Podcasts about social media strategies

What if the most valuable skill of the next decade isn't content creation, AI, or automation? What if it's community building? In this episode of Social Media Decoded, Michelle Thames explores why community builders are uniquely positioned to thrive in a world increasingly shaped by artificial intelligence, automation, and digital connection. While technology continues to evolve, one thing remains true: people still crave belonging, trust, relationships, and meaningful human connection. Michelle shares what she's learning through building Coffee & Connections, community walks, curated dinner experiences, The Collective, and her upcoming Connected & Paid event. She explains why the future belongs to those who know how to bring people together and why relationship capital may become one of the most valuable assets you can build. If you're a creator, entrepreneur, leader, or business owner looking to build something that lasts, this episode is for you. In this episode, you'll learn: • Why AI and automation are increasing the value of human connection • The growing loneliness epidemic and what it means for business • The difference between building an audience and building a community • Why relationship capital matters more than ever • Lessons from Coffee & Connections, The Walk, and The Dinner Series • How community creates opportunities that content alone cannot • Why community leaders are becoming the most influential people in business Key Quote: “Community leaders are the new influencers.” Connect with Michelle: Instagram: @MichelleLThames DM the word COMMUNITY to continue the conversation. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Welcome back to the Hangar Z Podcast, brought to you by Vertical HeliCASTS, in partnership with Vertical Valor Plus.In this comprehensive two-part conversation, Jon Gray and Jack Schonely are joined by Tamrin Olden, founder of Talk Public Relations, to discuss why social media has become a mission-critical tool for modern public safety. Moving beyond the "ancillary duty" mindset, Tamrin explains how a strategic digital presence is the foundation for community trust, transparency, and successful recruitment.Throughout this episode, we dive deep into the friction between traditional law enforcement leadership and the fast-paced digital world, exploring how to overcome the "paralysis by analysis" that often keeps agencies silent. Tamrin breaks down the difference between "vanity metrics" (like viral dance videos) and "value-driven content" that authentically showcases the expertise and humanity of a department.Key topics discussed in this episode include:The Strategy of Storytelling: Why agencies like Phoenix PD and Irvine PD succeed by focusing on "Human-Centered Storytelling" rather than just posed award photos.Aviation and Specialized Units: Tactical advice for air units on using social media to justify budgets, educate the public on capabilities, and provide a "peek behind the curtain" through Tech Tuesdays.Overcoming Leadership Hurdles: How to "supervise up" and package social media proposals that address administrative fears regarding negative comments and legal liability.Crisis Communications: Why the phrase, “no comment,” is a strategy for failure. We discuss lessons learned from major incidents like Ferguson and Uvalde, and the importance of releasing facts on your own terms to control the narrative.The Digital Recruitment War: Why your agency's "digital fingerprint" is the first thing a potential recruit looks at, and how to use social media for attracting new talent and retaining current staff.Whether you are a social media manager, a unit leader, or a command staff member, this episode provides a tactical "starter pack" for building a professional, effective, and transparent communication strategy.Thank you to our sponsors Onboard Systems Hoist & Winch, Metro Aviation and Trakka Systems.

In this engaging conversation, Peter and Jalene discuss their recent experiences at LTC 100, share insights on storytelling, advocacy, and effective communication, and explore how to leverage social media for impact. They also delve into the importance of peer support among state executives and the power of storytelling in long-term care advocacy. Key TopicsLTC 100 conference highlightsStorytelling and social media impactState advocacy and collaborationLobbying efforts and success stories TakeawaysShort, engaging content works best—cut the fluff.Pass the cell phone—make content more human.Share success stories to inspire and motivate.Collaboration among state executives is vital.Effective storytelling increases engagement and pride.Chapters00:00 Summer Plans and Family Adventures02:44 CEO on the Go: A New Perspective05:45 Insights from LTC 10008:44 Lobbying and Advocacy: Learning from Each Other11:34 The Power of Storytelling in Long-Term Care14:31 Collaboration Among State Executives17:08 Screening Highlights and Key Takeaways19:57 Final Thoughts and Lessons Learned24:28 30 - Peter and Jalene 1 - outro.mp4ResourcesLTC 100 Conference - https://ltc100conference.comStorytelling and Social Media Strategies - https://example.com/storytelling-strategiesAdvocacy Success Stories in Long-Term Care - https://example.com/advocacy-storiesPeter Murphy Lewis on LinkedIn - https://linkedin.com/in/petermurphylewisJalene Carpenter on LinkedIn - https://linkedin.com/in/jalenecarpenterThank you for listening to “People Worth Caring About.” If you found value in this episode, please subscribe and leave a 5-star rating to help others discover these important stories.For more information and to connect with our guests, visit PeopleWorthCaringAbout.com.

Welcome back to the Hangar Z Podcast, brought to you by Vertical HeliCASTS, in partnership with Vertical Valor Plus.In this comprehensive two-part conversation, Jon Gray and Jack Schonely are joined by Tamrin Olden, founder of Talk Public Relations, to discuss why social media has become a mission-critical tool for modern public safety. Moving beyond the "ancillary duty" mindset, Tamrin explains how a strategic digital presence is the foundation for community trust, transparency, and successful recruitment.Throughout this episode, we dive deep into the friction between traditional law enforcement leadership and the fast-paced digital world, exploring how to overcome the "paralysis by analysis" that often keeps agencies silent. Tamrin breaks down the difference between "vanity metrics" (like viral dance videos) and "value-driven content" that authentically showcases the expertise and humanity of a department.Key topics discussed in this episode include:The Strategy of Storytelling: Why agencies like Phoenix PD and Irvine PD succeed by focusing on "Human-Centered Storytelling" rather than just posed award photos.Aviation and Specialized Units: Tactical advice for air units on using social media to justify budgets, educate the public on capabilities, and provide a "peek behind the curtain" through Tech Tuesdays.Overcoming Leadership Hurdles: How to "supervise up" and package social media proposals that address administrative fears regarding negative comments and legal liability.Crisis Communications: Why the phrase, “no comment,” is a strategy for failure. We discuss lessons learned from major incidents like Ferguson and Uvalde, and the importance of releasing facts on your own terms to control the narrative.The Digital Recruitment War: Why your agency's "digital fingerprint" is the first thing a potential recruit looks at, and how to use social media for attracting new talent and retaining current staff.Whether you are a social media manager, a unit leader, or a command staff member, this episode provides a tactical "starter pack" for building a professional, effective, and transparent communication strategy.Thank you to our sponsors Precision Aviation Group, Quantum Helicopters and SHOTOVER.

Is human authenticity still a competitive advantage in an AI-driven, metric-obsessed marketing world?  In this episode of the CIM Marketing Podcast, host Ben Walker is joined by award-winning marketing leader and author Visha Kudhail (ex-Google, YouTube, Pinterest, Square UK) to unpack what authentic marketing really looks like in practice. Together, they go far beyond buzzwords, TikTok trends, and vanity metrics. Drawing on insights from her new book, “Authentic Marketing”, Visha explores how brands can use AI without outsourcing their soul, and why audience-first, intent-driven strategies are the real differentiator in a sea of sameness. She also shares powerful lessons from big tech leadership, building marketing functions from scratch, and a decade of championing women in leadership positions. In this episode, you'll learn:What authenticity actually means in marketing, and why most brands get it wrongHow to align values, leadership, product, and marketing so your brand truly matches its beliefsHow to build and lead high-performing marketing teams in complex, global organisationsIf you're a marketer, comms leader, or aspiring CMO wondering how to stay relevant in the AI era, this episode is for you. Check out Visha's book Authentic Marketing here: https://www.vishakudhail.com/authentic-marketing Want to know more? Check out the CIM Content hub now for all things marketing.  Thanks for listening to this episode. You can share your thoughts and feedback in our survey now, or contact us at podcast@cim.co.uk

Let's be honest — social media can feel like a full-time job you never applied for. You started a business to do the thing you love, not to spend three hours a week staring at a blank caption box wondering what to post. If your content strategy currently lives inside your head and gets executed in a panic at 9 PM on a Tuesday, this one's for you. Here's how I built a system that keeps me consistently showing up across multiple platforms, without losing my mind Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group  Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/social-media-strategy-that-doesnt-eat-your-life  

Is human authenticity still a competitive advantage in an AI-driven, metric-obsessed marketing world?  In this episode of the CIM Marketing Podcast, host Ben Walker is joined by award-winning marketing leader and author Visha Kudhail to unpack what authentic marketing really looks like in practice. Together, they go far beyond buzzwords, TikTok trends, and vanity metrics.If you're a marketer, comms leader, or aspiring CMO wondering how to stay relevant in the AI era, this episode is for you. Can't wait for the full episode on Thursday? Check out the CIM Content hub now for all things marketing.

Most lawn care and landscaping companies know they should be posting on social media, but many aren't sure where to focus or what actually generates leads. In this episode, we break down the most important platforms for green industry businesses, including Google Business Profile, Facebook, Instagram, and more. You'll learn what to post, where to post it, and how consistent content can help generate referrals, build trust, and improve your local SEO. Whether you're just starting out or approaching the million-dollar mark, this episode will help you create a social media strategy that supports real business growth. Important Links: https://www.brandedbull.com/  https://www.instagram.com/brandedbull/ https://www.facebook.com/brandedbullinc https://www.lawntrepreneuracademy.com/ 

Brent is joined by Paige Kosinski, co-founder of Odyssey Entertainment Group, an influencer talent management company that has grown from a boutique operation into a mid-size powerhouse. The conversation covers the evolution of the creator economy, the art of matching talent with brands, and the practical steps aspiring creators need to take to build sustainable careers. Whether you are a merchant looking to leverage influencer marketing or a creator hoping to monetize your platform, this episode delivers real-world guidance from someone who lives and breathes this space every single day.Key TakeawaysConsistency beats follower count. Algorithms reward creators who show up regularly, and brands now prioritize engaged communities over raw follower numbers.Start with one clear focus. Creators should establish expertise in a single area before expanding into lifestyle content. That focus gives audiences a reason to stick around.Brand partnerships drive the bulk of creator revenue. Beyond one-off deals, long-term collaborations with aligned brands create stability for both the creator and the company.AI-generated content can backfire. Audiences are quick to spot avatar-driven or AI-produced material, and brands are even adding contract clauses to limit AI use in creative deliverables.The creator economy welcomes every generation. Gen X influencers are thriving on social platforms, proving that audience-building has no age requirement.Personal branding comes first. Monetization follows naturally when a creator invests in building a genuine, recognizable brand with clear content pillars.Cross-platform presence matters. Successful creators post across TikTok, Instagram, YouTube, Facebook, LinkedIn, and Pinterest depending on where their audience lives.Chapters00:00 Introduction to Odyssey Entertainment Group01:53 The Evolution of Influencer Management05:11 Matching Influencers with Brands09:03 The Importance of Community and Niche10:07 Engaging Older Audiences11:11 Navigating Different Platforms12:39 Building a Personal Brand13:31 Public Speaking and Influencer Opportunities14:33 The Role of AI in Content Creation17:21 Getting Started as an Influencer18:55 Closing Thoughts and Promotions ResourcesOdyssey Entertainment Group - https://www.odysseyentertainmentgroup.comErica Ver - PianyandHoney - https://www.instagram.com/pianyandhoneyWall Blush Modern Manor Collection - https://wallblush.com/collections/modern-manor

As organizations look to engage the next generation of fundraisers, many are asking the same question: what actually motivates Gen Z, and especially young men, to show up and take action?In this episode, Marcie Maxwell sits down with Shaw Guidi, Director of Chapter Engagement at The Ability Experience, the philanthropy of Pi Kappa Phi Fraternity. Shaw brings a firsthand perspective from working with college-age men across the country, offering insight into what drives their participation and what keeps them connected.Shaw shares how competition, challenge, and personal connection play a powerful role in motivating Gen Z men. He also explores how organizations can provide structure without stifling creativity, meeting fundraisers where they are while guiding them toward success. From digital-first strategies like TikTok and livestreaming to the irreplaceable impact of in-person connection, this conversation highlights what it takes to turn initial interest into long-term commitment.Together, we'll explore:What motivates Gen Z men to engage and how competition and connection influence actionHow to balance structure and creativity while building meaningful fundraising experiencesWhy showing up in person still matters and how digital tools can amplify, not replace, human connection​Mentioned LinksThe Ability ExperienceJourney of HopeGear Up FloridaGear Up New YorkStay Connected on LinkedInConnect with MarcieConnect with the Peer-to-Peer Professional Forum (00:00) - Welcome to The P2P Soap Box (02:10) - Introducing Shaw Guidi and The Ability Experience (04:52) - Events (06:48) - The Coveted Audience (14:00) - Social Media Strategy (16:36) - The In-Person Connection (24:04) - Get Involved

Are you spending hours creating content but still not seeing the engagement, growth, or sales you want? In this episode, I'm joined by Kristina Bartold, co-founder of The Social Snippet and High Vibe Women, to talk about how entrepreneurs can create content that builds trust, attracts the right audience, and turns followers into customers. We break down how to be “algorithm-proof”, how to choose the right platform, and the mistakes entrepreneurs make on social media. Kristina also shares why smaller audiences often outperform larger ones, how to build trust with your followers, and the underrated strategy most business owners overlook when trying to grow. Get ready to stop overcomplicating social media and start building a community that fuels long-term business growth. Check out our Sponsors: Shopify - Try the ecommerce platform I trust for Glōci. Sign up for your $1/month trial period at http://Shopify.com/happy. Indeed - Spend less time searching, and more time actually interviewing candidates who check all your boxes. Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Fora Travel - Curious how to become a travel advisor and earn while you explore? Start at http://foratravel.com/happy. Zazzle - Save 25% on your first order today at http://Zazzle.com with code EARN. Monarch Money -  Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. HIGHLIGHTS 00:00 Meet Kristina Bartold, co-founder of The Social Snippet. 07:15 How complementary strengths create stronger business partnerships. 10:30 What are the biggest social media mistakes keeping businesses from growing online? 17:30 The content strategy that helps build trust, engagement, and stronger connections. 19:15 How can you become more algorithm-proof? 22:00 Why you don't need to be on every platform to grow your business. 27:45 How to stand out online when you're competing with bigger brands. 32:00 The mindset shift that makes social media feel simpler and more effective. 45:30 How to set boundaries as your business and visibility grow. 56:00 Who should start a podcast and who shouldn't? 01:01:30 How Kristina helps businesses with social media & podcasting. RESOURCES Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Kristina: @kristina.bartold

Do you ever feel overwhelmed trying to keep up with content creation for your business? In this episode, I'm breaking down my complete system for batching my social media posts, newsletters, and podcast episodes. All in just one day a week (mostly!). You'll learn how I maintain my authentic voice, streamline my workflow, and still manage to show up consistently online without losing my creativity. If you want to take control of your content schedule, this episode is for you!Do you need help getting started? Download my free ChatGPT Content Buddy tutorial to see how you can create multiple pieces of content from one core idea: fastforwardamy.com/contentbuddyThis episode was originally published in October 2024 so references of dates and seasons might be outdated, but the content and strategies are not.You want to make money on Instagram, but you're not sure what needs to be in place to make that happen. In the Instagram Income Map, a PDF workbook, you discover the 8 building blocks that determine whether you can sell online products on Instagram, from offer to conversion to content, including a self-scan that shows you exactly what you need first. Go to fastforwardamy.com/incomemap and you'll receive it instantly.Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamyDiscover my free trainings and ebooks: fastforwardamy.com/freeresources

Authority means more than just showing up on social media. It is about carving out space, going deep, and using your podcast as a vehicle to drive real results in your business. In this episode of Influential Voices of Authority, Erik K. Johnson sits down with Louise McDonnell, host of the Social Media Takeaway podcast and leading social media marketing expert. Louise unpacks how her show has become the cornerstone of her authority, expands her network, and consistently drives speaking opportunities and business growth on a global scale. Important Links: Louise McDonnell website: https://sellonsocial.media Louise's Social selling assessment: https://www.sellon.social Or PodcastTalentCoach.com/SellOn Podcast Authority Audit: http://www.podcasttalentcoach.com/coaching Subscribe to the podcast: Apple Podcasts: http://www.PodcastTalentCoach.com/apple Spotify: http://www.PodcastTalentCoach.com/spotify Website: http://www.PodcastTalentCoach.com/podcasts   Episode Segments: 00:01 "Building Authority with Podcasting" 00:14 "Deep Dives and Organic Conversations" 01:36 "Guests, JV Partnerships, and Client Stories" 02:11 "Solo vs Interview Episodes" 02:49 "Launching to the Top of the Charts" 03:36 "Celebrating Guests and Milestones" 05:10 "Podcast Doors to Global Stages" 06:19 "Consistent Marketing with Podcasting" 07:19 "Who is Listening? Expanding Your Reach" 08:20 "Battling the Weeds: Staying Strategic" 09:27 "Planning, Data, and Determination" 11:46 "True Marketing Alignment" 13:15 "Where Businesses Go Wrong" 14:17 "The Power of a Clear Offer" 16:27 "Lead Generation Systems that Work" 17:38 "Getting Your Lead Magnet Seen" 18:10 "Ad Budgets and Platform Strategies" 19:14 "Training the Algorithm" 21:41 "Understanding Ad ROI and Nurture" 22:54 "Louise's Social Selling Assessment" 24:56 "How to Access the Assessment" 26:34 "If Louise Started Over" 28:35 "What's Next for Louise"   Key Takeaways: - Your Podcast as a Launchpad Louise reveals how her podcast directly led to speaking gigs at global summits, stronger JV partnerships, and a far-reaching client base. Visibility leads to opportunity, not just more content. - Consistency and Clarity Build Authority Coaches and consultants often let their own marketing slide. Committing to a podcast schedule keeps your brand top-of-mind and enforces discipline in your own strategic growth. - Marketing Missteps to Avoid Louise's data-driven social selling assessment highlights two major problems: lack of a clear, compelling offer and no lead generation system. She explains how social media marketing fails when the basics are overlooked, regardless of platform tricks or new features. - Your Email List is Your Real Asset Chasing followers is not the key. Louise argues the true winners in social media are those with powerful, nurtured email lists–and she shares her formula for connecting social efforts to lead generation and nurturing for real business growth. - Paid Ads are Essential for Scale Louise emphasizes the necessity of paid ads in today's landscape but breaks down how to be smart with modest budgets and train the algorithm for better ROI. She unpacks common pitfalls in Meta AI ad creation and how to keep brand images authentic. - Assess to Progress Louise's social selling assessment empowers entrepreneurs and experts to pinpoint real blockages in their marketing–from messaging to offer clarity to systems for consistent client acquisition.   Episode Highlights: How Louise leveraged her podcast to hit top business charts and open new business relationships Real stories of surprise listeners and expanding markets outside your niche Proven ways to move from frustrating busy-work to strategic marketing action The simple "alignment" principle that multiplies authority, no matter the platform Tactical tips on ads, LinkedIn tactics, and building a global business from a rural base   Connect with Louise McDonnell: Ready to identify your blind spots? Take Louise's free Social Selling Assessment and discover exactly where your marketing needs attention: https://sellon.social/assessment You can also find all the details at PodcastTalentCoach.com/sellon Website: https://sellon.social Instagram: https://www.instagram.com/louisemcdonnell/ LinkedIn: https://www.linkedin.com/in/louisemcdonnell/   Your Podcast Authority Audit: Ready to strategically grow your podcast authority? You've published the episodes. You've stayed consistent. You know your content is good. And yet… You're not being seen as the authority in your niche Your podcast isn't creating the level of influence or opportunity you expected People listen—but they don't take action And you sound professional… but not unforgettable The truth? Consistency alone doesn't create authority. Intentional leadership does. Are you ready to turn your podcast into an authority engine and not just more content? Would you like to move from best-kept secret to recognized authority? Let me audit your podcast and find the gaps. Go to www.PodcastTalentCoach.com/coaching, click the button and apply to have a chat with me. We will uncover your authority positioning problem, develop your plan to succeed, and see how I can help and support you to achieve your podcast goals. Get your podcast audit at www.PodcastTalentCoach.com/coaching.

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Kat O'Leary works with brands and executives on social media strategy and execution, primarily using thought leadership to drive growth.She is the founder of Knockout Creative and currently serves as a Professor of Social Strategy & Management. Prior to founding her company, Kat spent five years on the social media team at McKinsey, ultimately serving as Head of Social Media Strategy. She later became a VP at Scale, where she managed social accounts for large global organizations across industries and advised C-suite executives on strategic social media initiatives.Kat holds an MBA from the Tuck School of Business at Dartmouth and a BA from the University of Notre Dame.Website: Knockout CreativeInstagram: @katolearyInstagram: @knockoutcreative.comSupport the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

​Watch how top coaches escape the grind and scale to £100K/month using systems that run without them: https://www.7fss.com/7fss-vsl-a?el=socialmedia2026podcastWant a FREE copy of our 5C Million Dollar Content & Ads Course - Click here : https://www.charlieslivetraining.com/7fss-4c?el=socialmedia2026podcastConnect With Me On Other Platforms:Instagram: @charliejohnsonfitnesshttps://www.instagram.com/charliejohnsonfitness/Instagram: @sevenfigurescalingsystemshttps://www.instagram.com/sevenfigurescalingsystems/Podcast: The Charlie Johnson Showhttps://podcasts.apple.com/ae/podcast/physically-jacked-financially-stacked/id1671480628LinkedIn : Charlie Johnsonhttps://www.linkedin.com/in/charlie-johnson-fitness/Book your FREE Business Audit Call Now: https://www.7fss.com/7fss-vsl-yt?htrafficsource=youtube&el=Want a FREE copy of our 4C Million Dollar Content & Ads Course - Click here : https://charlieslivetraining.com/4cmain?htrafficsource=youtube&el=Connect With Me On Other Platforms:Instagram: @charliejohnsonfitnesshttps://www.instagram.com/charliejohnsonfitness/Instagram: @sevenfigurescalingsystemshttps://www.instagram.com/sevenfigurescalingsystems/Podcast: The Charlie Johnson Showhttps://podcasts.apple.com/ae/podcast/physically-jacked-financially-stacked/id1671480628LinkedIn : Charlie Johnsonhttps://www.linkedin.com/in/charlie-johnson-fitness Hosted on Acast. See acast.com/privacy for more information.

In episode 120 of the CIM Marketing Podcast, host Ben Walker is joined by the legendary Professor Hermawan Kartajaya, father of Asian marketing and co-author of the Marketing 3.0 - 7.0 series, and CIM's chief executive, Chris Daly, to explore how marketing and leadership need to evolve in the age of AI. Together, they unpack what Marketing 7.0 really means in practice: shifting from influencing customer behaviour to leading customer cognition, balancing human creativity with machine intelligence, and ensuring marketing remains an engine for growth, as well as the moral compass of the organisation.Across the conversation, they discuss how AI is reshaping customer decision-making, why differentiation is at risk in an AI-first world, and how leaders can build trust, avoid burnout, and create safe “sandboxes” for experimentation, all whilst keeping marketing's human soul at the centre.Listen in to the full episode to discover:Why modern marketing leadership must move beyond nudging behaviour and begin “leading the customer's mind” and how understanding the attention, social, and reward “brains” is key to driving decisions in an AI-shaped world.How to treat AI as a coworker that handles the heavy lifting while humans focus on creativity, differentiation, empathy, and trust, avoiding the twin pitfalls of ignoring tech or over-relying on it.A glimpse of what comes next: using technology responsibly to drive impact across the 5Ps – People, Prosperity, Planet, Peace, and Partnership—positioning marketing as both top-line growth engine and force for societal good.Want to know more? Check out the CIM Content hub now for all things marketing.    Thanks for listening to this episode. You can share your thoughts and feedback in our survey now, or contact us at podcast@cim.co.uk 

In this eye-opening episode of the Millionaire Car Salesman Podcast, Sean V. Bradley sits down with CBT News co-founder and automotive industry veteran Jim Fitzpatrick for a conversation that every dealer principal, general manager, and automotive leader needs to hear. "The FTC is going to be saying, look, you can't play games with this. If your salesperson is out there pitching a price on a car... your salesperson is now going to be representing to the consumers what the sale price of that car is." - Jim Fitzpatrick As the FTC increases its focus on dealership advertising, pricing transparency, and consumer protection, many retailers are left wondering: Is my dealership truly prepared? Sean and Jim unpack one of the most important topics facing the automotive industry today, exploring how regulatory changes, compliance expectations, and evolving consumer demands are reshaping the dealership landscape. From pricing disclosures and advertising practices to the growing influence of social media and personal branding, this discussion highlights why old habits could create new risks in today's market. "We're really bringing together the smartest minds in retail automotive or most of them, to bring them together to say, look, let's help dealers figure this thing out." - Jim Fitzpatrick Without giving away all the answers, this episode challenges dealers to think differently about compliance, leadership, training, and accountability. More importantly, it highlights why staying informed and proactively adapting may be one of the biggest competitive advantages a dealership can have moving forward. Whether you're a dealer principal, GM, GSM, compliance officer, or automotive professional, this conversation will help you better understand the road ahead and why industry leaders are paying close attention to the conversations surrounding FTC enforcement, dealership operations, and the future of automotive retail. Register for the Auto Leadership Summit in Washington, D.C. here and get $100 OFF with code 'SEAN100': https://www.cbtnews.com/auto-leadership-summit/ Because in today's environment, what you don't know could cost you far more than you think… Key Takeaways: ✅ The FTC is focusing on fair pricing and transparent marketing practices in the automotive industry to protect consumer interests. ✅ Dealers need a comprehensive training program that includes a structured compliance strategy to address pricing and social media marketing challenges. ✅ Social media influencers and individual sales representatives can unwittingly cause compliance issues if they post content related to pricing without understanding the implications. ✅ Establishing a robust audit system for social media content posted by dealership employees is vital to maintain compliance and protect brand reputation. ✅ The CBT News Auto Leadership Summit on Fair Pricing and Compliance will offer insights from experts across the industry on how to navigate these compliance challenges.   About Jim Fitzpatrick Jim Fitzpatrick is a 25-year veteran of the retail automotive industry. He began his career in 1980 as a new car salesperson at a high-volume Toyota dealership in South Florida and quickly rose through the ranks, holding executive positions with AutoNation and JM&A. In 2001 Jim became the Managing Partner of a Toyota dealership in Augusta Georgia.  In 2004 Jim, along with his son, John, co- founded Force Marketing in Atlanta, Georgia which currently serves over 1600 franchised dealers throughout North America. In 2012, realizing the need for new car dealers to have their own news and information platform, Jim and his wife Bridget, launched CBT Automotive Network.  In addition to providing daily news reports, CBT produces nine weekly shows, hosted by the industry's best known consultants and trainers. Each show focuses on different departments of the dealership operation. Over 54,000 dealer principals, OEM, and Association Executives throughout North America receive CBT's daily newsletters. A recent study found that more people view CBT's video segments than any other automotive media platform. A father of five and grandfather of six, Jim lives in Atlanta, Georgia with his family.     Harnessing Regulatory Compliance and Social Media Strategy in Automotive Sales: Insights from Industry Leaders   Key Takeaways Social Media Compliance: Dealerships must enforce strict social media policies to ensure compliance with Federal Trade Commission (FTC) regulations and protect their brand image. Price Transparency: Aligning advertising strategies with FTC guidelines on fair pricing can prevent costly violations and enhance consumer trust. Training and Policies: Implementing comprehensive training programs and policies can safeguard dealerships against potential regulatory breaches and maintain operational integrity.   Navigating the Complex World of Social Media Compliance In the ever-evolving automotive industry, dealerships face a growing demand to maintain transparency and compliance, particularly in the realm of social media. The transcript from a riveting conversation between Jim Fitzpatrick and Sean V. Bradley highlights the importance of ensuring dealership employees adhere to social media guidelines set by the FTC. Fitzpatrick asserts that social media has become crucial in portraying a dealership's brand and customer experience. "Take the influencers and have them talk about the experience, have them talk about the selection," he suggests, emphasizing content that avoids pricing to remain compliant. The conversation underscores the significant role dealerships' social media strategies play in forming consumer perceptions and regulatory compliance. With employees potentially acting as brand ambassadors online, the repercussions of non-compliant posts can be detrimental. Discounted prices or misleading offers shared on personal platforms, as Fitzpatrick points out, can draw unwanted regulatory scrutiny. Dealerships are not just at risk of tarnishing their reputation but also face hefty fines. Simply put, ensuring a strategy that focuses on non-monetary aspects of the dealership experience can protect both brand and financial standing. Price Transparency: A Path to Building Consumer Trust Price transparency in dealership advertising is another crucial theme woven throughout the dialogue. The FTC, under the Biden administration, has intensified its focus on what it terms "junk fees" in various industries, including automotive. "Maybe the managers are saying, well, in order for us to be compliant, we're going to price ourselves right out of the marketplace," Fitzpatrick notes, acknowledging the balance dealerships must strike between competitive pricing and regulatory adherence. According to Bradley, the importance of consistency across advertised prices and what consumers actually pay when they walk into a dealership cannot be overstated. Misleading pricing not only disrupts consumer trust but also exposes dealerships to severe penalties. With the FTC reportedly sending out 97 warnings to dealerships about these practices, the industry is on high alert. Dealerships must ensure that their advertising reflects the actual purchase price, minus incentives, to maintain compliance and consumer confidence. Comprehensive Training and Policies for Sustainable Operations Both Bradley and Fitzpatrick adamantly express the importance of robust training and policy establishment to mitigate the risks of regulatory infringements. Fitzpatrick underscores the need for ongoing employee education, suggesting that training programs specifically tailored to reinforce compliance norms can be a dealership's strongest defense. "If you don't have ongoing training in this area…you have no defense," he mentions. Bradley concurs, emphasizing the necessity of consistent managerial oversight and the implementation of structured communication protocols, such as computer use policies. These measures not only ensure that the dealership aligns with federal regulations but also empower employees with the knowledge they need to uphold the company's reputation. Comprehensive, routine audits and training can preemptively address and rectify potential compliance issues before they escalate to external disputes or regulatory scrutiny.   Navigating the intricacies of compliance in the automotive industry requires a proactive and strategic approach. By fostering a culture of transparency and accountability through comprehensive training and controlled social media strategies, dealerships can fortify themselves against regulatory pitfalls. As the conversation between Bradley and Fitzpatrick poignantly illustrates, these measures not only safeguard against financial penalties but also contribute to building a resilient, consumer-focused brand reputation in a competitive industry landscape.     Resources + Our Proud Sponsors:   ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Automotive Sales Mastermind Facebook Group with over 29,000 automotive professionals worldwide. The Millionaire Car Salesman Facebook Group is the go-to community for car salespeople, BDC agents, sales managers, general managers, and dealer principals looking to increase performance, income, and leadership skills. Inside the group, members collaborate daily on automotive sales strategies, lead handling, phone scripts, closing techniques, CRM best practices, dealership leadership, and accountability systems. Learn directly from top automotive trainers, industry mentors, and high-performing sales leaders who are actively winning in today's market. If you're serious about growing your automotive career, increasing car sales, and building long-term success, join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: Dealer Synergy is the automotive industry's #1 Sales Training, Consulting, and Accountability Firm, with over 20 years of proven dealership success nationwide. We specialize in helping car dealerships increase sales, improve processes, and build high-performing Sales, Internet, and BDC departments from the ground up. Our expertise includes automotive phone scripts, rebuttals, CRM action plans, lead handling strategies, BDC workflows, Internet sales processes, management training, and accountability systems. Dealer Synergy partners directly with dealership leadership to align people, process, and technology, ensuring consistent results and scalable growth. From independent dealers to large dealer groups and OEM partnerships, Dealer Synergy delivers measurable performance improvements, stronger teams, and sustainable profitability. ➼ Bradley On Demand: Bradley On Demand is the automotive industry's most advanced interactive training, tracking, testing, and certification platform for car dealerships — built to develop top-performing teams across Sales, Internet Sales, BDC, CRM, Phone Skills, Leadership, and Management. In addition to LIVE virtual automotive training classes and a library of 9,000+ on-demand dealership training modules, Bradley On Demand now includes AI Phone Roleplaying and Coaching to help salespeople and BDC agents practice real dealership conversations before they ever get on the phone with customers. This AI-powered roleplay technology strengthens phone scripts, objection handling, appointment setting, lead follow-up, and closing skills, while providing measurable coaching feedback for continuous improvement. Bradley On Demand empowers dealerships to train faster, coach smarter, improve call performance, increase closing ratios, and sell more cars more profitably — all through structured, trackable, modern automotive training.

Are you struggling to hit your social and cash flow goals? In this episode, I'm sharing the top three mistakes you need to avoid to make the most out of your growth. Learn how to set realistic goals and use content strategies that top online entrepreneurs use to reach consistent growth. Discover how I use simple processes to stay consistent with my content, even while traveling!Download my free ChatGPT Content Buddy tutorial to learn how you can create 8 pieces of content from one piece of longer-form content in under 90 minutes: fastforwardamy.com/contentbuddy.This episode was originally published in October 2024 so references of dates and seasons might be outdated, but the content and strategies are not.If you're already doing multi-six figures and ready to scale with high-level coaching, this is for you. Apply via  forwardamy.com/applicationformeng and let's see if we're the right fit to grow your business to the next level. You want to make money on Instagram, but you're not sure what needs to be in place to make that happen. In the Instagram Income Map, a PDF workbook, you discover the 8 building blocks that determine whether you can sell online products on Instagram, from offer to conversion to content, including a self-scan that shows you exactly what you need first. Go to fastforwardamy.com/incomemap and you'll receive it instantly.Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamyDiscover my free trainings and ebooks: fastforwardamy.com/freeresources

What happens when clarity, consistency, and a cell phone replace the need to go viral.What if everything you believed about building income online was wrong. No viral moment. No massive following. No polished studio setup. Just you, your story, and the willingness to hit record.This episode of The Power Lounge is for every woman who has been getting ready to get ready. Dianna Nicole built a million dollar business starting with $39, and she did it by mastering the three things most entrepreneurs skip: clarity, consistency, and trust. If you have been waiting for permission to start, this is it.Dianna Nicole is a million dollar entrepreneur, AI and social media consultant, and founder of Happy Lady Happy Life, a platform helping purpose driven people build income online using AI and social media on their own terms. Over the past decade she has inspired more than 200,000 people worldwide through storytelling, digital strategy, and a coaching approach rooted in authenticity and joy.Key TakeawaysYou only get big from starting small. The algorithm rewards consistency over time, and the growth compounds faster the longer you stay in it.Clarity starts with knowing who you are, not what you sell. Authenticity cannot be faked, and audiences feel the difference immediately.Virality does not equal income. Dianna Nicole coaches women with a million followers who are making nothing, and beginners on TikTok Shop making thousands a month with a few hundred.AI works best alongside you, not in place of you. Tools like Claude and Peak Creative can compress hours of work into ten minutes while keeping your voice and values intact.The TikTok Shop affiliate program has changed the beginner path to income. Products, short videos, and a tagged link are all you need to start generating real revenue within 30 days.Dianna Nicole said, "You don't want to touch a million people. You want to touch your people."Host Amy Vaughan said, "Clarity beats clout, consistency compounds, and your stories, including the messy ones, are the ones that make us magnetic."Timestamps00:00 Welcome and guest introduction.01:23 The $39 origin story and millionaire mindset.02:44 Why chasing virality blocks sustainable income.04:26 How to find clarity when you feel scattered online.06:44 Consistency and trust as the real drivers of growth.08:46 The 10 minute life hack for showing up consistently.14:17 How Dianna Nicole uses AI without losing authenticity.16:43 The AI tools she uses: Claude, Big View, and Peak Creative.21:46 Why you only get big from starting small.25:36 Affiliate marketing and the TikTok Shop opportunity.28:48 How to create content that earns trust and income.32:29 Blending storytelling and music into business.35:31 Dianna Nicole's course and coaching program.38:23 The one post to make this week to build momentum.41:52 The meaning behind Happy Lady Happy Life.47:52 Power round rapid fire questions.Connect with Dianna NicoleTikTok: https://www.tiktok.com/@theonlydiannanicoleInstagram: https://www.instagram.com/theonlydiannanicoleWebsite: https://happyladyhappylife.comSupport the show

At 41 years old, with no woodworking background and tools made from hot-glued blocks of wood, Craig Hedges won a YouTube scholarship that changed the trajectory of his entire family's life. In this episode of the Woodpreneur Podcast, host Jennifer Alger sits down with Craig Hedges, the new owner of Goliath Hardwoods in Evansville, Indiana. Craig's story starts with a $250 check from a YouTube woodworker's scholarship fund, a circular saw, a jigsaw, and a drill. What began with cornhole boards made alongside his wife and four kids eventually grew into pen turning, laser engraving, craft shows, and ultimately the purchase of a nearly 30-year-old hardwood retail business that was days away from closing its doors forever. You'll hear about how Craig and his family funded a trip to Disney World entirely from cornhole board sales, and the car ride home where the kids declared they were done making them. You'll hear about how he discovered Goliath Hardwoods as a customer, watched the sale fall through multiple times with other buyers, and negotiated an owner-financed deal that let the business pay for itself from day one. Craig also shares how he inherited a loyal customer base, kept the existing staff, and immediately went to work building a social media presence from scratch with his son Ian behind the camera. You'll also hear about the incredible historic restoration project that landed on Craig's doorstep, resurfacing 130-plus-year-old flooring from the old Cargis building to be installed in 121 new apartments. Craig talks about his plans to create custom wood urns with military branch scroll work for local funeral homes, his vision for a dedicated maker space, and the heartwarming story of helping a pair of newlyweds build their first dining table in his shop. Jennifer and Craig also dig into sourcing strategies for small retailers, from Facebook Marketplace finds to building relationships with larger local suppliers, and how to use social media to stop the scroll and find the wood you need. Chapters 00:00 Meet Craig Hedges: From YouTube Scholarship to Business Owner 05:56 Buying Goliath Hardwoods and Keeping a Legacy Alive 10:05 Building a Social Media Strategy from Scratch 11:46 The Historic Cargis Building Flooring Restoration 18:01 Custom Urns, Maker Spaces, and Creative Revenue Streams 25:50 Sourcing Wood as a Small Retailer 34:19 Challenges, Community, and the Power of Just Trying The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger  For blog posts and updates: woodpreneur.com See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com Empowering woodpreneurs and building companies to grow and scale: buildergrowth.io Connect with us at:  Instagram: https://www.instagram.com/sawmillsnearme/ Facebook: https://www.facebook.com/woodpreneurnetwork/ Join Our Facebook Group! https://www.facebook.com/groups/woodpreneurnetwork Join our newsletter: https://substack.com/@woodpreneurnetwork You can connect with Craig at: https://goliathhardwoods.com/ https://www.instagram.com/goliath_hardwoods/ https://www.facebook.com/goliathhardwoods/

My name is Natasha Nurse, and I'm a veteran educator with nearly two decades of experience rooted in classroom practice. I currently teach, with my focus centered on inquiry-driven learning and curriculum design. My professional background includes serving as an instructional coach, where I partnered with teachers to strengthen instructional practice grounded in how students learn. Inquiry and human-centered AI guide how I approach teaching and learning. Across classrooms, I have led inquiry-based efforts and designed interdisciplinary curriculum grounded in authentic classroom work. I focus on helping ideas move into daily practice and paying close attention to how student thinking develops. My work has been featured in Newsday and The Long Beach Herald and shared at professional conferences. I believe students think more deeply when learning invites curiosity and gives their thinking room to grow. My work focuses on creating learning environments that make sense in real classrooms and hold up over time. Website: https://natashanurse.comLinkedIn:https://www.linkedin.com/in/natashanurse1/Instagram: https://www.instagram.com/tnurselb/X/Twitter: https://x.com/natasha_nurse     ______________________________________________________________________ The Edupreneur: Your Blueprint To Jumpstart And Scale Your Education BusinessYou've spent years in the classroom, leading PD, designing curriculum, and transforming how students learn. Now, it's time to leverage that experience and build something for yourself. The Edupreneur isn't just another book; it's the playbook for educators who want to take their knowledge beyond the school walls and into a thriving business.I wrote this book because I've been where you are. I know what it's like to have the skills, the passion, and the drive but not know where to start. I break it all down: the mindset shifts, the business models, the pricing strategies, and the branding moves that will help you position yourself as a leader in this space.Inside, you'll learn how to:✅ Turn your expertise into income streams, without feeling like a sellout✅ Build a personal brand that commands respect (and top dollar)✅ Market your work in a way that feels natural and impactful✅ Navigate the business side of edupreneurship, from pricing to partnershipsWhether you want to consult, create courses, write books, or launch a podcast, this book will help you get there. Stop waiting for permission. Start building your own table.Grab your copy today and take control of your future.Buy it from EduMatch Publishing https://edumatch-publishing.myshopify.com/collections/new-releases/products/the-edupreneur-by-dr-will

Join us as Brian Hough (CEO & Founder of Tech Stack Playbook, AWS Hero) gets brutally honest about the state of tech hiring and what skills developers actually need to survive - and thrive - in the AI era. Brian walks through his frontline perspective on why tech layoffs aren't about skills - they're about market economics - and what that means for engineers trying to stay relevant. You'll learn which roles are actually hot right now (ML engineer, AI engineer, cloud architect, full stack dev), why companies want utility players who can build end to end, how to use social media and building in public to get quietly hired, and why the engineers who thrive will be those who can go from vision to deployed system. Brian also covers practical strategies for positioning yourself before the next wave hits, including using roadmaps as a personal curriculum and leveraging AI as a career accelerator rather than a threat. Timestamps 0:00 Cold Open 0:11 Welcome & Introduction 2:16 Taking Vibe Code to Production-Grade Systems 3:01 Brian's Update: Dog Feeding & Building Internal Tools 8:05 Mac Maximus: Building on AWS EC2 Mac 9:49 Let's Get Into the Presentation 10:10 Agenda Overview 11:11 Is Anyone Actually Working Less Because of AI? 12:52 What Happens When You Don't Understand What You Built 20:10 AWS Root Account Horror Story 23:24 The Skills You Need in 2026 24:09 Tech Scene Overview & Job Posting Divergence 26:19 What Companies Actually Want: Utility Players 28:00 Hot Roles: ML Engineer, AI Engineer, Cloud Architect 32:00 The Layoff Reality: It's Market Economics, Not Skills 40:49 Now Is the Best Time to Start a Startup 42:31 Roles & Salaries Breakdown 43:55 This Advice Is for Everyone - Not Just Job Seekers 48:01 What's Getting Replaced vs. What's Irreplaceable 49:14 How to Become an Irreplaceable Engineer 52:42 Maximum Viable Product 53:02 Building in Public & Social Media Strategy 55:32 Positioning Yourself Before the Next Wave 56:19 Brian's Closing Thoughts 57:03 AI on Your Resume = Getting Hired Fast 58:12 Using Brian's 30-Day Plan as a Claude Curriculum 59:55 Platform Engineering Hot Take 1:03:05 Wrap-up & See You in Seattle How to find Brian: https://brianhhough.com/techstackplaybook Links from the show: https://roadmap.sh/python https://roadmap.sh/ai-engineer https://roadmap.sh/machine-learning https://roadmap.sh/ai-agents

Free Canva Masterclass: Design Tools to $100k

I've been doing social media for ministry the same way for years… mostly reels, short-form video… But recently, I added THIS one new strategy… And it's getting more engagement than almost anything else I post. And the crazy part? Most people are either ignoring this… or doing it completely wrong. I'm not replacing video… I'm stacking this on top of it. Stick around, because I'm going to show you how you can get a tool, to do it for you, for FREE. Yeah, not joking! THE CAROUSEL ENGINE https://www.patreon.com/posts/carousel-engine-155124829?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

In this episode of Scratch, Viren sits down with Misbah Uraizee from Nectar Social to dismantle one of marketing's most persistent myths. The truth? Organic and paid media are complementary engines, and brands that still silo them are leaving serious growth on the table. Misbah breaks down the post-iOS 14 reality and reveals the exact playbooks modern challenger brands are using to scale today. In this episode, we cover: The Post-iOS 14 Reality: Why the entire class of brands built on cheap paid ads simply no longer exists. Year-One CPG Playbooks: What the fastest-growing brands actually do in their first year (hint: it has nothing to do with media spend). Killing Vanity Metrics: Why follower count is the metric that refuses to die—and what you should be measuring instead. TikTok Shop's True Role: How to properly integrate it into your modern marketing mix. Measuring the Unmeasurable: How to spot the "halo effects" that prove social is working before the revenue data catches up. The AI Equalizer: Why "taste" is the last true differentiator for marketers in a world where everyone has the same AI tools. Watch the video version of this podcast on YouTube: https://youtu.be/v5lbv-u9bOk Links & Resources:

OMR, volle Hallen, tausende Menschen im Publikum und trotzdem jedes Jahr wieder dieser Moment kurz vor der Bühne, in dem alles wackelt. In dieser Solo-Folge erzählt Anni, wie sie überhaupt dort gelandet ist: von ihren ersten OMR-Besuchen als Studentin, kleinen Vorträgen und Masterclasses bis zu den großen Bühnen, auf denen sie heute steht. Es geht um Sichtbarkeit, Selbstzweifel und den langen Weg zu einem Standing in der eigenen Branche. Um gute Fragen aus dem Publikum, Follow-ups nach Konferenzen, Frauen auf Business-Bühnen und die Realität hinter Auftritten, die von außen oft viel leichter aussehen, als sie sich anfühlen. Und um einen Satz, der Anni davon abgehalten hat, ihre Speaker-Karriere zu beenden. Worüber gesprochen wird: * Wie Anni 2017 heimlich über den Hintereingang zur OMR-Party gekommen ist * Der Weg von kleinen Vorträgen zur OMR-Opening-Keynote * Erste Einblicke in Annis neues B2B-Startup * Warum Japan für sie der perfekte Ort zum Auftanken ist Timecodes:  00:00:00 - 00:03:26 Intro 00:03:10 - 00:06:01 OMR 2026, Keynote und Networking-Marathon 00:06:01 - 00:09:50 Annis erste OMR-Erfahrungen 00:09:50 - 00:14:30 Wie Anni ihre ersten Speaker-Auftritte bekommen hat 00:14:30 - 00:17:34 Über Panel Talks 00:17:34 - 00:21:23 Sichtbarkeit beginnt im Publikum 00:21:23 - 00:26:55 Die erste große OMR-Bühne und totale Überforderung 00:26:55 - 00:33:58 Frauen auf Bühnen, Selbstzweifel und der Satz, der alles verändert hat 00:33:58 - 00:39:58 Zwei interessante OMR-Learnings 2026 00:40:09 - 00:44:01 After-OMR: Neues Startup und Reisen 00:44:01 - 00:45:54 Outro Podcastpartner: ⁠Hier⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ findet ihr alle aktuellen Supporter unseres Podcasts & aktuelle Rabattcodes. Neu: Unsere Crash Kurse sind online!  Podcast Crash Kurs am 22. Mai 2026 (nächste Woche Freitag!)Du willst endlich einen Podcast starten und suchst noch den richtigen Einstieg? Im Crash Kurs geht's um Konzept, Positionierung, Setup, Hosting, Schnitt und Distribution. Sichere dir jetzt deinen Platz! Social Media Editing Crash Kurs am 23. Juni 2026Reels schneiden, die nicht nach Trial-and-Error aussehen? Im Crash Kurs lernst du Editing-Workflows, Tools und Techniken für Content, der auf Social Media funktioniert. Sichere dir jetzt deinen Platz! Social Media Crash Kurs am 20. Juli 2026Instagram oder LinkedIn endlich strategisch angehen: Im Crash Kurs bekommst du alles rund um Profilaufbau, Content-Ideen, aktuelle Trends und Social-Media-Strategie. Sichere dir jetzt deinen Platz! Personal Branding Crash Kurs am 7. August 2026Viele Ideen, aber noch kein klarer roter Faden? Im Crash Kurs arbeitest du an deiner Positionierung und entwickelst einen konkreten Plan für deinen Content und Auftritt. Sichere dir jetzt deinen Platz! Der Invest liegt bei 890 € (zzgl. MwSt.) pro Kurs. Also, worauf wartest du? PayPal Shoppe online mit PayPal – mit verschlüsselten Zahlungen und Käuferschutz bei berechtigten Käufen. ⁠Jetzt mehr erfahren!⁠ Käuferschutz ist nur bei berechtigten Einkäufen verfügbar. Es gelten die Bedingungen. Es gelten Fristen und andere Bedingungen. Weitere Informationen findest du im Abschnitt Käuferschutz deiner lokalen Nutzungsbedingungen. In der Folge erwähnt: OMR Crash Kurse Philipp Westermeyer Kim Kardashian Kara Swisher Strive Wearr What the AI?! Sallys Welt Hier findest du mehr über uns:⁠⁠⁠⁠ ⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Impressum⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Before the screen-time backlash hit the mainstream, Cat Goetze was already building an analog antidote. Her brand Physical Phones—Bluetooth landlines designed to replace smartphone habits—generated $800K in its first year and turned a personal frustration into a full-blown cultural movement. For more on Physical Phones and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Freebie 45 types of coaching Nurses can do for more freedom & fulfillment- https://www.heathercolledge.com/45-typesFIND US ONLINE: ►Website: https://www.heathercolledge.com/academy►Join our Facebook community: https://www.facebook.com/share/g/1FHuh9bJEV/►YouTube  www.youtube.com/@heathercolledgeClick the link to book a call about our ELITE Nurse to Coach Academy® https://form.typeform.com/to/RWxug5U5?typeform-source=2g9p4c4p08i.typeform.comRate, Review & FollowIf you love the show, please consider leaving a rating & review. This helps us support more Nurses & Coaches growing their businesses! Tap to rate with five stars and let us know what you loved most about the episode! Then, if you haven't done so already, follow the podcast for more!Disclaimer: Results mentioned may not be typical. Income mentioned is gross revenue. ELITE Nurse to Coach Academy® makes no guarantees related to income, success, increased revenue or projected sales. Results and income may differ from Client to Client and from what ELITE Nurse to Coach Academy® may experience. ELITE Nurse to Coach Academy® is not responsible for the earnings, success or failure of our Clients' businesses, the increase or decrease in finances or income level, or any other result of any kind that a Client may have as a result of engaging in our Program. Each Client is solely responsible for their own results. Clients in interviews have not been compensated and there is no conflict of interest.Support the show

Tune in to get the exact plan for what to post on social media to grow your gym.Today on “Run a Profitable Gym,” Two-Brain CEO John Franklin and founder Chris Cooper walk through the social media system that turns lurkers into paying members.They lay out the big three content types every gym owner should be posting: - Conversion content that moves prospects closer to buying.- Connection content that makes people like and trust you before they ever walk through the door.- Value content that helps your community solve real problems for free.They break down each type with examples from real gym owners, and they present tactical steps you can take to start creating better gym social content today.The pair also tackle one of the most underused tools in gym marketing: sell by chat (having real conversations with real people who interact with your social media).You'll walk away with a simple weekly posting strategy you can actually stick to.This is episode 2 of 4 in the Marketing May series. Next week: the content funnel.If you missed last week's episode on referrals, check it via the link below.LinksThe Referral FunnelGym Owners UnitedBook a Call0:37 - People buy from people2:17 - 3 types of content15:18 - Story strategy19:24 - Sell by chat (DM)22:31 - Your action steps

Why Your Marketing Isn't Working Anymore | The Financial Operator Podcast | Episode 83 Is AI helping your business grow… or slowly making you invisible? In this episode of The Financial Operator: Cash In, Chaos Out, Jen sits down with Wes Towers, founder of Uplift 360, to talk about what it really takes to stand out in a world dominated by AI, automation, and endless content. With over 20+ years in digital marketing and web development, Wes shares how the industry has evolved, from the early days of dial-up internet to today's AI-driven landscape, and what business owners must do now to stay relevant. This conversation goes beyond tactics and gets into the real challenge: how to build trust, stay human, and actually connect with your audience in a noisy, fast-moving world. In this episode, we cover: • How AI is disrupting marketing and entire industries  • Why generic content is killing your brand  • The importance of human connection in modern marketing  • Why your website still matters more than social media  • How to turn content into real business growth  • The shift from lead magnets to real-time answers (AI vs. downloads)  • Why reputation matters more than ever  • How to use AI without losing your voice If you're a business owner trying to keep up with AI, marketing trends, and changing customer behavior, this episode will give you a grounded, practical perspective. Watch now to learn how to stay relevant, and trusted, in the AI era. ⏱️Timestamps 00:00 Introduction & Meet Wes Towers 02:00 Starting a Business with No Experience 05:30 Early Challenges & Building a Network 09:00 AI Disruption & Industry Changes 13:00 Trust, Reputation & Standing Out 17:30 The Problem with Generic AI Content 22:00 Human Connection in Modern Marketing 27:00 Websites vs. Social Media Strategy 32:00 Content, SEO & AI Visibility 36:00 Final Thoughts & How to Connect To connect with Wes Towers: LinkedIn: https://au.linkedin.com/in/westowers Website: https://uplift360.com.au/author/admin_psfch7yj/ Don't forget to subscribe for the latest podcast episodes and insights from @mkbcfo Do you have your own financial or business growth questions for MKB? Visit: Website: https://mkbcfo.com Instagram: https://www.instagram.com/mkb_cfo/ Facebook: https://www.facebook.com/mkbcfo LinkedIn: https://www.linkedin.com/company/mkbcfo #DigitalMarketing #AIinBusiness #MarketingStrategy #EntrepreneurMindset #BusinessGrowth #ContentMarketing #PersonalBranding #FutureOfWork #Uplift360 #TheFinancialOperator

Sign up for the Co+Creation Desing Club - https://www.whitedeer.com.au/club You're posting more content than ever. Repurposing, showing up, being consistent. And yet... something's off. The content isn't landing the way it should. Here's what most people don't say out loud: repurposing with a weak visual brand doesn't give you more reach. It just gives you more evidence that something isn't working. In this podcast, I get honest about what a solid visual brand actually looks like, and give you a practical checklist to audit where you're at right now. This one is genuinely useful whether you're two years in or ten. Because most established business owners are quietly operating with a brand they threw together in Canva back in 2019... and wondering why their content feels like it's going nowhere. I cover: Why repurposing amplifies your brand (for better or worse) The 6 visual brand building blocks every business needs, starting with your logo suite How to know if your colour palette, font system, and templates are actually working The 4 tests to audit your brand honestly What to do next depending on where your gaps are Timestamps: Intro 0:00 Logo Suit 3:21 Colours 5:57 Font Systems 7:50 Photos 10:54 Templated 12:07 Style guide 14:14 PSA 20:30 Watch on YouTube: https://youtu.be/6Xky4Qqw0hs Read on the Blog: https://whitedeer.com.au/ep265/ WORK WITH JACQUI: // DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb // The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub // Design Studio: If you're after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio

I love diving into my archive.  There are so many amazing conversations there, like this one with Deirdre Tshien.   We talked about the difference between creating fun content for the feed and functional content that starts conversations and drives prospects to your door.  If your social media feels like shouting into the wind, you're not alone. So many business owners post, promote, repeat, and then wonder why no one responds. The problem usually isn't the platform. It's the approach. In this conversation, I sat down with Deirdre Tshien to talk about what it really means to be social on social media. And spoiler alert, it has a lot less to do with posting more often and a lot more to do with starting better conversations. Deirdre shares a simple four-part content rhythm that helps turn random posts into a smart strategy. Key Takeaways Start with awareness Ask a question. Share an opinion. Use a poll. Give people an easy way to jump into the conversation. If no one engages, it's hard to build momentum. Follow with elaboration Once people show interest, go deeper. Share advice, explain the topic, or answer questions. This is where you show your expertise without sounding like a know-it-all. Build community Talk about clients, partners, collaborators, or even life lessons that connect to your message. Tag people when it makes sense. Social media works better when it feels human. Then make the ask After you've opened the conversation and offered value, invite people to take the next step. Listen to the podcast. Join the webinar. Download the guide. Timing matters. Why This Matters Too many women business owners treat social media like a billboard. But it works much better as a coffee shop conversation. People don't gather around billboards. They do gather where they feel seen, heard, and included.

Most youth pastors don't fail on social media because they lack passion… They fail because they don't have this one thing — and honestly, most can't afford it. But for my 200th episode… I'm giving it away.... The strategy. The product. The membership. All of it!

What you'll learn in this episode: ● The 11 types of social media posts that attract clients ● How to build “parasocial relationships” that create instant trust ● Why your followers don't care how you look — only what you share ● Simple ways to turn community posts into powerful lead magnets ● The #1 daily habit that determines your success in real estate About the Guest: Bryon Ellington is the Chief Learning Officer at eXp Realty — a newly created role designed specifically for him. With a career spanning leadership positions at multiple top brokerages, Bryon is one of the most respected voices in real estate training and education. He is the visionary behind “Lead Mastering,” a program that blends research, top-agent strategies, and practical systems to help agents generate leads through mastery and consistency.

Feeling guilty for not posting enough, anxious about your engagement dropping, or quietly relieved when you had an excuse to skip social media this week? This episode cuts through the noise around algorithms and reach to help you figure out what your content is actually supposed to do - and how to make it work for your business. The algorithm isn't the problem - Reach is down across platforms, but obsessing over impressions means optimising for the wrong metric. A post that reaches 200 people and prompts one DM is worth far more than one that reaches 10,000 people who will never buy from you. Passive consumption is costing you - If you're spending hours scrolling and comparing while barely posting, you're getting all the anxiety of social media with none of the benefit. The research is consistent: passive consumption damages well-being; active creation does the opposite. Tools don't fix clarity problems - No platform, AI tool or fancy CRM will compensate for fuzzy positioning. A tool amplifies what's already there - if what's there is unclear, you'll just produce unclear content faster and at greater expense. Content needs a job - Awareness, warm nurturing, direct inquiries and credibility-building all require different content. Most people try to do all four at once and do none of them well. Post less, think more - One post that takes a real position and says something you genuinely believe will outperform five filler posts. And the metric that matters isn't likes - it's the conversations that follow. Head to onestepoutside.com/diagnostic for a free 10-minute solopreneur diagnostic that gives you something specific and actionable to work with.

#350 | Dave was a guest on Slate's Social Social Club webinar for a conversation about everything organic marketing and B2B social media strategy with Jeff Meltz (Head of Social at Atlassian), Brianna Doe (Founder, Verbatim), and Carmen Vicente (Social Strategist at Slate). If you are thinking about things like creating content on LinkedIn, making videos, writing content for your executive team, trying to understand measure the ROI of social media - this is a good session to listen to.Timestamps(00:00) - - Intro: Dave, Brianna Doe, and Jeff Meltz (Head of Social, Atlassian) join Slate's Social Club webinar (08:59) - - Personal brand building: how they started and how they justified it before it was a playbook (13:24) - - How to handle trolls and critics when you post publicly (17:16) - - Do marketers have to build a personal brand? What "building in public" actually means (22:24) - - The difference between an audience and a community, and what brands get wrong (25:28) - - Personal page vs. company page: where to focus your energy (29:31) - - Audience Q&A: how to get reluctant executives to post (33:56) - - Ghostwriting for executives: what works and what doesn't (36:42) - - Shifting from B2C to B2B social: how to reset your metrics and mindset (39:15) - - What's changed on LinkedIn and what you had to let go of (41:20) - - What B2B and B2C can learn from each other (44:13) - - Rapid fire: favorite LinkedIn follows, creative inspiration, books (47:26) - - One tip for people just starting to build a presence online Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Knak - A no-code, campaign creation platform that lets you go from idea to on-brand email and landing pages in minutes, using AI where it actually matters. Learn more at knak.com/exitfive, or check out the MCP server by clicking this link. Vector - A contact-level ads platform that lets you build audiences from actual people on your site, clicking your ads, and checking out your competitors. Learn more at vector.co, and get on the waitlist for their new MCP server by clicking here. Compound Growth Marketing - A full-funnel demand generation agency that helps high-growth cybersecurity, DevOps, and enterprise software companies drive more pipeline through AI SEO, paid media, and go-to-market engineering. Visit compoundgrowthmarketing.com and tell them Dave sent you.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Join the Hero Design System Masterclass: https://whitedeer.com.au/hero Have you ever spent three hours producing a podcast episode, handed it to your team... and watched the graphics fall completely flat? No DMs, no click-throughs, maybe a handful of likes if you're lucky. There's something a lot of business owners quietly suspect but don't want to deal with: sloppy design isn't just a branding problem. It's a revenue problem. And it might be the quiet reason your podcast content isn't building the momentum your business deserves. If you already have a podcast, a team helping you repurpose content, and a feeling that something's not quite working, this one is for you. We cover: Why your audience makes a split-second decision based on design before reading a single word you've written How inconsistent graphics are unconsciously signalling an inconsistent business to your higher-ticket prospects The hidden time drain Why the answer isn't hiring a designer Timestamps: Intro 0:00 Effects of deprioritising design 2:37 Tip 1 4:38 Tip 2 6:38 Tip 3 8:12 Track your time 9:32 Building blocks 14:09 PSA 15:18 Watch on YouTube: https://youtu.be/z0tozn6qBVs Read on the Blog: https://whitedeer.com.au/ep263/ WORK WITH JACQUI: // DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb // The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub // Design Studio: If you're after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio

In this highlight episode of How to Run a Successful Business and Still Have a Life, Stacey revisits one of the most popular conversations on how to attract new customers online using simple and sustainable strategies. She explores what to do when your usual tactics—like Facebook or Instagram ads—start feeling stale or expensive, and explains how refreshing your online presence can make a huge difference. Stacey walks listeners through reviewing their website with fresh eyes, ensuring their messaging speaks directly to customer problems and making sure keywords and SEO are working for them, not against them. She highlights the value of keeping content updated through blogging and shows how AI tools can make creating useful, relevant posts quicker than ever. She also dives into strategic social media—posting with purpose rather than just showcasing products—and encourages business owners to focus on the platforms where their ideal customers actually spend time. Finally, Stacey reinforces the power of email marketing, reminding listeners that consistent, helpful communication builds trust and keeps customers engaged. This episode offers practical ideas you can implement right away to boost your online visibility. Stacey wraps up by teasing next week’s episode, where she’ll explore how to attract customers offline.See omnystudio.com/listener for privacy information.

AI content is changing social media forever.Whether you like it or not, it's here, and we need to leverage it as much as we can to improve our systems and workflows.But that doesn't mean we need to replicate it in our content.Your content is your opportunity to show the world who you are, why you're different, and what you're going through. Don't blend in with AI-generated junk just to show up online more often. Lean into what makes you, you.In this episode of Community, Kristina and Maria are diving into how to create content that AI can't replicate so you can stand out and foster real connection online.Tune in to hear:Why authenticity will outperform AI-generated content in 2026.The difference between using AI as a tool vs. outsourcing your voice.How founder stories and personal storytelling are becoming your biggest marketing asset.What makes content feel human and relatable.Tactical ways to create “anti-AI” content that builds real connection.How to build a content bank rooted in real conversations and lived experience.Why vulnerability, done well, creates trust.Your authenticity is your greatest competitive advantage. Don't water it down with ChatGPT.If you're ready to create content that actually connects, listen in and let us know what resonates @thesocialsnippet.Mentioned in Episode:Big Idea To BestsellerJim Carter's NewsletterTake Our Social Media QuizWork with The Social SnippetJoin The High Vibe Women Online CommunitySend me a text!Support the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribeIf your team is grinding out posts, reels, and captions every week and still not seeing clients come through the door, this one's going to sting a little. I'm pulling back the curtain on why organic social media was never actually designed to grow your business. The data is clear, the platforms know it, and most business owners are still in the dark. I'll also share the strategy we've been running since 2017 that keeps your name in front of the right people for almost nothing.Join us in Las Vegas at Winning The AI Visibility Shift - mindshiftdigital.co/vegas

You started a business. Now what the heck do you post on social media? If you've ever stared at your phone wondering how to announce your new business on social media — this episode is for you. Social media marketing doesn't have to be this big, scary, elaborate production. In fact, the pressure you're putting on that first post might be the very thing slowing you down.In this episode, Jenna breaks down exactly how to get started with social media marketing for a new business, using the real story of her friend Dave — a brand-new leadership coach who went from never having posted for his business to nearly 600 followers in just a few weeks. Find out the next steps to take to get clients online.What you'll learn in this episode:Why your first post doesn't need to be perfect (and why waiting is costing you clients)The biggest mistake new business owners make when planning their content rolloutHow to choose the right social media platform for your service-based business — and why it might not be the one you thinkHow often to post when you're just getting startedWhy your existing network is one of your most powerful growth toolsThe "critical lens" that's making you way harder on yourself than your audience ever will beThe truth about social media marketing for new businesses: the algorithm isn't your biggest obstacle — your own perfectionism is. The fastest way to grow is to start imperfectly and learn as you go. Your passion is already more compelling than you realize.Whether you're a coach, consultant, or any kind of service provider who's been putting off showing up online, this episode will give you the push — and the practical steps — you need to finally get posting.Mentioned in this episode: Magic Marketing Machine — Jenna's program for service-based business owners who want to get clients from Instagram. www.magicmarketingmachine.com

Lately I've been thinking a lot about social media…and what it actually means to use it as someone who is here to create and amplify the resonance of heaven on earth.Social media is one of the fastest ways we can move energy right now. Which means how we use it matters.In these voice notes, I share my perspective on why empaths and creators may be called to step outside of the war paradigm online—and choose, specifically to not allow their platform to be used to support any “side” of the political divisiveness.I'd love to hear your thoughts.XxAmanda✨ WANT TO GO DEEPER?✨ Follow/Subscribe to never miss a new episode!✨ The Empath Leader book — [empathleaderbook.com]✨ Join the YouTube Membership for deeper resonance:https:/www.youtube.com/c/AmandaFlaker/join✨ Learn more about the Lack Matrix + empath healing via my online course library on Thinkific: https:/amandaflaker.thinkific.com

Two recent college grads turned a dorm room pistachio recipe into a fast-growing food brand—by letting their community call the shots. Nicola Buffo and Francine Voit, co-founders of Pistakio, share how they pivoted from pistachio mayo to a sweet pistachio spread one week before their first big grocery pitch, built a loyal following on social media because a college professor forced them to start posting, and turned customer DMs into their best-selling products—including their crunchy spread and date bark. In this episode, Nico and Fran talk about: How a last-minute product pivot landed them in Portland's biggest local retailer Why they said no to Shark Tank and Target before they were ready How community-led product development drove 10x growth Building a brand in public from day one (even with terrible dorm room lighting) The café tour strategy that gets customers to try the product risk-free Navigating a business partnership that's also a romantic relationship The $20,000 TikTok agency mistake and what they learned from it Why taste—not health trends—is their only non-negotiable Whether you're starting a food business, looking for community-driven marketing strategies, or figuring out when to say no to big opportunities, this episode is packed with real talk and actionable advice for ecommerce entrepreneurs. For more on Pistakio and show notes click here: https://www.shopify.com/blog/pistakio-community-led-product-development?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast SUBSCRIBE to our YouTube channel for more video episodes: https://utm.io/uhw53 Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Are you struggling to explain what you do without launching into a long-winded explanation that leaves your audience more confused than when you started?Mission-driven leaders often fall into the trap of leading from behind, assuming that if the work is good, the supporters will simply find them. But as Brandy Nicole Walker, founder of Brandworthy Solutions, explains, "intention without clarity is a missed opportunity for impact." Growing up with two entrepreneur parents and spending years as a teacher, Brandy learned early on that the best stories are the ones people can actually see themselves in. She eventually moved into the nonprofit world, where she realized that the "symptoms" organizations complain about such losing donors or failing to get traction on social media, are usually just a lack of clear, cohesive storytelling.Building a brand is about more than a nice logo; it is about establishing a structure that pierces the heart and prompts action. Whether it is through an "origin story" that hooks an audience in seconds or an "invitation story" that makes a specific ask, the goal is to stop talking to everyone and start speaking to one person. For those who are terrified of the camera or overwhelmed by the "post every day" pressure, the secret lies in treating social media as a data experiment. By shifting the focus from perfection to practice, leaders can move from being "confusing" to "brandworthy," ensuring their message finally lands with the right customers and supporters.Episode in a glance:01:09 From the classroom to coaching adult storytellers08:40 Why fundraising is actually just relationship-building12:22 Why structure matters more than the actual words in messaging15:06 Social Media Strategies for Early Stage Entrepreneurs18:17 The three stories every organization needs22:15 Purposeful Content Creation23:46 Choosing the Right Social Media Platform25:06 Overcoming the fear of recording video contentAbout Brandy WalkerBrandy Walker is the founder of Brand Worthy Solutions, where she helps mission-driven organizations and entrepreneurs own their stories and amplify their voices. With a deep background in nonprofit program development, teaching, and fundraising, she specializes in helping leaders move from internal confusion to external clarity.Connect with Brandy Walker and her work→ Visit the Brandworthy Solutions website: www.youarebrandworthy.com→ Follow Brandy on LinkedIn:  https://www.linkedin.com/in/brandywalker→ Find her on social media: @brandywashere

 In this episode of the GaryVee Audio Experience, I talk about the massive shift in consumer attention from television to the mobile device and why "dinosaur" marketing tactics are failing in today's market. I encourage you to understand the power of organic reach on platforms like TikTok and LinkedIn and explain why I believe every entrepreneur should be producing 30 to 50 pieces of content daily. I also discuss the leverage you gain by starting a local podcast and why the sports card market is currently the most underpriced asset class in the world.You'll learn about:The Concept of "Day Trading Attention"How to Scale a Brand Without Traditional RetailersThe "High School Party Rule" for Business Development

Social media rewards authenticity, yet many creator-entrepreneurs still hide behind polished perfection. In today's crowded digital space, audiences trust and connect with real, relatable people far more than curated personas. In this episode of the YAPCreator Series Replay, Hala Taha shares social media and personal branding strategies along with insights from GaryVee, Kat Norton, Rudy Mawer, and more, to help entrepreneurs build trust, grow their brand, and turn casual followers into loyal fans. In this episode, Hala will discuss:  (00:00) Introduction (00:57) Rory Vaden's 3Es for Building Online Trust (05:06) Video Marketing as a Trust Accelerator (09:09) Creating an Authentic Brand as a Content Creator (13:38) Branding Consistency for Instant Recognition (19:39) GaryVee's Guide to Niche Targeting (24:27) Jasmine Star on Building Loyal Communities (27:06) Monetizing Your Audience Authentically Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Resources Mentioned: YAP E274 with Rory Vaden: youngandprofiting.co/3PbOns6  YAP E278 with Sean Cannell: youngandprofiting.co/4sTTg7T  YAP E279 with Sean Cannell: youngandprofiting.co/40zkF2M  YAP E316 with Kat Norton: youngandprofiting.co/4sejYYP  YAP E318 with Rudy Mawer: youngandprofiting.co/3PaS41e  YAP E291 with GaryVee: youngandprofiting.co/4dncWw6  YAP E130 with Jasmine Star: youngandprofiting.co/4sMkYTR  YAP E252 with Harley Finkelstein: youngandprofiting.co/4dp0nR0  YAPCreator Replay E1: youngandprofiting.co/4sMFe7E  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Digital Marketing, Storytelling, Advertising