Liquis Digital Marketing Podcast

Are you ready to get amazing results on social without showing your face? As you probably know, video is one of the best ways to dominate on social. And if you're like most people you don't want to be behind the camera.  Well, I've some good news for you… Faceless social accounts are blowing up now. In this episode we cover how you can start getting amazing results with your own faceless social account. For more info go to: https://liquisdigital.com/episode141  

Whether you're an established enterprise or a budding startup, these game-changing AI tools are shaping the future of business and redefining efficiency.  In this episode, we explore a variety of AI tools that are guaranteed to enhance your business and save you time. For more info go to: https://liquisdigital.com/episode140  

Selling things to different kinds of buyers can be easier if you understand what they like.  There are four main types of buyers. Knowing how to recognize each type and how to sell to them can help you dramatically increase your marketing and sales. In this episode, we are talking all about how to identify & market to your different buyer types. For more info go to: https://liquisdigital.com/episode139  

This is something we do not talk a lot about on this podcast, and that's AI. Unless you've been living under a rock, you know AI is starting to take over, well, at least trying to. It's at a minimum interweaved itself into just about every piece of software I use in the marketing world, and I have to say, it has provided some pretty impressive tools. In this episode, I'm sharing my favorite AI tools specifically designed to enhance your marketing. For more info go to: https://liquisdigital.com/episode138  

Businesses that are serious about growing and scaling know that they need to implement marketing automation into their business because they know it's going to save them time, create a better user experience, and ensure consistency in their messaging and operations.  In this episode, we're going over the marketing automations guaranteed to improve your business in 2024. For more info go to: https://liquisdigital.com/episode137  

Your website should act as your online hub of your business and should be building credibility and generating customers.  In this episode I'm sharing 4 things that will drastically improve your website in 2024. For more info go to: https://liquisdigital.com/episode136  

Are you prepared to receive a bad review for your business?   As business owners, I don't have to tell you how important reviews are to your business. And how frustrating & heartbreaking it is to receive a bad one.  But what if I told you how you handle a bad review could bring you more business than a good review itself.  For more info go to: https://liquisdigital.com/episode135  

Having the right social media strategy is going to allow you to post with purpose! If you're like most business owners and posting without purpose you're just wasting precious time and effort.  In this episode, we're laying out your Social Media Strategy for 2024.  For more info go to: https://liquisdigital.com/episode134  

The ad platforms make it easy to start up an ad campaign. But what isn't easy is getting those ads to be successful.  In this episode I'm going over how to troubleshoot your low performing ads. For more info go to: https://liquisdigital.com/episode133  

Facebook and Instagram ads are a great way to get in front of new people who didn't know you or your service previously existed. But if you're running those ads to the wrong people, then it's just a waste of money and time. In this episode, we are going over how to target your ideal customer with Facebook and Instagram ads.  

Running Facebook and Instagram ads is a great way to get in front of an audience that doesn't know you or your service exists.  In this episode, I'm going over my Facebook & Instagram ad strategy for local & service-based businesses. For more info go to: https://liquisdigital.com/episode13  

If you're a local business and you're not focusing on Local SEO you're missing out on a massive opportunity to bring in new, ready to buy, customers. In this episode, I'm going over how using Local SEO will drive more customers to your local business. For more info go to: https://liquisdigital.com/episode130    

If you're a local service-based business, getting Google Guaranteed is a must.  Since implementing this for some of our local service-based clients, they've seen an astronomical increase in business.  In this episode, I'm going over everything you need to know about getting Google Guaranteed. For more info go to: https://liquisdigital.com/episode129  

Running Google ads is a great way to drive more customers to your business.  After 15 years of reviving, dead, money sucking Google Ad accounts, here are my Top 7 reasons you're probably not getting results with your Google Ads.  

Over the last 15 years we've had the opportunity to work with 100's of services and local based businesses.  I'm going to share with you the exact marketing framework we use here at Liquis Digital to get local service-based businesses ahead of their competition.  

One of the top questions I get in our agency when talking to our marketing clients is How much to spend on Google Ads to see results? Buckle up because we answer that question today.  

Running ads is one of the best ways to drive new customers into your business.  But with all the options out there, where is the best place for your business to be advertising?  Well in today's episode we're answering that very question.  

Today, I'm sharing a sales mistake I made that nearly cost me $8000. I'm here to spill the beans so you can learn from my mistakes. Plus, I'll dish out some cool tips to ensure you never find yourself in a similar situation.  For more info go to: https://liquisdigital.com/episode124  

Applying this concept to your website will massively increase the number of customers you get through your site. The big brands know it and use it… and the cool thing is, you can use it too and get great results as well. Today, we are talking about applying the Halo Effect to win more customers through your website. For more info go to: https://liquisdigital.com/episode123  

As a business owner, you must know that one of the main deciding factors for a potential buyer is trust. There are many ways to build that trust with your customers, but today we are going to discuss one psychological method to build trust that is rarely talked about. For more info go to: https://liquisdigital.com/episode122  

More isn't always better, and this could be the one thing that's killing your sales. Today, we're going to show you how the Jam Experiment proves this, and what you can do to fix it. For more info go to: https://liquisdigital.com/episode121  

Having an effective landing page on your website is going to be the difference-maker in converting your visitors into leads and sales.  So, whether your business objective is to sell a product or service, or to build your email list… crafting an effective landing page is something you can't afford to ignore.  In this episode, we are going to give you everything you need to create an effective landing page that actually converts! For more info go to: https://liquisdigital.com/episode120  

90% of your audience is not ready to buy right now, and here's what you can do about it.  The best proven way is to provide value first. Get them to know, like, and trust you. We like to do this through a lead magnet.  In this episode, we're going over how to create a lead magnet that actually works.  For more info go to: https://liquisdigital.com/episode119  

Your website is the online hub of your business and is there to build credibility and generate customers.  In this episode, I'm sharing 4 things that will instantly improve your website. For more info go to: https://liquisdigital.com/episode118  

A website without the right content is useless, regardless of how well-designed it is. A social media post is pointless if nobody cares about what you're saying. In this episode we are discussing how you can create better content that converts.  For more info go to: https://liquisdigital.com/episode117  

Missing this one thing could be the reason why you're not getting customers into your business.  And that's crafting the right messaging.  Until you get this figured out you're going to continue to struggle to drive the right customers to your business.  In this episode, we're showing you how to craft the right messaging to attract more customers. For more info go to: https://liquisdigital.com/episode116  

If you hire a professional marketing agency, this will likely be one of the first's things they will do. The cool part is, you don't need a marketing agency to do this, you can do it yourself.  And that's knowing your audience by developing a detailed customer avatar.  Now you may have heard of this, but today we're going over 10 better questions to answer when defining your customer avatar.  For more info go to: https://liquisdigital.com/episode115  

Your homepage is going to be the most visited page on your website. In this episode, we are uncovering all the key elements that make up the perfect homepage for local service-based businesses. For more info go to: https://liquisdigital.com/episode114  

If you're looking to improve your social media presence, the first place you need to focus your attention is your bio. Your bio is one of the first things people see when they visit your profile. Moreover, it's the key element for viewers to decide whether to follow or connect with you. In this episode, we're going to outline how you can create the perfect bio that makes the right impression and attracts new followers. For more info go to: https://liquisdigital.com/episode113  

Are you using marketing automation in your business?  When we started implementing marketing automations in our business, it changed everything. In this episode, I'm breaking down marketing automation. I will discuss what you should automate, as well as share my killer marketing automations that you can use in your business For more info go to: https://liquisdigital.com/episode112  

Running a Facebook and Instagram ad can be simple. However, running a Facebook and Instagram ad that actually works is not so simple. Perhaps you've experienced this yourself or have been too intimidated to even try. In this episode, we uncover my favorite Facebook ad targeting strategies for 2023. For more info go to: https://liquisdigital.com/episode111  

If you are a local business, one of the best things that you can do to drive new customers to your business, who are ready to buy right now, is to improve your local search engine rankings.  In this episode we're covering all the website updates you can easily do that are guaranteed to improve your local SEO.  For more info go to: https://liquisdigital.com/episode110

If you're a local business, this Google ad is going to be a game changer. I'll be honest—it's not super sexy, but it will have your phone ringing off the hook.  If you're ready to start generating more phone calls for your local business, then you're not going to want to miss today's 7-minute bingeable marketing podcast episode. For more info go to: https://liquisdigital.com/episode109  

Should you run your own ads? Is it really worth it? The answer might surprise you! Stay tuned because in this 7-minute bingeable marketing podcast episode we are going over if running ads yourself is really worth it.  And stay to the end and I'll share some of my top ad tips! For more info go to: https://liquisdigital.com/episode108  

Should you build your own website? Is it really worth it? The answer might surprise you! Stay tuned because in this 7-minute bingeable marketing podcast episode we are going over if building your business website yourself is really worth it.  For more info go to: https://liquisdigital.com/episode107  

I had a marketing strategy call with a local business last week… And in this episode, I'm going to share what they we're doing wrong.  And stay to the end and I'll share the marketing plan we came up with for them.  For more info go to: https://liquisdigital.com/episode106  

There are many ways a business can leverage the power of marketing to grow and scale their business.  Today, I'm going to share with you the marketing framework we use in our agency to take our clients' businesses to the next level. For more info go to: https://liquisdigital.com/episode105  

Messenger marketing is a great way to connect with your potential customers, add value, build trust, and ultimately convert them faster.  In this episode, we're talking about how to turn your conversations into conversions with messenger marketing. For more info go to: https://liquisdigital.com/episode104  

This is something often neglected by businesses, but 9 of 10 people look for these before visiting, scheduling, or making a purchase.  And that's Reviews.  In today's 7-minute bingeable marketing podcast episode we are talking about how you can boot your business with review management.  For more info go to: https://liquisdigital.com/episode103

Local SEO or Organic SEO? What's the difference and which one should you be focused on? In this 7-minute bingeable marketing podcast episode we're diving in to answer all these SEO questions.  For more info go to: https://liquisdigital.com/episode102  

Today's 7-minute bingeable episode is all about SEO vs Paid Advertising.  We'll discuss the pros and cons of each and give you the knowledge you need to make an educated decision on which one is the best marketing strategy for your business.  Tune in now to find out which one you should be investing in. For more info go to: https://liquisdigital.com/episode101  

This 7-minute, bingeable podcast episode is packed with latest tips and tricks to help you make the most out of your Google Ads this year.  It's never too late to start maximizing your Google Ad Strategy and start getting the results you've been wanting! For more info go to: https://liquisdigital.com/episode100  

Are you looking for a quick and easy way to get more customers with your social media ad strategy in 2023?  This 7-minute, bingeable podcast episode is packed with essential tips and tricks to help you get the most from your ad strategy this year. We're talking hot ad types, filling up your email list, targeting methods, and the one ad that will help all your other ads perform better. Don't wait, start dialing in your 2023 social ad strategy now and start getting the results you've been wanting! For more info go to: https://liquisdigital.com/episode99  

Are you looking for the key to unlock the power of email marketing in 2023?  This week's bingeable podcast episode is the go-to guide for all the tools and tactics you need to have in your toolbox!  From creative List building Techniques, to increasing email deliverability, and automating your campaigns, this episode is packed with tips and tricks to help you make the most out of your email marketing efforts.  Don't miss out on this opportunity to maximize your email marketing success in 2023! For more info go to: https://liquisdigital.com/episode98  

Is influencer marketing dead?  In this episode we're discussing how Influencer marketing has changed and as a business owner, is it even worth your time in 2023, and what else should you do instead. For more info go to: https://liquisdigital.com/episode97

Are you looking for an effective SEO strategy for 2023?  This bingeable, 7-minute episode is the perfect guide for any business owner looking to optimize their search engine rankings.  From creating long-form content to focusing on the basics, incorporating local and social SEO, and leveraging the power of Chat GPT, you will be sure to get the most out of your SEO strategy and stay ahead of the competition. For more info go to: https://liquisdigital.com/episode96

Are you looking for the key to unlock your company's success in 2023?  This episode is the perfect tool for you!  From leveraging TikTok, Reels, and Shorts to creating the best video ideas and styles, this episode is packed with all the tips and tricks you need to get ahead of the competition.  Learn how to increase engagement, impressions, and reach with the right video strategies.  Don't miss out on this opportunity to grow your business with video - start planning now and have the most successful 2023 ever! For more info go to: https://liquisdigital.com/episode95

Are you a business owner or entrepreneur looking to get a head start on your 2023 marketing strategy?  Look no further!  This episode is packed with essential tips and tricks to help you get the most out of your 2023 marketing strategy. From content marketing, SEO, creator marketing, email marketing and paid ads, you will learn the ins and outs of each topic to ensure your company's success.  Don't wait, start planning your 2023 marketing strategy now and get ahead of the competition! For more info go to: https://liquisdigital.com/episode94

Your Contact Page is the page where your site visitor will hopefully take the action of contacting you.  It's important that you create an inviting Contact Page that incentivizes visitors to take action. In this episode, we're revealing all the things your Contact Page needs to be a hot lead generating machine.  For more info go to: https://liquisdigital.com/episode93

One of the most important things to know about your product or service pages… is the people viewing these pages are most likely in the research/buying phase.  That means these pages are often the page where your conversions happen.     In this episode, we're going over how to create product and services pages that sell. For more info go to: https://liquisdigital.com/episode92

This is the most neglected and overlooked page on your website. But it is responsible for helping people to decide if they want to work with you or not! I'm talking about the About Page.  Could your website “About Page” be turning off potential customers?! It most likely is! In this episode, we're talking about how to fix it.  For more info go to: https://liquisdigital.com/episode91