Internet Marketing For Business Owners

If you're like me, I don't often think about including celebrations into your social media marketing mix. In today's episode of Social Media Wednesday, I'll be talking with Sarah Giometti, founder of Provaro Marketing about 3 different ways to include celebration into your social media marketing mix. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Been actively promoting, tweeting, snapping and going live on social media? If yes, when was the last time you asked yourself how well those efforts are converting into new business? In today's episode of Social Media Wednesday, Sarah Giometti of Provaro Marketing and Ryan Perry, CEO of Simple Biz Support will be talking about the 3 ways to know if your social media marketing efforts are paying off. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Taking your social media marketing to Instagram? Let's talk about the 7 DO's and DON'TS of using Instagram for Business to improve ROI out of the gate! Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

According to Google support document, boilerplate content examples are "copyright notices, headers, and footers". Keywords found in these sections of your website are not taken into account when calculating the relevance of a page to a user search request. Nor do duplicate content issues arise when using boilerplate content. This is important to understand for websites that have duplicate terms of service or legalese content on each page of website. Watch on YouTube by clicking here. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Ever noticed how a website looks different from one computer to another or when viewing using a different browser? This is a frustrating fact that web designers, developers and business owners have to contend with all the time. In today's episode of Internet Marketing Thursday, Virginie Dorn, CEO of Business Website Center and Ryan Perry, CEO of Simple Biz Support will talk about how different monitors, computers and browsers will affect the look of a website. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Looking to drive additional foot traffic to your brick and mortar store? Pokémon Go, a smartphone game has gone viral and the number of downloads is staggering! How can you use this phenomenon to drive foot traffic to your store? That's what Virginie Dorn, CEO of Business Website Center and I will be talking about in today's episode of Internet Marketing Thursday. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Looking to get your video to go viral on social media? We've got the show for you today. There are 3 elements that your video should have to go viral and I'll be talking about those elements with Sarah Giometti, the founder of Provaro Marketing in Rohnert Park, CA. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Before placing and paying for ads on any social media platform, there are three questions you must ask yourself first to maximize long term ROI and minimize loss. I'll be discussing those points with Sarah Giometti, the found of Provaro Marketing in Rohnert Park, CA. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Humor can be an effective tool to connect with users and a powerful way to separate your site from the billion other website currently online. But, humor is subjective and can be tricky to master. In Today's episode of Internet Marketing Thursday, Ryan will be talking with Virgie Dorn, the CEO of Business Website Center about how to effectively use humor on your website, if at all. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Today we celebrate the 100th episode of Social Media Wednesday with my favorite subject matter - video! Sarah Giometti and Ryan Perry will discuss 3 ways to use video to enhance your social media strategy. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Twitter's new dashboard was just released the other day with a number of new improvements. The new Twitter dashboard will help you easily engage with your audience by creating a custom feed to find out what is being said about your business. With the new IOS Dashboard app you'll be able to schedule tweets to reach your audience when they're online. The new twitter dashboard is in beta and available to all US-based businesses as of June 28, 2016 Watch replay on YouTube by clicking here. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

In last week's episode of Internet Marketing, guest speaker Annette Penney of Inspired by Annette and I talked about how to take blog content that you've already written and convert it into a video blog. Listen to last weeks podcast by clicking here In today's episode, Annette is back on the show and we'll continue the conversation of convert blog content into a VLOG. Today will be more of the hands-on part, including creating a marketing calendar, categorizing the content on your website and which social media platforms to publish your content on. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Thinking about starting a video blog (VLOG) to expand your digital marketing? In this episode of Internet Marketing Thursday, I have a special guest, Annette Penney of Inspired Annette - http://inspiredbyannette.com - and we'll be discussing how to start video blog using written content already on your blog. This is part one of a two part series. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Sarah Giometti is back from vacation and we'll be talking about how to optimize your Pinterest account and pins for local audience. This is great for businesses who are looking to localize their marketing efforts for a specific city or area. As an example, a local gym would want to gain traction locally in their city versus nationally when trying to grow their gym membership numbers. Ryan Perry founded Simple Biz Support, Inc., a digital marketing agency in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

In today's episode of Social Media Wednesday, I have a special guest helping out - Angela Hemans, a personal brand strategist and social media trainer in Georgia. We'll be going deep on how to grow a strong community of supporters on Twitter to grow your business. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In today's episode of Social Media Wednesday, I'm talking with Sarah Giometti with Provaro Marketing on how to drive social media traffic to a brick and mortar store. Although we're not able to cover all the great ways to leverage your following on social media, we've got a couple ideas you're sure to like!   Ryan Perry founded Simple Biz Support, Inc. in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

This is the third and final episode in a series of simple tips to update your website without completely overhauling the site. In this episode, Virginie Dorn, CEO of Business Website Center and Ryan will talk about how to update your website menu, links and sitemap. Watch on YouTube by clicking here. Watch video #1: https://youtu.be/VhQGSTb35AI Watch video #2: https://youtu.be/tAMGUuXa9aA Ryan Perry founded Simple Biz Support, Inc. in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Instagram made some recent changes in the past couple of weeks that should affect your marketing strategy. If you're using Instagram and thinking about using Instagram, this will be the podcast for you.

This is the 2nd of a 3 part series on how to update the design of your website without having to overhaul the entire site from scratch. In this episode of Internet Marketing Thursday, Virgie Dorn, CEO of Business Website Center and I will talk about website design specific to font, buttons on the page and having a strong and easy to find call to action also know as a CTA. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Stop working so hard to create new fresh content for your social media channels. To take the edge off, repurpose older "evergreen" content that is still relevant today as it was when you first created it! Ryan Perry founded Simple Biz Support, Inc. in 2009 to help business professionals who feel lost and overwhelmed marketing their business alone and desire to take their business to the next level by outsourcing their marketing needs. > Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

Thinking about updating your website design? Today starts a 3 parts series on simple tips you can use to improve the design of your website. In today's episode of Internet Marketing Thursday, we'll focus on whitespace, organization and colors. Watch on YouTube by clicking here. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

In today's episode of Social Media Wednesday, I talk with Sarah Giometti, founder of Provaro Marketing about really getting social on social media. The days of just posting content are long gone. To be effective, you must engage! Watch on YouTube by clicking here. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

When you want to understand why your competitors are success with their social media messaging, a little spying can help. In today's episode of Social Media Wednesday, Sarah Giometti, founder of Provaro Marketing and Ryan talk about a couple of different tools available that will provide insights to your competitors social media marketing. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

There are four seasons to a year and Mother Nature shifts from sun to rain to snow to rain to sun again. What seasonalities is your business affected by? If you run an HVAC company, does your home page put more focus on heating in the winter and A/C during the summer? In today's episode of Internet Marketing Thursday, Virginie Dorn, CEO of Business Website Center and Ryan will be talking about the importance of having a marketing plan for your website to get the most out of each season. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Many nonprofit organizations are created from personal passion to help others making website design, database management and search engine optimization foreign concepts. To maximize the ability to help others, it is vital for nonprofits to maximize the donation dollars received each year and it today's digital world, a website is the foundation of any online marketing effort. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

If you're a entrepreneur, you understand that time is money! In today's episode of Social Media Wednesday, Sarah and I talk about 5+ tips you can use to boost your productivity when working your social media marketing hat of the business. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn  

While responsive web design has been around for a few years now, people are still asking if a mobile responsive design is important for local business? The answer is yes! In today's episode of Internet Marketing Thursday, Virginie Dorn, CEO of Business Website Center and Ryan Perry, CEO of Simple Biz Support will talk about the importance of responsive website design from the end user perspective and Google's. Watch replay on YouTube by clicking here.  Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Looking to up your Twitter game? Here are 3 tips you can start incorporating today to improve your credibility and visibility on Twitter to attract the clients and new business you want. Watch replay on Blab by clicking here.  Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Learn how to use Facebook's ad platform to find your target audience for free. While yes, we'll be using Facebook's ad platform, you don't need to buy an ad to clearly define who your target audience is.  You can watch replay of live broadcast by clicking here. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In today's episode of Social Media Wednesday, Ryan and Sarah will be discussing the 8 Instagram mistakes to avoid. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Facebook Instant Articles will be open to all publishers by Facebook's F8 conference on April 12, 2016. There is a group working on beta plugin that will adapt your web content for the Instant Articles format. Watch on Blab by clicking here. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

We've all had to fill out a CAPTCHA phrase at one time or another to prove that we're not a robot. In today's episode of Internet Marketing Thursday, Virginie Dorn, CEO of Business Website Center and Ryan will be talking about the different types of CAPTCHA and where and why you would want to install them on your website to reduce SPAM. Watch on YouTube by clicking here Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

We started out the show with the intent of talking about 5 ways to find trending topics for social media post and ended up with almost 10 different resources to check out. This is also our second episode of Social Media Wednesday using #Blab. Watch on YouTube by clicking here Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

A website trend that is growing in 2016 is the card block layout which mimics the design layout of Pinterest. In today's episode of Internet Marketing Thursday, Virginie Dorn (CEO of Business Website Center) and Ryan Perry will be discusses the advantages of card block design when building a new website. Watch on YouTube by clicking here Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

A "persona" is a powerful marketing tool to keep your marketing message directly related to your target audience by knowing who your audience is in the first place. In this week's episode of Social Media Wednesday, Sarah Giometti with Provaro Marketing and Ryan Perry will talk about how to create a persona using information from Facebook. Watch on YouTube by clicking here.  Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Good data can get you great results! Do you know where to look in Pinterest analytics to find the information you need to improve your Pinterest marketing message? In today's episode of Social Media Wednesday, Sarah Giometti of Provaro Marketing and Ryan will give you 5 ways to use Pinterest analytics to get better results from your marketing efforts. Watch on YouTube by clicking here. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

If you're in business doing business with other businesses (B2B), then this is the episode for you. Sarah Giometti and I will be talking about FIVE ways you can get new clients on Facebook. Be sure to take notes and incorporate at least one of the tips in the show into your regular Facebook marketing and let us know how it works out for you! Watch on YouTube by clicking here. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In 2015, it is estimated that around 18 million website were hacked - that's over 49,000 websites a day! When you're website does get hacked, do you have a backup in place to get up and running in 24 hours? Watch you YouTube: Click Here This will be the topic of today's episode of Internet Marketing Thursday with Virginie Dorn, CEO of Business Website Center. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Using Twitter, but not really? In today's 49th episode of Social Media Wednesday, Sarah and Ryan will share seven ways to boost your visibility on Twitter. You don't have to run out and start using all seven today. Instead, choose one or two that you know you can incorporate into your daily routine and start knocking it out! Watch on YouTube: Click here Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

With a new year, comes New Year resolutions. In today's episode of Internet Marketing Thursday, Ryan Perry and Virginie Dorn discuss three webiste resolutions you need to keep in 2016 to boost the ROI of your website. Watch on YouTube: https://youtu.be/tPV7lBJOK4Y Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Part of the fun of managing Facebook is maximizing the time and effort to create new post. Did you know that post length could have an impact on the number of clicks your post receives?That's what Sarah Giometti and Ryan Perry will be discussing in today's episode of Social Media Wednesday. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In today's episode of Internet Marketing Thursday, Virginie Dorn, CEO of Business Website Center and I are going to go through and end of year checklist to audit your website to make sure it is 100% moving into 2016. This will be the final podcast for 2015 as both Virginie and Ryan are taking time off to spend with family. We'll be back on January 7th with a new episode! Watch on YouTube: https://youtu.be/7TJiynFzvFE Click here for link to checklist. Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

If you haven't heard about Facebook custom audiences, then this is a show for you. In this weeks episode of Social Media Wednesday, Sarah Giometti of Provaro Marketing and I will be talking about 5 unique ways to incorporate your email list into your Facebook advertising. Watch on YouTube: https://youtu.be/Rc83ZyE7EXo Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In today's episode of Internet Marketing Thursday, Virginie Dorn and I are going to go deep on fonts for website design. We'll walk you through 10-steps to consider when choosing the right font for your website. Watch on YouTube: https://youtu.be/LzEvmReJIXE Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In today's episode of Social Media Wednesday, Sarah and I will be discussing 5 ways you can improve your social media results today. There will be some psychology behind all this. Watch on YouTube: https://youtu.be/L1q3TEcGYM0 Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Most business owners do a good job in having a great website and printed marketing material but fall short in taking care of something so simple to fix yet so important to their business: branding their email signature.  Watch on YouTube: https://youtu.be/ivqFLpolZos Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

Big data from TrackMaiden is going to help us help you discover 6 great ways to get more retweets on twitter in today's episode of Social Media Wednesday. Watch on YouTube: https://youtu.be/tBcLvML8IkY Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In today's episode of Internet Marketing Thursday, Virginie Dorn, CEO of Business Website Center and I will be discussing four website design trends heading into 2016. Less text, more images and video Dynamic story telling Flat design Advance mobile customization Watch on YouTube: https://youtu.be/1gfAYHKu8GM Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

What is the new Pinterest Visual Search Tool and how do you use? That is what Sarah Giometti with Provaro Marketing and I will be talking about in today's episode of Social Media Wednesday. Watch on YouTube: https://youtu.be/j93NfJGKFo8 Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

**This episode has quite a bit of screen share and will have better impact on YouTube. Dynamic storytelling has continued to grow in popularity this year and we anticipate the trend to flourish in 2016. Regardless of your business, you'll want to watch this episode of Internet Marketing Thursday as Virginie Dorn, CEO of Business Website Center and I talk about 10 ways to incorporate dynamic storytelling into your website. Watch on YouTube: https://youtu.be/y1SD-yTrk7k Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn

In today's episode of Social Media Wednesday, Sarah Giometti of Provaro Marketing and I will be discussing the FIVE tips that you need to know to get your community of followers to love your brand on Instagram. Watch on YouTube: https://youtu.be/nRp8K26vtsY Ryan Perry founded Simple Biz Support, Inc. in 2009 to help small business owners increase sales through Google search. Follow me on Facebook Do you Tweet? Check me out on Google+ Business get's done on LinkedIn