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Meet the creative forces behind the fanzine Dead Man's Fan Society!In this episode, Robynne and Matt talk with Ashley, Sarah, and Rocky about their shared love of Boingo, what first hooked them, and how their fanzine evokes the original Secret Society spirit. It's a fun discussion among different generations of Boingo fans.Join their Patreon at: https://www.patreon.com/deadmansfansociety/The Oingo Boingo Secret Appreciation Society Podcast is hosted/produced by Robynne Winchester & produced/engineered by Matt Ellsworth.Song Clips:“Ain't This The Life” - Oingo Boingo, Oingo Boingo (1980)“I'm So Bad” - Oingo Boingo, Oingo Boingo (1980)“Grey Matter” - Oingo Boingo, Nothing To Fear (1982)"Insects" - Oingo Boingo, Nothing To Fear (1982)“Gratitude” - Danny Elfman, So-Lo (1984)"Cinderella Undercover" - Oingo Boingo, Boingo Alive (1988)"Insects" - Danny Elfman, Big Mess (2021)“Happy (Boy Harsher Remix)” - Danny Elfman, Bigger. Messier. (2022) Fan-Supplied Content:“Goodbye-Goodbye” - The Mystic Knights of the Oingo Boingo, bootleg demo“Gotta Get Out” - The Mystic Knights of the Oingo Boingo, 3-31-1979, The Roxy, bootleg concert“I Always Talk To Pictures” - Oingo Boingo, 1-31-1981, The Whisky, bootleg concert"Violent Love" - Oingo Boingo, 4-18-1980, Madame Wong's Chinatown, bootleg concert"Cinderella Undercover" - Oingo Boingo, bootleg demo (1981)"Lost Like This" - Oingo Boingo, bootleg demo (1983)"Remember My Name" - Oingo Boingo, bootleg demo (1986)"Cinderella Undercover" - Oingo Boingo, bootleg demo (1986)"Who Do You Want To Be" - Danny Elfman, 4-16-2022, Coachella Please note: The music and film clips included in this podcast (listed above) fall under the "Fair Use Doctrine" as defined by Section 107 of the Copyright Act. The law allows for use of music clips for purposes of criticism, comment, parody, and education.Support the show
Instagram can be a lot of fun -- and a lot of stress for entrepreneurs, public speakers, and storytellers who are trying to figure out how to use the platform to connect with their audience. From stories to reels, there's no shortage of ways for you to connect and deepen your relationship -- but how do you do it right? What really matters? And do you have to start dancing and pointing at words on your screen?I wanted to get to the bottom of it -- so I asked Tyler J. McCall to be do some Instagram myth busting on this episode of the Mike Drop Moment.We talk about: whether size mattershow to think about your audience how to streamline your content creation processand more Tyler J. McCall is a business and Instagram marketing strategist for online business owners and digital entrepreneurs. He focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and community organizing. Since 2015, Tyler has taught thousands of entrepreneurs how to start, grow, and scale their online businesses. He is the founder of the Follower to Fan Society - an online Instagram marketing training program - and of the Online Business Association - the first and only professional association for online business owners and digital entrepreneurs. Tyler is based in Asheville, North Carolina where he lives with his husband Eric. When he's not coaching or teaching, Tyler enjoys Target runs and road trips…that he documents on his Instagram Stories.Check out Tyler's webinar: www.tylerjmccall.com/freeInstagram | www.instagram.com/tylerjmccall
On today’s episode of The Online Business Show podcast Tyler is sharing the story of how he launched the Follower to Fan Society from his Chicago apartment in October of 2017 - and took that $75/month membership to $1M and beyond over the next 3 years.You’ll hear real, behind-the-scenes lessons he learned along the way, mistakes he made, and all of his key takeaways from building this 7-figure business.
Today's episode is special because I get to hop into the client chair for the first time. My guest is Tyler J McCall who is my favorite Instagram expert. He helps me get over myself and my excuses so I can become more consistent and authentic on Instagram stories. Tyler is a business and Instagram marketing strategist for online business owners and digital entrepreneurs. He focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and community organizing. Since 2015, Tyler has taught thousands of entrepreneurs how to start, grow, and scale their online businesses. He is the founder of the Follower to Fan Society - an online Instagram marketing training program - and of the Online Business Association - the first and only professional association for online business owners and digital entrepreneurs. Tyler is based in Asheville, North Carolina where he lives with his husband Eric. When he's not coaching or teaching, Tyler enjoys Target runs and road trips…that he documents on his Instagram Stories. Be sure to check out Tyler's free class where you'll learn how to sell more programs, products, and services on Instagram® (without obsessing over your follower count or posting every day) You can watch the class for free at tylerjmcall.com/free. And if you like what you hear, please be sure to rate, review and share this show with the coaches in your life.
If you've ever struggled with visibility or know that somewhere inside lurks a fear of being successful, then this episode is for you! Growing up gay in the South meant that Tyler faced a lot of bullying and intolerance as a child. After finding his stride in the musical theater community in High School, he realized first-hand how vital it is to support and be supported by like-hearted folx. He went on to organize powerful communities in his non-profit career before becoming an accidental 7-figure online entrepreneur. In this heart-felt conversation, we talk about everything from navigating family judgement when you become more successful than they've ever been to community, authenticity, and integrity on social media. Tyler J. McCall is a business and Instagram marketing strategist for online business owners and digital entrepreneurs. He focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and community organizing. Since 2015, Tyler has taught thousands of entrepreneurs how to start, grow, and scale their online businesses. He is the founder of the Follower to Fan Society - an online Instagram marketing training program - and of the Online Business Association - the first and only professional association for online business owners and digital entrepreneurs. Tyler is based in Asheville, North Carolina where he lives with his husband Eric. When he’s not coaching or teaching, Tyler enjoys Target runs and road trips…that he documents on his Instagram Stories. Read all the show notes, quotes, and more at: https://empathtopower.com/064-shameless-visibility-success-with-tyler-j-mccall/
Want more followers on Instagram? Wondering how to find and engage with the right people? To explore how to grow your Instagram following, in this episode I interview Tyler J. McCall. Tyler is an Instagram marketing expert and founder of the Follower to Fan Society. USEFUL INFORMATION: Check out the Instagram Marketing Summit: IGSummit.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
This interview is PURE FIRE and I'm beyond grateful to our guest for sharing his incredible expertise with us. Today we're talking to Tyler J. McCall. Tyler is a business and Instagram marketing strategist for online business owners and digital entrepreneurs. He focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and community organizing. Since 2015, Tyler has taught thousands of entrepreneurs how to start, grow, and scale their online businesses. He is the founder of the Follower to Fan Society - an online Instagram marketing training program - and of the Online Business Association - the first and only professional association for online business owners and digital entrepreneurs. Tyler is based in Asheville, North Carolina where he lives with his husband Eric. When he’s not coaching or teaching, Tyler enjoys Target runs and road trips that he documents on his Instagram Stories. Here are just a few of the incredible gold nuggets Tyler is dropping today... Pivoting VS Shifting. Breaking down the differences, and giving clarity on what your business may actually need to do during this time. Facing fear head on and pushing through the perceived judgement around continuing to sell to your market right now. Why they need you, and why it's OK! Business Strategy: Talking short term, intermediate term, and long term game plans. How the current global pandemic is affecting Tyler not only from a business standpoint, but also personally. This is one of those episodes you may need to listen at least twice to take in the absolute gold that Tyler dropped today. Please tune in, share with someone who needs to hear it, and DM either Tyler or myself with any questions you might have that come up from this discussion. Don’t forget I’ll be going live on Instagram & Facebook every weekday at 8am ET until the global pandemic / quarantine / isolation is over, whenever that may be. Come join me over there!! Look for references from today’s episodes? Find them all here: Follow Tyler on Instagram: @tylerjmccall tylerjmccall.com/prepared Tyler's Website Mind Your Business Podcast with James Wedmore Brene Brown Questions? Comments? Want to connect and chat about this episode? You can email me at info@emilygoughcoaching.com, or DM me over on Instagram @emilygoughcoach or Facebook at Emily Gough Coaching. I would absolutely love to connect with you and thank you for listening in real life and here any takeaways you had from this or other episodes!. It makes me day to see you listening to the podcast and fills me up with pure joy. Seriously. See you on the ‘gram! If Instagram and Facebook aren’t your jam, send me a good old fashioned email! info@emilygoughcoaching.com BRAND NEW EPISODES EVERY TUESDAY & THURSDAY Find Emily Online: Emily Gough Coaching Room to Grow Podcast
I am SO excited to have my good friend Tyler McCall on the podcast today. Let me tell you, you are in for a treat today. Tyler shares his best Instagram tips for sharing your story, how you use your skills as a teacher to translate into a digital product, and so much more! Tyler J. McCall is an Instagram and social media marketer, strategist, and coach for creatives and online business owners. He teaches his students how to use Instagram with intention to grow their community online and grow their business. Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. He’s taught thousands of entrepreneurs and managed dozens of Instagram accounts since getting into the online marketing game in 2015. Tyler is based in Asheville, North Carolina, where he lives with his partner Eric. When he’s not coaching or teaching, Tyler enjoys Target runs and road trips…that he documents on his Instagram Stories. Get ready to learn and laugh with Tyler! He does not disappoint! In this episode, you will learn: How Tyler transitioned from the non-profit world to owning his own 7-figure online business How to create your signature story for Instagram Why your follower count doesn’t really matter Why Tyler chose to create a membership in his business and how it can translate into your teacher business How to know what topic to use for your course or membership Links Mentioned: The One Thing by Gary Kellar Connect with Tyler: Instagram Facebook Facebook Group Follower to Fan Society Tyler J. McCall Download my 10 Step Guide to Selling Your Teaching Resources HERE! CEO Teacher® Resources: Check out my CEO Teacher® Amazon Books HERE! Join Our Communities: The CEO Teacher® Facebook Group Connect with Kayse on Instagram Enjoying the podcast? Tag me @kaysemorris on Instagram and tell me what you are listening to! Subscribe and Review I don’t want you to miss a thing! Be the first to know when a new episode is available by subscribing in iTunes HERE! If you would like to support The CEO Teacher® podcast, a review would mean so much. By leaving a review, you are helping fellow CEO Teachers find this podcast and start building a life they love. To leave a review in iTunes, click HERE and scroll down to Ratings and Reviews. Click “Write a Review” and share with me how this podcast is changing your business!
Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Learn how Tyler J. McCall built his business teaching business owners how to use Instagram by incorporating an online course with his membership community. In this episode we’ll cover: How the questions all your clients are asking over and over again maybe the key to creating content in your online course Why including an online course with your membership community can be a best practice The surprising ways your membership community changes when you scale The important reasons to do a trademark search BEFORE you fall in love with your product, service, or business name Why being serious about growing your business means acknowledging you can’t do everything yourself Visit www.awbfirm.com/podcast107 for show notes. BONUS: get your hands on our FREE resource to help you write solid contracts: The 5 terms I think every contract should include. www.awbfirm.com/5terms Resources: Tyler’s Instagram: https://www.instagram.com/tylerjmccall/ Tyler’s website: https://www.tylerjmccall.com Follower to Fan Society: https://www.followertofansociety.com/closed DIY your own trademark search: https://awbfirm.com/podcast6/ If you’re so in love with your course, product, or business name that you’re ready to say “I do”, it’s probably time to register your trademark. The AWB Firm can help! Clients love our seamless process and flat-fee pricing (i.e., no surprise bills for you!). If you’re ready to learn more or get started, visit www.awbfirm.com/trademark-copyright. This podcast is information, not legal advice specific to your situation.
Are you using Instagram Stories as part of your social media marketing strategy? Or maybe you're publishing stories but feel unsure how to turn them into sales ? If you're keen to get to grips with Instagram as a tool for your business (and make it more than just a fun place to hang out, post photos and scroll through dreamy images of holiday destinations), you'll love this podcast interview with Tyler McCall - an Instagram expert who teaches entrepreneurs to build their online communities through Instagram. We discuss the latest Instagram and Instagram Stories strategies you can use to grow your audience and sales. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode} About Tyler McCall Tyler McCall started out in marketing for non-profit organisations. After developing a boutique social media agency as a side hustle, he fell in love with Instagram. Now he teaches entrepreneurs to build their online communities through Instagram. He's particularly fond of Instagram Stories, where he can often be found in Target or on road trips. Understanding your ideal customer (and why it's vital for Instagram growth) Back in 2016, Tyler had just a few thousand followers on his Instagram account. When he saw the kind of results his clients were getting with his Instagram growth strategies, he decided to apply them to his own account. Since then he's grown his own following to over 30k. If you're looking to grow your following on Instagram, the worst thing you can do is focus on the numbers. What really matters is whether you're attracting engagement, leads and sales from your ideal clients - and you don't necessarily need a large following to do that. Tyler points to the recent example of Instagram Arianna Renee who has 2 million followers but was unable to sell 36 t-shirts for a new product line she was launching. He tells students inside his membership community the Follower to Fan Society that he would rather they have a small, engaged following - who will actually buy from them - than a massive one who don't want what they are trying to sell. "If you can't even get the 10 people, or 100 people, or 1,000 people who follow you right now to buy your stuff, what makes you think that having 10,000 or 100,000 followers is the solution to that problem?" he says. The most important part is getting clear on the type of person you'd like to follow you - and that person must be someone who would actually purchase your products or book your services (or knows people who would). It's not enough to think about their age, location and income, you have to understand their hopes, dreams, fears and desires, says Tyler. That way, you'll be able to create high-quality content that really resonates with them. Some people get stuck at this point - especially if they have the type of product/service that people only buy once. But Tyler thinks this is short-sighted. If you take the example of a wedding professional, for example, it's tempting to think you can only capture buyers who are getting married (or thinking about it). But everyone knows someone who is getting married, so if you target your ideal customer and people who are like them (but aren't necessarily getting married right now) you're immediately casting your net wider. How to attract your ideal followers It's easy to look at Instagram educators who have tons of followers and think it's easy. All you have to do is post pretty photos, with great captions and a bunch of hashtags and your following will grow. But many of these experts grew their accounts a few years' back when these strategies worked. But things have changed on the platform. Once you've established who you'd like to attract on Instagram, you can't just sit around and wait for the right kind of followers to find you. You have to go out and find them, says Tyler. He suggests checking out your competitors' accounts to see who is following them, then checking out those peoples' profiles and engaging with them there. All of this takes time, but will help you grow your following more successfully - and make sales - in the long run. What kind of content you should be posting on Instagram Recent changes to the Instagram algorithm mean one post now lasts three or four days. This means you can get away with posting just a few times a week on your grid - and post on Instagram Stories every single day. While there are no hard and fast rules about what to post to get engagement, Tyler recommends creating content that inspires, educates and/or entertains your audience. You should be prepared to test your content to see what is of interest to your audience and not get attached to the results. This means being okay with posting content that may totally flop or bomb. Test different types of photos, captions, videos, quotes, memes and track the engagement. If you have a product-based business, Tyler recommends making your account a place for your followers to ‘escape'. This means building a following around a vibe or intention rather than a ‘hey look, do you want to buy this thing?' This is particularly true for product-based businesses who can get stuck in a rut of simply posting photos of their product. “It could be a moment of beauty, a moment of humour, it's a moment of inspiration...it's making them [your followers] think differently,” he says. He also suggests product-based businesses think about how they can inject a human element into their photos. “Show someone interacting with the product. Show someone using the product. Those subtle shifts in the content you create can make a huge difference for the value of the content for your followers, and it can also sell more, because people then understand the product itself and how they can actually use the product.” How to create great content for Instagram Stories The first thing you need to understand about Stories is that they are not generally about attracting new followers - they are connecting with and converting your current followers. So, there's not going to be much you can do using stories to grow your following. So if you want to get your current followers to watch your stories, you need to make sure you are directing them there from your grid. So a great way to do this for a product-based business, for example, might be posting the finished product in your feed, and then saying in your caption, "If you want to see how this product is made, go watch my Instagram story today." Then share the creation process in your story. Because stories disappear after 24 hours, you may need to go back and edit the caption later. All great stories have a beginning, a middle and an end - and Instagram Stories is no different, says Tyler. So let people know what they are going to see first, take them on the journey with you and wrap it up at the end with a clear call-to-action. This doesn't necessarily mean posting your story all in one go (in fact, adding to your story throughout the day can help boost your engagement on Instagram). But posting three or different ‘storylines' within a 24 hour period can work well. Make sure you diversify your stories with a variety of content e.g. photos, talking head videos, graphics, text on screen. This will help hold your audiences' interest. And keep them interactive by asking questions and/or using the polling function, slider poll or quiz feature. The more you can get your viewers to talk back to you, the better your engagement (and sales) will be. “If you can strive to create a relationship and connection with people that's not rooted in your desire to monetise that relationship. Instead, it's rooted in your desire to just genuinely connect with those people, and that's really what makes all the difference in marketing on Instagram nowadays,” he says. Get into the habit of giving at least one call-to-action that invites people to DM you, says Tyler. If you can make it “easy and natural” for your audience to talk to you, that's when you'll start to make sales. If you can get your audience used to chatting to you over direct message about your latest road trip, or visit to Target, when you do put up a post inviting people to book a discovery call, buy your product or sign up for your new programme, it will be far easier for them to reach out and make a purchase. Many people worry that their life is too boring for Instagram Stories. If you feel like that, you can use stories to ask your followers to tell you about their lives. “Learn more about them, who they are, why they came to you,” he says. You may find some stuff there that will be really surprising to you - for example, they really enjoyed a picture or story you shared about your family or a holiday - which will give you confidence that your life is interesting enough. Ideas for Instagram Stories A day in the life (a behind-the-scenes account of your day How I Made This (can be anything from a product to a set of coaching materials) Tour - give people a tour of your office/studio Tools/kit (Tyler has had great success showing his followers the tools he uses to record the classes for his membership) How to make sales on Instagram Stories Tyler has “story after story” of clients who are generating fantastic income via their Instagram Stories, with sales being made through direct messages. These include a member who landed a $25,000 social media contract from one DM and another who paid off $50,000 in credit card debt by selling her art through Instagram direct messages. “It's proof that if you know who you're talking to, what you're saying to them, and how to engage with them... if you have those three things figured out, then anything's possible for you on Instagram,” he says. How to track your success on Instagram Stories He advises measuring two key metrics: retention (i.e. how long people are sticking with your story, rather than moving onto the next one) and the number of direct message you're getting. Adding captions can be a great way to increase engagement (remember most people will be watching on their phone, with the sound turned down). You can either type captions onto your story or, if you're speaking directly to camera, use a tool like Kapwing to burn them directly onto your video. Find out how to use Rev and Kapwing to burn captions onto your social media videos. Podcast Shownotes Tyler's business story (05:19) The key things to grow your followers and engagement on Instagram (09:22) Why you don't need more followers on Instagram to get more sales (12:26) Why getting engagement on Instagram isn't about the visuals and hashtags anymore (16:31) Why intentional engagement is key to growing your Instagram followers (17:55) Why old Instagram strategies are outdated and no longer effective (20:20) What you should think about when creating content for your audience on Instagram (23:45) How you can use Instagram Stories to build connections and make sales (30:47) Why you won't need to sell anymore if you nail your Instagram Stories (38:10) How to get your followers to watch your Instagram Story and what to post (43:08) Resources Tyler McCall Instagram Tyler McCall Website | Free Instagram MasterclassGet your ticket for 2020Sorted[348] How to write social media posts that sell (podcast episode) [346] How to look and feel more confident on live video with Ian Anderson Grey (podcast episode) [343] The three audiences you must build to create a successful online business (podcast episode) How to add captions to your video using Kapwing and Rev.com (blog post) Build Your Audience Programme Order your 2019 Media Diary Rev.com* Kapwing Social Media Video Engagement Playbook Social Media Engagement Playbook LinkedIn Content Strategy Playbook Connect with me on Twitter, Instagram, Facebook and LinkedIn The post [353] How to grow your audience through Instagram Stories with Tyler McCall appeared first on Janet Murray.
"Give value first." "The customer doesn't care about you." You've heard this prospecting advice a lot. You've heard it on this show. It's great advice if you're cold calling but on social media everything gets turned on its head. Attracting people on social media, building a following, it requires sharing valuable content that people want but it also requires sharing YOU! Today we're talking to Tyler J. McCall, Instagram and social media marketer, strategist, and coach for creatives and online business owners . He coaches people everyday who want to grow their following to increase their revenue. He'll tell us what he thinks the right balance is between sharing ourselves and sharing our knowledge. Tyler reveals practical tips that you can start implementing right after the podcast to get more followers and more engagement. These aren't phony hacks, this will require work but if you want to generate business online now is the time to sweat and share. FROM GRINDING TO GREATNESS $29 Young professional salespeople misunderstand 2 major words: hustle and grind. You're not in sales to “pay dues.” You're in sales to build relationships, make sales and earn significant income. Join our new webinar 6.5 Sales Essentials to Master for Young Professionals before all the seats are gone. On today's show... 9:07 - Non-profit work teaches Tyler valuable lessons on value that he takes into his Instagram work 10:54 - Tyler starts a side hustle because people's instagram accounts made him sad :( 15:01 - Early business struggles and debt in the agency model shifts Tyler into coaching 19:52 - The Follower to Fan Society 22:23 - Getting clear on the ideal follower 24:29 - The one metric you should paying attention to on Instagram 26:53 - Mixing business and personal sharing on social media 30:13 - "If you want to grow your following you have to be proactive and find your followers." 32:43 - Stories are the gateway to a direct message 36:07 - "I'm sharing but I'm not getting followers, what the hell?!" 38:39 - Going from instagram story to monetized member More on today's guest Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. He's taught thousands of entrepreneurs and managed dozens of Instagram accounts since getting into the online marketing game in 2015. Tyler is based in Chicago, where he lives with his partner Eric. When he's not coaching or teaching, Tyler enjoys Target runs and road trips…that he documents on his Instagram Stories. Instagram | www.instagram.com/tylerjmccall Facebook | www.facebook.com/tylerjmccall Facebook Group | www.tylerjmccall.com/group Follower to Fan Society | www.followertofansociety.com Tyler J. McCall | www.tylerjmccall.com Join our Exclusive Sell or Die Facebook Group, where our members are already discussing the latest episode. Submit your sales question and we will answer it on the show! Need more sales help? Jeffrey's website: https://gitomer.com Jennifer's website: https://salesinanyminute.com Subscribe to the Gitomer Learning Academy: https://go.gitomer.com/gitomer-learning-academy This episode is brought to you by, The Why and The Buy, hosted by Jeff Bajorek and Christie Walters. They interview entrepreneurs and sales experts to find out the why behind their success. Listen on Apple Podcasts or wherever you get your podcasts. FREE EBOOK: Jeffrey's Little E-Book of How to Listen Listen up! We have a new free ebook offer for our Diehards. Blah, blah, blah...is that all your prospects seem to say when they're telling you why they ain't buying what you're selling? Then you've got a real problem on your hands: you SUCK at listening! Get better and get more deals with this free e-book.
30: Today I am chatting with Tyler McCall, who has become my go-to Instagram guru. Tyler is the creator of the Follower to Fan Society, and he focuses on helping entrepreneurs grow their businesses using Instagram. You might be wondering why are we talking about Instagram on the VIDEO Pursuit Podcast? Well... Instagram is becoming a video-focused platform. If you're a video content creator, start paying attention (I know I am!). Check out the Follower to Fan Society Here Search & Rescue Framework for Rapid Audience Growth on YouTube VIDEO FOR BLOGGERS & CONTENT CREATORS FB Group I participate in various affiliate programs, including Amazon, and I sometimes get a commission through purchases made through my links here.
Have you ever been staring at IG and have no idea what to post? Or you say to yourself “no one cares anyway, so why bother?” Today I sit down with Instagram Marketing Guru and Follower to Fan Society Founder, Tyler J MCcall. Tyler J. McCall is an Instagram and social media marketer, strategist, and coach for creatives and online business owners. He teaches his students how to use Instagram with intention to grow their community online and grow their business. Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. He’s taught thousands of entrepreneurs and managed dozens of Instagram accounts since getting into the online marketing game in 2015. Listen up as Tyler shares how he has been able to use Instagram to scale his online business. Highlights of this episode Tyler's Life Remix; how he went from being a chubby, queer kid to a successful online business owner How he decided to fire his clients and go all in with his own business What is Follower to Fan Society and is it for you? In this episode you will discover: Tyler's big move and the loss of his father His most valuable lesson learned from his father When you get there, remember where you came from; what does this quote meant for Tyler Tyler's opens up about his conversion therapy experience to a happy life with hubby, Eric Tyler's Aha moment in creating Follower to Fan Society Secrets on "selling" as a creative, even when it's uncomfortable The importance of knowing who you are targeting and talking when marketing yourself and business Resources: The 4-Part System for Turning Instagram Followers Into Paying Customers Follower to Fan Society Business by Design Connect with Tyler Website Instagram Facebook Facebook Group Connect with Alyson Website Instagram Facebook CIJ Course Facebook Group See acast.com/privacy for privacy and opt-out information.
In today's episode I interview Tyler J. McCall on his journey from overworked and underpaid in his own business to massive growth in one year. Highlights: Tyler's journey from burnt out, underpaid employee in his own business to scaling to a multi-six figure business based on one primary leveraged offer in less than 1 year Why you don't need to be on all the platforms and putting out content in all the places What's working NOW on Instagram and how you should be using it to build trust and relationships with your audience How Tyler structures his own business for success and what he's focused on as he builds out his team Tyler's thoughts on why everyone needs to commit to charge our worth and pay people what they are worth The "ONE thing" Tyler has done in his business to help him achieve massive growth Links & Info Mentioned In This Episode: Tyler's Free Instagram class: Get in Touch With Tyler J. McCall Instagram | www.instagram.com/tylerjmccall Facebook | www.facebook.com/tylerjmccall Facebook Group | www.tylerjmccall.com/group Follower to Fan Society | www.followertofansociety.com Tyler J. McCall | www.tylerjmccall.com About Tyler: Tyler J. McCall is an Instagram and social media marketer, strategist, and coach for creatives and online business owners. He teaches his students how to use Instagram with intention to grow their community online and grow their business. Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. He’s taught thousands of entrepreneurs and managed dozens of Instagram accounts since getting into the online marketing game in 2015. Tyler is based in Chicago, where he lives with his partner Eric. When he’s not coaching or teaching, Tyler enjoys Target runs and road trips…that he documents on his Instagram Stories.
Tyler J. McCall is a marketing strategist and coach for creative entrepreneurs. He specializes in Instagram marketing and is an expert at converting followers to fans. Tyler teaches his students how to make an impact and grow business with Instagram by using it in a genuine and intentional way. Tyler’s business has grown exponentially over the past year and in this episode, he opens up about when he realized he needed help and decided to hire a CFO. Listen to episode 50 of Worth It to hear the Instagram expert, Tyler J. McCall, as he reveals how he scaled his business by outsourcing. Here’s What You’ll Learn [2:22] How did Tyler become an online entrepreneur? [7:42] Why Instagram? [11:05] Is Instagram for every entrepreneur? [12:56] How did he niche down? [18:54] How did he do his recent trip? [22:00] What led Tyler to set his time freedom goals? [26:20] Why did he hire a CFO? [29:12] What advice does he have for entrepreneurs who want to scale their business? [32:04] What are his dreams for his life and business? [37:45] Tyler gets to ask his own question! Why Instagram? Tyler chose Instagram as his marketing platform of choice because it’s easy to use and a great place to engage with his followers. Tyler thinks it is the most engaging of all the social media platforms. He loves the built-in discoverability feature which makes it easy to find clients and attract them to your business. He thinks the Instagram stories feature is even better because it allows people to see behind the scenes of your business. If you are trying to grow business without overworking yourself, you’ll want to want to listen to Worth It as Tyler shares his secrets to Instagram and business growth. A peek behind the scenes of Tyler’s wildly successful business Tyler dove into online entrepreneurship by partnering with his best friend in 2016. He tried social media marketing, consulting, and coaching. But being a jack-of-all-trades was just making him work harder than ever. He understood that by repeating himself over and over again as a consultant that he needed to find a way to record himself to reach more people. Finally, he had had enough of trying to reach one client at a time. He created the Follower to Fan Society, an online membership education model. He has created a business model that gives him the time freedom that he craves. Are you curious as to how you can free yourself from your business and finally have it work for you rather than you work for it? Listen to Tyler describe how he scaled his business and made it work for him, rather than the other way around! When did Tyler realize he needed help? Tyler decided he was going to give his business his all and he put everything he had into it. But he realized that he didn’t want to work himself into an early grave. That’s when he decided to begin outsourcing. Tyler began by hiring a financial expert to help him understand the intricacies of growing his business and how the IRS might perceive his newfound success. He was thrilled to hire a CFO that could lead him to understand how to handle the financial side of success. Tyler has since put systems in place and hired others to help in his business so that he can enjoy the fruits of his labor. Do you know when the right time is to begin outsourcing your business? Tyler gets to ask us his own financial question We love it when our guests ask their deepest, darkest, burning financial question. Tyler has a great question that budding entrepreneurs will want the answer to. He wonders how entrepreneurs should go about building a home. Dustin describes the importance of having a 10-20% down payment readily available. We encourage him to listen to episode 30 it is a great place to start if you have any home buying questions. One thing to consider is whether you are looking for a 15 or 30-year mortgage. Don’t miss Dustin’s fantastic answer to Tyler’s thoughtful question. Resources & People Mentioned Tyler J McCall on Instagram Free Instagram Class Follower to Fan Society Amy Porterfield Business by Design by James Wedmore 5 Tips for First Time Home Buyers, Episode 30 Connect With Danielle and Dustin Ask your questions! On Facebook On Twitter Connect with Dustin on Twitter: @DRGranger
Tyler J McCall is a social media strategist and coach...actually that's selling him way short...Tyler is THE Instagram Guru, and he comes on to share some of his Instagram tips and tricks for wedding vendors! Hear his advice on Instagram Stories versus your feed, sharing too much on Instagram, how to attract the right clients through client onboarding AND client offboarding, and the concept of relational capital. It's fabulous, he's fabulous, and you won't want to miss it! You can find Tyler at TylerJMcCall.com, the Follower to Fan Society, and The IG Advantage Facebook Group. Tyler McCall on Social Media: Instagram: @tylerjmccall Weddings for Real on Social Media: Instagram: @weddingsforreal Facebook: @weddingsforreal twitter: @weddingsforreal Weddings for Real will be at Forest Hall at Chatham Mills in Pittsboro NC for their open house on Sunday November 4th from 4-7PM. Tickets are available at https://foresthall.eventbrite.com. We hope to see you there, and maybe we'll ask you some questions! If you're a wedding vendor, go get Honeybook! At A Southern Soiree, we’ve been using Honeybook since February 2015. I think we were one of their very first clients, and it has truly been a life changer. They make proposals and contracts super easy to use on both our side and the client side. I think before Honeybook I would send proposals and contracts by email, and the client would have to mail the contract to us or fax it by efax. Proposals were in no way streamlined either, so this has made our lives so much better. As a consultant, whenever I sign up a vendor client, one of the very first recommendations I make is Honeybook. No need to complicate things – it works, it’s great…just get it. And if you follow this link, you get 50% off your first year of Honeybook, which is nice, but not nearly as nice as all the time you’re going to save. And if you have any questions about my experience, feel free to send me an email to megan@weddingsforreal.com. Music for this episode by https://www.bensound.com. The host of the show is Megan Gillikin, owner and lead consultant at A Southern Soiree Wedding and Event Planning. She's also available for wedding and hospitality business consulting and can be reached at megan@weddingsforreal.com. Weddings for Real is edited and produced by Jason Gillikin for Earfluence.
Ep. 13: How to grow any business on Instagram with Tyler J. McCall I want this podcast to not just be inspirational stories about how people made the big leap (though I do love those episodes) but also practical resources to help you make the big leap too. And there is no resource that can help you to build and grow a business, side hustle, passion project more than social media - specifically, Instagram. Enter the guru himself, Mr. Tyler J. McCall. Tyler J. McCall is an Instagram and social media marketer, strategist, and coach for creatives and online business owners. He teaches his students how to use Instagram with intention to grow their community online and grow their business. Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. He’s taught thousands of entrepreneurs and managed dozens of Instagram accounts since getting into the online marketing game in 2015. This episode is full of great insight and action steps for how to grow your business on Instagram. Here is what we chat about in this episode: How you can use Instagram for your traditional business (think law practice, dental office, etc) How to use Instagram to start a side hustle and literally sell anything How to get over your uncomfortable thoughts about putting yourself out there on Instagram. Best practices for your Instagram page And much more! Where to find Tyler: Instagram | www.instagram.com/tylerjmccall Facebook | www.facebook.com/tylerjmccall Facebook Group | www.tylerjmccall.com/group Follower to Fan Society | www.followertofansociety.com Tyler J. McCall | www.tylerjmccall.com Follow along for more: Website | www.lessonsfromaquitter.com Facebook | https://www.facebook.com/lessonsfromaquitter Instagram| https://www.instagram.com/lessonsfromaquitter/ Twitter | https://twitter.com/quitterpodcast