Hustle And Flowchart - Tactical Marketing Podcast

Starting a podcast or creating content today can feel easy but also confusing. There are more options and tools than ever before! On this episode of Hustle and Flowchart, I sat down with Jacob Gooden, the guy who makes sure our show sounds and looks good, and who helps all kinds of creators with their podcasts and content. Jacob has years of experience running podcasts, editing content, using smart tools like Descript and Castmagic, and guiding new creators on where to focus.You don't need fancy equipment to get started anymore. In our talk, Jacob shared his journey from wanting to be a podcaster for years, sitting on an idea, to finally launching his own podcast. We covered how to figure out your “why,” how to get content ideas out of your head, which tools are the easiest to use, and how staying consistent can help you reach more people.Whether you're a solo creator, a business owner, or just someone who wants to try making a show for fun, this episode breaks down what you need to know. We also talked about why you shouldn't worry about being everywhere, how to scale your workflow, and tips for getting help as your show grows.Getting Started as a Content CreatorJacob Gooden explained that now is the easiest time ever to be a content creator. Phones in our pockets work as cameras and microphones. Free and cheap apps do what once took expensive studios. But, with so many tools and platforms—TikTok, podcasts, blogs, YouTube, and more—it can make your head spin about where to start.Key points:Use what you have. You don't need a giant budget to start.Try different things, see what sticks, and learn as you go.Commit to starting, even if it looks rough (“start ugly” is the motto from Chris Krimitsos).Phones work great to record your first episodes or videos.Finding Your Why and Picking the Show TypeBefore you make your show, get clear about why you want to create and what you'll talk about. Jacob shared how he sat on a podcast idea for years, thinking about different topics. He didn't want to make just another “people talking on a couch” show. During COVID, old friends inspired him to finally start a podcast about being homeschooled and how it shaped who he is now.Takeaways:Ask yourself: Why are you making this show? Who should it help or connect with?Be honest and specific with your purpose. Jacob's current podcast helps other homeschoolers, parents, and anyone curious about homeschooling.Your show's goal can change over time. Jacob's podcast got deeper and more meaningful as he produced more episodes.It's normal for your first ideas to change. Keep checking in with yourself about your intentions.The Best Tools and Gear (Without Breaking the Bank)Many people wait too long to start because they worry about not having fancy gear. Jacob and I both think you should just start with what you have and upgrade as you go along.Important advice:A phone is enough to begin recording both audio and video.Use free or budget-friendly apps like Riverside.fm, Zoom, or the built-in camera app.“Start ugly” and don't worry about perfection.If you want to upgrade, get a better microphone (Jacob likes the Shure MV7) and later a dedicated camera, but the phone is great for most people.“Just pull the thing that's in your pocket, your phone, and start figuring out how to use this to make something—that's what's incredible,” Jacob said.Easy Editing and Workflow TipsEditing can feel hard when you're new, but with tools like Descript, it gets way easier. Jacob walked through his editing process and shared some tricks:Descript lets you edit audio and video like fixing a Word doc. Delete “ums,” filler words, long pauses, or bad takes quickly.Recording your show into Descript or...

Hustle & Flowchart is proud to be part of the HubSpot Network.Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot.com: https://www.hubspot.comCheck out other podcasts on the HubSpot Podcast Network: https://www.hubspot.com/podcastnetworkIn this engaging episode of Hustle and Flowchart, host Joe Fier welcomes AI enthusiast Joe Stolte to discuss the transformative impact of AI in business, particularly in lead generation and conversions. Joe Stolte shares insights from his experience as a five-time founder and co-founder of Daily AI. Together, they explore the practical applications of AI, emphasizing the power of automation in nurturing leads and maximizing time efficiency. This episode is packed with actionable strategies for leveraging AI to drive business success.Topics Discussed:AI's Current State and Business Impact: Discussion on how AI's capabilities are rapidly advancing and its role in generating, nurturing, and converting leads.Understanding the Lead Lifecycle: Insights on why many businesses struggle with lead generation and how AI can solve these challenges.Using AI for 'Speed to Lead': Importance of responding to leads quickly and how AI can automate this process for higher conversion rates.Reactivating Dead Leads: Techniques to use AI for contacting past leads and turning them into potential customers.Data Enrichment and Ranking: How to utilize AI to enhance and analyze data for better-targeted marketing efforts.Daily AI's Automated Email Newsletters: How Daily AI uses machine learning to improve open rates and personalize content.Future of Marketing with AI: Predictions about AI-driven personalized marketing and the potential shift away from traditional software interfaces.Resources Mentioned:Try out Daily.ai for yourself and if you're not happy with it, tell them to kick rocksVAPI.AIDM Joe Stolte and add the word "Time" to your DM for Joe's prompt on optimizing your timeConnect with Us:Stay connected with us for more insightful episodes:Hustle and Flowchart WebsiteFollow us on InstagramSubscribe on YouTubeWhat if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help: https://hustleandflowchart.com/aijoeWant us to build your clone for you? We'll handle setup, testing, and integration so you can launch fast. Head to https://www.hustleandflowchart.com/interest to get started!If you're ready to transform your business with innovative ideas, subscribe to the Hustle and Flowchart podcast today! Stay ahead of the curve with expert insights and actionable strategies. Don't miss out—hit that subscribe button and join our vibrant community of entrepreneurs!

In this podcast episode, Joe Fier and Jon Staenberg explore the emerging landscape of search funds, a transformative and under-the-radar investment opportunity. As they discuss the impact of the "silver tsunami" and technological advancements, Jon highlights the potential for this small business aquisition to drive entrepreneurial growth. Reflecting on lessons from industry giants like Warren Buffett, Jon shares insights from his career journey and emphasizes the importance of constant reinvention to thrive in today's rapidly evolving business environment.What is a Search Fund?Jon Staenberg explains that a search fund is a unique investment model where individuals or teams raise capital to search for and acquire a business. This model allows individuals, often fresh out of business school, to purchase companies with strong potential and lead them to growth and success. The concept was initially taught at schools like Stanford and Harvard, and its popularity is spreading across the globe.The Rise and Benefits of Search FundsJon highlights the growing trend of baby boomers retiring and the opportunity it presents for buying businesses. Small businesses with established market presence and potential for improvement are ripe for acquisition. This situation creates a "silver tsunami" of opportunities. Search funds target companies within the $2 to $5 million EBITDA range, making them accessible yet highly profitable investments.Jon's Path to Creating Agate HoundJon shares his journey into creating Agate Hound, his fund that supports search funds. He emphasizes the importance of investing in funds that have a well-thought-out playbook, ensuring systematic success in acquiring and managing businesses. For him, it's crucial to have passionate entrepreneurs, buy the right businesses, and have a strong support network.The Role of AI and Modern TechnologiesArtificial Intelligence (AI) plays a significant role in Jon's current ventures. AI helps showcase the potential of technology in transforming and running businesses more efficiently. AI can aid in everything from making business processes smoother to offering innovative solutions and creative ideas for business growth.Investing in Boring but Profitable BusinessesJon believes in investing in so-called "boring" businesses, like pool cleaning companies or accounting firms. These businesses might not be flashy, but they provide steady income and reliable returns. Search funds capitalize on these opportunities, bringing fresh energy and modern strategies to well-established enterprises.Jon's Motivation and Future PlansJon remains focused on growing the search fund model, seeing it as a valuable asset for investors seeking solid, long-term growth. He sees his role not just as an investor but as a mentor, helping new business leaders to navigate through acquisitions successfully.Getting Involved with Search FundsFor those interested in the world of search funds, Jon recommends starting with educational resources like the Stanford primer on search funds. Numerous books and podcasts can also provide valuable insights.Connect with Jon StaenbergAsk Jon questions 24/7 with his Delphi CloneLearn more about Jon's Search Fund Agate Hound FundGrab a bottle of Jon's wine before it's gone at Hand of God WinesShoot Jon an email at jon@agatehound.fund or jon@handofgodwines.comOverall Reflections and What's...

Hormones play a crucial role in both men's and women's health. I recently had the pleasure of chatting with Dr. Pamela Smith on the Hustle and Flowchart podcast about this important topic, especially focusing on male hormones and how they affect entrepreneurs like us. Dr. Smith shared valuable insights on hormonal balance and its connection to our health, energy, and ability to stay productive in our busy lives. Let's dive into the key points we discussed in the episode.What The Episode Is AboutIn this episode, Dr. Pamela Smith sheds light on the importance of hormones for both men and women. Most of us often neglect understanding how vital hormones are in maintaining our memory, preventing diseases, supporting our immune systems, and overall physical and mental well-being. Dr. Smith not only talks about male hormones but also explains the interconnectedness of male and female hormonal health. Alongside hormone replacement for men, she delves into the role of estrogen, progesterone, testosterone, DHEA, cortisol, and thyroid hormones in the body.Importance of HormonesHormones help us think clearly, feel good, and remain motivated. Aging naturally affects hormone levels, but several factors like the environment, toxins, and stress can disrupt hormonal balance. As Dr. Smith points out, many men in their 30s now have low testosterone levels, which used to be uncommon. This hormonal imbalance influences our physical health, mental clarity, and energy levels.Estrogen's Role in MenThough predominantly seen as a female hormone, estrogen is also present and necessary in men. It supports memory, bone structure, and prevents erectile dysfunction. However, Dr. Smith warns that too much estrogen in men can increase the risk of heart disease and prostate cancer. It's crucial for men to maintain estrogen at normal levels, neither too high nor too low.Understanding Progesterone and TestosteroneProgesterone in men supports nerve health and hormone balance. It also helps prevent high levels of dihydrotestosterone (DHT), which can enlarge the prostate and increase heart disease risk. Testosterone is misunderstood as just the sexual interest hormone. Dr. Smith emphasizes that it is essential for energy, muscle mass, lowering cholesterol, and supporting overall mental health.The Impact of Aging and Toxins on HormonesAs we age, hormonal dysfunction increases due to various external factors. The rise of toxins like BPAs and microplastics affects testosterone levels. Julie highlighted surprising statistics: a woman who breaks a hip has a 50% chance of not walking for a year, and a man, 50% chance of dying within a year, underscoring the seriousness of bone health in men which is influenced by hormones.Personalized Medicine ApproachThe power of personalized medicine cannot be overstated. Unlike conventional treatments, personalized medicine precisely targets individual needs for optimal health results. The science Dr. Smith practices tailors for individuals— as evident with hormones, where no two patients receive identical treatments. This approach ensures balance in hormone replacement and nutrition.The Importance of Thyroid and InsulinDr. Smith outlines the importance of the thyroid, the "conductor" organ for our entire system. Insulin balance is paramount too. High or low levels are common, but the key markers, like fasting blood sugar and insulin levels, are crucial for preventing diabetes, heart disease, and certain cancers. The connection between testosterone regulation and insulin balance was also elucidated.Resources from Dr. Pamela SmithWebsiteBooksEmail Dr. Pamela Smith at faafm63@yahoo.com

Welcome to the Hustle and Flowchart podcast! I'm Joe Fier, and today we talk about how human creators like you are at the heart of AI. We also explore how to use AI to spread your ideas further. Together, let's dive into why your creativity is key in this world filled with AI tools.AI can't exist without human creators. You and I, we are the ones creating content—books, blogs, videos, and even social media posts. This content builds the foundation for AI tools like Chat GPT and Claude to work. But here's the exciting part—AI helps us be even more creative! So, let's explore how you can make the most of AI in your work.How AI Depends on Human CreatorsAI relies on what we create. Our words, ideas, and life perspectives fuel the AI engine. AI's knowledge comes from the data sets we provide. It's crucial to remember that without our creativity, AI wouldn't have anything to work with.AI as Your Creative PartnerThink of AI like a friend who helps brainstorm and refine your ideas. Tools such as Chat GPT and Claude can help you make entire drafts of new content. This feels like having a creative buddy who's always ready to help. It's not only about creating—AI can also help you grow and connect with more people.Building Customized Digital MindsImagine creating a digital version of yourself with AI. Platforms like Delphi.ai let you do this by emulating your voice and knowledge. This helps you not only create but also scale your work, making it easier to share with others. My experience with Delphi.ai shows how powerful this can become.The Changing Value ChainLots of money goes into AI technologies and platforms like OpenAI and Google. But remember, their value comes from us creators! Even if we don't always feel valued, it's important to leverage technology based on our shared knowledge. Doing this helps us reclaim our spot in the value chain.Human Creativity is IrreplaceableAI remixes our ideas, but it doesn't innovate from scratch. Humans dream, hope, and connect emotionally. That's what makes us irreplaceable. When we use AI to improve and connect ideas, it helps make our work understandable and relatable to others.The Power of AI and Human ConnectionI'm excited by what AI can do, but it's the human connection that matters most. Using AI tools like Chat GPT and Claude allows us to reach people across the globe. It's about enhancing our ideas to connect in ways that suit everyone. Your creativity leads the way in this AI-driven world.Conclusion: A Future with AI and Humans Working TogetherThe future isn't about AI replacing humans. It's about both working together. Embrace what excites you and share your ideas with others. With AI, you have tools to expand your impact. Dive into AI and let's thrive together. Share your thoughts and experiences on how you're using AI. Exciting times are ahead!Remember, it's AI and humans, hand-in-hand, making a difference in the world. Until next time, keep creating and exploring new ways to expand your reach!Two Other Episodes You Should Check OutMatt Wolfe: How AI Will Transform Your Content Marketing!Using AI for Effortless Content Creation with Joe FierConnect with Joe FierWhat if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether...

This episode of Hustle and Flowchart takes us on an exciting journey with Gregory Shephard, a successful entrepreneur and investor. Gregory shares his experiences from starting and investing in multiple businesses, offering listeners practical advice about the startup world. He discusses his new book, "The Startup Lifecycle," explaining the common missteps founders make and how to avoid them. Gregory is passionate about helping entrepreneurs succeed without skipping essential steps.Gregory outlines the critical phases of a startup, from envisioning the company's purpose to exiting the business successfully. In these conversations, he mentions compelling statistics, like the fact that almost half of startups fail within their first year. With these insights, Gregory aims to guide founders through early pitfalls that can lead to failure.Introduction to Gregory ShephardMeeting Gregory Shephard again was a pleasure. As a fellow entrepreneur from San Diego, he brings a wealth of knowledge. Having been involved in numerous startups and investments, Gregory offers valuable insights into business growth and sustainability. His enthusiasm for helping founders succeed shines through in his advice and strategies.The Importance of Having a Clear VisionGregory stresses the importance of having a clear vision when starting a business. Without a roadmap, founders can find themselves lost and making rash decisions. He compares this to taking a road trip without a map – you might miss important stops, detours, or gas refuels. Defining your "North Star" helps guide a company through its lifecycle by connecting where you are with where you want to go.Navigating the Startup LifecycleGregory's book, "The Startup Lifecycle," outlines the stages vital for a startup: Vision, Product, Go-to-Market, Standardization, Optimization, Growth, and Exit. From creating a prototype to commercializing it, Gregory explains the importance of each stage. He emphasizes that standardization, often overlooked, is crucial for maintaining high margins as a startup scales. Gregory introduces concepts like "up and out" and common pitfalls in team management to further illustrate his points.The Dangers of Overvaluing and Over-InvestingThe conversation covers the "capital trap" where startups overvalue themselves when raising funds. This leads to pressure from investors for returns that might be unrealistic. Founders could face challenges sustaining growth while trying to meet high monetary expectations. Gregory advises achieving profitability early on and maintaining it to avoid these traps. This approach may result in slower growth but fosters sustainability and control.Personal Challenges and GrowthGregory shares his personal philosophy on conquering challenges. By venturing on daring quests yearly, he exposes himself to situations he initially thought impossible. Whether wrestling alligators or preparing for a trip to space, Gregory learns persistence and resilience in the face of adversity. These experiences mirror the startup journey, where mental strength plays a significant role in overcoming business obstacles.Connect with Gregory ShepardGrab your copy of "The Startup Lifecycle" hereSee the latest from Gregory on his websiteLinkedInFacebookInstagramClosing Thoughts and Key HighlightsThis episode with Gregory Shephard...

In this gripping episode of Hustle and Flowchart, we delve into the remarkable journey of Eric Jorgenson, the mastermind behind "The Almanac of Naval Ravikant." Eric, now the CEO of Scribe Media, shares an extraordinary tale of revival from chaos, rebuilding trust and redefining how books are crafted and self-made authors are created. If you've ever considered writing a book or are intrigued by pathways to personal and professional transformation, this episode is a goldmine. Buckle up as we explore Eric's world, where opportunities are seized, and traditional publishing norms are shattered, all while drawing inspiration from the wisdom of Naval Ravikant.Eric's Role at Scribe MediaEric Jorgenson serves as CEO of Scribe Media, where he juggles different projects. He admits that managing these tasks is challenging but focuses on synergies rather than distractions. Opportunity well handled, he says, leads to more opportunity.The Story of ScribeScribe Media was co-founded by Tucker Max and Zach Obront. Tucker, a well-known author, originally used his talents to help others navigate the confusing publishing world. Scribe grew rapidly, but when the original founders left, mismanagement led to bankruptcy. Eric, having published his first book with Scribe, found himself caught up in the chaos. He felt a responsibility to save the company that helped him so much.Trust Building Post-BankruptcyEric emphasizes that trust can't be asked for, only earned. The focus for Scribe is now to do stellar work and let that speak for itself. He believes in rebuilding trust by doing what you say you will do, consistently. This isn't about asking for trust, but rather earning it through actions and reliability.The Model of Scribe MediaScribe Media takes the opposite approach of traditional publishing. Unlike big publishers that offer advances and retain most rights and royalties, Scribe charges a flat rate. Authors make the creative decisions, keep all rights, and retain all royalties. This means more royalties for the author in the long run, especially if you sell many books, like David Goggins. Instead of relying on media appearances, books now are sold primarily on platforms like Amazon, highlighting the significance of authors owning their work.The Importance of Books in a Digital WorldA book can act as a powerful marketing tool. It allows professionals to demonstrate their expertise and connect with potential clients. For instance, Paul Franco used his book to reach a niche audience, leading directly to business opportunities. A well-written book goes beyond mere sales. It offers credibility and establishes authority.AI in Book WritingAI can assist in the initial stages of writing but isn't perfect for long-form prose. Scribe helps authors by interviewing them, pulling out stories and key points to capture the book's essence. While AI can pose as a support tool, Eric believes that human touch is still pivotal for creating truly impactful content. AI offers options like proofreading and brainstorming and can accelerate the drafting process.Naval Ravikant's InfluenceNaval's perspectives deeply influence Eric. He appreciates Naval's view that happiness is a skill rather than just a choice. Eric has adopted these nuggets into his daily life, like appreciating simple moments. However, he also notes areas where he might diverge from Naval, particularly around the responsibilities we hold towards other people's happiness.The CEO Journey and Personal FulfillmentEric has held multiple titles, including author and investor, and has learned to focus on being continuously “in motion.” There's no finish line, only a state of being content and peaceful amidst activity. He wishes to become better at balancing productivity and peace, aiming for a fulfilling life journey rather than just reaching a destination.In this episode,

Dr. Alok Trivedi, known as Dr. Rewire, joined me for an insightful conversation that shifted the way we view traditional healthcare and approaches to personal development. His journey from a busy clinic to a unique focus on rewiring the brain emphasizes how our thoughts influence our health, success, and overall well-being. Dr. Trivedi shared inspiring stories, including his personal challenges and how he overcame them by adjusting his mindset and behavioral patterns.Dr. Trivedi's JourneyDr. Trivedi began his career in personal training, physical therapy, and chiropractic school. Although he achieved success, he realized that many of his patients' problems stemmed from their emotions and beliefs. When a recurring patient showed pain relief by simply answering questions about stressors in his life, Dr. Trivedi found his new passion. He transitions from physical treatment to helping clients rewire their brains to address their challenges.The Power of the MindDr. Trivedi argues that the brain holds the key to controlling physical health. By addressing emotional and mental hurdles, he believes individuals can solve physical pains and achieve personal success. Through his method known as rewiring, Dr. Trivedi shows how changing thought patterns can lead to better health and life situations. One of his clients, an Emmy-winning friend, found renewed success and happiness through Dr. Trivedi's system.Traditional Goal Setting vs. Neurological ApproachDr. Trivedi criticizes traditional goal setting, such as SMART goals, for failing to consider the brain's natural processes. He explains that ambitious goals often lead to stress and dissatisfaction. By focusing on smaller, manageable improvements, individuals avoid the neurological rollercoaster of dopamine spikes and crashes. Instead of setting goals that "scare you," Dr. Trivedi promotes sustainable, incremental progress.Five Pillars of HealthAchieving health and well-being requires more than just physical fitness. Dr. Trivedi emphasizes the importance of five pillars: mind, body, diet, sleep, and wealth. Starting with mental clarity and a balanced diet leads to restful sleep and physical health, ultimately culminating in true wealth—both financial and emotional. He stresses the need to manage stress and maintain balance to prevent chronic health issues.Personalized Health and the Brain DNA TestUnderstanding personal genetics plays a crucial role in optimizing health. Dr. Trivedi offers a Brain DNA test that analyzes an individual's genetic predispositions to various neurotransmitters. This personalized approach helps tailor lifestyle and dietary choices to one's unique genetic code, leading to better health and happiness.Links:Brain DNA TestDr. Rewire WebsiteDr. Rewire InstagramDaily Practices for Balance and SuccessDr. Trivedi advocates for a structured daily routine to ensure a balance between work, personal wellness, and family. Break the day into manageable parts, starting with self-care (mindfulness, exercise), work, family time, and finally, some personal downtime. This routine helps regulate stress levels and keeps the mind focused and calm.In closing, Dr. Trivedi imparts that rewiring the brain is a viable path to personal transformation, allowing us to control emotions, reduce stress, and lead healthier, more fulfilling lives.Two Other Episodes You Should Check OutDr. Paul Savage: Are You A Toxic...

Dr. Paul Savage returns to discuss the invisible threat of toxins on Hustle and Flowchart. Having spent three decades in the medical field, Dr. Savage shares his journey from a stressed ER doctor to a leading figure in health optimization. This episode focuses on how toxins affect our health, the importance of measuring them, and ways to combat these threats using innovative solutions like plasma exchange. Join us as we delve into the steps for a healthier lifestyle and the groundbreaking efforts led by Dr. Savage to address these issues.Dr. Paul Savage's JourneyDr. Paul Savage started his career as an ER doctor in Detroit, working long, stressful hours and neglecting his health. By the end of his ten-year stint, his weight had increased drastically, and he was on multiple medications due to poor lifestyle choices exacerbated by stress. This tough lesson prompted him to pursue better health practices. He went back to school, learned about nutrition, exercise, and wellbeing, and underwent a drastic health transformation. As he adopted healthier habits, he realized the need to educate others on maintaining good health and founded BodyLogic MD, which expanded to 70 centers nationwide, focusing on nutrition, exercise, and hormone replacement.Understanding Toxins and Their ImpactToxins have become a pervasive threat, with more than 50,000 different substances in the environment and 200 billion tons of chemicals used annually in the United States. Dr. Savage explains how everyday items, from the food we eat to the air we breathe, are contaminated with dangerous chemicals. For instance, water is identified as the number one source of toxins. The alarming stats reveal that these substances lead to serious health issues, including cancer, heart disease, and early-onset Alzheimer's. Dr. Savage stresses that toxins often exist invisibly in our bodies, with symptoms manifesting as severe diseases.The Importance of Measuring ToxinsTo combat these invisible threats, Dr. Savage emphasizes the necessity of measuring toxins in our body. On average, people now carry 13 toxins above optimum levels compared to just three a decade ago. Testing can help identify specific toxins, guiding effective treatment plans. This helps prevent severe health outcomes by taking action based on individual toxin levels. Dr. Savage offers a comprehensive test at MD Lifespan to assess toxin presence in urine, pinpointing specific substances affecting health.Innovative Solutions: Plasma ExchangePlasma exchange offers a novel solution to removing multiple toxins from the body. Dr. Savage describes it as an "oil change" for humans, where plasma is replaced with a clean version, albumin, enabling the body to regenerate non-toxic plasma. This process, repeated several times, effectively reduces toxin levels. Research supports its efficacy in slowing or reversing the progression of diseases like Alzheimer's. These procedures offer transformative potential for managing or reversing damage by eliminating the buildup of harmful substances.Avoiding Toxins in Daily LifeDr. Savage outlines practical steps for minimizing toxin exposure. He recommends filtering water, cleaning the air at home, and choosing toxin-free foods. He also provides guides on cleaning up one's living environment available on MD Lifespan's website. Awareness and proactive changes are vital to reducing toxin intake, coupled with measuring one's toxicity levels. Simple actions, such as using HEPA filters and reverse osmosis water filters, can drastically reduce exposure.The Role of Entrepreneurs in Raising AwarenessDr. Savage calls for entrepreneurs to help spread awareness about the toxin crisis and its health impacts. As key change-makers, they can leverage their platforms to educate and inform larger communities. Highlighting the need for research and advocacy, Dr. Savage invites support for ongoing...

Today, I had the pleasure of chatting with James Barry, an amazing guest who accomplished something many thought was impossible—taking the healthiest superfoods on the planet and making them delicious and easy to eat. James used to be a celebrity chef and has cooked for some of the biggest names like George Clooney and Tom Cruise. As we explored the world of food and health together, James shared how he found his way into the ancient method of eating and how it can benefit everyone, especially entrepreneurs. Let's dive into the rich conversation we had about health, business, and everything in between.SummaryJames Barry discovered the key to making superfoods taste great. Once a celebrity chef, he spent years cooking for the stars and now shares the secrets of nutritious ancestral eating with all of us. In this episode, we explore the world of organ meats through James' brand, Pluck. We talked about how eating the right foods can boost energy and decision-making and ultimately bring longevity to our lives and businesses.Embracing Change and Seeking GuidanceJames spent the early part of his culinary career feeling like he was "falling to the bottom of the ocean," but he soon realized there is strength and growth in accepting guidance. With a new sense of being taken care of and surrounded by mentors, James understood that it's okay to walk in the footsteps of those who came before. "There's plenty of people that have come before me. I can just see what they did, replicate it, and apply it to my business," he said. This openness to learning created a platform for him to launch Pluck successfully.The Role of Routine in Health and SuccessJames shared the importance of routine in balancing joy and productivity. By sticking to a daily routine that includes exercise, he taps into the joy which allows him to solve problems more effectively. "I wake up at the same time every day, work out at the same time, and go to sleep at the same time," he said. Routine doesn't only improve mental clarity, it helps in making tough entrepreneurial decisions.The Origins of James Barry's Culinary JourneyGrowing up with non-gourmet cooking, James found a spark when he first scrambled an egg. The path to culinary success was not straightforward. He tackled many challenges, including a career in acting. It wasn't until after 9/11 that he felt the shift towards his true passion—cooking. Inspired by the need for authenticity and purpose, James took the leap and never looked back, even when it meant a significant drop in income.The Importance of Real Food and Ancestral EatingJames emphasizes that eating real, unprocessed foods can change lives. He has seen trends come and go, but eating real food remains constant. "There's trends, but what I've always focused on is eating real food," he stressed. James highlights the negative effects of processed foods, reminding us that food is not just about calories, it's about nutrients.The Significance of Organ Meats and PluckOrgan meats take center stage as James explains their importance in our diet. He talks about how being a dad inspired him to look into nutrient-dense foods for his kids and himself. Organ meats are highly nutritious and a natural multivitamin. Despite cultural barriers and lack of familiarity, organ meats were the answer. To counteract these challenges, James created Pluck—a convenient blend of organ meats and spices for everyone to enjoy. With Pluck, you get the goodness of organs without the strong taste. It's designed to be sprinkled over meals, providing a hassle-free path to better nutrition.External Resources:Get 20% off your order of Pluck with our Special...

Welcome to another exciting episode of Hustle and Flowchart. In this episode, I had a fascinating conversation with Kevin Surace, a highly accomplished entrepreneur and inventor with 94 patents, many in AI. We explored the intriguing concept of joy, how it ties into success, and Kevin's thoughts on the future of AI and technology. If you've ever wondered how joy can impact your daily life and success, and what the future holds with AI, you're in the right place.The episode dives into Kevin's remarkable career and how he manages to blend joy and productivity. We discuss how joy is not just a feel-good concept but a vital component for achieving success. Additionally, Kevin shares insights into the future of AI, including exciting advancements like humanoid robots, and emphasizes the importance of staying productive with the latest technology.The Importance of Joy in SuccessKevin Surace shares how joy is a crucial element in achieving success. He explains that joy and success are interconnected. More joy leads to more success and vice versa. Having a positive attitude affects how well you do in life. Kevin mentions a technique called the "positive quotient" where you keep track of positive and negative thoughts. Fewer complaints lead to more joy and, subsequently, more success.Useful quote: "In order to be the most successful you can be, you need to have joy at every moment."The Future of AIKevin outlines an exciting future with AI. He believes humanoid robots will be part of our homes by 2030. These robots will help with daily tasks, increasing our productivity. The current advancements in AI allow us to use tools like GPT-4 and Chat GPT to expand our capabilities and make us more efficient.Useful quote: "We are going to have humanoid robots... These robots just in 2024 started to learn on their own using reinforcement learning."Staying Productive in the Modern WorldKevin emphasizes the importance of making the most of our time. There are only so many hours in the day, and tools like AI can help maximize our productivity. Kevin deals with hundreds of emails daily, and using AI tools helps him manage his workload efficiently. AI tools are likened to calculators for thought processes. They help end tasks quicker and more effectively.Useful quote: "You have to use every hour and every minute to its fullest."Lifelong Learning and TechnologyKevin sees lifelong learning as essential. He encourages people never to stop learning new things. No matter your age, you can learn new fields and skills. Kevin himself learns about new technologies regularly and integrates them into his work. This mindset helps him stay ahead and achieve success.Useful quote: "You can learn practically any field you want."The Joy Success CycleKevin introduces the Joy Success Cycle, which ties joy closely with success. He explains that minimizing negative thoughts and complaints can keep you on a positive track, enhancing success. Each task should be approached with joy, even if it is just to enjoy completing it. Looking at all experiences positively creates more opportunities for success.Useful quote: "You're either on that cycle or you're on the downward spiral."Connect with Kevin SuraceWebsite: https://www.kevinsurace.com/Follow Kevin on LinkedInIn conclusion, this episode with Kevin Surace provides profound insights into how joy can drive success and the exciting advancements we can expect in AI. By focusing on positivity and lifelong learning, you can increase productivity and achieve greater success in both your personal and professional life. Embrace the technology at your disposal, and remember to find

Welcome to the latest episode of Hustle and Flowchart! Today, I had the pleasure of sitting down with the incredible Sammy Taggett, also known as Shoebox Moses. Sammy is not just a brilliant DJ and musician but also a successful entrepreneur and podcasting mastermind. This episode was all about connection, finding gratitude, and thinking big!In this episode, we dug into Sammy's amazing life story, from his humble beginnings to becoming a well-known DJ and entrepreneur. We talked about building connections with people, the power of storytelling, and the ways to create amazing experiences for others.Meeting Sammy TaggettSammy Taggett, also known as Shoebox Moses, has a unique story. He explains how his path crossed with mine, and how similar interests and shared connections brought us together. Sammy's known for his infectious energy, and he's always ready to light up the room. When we catch up, it's like no time has passed at all.The Origin of Shoebox MosesSammy shared his touching origin story. As a newborn in the Philippines, he was found abandoned in a shoebox outside. With the help of kind police officers, he ended up in an orphanage and later got adopted by a family in the United States. This early experience shaped him into the grateful and motivated person he is today. He explained how this background always helps him remain thankful for what he has, stating, “My worst day is somebody else's dream, a thousand times better than their situation.”The Importance of Connection and GratitudeConnection is the key to Sammy's success. He is all about sharing experiences and creating magical moments for people. Through music, podcasting, and entrepreneurship, he stays deeply connected to others. Even in tough times, he finds strength in his past and remembers to be grateful. As Sammy puts it, “Your mess is your message."Sammy didn't only focus on connections but also understood the profound power of gratitude. He revisits his beginnings whenever he feels down, reflecting, “If ever a day turns to total crap, I look back at where I could literally be and instantly snapped out of it.” Just knowing where he started fuels his positive outlook and patience every day.Thinking Big and Going Beyond LimitsSammy believes in shooting for the stars. He encourages thinking bigger than ever before and even shared examples of this approach from DJing to podcasting. By aiming for major achievements, he unlocked opportunities others wouldn't dare to even imagine. He highlighted a book called "10x Is Better Than 2x," which emphasizes the benefits of thinking ten times bigger instead of just doubling your goals. During our chat, he compared DJ gigs at weddings to performing at major venues. Playing large stages with a full setup allows him to focus on his music without distractions like setting up gear. Sammy's insight was, “There is no competition on the main stage.”DJing and Its ImpactBecoming a DJ wasn't the smoothest ride for Sammy. He narrated how he fell into an unexpected opportunity and transformed it into a thriving part of his career. From humble beginnings managing a nightclub bathroom, he networked his way up to the DJ booth, proving how determination and creativity open doors. Music isn't the only thing that drives him; it's his way to connect deeply with others, making them feel something lasting!In another fascinating segment, Sammy shared how his DJing exposed him to different influential networks, further empowering his entrepreneurial endeavors.Resources from SammyEvolved PodcastingShoebox Moses

In the most recent episode of Hustle and Flowchart, we welcomed Robert Glazer to talk about his new book, "Rethinking Two Weeks' Notice," and related themes surrounding business, leadership, and personal core values. Our conversation ranged from the logistics of employment transitions to the importance of understanding oneself to be a better leader. We also touched on hot topics like remote work, AI technology, and setting the right foundation for team communication. Let's dive into the key points covered in this insightful episode.Transitioning Away from the 2-Week Notice ConceptRobert explains that the traditional 2-week notice is outdated and not practical for employers or employees. The idea is rooted in respecting and responsibly communicating an employee's departure, but it often falls short in practice. Instead, Robert proposes an "Open Transition Program," where employees can be transparent about their intentions to leave early on, allowing both parties to make smoother transitions. This program encourages honest conversations, giving employers time to find replacements and providing employees an opportunity to leave without burning bridges.Robert addresses common objections, such as the fear that employees who announce their departure might become disengaged or untrustworthy. He argues that these concerns are mitigated by having real conversations early. If employees are transparent about their feelings and plans, it can actually foster a more trusting and supportive environment. This proactive approach can help companies avoid the sudden upheaval that often comes with the last-minute two-week notice.Key Points and Takeaways:The traditional 2-week notice is not effective in today's employment landscape.Open Transition Programs encourage transparency and smoother transitions.Early, honest conversations can prevent problems and foster trust.Personal Core Values and Their Impact on LeadershipRobert spoke about his upcoming book focused on personal core values, which he describes as the ultimate decision-making tool. He emphasizes that leaders need to understand their own core values to align their actions and decisions with them, thus becoming more authentic and efficient leaders. This can significantly impact how they run their businesses, interact with their teams, and make decisions under pressure.Personal core values stem from deep-rooted experiences and feelings, often linked to one's childhood. Robert shared that understanding these values can provide clarity about past career choices and life decisions. It also helps in making future decisions that are more aligned with one's true self, leading to greater job satisfaction and effectiveness as a leader.Key Points and Takeaways:Personal core values guide decision-making and leadership style.Understanding one's values can lead to better career and life decisions.Leaders need to be authentic and aligned with their core values.The Importance of Open Communication in TeamsRobert and I discussed methods to foster open communication within teams. Open and honest dialogue can build a trusting environment. For instance, teams can incorporate exercises like sharing highs and lows or providing direct yet kind feedback. Such practices encourage vulnerability and the sharing of personal experiences, which can strengthen team cohesion and collaboration.One effective method Robert shared was initiating meetings with open-ended questions like "How's it going?" rather than direct questions about work. This can help uncover underlying issues affecting performance, whether they are personal or professional. Leaders should model this behavior to set the tone for the rest of the team.Key Points and Takeaways:Open communication builds trust within...

Building and scaling a business isn't just about hard work, it's also about smart strategy and self-awareness. In this episode of Hustle and Flowchart, I chatted with the amazing Allison Maslan. She's a successful entrepreneur who has built multiple companies and now helps others do the same through her organization, Pinnacle Global Network. We went through a wide range of topics, from trapeze in the backyard to scaling strategies for businesses. This episode is packed with invaluable insights. Let's break it down.The Power of a PassionAllison shared an interesting tidbit that sets the stage for this episode: she has a massive trapeze in her backyard. Inspired by her background as a gymnast and a flying trapeze enthusiast, Allison uses trapeze as both a hobby and a metaphor for facing fears and achieving breakthroughs. Just like flying through the air, entrepreneurs need to take risks and focus on their goals.Battling Business BurnoutAllison revealed that, even though she took on massive clients like Ben and Jerry's and Supercuts at a young age, she ended up buried under an overwhelming workload. She warns that this is a common issue for many entrepreneurs who fail to delegate tasks. Instead of managing her team effectively, she felt the need to control every aspect, resulting in burnout.The Wake-Up Call: A Life-Changing MomentAllison faced a wake-up call in the form of a serious car accident, which made her reassess her life and business practices. She realized that continuing down the same path could lead to the same problems years later and decided it was time for a change.Scaling Strategies: Breaking Through Growth BarriersOne major focus of our conversation was scaling. Allison emphasized that many entrepreneurs remain stuck because they don't know how to scale effectively. She advises examining your company holistically to identify and eliminate bottlenecks.Practical Advice:Divide your company into four key areas: operations, marketing, sales, and your specific revenue stream.Conduct a thorough analysis of where you are spending most of your time and delegate accordingly.Establish clear metrics and targets for every role within the organization to ensure everyone is aligned with the company's vision.A Holistic Approach to BusinessAllison's background in homeopathy has influenced her holistic approach to business. She believes in treating the whole business system rather than just focusing on individual symptoms. This means aligning vision, cash flow, team effort, and execution for overall health and growth.Key Framework:Strategic VisionCash Flow (Marketing and Sales)Team AlignmentLeadershipExecutionThe Future: Leveraging AI and Market TrendsAllison and I also discussed the future, particularly the role of AI and other technological advancements. AI will replace some jobs but also create new opportunities. She advises leveraging AI to improve business processes and innovate, rather than viewing it as a threat.Insightful Quote: “AI is going to replace a lot of companies. You need to figure out how you're going to differentiate yourself and how to utilize AI to fuel you and not disrupt you.”Connect with Allison MaslanPinnacle Global NetworkCheck out the "Scale It Method"Grab a copy of Allison's book

Hey everyone! Joe Fier here, in this episode, we talked with Matt Wolfe about his content strategy and how he navigates different platforms like Twitter, YouTube, and TikTok. Matt shared his content release schedule and offered insights on the effectiveness of long-form videos versus shorts for growing subscribers and revenue. We also touched on AI's role in the future of jobs and businesses, and how Matt has been leveraging AI in his projects.Matt Wolfe's Content StrategyMatt's content strategy spans across multiple platforms, including Twitter, YouTube (both long-form videos and shorts), TikTok, and Instagram. His release schedule is something to aspire to, with:Live streams every Monday.Random YouTube videos every Wednesday.News breakdowns every Friday.Shorts released daily, mainly clipped from longer content or live streams.This consistent schedule helps keep his audience engaged and coming back for more.Effectiveness of Shorts vs Long-Form VideosWe talked about how shorts can boost subscriber growth but may not be as effective for generating revenue. For instance, one of Matt's shorts received 3 million views, brought in 12,000 subscribers, but only earned about $400. In contrast, a long-form video with 1.2 million views gained 19,000 subscribers and made $13,500 over nearly a year. This clearly shows how shorts can reel in viewers while long-form content can provide better monetization.Live Streams and Community EngagementLive streams play a crucial role in Matt's content strategy. He pointed out that while live streams yield modest revenue ($1,900 in our example), they are vital for building a strong community. Live streams allow Matt to engage directly with his audience through Q&A sessions and super chats, where viewers can pay to highlight their comments.Matt emphasized, "Live streams are not just about making money; they are about interacting with people and fostering a sense of community."The Importance of Human Connection in ContentOne key takeaway from our conversation was the value of human connection in content creation. Matt highlighted the trend of faceless AI-generated videos on YouTube and noted that channels featuring real humans tend to perform better and maintain viewership. We both agree that being respectful and personable online goes a long way, even with the prevalent negativity in digital spaces.The Impact of AI on Jobs and BusinessesAI's rapid adoption is a hot topic, and we discussed its potential impact on jobs. Matt believes AI might replace jobs that people are generally unhappy with, offering a new opportunity to pursue more fulfilling work. He encourages everyone to leverage available technological tools to build side projects or careers, emphasizing that it's easier than ever to start a business or create content.Personal Insights and ExperiencesThroughout our chat, Matt shared personal anecdotes and experiences in digital marketing and content creation. He's been involved in this field for nearly 20 years, with a unique skill set in digital marketing, video production, and AI. He encouraged our audience to check out a case study he posted, showcasing his successful strategies on the platform.Other fun bits included discussing unusual AI implementations like AI toilets, AI e-bikes with chat capabilities, and even AI-assisted barbecues. Matt also gave some practical tips for navigating the CES in Las Vegas, sharing insights on the best ways to get around the crowded event.External ResourcesOpenAI's Whisper APIAnthropic'sZapier

Happy New Year! I'm incredibly excited for you to hear this latest episode with Andy Tanner. Andy is known for his unique insights into investments and financial education. In this episode, we explored many valuable topics, from the origins of the 401k to the importance of financial education for families and the role of asset ownership in today's technological world. Andy also shared his personal journey, including his and his wife's survivorship over cancer, which has deeply influenced his approach to life and teaching.Introduction to Andy Tanner and His WorkAndy Tanner, a well-respected author and financial educator, recently updated his book "Form of Chaos." He is also known for his association with the Rich Dad, Poor Dad team, having spent 14 years traveling and learning with them. Andy's insights are shaped by his extensive experience in financial markets and education.The History and Evolution of the 401kThe 401k began not as a planned retirement strategy but as a loophole for wealthy executives to defer income. Richard Stanger wrote the original 800-word section, spurred by lobbying from companies like Kodak and Xerox through Congressman Barbara Conable. Initially, the financial impact of 401ks seemed minimal, but today, they account for $11 trillion. Andy highlighted that Congressman Conable was unaware of the significance of the 401k when it was enacted. Consultant Ted Benna later capitalized on the 401k for employee bonuses, which led to employer matching and the shift from pensions to 401k plans.Critique of 401ks and Wall StreetAndy criticized 401ks as favoring Wall Street due to the compounding costs that benefit the financial industry more than the participants. He urged listeners to examine the real value of their 401k plans and warned of hidden drawbacks. Financial education and understanding are crucial to make informed decisions rather than relying blindly on such systems.Personal Background and Family LifeAndy shared his personal journey, including a significant experience when his wife was diagnosed with breast cancer three years ago. Thankfully, they are doing well now, and this period kept Andy at home more, focusing on teaching from his home studio and spending time with his family. Both he and his wife are cancer survivors, influencing their decision to start a family later in life.Financial Education for KidsAndy believes in integrating financial education into family life. His children have benefited significantly from being homeschooled, especially during COVID. This homeschooling emphasized vital financial skills from a young age. Andy uses practical experiences and games like the "Cashflow" game to teach his kids about financial concepts.Investment PhilosophyAndy advocates for business owners to leverage their profits by investing in assets to expand ownership. Owning assets is crucial in a world increasingly dominated by technology and AI. Andy recommends benefiting from AI advancements by owning stocks in various sectors beyond just tech. He values operational cash flow over mere price speculation, aligning with Warren Buffett's investment principles. True compounding requires reinvesting profits, similar to business and real estate ventures. Andy views stocks as ownership in a business, stressing the importance of sustainable growth.Real-World Exposure and Financial Activities with FamilyAndy involves his children in financial activities from a young age. He shared how real-world exposure, like bringing his kids to real estate dealings and letting them invest small amounts in family ventures, helps them understand ownership. Andy talked about the concept of "sponsorship equity," stressing the role of financial education and involvement in tangible activities like stock trading and buying tangible assets like silver.The Role of AI in InvestingJoe mentioned...

We are excited to bring you one of our "Best Of" episodes from 2024, where we delve deep into the fascinating world of neuroscience and mindset with our guest, John Assaraf. In this re-release, John shares his profound wisdom on how our brains function and how structuring our thoughts can lead to the successful achievement of our goals. We revisit the brain's built-in GPS system, the importance of self-awareness, stress management, and the incredible concept of "innercising." This discussion was incredibly insightful, and we are confident you'll gain valuable takeaways to apply in your own life and business.Understanding the Brain's GPS for GoalsJohn shared how our brain works like a GPS system when it comes to achieving goals. It needs to know what we want to achieve, why it's important, how we'll get there, and when we want to achieve it. He introduced the role of dopamine, which our brain releases when we anticipate achieving a goal, acting as a motivator to keep us going. This biological understanding provides clarity on setting clear and detailed goals to stimulate the brain's built-in mechanisms successfully.The Role of Stress and How to Manage ItJohn emphasized the impact of stress and how it can lead to anxiety if not properly managed. Our brain tends to anticipate failure, creating stress and anxiety. He shared the GOPA method—Goals, Obstacles, Plan, Action—to help prioritize tasks and take effective steps forward. John also noted that recognizing when stressors exceed our capacity is crucial. By addressing these stressors and demands, we can prevent them from hampering our progress.The Subconscious Mind and Its AutomationThe subconscious mind plays a significant role in automating our everyday tasks, allowing our conscious mind to save energy. John explained that our subconscious mind operates based on the patterns we've created, whether positive or negative. Repeated disempowering thought and behavior patterns can lead to the creation of disempowering habits. By becoming self-aware, we can consciously retrain and reprogram our subconscious mind to shift towards more positive and empowering thoughts and behaviors.Neuroplasticity and How to Rewire Your BrainJohn discussed neuroplasticity, the brain's ability to form new neural connections throughout life. This means we can deliberately create new neural patterns beyond the age of 12-13. Most of our behaviors are automated based on subconscious programming, influenced by our beliefs, fears, self-image, and lack of knowledge or skills. John highlighted the importance of upgrading our beliefs, regulating our emotions, improving our self-image, and continuously acquiring new knowledge and skills for personal development.Commitment vs. Interest in Achieving GoalsOne of the key takeaways from our conversation was the difference between being interested in a goal and being committed to it. Commitment means doing whatever it takes to achieve the goal, such as upgrading your knowledge and skills and seeking help when needed. John stressed that the resources and information needed to achieve our goals already exist; it's our level of commitment and having a strong enough reason why we must achieve the goal that makes the difference.Visualization and Innercise TechniquesVisualization played a significant role in John's approach. He introduced the concept of "innercising," which involves daily practices to activate specific neurons through language patterns, emotional centers, and positive visualization. One technique John shared includes taking deep breaths and using affirmations to stimulate the brain's motivational and behavioral centers. This practice helped him achieve success in various areas, including sports and personal transformation. According to John, it takes...

Hey friends, welcome to a special "Best of 2025" re-release of an insightful conversation with Matt Wolfe. This episode is one you won't want to miss again—Matt and I chat about how his strategies and extensive experiences in digital marketing and content creation and how it's built him a media empire. We delve into diverse subjects like the intricacies of music licensing, maintaining consistent content production, dealing with internet trolls, and exploring the exciting potential of AI tools. Matt walks us through his journey, emphasizing the critical role of video thumbnails, the art of managing teams, optimizing old content, and his shift from direct response to brand marketing.. So, let's dive back in!Challenges in Consistent Content CreationCreating content consistently while handling sponsorship obligations poses a significant challenge. Matt uses systems and teams to help manage this workload. He notes the struggle of meeting old sponsorship agreements as his audience grows, often facing backlash and negativity from viewers who dislike too many ads. Balancing quality content and sponsor requirements remains a critical focus.Managing and Optimizing ContentMatt shares that when it comes to managing content, it's crucial to have strong systems in place. Assigning team members specific roles helps in maintaining a smooth workflow. He notes the importance of continuously optimizing old videos. For example, he adjusted a video's thumbnail and title, which led to a massive boost in views. Click-through rates (CTR) are important, and Matt emphasizes testing different thumbnails and titles for better results.Dealing with Trolls and NegativityHandling trolls and negative comments is part of being a content creator. Matt talks about developing a thicker skin and understanding that not every viewer will appreciate the content. He explains that he now focuses more on engagement through Discord and X, where more constructive feedback happens. However, he still has team members review YouTube comments for useful feedback.Transitioning Email Marketing StrategiesMatt's transition from direct response marketing to brand marketing in emails reflects the changing landscape of digital marketing. He prioritizes providing valuable content directly within emails to achieve high open rates. He targets about 35-40% open rates, with the most important news at the top followed by sponsor content. This strategy helps ensure higher engagement and a more loyal audience.The Value of Data and AI ToolsDiscussing the value of data, Matt mentions that his website, Future Tools, receives almost a million visitors monthly through effective SEO. This has led to acquisition offers because of the valuable database of tools and related data. AI tools also play a significant role in his workflow. Matt uses tools like Claude, which can code and create video games, and looks forward to the release of Sora for one-minute videos.Building and Maintaining CommunityCommunity building remains a core part of Matt's strategy. Engaging with his audience on social media and in person helps build a more loyal community. Active participation and approachability are key. While he focuses less on YouTube comments due to negativity, other platforms like Discord and X help maintain valuable feedback and engagement.Alternative Music Licensing ApproachMatt Wolfe suggests an alternative approach to music licensing, similar to Grimes' method, where artists grant broad permissions for using their music but maintain some control to ensure it's not linked to harmful content. This makes licensing easier and could transform how music is used in various media.Future Trends in AI and IntegrationAI is evolving fast, and Matt is most excited about AI integrations in wearable tech, such as AI glasses that assist in social interactions. He also highlights...

On today's episode of Hustle and Flowchart, I sat down with Helen Christoni, an expert in reverse osmosis (RO) water filtration and marketing. We delved deep into the dangers of tap water and the necessity of clean water and the effectiveness of RO systems. The episode covered important topics like how these systems work, why they are essential for health, especially for children, and the role of social media in spreading this crucial information. Our conversation also brought to light the entrepreneurial aspects of scaling a business rooted in wellness technology.Water Filtration MethodsHelen explained the difference in taste and quality between regular single filters and advanced reverse osmosis (RO) systems. RO systems like AquaTru use a four-stage filtration process to remove harmful contaminants such as forever chemicals, drug residues, and antibiotics. While many commercial bottle filling stations only address chlorine and lead, AquaTru tackles a wide range of pollutants.Importance of Changing FiltersChanging filters regularly in fridges and pitchers is crucial to avoid contamination. Neglecting this can result in more harm than good. Helen emphasized that even the best filters lose effectiveness over time, and timely replacements are necessary for maintaining water quality.AquaTru's Mission and ProductsHelen Christoni highlighted that AquaTru is the first patented countertop RO system designed specifically for families. The company just released AquaTru Pro for enterprise settings, equipped with certified bottle filling stations. These products aim to provide pure water, free of contaminants, for homes and businesses.Effective Filtration for ChildrenWe also talked about the importance of water filtration for children, advocating for heightened awareness about environmental toxins. By incorporating high-quality water filtration systems at home, parents can significantly reduce their kids' exposure to harmful chemicals.Utilizing the Environmental Working Group (EWG) WebsiteHelen suggested checking local water contaminants using the Environmental Working Group (EWG) website. This resource allows people to see what's in their tap water, giving them informed reasons to invest in quality water purification systems.Environmental Working Group (EWG) WebsiteSocial Media and Marketing StrategiesHelen stresses the pivotal role of social media in making complex scientific information relatable. Platforms like TikTok allow for shareable, bite-sized content that people can easily engage with. Instead of long-form content like webinars, focused, engaging videos spread the message of water purification more effectively.Partnering for ImpactStrong partnerships and authentic connections are crucial for AquaTru's business. Helen prefers genuine relationships over large-scale, impersonal campaigns. Success in their affiliate programs comes from having a small group of dedicated partners who share the company's mission and create genuine content.Addressing Water ContaminantsHelen shared her personal “aha moment” when she discovered several cancer-causing contaminants in her local water. This led to broader discussions about the limitations of boiling water and the persistence of chemicals like Chromium 6 and fluoride. AquaTru's certified to remove 84 contaminants, including microplastics, offers a solution to these health hazards.Personal Health Stories and MotivationHelen's journey from the beauty industry to wellness was fueled by a personal health crisis—severe osteoporosis due to early menopause. This experience reshaped her approach to...

Hi everyone, I'm stoked to share my chat with Brian Leubben. Brian has an inspiring story and heaps of useful advice on mindset, taking action, and implementing rapid execution in your business. Let's dive in and break it down for you!What We Talked AboutBrian Leubben joined me to share his journey from a corporate sales job to becoming a successful entrepreneur, podcaster, and community builder. We covered a range of topics like mindset, taking ownership, balancing work and fun, reframing problems, the importance of quick action, and his approach to business and real estate.Mindset and OwnershipBrian stressed the significance of owning your actions and mindset. He sees life as a game where your choices determine how you play. By taking control of your mindset, you open up a world of possibilities and growth.Balancing Work and FunBrian admitted he used to overwork, leaving no time for fun, which led to stress and unhappiness. He now understands the importance of scheduling fun and viewing problems as challenges that help you learn and grow. This shift in perspective can truly change the way you handle tough situations in life.Reframing ProblemsOne useful bit from Brian was the idea of seeing problems as puzzles. Instead of getting bogged down by difficulties, view them as opportunities to gain experience and tools for the future. This advice came from his coach and insights by Dan Martone, and it's a game-changer for anyone facing challenges.Quick Action is KeyBrian's core advice was about minimizing the time between having an idea and acting on it. Whether it's in business or life, hopping on opportunities quickly can make a huge difference because waiting often means you'll miss out on potential success.Interest in Business Over Real EstateDespite having a background in real estate, Brian found he wasn't passionate about it. He shared an “aha” moment where he realized his true interest lies in running and scaling businesses, which he finds more engaging and complex, like solving a Rubik's cube.Passive to Passionate IncomeBrian achieved financial freedom by generating passive income, but he felt driven to shift towards “passionate income” - pursuing work that excites and fulfills him. His book, "From Passive to Passionate," talks about quitting jobs, growing wealth, and turning passions into profits.Building a CommunityBrian spoke about founding Action Academy, a community-centered podcast and business that provides valuable insights into commercial real estate and small businesses. The community's support has been crucial for members, helping them achieve financial freedom and success.Networking and Podcast GrowthBuilding a strong network is vital according to Brian. He highlighted the importance of attending meetups and conferences to form valuable connections. He also discussed how his podcast started with interviews and grew to hit 1.3 million downloads, thanks to consistent, engaging content.Navigating Business VenturesBrian navigates business by focusing on growth and scaling. He plans to acquire small businesses with specific financial metrics and aims to have a portfolio of varied, stable businesses. His current ventures include a kitchen hood cleaning business and a roofing company.Unique Investment PhilosophyHe draws on advice from mentors, likening investment to managing orchards: focus on one business until it's self-sustaining before moving to the next. This method ensures that each venture is solid before expanding, a strategy that has served Brian well in his entrepreneurship journey.Final TakeawaysBrian's journey from corporate sales to successful entrepreneur shows the power of mindset, quick action, and pursuing your passions. Through his experiences and insights, he offers valuable advice for anyone looking to...

Hey everyone, it's Joe Fier from Hustle and Flowchart. Today, I'm thrilled to share insights from my recent chat with Gert Mellak, an expert in online reputation and SEO. Our conversation spanned everything from proactive brand management to the evolving impact of AI on SEO strategies. What's the Episode About? In this episode, Gert and I dive deep into the critical aspects of managing your online reputation and SEO. We discuss how essential it is to control your brand's narrative actively, ensuring consistency across all platforms. Gert shares a unique experiment with a fictional product, highlighting the importance of coherent information online. We also explore the role of AI in maintaining brand presence and the shifting dynamics of platforms like Reddit in affecting web traffic. Proactive Brand Management Gert stresses that, in today's digital world, online information is extensively accessible and can substantially impact perceptions. It's critical to take proactive steps in controlling your brand's narrative. Consistency in information across the web ensures that people get a clear, accurate picture of your brand. Simplicity in Brand Messaging Using the metaphor of educating algorithms like teaching a child, Gert emphasizes the need for simplicity and consistency in brand messaging. Simple, clear language makes it easier for search engines to understand and rank your brand effectively. This straightforwardness helps optimize your SEO efforts. Creating a Personal Brand Website Gert advises creating a personal brand website and interlinking it with your social media profiles to ensure consistency and enhance brand recognition. This central hub can serve as the anchor of your online presence, allowing you to control your information better and present a cohesive brand image. The Power of Consistent Information Gert shares an intriguing experiment where he created a fictional woodworking tool. Through consistent online information across various platforms, he observed significant changes in perceptions. This experiment underscores how critical it is to maintain consistency to shape public views effectively. AI Models Like ChatGPT and Brand Management The discussion touches on the predictive nature of AI language models like ChatGPT, which fill in gaps if information is sparse. Together, we explore how to use AI models to manage your online brand presence by ensuring accurate and consistent content updates. Gert also emphasizes that concise and coherent information helps improve brand representation over time. Managing Online Course Names A business struggled with discoverability because it didn't label its offering as a "course." Gert explains that search engines can't always make connections if keywords or identifiers are missing. Labeling your services clearly helps in better indexing and ranking, which is crucial for attracting the right audience. SEO and Content Structure Aligning your content structure with search engine guidelines is vital for better indexing and ranking. Gert uses the "connect the dots" analogy to describe how search engines work. Ensuring that each piece of content correctly fits together enhances the overall effectiveness of your SEO strategy. AI Evolution and Voice Assistants We discuss the rapid evolution of AI, especially the potential updates in ChatGPT and integration with voice assistants like Alexa and Google Assistant. Gert mentions that even Apple might integrate OpenAI technology into its Siri voice assistant. These advancements hint at a more interactive and pervasive AI presence in our daily lives. The Role of Platforms like Reddit Gert sheds light on the shift in user behavior towards platforms like Reddit, where Google has partnered to impact traffic to traditional websites. This partnership has led to significant declines in website traffic, highlighting the need for businesses to engage on platforms where users are active. Engagement Strategy and Platform Leverage Introducing “Platform Leverage,” Gert suggests engaging users on various platforms like Reddit and YouTube conversationally. Participating in discussions on well-ranking threads enhances brand visibility. This strategy mirrors traditional marketing engagement, akin to attending trade shows to directly reach clients. Using AI Tools and Custom GPTs Training AI models, like custom GPTs, to understand and replicate a brand's voice and style is a game-changer. Gert elaborates on creating bespoke GPTs for specific tasks, improving efficiency, and maintaining consistency. Recording and analyzing spoken inputs to inform AI training further help in capturing the brand's essence. Content Creation and Feedback Utilization We delve into utilizing customer feedback to create relevant content. Gert mentions receiving 400 customer reviews, which helped improve several website elements. This approach ensures that content and strategies remain customer-focused and effective. Resources from this Episode Are you ready to elevate your brand's online presence and reach your target audience across multiple platforms? Visit PlatformLeverage.com today to explore Gert's comprehensive management and consulting services.  If you're ready to take control of your online reputation, elevate your brand's visibility, and master the art of platform leverage, SEO Leverage by Gert Mellak is your go-to resource. Check out Gert's Podcast SEOLeverage on your favorite podcast player Conclusion This episode of Hustle and Flowchart with Gert Mellak was packed with valuable insights on SEO, online reputation management, and leveraging AI for brand consistency. Emphasizing proactive brand control, clear messaging, and the strategic use of various platforms, Gert's advice is both timely and practical. For those looking to delve deeper into Gert's strategies, his websites, SEOLeverage.com and PlatformLeverage.com, offer an abundance of resources and expert services. Remember, consistent brand communication across platforms not only helps in the present but prepares your brand for future advancements in AI and search technologies. Thanks for tuning in, and stay tuned for more episodes filled with actionable insights and expert advice. Two Other Episodes You Should Check Out Mastering SEO for Lead Generation – Strategies for Converting Traffic into Customers with Gert Mellak Revolutionizing SEO with AI: Unlocking the Future of Digital Discoverability with Gert Mellak Connect with Joe Fier What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Clone yourself and scale your expertise infinitely! Use code HUSTLE at checkout to get 50% off your first month of Delphi AI at www.hustleandflowchart.com/delphi Want us to build your clone for you? We'll handle setup, testing, and integration so you can launch fast. Head to www.hustleandflowchart.com/delphimaker to get started! We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In our latest episode of Hustle and Flowchart, I had the pleasure of chatting with Kyle Gray. Kyle shared his unique experiences and insights into storytelling, a crucial skill for any entrepreneur. He brought in his background as a semi-nomadic individual and his journey from music to content marketing. We also touched upon the mental aspects of storytelling, the balance between professional image and vulnerability, and practical storytelling frameworks. Kyle Gray's Background and Setup Kyle Gray, the guest for this episode, has always dreamed of having his own office. His current office setup showcases sound-dampening foam, which doubles as an interesting backdrop. Despite his semi-nomadic lifestyle, Kyle emphasizes the value of having a dedicated workspace that fosters creativity and productivity. Music and Storytelling Connection Kyle and I discovered a shared passion for music; both of us are left-handed guitarists. Kyle began his journey as a songwriter, which eventually led him to content marketing. He highlighted how songwriting and storytelling are closely related, both requiring a deep understanding of connecting with an audience. Transition to Content Marketing Kyle transitioned from music to content marketing, particularly focusing on blog posts for startups. He realized that storytelling in business shared similarities with performing music. Over the years, he honed this skill by writing books, conducting workshops, and starting his own agency. This journey underscores the potential for creative skills to adapt and thrive in various fields. Storytelling Framework by Story Engine Kyle developed a storytelling framework he teaches through his company, Story Engine. This formula helps refine messaging by eliminating unnecessary content and focusing on core elements. A particular highlight is the free 45-minute course available on his website, which helps users connect deeply with their audience through storytelling. Teaching and Psychological Aspects Kyle's work often involves reducing excessive teaching content. He addresses the psychological aspects of storytelling, noting that many people have an inferiority complex and a desire to achieve. This understanding helps Kyle assist clients in crafting more impactful stories. Professional Persona vs. Vulnerability Kyle emphasizes the tension many entrepreneurs face between maintaining a polished professional image and revealing their true, vulnerable selves. He believes that showing vulnerability can be more effective in connecting with an audience, as it fosters authenticity and trust. Challenges in Sharing Stories We discussed the resistance successful individuals often have towards sharing personal stories. Many see storytelling as manipulative or less valuable than showcasing their achievements. Kyle counters this by focusing on the emotional connection stories can create, making them a powerful tool for engagement. Free Resources and Techniques One valuable resource I mentioned is a 45-minute lesson on storytelling available through Kyle's company. This lesson includes videos and questions designed to help users refine their storytelling process. Such resources are critical for anyone looking to enhance their storytelling skills effectively. Resources Mentioned: Story Engine Free Course Purpose in Suffering and Personal Growth Kyle highlights the idea of giving purpose to past and present suffering. By revisiting painful memories with a purpose, individuals can find personal growth and business insights. This approach helps turn negative experiences into powerful narratives that resonate with others. Writing and Sharing Personal Narratives Both Kyle and I agree on the importance of documenting and sharing personal stories. Writing allows for deeper connection with audiences and helps individuals uncover new opportunities. Exploring personal history can also be a liberating process that improves business perspective. Mistakes in Storytelling Kyle points out a common mistake in storytelling: limiting stories to an introduction rather than integrating them throughout the narrative. He advises on developing multiple stories rather than relying on a single origin story. This approach ensures a more engaging and dynamic presentation. Descriptive vs. Prescriptive Communication We discussed the difference between prescriptive language (telling people what to do) and descriptive language (showing the results of actions). Kyle emphasizes that descriptive language is more engaging and empowering for the audience, making it a more effective storytelling technique. Case Study on Health Coaching Kyle shared a case study involving a health coach. By focusing on the importance of improving a child's gut health through dietary changes, he showcased how storytelling can communicate benefits effectively. He used reverse psychology to make vegetables more appealing to children, turning them into adventurous eaters. Power of Language and Reframing Kyle's approach to using reverse psychology underscores the power of language and reframing. He advocates for diverse persuasive techniques to enhance communication effectiveness. Joe recognized this method as a way to create connection and intrigue within an audience. Authoring Your Future Kyle shared his personal practice of envisioning and scripting future events. This technique, similar to Jordan Peterson's self-authoring program, helps enhance mental and physical well-being. It allows individuals to visualize and create a clear path towards their goals. Resources from Episode Story Engine Free Course Jordan Peterson's Self-Authoring Program Overall, this episode of Hustle and Flowchart with Kyle Gray delves into the deep and nuanced world of storytelling. Significantly, it highlights how personal narratives can foster connection, reflect authenticity, and drive business success. Kyle's insights and frameworks offer valuable takeaways that any entrepreneur can use to enhance their storytelling skills and overall communication strategy. Two Other Episodes You Should Check Out StoryBrands: Frameworks to Make Marketing Simple with Dr. J.J. Peterson Creating Curiosity Gaps To Capture Audience Attention with Phill Agnew Connect with Joe Fier What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

This podcast episode of "Hustle and Flowchart" features a fascinating interview with Sam Ramsden, creator of the hit podcast "Silly Stories for Kids" and owner of an electrical business. Sam shares his journey from an electrical business owner to a successful podcaster. We also explore how he balances work, family, and creativity seamlessly, along with insights about his stories, inspirations, and the importance of positivity. What This Episode is About: Sam Ramsden joins us to discuss his unexpected podcasting success, how he infuses creativity into different aspects of his life, and the importance of understanding and nurturing unique family dynamics. His podcast, "Silly Stories for Kids," has taken off in unexpected ways, reaching almost 1.5 million downloads. Sam balances his electrical business, Ramp Electrical, with creative storytelling for children. He delves into his past experiences and influences, revealing how his father and father-in-law significantly impacted his trajectory. Unplanned Success Through Creativity Sam Ramsden, originally running an electrical business, never predicted the massive success of his podcast, "Silly Stories for Kids." This podcast started as a fun project for his children, encouraged by his father-in-law. It quickly gained traction, achieving nearly 1.5 million downloads within a year. Sam shares how he uses "Suno," a music AI, to create personalized songs for people at work and social gatherings, enhancing his storytelling endeavors. One interesting quote from Sam: "What started as bedtime stories has become a global phenomenon, all thanks to family encouragement and a bit of fun."  Suno Music AI: Suno The Role of Family and Personal Influences Sam's family plays a crucial role in his podcasting journey. His father-in-law suggested starting the podcast, which turned out to be a brilliant idea. Sam's passion for storytelling and creativity stems from his childhood, influenced deeply by his father. He emphasizes how positive influence and support from family members can profoundly shape one's work and creativity. Key takeaway: Supportive relationships and following one's passion can lead to unexpected success and personal fulfillment. Balancing Work, Life, and Creativity Managing an electrical business and running a successful podcast isn't easy, but Sam Ramsden does it with remarkable balance. Despite his busy schedule as a father of four, he finds joy in spontaneous creativity, often attributing it partly to ADHD, which he considers a superpower in storytelling. He shares that having a supportive wife helps him stay on track and manage his time effectively. Sam's wise words: "Balancing family, business, and creative endeavors is really about knowing what's important and giving time to those things." Handling Business Challenges Running Ramp Electrical presented many unforeseen challenges, especially during the COVID pandemic, which resulted in lost contracts and personal losses, including the passing of Sam's mother. These experiences have taught him valuable lessons about resilience and prioritization. Sam believes in learning from mistakes and emphasizes the importance of systems and processes, though he admits to needing help in consistently following them. Quote for inspiration: "Think of mistakes as lessons that guide you towards bigger success. Sometimes what not to do is just as important." Mental Health and Personal Growth Sam emphasizes the importance of mental health and seeing a psychologist to realign thoughts and provide self-grace when things don't go as planned. He compares mental health check-ups to regular servicing of a vehicle. This approach not only helped Sam maintain balance but also enabled him to bring more joy and positivity into his life and work. Key lesson: Taking care of your mental health is crucial for maintaining balance and gaining perspective, much like maintaining a vehicle to ensure it runs smoothly. Understanding and Communication Understanding one's thought processes can greatly enhance communication and empathy. Sam encourages asking others to describe their thinking processes to understand them better and reduce misunderstandings. He highlights that everyone thinks differently, and understanding this can help in fostering better personal and professional relationships. Example shared: Sam's nephew thinks in pictures, which was a revelation for Sam and helped him connect better with his nephew.  "Untethered Soul" by Michael Singer: Untethered Soul Resources from Episode Listen to Silly Stories for Kids Try Suno for yourself and send us the fun songs you create Check out the Yoto Players for your kids Conclusion Sam Ramsden's journey from an electrical business owner to a successful children's podcaster is inspiring and filled with valuable lessons. Emphasizing the importance of family, mental health, and understanding individual thinking processes, Sam's story teaches us that success often comes from following passions and staying true to personal values. Whether balancing work and life or handling business challenges, Sam's experiences offer a wealth of insights. This episode of "Hustle and Flowchart" is a must-listen for anyone juggling multiple roles or seeking inspiration on blending creativity and business. Two Other Episodes You Should Check Out StoryBrands: Frameworks to Make Marketing Simple with Dr. J.J. Peterson Creating Impactful Content: The Secret Sauce to Audience Engagement! with Luis Diaz Connect with Joe Fier What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

This week on Hustle and Flowchart, I sit down with Brett Kaufman to talk about creating Happy Moments by using breath work, dance, and improv to tackle personal challenges like overthinking and depression. We dig into how these practices can help people feel more present, let go of ego, and eliminate overthinking. Brett shares his personal experiences and offers practical tips for anyone looking to improve their mental health and personal development. What This Episode is About This episode covers the interrelation of breathwork, dance, and improv in addressing mental health issues. Brett Kaufman discusses how these activities have helped him reduce overthinking, manage depression, and maintain his well-being. He shares examples and exercises that listeners can try themselves. We also talk about the importance of making "happy moments" mandatory in our lives, overcoming struggles with self-worth and identity, and the value of open communication, especially among men. Breathwork to Release Inhibitions Brett Kaufman appreciates breathwork for its ability to help release inhibitions and promote presence in the moment. He talks about different styles like Wim Hof and his recommendations for 9D Breathwork sessions. To help clear brain fog, a simple technique involves breathing in for six seconds and out for four seconds, repeated for three minutes. He also enjoys breathwork paired with inspiring music, finding it motivational and engaging. Dance to Let Go of Ego Through dance, Brett mentions how it helps everyone look unified in their perceived silliness, even without a specific dance background. Dance, he explains, helps let go of ego and clear negative energy. Brett enjoys salsa and bachata, sharing how these dances have helped him connect with his core self and find joy. The Therapeutic Power of Improv Improv has significantly impacted Brett by eliminating overthinking and requiring immediate responses, putting him in a flow state. He describes an improv exercise where participants create scenarios based on crowd suggestions, which helps with quick thinking and spontaneity. Improv has therapeutic attributes, promoting mental flow and reducing internal judgment, which has helped him overcome public speaking anxiety. Brett practices improv weekly and suggests exercises such as rapping over instrumentals to enhance spontaneity. Importance of Mandatory Happiness Joe Fier and Brett discuss the significance of pursuing activities that bring joy and maintaining habits that support mental health. Brett stresses making "happy moments" mandatory, similar to necessary commitments like paying taxes, to prevent depressive spirals. Brett's mandatory happy moments include salsa dancing, gym workouts, breath work, and improv classes. Joe relates to this idea, sharing that daily habits also helped him navigate personal challenges and find direction. Self-Worth and Identity Struggles Brett talks about going through a phase of low self-worth and the process of regaining self-love to ensure a dream life unfolds. He emphasizes avoiding internal negative voices that discourage self-worth, discussing the importance of recognizing and overcoming these internal challenges. Joe adds his perspective, noting the impact of life's changes on personal identity. Impact of Life Changes Joe discusses the challenges following the loss of his father and changes in business relationships. He notes how family support helped him through tough times, highlighting the struggles of those who may face challenges alone. Brett shares his recent experiences with ending a business relationship, the passing of a grandfather, and a breakup, emphasizing the importance of personal growth and transformation. Mental Health and Communication Strategies Throughout the episode, we underline the importance of finding ways to express and process emotions, such as through journaling or talking. Brett mentions engaging in breathwork and ecstatic dance as methods to facilitate emotional release and self-expression. Joe and Brett also discuss the importance of being well-versed in pop culture for social bonding and suggest using conversation starters based on personal interests to facilitate social interactions. Men's Mental Health Brett highlights the difficulty men face in discussing mental health due to societal expectations of masculinity. Both Joe and Brett discuss how men's suicide rates are high partly due to the lack of communication and support systems. They emphasize the need for open communication, especially among male entrepreneurs, to foster mental well-being. Combining Breathwork and Dance Combining breathwork and dancing can help clear negative energy and reconnect with one's core self, according to Brett. Joe shares his additional practices, like shaking and yelling, to release energy and acknowledges the emotional release it can bring. Brett emphasizes the importance of personal happiness strategies that fit one's lifestyle, especially for parents or those with busy schedules. Personal Routines for Happiness Brett starts his day early, harnessing morning energy to study and visit the gym, occasionally using a sauna to feel balanced. He practices writing letters from his future self to his current self, setting goals for one month and six months in the future to stay motivated and focused. This practice has been a powerful tool for his mental well-being and he wishes he had used it earlier. Closing Thoughts and Takeaways This episode is a deep dive into mental health practices that have helped Brett Kaufman and can help others too. From breathwork to dance and improv, these activities promote mental well-being by reducing overthinking, managing depression, and maintaining joy. The idea of making happy moments mandatory is critical, and the importance of open communication, especially among men, is highlighted. We believe these insights are invaluable for anyone looking to improve their mental health and personal development. Resources from Episode Fix your Email Deliverability with these Simple Steps Connect with Brett Kaufman on Instagram or LinkedIn Try 9D Breathwork for yourself Two Other Episodes You Should Check Out Transform Your Career: Overcoming Subconscious Hurdles with Dr. Lise Janelle Managing Entrepreneurial Anxiety in the Age of AI with Joe Fier Connect with Joe Fier What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Welcome back to another exciting episode of Hustle and Flowchart! I'm your host, Joe Fier, and today we dive deep into innovative financial strategies with our special guest, M.C. Laubscher. M.C. brings a unique approach to leveraging life insurance as a powerful tool for business growth, cash flow management, and tax efficiency. What This Episode is About This episode explores how life insurance can be an effective alternative to more traditional investment strategies. M.C. Laubscher shares insights on using life insurance for business financing, tax advantages, and even employee retention. He draws fascinating parallels between life insurance and real estate, two asset classes that can help you grow wealth while benefiting from various tax incentives. Introduction to M.C. Laubscher and the Concept of Infinite Banking In our introduction, M.C. Laubscher is introduced as a financial strategist with unique approaches to leveraging life insurance. His idea of "Infinite Banking" sets the stage for the entire episode. He's known for his work on CashFlow Ninja and emphasizes gaining control over financial resources. Using Life Insurance for Business Financing One of the standout topics was using life insurance for business financing. M.C. explains that when structured correctly, life insurance can increase both the death benefit and the policy's cash value. Policy loans from life insurance plans can be used to finance various business activities, such as purchasing property or managing ongoing cash flow. By funding policies through businesses, these policies become valuable assets that can serve as collateral, thereby providing an additional income stream. Tax Advantages of Life Insurance M.C. thoroughly explains how life insurance can be integrated into tax strategies, particularly when buying equipment for a business. By including life insurance in the financial planning toolkit, businesses can leverage depreciation and enjoy other tax incentives. Thanks to the favorable tax code, life insurance can provide dividends similar to cash flow from rental real estate. This means you can minimize your tax liabilities while using the accumulated cash value for growth. Retaining Key Employees with Life Insurance A crucial aspect of running a successful business is retaining key employees. M.C. points out how offering life insurance as part of a compensation package can be a powerful incentive. Unlike stock options that may fluctuate with market conditions, life insurance policies accumulate value reliably over time, providing financial security and loyalty. Comparing Life Insurance to Real Estate An intriguing comparison was drawn between life insurance and real estate. Both serve as asset classes that allow for equity building and strategic financial leveraging. Laubscher discusses how both are incentivized by the tax codes due to their societal benefits, such as job creation and housing. This common ground makes life insurance a viable and often underappreciated option for savvy investors. Becoming Your Own Banker One of the most compelling concepts discussed is "becoming your own banker." This involves using dividend-paying whole life insurance from mutual companies to store capital securely. These companies have been profitable since the mid-1800s, paying consistent dividends. Policies can be set up to act as high-yield savings accounts, ensuring guaranteed cash value growth and tax-free access through lines of credit. This setup offers not only asset protection and tax benefits but also predictability and clarity, ensuring business continuity. Financial Strategies for Your Children Employing a strategy that involves your children can bring significant financial benefits. By employing your kids in your business, they can earn up to $14,000 annually, tax-free. This income also serves as a deductible business expense. Setting up life insurance policies for children can result in substantial tax-free compound interest growth over time, offering far more control and benefits than traditional college savings plans like the 529. Mistakes to Avoid with Life Insurance Policies M.C. Laubscher also warns of common mistakes, such as working with the wrong carrier or financial professional. His past experiences highlight the importance of correctly setting up these policies to maximize benefits. He advises working with seasoned experts who understand these complex setups and can tailor them to meet individual needs. Conclusion This episode offers a treasure trove of insights on using life insurance in innovative ways to manage your business's finances. M.C. Laubscher's strategies highlight the value of taking control over your financial resources, maximizing tax efficiencies, and making informed decisions that benefit your business and its key players. I encourage everyone to dive deeper into these concepts through M.C.'s resources: Learn More About Infinite Banking Cashflow Ninja Get Wealthy for Sure Thanks for tuning in to Hustle and Flowchart. Remember, maintaining control of your finances isn't just about making money, but about keeping what you earn and making it work for you. Stay tuned for more episodes that help you hustle smarter and flow better. Two Other Episodes You Should Check Out Hannah Kesler: Why Infinite Banking Might Be the Financial Tool You Need! The Wealth Hacker: Unlocking Financial Freedom with Dave Wolcott Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Today on Hustle and Flowchart, I had the pleasure of speaking with Corey Geary. Corey transitioned from real estate to the world of cryptocurrency, driven by his desire for passive income and a more satisfying career. He shared his journey, the strategies he employs, and tips for anyone considering investing in crypto. In our discussion, we covered Corey's successful yet challenging career in real estate, his methodical approach to investing in crypto, essential security measures, and the importance of understanding market cycles. His advice is valuable for both seasoned investors and those new to crypto. Corey's Transition from Real Estate to Crypto Corey Geary shared that he moved from a successful yet stressful real estate job to crypto due to the potential for passive income. Despite skepticism from his real estate peers, Corey found significant success in crypto and began coaching others about decentralized finance (DeFi). He and his partner Dane focused on both real estate and crypto communities, advocating for moderate investments tailored to individual financial comfort. Corey emphasized not going "all-in" on crypto and keeping some presence in real estate. Main Takeaways: Real estate provided Corey with financial success but also immense work pressure and legal issues. The passive income potential of crypto attracted Corey, leading him to transition. Corey and Dane coach real estate professionals on crypto investments. Strategies for Crypto Investment Corey explained the importance of responsible investing. He encourages putting money only into assets that excite investors and do not threaten their financial stability. This approach helps avoid fear-based decisions, especially in a highly volatile market like crypto. Corey stresses the need to understand the technology and market before making significant investments. Key Points: Responsible investing protects financial stability. Understand crypto before investing to avoid fear-based decisions. Due diligence in selecting assets is crucial for significant growth potential. Importance of Security in Crypto Highlighting the critical need for robust security measures, Corey shared tips on using dedicated crypto laptops and hardware wallets to fend off scammers. Corey emphasized that transactions on the blockchain are irreversible, making security paramount. Joe Fier shared his personal experience of losing money due to insufficient security awareness, reinforcing the importance of understanding security protocols. Security Measures: Use dedicated crypto equipment to prevent hacking. Employ hardware wallets to securely store cryptocurrencies. Conduct thorough research and due diligence to avoid scams. Understanding Crypto Market Cycles Corey stressed the cyclical nature of the crypto market. He noted predictable patterns, such as market peaks around mid-year and bottoms one year later. Understanding these cycles helps investors position themselves for capital gains. Corey emphasized becoming a "student of the cycle" to navigate the market successfully and avoid emotional investing based on media hype. Insights: Crypto markets follow predictable cycles. Skilled technical analysis can foresee market movements. Avoid emotional investing driven by hype; buy during lows and sell during highs. Passive Income and Decentralized Finance (DeFi) Corey discussed the role of DeFi in achieving financial self-sovereignty, allowing individuals to manage their own cryptocurrency investments without relying on centralized entities like banks or exchanges. He explained liquidity pools on decentralized exchanges and how users can earn fees by providing liquidity. Corey highlighted how smart contracts automate transactions, ensuring security and transparency. Main Concepts: DeFi enables financial independence. Liquidity pools on decentralized exchanges offer fee-earning opportunities. Smart contracts automate and secure transactions. Final Takeaways from Corey Our conversation with Corey Geary underscored the importance of responsible investing, thorough research, and robust security measures in the world of cryptocurrency. Corey's journey from real estate to crypto shows the potential for significant financial success while highlighting the critical need for caution in a volatile market. Top Highlights: Transition to crypto for passive income potential. Responsible investing and understanding market cycles. Emphasis on strong security measures. Opportunities in DeFi for financial self-sovereignty. For further exploration of these investment strategies and tips, you can connect with Corey Geary on Instagram, Facebookor visit deficashflowsystems.com. Two Other Episodes You Should Check Out Joel Comm – Understanding NFTs and Cryptocurrencies Nic Peterson – The Base Case & Chill Method For Passive Crypto Income Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Hey everyone, Joe Fier here and today I'm stoked to welcome Theo Lucier to the show once again. This episode is packed with fascinating insights and practical tips to combat hustle culture and find balance in your business strategies to health advice and personal growth methods. Sit back, relax, and let's dive in! In our conversation, we covered a wide array of topics such as autopathy, the importance of gut health, dry fasting and its benefits, and valuable business philosophies. Theo shared his personal experiences and struggles, offering useful advice and resources to our listeners. We also touched on using AI tools for research and productivity, personal reflections fueled by self-help programs, and the benefits of physical and mental well-being practices. Autopathy and its Benefits Theo Lucier introduced us to the concept of autopathy, a method developed by Samuel Hahnemann. Autopathy uses the body's own energetic information, diluting and potentizing it similarly to homeopathy, and then reintroducing this information back into the body. This practice aims to purify and energize the body's information at a mental, emotional, and physical level. Theo shared his six-month journey with autopathy and described moments of emotional clarity and relief from anxiety. He turned to Jiri Cehovsky from the Czech Republic, who further refined this method. Theo recommends checking out Autopathy.com for more in-depth information on autopathy. Importance of Gut Health Our discussions highlighted the significance of gut health to overall well-being. Theo emphasized using psyllium husks for gut cleansing, sharing his experience with a two-week cleanse. This regimen resulted in noticeable health benefits. Inspired by Theo, I started a chicken broth fast to improve my gut health. Theo's commitment to gut health also involves regular dry fasting. We discussed how gut health directly impacts energy levels and nutrient absorption. Dry Fasting and Stem Cell Production Theo delved into the concepts and stages of dry fasting, outlining its profound benefits: A 1 to 3-day fast mainly repairs the gut and liver. The 4th day releases stem cells, but stopping here can negatively impact their production. A 5-day fast ensures proper stem cell release. A 7-day fast triggers a second wave of stem cell release. Theo, currently planning a seven-day dry fast, explained that dry fasting not only aids in reducing abdominal fat but is also pivotal in cellular and DNA repair. He assured listeners of the benefits of this rigorous practice to overall energy levels and vitality. Business Philosophies and Personal Struggles Transitioning from health, we explored Theo's business philosophies and personal struggles. He talked about the challenges of maintaining a business that aligns with personal values and lifestyle. Theo believes the ultimate goal should not be driven by ego but rather in supporting a desired lifestyle. He faced an identity crisis after leaving his previous business, navigating through a period of unsuccessful ventures. Theo referenced Felix Dennis's book "How to Get Rich" to stress the addictiveness of steady paychecks and the certainty they offer. He also mentioned "Reality Transurfing," a book that emphasizes the importance of choice and perception in shaping reality, which he found transformative. Tools and Resources for Health and Productivity Both Theo and I discussed the use of AI tools like Perplexity.ai for research. Compared to Google, this AI tool aggregates information from multiple sources more efficiently, aiding in refining search queries. I also mentioned the value of Jordan Peterson's self-authoring program, which helped with deep self-reflection. Additionally, we touched upon the Wealth Dynamics test, which helped Theo identify his strengths as a creator, allowing him to focus on his strengths while outsourcing weaknesses. Personal Growth and Managing Stress The episode also delved into the importance of personal growth and managing stress through various activities and practices. I shared my involvement in martial arts and how it helps manage my nervous system and release stress. Similarly, Theo relayed his early experience with martial arts, noting its emotional benefits. Theo and I both agree that emotional healing is a two-part process involving discharging negative feelings and beliefs while installing positive ones. Theo advocates for methods beyond mental exercises, including Psych-K and intentional use of psychedelics, for effective emotional release. Useful Resources Catch the latest from Theo and Join his Newsletter Try Perplexity for Yourself "How to Get Rich" by Felix Dennis "Reality Transurfing" by Vadim Zeland Jordan Peterson's Self-Authoring Program "Autopathy: A Homeopathic Journey to Harmony, Healing and Self-Healing with Water and Saliva" by Jiri Cehovsky Visit the Autopathy website to learn more Conclusion This episode with Theo Lucier was filled with valuable insights and practical advice. From the intricacies of autopathy to dry fasting benefits, and from managing gut health to maintaining a business that supports your lifestyle, Theo covered a wide range of essential topics. His personal experiences and reflections provided depth and relatability, making this episode a must-listen for anyone interested in health optimization, personal growth, and business success. Thank you all for tuning in! Don't forget to check out the resources mentioned and apply these insights to your own life for improved well-being and productivity. Can't wait to bring you more thought-provoking content in our next episode! Two Other Episodes You Should Check Out Biohacking Your Way to Success: How To Be Productive AF Without Mental Willpower with Theo Lucier Living An Extremely Conscious Life: Creating The Best Version of You with Mike Prince & Trevor Turnbull Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Hey there, Joe Fier here from Hustle and Flowchart! I'm excited to share some highlights from our latest podcast episode featuring Roland Frasier. We dove deep into the world of AI and how it's shaping business efficiency and creativity. Roland is a pro at leveraging AI to boost productivity and streamline various business processes. This episode is loaded with practical insights and useful tips that you can apply to your work or business right away. Let's get into it! What This Podcast Episode is About In this episode, Roland Frasier shares his innovative approach to enhancing creativity and productivity using AI. We discuss several key topics, including the concept of a "satellite brain," AI tools for business, optimizing work for happiness, and the role of technology in today's business landscape. Roland also offers practical examples and strategies that he uses in his own businesses to stay ahead of the curve. Satellite Brain: Enhancing Creativity and Productivity Roland Frasier introduces the concept of a "satellite brain," which is a structured AI creativity workflow. AI simulates think tanks or focus groups by involving various stakeholders in a company project. For example, when creating an insurance product, AI can summarize vast amounts of information quickly, making research more efficient. Roland mentions using AI during consultations to deliver better insights. He highlights tools like Perplexity and Grok, and an AI aggregator that queries multiple AIs at once. AI Tools and Their Applications AI tools play a crucial role in summarizing information and enhancing business processes. Roland discusses several AI tools he uses, like Perplexity and Grok, to gather and synthesize data. Joe Fier emphasizes the importance of embracing smart tools and technology. Roland also mentions a tool called "chat.gg," an AI aggregator that queries multiple AIs, saving significant time in data collection and analysis. Joe shares a tip for summarizing and saving research prompts for future use. Optimizing for Happiness Roland talks about optimizing for happiness by automating repetitive tasks. Instead of making numerous personalized videos himself, he leverages digital twin technology, where salespeople input data, and the system creates videos. This setup reduces Roland's workload significantly. AI tools also helped him create voice clones tailored to different message contexts, providing more workflow choices. Roland's approach keeps him from being a bottleneck, ensuring tasks get done efficiently without compromising quality. Theory of Constraints and ICE Framework Roland follows the Theory of Constraints to identify and eliminate bottlenecks in business processes. He uses the ICE (Impact, Confidence, Ease) framework to prioritize tasks. By running curiosity-driven experiments, Roland continually tests new tools and techniques, sharing his findings through an email newsletter. Workflow management techniques such as split test calendars, sprints, and Kanban boards help him stay organized and effective. Customer Service Challenges and AI Solutions Customer service is a significant choke point for many businesses. Rapid response times enhance customer satisfaction and boost net promoter scores (NPS). Delays impact referrals and testimonials, highlighting the need for efficient service. AI solutions can automate responses, manage routine tasks, and optimize customer service operations. AI can route calls, solve common issues, and provide real-time updates, enhancing overall service quality. AI in Accounting and Democratizing Access Roland talks about the challenges facing the accounting workforce, with many older accountants retiring. AI and Robotic Process Automation (RPA) can handle routine tasks such as tax preparations efficiently. These technologies democratize access to quality services, making professional accounting and legal services more affordable and available to a broader audience. Balancing Artisans and AI Technology The episode explores the rise of handmade, artisan products versus mass-produced items. Roland mentions companies like Shein and how specialized artisans thrive despite technological advances. He shares his preference for older, handcrafted musical equipment over new, advanced versions, showing the value placed on handmade items. There's a lucrative market for repairing vintage items, providing significant income opportunities. Time Management and Virtual Companions Roland suggests conducting time studies to identify tasks that don't bring joy or are not the best use of time. Outsourcing or automating these tasks can enhance personal happiness and efficiency. The conversation shifts to the topic of loneliness and the potential role of virtual companions. While there's debate on whether virtual connections help or harm societal bonds, Roland and Joe emphasize that individuals should choose what suits them without societal constraints. Virtual environments like VR can also help people connect beyond geographical and social boundaries. Useful Resources Mentioned Listen to Roland's Podcast "Business Lunch" Follow Roland on LinkedIn or Instagram See the latest AI stuff from Roland at the Epic Network Perplexity Grok chat.gg Conclusion This episode with Roland Frasier is packed with insights on how AI and technology can revolutionize your business processes and personal productivity. From enhancing creativity with satellite brains to tackling customer service challenges with AI, Roland's strategies offer valuable takeaways for anyone looking to optimize their efficiency and embrace technological advancements. Remember, staying open to change and continuously experimenting with new tools can lead to significant improvements in both work and life. Thanks for tuning in, and I hope you found these insights as valuable as I did! Don't forget to check out the resources mentioned and keep experimenting with new tools to stay ahead in your field. Two Other Episodes You Should Check Out Building a Media Empire with AI: Insights from Matt Wolfe Triple Your Teams Productivity by Mastering AI with Mike Koenigs Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Hubspot has launched a whole new suite of AI Tools, check them on the Hubspot Spotlight Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Today I'm here to share a fantastic conversation with Hannah Kesler. Hannah is an Infinite Banking Concept (IBC) practitioner, and joined us to break down the essentials of the concept and share her insights on financial health. This episode is packed with valuable information that could help you take control of your finances, so let's dive right in! Infinite Banking Concept (IBC) Practitioner Hannah introduces herself as an IBC practitioner. She specializes in a unique financial strategy that leverages whole life insurance policies. These policies offer uninterrupted compound interest and tax-free growth. Though this might sound complicated, Hannah makes it simple for us to understand. She encourages anyone interested in finding a trustworthy practitioner to use the Nelson Nash Institute's practitioner finder. This tool can be found at infinitebanking.org. She mentions that while her focus is exclusively on IBC, she directs those with other insurance needs to the appropriate experts. Importance of Financial Health Hannah emphasizes the significance of taking financial health seriously. She compares it to the time we often spend on entertainment, urging us to allocate the same dedication to our financial well-being. This means making informed decisions and treating our financial goals as top priorities. Compound Interest Albert Einstein once called compound interest the eighth wonder of the world, and Hannah explains why. By keeping your money within a whole life policy, you allow it to grow consistently without interruption. This becomes especially advantageous when taking a policy loan, where the growth continues even as you use the money elsewhere. Policy Loan Details Hannah breaks down policy loans, describing them as collateralizing the death benefit while money continues to grow in the policy. Joe shares a personal regret of withdrawing from his IRA, highlighting the missed opportunity for compound growth – a mistake that the IBC strategy aims to avoid. Starting Point in IBC Regardless of age or financial situation, Hannah encourages everyone to consider implementing IBC. She quotes Rick Warren, emphasizing that how you finish the race of life matters just as much as how you start. Treat Yourself as Your Number One Asset Hannah advises paying yourself first by setting aside 10% of your income into savings before covering other expenses. She suggests using Rocket Money to manage your finances, which Joe also appreciates for its simplicity and effectiveness. Quarterly Check-ins and Resources Hannah's organization, The Money Multiplier, offers an implementation team that provides quarterly check-ins and additional resources to members at no extra cost. Whole Life Insurance Benefits Hannah addresses skepticism around whole life insurance, often fueled by figures like Dave Ramsey and Susie Orman. She points out that commercial banks are the largest purchasers of whole life insurance because of its benefits: Uninterrupted Compound Interest and Tax-Free Growth: Policies offer consistent growth without the taxes that usually come with other investments. Control Over Finances: Policyholders can withdraw money after funding for 30 days, using it for various investments. No Obligation to Repay Loans: Loans from the policy can remain unpaid, with the unpaid amount deducted from the death benefit. Overfunding and Policy Mechanics Starting young worked well for Hannah, who began saving $400 a month at 18. Overfunding the policy through Paid-Up Addition (PUA) riders accelerates cash value growth. For instance, in a $250 premium, 40% covers the base, while 60% goes into PUAs, acting like "booster rockets." Financial Habits and Family Influence Hannah learned from her father to keep money, not just make it. Growing up, her family did not teach her about money, leading to initial poor money management habits. She now stresses the importance of tracking income and expenses and saving at least 10% of her income. Skepticism and the Wealthy's Strategy Joe highlights that following financial practices used by the wealthy, such as whole life insurance for uninterrupted compound interest and asset protection, can be highly beneficial. Control Over Investments Hannah prefers managing her investments personally, without relying on traditional retirement accounts like self-directed IRAs, 401ks, or Roth IRAs. She values the control, freedom, and uninterrupted compound interest offered by IBC. Tax Strategy Hannah discusses her tax strategy, advocating for paying tax on money once, ideally at the lowest rate possible. She uses a system where post-tax money is placed into a policy, allowing for tax-free growth. Her approach involves potential tax deductions if funded by a business and a “1041 trust and tax structure,” similar to strategies used by wealthy individuals like Bill Gates and Warren Buffett. Trust Structure and Real Estate Money is moved from policies to a business trust, then to a family trust, and finally to a foundation, with a mandatory 5% donation from the foundation to cover tax liabilities. Real estate investments can also be integrated into this tax structure, providing additional charitable giving benefits and tax reductions. Resources and Contact Information Hannah encourages listeners to seek advice from tax professionals and offers to connect them with her contacts. She recommends the book "Mapping Out the Millionaire Mystery" and suggests reaching out to her via email at hannah@themoneymultiplier.com for further information. The Money Multiplier Website Nelson Nash Institute The Money Multiplier 90-Minute Presentation Rocket Money App Conclusion This conversation with Hannah Kesler was truly enlightening. We delved into the Infinite Banking Concept, discussed the importance of treating oneself as a primary asset, and explored practical strategies for financial health. The key takeaway? Take control of your financial future with the smart use of whole life insurance policies and strategic planning. As always, the Hustle and Flowchart community is here to support you on your journey to financial success. Stay tuned for more eye-opening episodes! Two Other Episodes You Should Check Out The Wealth Hacker: Unlocking Financial Freedom with Dave Wolcott Unlocking Passive Income Through Real Estate with Tom Burns Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Today's episode is a unique one. We welcome Patti Hunt, who shares her inspiring journey from being a hesitant podcaster to a thriving creator living full-time in an RV. This episode is packed with insights on mental health, RV living, and personal growth. Join us as Patti takes us through her story, providing valuable advice on how to tackle big challenges, the benefits of journaling, and the freedom of RV life. We also touch on how authenticity and genuine connections can make your podcast successful. Let's dive right in. Patti's Hesitance and Growth in Podcasting: Patti Hunt initially hesitated to participate in podcasts but over time, she discovered their significant positive impact on her life. Patti shares how starting a podcast helped her gain confidence and grow both personally and professionally. She admits starting her podcast felt daunting, but the experience turned into a rewarding journey. Importance of Mental Health: Patti emphasizes addressing mental health and her desire to contribute in this field. Both of us agree on the value of practices like journaling and meditation. These activities shouldn't be stress-inducing but rather opportunities for self-reflection and clarity. Patti often writes about her feelings and plans to incorporate this into a future book. Joe's Insights on RV Living Freedom: Living in an RV can be a life-changing experience. I highlighted how Randy, my former partner, found joy and transformation through RV living. Patti encourages people to try RV living now rather than waiting for retirement. Start small by renting an RV for a weekend, and see if this lifestyle suits you. Overcoming Fear through Small Steps: Patti advises breaking big undertakings into smaller, manageable steps. This method helps overcome fear and makes tasks seem less overwhelming. She believes that taking small, actionable steps can lead to significant progress over time. Beginning the RV Journey: For anyone interested in RV living, Patti suggests starting by visiting RV shows and talking to experienced RVers. Renting an RV for a short trip can also give you a taste of this lifestyle. Forget grand vacations; sometimes a simple stay at a campground with basic amenities can be incredibly fulfilling. Journaling for Mental Clarity: Journaling is a powerful tool for mental clarity and self-reflection. Patti and I both value journaling for personal development. Patti encourages everyone to journal without worrying about perfection. Use it as an emotional outlet and a means to unload thoughts. Transitioning to Independent Work: Patti transitioned from working with a partner to operating independently. This shift allowed her to realize her strength and learn to ask for help. She reflects on her initial challenges and highlights the importance of a supportive network. Embracing Help in Life and Business: Asking for help isn't a sign of weakness. Patti talks about how crucial it was for her to seek assistance when starting her business, like setting up a business name and establishing a bank account. Everyone needs support, and it's okay to ask for it. RV Living Practical Tips: RV living is not just about freedom but also practicality. Patti promotes trying RV living to enjoy the experiences. She suggests renting RVs, cabins, or using setup campgrounds to start. Comfortable trips can include amenities like a cappuccino machine or personal appliances. Building a Successful Podcast: A successful podcast revolves around authenticity and genuine connections. Patti's podcast ranks in the top 5% worldwide, demonstrating her effective approach. Authenticity in ads, connecting with the audience, and choosing sponsors you believe in are key components of her strategy. Personal Struggles and Resilience: Patti shares her husband Dan's health struggles, including strokes and cognitive impairment. These challenges taught her the importance of living fully and making dreams happen now. She inspires others to take action without waiting for the perfect moment. Connect with Patti Hunt Exploring Through Our Lens RV Life Podcast Facebook Instagram Email Patti at rvlifepodcast@gmail.com In conclusion, today's episode with Patti Hunt leaves us with a wealth of wisdom on mental health, RV living, and personal growth. From the benefits of journaling to practical RV tips, and the importance of asking for help, Patti's journey is inspiring. Remember to live in the moment and take actionable steps towards your dreams. Thanks for tuning in, and I hope you found this episode as enlightening as I did. Two Other Episodes You Should Check Out Do The Thing Formula: Small Steps to Big Changes with Stacey Lauren The International Investor: Why the Future of Real Estate Is Abroad! with Ronan McMahon Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

On this episode of Hustle and Flowchart, I had the honor of chatting with Marisa Murgatroyd, founder of Live Your Message and creator of the Experience Formula. Our conversation focused on how to create engaging and profitable online courses, integrating mission statements, and using gamification to enhance participant experience. Marisa's innovative strategies have helped many people achieve high success rates and complete their courses enthusiastically. She emphasizes integrating mission statements into course modules, setting clear goals and milestones, and using incentives to drive engagement. Marisa's methods ensure participants stay motivated through continuous rewards and structured frameworks. Joe Fier, your host, praises Marisa's creative approach and highlights the notable completion and success rates her programs achieve. Introduction to Marisa Murgatroyd Marisa Murgatroyd, the mastermind behind Live Your Message, has dedicated her career to creating experiential, transformational online courses. As the creator of the Experience Formula, she aims to keep users engaged through a framework that emphasizes continuous rewards and accomplishments. Joe Fier welcomes Marisa, noting it's been five years since her last appearance on the podcast. Integration of Mission Statements Marisa highlights the importance of embedding mission statements into every aspect of a course. By doing this, participants have a clear understanding of the goals and the value they will receive. For instance, the mission of her Experience Product Masterclass is to design, launch, and profit from experience products. This clear mission aligns every module and training session with the ultimate goal, ensuring that participants stay focused and motivated. Goal Setting and Milestones Setting specific, measurable goals is crucial in Marisa's programs. She structures her courses with clear milestones and offers rewards for achievements. Participants can earn a graduation bonus upon completing core modules and receive incentives through "launch wings," "money wings," and "proof wings." Marisa uses private Google Docs and milestone templates to help participants track their progress. Time-bound missions with countdown timers add a sense of urgency and help maintain engagement. Gamification and Engagement Turning learning into a game makes courses more exciting and ensures higher completion rates. Marisa uses gamification strategies like rewards and points to motivate participants. For example, her “Show Me the Money” training involves setting financial goals, and participants post these goals to a community page for visual reinforcement and community support. The constant wins from completing small tasks keep participants motivated and prevent them from feeling overwhelmed. Importance of Human Connection Marisa points out that consumers now expect more than just content; they seek human connections. Moving from broadcast-style deliveries to interactive, community-driven experiences enriches the learning journey. Course creators should focus on providing access to coaching, creators, and community support to meet these evolving expectations. Personal Touch in Automation While automation is useful for handling administrative tasks, Marisa believes that human interaction remains irreplaceable. She advocates for a balance between automation and personal touch to maintain customer loyalty and high course completion rates. Joe Fier emphasizes making experiences more engaging by adding personalized communication and direct interaction, effectively encouraging people to act. Storytelling in Learning and Marketing Stories play an essential role in both learning and marketing. Marisa discusses how incorporating stories into course content can aid in understanding and retention. She uses metaphors like "climbing Mount Everest" to break down complex learning stages, ensuring that participants grasp the material. Joe highlights storytelling as a powerful tool for branding, helping to create the right attitudes and beliefs necessary for personal change. MVP and Structured Course Creation Creating a Minimum Viable Product (MVP) helps avoid wasting resources. Marisa explains that testing the core solution with simple models ensures the concept works before advancing to more complex versions. Using metaphors like building a paper plane before creating a jet, Marisa illustrates the importance of gradual progress in course development. Key Takeaways and Conclusion Marisa Murgatroyd's insights on course creation are invaluable for anyone looking to build engaging and profitable online courses. By integrating mission statements, setting clear goals, using gamification, and maintaining human connection, course creators can significantly improve participant engagement and success rates. The blend of personal touch with automation, combined with effective storytelling and structured course creation, offers a comprehensive approach to delivering high-quality educational experiences. For more information and resources mentioned by Marisa, visit: liveyourmessage.com/hustle. Marisa Murgatroyd's innovative approach to online learning is truly inspiring. Her strategies can transform a simple course into an engaging experience that drives real results. Aspiring course creators will find her methods incredibly helpful in achieving their goals and ensuring their participants' success. Two Other Episodes You Should Check Out Marisa Murgatroyd – A Blueprint To Create Courses That Get People Results Master Your Content Marketing with Kartra and Keara Palmay Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

We're back and in this episode, Dave Wolcott shares the significance of having a mindset that promotes holistic wealth, exploring both mental and financial health. Dave also talks about strategic investment tactics to reduce tax burdens and build passive incomes. His background and career journey add valuable context to his strategies, making them relatable and actionable for our listeners. Dave Wolcott's Morning and Evening Routines Dave advises having an automatic pilot-like morning routine that includes exercise, meditation, and journaling. He strongly encourages investing in oneself, particularly in health, mindset, and financial IQ. According to Dave, consistent habits help in focusing and achieving life goals effectively. Dave says, “Over time, I understood that health and fitness are two distinct things. Now, at 54, I focus more on health than ever before.” He also highlights his precise evening routine, which includes foam rolling and stretching to enhance the parasympathetic nervous system and improve sleep quality. He states that a good evening routine is crucial for better sleep and overall well-being. Mindset and Financial IQ Dave discusses the importance of overcoming limiting beliefs and making educated decisions regarding financial investments. His book outlines five phases, starting with mindset. He says, “Your net worth is directly proportional to your financial IQ.” This means understanding how money works and making smart financial decisions can significantly impact your wealth. Dave's Philosophy on Wealth Dave's approach to wealth is unique, emphasizing a combination of holistic aspects. Financial freedom goes beyond monetary wealth to include the freedom of purpose, time, and relationships. Dave points out the multiple forms of capital the ultra-wealthy understand: financial, intellectual, physical, emotional, and spiritual. Career Shift and Wealth-Building Strategies Dave shares his journey from a middle-class upbringing in Connecticut to joining the Marine Corps. His dissatisfaction with traditional financial advice led him to seek alternative wealth-building strategies. He founded Pantheon to assist others in building wealth outside traditional methods like stocks and bonds. Entrepreneurial Tax Strategies Dave dives into various tax strategies and the benefits of investing in oil and gas funds, which offer significant tax deductions. He emphasizes the importance of finding the right CPA for tax planning rather than just tax preparation. Using cash whole life insurance policies, he explains how to leverage capital effectively. Virtual Family Office Solutions Dave realized the gap in finding knowledgeable advisors and created a virtual family office offering curated, best-in-breed advisors. This solution aims to reduce taxes, increase wealth, and provide risk management for high-net-worth individuals. According to Dave, even those with a net worth of $3-4 million can significantly benefit from such a resource. Critique of Traditional Financial Systems Dave criticizes traditional financial systems like 401ks and IRAs for their lack of control and potential future tax burdens. He shares how he exited his 401k, paid penalties, and reinvested in real estate and energy, resulting in significant growth. Dave's 401k exit calculator illustrates how reinvesting can outperform traditional returns over 20 years. Personal Vision and Consistency Dave emphasizes the importance of creating a personal vision, similar to a business vision statement. He advises entrepreneurs to align their personal and family goals, ensuring better decision-making. Consistent daily habits, including exercise and personal development, contribute to maintaining calmness and effectiveness amidst numerous responsibilities. External Resources Dave's Book: Holistic Wealth Strategy Recommended Book: Tax-Free Wealth by Tom Wheelwright Conclusion Dave Wolcott offers a treasure trove of practical advice that redefines financial and personal development. From daily routines to tax strategies and beyond, his insights aim to provide holistic wealth and well-being. If you're looking to improve not just your financial IQ, but your overall approach to life, this episode is a must-listen. Thanks for tuning in! Stay curious, stay healthy, and keep hustling. Two Other Episodes You Should Check Out From Military To Millionaire with David Joseph Pere Unlocking Passive Income Through Real Estate with Tom Burns Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Hey everyone, Joe Fier here from Hustle and Flowchart! Today, I'm super excited to share with you some key insights from our recent podcast episode with the amazing Kareen Walsh. Kareen discusses the launch of her new app, Hey Kareen, which centralizes her valuable content and makes her coaching methodologies more accessible. We delve into her professional journey, the challenges she faced, and how she overcame them using technology. Kareen shares insights on leadership, personal development, and tackling self-doubt. We also explore her consulting process, executive leadership coaching, and the importance of focused learning. Kareen's innovative use of AI cloning technology for coaching is another highlight of our conversation. Launch of the Hey Kareen App Kareen recently launched the Hey Kareen app to make her coaching expertise more accessible. The app centralizes her content, including books, podcasts, and coaching sessions. Kareen emphasizes the importance of addressing challenges directly to improve the app. The app aims to clone her methodologies and provide actionable advice at any time. Kareen shares her excitement about using technology to scale her impact and reach a broader audience more efficiently. Kareen's Professional Background and Challenges Kareen started as an entrepreneurial business coach and investor with a tech delivery background. She faced challenges in scaling her coaching business because clients wanted her specific expertise. To overcome this, she developed the Hey Kareen app, which leverages technology to provide her guidance and support. This innovation allows her to focus more on her clients and business coaching. Executive Leadership Coaching Kareen's coaching process involves discussing year-long goals with leaders, identifying team members responsible for each initiative, and building trust with the team. She aims to understand the leaders' guiding forces and success definitions. Kareen highlights the importance of assessing whether the team can achieve set goals and building relationships for efficient execution. Personal Development and Overcoming Self-Doubt Kareen advises identifying negative emotions like frustration, resentment, or anger that hinder progress. She emphasizes articulating unexpressed desires or thoughts to alleviate conflict. Self-love and self-worth are crucial for improving communication and relationships. Kareen also shares her experience with the fear of public speaking and how she developed the Hey Kareen app to support audience engagement post-speech. Building Communication Skills Kareen encourages self-questioning to clear doubts and gain confidence. Voicing or writing down unexpressed thoughts helps practice clear articulation and reduces relational tension. Joe and Kareen also discuss the fear of success, which often creates blocks due to the pressures of new responsibilities. Monthly Retrospectives and Accountability Kareen conducts monthly retrospectives to assess progress toward business or personal goals. She increased these sessions to weekly while working towards a seven-figure business and publishing a book. Kareen emphasizes celebrating successes as a way to boost energy for tackling challenges. She conducts a monthly free call with her community for self-assessment, asking key questions like: - What do you need to stop doing? - What do you need to start doing? - What action will you take? Entrepreneurial Strategy and Time Management Kareen transitioned from a strategic consultant in tech to scaling her business by changing her mindset. She aimed to grow from a six-figure income to a seven-figure business by leveraging relationships and market trust. Kareen focuses on spending only 10% of her time on active business management, enabling efficient operation and personal freedom. She highlights the importance of having clear goals and a structured approach. App Features and Future Plans The Hey Kareen app serves as a centralized platform for accessing Kareen's content, including books, workbooks, articles, and retired podcasts. It offers both free and paid versions, with the paid version providing more features and access. The app includes AI integration for on-demand coaching. Kareen stresses the need for focused learning, providing a distraction-free environment for intentional engagement. The app also emphasizes staying in action and accountability, with Kareen always walking alongside her users. Useful Links Connect with Kareen Walsh Hey Kareen App CEO Conundrum Quiz Conclusion This episode with Kareen Walsh is filled with practical advice and insights for entrepreneurs and business leaders. From the launch of the Hey Kareen app to overcoming personal challenges and scaling a business, Kareen shares valuable lessons from her journey. Whether you're looking to improve your leadership skills, tackle self-doubt, or leverage technology for growth, there's something here for everyone. Don't forget to check out the Hey Kareen app and take advantage of its many resources to support your entrepreneurial journey. Thanks for tuning in! Two Other Episodes You Should Check Out I Made An AI Clone Of Myself with Joe Fier The Future of Mentorship: How Delphi's Cloning Technology is Democratizing Access to Expertise Dara Ladjevardian Resources From Episode What if you could have a FREE personal mentor on-demand?! With Joe's Hustle & Flowchart AI clone, you can tap into the knowledge from over 600 episodes any time! Whether you need advice on scaling, marketing, or productivity, my AI clone is here to help. Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In this episode, Kevin Chemidlin, Founder of Grow the Show, joins us to talk about the intricate nuances of podcasting. Kevin dives into the importance of completion rates for podcasts and what numbers podcasters should aim for. We discuss the deep emotional connection that audio podcasts foster, which is often more profound than other mediums. Kevin also explains the complexities and the strategic importance of deciding whether your podcast will primarily be an audio experience or a video show with audio components. We go on to cover effective growth strategies for podcasts, the value of podcast guesting, and tips on listener monetization and engagement. Importance of Completion Rates Kevin emphasizes that completion rates are crucial indicators of a podcast's success. For solo episodes, a desirable completion rate is around 75%, while anything below 55% is considered poor. For guest episodes, aim for a completion rate of 65% or higher. Good completion rates show that listeners are engaged and enjoy your content, which is vital for the growth and sustainability of your podcast. The Unique Bond in Audio Podcasting We talked about the special connection that podcast hosts create with their listeners, which is often stronger than with other media forms. Audio allows for a level of intimacy and personal connection that video or text can't match. Kevin noted, "People often listen to podcasts while they're alone, like driving or doing chores, which creates a unique bond." Transitioning to Video Podcasting Kevin discussed his experience shifting to video podcasting and the complexities involved. He explained that creating a successful video podcast requires more than just recording yourself talking; it involves thoughtful production, editing, and promotion. Creating a Clear Direction for Your Podcast Kevin stresses that having a clear premise and direction is key to your podcast's success. Decide whether you want to produce a show that feels like a TV series with an audio component or a primarily audio-focused radio show. Kevin warns against falling in the middle without a clear direction. A distinct premise makes it easier to produce solo episodes and select guests, and also helps answer critical questions about your podcast's purpose and target audience. Effective Growth Strategies Kevin suggests three core strategies for rapid podcast growth: - All-in focus on targeted marketing techniques. - Organic social media growth. - Podcast guesting. Kevin recommends guesting on shows with substantial audiences and leveraging mutual guest connections for better acceptance rates. This strategy is particularly effective for podcasters with no existing show, as it helps in positioning oneself in front of the ideal audience. Monetization Tactics Monetization is a hot topic, and Kevin provided valuable insights. All monetization strategies boil down to getting your audience to buy something. This could be through sponsorships, affiliates, or direct sales of your products and services. Aligning your podcast content with your business offerings and creating clear call-to-action strategies such as dedicated landing pages can help bridge this gap. Kevin also pointed out the importance of directing listeners to join an email list using a lead magnet and then making calls to action in emails. Handling Burnout and Improving Growth Kevin addressed the common issue of burnout among podcasters, recommending a break for those feeling overwhelmed. Focus on improving your completion rates during this downtime to make growing your podcast easier in the future. "If you're feeling burnt out, take a step back and reevaluate. Focus on creating engaging content that keeps your listeners tuned in till the end," Kevin suggested. Relevant Links: Listen to Kevin's Podcast Grow the Show Get Kevin's FREE 12 Days of Podcast Growth Course Conclusion This episode with Kevin Chemidlin was packed full of actionable insights and strategies for anyone serious about podcasting. From understanding the critical metrics like completion rates to leveraging the unique bond with your listeners, and from choosing a clear direction for your podcast to effective monetization strategies, there is something valuable for everyone. Take these lessons to heart and watch your podcast grow! Don't forget to check out Kevin's resources, and as always, keep hustling and finding your flow. Catch you in the next episode! Two Other Episodes You Should Check Out Creating Impactful Content: The Secret Sauce to Audience Engagement! with Luis Diaz From Zero to 3 Million Subscribers: Sean Cannell's YouTube Blueprint Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Welcome to another fascinating episode recap from the "Hustle and Flowchart" podcast! This time, I had the pleasure of speaking with Ronan McMahon, a globetrotting international real estate investor, about his intriguing lifestyle and the wisdom he's gleaned from his global property investments. Ronan sheds light on his global lifestyle, revealing how he organizes his year around 3 different bases: Cabo San Lucas in Mexico for winter, Portugal for spring and fall, Ireland for summer. His journey from the corporate world to international real estate investment offers insightful perspectives on embracing travel and profiting from emerging global markets. Introduction to Ronan McMahon Ronan McMahon is an international real estate investor who travels the world to find promising property markets. He started his journey not with a grand plan, but out of disillusionment with his corporate job. Successful property investments gave him the freedom to explore international real estate, leading him to establish multiple bases around the world. Choosing Key Bases Ronan organizes his year around living in key locations, each chosen for specific reasons: Cabo San Lucas in Mexico during winter for its warm climate, Portugal in spring and fall for its pleasant weather, Ireland in summer to enjoy family and friends, and another base in Mexico for intense business activities and convenient travel. He emphasizes that this setup not only suits his lifestyle but also enhances his productivity and mental clarity. Joe Fier related Ronan's use of bases to the business strategy of time blocking, noting how both can streamline operations and reduce inefficiencies. The Importance of Climate and Lifestyle Climate plays a crucial role in Ronan's choices. He explains that the climate of each location allows him to think clearly and stay energized. Moreover, balancing work and lifestyle helps him stay connected to family and friends. Ronan values “slow travel” experiences, such as taking leisurely ferries, which lets him observe and appreciate new places more deeply. Avoiding peak tourist times also helps him manage crowds and costs effectively. Transition from Corporate Disillusionment to Investment Success Ronan's international lifestyle emerged from his disillusionment with the corporate world. Successful property investments allowed him to quit his job and pursue a path he was passionate about. Rather than extensive planning, his journey evolved organically from opportunities that presented themselves, emphasizing the importance of staying open to change and being adaptable. Global Trends and Market Opportunities McMahon discusses the rising bureaucracy, high costs, and scarcity in developed countries. These factors drive people to seek alternatives, like international real estate investments. He identifies three key locations currently ripe for investment: Montenegro, Panama City, Panama, and Guanacaste in Northern Costa Rica. For example, Montenegro on the Adriatic coastline is attracting high-end investors due to its beautiful landscapes and strategic location. Panama offers a safe and thriving environment for multinational corporations, providing high rental yields with minimal holding costs. Ronan's Real Estate Trend Alert members receive exclusive deals in these promising locations, such as special pricing and terms on residential properties. A notable benefit is being the first to grasp emerging trends and potential investments. Ronan McMahon's Website Tips for Aspiring Real Estate Investors Ronan offers practical advice for those new to real estate investing. He recommends embracing travel and experiencing potential investment locations firsthand. Renting an Airbnb for a month can provide insights into the local lifestyle and investment opportunities. Ronan calls this the "boots on the ground" approach, where physically visiting and testing locations help one understand the true value and experience of the place. Joe Fier also weighs in, mentioning Ronan's book on profitable real estate investing. The book is positioned as a comprehensive guide for beginners, and Joe plans to read it for its valuable insights. Ronan emphasizes the importance of investing in real estate ahead of emerging trends for maximum growth and returns. Key Takeaways and Ronan's Advice Ronan McMahon's experiences and strategies offer valuable lessons for both seasoned and new real estate investors. His emphasis on choosing locations based on climate, lifestyle, and market potential underscores the importance of a balanced and informed approach to investments. By physically visiting and experiencing these locations, one can make better informed decisions. Whether you're looking to diversify your portfolio or considering a lifestyle change, Ronan's insights provide an encouraging roadmap. In summary, this episode stresses the significance of adaptability, informed decision-making, and embracing new opportunities. Tune in to this and future episodes for more tips and strategies to enhance your hustle and streamline your flowchart! Stay tuned for more discussions about innovative ways to navigate the world of real estate and beyond.  Two Other Episodes You Should Check Out Unlocking Passive Income Through Real Estate with Tom Burns Joe Sanok – The #1 Secret for Creating the Lifestyle you Always Wanted Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Aleric Heck and I covered a lot of ground in this episode. We talked about the importance of understanding your ideal audience, the different types of YouTube ads, and how to set appropriate budgets for your ad campaigns. We also discussed Aleric's software that helps generate high-quality ad scripts and provides a 5-day free trial to check it out. Understanding Your Target Audience Knowing your audience is crucial before crafting any ad. Aleric emphasized the power of YouTube's audience targeting features, such as custom affinity audiences, custom intent audiences, and URL affinity audiences. Understanding what your ideal clients are searching for helps in creating ads that actually convert. Types of YouTube Ads: In-Stream vs. In-Feed Aleric explained that there are two main types of YouTube ads. In-stream ads can generate immediate conversions and sales, while in-feed ads are better for building top-of-funnel awareness. For beginners, Aleric recommends starting with in-stream ads as they offer more instant results. In-feed ads, on the other hand, can be extremely useful for promoting podcasts since they can increase watch time if served to the right audience. Budgeting for YouTube Ad Campaigns Aleric suggested starting with a minimum budget of $25 per day per campaign for in-stream ads, and ideally about $50 per day. He cautioned against exceeding $100 per day initially to allow for testing and optimization. For in-feed ads, you can start small, even with just a dollar a day, and then gradually increase as you see results. Leveraging AI for Ad Scripts and Targeting Aleric's software offers amazing AI capabilities for ad targeting and script generation. By simply entering your business URL, the software provides search data to identify what your ideal clients are looking for on YouTube and Google. It also generates ad scripts based on the top 400 YouTube ads, which ensures you get high-quality, effective results. You can try the software with a 5-day free trial to see the benefits firsthand. Try the 5-day free trial here Effective Structure for Ads: Hook, Educate, Call to Action The structure of a successful ad involves a strong hook to grab attention, educating viewers with valuable information, and ending with a clear call to action. Aleric highlighted the importance of providing value in your ads to build trust with your audience. A well-constructed ad can create an 'aha' moment for the viewer, making them more likely to take your desired action. Time-Blocking and Deep Work Aleric shared how he organizes his week using time-blocking to focus on different tasks. Mondays are for internal meetings, Tuesdays for content, Thursdays for external calls, and Fridays for data work. Saturdays are reserved for creative work with no calls. This method helps in minimizing switching costs and focusing on deep work, as suggested by Cal Newport. YouTube Ads for Podcasts We also discussed using YouTube ads to promote podcasts. Aleric recommends using in-feed ads for this purpose. You can start with a small budget and gradually increase as you see results. YouTube is also pushing more into podcasts with new features like marking playlists as podcasts. This opens up a great opportunity for podcasters to attract more listeners. Aleric's Journey and Insights Starting at 12 with a channel for mobile app reviews, Aleric has been on YouTube for around 15 years. His early content led to millions of views and various sponsorships. During high school and college, he transitioned to YouTube ads, leading to the founding of his business. Today, he continues to produce high-value content, leveraging the power of YouTube ads to stay ahead of the competition. Conclusion This episode with Aleric Heck was packed with useful insights. We discussed everything from understanding your audience, different types of YouTube ads, and budgeting to leveraging AI for better ad targeting. Aleric's strategies for structuring ads and time-blocking for productivity are game-changers for anyone looking to improve their marketing efforts. Make sure to check out his 19-page YouTube ad strategy PDF and video training. Get the YouTube ad strategy PDF and video training here Two Other Episodes You Should Check Out From Zero to 3 Million Subscribers: Sean Cannell's YouTube Blueprint Tommie Powers – Why You Fail At YouTube Ads (And How To Solve It) Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Funk Roberts made a bold move by quitting his job without telling his wife to fully dive into his online fitness business. Initially, he found success, but things changed when constant program launches became exhausting and unpredictable. He shifted to a membership model, leading to significant revenue increases but also financial hiccups due to billing issues. Roberts rebranded his focus toward men over 40 struggling with low testosterone, leveraging his personal experience to build a strong community and business. Funk's Bold Career Move Funk Roberts took a huge risk by quitting his job without informing his wife to pursue his online fitness business. He believed that without fully committing, he couldn't grow the business to its full potential. While this choice might seem reckless, it reflected his deep passion and conviction. Initial Success and Challenges Roberts initially found success by launching various workout programs. However, the continuous cycle of launches became taxing and financially unstable. Despite early victories, this method proved unsustainable in the long term. Switching to a Membership Model Advised to switch from individual launches to a membership site, Roberts seized the opportunity. This switch significantly boosted his revenue. However, forced continuity billing led to chargebacks and disputes, causing financial strain and emotional stress. The lesson here? Stability often trumps short-term gains. Low Testosterone and Personal Struggles Triggered by a health checkup revealing low testosterone levels, Roberts faced physical and mental challenges. He avoided testosterone replacement therapy, opting instead for natural wellness methods. His experiences of self-destructive behavior and personal hardships made him more relatable to his audience. Focusing on Men Over 40 Roberts decided to focus on men over 40, a niche often neglected in fitness. He created the "Over 40 Shred" membership site to help these men tackle issues like decreasing testosterone and the "dad bod" syndrome. His goal was to provide structured, accessible resources to help them regain their health and confidence. Building a Community Roberts emphasized the importance of community and mutual support within his fitness programs. He introduced milestone t-shirts, coins, and hierarchy levels like OG and Alpha Savage to foster a sense of belonging and achievement. He believes transformation goes beyond physical changes – it's about mental and emotional growth as well. Marketing and Membership Retention Roberts shares his strategy for converting trial members into paid memberships, achieving a 60% conversion rate. The membership starts at $29 and increases to $49. He focuses on creating a personal connection and trust within his marketing efforts, leveraging his own story to attract and retain members. He also favors in-stream ads for effective marketing. Engaging Programs and Challenges To keep engagement high, Roberts designed programs with follow-along workouts, nutrition plans, yoga, and weekly coaching calls. Challenges like the "31 for 31 challenge," where participants film themselves doing 31 push-ups daily, enhance community involvement and accountability. The programs start everyone at the same baseline, creating a unified starting point and common journey. Connect with Funk Roberts Join Funk's "Over 40 Alpha" Program Grab a Copy of Funk's book "Tribal Secrets" Follow Funk on Facebook Closing Thoughts and Personal Reflections This conversation offers a wealth of insights into the importance of commitment, community, and personal touch in business. Funks shift from a transactional to a transformation-focused approach (in his own words, avoiding "transactional marketing") has set his business on a solid path. From dealing with low testosterone to quitting his job for a dream, Roberts' personal and professional journey is a powerful inspiration for anyone looking to turn their passion into a thriving business. Two Other Episodes You Should Check Out The Entrepreneur's Path to Optimal Health with Paul Savage The Warrior's Code: Embracing Fear, Adversity, and Play in Life and Business with Frank Shamrock Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In today's episode, I had an amazing chat with Luis Diaz about how to effectively widen the net within your ecosystem to capture leads and engage on different levels. We delved into the importance of audio content, the power of podcast swaps, and how to turn audio content into a valuable source for lead generation. We also touched on transitioning from audio to engaging video content and the best strategies to achieve this. So buckle up, because we've got some great insights to share! The Role of Audio in Lead Generation Luis Diaz emphasized the power of audio content in capturing leads and driving business.** He shared a story of a high-ticket business owner who generates 80% of their leads and closes from their podcast. Luis highlighted the effectiveness of podcast swaps for tracking ad placements and exchanging traffic. This tactic not only expands your reach but also builds a stronger network within your industry. Importance of Core Listeners Core listeners are the backbone of any successful podcast.** I stressed the value of "a thousand true fans," a concept that underscores the importance of a dedicated listener base. Consistency is key here; by regularly swapping guest appearances on other shows, you can significantly boost your podcast's growth. Engaging deeply with your core audience ensures sustained interest and loyalty. Transitioning to Video Content We discussed the importance of not just sticking to audio but also incorporating video content.** This transition is crucial for engaging further with your audience. We emphasized that having a destination, like a website or social media platform, for deeper conversations is vital. Luis also pointed out that intentional video structuring and strong hooks in the first 20 seconds are essential for retaining viewer attention. Tools and Resources for Podcasting Several tools and resources were highlighted to streamline podcast production and enhance audience engagement.** Pod Pages and SEO techniques for podcasts can significantly improve your online presence. Custom domains and tools like Cast Magic and Descript can help pass over content seamlessly. Additionally, Luis shared a spreadsheet of 673 podcast sponsors and recommended 'revenueperdownload.com' for identifying potential sponsors. - [Revenue Per Download](https://revenueperdownload.com) Creating Engaging Video Content Luis emphasized the importance of strategic video content creation.** The first minute of your video or podcast should be captivating to hook your audience. Developing a strong central idea makes the content easier to package and distribute. Luis suggested that producing six high-quality videos can have a more significant impact than consistently posting lower-viewership content.  Testing and Analyzing Video Performance We touched on the importance of testing and analyzing video performance.** Luis shared how successful YouTube videos are tested with a small audience, achieving 19% viewer retention. Targeting specific audiences using keywords or similar video targeting methods can impact subscribers and watch time differently. This approach ensures your content reaches and resonates with the right audience. Strategic Content Creation and Marketing Creating compelling content includes a well-thought-out process of ideation, research, and structure.** Luis highlighted that outsourcing these tasks is possible, but the core idea should come from the content owner. Successful videos often start with a controversial or bold claim to grab attention within the first 10-15 seconds. Luis also shared tips on effective thumbnail design and copywriting, crucial for attracting viewers. **External Resources Mentioned:** - [Revenue Per Download](https://revenueperdownload.com) Conclusion In this fascinating episode with Luis Diaz, we uncovered the critical elements of leveraging audio and video content for lead generation and audience engagement. From understanding the importance of core listeners and transitioning to video content, to utilizing effective tools and resources, this episode is packed with insights. Whether you're a seasoned podcaster or just starting, these tips will help you refine your strategy and grow your audience. Thanks for tuning in, and stay tuned for more expert tips on Hustle and Flowchart! Two Other Episodes You Should Check Out Mastering SEO for Lead Generation – Strategies for Converting Traffic into Customers with Gert Mellak From Zero to 3 Million Subscribers: Sean Cannell's YouTube Blueprint Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Talking to Charles Byrd has always been inspiring. In our latest convo, we dive deep into strategies for building meaningful business relationships and the importance of setting up systems and frameworks for personal and professional success. Charles brings a wealth of knowledge on joint venture partnerships, relationship building, and leveraging technology for efficient networking. Importance of Relationships and Service Charles emphasizes providing world-class service and always being in service to others. He talks about high-end events and podcasts as venues where we can extend our service mindset, helping to foster lasting relationships. He believes reaching out to people we haven't contacted in a while can be incredibly powerful. A simple check-in can lead to inspiring conversations and strengthen existing connections. Host Joe Fier reiterates that being useful and making meaningful connections through daily interactions is essential. It's these personal touches, like small gestures and follow-ups, that solidify relationships over time. Engaging with People and Building Referrals Charles and I discuss creating systems, frameworks, and clear next steps for engaging with people. This approach proves crucial in building efficient referral networks. By having a defined end goal in mind, such as finding JV partners or potential clients, vast opportunities and positive outcomes can emerge. We highlighted the significance of understanding the type of partnerships we are aiming for. PureJV is presented as a valuable resource for those looking to dive deeper into these strategies. Systems for Follow-ups and Organization Effective follow-up at events plays a pivotal role in maintaining and nurturing contacts. Charles recommends using CRM systems like Asana to categorize and track follow-ups. This systematic approach ensures each interaction is recorded and followed up on efficiently. We discuss the concept of pipelines such as sales, JV partnerships, speaking engagements, and investment rounds as tools to organize and manage diverse outcomes effectively. Charles shares his method of using dynamic mind maps to track contacts systematically. Host Joe Fier praises Charles's strategic approach, emphasizing the intentional and replicable nature of his systems, making it easier to manage relationships and partnerships. Power of Remote Connections Post-COVID, the way we connect has changed dramatically. Charles stresses the importance of maintaining connections through remote methods like Zoom calls and texts. He shares personal experiences that highlight how effective remote connections can be. Joe Fier relates to this, noting the significance of checking in with contacts regularly. Charles emphasizes the "power of the ping" — maintaining ongoing connections without only reaching out when you need something. These small but consistent efforts ensure that relationships remain strong and mutually beneficial. Frameworks for People Skills and System Approaches Charles introduces a framework that combines refined people skills with a systematic approach. This dual strategy helps individuals be dependable in communication and interactions. It lays out clear steps for engaging and guiding interactions toward successful outcomes. The framework also emphasizes defining clear winning outcomes when attending events. Whether it's finding JV partners or potential clients, having a strategy and a plan ensures effective use of time and resources. Charles shares new iOS features for efficient follow-ups. Taking selfies with contacts and scheduling immediate follow-ups are quick and effective ways to manage new connections. Balance Between Business and Personal Life Charles speaks about the delicate balance between business success and personal fulfillment. He highlights how scheduling family trips in advance helps maintain that balance. Planning ahead for both family and work-related trips brings anticipation and motivation, aiding in achieving a balanced life. Joe Fier recognizes the challenges of balancing life and appreciates the systematic approach that creates freedom. Having a stabilizing influence, like a systemized partner, can further support maintaining this equilibrium. Charles recommends leveraging basic elements of information and task management, such as standard operating procedures (SOPs), to be more organized and systematic. Useful Links See the latest from Charles Byrd Get your Checklist and Video Training on Partnerships Conclusion This episode with Charles Byrd offers deep insights into building lasting relationships, creating effective systems for engagement and follow-ups, and balancing professional success with personal well-being. If you want to develop stronger connections and streamline your networking efforts, this is definitely an episode you won't want to miss.  Two Other Episodes You Should Check Out Charles Byrd – Using Systems To Build And Maintain Strong Relationships Genuine Networking: Strategies for Building Meaningful Relationships with Joe Fier Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

I'm excited to share this fantastic conversation I had with Chris Benetti. Chris is not just a great friend but an amazing business mind who focuses on providing real value without the hard sell. We talked about everything from business strategies to personal life updates, including his new role as a father and his foray into real estate. Let's dive into the key takeaways from our conversation. Easy Wins in Business Chris Benetti believes that providing value without hard selling is essential. He shared his experience of helping people with step-by-step guides and tools that can make a difference in their business. According to Chris, “The goal is to help people achieve results by directing them to resources where they can implement what they've learned.” This approach has helped him build trust and long-lasting relationships with his clients. It's all about focusing on the value you can bring rather than pushing for a sale. Personal Updates and Family Life In between all the business talk, Chris shared some exciting personal updates. He recently became a father of two and moved into a new home that he built. He emphasized how important it is to balance family life with work. "Building a new home and focusing on family life has given me a fresh perspective on what's truly important," Chris said. This balance is crucial for maintaining both personal well-being and professional success. Business Strategies and Investments Chris and I talked extensively about making your business profitable to invest in tangible assets outside of the business. Chris mentioned property and real estate investments as a key area where he's focusing his resources. We agreed that growing your business to generate profits for investments is a smart move. Chris also emphasized the importance of diversifying income to avoid financial instability. "You can't rely on a single source of income; you have to think ahead and safeguard yourself," he explained. Smart Author Media Chris's current focus is on Smart Author Media, where he helps authors scale their businesses using effective marketing strategies. Despite new challenges like having a child, Chris has designed a scalable business model targeting underserved niches. He validated this model through beta testing and networking. Chris has also used his podcast to establish himself as an expert and validate his models with input from guest experts. The Power of Giving Away Books One of the most interesting parts of our conversation was Chris's strategy of giving away free books to generate leads. Chris mentioned that “Giving away free books can still result in clients, with a conversion rate of 1-5%.” They've given away around 2,000 books, with 10% of those people starting a trial membership. Chris also cited an example of a client who gave away fewer than 5,000 books but still made a significant amount of money from it. Effective Marketing Techniques Chris uses book funnels and employs an affiliate model to promote them. He suggested using affiliates to promote book funnels and offering 100% commissions on digital offers to acquire customers at minimal cost. Chris's business model centers around selling books with advertising and using email follow-ups and retargeting ads to guide readers to the next step. This approach helps to increase the average cart value, offsetting advertising spend. The ultimate goal is to convert readers into long-term clients. Chris's Resources Smart Author Media Chat with Chris Conclusion Wrapping up, Chris Benetti shared some amazing insights into balancing personal life and business, the importance of providing genuine value, and the effectiveness of innovative marketing strategies like book giveaways. The key takeaway is that providing immediate value to potential clients and having a diversified income strategy are essential for long-term stability and success. Chris and I look forward to reconnecting and having more enlightening conversations in the future. Two Other Episodes You Should Check Out Triple Your Teams Productivity by Mastering AI with Mike Koenigs Unleashing the Power of AI in Content Creation with Ramon Berrios Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Hey friends, welcome to another episode of Hustle and Flowchart. Matt Wolfe joins me today to discuss some of his key strategies and experiences in the world of digital marketing and content creation. We explore topics like music licensing, consistent content production, dealing with trolls, and the future potential of AI tools. Matt shares his journey, the importance of thumbnails on videos, and how he juggles managing teams, optimizing old content, and transitioning from direct response to brand marketing. Challenges in Consistent Content Creation Creating content consistently while handling sponsorship obligations poses a significant challenge. Matt uses systems and teams to help manage this workload. He notes the struggle of meeting old sponsorship agreements as his audience grows, often facing backlash and negativity from viewers who dislike too many ads. Balancing quality content and sponsor requirements remains a critical focus. Managing and Optimizing Content Matt shares that when it comes to managing content, it's crucial to have strong systems in place. Assigning team members specific roles helps in maintaining a smooth workflow. He notes the importance of continuously optimizing old videos. For example, he adjusted a video's thumbnail and title, which led to a massive boost in views. Click-through rates (CTR) are important, and Matt emphasizes testing different thumbnails and titles for better results. Dealing with Trolls and Negativity Handling trolls and negative comments is part of being a content creator. Matt talks about developing a thicker skin and understanding that not every viewer will appreciate the content. He explains that he now focuses more on engagement through Discord and X, where more constructive feedback happens. However, he still has team members review YouTube comments for useful feedback. Transitioning Email Marketing Strategies Matt's transition from direct response marketing to brand marketing in emails reflects the changing landscape of digital marketing. He prioritizes providing valuable content directly within emails to achieve high open rates. He targets about 35-40% open rates, with the most important news at the top followed by sponsor content. This strategy helps ensure higher engagement and a more loyal audience. The Value of Data and AI Tools Discussing the value of data, Matt mentions that his website, Future Tools, receives almost a million visitors monthly through effective SEO. This has led to acquisition offers because of the valuable database of tools and related data. AI tools also play a significant role in his workflow. Matt uses tools like Claude, which can code and create video games, and looks forward to the release of Sora for one-minute videos. Building and Maintaining Community Community building remains a core part of Matt's strategy. Engaging with his audience on social media and in person helps build a more loyal community. Active participation and approachability are key. While he focuses less on YouTube comments due to negativity, other platforms like Discord and X help maintain valuable feedback and engagement. Alternative Music Licensing Approach Matt Wolfe suggests an alternative approach to music licensing, similar to Grimes' method, where artists grant broad permissions for using their music but maintain some control to ensure it's not linked to harmful content. This makes licensing easier and could transform how music is used in various media. Future Trends in AI and Integration AI is evolving fast, and Matt is most excited about AI integrations in wearable tech, such as AI glasses that assist in social interactions. He also highlights the potential of agentic AI tools that can perform tasks on behalf of users. Connecting AI tools like ChatGPT and Claude shows potential, with companies like Mind Studio already working on building these systems. Matt's Resources  Future Tools Matt's YouTube Channel Matt's Twitter Grimes' music licensing approach Stable Diffusion Make.com Claude ChatGPT Conclusion This episode with Matt Wolfe is packed with practical advice and forward-thinking ideas. We discussed everything from alternative music licensing and consistent content creation to AI tools and community building. Matt's insights into managing and optimizing content, dealing with negativity, and leveraging AI for future trends provide valuable takeaways. Tune in to learn more and apply these strategies to your own content journey. Two Other Episodes You Should Check Out Triple Your Teams Productivity by Mastering AI with Mike Koenigs Unleashing the Power of AI in Content Creation with Ramon Berrios Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Today, I had the privilege of chatting with Sean Cannell, a seasoned expert who's been in the game for 17 years. Sean shared a treasure trove of insights and experiences that can help anyone looking to grow their business and personal brand. In this episode, we dive into YouTube strategies, business success stories, the balance between quality and quantity, and some advanced tips for content creation. Sean also discussed the importance of planning and analyzing data to achieve success. It's a conversation rich with valuable information that can inspire and guide you on your journey. YouTube Video Challenges Sean Cannell opened up about an issue he's facing with one of his recent videos. Despite having 3 million subscribers, a 2-minute and 19-second video isn't reaching its full potential. The main factors affecting this are the click-through rate, watch time, and the topic itself. He also touches on critics' misunderstandings about YouTube mechanics and how he's shifted from a creator role to focusing more on his duties as a CEO. Transitioning from Creator to CEO Sean elaborated on the challenge of shifting from being a full-time content creator to a CEO role. This transition was necessary for him to focus on producing high-quality content. He believes in investing time in producing better videos rather than churning out content for the sake of it. It's a move that helps in scaling back the operational requirements of the business while focusing on content creation. Business Success Stories Sean shared an interesting story about a friend who built an eight-figure roofing business and is now transitioning into YouTube and coaching. I found this fascinating and we talked about the ability for successful entrepreneurs to buy back their time to focus their attention on sharing their knowledge through content creation. Balancing Business and Personal Life We discussed the difficulties of balancing business responsibilities with personal life and family commitments. Sean pointed out that the trade-offs and sacrifices can be challenging but necessary for growth. The key is finding the right balance and focusing on what truly matters. YouTube's New Features Youtube's new feature allows for split testing up to three thumbnails right from the start. This is useful for optimizing your visual elements and improving the performance of your videos. Sean emphasized the importance of constantly reviewing comments and video performance but cautioned against getting too caught up in analytics, especially for the first video. YouTube Success Framework Sean shared his framework for YouTube success, which involves four key actions: reviewing, repeating, reflecting, and repurposing. This holistic approach ensures you consistently improve and strategically plan for future content. Repurposing content for other platforms and creating highlights can amplify the reach and impact of your work. Importance of Strategic Planning Strategic planning and research before creating and releasing videos are crucial for success. Sean highlighted the need to evaluate competition and identify unique advantages. The recording phase requires careful preparation, including outlining the video and setting up necessary gear. Optimization of titles, thumbnails, descriptions, and metadata ensures better searchability and relevance. The goal is to have your video "rocket" by initially gaining momentum, potentially supported by external traffic. Quality vs. Quantity Debate Sean and I dove deep into the quality versus quantity debate. Initially, focusing on quantity helps build skills and experience. Eventually, the focus should shift to improving the quality of videos as creators become more experienced. Successful examples include creators like Meet Kevin, who produce raw, high-quantity content, versus Graham Stephan, who spends more time on fewer polished videos. The goal is to balance both as you grow, depending on your hustle and team support. The 7 R's of YouTube Success Sean introduced the 7 R's of his YouTube success system: reverse engineering, research, recording, releasing, rocketing, reviewing, and repeating. Each step plays a crucial role in building a successful content strategy. We also added an eighth R, "reflect," and discussed how important it is for continual improvement. Sean compares repurposing content to using all parts of an animal on a farm—nothing goes to waste. This strategy maximizes the value of your work and extends its reach across different platforms. Conclusion This episode with Sean Cannell was packed with valuable insights and actionable tips for anyone looking to grow their business and personal brand through video content. From tackling YouTube challenges and transitioning to a CEO role to balancing business and personal life, Sean's experiences provide a roadmap for success. We also explored the importance of strategic planning, the quality vs. quantity debate, and the 7 R's framework for YouTube success. If you're ready to punch fear in the face, check out Sean's Video Ranking Academy Two Other Episodes You Should Check Out Mastering YouTube Content Creation and Leveraging AI Tools with Matt Wolfe The Power of Being Useful: Strategies and Tools for Content Creation Success with Jacob Gooden Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

We have an incredible guest on today's episode! Sarah Hardwick, is on and sharing some truly eye-opening insights about the world of equity crowdfunding. In our conversation, Sarah covered the benefits of exit strategies for early-stage investors, the difference between rewards-based and equity crowdfunding, and the importance of community and communication for successful campaigns. She shared case studies, such as Aptera Motors, which successfully raised over 100 million dollars through crowdfunding, as well as other companies she's worked with that aim to change the world. Exit Strategies for Early-Stage Investors Sarah discussed how early-stage investors can potentially benefit from strategies like going public (IPO) or getting acquired. She explained that having a clear exit strategy can make a huge difference for investors, providing them with rewards for their risks and investments. Rewards-Based vs Equity Crowdfunding Crowdfunding isn't a one-size-fits-all approach. Sarah explained the difference between rewards-based and equity crowdfunding. Rewards-based crowdfunding offers backers a tangible product or service in return, while equity crowdfunding allows the public to invest money in exchange for shares in the company. She emphasized that equity crowdfunding involves a lot more regulations but offers startups more control and power. Case Study: Aptera Motors We dove deep into the success story of Aptera Motors. Aptera, a company that focuses on solar electric vehicles, raised over 100 million dollars through equity crowdfunding. They transitioned from a regulation CF to a regulation A+ campaign to achieve this feat. Sarah highlighted the importance of their well-produced video, which garnered 1.6 million views and widespread interest by being compared to the Batmobile. Community Building and Investor Communication Sarah emphasized the importance of transparency and regular communication with investors. She explained that there's often an overlap between customers and investors, and keeping open lines of communication can lead to additional investments and upsells. A robust community can be a game-changer in your equity crowdfunding campaign's success. The Role of Emotional Connection and Values We talked about the significance of values marketing and connecting with customers on an emotional level. Sarah said, "Understanding why people invest and aligning a company's purpose with a community creates more than transactions—it builds movements." She shared how tapping into emotions can drive successful crowdfunding campaigns. Sarah's Work with Geoship and Doroni Aerospace Sarah works with other incredible companies like Geoship and Doroni Aerospace. Geoship focuses on regenerative communities and innovative homes made from bio-ceramic materials, while Daroni aims to revolutionize transportation with flying cars. Both companies embody the futuristic and world-changing themes that resonate well with early adopters and disruptors. Engaging Ambassadors and Community Members We discussed how Sarah effectively mobilized a core group of supporters. These ambassadors feel special thanks to rewards and exclusive information, similar to street teams for bands. This approach generated incredible growth, leading to over 45,000 followers and 16,000 investors. The Importance of Maintaining Personal Values In the end, we talked about staying true to personal values. Sarah highlighted the importance of not getting distracted by money and hustle. She believes in making a positive impact and doing meaningful work, which keeps her excited and motivated. Conclusion Our conversation with Sarah Hardwick was chock-full of valuable insights on equity crowdfunding, community building, and values marketing. Sarah's focus on aligning a company's mission with its community and maintaining transparency and emotional connections with investors offers a blueprint for success. Make sure to connect with Sarah on LinkedIn if you're interested in becoming part of the crowdfunding community. Two Other Episodes You Should Check Out Crowdfunding Secrets Revealed by LaunchBoom's Will Ford Unleash Courage: Building Conviction and Confronting Fears with Ryan Berman Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Hi everyone, Joe Fier here! I'm excited to have Jacob Gooden guesting with me today. It's been an episode 5 years in the making! Together, we dive into everything from content creation tips to navigating the world of podcasting with the right tools and mindset. We've packed this episode with valuable insights that any content creator, whether newbie or experienced, can benefit from. Benefits of Social Platforms Finding the core thing and using social platforms like Instagram, LinkedIn, and Twitter helps you reach more people. Social platforms are not just for fun; they can be powerful tools to get your message out. They let you connect with your audience more personally and share your content widely. Manageable Content Creation Jacob advises not to bite off more than you can chew. Start with a level of content creation that feels manageable and scale up as you see returns. Focus on creating consistent, valuable content even if it's not perfect at first. Doing this helps you avoid burnout while allowing you to grow your content steadily. Making Content Your Own Both Jacob and I agree on the importance of making your content your own. It's crucial to have fun with it and connect with your audience on a deeper level. Start with what you have, even if it's messy. Authenticity resonates with people far more than overly polished content. Redefining a Podcast Redefining a podcast involves making it fun and engaging. You don't need expensive equipment to start. Jacob suggests using tools like continuity cameras and basic editing software to get started. The goal is to create engaging content right from the get-go. Editor vs. Producer Jacob discusses the roles of an editor and a producer. An editor focuses on refining the content, but a producer enhances the overall experience by exploring industry trends and making the show better. Knowing the difference helps set proper expectations when hiring someone for your podcast. Client Expectations and Training Jacob talks about the challenges of working with clients, especially those unsure about their vision. He recommends doing a test episode at a discounted rate for new clients. This helps gauge compatibility before committing to a longer-term arrangement. Open communication and two-way feedback are crucial in this process. Useful Tools for Content Creation We mentioned several tools like Oasis.com and Otter, which help capture and organize thoughts for content creation. Speaking thoughts into existence with these tools eases the daily juggle of tasks. Descript stands out for its AI capabilities in video and audio editing, serving as a foundational tool in our workflow. Accessibility of Creating Content Creating content is more accessible than ever. You can start with readily available tools like smartphones and laptops. It's not necessary to invest in expensive equipment right away. Gain some experience first, and then consider upgrading as you see fit. Importance of Focused Content Creation Trying to be everywhere can be overwhelming. Instead, hone in on what works best for your content. For instance, focusing on LinkedIn and Instagram can be more effective if that's where your audience is. Strategic experimentation and testing with different platforms help determine where your content is most valuable. Resources from Jacob Reach out to Jacob at thejacobgooden@gmail.com Connect with Jacob on any social platform @thejacobgooden Check out this helpful YouTube Video from Nolan Molt Descript Riverside Fathom The Oasis Otter Castmagic Concluding Thoughts This episode with Jacob Gooden offers a treasure trove of insights into content creation and podcasting. From understanding the importance of social platforms and managing content volume to differentiating between editors and producers, we cover it all. We encourage you to start where you are, experiment, and most importantly, have fun with your content. Reach out to us with your thoughts, and let's make content creation an engaging and enjoyable journey! Two Other Episodes You Should Check Out Do The Thing Formula: Small Steps to Big Changes with Stacey Lauren Using AI for Effortless Content Creation with Joe Fier Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Hey folks, Joe Fier here from the Hustle and Flowchart podcast! I'm excited to have Will Ford join us today. Will shares crowdfunding secrets from his business LaunchBoom, to help entrepreneurs to successfully launch their products on Kickstarter and Indiegogo. We're diving deep into how Will successfully pivoted his business from an agency model to a coaching and consulting powerhouse. Let's get started and break down what we talked about. https://youtu.be/XWPax1yKnjA LaunchBoom's Success Story LaunchBoom started with 15 launches in its first year, and these generated over six figures each. Their success caught the eye of Kickstarter and Indiegogo, leading to valuable partnerships that brought in more business directly from these platforms. In 2021, Will realized the limits of the agency model and transitioned to coaching, which proved successful by January 2023. Last year was LaunchBoom's best under the new model. The Power of Prelaunch Systems A cornerstone of LaunchBoom's strategy is its robust prelaunch system. This system helps clients fail fast and cheap, saving both time and money. They onboard about 100 new products each month, continually improving their prelaunch strategies. Campaigns average a funding time of under 14 minutes, frequently exceeding their goals. Strategic Use of Crowdfunding Platforms Will emphasized how crucial early success is on platforms like Kickstarter and Indiegogo. Successful campaigns gain top placement and drive more traffic. His strategy is to create enticing options for backers to maximize revenue per contributor. LaunchBoom's reservoir of 10 million backer emails and AI tech has also reduced ad costs, building larger prelaunch audiences. Engaging Backer Communities Will highlighted the importance of integrating with backer communities on crowdfunding platforms. This engagement has vastly increased the number of deals, from 15 in 2015 to 100 in 2016. They run Facebook and Instagram ads before the campaign to build up a list and achieve a 4% average conversion rate. Their reservation funnel model, inspired by Tesla, has significantly increased engagement and conversion rates. Lessons from Scaling Scaling LaunchBoom came with its challenges, from dealing with countless samples and prototypes to keeping morale high through camaraderie and focus. Will shared stories like delivering products to campaign managers for testing and experiencing space issues at home due to the influx of boxes, which his wife was not thrilled about! Upgrading Technology and AI Plugins Will explained how he upgraded the tech stack at LaunchBoom, adding AI plugins to speed up Kickstarter and Indiegogo launches. This update significantly reduced the time and cost associated with campaign launches. By leveraging AI, they managed to expedite processes and improve the overall client experience. One-to-Many Coaching Model The one-to-many coaching model allows clients to benefit from each other's questions and support. This setup is not only cost-effective but provides a platform where everyone learns more collectively. Will's programs are affordable, priced under $10,000, without any commission. He emphasized that this model helps in fostering a supportive community of like-minded creators. Crowdfunding as a Validation Tool Will discussed the importance of using crowdfunding to validate and test consumer product ideas. LaunchBoom specializes in helping tangible hardware and consumer products succeed on platforms like Kickstarter and Indiegogo. Crowdfunding allows entrepreneurs to presell products, minimizing risk and gauging demand early on. Will called it a "no-brainer" for anyone looking to launch a new product. Future Prospects and Concluding Thoughts Will Ford's motivation comes from his passion for helping people and his excitement for building a global enterprise. Despite initial fears about the pandemic's impact on crowdfunding, LaunchBoom saw substantial growth. Will's openness to learning and innovation in this space has positioned LaunchBoom for ongoing success. At the end of our chat, Will invited listeners to check out LaunchBoom for free educational resources and the option to connect with a team member. We wrapped up with mutual appreciation and well wishes, excited about future collaborations. If you're an aspiring entrepreneur or already in the product launch game, you'll find this episode full of actionable insights and inspiring stories. Be sure to give it a listen for a deeper dive into the world of crowdfunding and launching new consumer products. Thanks for tuning in, and until next time, keep hustling! Two Other Episodes You Should Check Out Genuine Networking: Strategies for Building Meaningful Relationships with Joe Fier Scalable Success: Secrets for Scaling a Business with Ryan Deiss Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Welcome to another episode of the Hustle and Flowchart podcast! I'm Joe Fier, your host, and today, we're diving into the world of networking and personal growth based on Joe Polish's book, "What's In It For Them." I'm excited to share insights on how to improve your interactions with others and elevate your business strategies by leveraging the latest tools and books. Let's jump right in! Building Stronger Connections This episode explores improving your networking skills based on Joe Polish's book, "What's In It For Them." Joe Polish is a well-known figure in the business world, running high-level masterminds and helping elite business owners and marketers. His book outlines nine genius networking principles to help you open doors in your personal and professional life. Useful Links: What's In It For Them Be Useful, Grateful, and Valuable The first key takeaway is the importance of being useful, grateful, and valuable to people around you. Imagine how you can help others and show appreciation. This mindset shift can change how you approach situations and build stronger relationships. Joe Polish emphasizes the need to be there for others and provide actual value. Quick story: Mike Koenigs and I recently led a workshop at Joe Polish's Genius Network headquarters. We showed business owners how to use AI to scale their productivity. It was an incredible experience that highlighted the importance of being useful and providing value in real-time. Action Step: Time-block daily to send personalized messages to people in your world. Use tools like Loom to make your communications more engaging and genuine. https://www.youtube.com/watch?v=91sPkvexGkg Be Fun, Memorable, and Yourself The second principle is to be fun, memorable, and true to yourself. Avoid being too formal or trying to fit into someone else's expectations. Authenticity builds stronger connections and makes you more memorable. Asking genuine questions and sharing personal stories can help you connect on a deeper level. Don't hesitate to inject humor and be open about your own experiences, even if they aren't perfect. This builds rapport and makes interactions more enjoyable. Action Step: Ask genuine questions and share personal stories in your conversations. Be yourself, and don't put on a mask to impress others. Give Value On the Spot The final principle is to give value on the spot. Joe Polish talks about the importance of doing things quickly and not waiting to follow up later. Using David Allen's two-minute rule from the "Getting Things Done" method can help you implement this principle. If you can complete a task in under two minutes, do it immediately. This could be sending a quick message, connecting people, or providing immediate feedback. This approach builds trust and shows that you value the other person's time. Action Step: Apply the two-minute rule in your daily interactions. If you can help someone or complete a task quickly, do it right away. Conclusion In this episode we explored how to build stronger connections with Joe Polish's networking principles. By being useful, grateful, and valuable, being yourself, and giving value on the spot, you can create lasting relationships and elevate your business success. Thank you for tuning in! If you found this episode helpful, please leave a review and share it with others. Until next time, keep hustling and making meaningful connections! Two Other Episodes You Should Check Out How A Simple New Habit Will Change Your Life And Reduce Your Stress with David Allen Triple Your Teams Productivity by Mastering AI with Mike Koenigs Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

Welcome to another engaging episode where we dive into the world of business with my buddy, Randy Molland. We had a fantastic conversation about the importance of integrating impact initiatives into business operations. We talked about how businesses can multiply their good deeds, benefit from referrals, and create long-term positive changes. This episode is packed with inspirational stories, valuable insights, and practical strategies. Let's get started! https://youtu.be/QoxQGJJ3Ar8 Introduction to Impact Initiatives In this episode, Randy and I discussed why it's crucial for businesses to include impact initiatives in their daily operations. We shared how doing good can create a ripple effect that benefits everyone involved. Randy told a heartwarming story about his friend who offered cheaper merchant processing and donated part of the profits to charity. This initiative not only helped businesses save money but also made a significant difference in the community. The Power of Referrals and Long-Term Impact Randy and I emphasized the power of referrals and the lasting impact they have when you integrate giving as a core value of your business. Referrals aren't just about getting more clients; they're about building trust and creating a community that believes in the same values. Randy's 30-Day Impact Sprint Program Randy introduced his 30-day impact sprint program, designed to help businesses launch impactful initiatives efficiently. This program includes charity partner vetting, creating impact initiatives, and developing marketing strategies—all within 30 days. Randy explained that having a clear plan and commitment can make a world of difference in how businesses execute their charitable activities. Law of Reciprocity and the Value of Giving We dived into the concept of the Law of Reciprocity, which is all about the impact of giving regardless of financial status. Both Randy and I shared personal stories about how small financial contributions can bring immense joy and satisfaction. Randy talked about how giving should be a part of your brand's ethos, which builds trust and loyalty among customers and employees. Shifting Business Motivations from Wealth to Impact In our discussion, Randy shared his personal journey from being driven by financial success to focusing on making an impact. The quote, "If you want to make a million dollars a year, build a business that does 2 million, give a million dollars away, and you'll be the happiest millionaire on the planet," really hit home. Randy's motivation shifted when he realized the joy and satisfaction that came from supporting causes he cared about, like helping children in sports. Consumer Behavior and Business Trends Randy and I explored how consumer behavior is changing. More people prefer and trust brands that give back to the community. We shared some eye-opening statistics: 80% remember a brand's name more when they talk about their impact. Consumers are 4.5 times more likely to refer a brand that emphasizes its impact. 91% of employees are happier if their employer talks about their impact. 78% will pay more for a brand known for giving. 95% of millennial females trust brands more that share their impact. These stats underline the significance of being a business that not only aims for profit but also focuses on giving back. Authenticity in Impact Initiatives We discussed the importance of authentic impact. Businesses worry about coming off as insincere or just using charity for marketing. Randy advised making impact a core value, not just an add-on. Building a brand culture around genuine impact helps in gaining customer trust and loyalty. Impact in the Buyer's Journey Impact initiatives can capture and retain customer attention at various touchpoints—social media, websites, sales calls, and email newsletters. We talked about how incorporating impact-related messages can make a huge difference, especially with millennial females, who are more likely to remain loyal and advocate for brands that share their impact stories. Resources from Randy Molland See the latest from Randy and the Go Big to Give Big team Listen to the Go Big to Give Big Podcast on Apple or Spotify Connect with Randy on LinkedIn and Facebook Conclusion This episode of Hustle and Flowchart with Randy Molland was truly enlightening. We explored the far-reaching benefits of weaving impact initiatives into business models. From boosting customer loyalty to building a happier workforce, the positive effects are clear. We hope our discussion inspires you to think about how your business can make a difference. Remember, even small steps towards giving can create a huge ripple effect. Two Other Episodes You Should Check Out How To Harness Your Visionary Thinking with Justin Breen The Power of Deciding What You Want with Joe Fier Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In this episode, I explore how making a clear decision sets the stage for success, providing direction and aligning our actions. Understanding what you want is crucial, and I share stories, strategies, and practical steps to help you put this into practice. We'll also discuss the importance of taking action and being useful to others in achieving your goals. The Importance of Deciding What You Want Deciding what you want is the foundation for everything else. Ralph Waldo Emerson said it best: "Once you make a decision, the universe conspires to make it happen." Life has different seasons, and your decisions should reflect your current stage. It's essential to identify the direction you want to go and the impact you want to make. Decision-making provides clarity, making it easier to map out the steps to achieve your goals. Taking Action Once You've Made a Decision After deciding what you want, action is crucial. Planning alone is not enough. Action involves communicating your goals, starting projects, and seeking feedback. It's important to share your goals and being open to feedback from others. By doing this, you enable others to assist you on your journey and create opportunities for success. Key Points: - Communicating your goals helps to set things in motion. - Feedback from trusted individuals can guide your actions. - Actively participate in communities to expand your reach. Being Useful to Others One important strategy in achieving your goals is being useful to others. Offering value in others' lives can create opportunities and open doors. Joe Polish believes that proximity—both physical and virtual—is vital in maintaining relationships and staying top of mind. The more useful you are, the more likely people are to support you and contribute to your success. Key Points: - Offer value to others to create opportunities. - Maintain regular communication to stay top of mind. - Build strong relationships to foster mutual support. Real-Life Examples and Inspirational Quotes I shared Keara Palmay's inspiring story to illustrate these concepts. After battling cancer at a young age, Keara made the decision to take action in her life. She started a business, moved into marketing, and worked with notable figures like Tony Robbins. Her journey exemplifies the power of decision and action. Inspirational Quote: "Once you make a decision, the universe conspires to make it happen." – Ralph Waldo Emerson Practical Steps for Implementation Here's a straightforward framework to help you put these ideas into practice: 1. Identify Your Goals: Reflect on what you truly want and break it down into actionable steps. 2. Take Action: Start small if needed, communicate your goals, and seek feedback. Don't wait for perfection. 3. Be Useful: Think about how you can help others and build strong, value-based relationships. Conclusion Deciding what you want and taking action are powerful steps toward achieving your goals. Being useful to others amplifies your efforts and creates more opportunities. Reflect on your goals, start taking action, and remember to offer value to those around you. By following these steps, you can create momentum and move closer to your desired outcomes. Let me know your thoughts, and if there are any topics you want to hear more about on the show. Until next time, go be useful and take massive action! Two Other Episodes You Should Check Out Master Your Content Marketing with Kartra and Keara Palmay Get Over Your Fear of Failure In 7 simple Steps with Chris Krimitsos Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In this podcast episode of Hustle & Flowchart, I had the pleasure of chatting with Keara Palmay, a content marketing expert sharing valuable insights on creating meaningful connections with audiences, leveraging AI tools for content creation, and transforming life's challenges into opportunities. Keara's journey from surviving cancer to transitioning to online business and marketing is both inspiring and informative. Join us as we delve into the strategies and mindset shifts that can elevate your content marketing game. Affiliate Marketing and AI in Content Creation Keara shed light on affiliate marketing as a lucrative option for passive income, emphasizing the ease of generating recurring revenue with minimal effort, especially using tools with loyal user bases. We delved into Kartra's AI capabilities, including a writer feature, to enhance copywriting efficiency. - Explore the potential of affiliate marketing for recurring income. - Harness the power of AI in content creation for efficiency. - Check out Kartra's features for seamless sales funnels and email marketing. Revenue Generation Strategies with Kartra Keara highlighted lesser-known features of Kartra, such as leveraging affiliates to promote products and tools for managing retreats and events. We discussed the various avenues for revenue generation that Kartra offers and how businesses can capitalize on them effectively. - Learn about Kartra's features for managing affiliates and events. - Discover strategies for maximizing revenue with Kartra. - Dive into Kartra's user-friendly interface for online income opportunities. Business Transformation and Personal Growth Keara shared her personal journey of resilience and reinvention, emphasizing the importance of investing in oneself and embracing life's challenges as catalysts for growth. We explored the transformative power of small steps, consistency in content creation, and the value of networking and seeking guidance from coaches. - Embrace challenges as opportunities for growth. - Cultivate consistency and seek mentorship for personal development. - Leverage AI tools for content creation and business transformation. Conclusion In this enriching episode, Keara Palmay and I uncovered the multifaceted world of content marketing, business transformation, and personal growth. From leveraging affiliate marketing to harnessing AI for content creation, there are endless possibilities to explore in the digital landscape. Keara's journey exemplifies the resilience and determination required to carve a successful path in the online business arena. Remember, consistent action and a growth mindset are key to unlocking your full potential in content marketing and beyond. Tune in, take notes, and embark on your journey to entrepreneurial success! Two Other Episodes You Should Check Out Do The Thing Formula: Small Steps to Big Changes with Stacey Lauren StoryBrands: Frameworks to Make Marketing Simple with Dr. J.J. Peterson Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In today's episode, we're diving into some of the core issues that many of us entrepreneurs are grappling with—uncertainty, anxiety, and the fast-changing landscape of technology, especially artificial intelligence (AI). I recently got some great insights at a mastermind workshop at Joe Polish's Genius Network and I can't wait to share them with you. We're also touching on how we can shift our focus to align better with our long-term goals. Common Uncertainties and Anxiety in Entrepreneurs Entrepreneurs often find themselves tangled in uncertainty and anxiety. I can relate personally to these feelings, which can cause us to lose focus on our core strengths and priorities. Many of us are currently reassessing our paths and questioning why we do what we do. This reflection is crucial in an ever-evolving business landscape. Insights from Genius Network I recently co-hosted a mastermind workshop with Mike Koenigs at Joe Polish's Genius Network. Our focus was on harnessing the power of AI to boost productivity, marketing, and overall business growth. What struck me most was the common feeling of uncertainty among all the high-level entrepreneurs present. This made me realize how important it is to frequently reassess our goals and motives. Shifting Focus to Passive Income In a recent episode, I had a great chat with Tom Burns. Tom transitioned from being a doctor to generating passive income through real estate. This has been a big area of focus for me as well. It's important to align daily work with long-term goals to achieve financial freedom. I often reflect on Robert Kiyosaki's book, “Rich Dad Poor Dad,” which played a significant role in shaping my entrepreneurial mindset. Technological Changes and Their Impact AI and technology are changing at an incredible pace. I talked about Chat GPT-4 and how it's been a game changer in just a few weeks. These rapid advancements can revolutionize industries but also pose a threat to certain jobs. It's vital to stay informed and adapt your strategies. Big shoutout to Matt Wolfe for keeping up with AI news. Keep an eye on him for the latest updates. Mental Health and Entrepreneurial Pressures The mental health of entrepreneurs is often under pressure due to the demands of running a business. Easy, lucrative, and fun (ELF) businesses, a concept shared by Joe Polish, are something I strive for. It's important to align your work with broader life goals, especially those related to family and personal satisfaction. Take a step back, evaluate your tasks, and make sure they align with what you truly want to achieve. Some Additional Resources - The Oasis - Cast Magic - Rich Dad Poor Dad by Robert Kiyosaki Closing Thoughts In this episode, I emphasized the importance of re-evaluating and realigning our business goals with our personal values and long-term aspirations. Staying informed about technological advancements, prioritizing mental health, and creating ELF businesses are key takeaways. This episode serves as a wake-up call to assess our current paths and make necessary adjustments for a more fulfilling entrepreneurial journey. Two Other Episodes You Should Check Out Unlocking Passive Income Through Real Estate with Tom Burns Triple Your Teams Productivity by Mastering AI with Mike Koenigs Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In this insightful episode, Tom Burns shares his journey from a disillusioned doctor to a successful real estate investor, emphasizing the importance of passive income and leveraging in building wealth. Tom and Joe explore the nuances of real estate investment, the advantages of starting small, and the significance of consistency and persistence in achieving financial goals. Starting in Real Estate Tom highlights the viability of starting in the real estate market, regardless of market conditions. He stresses the importance of location, advises focusing on the numbers, and suggests partnering or syndication deals to access larger opportunities. Partnering with a Competent Sponsor Tom and Joe discuss the benefits of partnering with a competent sponsor in investing, focusing on trust, building networks, and track record. They emphasize the importance of finding the right partner to leverage skills and time effectively in real estate syndication deals. Evolution in Real Estate Focus Tom shares his journey from investing in various projects to simplifying his focus on buying undervalued apartments. He discusses the opportunity to purchase distressed properties at discounted prices and strategies to capitalize on future rent growth and refinancing. Pursuit of Financial Freedom Both hosts share an entrepreneurial mindset and discuss the journey to financial freedom. Tom's transition from a doctor to a real estate investor is inspired by the pursuit of passive income and the desire for a fulfilling lifestyle. Importance of Passive Cashflow Tom emphasizes the significance of passive cash flow in achieving dreams and spending time with family. He discusses the benefits of real estate investments in providing consistent income and opportunities for growth. Diversifying Investments The discussion moves to diversifying investments, with a focus on real estate for passive income and freedom. Both hosts acknowledge the benefits of building a sustainable investment portfolio over time. Use of Leverage in Real Estate Tom elaborates on leveraging in real estate investments, sharing examples of property purchases with minimal down payments. He discusses the benefits and risks of leverage and the potential to acquire more properties over time. Benefits of Real Estate Investment The hosts conclude by highlighting the enduring benefits of real estate investment, including cash flow, tax advantages, amortization, and property appreciation. They stress the importance of consistency and long-term investment strategies. Resources from Tom Burns Keep up with the latest from Tom by joining his newsletter Connect with Tom directly by emailing him at hello@richdoctor.com   In this episode, Tom Burns and Joe Fier provide valuable insights into real estate investing, passive income generation, and the journey to financial freedom. Their discussion underscores the importance of education, networking, and taking action in building a sustainable investment portfolio for long-term success. Two Other Episodes You Should Check Out Retired at 28: Growing Wealth Through Real Estate Investing with Dallas Hileman How To Harness Your Visionary Thinking with Justin Breen Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra We want to hear from you. Send us the One Thing you want to hear on the show. Connect with Joe on LinkedIn and Instagram Subscribe to the YouTube Channel Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!