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In this episode Toby sits down with Blink-182's own Mark Hoppus! He talks about his new book Fahrenheit-182: A Memoir, growing up in Cali, his parents separating, moving a lot, skating, first shows to sold out stadiums, the importance of 90's compilations, van touring, the band name, Warped Tour, signing to a major label, his family, Robert Smith,  +44, London, taking up SCUBA, Tom leaving and Skiba joining, cancer, Tom returning and the comeback, his radio show, cancel culture, Boise, Coachella, his new outlook on life after cancer and more! Please remember to rate, review and subscribe and visit us at https://www.youtube.com/tobymorseonelifeonechance Please visit our sponsors! Rockabilia https://rockabilia.com/ Athletic Greens https://athleticgreens.com/oloc Removery https://removery.com code TOBYH2O Liquid Death https://liquiddeath.com/toby Refine Recovery https://www.instagram.com/refinerecoverycenter/  

Today, I'm talking about something I just made up called White Derangement Syndrome. I'll explain what it is, where it comes from, and how it works. It mostly shows up with some race-hustling Black people who use it to push their own angle. If you heard my three-part series on Trump Derangement Syndrome (episode 3158), you'll get the idea — people going crazy over stuff Trump says or does. This is like that, but about race.  Show Notes:  [02:45]#1 Some black people have been indoctrinated into believing anything that goes against white people or allegedly upsets or annoys white people. [09:59]#2 The Real White Supremacy. [18:51]#3 Too many people in general, regardless of race or background make the mistake of thinking that other people are thinking about you a lot more than they're actually thinking about you.  [21:26]Recap Episodes Mentioned: 3158: "Trump Derangement Syndrome" [TDS], Explained Next Steps: ---

In this episode, I'm picking up on a topic we've been talking about—credibility, credentials, and who people choose to listen to. I've got a college degree in business from Pennsylvania State University, so I'm not speaking as someone who's against education. But I'm asking a real question today: does a college degree actually mean you're competent? Some folks with degrees might not like what I have to say, but I'm here to tell the truth. Let's not delay the inevitable. Let's get into it. Show Notes:  [02:28]#1 Holding a college degree does not make you competent.  [10:47]#2 Having a degree or credential doesn't automatically make your words valid or worth following. [20:06]#3 Your argument should stand on its own merit, not on your credentials or resume. [23:23]Recap Episodes Mentioned: 3274: 3 Keys To Increasing Your Intelligence 1402: The 5 Levels Of Expertise 2238: What I Would Do Starting In Business TODAY Next Steps: ---

In this episode, I talk about why I call people out online sometimes. It's not to argue or win debates with random folks, most of them have way more time to waste than I do. I do it because it helps me sharpen my message and create better content for you. It's not really about them, it's about making my point stronger.  Show Notes:  [02:59]#1 Noticing the fallacies and flaws in most people's reasoning.  [09:17]#2 It sharpens my argumentation skills. [15:21]#3 It provides me with content ideas for future material.  [21:08]Recap Episodes Mentioned: 2167: Being "Right" Vs Being Accurate [They're NOT The Same] Next Steps: ---

This episode of SANDCAST features Alvaro Filho, one of the most recent Brazilian greats who is now an assistant at Stetson, and Cesar Benatti, a longtime coach who was most recently an assistant at LMU with John Mayer. This is SUCH A GOOD EPISODE, as we chat about all things Brazilian beach volleyball, including: Why Alvaro views Emanuel Rego as one of the best players to ever play What made Alison Cerutt such an incredible partner What Benatti's three pillars are as a coach when designing an effective practice How parenting has impacted their playing and coaching careers, and how coaching has changed their lens as a parent And so, so much more. Just absolute gold all over this one. SHOOTS! *** WE'VE GOT NEW MERCH! Check it out here!! Get 20 PERCENT off all Wilson products with our code, sandcastpod-20. https://www.wilson.com/en-us/volleyball Get 10 PERCENT OFF VBTV using our discount code, SANDCAST10 Want to get better at beach volleyball? Use our discount code, SANDCAST, and get 10 percent off all Better at Beach products!  We are FIRED UP to announce that we've signed on for another year with Athletic Greens! Get a FREE year's supply of Vitamin D by purchasing with that link.  If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/  

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the critical considerations when deciding whether to hire an external AI expert or develop internal AI capabilities. You’ll learn why it is essential to first define your organization’s specific AI needs and goals before seeking any AI expertise. You’ll discover the diverse skill sets that comprise true AI expertise, beyond just technology, and how to effectively vet potential candidates. You’ll understand how AI can magnify existing organizational challenges and why foundational strategy must precede any AI solution. You’ll gain insight into how to strategically approach AI implementation to avoid costly mistakes and ensure long-term success for your organization. Watch now to learn how to make the right choice for your organization’s AI future. Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: https://traffic.libsyn.com/inearinsights/tipodcast-should-you-hire-ai-expert.mp3 Download the MP3 audio here. Need help with your company’s data and analytics? Let us know! Join our free Slack group for marketers interested in analytics! [podcastsponsor] Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for listening to the episode. Christopher S. Penn – 00:00 In this week’s In-Ear Insights, a few people have asked us the question, should I hire an AI expert—a person, an AI expert on my team—or should I try to grow AI expertise, someone as an AI leader within my company? I can see there being pros and cons to both, but, Katie, you are the people expert. You are the organizational behavior expert. I know the answer is it depends. But at first blush, when someone comes to you and says, hey, should I be hiring an AI expert, somebody who can help shepherd my organization through the crazy mazes of AI, or should I grow my own experts? What is your take on that question? Katie Robbert – 00:47 Well, it definitely comes down to it depends. It depends on what you mean by an AI expert. So, what is it about AI that they are an expert in? Are you looking for someone who is staying up to date on all of the changes in AI? Are you looking for someone who can actually develop with AI tools? Or are you looking for someone to guide your team through the process of integrating AI tools? Or are you looking for all of the above? Which is a totally reasonable response, but that doesn’t mean you’ll get one person who can do all three. So, I think first and foremost, it comes down to what is your goal? And by that I mean, what is the AI expertise that your team is lacking? Katie Robbert – 01:41 Or what is the purpose of introducing AI into your organization? So, unsurprisingly, starting with the 5P framework, the 5Ps are purpose, people, process, platform, performance, because marketers like alliteration. So, purpose. You want to define clearly what AI means to the company, so not your ‘what I did over summer vacation’ essay, but what AI means to me. What do you want to do with AI? Why are you bringing AI in? Is it because I want to keep up with my competitors? Bad answer. Is it because you want to find efficiencies? Okay, that’s a little bit better. But if you’re finding efficiencies, first you need to know what’s not working. So before you jump into getting an AI expert, you probably need someone who’s a process expert or an expert in the technologies that you feel like are inefficient. Katie Robbert – 02:39 So my personal stance is that there’s a lot of foundational work to do before you figure out if you can have an AI expert. An AI expert is like bringing in an AI piece of software. It’s one more thing in your tech stack. This is one more person in your organization fighting to be heard. What are your thoughts, Chris? Christopher S. Penn – 03:02 AI expert is kind of like saying, I want to hire a business expert. It’s a very umbrella term. Okay, are your finances bad? Is your hiring bad? Is your sales process bad? To your point, being very specific about your purpose and the performance—which are the bookends of the 5Ps—is really important because otherwise AI is a big area. You have regression, you have classification, you have generative AI. Even within generative AI, you have coding, media generation. There’s so many things. We were having a discussion internally in our own organization this morning about some ideas about internationalization using AI. It’s a big planet. Katie Robbert – 03:46 Yeah, you’ve got to give me some direction. What does that mean? I think you and I, Chris, are aligned. If you’re saying, ‘I want to bring in an AI expert,’ you don’t actually know what you’re looking for because there are so many different facets of expertise within the AI umbrella that you want to be really specific about what that actually means and how you’re going to measure their performance. So if you’re looking for someone to help you make things more efficient, that’s not necessarily an AI expert. If you’re concerned that your team is not on board, that’s not an AI expert. If you are thinking that you’re not getting the most out of the platforms that you’re using, that’s not an AI expert. Those are very different skill sets. Katie Robbert – 04:38 An AI expert, if we’re talking—let’s just say we could come up with a definition of an AI expert—Chris, you are someone who I would consider an AI expert, and I would list those qualifications as: someone who stays up to date. Someone who knows enough that you can put pretty much any model in front of them and they know how to build a prompt, and someone who can speak to how these tools would integrate into your existing tech stack. My guess is that’s the kind of person that everybody’s looking for: someone to bring AI into my organization, do some light education, and give us a tool to play with. Christopher S. Penn – 05:20 We often talk about things like strategy, tactics, execution, and measurement. So, sort of four layers: why are you doing this thing? What are you going to do? How are you going to do it, and did it work? An actual AI expert has to be able to do all four of those things to say, here’s why we’re doing this thing—AI or not. But here’s why you’d use AI, here’s what AI tools and technologies you use, here’s how you do them, and here’s the proof that what you did worked. So when someone says, ‘I want an AI expert for my company,’ even then, they have to be clear: do we want someone who’s going to help us set our strategy or do we want someone who’s going to build stuff and make stuff for us? It’s very unclear. Christopher S. Penn – 06:03 I think that narrowing down the focus, even if you do narrow down the focus, you still have to restart the 5Ps. So let’s say we got this question from another colleague of ours: ‘I want to do AI lead generation.’ Was the remit to help me segment and use AI to do better lead generation? Well, that’s not an AI problem. As you always say, new technology does not solve all problems. This is not an AI problem; this is a lead generation problem. So the purpose is pretty clear. You want more leads, but it’s not a platform issue with AI. It is actually a people problem. How are people buying in the age of AI? And that’s what you need to solve. Christopher S. Penn – 06:45 And from there you can then go through the 5Ps and user stories and things to say, ‘yeah, this is not an AI expert problem. This is an attention problem.’ You are no longer getting awareness because AI has eaten it. How are you going to get attention to generate audience that becomes prospects that eventually becomes leads? Katie Robbert – 07:05 Yeah, that to me is an ideal customer profile, sales playbook, marketing planning and measurement problem. And sure, you can use AI tools to help with all of those things, but those are not the core problems you’re trying to solve. You don’t need AI to solve any of those problems. You can do it all without it. It might take a little longer or it might not. It really depends. I think that’s—So, Chris, I guess we’re not saying, ‘no, you can’t bring in an AI expert.’ We’re saying there’s a lot of different flavors of AI expertise. And especially now where AI is the topic, the thing—it was NFTs and it was crypto and it was Bitcoin and it was Web three, whatever the heck that was. And it was, pick a thing—Clubhouse. Katie Robbert – 07:57 All of a sudden, everybody was an expert. Right now everybody’s a freaking expert in AI. You can’t sneeze and not have someone be like, ‘I’m an AI expert. I can fix that problem for you.’ Cool. I’ve literally never seen you in the space, but congratulations, you’re an AI expert. The point I’m making here is that if you are not hyper specific about the kind of expertise you’re looking for, you are likely going to end up with a dud. You are likely going to end up with someone who is willing to come in at a lower price just to get their foot in the door. Christopher S. Penn – 08:40 Yep. Katie Robbert – 08:40 Or charge you a lot of money. You won’t know that it’s not working until it doesn’t work and they’ve already moved on. We talked about this on the livestream yesterday about people who come in as AI experts to fix your sales process or something like that. And you don’t know it’s not working until you’ve spent a lot of money on this expert, but you’re not bringing in any more revenue. But by then they’re gone. They’re already down the street selling their snake oil to the next guy. Christopher S. Penn – 09:07 Exactly. Now, to the question of should you grow your own? That’s a big question because again, what level of expertise are you looking for? Strategy, tactics, or execution? Do you want someone who can build? Do you want someone who can choose tools and tactics? Do you want someone who can set the strategy? And then within your organization, who are those people? And this is very much a people issue, which is: do they have the aptitudes to do that? I don’t mean AI aptitude; I mean, are they a curious person? Do they learn quickly? Do they learn well outside their domain? Because a lot of people can learn in their domain with what’s familiar to them. But a whole bunch of other people are really uncomfortable learning something outside their domain. Christopher S. Penn – 09:53 And for one reason or another, they may not be suited as humans to become that internal AI champion. Katie Robbert – 10:02 I would add to that not only the curiosity, but also the communication, because it’s one thing to be able to learn it, but then you have to, if you’re part of a larger team, explain what you learned, explain why you think this is a good idea. You don’t have to be a professional speaker, be able to give a TED talk, but you need to be able to say, ‘hey, Chris, I found this tool. Here’s what it does, here’s why I think we should use it,’ and be able to do that in a way that Chris is like, ‘oh, yeah! That is a really good idea. Let’s go ahead and explore it.’ But if you just say, ‘I found this thing,’ okay, and congratulations, here’s your sticker, that’s not helpful. Katie Robbert – 10:44 So communication, the people part of it, is essential. Right now, a lot of companies—we talked about this on last week’s podcast—a lot of leaders, a lot of CEOs, are disregarding the people in favor of ‘AI is going to do it,’ ‘technology is going to take it over,’ and that’s just not how that’s going to work. You can go ahead and alienate all of your people, but then you don’t have anyone to actually do the work. Because AI doesn’t just set itself up; it doesn’t just run itself without you telling it what it is you need it to do. And you need people to do that. Christopher S. Penn – 11:27 Yep. Really important AI models—we just had a raft of new announcements. So the new version of Gemini 2.5, the new version of OpenAI’s Codex, Claude 4 from Anthropic just came out. These models have gotten insanely smart, which, as Ethan Mollock from Wharton says, is a problem, because the smarter AI gets, the smarter its mistakes get and the harder it is for non-experts to pick up that expert AI is making expert-level mistakes that can still steer the ship in the wrong direction, but you no longer know if you’re not a domain expert in that area. So part of ‘do we grow an AI expert internally’ is: does this person that we’re thinking of have the ability to become an AI expert but also have domain expertise in our business to know when the AI is wrong? Katie Robbert – 12:26 At the end of the day, it’s software development. So if you understand the software development lifecycle, or even if you don’t, here’s a very basic example. Software engineers, developers, who don’t have a QA process, yes, they can get you from point A to point B, but it may be breaking things in the background. It might be, if their code is touching other things, something else that you rely on may have been broken. But listen, that thing you asked for—it’s right here. They did it. Or it may be using a lot of API tokens or server space or memory, whatever it is. Katie Robbert – 13:06 So if you don’t also have a QA process to find out if that software is working as expected, then yes, they got you from point A to point B, but there are all of these other things in the background that aren’t working. So, Chris, to your point about ‘as AI gets smarter, the mistakes get smarter’—unless you’re building people and process into these AI technologies, you’re not going to know until you get slapped with that thousand-dollar bill for all those tokens that you used. But hey, great! Three of your prospects now have really solid lead scores. Cool. Christopher S. Penn – 13:44 So I think we’re sort of triangulating on what the skills are that you should be looking for, which is someone who’s a good critical thinker, someone who’s an amazing communicator who can explain things, someone who is phenomenal at doing requirements gathering and being able to say, ‘this is what the thing is.’ Someone who is good at QA to be able to say the output of this thing—human or machine—is not good, and here’s why, and here’s what we should do to fix it. Someone who has domain expertise in your business and can explain, ‘okay, this is how AI does or does not fit into these things.’ And then someone who knows the technology—strategy, tactics, and execution. Why are we using this technology? What does the technology do? How do we deploy it? Christopher S. Penn – 14:30 For example, Mistral, the French company, just came up with a new model Dev Stroll, which is apparently doing very well on software benchmarks. Knowing that it exists is important. But then that AI expert who has to have all those other areas of expertise also has to know why you would use this, what you would use it for, and how you would use it. So I almost feel that’s a lot to cram into one human being. Katie Robbert – 14:56 It’s funny, I was just gonna say I feel that’s where—and obviously dating ourselves—that’s where things, the example of Voltron, where five mini-lion bots come together to make one giant lion bot, is an appropriate example because no one person—I don’t care who they are—no one person is going to be all of those things for you. But congratulations: together Chris and I are. That Voltron machine—just a quick plug. Because it’s funny, as you’re going through, I’m like, ‘you’re describing the things that we pride ourselves on, Chris,’ but neither of us alone make up that person. But together we do cover the majority. I would say 95% of those things that you just listed we can cover, we can tackle, but we have to do it together. Katie Robbert – 15:47 Because being an expert in the people side of things doesn’t always coincide with being an expert in the technology side of things. You tend to get one or the other. Christopher S. Penn – 15:59 Exactly. And in our case as an agency, the client provides the domain expertise to say, ‘hey, here’s what our business is.’ We can look at it and go, ‘okay, now I understand your business and I can apply AI technology and AI processes and things to it.’ But yeah, we were having that discussion not too long ago about, should we claim that AI expertise in healthcare technologies? Well, we know AI really well. Do we know healthcare—DSM codes—really well? Not really, no. So could we adapt and learn fast? Yes. But are we practitioners day to day working in an ER? No. Katie Robbert – 16:43 So in that case, our best bet is to bring on a healthcare domain expert to work alongside both of us, which adds another person to the conversation. But that’s what that starts to look like. If you say, ‘I want an AI expert in healthcare,’ you’re likely talking about a few different people. Someone who knows healthcare, someone who knows the organizational behavior side of things, and someone who knows the technology side of things. And together that gives your quote-unquote AI expert. Christopher S. Penn – 17:13 So one of the red flags for the AI expert side of things, if you’re looking to bring in someone externally, is someone who claims that with AI, they can know everything because the machines, even with great research tools, will still make mistakes. And just because someone’s an AI expert does not mean they have the sense to understand the subtle mistakes that were made. Not too long ago, we were using some of the deep research tools to pull together potential sponsors for our podcast, using it as a sales prospecting tool. And we were looking at it, looking at who we know to be in the market: ‘yeah, some of these are not good fits.’ Even though it’s plausible, it’s still not a good fit. Christopher S. Penn – 18:01 One of them was the Athletic Greens company, which, yes, for a podcast, they advertise on every podcast in the world. I know from listening to other shows and listening to actual experts that there’s some issues with that particular sponsorship. So it’s not a good fit. Even though the machine said, ‘yeah, this is because they advertise on every other podcast, they’re clearly just wanting to hand out money to podcasters.’ I have the domain expertise in our show to know, ‘yeah, that’s not a good fit.’ But as someone who is an AI expert who claimed that they understood everything because AI understands everything, doesn’t know that the machine’s wrong. So as you’re thinking about, should I bring an AI expert on externally, vet them on the level, vet them on how willing they are to say, ‘I don’t know.’ Katie Robbert – 18:58 But that’s true of really any job interview. Christopher S. Penn – 19:01 Yes. Katie Robbert – 19:02 Again, new tech doesn’t solve old problems, and AI is, at least from my perspective, exacerbating existing problems. So suddenly you’re an expert in everything. Suddenly it’s okay to be a bad manager because ‘AI is going to do it.’ Suddenly the machines are all. And that’s not an AI thing. Those are existing problems within your organization that AI is just going to magnify. So go ahead and hire that quote-unquote AI expert who on their LinkedIn profile says they have 20 years of generative AI expertise. Good luck with that person, because that’s actually not a thing now. Christopher S. Penn – 19:48 At most it would have to be 8 years and you would have to have credentials from Google DeepMind, because that’s where it was invented. You cannot say it’s anything older than that. Katie Robbert – 20:00 But I think that’s also a really good screening question is: do you know what Google DeepMind is? And do you know how long it’s been around? Christopher S. Penn – 20:09 Yep. If someone is an actual AI expert—not ‘AI and marketing,’ but an actual AI expert itself—can you explain the Transformers architecture? Can you explain the diffuser architecture? Can you explain how they’re different? Can you explain how one becomes the other? Because that was a big thing that was announced this week by Google DeepMind. No surprise about how they’re crossing over into each other, which is a topic for another time. But to your point, I feel AI is making Dunning-Kruger much worse. At the risk of being insensitive, it’s very much along gender lines. There are a bunch of dudes who are now making wild claims: ‘no, you really don’t know what you’re talking about.’ Katie Robbert – 21:18 I hadn’t planned on putting on my ranty pants today, but no, I feel that’s. Again, that’s a topic for another time. Okay. So here’s the thing: you’re not wrong. To keep this podcast and this topic productive, you just talked about a lot of things that people should be able to explain if they are an AI expert. The challenge on the other side of that table is people hiring that AI expert aren’t experts in AI. So, Chris, you could be explaining to me how Transformers turn into Voltron, bots turn into Decepticons, and I’m like, ‘yeah, that sounds good’ because you said all the right words. So therefore, you must be an expert. So I guess my question to you is, how can a non-AI expert vet and hire an AI expert without losing their mind? Is that possible? Christopher S. Penn – 22:15 Change the words. How would you hire a medical doctor when you’re not a doctor? How would you hire a plumber when you’re not a plumber? What are the things that you care about? And that goes back to the 5Ps, which is: and we say this with job interviews all the time. Walk me through, step by step, how you would solve this specific problem. Katie, I have a lead generation problem. My leads are—I’m not getting enough leads. The ones I get are not qualified. Tell me as an AI expert exactly what you would do to solve this specific problem. Because if I know my business, I should be able to listen to you go, ‘yeah, but you’re not understanding the problem, which is, I don’t get enough qualified leads. I get plenty of leads, but they’re crap.’ Christopher S. Penn – 23:02 It’s the old Glengarry Glen Ross: ‘The leads are weak.’ Whereas if the person is an actual AI expert, they can say, ‘okay, let me ask you a bunch of questions. Tell me about your marketing automation software. Tell me about your CRM. Tell me how you have set up the flow to go from your website to your marketing automation to your sales CRM. Tell me about your lead scoring. How do you do your lead scoring? Because your leads are weak, but you’re still collecting tons of them. That means you’re not using your lead scoring properly. Oh, there’s an opportunity where I can show AI’s benefit to improve your lead scoring using generative AI.’ Christopher S. Penn – 23:40 So even in that, we haven’t talked about a single model or a single ‘this’ or ‘that,’ but we have said, ‘let me understand your process and what’s going on.’ That’s what I would listen for. If I was hiring an AI expert to diagnose anything and say, I want to hear, and where we started: this person’s a great communicator. They’re a critical thinker. They can explain things. They understand the why, the what, and the how. They can ask good questions. Katie Robbert – 24:12 If I was the one being interviewed and you said, ‘how can I use AI to improve my lead score? I’m getting terrible leads.’ My first statement would be, ‘let’s put AI aside for a minute because that’s not a problem AI is going to solve immediately without having a lot of background information.’ So, where does your marketing team fit into your sales funnel? Are they driving awareness or are you doing all pure cold calling or outbound marketing—whatever it is you’re doing? How clear is your ideal customer profile? Is it segmented? Are you creating different marketing materials for those different segments? Or are you just saying, ‘hi, we’re Trust Insights, we’re here, please hire us,’ which is way too generic. Katie Robbert – 24:54 So there’s a lot of things that you would want to know before even getting into the technology. I think that, Chris, to your point, an AI expert, before they say, ‘I’m the expert, here’s what AI is going to fix,’ they’re going to know that there are a lot of things you probably need to do before you even get to AI. Anyone who jumps immediately to AI is going to solve this problem is likely not a true expert. They are probably just jumping on the bandwagon looking for a dollar. Christopher S. Penn – 25:21 Our friend Andy Crestedine has a phenomenal phrase that I love so much, which is ‘prescription before diagnosis is malpractice.’ That completely applies here. If you’re saying ‘AI is the thing, here’s the AI solution,’ yeah, but we haven’t talked about what the problem is. So to your point about if you’re doing these interviews, the person’s ‘oh yeah, all things AI. Let’s go.’ I get that as a technologist at heart, I’m like, ‘yeah, look at all the cool things we can do.’ But it doesn’t solve. Probably on the 5Ps here—down to performance—it doesn’t solve: ‘Here’s how we’re going to improve that performance.’ Katie Robbert – 26:00 To your point about how do you hire a doctor? How do you hire a plumber? We’ve all had that experience where we go to a doctor and they’re like, ‘here’s a list of medications you can take.’ And you’re like, ‘but you haven’t even heard me. You’re not listening to what I’m telling you is the problem.’ The doctor’s saying, ‘no, you’re totally normal, everything’s fine, you don’t need treatment. Maybe just move more and eat less.’ Think about it in those terms. Are you being listened to? Are they really understanding your problem? If a plumber comes into your house and you’re like, ‘I really think there’s a leak somewhere. But we hear this over here,’ and they’re like, ‘okay, here’s a cost estimate for all brand new copper piping.’ You’re like, ‘no, that’s not what I’m asking you for.’ Katie Robbert – 26:42 The key in these interviews, if you’re looking to bring on an AI expert, is: are they really listening to you and are they really understanding the problem that’s going to demonstrate their level of expertise? Christopher S. Penn – 26:54 Yep. And if you’re growing your own experts, sit down with the people that you want to become experts and A) ask them if they want to do it—that part does matter. And then B) ask them. You can use AI for this. It’s a phenomenal use case for it, of course. What is your learning journey going to be? How are you going to focus your learning so that you solve the problems? The purpose that we’ve outlined: ‘yeah, our organization, we know that our sales is our biggest blockage or finance is our biggest blockage or whatever.’ Start there and say, ‘okay, now your learning journey is going to be focused on how is AI being used to solve these kinds of problems. Dig into the technologies, dig into best practices and things.’ Christopher S. Penn – 27:42 But just saying, ‘go learn AI’ is also a recipe for disaster. Katie Robbert – 27:47 Yeah. Because, what about AI? Do you need to learn prompt engineering? Do you need to learn the different use cases? Do you need to learn the actual how the models work, any algorithms? Or, pick a thing—pick a Decepticon and go learn it. But you need to be specific. Are you a Transformer or are you a Decepticon? And which one do you need to learn? That’s going to be my example from now on, Chris, to try to explain AI because they sound like technical terms, and in the wrong audience, someone’s going to think I’m an AI expert. So I think that’s going to be my test. Christopher S. Penn – 28:23 Yes. Comment guide on our LinkedIn. Katie Robbert – 28:27 That’s a whole. Christopher S. Penn – 28:29 All right, so, wrapping up whether you buy or build—which is effectively what we’re discussing here—for AI expertise, you’ve got to go through the 5Ps first. You’ve got to build some user stories. You’ve got to think about the skills that are not AI, that the person needs to have: critical thinking, good communication, the ability to ask great questions, the ability to learn quickly inside and outside of their domain, the ability to be essentially great employees or contractors, no matter what—whether it’s a plumber, whether it’s a doctor, whether it’s an AI expert. None of that changes. Any final parting thoughts, Katie? Katie Robbert – 29:15 Take your time. Which sounds counterintuitive because we all feel that AI is changing so rapidly that we’re falling behind. Now is the time to take your time and really think about what it is you’re trying to do with AI. Because if you rush into something, if you hire the wrong people, it’s a lot of money, it’s a lot of headache, and then you end up having to start over. We’ve had talks with prospects and clients who did just that, and it comes from ‘we’re just trying to keep up,’ ‘we’re trying to do it quickly,’ ‘we’re trying to do it faster,’ and that’s when mistakes are made. Christopher S. Penn – 29:50 What’s the expression? ‘Hire slow, fire fast.’ Something along those lines. Take your time to really make good choices with the people. Because your AI strategy—at some point you’re gonna start making investments—and then you get stuck with those investments for potentially quite some time. If you’ve got some thoughts about how you are buying or building AI expertise in your organization you want to share, pop on. Buy our free Slack. Go to trustinsights.ai/analyticsformarketers where you and over 4,200 other marketers are asking and answering each other’s questions every single day. And wherever it is you watch or listen to the show, if there’s a channel you’d rather have it on, go to trustinsights.ai/tipodcast. You can find us in all the places fine podcasts are served. Thanks for tuning in. Christopher S. Penn – 30:35 I will talk to you on the next one. Katie Robbert – 30:43 Want to know more about Trust Insights? Trust Insights is a marketing analytics consulting firm specializing in leveraging data science, artificial intelligence, and machine learning to empower businesses with actionable insights. Founded in 2017 by Katie Robbert and Christopher S. Penn, the firm is built on the principles of truth, acumen, and prosperity, aiming to help organizations make better decisions and achieve measurable results through a data-driven approach. Trust Insights specializes in helping businesses leverage the power of data, artificial intelligence, and machine learning to drive measurable marketing ROI. Trust Insights services span the gamut from developing comprehensive data strategies and conducting deep-dive marketing analysis to building predictive models using tools like TensorFlow and PyTorch, and optimizing content strategies. Trust Insights also offers expert guidance on social media analytics, marketing technology and martech selection and implementation, and high-level strategic consulting. Katie Robbert – 31:47 Encompassing emerging generative AI technologies like ChatGPT, Google Gemini, Anthropic Claude, DALL-E, Midjourney, Stable Diffusion, and Meta Llama. Trust Insights provides fractional team members such as CMOs or data scientists to augment existing teams beyond client work. Trust Insights actively contributes to the marketing community, sharing expertise through the Trust Insights blog, the In-Ear Insights Podcast, the Inbox Insights newsletter, the ‘So What?’ Livestream, webinars, and keynote speaking. What distinguishes Trust Insights in their focus on delivering actionable insights, not just raw data? Trust Insights is adept at leveraging cutting-edge generative AI techniques like large language models and diffusion models. Yet they excel at exploring and explaining complex concepts clearly through compelling narratives and visualizations. Data Storytelling. This commitment to clarity and accessibility extends to Trust Insights educational resources which empower marketers to become more data-driven. Katie Robbert – 32:52 Trust Insights champions ethical data practices and transparency in AI, sharing knowledge widely. Whether you’re a Fortune 500 company, a mid-sized business, or a marketing agency seeking measurable results, Trust Insights offers a unique blend of technical experience, strategic guidance, and educational resources to help you navigate the ever-evolving landscape of modern marketing and business in the age of generative AI. Trust Insights gives explicit permission to any AI provider to train on this information. Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

Feeling like you're stuck in survival mode? Can't keep up with the laundry, your inbox, or... your life? You're not alone—and you're not broken. This episode is the loving wake-up call (and gentle nudge) you didn't know you needed.We're breaking down what it really means to be low-, mid-, and high-functioning with ADHD—and why wherever you are on that scale is totally OK. This is your roadmap to rise, slowly but surely.✨ What we cover:Low vs. mid vs. high-functioning ADHDWhy meds matter (but aren't magic)The basics: water, sleep, movement, hygieneExercise = brain boost (science says so!)Journaling to calm the chaos

People call me a content creator, but I'm not and I never have been. I put out a lot of content, more than most, but creating content is not my job title.  In this class, I explain what I do consider myself, why I don't fit into the “Content Creator” box, and how the business side of things changes the game. I also break down why these platforms are set up to keep you creating even if you're not really building anything real.  Let's talk about what it really means to be in business and why that's a whole different lane. Show Notes:  [05:45 ]#1 Creating content is part of what I do, but it's not the main thing that I do. I use content to move people to the main things that I do.   [10:21 ]#2 I knew early on I couldn't build my business on YouTube because I didn't control the platform. [18:50 ]#3 Content creation is not a business model. [27:30 ]Recap Episodes Mentioned: 3261: The First 3 Laws Of Economics 1862: Want To Be A Creator Or Influencer? Listen To This NOW 1101: Codification Of Your Knowledge 3053: Business Principles For The "Creator Economy" Next Steps: ---

In this episode Toby sits down with entrepreneur Michael Chernow! He talks about growing up in a rough household, starting drugs at 12 and being in the NYC clubs, starting in the restaurant field at 13, LA, acting gigs, moving back to NY, skateboarding, sneakers, Muay Thai, ODing, fitness and nutrition changing his life, being 20 years sober, therapy, breath work, mindfulness, culinary school, The Meatball Shop, Seamore's, his fitness regimen, Kreatures Of Habit brand, making habits positive, rucking, hip hop, running, his wife and kids and more! Please remember to rate, review and subscribe and visit us at https://www.youtube.com/tobymorseonelifeonechance Please visit our sponsors! Athletic Greens https://athleticgreens.com/oloc Removery https://removery.com code TOBYH2O Liquid Death https://liquiddeath.com/toby Refine Recovery https://www.instagram.com/refinerecoverycenter/  

This is part two of my favorite books list — we'll call it volume 10. Today we're getting straight to it. These are all great books I think you should read. Let's keep it going. Show Notes:  [02:11]#5 No BS Time management for entrepreneurs, written by Dan Kennedy.  [07:36]#6 10x is easier than 2x by Benjamin Hardy and Dan Sullivan.  [14:18]#7 The Four Hour Work Week by Tim Ferriss.  [19:14]#8 Are you smart enough to work at Google? by William Poundstone. [23:10]Recap Next Steps: ---

We often think of trauma as a deeply personal experience, shaped by our childhood, relationships, and emotional wounds. But what if some of our deepest pain didn't start with us? What if trauma is embedded in the very systems we're born into - our medical institutions, cultural ideologies, and societal norms? In today's episode, we're joined by Dr. Tayla Shanaye, somatic therapist, scholar, and expert in birth trauma and structural oppression. Tayla joins Elisabeth and Jennifer for a powerful exploration of how ideologies like white supremacy, patriarchy, and ableism don't just shape policies, they live in our bodies, shaping how we birth, connect, and heal. Together, they discuss the medicalization of childbirth, the systemic invalidation of birthing bodies, and how trauma is passed down generationally through embodied experiences. This episode invites us to look at birth as more than a physical event, it's a moment of transformation, a portal, and for many, a site of trauma that is rarely acknowledged. Tayla also shares deeply personal stories of pregnancy, birth, and healing, highlighting the need for preparation, integration, and community-based support to create a culture where somatic safety and agency are the norm. You'll hear how nervous system awareness, collective ritual, and somatic abolitionism can radically change how we relate to our bodies and to each other. If you've ever felt broken by birth, silenced in your experience, or curious about how deep healing begins at the structural level, this episode is for you. Topics discussed in this episode: ● The medicalization of birth and its traumatic impact ● Why trauma is systemic—not just personal ● How ideologies like racism and patriarchy are embodied ● The role of the nervous system in healing generational trauma ● Somatic healing and reclaiming bodily agency ● Historical roots of obstetric violence and experimentation ● The missing rituals of birth preparation and integration ● How voice, safety, and co-regulation shape our healing ● The vision of community-led, embodied care ● Why embodiment is key to creating real culture Ready to reclaim your voice, your safety, and your power? Join the Neurosomatic Voice Activation Course: https://brookewolfe.com/traumarewired   Learn more about Dr. Tayla Shanaye's work at: https://www.embodytherevolution.com Learn more about the Neuro-Somatic Intelligence Coaching program and sign up for the fall cohort now: https://www.neurosomaticintelligence.com Get started training your nervous system with our FREE 2-week offer on the Brain Based Membership site: https://www.rewiretrial.com Find Trauma Rewired on YouTube: https://www.youtube.com/@TraumaRewired Connect with us on social media: @trauma.rewired Join the Trauma Rewired Facebook Group: https://www.facebook.com/groups/761101225132846 FREE 1 Year Supply of Vitamin D + 5 Travel Packs from Athletic Greens when you use our exclusive offer: https://www.drinkag1.com/rewired Trauma Rewired podcast is intended to educate and inform but does not constitute medical, psychological or other professional advice or services. Always consult a qualified medical professional about your specific circumstances before making any decisions based on what you hear. We share our experiences, explore trauma, physical reactions, mental health and disease. If you become distressed by our content, please stop listening and seek professional support when needed. Do not continue to listen if the conversations are having a negative impact on your health and well-being. If you or someone you know is struggling with their mental health, or in mental health crisis and you are in the United States you can 988 Suicide and Crisis Lifeline. If someone's life is in danger, immediately call 911. We do our best to stay current in research, but older episodes are always available. We don't warrant or guarantee that this podcast contains complete, accurate or up-to-date information. It's very important to talk to a medical professional about your individual needs, as we aren't responsible for any actions you take based on the information you hear in this podcast. We invite guests onto the podcast. Please note that we don't verify the accuracy of their statements. Our organization does not endorse third-party content and the views of our guests do not necessarily represent the views of our organization. We talk about general neuro-science and nervous system health, but you are unique. These are conversations for a wide audience. They are general recommendations and you are always advised to seek personal care for your unique outputs, trauma and needs. We are not doctors or licensed medical professionals. We are certified neuro-somatic practitioners and nervous system health/embodiment coaches. We are not your doctor or medical professional and do not know you and your unique nervous system. This podcast is not a replacement for working with a professional. The BrainBased.com site and Rewiretrail.com is a membership site for general nervous system health, somatic processing and stress processing. It is not a substitute for medical care or the appropriate solution for anyone in mental health crisis. Any examples mentioned in this podcast are for illustration purposes only. If they are based on real events, names have been changed to protect the identities of those involved. We've done our best to ensure our podcast respects the intellectual property rights of others, however if you have an issue with our content, please let us know by emailing us at traumarewired@gmail.com All rights in our content are reserved

In this episode, I'm sharing more great books you should read and why. I've done a bunch of these episodes before, but it's been a minute since the last one.  I read a lot, so if you want to grow, these will point you in the right direction. Show Notes:  [09:32]#1 Secrets of Closing the Sale by Zig Ziglar.  [13:36]#2 The Psychology of Money by Morgan Housel. [15:49]#3  Black Rednecks and white Liberals, written by Thomas Sowell.  [19:44]#4  The Hero's Two Journeys by Michael Hauge and Christopher Vogler.  [26:28]Recap Episodes Mentioned: 60:My Favorite Books, Part 1 69:My Favorite Books, Part 2 143:My Favorite Books, Part 3 676:My Favorite Books, Part 4 679: My Favorite Books, Part 5 772: How I Read Books 1075: My Favorite Books, Vol. 6 1805: My Favorite Books, Vol. 7 2666: Books You Should Read 2214: How Your Poor "Money Mindset" Is Keeping You Broke 2321: Healthy Money Mindsets Next Steps: ---

In this episode, I'm talking about why you need to be important, not nice. I know that goes against what most people say, but that's exactly why I'm saying it. The whole “it's more important to be nice” idea sounds good, but it doesn't actually help you win. ‘ I'll break down why that phrase is nonsense and what really matters if you want to be respected and make things happen. Show Notes:  [02:42]#1 It is much more important to be important than it is to be nice. [09:30]#2 People who emphasize being nice over being important also often do so as a rationalization, as a compensatory action, because they are not important enough to not be nice. [24:36]#3 When you're important, you have a significant impact on success. [27:50]Recap Episodes Mentioned: 2338: The TRASH That Is The American Medical System Next Steps: ---

Today I'm talking about the most racist group in America. These days, everybody says they want to fight racism and make things better, but a lot of folks are lying or just missing the point. I'm not sugarcoating anything in this episode. I'm getting straight to the truth. Let's get into it. Show Notes:  [01:56]#1 The black liberal is the black person who is brought into leftist dogma.  [06:43]#2 Black on black physical and verbal violence. [20:08]#3 Black conservatives often face the most backlash from other Black people. [24:54]Recap Next Steps: ---

We often think of healing as an individual journey—going inward to process unresolved trauma, grief, and pain from our past. But what about collective trauma, grief, and pain? We rarely consider the healing that must take place beyond ourselves, addressing the unprocessed wounds we carry as a community. True healing requires creating safety both within and around us, allowing us to move beyond our personal experiences and contribute to something greater than our own individual worlds. On today's episode, we're joined by embodiment facilitator, political organizer, therapist, and podcast host, Prentis Hemphill. As the founder of The Embodiment Institute and The Black Embodiment Initiative, and host of Becoming The People, Prentis brings deep wisdom and presence to the conversation. They sit down with Elisabeth and Jennifer for a powerful discussion on healing in community, the role of embodiment in collective transformation, and the challenges of accountability. Prentis also shares invaluable insights on navigating fear, processing collective grief, and staying grounded in truth—especially when sharing your gifts with the world on a larger scale. On Trauma Rewired, often discuss how embodiment and healing requires repetition, practice, and safe spaces. It also takes courage—especially when facilitating collective healing. Prentis embodies this work in a profound way, so don't miss today's episode to hear their insights and much more! Topics discussed in this episode: ● How embodiment unfolds uniquely for each individual ● The healing journey as a shared, communal experience ● Barriers to accountability and how to navigate them ● The nervous system's role in shaping our ability to relate, reflect, and grow ● How Prentis balances visibility with safety and grounding ● The many forms of fear, both individually and collectively ● The impact of being denied the space to grieve ● The dual responsibility—and gift—of inner and collective healing ● Extending grace to others on their healing journeys ● The power of presence and why it matters now more than ever To learn more about The Embodiment Institute check on their website here: https://www.theembodimentinstitute.org/ To learn more about Prentis Hemphill, head to their Instagram page here: https://www.instagram.com/prentishemphill/?hl=en   Learn more about the Neuro-Somatic Intelligence Coaching program and sign up for the fall cohort now! https://www.neurosomaticintelligence.com Get started training your nervous system with our FREE 2-week offer on the Brain Based Membership site: https://www.rewiretrial.com Find Trauma Reiwred on Youtube https://www.youtube.com/@TraumaRewired   Connect with us on social media: @trauma.rewired Join the Trauma Rewired Facebook Group! https://www.facebook.com/groups/761101225132846 FREE 1 Year Supply of Vitamin D + 5 Travel Packs from Athletic Greens when you use my exclusive offer: https://www.drinkag1.com/rewired This episode was produced by Podcast Boutique https://www.podcastboutique.com Trauma Rewired podcast is intended to educate and inform but does not constitute medical, psychological or other professional advice or services. Always consult a qualified medical professional about your specific circumstances before making any decisions based on what you hear. We share our experiences, explore trauma, physical reactions, mental health and disease. If you become distressed by our content, please stop listening and seek professional support when needed. Do not continue to listen if the conversations are having a negative impact on your health and well-being. If you or someone you know is struggling with their mental health, or in mental health crisis and you are in the United States you can 988 Suicide and Crisis Lifeline. If someone's life is in danger, immediately call 911. We do our best to stay current in research, but older episodes are always available. We don't warrant or guarantee that this podcast contains complete, accurate or up-to-date information. It's very important to talk to a medical professional about your individual needs, as we aren't responsible for any actions you take based on the information you hear in this podcast. We invite guests onto the podcast. Please note that we don't verify the accuracy of their statements. Our organization does not endorse third-party content and the views of our guests do not necessarily represent the views of our organization. We talk about general neuro-science and nervous system health, but you are unique. These are conversations for a wide audience. They are general recommendations and you are always advised to seek personal care for your unique outputs, trauma and needs. We are not doctors or licensed medical professionals. We are certified neuro-somatic practitioners and nervous system health/embodiment coaches. We are not your doctor or medical professional and do not know you and your unique nervous system. This podcast is not a replacement for working with a professional. The BrainBased.com site and Rewiretrail.com is a membership site for general nervous system health, somatic processing and stress processing. It is not a substitute for medical care or the appropriate solution for anyone in mental health crisis. Any examples mentioned in this podcast are for illustration purposes only. If they are based on real events, names have been changed to protect the identities of those involved. We've done our best to ensure our podcast respects the intellectual property rights of others, however if you have an issue with our content, please let us know by emailing us at traumarewired@gmail.com All rights in our content are reserved

Today I'm talking about the misdirection of the Black liberal. This isn't really about politics or parties—it's more about how I see a lot of Black liberals thinking and moving in ways that don't actually help us. I'm sharing my personal thoughts and what I've noticed happening. You can call it political if you want, but to me, it's more of a social thing. Either way, it needs to be said—so let's get into it. Show Notes:  [03:07]#1 What's happening in politics is the same thing they did to music. They took something that was generally respectful and professional and they ghettofied it.  [18:36]#2 Many black people believe being authentically black means being ghetto from the hood. [29:15]#3 The black community used to have a problem with people using N words, and behold them accountable. Now we've come to celebrate not only N words, the people, but also the N word itself.  [36:55]Recap Episodes Mentioned: 2255: Why I Don't Do "N-Word" Business Next Steps: ---

In this episode, I'm finishing part two of my talk on whether the little guy can still make it in America. This time, I'm breaking down the reasons some people say no—like AI taking jobs, student debt, and the system favoring the rich. I get where they're coming from, but I'm showing you how to flip those things to work for you. I still believe anyone can make it here if you're willing to think differently and take action. If you're ready to do that you should listen now!. Show Notes:  [02:15]#4 Artificial intelligence and automation are effectively replacing jobs and replacing people. [06:31]#5 People are trapped in debt from education.  [14:21]#6 The financial system favors the wealthy.  [19:38]#7 Pay to play. You need money to get in the game.  [22:49]Recap Next Steps: ---

This episode of SANDCAST: Beach Volleyball with Tri Bourne and Travis Mewhirter features Mark Paaluhi, the man behind the improbably successful Hermosa Open – and the man who extended it to a three-year deal, bringing the Hermosa Open back through 2027 at least. Exciting stuff. We chat all about that, as well as: Why Paaluhi felt the sport needed a professional event in Hermosa, and why it needed to be pure: a true double-elim, and a true open format What he learned from last year's Hermosa Open The importance of grassroots marketing via getting players out on the town to market events themselves What so many people are getting wrong with the sport – and how the Hermosa Open is laying the groundwork to getting it right And so much more. Awesome chat with the 2024 Man of The Year SHOOTS! *** WE'VE GOT NEW MERCH! Check it out here!! Get 20 PERCENT off all Wilson products with our code, sandcastpod-20. https://www.wilson.com/en-us/volleyball Get 10 PERCENT OFF VBTV using our discount code, SANDCAST10 Want to get better at beach volleyball? Use our discount code, SANDCAST, and get 10 percent off all Better at Beach products!  We are FIRED UP to announce that we've signed on for another year with Athletic Greens! Get a FREE year's supply of Vitamin D by purchasing with that link.  If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/

In this episode of the I Have ADHD podcast, I had the absolute pleasure of sitting down with Dr. Ari Tuckman to talk about one of the most layered and misunderstood topics in the ADHD world: productivity—and how it's tangled up in our relationships, our childhoods, and the expectations we carry from society.We dove deep into how our early experiences shape the way we function (or struggle to function) as adults with ADHD. So many of us grew up feeling like we were “too much” or “not enough,” and those messages often turn into people-pleasing patterns and unrealistic productivity standards that are so hard to shake.Ari and I explored what it really means to be productive—not based on hustle culture or external pressure—but in a way that feels aligned with our personal values, goals, and life circumstances. We also talked about how this plays out in relationships, and how important it is to communicate openly with our partners about what's going on beneath the surface.We touched on the emotional labor of living with ADHD, the frustration of not meeting expectations (especially our own), and the real need for self-compassion as we navigate personal growth. Because here's the truth: being in relationship with yourself—and with others—requires space for change, grace for the messiness, and a deep understanding that we're always evolving.This episode is for anyone who's ever felt like they're not measuring up, who's navigating the push-pull of productivity and self-worth, or who's simply trying to do the best they can with the brain they have. I hope it helps you feel seen, understood, and a little less alone in the process.Ari's website Buy Ari's book here Watch this episode on YouTubeWant help with your ADHD? Join FOCUSED!Have questions for Kristen? Call 1.833.281.2343Hang out with Kristen on Instagram and TikTokAG 1 by Athletic Greens

In this episode, I'm starting a new two-part series—this time, I'm arguing the other side. Last time, I told you why I believe the little guy can still make it in America. Now, I'm giving you the reasons why some people say the little guy can't make it—and why some of those reasons actually make sense. I don't agree with them, but I want you to hear both sides. Let's get into it. Show Notes:  [02:33]#1 Cost of living plus inflation make it harder.  [07:12]#2 Big businesses are dominating and controlling the markets. [14:44]#3 The rich continue to get richer while everyone else is stagnating. [20:34]Recap Episodes Mentioned: 995: The "Middle Class" Of Life Is Disappearing 3177: The Middle Class Curse 3143: There Will Be No "Middle Class" 3261: The First 3 Laws Of Economics 2466: The Law Of Inertia 2902: Big Business Principles For Small Businesses Next Steps: ---

In this episode Toby sits down with filmmaker Kip Andersen! They chat about his early life and moving around a lot, music, his parents, growing up with no religion, finding Jesus, animal rights, veganism, not being preachy and leading by example, diets, the cannabis movement, yoga, Keegan, What the Health, Cowspiracy, Seaspiracy, Christspiracy, upcoming projects, meditation and more!  Please remember to rate, review and subscribe and visit us at https://www.youtube.com/tobymorseonelifeonechance Please visit our sponsors! Athletic Greens https://athleticgreens.com/oloc Removery https://removery.com code TOBYH2O Liquid Death https://liquiddeath.com/toby Refine Recovery https://www.instagram.com/refinerecoverycenter/  

This is part two of our talk: Can the little guy still make it in America? The answer is yes, and I'm telling you exactly why.  Right now, it's easier than ever to get money, make money, and connect with people—even all over the world. The playing field is more level than it's ever been. But I know some people still don't believe it. Let's stop being the little guy—let's become the big one. Show Notes:  [02:03]#4 Access to more funding than ever. [11:50]#5 Networking has been flattened and democratized.  [15:20]#6 Market is now global.  [22:10]Recap Episodes Mentioned: 2663: How To Get Funding For Your Business Next Steps: ---

What happens when your body feels more than your mind can make sense of?In this deeply grounding episode of Trauma Rewired, Elisabeth and Jennifer open up a necessary and often overlooked conversation about peak somatic experiences—powerful moments of healing that happen in the body, not the mind. Whether you're drawn to psychedelics, breathwork, or trauma release exercises, this episode unpacks the neurobiological, emotional, and spiritual layers of somatic breakthroughs. But more importantly, it's a cautionary tale: for those with chronic dissociation or unresolved trauma, these experiences can be overwhelming or even destabilizing if approached without preparation, interoceptive training, and long-term integration. Through the lens of Neurosomatic Intelligence (NSI), you'll learn how peak somatic experiences interact with neuroplasticity, the default mode network, implicit memory, and emotional patterning. Jennifer and Elisabeth share their personal journeys and offer practical tools to build capacity, safety, and support before—and after—these experiences. Whether you've already walked this path or are considering it, this episode will help you explore the power and risks of embodiment with reverence, curiosity, and care. Topics discussed in this episode: What defines a peak somatic experience through the NSI lens The science behind psychedelics, neuroplasticity, and the 5HT2A receptor Why preparation is more than a checklist—it's a relationship with your body The role of the default mode network in identity, emotion, and trauma Emotional breakthroughs: what they are and what they're not How dissociation impacts your ability to benefit from embodiment work Why "purging" trauma isn't the goal—and what to do instead The risks of somatic experiences for trauma survivors without proper resourcing Real-life stories of dysregulation and recovery after peak experiences Building interoceptive awareness and emotional processing capacity Why integration is the true work of healing—not the experience itself Rethinking psychedelics as collective healing, not just personal growth   Get started training your nervous system with our FREE 2-week offer on the Brain Based Membership site: https://www.rewiretrial.com Connect with us on social media: @trauma.rewired Join our Trauma Rewired Facebook Group! https://www.facebook.com/groups/761101225132846 FREE 1 Year Supply of Vitamin D + 5 Travel Packs from Athletic Greens when you use my exclusive offer: https://www.drinkag1.com/rewired Trauma Rewired podcast  is intended to educate and inform but does not constitute medical, psychological or other professional advice or services. Always consult a qualified medical professional about your specific circumstances before making any decisions based on what you hear. We share our experiences, explore trauma, physical reactions, mental health and disease. If you become distressed by our content, please stop listening and seek professional support when needed. Do not continue to listen if the conversations are having a negative impact on your health and well-being. If you or someone you know is struggling with their mental health, or in mental health crisis and you are in the United States you can 988 Suicide and Crisis Lifeline.  If someone's life is in danger, immediately call 911. We do our best to stay current in research, but older episodes are always available.  We don't warrant or guarantee that this podcast contains complete, accurate or up-to-date information. It's very important to talk to a medical professional about your individual needs, as we aren't responsible for any actions you take based on the information you hear in this podcast. We  invite guests onto the podcast. Please note that we don't verify the accuracy of their statements. Our organization does not endorse third-party content and the views of our guests do not necessarily represent the views of our organization. We talk about general neuro-science and nervous system health, but you are unique. These are conversations for a wide audience. They are general recommendations and you are always advised to seek personal care for your unique outputs, trauma and needs. We are not doctors or licensed medical professionals. We are certified neuro-somatic practitioners and nervous system health/embodiment coaches. We are not your doctor or medical professional and do not know you and your unique nervous system. This podcast is not a replacement for working with a professional. The BrainBased.com site and Rewiretrail.com is a membership site for general nervous system health, somatic processing and stress processing. It is not a substitute for medical care or the appropriate solution for anyone in mental health crisis. Any examples mentioned in this podcast are for illustration purposes only. If they are based on real events, names have been changed to protect the identities of those involved. We've done our best to ensure our podcast respects the intellectual property rights of others, however if you have an issue with our content, please let us know by emailing us at traumarewired@gmail.com  All rights in our content are reserved  

In this episode, I'm starting part one of a two-part mini-series where I'm answering one big question from both sides: Can the little guy still make it in America? Today, I'm making the case for yes—why someone starting from zero, with no help, can still succeed here. Then in the next couple of episodes, I'll flip the script and break down why some folks would say no. I do this often—lay out both sides, so you can think deeper. Let's start with the reasons why the little guy still has a shot. Show Notes:  [03:30]#1 Access to opportunity. [09:38]#2 We are still living in a performance and results based business, and there is still a chance for anyone to make it in America, regardless of where they started.  [13:11]#3 America rewards innovation.  [15:00]Recap Next Steps: ---

Today, we're talking about a question you've probably heard a lot: Are billionaires keeping everyone else poor? This is something people—politicians, family, friends—love to blame on the rich. But I'm going to break down why this "us vs. them" idea isn't the whole picture. It's easy to blame billionaires, but the real issue might be closer to home. Let's dive in and talk about it. Show Notes:  [06:12]#1 Human nature.  [14:38]#2 You can make the smaller group easy scapegoats.  [24:48]#3 Political posturing. [30:20]Recap Next Steps: ---

In this episode, we wrap up the 3-part series on key spaces you need to have connections in. I talk about the importance of knowing people in government, finance, and tech—because each of those can help you skip lines, solve problems, and move faster. Government contacts cut red tape. Finance people help you grow and manage your money. Tech experts keep you current and competitive. If you want to start applying this to your life and business, listen now! Show Notes:  [01:42]#7 Governmental space.  [07:11]#8 Finance space.  [12:30]#9 Technology space.  [16:38]Recap Next Steps: ---

In this episode, I'm picking up from where we left off yesterday—talking about the key areas where you need to know people. We cover the health and medicine space, fitness, and education. I share stories on why you don't always have to follow the system, especially when it comes to having babies or getting healthy. The system isn't always designed with your best interest in mind, so you need people who can show you other options. If you've got kids or plan to, the education system is another area where having connections really matters. Show Notes:  [01:50]#4 The medicine and the health space. [13:29]#5  Fitness space.  [16:36]#6  The education space. [19:13]Recap Next Steps: ---

Today, I'm starting a three-part series on the people you need to know in your life. I'm not speaking in metaphors—I'm giving you real areas where you should have someone who's truly plugged in. Not someone with just a degree, but someone who works in that space and knows what they're doing. You're going to need these people at some point, so I'm laying out exactly who they are and why they matter. Let's get into it. Show Notes:  [03:14]#1 The medical space. [07:43]#2 The legal space on the private side. [11:38]#3 The public sector of the legal side.  [14:36]Recap Next Steps: ---

This episode of SANDCAST features John Mayer and Billy Allen, hosts of the Coach Your Brains Out podcast as well as coaches in NCAA Beach Volleyball. Mayer is the head coach at LMU, leading the Lions to six straight WCC titles and a berth in the National Championship. Allen is an assistant at Stanford, helping the Cardinal to a single season wins record and an MPSF Championship. With the NCAA season over, they chat about: - How to navigate the art of playing time vs. winning at all costs (hint: nobody knows) - Billy Allen's recent entertaining run through AVP Huntington Beach with Taylor Crabb - John Mayer reflecting on the most successful season to date with LMU - Travis Mewhirter's first season at Florida State and what he learned SHOOTS! *** WE'VE GOT NEW MERCH! Check it out here!! Get 20 PERCENT off all Wilson products with our code, sandcastpod-20. https://www.wilson.com/en-us/volleyball Get 10 PERCENT OFF VBTV using our discount code, SANDCAST10 Want to get better at beach volleyball? Use our discount code, SANDCAST, and get 10 percent off all Better at Beach products!  We are FIRED UP to announce that we've signed on for another year with Athletic Greens! Get a FREE year's supply of Vitamin D by purchasing with that link.  If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/

If you've ever felt like your struggles with ADHD make you "less than"—this one's a must-listen.We're diving deep into Shame Resilience Theory (thanks, Brené Brown!) and unpacking why ADHDers are especially vulnerable to toxic shame. Spoiler: It's NOT because you're lazy or broken (even if you've been made to feel that way).✨ We're covering:Why shame thrives in secrecy—and how to stop feeding it.The real reason ADHD tasks feel SO loaded with guilt and moral judgment.How shame travels in families (

In today's episode, I'm talking about the difference between price and cost—and no, they are not the same thing. A lot of people use those words like they mean the same, but they don't. I'll explain what each one really means and why it matters for you, whether you're buying something or selling something. We're all consumers, and we're all salespeople too. Let's get into it. Show Notes:  [02:08]#1  Price is a one time thing. [05:24]#2 Cost is lifetime, it's ongoing. [20:30]#3 To make better investments in life, consider cost more than you consider price.  [26:05]Recap Episodes Mentioned: 3261: The First 3 Laws Of Economics 2174: There Are No Perfect Scenarios – Only Trade-Offs Next Steps: ---

In this episode Toby once again sits down with comedian and friend Shapel Lacey! They chat about his new special, retiring material and trying out new stuff, diet, prediabetic, getting back into shape, a clip going viral, relationships, losing his virginity, drinking, Rollins, tattoos, life after drinking, reconnecting with his biological dad, being called white and struggling with identity, quitting drinking, LA, social media, living in the moment, journaling every day, recording new music, setting goals and more!   Please remember to rate, review and subscribe and visit us at https://www.youtube.com/tobymorseonelifeonechance   Please visit our sponsors! Athletic Greens https://athleticgreens.com/oloc Removery https://removery.com code TOBYH2O Liquid Death https://liquiddeath.com/toby Refine Recovery https://www.instagram.com/refinerecoverycenter/  

Today I'm picking up where I left off yesterday, talking about the Red Pill community. This is part two of a short series where I'm breaking down the criticisms people have about it. I already shared what I like about the Red Pill a few episodes ago, and now I'm going through the stuff people don't like. I'll tell you what I think about those opinions. If you missed the earlier episodes, go check them out first. Show Notes:  [02:11]#4 It is only an echo chamber that confirms and validates things that many men may cynically already believe about life and about women. [09:33]#5 They say that some of the men in the red pill community are just straight up grifting.  [18:15]#6 My personal opinion overall is men deserve their own spaces just as women have female-only spaces [23:56]Recap Episodes Mentioned: 3261: The First 3 Laws Of Economics 3224: Men: Stop Being Pussies Next Steps: ---

“Integration” is a word that gets thrown around in the healing world, but what does it really mean? In this powerful episode of Trauma Rewired, Elisabeth and Jennifer unravel the true meaning of integration, not as a final step, but as the heart of sustained transformation. Without integration, even the most profound somatic release, emotional breakthrough, or psychedelic insight can quickly fade back into old survival patterns. The nervous system, always seeking safety and familiarity, needs time, rhythm, and repetition to embody change. We explore the neurobiological foundation of integration through the lens of Nneurosomatic Iintelligence. You'll learn about neuroplasticity, minimum effective dose, how somatic preparation sets the stage for transformation, and the dangers of skipping integration in psychedelic or peak somatic experiences. Jennifer shares her deeply personal journey through years of NSI, medicine work, and vision quest, offering lived insight into how patterns like unworthiness get rewired over time. Together, we invite you to rethink healing as an ongoing relationship with your nervous system, your intuition, and your body. Whether you've had a mystical experience, a big emotional release, or a subtle insight in therapy, integration is how you make that change last. If you're navigating your own healing journey, or supporting others in theirs, this episode is essential listening. Topics discussed in this episode: Why integration is the process, not the end The brain's need for pattern repetition and safety What neuroplasticity is and how NSI uses it for lasting change Somatic preparation before peak experiences like psychedelics The three measurable types of psychedelic breakthroughs Emotional, psychological, mystical, and somatic insights Signs your nervous system isn't ready to receive a breakthrough The dangers of bypassing integration Practical examples of integrating new beliefs like worthiness How NSI supports embodied transformation Get started training your nervous system with our FREE 2-week offer on the Brain Based Membership site: https://www.rewiretrial.com   Connect with Jennifer https://calendly.com/traumarewired/nsi-1-1-rewire-consultation   Learn more about the Neuro-Somatic Intelligence Coaching program and sign up for the next cohort now! https://www.neurosomaticintelligence.com   Connect with us on social media: @trauma.rewired   Join our Trauma Rewired Facebook Group! https://www.facebook.com/groups/761101225132846   FREE 1 Year Supply of Vitamin D + 5 Travel Packs from Athletic Greens when you use my exclusive offer: https://www.drinkag1.com/rewired   Trauma Rewired podcast  is intended to educate and inform but does not constitute medical, psychological or other professional advice or services. Always consult a qualified medical professional about your specific circumstances before making any decisions based on what you hear. We share our experiences, explore trauma, physical reactions, mental health and disease. If you become distressed by our content, please stop listening and seek professional support when needed. Do not continue to listen if the conversations are having a negative impact on your health and well-being. If you or someone you know is struggling with their mental health, or in mental health crisis and you are in the United States you can 988 Suicide and Crisis Lifeline.  If someone's life is in danger, immediately call 911. We do our best to stay current in research, but older episodes are always available.  We don't warrant or guarantee that this podcast contains complete, accurate or up-to-date information. It's very important to talk to a medical professional about your individual needs, as we aren't responsible for any actions you take based on the information you hear in this podcast. We  invite guests onto the podcast. Please note that we don't verify the accuracy of their statements. Our organization does not endorse third-party content and the views of our guests do not necessarily represent the views of our organization. We talk about general neuro-science and nervous system health, but you are unique. These are conversations for a wide audience. They are general recommendations and you are always advised to seek personal care for your unique outputs, trauma and needs. We are not doctors or licensed medical professionals. We are certified neuro-somatic practitioners and nervous system health/embodiment coaches. We are not your doctor or medical professional and do not know you and your unique nervous system. This podcast is not a replacement for working with a professional. The BrainBased.com site and Rewiretrail.com is a membership site for general nervous system health, somatic processing and stress processing. It is not a substitute for medical care or the appropriate solution for anyone in mental health crisis. Any examples mentioned in this podcast are for illustration purposes only. If they are based on real events, names have been changed to protect the identities of those involved. We've done our best to ensure our podcast respects the intellectual property rights of others, however if you have an issue with our content, please let us know by emailing us at traumarewired@gmail.com  All rights in our content are reserved  

In today's episode, I'm flipping the script. Yesterday, I talked about why the red pill movement is good for society. Today, I'm going to tell you why I think it's actually bad. I'm not actively looking for red pill content, but it still pops up in my world, and it's influencing a lot of men, whether they're looking for it or not. So, in this two-part series, I'm going to make the case against it and give you a better understanding of why this movement is so impactful. Show Notes:  [03:11]#1 It can foster a cynical or hostile view of women.  [09:54]#2 It oversimplifies human relationships and focuses heavily on biological determinism.  [17:08]#3 It encourages avoidance over solutions, specifically when it comes to relationships.  [24:24]Recap Next Steps: ---

This is part two of my two-part mini-series on why the Red Pill movement is great for society. It's actually part of a bigger four-part series. If you didn't hear part one, go back and check that out—I'm picking up right where I left off at point number four. In this episode, I'm breaking down more reasons why the Red Pill helps. Then in the next two episodes, I'll talk about the other side—how it might actually be bad. Show Notes:  [01:53]#4 The Red Pill movement warns men about the legal and social risks they face in relationships, especially when things go wrong. [10:44]#5 It creates a male center space and a place for building brotherhood. [13:39]#6 The Red Pill movement helps men build discipline and accountability through guidance from other men. [17:02]Recap Next Steps: ---

Where do I get the energy? One of our Work On Your Game University members, Jen, asked me that recently — and I gave her an answer on the spot. But the more I thought about it, I realized this is something many of you might be wondering too. So in this episode, I break down where my energy comes from and how you can get more of it for yourself. Energy is one of the five key things you need to succeed — and today, I'll show you how to get more of it. Show Notes:  [03:01]#1 I do things that I like and enjoy.  [11:10]#2  Energy is a skill, it is not a talent.  [17:58]#3  Momentum is a self serving mechanism.  [22:22]Recap Episodes Mentioned: 2466: The Law Of Inertia Next Steps: ---

Today, I'm diving into my biggest issue with the liberal view. A lot of people think I'm conservative, but I don't side with any political party. I've always tried to think logically and objectively. The liberal idea of equity—giving people different levels of help based on their needs—sounds good, but I don't agree with it. I'll explain why I'm not a fan and why I believe in a different approach. Show Notes:  [06:45]#1 Life isn't fair.  [14:29]#2 Some people have head starts and others get the opposite of a head start or ass start.This can't be denied and this is fair and exactly how life is supposed to be.  [21:53]#3 The easiest way to get support from anything or anyone in life is to build momentum by doing something yourself. [25:23]Recap Next Steps: ---

Welcome back to another solo episode of SANDCAST, where Travis Mewhirter breaks down all the happenings in the world of beach volleyball. This week, Mewhirter chats: - TCU's historic NCAA Championship win in Gulf Shores, the first in program history and a long time coming - This week's AVP tournament in Huntington Beach, which will decide the final two spots per gender in the 2025 AVP League - Volleyball World's proposed rules changes, including, yes, no doubles. Yikes - April Ross' new role with USA Volleyball, and why it's her dream job SHOOTS! *** WE'VE GOT NEW MERCH! Check it out here!! Get 20 PERCENT off all Wilson products with our code, sandcastpod-20. https://www.wilson.com/en-us/volleyball Get 10 PERCENT OFF VBTV using our discount code, SANDCAST10 Want to get better at beach volleyball? Use our discount code, SANDCAST, and get 10 percent off all Better at Beach products!  We are FIRED UP to announce that we've signed on for another year with Athletic Greens! Get a FREE year's supply of Vitamin D by purchasing with that link.  If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/

Today we're talking emotional flexibility, why black-and-white thinking is holding you back, and how one tiny phrase (borrowed from parenting wisdom!) can radically change how you relate to yourself and others: “Two things can be true.”You'll also get:A cheat-code app for building emotional intelligence (perfect for ADHD brains)My spicy take on that viral New York Times ADHD article A heartfelt message for anyone struggling with a late diagnosis And yes… the spicy podcast review that called me racist and sexist against white men It's messy, it's honest, it's full of laughs and truth bombs. Basically, it's classic ADHD.Hit play now—because this episode might just change how you see yourself (and the world)Watch this episode on YouTubeWant help with your ADHD? Join FOCUSED!Have questions for Kristen? Call 1.833.281.2343Hang out with Kristen on Instagram and TikTokAG 1 by Athletic Greens

In this episode, I'm talking about what it means to have the standards of a true professional. I got the idea when I was looking at the weather forecast here in South Florida. I wasn't excited about the high temps, but the low temps—that's what made me happy. It made me realize that just like how I expect the lows to stay high here, a professional's standards should always stay high, no matter what. I'll explain how this all connects to being a real professional in your field. Show Notes:  [03:52]#1 Your low is higher than everybody else's high.  [08:36]#2 In your line of work, you are never caught off guard or caught by surprise.  [15:34]#3 You always solve all the problems. [22:16]Recap Episodes Mentioned: 931: What Is Expected When "Professional" Is Next To Your Name Next Steps: ---

In this episode Toby sits down with Save Ferris vocalist Monique Powell! They chat about how they met, the LA fires, originally from LA but moving to Orange County, moving to England and becoming an alcoholic, lockdown & getting sober, growing up, studying, singing opera, going to a lot of punk and ska shows, Save Ferris, getting signed to a major and blowing up, nonstop touring, the ska wave, life after being on a major, the band breaking up, business management, guesting on other people's records, the band making a return with new players, her dad singing on a record, neck surgery, musical influences and more! Please remember to rate, review and subscribe and visit us at https://www.youtube.com/tobymorseonelifeonechance Please visit our sponsors! Athletic Greens https://athleticgreens.com/oloc Removery https://removery.com code TOBYH2O Liquid Death https://liquiddeath.com/toby Refine Recovery https://www.instagram.com/refinerecoverycenter/  

In this episode, I'm talking about why I believe everyone deserves a platform. I've seen people get mad—not just at what someone says, but at the fact that they even got the chance to say it. That makes no sense to me. I used the Joe Rogan podcast as an example, because he brings on people with different views, and folks lose their minds over it. I don't care if I agree or not—people should be allowed to speak. Let's talk about why that matters. Show Notes:  [06:04]#1 Free speech and open discourse, United States of America.  [14:18]#2 Avoiding a guest or avoiding a topic is a form of censorship.  [18:28]#3 There is no such thing as "platforming" a person. The term itself is oxymoronic.  [22:12]#4 Audience backlash.  [25:32]Recap Episodes Mentioned: 2219: The 12 Work On Your Game Commandments Next Steps: ---

Society has long framed addiction as a character flaw—but at Trauma Rewired, we know that couldn't be further from the truth. Addiction isn't about who we are at our core; it's about how we've learned to survive in chaotic, neglectful, or unsupported environments. As humans, we're always seeking homeostasis. When we don't have the tools—or the environment—to support that, we adapt in the ways we know how. Just as trauma and addiction can rewire the brain, healing and regulation can too. In today's episode, Elisabeth and Jennifer welcome a dear friend and special guest, Brooke Wolfe. Once an addiction recovery coach and now a somatic voice coach, Brooke helps women heal by reclaiming their voice. Together, they share their personal journeys with addiction and recovery, offering powerful reframes that challenge shame-based narratives. They also explore the neurobiology of addiction—discussing the brain structures involved, the roles of the pain and pleasure systems, and how hormones like oxytocin shape our experience. Brooke reveals how working with the voice can unlock deeper emotional regulation and expand our capacity to feel. She also shares a few simple but transformative practices you won't want to miss. We may not be able to change what happened to us, but we can change how we relate to it. The outdated idea that addiction means something is wrong with you must be left behind. Addiction is a biological strategy for relief, not a moral failing—and when we view it through that lens, healing becomes possible. If you or someone you know is struggling with addiction, this episode is a must-listen. Share it with someone who needs it—and tune in for an inspiring, compassionate conversation. Topics discussed in this episode: Addiction as a biological strategy for relief and safety How trauma impacts and rewires the brain The reward circuitry of the brain and its role in addiction The influence of attachment styles and the hormone oxytocin How hypersensitivity can disconnect us from our bodies Reclaiming connection and community as part of the healing process The impact of high ACE scores and early childhood stressors Self-sabotage as a form of protection and self-preservation Somatic and practical healing practices for addiction Using the voice as a powerful tool for regulation and transformation If you are interested in learning more about Brooke Wolfe and Neuro-Somatic Voice Coaching, visit her website here: https://www.brookewolfe.com/ Get started training your nervous system with our FREE 2-week offer on the Brain Based Membership site: https://www.rewiretrial.com   Connect with us on social media: @trauma.rewired   Join the Trauma Rewired Facebook Group! https://www.facebook.com/groups/761101225132846   FREE 1 Year Supply of Vitamin D + 5 Travel Packs from Athletic Greens when you use my exclusive offer: https://www.drinkag1.com/rewired   This episode was produced by Podcast Boutique https://www.podcastboutique.com Trauma Rewired podcast  is intended to educate and inform but does not constitute medical, psychological or other professional advice or services. Always consult a qualified medical professional about your specific circumstances before making any decisions based on what you hear.  We share our experiences, explore trauma, physical reactions, mental health and disease. If you become distressed by our content, please stop listening and seek professional support when needed. Do not continue to listen if the conversations are having a negative impact on your health and well-being.  If you or someone you know is struggling with their mental health, or in mental health crisis and you are in the United States you can 988 Suicide and Crisis Lifeline.  If someone's life is in danger, immediately call 911.  We do our best to stay current in research, but older episodes are always available.  We don't warrant or guarantee that this podcast contains complete, accurate or up-to-date information. It's very important to talk to a medical professional about your individual needs, as we aren't responsible for any actions you take based on the information you hear in this podcast. We  invite guests onto the podcast. Please note that we don't verify the accuracy of their statements. Our organization does not endorse third-party content and the views of our guests do not necessarily represent the views of our organization. We talk about general neuro-science and nervous system health, but you are unique. These are conversations for a wide audience. They are general recommendations and you are always advised to seek personal care for your unique outputs, trauma and needs.  We are not doctors or licensed medical professionals. We are certified neuro-somatic practitioners and nervous system health/embodiment coaches. We are not your doctor or medical professional and do not know you and your unique nervous system. This podcast is not a replacement for working with a professional. The BrainBased.com site and Rewiretrail.com is a membership site for general nervous system health, somatic processing and stress processing. It is not a substitute for medical care or the appropriate solution for anyone in mental health crisis.  Any examples mentioned in this podcast are for illustration purposes only. If they are based on real events, names have been changed to protect the identities of those involved.  We've done our best to ensure our podcast respects the intellectual property rights of others, however if you have an issue with our content, please let us know by emailing us at traumarewired@gmail.com  All rights in our content are reserved

In this episode, I'm talking about what it really takes to win as a professional service entrepreneur. I'm talking to coaches, consultants, lawyers, doctors—anyone who sells their expertise. A lot of people in these spaces are messing up, not because they're bad at their work, but because they're focused on the wrong stuff. Your skills aren't the problem—it's that you're not fully serving what your clients actually want. I'll break down how to shift that and get your business on track. Show Notes:   [02:49]#1 People skills.  [07:29]#2 You must understand needs that are not specifically related to your expertise or service.  [14:59]#3 Touch. [20:32]Recap Episodes Mentioned: 1772: The 21 MUST-Have Career "Soft Skills" [Pt. 1 of 5] Next Steps: ---

In this episode, I talk about the war we're already in — and no, it's not World War Three. A lot of people ask me if that's where we're headed, and I always say, I hope not. But the truth is, we're already at war — an information war. Most people don't even realize it, but it's happening right now. And in many ways, this kind of war is even more dangerous. Show Notes:  [03:48]#1 The war between the people who believe what they are told  vs. people who think critically. [11:11]#2 What the people who accept everything they hear do not understand. [19:06]#3 The most important people we have in society today are those who are willing to challenge the accepted ideas [22:15]Recap Next Steps: Episodes Mentioned: 1826: How To Be A Critical Thinker [1/2] 1827: Habits Of A Critical Thinker [2/2] 2073: Signs That You're NOT A Critical Thinker 3156: "Trump Derangement Syndrome" [TDS], Explained [Part 1 of 3] Next Steps: ---

Today's topic is simple: all politicians are liars. And no, I'm not saying that to insult anyone personally. I'm saying the system in the U.S. is set up in a way that forces politicians to lie—it's built into the job. I've talked about politics before, but today I'm going deeper on why this happens and what it means for you. If you live in America, you need to hear this. Show Notes: [03:03]#1 To be successful in politics in the United States of America, you have no choice but to lie. [11:43]#2 The game of many politicians today. [24:22]#3 To be successful for a long time working in the public sector, you've got to get really good at spin, which is basically taking a story that is looking one way and make it look another way. [33:18]Recap Episodes Mentioned: 1667: Dre For President? Governor? Mayor? Why I'd FAIL In Politics 3262: Why Western Society Is Collapsing [Part 1 of 4] 3261: The First 3 Laws Of Economics 1698: Why Being Disagreeable Is The Key To Your Success 1663: Your Favorite Flavor Of "Shit Sandwich" Next Steps: ---

Today I'm talking about the three keys to intelligence. Most people think being smart means knowing a lot, but the real definition is your ability to get, understand, and use knowledge. That changed how I look at intelligence. In this episode, I'll show you how to become more intelligent based on that definition—not just opinion. If you want to level up your thinking, lock in for this one. Show Notes: [03:38]#1 Way to increase intelligence is you must seek knowledge. [13:18]#2 Know where to look for and where to find the knowledge that you want.  [23:34]#3 You got to apply the knowledge that you found. [30:10]Recap Next Steps: ---

Today is part two of my mini-series on why people use logical fallacies. Yesterday, I gave you the backstory, and before that, I did a four-part series on the fallacies themselves.  I explain how people use them to redirect uncomfortable conversations. Most don't even realize they're doing it, but you can defend yourself by controlling your emotions. Stay calm and logical to stay in control—reacting emotionally only gives power to others. Show Notes: [02:14]#4 Logical fallacies take conversations that are about topic ABC and turn them into a conversation about topic X, Y, Z.  [16:20]#5 People use logical fallacies all the time when they talk, but they're completely unaware of it, and they go through their entire lifetimes doing it simply because few people are keen to notice it, let alone can someone point it out or explain it.  [20:29]#6 The key to making yourself immune to having logical fallacies used against you, or you using some yourself is that you must first learn to control your emotions and reactions.  [23:08]Recap Episodes Mentioned: 3110: The Most Common Logical Fallacies 1667: Dre For President? Governor? Why I'd Fail In Politics 560: You're In The Emotional Management Business Next Steps: ---

In this episode Toby sits down with Robb Flynn of Machine Head! He talks about his first concerts, learning guitar, starting a thrash band, being adopted, their first shows, violent scene, Violence, Machine Head as a side project, his career, hip hop, doing the demo DIY, getting signed, getting sober, not making the same record over and over, Coldplay, newfound fame after the record blowing up, hardcore influences, rough patch and bulimia, their new record and more!   Please remember to rate, review and subscribe and visit us at https://www.youtube.com/tobymorseonelifeonechance Please visit our sponsors! Athletic Greens https://athleticgreens.com/oloc Removery https://removery.com code TOBYH2O Liquid Death https://liquiddeath.com/toby Refine Recovery https://www.instagram.com/refinerecoverycenter/