The Dirt on Flowers

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Welcome to the Dirt on Flowers! Join Lyndsay from Wildroot Flower Company and Shannon from Bloom Hill Farm. Over the last six years, we've leaned on each other as we grew our farms into the profitable six figure farms they are today. We want you to join us as we have real, honest conversations about life and business. Every episode you'll leave inspired and fill your toolbox with actionable strategies you can implement at any stage in your business. Learn from our mistakes as we talk business, marketing and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!

Shannon Allen and Lyndsay Biehl


    • Aug 6, 2025 LATEST EPISODE
    • weekdays NEW EPISODES
    • 47m AVG DURATION
    • 196 EPISODES

    Ivy Insights

    The Dirt on Flowers podcast is an absolute gem for flower farmers and enthusiasts alike. I can't express enough how much I love listening to Lyndsay and Shannon share their knowledge, experiences, and advice in such a lighthearted and enjoyable manner. This podcast has become my go-to source for all things related to flower farming, as well as a source of entertainment and laughter.

    One of the best aspects of The Dirt on Flowers podcast is the practical advice and lessons learned that are shared throughout each episode. Whether you're a beginner or an experienced flower farmer, there is always something new and valuable to take away from their discussions. From tips on soil preparation, planting techniques, harvesting methods, to business strategies and marketing ideas, Lyndsay and Shannon cover it all with expertise and authenticity. The guests they bring on the show also provide additional perspectives and insights that enrich the content.

    Another great aspect of this podcast is the sense of community it fosters among its listeners. The hosts have created a supportive environment where flower farmers from all levels can come together, share their experiences, ask questions, and connect with like-minded individuals. It's inspiring to hear from others who are pursuing their dreams in flower farming, and it creates a sense of camaraderie that makes you feel like you're part of something special.

    However, if there is one downside to this podcast, it would be that some episodes may not be directly applicable to everyone's specific circumstances. Occasionally, there may be topics or discussions that don't align with your interests or current situation as a flower farmer. However, even in those instances, the banter between Lyndsay and Shannon keeps things entertaining and engaging.

    In conclusion, The Dirt on Flowers podcast is an incredible resource for anyone interested in flower farming or simply looking for some lighthearted entertainment with valuable insights. Lyndsay and Shannon have created a wonderful platform where they generously share their knowledge, experiences, and advice to help others succeed in the flower farming industry. Their authenticity, humor, and practicality make this podcast a joy to listen to, and I highly recommend it to anyone in the floral community.



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    Latest episodes from The Dirt on Flowers

    EP 196: Uncut Week 32

    Play Episode Listen Later Aug 6, 2025 26:20


    In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, unscripted look at flower farming life. They discuss balancing work with family, recent farm events, crop challenges, and future planning for workshops and planting. The conversation also covers vehicle woes, sunflower strategies, and the realities of always planning ahead. Lyndsay and Shannon introduce their upcoming virtual conference, Dirt Con, highlighting its practical sessions for flower farmers. Their candid chat offers insights, encouragement, and community for fellow growers navigating the joys and struggles of running a flower farm.Learn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP: 195 Workshops that Work: Systems, Strategy & Scaling with Brittany Doyle

    Play Episode Listen Later Aug 1, 2025 66:05


    In this episode, Lyndsay and Shannon chat with Brittany Doyle, owner of Dahlia and Vine Flower Farm. Brittany shares her journey from neuro trauma physician's assistant to full-time flower farmer, and details how she's built a profitable business through creative, well-organized workshops. The hosts and Brittany discuss workshop logistics, pricing, marketing, and balancing farm life with personal priorities, offering practical tips and candid insights for flower farmers looking to diversify income and build community through on-farm experiences.Learn more about Brittany Doyle: Website, Instagram, If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 194: Uncut Week 31

    Play Episode Listen Later Jul 30, 2025 34:31


    Lyndsay and Shannon share what has been going on at their arms this week. Lyndsay talks about her U-Pick event this past weekend, how she is trying something new with dahlia staking and how the rain has made planting harder this season. While Shannon shares about pivoting, learning from feedback and about yelp reviews. Learn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 193: Kelly Shore the Floral Source

    Play Episode Listen Later Jul 25, 2025 75:10


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon interview Kelly Shore, founder of The Floral Source. Kelly shares her 25-year journey from flower shop beginnings to building a wholesale business connecting florists with American-grown flowers. The conversation covers her passion for local sourcing, the challenges of pricing and scaling, and the importance of education and community in the floral industry. Kelly offers insights on navigating pandemic disruptions, fostering relationships between farmers and florists, and embracing the seasonal nature of flowers to create sustainable, thriving businesses.Learn more about Kelly Shore: Website, Instagram, FacebookLearn more about DirtCon and join the email list for all the updates.Visit devroomen.com and use code Dirt20 for 20% off!If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 192: Uncut Week 30

    Play Episode Listen Later Jul 23, 2025 34:37


    Lyndsay and Shannon share an honest, unscripted chat about their recent busy weekends, including Lyndsay's Floral Foundations workshop and Shannon's flower fest events. They discuss the realities of teaching, managing farm activities, and adapting to challenges like weather and pests. Both reflect on the importance of simplicity, efficiency, and community in flower farming, offering listeners a candid glimpse into the joys and hurdles of their everyday lives on the farm.Learn more about DirtCon and join the email list for all the updates.IG and Google updateVisit devroomen.com and use code Dirt20 for 20% off!If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 191: Growing Cool Flowers with Lisa Mason Ziegler

    Play Episode Listen Later Jul 18, 2025 59:01


    In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon interview Lisa Mason Ziegler, renowned as the "cool flowers queen." Lisa shares her inspiring journey from starting a flower farm on a small city lot to becoming a leading educator in cut flower farming. The discussion covers the benefits and challenges of growing cool season hardy annuals, succession planting, and adapting to changing markets. Lisa offers practical advice on planting, harvesting, and business growth, emphasizing resilience, patience, and the value of education for aspiring flower farmers.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    head flowers dirt lisa mason ziegler
    EP 190: Uncut Week 29

    Play Episode Listen Later Jul 16, 2025 29:57


    In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, behind-the-scenes look at flower farming. They discuss the excitement and challenges of opening their "You Pick" flower farm, dealing with farm policies like no dogs, and managing unpredictable weather. Lyndsay opens up about a recent theft at her honor stand and the emotional impact, while both hosts swap tips on growing basil and fall crops. They answer listener questions about sales tax and taking vacations from the farm, offering practical advice and encouragement for fellow farmers.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 189: The Power of Reviews

    Play Episode Listen Later Jul 11, 2025 28:36


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon discuss the critical role of customer reviews in flower farming businesses. They share practical tips on how to request reviews, handle negative feedback gracefully, and use positive testimonials in marketing. Emphasizing authenticity and the importance of engaging with all feedback, they encourage listeners to start asking for reviews, respond thoughtfully, and integrate customer experiences into their business strategies to build trust, credibility, and sales. The episode inspires flower farmers to embrace reviews as a key growth tool.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 188: Uncut Week 28

    Play Episode Listen Later Jul 9, 2025 31:04 Transcription Available


    In this episode of "Uncut with Lyndsey and Shannon," the hosts—both flower farmers—reflect on their week around July 4th. Lyndsay opens up about the emotional toll of recent Texas flooding. They update listeners on their busy first week of grocery flower deliveries and emphasize the importance of setting boundaries and self-care amidst farm life's demands. The episode blends humor, honest reflections, and practical insights from their farming journey.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 187: Sweet pea School with Marryn Mathis

    Play Episode Listen Later Jul 4, 2025 66:10


    In this episode of "The Dirt on Flowers," co-hosts Lyndsay and Shannon welcome Marryn Mathis, owner of Farmhouse Flower Farm and author of "Sweet Pea School." Marryn shares her journey from corporate life to flower farming, focusing on her passion for sweet peas. The conversation covers growing tips, challenges, and the emotional connections flowers create. Marin discusses seed production, the importance of adaptability, and her family's role on the farm. The episode blends practical advice, heartfelt stories, and inspiration, leaving listeners eager to grow sweet peas and connect with the flower farming community.Learn more about guest Marryn Mathis: Website, Instagram and Facebook If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 186: Uncut Week 27

    Play Episode Listen Later Jul 2, 2025 25:02


    In this episode, flower farmers Shannon and Lyndsay candidly discuss the realities of their work, from the chaos of returning after vacation to the ongoing battles with weeds, pests, and unpredictable weather. They share stories about managing customer expectations—especially with brides seeking DIY wedding flowers—and the emotional toll of difficult client interactions. The conversation highlights the importance of clear communication, organization, and community support in flower farming, while also providing updates on their upcoming event, Dirt Con. Their honest and humorous exchange offers listeners a genuine glimpse into the joys and challenges of running a flower farm.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 185: How to Plan Now for a Strong second Half of the Year

    Play Episode Listen Later Jun 27, 2025 33:58


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon discuss strategies for flower farmers to navigate the second half of the year. They candidly address spring challenges, including burnout and unmet expectations, and stress the importance of a midseason reality check. The hosts share actionable tips on goal review, crop planning, self-care, and simplifying farm tasks. They encourage farmers to document experiences, celebrate small wins, and embrace flexibility, reminding listeners that it's never too late to adjust plans and prioritize well-being for a successful season ahead.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 184: Uncut Week 26

    Play Episode Listen Later Jun 25, 2025 25:34


    Lyndsay and guest Shawn candidly discuss the realities of flower farming during a summer heat wave. They share adjustments made to protect crops, the installation of a new high tunnel, and the challenges of moving off the farm. The conversation covers adapting farming practices, maintaining customer relationships, and finding ways to keep their passion for gardening alive while running a business. Listeners get an honest look at the ups and downs of farm life, innovation, and personal transitions.https://mikesmightymicros.com/If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 183: Then vs. Now: Our Perennial Journey (Replay + Reflection)

    Play Episode Listen Later Jun 20, 2025 65:27


    Lyndsay and Shannon revisit their early discussion on perennials, sharing how their knowledge and practices have evolved. Building on insights from EP 59, they explore the pros and cons of growing perennials, offer practical tips for integrating them into flower farming, and discuss the importance of planning, maintenance, and understanding specific plant needs. Through personal experiences and audience questions, they aim to inspire and equip listeners to make informed decisions about adding perennials to their farms for long-term beauty and productivity.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 182: Uncut Week 25

    Play Episode Listen Later Jun 18, 2025 34:13


    In this episode of "Uncut with Lyndsay and Shannon," the hosts share candid stories from their flower farms, including Shannon's chaotic experience with a troublesome Airbnb guest and Lyndsay's struggles with crop losses due to relentless rain. They discuss the arrival of new H-2A workers, sourcing flowers from other farms, and upcoming events like a wedding design workshop. The conversation highlights the unpredictability of farming, the importance of community, and their ongoing efforts to adapt and grow, offering listeners an honest glimpse into the joys and challenges of running a flower business.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 181: Tips and Tricks on "You Pick" Events

    Play Episode Listen Later Jun 13, 2025 51:15


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon share their experiences organizing large-scale "you-pick" events. They discuss essential planning, logistics, pricing strategies, and customer engagement, emphasizing the importance of creating a memorable festival atmosphere with vendors, live music, and food trucks. The hosts also address challenges like weather, staffing, and rule enforcement, offering practical tips and lessons learned. Listeners are encouraged to adapt these insights to their own operations and join the community for ongoing support and resources in running successful you-pick events.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 180: Uncut Week 24

    Play Episode Listen Later Jun 11, 2025 25:08


    In this episode of Uncut hosts Lyndsay and Shannon share candid updates from their flower farms. They discuss Lyndsay's recent name change, the impact of weather on their crops, and the ongoing challenges of weed control. The conversation covers composting, sourcing quality materials, and preparations for fall bouquets and market days. With humorous anecdotes and practical advice, the episode offers an authentic, relatable look at the ups and downs of flower farming, making it both informative and entertaining for listeners interested in farm life.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 179: Refocus, Reconnect and Embracing Change with Jessica Chase

    Play Episode Listen Later Jun 6, 2025 62:40


    In this episode of "The Dirt on Flowers," co-hosts Lyndsay and Shannon discuss the theme "Refocus and Reconnect: Building a Business That Loves You Back" with guest Jessica Chase from Sierra Flower Farms. They address the challenges new flower farmers face, such as feeling overwhelmed and disconnected from their purpose. Jessica shares her journey of starting a flower farm without prior experience, emphasizing the importance of aligning the business with personal values and lifestyle. The conversation offers practical advice on managing burnout, refining business practices, and maintaining a positive outlook.Learn more about guest Jessica Chase: Website, and InstagramIf you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 178: Uncut Week 23

    Play Episode Listen Later Jun 4, 2025 33:17


    In this episode of "Uncut with Lyndsay and Shannon," the hosts candidly discuss the ups and downs of flower farming. They share updates on their crops, weather challenges, and weed management, while also swapping stories about difficult customers and the frustrations of selling on Facebook Marketplace. The episode highlights the realities of running a small farm, the importance of community, and the need to adapt in business. With humor and honesty, Lyndsay and Shannon offer practical advice and encouragement for fellow farmers and small business owners.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 177: Profit-Driven Farming with Jenny Marks

    Play Episode Listen Later May 30, 2025 57:14


    In this episode, Lyndsay and Shannon welcome back Jenny Marks, a small-scale flower farmer from New York, to discuss "farming smarter, not harder." Jenny shares her journey of refining her business model to enhance profitability by streamlining offerings and implementing effective systems. Overwhelmed by managing a diverse array of flowers and multiple sales outlets, Jenny emphasizes the importance of financial analysis and removing emotion from business decisions. She discusses the significance of work-life balance, structured task management, and the value of customer connection. The episode encourages farmers to evaluate their practices, focusing on profitability and personal fulfillment.Jenny Marks: Trademarks Flower Farm, Instagram and FacebookIf you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 176: Uncut Week 22

    Play Episode Listen Later May 28, 2025 33:19


    In this episode of "The Uncut," flower farmers Lyndsay and Shannon share an unfiltered look into their daily lives. They discuss the impact of unusual weather on their crops, particularly peonies, and the challenges of customer interactions. The duo recounts humorous personal anecdotes, including a frustrating furniture shopping trip and a wedding setup that required last-minute adjustments. They also touch on the importance of setting boundaries with demanding clients and finding balance between work and personal life. The episode offers a candid glimpse into the realities of running a flower business, complete with its ups and downs.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 175: Stop Playing Small - Creating confidence in pricing

    Play Episode Listen Later May 23, 2025 43:48


    Lyndsay and Shannon discuss the challenging topic of pricing flowers. They highlight that new flower farmers often struggle with valuing their time and products, leading to unsustainable pricing. The hosts debunk the misconception that being the lowest-priced option attracts loyal customers, advocating instead for understanding costs and setting informed prices. They provide actionable strategies, such as tracking expenses and differentiating pricing for various sales channels. Ultimately, they encourage farmers to confidently charge what their products are worth to ensure business sustainability.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 174: Uncut Week 21

    Play Episode Listen Later May 21, 2025 33:29


    In this episode of "Uncut with Lyndsay and Shannon," the hosts candidly discuss the ups and downs of flower farming during a busy spring season. They humorously recount internet issues caused by squirrels and share their experiences of emotional and mental exhaustion from managing farm tasks. The conversation covers seed starting challenges, noise sensitivity, and the unpredictability of crop yields, particularly with peonies. They also highlight the importance of community support and adaptability in farming practices. The episode offers an authentic glimpse into the realities of running a flower farm, emphasizing resilience and the need to balance work and personal life.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP: 173 Calculating the Leap: Quitting your 9-5

    Play Episode Listen Later May 16, 2025 48:39


    Lyndsay and Shannon discuss their transition from traditional 9 to 5 jobs to full-time farming. They share personal experiences of burnout and dissatisfaction in their previous careers, which motivated them to pursue farming. The episode emphasizes the importance of solid financial planning, understanding cash flow, and tracking expenses. They outline the phases of transition, including recognizing the need for change and setting realistic expectations about farming's challenges. The speakers also highlight the significance of community support and maintaining a resilient mindset throughout the journey.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 172: Uncut Week 20

    Play Episode Listen Later May 14, 2025 30:19 Transcription Available


    In this episode of "Uncut with Lyndsay and Shannon," the hosts share their experiences as flower farmers during the busy Mother's Day season. They discuss the challenges of managing sales, weather unpredictability, and seed starting. Lyndsay highlights the importance of adaptability in farming, while Shannon recounts her decision-making process for sales strategies. They also touch on the complexities of seed germination and the emotional aspects of farming. The episode offers a candid look at the realities of flower farming, emphasizing the need for flexibility and effective resource management.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 171: Transform Your Marketing with Expert Tips from Channing Muller

    Play Episode Listen Later May 9, 2025 69:27


    Lyndsay and Shannon discuss marketing strategies for small businesses with Channing Muller, an award-winning marketing consultant and founder of DCM Communications. They explore the importance of keeping marketing efforts fresh and consistent without feeling overwhelmed. Channing shares insights on differentiating marketing from advertising, identifying ideal clients, and choosing the right social media platforms. The episode aims to equip small business owners, particularly in the farming and floral sectors, with actionable strategies to enhance their marketing efforts and drive sales.Learn more about our guest Channing Muller by visiting her Instagram , Website and FacebookIf you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 170: Uncut Week 19

    Play Episode Listen Later May 7, 2025 27:44


    In this episode of "Uncut with Lyndsay and Shannon," they discuss the hectic week leading up to Mother's Day. They share personal anecdotes, including Lyndsay's humorous cheerleading story, and delve into the challenges of managing orders, planting, and harvesting. The conversation covers pricing strategies, marketing struggles, and the importance of community support. They highlight the emotional and logistical hurdles of flower farming during peak seasons and emphasize the value of organization, planning, and adaptability. The episode offers a candid look at the realities of the floral industry, providing valuable insights and encouragement for fellow farmers.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 169: Fire, Ready, Aim - Overcoming Indecision

    Play Episode Listen Later May 2, 2025 34:13


    Lyndsay and Shannon discuss the "fire, ready, aim" approach to decision-making in flower farming. They emphasize the importance of taking swift action rather than getting stuck in indecision, which can lead to missed opportunities. Through personal anecdotes, they highlight the value of embracing imperfections, learning from experiences, and maintaining confidence in decision-making. The episode aims to inspire listeners to take actionable steps in their farming businesses, navigate entrepreneurial challenges, and grow through taking risks and learning from both successes and failures.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 168: Uncut Week 18

    Play Episode Listen Later Apr 30, 2025 33:31


    In this podcast episode, flower farmers Lyndsay and Shannon engage in a candid discussion about their week on the farm. They cover the progress of their tulip fields, the impact of unpredictable weather, and the challenges of managing crops like peonies. The conversation also touches on customer management, particularly pre-orders and sales strategies for events like Mother's Day. They share insights from a recent agritourism conference and reflect on the emotional toll of the season. Overall, the episode offers a relatable glimpse into the realities of flower farming, emphasizing the importance of community and customer connections.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 167: Embracing Your Enneagram Type with Jackie Brewster

    Play Episode Listen Later Apr 25, 2025 74:32


    In this episode, Lyndsay and Shannon discuss the Enneagram with certified coach Jackie Brewster. They explore how this personality typing system provides insights into behaviors, motivations, and personal growth. Jackie explains the Enneagram's purpose and its benefits, emphasizing that it's not about labeling but understanding underlying motivations. The conversation includes personal anecdotes, addressing skepticism about personality tests, and the importance of self-awareness. They also discuss how the Enneagram can enhance communication and relationships in both personal and professional settings, encouraging listeners to explore it for deeper self-understanding.Learn more about Jackie by visiting her website and InstagramIf you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders and don't forget Dirt20 for 20% off! If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 166: Uncut Week 17

    Play Episode Listen Later Apr 23, 2025 30:08


    In this episode, Lyndsay and Shannon share their experiences with tulip farming during the spring season. They recount a successful but hectic Easter tulip fundraiser, highlighting the unpredictability of spring weather and its impact on their crops. The conversation covers the challenges of managing inventory, dealing with waste, and the importance of planning and adaptability. They also discuss their strategies for winter operations, including the use of coolers and heaters to manage temperature and humidity. The episode is filled with relatable anecdotes, laughter, and insights into the realities of flower farming.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders, and don't forget Dirt20 for 20% off! If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 165: Spilling the Dirt on Coolers

    Play Episode Listen Later Apr 18, 2025 49:28


    Lyndsay and Shannon dive into the crucial topic of flower coolers. They discuss the significant benefits of having a cooler on a flower farm, such as reducing stress, improving flower quality, and allowing for better scheduling of harvesting and arranging. They explore various types of coolers, including beverage coolers, converted residential fridges, and commercial walk-in coolers, sharing their pros and cons. Practical advice on insulation, temperature, and humidity control is provided, emphasizing the importance of investing in a cooler for a more efficient flower farming operation.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 164: Uncut Week 16

    Play Episode Listen Later Apr 16, 2025 27:00


    Lyndsay and Shannon discuss their experiences as flower farmers, focusing on the challenges of growing tulips and the impact of unpredictable weather. Lyndsey shares her significant losses in greenhouse tulips and explores the concept of "over cooling" with her bulb supplier, Jerome. Shannon expresses concerns about her field tulips blooming in time for Easter and the difficulties of managing customer expectations. They emphasize the importance of flexibility, customer communication, and resilience in farming, offering insights and encouragement to fellow farmers and small business owners.If you're ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP: 163: Is Your Farm Properly Insured? Essential Coverage for Agritourism with Keith Allen

    Play Episode Listen Later Apr 11, 2025 59:21


    Lyndsay and Shannon, along with insurance expert Keith Allen, discuss the critical importance of insurance for farmers, especially those involved in agritourism and hosting events. They explore the distinctions between home and farm insurance, emphasizing the necessity of liability coverage when welcoming customers or vendors onto the property. Keith shares insights on the scrutiny of insurance providers post-pandemic, the importance of keeping insurance agents informed about operational changes, and the need for proper coverage to protect against potential risks. The episode underscores the value of understanding and obtaining appropriate insurance for farm operations.You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders and don't forget Dirt20 for 20% off! Check out DeVroomen on Facebook or Instagram If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 162: Uncut Week 15

    Play Episode Listen Later Apr 9, 2025 29:35


    Lyndsay and Shannon share the unfiltered realities of flower farming. They discuss the humorous chaos of having chicks in the studio, the emotional challenges of rehoming chickens, and a funny April Fool's Day flower delivery incident. The episode highlights the importance of community support among farmers, dealing with customer interactions, and managing social media criticism. They also touch on the business aspects of farming, such as hiring employees and marketing strategies. Throughout, their light-hearted and relatable storytelling provides both entertainment and valuable insights into farm life.You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders and don't forget Dirt20 for 20% off! Check out DeVroomen on Facebook or Instagram If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 161: Avoid these Flower Farming Pitfalls

    Play Episode Listen Later Apr 4, 2025 47:48


    Lyndsay and Shannon discuss common pitfalls in flower farming. They emphasize treating the farm as a business, managing finances wisely, and being prepared for unexpected challenges. Key points include avoiding early overspending, having a contingency plan, setting clear sales strategies, and recognizing the importance of administrative tasks. They also stress the value of customer feedback and the necessity of pacing oneself to avoid burnout. Their insights aim to help both new and established flower farmers succeed in their endeavors.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 160: Uncut Week 14

    Play Episode Listen Later Apr 2, 2025 22:59


    In this episode of Uncut with Lyndsay and Shannon they discuss transitioning from winter to the busy spring season. They share their struggles with getting into "go mode," adjusting work schedules, and dealing with weather challenges impacting their first farmer's market. They delve into the complexities of tulip harvesting, managing expectations, and the importance of crop rotation to prevent disease. The episode also highlights their upcoming workshops and farm tours, providing practical advice and relatable anecdotes, capturing the essence of the challenges and rewards of flower farming.Learn more about the Wedding workshop with Lyndsay and Shannon's two day intensive workshopIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 159: Understanding Agritourism Law with Attorney Robert Barga

    Play Episode Listen Later Mar 28, 2025 54:59


    Lyndsay and Shannon welcome attorney Robert Braga, to explore the legal intricacies of running a flower farm with a focus on agritourism. They discuss the importance of understanding local regulations, ensuring proper signage, and maintaining ADA compliance to protect against liability. Robert emphasizes the need for appropriate insurance, waivers, and contracts to safeguard farm operations. The conversation also highlights the value of having a knowledgeable legal advisor to navigate challenges and enhance the visitor experience. The episode serves as a comprehensive guide for aspiring agritourism operators.Learn more about the guest: Instagram, Email and WebsiteIf you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    Ep 158: Uncut Week 13

    Play Episode Listen Later Mar 26, 2025 21:53


    In this episode of "Uncut with Lyndsay and Shannon," they share candid updates from their farms. Shannon recounts the delayed arrival of workers due to customs issues, eventually resolved by a family friend. Lyndsay discusses the late blooming of tulips and the challenges of timing her spring CSA with Mother's Day. Shannon engages with Lyndsay, sharing her own tulip harvesting techniques and plans for sunflowers. The episode highlights the importance of community support among farmers, with both hosts reflecting on the joys and challenges of farm life, emphasizing adaptability and shared experiences.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 157: A Day in the Life of

    Play Episode Listen Later Mar 21, 2025 42:05


    Lyndsay and Shannon discuss their daily routines as flower farmers. They emphasize the importance of structured planning to manage the unpredictable nature of farming. Both value quiet morning rituals to set daily priorities. They highlight effective employee management, balancing personal and professional tasks, and the significance of financial tracking. The episode offers practical strategies for time management, communication, and self-care, providing listeners with a candid look at the challenges and rewards of flower farming.Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 156: Uncut Week 12

    Play Episode Listen Later Mar 19, 2025 28:26


    In this episode of "Uncut with Lyndsay and Shannon," the flower farmers share candid updates from their farm. They discuss the positive impact of warmer weather on tulip growth and the success of their "dump and go" planting method. Marketing strategies and customer interactions are highlighted, with Lyndsay recounting a humorous incident involving unauthorized photographers. Challenges with technology and communication are also addressed. Shannon talks about improving the management of photography rentals and shares a personal anecdote about a challenging Airbnb stay. The episode concludes with their excitement for the upcoming season and the importance of community and resilience.Episode 71 Join us for DirtCon 2026 Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 155: 10 Flowers to Grow in Your First Year

    Play Episode Listen Later Mar 14, 2025 60:47


    Lyndsay and Shannon share essential flower varieties for new farmers. They discuss ten must-grow flowers, emphasizing sunflowers, marigolds, and dahlias for their profitability and ease of growth. They also cover seed organization strategies, highlighting the importance of managing seed inventory to reduce waste. The conversation includes personal anecdotes and practical tips, such as using photo boxes for seed storage and the benefits of direct seeding. The episode aims to inspire and equip new flower farmers with actionable advice for a successful farming journey.Referenced Episodes: EP 142: The Dirt on Celosia, EP 140: Growing Lisianthus with Dave DowlingNeed new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 154: Uncut Week 11

    Play Episode Listen Later Mar 12, 2025 25:03


    Lyndsay and Shannon discuss recent weather events, including "muddy rain," and share personal updates about family milestones. They celebrate gaining new social media followers and address a listener's question about starting as a new flower farmer, offering advice on mindset and market analysis. Additionally, they announce plans for a virtual conference for flower farmers in January, emphasizing the importance of learning and community. The episode blends lighthearted banter with valuable insights, creating a welcoming atmosphere for listeners.Join us for DirtCon 2026 Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 153: 5 IG Strategies That Will Improve Your Local Business Visibility with Emily Connors

    Play Episode Listen Later Mar 7, 2025 63:26


    Lyndsay and Shannon are joined by Em Connors, a Canva verified expert and marketing mentor. The trio discusses actionable Instagram strategies to boost local business visibility, particularly for flower farms. They emphasize community engagement, optimizing Instagram bios, and creating engaging content. Emily highlights the importance of genuine engagement over follower count and suggests using local hashtags and collaborating with local influencers. The episode also covers the significance of email marketing and maintaining a consistent, visually appealing Instagram feed using tools like Canva and Later.Check out our guest: Instagram, WebsiteNeed new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    Ep 152: Uncut Week 10

    Play Episode Listen Later Mar 5, 2025 29:38


    In this episode of "Uncut with Lyndsay and Shannon," discuss their recent experiences and challenges. They share the mixed reactions to a social media post about the humorous "dahlia stripper names" interactions with followers. Both talk about the difficulties of using a new vacuum seeder for seed starting, highlighting the frustrations and learning curves involved. Lyndsay also delves into her technical issues with Mailchimp and Squarespace, which led to many contacts being unsubscribed. The episode underscores the importance of community, perseverance, and humor in farm life.Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 151: Is your perfectionism holding you back?

    Play Episode Listen Later Feb 28, 2025 35:58


    Lyndsay and Shannon delve into the topic of perfectionism and its impact on their industry. They share personal stories and challenges, emphasizing how the quest for perfection can hinder creativity, productivity, and joy. They discuss the emotional toll, including stress and burnout, and offer practical tips for overcoming perfectionist tendencies. The episode encourages listeners to embrace imperfection, focus on progress, and foster a supportive work environment. Lyndsay and Shannon conclude with a light-hearted reminder to engage with the podcast community and appreciate the beauty of imperfection.Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 150: Uncut Week 9

    Play Episode Listen Later Feb 26, 2025 25:15


    In this weeks uncut Shannon and Lyndsay answer "What are your “we could do without” things?" Lyndsay shares that she will be doing prom bouquets and how she is doing it differently than the previous years. They are starting to get seeds planted while also getting dahlias divided. They share how long January felt and how quickly February came to an end. It is full steam ahead for season 2025.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 149: Small Hinges, Swing Big Doors

    Play Episode Listen Later Feb 21, 2025 36:13


    Lyndsay and Shannon explore the theme "small hinges swing big doors," emphasizing how small, consistent actions can lead to significant changes in flower farming. They discuss the importance of record keeping, marketing consistency, and financial tracking, sharing personal experiences to inspire listeners. The episode highlights the value of persistence, reliability, and self-care in running a successful farm. Lindsay and Shannon encourage setting manageable goals and taking incremental steps to achieve long-term success, fostering a supportive community among flower farmers.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 148: Uncut Week 8

    Play Episode Listen Later Feb 19, 2025 24:23


    Lyndsay and Shannon share candid stories about their experiences, particularly during the busy Valentine's Day period. They discuss the challenges of flower sales, humorous customer interactions, and the logistics of running a flower business. A notable story involves a complicated delivery due to a customer's personal situation, highlighting the unpredictability of their work. The hosts also emphasize the importance of community and offer practical advice for fellow flower farmers, making the episode both engaging and informative.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 147: Farming: Where Flowers Bloom, Self-Care Dies?

    Play Episode Listen Later Feb 14, 2025 43:33


    Lyndsay and Shannon discuss the challenges and realities of flower farming. They emphasize the importance of self-care, setting boundaries, and managing stress, especially during busy seasons like Valentine's Day. Lyndsay shares her routine of yoga and running, while Shannon highlights the benefits of disconnecting from technology with phone-free Sundays. They also stress the necessity of asking for help and prioritizing personal well-being. The episode aims to inspire listeners to find balance and joy in their farming journey while debunking romanticized notions of the profession.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 146: Uncut Week 7

    Play Episode Listen Later Feb 12, 2025 20:53


    In the podcast episode "Uncut with Lyndsay and Shannon," Lyndsay shares her experiences from a recent agritourism conference, highlighting the differences between traditional flower farming and agritourism. She discusses various activities offered by agritourism farms, such as donut stands and pumpkin cannons. Lyndsay also talks about her plans for Valentine's Day and an upcoming "marigold mixer" event. Shannon engages by sharing insights into their flower farming practices, discussing flowers they've stopped growing and new varieties they're trying. The episode emphasizes their journey as flower farmers, the challenges they face, and their commitment to community engagement.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

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