Podcast appearances and mentions of hope marketing

Marketing and social media weren't part of Kelly Roach's world when she grew up just above the poverty line in rural Pennsylvania. She cleaned toilets to pay for dance lessons and learned early that hustle trumps circumstance. That same grit propelled her from an entry-level sales desk to the youngest vice president at her Fortune 500 company in just eight years, landing the “impossible” accounts her peers had chased for years. Instead of settling, she rose at 5 a.m. to build a coaching side hustle that became an eight-figure enterprise guiding founders from six to seven figures. In this episode, Kelly unpacks her five-step Conviction Marketing framework and three-tier pyramid that turns ordinary how-to content into a category-of-one brand. In this episode, Hala and Kelly will discuss: (00:00) Introduction (01:11) Kelly Roach's Humble Beginnings (05:20) Rising Through Corporate Ranks (09:27) Building a Business While Working Full-Time (10:16) The Importance of Sacrifice and Patience (20:19) Conviction Marketing: The Book (29:35) Identifying Industry Gaps and Building a Support Team (30:10) Introduction to the Marketing Pyramid (30:36) How-To Marketing (32:57) Hope Marketing (39:40) Conviction Marketing (51:05) Building Your Tribe Kelly Roach is the founder and CEO of Kelly Roach Coaching, creator of the Unstoppable Entrepreneur Program, and host of the top-20 marketing podcast The Kelly Roach Show. She is a bestselling author of four books, including Conviction Marketing. A trusted expert featured on ABC, NBC, Fox, and The CW, she equips entrepreneurs with the Live Launch Method, content marketing playbooks, and influencer marketing strategies to scale sustainably. Her work bridges the gap between Fortune 500 strategy and entrepreneurial agility, drawing from her background as an NFL cheerleader turned corporate executive. Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at⁠⁠ ⁠⁠⁠⁠youngandprofiting.co/shopify⁠⁠ Airbnb - Find yourself a co-host at⁠⁠ airbnb.com/host⁠⁠ Indeed - Get a $75 sponsored job credit at⁠⁠ indeed.com/profiting⁠⁠   Microsoft Teams - Stop paying for tools. Get everything you need, for free at⁠⁠ ⁠⁠⁠⁠aka.ms/profiting⁠⁠ LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at⁠⁠ ⁠⁠⁠⁠linkedin.com/profiting⁠⁠ Bilt - Start paying rent through Bilt and take advantage of your Neighborhood Benefits™ by going to⁠⁠ ⁠⁠⁠⁠joinbilt.com/PROFITING⁠⁠. Mercury - Streamline your banking and finances in one place. Learn more at⁠⁠ ⁠⁠⁠⁠mercury.com/profiting⁠ Active Deals - youngandprofiting.com/deals       Key YAP Links Reviews - ratethispodcast.com/yap  Youtube - youtube.com/c/YoungandProfiting  LinkedIn - linkedin.com/in/htaha/  Instagram - instagram.com/yapwithhala/  Social + Podcast Services - yapmedia.com   Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset, Marketing, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing podcast

Dr Ernesto Gutierrez, MD, is a former practicing physician, a lifelong entrepreneur and a full-time dad and husband. He retired from medicine in favor of time, freedom and location independence. This brought him and his family to Spain where he runs a done-for-you business development agency for service-based professionals, owns a podcast production company, and builds digital products for experts looking to monetize their expertise and build a lifestyle business of their own. Ernesto's Website: Lifestyle Design for Actual Experts | Dr Ernesto MD From James: FREE Passive Income Masterclass (profityourknowledge.com)

Wenn dir der Gedanke an Akquisition und Vertrieb unangenehm ist, bist du nicht allein. In der heutigen Episode spreche ich mit Martin Sänger darüber, warum es besser ist, sich auf Vertrauen und den Wert deines Angebots zu konzentrieren, als einfach nur zu versuchen, etwas zu verkaufen. Mit der richtigen Strategie funktioniert es sogar besser, wenn du gar nicht verkaufen willst. Das Buch von Martin findest du unter https://amzn.to/43lSrsG. Und zu seinem Workshop gibt es mehr unter https://fit-im-verkauf.de/

Jeffery and Bill discuss finding the process that works best for you and how keeping your brain guessing can often help. They also tackle a few listener questions. Lee Miller is our Photographer of the Week. Bernie Taupin on WTF Ken Mogi on Ikigai venn diagram The Bikeriders trailer Kate Winslet in Lee Miller biopic Lee Miller on ArtNet Lee Miller on WikiArt

On today's show, Nellie gives an update about her goal of 100K Months and the journey getting there.We will touch on:  The best and worst timing of declaring a big goal.If you have a fixed mindset, it's impossible to hit 100,000 a month.Everything is working for us, even when it is hard to understand.Just because something hasn't happened yet does not mean it's not going to happen.Detach from the outcome and enjoy the journey.Today's podcast sponsor is Grace and Hope Marketing.Grace and Hope Marketing helps businesses grow on social with ease, fun and simplicity! Get a free 30 minute marketing call by mentioning The Wake Up and Be Wealthy Podcast and emailing info@graceandhope.co.Website:www.graceandhope.coInstagram: https://www.instagram.com/simplesocialmediasolutions/

Apakah Anda pernah mendengar Hope Marketing? Mulai rubah menjadi Accountable Marketing.

This week on YAP, we're chatting with the resilient coach, author, and leader - Kelly Roach. Kelly is the founder and CEO of Kelly Roach Coaching, helping entrepreneurs build their business, legacy, and portfolio with her programs Legacy Leaders, Legacy Builders, and of course Unstoppable Entrepreneurs. Along with her coaching business, Kelly is also the host of The Kelly Roach Show podcast as well as the author of three books with a fourth, Conviction Marketing, coming out early this year. In this episode, we chat with Kelly about how she started her consulting business alongside her full time job, working 70+ hours a week to create the life and career she wanted. She tells us how to lay a strong marketing foundation by delving into the 5 essential steps to catapult your business to a category of one. And lastly, we learn all about her signature 3 tier pyramid and how you need to build off of How-To Marketing and Hope Marketing to reach the peak of Conviction Marketing!  Sponsored by -  Athletic Greens - Visit athleticgreens.com/YAP and get FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase. BrandCrowd - Check out brandcrowd.com/yap to learn more, play with the tool for free, and get 73% off your purchase.   HubSpot - Search for My First Million on Apple Podcasts, Spotify, or wherever you listen to podcasts. Constant Contact - To start your free digital marketing trial today, visit constantcontact.com. Jordan Harbinger - Check out jordanharbinger.com/start for some episode recommendations, or search for The Jordan Harbinger Show on Apple Podcasts, Spotify or wherever you listen to podcasts.  Woven Earth - Make Woven Earth a part of your night routine and save 20% on your order with code YAP20 on WovenEarth.com/YAP  Social Media: Follow YAP on IG: www.instagram.com/youngandprofiting Reach out to Hala directly at Hala@YoungandProfiting.com Follow Hala on Linkedin: www.linkedin.com/in/htaha/ Follow Hala on Instagram: www.instagram.com/yapwithhala Follow Hala on Clubhouse: @halataha Check out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com Timestamps: (00:27) - Kelly shares about her childhood and how it shaped her career (04:37) - We learn about her time working as a VP in a large corporate company and her transition into consulting (11:34) - She shares how she managed working both her main job and side hustle (15:17) - Kelly tell us how she build her consulting team as a small business (19:43) - She shares about the genesis of her book “Conviction Marketing”  (23:20) - A high level walkthrough about the 5 essential steps in her book (29:44) - She explains her 3 level pyramid by starting with “How Marketing” (34:58) - Actionable ways to bring emotions to our branding (36:33) - Kelly tells us how you can't have Hope Marketing with out How Marketing (38:05) - The best way to go about How Marketing (39:18) - Once you succeed at “How” and “Hope” Marketing you get to “Conviction Marketing”  (44:28) - How to prepare yourself to conduct “Conviction Marketing”  (48:23) - Kelly shares how to actually come up with your Convictions and actionable strategies (50:44) - Learn about the components of how to build your tribe  (57:02) - Kelly's asked: What is one actionable thing we can do today to become more profiting tomorrow? (57:27) - Kelly's asked: what is your secret to profiting in life? Mentioned In The Episode: Website: https://kellyroachcoaching.com/  Books: https://kellyroachcoaching.com/books/  Instagram: https://www.instagram.com/kellyroachofficial/  Facebook: https://www.facebook.com/kelly.roach.520  Twitter: https://twitter.com/kellyroachlive  Youtube: https://www.youtube.com/c/KellyRoach  Linkedin: https://www.linkedin.com/company/kellyroachcoaching/  Podcast: https://podcasts.apple.com/us/podcast/the-kelly-roach-show/id1052353755 Learn more about your ad choices. Visit megaphone.fm/adchoices

When you’re about to launch your new product or service it can really go one of two different ways. You can either start off with a massive bang and get instant momentum and sales… or you can start off slow and then fade away from there.   Step 1: Turn Your Marketing into an Event OK, the first mistake most people make is they don’t actually plan their launch. Instead they rely on what I call “Hope Marketing”… that’s where you work really hard to get your product ready, and then you simply release it. People that should listen to this show are entrepreneurs   Step 2: Use a Prelaunch Sequence to Build Anticipation Your prelaunch sequence is the secret sauce that builds anticipation… this is a series of free prelaunch content that you release over a period of seven to ten days   Step 3: Leverage the Power of Conversation Conversations are a lot more interesting than monologues. When you shift your marketing from a lecture or monologue, and you start engaging your prospects in a conversation… then you instantly become a lot more engaging.   Step 4: Tap into Joint Venture Partners One of the fastest ways to turbocharge your business is to tap into the power of “other people’s lists”… in other words, you find Joint Venture partners who already have built a list of people that would be interested in your product or service.   Step 5: Opening and Closing Your Launch Of course, the whole point of your launch is to make sales.

     I'll share with you my top 5 rules for Facebook ads that work so that you can stop wasting money and start getting a 500% return. Most people's marketing strategy can be summed up in 2 words… HOPE MARKETING! This is where you throw $50 at something and just HOPE it works. It doesn't have to be that way. Let's discuss this further. Why Facebook Ads? Facebook ads are hands down one of the best ways you can... » Read more The post 5 Rules For Facebook Ads That Work appeared first on Authentic Education.

If you want more clients you have to make it happen. Don't sit and wait for it.

How we fell into the trap Of Hope marketing.

Senza strategia non c'è vita nel business. Quando questo accade ci si affida all'Hope Marketing. Conviene?

Hope marketing is hopen dat het juiste gebeurt, zonder een goed fundament te hebben. De sales funnel ontbreekt vaak bij hope marketing. Er worden meerdere kanalen ingezet zonder contentmarketingplan.

Are you using hope marketing? You know the type of thing I mean you do some marketing and I hope it works. There is a better way!

Are you using hope marketing? You know the type of thing I mean you do some marketing and I hope it works. There is a better way!

#57: As Christians, we are familiar with the scriptures in Hebrew 11- the Hall of the fame for our Faith heroes. "Now faith is confidence in what we hope for and assurance about what we do not see. This is what the ancients were commended for." From verse 3 to 31, we could see there’s a pattern: all started from “By Faith”, then the Actions they take. The keyword is Action. More precisely we are talking about bold and probably, the scared actions. From Moses’ Red Sea departing, to Joshua’s 7-day to conquer Jericho wall. And don’t you think after Moses got God’s command about leading the tribe of millions to start walking towards to the Red Sea, he needed to do some planning for logistic reasons before they took the 1st step? Or for Joshua, to walk around the Jericho wall for 7 days, he also had to arrange the schedule, the food, the journey from where they were to the wall, etc., before the 1st day got started?  In short, after our Faith heroes got the command from the Lord, they didn’t just sit there and do nothing, nor took the steps without stewarding what they have in hand, and just HOPE for the desired outcome.  However, I have seen so many Christian Entrepreneurs are using the "Hope marketing" in their business and wondering why it doesn’t work for them; or even resenting about why others are successful with less experience and without the special level of HOPE they have from God.  I often said Entrepreneurship is an inner game- one of the best personal development we could have. Because it requires: Be brutally honest with yourself: We get to know what we are great at, and very lousy at, and take appropriate actions towards to it. The deeper self-awareness you are willing to accept, the faster you will grow.  Embrace uncomfortable change: Shout from the mountaintop and say you are going to promised land is easy, but just like Moses, what got him there, wouldn’t get him to the promised land because he wasn’t willing to SPEAK to the rock, but still struck the rock because that was his comfort zone. If you want the different result for 2019, you need to do change the way you think, the way you do things for a period of time, till the NEW + Uncomfortable become the NORMAL. It requires determination, efforts, and accountability. Forget about DIY: Even Jesus got His inner circle-the 12 disciples to accomplish what He wanted on earth before His resurrection. What do we think we can do differently? You need to be part of a community which can steer you in the right direction, with common goals and similar levels of growth you are looking for. Iron sharpens iron. It’s also a projection for you, to against the tricky game which the devil plays so often-isolation. When you fall, which you will, the group will be able to pick you up, when you get stuck, which you will as well, (Sorry-just be honest here.) The group will be able to offer you different perspectives in a Godly way, so you can get back to the right track as soon as you can, so you can accelerate your growth.  HOPE is not a marketing strategy after you receive what God’s instruction, you need to exercise a calculative risk management assessment. You still do execute business fundamentally, in the online marketing world, such as Deep dive of your ideal client profile, Pipeline building, Lead Generation, Sales conversation etc. You cannot skip these and HOPE you would just make sales from the thin air.  Walk by faith in your business is after you do the great stewardship process, you know you would be stretched to the new level of growth, you need to take new uncomfortable actions in order to get those fundamental pieces in place, or build up what you have to scale up; then you take actions by faith diligently and obediently. If so, you will find exceptional growth in this process, because...

¿Qué significa Marketing de la ESPERANZA? o ¿HOPE Marketing" como dicen los americanos? Significa usar estrategias o medios publicitarios tradicionales que no son medibles! Mejor dicho publicidad sobre la cual no tienes ningún control! Por ejemplo si haces publicidad en periódicos, revistas o volantes Estás Invirtiendo dinero en publicidad masiva que no puedes en ningún modo controlar Es este el MOTIVO por el cual se llama MARKETING DE LA ESPERANZA Porque cuando pagas por PUBLICIDAD TRADICIONAL MASIVA La única cosa que puedes hacer es esperar (no pudiendo verificar datos) que por SUERTE o por CASUALIDAD te lleguen clientes! Si quieres más CONTENIDOS DE MARKETING, Te dejo mis ENLACES: www.facebook.com/emprendedoreficaz www.youtube.com/channel/UCQNibvHfX0ajWuBuwNK0_DQ www.instagram.com/emprendedoreficaz

AJ Rivera is a Fitness Business Mentor helping Personal Trainers and studio owners scale their income and impact.   In this episode, AJ joins Adam in providing marketing tactics, tips, and tools that are sure to benefit your business, regardless of industry or market. Episode Discussions: Simple email autoresponders How to craft an offer Direct response marketing How you should always sell ethically Importance of having higher ticket and higher prices to build your business The issue with word-of-mouth marketing   1:36 AJ’s Start -Rented out children’s dance facility -Gym owner -Began helping other fitness professionals   +"Field of Dreams Syndrome" and "Hope Marketing"   5:07 AJ’s advice for all entrepreneurs: -Be confident in what you're selling. -Know it's a good quality product -Turn every bad thing into a good thing   "Done is better than perfect." -Dave Rogenmoser 6:28 Word-of-mouth marketing -Word-of-mouth marketing isn’t a marketing plan -Counting on other people to bring you business -People don't design their business for the right amount of shareability   8:15 Mistakes, Lessons, and Systems +The use of "Daily Deals"  +AJ's marketing funnel - Have a system for lead acquisition -"6 Week Fitness Challenge" – created a true marketing campaign -Upselling customers -Email autoresponders     "Online tools work as well or better for offline business simply because their competitors aren't' doing it."-Adam   14:20 Coaching, consulting & selling +Used collective advice from mentors.   "I remember how impactful the mentors in my life had been. It changed my whole life. I'm not here right now if it's not for them." -AJ   +Enjoyed development from the business side of fitness.   +Tools: -Have a simple email system and offering -Get familiar with direct response marketing -Learn how to sell ethically    18:24 +The correlation between higher prices and happier customers (see episode 14) +Not only do you attract better customers but they get better results.   20:07 How to position yourself to raise prices "You need to sell a program you would be happy your mom bought." -AJ 23:04 The future of marketing for fitness pros and business owners -The shift to higher end programs -Audience building and brand awareness -Offering true value -The use of Facebook Live   "Everyone is obsessed with leads and sales...you need to build your audience, awareness, and authority"-AJ    If you have a fitness business and are looking to take it to the next level, connect with AJ:   Facebook (best way) AJ-Rivera.com YouTube    Mentioned in this episode: The Power of Pricing – How Higher Prices Lead to Happier Customers – Episode #14 com   Contact Adam: Adam@AdamErhart.com   Click here to subscribe via iTunes Modern Marketing on Stitcher Modern Marketing on Pocket Casts 

This week I'll talking with Annette Penney of Inspire & Acquire, a digital marketing firm in Canada as Virginie Dorn is on vacation. Annette is a social media expert whom I met via Twitter and we're going to be talk about how to create an online marketing strategy. All to often small business owner rely on "Hope Marketing" versus creating a measurable marketing strategy. Hope Marketing typically doesn't work and is impossible to track. If you're ready to take your digital marketing to the next level, you'll want to catch this episode of Internet Marketing Thursday. Ryan Perry founded SBS in 2009 to help small business owners increase sales through Google search. Watch this episode on YouTube: https://youtu.be/JXs_qXFkTIo http://www.simplebizsupport.comhttps://www.facebook.com/simpbizsupporthttps://twitter.com/simpbizsupporthttps://plus.google.com/u/0/b/107924984035915480450/+Simplebizsupport/postshttp://www.linkedin.com/in/simplebizsupport

Heute geht es um Marketing und Vertrieb. Gelernt habe ich es nicht, sondern als ich vor über 10 Jahren gestartet habe, bin ich intuitiv eingestiegen und habe mir viel Wissen im klassischen Unternehmertum angeeignet. Dann kam vor drei Jahren mein digitales Business, ich wurde zum Solopreneur und habe in den drei Jahren viele Fehler gemacht, die du nicht machen musst. Ich erzähle von den ersten Ergebnissen meines neuen Nischenprojektes und wie ich dort voran komme. Dann gebe ich einen Tipp weiter, wie ich mir das Joggen leichter mache. In der Episode wirst du erfahren, warum du sofort dein Hope-Marketing einstellen solltest und wie ich aktuell mein nächstes Nischenprojekt angehe.