrew Keen is amongst the world's best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google's VP of Litigation & Discovery, and has two grown children. Learn more about your ad choices. Visit megaphone.fm/adchoices

Thomas Curran is a professor of psychology at the London School of Economics and author of a landmark study that the BBC hailed as “the first to compare perfectionism across generations.” His TED Talk on perfectionism has received more than three million views. His research has been featured in media ranging from the Harvard Business Review to New Scientist to CNN and he has appeared on numerous television and radio programs. Adam Grant calls Curran “the world's leading expert on perfectionism, and he's written the definitive book on why it's rising, how it wreaks havoc on our lives, and what we can do to stop it.” And Daniel Pink says that it “offers a hopeful beacon and a steady path for anyone struggling to find their footing in a world of impossible standards.” Join Travis and Mr. Curran for a fascinating and highly-personal conversation about perfectionism in work, appearance, relationships, sport, and life–including their reflections on how Durango, Colorado's Sepp Kuss is succeeding at the highest level of road cycling by being himself and avoiding the perfection trap.Thomas Curran Website | LinkedInThanks to our sponsors:The Feed Instagram | WebsiteNeuroReserveUse code TRAVISMACY for 15% off RELEVATE by NeuroReserve: Core Dietary Nutrients for Lifelong Brain Health- - - - - - - - - - -Purchase A Mile at A Time: A Father and Son's Inspiring Alzheimer's Journey of Love, Adventure, and HopeSubscribe: Apple Podcast | SpotifyCheck us out: Instagram | Twitter | Website | YouTubeThe show is Produced and Edited by Palm Tree Pod Co. 

One-on-one meetings with employees are a crucial aspect of effective leadership. Organizations spent countless hours, money, and other resources trying to find the most qualified talent on board, and then spent more money to keep that talent motivated and engaged. And yet, the single most time time-efficient and effective way to invest in the growth and development of employees is a simple feedback session with their direct supervisor. In this episode, we will delve into the three main sections that make up a successful one-on-one meeting: expectations, feedback, and growth and development. By following this structure, you can ensure that your meetings are productive and meaningful, leading to improved performance and employee satisfaction. 0:00 Introduction 1:57 Expectations 4:27 Feedback 6:06 Growth 9:00 Conclusion One-on-one meetings with employees are a valuable investment of time and effort. By following the threefold structure of expectations, feedback, and growth and development, you can create a supportive and engaging work environment. Candid and honest conversations in these meetings can lead to faster growth and better results than formal annual reviews or performance improvement plans. Remember, the order of the three sections is important, as ending on growth and development helps make the conversation forward-looking and motivating. By setting clear expectations, providing constructive feedback, and supporting your employees' growth, you can foster a culture of continuous improvement and help everyone on your team do their best work ever. //DO YOUR BEST WORK EVER If you liked this video and you want to help your team do their best work ever, check out the free resources we've compiled at https://davidburkus.com/resources //ABOUT DAVID One of the world's leading business thinkers, David Burkus' forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever. He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world's top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He's worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy. A former business school professor, Burkus holds a master's degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University. //SPEAKING Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/ //CONNECT + LinkedIn: https://www.linkedin.com/in/davidburkus/ + Twitter: http://www.twitter.com/davidburkus + Facebook: http://www.FB.com/DrDavidBurkus + Instagram: https://www.instagram.com/DavidBurkus //MUSIC "Appreciate That" by David Cutter https://www.davidcuttermusic.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/david-burkus/message

Dr. Benjamin Hardy is an organizational psychologist and best-selling author. His blogs have been read by over 100 million people and featured in the Harvard Business Review, the New York Times, on CNBC, among many others. His latest book, 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less, is out now. 15 Daily Steps to Lose Weight and Prevent Disease PDF: https://bit.ly/46XTn8f - Get my FREE eBook now! Become a Genius Life Premium Member and get ad-free episodes of the show, a monthly Ask Me Anything (AMA), and more! Learn more: http://thegeniuslife.com

Moment #34 // They say that the best disinfectant is sunlight, and I'm a huge believer in that principle. If my direct reports in CS Energy heard it once they heard it a thousand times: transparency is everything. But just how much transparency should you give to your people? Issues of trust, accountability, confidentiality, and context all play a part in how much transparency it's reasonable to offer. Like many areas of leadership, it can be a complex balance!I wrote an article on this subject for Harvard Business Review earlier this year, which is worth a read. It's titled How Transparent Should You Be With Your Team?You can also take a deeper dive into these insights by listening to Ep.207: Leadership Transparency.————————FREE QUIZ: I've developed a 3-question quiz that'll give you a free personalized podcast playlist tailored to where you are right now in your leadership career!Click here to take the 30-second quiz now to get your on-the-go playlist————————You can connect with me at:Website: https://www.yourceomentor.comFacebook: https://www.facebook.com/yourceomentorInstagram: https://www.instagram.com/yourceomentorLinkedin: https://www.linkedin.com/in/martin-moore-075b001/Youtube: https://www.youtube.com/@YourCEOMentor————————Our mission here at Your CEO Mentor is to improve the quality of leaders, globally. Hosted on Acast. See acast.com/privacy for more information.

99% of business media stories on startups are essentially PR for the startup itself. This makes these stories a one-sided source of information on what it's like to operate and grow a startup. While there are more and more discussions of mistakes, basically no one at Inc or Entrepreneur or anywhere else really will ever greenlight a debate on this or that failed startup unless, like Theranos, it ended in some massive ethical scandal. Failure is depressing, they say. Not me.I'm honored to bring you a past podcast, the second part in a two-part interview with Professor Tom Eisenmann of the Harvard Business School (HBS). He and I chat about themes from his new book Why Startups Fail and how these patterns play out in the world of consumer packaged goods (CPG). In the second part of our interview, we discuss more advanced themes in failure:  the Speed Trap, Help Wanted, and the challenges of staffing up quicklySince joining the HBS faculty in 1997, Tom has led The Entrepreneurial Manager, an introductory course taught to all first-year MBAs, and launched fourteen electives on all aspects of entrepreneurship, including one on startup failure. Eisenmann has authored more than one hundred HBS case studies, and his writing has appeared in The Wall Street Journal, Harvard Business Review, and Forbes.Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com Please send feedback on this or other episodes to: admin@premiumgrowthsolutions.com

大家週五愉快！通勤讀書會線上講座報名開跑：https://www.accupass.com/go/otwbookclub 本集專屬八折優惠：BOOKLOVER （優惠價格跟早鳥價格一樣喔！） 《哈佛商業評論》17週年慶｜年度最優惠訂閱方案 訂閱1年送3期，加贈年度必讀AI趨勢乙本 (贈書僅限台灣地區享有) 活動至2023/9/30止 今年是《哈佛商業評論》全球繁體中文版17週年慶，也是Harvard Business Review 發行的第101年。 在資訊紛雜湧現的當下，管理經典更顯彌足珍貴。閱讀 HBR 讓你同時掌握經典與趨勢，從百年知識寶庫中挖掘洞見，迎戰下一個職涯高峰。 結帳時輸入優惠碼「OTW2023」，優惠再折抵 200 元 適用方案：數位版一年(3790元)、紙本雜誌一年(3860元)、紙本+數位一年(4999元)。 前往訂閱頁面 https://service.hbrtaiwan.com/mall/subscribe/ 合作邀約請聯繫：onthewaytowork2020@gmail.com 如何開啟Podcast訂閱服務: https://tinyurl.com/yerxluu8 Patreon訂閱往這邊走： https://www.patreon.com/onthewaytowork 免費訂閱通勤精釀電子報：https://othewaytowork.com/pages/otwcraft IG: @onthe_waytowork https://www.instagram.com/onthe_waytowork/ 日常生活IG: @onthe_way.daily Powered by Firstory Hosting

Have you ever planned out what you wanted to accomplish in a given day, only to succumb to distractions that throw your schedule off track? While it's common to blame distraction on smartphones, social media, urgent emails, or any number of other things that may interrupt our focus, studies indicate that “external triggers” such as these are responsible for only about 10% of distraction. The remainder is caused by internal triggers, including boredom, stress, loneliness, and other uncomfortable emotional states – and mastering these internal triggers is the key to leading a more productive, balanced, and fulfilling life. As the author of the best-selling books, “Hooked: How to Build Habit-Forming Products” and “Indistractable: How to Control Your Attention and Choose Your Life”, as well as a sought-after keynote speaker on consumer psychology, habits, personal productivity, and dealing with distraction in and out of the workplace, Nir Eyal's specialties lie at the intersection of psychology, technology, and business. He is also a former lecturer at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design, and his writing has been featured in the New York Times, the Harvard Business Review, Time Magazine, and Psychology Today. In Episode 164 of The MINDSet Game® podcast, Nir discusses the following ideas from “Indistractable”:  The true meaning of distraction – it's not something that happens to you, but rather an action you take that pulls you further away from your goals and values Four strategies for becoming indistractable: mastering internal triggers; making time for traction; hacking back external triggers; and preventing distraction with pacts The concept of timeboxing and the advantages it offers compared to other productivity techniques, including the traditional to-do list How to remain indistractable while also honoring your personal values  To purchase “Indistractable”, visit http://geni.us/indistractable. To access bonus content, please visit http://www.nirandfar.com/indistractable/  Nir's free habit tracker tool can be found at https://www.nirandfar.com/habit-tracker/ To access his free schedule maker tool, visit https://www.nirandfar.com/schedule-maker/ To learn more about Nir and access a wealth of resources, visit NirAndFar.com.  To subscribe to The MINDset Game, visit www.TheMINDsetGame.com.  

Wharton Professor of Marketing Stefano Puntoni joins the show to talk about a recent article he wrote for Harvard Business Review on how AI affects our sense of self. Hosted on Acast. See acast.com/privacy for more information.

Market Proof Marketing · Ep 302: The Measure of SuccessIn this episode, Kevin Oakly, Andrew Peek and Jen Barkan! The team is currently participating in fantasy football and Jen shares her stats so far. Together, they consider how to measure the success of an ad if it doesn't become a lead and talk about how everything is hanging on interest rates right now. Spicy Kevin makes several appearances and keeps the conversation interesting!Story Time (06:34)Andrew is trying to figure out how you measure the success of a phone call or ad if it doesn't end up becoming a lead? Or can it be considered successful at all?Jen's daughter is going through the vet school application process and it's made her compare that process to people applying for The Nationals this year.Kevin says that managers and senior leaders who have zero desire to unpack why things are working are insecure in their own ability with what would be revealed. News (31:26)New sustainability tools help businesses and cities map environmental information (https://blog-google.cdn.ampproject.org/c/s/blog.google/products/maps/google-maps-apis-environment-sustainability/amp/)In Its First Monopoly Trial of Modern Internet Era, U.S. Sets Sights on Google (https://dnyuz.com/2023/09/06/in-its-first-monopoly-trial-of-modern-internet-era-u-s-sets-sights-on-google/)Mortgage demand drops to 27-year low as interest rates pull back (https://www.cnbc.com/2023/09/06/mortgage-demand-drops-to-27-year-low-as-interest-rates-pull-back.html)ONE+ By Rocket Mortgage® Is A 1% Down Payment Option (https://www.rocketmortgage.com/learn/one-plus?qls=QNS_20180523.0123456789)Favorites/Hates (59:50)Andrew watched a documentary film called “The Wild and Wonderful Whites of West Virginia” on Amazon. Jen loves that college football is back!Kevin's favorite is a sports jacket and a youtube video by Kyla Scanlon: https://www.youtube.com/watch?v=fdBSaG2cujM Questions? Comments? Email show@doyouconvert.com or call 404-369-2595 and we'll address them on the next episode. More insights, discussions, and opportunities can be found at Do You Convert All Access or on the Market Proof Marketing Facebook group.Subscribe on iTunesFollow on SpotifyListen On StitcherA weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you – not to sell you!Transcript:KevinJen do you know who you want to trade?JenWell, I tried to pull one over on Jackie Lipinski and tried to get Justin Jefferson from her, as if she didn't know who that was. But I did. I did try to offer her a couple of really good legit players, but she denied me.KevinOh.JenYes, I have not.KevinYou're a fantasy football professional, so can you talk right now who's like, if you had to call it right now, who has the best team? Do you think?JenUm, I mean, Jackie has a pretty good team. Mike has a pretty good team. I have a pretty decent team. I mean, I'm really not a professional. I just like to pretend that I know what you want.KevinRight. You won that unicorn trophy.AndrewIt's great.JenYeah, I won.AndrewIt's gold.JenI won once. Yes, but it's really just. It's really just luck. Plus, the way that we do it, guys, is this auto draft. So it's not even like you, you just, just auto automatically picks your players. You don't really have any say in what's.AndrewGoing to have the winners decided with the auto draft.JenSort of yeah.AndrewWell if you don't like such a.JenLineup it says projected standings with Mike Ryan and first place.AndrewSo happens every year somehow.JenTrying to.KevinRAZ Even though he's the commissioner right? Yeah.JenYeah. Like Jalen hurts or your quarterback.KevinLet's see. Here's here's what makes me mad is I had to make myself like math again. Like I failed the honors pre-calculus. And I took it twice. And then I never had to take math again. And I was like, I'm never. I chose a different like, I was like, I'm going to go Bachelor of Arts and a Bachelor of Science because I'm not taking anything close to math.KevinAnd then I had to make myself like math when I became a marketer, became important. Yeah. So it drives me nuts. Like I'm going up against Lipinski and it says projected score of 124 and a half for me, this is 122 and a half for her. Okay. How is it possible that what's going to happen is going to happen?KevinI'm going to get 65 and she's going to have 172. I mean, that's just gambling. That's just randomness.JenThey're just taking average projections. But what happens is somebody could get hurt. They might not even play. Hey, I mean, like, you never know.KevinI just think if we have, you know, I that can take us to Mars and back. Can it give us better projections at this? Like, come on, ESPN, get some GPUs fired up And.JenThen but there is.KevinMachine learning.AndrewHuman.JenTo human factor.AndrewAre reliable, unreliable.JenHuman factor.KevinBut they're all being paid off to like take a fall and stuff anyway. Right. Like it's it's all statistically for sure. Oh, it's all over.AndrewIf there is no drama in the game, no.JenOne wants to think.AndrewIt's like people think all the housewife shows are real. Like if there's no drama, there'd be no show. It's all manufactured.KevinI just think it should show around. You should be like, Here's. Here's that. Every year I am like, okay, I'll give Fantasy another shot. And then after the first two or three weeks of the same thing happening every time, or it's like I should have 180 points and I get 30.JenLike, there's no no, you just have to make sure that your players don't have a bye.KevinI don't. I do believe that never happens the first two or three weeks before I get.JenOkay.KevinSo that's why I was wondering, besides you and Mike, who is most likely to win so I can just trade them my best players now.JenBut now you're playing that game we're not in. Oh, man.AndrewI just opted out this year because now we have enough people. I do convert, you know, I don't feel like I'm like.JenNo pressure.AndrewNo pressure because I was not adding to it. I would I would set my thing, but I was just like, Oh, there's another person playing. I don't watch football. I watched some college football, but professional. But they said on.JenUsually guys, I went to the Virginia Tech Old Dominion game this past weekend. It was freaking electric. I was pretty sure Old Dominion was going to get pummeled, but they played pretty good. You know, that's my alma mater.AndrewSince that's where you went.JenThat's where I went to school, right? I'm a die hard fan. I go, Every time you have a home game, I'm there. But when they started playing Enter Sandman at the beginning, I mean, it was like it. In fact, they when everybody's jumping like that, it registers on the text size. Yeah, my grandma, I don't know what the type, but I registers as an earthquake.JenIt was crazy. Like, I was like, almost. I was so overcome with emotion. I was, I was like, it's not even I mean, look, I pay Virginia Tech a lot of money because my child goes there. So I like either way, whoever won it was fine. But I was like, Oh my gosh. Like, I brought me back to Meredith Oliver's fanatical selling and like, we have to our customers need to be fans of, you know, our our business and our brand and our company.JenAnd yeah, I mean, it was it was a thing, man. I was like, I'm all in on these Hokies.AndrewSo you can't replace you cannot replace humans, I guess is what it is.KevinYeah. It's not human to happening this year, but sometimes soon I'm going to have to get my kids to the summit just for like the first 30 minutes and then tell them to leave, because I think that's the only atmosphere that work. And I understand like, Oh, okay, Dad, you do you do real work outside of just talking to your computer upstairs.AndrewOr they might be like, wait, So you go on stage and talk for like a couple of minutes and all these people give you give you money, they listen to you. I don't know. That sounds like a scam. I feel like that's what you promise.KevinNo more sports talk for the rest of the podcast.AndrewNo more sports.KevinLet's start. Walk on to marketers marketing the podcast from the industry leaders. How do you convert where we talk about the current and future state of marketing and online sales for builders and developers across the globe? We're not here to sell you. We're here to help you and to try and elevate the conversation. Is there a topic you'd like us to cover or a question you'd like us to answer?KevinWe'll do it. Simply send an email to show at. Do you convert? Dot com. Welcome to episode 302. I'm Kevin. Okay. And with me today is Andrew Peek and Jen Barkin.AndrewWe're here. It's so exciting.KevinIt's a chat. Are we allowed to announce what's happening?JenOh, my gosh. What's happening?KevinSee, the thing that you're doing?JenAm I doing.KevinFast with the ends with podcast? Oh, are you kidding me? Talking about that? And we're not talking.JenAbout that yet.KevinOkay, we'll talk about it.AndrewI think you just talked about it like it's like, what do you know?KevinWe didn't.JenWe are pretty sure you didn't mind people talking.KevinOh, all right. Well, that's funny. What do you got?AndrewOh, what I got This is a fun question. And I talked about yesterday and this morning, so my. Oh, this could be open discussion. Maybe we make it a parallel to the online sales world. But at the same time, how do you measure a successful ad or how do you measure a successful phone call if it doesn't end up with a lead or an appointment?AndrewCan it still be successful? It's kind of like a gay like principle or like theory. Question This is like the long essay question at the end of an SAT. I don't know if they still do that or not. It's been quite a few years, so sort of open ended discussion. So let's talk about this with Beth, a coach convert and Bryce, a marketing strategist.AndrewAnd it really went down to this rabbit hole of like, oh, you kind of need to be rooted in some type of principles before you decide what is success or not success, because it could be like, Hey, it's really efficient. Was that successful or not? We need every single click out there. Like maybe that's actually the opposite. It's unsuccessful or maybe a very, very limited budget.AndrewSo having a really low or very efficient cost per click is success. Or maybe it's a coming soon community. You need as many leads as you can and you just need to spend as much as can. It doesn't matter what the cost per lead is because the urgency of more leads is significantly more important than trying to save some of the marketing budget.AndrewSo I kind of just gave the answer. It really depends. It really depends. There's no there's no good.JenAnswer, but the right answer as to your.KevinQuestion, it's a hard question. Salespeople leads.AndrewWell, that's it's online sales. People talk.JenAnd I was going to say I was going to say I don't know what the right answer is, but I would think it would be a good ad, would get leads and appointments and sales.AndrewYeah, sounds good to me.KevinYou know. Yeah.JenIf it's a it's.KevinIt's you know, I other maybe maybe land I don't know of a longer purchase cycle for most people to deal with and then homes.AndrewYeah.KevinMaybe mega yachts or airplanes I mean but like if you're shopping for an airplane, is that comparable to shopping for a car? I don't know. Like.AndrewYeah, yeah, yeah. Boats, boats and car boats and there's lots of personalized ocean.KevinLike I've seen lots of visualization tools for customizing your own private jet. Being advertised is like the new way to sell expensive stuff to people.JenI mean, ads are the need though just that really any.KevinWell right but I mean is like the number of decisions and trade offs to consider and you know but at that that's just what makes it all more complicated and.AndrewVery complicated. It's a hard question. Like it's well, it's I think it's.KevinIt's it's the question in advertising. But for us, it's important. Remember that there are multiple parts of the funnel. Different ads serve different purposes for different customers in different stages. You know, you can't I think about this way if you think about a pie pizza and everyone inside of that pie, it doesn't matter if you spend $2 million or $2,000 a month on search, if it's only within that pie, there is always a tradeoff of like if you spend all $2 million and the pie doesn't expand and it's not really pie, it's Rubik's Cube because it's like seven dimensional.KevinBut you you can't have any one tactic that you can just never max out.JenNow.KevinNot just in terms of I guess what I'm trying to convey is it's not just that the ads will get more expensive, but it will not raise the number of people that it reaches if it's defined by a certain radius or shape or audience already and so can't.AndrewYeah, we can't really create a market sort of.KevinWell, yes, but I guess my point is each channel is by definition we don't think about this way. It's own market. Like only the people who are searching can be reached by search marketing. It makes sense. Yeah. If people who aren't searching or they're not searching at every moment of their decision making process. Right.JenAnd so if they're searching, we want to capture them with your.KevinYeah, if they are search, you want to capture them. But you also have to realize that every every line goes back to Steve Schumacher's joke, which you repeat all the time, is if you've got five different things that are viable reasons why someone ends up being a purchaser or they have a realtor, they're referred by a friend, they saw you on a social ad, they did a search, they went on an event and then they purchase who gets credit.KevinBut it's just the acknowledgment that you have to have that every customer becomes a member of multiple channels, advertising channels all the time. And so, like there is this well-rounded ness that I don't think I understood early in my career that now that everyone's I mean, it's everyone's I'm data driven, dated or data driven, and it's like that curve that we get a name Dunning, Kruger data or whatever.AndrewGreater than.KevinFeeling data over.AndrewThat data.KevinYeah, but I would say to your point, what's the word you used to start with a piece that we need.AndrewPeople we.KevinKnow we need. Well, anyway, it's a good ad we need. We need what?AndrewBefore to me is as context we need I don't even know. I don't know where it's just come out my mouth is what usually happens.JenIt's a struggle and.AndrewEventually it forms a sentence that makes sense.KevinYeah, but anyway, the whole world has gone so over onto the data side that for sure there is a serious lack of around principles of thinking principle.AndrewThat we have principles.KevinHere that we will.AndrewLive by principles. That's what we need and building principles come from.KevinThis is the LinkedIn post that I made a little while ago. The principles come from having an ultra deep understanding of what your consumer's experiencing and doing and thinking That's not defined by just asking them, What are you doing? What are you thinking? Because they can't, they can't articulate. They do what's called preference falsification, where they just say what they feel like they're supposed to say to appear good.KevinAnd so you have to have that deep understanding. Just know like, well, of course they're doing these other things. And I don't actually I need data to continually prove to me that they're doing that because I'm constantly watching consumers do what they do and interacting with them and talking to them anyway.AndrewYeah, it's a loaded question. Yeah, we talked about it probably like an hour and a half until yesterday and today. Beth and Bryce. Well, not that single question, but it was a series of question. Yeah, from a very intelligent builder partner of ours. And it was like, Oh, this is actually like, this gets deep. Like you can't that's not a surface level question.AndrewIt's not like, Hey, just check on that. Click the rate, the CPC and conversion rate, and it is your answer because you could have amazing conversion rate.KevinAnd I think.AndrewI just asked.KevinMy sister, here's our episode and she doesn't listen anyway, but she's a CMO now at a at a university, I guess. I mean, sorry, Kristen, but, you know, remember all those bad things she did to me when I was a kid? There's no payback. She she read like a Harvard Business Review magazine article and then, you know, reached out to me and was like, how do I get my team to do this?KevinLike, I read this in an article and it's like, I mean, okay. But I think that's where our prints were. The principles come from Your principles either come from just things you like, observed from afar, or someone else just told you that's a terrible way to develop or principle you can shortcut by getting a coach right? Jenn My coaches help you shortcut to the best principles, but if you're going to your coach and you're like, Hey, I think maybe we should do, you know, squats this way.KevinAndrew Instead of this other way. Why I someone on TikTok said so you're like, Well, I've been in a couple competition. Like, that's, that's not good, right? So I think that's, that's where the friction comes from, is people who have strong principles without strong experience of testing those principles. They just decided it were good principles. Like that's and I it's just important for me to articulate, I guess, to everyone else.KevinAnd our principles don't come from our feelings. Back to your T-shirt. Andrew Yeah, the principles come from the data, but the data combined with experience and observation, not just data on its own. Yeah.AndrewAnd then kind of testing against those principles reinforces the.JenPrinciple, the direction this conversation was going about ads, successful ads.KevinThere. Again.AndrewI think moving it towards online sales world is like a principle on a phone call. Here's the intent of this.JenSo this this kind of plays into yeah, let's just just well, it just plays into the whole coaching and being coachable and wanting to do things the right way and the like. You said, the experience that like our coaching team, do you convert as like thousands upon thousands of hours in the seat. But, but then also coaching and training, I mean, just thousands.JenI don't even know what that might be.KevinHundreds of years. I think if you add up the whole. Yes.JenYeah, hundreds of years. And so it's like when we are speaking from like experience and relevance in the market because we work with, you know, over a couple of hundred online sales specials a month. So we know like what's happening in real time. It's a few, it's like this is yeah, like this is we're not this is not just, are we?JenWe're not is like pulling this out of thin air. What we think like this is what we know, you know, because of what we see on a daily basis. So and you got to be coachable. You got to be open to listening and learning. And I was actually on a podcast yesterday with the homes for Hope program. Yeah, it's awesome.JenDerek And he asked me something came up about coach ability and I was like, Yeah, you know, as a coach you can, you can be like, we're totally invested in that online sales specialist, right? But they have to be invested back in us. We can train, we can coach, we can lead them to the water. We can't make them drink.JenIt can't make them do that. They got to be invested back. And so, yeah.KevinThat's well, and I'm going to get I mean, you use a spice emoji so I'm, I don't know if you've chilled out since then, but I'm going to bring some spice back. So I feel, I think it's not the right word. I don't want use that word. There are absolutely managers and senior leaders out there who have zero desire to unpack why things work are working, and that it seems to be my hunch would be my hunch would be managers told me my wife, that I should never use that word.KevinDo people not use the word hunch anymore?JenI just know. Yeah, I use that hunch.KevinOkay. She's like, when you use that word, stop it.AndrewIs it like, quote, a word? I don't know if like that. That phrase.JenLike moist.KevinYou know, my hunch is that they are insecure in their own ability with whatever it is that would be unpacked.JenAbsolutely.KevinAnd that leads them to be like, nope, don't want to like results are good, don't care about. And I'll give you the tangible example here. There is a builder we were speaking with who it looked like the online salesperson was averaging like 30 to 40 leads a month for the last six months. Okay. And we were on a quarterly leadership call and our online sales coach, working with that person has been talking about things a certain way based upon an understanding that that lead volume, by the way, that lead volume is given by the LSC in the reporting that we use, it comes from the CRM, but he's always have the availability to make sureKevinthe numbers are accurate and consistent. So our leadership and the leadership sales manager, VP of Sales Marketing is like, Oh no, no, no. That only gets like way more than that. We're talking like a hundred plus more leads a month than what that is showing. But it's in this other system that doesn't talk to our CRM and, and I was like, well, that's why for about an issue, I don't know, two years we've recommended to stop using that thing and sorry the answer came back was but it's working really well for us.KevinLike how do you know?JenDo you know.KevinBecause you're your online salesperson doesn't know. Apparently because they don't, they don't count those things. There's no tracking of of how those people are followed up with. And what it boils down to is it's just someone who's highly uncomfortable with the use of technology themselves, someone somewhere told them or whatever, like this is a good thing to use and things are going fine enough, but that's just a that's a huge blind spot that is going to cause massive panic at some point that could be avoided if you just.JenHear.KevinMore about how you how you got to that end result.JenThere is definitely a.KevinKnow.JenYou know, listen online sales contribution is so high. I mean, 45 to 50%.KevinOf.JenSales are coming from this program. But there's still this disconnect of the resources, the support, the time spent understanding, learning the tools, the systems, the reporting.KevinFor this role.JenAnd so there's a lot of like just wild, Wild West happening out there with some of the online sales specialist because there's management is not is not getting in there and taking the time to understand it's it's like you said, Kevin, maybe a lack of understanding or technology but there's also bandwidth issues to feel like everybody is spread so thin and when push comes to shove, we need sales to keep everything running, right?JenSo I'm going to take my efforts and focus on the the sale, the end of the funnel here. But really, we're not going to get sales unless we have a point difference. And if we don't have a point, we got to manage it. So it's really the shift perspective that needs to happen. And I was talking with somebody earlier today that there's still there's still broken parts of the CRM, there's still broken parts of how the leads are managed and things like that.JenAnd it's like, Hey, we've been talking about this for like a year that's still broken.KevinLike, isn't that funny? Like serums As a broader topic, I feel like, you know, there was a time where it was like, are you using Outlook Express or Outlook or like, what's your email client? I haven't heard maybe once in the last two years someone talk about email or questions are around email and how to write their own email client, right?KevinMm hmm. Why the heck aren't serums the same way? It's 2023.Andrew2023. That would stress me out like I won Lead, lost or won. Lee That you lose. I'm like, that could be X amount of profit from one sale of the home that they just ignore that to someone else.KevinAgain.AndrewAnd that just like.KevinAll this.AndrewThat makes me feel.KevinOlder. We're on the call and I'm looking through their CRM system and there were months at a time where not a single prospect was ever entered into the CRM by the onsite sales team. That's like millions more months in a row, not a single lead.AndrewMy that could have been like, that's like, I get weird. I'm like, we could it's like they could have just like, paid someone to pay the whole company notification.JenI mean.AndrewAnywhere.KevinThey were always the lost revenue or. Ms..JenMs. Yeah. Or, you know, just looking at even when we could go on and on about this. I mean, you just looking at like, you know, average appointment to sale number right now is 21%. That's a, that's, that's strong 21%. Right. The average walk in traffic conversion is historically like 10 to 12%. Right. So we go, okay, we're still 21%, like one out of five keep appointments are going to write a contract, but we're still not focusing on that.JenDuring the handoff or making sure that this connection with on site and online is at the forefront of our training and our our discussions. I had some math this episode is all about now. I did some math on Friday where they're right, right now they're at 11% conversion of appointment to sale. And I'm like, if you did these four steps and you were able to increase your conversion to 21%, that's an additional $19 million of revenue.JenYeah, sales revenue, 19 million, 50 million, which equated to like an additional because we did this math in front of the sales team, that's an additional 400 and something thousand dollars in commission or whatever. That's like being left on the table as like when you put it in that perspective, like, well, oh, you know, like just, you know, like these.JenAnd again, this goes back to what we were just talking about, Like we're not just coming up with like, yeah, we think you should do it this way. Like, we know this works. We have the data to support it. We have the conversion metrics to show that this is what the averages are.KevinOkay, What do you think.JenThese four things.KevinOne more thing. Let's just say just for fun.AndrewOkay, fancy.KevinBecause no one else is listening. Right? Lower left lead to employment ratio. Yeah. Is currently.AndrewCan brighten 18.KevinPercent and our and our average benchmark currently is.Jen40.Kevin40. Okay lead to of women.JenWill get to women. Yeah.KevinMy favorite is when the person who has an 18% lead to appointment currently is again the one suggesting that they have found a better way something comes out. I mean and this is where this is where our approaches differ because we're all different humans that do convert, as I'm kind of like I mean, I'm going to explain to you why there's that.KevinThat's a bad idea. But you don't I would say to everyone, like, you don't pay me enough to make your decision for you. So, I mean, try it for a week or two, but not longer because you can't afford to go to five. Like 18 is bad enough. Let's get you to 35 with these proven things right first.KevinOh, yeah.JenYeah. Now, I just say that.KevinJohn, about that school application, I.JenOh, man, I feel like I you go back to school just by now. You know, I did apply to vet school and I if you guys knew that I did at one time want to be a veterinarian.AndrewSent a telegram I.KevinThink like, yes.JenI didn't get in. There's only 30 vet schools in the world.KevinOhio State is one of the best I hear like, yes, there goes a.AndrewLot of things.JenMy daughter is in her senior year, Virginia Tech, and is going through the vet school application process right now. She's applying and like I think 15 schools out of the 30. Oh oh yeah.KevinIs she going to live here or something?JenI so I said if you if you get into Ohio State you can go to Kevin's for dinner. So you know he'll take care of things every sale, you know, they'll feed you, make sure you're okay. But as she's going through this, you know, she's super stressed out. She's having to, like, go back through the last ten years of her life and basically and think about all these things and these prompts.JenIt's like, what's the defining moment of when you wanted to be a veterinarian, Right? So she's having to go through this. And I said.AndrewThese questions are terrible.JenWell, and listen, the vet schools, they only accept it's like the hardest one of the hardest things to get into. They only accept like a 100 out of thousands and thousands of applications. Wow. So I'm like, you've got to do something in this essay to make like to stand out. Like the first sentence has got to be some catchy thing, you know?JenBut it made me think about a couple a different think it's a one. If you are thinking about applying to the Nationals, you should because it's a great way to go through and like you go back into the archives, you just document all of this awesome stuff that you've done in your career and put it on paper. And if you're thinking about doing it, you should go for it.JenBut also make sure you tell this, tell a story that is what is going to help you stand out All in all of those applications that come in. So tell a story, be specific how you overcame something or whatever. But also maybe think about like when we're communicating with our customers and we're sending follow up and we're sending and we're leaving phone messages and we're communicating like you got a you got to spice it up a little bit.JenLike you got to be personal. You got to you got to put something in the subject line that's going to break through the clutter. It's going to make you stand out instead of touching base, checking in. How's it going? Because people's inboxes are inundated, like and they just get so many, you know, especially if if they're looking at your builder, they're looking at ten other builders that are all sending emails that are all sitting to these letters of.KevinWe are.JenAll doing all the things.KevinWe have.JenWe hope. We think, who knows? But you've got us. We've got to break through the digital pollution, right, and cut through the clutter. So that's good luck to Mia. Little Mia.KevinShe's like, Our.JenLocations are due September 18th.AndrewSo 15 of them, But I'd be paying someone to do that, I think.JenYeah, Yeah. That's what I would like to donate to the MIA application fund. But you've got to, like, pay like zillion dollars for all these different applications. So I'm really excited for. So put out some deposit invites.AndrewTo the universe.JenYes.KevinTo see what's her favorite animal is a dogs.JenYes. She's actually doing the research study on cows right now. So she gets to go hang out with cows and draw blood and do little like feeds. She had to, like, pile up on a big, like, green machine and, like, feed them. And I don't know, she's she likes horses, too. She's done some stuff with the horses, but mainly small animals.KevinNot a horse fan. Human kryptonite, those things.JenYou're not a horse.KevinThey can be really good. Yeah. It's not safe. Yeah, that'll.JenOh, they're so beautiful too.AndrewAbout, like, the miniature horses. Those are fun.KevinLittle tiny, maybe. Yeah. Yeah.AndrewWas just to see.KevinWhat would you rather be? Fight one giant hundred foot horse or 101 foot tiny horses?AndrewIt's like running around a little baby horses.KevinSorry, everyone. I'm in some kind of strange, strange minute here. On to the news multiverse.AndrewThis is Earth four.JenHey, online sales specialist, your D convert, Coach Jen Barkin here. Are you looking for guidance, structure and proven methods to help you set more appointments and create more sales? Then join online sales coach Jesse Suggs and myself. We are offering an intense two day virtual training experience, followed by eight weeks of training and coaching through our online sales academy.JenThis fall. Jesse and I have been in your shoes and we teach from our direct experience and years of coaching online sales specialists. Just like you. This will be hands on and real world no theory here. If you're interested, don't miss this incredible opportunity to reserve your spot today by visiting. Do you convert dot.com.KevinMan first up from D and Y use as I stand for, I need to know the news. The news. It's like.AndrewOkay, so two syllables that has generated.KevinThis one wasn't me.AndrewHow about this?KevinSo we're we're using the link and its first monopoly trial of modern Internet era. The US sets its sights on Google. So for those of you old enough to remember, I think the last big Monopoly trial breakup that happened was AT&T.; That was then split up into seven different regional companies in 1984, the article says. But effectively, the United States government is saying that Google is preventing any new opportunity for search to occur.KevinGoogle basically does what Facebook did back in the day. It was like any popular social app. We'll just go out and buy them. I mean, if you guys spend $1,000,000,000, going to spend $1,000,000,000 to Instagram, but it just prevents anyone from getting to the point where they could be a rival. And the charge here is that they're doing that with search and what's going to be so one, it's a big deal.KevinThe other thing is it's hard for monopolies. Monopolies are not illegal monopolies that harm consumers are illegal. And Android Android is was one really smart move by Google of saying we're going to make an operating system that's basically free. I mean, the catch is it has Google search built in as the default option, but it's hard to prove monopoly like consumers don't pay for ads on Google.KevinConsumers don't pay for Google sheets for Google Docs. They don't pay for it. I guess you're getting a lot of, you know, in quotes, free as are straight resources.JenYeah.KevinYou're getting a lot of resources as a consumer that you don't directly pay for. But they're going after it. And I think it's it's not I don't want to say this, it's just a distraction, but it's a really big distraction because this is like a very low percentage chance. But if it does like you, you just imagine working at Google in the senior leadership and you're like, we should be working on AI and we should be making this better and this better and YouTube and oh crap, we are.AndrewThere like we have Mitch McConnell reason out over here telling us what or how to run the business. I agree.KevinIt seems like Google is a monopoly.AndrewI think their monopoly in that they own their own search. Like you Google something, it's the verb, it's what you do versus what you do. I think they're trying to prove, right. Did they do things that were like the competitive nature? Of course they did. They wanted to get rid of the competition. So there's times where I'm like, I don't make any sense this.AndrewI can't stand this type of thing. But then I'm like, we kind of need more regulation over here and like zero regulation and stuff like this. So I feel like, you know, like there's contradictions there with government involvement in business and stuff like that. But this is like, come on, like, this is so dumb. Like everyone that.JenLike it.AndrewOn this thing against Google uses Google likely for their search engine and they're not on asked Jeeves or or Amazon.com or Bain. They're using Google to do it so and there's a reason it's still the better product. And they kind of prove that if even if they did all these, I think that's where the cases is. Probably even if we did not do these things, people would still use Google.AndrewThey're not using Bing. They're not switching to another search platform at all.JenThey're going all use being anymore.KevinYeah, they don't.AndrewEven have points. You can get the search stuff.KevinOn pay, please. Bing.AndrewThey try to pay you. Yeah. You give pretty.KevinLittle coupons or. Yeah. I mean, this is just one line builder here in Texas as an example. But year to date, they have 330,000 unique sessions from Google Search, and they have 13,000 from Bing, 4000 from Yahoo! 2000 from DuckDuckGo Technical.AndrewAnd those are the people, the tin foil hats, but the DuckDuckGo. So yeah, like the conversions, they're like, well, those are the crazy ones, so you don't want those people.KevinSo next from Google itself, new sustainability tools help businesses and cities map environmental information. This is again interesting one to me because Zillow's kind of led the charge of adding all this additional information around property. You know, like safety scores. And I think they also they do have it was started by Brad, Adam and I forget the name of the company where they give like a climate score rating.KevinBut now this is being built into Google Maps platform. They're going to let you see solar energy potential. So it'll identify roofs and talk about the amount of information that likelihood that it will produce a certain amount of power, air quality information and common allergens. That's and so everyone who has a Google map built into their site, you wouldn't, in essence, if you thought that this was important enough to be able to opt for offer a toggle on your own site or experience with access to this same information.AndrewLike it's pretty cool. The solar one is a little bit interesting because our you know, our electricity rates here expensive. We have a moderately large our home 3300 feet so we and I'm home all day so there's no saving of power during the day by turn AC down and we run the AC 23 to 60 days of the year for the most part.AndrewSo we've considered solar. So Project sunroof in our home is newer. Like for some reason, like our house is not in there yet, which is really bizarre. Sort of imagine even like a brand new home. It's obviously not going to be in there, but being that we have no trees because they tore everything down to make it easier and more efficient to develop.AndrewWe have some trees growing, but I'm like, man, solar is like ripe for most new home builds, especially in the South. Like, I think we did do a private survey with our property at one point and like the amount of power we can produce is insane. So I think that's like, oh, that could be that could be a really cool selling tool to go new home construction.AndrewIt's more efficient. Oh, and then now you have solar, the ROI on that. The payback is extremely quick because like you, the efficiency of it for a new home compared to an existing home, an older established neighborhood would be there. So be nice if they I would imagine as it gets use more often the how it refreshes the map and how that would be a little bit quicker.AndrewYeah, just fast for like two, three, five years from now. Pretty cool. All the tools we have.KevinI don't have the exact number, but whoever originally shared this article in my social network also included a stat that I, if I remember it was either close to 50% or like 60% of people who were surveyed had considered at least one environmental factor as part of their search for a home. I imagine both of you living near water in Virginia Beach and near Tampa, that like that's a but even in Ohio, like you can't build homes in a certain level of a floodplain.KevinLet's say 100 year flood, I think is you just can't build in here. So it's kind of surprising in one sense that that number sounded like a good number to use as a stat because I would think like 100% of people are considering like possession of the sun and amount of shade. Yeah, it seems like people who, you know, still quote like, did you know that 94.9% of people use the Internet to shop for a house?KevinAnd like we stop talking about this, it's everyone is like everyone.AndrewJust remember that.KevinAre we doing this? Yeah. Well, like, of course, the environment's a big like, that's what location is. It's all those things wrapped up together. But I mean, do you remember doing, like, a specific thing that you were?AndrewI'm a for me, definitely with hurricane evacuate like we just had a hurricane one week ago that passed by us. So we still had, you know, work zones. I think it's part of the same records and it's like ABCD and then X non evacuate or like a is like you're on the beach or you're a mobile home. The trailer home, manufactured home, no such a wind, wind and water and then B and then we're C, we're actually like B and a half.AndrewLike our kitchen is a B, the rest of the house is a C for whatever reason. So we, we stick with C, we're like, okay, if that gets wet over there, it's fine. We're staying like we're 13. You're yeah, you're gone. You're thinking.JenI'm underwater.AndrewYou're under water. So we're like 13 feet above sea level. You're below sea, you're like a bowl. You're like, you know.JenTraffic is is.AndrewYou have tunnels.KevinSinking. Oh, yeah. Yeah.JenSo you're saying bought a house in the flood zone. And I knew that. So this I'm not a good candidate.KevinIt's gone. But you still porous. I mean, if it was bad, it's.JenOkay to tension Lake. Yeah. Yeah.AndrewIf you need insurance, if you don't like, that's a huge factor.JenFlood insurance required.KevinIt's just a good thing that it's me. It goes in the category of if this place your advantage, you should be talking about it. If you're a builder in Albuquerque, New Mexico, or Southern California or the center of California, and you have now the ability availability to show the potential of solar usage on a on a home like you should be.KevinYou should be talking about that. Definitely. Yeah. All right. Next up from CNBC dot com, we're going to start with the scary and then get to someone trying to offer a solution. Mortgage demand drops to a 27 year low as interest rates pull back the average contract interest rate for 30 year fixed mortgages was $726,000 or less, decreased to 7.2% from 7.3%.KevinApplications for a mortgage to purchase a home fell 2% or 28% lower than the same week. One year ago. So affordability matters, huh? Who would have thought who.AndrewWould have thought of that? You were going to think there's some really smart builders that are offering some bite out of mortgages and I think the show 5.45 or any number less than seven is really attractive.KevinYeah, rates are I mean, again, I think it's catching people off guard. And I don't want to go into an economics lesson, but what's happening right now is that the government has to sell so many more treasuries to fund the government that investors are demanding a higher rate of return. And so, again, people just keep getting confused. It's worth at this point, it's it's kind of like, again, it's September of 20, 23.KevinInterest rates have been kind of a big deal for a while now. So if when I say interest rate, Treasury bonds, Treasury bills, tenure and you're like, whatever, just shut up and move on to the next topic, you should go watch a couple YouTube videos. Well, I'll give yeah, something like this. You know, it's a bit like you have at some point you have to be like, Huh, I guess this is big deal.KevinYou you don't have to understand it to solve it. You again, you can't empathize with your customers, say can't communicate, you can't educate, you cannot build trust. If you're not making any content about this at all because you're scared of it. Like just, you know, so people are like, I don't understand. We didn't raise interest rates or interest rates only went up by X when the Fed.KevinWell, the Fed's not the only factor here. You know, and and so rates are still sliding higher and the government's going to need more money for a while.AndrewSo I mean I think you would say. Kevin and to end interest rates is the I'm trying to think of the right word to phrase it at principal. That's a strong word. I think we all can feel that word. What it means like interest rates, that is the single biggest factor right now, above all everything else, like you could have a purple house with backwards doors and windows upside down, sideways, all this stuff.AndrewAnd the interest rate is right on that single home. Somehow, who cares? Nothing is selling, right? Yeah. Like it overrides the most amazing campaign, the most amazing website, the most amazing content. Yeah. Location. All that stuff is the rate right now. Shoot, we had a home just list in our neighborhood, and it's one that's like, closest to our our size home and like, Oh, what's something listed for?AndrewIt's like seven something. And then I see that's not the Zestimate, the Zillow's I've heard the call their, their mortgage calculator. I'm like, Oh gosh. I'm like, that's a whole different type of person income job life wise compared to, say myself.KevinI mean.AndrewWhen we got it and at this house now we're at two points, you know, like that's a whole different ballgame as far.KevinAs ask your parents for money. I don't know if you saw that Barbara Corcoran video. So. Barbara Corcoran, she's had a couple of these viral comments. I don't know if she just doesn't have anything going on with her real life.AndrewCPR form.KevinStatements that are compelling. But the first one was, of course, like if rates go, go down, prices will go up. So you better buy now. It's like, okay, we just want to look at one way and that could happen. It also could be their rates go down because the economy is terrible and people that have to sell their house and then there's more supply, then demand, and then prices go down.KevinSo either one could happen, but now she's come out and she just her it was one of these like dude bro podcast about like how to get rich quick. She's like, you just got to get into real estate and like if you can't afford it, no big deal. Just ask your parents for the money. Like the boomers have money, just get their money.KevinAnd so then she's just getting trolled. Get the boom so hard by people who are screenshotted that and they're like, you know, in their clearly not rich surroundings. And these are like teenagers even. They're like, yeah, thanks, Barbara. I'll definitely just ask my parents for, you know, a couple million to buy that apartment in Manhattan. And I'm like.AndrewI can imagine the reactions on that would be hilarious.JenWell, you know, just despite the Straits, it's not like, you know, you can easily slip into this, like, dude, I'm like, oh, my gosh, this sucks, right? But when we look at I mean, I just talked to a builders like we had our best month. August was our best month than ever, you know, at their best, Like it was.KevinThe best.JenMonth ever, ever. And, you know, conversion rates are still really strong, even more so than they were first quarter. Like.KevinYeah.JenSo it's like, yes, it's there and it's harder, but there's still a lot of positives happening justifying.KevinWay more there. There are actually way more positives than the negatives. I'm telling you I would rather have rates where they are or higher than I would like to have the same number of existing homes available on the market today as there were in 2018. If that happens, I'm telling you it's not that that is bad. I will find it.KevinA whole bunch of other things. More fire will take an extra couple million homes, you're saying?JenBecause you're saying because the existing inventory is so low. That's yes, it's so good for us. Yeah.KevinThe only common factor, not not the only the main common factor that unites individual markets that are struggling right now are builders are not hitting or exceeding their goals is where existing home supply get This has returned to like normal normal. And it's not like poems are sitting around forever, but they're like this is the same month supply that was like considered healthy is violently unhealthy now because.KevinBecause why? Because if you get the same healthy supply as is normal and demand is still down here, that's not good like you. Yeah. And so anything that reduces supply and this is why people get into housing experiences of like builders don't want to build that. People truly think this is hilarious. They think home builders are like Louis Vuitton and they're thinking of like, you know what?KevinWe'll do here's we'll do Jen. We'll just build homes a little bit slower or we'll make them a little less available just to protect the prices of our homes. Right. They've never met D.R. Horton. They've never met else, you know, Century Jimmy, like some of these builders that just focus on volume like that. It's hilarious. But your point is again, Andrew, 100% correct.KevinWe would not be in this House now when rates went down to three and a half and then kept going lower. I was like, Melanie, I mean, we own this property since 2015 that we built on and we had a loan and still the we were paying off on the land. But the loan on land was like seven and a half percent.KevinYour land aside, you realize that if we build a that's basically the same size as the house we're in now on the seven acres versus a three quarter acre, we all have a lower payment than what we are paying right now, paying the land and.JenThe spray money. Basically.AndrewShe was like, Shut the front door. Kevin, are you serious? This real interest rate, principally.KevinWhat she said like, well, then why.JenAre not doing that will ever see is that low.AndrewYeah. I don't I don't ever want to see that low.KevinBut that's.AndrewThat's.KevinConspiracy. That's what I wish more people would just honestly talk about if it went back to that guess what would happen like there's there is my friend Rob John says that you know there's just that these are the five these are four days and we added a fifth I think. But deaths, diamonds, diapers, divorce, divorce and displacement like physical, those are the reasons people move.KevinYeah, those reasons haven't stopped.JenRight.KevinWhat has stopped is the availability to easily move around.JenRight.KevinAnd transact. And so that means that I think it's very likely that when rates do go down, there's going to be a whole bunch of people just like the the race was on and people realized that there are still going to make money During the factors. Half of the world was shut down. The race was on to buy things and do things and get things.KevinI think there's a whole bunch of people who the minute rates get below 500 are like, Oh, this is our chance. We got we've got to say this. Yes, we made the dumbest decision ever to move to Nowhere Vermont and work remotely and try to raise yak wool on the side. We need to get back home to Chicago.KevinYeah, You know, put their house up 400%. Yeah. And that is. I'm just telling you, whatever keeps inventory low as what I'm in favor of for our industry now as a human being and wanting people to be able to have access to housing, I think it's terrible. Absolutely terrible. Yeah. But it it is it makes the market work right now.AndrewI think there's a lot of people that regret not doing something with the massive amount of equity they have. So they're like this. This might be like, who knows what's going to happen? Like, this is our chance. We have half million or whatever, number two, three, 400,000 inequity. I want to do something with it. I want to move.AndrewSo there's there's a lot of reasons, I guess.KevinYeah. Now, you can't really touch that equity because there's.JenA lot of people.AndrewLook expensive.JenWebsites and looking and lots of traffic to get you know people are looking.AndrewPeople love new.JenHomes. It's just waiting.KevinBut it's to the rescue, maybe.AndrewRescue.KevinTo the rescue, maybe.AndrewLike a rocket is.KevinIs one. Plus buy rocket mortgage, a 1% down payment option. Andrew, you found this?AndrewI did find this. I was actually. So we reified with Rocket. I logged in, we revived like 20, 20, 20, 21 or whatever, whenever it was. And then I saw this as like an ad something like, Oh, they got me. They got me enough to share this with, with the team. Like, this is interesting and it just read the fine detail.AndrewSo it, it essentially it is targeting it's first time buyers or if you're a repeat buyer, but you do have to fit certain income requirements they give you. You could put down 1%. That's all they're asking for, 1% down payment. They'll give a 2% grant as part of that down payment. So you're at three and you could only give up to 3%.AndrewSo there's max down, payment is 5%. So they're making sure that like, okay, they they'll make more money with less down payment. They have more principle to have interest attached, attached to, but then there's no PMI on it. So that's really interesting. But the and the credit requirements to you looking at this, I'm not a mortgage broker. I'm not a finance person, but you're like, okay, 620 or better.AndrewThat's pretty low. I feel like for like what seems in my brain like this seems to be like a higher risk product or, you know. Beth our team was like, This feels really familiar to VR alone in terms of requirements. Like it's it's kind of what the VA offers for military. But there are you know, there's that every mean something I'm not educated enough in this as far as like what does qualified income mean versus income on it.AndrewBut it seems like it is targeting kind of like the middle ish class income levels and that kind of like in number, we're not probably a lot of people that are very great renters. They pay on time. They have no issue with that yet. They're stuck. They're kind of like, I can't get a down payment, I can't get a down payment on houses, keep going up.AndrewInterest rates are higher. I want to get out of renting. This seems to be the perfect thing for them.KevinSo, yeah, my niece, this seems like a product product for and it's not it's not just I'm almost positive this is a government for Fannie and Freddie have kind of somehow this has been devised and rocket does always a really good job of packaging things up. They do easily and simply for people but I'm pretty sure this option exists for from a lot of different sources.KevinBut my nieces, I think she's 24. She's made good money for a couple of years. She's lived with her her mom. She's getting married and she's like, I really want to buy a house, but I can only afford to put down or only want to put down X. Even though she has more money, she just doesn't want to put it on one.JenOf the.KevinMedia.AndrewYou want to have backup? Yeah. You're like, Cool. That which makes sense. Yeah. You think that'd be like, rewarded somehow? Maybe it is like less down payment.KevinBy banks because they know that's more risk for.AndrewThem. It is risk. But another thing I think a take on this too, is if you read it, I think most builders I'll be meaning for a second any incentives, they're usually not great at explaining them on their website. Intentional, not intentional. To me, I think clear is kind of the more direct you are with it, the better conversions you'll have.AndrewSo I don't know if there's any like, Hey, just leave a little bit info out. People want to call. Well, that's not good because it's in the cards you get or confused. People like, Hey, I'm trying to read this thing, you know, online salesperson. Like, well, they didn't tell me either, so I don't really know. I don't really know.AndrewSo I think I.JenRead that deceptive. What itself what are you talking about?AndrewI think it's like 90% clear and at the bottom there are some like really? Well, that number does make sense. You know, about 6000 there but that's not reference in I was little details I think might not be the best.JenAnswer but it's just written the word incentive. Okay. We're like.AndrewIncentive.JenBuying options.KevinHome buying like.JenNew home options.AndrewOkay, I'm buying.KevinI don't know if.AndrewI can tell if you're messing with me or not, because.JenOptions.AndrewFeels like a really weird word. Really? Oh, we should talk about that. And options versus incentives and do a Did you watch the story on Netflix? I'm really distracting this right now, but it's about words choosing words. It's about when oxycodone content was created and they did a group what's a focus group on naming the drug? Like what is morphine mean to you?AndrewThey're like cancer death, my grandmother passing. What does this word mean to you? Oh, headache. What does this word mean to you? OxyContin, Breathing like oxygen and as all positive words. And they're sitting there and you're like, oh, well, this is terrible. Like, if you if you watch another person affected by it, you're.JenSitting there like, so and so and so it's it makes a big.KevinDifference.JenAnd will mean something rid of the word appointment of somebody is like thinking like I blow.AndrewMy mind. I'm stuck in nerd corner only know what's happening.JenAnd now we we were like don't even say appointment because that means that's transactional and the last more stressful. Like if you get an appointment like you're, you're going to go to contract basically what.AndrewWord to be like.JenSo like we don't even say that we were to discovery tours this Discovery tour community visit. If there's somebody who's really like, I don't know, like, Hey, how about let's just touch up with an informational session to get you started? Like, I.AndrewHope they're not like, so, like an appointment. I feel like I'm Jerry Seinfeld, right?JenBut I guess softening that verbiage, that's when like, you know, anyway, I don't know how we.AndrewGot my language is.KevinMy grandma.AndrewMeans something while.KevinShe's still alive. She's 104. So there might be something to this. But her and my grandfather used to take vitamin. Oh, Andrew.AndrewThat sounds made up too.KevinAnd it like had oxygen in it. And I, like, I was, I don't know, five at a time.AndrewI see it now.KevinBut I was so like, I'm pretty sure you can't put oxygen into powder form and shove it inside of a capsule.AndrewLike it's just hydrogen.KevinAnd I think they're probably that's one of the jokers got away with that is they're like, well you're breathing, you know, you're breathing while you're taking it. So you're taking it out.AndrewI guess I need to know what's in this. I found.JenIt. It's like.AndrewWell, I found the Amazon thing, which is terrible. It's it's like a white he gets like a white and blue bottle vitamin. Know about it, But no ingredients. Ingredients aren't even.KevinYeah, well, my father in law also sells total shyster thing. He sells saltwater. It's a cure all. He's from West Virginia. Okay. Okay. And then my mom used to take Queen Bee Rock Royal Honey, It was. It was special honey in gel tabs that only came from Queen Bees because Queen bees have some ideas. Like, why do we all want to live for?KevinOh, wait, I guess that's insane.AndrewSay I'm quality over quantity. I don't know.KevinIf on.AndrewAny given time.KevinI'll just be paying way more attention to cosmetics and vitamin companies. Yeah, because I know more and that's just make up more stuff. It's getting.AndrewLet's make it as.KevinWe have plenty to talk about. That's interesting to them that we don't have to.AndrewMake it and we have discovery tours. We could tell them about this information.KevinOh, it's I like this. I don't know. Do you like this, Kevin? Or do you hate this? Kevin, This Kevin could never appear another episode again. It's just too much cost me.JenHave you heard today? Maybe. Is it too much or not enough?KevinNo, I think I think it's just the knowing that this is my last thing of today. And I get that you.AndrewSo every Thursday for the month of September, I think it's month to September, Starbucks is doing buy one, get one fall drinks after 12:00. Oh they.KevinShould be Stanley.AndrewThey should be sponsoring me. Right. And that's why I went and got one before. Like this little thing doesn't look so little. I don't I'm not a big dude. I'm like, five, eight. But that's in this cup look so dainty. Like, that's a top, but it's the pumpkin cream cold brew.KevinPeople always think this stuff is contrived and made up, but I will add a Starbucks card and all access you all can scan.AndrewAnd they better post a picture using it.KevinBut I'm just kidding. Ha ha ha ha.AndrewYou better use.KevinAll right, let's move on to our favorites or things we hate either in either one. Oh gosh. What are your favorite shows? Books, Things you've watched. I'm going to give away one of my secret favorite thing I like. You know, I share a lot, but then I'm always like, Ooh, that person's got really good stuff. I can't share it with anyone, but I will.KevinI will share it today. You want I start inter Yeah.AndrewYou talk about West Virginia. So we were recommended. I'm not recommending this.KevinI'm just West Virginia. You're you wonderful people. My home.AndrewCountry roads. Shenandoah River. Right. It's a great place. So there's this documentary. I think Johnny, Johnny Knoxville made it so someone from East, right? But it's the wild and wonderful whites of West Virginia. Just watch on the Amazon. It seems like it's a high school project. Someone made an I'm movie and it's about this family the house and West Virginia and Boone County, Boone County, West Virginia.AndrewAnd it's just a train wreck of I mean, you don't watch it and try to figure out who the father is of any of these children. I think it's one person, the great grandfather or the grandfather. It's the craziest thing. But it's about this family that's they're all related interbred. So it's it's it's insane. I'm like, what are we watching right now?AndrewBut someone recommended it to us. So sure enough, we watched it. I'm not advising to watch it or to not watch it, but if you need something that's a change of pace.KevinYou're doing this with, you're like, Hey, watch this thing.JenYou don't need to be. You don't need to justify your favorite. Oh, you're very handsome.AndrewThis is definitely not I mean, this is about a ancestral family that's inbred. It's a little.JenWeird. Are you favoring favor?AndrewI don't know. This is just.JenWild. It's.AndrewIt's interesting when we finish this whole thing, if that says anything. So we didn't turn it off. I've heard people left.JenIt was like the train movie.AndrewNobody watching it was a train wreck. You're like, Wow, this is real. Everybody. When I said West Virginia, so am I, my boom mic. But the boom, my boom arm that I got, the new one, it's perfect. It doesn't.KevinMove.AndrewThe other one's on the ground. I need to throw it away.JenSo not 2