Event-Industry Insider by TCWEP

On this mini episode you'll hear Michelle Tverberg, Matthew Sherry, and Elizabeth Sherry give the three things that stood out to them from this month's Venue Tour + Vendor Meetup.

On this episode you'll hear Twin Cities wedding industry-veterans, each with their own business niche: Matthew Sherry, CEO of COMPLETE Weddings & Events Twin Cities; Michelle Tverberg, real estate agent with Kris Lindahl Real Estate; and Elizabeth Sherry, event logistics coordinator with Minnesota Chamber of Commerce. Together they have a combined experience of over 50 years in the wedding event industry! Listen in as they share thoughts on some of the iconic pop culture weddings that happened and that have influenced weddings of the past and weddings here in the present. Find out more online: Sherry Brothers Studio http://www.CompleteWeDo.com/mpls 
Show Producer https://www.Slingshot.work For more information about the podcast log onto http://www.tcwep.com

Your hosts include Twin Cities wedding industry-veterans Michelle Tverberg, Matthew Sherry, and Elizabeth Sherry. Together they have a combined experience of over 50 years in the event industry. Listen in as they share their "no go" wedding things they just wouldn't do.

These questions by Eliabeth Sherry will help you save time, energy, and money. As well as make sure you have the best wedding day possible.

Between the three of them, Matt, Michelle & Elizabeth have over 50 years of wedding history to delight the group with stories of the coolest and the craziest things they have ever seen at weddings. #Weddings #Stories #StrangeButTrue http://www.CompleteWeDo.com/mpls, 
https://www.Tcwep.com, 
https://www.Slingshot.work

Increased costs in the wedding industry and advice for clients to combat them! The industry has seen some of the biggest cost increases in a couple decades. How can clients strategically reduce costs with out sacrificing their vision. New articles and shows mentioned: The Jason Show https://youtu.be/7eaSKrWSQqY StarTribune Article https://www.startribune.com/here-are-ways-minnesota-couples-can-save-on-weddings-in-the-craziest-yolo-year-ever/600173479/ About the show: Recorded at Sherry Brother Studios http://www.completewedo.com/twincities Matthew Sherry, Co-Founder TCWEP, Owner COMPLETE Weddings + Events Twin Cities Michelle Tverberg, Co-Founder TCWEP, Real Estate Agent https://www.krislindahl.com Elizabeth Sherry, Director of Events + Special Programs TCWEP, Develpment and Engagement Manager at Minnesota Chamber of Commerce Michael Sherry, Co-Owner COMPLETE Weddings + Events Twin Cities; Podcast Audio Engineer & Executive Producer Paul Cram, Graphic Designer; Podcast Producer http://www.Slingshot.Work

Want to know how to plan your wedding? Here's some wedding industry trade secrets that will save you time, money, and stress on your big day. Twin Cities wedding vendor trade secrets from pro's with over 40 years of professional combined knowledge - including catering, photography, decor, and entertainment. About the show: Recorded at Sherry Brother Studios http://www.completewedo.com/twincities Matthew Sherry, Co-Founder TCWEP, Owner COMPLETE Weddings + Events Twin Cities Michelle Tverberg, Co-Founder TCWEP, Real Estate Agent https://www.krislindahl.com Elizabeth Sherry, Director of Events + Special Programs TCWEP, Develpment and Engagement Manager at Minnesota Chamber of Commerce Michael Sherry, Co-Owner COMPLETE Weddings + Events Twin Cities; Podcast Audio Engineer & Executive Producer Paul Cram, Graphic Designer; Podcast Producer http://www.Slingshot.Work

As wedding season approaches, couples prepare for the most exciting time of their life, but with elements at play (family drama, vendor deadlines, last minute items and more) here's some insights in how you can turn anxiety into excitement and anticipation for the big day.

Have you ever wondered why a bride wears a veil? Or why a bride wears the color white? Listen in as your hosts Michelle Tverberg, Matthew Sherry, and Elizabeth Sherry delve into some of the origins of these wedding traditions. For more information log onto http://www.tcwep.com About the show: Recorded at Sherry Brother Studios http://www.completewedo.com/twincitiesMatthew Sherry, Co-Founder TCWEP, Owner COMPLETE Weddings + Events Twin CitiesMichelle Tverberg, Co-Founder TCWEP, Real Estate AgentElizabeth Sherry, Director of Events + Special Programs TCWEP, Develpment and Engagement Manager at Minnesota Chamber of CommerceMichael Sherry, Co-Owner COMPLETE Weddings + Events Twin Cities; Podcast Audio Engineer & Executive ProducerPaul Cram, Graphic Designer; Podcast Producer http://www.Slingshot.Work

Join Michelle Tverberg, Matthew Sherry, Michael Sherry and Elizabeth Sherry as they discuss getting out of a job rut in the Twin Cities event industry.

Your hospitality-industry experts Elizabeth Sherry, Matt Sherry, and Michelle Tverberg along with Michael Sherry delve into a compelling conversation on what changes they've seen in the events industry. Some traditions that we likely won't ever do again, and some wish-list items from staff at events. Listen in as they talk from Complete Weddings + Events podcast studio in South Saint Paul.

Listen in as Matthew Sherry speaks with special guest Antwayn Hunter of Breaking Bread Catering. About Breaking Bread Catering: We build health, wealth, and social change. We believe food is the key ingredient to nourishing wellbeing. Systemic barriers make accessing fresh food in North Minneapolis a challenge for many. Through youth and workforce development programs, social enterprises, and policy initiatives, we build community capacity to engage with the food system in a fresh and sustainable way. Breaking Bread Catering is a social enterprise catering service in North Minneapolis offering fresh and flavorful global, comfort foods while supporting a social mission and vision. https://breakingbreadfoods.com/

Elizabeth Sherry speaks with Kiersten Hall, author of "I Do, 15 years of wedding misadventures" For more information about Kiersten or her company please go to https://www.foxpointepublishing.com .

Elizabeth Sherry speaks with Kiersten Hall, author of "I Do, 15 years of wedding misadventures" For more information about Kiersten or her company please go to https://www.foxpointepublishing.com .

Paul will help you identify your brand strengths and weakness to help build your company. He will get the word out to the masses about your business through word-of-mouth, and the media. Such as newspapers, online publications, magazines, and TV.

Elizabeth Sherry works closely with the MN Chamber of Commerce events team to secure sponsorship for large projects like Session Priorities, Business Day at the Capitol, the Annual Meeting and more. She serves as the Vice President of Marketing and Communications on the board for Meeting Professionals International and is the Director of Events for The Twin Cities Wedding & Event Professionals. Her expertise has been highlighted in Corporate & Incentive Travel Magazine, Bustle, Star Tribune, Medium, Meeting Minds Podcast, Wedding & Event Insider Podcast, and more. She has won three International Live Event Association awards in the past couple years. Elizabeth has been a three time speaker at national Special Event Conference in 2013, 2014, 2015. Elizabeth Sherry most recently comes from the Guthrie Theater. Her responsibilities there were focused on venue logistics and event orchestration. One of her largest projects with the Guthrie was successfully planning eight Super Bowl events, all taking place within 52 hours leading into the big game.

Muddypaws Cheesecake is an award-winning bakery located at 3359 Gorham Avenue, in St Louis Park, MN., you can call or email to order, or just walk right in! They offer over 25 flavors daily (by the slice and whole) or you can order 3-5 days in advance with specific flavors. They also can deliver or ship a dessert to right to your door. If you are looking for something unique at your next event or want them to bring cheesecake to your neighborhood, etc.? Check out how you can reserve their FOOD TRUCK, Camp Cheesecake.

Capturing the moments that embrace your legacy of life, celebrating the joy of milestone moments with images that share the memories that we hold dear is her mission. Experienced, friendly professional photographer that is able to put you and your loved ones at ease, while capturing the true essence of the moments that are sure to bring delight to the soul, with images that will tell your story for generations to come. Multiple Award Winner of Wedding Wires Brides Choice Awards Co-Founder & Member of Twin Cities Wedding + Event Professionals since 2009.   Capturing the Romance in weddings and on location engagement sessions, as well as event photography, high school senior photos, family, maternity and newborn photo sessions.   Also available for Travel.

Complete Weddings + Events Minneapolis is a leader in the events industry with several decades of experience as a multi-service event company with services that make your wedding day complete. Options to include dj and sound, uplighting, photography, photobooth, videography, drone coverage, live streaming, and coordination. Listen in as Matthew Sherry, President of Complete Weddings + Events Minneapolis shares tips on growing a small business, and the passion he and his team have for the events they service.

Jeannine Pohl with Jeannine Marie Photography is an awarding winning, highly sought-after wedding and event photographer in the Twin Cities. Jeannine also owns Block Portrait Studios, located in St Paul, MN which specializes in creating joyful homes through portrait art. Listen in as we talk about her passions in the industry, and tips on how she has achieved her success and awards in the community. https://jeanninemarie.com https://block-studios.com Sponsor: https://reneeslimousines.com Host: https://www.linkedin.com/in/mtverberg

Renee's Limousines is an award-winning company that is dedicated to the highest standard of quality, safety, and reliability since 1992. Renee's Limousines provides impeccable transportation in Minneapolis and St Paul with attention to every detail, whether for weddings, corporate events, birthdays, anniversaries, special events, brewery or wine tours with an incredible fleet of Limousines, Executive Coaches, Mercedes Sprinters, and even modernized San Francisco Style Trolleys. Listen in to Chad Peterson, President of Renee's Limousines, as he shares some of the tips and secrets to their success with this award winning, luxury transportation business in the Twin Cities. https://reneeslimousines.com Sponsor Commercial: https://www.kahanievents.com/

Kahani Events & Design offers a wide range of services from rentals to home staging to complete wedding & event planning combining cultures, with specialty in south Asian weddings, blending different combinations of customs and traditions together. https://www.kahanievents.com Sponsor commercial: https://www.theaptmpls.com

Perfect Day Ceremonies Affordable I Do's, Rev. Susan Lee-Wright and her team offer unique, custom wedding ceremonies that are heartfelt and original to fit your style. She and her team have successfully aided hundreds of couples in achieving their dreams of a Perfect Day!

Studio B Floral Design is a full service floral and design company serving the Twin Cities and surrounding areas. Learn how Tami started her business after falling head over heels in love with floral design after her own wedding day, and the beautiful story of how it's now grown into a family operated business. Hear her best tips on starting and growing a business and find out the variety of services her business provides with floral design, planning & day of coordinating, rentals and even DIY floral packages. https://www.studiobfloral.com/ https://www.linkedin.com/in/studiobfloral Host: https://www.linkedin.com/in/mtverberg/ Sponsor Commercial: https://perfectdayceremonies.com https://www.tcwep.com/

Host Elizabeth Sherry connects with a fun mother daughter duo/ co-business owners on their business adventure. From inspiration during Amy’s wedding planning days to now owning a very successful wedding business that answers where, exactly, will you and your Bridal Party get ready? In a bland, boring, empty room? Or crowded around the only mirror in your hotel suite? Instead, let Dream Day Dressing Rooms provide you with a beautiful bridal suite - wherever you are! They bring full-length mirrors, comfortable modern furniture, lighted vanities for hair and make-up needs, steamers, wardrobe racks, privacy screens, and all those extra items you might need while preparing to say "I DO". Dream Day Dressing Rooms rents and delivers premier Wedding Rentals in Minneapolis and Saint Paul, as well as accommodating weddings outside of these areas. Heidi and Amy share some advice on working with a family member and building a successful business through networking. Website: https://www.dreamdaydressingrooms.com Sponsor commercial: https://www.jennaculleyevents.com Host: https://www.linkedin.com/in/elizabethcsherry tcwep.com #eventplanning #weddingandevents #weddingrentals #tcwepnetwork

Host Elizabeth Sherry connected with Jenna Culley of Jenna Culley Events. Jenna has been in business for eight years now and specializes in weddings for the busy professional. Listen for more information on some advice she shares on getting started correctly on planning your wedding. For more information on Jenna, go to http://www.jennaculleyevents.com

Sharon Planner, Pianist for Parties has a great reputation in the Twin Cities performing live music for weddings and events, and holiday parties. Sharon shares some stories about her clients and the services she is able to provide; as well as some of her favorite themed events to be a part of, and creating a beautiful atmosphere that greets guests with music as they arrive.

Host Elizabeth Sherry connects with Jamie Page owner of RexVid. RexVid is a video collaboration app used for special occasions like weddings, retirements and other function to landmark with something special. Jamie speaks to some areas of success he has had with marketing and growing his business. https://www.rexvid.com/

139 Hair by Heidi provides award winning onsite wedding hair and professional makeup services in the Twin Cities, as well as up-do education. Listen in as she provides some start up tips to those considering starting a small business, as well as who her favorite hero is and why during these times.

Host Elizabeth Sherry gets to connect with Kay Norbury, owner of The UPS Store on the lovely Grand Avenue in Saint Paul. This women led business has provided many clients with programs, invitations, signage and other printing necessities over the past 10+ years. They also offer secure mailbox and package acceptance services, document shredding, office and mailing supplies, faxing, scanning and more. Everything for your upcoming event needs.

Host Elizabeth Sherry has a one on one with Dana Allison, one of the lead wedding planners in Minnesota and Western Wisconsin. Tune in to hear more about Dana and her advice on how to be a successful wedding vendor.

Host Elizabeth Sherry connects with Jesse Wilken owner of Northern Stacks Events Venue. Jesse shares some important customer service tips to be more successful in this industry. Northern Stacks Events in Fridley is the perfect spot to have your industrial-style wedding or a unique corporate event. Located just 3 minutes south of Interstate 694 off East River Road in the Northern Stacks industrial park, this 3,100 square foot event space is nestled along the train tracks in the building shared with Forgotten Star Brewery. The space is fully customizable by you! There is enough space for approximately 150 for a For more information log onto http://www.tcwep.com

Laura Adler with Adler Financial helps small business owners all over the country with their finances and bookkeeping. She provides exceptional confidence with bookkeeping and finances of her client's businesses, providing services that allow the finance side of business be manageable, understandable and on track, allowing her clients to have more time and freedom to pursue what they love to do in their business.

Sarah Kenville is a Licensed Marriage and Family Therapist (LMFT) offering services all over the country virtually, as well as offering a dog friendly office for her clients in St Louis Park, MN. Sarah provides premarital counseling and relationship assessment for dating, engaged, newlywed, and same sex couples using the PREPARE/ENRICH inventory. She utilizes a strengths and skills-based approach, helping couples learn healthier ways to communicate and resolve conflict; discuss views on financial management, parenting, and other topics; learning more about their shared values and interests; and build the foundation for a strong relationship.

Host Elizabeth Sherry touches base with Jamie Spellerberg, owner and solo-entrepreneur of Wilderland Floral. Jamie is inspired by earthy botanicals that sound us in our daily lives. Listen for more information on where she delivers her inspiration and found the courage to begin her entrepreneur journey.

Ryan Veil with Studio Veil shares his WHY in business and what brought him to start his multi-service business in 2005.

Host Michelle Tverberg speaks with the event-industry award winners about networking and how they each approach this business activity.

Chris Villegas talks about his latest venture "The Apt" located in NE Minneapolis. A great new gem to the city.

We speak with DJ Greg Ellis about his early beginnings as a DJ, how he met his wife, and some of the amazing insights he has for business networking. Listen in.

Event planning expert Elizabeth Sherry discusses post-COVID19 preparedness plans with two special guests: Nikki McClain, Royal Foundry Craft Sprirts; Julie Teran, CRAVE Catering. Listen in as they do a deep dive into the topic that has many venues and restaurant owners wondering what steps they need to take following the COVID19 pandemic.

Matthew Sherry, Michelle Tverberg, and Elizabeth Sherry all share some of their feelings and thoughts during this era of COVID19 and the tragic killing of George Floyd in our community.

Owner of Jeannine Marie Photography, Block Studios in St. Paul Minnesota joins Paul on "Event-Industry Insider" podcast discussing her work in the world of photography, how she networks and how you can improve your networking skill set. Listen now. For more information log onto http://www.tcwep.com. You'll learn a lot about her start and approach.

It's strange times we are living in, and it's hard for the event's industry -- but there's hope. Listen in as these event-industry veterans share insights and laughter.

You want to learn how to be good at identifying each and every business networking opportunity and Elizabeth Sherry is an expert at networking at events.

You want to learn how to be good at business networking and Michelle Tverberg has over a decade of networking experience. Listen in as she shares for fifteen minutes about her networking group, tips, and how to be good at it all.

How the Director of Catering at The Guthrie Theater in 2018 Booked 8 NFL Sponsor's Events -- bringing in a quarter million in revenue in the 52 hours leading up to the big game. Navigating the sponsor's wants, needs, and learning what it truly means to be flexible.

How the Director of Catering at The Guthrie Theater in 2018 Booked 8 NFL Sponsor's Events -- bringing in a quarter million in revenue in the 52 hours leading up to the big game. Navigating the sponsor's wants, needs, and learning what it truly means to be flexible.

Matthew Sherry, CEO of Complete Weddings + Events Twin Cities, shares in this episode of Event-Industry Insider on how to approach networking, how not to do it, and a little bit of why it all matters for one's company and/or business individual.

Event-industry expert Elizabeth Sherry shares some networking tips and insights that are sure to turn your heart softer towards the busy holiday season. Listen as she shares some of her heart-warming stories of gratitude.

Elizabeth Sherry shares about her experience as an event planner for the Super Bowl when it was held here in the Twin Cities

Photographer Michelle Tverberg shares 3 "horror" stories from her decades of working as a wedding & event photographer in the Twin Cities