Podcasts about gresham harkless

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Best podcasts about gresham harkless

Latest podcast episodes about gresham harkless

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless shares an honest and introspective update on Day 161 of his entrepreneurial journey, offering insights into the mental and emotional challenges of building momentum in a niche space.    While he admits feeling like he hasn't moved far from where he started, Gresham acknowledges the unseen growth that's taken place—improved routines, clearer processes, and a stronger mental game.   He emphasizes the importance of mental endurance, recognizing that success often comes after consistent effort, even when early results are minimal.   Gresham discusses his evolving approach to lead generation, including multi-channel strategies like LinkedIn and networking, while also weighing the value of joining a group like BNI, which previously yielded strong results. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2484 - Unlock Collaboration Opportunities with Networking

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Jun 1, 2025 7:04


In this special episode, Gresham Harkless addresses the challenges in the franchise consulting industry, such as lengthy sales cycles, difficulties with lead qualification, and the emotional strain of slow progress, especially after learning that it often takes brokers over a year to close their first deal.    Gresham shares his experience with shifting lead generation strategies, the decline of organic outreach on Facebook, and the need to refine his sales approach, particularly in understanding a lead's financial readiness.    Gresh remains focused on growth, networking, and self-awareness, urging persistence, authenticity, and long-term vision. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this episode, Gresham Harkless reflects on reaching day 159 of his journey as a Franchise Broker, sharing powerful insights about growth, discipline, and staying committed through the long game. He introduces the concept of "polite urgency"—a balanced approach to driving action by being assertive without being aggressive.    Gresham discusses how many people lose momentum by being passive or indecisive, and how simply following through, communicating promptly, and honoring commitments can set you apart in business.   Gresham also points out that strong customer service, like picking up the phone and replying to messages, can make a bigger impact than most realize, especially when combined with a solid product or service.   Despite feeling overwhelmed at times, he stresses the value of staying focused, taking consistent action, and treating each day as a step toward long-term goals. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2482 - Unmasking Day 175: The Franchise Broker Journey

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later May 30, 2025 7:18


In this special episode, Gresham Harkless reflects on the challenges, setbacks, and learning curves he's faced at the 175-day mark of his franchise broker journey.   Gresham aims to close two deals within that time frame, but he's only seen limited movement with one candidate whose financial readiness is uncertain.   He shares how the process has proven far more difficult than anticipated, with many candidates dropping off at various stages and deals taking much longer than expected, often four to six months or more.   Gresham emphasizes that the biggest barrier is generating consistent, qualified leads, calling it a “leads game” where, without a strong pipeline, no amount of knowledge or process can make up the difference.   Moreover, Gresham remains committed to learning and adjusting, focusing on lead generation and advising others to start part-time and build from there. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this reflective episode, Gresham Harkless emphasizes the importance of staying attuned to the human side of business, especially during unpredictable and challenging times.    Gresham shares real-life examples, such as a candidate needing to postpone meetings due to a family emergency, to highlight how “life-lifes” often disrupts even the best-laid plans.   Gresham recommends embracing these moments with empathy and flexibility, reminding listeners that business isn't just a mechanical process but one deeply rooted in people's lives, emotions, and evolving circumstances.   Gresham points out that being a beacon—offering consistency, understanding, and support—can be a powerful force amid market uncertainties and personal setbacks. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2477 - Day 157 Insights: Unlocking Franchise Success

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later May 25, 2025 5:41


On day 157 of his franchise broker journey, Gresham Harkless reflects on the challenges and lessons of staying focused while managing both personal and professional responsibilities.   Gresham discusses the importance of blocking out distractions and leveraging early morning routines to lock in on key goals.    His current focus is on building a lead generation system that supports his ventures like Blue Star, Blue 16, and CB Nation. Although he didn't make significant progress during the first week of his 12-week year, he recognizes the value in the feedback he received and intends to use it to refine his approach moving forward.   Additionally, with his baby starting to sleep better and grow, he now has more time to focus on his business, emphasizing the balance between sacrifice and growth.    Gresham emphasizes the importance of staying focused on his goals and being flexible as new challenges come up, with the 12-week year providing a framework to ensure steady progress. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless reflects on the challenges he's facing as a new franchise broker, particularly when candidates encounter unexpected financing obstacles.   Gresham shares that one of the toughest but most important parts of the process is recognizing when a candidate may be heading in the wrong direction and making the pivot early, even if it sets the timeline back by several weeks.    He emphasizes how financing plays a central role in determining what brands are accessible, with more established brands often being easier to fund than emerging ones.   Gresham also mentions the importance of leaning on funding experts earlier in the process to provide clarity and avoid delays.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless reflects on the often underestimated challenge of managing the human side of business relationships, especially in roles involving sales or brokering.   Gresham explains that while processes and logistics matter, it's the emotional and interpersonal dynamics that are hardest to navigate.    Through his experiences, Gresham realizes that success hinges less on leads or inventory and more on understanding each individual's personal journey and emotional readiness.   Gresham notes that creating space for honest, consistent conversations helps uncover hidden concerns and builds deeper trust.    Moreover, he emphasizes the long-term value of authentic connections, where empathy and open dialogue drive better outcomes and lasting partnerships.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2471 - The Rollercoaster Ride of a Franchise Broker's Journey

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later May 19, 2025 7:17


On day 154 of his franchise broker journey, Gresham Harkless reflects on the emotional and strategic challenges of building momentum without having closed a traditional deal.   While others in his cohort have closed deals—mostly through personal connections—he's navigating the harder road of building a system that doesn't rely on warm leads.   Gresham acknowledges the temptation to press clients when deals lag, especially with long lead times, like one prospect who keeps pushing meetings back months at a time—but he consciously focuses on planting seeds and celebrating small wins.   Gresham recognizes lead quality as the biggest challenge and is shifting his strategy toward more targeted outreach, including cold emailing, LinkedIn messaging, and Google Ads aimed at experienced franchise owners.   He also sees potential in reconnecting with candidates who didn't complete the process with other brokers, viewing partnerships and strategic collaborations as a smart path to create new opportunities. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2470 - Mastering Decision-Making: From Fear to Action

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later May 18, 2025 7:11


In this special episode, Gresham Harkless shares a transparent and introspective update on his franchise broker journey, now over 150 days in, noting the emotional weight of not yet closing a deal.   He expresses a mix of hope and frustration, acknowledging his strengths in lead generation but recognizing a gap in nurturing leads through the lengthy sales cycle.    Gresham identifies a key mistake in not qualifying candidates financially early enough, realizing that without proper funding, even motivated prospects can't move forward.   In addition, Gresham is confronting the emotional fatigue of ghosted candidates and unclear financing paths, and he's beginning to see that focusing on mindset, money, and motivation, especially securing the financial piece, is crucial before advancing candidates too far. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless offers a thoughtful and vulnerable update on the emotional and practical challenges he's facing.    He reflects on the frustration of feeling like he should be further ahead, despite putting in consistent effort, and how that mindset can cloud the real progress being made.   Gresham emphasizes the importance of the three core elements in the franchise process—mindset, money, and motivation— in evaluating candidates and maintaining his momentum.   He shares examples of how deals have stalled or fallen through due to candidates lacking one of these elements, highlighting the unpredictable nature of the business. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

On day 151 of the Franchise Broker journey, Gresham Harkless kicks off the second day of a new 12-week year, using it as a chance to step back and re-evaluate his systems, especially around lead generation.    Gresham emphasizes that most of his successful connections reaching the "Zore" stage came organically through Facebook outreach, highlighting the strategic value of personalized direct messaging.   In contrast, leads from Google Ads have been less fruitful, producing a few quality leads but mostly low-quality ones, prompting a need to refine that channel.   He also sees potential in LinkedIn but hasn't tapped into it effectively yet.    Moving forward, he's focused on building a lead-gen system starting with a newsletter where people can opt into what they're looking for.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless reflects on personal and professional growth as he kicks off a fresh 12-week year, marking day 64 of his overall franchise broker journey.   Gresham set three focused goals: adding $5K in recurring revenue (mainly through CEO Hacks), generating 300 new leads for Blue Star Franchise, and completing a year-long Bible reading plan.   Gresham emphasizes the importance of lead measures—daily, controllable actions that drive results over time, particularly for building a sustainable lead generation system for Blue Star.   Amid personal losses from the previous year and the joys of new fatherhood, he's using this season as a reset—to plant seeds, instill strong habits, and build his business "brick by brick," with both resilience and long-term vision.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

On Day 63 of the Franchise Broker journey, Gresham Harkless shares a candid update about recent life changes and their impact on his focus and priorities. With the arrival of his new son, he's been adapting to a new routine, which has brought both challenges and clarity.   Gresham highlights how having less time has helped him become more intentional and focused, a concept aligned with the principles of the 12 Week Year, which he's actively implementing.    Gresham discusses the value of "disruptions," both internal and external, as opportunities for growth and resilience.   He's refining his 12-week goals, possibly reducing them from three to two, as one health-related goal may not be realistic given his current sleep schedule.   Furthermore, Gresham expresses gratitude for his supportive family and the progress in his business, maintaining excitement and optimism about what's to come. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2462 - Franchise Broker Journey - Consistency is the Key

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later May 10, 2025 6:34


On Day 59, Gresham Harkless explores how chasing perfection can stop people from getting started.   Gresham explains that high-quality work doesn't come instantly—it's built over time through consistent practice and action.   He challenges the habit of merely checking off tasks, urging a focus on impactful activities that align with core KPIs and business goals.   Gresham highlights the importance of leadership in creating clarity, aligning team efforts, and harnessing individual talents to drive collective success.   He also reflects on the unique power of franchising, where success is easier to define and model thanks to proven systems.   Looking ahead, Gresham shares plans for 2025 that include doubling down on Blue Star Franchise, CB Nation, and CEO Hacks, and aims to create more impact through clearer strategy and stronger execution. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless reflects on Day 58 of his Franchise Broker journey, noting that it has been a slower period, but a good time for planning for the upcoming year.   He shares excitement about new beginnings, particularly the personal milestone of his relationship with his bonus son.    On the business side, Gresham mentions that Google Ads hasn't been as effective as hoped, but organic search has yielded better results, especially for specific queries related to vending.   Moreover, Gresham emphasizes the importance of experimentation and adjusting strategies based on what works and what doesn't as he continues to refine his approach. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless reflects candidly on the emotional and operational challenges of working as a business broker, especially after five to six months without closing a deal.   Gresham emphasizes that the most difficult aspect of the role is managing the human element—navigating silent objections, inconsistent communication, and the emotional ups and downs of clients.   Despite enjoying certain parts of the process, like presenting opportunities, he's come to realize that his core strength and passion lie in lead generation and content creation.   Gresham successfully built a pipeline of around 20 prospects, but the time and energy required to manage those relationships have made him question whether this is the best use of his skills.    Finally, he acknowledges that aligning his work with his strengths, rather than forcing a full-cycle approach, may lead to more sustainable success.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode of Franchise Broker Journey (Day 56), Gresham Harkless shares a blend of personal and sports-related insights. He begins by touching on his exhaustion from lack of sleep, hinting at preparation for his newborn, and then transitions into his thoughts on the Dallas Cowboys' football season.   Despite initial disappointments, Harkless emphasizes recognizing that not every season is meant for "reaping" — some are for "planting seeds."   Gresham connects his struggles — including the loss of his dog Star, his grandmother, and his uncle — to show how emotional turbulence can impact decision-making.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2455 - Letting Go: Accelerating Your Franchise Success Story

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later May 3, 2025 7:04


Gresham Harkless reflects on Day 56 of his Franchise Broker journey, noting the emotional weight of the process despite having zero sales so far.   He's been engaging with candidates and recently had a promising conversation with a Google Ads lead, emphasizing the importance of building rapport and treating these talks like podcast interviews—conversational, yet intentional.   Gresham also shares a personal pivot: he's pausing his weekly inspirational text messages, which included Bible verses, due to limited feedback and the need to reevaluate.   He acknowledges the challenge of releasing old habits and digital clutter but emphasizes regular review and de-cluttering as essential for growth. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless reflects on his 55-day journey into franchise brokerage, sharing insights from a recent, unexpectedly powerful coaching session.   He realizes his true passion lies in being a “connection broker” — someone who thrives by linking people, tools, opportunities, and solutions across all areas of his work, from franchise consulting to digital marketing.    Gresham also acknowledges a major challenge: the day-to-day operational grind often pulls him away from that core purpose. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless shares a lesson learned from his trainer about silent objections, which are when potential customers or clients stop responding or disappear without saying why.    Gresham explains that sales aren't just about selling a product or service. Everyone is involved in sales in some form—whether it's convincing a client to buy, persuading a team member to join, or even getting your kids to go to bed.   He discusses the BOSS CRM system that helps track and automate customer relationships. He was surprised to find that Google Ads wasn't initially part of the system's lead-generation strategy.    Gresham shifts the focus to Artificial Intelligence (AI) and emphasizes the importance of giving clear and specific instructions when interacting with AI. He compares AI to an intern—if you give vague instructions, the outcome can be unclear or completely off.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless discusses his journey and mindset around lead generation as a broker, emphasizing the importance of warm and cold markets.    He shares his evolving approach—initially avoiding leveraging close personal connections in favor of proving himself in a cold market, but now recognizing the value in his existing network.    Gresham explains the importance of experimentation in the early stages of a brokerage, the power of relationship-building, and how platforms like BNI and networking can create lasting opportunities.   Additionally, Gresham recognizes that he has built a diverse skillset that can help others—he just needs to better understand how and when to apply it.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless discusses his progress approximately 45 days into his journey post-training and reflects on one of the biggest ongoing challenges: generating quality leads.   Gresham explains that while his initial package included a set number of leads, he has likely exhausted them and now faces a key decision—whether to continue buying leads from the same source despite their limited success.   He notes the psychological boost of receiving a steady flow of broker leads but acknowledges that relying solely on these isn't sustainable.    Gresham references advice from a broker who emphasized the importance of experimentation in the early months.   In addition, Gresham has a VA (Virtual Assistant) helping with outreach, which allows for faster processing, but he's still experimenting with multiple strategies. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2443 - Embracing Change: Your 12-Week Transformation

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Apr 21, 2025 6:48


In this special episode, Gresham Harkless is wrapping up the last week of a 12-week period, transitioning into a rest week (week 13). While he anticipates the next phase to be busy, he plans to take things slowly and not rush.    His main focus is staying intentional with his actions and prioritizing what's most important as he moves forward.   This year has been challenging for Gresham, notably with personal losses, including the passing of his grandmother and the struggles his pet, Star, faced with cancer.   Despite these difficulties, he acknowledges the emotional toll and recognizes that it impacted his focus and productivity throughout the year.   Gresham has a promising opportunity to dive into franchise brokerage in the coming year. He feels more streamlined in terms of knowing how to approach this venture and the necessary steps for success.   Gresham believes in the importance of thoroughly understanding the brands, products, and ideal candidates involved before diving in. It's about building expertise gradually.   He plans to focus significant energy on content creation and digital marketing, particularly around landing pages.    Moreover, Gresham discusses the importance of tracking lead measures (inputs or actions that drive outcomes) versus lag measures (outcomes or results).   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless discusses his current journey toward franchise brokering, emphasizing the importance of flexibility and rest in professional and personal life.   He frames his current day as a "rest day" after running six miles the previous day, recognizing the value of listening to your body and adjusting plans when needed.   Gresham discusses planning for the future—both for his marketing business and his franchise brokerage—and acknowledges the personal and professional struggles he's faced.    Gresham compares his year to a difficult sports season, drawing a parallel to his favorite football team, the Cowboys, who have also struggled with injuries and underperformance.   Despite setbacks, he suggests that sometimes, like in sports, you need to "throw the playbook away" and regroup.   Additionally, Gresham points out that sometimes things don't go as planned, and that's okay. Moving forward, he's contemplating taking the next two weeks to rest and reset, especially considering the natural slowdown in leads between Thanksgiving and New Year's.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless begins by referencing Ecclesiastes 3:1-8, which speaks about different seasons in life—times of joy, struggle, growth, and loss.   He highlights the challenge of accepting that not every moment is about success or reaping rewards; sometimes, life requires patience and perseverance through tough times.   Gresham recognizes that it can feel like something is wrong when facing difficulties, but it's often just part of the cycle of life.   Gresham shares his story about a missed call with a potential candidate, a situation that reinforced his understanding of reliability in sales and consulting.   He also mentions how the unexpected people sometimes succeed, while the ones he is rooting for may not. Gresham reflects on how this past year has been one of the most challenging for him.   He identifies that life comes in seasons of highs and lows, and understanding these patterns can help provide context and resilience. Gresham writes motivational reminders on his bathroom mirror, and this week's message was: "It's okay when things aren't going the way you want them to go."   Furthermore, Gresham advocates to recognize their emotional seasons to avoid making impulsive decisions out of frustration or doubt. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless is conducting a brand presentation for a candidate but isn't certain they will move forward. He views this as part of his learning process, gaining valuable experience through repeated practice.   Gresham recognizes that some candidates may seem like a perfect fit but don't work out, while others may unexpectedly succeed.   He underscores the importance of customized presentations tailored to territories, business relationships, and cultural fit.   Gresham acknowledges that growth takes time—about 40 days post-training, he's seeing movement but not at full speed yet. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless is nearing day 40 of his journey and considers himself "ready" to start after completing training. He has an upcoming presentation and is preparing a deck for it.   Gresham acknowledges the challenge of juggling multiple responsibilities, citing the quote, "He or she who chases two rabbits catches none."   He intends to refine his focus through a "detox" process—eliminating unnecessary distractions and making tough decisions about what to prioritize.   Gresham also mentions dealing with an issue at his rental property, which adds another demand on his time and energy, reinforcing the need for clear priorities.   In addition, Gresham emphasizes the importance of simplifying tasks and focusing on essential goals, particularly as he moves into his next 12-week planning cycle. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless shares his experience with Google Ads, noting that while he has heard mixed reviews, he sees some leads.   He emphasizes the importance of exploring multiple lead generation avenues rather than relying on just one method.   Gresham highlights that in the early stages of a business, testing and iterating are crucial for finding the best strategy.   Gresham acknowledges that marketing for niche audiences (like aspiring entrepreneurs) is challenging since it targets a small subset of people.   Gresham underscores that the "grass isn't always greener on the other side" when switching strategies too quickly. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless delves into the importance of leveraging Virtual Assistants, especially in businesses like franchise brokerage or digital marketing.   He highlights how VAs can help amplify productivity by taking over tasks that otherwise consume valuable time, allowing business owners to focus on higher-priority activities.   Gresham shares that he's moving toward co-brokering deals instead of trying to control every part of the process.   Moreover, he advocates hiring a VA as soon as possible, even if it's just for a few hours a week, to gain experience in managing remote workers. This experience is invaluable for understanding how to oversee tasks and communicate effectively with people working remotely.   Gresham explains how his VA Leona helps manage the CRM system by taking calls and following up on leads, so he can focus on generating new opportunities.    He reiterates the value of delegating office tasks to free up more time for growth-driving activities, such as lead generation or working with potential candidates. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless discusses how business is about finding opportunities and doing things differently, even if it means going against the grain.    He believes innovation in business doesn't always mean creating entirely new technologies but can also involve approaching things in unique ways, especially in execution.    Gresham shares the emotional toll of losing his dog and his grandmother to cancer. This experience has deeply impacted him and shaped how he thinks about his work.   Gresham is dedicated to honoring their memory by naming his business or initiatives "Blue Star" and plans to donate a portion of his earnings to cancer research and treatments for both humans and animals.   Likewise, Gresham shares a personal story of feeling this way but reminds himself (and others) to embrace authenticity. He emphasizes the importance of being true to yourself and not conforming to what others expect or think you should be. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless shares how he's using ChatGPT to help him work through business ideas. He calls it his "CEO hack," noting that it serves as a virtual sounding board for brainstorming and coaching.    He discusses recalibrating his 12-week goals, realizing that some earlier targets weren't as realistic or achievable as he thought.    Gresham also recognizes that while securing sales, building a strong lead-generation foundation is critical for long-term success. He mentions experimenting with both buying leads and focusing on generating his leads.   Gresham explains the difference between lead measures (actions you take daily that drive results) and lag measures (the delayed results, like sales, that come after).    He discusses the reality of a long sales cycle in the franchise industry, acknowledging that it can take several months (or even a quarter) to convert a lead into a sale.    In addition, Gresham highlights the importance of staying accountable to his goals and regularly checking that his lead measures are working. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless acknowledges that he has the advantage of an additional marketing company, but he recognizes that growth and success don't come instantly and that there's a lot of experimentation involved.   He notes that he hasn't worked with franchise brokers, franchisees, or anything related to franchising before, which means it's all new territory for him. Despite this, he's excited about the opportunity, as it could open up a new avenue for leads and business growth.   Gresham believes that buying leads is always an option but wonders if it makes sense to pursue it immediately or if he should give other strategies a chance first.   Gresham reflects on the importance of understanding one's comfort zone when making decisions, particularly when people are dissatisfied with their current jobs or situations and looking for new opportunities.   In addition, he considers that the number of people interested in buying franchises isn't as large as those interested in digital marketing, but he sees it as a growing market. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless discusses the idea of disrupting business norms—challenging traditional methods and doing things differently, even when others may not always understand or approve.    Gresham points out that there's no single approach to business and entrepreneurship, as each person's perspective and method is valid, and everyone has their way of "upsetting the apple cart."   Gresham shares his journey, noting his experience as a business owner for 11 years and working in a sports franchise where he managed contractors.   Gresham is inspired to create a charitable aspect within his business, naming a project "Blue Star" after his family members who passed from cancer, and he wants to donate a portion of business proceeds to cancer research.   Furthermore, he encourages people to remain true to themselves and pursue their unique paths, saying that authenticity is key in life and business. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless discusses the importance of celebrating small wins and understanding the incremental steps towards achieving success.    He shares insights from his digital marketing work, where he tracks important metrics such as impressions, engagement clicks, form fills, meetings, proposals, and closed business to monitor progress.   Gresham emphasizes the value of recognizing these smaller steps even when the final goal has yet to be reached.    Gresham highlights the need to celebrate each step and understand that success is a collection of many small achievements. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2408 - Franchise Broker Journey: Overcoming Day 36 Sales Slump

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Mar 17, 2025 7:24


Gresham Harkless shares the harsh truth about sales in entrepreneurship – not every conversation will lead to a sale. It's crucial to accept that not every potential client will become a customer, no matter how much effort is put into the process.   Gresham discusses how candidates sometimes get cold feet due to the perceived risks, even when they see the opportunity and believe in the business.   He reflects on how often sales that seem certain don't close, while those that seem unlikely can unexpectedly succeed.   He also mentions that in franchise sales, it's common to speak with 100 to 150 leads, but only one will convert to a franchisee.    One key takeaway from Gresham's experience is the importance of moving quickly towards a yes or no answer to avoid wasting time.   In addition, he recognizes that sales is a journey that requires patience, perseverance, and sometimes, talking to many people before finding the right fit. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Gresham Harkless discusses how challenging it can be to stay motivated, even when doing something like working out. He compares this to the challenges faced in business, such as losing clients, broken systems, and missed deals.    He emphasizes the importance of not comparing oneself to others, which can lead to frustration and distraction.   Gresham shares a lesson from a coach who identified three types of people: starters, maintainers, and finishers.    Throughout the journey, Gresham mentions how doing the hard, consistent tasks, even when they're uncomfortable, ultimately pays off and builds the foundation for future success.    Furthermore, he encourages others to stay true to their race and focus on the daily steps that lead to long-term growth and opportunity.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

In this special episode, Gresham Harkless mentions how impatience can be both a superpower and a downfall for entrepreneurs. Entrepreneurs often want success quickly, but sometimes they give up or pivot too soon before seeing the long-term results.   Gresham notes that consistency is significant in business success, particularly in franchising. He refers to people with backgrounds in the military or government often succeeding in franchising due to their ability to execute tasks consistently.    Moreover, Gresham discusses how his journey involves learning about himself, focusing on his strengths, and aligning his actions with his true capabilities. He's careful not to spread himself too thin but to stay focused on what works for him.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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Gresham Harkless shares that he wasn't always a runner and didn't enjoy it initially, but he started running after the tragic loss of a friend's daughter to cancer. This motivated him to participate in his first long-distance run for the Lynn Marie Foundation.   Gresham emphasizes the importance of "running your own race," focusing on personal growth rather than comparing yourself to others. He found peace in this mindset, recognizing that progress comes with consistent practice.   Running became a way for Gresham to clear his mind, gain clarity, and avoid emotional, reactionary decisions in moments of uncertainty - it became a time for personal reflection.   Gresham recalls how early in his business journey, he didn't prioritize physical fitness and later recognized its importance for overall wellness.   Furthermore, Gresham point out how the discipline and self-awareness fostered through running have enriched his approach to both life and business. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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Gresham Harkless reflects on the challenges and transitions he's facing in his entrepreneurial journey, particularly as a franchise broker. He mentions the potential loss of a client, which could impact his team and business.   Gresham discusses the unpredictable nature of business and life, likening it to a plate of spaghetti, where things often change unexpectedly.   He acknowledges the difficulty of losing clients, especially when the client had previously expressed optimism for the future. While unsure of the reasons behind the client's decision (possibly related to health or legal matters), Gresham recognizes that such challenges are part of entrepreneurship.   Gresham emphasizes the importance of staying adaptable and being open to new opportunities, even when things don't go as planned.   Gresham also shares his new initiative, "connection broker," a project aimed at connecting people with their ideal franchise opportunities.    He mentions that despite the setbacks, he remains hopeful and is exploring other avenues, such as a YouTube course, to expand his skillset. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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IAM2399 - Embrace Rest and Community on Your Broker Journey

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Mar 8, 2025 7:06


Gresham Harkless shares that he takes Wednesdays as a rest day, which he feels is crucial for recharging. He compares his need for rest to Jesus taking time off from his miracles, emphasizing the importance of rest in any journey.   Gresham reflects on his sales experience, explaining that rejection and indirect communication are part of the process.   Gresham reminds the importance of having a supportive environment and a positive network to stay motivated.   He emphasizes the need to stay positive, focus on the next opportunities, and let go of setbacks, using the metaphor of swinging from one monkey bar to another.   Gresham mentions that connecting with others in his class, bi-weekly, will be beneficial for mutual support and tracking progress. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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IAM2394 - Mastering Time and Effort with Pareto & Parkinson

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Play Episode Listen Later Mar 3, 2025 7:14


Gresham Harkless shares his journey as a franchise broker, focusing on time management, entrepreneurship, and starting a business.    He emphasizes that many people delay taking action because they feel they need to have everything perfect and all their time available.    Gresham highlights the importance of focusing on the key activities that produce the most significant results rather than trying to do everything.   Gresham also discusses Parkinson's Law, which suggests that work expands to fill the time allocated for it.  He uses an example from his friend Dave, who transitioned out of his full-time job using "power hours"—intentional, focused time to make progress toward his business goals.    Gresham recommends that even dedicating a small amount of focused time, like an hour or 10–20 minutes, can significantly move things forward.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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In this special episode, Gresham Harkless shares how he was reminded that when people pray or manifest things, the answers may not come in the way they expect.    Gresham emphasizes the importance of being open to God's answers, even if they don't align with one's expectations or desired methods.   He discusses his entrepreneurial journey, particularly in the franchise world, and how he's learning to focus on the “why” of his goals rather than the “how.”   Moreover, Gresham is excited about the progress he's made and remains committed to continuing his journey, without giving up.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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Gresham Harkless reflects on his journey as he approaches the 30-day mark of his current business phase, feeling like time has moved quickly.   Gresham shares that he feels a bit "in-between," trying to transition but unsure whether he can meet his goal by the end of the year, as he initially intended.   He mentions a podcast he hosted about being an AI-first company, discussing how AI can help humans focus on more meaningful tasks rather than replace them.   Gresham emphasizes the importance of moving forward despite uncertainty, as it will ultimately benefit him in the long run.   Despite feeling overwhelmed, he acknowledges the need to recalibrate, reassess his priorities, and keep progressing. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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Gresham Harkless shares his reflections on his entrepreneurial journey, emphasizing that success is rarely a straight line.   He compares success to a plate of spaghetti—messy, complex, and filled with unexpected twists and turns.    Gresham acknowledges that many people mistakenly believe success is a flawless path without setbacks.   Gresham explains that persistence and resilience are key to overcoming setbacks, and while not everything will go perfectly, those who keep going are the ones who ultimately succeed. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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IAM2386 - Embrace the Chaos: A Franchise Broker's Revelation

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Feb 23, 2025 6:55


In this special episode, Gresham Harkless believes in the importance of energy in life and business.   He recently had a conversation with a coach about transformation, where they discussed the concept of letting go of things that no longer serve you.   Gresham emphasizes listening to one's body and intuition and mentions how physical sensations, like anxiety, can be signals to explore deeper issues.    Gresham discusses the importance of staying in tune with their spirituality, reading God's word, and maintaining a relationship with Him to make informed transitions.   Furthermore, he refers to the essential of being open to change, especially self-initiated change.       Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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Gresham Harkless reflects on his entrepreneurial journey and emphasizes the importance of experimentation in business.   Gresham shares his experience, experimenting with different strategies and approaches is key to discovering what works, what you enjoy, and what aligns with your goals.   He emphasizes the value of data in understanding what's working—such as tracking impressions, clicks, conversions, or other key performance indicators (KPIs).   Gresham highlights the need for consistent experimentation, referencing how successful companies like Google encourage innovation through dedicated "experimental time."    In addition, he advocates entrepreneurs to create space for experimentation in their routines, analyze the results, and adjust accordingly. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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Gresham Harkless discusses the importance of maintaining balance in life, particularly when juggling responsibilities and the demands of work, travel, and personal life.    He highlights the challenges of feeling overwhelmed, especially as things change rapidly and more is added to his plate.   Gresham shares taking a nap after a busy day filled with meetings, illustrating how sometimes stepping back and resting is necessary for productivity and overall well-being.   Gresham emphasizes that "you can't pour from an empty cup," urging the need for rest and self-care.   He discusses his efforts to prioritize sleep as part of his personal goals, acknowledging how better sleep has positively impacted his health and decision-making.    Lastly, he advocates for others to filter out less important tasks to focus on what truly moves them forward. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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In this special episode, Gresham Harkless reflects on the personal challenges and emotional journey he's experienced while building his franchise brokerage business, particularly on the human aspects of entrepreneurship.    He shares that he started his business about 11 years ago, and how different his life was back then.   Gresham discusses the emotional weight of losing Star and other family members, including his grandmother and uncle, within a short period.    Gresham expresses how these losses have resurfaced recently and how they affect his focus and productivity.    Despite the challenges, he emphasizes the importance of acknowledging and addressing the human side of business—especially the emotional toll it can take.   He also mentions the importance of giving space to personal grief and recognizing how it might affect your growth in business.   In addition, he advocates for others to be honest about their emotional struggles while growing their businesses and to make sure they address those feelings rather than ignore them. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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IAM2378 - The Importance of Hiring People Better than You

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Feb 15, 2025 7:23


On day 23, Gresham Harkless reflects on the challenges and growth he's experiencing during the early stages of launching his Blue Star Franchise.   Gresham has many ideas and projects, including his digital marketing business, a brokerage, a subscription service called CEO Flicks, and affiliate partnerships.   He recognizes that to scale the business successfully, he needs people who are better than him in certain areas.    Gresham emphasizes the importance of learning from others by asking questions and not being afraid to admit when he doesn't know something.   Moreover, Gresham highlights the importance of not being the smartest person in the room. As the business grows, he desires to find and hire people who are experts in areas where he is not, ensuring that his team is full of talented individuals who can complement his strengths. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today! Transcription: The full transcription is only available to CBNation Library Members. Sign up today!