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This was a super fun episode with Chris Parker where we covered a lot of things that we haven't before. Chris is a unique marketer in that he has more traffic than he knows what to do with, and we love the fact that he's built this system to give back to the world. He's the founder of WhatIsMyIPAddress.com, a tech-friendly website attracting a remarkable 9 million IP-seeking visits a month. We discuss the benefit of banner ads and using an aggregator, and the breakdown of how his site brings in revenue, plus the promotion of his in-house tools which you can find on his site. Chris also talks about how he uses HARO to get interviews for his podcast, Easy Prey Podcast, and his recommendations on how to make your media page stand out to visitors, so perhaps even you will get on television as he did. Motivated by stories of cybercrime victims, in 2020 Chris created his podcast to help followers learn about scams, fraud, and other dangers they face online and in the real world. When your stuff is compromised things can go south fast, and you'll hear Chris's take on creating online log-ins, two-factor authorizations, and all the aggravation you want to avoid if you have to contact a website if you lose your information. If you want to dive deeper into the quiz funnel idea that Chris discussed on the show, be sure to check out our show with Ryan Levesque, and if you want to dive deeper into Google ads, you'll love our show with Justin Brooke. “I have the opposite problem that every affiliate marketer has. I have so much traffic, I don't know what to do with it all.” - Chris Parker Some Topics We Discussed Include: The revolution of deep fakes in the world of scammers What to be aware of as business owners, so you don't get scammed Dealing with bottlenecks in the business, before you get too successful Should you use header bidding in your advertising? Which are the best ad networks to worth with, especially when you are just starting out Why you want a media page and what to include so it gets you more contacts Using VPN networks - whether you should or not and which ones to use An easy solution to get around the possibility of a ransomware attack The three red flags you should know behind most email scams Examples of people who have been scammed and how to make sure you are not next Resources From Chris Parker: EasyPrey.com - download the self-assessment What Is My IP Address References and Links Mentioned: Chris' Show About Deep Fakes Have I Been Pwned Publift Freestar Studio1Design.com NordVPN Carbonite Idrive Backblaze Google Authenticator Ryan Levesque's Ask Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel? Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we've had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar and Vidyard - be sure to check out these special deals for our listeners. How To Generate 10,000 Leads Per Day With Google Ads - Justin Brooke 10x Your List Growth Using Quiz Funnels - Ryan Levesque
Text LEARNERS to 44222 for more... Full show notes at www.LearningLeader.com Twitter/IG: @RyanHawk12 https://twitter.com/RyanHawk12 Jon Gordon is the author of 23 books including 10 best sellers. His books include the timeless classic The Energy Bus which has sold over 2 million copies, The Carpenter which was a top 5 business book of the year, Training Camp, The Power of Positive Leadership, The Power of a Positive Team, The Coffee Bean, Stay Positive, and The Garden. How to be a great teammate: Put the team first "We not me" Superstars make the people around them better Get tactical (be a great teammate): Look for opportunities for the betterment of the team Work hard, build a foundation of trust, communicate well, connect with each team member, CARE about them Encourage means to "put courage into them." "Leadership is a transfer of belief." Use 'positive discontent." "Love tough instead of tough love." "Trust is the currency of leadership." Change Management (learned from Dabo Sweeney) Know what the culture stands for Know what you value Set standards (non-negotiables) Create your vision and purpose -- WHY are you doing it? Get buy-in Optimism and belief are vital Must develop relationships "People follow the leader first and the vision second." Ask: "Are they connected and committed?" A great leader wants their team members to get promoted Culture is not static. It's dynamic. It must be built every day. "It's not one thing. It's everything." Jon wrote The Energy Bus in three weeks. And it changed the trajectory of his life. Don't be carrots or eggs... Be coffee beans. Be able to "transform the environment." 10 Life Rules of Row The Boat: #2: Trained behavior creates boring habits, boring habits create elite instincts. #3 You win with people, not just players--- people who make their life about others. #5 The hardest part about being the standard is that you are the standard all the time.
Illuminate Podcast: Shining Light on the Darkness of Pornography
Connect with me on social media: www.instagram.com/geoffsteurer/ www.facebook.com/GeoffSteurerMFT Visit www.geoffsteurer.com for online courses and other supportive resources. In this episode, I interview Dr. Mark Matheson on the topic of honesty and how we can become more honest in our dealings with other people. Dr. Matheson has an MBA from Harvard and a doctorate in organizational leadership from UoP. From 2010 to 2019 Brother Matheson taught at BYU-Hawaii and Southern Virginia Universities. Before his retirement, he has been a partner and senior analyst with three investment banks. He was also an Adjunct Professor for four years and guest lectured at eight other universities. He taught at BYU Education Week for four years, seminary for five years and for the last seventeen years, when he is in Utah, he has served as a volunteer teacher serving the Utah State Prison. He loves to mentor young adults as they face multiple important life decisions. He posts thought-provoking ideas daily under the titles @ScriptureAnalyst and @ConferneceAnalyst, the same on both Instagram or Facebook. Five preliminary basic steps in improving honesty: 1) Perceive Dishonesty as a Threat to the Well-Being of Your Family 2) Seek to Understand Why You and/or Your Family has Dishonesty Issues or Events Here are two practices you can do now to analyze your level of honesty: **Conduct an Honesty Inventory for a day or a week- keep a pad and pen with you and see if you can tally how many honesty situations you are in or how many times you lied. **Do a Personal Honesty Assessment Reflect on your life and see where you have perhaps cut corners now or in the past. 3) Develop a Personal Commitment to Honesty Here are some self evaluation questions I use: Ask: Is honesty for you always a priority or only when someone calls you on it? Ask: Is honesty a proactive core characteristic of the way you conduct your life or is dishonesty the ‘default’ mode? Ask: Are we usually honest mainly when it is not inconvenient ? Is our internal consistent with our external? 4) As We Develop a Vision of Honesty for Your Family and the World 5) Trust in Positive Outcomes of Honest Behavior --Believe that honesty is the best long term course of action. --Believe that honesty is rewarded in the Long-run; not always in the short-run. -- Honesty skills need to be tested over time and under stress. I Found Two Related Core Traits of Honesty: Sacrifice & Humility 1) Sacrifice to Uphold Honesty Admit mistakes even when it costs something significant. You have to be prepared to walk away from profitable but dishonest dealings. 2) Embrace Humility as a Guard Against Dishonesty Much dishonesty stems from attempts to limit ego damage. We can improve in this by some simple actions: Accepting feedback from others Acknowledging error
In this episode, Dan and Sam are exploring the topic of evidence-based management, which was first mentioned in Episode 101, “Are Scrum Masters Expendable?” In that conversation, they discussed some of the things that Scrum Masters could be doing beyond the team and one of them is in helping manage the product suite. Dan and Sam unpack the concept of evidence-based management and share how this model can be used alongside Scrum to help people and organizations improve the way they deliver products and improve the value of their products. This episode is rather timely too, with the newest edition of the Evidence-Based Management Guide just being released on Scrum.org! If you’re new to EBM (or didn’t fully understand it before) there is no better time than the present to learn about it. Key Takeaways What is evidence-based management? It’s an empirical approach to help organizations EBM provides a framework to get a better feel for what is valuable so you can base the decisions you make on actual data (rather than gut-feeling) and run experiments that improve metrics Through intentional experimentation and evidence, EBM enables organizations to systematically improve their performance over time and refine their goals based on better information The EBM model: It has five key elements: A Strategic Goal — something important that the organization would like to achieve; this goal is big and far away with many uncertainties (similar to a product goal) — because of this, the organization needs a series of practical targets, like: Intermediate Goals — achievements which indicate that the organization is on the path to its Strategic Goal (the path to the Intermediate Goal is often somewhat uncertain but not completely unknown) (kind of like a release goal) Immediate Tactical Goals — critical near-term objective toward which a team or group of teams will work help toward Intermediate Goals (similar to a sprint goal) A Starting State — where the organization is relative to the Strategic Goal when it starts its journey A Current State — Where the organization is relative to the Strategic Goal at the present time EBM focuses on four Key Value Areas (KVAs): These areas examine the goals of the organization As an organization, you want to measure and evaluate these Current Value (CV) – the current value that the product is delivering today The purpose of looking at CV is to understand the value that the organization is delivering to customers and stakeholders at the present time Organizations need to be continually re-evaluating and looking at customer/user happiness, employee happiness, and investor and stakeholder happiness CV helps the organization understand the value that their customers or users are experiencing today Unrealized Value (UV) — additional/potential value the product could realize if it was pursued UV could be features that the organization hasn’t considered developed yet (but could) or markets that the product could serve (but doesn’t currently) The organization should be thinking about: “Can we get any additional value out of this product?” and whether or not it’s worth it Comparing UV and CV can help an organization decide whether or not they should continue investing in a product Time to Market (T2M) — how long it takes the organization to deliver new value The reason for looking at T2M is to minimize the amount of time it takes for the organization to deliver value (without it, the ability to sustainably deliver value in the future is unknown) Ask: “Are we spending too much time estimating?” Questions the organization needs to continually re-evaluate for T2M are: “How fast can the organization learn from new experiments and information?”, “How fast can you adapt, based on the information?”, and “How fast can you test new ideas with customers?” Ability to Innovate (A2I) — the effectiveness of the organization at delivering value The goal of A2I is to maximize the organization’s ability to deliver new features and capabilities that customers will find valuable When evaluating A2I, an organization should be asking: “What is preventing us from delivering new value?” and “What prevents customers from benefiting from the innovation?” Having a hypothesis and executing an experiment: A hypothesis is a proposed explanation for some observation that has not yet been proven or disproven After forming a hypothesis, run the experiments, and then inspect the results Was the hypothesis proven or disproved? Once you have this data you can evaluate it and make adjustments as needed “Explicitly forming hypotheses, measuring results, and inspecting and adapting goals based on those results are implicit parts of an agile approach. Making this work explicit and transparent is what EBM adds to the organizational improvement process.” — EBM Guide Mentioned in this Episode: Evidence-Based Management Guide | Scrum.org Agile Coaches’ Corner Ep. 101: “Are Scrum Masters Expendable?” Agile Coaches’ Corner Ep. 78: “Exploring OKRs with Felipe Castro” Three Horizons Framework The Anarchy: The East India Company, Corporate Violence, and the Pillage of an Empire, by William Dalrymple The Creative Habit: Learn It and Use It for Life, by Twyla Tharp Hillbilly Elegy: A Memoir of a Family and Culture in Crisis, by J.D. Vance Want to Learn More or Get in Touch? Visit the website and catch up with all the episodes on AgileThought.com! Email your thoughts or suggestions to Podcast@AgileThought.com or Tweet @AgileThought using #AgileThoughtPodcast!
In this episode, Dan Neumann is joined by AgileThought colleague and frequent guest of the show, Quincy Jordan. Quincy has been with AgileThought for just over two years as a principal transformation consultant and agile competency lead. Prior to AgileThought, Quincy was the transformation lead for Pivotal’s Atlanta office, where he consulted with clients to help them reach enterprise scale. He has also served as a principal consultant and agile coach at SCRUMstudy.com for over six years. In their discussion today, Dan and Quincy explore the topic of culture as related to agile transformations. They define what culture is, why it is important, how it factors into agile transformations, and how to begin addressing it as an organization. Quincy also shares how to become more intentional about addressing culture early on as the company is moving toward a more agile way of working, the outcomes of being unintentional about addressing culture challenges, and additional tips and takeaways that are critical to keeping in mind when addressing culture. Key Takeaways What does ‘culture’ refer to? A combination of the values, habits, and norms within a group or organization The values that are present in everything that your organization does It applies to any organization (whether it’s a religious institution, your family unit, company, etc.) Can be characterized as “The way things happen around here” or “How we do things around here” Quincy’s advice regarding how culture factors into agile transformations: Culture cannot come last; if you want the ‘machine to run well’ and address the culture after, you have created a culture that says, “The machine is more important than the culture” If a specific habit, such as courage, is not encouraged, you are building cultural debt; i.e., it will become more and more difficult for courage to be expressed It is important to be intentional about culture upfront and incorporate it into your transformation as part of your strategy If you don’t want certain habits to be a part of the culture, you have to intentionally set a new structure for everyone to transition to (otherwise it will continue to be pervasive) Outcomes of being unintentional about addressing culture challenges: If you’re not intentional about the culture and you develop a culture by default, it is likely to be riddled with cultural debt If you don’t address having the proper culture that you want up front, you are going to have a mismatch of what you currently have and what it is that you really want If the team/s are checklist-driven then they won’t have the opportunity to help the culture be values-driven How to be more intentional about addressing culture early on as the company is moving toward a more agile way of working: Ask: “Are we involving the teams in the actual planning or are they being given plans and milestones that they’re expected to hit without participating in the creation of those plans?” Ask: “Is our culture checklist-driven rather than values-driven?” The team/s should be involved in understanding what’s drawing value so they can better help accomplish the work that needs to be done for the values to be there Set the culture upfront Figure out the things that you are and are not aligned to as an organization Decide on where the values lie and what they would be (ask individuals and teams: “What are the things that we value?”) Have teams and individuals fill in the blank: “It really agitates me when _________.” It helps make clear what things affect their value system Do a team working agreement where you establish what the values are Once you establish what the values are, ask: “How can we act on these values?” and “What are the things that we can do, day-in and day-out, to express that those are our values?” For example, if the value is: “Everyone has a voice,” then you need to provide opportunities for individuals to have their voice heard Additional culture tips and takeaways: You need to be intentional and know what your values are so that you can drive towards them (and be intentional about not allowing those values to be encroached upon) If you address culture upfront, then you’re putting the organization in a position where you’re helping to impact the decision-making Addressing the culture upfront helps the organization work towards their overall vision It is important to have people within the organization that are carrying the culture forward so that when others are unsure/confused, they can look to those people Mentioned in this Episode: The Reengineering Alternative, by William E. Schneider Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs, by John Doerr Science of Running: Analyze your Technique, Prevent Injury, Revolutionize your Training, by Chris Napier Want to Learn More or Get in Touch? Visit the website and catch up with all the episodes on AgileThought.com! Email your thoughts or suggestions to Podcast@AgileThought.com or Tweet @AgileThought using #AgileThoughtPodcast!
Our words and messages to our kids often become their internal words and messages to themselves, so it’s worth being mindful of the messages we are sending. The phrases I’m sharing today have something in common: they’re all ways to communicate meaningfully with our kids about food without adding pressure. Talking About Food Here we want to be mindful of nutrition but avoid moralizing about foods. Instead of calling certain foods “bad for you/unhealthy/junk food/sweets/dessert”… Call them “play food.” Play foods are foods that we eat for fun, just for the pleasure of them, even though they don’t always have the nutrients we need. Instead of certain foods “good for you/healthy”… Call them “nutritious foods”. Nutritious foods give us what we need to help our bodies to grow and be healthy. I love the framing of both of these because they feel morally neutral. Both are presented in a positive way. It shows that both have a role in a diet that goes beyond “avoid this” and “eat that.” There’s absolutely space for play foods on our plates, we just don’t want to have so many of them that there’s no room for us to get the nutrients our bodies need. Talking About Bodies Here we want to send a consistent message that our bodies are good and smart and know what we need if we listen to them. It’s difficult for parents to believe that their kids are done at the table when they’ve been distracted or rushed. My favorite strategy here is to ask a neutral question. Instead of “Are you done?” or “Did you get enough?”… Ask “Are you satisfied?” Satisfied means your body feels good. You no longer feel hungry, but you aren’t uncomfortably full, either. It’s a comfortable feeling. Then accept your child’s answer. Need more resources for healing your own relationship with food? Subscribe below to get an instant link to my favorite books, podcasts, and online resources, including a life-changing 10-minute TED Talk.
1.Bigger isn’t always better. Don’t judge a book (or a radish) by its cover (or its size.) 2. Don’t judge someone because they have a different look or style than you. 3. ASK. Inquire. Are you willing to ASK? Are you willing to ask for what you desire and are craving for? Please grab your SACRED S.O.L. D.A.T.E. JOURNAL (Daily Action To Engage yourself.) TODAY’S SACRED S.O.L. STEP IS THIS: What are you craving for in your life right now?? What do you desire? Are you willing to inquire, check into, and ask for what you desire today? Join the MOVEMENT. I’m going to be inviting listeners onto the program. If you have a story you'd like to share — a song to sing (but not a Poor Me Story) — send me an email at: drshannon@doctorshannon.com and put SHARE MY STORY in the subject line. S.O.L.| NOT SOLO. If you haven't already joined the movement, you're personally invited to come over to the WOMEN SIPPING ON LIFE S.O.L. MOVEMENT Closed FB Group and Join the MOVEMENT: https://www.facebook.com/groups/WSOLMovement/ I can't wait to meet you there, and engage with you even more! Thank you for being here, and allowing me to sip on life with you. FOLLOW ME ON INSTAGRAM @doctorshannon! See you there... If you’ve been feeling like you’re stuck, overwhelmed, or perhaps you still feel like you’re drowning, please don’t hesitate to reach out. I’d be more than happy to schedule a Discovery Call with you to see if Healing Life Coaching is a good fit for you. Email me at drshannon@doctorshannon.com Come over to the WOMEN SIPPING ON LIFE S.O.L. MOVEMENT Closed FB Group and Join the MOVEMENT: https://www.facebook.com/groups/WSOLMovement/ By the way, if you haven't already listened/downloaded my new song (EPISODE 291), you can also listen to it here: letsnottalkaboutex.com, and cast your vote for your favorite version. Visit WomenSippingOnLife.com for more free resources, including my CHECKLIST FOR CHANGE, Engagement Checklist + Evaluation Rating, Six Sacred S.O.L. DATE Secrets…and a FREE copy of my best-selling book, Date Yourself Well. You can also check out my Dr. Shannon Facebook Page for more daily S.O.L. TRAINING. I look forward to seeing you again tomorrow. Please invite your best girlfriends to come and join our S.O.L. PARTY. xo Dr. Shannon. Inspiring minds that want to grow and hearts that want to know, so you can love you, your life, and your life’s work well. ONE SIP AT A TIME. A special thanks to the following souls for helping me launch our WOMEN SIPPING ON LIFE podcast… Intro/Outro done by UNI V. SOL Outro music by Jay Man: Mind Over Matter (www.ourmusicbox.com) Podcast cover design and web site done by: Pablo Aguilar (www.webdesigncreator.com) Podcast cover photo by Kate Montague of KM Captured (www.kmcaptured.com)
34% of his body was burned when the Humvee he was driving hit an antitank mine in Iraq. Do you define yourself by your scars or do you conquer all obstacles with mindset, tenacity and humor. This week we speak with Dancing with the Stars champion JR about the art of adversity and about Joe dancing to Donna Summer. LESSONS Do you follow? Do you to break off lead? Don’t be a sheep. Obstacles in your way? SO WHAT - just do it. You will regret the things NOT done, rather than the other way around. ASK: Are you happy where you are at? If not, change it. Always show up your best self. Control the reaction to your environment. Your life is a book - be the author! Bring people into your circle that challenge you. Pay attention and enjoy the small details of life- the learning moments Ask yourself what’s your legacy: take the path less traveled. LINKS This episode of “Spartan Up!” is sponsored by Athletic Greens. Get 20 travel packs free when you order at https://athleticgreens.com/spartan TIME STAMPS 00:00 intro 00:58 athletic greens intro 1:27 interview begins 2:00 34% of JR’s body burned - understanding identity 2:45 Mindset vs. physical appearance 4:00 Joining the army 5:55 Giving back to the country 7:00 How life shapes you 8:45 Heading to war 10:00 Not giving up 11:55 Athletic Greens break 14:17 Interview continues 15:00 Joe dancing to Donna Summers 17:00 The tale of Shackleton 20:00 Reacting to triggers 22:00 Don’t become stuck in rut 23:00 Who do you bring into your circle 25:00 How to find inspiration in everything 26:00 Journey not the destination 26:16 Sefra, Angel, Johnny & Joe discuss the interview 31:41 AthleticGreens.com/Spartan SUBSCRIBE: Apple Podcasts: http://bit.ly/SpartanUpShow YouTube: http://bit.ly/SpartanUpYT Google Play: http://bit.ly/SpartanUpPlay FOLLOW SPARTAN UP: Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/ Spartan Up on Twitter https://twitter.com/SpartanUpPod CREDITS: Producer – Marion Abrams, Madmotion, llc. Hosts: Joe De Sena with Johnny Waite, Sefra Alexandra, Col. Tim Nye and guest host Angel Sanz. Synopsis – Sefra Alexandra Production Assistant - Andrea Hagarty © 2018 Spartan
1.Bigger isn’t always better. Don’t judge a book (or a radish) by its cover (or its size.) 2. Don’t judge someone because they have a different look or style than you. 3. ASK. Inquire. Are you willing to ASK? Are you willing to ask for what you desire and are craving for? Please grab your SACRED S.O.L. D.A.T.E. JOURNAL (Daily Action To Engage yourself.) TODAY’S SACRED S.O.L. STEP IS THIS: What are you craving for in your life right now?? What do you desire? Are you willing to inquire, check into, and ask for what you desire today? S.O.L.| NOT SOLO. If you haven't already joined the movement, you're personally invited to come over to the WOMEN SIPPING ON LIFE S.O.L. MOVEMENT Closed FB Group and Join the MOVEMENT: https://www.facebook.com/groups/WSOLMovement/ I can't wait to meet you there, and engage with you even more! By the way, I'm going to be leading another 4 DAY S.O.L.DATE C.A.M.P. for life with CERTAINTY, ABUNDANCE, MOVEMENT, AND PURPOSE: June 20-24, 2018 in Minneapolis. Please email at: drshannon@doctorshannon.com to apply to be ONE of the 12 Sacred Souls who will be taking this journey with me. I’m also going to be inviting listeners onto the program. If you have a story you'd like to share — a song to sing (but not a Poor Me Story) — send me an email at: drshannon@doctorshannon.com and put SHARE MY STORY in the subject line. Thank you for being here, and allowing me to Sip On Life with you. Visit WomenSippingOnLife.com for more free resources, including my CHECKLIST FOR CHANGE, Engagement Checklist + Evaluation Rating, Six Sacred S.O.L. DATE Secrets…and a FREE copy of my best-selling book, Date Yourself Well. You can also check out my Dr. Shannon Facebook Page for more daily S.O.L. TRAINING. I look forward to seeing you again tomorrow. Please invite your best girlfriends to come and join our S.O.L. PARTY. xo Dr. Shannon. Inspiring minds that want to grow and hearts that want to know, so you can love you, your life, and your life’s work well. ONE SIP AT A TIME. A special thanks to the following souls for helping me launch our WOMEN SIPPING ON LIFE podcast… Intro/Outro done by Uni V. SOL Outro music by Jay Man: Mind Over Matter (www.ourmusicbox.com) Podcast cover design and web site done by: Pablo Aguilar (www.webdesigncreator.com) Podcast cover photo by Kate Montague of KM Captured (www.kmcaptured.com)
Hall of Fame keynote speaker and executive speech coach Patricia Fripp spoke to the members of the NSA Northern California Chapter Speakers Academy on Saturday. Fripp is the founder of our Chapter and a leading authority in the world of professional speaking. Her entertaining and informative morning session touched on many aspects of her own 30-plus year career as a top speaker. She shared valuable information for aspiring professional speakers who want to prepare and present powerful presentations, including: Ask: Are you practicing to improve or to reinforce bad habits? As a novice, start with best practices from the beginning. Take advantage of the opportunity the Academy and NSA chapter gives us to network with others who have a passion for speaking. Expect to bomb -- if you've not failed somewhere on stage, you're probably not challenging yourself enough. Asking questions is the best education. The quality of the information you receive depends on the quality of your questions. Be willing to promote yourself in an ongoing, consistent and relentless way. Refocus and redirect what you are doing. To build a long-term sustainable business you need to exceed expectations, or you won't be invited back. Desire trumps talent. You must have a relentless commitment as well an interest in speaking on your topic. The most powerful way to learn any topic is to teach it to others. Find a topic for your speeches by looking within your experience and talent, such as the expertise you've accumulated in your day job. No matter how technical your field, build your speech by thinking how you would explain what you do to your grandmother. Despite the fact that there's only so much truth in the world, you have a unique point of view. Deliver that in your speeches. Don't invalidate your life experience. A great way to develop material for a speech is to become a customer of the client who books you for a speech. Be a secret shopper and report your learnings. Talk to lower-level employees. Structure your speech on a strong premise or central theme that is a basis of argument, leading to a conclusion. Be sure your talking points back-up and prove your big idea. Remember the first 30 seconds and last 30 seconds of any talk have the most impact. Don't waste them with empty pleasantries. Engage the audience in your subject by asking "Would it interest (horrify, amaze) you to know..." Populate your presentations with flesh and blood characters other people can relate to. Stories do this. Your audience will remember what they "see" in your stories. These were among the many lessons shared by Fripp in her session. For anyone who would like to dive deeper into what she has to offer, I highly recommend her Virtual Training program. This online resource gives you access to one of the most in-demand executive speech coaches and sales presentation experts available. Fripp's Virtual Training is engaging and fun. It is designed for ambitious professionals, executives, sales teams, and professional speakers. Heck, she'll even give you a 7 day free trial. What's not to like? To hear a brief extract from Saturday's event, where Fripp shares the secret of her own career success, click on the podcast icon below.