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Todd Bertsch, dynamic speaker and entrepreneur, shares about his journey into positive intelligence and how it transformed his life and business. Learn more about him at https://www.toddbertsch.com/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Chances are, you look to your network for that next great client or career move. And you judge your network based on whether or not those things happen. But that's not the only value you can mine from your network. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
KEY TAKEAWAYS: - You need both digital and traditional marketing. Don't go 100% one or the other.- Every practice area is different. Your strategy should match your urgency level, location, and audience.- Each platform and tactic needs its own strategy — you can't copy-paste the same thing everywhere.- You're either spending time or money. There is no magical free version.DIGITAL MARKETING OPTIONS (Pick 3–4 max):- Influencer or affiliate shoutouts (great for PI with public clients)- SEO + Blogs (get found on Google with keyword-packed posts)- Ebooks/Checklists (guides like “10 things to know before your consult”)- Social Media (every platform needs its own strategy — don't post the same stuff everywhere) - LinkedIn = professional network - Instagram = visual storytelling - TikTok = casual, real-life law - YouTube = longform explainer content - Pinterest = great if you sell templates, contracts, or courses- Webinars (great for estate planning or info-heavy topics)- Google Ads (aka pay-per-click; expensive but fast leads)- Podcast (only if you're really interesting)- Guest on Podcasts (better option — share stories, not statutes)- Google/Yelp Reviews (ask for them + use keywords!)- Press Releases (only if you have big news to share)- Write for online legal sites (Above the Law, Law360, etc.)TRADITIONAL MARKETING OPTIONS (Layer these in):- Cold calling referral sources (real estate agents, chiropractors, etc.)- Flyers + brochures (leave them in local spots)- Speaking engagements (CLE panels, bar events — build authority)- Direct mailers (expensive, but people *do* keep them)- Print ads in local magazines (great for estate or biz lawyers)- 1:1 Lunches (Nermin's fave — ditch the networking groups)- Bar/professional associations (one intro could lead to big biz)- TV + radio ads (super expensive; only works with a real strategy)- Referral + networking groups (BNI, Lawyers 500, etc.)- Past client check-ins (call your old clients. Seriously.)- Promo products (pens, mugs — layered in, not random)- Billboards (yes, they still work — include your phone number!)- Firm-branded magazine (expensive, but unforgettable)FINAL REMINDERS:- You can't just "do marketing." You need to pick a few things and do them well.- Each channel needs its own plan — don't treat them all the same.- Feeling overwhelmed? That's normal. Marketing is a full-time job.- If you're not spending money, you'll need to spend time. - If you're doing neither — you're not marketing.
Using props in your BNI presentations helps you demonstrate the value of your services in a specific and memorable way.
Content marketing specialist, Paul Banks, shares about the science behind building trust with video. To learn more, reach out to him at https://www.linkedin.com/in/paul-banks007/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
If you're starting from scratch building a network (or looking to significantly amp up your networking game), it can feel like a daunting task. With this mindset, you will see that task through. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Este episodio, grabado hace algunos años, nunca se publicó… hasta ahora. Oswaldo Contreras, miembro BNI y representante de Galilea 2000 A.C., comparte su visión sobre cómo las asociaciones civiles pueden integrarse estratégicamente a una red de networking empresarial. Oswaldo, networker de la región BNI Jalisco, se especializa en procuración de fondos y durante esta conversación comparte cómo BNI ha sido una herramienta clave para impulsar el trabajo de las organizaciones sin fines de lucro. Desde su experiencia como representante de Galilea 2000 A.C., Oswaldo desmitifica la idea de que una A.C. sólo “recibe” dentro de su capítulo. ¡Al contrario! También da, genera conexiones, requiere proveedores y construye relaciones de largo plazo. Este episodio profundiza en el valor de Ganar Dando y en cómo las causas sociales pueden ser parte activa —y valiosa— de una comunidad empresarial como BNI. “Una causa social también tiene gente profesional que se busca preparar constantemente, que busca ser auto-sostenible...” Si deseas más información sobre BNI México o quieres visitar uno de nuestros capítulos, ¡da clic aquí! https://bnimexico-13.odoo.com/unete-bni-mexico ▹ Página Oficial: https://www.bnimexico.com ▹ Facebook: https://www.facebook.com/BNIMexico ▹ Instagram: https://www.instagram.com/bnimexico/ ▹ Twitter: https://twitter.com/BNIMexico
Dr. Misner shares lessons from BNI's past 40 years so your business can experience decades of sustained growth.
As an introverted real estate agent, Ashley struggled to fit into an industry that seemed built for extroverts. She shares how she did. Find her at https://www.moveoverextroverts.com/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
In this episode, Jerry Kennedy explores what it takes to build a referral-based chiropractic practice. While many chiropractors say they want more word-of-mouth referrals, most don't have a clear strategy in place to make it happen. Jerry breaks down the keys to increasing referrals, explains the different types of referral sources, discusses why people refer (and why they don't), and offers practical tips on building stronger community and professional connections. Whether you're just getting started or you're ready to reduce your dependency on paid ads, this episode is packed with clarity and direction. Topics Covered The Value of a Referral-Based Practice Why word-of-mouth marketing is still the most stable and reliable form of growth The instability of modern advertising platforms compared to long-term relationships Why referrals are the “golden goose” for chiropractors Keys to Getting More Referrals Jerry outlines core principles every chiropractor should focus on: Make referrals normal in your office culture Be specific about who you help Make referring as easy as possible Deliver excellent, trustworthy care Build and maintain strong relationships Have a long-term plan and stay consistent Be the kind of person who also gives reviews and referrals Types of Referrals Chiropractors Can Get It's not just about patients sending in their friends. Jerry explains: Patient Referrals – Direct recommendations from satisfied patients Small Business & Professional Referrals – From people who may never become patients but trust you Medical Referrals – From MDs, PTs, massage therapists, and other healthcare providers Community Referrals – From people who only know your reputation, not you personally Digital Referrals – Reviews, shares, and online recommendations that create social proof Understanding Why People Refer They've had a positive or unexpected experience They like and trust you You asked them to refer They're returning a favor (reciprocity) They perceive you as an authority You've made it easy and clear who you want to help They've built a relationship with you over time The Truth About Referral Expectations Not everyone refers—and that's normal Trying to force referrals from everyone leads to disappointment The goal is to increase your referral percentage, not make it universal Focus on clarity, consistency, and communication Tips for Building Non-Patient Referral Relationships Understand that non-patient referrals take longer Start with people you already know Ask for introductions instead of cold outreach Get involved in community and networking groups (BNI, chambers, local events) Focus on solving problems, especially for busy professionals Stay in touch without being annoying Know when to walk away from dead-end connections Who Should You Be Networking With? Your neighbors: anyone near your office, regardless of profession People aligned with your niche: Pediatric chiropractors should connect with mom groups and birth professionals Sports chiropractors should connect with coaches, gyms, and athletes People in the communities where you want to be known and respected Final Thoughts A referral-based practice doesn't happen by accident. It requires a deliberate, ongoing effort to build relationships, communicate clearly, and provide consistent value. While it won't produce instant results, over time it becomes one of the most stable and rewarding ways to grow a chiropractic practice. Want Help Growing Your Practice? Jerry offers business coaching, website design, SEO, and Google Ads services specifically for chiropractors. If you're ready for less stress and more momentum, visit RocketChiro.com. Free Website/SEO Review: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo Coaching for Chiropractors: https://rocketchiro.com/join
Look around. There are people you really don't know. It's easy to dismiss them as "not part of your tribe or network." But there is tremendous benefit in building a relationship with them. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
En este episodio de Yo Soy BNI, conversamos con Arturo León, fundador de Confidentia, una empresa enfocada en créditos de financiamiento para negocios. Durante siete años dio clases en una universidad, convencido de que su camino profesional sería ese. Sin embargo, todo cambió cuando conoció a un empresario que lo sacó de su zona de confort. Desde entonces, Arturo emprendió su propio camino, y hoy no solo dirige su empresa, sino que también es miembro del capítulo BNI Mind y co-director nacional de BNI Panamá, una región en crecimiento que desarrolla junto a Manuel Eduardo Arriola. “La verdad yo creí que toda mi vida iba a ser godín.” Además de compartir su historia de transformación, Arturo nos habla de los retos de llevar la filosofía de BNI a un nuevo país y cómo ha sido recibido el modelo de networking en Panamá. “Gracias a que ya existe BNI México, pues lo pueden ver. Yo no me imagino cómo le hacían al principio, que no había nada.” Un testimonio de crecimiento, valentía y visión empresarial que inspira a todos los que están listos para dar el salto. Si deseas más información sobre BNI México o quieres visitar uno de nuestros capítulos, ¡da clic aquí! https://bnimexico-13.odoo.com/unete-bni-mexico ▹ Página Oficial: https://www.bnimexico.com ▹ Facebook: https://www.facebook.com/BNIMexico ▹ Instagram: https://www.instagram.com/bnimexico/ ▹ Twitter: https://twitter.com/BNIMexico
As BNI members we are continuously looking for better and more effective ways to make connections, invite people to experience BNI, and maximize our return. Ask BNI, our newest addition to the BNI experience, can do that! Listen in for more details.
Here's the replay from the most recent live Q&A that was held on my YouTube channel!Special offer extended to you as a podcast listener
Matt Halloran, author of Shut the F Up and Listen, shares practical insights for having better conversations, leading to better relationships, and then a better network. Find him on LinkedIn at https://tinyurl.com/yvnc9k4v For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Research shows that being honest can serve to build a relationship. But not all honesty is created equal. Some is constructive and other honesty is destructive. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Alex Izquierdo, especialista en marketing digital, comparte su trayectoria e ideas sobre la evolución del mercado de capacitación online y productos informativos en una entrevista para podcast. Habla sobre la importancia del enfoque en los negocios, sus estrategias de inversión y técnicas publicitarias efectivas para audiencias específicas. La conversación también cubre el enfoque de marketing de Alex, incluidas las estrategias de crecimiento orgánico y los servicios ofrecidos por su agencia. Web: https://alexizquierdo.com/ Academia Facebook Ads: https://www.adsacademy.pro/ TEMAS TRATADOS: Newsletter Podcast Proyectos IA Academia parada Vivir en otros lugares Inversión pisos Foco en varias cosas BNI y comunidades de emprendedores Venta de Infoproductos y conseguir leads Trabajar de pie Anuncios con IA Cómo te llegan clientes Vender a un cliente varias veces Facturación Truco mejorar resultados Meta Ads Herramientas que usa: Stateguru Coinbase DeGiro https://borjagiron.com/clientify https://borjagiron.com/holded Quaderno Toggl Notion Zoom Jasper ScribeConviértete en un seguidor de este podcast: https://www.spreaker.com/podcast/marketing-digital--2659763/support.
Explore the transformative journey of new BNI members and the pivotal role mentorship plays in their success. Learn how guidance, support, and self advocacy unlock potential and foster growth.
In this week's Business Matters episode we answer the submitted question on how Non Profits can be successful in BNI.
This Is How to Weather a Trust Recession (Ep. 814) Derek Morgan, founder of Referral Marketing Ideas, shares relationship-driven strategies for sustainable growth and avoiding the trust burnout that's occurring in social media. Learn more at https://www.referralmarketingideas.com/. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Yes, the truth hurts. But that truth … served up just right … can serve to improve us, improve others, and empower good relationships to become great. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
In this conversation, Dr. Ivan Misner, founder of BNI, discusses the significance of networking and relationships in business. He emphasizes the importance of surrounding oneself with positive influences and the impact of networking on personal and professional growth. Misner shares insights on the VCP (Visibility, Credibility, Profitability) process and how to effectively build relationships that lead to success. He delves into the significance of world-class service, the importance of building meaningful relationships, and the art of networking. Don't forget to register for Tommy's event, Freedom 2025! This is the event where Tommy's billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com 00:00 The Importance of Relationships 02:59 The Birth of BNI 05:59 Networking as a Superpower 09:10 Identifying Engines and Anchors 11:49 The Room Metaphor 14:47 Managing Toxic Relationships 18:12 Luck vs. Hard Work 21:13 The VCP Process in Networking 23:51 Effective Networking Strategies 29:22 The Power of World-Class Service 30:45 Building Meaningful Relationships 32:48 The Importance of Networking 34:09 Balancing Time and Relationships 36:44 Making a Difference in Others' Lives 39:43 The Art of Storytelling 41:11 Mindset vs. Skillset in Leadership 44:51 The Role of Leadership in Business 52:20 Identifying and Building Leaders 55:05 Key Principles for Business Success
You did it—BNI is working, referrals are flowing, and your business is growing. But now you're staring down the double-edged sword of success: being overwhelmed. In this episode, I walk through what to do when you work BNI and how to grow with intention instead of drowning in opportunity.
Perception is reality. Don't get complacent about your BNI meetings. Show up as a professional so people know you'll show up for clients.
Andrea Anderson, an accredited business coach for Christian business owners, shares her faith journey and how she has built a network with Jesus Christ openly at the center. Learn more at https://andrealeighco.com/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Is it possible to be too kind? Absolutely! But being kind and decent is an important attribute in building a productive network. There are limits and should be limits, but where? For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
In this special episode, Gresham Harkless shares an honest and introspective update on Day 161 of his entrepreneurial journey, offering insights into the mental and emotional challenges of building momentum in a niche space. While he admits feeling like he hasn't moved far from where he started, Gresham acknowledges the unseen growth that's taken place—improved routines, clearer processes, and a stronger mental game. He emphasizes the importance of mental endurance, recognizing that success often comes after consistent effort, even when early results are minimal. Gresham discusses his evolving approach to lead generation, including multi-channel strategies like LinkedIn and networking, while also weighing the value of joining a group like BNI, which previously yielded strong results. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
This episode explores how to unlock real growth by being intentional with your BNI membership. Learn practical strategies for pre-meeting prep, showing up to give, and killer follow-up—plus real-world stories from the field. Don't just show up—show up with purpose and watch your referrals soar!
Certified relationship coach, Dana Che, shares on conflict can actually be an opportunity for growth in relationships and offers strategies for navigating this tension. Find her at https://danache.com/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Nothing lasts forever. Nothing is new forever. The same is true of relationships. Even the best relationships show signs of wear from time to time. What then? For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Gravity - The Digital Agency Power Up : Weekly shows for digital marketing agency owners.
If you're an entrepreneur, consultant, or business owner, the way you network, build your brand, and scale your business can define your long-term success. This episode of Building Your Leader Brand features Ivan Misner, the founder of BNI (Business Network International), who shares his journey from starting a local networking group in his garage to building a global enterprise with over 11,300 chapters in 75 countries. Whether you're looking to grow your business, refine your personal brand, or leave a lasting legacy, Ivan's experiences and strategies offer practical insights you can apply immediately.Three Key Areas Discussed
Expanding a BNI chapter enhances referral diversity, networking reach, and member visibility. It fosters a dynamic, educational environment, offering leadership opportunities and strengthening business prospects for all members. I'm convinced! How do I do it??
Would you invite a competitor to visit your BNI chapter? Jessica Korff did, and explains why you should, too.
Master coach and president of Own Up!, Jennifer T. Long shares practical steps and mindsets to help ensure the people you rely on are accountable. Learn more at https://accountabilityatwork.com/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
このポッドキャストは、コンビニの人材育成を支援するこんくり株式会社とビジネスの自走化を支援するActionCOACHの提供でお送りいたします。 第231回は「独りBNIやってます。」と題してお送りいたします。 安:さて、 … 続きを読む 第231回 独りBNIやってます。 第231回 独りBNIやってます。はBNI Japan Official Podcastで公開された投稿です。
Often people feel as if they cannot make a difference and have little influence on the world or their network. Social science research, however, tells a different story. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
There are a lot of things to consider when you prepare to relocate to a new area of the country or world. This may be exponentially more difficult if you a Baby Boomer or Gen X. The implications are considerable. New Doctors, New Church, New Specialists. Today, the siblings leverage a conversation Donna had with a national group of BNI real estate agents about the challenges, opportunities and considerations that are required to help a Young (or Old) Baby Boomer relocate to new town, new state, new time-zone, new, new new. Everything that was comfortable and familiar is possibly long gone. As real estate agents, our expertise goes well beyond the showings and transactional components of relocating. In many cases your real estate expert is your first, best (perhaps only) contact for navigating and connecting to your new city and neighborhood. Take advantage of our expertise and knowlegde. We can get you connected. If you don't take full advantage of us, then you are missing something good (likely great)! Donna Reed and Eric Seemann are both professional real estate agents. Donna lives and works in Tucson Arizona with Keller Williams Southern Arizona while Eric lives and works in San Antonio Texas with Keller Williams Heritage. They are also siblings, and they grew up in a small Northwest Ohio village of Lindsey. Their idyllic small-town childhood laid the foundation for what would become the structure of their lives and careers in real estate. We hope you will join us as we reminisce, reflect, and correlate how our childhood and life in rural Ohio still impacts our dealings with our clients today. Website: www.realsiblings.com Watch Episodes on YouTube at: REAL Siblings, It Ain't Easy To reach out to Donna: Email: donna@reedtucson.com Phone: (520) 631-4638 Facebook: (2) Donna Seemann Reed | Facebook To Connect with Eric: Email: eric@victorsgrouptx.com Phone: (210) 389-6324 Facebook: (2) Eric V. Seemann | Facebook Texas Real Estate Commission - Information About Brokerage Services Texas Real Estate Commission - Consumer Protection Notice
Expanding a BNI chapter enhances referral diversity, networking reach, and member visibility. It fosters a dynamic, educational environment, offering leadership opportunities and strengthening business prospects for all members. Tune in for the details.
In the third and final episode in this series, Dr. Misner answers three questions about the future of BNI in the next 40 years.
Marc Jarrett, global networking expert, shares about the power of WhatsApp and how you can use the platform to connect locally and internationally. Learn more at https://www.virtualpowernetworking.com/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Your brain does all sorts of amazing things. One is keeping track of all your contacts and connections. Sciences is discovering that much of this happens while you sleep. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
Our guest this week is Jim Littlefield-Dalmares of Louisville, KY who is Director of Market Development at BNI Middle Tennessee, author, podcast host, founder of Seeing Ability and perhaps most importantly, father of two including a child with Cerebral Palsy. Jim and his wife, LeAnn, have been married for 27 years and are the proud parents of two: Peter (21) and Sophia (25) who was born very prematurely, diagnosed early on with Spina Bifida and who has Cerberal Palsy. Professionally, Jim is the Director of Market Development at BNI of Middle Tennessee. He is also author of the book: Seeing Ability: Finding Your Path In Parenting A Child With Special Needs and host of the Seeing Ability Podcast. More recently, Jim has also created the Seeing Ability Foundation.We'll hear Jim's life story and all about the Seeing Ability book, podcast and foudnation all on this episode of the SFN.Dad to Dad Podcast.Show Notes - Phone – (502) 528-0894Email – jimld858@aol.comLinkedIn – https://www.linkedin.com/in/jimld/Website – https://seeingability.com/Book – Seeing Ability: Finding Your Path In Parenting A Child With Special Needs - https://tinyurl.com/2fpfw4vpPodcast - https://seeingability.com/podcast/Register for the 6th Annual SFN Dads Virthual Conference on May 10, 2025: https://us02web.zoom.us/meeting/register/TLkN_ViJTTqnaK-M8pHPNA After registering, you will receive a confirmation email containing information about joining the meeting.Special Fathers Network -SFN is a dad to dad mentoring program for fathers raising children with special needs. Many of the 800+ SFN Mentor Fathers, who are raising kids with special needs, have said: "I wish there was something like this when we first received our child's diagnosis. I felt so isolated. There was no one within my family, at work, at church or within my friend group who understood or could relate to what I was going through."SFN Mentor Fathers share their experiences with younger dads closer to the beginning of their journey raising a child with the same or similar special needs. The SFN Mentor Fathers do NOT offer legal or medical advice, that is what lawyers and doctors do. They simply share their experiences and how they have made the most of challenging situations.Check out the 21CD YouTube Channel with dozens of videos on topics relevant to dads raising children with special needs - https://www.youtube.com/channel/UCzDFCvQimWNEb158ll6Q4cA/videosPlease support the SFN. Click here to donate: https://21stcenturydads.org/donate/Special Fathers Network: https://21stcenturydads.org/
This podcast explores how serving your BNI chapter through core values fosters growth, strengthens relationships, and enhances personal and professional success for all members...enjoy!
Part 2 of this series answers questions about the evolution of BNI and shares lessons learned over the past 40 years.
Lucie Content founder and CEO, Craig Lucie, shares how every has a breaking news story to someone and we all have the means to capture the attention of others. Learn more at https://luciecontent.com/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
It seems that there is lots going on in the world these days. There always has been. Whatever it is, try not to allow those events impact your relationships with those in your orbit. For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.
YOU NEVER KNOW WHEN YOU'RE GOING TO NEED YOUR NETWORK And I've got a guest today on networking effectively when you need to. I am not a good networker, though I try to keep my relationships strong in the industry I'm in. Ivan Misner founded BNI, which is one of the largest networking organizations in the world and he joins me at 1 today on how to dust off your network to make sure it's there when you need it. Find out more about Ivan and networking in general by clicking here.
You don't need a huge ad budget to fill your schedule. In this episode, Doc Danny shares 7 totally free ways to start getting patients—fast. These tactics are perfect if you're in the early stages of your clinic, trying to get scrappy, or just moved to a new area. He breaks them down in under 7 minutes, with no fluff—just practical, actionable steps.
In this first episode of a three-part series, Dr. Misner answers three questions about BNI's 40-year history.
Carolyn Cooper shares how igniting authenticity, purpose, and passion is the elixir to draw quality people to you as well love what you do and enjoy the people you do it with. Learn more at https://www.theinspiredconnection.ca/ For more great insight on professional relationships and business networking contact Frank Agin at frankagin@amspirit.com.