The Dirt on Flowers

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Welcome to the Dirt on Flowers! Join Lyndsay from Wildroot Flower Company and Shannon from Bloom Hill Farm. Over the last six years, we've leaned on each other as we grew our farms into the profitable six figure farms they are today. We want you to join us as we have real, honest conversations about life and business. Every episode you'll leave inspired and fill your toolbox with actionable strategies you can implement at any stage in your business. Learn from our mistakes as we talk business, marketing and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!

Shannon Allen and Lyndsay Biehl


    • May 22, 2026 LATEST EPISODE
    • weekdays NEW EPISODES
    • 46m AVG DURATION
    • 282 EPISODES

    Ivy Insights

    The Dirt on Flowers podcast is an absolute gem for flower farmers and enthusiasts alike. I can't express enough how much I love listening to Lyndsay and Shannon share their knowledge, experiences, and advice in such a lighthearted and enjoyable manner. This podcast has become my go-to source for all things related to flower farming, as well as a source of entertainment and laughter.

    One of the best aspects of The Dirt on Flowers podcast is the practical advice and lessons learned that are shared throughout each episode. Whether you're a beginner or an experienced flower farmer, there is always something new and valuable to take away from their discussions. From tips on soil preparation, planting techniques, harvesting methods, to business strategies and marketing ideas, Lyndsay and Shannon cover it all with expertise and authenticity. The guests they bring on the show also provide additional perspectives and insights that enrich the content.

    Another great aspect of this podcast is the sense of community it fosters among its listeners. The hosts have created a supportive environment where flower farmers from all levels can come together, share their experiences, ask questions, and connect with like-minded individuals. It's inspiring to hear from others who are pursuing their dreams in flower farming, and it creates a sense of camaraderie that makes you feel like you're part of something special.

    However, if there is one downside to this podcast, it would be that some episodes may not be directly applicable to everyone's specific circumstances. Occasionally, there may be topics or discussions that don't align with your interests or current situation as a flower farmer. However, even in those instances, the banter between Lyndsay and Shannon keeps things entertaining and engaging.

    In conclusion, The Dirt on Flowers podcast is an incredible resource for anyone interested in flower farming or simply looking for some lighthearted entertainment with valuable insights. Lyndsay and Shannon have created a wonderful platform where they generously share their knowledge, experiences, and advice to help others succeed in the flower farming industry. Their authenticity, humor, and practicality make this podcast a joy to listen to, and I highly recommend it to anyone in the floral community.



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    Latest episodes from The Dirt on Flowers

    EP 279: Are you looking at costs?

    Play Episode Listen Later May 22, 2026 49:07


    In this episode of The Dirt on Flowers, Lyndsay and Shannon dig into crop-level profitability and the decision framework flower farmers need to decide what to grow, what to scale, and what to cut. Using tulips and sunflowers as concrete case studies, they walk through the full set of cost drivers — material inputs, labor (including owner labor), shrink/waste, storage and handling, equipment choices, and market/channel fit — and emphasize the non-financial factors (systems capacity, fuss factor, personality, social-media pressure) that shape good choices. The goal is to collect the data that lets you make deliberate CEO-level decisions for your farm.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 278: Uncut Week 21 Peony + Spring Crop Download

    Play Episode Listen Later May 20, 2026 31:51


    This week on The Dirt on Flowers, Shannon and Lyndsay catch up on what's thriving, what's struggling, and the crops they're loving most this season. From surprisingly gorgeous tunnel-grown Bells of Ireland to statice, snaps, and all-time favorite cool flowers, they share the varieties earning permanent spots on the farm. They also get honest about disappointing peony seasons, overwintering losses, tunnel fatigue, and the reality that perennial crops still need plenty of attention and care. The conversation dives into soil health, irrigation, plasticulture, crop rotation, and the mental side of flower farming after years of unpredictable weather. Plus, they talk wedding workshop details, favorite fall-planted flowers, USPS disasters, and the flowers they'd happily never grow again.Lyndsays wedding workshopBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 277: Designing Systems and Choosing Equipment: A Deep Dive into Mechanized Flower Farming

    Play Episode Listen Later May 15, 2026 66:09


    In this episode of The Dirt on Flowers, hosts Lyndsay and Shannon welcome Lydell Steiner from Tilmor, a family-owned equipment company in Northeast Ohio, to discuss weed control and mechanization in flower farming. They explore different tractor types, cultivation strategies, and planting systems suited for small-scale growers. Lydell highlights Tilmore's innovative equipment, including the Power Ox two-wheel tractor and the electric Super E tractor, designed to make farming more accessible and efficient. The conversation emphasizes the importance of early weed management, standardized planting systems, and ergonomic tools to help flower farmers scale their operations sustainably.Learn more about Tilmor- Website, Instagram and FacebookBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 276: Uncut Week 20 - Mother's Day Rundown, Favorite Zinnias + Bad review Drama

    Play Episode Listen Later May 13, 2026 50:39


    Mother's Day weekend is officially behind us, and Shannon and Lyndsay are recapping everything — the wins, the weather stress, leftover bouquets, flower bars, pricing experiments, customer behavior, and the lessons they're taking into next year. They also talk about handling negative reviews, donation request burnout, and creative ways to support their communities while protecting their businesses. Plus, they answer listener questions about growing eucalyptus and favorite zinnia varieties.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    Ep 275: When accidents happen - Dr. Cole Biehl

    Play Episode Listen Later May 8, 2026 48:29


    In this episode of The Dirt on Flowers, Lyndsay and Shannon discuss farm emergency preparedness after both recently experienced situations requiring 911 calls. They're joined by Lyndsay's brother, Dr. Cole Biehl, a pathologist, who provides expert guidance on handling common farm emergencies. Shannon shares a frightening experience involving a worker's severe allergic reaction to a spider bite. Cole covers essential topics including managing allergic reactions, severe bleeding and tourniquet use, heat exhaustion versus heat stroke, seizures, chemical exposures, and burns. The episode concludes with practical advice on upgrading first aid kits, CPR training, and fostering a farm safety culture.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 274: Uncut Week 19 - Spirit Airlines, Prom Drama and Mother's Day Prep

    Play Episode Listen Later May 6, 2026 38:59


    In this midweek episode of The Uncut with Lyndsay and Shannon, the two flower farmers catch up on spring crop updates, including peony delays caused by a recent cold snap and an anticipated mid-season flower gap. They celebrate wrapping up their spring subscription and dive into Mother's Day preparations, sharing organizational tips and pricing strategies. The hosts also discuss a business lesson drawn from Spirit Airlines' collapse, emphasizing the value of quality over undercutting prices. Additional topics include NRCS funding concerns, handling flower bar inquiries, and a frustrating last-minute prom bouquet request. They close by teasing an upcoming farm safety episode.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 273: Design Innovation with Passionflower Sue McLeary

    Play Episode Listen Later May 1, 2026 51:35


    In this episode of The Dirt on Flowers, hosts Lyndsay and Shannon welcome Sue McLeary of Passionflower, a Michigan-based floral designer with over 20 years of experience. Sue shares her accidental journey into floristry, her transition from weddings to teaching, and her innovative wire armature corsage technique. She offers advice for flower farmers looking to develop design skills, discusses color theory, and emphasizes focusing on fulfilling work. Sue also introduces her current offerings, including online classes, the Virtual Studio membership, and an upcoming product line based on her wire armature method.Learn more about this weeks guest Sue McLeary: Website, and InstagramBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 272: Uncut Week 18 2026

    Play Episode Listen Later Apr 29, 2026 25:30


    In this episode of "The Uncut," flower farmers Lyndsay and Shannon chat candidly about farm life, self-care, and the realities of running a flower business. They explore the difference between luck and fortune, emphasizing that success comes from persistence and calculated risk-taking. The duo updates listeners on their peony and ranunculus crops, discussing weather challenges and the importance of diversification. They answer a listener question about market bouquet pricing and share personal season highlights, including strong tulip sales and team growth. The episode wraps with previews of upcoming content and an interview with Passionflower Sue.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 271: Inside Lovely Hollow Farms with Nikki Van Lith

    Play Episode Listen Later Apr 24, 2026 68:34


    In this episode of The Dirt on Flowers, hosts Lyndsay and Shannon interview Nikki Van Lith of Lovely Hollow Farms in Caldwell, Idaho. Nikki shares her unconventional journey from a cattle ranching family to running an experience-driven flower farm, hitting six figures during COVID-19. She discusses her farm's you-pick days, live music, food trucks, and craft events, along with challenges like seasonality, cash flow, and setting boundaries with customers. Nikki also reveals future plans, including a VIP membership, peony festivals, and transitioning to seasonal events to achieve a more sustainable work-life balance.Learn more about this weeks guest Nikki Van Lith : Website, Facebook and InstagramBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 270: Uncut Week 17 2026

    Play Episode Listen Later Apr 22, 2026 32:09


    In this episode of The Dirt on Flowers, Lyndsay and Shannon talk about the highs and challenges of busy spring flower farming season. They share lessons from record-breaking markets, handling customer complaints, and why negative feedback often says more about the person leaving it than your business. They also dive into Mother's Day prep, including pre-orders, pricing, crop timing, and how to pivot when flowers don't bloom exactly as planned. They answer listener questions about must-have farm supplies and share simple ways they regulate stress during busy seasons—from setting hard work boundaries to taking walks, painting, and remembering that at the end of the day, it's just flowers.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 269 Tulip Season Rundown

    Play Episode Listen Later Apr 17, 2026 60:56


    In this episode of Dirt on Flowers, Lyndsay and Shannon share an in-depth conversation about growing tulips. They cover planting techniques, including no-till and dump methods, harvest timing, and wet versus dry storage. The hosts discuss labor efficiency, pricing strategies for retail and wholesale, and calculating true bulb costs by factoring in roughly 30% waste. They also offer advice on handling blown-open tulips, managing short stems, and selecting reliable varieties. The episode wraps up with encouragement to plan carefully, avoid overordering, and approach tulip farming with realistic expectations.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 268: Uncut Week 16 2026

    Play Episode Listen Later Apr 15, 2026 31:50


    In this episode of The Dirt on Flowers, Shannon and Lyndsay dive into the reality of spring farming, where long days and unpredictable weather make flexibility essential. They share how they're managing heat swings and timing crops like ranunculus for Mother's Day. The conversation highlights a shift in thinking about tulips as a supporting flower that adds value to bouquets rather than the main focus. They also discuss the frustration of underpriced flowers at markets and the importance of standing by your pricing. The episode touches on tulip losses, tunnel space strategy, and adapting to tough field conditions. Overall, it's an honest look at the challenges and constant adjustments required during the busy spring season.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 267: How to Build & Run a Successful Outdoor Market

    Play Episode Listen Later Apr 10, 2026 59:31


    In this episode of The Dirt on Flowers, Lyndsay and Shannon welcome Megan Duncan, founder of Minted Vintage, a thriving outdoor vendor market with over 100 vendors and a 90% return rate. Megan shares her journey running a creative business and launching the market in 2019. The conversation covers key topics including vendor curation, logistics, permits, marketing strategies, early bird ticketing, and creating memorable customer experiences through themes and photo opportunities. Megan emphasizes that prioritizing vendor success, clear communication, and authentic passion are the foundations of a well-run, profitable market.Learn more about this weeks guest Megan Duncan (Minted Vintage Market): Website, Facebook and InstagramBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 266: Uncut Week 15 2026

    Play Episode Listen Later Apr 8, 2026 29:42


    In this episode of The Uncut with Lyndsay and Shannon, the two flower farmers catch up on their tulip harvests, with Shannon wrapping up a fast two-week season and Lyndsay dealing with hail damage in her fields. They discuss flower variety preferences, including a debate over yellow tulips, and share strategies for managing spring crops in tunnels. The hosts also offer practical advice on planning for Mother's Day when tulips are finished and peonies aren't yet ready. They close with a preview of Friday's episode featuring market expert Megan Duncan.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 265: The Pre Season Pep Talk You Didn't know you Needed

    Play Episode Listen Later Apr 3, 2026 42:51


    In this episode of The Dirt on Flowers, Lyndsay and Shannon deliver an energizing pep talk for flower farmers entering a new growing season. Drawing from their own six-figure farm experiences, they share five key reminders: stop comparing yourself to competitors and focus on your customers instead; embrace consistency as the foundation of long-term success; dream big and resist the urge to play small; invest wisely in essentials over trends; and build genuine connections with customers through authentic communication. Together, they inspire farmers to approach the season with confidence, clarity, and community.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 264: Uncut Week 14 2026

    Play Episode Listen Later Apr 1, 2026 32:57


    In this episode of The Uncut with Lyndsay and Shannon, two flower farmers share an honest, unscripted conversation about the realities of farm life. They discuss tulip growing challenges, including unpredictable weather, harvest timing, and planting techniques. The duo also covers hiring farm help, planning summer crops like lisianthus and dahlias, and preparing for Mother's Day sales. Additional topics include a homemade calcium fertilizer recipe, a USDA regenerative agriculture program, and an upcoming wedding flower workshop. Throughout, Lyndsay and Shannon balance humor and frustration with genuine passion for flower farming, offering relatable insights for fellow growers..Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 263: Growing Pepperharrow Farm with Jenn & Adam O'Neal

    Play Episode Listen Later Mar 27, 2026 63:50


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon interview Jenn and Adam O'Neil of Pepperharrow Farm in Iowa. The O'Neils share their 15-year journey growing from a small flower patch to a 60-acre farm, including a 12-acre lavender field. They discuss value-added products like dried flowers, lavender goods, workshops, farm dinners, and custom-bred zinnias. The conversation covers marketing, employee management, and creative ways to engage customers, offering inspiration and practical tips for flower farmers looking to diversify and grow their businesses sustainably.Learn more about this weeks guest Pepperharrow Farm: Website, Facebook and InstagramBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 262: Uncut Week 13 2026

    Play Episode Listen Later Mar 25, 2026 27:47


    In this episode of "The Uncut with Lyndsay and Shannon," the flower-farming duo shares candid updates from their Ohio farms, discussing wild spring weather, the challenges of forcing tulips, and the realities of ordering and storing dahlia tubers. They offer practical advice on planting dahlias, emphasizing proper spacing, depth, and airflow. The episode also touches on labor updates, family involvement, and propagation techniques. With their trademark humor and honesty, Lindsay and Shannon provide relatable insights and real-life tips for fellow growers and flower enthusiasts.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 261: What's Slowing You Down?

    Play Episode Listen Later Mar 20, 2026 69:10


    In this episode, Lyndsay and Shannon, owners of successful flower farms, discuss the common bottlenecks that slow business growth, such as the “owner bottleneck,” production gaps, labor challenges, and financial hurdles. They share personal stories and practical strategies for overcoming overwhelm, delegating tasks, building systems, and setting boundaries. Emphasizing the importance of a proactive CEO mindset, they encourage listeners to address problems head-on, adapt to change, and prioritize profitability. Their candid conversation offers actionable advice for flower farmers and small business owners seeking to streamline operations and create sustainable, thriving businesses.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 260: Uncut Week 12 2026

    Play Episode Listen Later Mar 18, 2026 29:33


    In this episode of "The Uncut with Lyndsay and Shannon," they share an honest look at spring flower farming, discussing unpredictable weather, insurance frustrations, and labor shortages. Shannon opens up about the emotional toll of managing a growing farm and balancing family life, including her son's journey with braces. They introduce a new “Chief Marigold Officer” job opportunity and answer listener questions about easy-to-grow flowers and foliage for market bouquets. The episode blends practical advice, personal stories, and encouragement, offering a real glimpse into the challenges and small joys of farm life.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 259: When it is time to hire - the shift from overwhelmed farmer to CEO

    Play Episode Listen Later Mar 13, 2026 43:15


    In this episode, Lyndsay and Shannon discuss when and how to hire employees for small farms, especially flower farms. Drawing from their own journeys to six-figure businesses, they share signs it's time to hire—like overwhelm and burnout—and explain how employees can boost capacity, consistency, and growth. They offer practical hiring tips, caution against relying on volunteers, and emphasize the importance of planning, clear communication, and starting small. The episode encourages farm owners to view hiring as a positive step toward sustainability, profitability, and personal well-being.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 258: Uncut Week 11 2026

    Play Episode Listen Later Mar 11, 2026 27:27


    In this episode of "The Uncut with Lyndsay and Shannon," the two flower farmers share a candid, 15-minute update on their farm lives. They discuss unpredictable Ohio weather, birdwatching with the Merlin app, and prepping purple martin houses for spring. The conversation drifts to nostalgic memories of making mix tapes and using Limewire, as well as updates on their flower crops and family life. They also talk about the challenges of selling to grocery stores and answer listener questions about early-season blooms, offering practical advice for new growers without greenhouses.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 257: Building a Mum-Obsessed Farm with Jessica Hall

    Play Episode Listen Later Mar 6, 2026 65:17


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon interview Jessica Hall, owner of Harmony Harvest in Virginia. Jessica shares her journey in flower farming, focusing on heirloom chrysanthemums and the unique challenges and rewards of growing and marketing specialty mums. The conversation covers propagation techniques, pest management, the importance of education, and the value of collaboration in the industry. Jessica's passion for mums and dedication to supporting other growers shines through, offering practical advice and inspiration for both new and experienced flower farmers.Learn more about Jessica: Website, Instagram and FacebookBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 256: Uncut Week 10 2026

    Play Episode Listen Later Mar 4, 2026 31:12


    In this episode of "The Uncut with Lyndsay and Shannon," the two flower farmers share candid stories from their daily farm life. They discuss starting seeds for the season despite staff challenges, changes to their CSA bouquet model, and the importance of setting boundaries for farm events. The conversation covers customer communication issues, managing property signage, and the impact of weather and labor delays. They also answer listener questions about selling short-stemmed flowers and preview an upcoming episode on growing mums, offering practical insights and relatable moments for fellow flower farmers and enthusiasts.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 255: Dirtbag Coffee Club with Meghan Dudenhoeffer

    Play Episode Listen Later Feb 27, 2026 52:34


    In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon launch their new “Dirt Bag Coffee Club” series with guest Meghan Dudenhoeffer of Dude Gardens in Missouri. Meg shares her journey from vegetable gardening to running a thriving flower farm while balancing her role as an art teacher. The conversation covers her business growth, sales strategies, social media experiences, and the emotional healing gardening has brought her. Listeners gain honest insights into the challenges and joys of flower farming, the importance of community, and encouragement for aspiring growers to start small and persevere.Learn more about Meghan: @mostlymegthings Mostly Meg Flower Farm and @dudegardens! Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 254: Uncut Week 9 2026

    Play Episode Listen Later Feb 25, 2026 33:43


    In this episode of "The Uncut with Lyndsay and Shannon," the flower-farming duo discuss the challenges of snowy weather impacting their region and utility workers, including Shannon's partner. Shannon shares her experience with online criticism after posting about vermiculite use in seed trays. The conversation covers their seed starting schedules, balancing business and leisure reading, and Shannon's progress learning Spanish to communicate with seasonal workers. They also talk about embracing imperfection when learning new skills, nervous system regulation techniques, and updates from their farms, including tulip growth and deer troubles in the high tunnel.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 253: Jennifer Gulizia - Pricing and Marketing your dahlias like a Boss!

    Play Episode Listen Later Feb 20, 2026 60:25


    In this episode, we sit down with dahlia expert and flower farmer Jennifer Gulitzia to talk all things pricing, positioning, and profit when it comes to selling dahlias. If you've ever questioned whether you're charging enough, struggled with how to market tubers versus blooms, or wondered how to stand out in a saturated market — this episode is for you.Jennifer breaks down the mindset and strategy shifts needed to confidently price your dahlias for sustainability and growth.Learn more about Jennifer- Website, Instagram and FacebookBe in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 253: Uncut Week 8 2026

    Play Episode Listen Later Feb 18, 2026 33:06


    In this episode of "The Uncut with Lyndsay and Shannon," the two flower farmers candidly discuss the highs and lows of Valentine's Day sales, including managing pre-orders, upselling, and handling a particularly challenging customer. They reflect on the importance of setting boundaries with both flower buyers and Airbnb guests, share stories about farm life, and compare their pricing to grocery store flowers. The conversation is honest and relatable, offering a real look at the joys and struggles of running a small flower farm and connecting with their community.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 251: From DirtCon to Dirt Work: Making the Plan Stick

    Play Episode Listen Later Feb 13, 2026 47:34


    In this episode, Lyndsay and Shannon, successful flower farmers, discuss how to turn conference inspiration into actionable, sustainable plans for the farming season. They share honest insights on overcoming overwhelm, setting priorities, and focusing on small, impactful changes rather than trying to do everything at once. The conversation covers business longevity, balancing life and work, protecting personal boundaries, and the importance of implementation support. Listeners are encouraged to focus on what matters most, adapt plans to real life, and join their supportive community for ongoing guidance and encouragement.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 250: Uncut Week 7 2026

    Play Episode Listen Later Feb 11, 2026 28:35


    In this episode of "The Uncut with Lyndsay and Shannon," the hosts share candid moments from their flower farming lives, covering everything from sneezing quirks and snowy travel to Florida, to teaching at an agritourism conference. They discuss managing email lists, website content, and marketing—especially reaching male customers for Valentine's Day. The conversation blends practical advice, personal stories, and reflections on community, marketing, and the emotional impact of flowers, offering listeners both relatable insights and inspiration for running a small farm business.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP: 249 Spring Bulbs & Holiday Forcing with Val Schirmer

    Play Episode Listen Later Feb 6, 2026 53:38


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon welcome Val Schirmer, co-founder of Three Toads Farm and renowned "bulb queen." Val shares her journey in specialty cut flower farming, focusing on high-end bulb crops like amaryllis, lilies, and spring bulbs. She discusses her business model, shipping dormant amaryllis nationwide, and offers practical advice on bulb sourcing, forcing, and pricing. The conversation highlights the value of hands-on learning, workshops, and continuous education in flower farming, inspiring listeners with actionable tips and stories from Val's decades of experience in the industry.Learn more about todays guest Val Schirmer : Website, Instagram, Facebook and workshopsBe in the know for DirtCon 2027Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 248: Uncut Week 6 2026

    Play Episode Listen Later Feb 4, 2026 31:12


    In this episode of "The Uncut with Lyndsay and Shannon," flower farmers Lyndsay and Shannon share an unfiltered, midweek chat about life on their farms. They discuss weather worries, including snowstorms and potential flooding, and Lindsay's upcoming trip to Florida for a flower farming conference. The conversation covers motivation struggles, Netflix documentaries, and their evolving flower plans—especially lilies and tulips. They answer listener questions on farm tech and storage tips, reflect on building their farming community, and offer practical advice, all while balancing humor and real talk about the ups and downs of flower farming.Temperature Monitor Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 247: Growing Dahlias with Triple Wren Farms

    Play Episode Listen Later Jan 30, 2026 69:00


    In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon welcome Sarah Pabody of Triple Wren Farms. Sarah shares her journey from managing an apple orchard to building a renowned dahlia farm in Washington and expanding into Canada. The conversation covers dahlia hybridizing, supporting legacy varieties, tuber storage techniques, and fair pricing. Sarah highlights the importance of collaboration, mentorship, and sustainable business practices in flower farming, offering practical advice and inspiration for growers. The episode celebrates community, innovation, and the joy of nurturing both flowers and fellow farmers.Learn more about todays guest Sarah Pabody: Website, Instagram and FacebookBe in the know for DirtCon 2027Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 246: Uncut Week 5 2026

    Play Episode Listen Later Jan 28, 2026 35:36


    In this episode of "The Uncut with Lyndsay and Shannon," the hosts recount the challenges brought by a massive snowstorm, "Snowmageddon 26," and its impact on their flower farms. They discuss the struggle of clearing heavy snow from closely spaced high tunnels, lessons learned about tunnel placement, and the physical and mental toll of extreme weather. Shannon also shares her ranunculus planting dilemmas, space constraints, and evolving seed ordering strategies. The episode offers a candid, behind-the-scenes look at the realities of winter flower farming and the resilience needed to adapt and thrive.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 245: Do You Want to Start Paying Yourself

    Play Episode Listen Later Jan 23, 2026 46:28


    In this episode of The Dirt on Flowers, Lyndsay and Shannon are joined by Holly Clawson to break down Profit First and why it's such a game-changer for flower farmers and other seasonal businesses. They talk about cash flow, paying yourself, and how to stop running your farm on financial guesswork.Holly shares her perspective as both a Profit First professional and a farmer, explaining how simple bank account systems can bring clarity, reduce stress, and help you build a business that actually supports your life.Learn more about todays guest Holly Clawson: Website and FacebookBe in the know for DirtCon 2027Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 244: Uncut Week 4 2026

    Play Episode Listen Later Jan 21, 2026 28:21


    This week's uncut with Shannon and Lyndsay is equal parts travel recap, farming reality check, wellness honesty, and business Q&A. They catch up after a whirlwind week that included Vegas trips, conferences, snow days, and plenty of life happening behind the scenes. From Cirque du Soleil and magic shows to snow-loaded high tunnels and tulip troubleshooting, this conversation captures what it really looks like to juggle farming, business ownership, health, and real life—without pretending it's all perfectly balanced.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 243: How to Make a Profit on Your Farm

    Play Episode Listen Later Jan 16, 2026 37:53


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon discuss the "Profit First" financial management method by Mike Michalowicz. They share personal experiences as flower farm owners, highlighting challenges with cash flow, taxes, and mindset shifts needed for sustainable profitability. The hosts explain how prioritizing profit, using multiple bank accounts, and disciplined money management transformed their businesses. They also introduce their new Dirt on Flowers Insider Group, offering resources and community support to help flower farmers implement these strategies and build financially healthy, rewarding businesses.Be in the know for DirtCon 2027Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 242: Uncut Week 3 2026

    Play Episode Listen Later Jan 14, 2026 24:11


    DirtCon 2026 is officially in the books — and wow, what a weekend. In this episode, Lynds and Shannon are fresh off the high (and exhaustion) of pulling off their biggest event yet. They recap favorite moments, behind-the-scenes pivots, community highlights, and the emotional impact of seeing DirtCon come to life.Whether you attended DirtCon or are hearing about it for the first time, this episode is a celebration of community, growth, and building something meaningful — together.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 241: How to Get the Most Out of DirtCon (Without Trying to Do Everything)

    Play Episode Listen Later Jan 9, 2026 33:56


    In this episode, Lyndsay and Shannon discuss their journeys as successful flower farmers and share excitement for their upcoming Dirt Con conference. They reflect on the challenges and growth in flower farming, emphasizing mindset, realistic expectations, and community support. The episode highlights expert speakers covering topics like financial management, growing techniques, and marketing. Lindsay and Shannon encourage listeners to embrace their current stage, avoid comparison, and use Dirt Con as a resource for personal and professional growth in sustainable flower farming.Learn more about this episodes sponsors: The Farmhouse Flower Farm, Homegrown Reach and Vitalize SeedLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 240: Uncut Week 2 2026

    Play Episode Listen Later Jan 7, 2026 27:56


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon are officially in full DirtCon Week mode—equal parts excited, nervous, and wildly optimistic. They share behind-the-scenes updates on preparing for their very first virtual conference, talk about investing in yourself (and your business), and catch up on farm life, travel plans, merch, and what's coming next for 2026.Learn more about this episodes sponsors: Homegrown Reach, The Farmhouse Flower Farm and Vitalize SeedLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 239: Operating Limits: How to Stop Overcommitting

    Play Episode Listen Later Jan 2, 2026 61:47


    In this episode of "The Dirt on Flowers," Lyndsay and Shannon welcome Ronda from Fly Girl Flowers to discuss “operating limits” in flower farming, inspired by Rhonda's Air Force aviation background. They explore how setting boundaries—financial, physical, and emotional—prevents burnout and builds sustainable businesses. The conversation covers starting small, hiring help, adapting to life changes, and resisting the urge to overexpand. Through aviation metaphors and personal stories, they encourage farmers to embrace their own limits as tools for success, emphasizing that thoughtful planning and self-awareness are key to a fulfilling flower farming journey.Learn More about our guest Flygirl Flowers: Website, Facebook and InstagramLearn more about this episodes sponsors: Homegrown Reach and The Farmhouse Flower FarmLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 238: Uncut Week 1 2026

    Play Episode Listen Later Dec 31, 2025 33:49


    In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, unscripted look at flower farming life. They discuss battling harsh winter winds, balancing farm work with family and wellness routines, and managing busy holiday sales. Shannon opens up about her husband's back injury and their teamwork on the farm. Listener questions spark a chat about favorite flower plugs, and updates are given on their upcoming Dirt Con conference. The episode blends practical farm talk, personal stories, and community engagement, offering a warm, relatable glimpse into the realities of modern flower farming.Learn more about this episodes sponsors: The Farmhouse Flower Farm and Vitalize SeedLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 237: Year in Review 2025

    Play Episode Listen Later Dec 26, 2025 64:13


    In this episode, Lyndsay and Shannon reflect on their year. They discuss the challenges of managing high tunnels, unpredictable weather, and shifting business models, while sharing their annual “rose, bud, and thorn” reflections. Both emphasize the importance of adaptability, community, and intentional business growth. They also explore their “word of the year” practice, focusing on curiosity, connection, and freedom to guide their personal and professional journeys. The episode offers honest insights and inspiration for fellow farmers and entrepreneurs navigating similar paths.Learn more about this episodes sponsor Homegrown ReachLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 236: Uncut Week 52

    Play Episode Listen Later Dec 24, 2025 28:20


    In this episode of "The Uncut with Lyndsay and Shannon," the two flower farmers share a candid, unscripted chat about their holiday season, from the chaos of gift wrapping to the successes and challenges of Christmas sales. They reflect on the importance of genuine connection, sparked by a story of an elderly woman nearly scammed, and discuss how community shapes their farm businesses. The conversation also delves into concerns about AI's growing impact on jobs, creativity, and authenticity, blending humor and thoughtful reflection on technology's role in their lives and work.Click here to learn more about this episodes sponsor: Vitalize SeedLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 235: Farm Hits, Misses, and Never-Agains

    Play Episode Listen Later Dec 19, 2025 64:29


    In this episode, Lyndsay and Shannon discuss the past year's successes and challenges, sharing insights on crop choices, event planning, and marketing strategies like ManyChat and email engagement. Both highlight the importance of workshops for customer loyalty, balancing wholesale and retail, and making tough decisions to simplify operations. The conversation also covers self-care, adapting to change, and staying authentic. Their candid discussion offers practical advice and inspiration for flower farmers and small business owners seeking sustainable, profitable growth.Click here to learn more about this episodes sponsor: Vitalize SeedLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 234: Uncut Week 51

    Play Episode Listen Later Dec 17, 2025 32:30


    In this episode of "The Uncut with Lyndsay and Shannon," the hosts share candid updates from their flower farms during winter. Lyndsay discusses the challenges of marketing tulips delayed by shipping issues, recounts a Christmas tree disaster, and laughs about Carhartt's rise as a fashion trend. Shannon offers website advice for flower farmers, comparing WordPress and Squarespace, and highlights the importance of a professional online presence. The episode also features a sponsor message from Homegrown Reach and previews upcoming community events, wrapping up with gratitude for listener support and a teaser for their next episode.Silver Bridge CoffeeLearn more about this episodes sponsor Homegrown ReachLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 233: The 5 Components of a Great Introduction Email

    Play Episode Listen Later Dec 12, 2025 67:41


    In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon welcome copywriter Kelli Jasper to discuss email marketing for flower farmers. They explore how to craft authentic welcome emails and nurture sequences that build genuine connections with subscribers. Kelly shares tips on storytelling, overcoming writing fears, and using personal anecdotes to engage audiences. The conversation covers balancing professionalism with authenticity, using tools like AI and emojis, and the importance of consistency over perfection. The episode offers practical advice and encouragement for flower farmers aiming to grow their businesses through meaningful, relatable email communication.Kelli JasperClick here to learn more about this weeks sponsor: Vitalize Seed Learn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 233: The 5 Components of a Great Email Introduction

    Play Episode Listen Later Dec 12, 2025 67:38


    In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon welcome copywriter Kelli Jasper to discuss email marketing for flower farmers. They explore how to craft authentic welcome emails and nurture sequences that build genuine connections with subscribers. Kelly shares tips on storytelling, overcoming writing fears, and using personal anecdotes to engage audiences. The conversation covers balancing professionalism with authenticity, using tools like AI and emojis, and the importance of consistency over perfection. The episode offers practical advice and encouragement for flower farmers aiming to grow their businesses through meaningful, relatable email communication.Kelli JasperClick here to learn more about this weeks sponsor: Homegrown ReachLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 232: Uncut Week 50

    Play Episode Listen Later Dec 10, 2025 36:08


    In this episode of "The Uncut with Lyndsay and Shannon," flower farmers Lindsay and Shannon share an honest, unscripted chat about the highs and lows of running their flower business during the Christmas season. They discuss the dynamics of recent wreath workshops, customer interactions, pricing challenges, and the emotional toll of farm life. The duo also reflects on holiday pressures, the realities of hosting open houses, and the importance of community, consistency, and finding joy amidst the busy season—all with warmth, humor, and practical advice for fellow farmers and listeners.Learn more about this episodes sponsor Homegrown ReachLearn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

    EP 231: Our favorite things

    Play Episode Listen Later Dec 5, 2025 60:55


    In this podcast episode, Lyndsay and Shannon both experienced flower farmers—share their favorite products and tools that make farm life easier and more enjoyable. With a friendly, relatable tone, they discuss essential items like durable boots, cozy workwear, efficient tools, snacks, and home comforts. The episode is packed with practical tips, honest reviews, and personal stories, offering inspiration and actionable recommendations for fellow farmers and anyone seeking to improve their daily routines. They also announce a listener giveaway and express gratitude for their supportive community.Shannon's Favorite ThingsDazzle DryMoccamaster TechnivormPower Banks Ryobi 1 - glue gun, drill, small shop vac, blower Vaccum Seeder- Martins Produce SuppliesCarhartt Rugged Flex® Relaxed Fit Flannel Fleece Lined Hooded Shirt Jac UGG SheetsChrysal bucket solution Bogg Bag Lesser Evil Popcorn + Crisp Apple OlipopLyndsay's Favorite ThingsBlundstone Chelsea Boots Eddie Bauer First Ascent Guide Pro Lined PantsAriat Boot Jack Hot Hands Brand Toe Warmers Sumi Soaker (Modern Grower)

    EP 231: Our favorite things

    Play Episode Listen Later Dec 5, 2025 60:55


    In this podcast episode, Lyndsay and Shannon both experienced flower farmers—share their favorite products and tools that make farm life easier and more enjoyable. With a friendly, relatable tone, they discuss essential items like durable boots, cozy workwear, efficient tools, snacks, and home comforts. The episode is packed with practical tips, honest reviews, and personal stories, offering inspiration and actionable recommendations for fellow farmers and anyone seeking to improve their daily routines. They also announce a listener giveaway and express gratitude for their supportive community.Learn more about DirtCon and join the email list for all the updates.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm

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