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Cartoonist Fran Sundblad, creator of Tiff & Eve, joins Brad for a wide-ranging conversation about creating character-driven comics, finding an audience on Reddit, and learning when not to chase the algorithm. Fran traces Tiff & Eve from its beginnings in her sketchbook to a comic that regularly reaches thousands of readers. She explains how Tiff and Eve represent two very different impulses — Tiff as the superego and Eve as the id — and shares a terrific character-development exercise: Lock your character in a room and ask what they do next. If you don't know the answer, you probably don't know the character well enough yet. Fran and Brad also talk about finding humor in the characters themselves rather than building every strip around a traditional punchline. That approach has helped Tiff & Eve explore Fran's experiences as a trans woman while remaining first and foremost a funny comic about two friends. In this episode: How Tiff & Eve grew out of Fran's sketchbook Writing two characters as opposing parts of your own personality Fran's “locked room” test for determining whether a character is fully developed Character-driven humor vs. setup/punchline comedy Using comedy to make personal experiences relatable What happens when readers interpret your comics differently than you intended Why Fran refuses to explain a joke Surviving hostile comments, Reddit Cares abuse, and the stranger side of online audiences Why cartoonists should post comics to their Reddit profile, not only to individual subreddits Learning the culture of each subreddit instead of treating Reddit as one giant audience Formatting comics differently for different communities — including designing images so Reddit's mobile crop doesn't hide important information Why fewer clicks usually means more readers The danger of chasing trends, politics, and viral Reddit “meta” events simply for upvotes Why a huge viral hit may produce surprisingly few new followers or Patreon supporters Why effort and artistic complexity don't necessarily translate into social-media success The value of clarity, brevity, and consistency on Reddit Knowing when a topical comic is nevertheless necessary because it's true to the characters Sunday Comix, a webcomic collective and email newsletter designed to help cartoonists reach readers without depending entirely on social-media algorithms Fran's experience offers an especially useful reminder for cartoonists trying to build an audience online: don't confuse attention with audience growth. A trendy comic might earn tens of thousands of upvotes, but the work that builds a lasting readership is the work that gives people a reason to come back for your characters. Find Fran Sundblad and Tiff & Eve: Website: FranSundblad.com Bluesky / Instagram: @TiffAndEveComics Reddit: u/CrazyGnomenclature Sunday Comix: https://sundaycomix.com/ You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.If you'd like a one-on-one consultation about your comic, book it now!Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. He is available for personal consultations. Dave Kellett is the creator of Sheldon and Drive. He is the co-director of the comics documentary, Stripped.
How do you turn a good idea into a winning pitch your clients can't stop talking about? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by Danny Fontaine, author of Pitch: How to Captivate and Convince Any Audience on the Planet, to unpack the art and science of winning pitches in today's competitive marketing landscape. From the legendary British Rail pitch to a bold workshop with a luxury retail company, Danny shares real-world stories that show why emotion-first, PowerPoint-last is the future of persuasion. You'll learn how to move beyond 100-page decks, create pitches people remember for years, and genuinely differentiate your approach when everyone else looks and sounds the same. Whether you're pitching a new client, an internal concept, or your own ideas as a marketer, this episode will help you rethink how you show up in the room. In this episode, you'll learn:Why emotion must come before information in every pitch, and how to back it up with evidencePractical ways to differentiate when your competitors are just as smart and experiencedHow to handle curveball questions and mid-pitch pivots without losing your coolThe leadership behaviours that create brave, creative pitch teams If you're tired of safe, forgettable pitches and want to captivate and convince any audience, this is an episode you'll want your whole team to hear. Listen now to start reimagining your next pitch. Want to know more? Check out the CIM Content hub now for all things marketing. Thanks for listening to this episode. You can share your thoughts and feedback in our survey now, or contact us at podcast@cim.co.uk
How do you turn a good idea into a winning pitch your clients can't stop talking about? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by Danny Fontaine, author of Pitch: How to Captivate and Convince Any Audience on the Planet, to unpack the art and science of winning pitches in today's competitive marketing landscape. Whether you're pitching a new client, an internal concept, or your own ideas as a marketer, this episode will help you rethink how you show up in the room. Can't wait for the full episode on Thursday? Check out the CIM Content hub now for all things marketing.
Kaum ist der letzte Shitstorm verdaut, steuern Basti und anredo schon auf den nächsten zu. Denn eine überraschende Femboy-Vorliebe in Bastis Freundeskreis wirft Fragen auf… Nach der letzten Episode hat’s geknallt. Wegen der viralen Clips zu Kaulitz & Kaulitz stehen anredo und BastiMasti plötzlich mitten im Shitstorm. Basti hat Bill Kaulitz (ironisch) als alkoholkrank bezeichnet und das Internet rennt mit Mistgabeln durch die Kommentarspalten. Gleichzeitig meldet sich die Feuerwerksbubble wegen anredos Theorie über die vermeintlich sabotierte Drohnenshow bei den Kölner Lichtern. Langsam fragen sich beide, ob sie Social Media überhaupt noch beherrschen oder selbst Teil des Problems geworden sind. Wie viel Provokation braucht Content in sozialen Medien und wie hält man die Reaktionen danach aus? Zwischen Kritikresistenz, eskaliertem Community Management und einem wilden Algorithmus-Problem beginnt anredo, die sogenannte Social-Media-Strategie zu hinterfragen. Dann folgt eine Geschichte, mit der niemand gerechnet hat: Basti entdeckt in seinem vermeintlich heterosexuellen und eher konservativen Heimat-Freundeskreis plötzlich eine gemeinsame Vorliebe für Femboys. Und zwar erstaunlich offen und erstaunlich konkret. Woher kommt diese neue Faszination? Ist das ein Zeichen für veränderte Rollenbilder, eine bislang unausgesprochene homoerotische Fantasie oder wird hier lediglich ein Fetisch zur nächsten Pornokategorie? Basti und anredo versuchen herauszufinden, was gerade passiert und merken schnell: Nach dem letzten Shitstorm bewegen sie sich schon wieder auf verdammt dünnem Eis. Doch auch in den anderen Tagesordnungspunkten geht es wild her: Basti erklärt E-Scooter zum maximalen Aura-Loss und anredo entdeckt mit WorldGuessr eine vermeintlich brandneue Welt. Dazu kommen das erneute Ende von Punica, eine mysteriöse Paw-Patrol-Gemüse-Kooperation bei Lidl und heiße Gerüchte zu einer Neuauflage von Kevin allein zu Haus. Diese und alle anderen Episoden #rundfunk17 findet ihr unter anderem bei Apple Podcasts, Spotify, Deezer und als RSS-Feed.
In this episode of The Green Industry Podcast, host Paul Jamison breaks down how lawn care and landscaping business owners can turn social media followers into paying customers by focusing on the platforms that actually drive business growth.
Stay informed on current events, visit www.NaturalNews.com - Backlash on COVID Jab Trust Issues (0:11) - Critique of Trusting Authorities (1:58) - Health Ranger Rules for Survival (3:58) - Critical Thinking and Responsibility (10:58) - Historical Context and Depopulation Agenda (11:40) - Call to Action and Social Media Strategy (14:52) - AI and Technology Use (27:12) - Personal Restoration Course Introduction (51:32) - Applications and Healing Transformations (1:02:37) - Course Structure and Content (1:07:12) - Comparison with Other Systems (1:10:55) - Non-Invasive Nature of the System (1:15:57) - Use of Hands and Other Modalities (1:17:39) - Stop Bleeding Application (1:20:10) - Personal Healing Experiences (1:21:27) - Course Content and Additional Resources (1:23:37) - Naturally Supernatural Healing (1:27:03) - Differentiating from Other Healing Arts (1:29:09) - Quantum Biology and Light (1:31:40) - Energy and Light in the Body (1:36:41) - Final Thoughts and Course Promotion (1:39:44) Watch more independent videos at http://www.brighteon.com/channel/hrreport ▶️ Support our mission by shopping at the Health Ranger Store - https://www.healthrangerstore.com ▶️ Check out exclusive deals and special offers at https://rangerdeals.com ▶️ Sign up for our newsletter to stay informed: https://www.naturalnews.com/Readerregistration.html Watch more exclusive videos here:
Every school is on social media. Almost none of them have built anything like what MIT has. Daniel sits down with Jenny Fowler, Director of Social Media Strategy at MIT and author of a book on organic social media, to break down the playbook behind growing the university's following to more than 7 million people across platforms, entirely organic, in a category most brands would consider one of the hardest to win. Jenny walks through her six M framework (mission, message, medium, management, metrics, monitoring) and why "medium," picking the one platform you can actually dominate, is the piece most brands skip first. She also explains why she refuses to chase algorithm changes, staying the course on strategy even when the numbers dip, because reacting to every shift means the algorithm never actually learns your audience. Plus, Jenny breaks down her "dream team" structure for a social department (a director, a manager, and specialist creators instead of platform experts), why social needs to sit at director or VP level to survive internal pressure, and how she stress tests every post for how it could get misread or trolled before it ever goes live. If you're a Marketer who wants a real playbook for building community instead of just a following, this is the episode for you. Follow Jenny:LinkedIn: https://www.linkedin.com/in/jennylifowler/ Follow Daniel:YouTube: https://www.youtube.com/@themarketingmillennials/featuredTwitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
nerdcafe. Der Podcast rund um WordPress, Hosting, CMS und Web.
Vivian Pein ist Community- und Social Media Managerin und macht das seit über 20 Jahren. Hat das also schon gemacht, als es den Begriff noch gar nicht gab. Sie moderierte Ende der 90er die ersten Foren, während sie BWL mit Nebenfach Psychologie studierte. Im Laufe der Zeit hat sie - interne und externe Communities aufgebaut, - Social Media Strategien entwickelt, - Teams begleitet, - Barcamps organisiert, - Plattformen mitgestaltet und - online gelebt könnte man sagen. Wertschätzendes Miteinander ist ihr besonders wichtig, deswegen hat sie in den letzten Wochen viel Zeit und Energie in den Community Codex investiert. Was das ist und was sie sonst heute macht, darüber sprechen in dieser Episode. Vivian und ich kennen uns von, wenn ich das richtig erinnere, Twitter. Heute bekannt als x. Wir haben deswegen heute gesprochen über: Communites, Kommunikation, Social media Veränderungen der letzten Jahre, Politik in der Moderation, Diskurs und -Verschiebung, "Tone of Voice", Werte im Unternehmen, den Community Codex und natürlich ihr Buch Hier findest du Vivian im Netz: - Website: https://vivianpein.de/ - LinkedIn: https://www.linkedin.com/in/vivianpein/ - Kodex: https://www.communitykodex.de/unterstuetzen/ - instagram: https://www.instagram.com/vivian_pein/ Musik verbindet - Hier gehts zur nerdcafe Playlist: https://play.nerdcafe.online Was ist das nerdcafe? Im nerdcafe Podcast dreht sich alles um WordPress, Hosting, Content-Management-Systeme und Web-Themen. Du lernst zum Beispiel: - wie du deine WordPress Website besser verwaltest - welches Hosting zu deinem Projekt passt - warum Backups und Updates wichtig sind - welche Tools dir bei deiner Website helfen können - wie du dein eigenes Webprojekt mit WordPress umsetzen kannst. Kurz gesagt: Alles, was dich interessiert, wenn du mit deiner eigenen Website, WordPress oder einem Online-Projekt starten möchtest. ☕ Mach's dir gemütlich und komm gern dazu im nerdcafe. Viel Spaß beim Zuhören.
This episode is a repurposed Hybrid Hub coaching call about showing up for your marketing even when you don't feel like it. Shay talks through the tension between real life, heavy emotions, and still needing to run a business that makes money. This conversation covers why being searchable matters, how silence impacts your growth, and how to keep moving forward without abandoning your values. It also ties back into the Hybrid Hub marketing system and getting your February long-form content planned and ready so your business keeps working for you. Snag the Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking, and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have and simple add-ons. Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value? Book a free strategy call so we can chat 1x1 about how to scale your photography business with video, and if Hybrid Hub is right for your business: https://hybridhangout.com/book-a-callThanks for listening to Hybrid Hangout!! Don't forget to rate and review on your fave podcast platform -- it helps me grow, get amazing guests, and climb in the charts! DM me a screenshot of your review so I can say thanks :) Andddd say hi @hybridhangout on Instagram!
What does a marketing team look like when AI is embedded in every part of their workflow, from research and briefing to creative, measurement, and sales enablement? In this episode, host Ben Walker is joined by Scott Allen, General Manager of Global Marketing, Privacy and Agency Management at Microsoft, to explore what it really means to build an AI‑native marketing team without losing the human premium. Drawing on insights from CIM's new AI report, Scott explains why AI won't simply “take all the jobs”, but it will change them. He shares how Microsoft has adopted AI internally, what that has meant for teams, and how leaders can redesign roles, apprenticeships, and talent pipelines so humans and AI work together, not in competition. If you're a marketing leader, or an ambitious early‑career marketer wondering how to stay relevant in an AI‑driven world, this episode is for you. In this episode, you'll learn:· How to balance automation and human judgement so you protect the human premium · What Scott learned leading AI adoption at Microsoft, and how smaller organisations can apply the same principles· A simple approach to getting started: where to pilot AI, what to measure, and when to scale (or stop) Listen now to rethink what a marketing team is and how you can lead your organisation towards a confident, AI‑native future. Want to know more? Check out the CIM Content hub now for all things marketing. Thanks for listening to this episode. You can share your thoughts and feedback in our survey now, or contact us at podcast@cim.co.uk
If social media feels like a freaking full-time job, you're not alone! Between algorithm changes, endless trends, and trying to figure out what actually leads to bookings, it's easy to feel overwhelmed.In this episode, I shared three content strategies that are currently getting better engagement, reaching more local people, and helping you turn social media into real business growth! These strategies are directly from what I am currently seeing across our social media clients results recently. These are practical, easy-to-implement ideas you can start using today.In this episode, you'll learn:
What does a marketing team look like when AI is embedded in every part of their workflow, from research and briefing to creative, measurement, and sales enablement? In this episode, host Ben Walker is joined by Scott Allen, General Manager of Global Marketing, Privacy and Agency Management at Microsoft, to explore what it really means to build an AI‑native marketing team without losing the human premium.If you're a marketing leader, or an ambitious early‑career marketer wondering how to stay relevant in an AI‑driven world, this episode is for you.Can't wait for the full episode on Thursday? Check out the CIM Content hub now for all things marketing.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Melissa Palmer inherited a wholesale beauty brand from her mother and rebuilt it into a nine-figure omnichannel business—with direct to consumer, Amazon, TikTok Shop, and more than 1,500 Ulta locations each playing a role in how OSEA Malibu finds and keeps customers. For more on OSEA Malibu and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
This episode is a repurposed Hybrid Hub coaching call focused on weekly marketing execution and staying consistent when client work starts piling up. We talk about why marketing can't sit at the bottom of your to-do list, how to prioritize growth alongside editing and inquiries, and what it looks like to stay in integrity with your marketing system. Shay breaks down the weekly expectations, batching content for February, and how small, consistent actions compound into real bookings. If you've been pushing marketing aside because you're busy, this is the reset. Snag the Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking, and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have and simple add-ons. Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value? Book a free strategy call so we can chat 1x1 about how to scale your photography business with video, and if Hybrid Hub is right for your business: https://hybridhangout.com/book-a-callThanks for listening to Hybrid Hangout!! Don't forget to rate and review on your fave podcast platform -- it helps me grow, get amazing guests, and climb in the charts! DM me a screenshot of your review so I can say thanks :) Andddd say hi @hybridhangout on Instagram!
Are you spending too much time chasing likes, followers and views?In this episode of the Direct Selling Accelerator podcast, I unpack the difference between social media strategies for influencers vs business builders.. and why more reach doesn't always mean more revenue. I'll share the one metric that matters most, why conversation-driven content beats vanity metrics in 2026 every time, and how a simple habit of starting meaningful conversations can lead to more trust, more opportunities, and ultimately, more sales.So, if you're feeling stuck, wondering what to post next, or questioning whether your social media efforts are actually moving your business forward, join me as we explore how to build genuine connections, start valuable conversations, and use social media with more purpose and intention.I'll be talking about:➡ [01:37] Influencers vs Business Builders➡ [04:28] Stop Chasing Likes & Followers➡ [07:02] Conversations Grow Your Business➡ [09:42] The Power of Call to Action➡ [11:30] Book: Show Up Anyway➡ [13:18] The Story That Started Real Conversations➡ [16:12] Turn Comments Into Customers➡ [19:15] Build Relationships Before Business➡ [23:15] The Secret to Reconnecting Naturally➡ [27:00] Your Network Is Your Net Worth➡ [31:03] Start Conversations Without Expectations➡ [34:45] More Conversations = More SalesResources: Looking for more? Head to our earlier episode or check out my book:Show Up Anyway by Sam Hind: https://a.co/d/8rk0QthFree Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/Are you ready to keep growing? Learn more about joining the Auxano Family: https://go.auxano.global/welcome Connect with Direct Selling Accelerator:➡ Visit our website: https://www.auxano.global/➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/➡ Sam Hind's Instagram: https://instagram.com/samhinddigitalcoach➡ Follow us on Facebook: https://facebook.com/auxanomarketing ➡ Email us: community_manager@auxano.globalIf you have any podcast suggestions or things you'd like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don't forget to subscribe, tune in, and share this podcast.Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcome
Emma Tessler, founder of Ninety Five Media, breaks down how to stop chasing vanity metrics and start building a revenue-driven social media strategy that actually converts. Learn why shares, saves, and emotional connection matter more than likes and how to create content that works smarter, not harder. In this episode, you'll learn:Why follower count doesn't equal business growth The hidden power of shares, saves, and DMsHow to create entertaining, high-retention contentWhy emotional connection drives conversionsHow to audit and optimize your strategy every quarterEmma's system for planning 3 months of content in just 3 hoursWhen to DIY vs outsource your social mediaIf your social media isn't translating into real business results, this episode will change how you approach content. Learn more: https://ninetyfivemedia.co/Download the Marketing Growth Blueprint: https://courses.ninetyfivemedia.co/marketing-growth-blueprint Shop Binxties: https://binxties.co/
Thanks to our Partners, Shop Boss and AppFueledEvery day, auto repair shops leave valuable marketing opportunities on the table without even realizing it. From missing website essentials and weak SEO to underperforming Google Ads, Local Service Ads, and inconsistent social media, Kim Walker and Shop Marketing Pros' Market Service Advisor Michael Doherty break down the most common issues uncovered during digital marketing inspections. They explain why these overlooked details matter, how they impact your visibility and growth, and the practical steps you can take to fix them. If you want more qualified customers finding and choosing your shop, this is an episode you won't want to miss.Listen now and discover how a digital marketing inspection can uncover hidden opportunities to help fill your bays.Show Notes with TimestampsIntroduction to the Episode (00:01:19) Kim and Michael introduce the topic: commonly missed marketing opportunities found during a "digital marketing inspection" for auto repair shops.What is a Digital Marketing Inspection? (00:02:31) Michael explains that a digital marketing inspection is an evaluation of a shop's current marketing efforts, similar to a DVI.How to Get a Digital Marketing Inspection (00:03:41) Michael details the process for booking a free discovery call and digital marketing inspection through the Shop Marketing Pros website.Common Website Issues (00:07:28) Discussion on shops having no website, lacking personalization, missing clear calls to action, and overusing stock or AI-generated images.SEO: Google Business Profile Optimization (00:14:06) The importance of optimizing a Google Business Profile, including updated photos and responding to reviews with relevant automotive keywords.SEO: Lack of an SEO Footprint (00:19:07) Michael discusses how many shops have zero SEO visibility, which hurts their ability to be found by new customers online.SEO: The Importance of a Blog (00:22:34) The role of consistent, content-rich blog posts in providing search engines with information to rank the shop as a relevant result.Digital Ads: Local Service Ads (LSA) (00:25:10) An overview of Google's Local Service Ads, common setup frustrations, and the importance of optimizing them by rating calls.Digital Ads: Cookie-Cutter Google Search Ads (00:29:24) Many shops use generic, unengaging ad copy and are often unaware of what their own ads even look like.Digital Ads: Unhealthy Ad Budgets (00:34:53) Shops often set ad budgets that are too low to be effective, causing their ads to shut off prematurely.Social Media: Strategy and Content (00:38:41) Many shops lack a social media strategy, don't post consistently, or fail to use authentic photos and videos.Social Media: Does it Impact Car Count? (00:43:31) Discussion on the myth that social media doesn't bring in customers and the importance of tracking how customers find you.Social Media: The StoryBrand Framework (00:46:14) The importance of using a customer-first messaging framework like StoryBrand to create more effective and engaging social media content.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Lagniappe (Books, Links, Other Podcasts, etc)Shop Marketing Pros – Book a Discovery Call / Digital Marketing InspectionThanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
At 24, Marlyn Schiff was making beaded jewelry at her kitchen table with no business plan and nothing to lose. Today, Marlyn Schiff Jewelry is a seven-figure wholesale brand with staff who have stayed 18 years, a price point under $150 that cracked Nordstrom and Neiman Marcus, and a growth strategy built entirely on passion over pressure. For more on Marlyn Schiff and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
LinkedIn newsletters are one of the most underrated personal or company brand growth tools right now and Kristina and Ben from The Social Snippet team are diving into why on this episode of community.Key topics covered include:What a LinkedIn Newsletter is.How a LinkedIn Newsletter differs from traditional email lists or other forms of Linkedhttps://www.highvibewomen.ca/communityIn content. How to start your own LinkedIn Newsletter and what to put in it.How to grow a LinkedIn Newsletter.And more!Learn how to leverage this underused LinkedIn feature to expand your email list, increase your brand's visibility, and engage your LinkedIn audience in a new and meaningful way. Want more tips on your LinkedIn marketing? Subscribe to The Social Snippet's LinkedIn Newsletter to receive free resources and platform updates every Friday! Subscribe hereMentioned in Episode:Turn your marketing into a money making machine with an experienced agency on a flat-rate model with Merit MediaGet higher quality podcast guests with our Podcast Guest BlueprintWork with The Social SnippetJoin The High Vibe Women Online CommunityBuilding A Winning Strategy On LinkedInSend me a text!Support the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin
Step into Episode 220 of On The Delo as Delo sits down with Akram Abdallah and Mohamed — the entrepreneurial force behind Laymoon Café, Tempe's buzzing Palestinian-Syrian café bringing Middle Eastern hospitality, culture, and flavor to the heart of the ASU community. From a chance road-trip conversation about an available space to opening one of the most talked-about new concepts in the Valley, this story is about bold moves, deep roots, and a team who built something beautiful before they even had a name for it.Delo digs into the origin stories, the chaos of launch week, supply chain realities, a 40-person staff puzzle, the significance of operating next to one of Arizona's most iconic mosques, and what it means to create a true "third space" rooted in Middle Eastern hospitality. If you're into food, entrepreneurship, culture, and the real behind-the-scenes of building a business from the ground up, this one will hit different.Chapter Guide (Timestamps):(0:00 - 2:42) Delo's Intro, Episode 220, and the New Book "Risky Business"(2:43 - 5:00) Meeting at Filthy Animal and Guest Origin Stories Begin(5:01 - 7:01) Mohamed's Tech Background: Waymo, Amazon, and Pilot's License(7:02 - 9:41) Operations, Staffing Puzzles, and 1,000+ Guests a Day(9:42 - 14:21) Akram's Real Estate Background and Finding the Location(14:22 - 19:33) The Mosque Connection, Nomad Jewelry, and Bringing on House of Form(19:34 - 27:40) Palestinian-Syrian Heritage, Islamic Hospitality, and the "Third Space"(27:41 - 30:12) The Menu: Fusion Drinks, Kedak Chai, Yemeni Honeycomb & More(30:13 - 37:45) Operations, Supply Chain, Social Media Strategy, and What's Next(37:46 - 43:20) Non-Negotiables, Prayer Routines, and Fitness Habits(43:21 - 50:00) Where to Find Them Online and Rapid Fire Questions
You don't hate social media because you're lazy. You hate it because it feels like a never-ending grind that eats your time and gives you nothing back. The pressure to show up constantly, chase trends, and somehow win against an unpredictable algorithm can make the whole thing feel like a bad investment. Omar shares how he went from completely dismissing social media to going all in and seeing real business growth. He walks you through the mindset shift that changed everything, the lessons that took serious time and money to learn, and the framework that finally made it all click. This is not about becoming an influencer or spending all day online. It is about approaching social media in a smarter, more controlled way that actually works for you. If you've been avoiding social media or doing it half-heartedly, this might be the reset you need to rethink your strategy without losing your sanity. Hit play up top and discover a more practical way to make social media work even if you still kind of hate it. MBA2805 A Social Media Strategy For People Who Hate Social Media Resource: Manychat Recommended episodes to explore: Ramit Sethi - Is Starting A Business Really The Best Way To Get Rich? If Your Marketing Isn't Working, This Will Fix It. 99% Of Business Owners Get This Wrong. Watch the episodes on YouTube: https://lm.fm/GgRPPHi SUBSCRIBE YouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What if the secret to growing on social media isn't chasing trends—but becoming more authentically yourself? In this special live conversation from the She Believed She Could™ Summit, Allison Walsh sits down with three of today's most influential digital creators—Noelle Schnacky, Ella Schnacky, and Kristin Schnacky—to unpack what it really takes to build a personal brand that creates lasting impact. With millions of followers across TikTok, Instagram, YouTube, and beyond, the Schnacky sisters have built thriving online communities rooted in authenticity, faith, purpose, and genuine connection. In this candid conversation, they pull back the curtain on the strategies that have fueled their growth, the lessons they've learned along the way, and why staying true to your values will always outperform chasing the algorithm. Whether you're an entrepreneur, creator, speaker, nonprofit leader, coach, or simply someone looking to show up more confidently online, this episode is packed with practical, actionable advice to help you grow your audience, strengthen your personal brand, and create content that truly resonates. In this episode, you'll learn: How to discover your authentic voice and stand out online without pretending to be someone you're not Why knowing your identity matters more than chasing algorithms How vulnerability creates meaningful connection and builds loyal communities The importance of consistency and realistic content planning How to identify your niche and create content people actually want to follow The role of storytelling in growing an engaged audience How to use social media insights to guide your content strategy Why engagement and transformation matter more than vanity metrics Tips for repurposing content across multiple platforms How to avoid creator burnout through batching and scheduling Best practices for Reels, TikTok, YouTube Shorts, and cross-platform growth Ways creators monetize their platforms through brand partnerships, affiliate marketing, live streaming, and YouTube How to protect your personal brand by saying "no" to opportunities that aren't aligned with your values Memorable Takeaways "Behind every like, view, and follow is a real person." "What you feed grows. What you starve dies." "You don't have to share everything, but your story is often what creates the deepest connection." "Success isn't measured by followers. It's measured by transformation." Meet Our Guests Noelle Schnacky is a speaker, content creator, and former Miss Florida's Teen who is passionate about helping the next generation embrace authentic confidence, build meaningful connections, and use their platforms to create purpose-driven influence. Ella Schnacky is a Grammy-nominated singer, songwriter, and digital creator whose music and online presence have inspired millions around the world. Through faith-filled storytelling and creative expression, she encourages others to lead with authenticity and use their gifts to make a lasting impact. Kristin Schnacky is a content creator, entrepreneur, and speaker who has cultivated a thriving online community rooted in faith, family, relationships, and honest storytelling. Through her relatable content and genuine transparency, she empowers others to build meaningful connections and live with authenticity. Whether you're building a business, growing a personal brand, or simply looking to make a greater impact online, this conversation will inspire you to lead with purpose, show up authentically, and build a community that lasts. --- Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value.
What does it take to leave a successful career, bet on yourself, and build a multi-seven-figure business from scratch? In this inspiring episode of the She Believed She Could™ Podcast, Allison Walsh sits down with Katie Love, Founder and CEO of Love Social Media, to talk about entrepreneurship, personal branding, social media marketing, and creating a business that supports the life you truly want. Before becoming a sought-after social media strategist, Katie was an NBC News reporter covering presidential elections, natural disasters, and major national stories. Despite achieving her lifelong career goal, she realized she was unfulfilled and decided to take a leap of faith into entrepreneurship. What started with zero clients, zero funding, and plenty of uncertainty eventually grew into a multi-seven-figure women-led agency serving hundreds of brands. Katie shares the lessons she learned while building her business during some of life's biggest transitions—including becoming a mother, navigating the challenges of entrepreneurship during the pandemic, and creating a non-traditional family dynamic that allowed her husband to become a stay-at-home dad. Together, Allison and Katie dive into the power of founder-led brands, why authenticity is outperforming polished content, and how business owners can leverage social media to build trust, authority, and meaningful connections with their audience. You'll also learn practical strategies for creating engaging content, improving visibility online, understanding platform selection, increasing engagement, and turning your expertise into business growth. Whether you're building a personal brand, growing a business, or looking for the confidence to take the next step toward your goals, this conversation will leave you inspired to show up, be seen, and believe in what's possible. What You'll Learn in This Episode: How Katie Love built a multi-seven-figure agency after leaving her career in broadcast journalism Why founder-led brands are winning and how personal branding drives business growth The social media strategies that turn content into credibility, trust, and revenue How to create authentic content that stands out in a crowded digital landscape Katie's top tips for increasing engagement, visibility, and audience connection The content mistakes most entrepreneurs make—and what to do instead Why saves, shares, and community-building matter more than vanity metrics How to overcome fear, show up confidently online, and become the face of your brand Lessons on scaling a business, leading a team, and creating a life aligned with your values The mindset shifts that helped Katie navigate entrepreneurship, motherhood, and massive growth This episode is sponsored by AdventHealth for Women. Learn more about their Women's Health Navigation Team and how they're making healthcare simpler for women and their families at AdventHealthForWomen.com. Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value.
Recorded live at SocialWest 2026 in Calgary, Lauren Freund, Campaign Manager at Canva, joins host Lindsay Smith to explore what it actually takes to create content that cuts through in a crowded digital landscape.Canva is one of the world's most widely used design platforms, helping teams of every size create visual content across social media, presentations, video, and more. At Canva Create 2026, the company's latest announcements signaled a clear evolution, from a design platform with AI capabilities to an AI-first creative platform where design is the application.Lauren breaks down her content that connects framework, why the messenger matters as much as the message, how brands can balance digital presence with in-person community building, and why chasing reach and virality is the wrong goal for most marketers.Virality is a byproduct, not a strategy.Edited and produced by Takt.
What if the most valuable skill of the next decade isn't content creation, AI, or automation? What if it's community building? In this episode of Social Media Decoded, Michelle Thames explores why community builders are uniquely positioned to thrive in a world increasingly shaped by artificial intelligence, automation, and digital connection. While technology continues to evolve, one thing remains true: people still crave belonging, trust, relationships, and meaningful human connection. Michelle shares what she's learning through building Coffee & Connections, community walks, curated dinner experiences, The Collective, and her upcoming Connected & Paid event. She explains why the future belongs to those who know how to bring people together and why relationship capital may become one of the most valuable assets you can build. If you're a creator, entrepreneur, leader, or business owner looking to build something that lasts, this episode is for you. In this episode, you'll learn: • Why AI and automation are increasing the value of human connection • The growing loneliness epidemic and what it means for business • The difference between building an audience and building a community • Why relationship capital matters more than ever • Lessons from Coffee & Connections, The Walk, and The Dinner Series • How community creates opportunities that content alone cannot • Why community leaders are becoming the most influential people in business Key Quote: “Community leaders are the new influencers.” Connect with Michelle: Instagram: @MichelleLThames DM the word COMMUNITY to continue the conversation. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Welcome back to the Hangar Z Podcast, brought to you by Vertical HeliCASTS, in partnership with Vertical Valor Plus.In this comprehensive two-part conversation, Jon Gray and Jack Schonely are joined by Tamrin Olden, founder of Talk Public Relations, to discuss why social media has become a mission-critical tool for modern public safety. Moving beyond the "ancillary duty" mindset, Tamrin explains how a strategic digital presence is the foundation for community trust, transparency, and successful recruitment.Throughout this episode, we dive deep into the friction between traditional law enforcement leadership and the fast-paced digital world, exploring how to overcome the "paralysis by analysis" that often keeps agencies silent. Tamrin breaks down the difference between "vanity metrics" (like viral dance videos) and "value-driven content" that authentically showcases the expertise and humanity of a department.Key topics discussed in this episode include:The Strategy of Storytelling: Why agencies like Phoenix PD and Irvine PD succeed by focusing on "Human-Centered Storytelling" rather than just posed award photos.Aviation and Specialized Units: Tactical advice for air units on using social media to justify budgets, educate the public on capabilities, and provide a "peek behind the curtain" through Tech Tuesdays.Overcoming Leadership Hurdles: How to "supervise up" and package social media proposals that address administrative fears regarding negative comments and legal liability.Crisis Communications: Why the phrase, “no comment,” is a strategy for failure. We discuss lessons learned from major incidents like Ferguson and Uvalde, and the importance of releasing facts on your own terms to control the narrative.The Digital Recruitment War: Why your agency's "digital fingerprint" is the first thing a potential recruit looks at, and how to use social media for attracting new talent and retaining current staff.Whether you are a social media manager, a unit leader, or a command staff member, this episode provides a tactical "starter pack" for building a professional, effective, and transparent communication strategy.Thank you to our sponsors Onboard Systems Hoist & Winch, Metro Aviation and Trakka Systems.
Welcome back to the Hangar Z Podcast, brought to you by Vertical HeliCASTS, in partnership with Vertical Valor Plus.In this comprehensive two-part conversation, Jon Gray and Jack Schonely are joined by Tamrin Olden, founder of Talk Public Relations, to discuss why social media has become a mission-critical tool for modern public safety. Moving beyond the "ancillary duty" mindset, Tamrin explains how a strategic digital presence is the foundation for community trust, transparency, and successful recruitment.Throughout this episode, we dive deep into the friction between traditional law enforcement leadership and the fast-paced digital world, exploring how to overcome the "paralysis by analysis" that often keeps agencies silent. Tamrin breaks down the difference between "vanity metrics" (like viral dance videos) and "value-driven content" that authentically showcases the expertise and humanity of a department.Key topics discussed in this episode include:The Strategy of Storytelling: Why agencies like Phoenix PD and Irvine PD succeed by focusing on "Human-Centered Storytelling" rather than just posed award photos.Aviation and Specialized Units: Tactical advice for air units on using social media to justify budgets, educate the public on capabilities, and provide a "peek behind the curtain" through Tech Tuesdays.Overcoming Leadership Hurdles: How to "supervise up" and package social media proposals that address administrative fears regarding negative comments and legal liability.Crisis Communications: Why the phrase, “no comment,” is a strategy for failure. We discuss lessons learned from major incidents like Ferguson and Uvalde, and the importance of releasing facts on your own terms to control the narrative.The Digital Recruitment War: Why your agency's "digital fingerprint" is the first thing a potential recruit looks at, and how to use social media for attracting new talent and retaining current staff.Whether you are a social media manager, a unit leader, or a command staff member, this episode provides a tactical "starter pack" for building a professional, effective, and transparent communication strategy.Thank you to our sponsors Precision Aviation Group, Quantum Helicopters and SHOTOVER.
Let's be honest — social media can feel like a full-time job you never applied for. You started a business to do the thing you love, not to spend three hours a week staring at a blank caption box wondering what to post. If your content strategy currently lives inside your head and gets executed in a panic at 9 PM on a Tuesday, this one's for you. Here's how I built a system that keeps me consistently showing up across multiple platforms, without losing my mind Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/social-media-strategy-that-doesnt-eat-your-life
Most lawn care and landscaping companies know they should be posting on social media, but many aren't sure where to focus or what actually generates leads. In this episode, we break down the most important platforms for green industry businesses, including Google Business Profile, Facebook, Instagram, and more. You'll learn what to post, where to post it, and how consistent content can help generate referrals, build trust, and improve your local SEO. Whether you're just starting out or approaching the million-dollar mark, this episode will help you create a social media strategy that supports real business growth. Important Links: https://www.brandedbull.com/ https://www.instagram.com/brandedbull/ https://www.facebook.com/brandedbullinc https://www.lawntrepreneuracademy.com/
Brent is joined by Paige Kosinski, co-founder of Odyssey Entertainment Group, an influencer talent management company that has grown from a boutique operation into a mid-size powerhouse. The conversation covers the evolution of the creator economy, the art of matching talent with brands, and the practical steps aspiring creators need to take to build sustainable careers. Whether you are a merchant looking to leverage influencer marketing or a creator hoping to monetize your platform, this episode delivers real-world guidance from someone who lives and breathes this space every single day.Key TakeawaysConsistency beats follower count. Algorithms reward creators who show up regularly, and brands now prioritize engaged communities over raw follower numbers.Start with one clear focus. Creators should establish expertise in a single area before expanding into lifestyle content. That focus gives audiences a reason to stick around.Brand partnerships drive the bulk of creator revenue. Beyond one-off deals, long-term collaborations with aligned brands create stability for both the creator and the company.AI-generated content can backfire. Audiences are quick to spot avatar-driven or AI-produced material, and brands are even adding contract clauses to limit AI use in creative deliverables.The creator economy welcomes every generation. Gen X influencers are thriving on social platforms, proving that audience-building has no age requirement.Personal branding comes first. Monetization follows naturally when a creator invests in building a genuine, recognizable brand with clear content pillars.Cross-platform presence matters. Successful creators post across TikTok, Instagram, YouTube, Facebook, LinkedIn, and Pinterest depending on where their audience lives.Chapters00:00 Introduction to Odyssey Entertainment Group01:53 The Evolution of Influencer Management05:11 Matching Influencers with Brands09:03 The Importance of Community and Niche10:07 Engaging Older Audiences11:11 Navigating Different Platforms12:39 Building a Personal Brand13:31 Public Speaking and Influencer Opportunities14:33 The Role of AI in Content Creation17:21 Getting Started as an Influencer18:55 Closing Thoughts and Promotions ResourcesOdyssey Entertainment Group - https://www.odysseyentertainmentgroup.comErica Ver - PianyandHoney - https://www.instagram.com/pianyandhoneyWall Blush Modern Manor Collection - https://wallblush.com/collections/modern-manor
As organizations look to engage the next generation of fundraisers, many are asking the same question: what actually motivates Gen Z, and especially young men, to show up and take action?In this episode, Marcie Maxwell sits down with Shaw Guidi, Director of Chapter Engagement at The Ability Experience, the philanthropy of Pi Kappa Phi Fraternity. Shaw brings a firsthand perspective from working with college-age men across the country, offering insight into what drives their participation and what keeps them connected.Shaw shares how competition, challenge, and personal connection play a powerful role in motivating Gen Z men. He also explores how organizations can provide structure without stifling creativity, meeting fundraisers where they are while guiding them toward success. From digital-first strategies like TikTok and livestreaming to the irreplaceable impact of in-person connection, this conversation highlights what it takes to turn initial interest into long-term commitment.Together, we'll explore:What motivates Gen Z men to engage and how competition and connection influence actionHow to balance structure and creativity while building meaningful fundraising experiencesWhy showing up in person still matters and how digital tools can amplify, not replace, human connectionMentioned LinksThe Ability ExperienceJourney of HopeGear Up FloridaGear Up New YorkStay Connected on LinkedInConnect with MarcieConnect with the Peer-to-Peer Professional Forum (00:00) - Welcome to The P2P Soap Box (02:10) - Introducing Shaw Guidi and The Ability Experience (04:52) - Events (06:48) - The Coveted Audience (14:00) - Social Media Strategy (16:36) - The In-Person Connection (24:04) - Get Involved
Are you spending hours creating content but still not seeing the engagement, growth, or sales you want? In this episode, I'm joined by Kristina Bartold, co-founder of The Social Snippet and High Vibe Women, to talk about how entrepreneurs can create content that builds trust, attracts the right audience, and turns followers into customers. We break down how to be “algorithm-proof”, how to choose the right platform, and the mistakes entrepreneurs make on social media. Kristina also shares why smaller audiences often outperform larger ones, how to build trust with your followers, and the underrated strategy most business owners overlook when trying to grow. Get ready to stop overcomplicating social media and start building a community that fuels long-term business growth. Check out our Sponsors: Shopify - Try the ecommerce platform I trust for Glōci. Sign up for your $1/month trial period at http://Shopify.com/happy. Indeed - Spend less time searching, and more time actually interviewing candidates who check all your boxes. Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Fora Travel - Curious how to become a travel advisor and earn while you explore? Start at http://foratravel.com/happy. Zazzle - Save 25% on your first order today at http://Zazzle.com with code EARN. Monarch Money - Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. HIGHLIGHTS 00:00 Meet Kristina Bartold, co-founder of The Social Snippet. 07:15 How complementary strengths create stronger business partnerships. 10:30 What are the biggest social media mistakes keeping businesses from growing online? 17:30 The content strategy that helps build trust, engagement, and stronger connections. 19:15 How can you become more algorithm-proof? 22:00 Why you don't need to be on every platform to grow your business. 27:45 How to stand out online when you're competing with bigger brands. 32:00 The mindset shift that makes social media feel simpler and more effective. 45:30 How to set boundaries as your business and visibility grow. 56:00 Who should start a podcast and who shouldn't? 01:01:30 How Kristina helps businesses with social media & podcasting. RESOURCES Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Kristina: @kristina.bartold
The FastForwardAmy Show: About Perfectly Imperfect Entrepreneurship
Do you ever feel overwhelmed trying to keep up with content creation for your business? In this episode, I'm breaking down my complete system for batching my social media posts, newsletters, and podcast episodes. All in just one day a week (mostly!). You'll learn how I maintain my authentic voice, streamline my workflow, and still manage to show up consistently online without losing my creativity. If you want to take control of your content schedule, this episode is for you!Do you need help getting started? Download my free ChatGPT Content Buddy tutorial to see how you can create multiple pieces of content from one core idea: fastforwardamy.com/contentbuddyThis episode was originally published in October 2024 so references of dates and seasons might be outdated, but the content and strategies are not.You want to make money on Instagram, but you're not sure what needs to be in place to make that happen. In the Instagram Income Map, a PDF workbook, you discover the 8 building blocks that determine whether you can sell online products on Instagram, from offer to conversion to content, including a self-scan that shows you exactly what you need first. Go to fastforwardamy.com/incomemap and you'll receive it instantly.Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamyDiscover my free trainings and ebooks: fastforwardamy.com/freeresources
Authority means more than just showing up on social media. It is about carving out space, going deep, and using your podcast as a vehicle to drive real results in your business. In this episode of Influential Voices of Authority, Erik K. Johnson sits down with Louise McDonnell, host of the Social Media Takeaway podcast and leading social media marketing expert. Louise unpacks how her show has become the cornerstone of her authority, expands her network, and consistently drives speaking opportunities and business growth on a global scale. Important Links: Louise McDonnell website: https://sellonsocial.media Louise's Social selling assessment: https://www.sellon.social Or PodcastTalentCoach.com/SellOn Podcast Authority Audit: http://www.podcasttalentcoach.com/coaching Subscribe to the podcast: Apple Podcasts: http://www.PodcastTalentCoach.com/apple Spotify: http://www.PodcastTalentCoach.com/spotify Website: http://www.PodcastTalentCoach.com/podcasts Episode Segments: 00:01 "Building Authority with Podcasting" 00:14 "Deep Dives and Organic Conversations" 01:36 "Guests, JV Partnerships, and Client Stories" 02:11 "Solo vs Interview Episodes" 02:49 "Launching to the Top of the Charts" 03:36 "Celebrating Guests and Milestones" 05:10 "Podcast Doors to Global Stages" 06:19 "Consistent Marketing with Podcasting" 07:19 "Who is Listening? Expanding Your Reach" 08:20 "Battling the Weeds: Staying Strategic" 09:27 "Planning, Data, and Determination" 11:46 "True Marketing Alignment" 13:15 "Where Businesses Go Wrong" 14:17 "The Power of a Clear Offer" 16:27 "Lead Generation Systems that Work" 17:38 "Getting Your Lead Magnet Seen" 18:10 "Ad Budgets and Platform Strategies" 19:14 "Training the Algorithm" 21:41 "Understanding Ad ROI and Nurture" 22:54 "Louise's Social Selling Assessment" 24:56 "How to Access the Assessment" 26:34 "If Louise Started Over" 28:35 "What's Next for Louise" Key Takeaways: - Your Podcast as a Launchpad Louise reveals how her podcast directly led to speaking gigs at global summits, stronger JV partnerships, and a far-reaching client base. Visibility leads to opportunity, not just more content. - Consistency and Clarity Build Authority Coaches and consultants often let their own marketing slide. Committing to a podcast schedule keeps your brand top-of-mind and enforces discipline in your own strategic growth. - Marketing Missteps to Avoid Louise's data-driven social selling assessment highlights two major problems: lack of a clear, compelling offer and no lead generation system. She explains how social media marketing fails when the basics are overlooked, regardless of platform tricks or new features. - Your Email List is Your Real Asset Chasing followers is not the key. Louise argues the true winners in social media are those with powerful, nurtured email lists–and she shares her formula for connecting social efforts to lead generation and nurturing for real business growth. - Paid Ads are Essential for Scale Louise emphasizes the necessity of paid ads in today's landscape but breaks down how to be smart with modest budgets and train the algorithm for better ROI. She unpacks common pitfalls in Meta AI ad creation and how to keep brand images authentic. - Assess to Progress Louise's social selling assessment empowers entrepreneurs and experts to pinpoint real blockages in their marketing–from messaging to offer clarity to systems for consistent client acquisition. Episode Highlights: How Louise leveraged her podcast to hit top business charts and open new business relationships Real stories of surprise listeners and expanding markets outside your niche Proven ways to move from frustrating busy-work to strategic marketing action The simple "alignment" principle that multiplies authority, no matter the platform Tactical tips on ads, LinkedIn tactics, and building a global business from a rural base Connect with Louise McDonnell: Ready to identify your blind spots? Take Louise's free Social Selling Assessment and discover exactly where your marketing needs attention: https://sellon.social/assessment You can also find all the details at PodcastTalentCoach.com/sellon Website: https://sellon.social Instagram: https://www.instagram.com/louisemcdonnell/ LinkedIn: https://www.linkedin.com/in/louisemcdonnell/ Your Podcast Authority Audit: Ready to strategically grow your podcast authority? You've published the episodes. You've stayed consistent. You know your content is good. And yet… You're not being seen as the authority in your niche Your podcast isn't creating the level of influence or opportunity you expected People listen—but they don't take action And you sound professional… but not unforgettable The truth? Consistency alone doesn't create authority. Intentional leadership does. Are you ready to turn your podcast into an authority engine and not just more content? Would you like to move from best-kept secret to recognized authority? Let me audit your podcast and find the gaps. Go to www.PodcastTalentCoach.com/coaching, click the button and apply to have a chat with me. We will uncover your authority positioning problem, develop your plan to succeed, and see how I can help and support you to achieve your podcast goals. Get your podcast audit at www.PodcastTalentCoach.com/coaching.
Kat O'Leary works with brands and executives on social media strategy and execution, primarily using thought leadership to drive growth.She is the founder of Knockout Creative and currently serves as a Professor of Social Strategy & Management. Prior to founding her company, Kat spent five years on the social media team at McKinsey, ultimately serving as Head of Social Media Strategy. She later became a VP at Scale, where she managed social accounts for large global organizations across industries and advised C-suite executives on strategic social media initiatives.Kat holds an MBA from the Tuck School of Business at Dartmouth and a BA from the University of Notre Dame.Website: Knockout CreativeInstagram: @katolearyInstagram: @knockoutcreative.comSupport the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*
Watch how top coaches escape the grind and scale to £100K/month using systems that run without them: https://www.7fss.com/7fss-vsl-a?el=socialmedia2026podcastWant a FREE copy of our 5C Million Dollar Content & Ads Course - Click here : https://www.charlieslivetraining.com/7fss-4c?el=socialmedia2026podcastConnect With Me On Other Platforms:Instagram: @charliejohnsonfitnesshttps://www.instagram.com/charliejohnsonfitness/Instagram: @sevenfigurescalingsystemshttps://www.instagram.com/sevenfigurescalingsystems/Podcast: The Charlie Johnson Showhttps://podcasts.apple.com/ae/podcast/physically-jacked-financially-stacked/id1671480628LinkedIn : Charlie Johnsonhttps://www.linkedin.com/in/charlie-johnson-fitness/Book your FREE Business Audit Call Now: https://www.7fss.com/7fss-vsl-yt?htrafficsource=youtube&el=Want a FREE copy of our 4C Million Dollar Content & Ads Course - Click here : https://charlieslivetraining.com/4cmain?htrafficsource=youtube&el=Connect With Me On Other Platforms:Instagram: @charliejohnsonfitnesshttps://www.instagram.com/charliejohnsonfitness/Instagram: @sevenfigurescalingsystemshttps://www.instagram.com/sevenfigurescalingsystems/Podcast: The Charlie Johnson Showhttps://podcasts.apple.com/ae/podcast/physically-jacked-financially-stacked/id1671480628LinkedIn : Charlie Johnsonhttps://www.linkedin.com/in/charlie-johnson-fitness Hosted on Acast. See acast.com/privacy for more information.
In this eye-opening episode of the Millionaire Car Salesman Podcast, Sean V. Bradley sits down with CBT News co-founder and automotive industry veteran Jim Fitzpatrick for a conversation that every dealer principal, general manager, and automotive leader needs to hear. "The FTC is going to be saying, look, you can't play games with this. If your salesperson is out there pitching a price on a car... your salesperson is now going to be representing to the consumers what the sale price of that car is." - Jim Fitzpatrick As the FTC increases its focus on dealership advertising, pricing transparency, and consumer protection, many retailers are left wondering: Is my dealership truly prepared? Sean and Jim unpack one of the most important topics facing the automotive industry today, exploring how regulatory changes, compliance expectations, and evolving consumer demands are reshaping the dealership landscape. From pricing disclosures and advertising practices to the growing influence of social media and personal branding, this discussion highlights why old habits could create new risks in today's market. "We're really bringing together the smartest minds in retail automotive or most of them, to bring them together to say, look, let's help dealers figure this thing out." - Jim Fitzpatrick Without giving away all the answers, this episode challenges dealers to think differently about compliance, leadership, training, and accountability. More importantly, it highlights why staying informed and proactively adapting may be one of the biggest competitive advantages a dealership can have moving forward. Whether you're a dealer principal, GM, GSM, compliance officer, or automotive professional, this conversation will help you better understand the road ahead and why industry leaders are paying close attention to the conversations surrounding FTC enforcement, dealership operations, and the future of automotive retail. Register for the Auto Leadership Summit in Washington, D.C. here and get $100 OFF with code 'SEAN100': https://www.cbtnews.com/auto-leadership-summit/ Because in today's environment, what you don't know could cost you far more than you think… Key Takeaways: ✅ The FTC is focusing on fair pricing and transparent marketing practices in the automotive industry to protect consumer interests. ✅ Dealers need a comprehensive training program that includes a structured compliance strategy to address pricing and social media marketing challenges. ✅ Social media influencers and individual sales representatives can unwittingly cause compliance issues if they post content related to pricing without understanding the implications. ✅ Establishing a robust audit system for social media content posted by dealership employees is vital to maintain compliance and protect brand reputation. ✅ The CBT News Auto Leadership Summit on Fair Pricing and Compliance will offer insights from experts across the industry on how to navigate these compliance challenges. About Jim Fitzpatrick Jim Fitzpatrick is a 25-year veteran of the retail automotive industry. He began his career in 1980 as a new car salesperson at a high-volume Toyota dealership in South Florida and quickly rose through the ranks, holding executive positions with AutoNation and JM&A. In 2001 Jim became the Managing Partner of a Toyota dealership in Augusta Georgia. In 2004 Jim, along with his son, John, co- founded Force Marketing in Atlanta, Georgia which currently serves over 1600 franchised dealers throughout North America. In 2012, realizing the need for new car dealers to have their own news and information platform, Jim and his wife Bridget, launched CBT Automotive Network. In addition to providing daily news reports, CBT produces nine weekly shows, hosted by the industry's best known consultants and trainers. Each show focuses on different departments of the dealership operation. Over 54,000 dealer principals, OEM, and Association Executives throughout North America receive CBT's daily newsletters. A recent study found that more people view CBT's video segments than any other automotive media platform. A father of five and grandfather of six, Jim lives in Atlanta, Georgia with his family. Harnessing Regulatory Compliance and Social Media Strategy in Automotive Sales: Insights from Industry Leaders Key Takeaways Social Media Compliance: Dealerships must enforce strict social media policies to ensure compliance with Federal Trade Commission (FTC) regulations and protect their brand image. Price Transparency: Aligning advertising strategies with FTC guidelines on fair pricing can prevent costly violations and enhance consumer trust. Training and Policies: Implementing comprehensive training programs and policies can safeguard dealerships against potential regulatory breaches and maintain operational integrity. Navigating the Complex World of Social Media Compliance In the ever-evolving automotive industry, dealerships face a growing demand to maintain transparency and compliance, particularly in the realm of social media. The transcript from a riveting conversation between Jim Fitzpatrick and Sean V. Bradley highlights the importance of ensuring dealership employees adhere to social media guidelines set by the FTC. Fitzpatrick asserts that social media has become crucial in portraying a dealership's brand and customer experience. "Take the influencers and have them talk about the experience, have them talk about the selection," he suggests, emphasizing content that avoids pricing to remain compliant. The conversation underscores the significant role dealerships' social media strategies play in forming consumer perceptions and regulatory compliance. With employees potentially acting as brand ambassadors online, the repercussions of non-compliant posts can be detrimental. Discounted prices or misleading offers shared on personal platforms, as Fitzpatrick points out, can draw unwanted regulatory scrutiny. Dealerships are not just at risk of tarnishing their reputation but also face hefty fines. Simply put, ensuring a strategy that focuses on non-monetary aspects of the dealership experience can protect both brand and financial standing. Price Transparency: A Path to Building Consumer Trust Price transparency in dealership advertising is another crucial theme woven throughout the dialogue. The FTC, under the Biden administration, has intensified its focus on what it terms "junk fees" in various industries, including automotive. "Maybe the managers are saying, well, in order for us to be compliant, we're going to price ourselves right out of the marketplace," Fitzpatrick notes, acknowledging the balance dealerships must strike between competitive pricing and regulatory adherence. According to Bradley, the importance of consistency across advertised prices and what consumers actually pay when they walk into a dealership cannot be overstated. Misleading pricing not only disrupts consumer trust but also exposes dealerships to severe penalties. With the FTC reportedly sending out 97 warnings to dealerships about these practices, the industry is on high alert. Dealerships must ensure that their advertising reflects the actual purchase price, minus incentives, to maintain compliance and consumer confidence. Comprehensive Training and Policies for Sustainable Operations Both Bradley and Fitzpatrick adamantly express the importance of robust training and policy establishment to mitigate the risks of regulatory infringements. Fitzpatrick underscores the need for ongoing employee education, suggesting that training programs specifically tailored to reinforce compliance norms can be a dealership's strongest defense. "If you don't have ongoing training in this area…you have no defense," he mentions. Bradley concurs, emphasizing the necessity of consistent managerial oversight and the implementation of structured communication protocols, such as computer use policies. These measures not only ensure that the dealership aligns with federal regulations but also empower employees with the knowledge they need to uphold the company's reputation. Comprehensive, routine audits and training can preemptively address and rectify potential compliance issues before they escalate to external disputes or regulatory scrutiny. Navigating the intricacies of compliance in the automotive industry requires a proactive and strategic approach. By fostering a culture of transparency and accountability through comprehensive training and controlled social media strategies, dealerships can fortify themselves against regulatory pitfalls. As the conversation between Bradley and Fitzpatrick poignantly illustrates, these measures not only safeguard against financial penalties but also contribute to building a resilient, consumer-focused brand reputation in a competitive industry landscape. Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Automotive Sales Mastermind Facebook Group with over 29,000 automotive professionals worldwide. The Millionaire Car Salesman Facebook Group is the go-to community for car salespeople, BDC agents, sales managers, general managers, and dealer principals looking to increase performance, income, and leadership skills. Inside the group, members collaborate daily on automotive sales strategies, lead handling, phone scripts, closing techniques, CRM best practices, dealership leadership, and accountability systems. Learn directly from top automotive trainers, industry mentors, and high-performing sales leaders who are actively winning in today's market. If you're serious about growing your automotive career, increasing car sales, and building long-term success, join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: Dealer Synergy is the automotive industry's #1 Sales Training, Consulting, and Accountability Firm, with over 20 years of proven dealership success nationwide. We specialize in helping car dealerships increase sales, improve processes, and build high-performing Sales, Internet, and BDC departments from the ground up. Our expertise includes automotive phone scripts, rebuttals, CRM action plans, lead handling strategies, BDC workflows, Internet sales processes, management training, and accountability systems. Dealer Synergy partners directly with dealership leadership to align people, process, and technology, ensuring consistent results and scalable growth. From independent dealers to large dealer groups and OEM partnerships, Dealer Synergy delivers measurable performance improvements, stronger teams, and sustainable profitability. ➼ Bradley On Demand: Bradley On Demand is the automotive industry's most advanced interactive training, tracking, testing, and certification platform for car dealerships — built to develop top-performing teams across Sales, Internet Sales, BDC, CRM, Phone Skills, Leadership, and Management. In addition to LIVE virtual automotive training classes and a library of 9,000+ on-demand dealership training modules, Bradley On Demand now includes AI Phone Roleplaying and Coaching to help salespeople and BDC agents practice real dealership conversations before they ever get on the phone with customers. This AI-powered roleplay technology strengthens phone scripts, objection handling, appointment setting, lead follow-up, and closing skills, while providing measurable coaching feedback for continuous improvement. Bradley On Demand empowers dealerships to train faster, coach smarter, improve call performance, increase closing ratios, and sell more cars more profitably — all through structured, trackable, modern automotive training.
The FastForwardAmy Show: About Perfectly Imperfect Entrepreneurship
Are you struggling to hit your social and cash flow goals? In this episode, I'm sharing the top three mistakes you need to avoid to make the most out of your growth. Learn how to set realistic goals and use content strategies that top online entrepreneurs use to reach consistent growth. Discover how I use simple processes to stay consistent with my content, even while traveling!Download my free ChatGPT Content Buddy tutorial to learn how you can create 8 pieces of content from one piece of longer-form content in under 90 minutes: fastforwardamy.com/contentbuddy.This episode was originally published in October 2024 so references of dates and seasons might be outdated, but the content and strategies are not.If you're already doing multi-six figures and ready to scale with high-level coaching, this is for you. Apply via forwardamy.com/applicationformeng and let's see if we're the right fit to grow your business to the next level. You want to make money on Instagram, but you're not sure what needs to be in place to make that happen. In the Instagram Income Map, a PDF workbook, you discover the 8 building blocks that determine whether you can sell online products on Instagram, from offer to conversion to content, including a self-scan that shows you exactly what you need first. Go to fastforwardamy.com/incomemap and you'll receive it instantly.Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamyDiscover my free trainings and ebooks: fastforwardamy.com/freeresources
What happens when clarity, consistency, and a cell phone replace the need to go viral.What if everything you believed about building income online was wrong. No viral moment. No massive following. No polished studio setup. Just you, your story, and the willingness to hit record.This episode of The Power Lounge is for every woman who has been getting ready to get ready. Dianna Nicole built a million dollar business starting with $39, and she did it by mastering the three things most entrepreneurs skip: clarity, consistency, and trust. If you have been waiting for permission to start, this is it.Dianna Nicole is a million dollar entrepreneur, AI and social media consultant, and founder of Happy Lady Happy Life, a platform helping purpose driven people build income online using AI and social media on their own terms. Over the past decade she has inspired more than 200,000 people worldwide through storytelling, digital strategy, and a coaching approach rooted in authenticity and joy.Key TakeawaysYou only get big from starting small. The algorithm rewards consistency over time, and the growth compounds faster the longer you stay in it.Clarity starts with knowing who you are, not what you sell. Authenticity cannot be faked, and audiences feel the difference immediately.Virality does not equal income. Dianna Nicole coaches women with a million followers who are making nothing, and beginners on TikTok Shop making thousands a month with a few hundred.AI works best alongside you, not in place of you. Tools like Claude and Peak Creative can compress hours of work into ten minutes while keeping your voice and values intact.The TikTok Shop affiliate program has changed the beginner path to income. Products, short videos, and a tagged link are all you need to start generating real revenue within 30 days.Dianna Nicole said, "You don't want to touch a million people. You want to touch your people."Host Amy Vaughan said, "Clarity beats clout, consistency compounds, and your stories, including the messy ones, are the ones that make us magnetic."Timestamps00:00 Welcome and guest introduction.01:23 The $39 origin story and millionaire mindset.02:44 Why chasing virality blocks sustainable income.04:26 How to find clarity when you feel scattered online.06:44 Consistency and trust as the real drivers of growth.08:46 The 10 minute life hack for showing up consistently.14:17 How Dianna Nicole uses AI without losing authenticity.16:43 The AI tools she uses: Claude, Big View, and Peak Creative.21:46 Why you only get big from starting small.25:36 Affiliate marketing and the TikTok Shop opportunity.28:48 How to create content that earns trust and income.32:29 Blending storytelling and music into business.35:31 Dianna Nicole's course and coaching program.38:23 The one post to make this week to build momentum.41:52 The meaning behind Happy Lady Happy Life.47:52 Power round rapid fire questions.Connect with Dianna NicoleTikTok: https://www.tiktok.com/@theonlydiannanicoleInstagram: https://www.instagram.com/theonlydiannanicoleWebsite: https://happyladyhappylife.comSupport the show
At 41 years old, with no woodworking background and tools made from hot-glued blocks of wood, Craig Hedges won a YouTube scholarship that changed the trajectory of his entire family's life. In this episode of the Woodpreneur Podcast, host Jennifer Alger sits down with Craig Hedges, the new owner of Goliath Hardwoods in Evansville, Indiana. Craig's story starts with a $250 check from a YouTube woodworker's scholarship fund, a circular saw, a jigsaw, and a drill. What began with cornhole boards made alongside his wife and four kids eventually grew into pen turning, laser engraving, craft shows, and ultimately the purchase of a nearly 30-year-old hardwood retail business that was days away from closing its doors forever. You'll hear about how Craig and his family funded a trip to Disney World entirely from cornhole board sales, and the car ride home where the kids declared they were done making them. You'll hear about how he discovered Goliath Hardwoods as a customer, watched the sale fall through multiple times with other buyers, and negotiated an owner-financed deal that let the business pay for itself from day one. Craig also shares how he inherited a loyal customer base, kept the existing staff, and immediately went to work building a social media presence from scratch with his son Ian behind the camera. You'll also hear about the incredible historic restoration project that landed on Craig's doorstep, resurfacing 130-plus-year-old flooring from the old Cargis building to be installed in 121 new apartments. Craig talks about his plans to create custom wood urns with military branch scroll work for local funeral homes, his vision for a dedicated maker space, and the heartwarming story of helping a pair of newlyweds build their first dining table in his shop. Jennifer and Craig also dig into sourcing strategies for small retailers, from Facebook Marketplace finds to building relationships with larger local suppliers, and how to use social media to stop the scroll and find the wood you need. Chapters 00:00 Meet Craig Hedges: From YouTube Scholarship to Business Owner 05:56 Buying Goliath Hardwoods and Keeping a Legacy Alive 10:05 Building a Social Media Strategy from Scratch 11:46 The Historic Cargis Building Flooring Restoration 18:01 Custom Urns, Maker Spaces, and Creative Revenue Streams 25:50 Sourcing Wood as a Small Retailer 34:19 Challenges, Community, and the Power of Just Trying The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger For blog posts and updates: woodpreneur.com See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com Empowering woodpreneurs and building companies to grow and scale: buildergrowth.io Connect with us at: Instagram: https://www.instagram.com/sawmillsnearme/ Facebook: https://www.facebook.com/woodpreneurnetwork/ Join Our Facebook Group! https://www.facebook.com/groups/woodpreneurnetwork Join our newsletter: https://substack.com/@woodpreneurnetwork You can connect with Craig at: https://goliathhardwoods.com/ https://www.instagram.com/goliath_hardwoods/ https://www.facebook.com/goliathhardwoods/
My name is Natasha Nurse, and I'm a veteran educator with nearly two decades of experience rooted in classroom practice. I currently teach, with my focus centered on inquiry-driven learning and curriculum design. My professional background includes serving as an instructional coach, where I partnered with teachers to strengthen instructional practice grounded in how students learn. Inquiry and human-centered AI guide how I approach teaching and learning. Across classrooms, I have led inquiry-based efforts and designed interdisciplinary curriculum grounded in authentic classroom work. I focus on helping ideas move into daily practice and paying close attention to how student thinking develops. My work has been featured in Newsday and The Long Beach Herald and shared at professional conferences. I believe students think more deeply when learning invites curiosity and gives their thinking room to grow. My work focuses on creating learning environments that make sense in real classrooms and hold up over time. Website: https://natashanurse.comLinkedIn:https://www.linkedin.com/in/natashanurse1/Instagram: https://www.instagram.com/tnurselb/X/Twitter: https://x.com/natasha_nurse ______________________________________________________________________ The Edupreneur: Your Blueprint To Jumpstart And Scale Your Education BusinessYou've spent years in the classroom, leading PD, designing curriculum, and transforming how students learn. Now, it's time to leverage that experience and build something for yourself. The Edupreneur isn't just another book; it's the playbook for educators who want to take their knowledge beyond the school walls and into a thriving business.I wrote this book because I've been where you are. I know what it's like to have the skills, the passion, and the drive but not know where to start. I break it all down: the mindset shifts, the business models, the pricing strategies, and the branding moves that will help you position yourself as a leader in this space.Inside, you'll learn how to:✅ Turn your expertise into income streams, without feeling like a sellout✅ Build a personal brand that commands respect (and top dollar)✅ Market your work in a way that feels natural and impactful✅ Navigate the business side of edupreneurship, from pricing to partnershipsWhether you want to consult, create courses, write books, or launch a podcast, this book will help you get there. Stop waiting for permission. Start building your own table.Grab your copy today and take control of your future.Buy it from EduMatch Publishing https://edumatch-publishing.myshopify.com/collections/new-releases/products/the-edupreneur-by-dr-will
Join us as Brian Hough (CEO & Founder of Tech Stack Playbook, AWS Hero) gets brutally honest about the state of tech hiring and what skills developers actually need to survive - and thrive - in the AI era. Brian walks through his frontline perspective on why tech layoffs aren't about skills - they're about market economics - and what that means for engineers trying to stay relevant. You'll learn which roles are actually hot right now (ML engineer, AI engineer, cloud architect, full stack dev), why companies want utility players who can build end to end, how to use social media and building in public to get quietly hired, and why the engineers who thrive will be those who can go from vision to deployed system. Brian also covers practical strategies for positioning yourself before the next wave hits, including using roadmaps as a personal curriculum and leveraging AI as a career accelerator rather than a threat. Timestamps 0:00 Cold Open 0:11 Welcome & Introduction 2:16 Taking Vibe Code to Production-Grade Systems 3:01 Brian's Update: Dog Feeding & Building Internal Tools 8:05 Mac Maximus: Building on AWS EC2 Mac 9:49 Let's Get Into the Presentation 10:10 Agenda Overview 11:11 Is Anyone Actually Working Less Because of AI? 12:52 What Happens When You Don't Understand What You Built 20:10 AWS Root Account Horror Story 23:24 The Skills You Need in 2026 24:09 Tech Scene Overview & Job Posting Divergence 26:19 What Companies Actually Want: Utility Players 28:00 Hot Roles: ML Engineer, AI Engineer, Cloud Architect 32:00 The Layoff Reality: It's Market Economics, Not Skills 40:49 Now Is the Best Time to Start a Startup 42:31 Roles & Salaries Breakdown 43:55 This Advice Is for Everyone - Not Just Job Seekers 48:01 What's Getting Replaced vs. What's Irreplaceable 49:14 How to Become an Irreplaceable Engineer 52:42 Maximum Viable Product 53:02 Building in Public & Social Media Strategy 55:32 Positioning Yourself Before the Next Wave 56:19 Brian's Closing Thoughts 57:03 AI on Your Resume = Getting Hired Fast 58:12 Using Brian's 30-Day Plan as a Claude Curriculum 59:55 Platform Engineering Hot Take 1:03:05 Wrap-up & See You in Seattle How to find Brian: https://brianhhough.com/techstackplaybook Links from the show: https://roadmap.sh/python https://roadmap.sh/ai-engineer https://roadmap.sh/machine-learning https://roadmap.sh/ai-agents
I've been doing social media for ministry the same way for years… mostly reels, short-form video… But recently, I added THIS one new strategy… And it's getting more engagement than almost anything else I post. And the crazy part? Most people are either ignoring this… or doing it completely wrong. I'm not replacing video… I'm stacking this on top of it. Stick around, because I'm going to show you how you can get a tool, to do it for you, for FREE. Yeah, not joking! THE CAROUSEL ENGINE https://www.patreon.com/posts/carousel-engine-155124829?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link
In this episode of Scratch, Viren sits down with Misbah Uraizee from Nectar Social to dismantle one of marketing's most persistent myths. The truth? Organic and paid media are complementary engines, and brands that still silo them are leaving serious growth on the table. Misbah breaks down the post-iOS 14 reality and reveals the exact playbooks modern challenger brands are using to scale today. In this episode, we cover: The Post-iOS 14 Reality: Why the entire class of brands built on cheap paid ads simply no longer exists. Year-One CPG Playbooks: What the fastest-growing brands actually do in their first year (hint: it has nothing to do with media spend). Killing Vanity Metrics: Why follower count is the metric that refuses to die—and what you should be measuring instead. TikTok Shop's True Role: How to properly integrate it into your modern marketing mix. Measuring the Unmeasurable: How to spot the "halo effects" that prove social is working before the revenue data catches up. The AI Equalizer: Why "taste" is the last true differentiator for marketers in a world where everyone has the same AI tools. Watch the video version of this podcast on YouTube: https://youtu.be/v5lbv-u9bOk Links & Resources:
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Before the screen-time backlash hit the mainstream, Cat Goetze was already building an analog antidote. Her brand Physical Phones—Bluetooth landlines designed to replace smartphone habits—generated $800K in its first year and turned a personal frustration into a full-blown cultural movement. For more on Physical Phones and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Tune in to get the exact plan for what to post on social media to grow your gym.Today on “Run a Profitable Gym,” Two-Brain CEO John Franklin and founder Chris Cooper walk through the social media system that turns lurkers into paying members.They lay out the big three content types every gym owner should be posting: - Conversion content that moves prospects closer to buying.- Connection content that makes people like and trust you before they ever walk through the door.- Value content that helps your community solve real problems for free.They break down each type with examples from real gym owners, and they present tactical steps you can take to start creating better gym social content today.The pair also tackle one of the most underused tools in gym marketing: sell by chat (having real conversations with real people who interact with your social media).You'll walk away with a simple weekly posting strategy you can actually stick to.This is episode 2 of 4 in the Marketing May series. Next week: the content funnel.If you missed last week's episode on referrals, check it via the link below.LinksThe Referral FunnelGym Owners UnitedBook a Call0:37 - People buy from people2:17 - 3 types of content15:18 - Story strategy19:24 - Sell by chat (DM)22:31 - Your action steps
I love diving into my archive. There are so many amazing conversations there, like this one with Deirdre Tshien. We talked about the difference between creating fun content for the feed and functional content that starts conversations and drives prospects to your door. If your social media feels like shouting into the wind, you're not alone. So many business owners post, promote, repeat, and then wonder why no one responds. The problem usually isn't the platform. It's the approach. In this conversation, I sat down with Deirdre Tshien to talk about what it really means to be social on social media. And spoiler alert, it has a lot less to do with posting more often and a lot more to do with starting better conversations. Deirdre shares a simple four-part content rhythm that helps turn random posts into a smart strategy. Key Takeaways Start with awareness Ask a question. Share an opinion. Use a poll. Give people an easy way to jump into the conversation. If no one engages, it's hard to build momentum. Follow with elaboration Once people show interest, go deeper. Share advice, explain the topic, or answer questions. This is where you show your expertise without sounding like a know-it-all. Build community Talk about clients, partners, collaborators, or even life lessons that connect to your message. Tag people when it makes sense. Social media works better when it feels human. Then make the ask After you've opened the conversation and offered value, invite people to take the next step. Listen to the podcast. Join the webinar. Download the guide. Timing matters. Why This Matters Too many women business owners treat social media like a billboard. But it works much better as a coffee shop conversation. People don't gather around billboards. They do gather where they feel seen, heard, and included.
What you'll learn in this episode: ● The 11 types of social media posts that attract clients ● How to build “parasocial relationships” that create instant trust ● Why your followers don't care how you look — only what you share ● Simple ways to turn community posts into powerful lead magnets ● The #1 daily habit that determines your success in real estate About the Guest: Bryon Ellington is the Chief Learning Officer at eXp Realty — a newly created role designed specifically for him. With a career spanning leadership positions at multiple top brokerages, Bryon is one of the most respected voices in real estate training and education. He is the visionary behind “Lead Mastering,” a program that blends research, top-agent strategies, and practical systems to help agents generate leads through mastery and consistency.
In this episode of the GaryVee Audio Experience, I talk about the massive shift in consumer attention from television to the mobile device and why "dinosaur" marketing tactics are failing in today's market. I encourage you to understand the power of organic reach on platforms like TikTok and LinkedIn and explain why I believe every entrepreneur should be producing 30 to 50 pieces of content daily. I also discuss the leverage you gain by starting a local podcast and why the sports card market is currently the most underpriced asset class in the world.You'll learn about:The Concept of "Day Trading Attention"How to Scale a Brand Without Traditional RetailersThe "High School Party Rule" for Business Development
Social media rewards authenticity, yet many creator-entrepreneurs still hide behind polished perfection. In today's crowded digital space, audiences trust and connect with real, relatable people far more than curated personas. In this episode of the YAPCreator Series Replay, Hala Taha shares social media and personal branding strategies along with insights from GaryVee, Kat Norton, Rudy Mawer, and more, to help entrepreneurs build trust, grow their brand, and turn casual followers into loyal fans. In this episode, Hala will discuss: (00:00) Introduction (00:57) Rory Vaden's 3Es for Building Online Trust (05:06) Video Marketing as a Trust Accelerator (09:09) Creating an Authentic Brand as a Content Creator (13:38) Branding Consistency for Instant Recognition (19:39) GaryVee's Guide to Niche Targeting (24:27) Jasmine Star on Building Loyal Communities (27:06) Monetizing Your Audience Authentically Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay Resources Mentioned: YAP E274 with Rory Vaden: youngandprofiting.co/3PbOns6 YAP E278 with Sean Cannell: youngandprofiting.co/4sTTg7T YAP E279 with Sean Cannell: youngandprofiting.co/40zkF2M YAP E316 with Kat Norton: youngandprofiting.co/4sejYYP YAP E318 with Rudy Mawer: youngandprofiting.co/3PaS41e YAP E291 with GaryVee: youngandprofiting.co/4dncWw6 YAP E130 with Jasmine Star: youngandprofiting.co/4sMkYTR YAP E252 with Harley Finkelstein: youngandprofiting.co/4dp0nR0 YAPCreator Replay E1: youngandprofiting.co/4sMFe7E Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Digital Marketing, Storytelling, Advertising
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