POPULARITY
Categories
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Small business owners keep asking the same thing: how do you actually use AI without adding more to your plate? With Jay Schwedelson and Tami Cannizzaro, we get real about where AI already works today, from getting found in AI results to handling reviews and easy lifecycle wins. It's the practical, zero-fluff playbook that helps you compete while you're still juggling the day to day.ㅤGrab 25% off GROW 2025 with code JAYPODCAST and register at http://thryv.com/grow-2025 for the October 16–17 event in Arizona.Hear speakers including Barbara Corcoran, David Heath, Google, Yelp, and meet Tami Cannizzaro on site.ㅤBest Moments:(01:45) Tami's utility-first content strategy that simplifies a complex product into real help for small businesses(03:00) Over 50 percent of small businesses are already using AI and asking how to get found(03:18) Getting found in AI mirrors SEO best practices, with user generated content now a difference maker(06:00) Quick, AI-written replies turn reviews into retention and trust by meeting the need for instant responses(08:00) One-click automations for birthdays, off-season promos, and service reminders to drive repeat revenue(12:30) The next wave is helper bots that prompt you first, making AI easier for busy ownersㅤCheck out our 100% FREE + VIRTUAL EVENTS! ->Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.comㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤMASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma
Welcome to another exciting episode of Hot Topics on the Edge of Show sponsored by Relm, Josh Lawler from Zuber Lawler returns for a dynamic discussion on the SEC's dropped appeal against Ripple, resulting in a $125 million fine. The conversation extends to Senator Warren's warnings about crypto, the White House Crypto Report, and Circle's announcement of their own blockchain. Sponsored by Realm, this episode navigates the complexities of crypto regulation and the future of digital assets. Tune in for in-depth insights and expert perspectives!Support us through our Sponsors! ☕
Podcast Domination Show: Podcasting Growth & Monetization Tips to Dominate
Google, Facebook, or YouTube: Which Ad Platform Is Right for Your Business? In this episode, Bob Brennan tackles one of the most common questions local business owners face: Should I be running paid ads? He breaks down the performance and costs of Google Ads, Facebook Ads, and YouTube Ads, comparing their strengths, weaknesses, and how much revenue they can actually generate. You'll also hear how paid ads can complement your long-term SEO strategy and when it makes the most sense to invest in them. If you're trying to get leads fast without wasting your budget, this episode is a must-listen. What You'll Learn The differences between Google, Facebook, and YouTube Ads Why paid ads can be a smart short-term boost during SEO campaigns How to budget and measure ROI for local ad campaigns Liked this episode? Don't forget to subscribe and share it with another local business owner who's stuck deciding between ads and SEO. And if you're ready to get strategic with your digital marketing, reach out and we'll help you make it count. https://www.localseotactics.com/are-paid-ads-worth-it-for-local-businesses/
In this Power Producers Shoptalk episode, in continuation of our conversation inspired by Chris Langille, we dig deeper into strategies that help insurance agencies thrive in a crowded digital landscape. Part 2 focuses on how Google Business Profiles, local SEO, and personal branding can attract high-intent leads and convert them into loyal clients. If you caught Part 1, we covered the basics of why Google Business Profiles are now your most powerful lead-generation tool. Here in Part 2, we go further—exploring actionable steps and real-world examples that you can implement today. What You'll Learn in This Episode: Optimizing Google Business Profiles for Maximum Impact: Understand why your profile is often the first impression potential clients see, and how to make it a conversion powerhouse. Local SEO that Actually Works: Learn why ranking for distant locations is a waste of resources, and how to dominate your local market using smart SEO strategies. High-Intent Leads in the AI Era: Discover how AI-generated summaries and search filters are changing lead quality, and how to position your agency to capture serious prospects. The Human Factor: Personal Branding for Agencies: Chris Landry emphasizes that while technology drives visibility, personal connection drives conversions. We share tips for building authentic content and showcasing your team. Trust Over Price: Learn why clients often choose familiarity and trust over cost, and how personal branding can make your agency the obvious choice. Connect with: David Carothers LinkedIn Chris Langille LinkedIn Kyle Houck LinkedIn Visit Websites: Power Producer Base Camp Advisor Evolved Killing Commercial Crushing Content Power Producers Podcast Policytee The Dirty 130 The Extra 2 Minutes
Everyone knows maybe,and means no,and. patreon.com/loljkpodcast
Cet épisode est présenté par Squarespace.Vous voulez lancer votre marque, votre projet ou votre portfolio ?Squarespace est l'outil que j'aurais rêvé d'avoir à mes débuts : templates élégants, boutique en ligne intégrée, paiement sécurisé, gestion des stocks, emailing, optimisation SEO… tout en un, sans développeur et sans prise de tête.Essayez 14 jours. -10 % avec le code BOLD → squarespace.com/BOLD
We love to think of ourselves as chief problem solvers. And yes, problems do pop up constantly - team turnover, underperforming employees, operational hiccups. It's part of the gig.But here's what takes real humility to admit: Sometimes we're the ones inadvertently creating the fires we're so heroically putting out.You'd never intentionally start fires in your business just to be the hero. But when we overcomplicate things, we create problems that only we know how to solve. We become the only one with the "proper fire extinguisher equipment.Thanks to our sponsors...BlueprintOS equips business owners to design and install an operating system that runs like clockwork. Through BlueprintOS, you will grow and develop your leadership, clarify your culture and business game plan, align your operations with your KPIs, develop a team of A-Players, and execute your playbooks. Register to join us at an upcoming WebClass when you visit www.blueprintos.com!Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch.Club Capital is the ultimate partner for financial management and marketing services, designed specifically for insurance agencies, fitness franchises, and youth soccer organizations. As the nation's largest accounting and financial advisory firm for insurance agencies, Club Capital proudly serves over 1,000 agency locations across the country—and we're just getting started. With Club Capital, you get more than just services; you get a dedicated account manager backed by a team of specialists committed to your success. From monthly accounting and tax preparation to CFO services and innovative digital marketing, we've got you covered. Ready to experience the transformative power of Club Capital? Schedule your free demo today at club.capital and see the difference firsthand. Make sure you mention you heard about us on the Above The Business podcast to get 50% off your one time onboarding fee!Autopilot Recruiting helps small business owners solve their staffing challenges by taking the stress out of hiring. Their dedicated recruiters work on your behalf every single business day - optimizing your applicant tracking system, posting job listings, and sourcing candidates through social media and local communities. With their continuous, hands-off recruiting approach, you can save time, reduce hiring costs, and receive pre-screened candidates, all without paying any hiring fees or commissions. More money & more freedom: that's what Autopilot Recruiting help business owners achieve. Visit https://www.autopilotrecruiting.com/ and don't forget to mention you heard about us on the Above The Business podcast.Direct Clicks is built is by business owners, for business owners. They specialize in custom marketing solutions that deliver real results. From paid search campaigns to SEO and social media management, they provide the comprehensive digital marketing your business needs to grow. Here's an exclusive offer for Above The Business listeners: Visit directclicksinc.com/abovethebusiness for a FREE marketing campaign audit. They'll assess your website, social media, SEO, content, and paid advertising, then provide actionable recommendations. Plus, when you choose to partner with them, they'll waive all setup fees.
AI SEO Checklist: Key Strategies for 2025 and Beyond | Marketing Essentials with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.In this podcast Search Engine Optimization (SEO) essential checklist episode, Favour will be sharing insights into its foundational elements and practical application for businesses. He explains how connecting websites to search consoles like Google Search Console and Bing Webmaster Tools is crucial for online visibility. The conversation also emphasizes the importance of sitemaps as the "brain" of a website, detailing how they transmit crucial information to search engines.Key aspects such as keyword research, on-page SEO (including image optimization and meta descriptions), off-page SEO (like Google Business Profile and backlinks), content strategy, and technical SEO (mobile-friendliness, site speed, and HTTPS) are thoroughly discussed to empower listeners with actionable steps for enhancing their digital presence.Frequently Asked QuestionsWhat are the fundamental basics of SEO that every business owner needs to understand?The foundational basics of SEO begin with proper "setup." This means ensuring your website is connected to Google Search Console and Bing Webmaster Tools. These platforms are non-negotiable for online visibility, acting as the internet service providers that make your website findable by search engines. Just as you need internet service to be online, your website needs to be submitted to these tools to appear in search results. Furthermore, after acquiring a domain, it's crucial to select reliable hosting, which impacts your website's performance and scalability. Understanding that your website is an "intellectual property" capable of attracting traffic is key, and this visibility is achieved by making it readable, accessible, clickable, and findable, not just by its name but by the solutions it offers.Why is a sitemap crucial for a website's functionality and discoverability?A sitemap serves as the "brain" of your website. Without it, your website, despite looking good, lacks the functionality to transmit signals effectively to search engines. The sitemap contains links to all your website's pages, including product links, category links, blog posts, and core pages like the homepage and contact page. When you create and submit a sitemap, you are essentially providing search engines (like Google, Bing, Siri, Alexa, and even AI platforms like ChatGPT) with a structured map of your content. This allows them to index your pages efficiently, making your content discoverable when users search for relevant keywords or phrases. Updating your sitemap with fresh content ensures continuous visibility and relevance in search results.How does effective copywriting and content formatting contribute to SEO and user engagement?Effective copywriting and content formatting are vital for both SEO and retaining user attention. Key principles include:Conciseness: Sentences should ideally be 10 words or less, and paragraphs no more than three to five sentences, making content easy to skim and digest.Action-Oriented Language: Start sentences with verbs or adverbs to encourage engagement.Headings and Subheadings (H1, H2, H3 tags): Use these to break up text, provide clear structure, and help search engine crawlers understand the content's hierarchy. Google's web crawlers read and index these tags, which can improve your visibility in "people also search" sections.Impact Statements: Include a clear thesis upfront and a strong closing statement.White Space and Bullet Points: Utilize these to enhance readability and prevent overwhelming blocks of text.Clarity and Specificity: Your content should be clear, legible (consider font size for various screens), and directly address specific user queries. This ensures that users find value and direction, leading to higher engagement and conversion rates.Ultimately, good copy stops the "scroll" and encourages visitors to stay longer, signaling relevance to search engines and increasing the chances of conversion.How does on-page SEO optimization, particularly image and link optimization, improve website performance?On-page SEO involves optimizing individual web pages to rank higher and earn more relevant traffic in search engines. Key aspects include:Image Optimization: This goes beyond just changing file formats. It involves compressing images (e.g., using compressor.io) to reduce file size without losing quality. Large image files slow down website loading speeds, leading to higher "bounce rates." Renaming image files with relevant keywords also signals content to search engines.Internal Links: Linking to other relevant pages within your website improves user navigation and helps search engines understand the structure and depth of your content.External Links: While some may fear sending users away, strategically linking to credible external sources (like social media profiles, features on other sites, or relevant industry resources) can enhance your website's authority and provide additional value to users.Meta Descriptions and Title Tags: These provide a brief summary of your page's content, influencing click-through rates from search results. A compelling meta description, similar to an email's preview text, encourages users to click.Optimizing these elements ensures a faster, more engaging user experience, which is positively rewarded by search engine algorithms.Why is off-page SEO important, and what are some key strategies?Off-page SEO refers to actions taken outside of your website to improve its search engine ranking. The primary goal is to build your website's authority and credibility through external signals. Key strategies include:Google Business Profile: Essential for local businesses, this profile allows you to list your services, receive reviews, and appear in local searches. Positive reviews, especially those containing relevant keywords like "best pizza" or "amazing service," act as strong validation signals.Backlinks: Obtaining links from high-domain-authority websites (e.g., Medium.com, LinkedIn, Blogger.com, Hubpages.com) significantly boosts your site's credibility and search ranking. These are known as "parasite SEO" techniques. Writing articles on these platforms and embedding links back to your site drives referral traffic and builds authority.Online Reviews: Encouraging reviews on platforms like Trustpilot or the Better Business Bureau (BBB) helps build trust and signals to search engines that your business is legitimate and valued by customers.These off-page efforts extend your online presence beyond your website, validating your business as a trusted source of information and services.How does content SEO contribute to long-term website success, and what are common pitfalls to avoid?Content SEO focuses on creating high-quality, relevant, and engaging content that attracts and retains an audience. Key elements include:Table of Contents: For longer articles, a table of contents enhances user experience and helps search engines understand the content structure.Updating Old Content: Regularly refreshing existing articles ensures they remain current and relevant, signaling to search engines that your content is up-to-date and valuable. This also helps you "stay credible" in the ever-evolving digital landscape.Engaging Intros and Formatting: Compelling introductions grab attention, and using bold sentences, headings, and subheadings (H1, H2, H3 tags) improves readability.Conversational Tone: Engaging with your audience "as a conversation" rather than talking "at them" builds connection and trust.A common pitfall is producing content without a clear understanding of what your audience needs or wants. By actively listening to your community (e.g., through polls) and delivering content that addresses their specific "queries" and "solutions," you build loyalty and ensure your efforts are not wasted.How has the rise of AI impacted SEO, and what technical SEO elements are now more critical than ever?The rise of AI has transformed SEO, making it more critical than ever. AI platforms like ChatGPT, Siri, and Alexa increasingly pull information from structured data on websites to answer user queries. This means:Structured Data (Schema Markup): Implementing schema markup for events, products, recipes, FAQs, and other content types helps AI agents understand your content's context, making it more likely to be featured in AI-powered search results.Authority and Credibility: AI prioritizes information from authoritative sources. Therefore, having a strong online presence with a well-structured and regularly updated website is paramount for being referenced by AI agents.Mobile-Friendliness and Site Speed: These remain crucial. Websites must load quickly on all devices, as slow loading times lead to high bounce rates, negatively impacting SEO.HTTPS Protocol: Ensuring your website uses HTTPS (secure) instead of HTTP is a fundamental SEO requirement. Insecure sites are penalized in search rankings.Broken Link Management: Regularly checking and fixing broken links (e.g., using tools like Siteliner.com) maintains a healthy website and prevents negative user experiences.SEO-Friendly URLs: URLs should be clear, relevant, and incorporate keywords to enhance discoverability.In essence, SEO and AI are "Siamese twins" in the digital world. SEO is evolving into "thought leadership," where a mix of audio, video, and text content (like podcasts and YouTube channels connected to a website) with structured data will be key to success in the AI-driven future. The focus is shifting from merely "ranking" to making an "impact" by reaching the right people and establishing authority in your niche.Digital Marketing SEO Resources:>> Join our exclusive SEO Marketing community>> SEO Optimization Blogs>> Book Complimentary SEO Discovery Call>> Subscribe to We Don't PLAY PodcastBrands We Love and SupportLoving Me Beauty | Buy Vegan-based Luxury ProductsUnlock your future in real estate—get certified in Ghana today!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send us a textAmazon has stopped spending on Google ads, and it's causing a sharp decline in product traffic. Sellers are already seeing fewer sessions and clicks, affecting campaign performance. This shift could impact costs, visibility, and long-term brand growth on the platform.Feeling the impact of lower traffic? Get real strategies that adapt to platform changes, book your call today: https://bit.ly/4jMZtxuGet instant FREE access to 300 proven Amazon tips and start solving problems faster today: https://bit.ly/4ft3s1w#AmazonTraffic #EcommerceNews #PPCstrategy #OnlineSalesTips #AmazonAdsWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5UwWhy Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw-----------------------------------------------Tired of marketplace limits? Let's talk real growth with DTC strategy: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoBe ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0Timestamps00:00 - Amazon Traffic Is Dropping00:18 - Amazon Stops Spending on Google Ads00:43 - Did This Increase Amazon PPC Costs?01:13 - Traffic on Amazon Down 13%01:28 - What Brand Owners Should Do Next01:38 - UGC on TikTok Still Works02:04 - Is Amazon Trying to Own Customer Data?03:00 - Speculations on Amazon's Strategy03:15 - Daily Amazon Updates and Final Thoughts----------------------------------------------Follow us:LinkedIn: https://hubs.ly/Q03ClQRm0Instagram: https://hubs.ly/Q03ClSmD0Pinterest: https://hubs.ly/Q03ClVJt0Twitter: https://hubs.ly/Q03ClRNd0Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03ClTjw0Apple Podcast: https://hubs.ly/Q03ClPSR0Spotify: https://hubs.ly/Q03ClLQ20Support the show
Kat Love is a dear friend who creates effective websites for therapists. During this episode, we talk about what it means to have a profitable website today for Therapists, how to use your site more intentionally, and some predictions for websites in the future. Kat's site: www.katlove.com Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/ Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits: Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO professionals are feeling stuck in the age of LLMs. Kevin Indig, growth advisor and author of the Growth Memo newsletter, examines the industry's paralysis between treating AI search as repackaged SEO tactics or something entirely new. He challenges practitioners to move beyond terminology debates and adapt to evolving search landscapes, arguing that experience in traditional SEO can actually make adaptation more difficult.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
Organic traffic is getting weird… and kinda looks like an alligator's mouth (you'll have to listen to the episode to see what we mean). SEO expert Sean Markey joins Dan to break down 5 strategies still working in 2025: from parasite SEO to aged domains and Reddit "hacks." If you're trying to cut through the LLM noise, this episode is the ultimate SEO rabbit hole. LINKS Sean's SEO newsletter for CEOs and founders that hate SEO newsletters (https://ranks.com/newsletter/) Sean's SEO community (https://advise.so/) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) Meet the world's most generous global entrepreneurs inside Dynamite Circle (https://dynamitecircle.com/) Connect with 7+ figure founders inside DC BLACK (https://dynamitecircle.com/dc-black) Remote First Recruiting: Find your next best remote hire in 21 days (https://remotefirstrecruiting.com/) CHAPTERS (00:00:00) Today's Guest: Sean Markey (00:02:53) The State of SEO in 2025 (00:03:49) What SEO Leaders Are Doing (Instead of Panicking) (00:04:44) How to Own Page 1 Without Ranking (00:07:25) Buy Your Way Into the SERPs (00:09:23) The Reddit Mod Hack No One Talks About (00:12:58) How Small Channels Are Printing 60K MRR (00:14:46) Ranking in LLMs Without a Prompt Engineer (00:17:26) The Aged Domain Shortcut That Still Works (00:20:54) What Is Parasite SEO (And Why It Works) (00:22:50) The AI Prompt Stack SEO Founders Are Gatekeeping (00:25:25) Why Local SEO Still Wins in 2025 (00:26:45) Is SEO Even SEO Anymore? (00:29:36) Why Community > Courses in 2025 (00:33:03) The 1-1-1 Model: Simple, Scalable, Profitable CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: TMBA 588: Embracing Growth Through Setbacks w/ Sean Markey (https://tropicalmba.com/episodes/sean-markey-growth-through-setbacks?rq=sean%20markey) From Struggling Plumber to $57K MRR w/ Tom Richards (https://tropicalmba.com/episodes/from-struggling-numbers-to-57k-mrr?rq=tom) Why Founders Shouldn't Delegate AI (Barcelona Recap) (https://tropicalmba.com/episodes/why-founders-should-not-delegate-ai)
Jennifer Guptill is the Culinary Program Coordinator at Great Bay Community College in Portsmouth, New Hampshire. Evan Mallett is the chef/owner of The Black Trumpet in Portsmouth, New Hampshire. Today we will be talking about creating a progressive culinary program within a secondary education institute in the modern world. The culinary program at Great Bay is less than 2 years old at the time of this episode's publishing. Join RULibrary: www.restaurantunstoppable.com/RULibrary Join RULive: www.restaurantunstoppable.com/live Set Up your RUEvolve 1:1: www.restaurantunstoppable.com/evolve Subscribe on YouTube: https://youtube.com/restaurantunstoppable Subscribe to our email newsletter: https://www.restaurantunstoppable.com/ Today's sponsors: Marqii - Marqii helps restaurants manage online listings, menus, and reviews from one platform. It saves time, improves SEO, ensures menu accuracy across channels, and boosts customer trust. With automated updates and reputation management, Marqii streamlines digital presence and enhances discoverability. All listeners get 15% off the sticker price of any Marqii package - that's more than a month free! Only when you use our links: http://www.restaurantunstoppable.com/Marqii Meez: Are you a chef, owner, operator, or manage recipes in professional kitchens? meez is built just for you. Organize, share, prep, and scale recipes like never before. Plus, engineer your menu in real-time and get accurate food costs. Sign up for free today and get 2 FREE months of invoice processing as a listener of the Restaurant Unstoppable Podcast. Visit getmeez.com/unstoppable to learn more. Franchise Law Solutions - Thinking about franchising your restaurant? Success doesn't have to mean 100 units overnight. With the right plan, you can build a profitable, local or regional franchise brand. The team at Internicola Law Firm — franchise lawyers and franchise development experts — will show you how. Visit www.franchiselawsolutions.com. Restaurant Systems Pro - Join the 60-day Restaurant Systems Pro FREE TRAINING. This is something that has never been done before. This 60-day event is at no cost to you, but it is not for everyone. Fred Langley, CEO of Restaurant Systems Pro, will lead a group of restaurateurs through the Restaurant Systems Pro software and set up the systems for your restaurant. During the 60 days, Fred will walk you through the Restaurant Systems Pro Process and help you crush the following goals: Recipe Costing Cards; Guidance in your books for accounting; Cash controls; Sales Forecasting(With Accuracy); Checklists; Budgeting for the entire year; Scheduling for profit; More butts in seats and more… Click Here to learn more. Let's make 2025 the year your restaurant thrives. Guest contact info: Email Jennifer: jguptill@ccsnh.edu Website: https://www.greatbay.edu Thanks for listening! Rate the podcast, subscribe, and share!
I didn't figure out SEO the easy way—I fell on my face about 800,000 times first. But if I had to start over today? I know exactly what I'd do (and what I'd skip). In this episode, I'm walking you through the 5 things I'd focus on first to get found faster, generate leads sooner, and build real momentum without the overwhelm. This is the same roadmap I use with students inside my coaching program—and it works. So whether you're brand new or just need a fresh start, grab your coffee and let's do this. Cut ALL the fluff and learn how to use Ubersuggest the EASIEST way in under an hour Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call
What happens when three entertainment veterans decide to launch a video-first podcast to grow their AI marketing agency? You get a masterclass in real-time problem-solving that'll make you rethink everything about your content strategy. When Dave Clapper reached out asking for live podcast coaching, I knew we were about to dive deep into the messy, beautiful process of turning natural chemistry into strategic content gold. The Taptico founders—Dave, Nick Tapp, and Tribble Reese—brought their radio backgrounds, reality TV experience, and rebellious energy to the Reinvention Room, and what unfolded was pure coaching magic.This is a live transformation where we tackle everything from naming confusion to audience clarity to the four foundational P's that make or break any show. We dig into why "Dave Learns AI" beats "Taptico Talks" every damn time, how to turn your personality into your competitive advantage, and why being clear trumps being clever when you're trying to build an audience. If you've ever wondered whether to go video-first or how to make your expertise approachable without dumbing it down, this episode is your roadmap.What You'll LearnWhy clarity beats cleverness when naming your podcast and how to remove barriers for your audienceThe four foundational P's: Purpose, Person, Premise, and Promise that anchor every successful showHow to identify your primary, secondary, and tertiary listeners without trying to please everyoneThe psychology behind video-first content and why YouTube is its own beast requiring different strategiesHow to channel your natural chemistry and humor into focused, strategic content that drives business resultsWhy the "everyman" approach works better than positioning yourself as the unreachable expertThe art of strong calls-to-action and why tentative language kills conversionsHow to create lead magnets that actually convert viewers into clientsThe Taptico guys prove that when you combine authentic personality with strategic focus, magic happens. Their willingness to be vulnerable, ask hard questions, and pivot in real-time is exactly what separates successful entrepreneurs from those who stay stuck. What's one area of your content strategy that needs this kind of honest evaluation? Ready to get the clarity you need to make your next move? Book a free clarity call with Allison or follow her journey on Instagram.Resources MentionedTaptico AgencyThe Lyra Prompt (Episode 9)CalendlyQuotes from the Episode"It's so much easier to be clear than clever, especially when it comes to names because you guys can have the most magnificent show ever, but if it's hard to find or hard to spell, it ends up putting a barrier." - Allison Hare (10:04)"We revoke and repent against corporate life. That's why we're doing this... It's also a filtration. These guys would be fun to work with once a week. Do they know what they're doing? Yeah, would they be fun to hang out with? Yeah." - Nick Tapp (17:26)"We're doctors. If we can fix the problems that you know that you have and the pains that you know that you have with little friction and well done and over deliver, call us. If you're not sure you need us, don't call us." - Nick Tapp (35:52)"I think one of our differentiating factors is our personality. And we know what we're doing. We're competent. We're smart. But we also have fun because why would you not enjoy what you're doing?" - Nick Tapp (17:00)"Don't wait one more minute. Get on the phone with us and let's talk about what that change would look like for you, what the ROI could look like for you. I would be really clear on your call to action." - Allison Hare (52:05)Timestamps00:00 - Welcome and introductions01:21 - Purpose of live coaching session01:58 - What Dave wants from coaching03:02 - Tribble's content strategy goals03:57 - Nick's distribution and SEO questions05:35 - Discussion about naming strategy09:40 - The case for "Dave Learns AI"14:47 - The four P's framework introduction16:37 - Purpose: Trust building vs lead generation23:11 - Person: Identifying ideal audience28:33 - The problem Taptico uniquely solves37:25 - Premise: What the show is about40:28 - Promise: What listeners walk away with46:58 - Format and personality discussion50:44 - Strong call-to-action strategies54:05 - Final feedback and wrap-upTips/TakeawaysName for clarity, not cleverness - Your podcast name should immediately tell people what they'll get, removing any barriers to discovery and understanding.Use the "you" language - Speak directly to one person rather than referring to "your audience" to create intimate, engaging content.Define your P1, P2, P3 audiences - Know exactly who pays you (P1), who shares your content (P2), and who enjoys but doesn't buy (P3).Lead with the problem you solve - People pay to have problems solved, so get crystal clear on what specific pain point you address.Make strong calls-to-action - Avoid tentative language like "if you're interested" and instead use direct commands that create urgency.Personality is your competitive advantage - Don't try to be someone you're not; lean into what makes you unique and engaging. Be sure to rate, review, and follow this podcast on your player and also, connect with me IRL for more goodness and life-changing stuff.Schedule a FREE podcast clarity call with me - Your future audience is out there. Talk to them!Sign up for the free Reinvention Roadmap weekly emailAllisonHare.comFollow me on Instagram, LinkedIn, Facebook, and YouTube.DOWNLOAD the free podcast equipment guide- No guesswork, no google rabbit holes, start recording todayReb3l Dance Fitness - Try it at home! Free month with this link.Personal Brand - need help building yours? Schedule a call with me here and let's discuss.Feedback and Contact:: allison@allisonhare.com
In this Marketing Over Coffee: It’s vacation time as I head to the Falmouth Road Race! Direct Link to File Check out this interview by Simon Sinek with Mo Gawdat on what makes us happy Ask for more at Analytics for Marketers! Get the Book Now! Almost Timeless – 48 Foundation Principles of Generative AI […] The post Go Listen to Simon and Mo appeared first on Marketing Over Coffee Marketing Podcast.
If you're getting stuck on blogging because you're worried about keywords and SEO—this episode is going to change everything about blog strategy for you.We're diving into why blog posts are so much more than just a tool for ranking on Google—and how they can become one of the most powerful ways to elevate your client experience and increase referrals.I'm walking you through exactly how to bake blog posts into your client process so you can stop repeating yourself on calls, answer client questions before they even have to ask, and position yourself as an expert in a way that makes people excited to tell their friends about you.Inside this episode, we're covering:Why blog posts should be a core part of your client experience (not just a marketing tool)The specific types of posts that save you time while supporting your clientsHow to structure your blog topics so they're hyper-specific and easy to referenceThe easiest way to build a library of posts without feeling overwhelmedHow to link related posts to keep clients on your site longer and boost long-term SEO✨ P.S. Want help creating blog content that elevates your client experience and boosts your visibility? I can help you create a set of high-value posts that work behind the scenes for your business. Send me a message here and let's get started.Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram
Cet épisode est présenté par Squarespace.Vous voulez lancer votre marque, votre projet ou votre portfolio ?Squarespace est l'outil que j'aurais rêvé d'avoir à mes débuts : templates élégants, boutique en ligne intégrée, paiement sécurisé, gestion des stocks, emailing, optimisation SEO… tout en un, sans développeur et sans prise de tête.Essayez 14 jours. -10 % avec le code BOLD → squarespace.com/BOLD
CUJO is a podcast about culture in the age of platforms. Episodes drop every other week, but if you want the full experience — including access to our CUJOPLEX Discord and our eternal parasocial friendship — we recommend signing up for a paid subscription.Paid subscribers also get access to The Weather Report, a new monthly episode series where we take stock of where the cultural winds are blowing and tell you what's rained into our brains. In the first installment, we wax philosophical about Ari Aster's Eddington, the future of search, and the alleged returned of Butt Rock. These days, it feels like the web is becoming… less of a web. Websites aren't getting visitors anymore, employees are worried that they're going to be replaced by AI agents, and the search tools we used to rely on to pull up the information we need are deliberately enshittifying themselves. It's like the internet as we know it — fundamentally, a thing that connects people with other people — is being swallowed up by AI and smooshed down into the cramped, impersonal space of a chatbot interface, whether we like it or not.Or, as New York Magazine tech journalist John Herrman recently put it, “The World Wide Web … has been going through something akin to ecological collapse.” John has been keeping close tabs on these developments in his excellent column “Screen Time,” where he recently reported on the emerging field of generative-engine optimization, or GEO. Think: SEO, but for the AI-consolidated internet.We invited John on the show for a wide-ranging conversation about the strange new chapter of the internet that is materializing before our eyes—and what our experience of the web might look like a world where conversational AI becomes our main portal to the digital realm. We discuss the shift from SEO to GEO, why we're all reading Reddit a lot more now, and what we stand to lose (and, in some cases, gain) in a world where we summon our information from chatbots.Finally, we get into what New York Times writer Mike Isaac is calling the dawn of Silicon Valley's “Hard Tech” era: a vibe shift away from the consumer-focused, employee-friendly, optimistic culture of the 2010s to the more cutthroat, bossist, AI and data center-obsessed tech culture of the present.Follow John on BlueskyRead “Screen Time” at New York Magazine's Intelligencer More by John: “What's the deal with GPT-5?”“SEO is dead. Say hello to GEO.”“The AI boom is expanding Google's dominance” “Why you are reading Reddit a lot more these days”“At work, in school, and online, it's now AI versus AI” This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit theculturejournalist.substack.com/subscribe
Send us a textSome sellers own the product, brand, and UPC but still can't list on Amazon. Missing brand registry links, UPC data mismatches, and catalog errors are often the cause. Common fixes include linking the UPC to GTIN fields, doing template uploads, and submitting proper packaging images.Get expert help to fix your Amazon listing issues before they cost you more sales. Book a call with us: https://bit.ly/4jMZtxuGet instant FREE access to 300 proven Amazon tips and start solving problems faster today: https://bit.ly/4ft3s1w#AmazonListingHelp #BrandRegistryFix #AmazonUPC #AmazonSellerTips #FixAmazonListingWatch these videos on YouTube: This Amazon Report Can Save Your Listings! https://www.youtube.com/watch?v=L9WxyAmipCc&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZILHow to Fix Amazon Error Code 8541 (Simple Guide): https://www.youtube.com/watch?v=AgH2YkD_Dho&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i-------------------------------------------------Avoid losing sales. Download the Amazon Crisis Kit and fix your account issues before they get worse: https://bit.ly/4maWHn0Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYXGet the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSlTurn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rrTimestamps00:00 - Amazon Blocks You from Selling Your Own Product00:26 - Common Product Listing Errors and Signs to Watch00:50 - Brand Registry Might Not Be Connected to Your ASIN01:22 - Importance of GTIN and UPC in Seller Central02:09 - What to Do If UPC Fix Doesn't Work02:57 - Submitting Cell Phone Images with Branding03:43 - Why Amazon Rejects Sticker Logos04:01 - What Happens If Brand Registry Gets Revoked04:24 - Final Steps and Summary-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO metrics face a critical shift with AI search features. Kevin Indig, growth advisor and former Shopify SEO Director, explains why measuring AI overviews and AI mode performance now outweighs traditional rankings. He recommends tracking position one visibility as a key signal for AI overview inclusion, while using keyword rankings as directional indicators rather than primary KPIs.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Now on Spotify Video! After facing early career setbacks and limited growth opportunities in corporate, Hala Taha turned to LinkedIn and podcasting to build her personal brand. By mastering content marketing and audience engagement, she rose to become a top LinkedIn influencer and podcast host, transforming her side hustle into a thriving media empire. In this episode, Hala joins Jeremy Miner on the Next Level Podcast to share how to leverage podcasting and LinkedIn for brand building, lead generation, and business growth. In this episode, Jeremy and Hala will discuss: (00:00) Introduction (01:59) Storytelling Tips to Engage Your Audience (04:21) Building a Podcast Business from Scratch (09:32) Winning Marketing Tips for Podcast Growth (16:29) How to Scale a Media Business (19:35) LinkedIn Content Strategies for Lead Generation (32:05) Advanced LinkedIn Monetization Strategies Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profitingIndeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITINGOpenPhone - Get 20% off your first 6 months at OpenPhone.com/profitingAirbnb - Find a co-host at airbnb.com/hostMercury - Streamline your banking and finances in one place. Learn more at mercury.com/profitingPolicy Genius - Secure your family's future with Policygenius. Head to policygenius.com/profitingFramer - Launch your site for free at Framer.com, and use code PROFITING Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple Hala's LinkedIn Masterclass: yapmedia.io/course Next Level Podcast by Jeremy Miner: bit.ly/NLP-apple Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, Instagram, Social Media, Digital Marketing, Content Creator, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencer Marketing, Digital Trends, Online Marketing, Marketing Podcast
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Join us for an exciting episode of The Edge of Show sponsored by SuperWorld featuring Hrish Lotlikar, the co-founder and CEO of SuperWorld! In this episode, we dive deep into the innovative world of virtual real estate and how it can have real-world utility.Discover how SuperWorld is redefining land ownership in the metaverse, the upcoming token launch with Republic, and the potential for staking to turn virtual properties into revenue-generating assets. Rish shares insights on the future of augmented reality, premium property staking, and how anyone can create their own unique world within SuperWorld.We also explore the various use cases for SuperWorld, from travel recommendations to real-world assets and events, and how users can earn by creating and sharing their maps. Plus, get a sneak peek into the demo of purchasing land within SuperWorld!Join the SuperWorld Whitelist for Early Access to $SPWR https://www.superworldapp.com/token?uniqueID=am9zaEBlZGdlb2YueHl6 Support us through our Sponsors! ☕
Justin and I break down how to build real wealth starting with just 10K and no pedigree. We walk through starting boring businesses, raising capital with nothing but grit, and scaling through smart delegation and structure. We also get into how I acquired Somewhere.com and why building a media engine isn't just about attention, it's about leverage. If you're serious about business and want to skip the noise, this one's worth your time. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
In today's episode, Nikki Lacherza-Drew, PsyD, founder of Couch Side Coordinators, joins me to talk about why outsourcing is essential for a sustainable private practice. We get into the fears that can hold therapists back—like losing control or worrying about the cost—and how letting go of certain tasks can actually increase your income and free up time for the work you love. Nikki shares her own journey, the most common areas therapists need help with (think SEO and social media), and practical tips for delegating effectively and setting goals when you bring someone on board. Sponsored by TherapyNotes®: Use promo code Abundant for 2 months free
#541 Want to make your website your best salesperson? In this episode, host Brien Gearin dives into the fascinating world of conversion rate optimization (CRO) with Sahil Patel, CEO of Spiralize. Together, they explore how your website can and should be converting more of the traffic you already receive. Sahil shares his journey from being a Spiralize customer to leading the company, along with actionable insights into A/B testing, website optimization, and building a data-driven approach to increase conversions. Discover the power of proven A/B test winners, the importance of running iterative experiments, and why CRO is positioned to be as critical for businesses today as SEO was 20 years ago. Whether you're a B2B SaaS company or a small business owner looking to optimize your website, this episode is packed with value! (Original Air Date - 12/16/24) What we discuss with Sahil: + Website as a salesperson: Your website should convert visitors + CRO defined: Turning visitors into customers through testing + A/B testing power: Measure and refine website performance + Data-driven strategies: Use proven A/B test winners + Website optimization tips: Try Loom videos and Google Translate + Focus on B2B SaaS: Optimize trial and demo buttons + CRO beyond SaaS: Applicable to industries like home services + Avoid pitfalls: Don't skip testing or rely on guesses + Future of CRO: Positioned for growth, like early SEO + Spiralize's model: Full-service, data-powered optimization Thank you, Sahil! Check out Spiralyze at Spiralyze.com. Follow Sahil on LinkedIn. Watch the video podcast of this episode! To get access to our FREE Business Training course go to MillionaireUniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
Travis Hoechlin is the CEO of RizeUp Media, an agency specializing in helping law firms generate new clients, increase revenue, and grow their businesses through online marketing strategies. With over 15 years of experience in legal marketing, he has significantly contributed to the company's rapid success, including making the Inc. 5000 list two years in a row. His expertise lies in managing various aspects of marketing, from website development to SEO and pay-per-click advertising. Travis previously worked in the mortgage business before channeling his competitive spirit and sales acumen into founding RizeUp Media. In this episode… Many law firms struggle to attract new clients beyond referrals, leaving them unable to scale consistently or predictably. They often lack strong intake processes, fail to respond quickly to leads, and resist adopting modern marketing strategies. How can attorneys shift from reactive, referral-dependent growth to a proactive approach that drives steady business? Travis Hoechlin explains how attorneys can strengthen their client acquisition efforts by refining intake systems, embracing targeted online strategies, and focusing on relationship-driven growth. Travis emphasizes the importance of speed-to-lead, tracking conversion data, and coaching legal teams on handling inbound inquiries. He also shares how in-person networking, trade shows, and a seasoned sales team can outperform purely digital outreach for reaching attorneys. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Travis Hoechlin, Co-founder and CEO of RizeUp Media, about scaling law firm visibility and client acquisition. Travis discusses lessons from his baseball and mortgage careers, how to gain credibility with lawyers, and the role of intake in converting leads. He also covers the impact of AI on marketing, strategies for client retention, and the importance of diversification.
AI is everywhere—and your clients can tell when you're using it. While that's not necessarily bad, it has created a shift: people are more skeptical, less trusting, and craving something real.This week, I'm talking about what that means for your marketing as a brick-and-mortar business owner—and why this is actually a massive opportunity.We'll cover:Why authenticity is your biggest marketing advantage right nowHow to meet your clients exactly where they are (instead of just telling them what you offer)Ways to make your marketing feel human without losing professionalismHow showing up less curated can create more connection—and more salesIf you've been feeling like your marketing isn't landing, this might be the shift you need.
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Are you stuck chasing new clients while ignoring the goldmine in your past customer list? Does your agency feast on projects but starve for predictable revenue? Today's featured guest knows what it's like to hit a growth ceiling and being tired of the one-and-done client hamster wheel. He shares how he pivoted his agency after becoming a HubSpot partner, why he turned to project-based work after customer habits changed following the pandemic, and how he got out of the dreaded “no man's land”. Eric Baum is the CEO and founder of Bluleadz, a HubSpot Onboarding and Implementation Agency dedicated to transforming the way companies market, sell, and service their customers through the power of the HubSpot platform. He'll discuss his cash flow challenges, pricing mistakes that almost tanked the business, and how EOS helped him escape “no man's land.” If you're stuck in the fulfillment hamster wheel or scaling past $5M feels like pushing a boulder uphill... listen up. In this episode, we'll discuss: Reinventing his agency as a HubSpot partner. The real scaling struggle: cash flow. Why project-based doesn't mean profitless. Strategic partnerships are the future. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Accidental Founder, Intentional CEO Back in the Yellow Pages era, Eric was running two service-based franchises and needed a better way to market them. He brought marketing in-house for PPC, SEO, web dev, and that hire didn't just turn things around. It turned into a new business. Fast-forward a few months, and other franchise owners across the country started asking for help. Eric spun that in-house team into an agency, and had 50 clients out of the gate. As many owners before have admitted to, Eric started out charging way too low—$250 to $500/month. “I don't know how I didn't go broke right out of the gate,” he laughs. And if you've ever undercharged in the early days, you'll feel that one deep in your soul. Reinventing the Agency (and Himself) Around HubSpot The turning point came when Eric discovered HubSpot and pivoted Bluleadz to become a certified partner. That's when the “real” agency began, as he started to study the industry and figure out what he had to do to be profitable, take care of his team, and do it without necessarily doing all the sales work all the time. From there, Eric leaned into strategy, profitability, and systems. He stopped trying to be the everything guy and started building an agency that didn't need him in the trenches every day. Fifteen years later, his agency isn't just thriving. It's structured, profitable, and on track to hit 8 figures. Life in “No Man's Land” – The $1M to $5M Plateau After fifteen years in the industry and getting closer to the eight-figure mark, one of the things that most surprised Eric was getting stuck in the ugly middle: the zone between $1M and $5M where a lot of agency dreams go to die. Many call it “no man's land,” and if you've been there, you know the pain. “It was up, down, up, down,” he says. “I'd grow, then lose key employees. Revenue would spike, then tank. I kept asking, ‘What am I doing wrong?'” The answer: a lack of structure. So about nine years ago, Eric implemented EOS (Entrepreneurial Operating System). That gave his agency the foundation it needed—vision, accountability, and a cadence to scale. It didn't fix everything overnight, but it got the business out of reaction mode and into growth mode. The Real Scaling Struggle: Cash Flow Even with all that success, Eric's biggest constraint today isn't clients or talent. It's cash. In the agency world, sometimes you can grow so fast that you can actually outpace your ability to fund it. As Eric explains, “Receivables stack up. You can't hire, build, or invest without the cash reserves in place to hit the down terms.” For instance, just this year his agency was down 20% compared to last year because of all the uncertainty for businesses. Sound familiar? So far, Eric's solution has been airtight payment terms. They moved away from waiting on client deliverables and toward milestone-based billing. They typically charge: 50% upfront 25% after month one 25% at month two or fixed date Not based on deliverables. Based on time. Why? Because waiting on clients kills momentum (and your margin). “We used to wait months to get that final 50%. Now we're often 100% paid before a project is even done.” Moral of the story? Set clear terms and stop letting clients hold your agency hostage. Project-Based Doesn't Mean Profitless If You Structure It Right Five years ago, 85% of Bluleadz's revenue came from retainers. Then COVID hit. Buying behavior shifted fast. Clients wanted results without long-term commitments. So Eric pivoted hard into project work—today, 80–85% of their revenue comes from one-off HubSpot onboarding and implementation projects. That means 50–75 new customers per month, each on 30 to 90-day timelines. The lesson: project-based doesn't have to mean chaos - if you systemize delivery and payment. However, Eric does admit he and his team had been failing to recapture clients for a second or third project. “We were just focused on getting new clients through the door.” Instead of nurturing clients post-delivery, they handed off the project and moved on. Meanwhile, past clients drifted—only to come back a year or two later in total chaos saying, “We lost our HubSpot guy. Can you help?” The opportunity cost was massive. They are currently working on recapturing these relationships. By reselling past clients, his agency could double or triple revenue in a year. The Triple-Team Model: Sales, CSM, Implementation In their efforts to start creating more lifetime value for customers, Eric's agency introduced Customer Success Managers (CSMs)—not just to check in, but to hunt for value. CSMs dig into each client's needs post-project, surface upsell or cross-sell opportunities, and feed them back to the sales team. Now they're farming the base, increasing LTV, and stacking wins without chasing cold leads. This third new role adds a new layer to his team's structure, which he now breaks down as: Salespeople close net-new deals and join key milestone calls. Implementation Specialists own delivery and are the client's main point of contact. CSMs sit above delivery, watching for success gaps, retention issues, and upsell opportunities. “Salespeople are hunters, not farmers. Trying to make them farm didn't work. So we changed the model.” This layered structure gives clients clarity, keeps teams focused, and ensures no growth opportunity slips through the cracks. Strategic Partnerships Are the Future Another key reason Bluleadz is scaling so quickly is partnerships. They're one of HubSpot's top onboarding partners, and at one point this partnership drove most of his agency's net new leads. More recently, however, as they start to expand their efforts to engage past clients, only 40% of their leads come from HubSpot, while 30% comes from existing customers, and another 30% from their inbound marketing efforts, other strategic partners, and referrals. This makes for a more balanced pipeline: “Inbound, outbound, and strategic partnerships”. Those are the three pillars in the Playbook. You've got ‘em dialed in. As for Eric, he's all in on strategic partnerships, which he considers to be the way of the future. The One Thing Eric Would Do Differently If he could go back and give his younger self advice on agency ownership, Eric would say “Let go faster.” He held on too long to sales, finance, client services… all of it. And every time he finally let go, the agency grew again. Today, Eric has zero departmental responsibilities. His job is vision, strategy, and leadership—and it's paying off. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.
Cet épisode est présenté par Squarespace.Vous voulez lancer votre marque, votre projet ou votre portfolio ?Squarespace est l'outil que j'aurais rêvé d'avoir à mes débuts : templates élégants, boutique en ligne intégrée, paiement sécurisé, gestion des stocks, emailing, optimisation SEO… tout en un, sans développeur et sans prise de tête.Essayez 14 jours. -10 % avec le code BOLD → squarespace.com/BOLD
Chris Boyer and Reed Smith explore how marketing and communications teams can adapt their digital content strategies for a future where search behavior is fragmenting and more patients are turning to generative AI tools like ChatGPT, Perplexity, and Bing Copilot instead of traditional search engines. They also discuss how AI models often cite structured, well-answered content from trusted sources and how to adapt the format and structure of content matter as much as the message. Guest expert Martha Van Berkel, CEO and co-founder of SchemaApp, shares how health systems can use schema markup and structured data to improve visibility across emerging search platforms and which schema types have the highest impact for healthcare. If your digital team is still optimizing only for Google's blue links, this conversation will help you prepare for the new reality where getting found means thinking beyond SEO, and building for a world where AI answers first. Mentions from the Show: How To Win In Generative Engine Optimization (GEO) SEO vs. AEO vs. GEO: Key Differences & Optimization Strategies in 2025 Google still leads, but Gen Z and AI are reshaping search behavior: Survey Has The Helpful Content Update Impacted SEO Content? How AI Is Changing Medical SEO Martha Van Berkel on LinkedIn SchemaApp.com Reed Smith on LinkedIn Chris Boyer on LinkedIn Chris Boyer website Chris Boyer on BlueSky Reed Smith on BlueSky Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a textAmazon is gathering sourcing cost data and promoting India-based suppliers through its new manufacturing portal. This move aims to centralize production, design, logistics, and fulfillment under its control. While it may help new sellers, existing brands risk losing product control if they opt in.Get expert help protecting your sourcing strategy: Book a strategy call with us: https://bit.ly/4jMZtxu#AmazonManufacturing #SourcingOnAmazon #AmazonSuppliers #EcommerceSourcing #AmazonFBA2025Watch these videos on Youtube: This Amazon Report Can Save Your Listings! https://www.youtube.com/watch?v=L9WxyAmipCc&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZILHow to Fix Amazon Error Code 8541 (Simple Guide): https://www.youtube.com/watch?v=AgH2YkD_Dho&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i-------------------------------------------------Avoid losing sales. Download the Amazon Crisis Kit and fix your account issues before they get worse: https://bit.ly/4maWHn0Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYXGet the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSlTurn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rrTimestamps00:00 - Amazon Wants to Control the Entire Supply Chain00:12 - Why Sourcing Cost Uploads Were Just the Beginning00:39 - Manufacturing Central: Amazon's New Portal01:11 - India Is the Focus for Supplier Connections01:56 - Amazon's Long-Term Play to Own Fulfillment02:45 - How Amazon's Control May Impact Product Design03:52 - Can Amazon Use Your Manufacturer to Compete?04:44 - What This Means for New vs. Experienced Sellers05:56 - Pros and Cons for First-Time Amazon Sellers-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Most remodelers are pouring money into SEO, ads, or other marketing tactics without a clear plan—and it's costing them leads, time, and profit. In this episode, Logan Shinholser and Aaron Horner break down CGN's 6-stage marketing strategy for contractors, helping you pinpoint exactly where you are and what your next step should be. Whether you're stuck chasing low-quality leads or struggling to stand out in a competitive market, this conversation will help you build a marketing foundation that consistently attracts your ideal clients. Show Notes What You'll Learn in This Episode: Why most remodelers' marketing fails before it even starts The danger of skipping foundational steps (and how to fix it) How to identify your exact stage in the marketing journey The two pieces every strategy must start with: Your Ideal Client Avatar Your Unique Selling Proposition (USP) Real-world examples of contractors who lost jobs—or missed ideal clients—because their messaging missed the mark How to confidently decide your next step so you stop guessing and start growing Who This Episode Is For: Remodeling contractors—especially those in high-end markets—who want to stop wasting marketing dollars, attract their ideal clients, and grow with a strategy that works one step at a time. Resources & Links Mentioned: Learn more about Contractor Growth Network: https://contractorgrowthnetwork.com
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
How will SEO's relationship with content evolve in the near future? Kevin Indig, growth advisor and former SEO leader at multiple companies, examines the shifting content landscape. He discusses the necessity of incorporating AI into content creation workflows while maintaining human oversight, and explores how SEOs must balance declining per-article traffic value against increased content production capabilities.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of the Simple and Smart SEO Show, host Crystal Waddell sits down with Ross Simmonds — founder of Foundation Marketing and distribution.ai, keynote speaker at Brighton SEO, and passionate content strategist. Ross shares how he started out online running a fantasy football blog and now advises global brands. His message: most creators need to stop obsessing over new content and start amplifying what they've already made. Learn his “garden analogy” for content promotion, the Four Es framework for creating engaging posts, and how to balance content marketing with SEO. Whether you're an entrepreneur, marketer, SEO or creator, this episode will shift your mindset from constant creation to strategic distribution.Key Takeaways:Why most brands underinvest in content distribution — and how to fix it.The “garden analogy” for nurturing content long after it's created.How to overcome the fear of over-promoting your content.The Four Es framework for engaging, educational, entertaining, and empowering content.Why SEO lives under the broader umbrella of content marketing.How to treat different content types like investment asset classes.Episode Highlights:"If you've given up your time to create something, that thing is now an asset — and assets deserve distribution." – Ross Simmonds"I've never seen someone share too much good content." – Ross SimmondsListener Action Items:Audit your existing content and identify pieces worth re-promoting.Shift your time ratio from 90% creation / 10% promotion to a healthier balance.Apply the Four Es to your content strategy this month.Experiment with DM-based calls-to-action instead of “link in bio” prompts.Connect With Ross:LinkedinBuy His Book: Create Once. Distribute Forever.Send me a text!Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You're not alone. That's why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let's make your brand easy to find and impossible to ignore.Support the showWant to follow up on what you've heard? Search the podcast!Join the SEO SquadApply to be my podcast guest!
Search is changing for the first time since Google launched. And it's changing fast. Daniel's out, Tamara's IN. In this episode, she sits down with Nick Lafferty, Growth Marketer at Profound, to unpack the seismic shift from traditional SEO to AI-powered search engines like ChatGPT, Perplexity, and Google's AI Overviews. Nick shares what's broken about search today, how conversational AI is replacing “tin blue links” with direct answers, and why organic traffic is dropping across industries. Plus, where does AI pull its answers from? Nick gives a breakdown of its sources and why now is the time to experiment with new strategies. If you're a Marketer who wants to stay ahead of the curve, this is the episode for YOU. Follow Nick: LinkedIn: https://www.linkedin.com/in/nicklafferty/ Follow Tamara: LinkedIn: https://www.linkedin.com/in/tamaragrominsky/ Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
SHOW NOTESHere are just a few things you'll hear them dive into:When to stop DIYing and bring in outside helpThe marketing tasks integrators should always delegate—and the ones that are still worth doing in-houseHow agency support has helped Wipliance stay ahead of SEO changes, AI, and evolving customer expectationsPlus, you'll get a behind-the-scenes look at how Melissa's team creates their standout video content that's turning heads across the industry.Let's get into it—here's Automation Unplugged with Melissa and Katie. About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
In this episode, I sit down with Danielle Swimm, “The Entrepreneurial Therapist,” for a no-fluff chat on scaling your group practice without burning out. As a new mom and business owner, Danielle dives into building multiple revenue streams minus the hustle culture, why she skips Instagram in favor of SEO, and the mindset shift from therapist to CEO. We unpack the real differences between hiring associates vs. licensed therapists, why tracking your energy trumps tracking your time, and her Monday productivity hack that transforms her week. If you're done trading time for money and want a thriving practice and a life, you'll want to hear this.More about Danielle Swimm:Danielle Swimm is a therapist in Annapolis, MD. She's a group practice owner and also runs The Entrepreneurial Therapist, a consulting company where she helps female therapists start and scale their private practices through courses, big ideas and group practice. She is passionate about helping female entrepreneurs push beyond their fears, and learn mindset, marketing and systems. She's a single mama of a 5 year old and in her free time hikes and reads. Resources from this episode:The Gap and the Gain: The High Achievers' Guide to Happiness, Confidence, and Success by Dan SullivanEnter The Podcast Giveaway for the chance to win one of Carly's digital products: https://thethrivingtherapreneurpodcast.com/reviewsConnect with Danielle Swimm:Instagram: @entrepreneurialtherapistPodcast: The Entrepreneurial Therapist PodcastFree SEO Guide for Beginners------
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Discoverability with Meta Ads, digital product sales funnels, and thinking beyond organic traffic with Tammy Overhoff from Organize Yourself Skinny. Welcome to episode 531 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tammy Overhoff. Mastering Digital Products and Meta Ads Tammy started food blogging in 2011 and has reinvented her business many times over the last 14 years. After taking her food blog full-time in 2014 and being hit hard by one-too-many Google algorithm updates, Tammy knew she needed to make a change to her business so that she was no longer working from a place of desperation. In 2022, she took a step back from SEO and diversified her business by leaning into digital product sales. In this interview, Tammy explains her exact process (including numbers!) for selling digital products, including her Meta Ads strategy. For any creator, it can feel daunting to spend money to reach an audience when social media and organic traffic are free. But Tammy makes a really compelling case for investing in Meta Ads as a different opportunity for discoverability to allow you to think beyond organic traffic for growing your business online. If you're looking to diversify your traffic (hello, who isn't!?) or dive into digital product sales, you won't want to miss this interview. Three episode takeaways: How to run successful Facebook ad campaigns — Tammy breaks down how she fine-tunes the creative elements and messaging in her Meta ads. She highlights the importance of testing different ad variations — exploring various themes, angles, and messaging — and explains when to optimize your ad sets for better performance. How to analyze Facebook ad data effectively — Tammy and Bjork dive deep into the analytics behind Meta ads, discussing key metrics like ROAS (Tammy aims for a range between 1.6 and 1.85). They share real numbers around daily ad spend and email leads, and walk through how to scale your ad budget strategically. While ads can ensure visibility, they emphasize the importance of making sure your content delivers a strong return on investment. How to strategically build and nurture your community — Tammy shares actionable strategies for growing an engaged audience that's ready to buy. She emphasizes the value of offering helpful, problem-solving content and explains how to use email sequences, sales funnels, and automation to build a sustainable business, without burning out. Resources: Organize Yourself Skinny Tasty Digital Eats Reset and Flourish Shop Canva Raptive Future Current by Melyssa Griffin ThriveCart Shopify Intentional Spark FREE Nurture to Sales Primary Funnel Audit Checklist Follow Tammy on Instagram Join the Food Blogger Pro Podcast Facebook Group Thank you to our sponsors! This episode is sponsored by Member Kitchens and Raptive. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.
Lately, my “content calendar” looks a lot like baby snuggles, coffee refills, and… not much time for social media. And that's okay! Because SEO blogging is one of the things working behind the scenes for me. One well-crafted blog post can keep showing up in search results, sending me traffic and leads long after I've hit publish. It's the exact strategy I wish more business owners used, and today we're talking all about it.In this episode, I'm bringing you my podcast manager (and blogging expert), Kara Duncan from The Kara Report. Kara specializes in helping creative business owners grow through done-for-you blogging and Pinterest services, and she's sharing eight underrated SEO blogging strategies that most entrepreneurs are skipping without even realizing it. These aren't the same generic “use keywords” tips you've heard a hundred times. Kara goes into the details of where to place those keywords for maximum impact, how to optimize your images so they help you rank and why Pinterest is still a powerful tool for backlinks even if your audience isn't hanging out there She even shares exactly what you need to do to get your blog showing up in ChatGPT!This episode is packed with practical advice that's easy to implement, no matter your blogging experience. And the best part? Once you put these strategies in place, they'll keep working for you for months and years to come, giving you more time to focus on the things that matter most. Links mentioned: - Read the full shownotes: https://elizabethmccravy.com/314 - Follow Kara on Instagram: https://instagram.com/thekarareport - Download Kara's private podcast: https://thekarareport.com/private-podcast - Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy - Sign up for Podcast Success Blueprint: https://elizabethmccravy.com/psb - Take Our Website Quiz (+ Get Free Canva Templates!): https://elizabethmccravy.com/quiz - Join Booked Out Designer: https://elizabethmccravy.com/bod As you start your biz, you're likely starting subscriptions to things left and right, like Showit, Dubsado or Honeybook, FloDesk, Riverside, and Kajabi just to name a few. To get the best deals on your needed software + easy to understand info about that software and if it's right for you, head to https://elizabethmccravy.com/tools (This page does use affiliate links, which means I may earn a commission!) Over my 9 years of business, I have learned some financial skills the hard way and a few years ago, I developed an an 8 step process I go through at the end of each month. This process helps me know how my business is doing financially, pay myself well and allocate money for things like taxes and expenses. And, it's yours for FREE at https://elizabethmccravy.com/profit Need some extra pages to improve or add onto your Showit website, BUT you're not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more.Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop
Also on YouTube: YouTube: youtu.be/p1PO9o9Se5o"I'm not very good at success. That's something I learned as part of this. I actually think probably most of us aren't very good at success."Jayden Clark thought he'd cracked the code on dropshipping success. Then his seven-figure business nearly broke him. We talked about why he sold for £500K instead of holding out for millions, the SEO and paid ad strategies that drove his rapid growth, and how a 90-minute massage changed everything.SPONSORSSwym - Wishlists, Back in Stock alerts, & moregetswym.com/kurtCleverific - Smart order editing for Shopifycleverific.com/unofficialZipify - Build high-converting sales funnelszipify.com/KURTLINKSFounders Clubhouse: https://foundersclubhouse.co.uk/kurtWoodlark Garden Luxury: http://woodlarkgardenluxury.co.uk/Ben Knegendorf's episode: https://unofficialshopifypodcast.com/episodes/ben-knegendorf-dropships-FLGufeLEWORK WITH KURTApply for Shopify Helpethercycle.com/applySee Our Resultsethercycle.com/workFree Newsletterkurtelster.comThe Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.