Podcasts about aol autos

On Sunday all eyes--well, a lot of eyes--will be on the action going down in New Orleans, but while the 49ers and Ravens are at each others' throats, another competition will be playing out. That's because all of those aforementioned eyes will be there for the taking and there is nothing else that matches the advertising spectacle that is the Super Bowl. Thus, automakers from around the world will be embroiled in a battle of corporate egos. As luck would have it, many of these ads have already been, *ahem*, "leaked" so the AAH panel will be doing a roundup of what's on the docket, so far. Joining us to offer an inside perspective on this high-stakes competition is Michael Sprague, the Executive Vice President of Marketing and Communications for Kia Motors America. Kia has two ads in the queue for the big game, and we'll get to preview at least one of them. Joining John McElroy in studio to talk about all things Super Bowl, plus the news of the week, is Peter De Lorenzo, the Autoextremist, and David Kiley from AOL Autos.

The U.S. is home to two of the preeminent automotive design schools, the College for Creative Studies and Art Center College of Design, but are these lauded institutions falling down on the job? Finding that design school graduates were entering the workforce with a lack of engineering knowledge, automakers approached Lawrence Technological University about developing a design program that would intertwine the two disciplines. Our guest, Keith Nagara, is the Director of the Transportation Design Program at Lawrence Tech. We'll be asking him what his school is doing differently to prepare students for a real world design occupation. And, you can bet we'll also get into the news of the week including the big announcement that Michigan Governor Rick Snyder is pursuing right-to-work legislation that will have major ramifications for the UAW. Joining John McElroy in studio to discuss all this and more is Peter De Lorenzo, the Autoextremist, Scott Burgess from AOL Autos and Gary Vasilash of Automotive Design and Production.

A federal appeals court rejected challenges to prevent the increase of ethanol in gasoline. Bentley just previewed its latest automobile at the Pebble Beach Concours, the Mulsanne Convertible Concept. Many Ford Ranger owners are switching to other brands including Chevrolet, Toyota and Nissan. All that and more, plus guest host, David Kiley of AOL Autos shares a few of his thoughts on the car business.

Back in 5th grade science class we all learned what happens when a snake molts -- it loses its skin, becoming in-essence an all-new serpent. That’s kind of what’s been going on over at Chrysler the last few years with Viper. Once Dodge’s proud ruler of the performance road -- nearly lost amid the financial turmoil -- has been reborn under the Street and Racing Technology brand, is now ready to take on the competition with the new 2012 model. Our special guest on Autoline This Week to discuss Viper, the SRT brand as well as Dodge Design itself is the man in charge of all three, Ralph Gilles. Joining John McElroy on his panel are Scott Burgess of AOL Autos and Chris Paukert of Autoblog.com.

Back in 5th grade science class we all learned what happens when a snake molts -- it loses its skin, becoming in-essence an all-new serpent. That’s kind of what’s been going on over at Chrysler the last few years with Viper. Once Dodge’s proud ruler of the performance road -- nearly lost amid the financial turmoil -- has been reborn under the Street and Racing Technology brand, is now ready to take on the competition with the new 2012 model. Our special guest on Autoline This Week to discuss Viper, the SRT brand as well as Dodge Design itself is the man in charge of all three, Ralph Gilles. Joining John McElroy on his panel are Scott Burgess of AOL Autos and Chris Paukert of Autoblog.com.

Back in 5th grade science class we all learned what happens when a snake molts -- it loses its skin, becoming in-essence an all-new serpent. That’s kind of what’s been going on over at Chrysler the last few years with Viper. Once Dodge’s proud ruler of the performance road -- nearly lost amid the financial turmoil -- has been reborn under the Street and Racing Technology brand, is now ready to take on the competition with the new 2012 model. Our special guest on Autoline This Week to discuss Viper, the SRT brand as well as Dodge Design itself is the man in charge of all three, Ralph Gilles. Joining John McElroy on his panel are Scott Burgess of AOL Autos and Chris Paukert of Autoblog.com.

They’re on the clock…almost. This week the Autoline After Hours studio transforms into Draft Central as the show conducts its second-annual Automotive Draft. If you recall last year’s event, John McElroy led a contingent of four “team owners” — made up of his colleagues from the auto press — in choosing the executives who would lead their own car companies. This year’s automotive draft is bigger, better and even has its own ESPN-like “Draft Reporter” — Ms. Tiffany Stone — who will try her best to moderate the show’s returning Draft analysts, Mark Phelan from the Detroit Free Press and Scott Burgess from AOL Autos. Join John McElroy from Dymaxion Motors, Jim Hall from Automobiles Bistango, Michelle Krebs and her team Edmunds iMobility, Drew Winter and New America Motors along with Todd Lassa and Jaeger Motor Car Company and see who they choose during the seven rounds of the 2012 AAH Automotive Draft.

On the docket this week: is the Toyota sales recovery the real deal? Chevrolet drops the Super Bowl and teams up with Manchester United (they play the other kind of football) to hopefully cement the bowtie as an international brand. Plus, we'll take a stroll down memory lane to remember the Chevrolet Corvair, the classic in the studio today. To discuss these topics and way, way more, Peter De Lorenzo, the Autoextremist, is joined by Gary Vasilash from Automotive Design and Production and Scott Burgess from AOL Autos.

Get ready for a fascinating episode of Autoline After Hours. We’ll talk to a man who claims Hitler stole the idea for the Volkswagen Beetle from a Jewish engineer. Paul Schilperoord is the author of "The Extraordinary Life of Josef Ganz" and we'll ask him about the facts behind this obscure bit of history. Of course we'll have a few other items on our agenda including a discussion of electric cars: do they have a promising future or are they already a sales flop? Plus we'll get into the intriguing blank sheet design of the Mazda CX-5, which John McElroy drove around Laguna Seca last week. Joining John in studio to discuss these burning topics and a whole lot more are Peter De Lorenzo the Autoextremist and David Kiley from AOL Autos.

It's Renzo at the reigns this week as the Autoextremist takes over the Autoline airwaves. McElroy is out of town driving some of the latest and greatest cars, meanwhile Peter De Lorenzo is here in Motown with some of your Autoline After Hours favorites: Jim Hall, the man who knew too much from 2953 Analytics, and Scott Burgess, formerly of The Detroit News, and now of AOL Autos. They'll be discussing all of the biggest automotive news to bubble to the surface this week. GM and PSA ink a deal to partner up in Europe. Chrysler's former chief, Tom LaSorda takes over at Fisker. Ferrari takes the wraps off its fastest car ever, the F12 Berlinetta; can you say "wow"? All that and much, much more in this week's rip-roaring edition of AAH!

Volkswagen seems like a prime target for unionization, but manufacturing executives at the company say there haven't been any discussions between the UAW and its operations in Chattanooga, Tennessee. Mazda is showing off its new CX-5 crossover before it premiers at the Frankfurt Auto Show next month. The new Honda Civic took it on the chin in Consumer Reports' latest round of testing. The perennially popular compact car is no longer recommended by the influential magazine. All that and more, plus guest host David Kiley from AOL Autos shares a few of his thoughts on current affairs in the U.S.

Blipvert Remember the computerized character MAX HEADROOM? In the fictional future that he called home, television corporations, not governments, ran the world. And what ran television was advertising. In fact, a high-speed, super concentrated three-second dangerous version called blipverts. Well, despite its continuing influence on our 21st Century culture, television isn't quite the ogre as the show's creators imagined. Plus advertising is still viewed in manageable 15, 30 and 60-second doses. But what they didn't miss was the ongoing symbiotic relationship of the two. A relationship that goes on display to the world's largest television audience each year during the NFL's Super Bowl. So far there have been 45 Super Bowls played which means 45 sets of advertisers as well. Over the years the auto industry has played a major role in both creativity and content. In 2011, nine separate automotive manufacturers populated the game with nearly 20 different ads spending in excess of $50-million dollars. On this week's Autoline, John McElroy and his panel of advertising experts examine the Super Bowl and see if the automakers got their money's worth. But in addition to our Super Bowl ad discussion, John also has his panel look at what the OEMs and their agencies were doing in the months leading up to that big day. With so many automotive accounts having changed hands last year, there's a lot more than just new creative driving these campaigns. Joining John McElroy on his advertising panel are Jean Halliday from AutoAdOpolis, David Kiley of AOL Autos and Advertising Age and Gary Topolewski, an award-winning advertising creative director.

BlipvertRemember the computerized character MAX HEADROOM? In the fictional future that he called home, television corporations, not governments, ran the world. And what ran television was advertising. In fact, a high-speed, super concentrated three-second dangerous version called blipverts.Well, despite its continuing influence on our 21st Century culture, television isn't quite the ogre as the show's creators imagined. Plus advertising is still viewed in manageable 15, 30 and 60-second doses. But what they didn't miss was the ongoing symbiotic relationship of the two. A relationship that goes on display to the world's largest television audience each year during the NFL's Super Bowl.So far there have been 45 Super Bowls played which means 45 sets of advertisers as well. Over the years the auto industry has played a major role in both creativity and content. In 2011, nine separate automotive manufacturers populated the game with nearly 20 different ads spending in excess of $50-million dollars. On this week's Autoline, John McElroy and his panel of advertising experts examine the Super Bowl and see if the automakers got their money's worth.But in addition to our Super Bowl ad discussion, John also has his panel look at what the OEMs and their agencies were doing in the months leading up to that big day. With so many automotive accounts having changed hands last year, there's a lot more than just new creative driving these campaigns. Joining John McElroy on his advertising panel are Jean Halliday from AutoAdOpolis, David Kiley of AOL Autos and Advertising Age and Gary Topolewski, an award-winning advertising creative director.

Movin' On UpThe 1970s was the touchstone for transformation in two important American industries.The world of television was changed forever by producer Norman Lear with ground-breaking shows like 'All In The Family' and its successful spinoff whose theme song has given us this week's headline, 'The Jeffersons.'But at the same time that TV was "movin' on up" the U.S. automotive industry was starting a decades long decline. Fueled by OPEC in tandem with the rise of the imports, the Big Three produced model after model of lower quality cars and they began to pay the price. And we all know what price they eventually paid.But since the start of the new century the 'downgraded' Detroit Three have been on the road back. Designing and building better cars that are not only attracting both old and new customers into showrooms, but they're starting to appear on lists that many consumers use to shop for vehicles. One of those tabulations -- the Consumer Reports Reliability Rankings -- was just released and David Champion, the Senior Director of its Auto Test Division joins John McElroy as his guest on this week's Autoline. Doron Levin of AOL Autos and Fortune Magazine and Scott Burgess, Autocritic of The Detroit News, join John and David to talk about today's best cars.

Movin' On Up The 1970s was the touchstone for transformation in two important American industries. The world of television was changed forever by producer Norman Lear with ground-breaking shows like 'All In The Family' and its successful spinoff whose theme song has given us this week's headline, 'The Jeffersons.' But at the same time that TV was "movin' on up" the U.S. automotive industry was starting a decades long decline. Fueled by OPEC in tandem with the rise of the imports, the Big Three produced model after model of lower quality cars and they began to pay the price. And we all know what price they eventually paid. But since the start of the new century the 'downgraded' Detroit Three have been on the road back. Designing and building better cars that are not only attracting both old and new customers into showrooms, but they're starting to appear on lists that many consumers use to shop for vehicles. One of those tabulations -- the Consumer Reports Reliability Rankings -- was just released and David Champion, the Senior Director of its Auto Test Division joins John McElroy as his guest on this week's Autoline. Doron Levin of AOL Autos and Fortune Magazine and Scott Burgess, Autocritic of The Detroit News, join John and David to talk about today's best cars.

Just Do ItFor more than two decades those three words have branded Nike into the public consciousness helping make it the success that it continues to be. Of course having great product didn't hurt, but really, the Wieden and Kennedy advertising team who developed the famous tag line, and subsequent media campaigns, are as responsible as anyone for putting Nike into homes and locker rooms around the world. That's why behind seemingly every successful consumer goods business is an ethos of creative energy -- a team if you will -- that helps sell that product to all of us.The auto industry is no different. Its storied advertising history is not only well-documented but ingrained in our memories. The problem with that is the "history" part. Some experts believe that automotive advertising sort of flies under the radar these days trying to attract but not offend leaving the pubic many times with nothing more than a milquetoast impression. The question becomes is that the result of an overall strategy or is there something else at work? Are brand issues, globalization or perhaps the financial tumult responsible for this change of style?This week on Autoline Detroit John McElroy and his panel of experts tackle the ever-changing world of automobile advertising. Joining John to discuss what's been going on and where it all might be headed are advertising journalist Jean Halliday, former ad man turned commentator David Kiley with AOL Autos and an award-winning advertising veteran who is still on the front lines Gary Topolewski.

Just Do It For more than two decades those three words have branded Nike into the public consciousness helping make it the success that it continues to be. Of course having great product didn't hurt, but really, the Wieden and Kennedy advertising team who developed the famous tag line, and subsequent media campaigns, are as responsible as anyone for putting Nike into homes and locker rooms around the world. That's why behind seemingly every successful consumer goods business is an ethos of creative energy -- a team if you will -- that helps sell that product to all of us. The auto industry is no different. Its storied advertising history is not only well-documented but ingrained in our memories. The problem with that is the "history" part. Some experts believe that automotive advertising sort of flies under the radar these days trying to attract but not offend leaving the pubic many times with nothing more than a milquetoast impression. The question becomes is that the result of an overall strategy or is there something else at work? Are brand issues, globalization or perhaps the financial tumult responsible for this change of style? This week on Autoline Detroit John McElroy and his panel of experts tackle the ever-changing world of automobile advertising. Joining John to discuss what's been going on and where it all might be headed are advertising journalist Jean Halliday, former ad man turned commentator David Kiley with AOL Autos and an award-winning advertising veteran who is still on the front lines Gary Topolewski.

Tonight we're together again as Spring has finally sprung in the Motor City, and one of the cars that is putting a "spring" in our step is the just-launched 2011 Mustang. By all accounts, this is a car that can do no wrong: great power, great fuel efficiency and great fun. So, how did Ford do it? To answer that question we've asked Dave Pericak, the Chief Engineer of the Mustang to take a seat on the AAH sofa and spill the beans. Of course, we'll also be getting into the news of the week including the announcements coming out of the NY Auto Show. John McElroy's in studio with David Welch from BusinessWeek and Bloomberg News and they welcome an AAH newcomer, Reilly Brennan from AOL Autos.