POPULARITY
Ever feel like you're hustling non-stop but not seeing the growth you want in real estate?
In the local marketing game, some of the most effective strategies are things that seem too done-to-death or stale to work. As a real estate agent, you are a local business owner, and that gives you a homeground advantage that will boost your business. With a few hacks, there's still plenty of opportunity in these seemingly crowded places, and you can easily dominate your local area. Getting business through social media seems too good to be true since everyone is clamoring for it. Getting onto page 1 of Google search results seems near-impossible with all the competition, but it doesn't have to be. What small tweaks can we make to turn our social media into a deal magnet? How can we beat Zillow in the SEO game? In this episode, I'm joined by marketing expert and the founder and lead marketing strategist at Just Sell Homes, Andrew Fogliato. He shares simple strategies that will skyrocket your social media presence and conversion. If you know what you're doing with SEO, you can rank on the first page for really obscure things. -Andrew Fogliato Three Things You'll Learn In This Episode -Do more with the content you have Agents who create a ton of content already have a huge advantage in the local marketing game. How can you squeeze more juice out of every video, blog and closed deal? -How to beat Zillow at the SEO game Many agents get discouraged that they just can't compete with big companies on social media and search. What loopholes can give us the advantage? -One core audience per account Team leaders fall into a huge trap on social media. They have to post content for recruiting and lead generation. How do you do this without confusing the algorithms? Guest Bio Andrew Fogliato is a marketing expert and the founder and lead marketing strategist at Just Sell Homes. He's been working in the real estate industry for over 10 years in sales, training, consulting, marketing roles and more. Go to https://justsellhomes.com/ or send a DM to @andrewfogliato to learn more. Host Bio Dustin Fox is the co-founder of the Fox Homes Team, a speaker and the author of Six Weeks to Real Estate Success. Dustin and his wife Devon have grown the Fox Homes Team to $400 million in production in just 3 years. Growth that is driven by Dustin's innovative marketing that generates leads for their team of agents. If he's not split-testing his latest marketing campaign, Dustin is probably taking a long bath and reading a business biography. Yes, long baths.
In This Episode Welcome back to the beautiful and talented Lizzy Phillips. After a much deserved maternity leave, Lizzy is back on the pod. Today we talk about a project that has been months in the making. Today we officially launch The Modern Real Estate Agents Coaching Program. Since the inception of this podcast, we have had agent after agent reach out and ask if we will coach them. Now we are ready to take on the commitment and offer coaching as support to our listeners. Listen in today and see if this program is for you. Have a great day, modern agents. As always, our contact info is at the bottom of these show notes. Join our private Facebook Group Modern Real Estate Agents Network. And here is the LINK TO COACHING APPLICATION - https://forms.gle/Z3vxNTaB4JYUCMk28 Key Ideas (0:00) Welcome Back Lizzy! (1:25) Lizzy Talks About Time Off (8:35) We're Moving. We Don't Just Sell Homes. Sometimes We Buy Them. (11:50) I've Been Working In The Shadows (14:20) Introducing The Modern Real Estate Agents Coaching Program On Today's Episode Johnny Phillips - Host - Owner of The Phillips Team Brokered by eXp Lizzy Phillips - Host - Owner of The Phillips Team Brokered by eXp CTAs Modern Real Estate Agents Coaching Application Link Learn More About eXp Realty Choose Johnny Phillips as Your Sponsor at eXp Let Us Know What You Want To Hear On The Show Follow Us Johnny Phillips on Instagram Facebook Lizzy Phillips on Instagram Facebook The Phillips Team Realty on Instagram Facebook Modern Real Estate Agents Network on Facebook
Meet the new owner of REAL ESTATE MAGAZINE! Andrew is also the Founder of Just Sell Homes and it's lead marketing strategist. He's been working in the real industry over 10 years in sales, training, consulting, marketing roles and more.Check out Andrew's projects here:https://justsellhomes.com/https://realestatemagazine.ca/author/andrewfogliato/Follow us:instagram.com/thefineestatestamfacebook.com/thefineestatesteamyoutube.com/@AndrewPerrie
The new owner of Real Estate Magazine, Andrew Fogliato is a professional speaker and President of Just Sell Homes, a digital marketing company for real estate. Andrew has been a notable member of the real estate industry in Canada for the last 10 years helping agents connect with their clients online and it's only a natural progression that he is now the owner of one of the most recognized publications in real estate.Taylor Hack, serial entrepreneur and Marketing Strategist at Gravidia Inc., hosts thought leaders, innovation pioneers & leaders at every level to decode the challenges that test our limits, the disruptions that shake our industries, and the vision that pulls us through to the success we know is possible.
Founder of Just Sell Homes & Real Estate Magazine - Andrew Fogliato Andrew is the Founder of Just Sell Homes and it's lead marketing strategist. He's been working in the real industry over 10 years in sales, training, consulting, marketing roles and more. In his spare time he enjoys playing with his 3 children, basketball, mountain biking, and writing biographies in the third person. https://realestatemagazine.ca/ https://justsellhomes.com/
http://www.LaunchYourFarm.com/Episode95 Welcome back to a very special 95th episode of the Launch Your Farm Show where I interview Andrew Fogliato who owns and operates Just Sell Homes and is the new owner of R.E.M. (Real Estate Magazine). Today Andrew shares why he chose to purchase the long standing REM business and how he plans to bring new life to the company. We talk about what the plans are for the company and what agents can expect from R.E.M. with Andrew now at the helm. With Andrew's vast experience in the real estate space and strong connections, he was the perfect fit to help evolve the company and bring new life to real estate news and education in Canada. In this episode Andrew and I talk about: · Why educational marketing is so important in our business, but also in our industry as a whole. · Andrew shares how agents can learn from other agent's experiences to help elevate their own businesses with real and practical advice. · What you can learn from old real estate training and how you can apply it to your business in today's market. · Why you shouldn't use A.I. to write your content if you are looking to rank on Google. · How you can gain more insight into what's happening in the market by being part of the R.E.M. family! · Plus a ton of other ideas that you can use to grow geographic farm! Connect with Andrew Fogliato on and see what they are up to at http://www.realestatemagazine.ca Be sure to like and subscribe to our Channel as well as check our website and other social channels. Your Friend In Farming, Ryan Smith Launch Your Farm Website - http://www.LaunchYourFarm.com Facebook - http://www.Facebook.com/LaunchYourFarm
MindShare101's David Greenspan is joined by Owner of RealEstateMagazine.ca & JustSellHomes.com - Andrew FogliatoAndrew Fogliato has been in the real estate industry since you still had to physically print out 6 copies of an offer plus a clean one for the lawyer when the deal was done.He's worked as an agent, a trainer for one of the big brand, as a proptech consultant, marketer, speaker, and more.Now he owns Just Sell Homes, a real estate marketing agency that specializes in helping Realtors grow their business, and RealEstateMagazine.ca, the premier source of news for Canadian Realtors. This Episode is sponsored by The Buzz Conference and KiTS Keep-in-Touch Systems.Please subscribe, rate the show, and leave a review. You can also get more #MindShare on Facebook @MindShare101 and Instagram @davidgreenspan101. Check out YouTube #MindShare101, and https://mindshare101.com/
How To Generate And Convert Online Leads In Your Farm - Episode 16 – Andrew Fogliato http://www.LaunchYourFarm.com/Episode16 Welcome back to our 16th episode of the Launch Your Farm Show where I interview Andrew Fogliato with Just Sell Homes. Today, Andrew and I discuss how he went from selling homes and not loving it, to helping agents in his brokerage to speaking and training all over North America and helping agents run their online marketing systems and helping them crush it with online ads. With more and more people moving their attention online, we discuss some great online strategies that are working for agents and how you can replicate these systems and strategies. In this episode Andrew and I talk about: · Why trying to game the system with social media and google will hurt you in the long run. · Andrew shares how to create content that will work consistently and bring you in leads time and time again without annoying your audience · What you can do to shift your business to adding online marketing strategies that compliment your offline marketing. · A SUPER easy way to leverage your online relationships to find your ideal clients offline. · How to niche down your database to provide the right content to the right people at the right time. · Plus a ton of other ideas that you can use to grow online presence and reach your farm online! Connect with Andrew at www.JustSellHomes.com Join his facebook group group at www.Facebook.com/groups/WheelHouseJSH Book a call with him at www.BookAndrew.ca And check out his Over A Pint podcast online. YOUR BEST BOOK – Check out Andrew's favorite book at the moment. (He cheated and gave 2) “Never Lose A Customer Again” by Joey Coleman To get a copy you can order it here: Canada – https://www.amazon.ca/dp/0735220034 USA - https://www.amazon.com/dp/0735220034 “The Alter Ego” by Todd Herman To get a copy you can order it here: Canada – https://www.amazon.ca/dp/B07J1T65D7 USA - https://www.amazon.com/dp/B07J1T65D7 Be sure to like and subscribe as well as check our website and other social channels. Your Friend In Farming, Ryan Smith Launch Your Farm Website - http://www.LaunchYourFarm.com Facebook - http://www.Facebook.com/LaunchYourFarm
This week on the show I am joined by my good friend – Andrew Fogliato. Before building a business dedicated to helping realtors convert more leads online, he was an agent himself.He hated cold calling but he had a knack for online marketing. Before long, he was working with one of the leading real estate brands, training hundreds of agents across North America to generate more leads online.One day, his mentor asked if he could hire him to do it for him, saying he wanted to just sell homes.And just like that, his company Just Sell Homes was born.Every day he gets fired up about the opportunity to help other agents, teams and vendors grow their businesses by driving real results online.He has spoken at many high profile events including the Annual NAR convention, Inman News, OREA REALiTY Conference, and Banff Western Connection. Get ready to take notes as we talk about 'How To Generate More Leads on Social Media'.The MindShare PodCast is sponsored by KiTS Keep-in-Touch Systems, and is a Founding Member of the Industry Syndicate Media Network.Please subscribe, rate the show, and share your thoughts by leaving a review. You can also get more #MindShare on Facebook @MindShare101 and Instagram @davidgreenspan101. Check out YouTube #MindShare101, and https://mindshare101.com/While on my site, be sure to download your free copy of The 7 Ways To Communicate eBook. It will help you know how to deliver the right message to right audience across the right channel, so you can build more MindShare. AND if you want to be part of our Private MindShare Community where we meet 2x's a month live to share ideas, tips, tricks, and to motivate each other, where our MindShare Masters get access to our private VIP Q&A with our Special PodCast Guests each week, and where you get daily marketing & sales tips delivered right to you, plus the opportunity to motivate, learn, and network with a whole bunch of people just like you, just click here to join - https://mindshare101.com/plans/group-coaching/ If you would like to be a guest on the show, or know someone that should be a guest on the show, send us a message to info@mindshare101.com
What does taking action have to do with online marketing and business success? Everything!Welcome to Episode 34 with special guest Andrew Fogliato.Andrew is a Facebook Ad strategist specializing in the real estate industry. A Realtor turned trainer, turned successful founder and owner of Just Sell Homes, Andrew shares his experience and insights from having worked with Top Producing Realtors across North America. Join us for an informative episode on Taking Action - online, offline and everywhere in between.
Andrew is a former real estate agent who grew is business with Facebook ads and now coaches’ agents on developing the best ads and strategies for lead generation on Facebook. For agents who are looking to leverage their advertising Andrew and his team will handle everything. Andrew shares that to be successful with Facebook its no different than in person. People need to know, like and trust you. Andrew's steps to grow your business with Facebook ads. Become a specialist Get people to like you and TRUST you to do business with you Learn to build trust Learn a direct response system Create a Godfather offer Avoid the biggest agent mistakes Who is Andrew? I’m Andrew and I founded Just Sell Homes in Summer of 2015 with the intention of helping real estate professionals get real results from their online marketing efforts. Really though. It was Just Sell homes that found me… When I was selling real estate, my mentor taught me everything about the business. But he was a cold-calling kinda guy…Me? Not so much. So I gave this whole online marketing thing a shot. Turns out, I not only had a knack for it but a genuine passion. And it wasn’t long before I found myself training hundreds of agents across North America with one of the big brands. Now —I’ve been asked thousands of questions throughout my journey but my former mentor asked the one that would change my life… “Can I just hire you to do it?” And Just Sell Homes was born. Subscribe in Apple Podcasts / iTunes Please check out our sponsors – 2 weeks only $49.00 www.vulcan7.com/pathtomastery/ Connecting Your Way to 10 Deals a Month www.davidsevent.com YouTube https://www.youtube.com/user/hillteam17 Facebook – Please follow and join my Group https://www.facebook.com/groups/ptmastery/ LinkedIN https://www.linkedin.com/in/davidihill
This past weekend I was in San Francisco for the annual NAR Convention. I was asked to present on 2 separate topics, as well as co-host 2 separate panels. If you haven't been to NAR before, and you are in the Real Estate industry, this is a must attend show. It is massive. They say there were 20,000 attendees this year. So many booths, and so many Speakers, it is a wealth of knowledge over just a few short days. Day 1 for me was on Saturday. I presented a Session called Skip Hollywood: This is How To Video. I then co-hosted an expert panel on Podcasting. After that, this MindShare PodCast Episode was recorded.I wasn't the only Canadian on site, in fact I understand that CREA, the Canadian Real Estate Association reports we had a contingent of about 500 of us...that they were aware of at least. And included were some friends of mine - Andrew Fogliato, Danny Wood, and Sebastian Malinowski.Andrew is a National Speaker, and the Founder of a company called Just Sell Homes. They specialize, and are absolute masters at Facebook Marketing. Danny owns a company called Brokerage Nation which specializes in online training programs. A brilliant mind, he is also a National Coach and Speaker.Sebastian is the Founder of Tribe Agent specializing in helping Agents become online authorities through the use of both Video and Social Media, and he is as well a Coach and Speaker.In this Episode, we sat down at a round table, turned on the mic, and just started rapping. Going from one topic to the next, getting different opinions and ways of doing things, this is a loaded, informative session with some of the best in our industry...and me!The MindShare PodCast is sponsored by KiTS Keep-in-Touch Systems, and is a Founding Member of the Industry Syndicate Media Network.Please subscribe, rate the show, and share your thoughts by leaving a review. You can also get more #MindShare on Facebook @MindShare101 and Instagram @davidgreenspan101. Check out YouTube #MindShare101, and http://www.mindshare101.com and http://industrysyndicate.com/ If you would like to be a guest on the show, or know someone that should be a guest on the show, please get in touch anytime!
One of the biggest investments real estate agents have to make is in their lead generation, and Facebook advertising is a powerful way to generate leads. How much money should we be willing to spend on our ads? What kind of systems do we need to have built into our Facebook lead generation? How can we resuscitate dead leads? On this episode, I’m joined by real estate marketing expert and founder of Just Sell Homes, Andrew Fogliato who shares on the best strategies for Facebook advertising. 3 Takeaways $10 a day is the best ad spend on Facebook. It means that the audience sees the ad enough to where they take action but not too much that it annoys them. Even if you have a Facebook page that is the center of your online marketing, do not neglect your website. It’s something you will always own and have more control over than another platform. The cost-per-lead with ads that have a video instead of an image is a lot higher. It is impossible for a new agent to grow their business without a solid process and system for generating leads. Facebook is an advertising platform we can easily add to our marketing activities, and by investing some money in it, we can start getting quality leads. In order to do this successfully, the right audience-content fit is key. We have to figure out what matters most to our ad audience and create content that solves those problems.
Interview with Andrew Fogliato from Just Sell Homes - a full service marketing company, servicing the real estate industry. They offer many different services & packages for both realtors & brokers in order to help them get leads online. One piece of advice that Andrew has for new realtors is to start by joining a team, which will help guide you & give you proper experience. Just Sell Homes has recently become the official preferred supplier for all of Canada for Royal Lepage for digital marketing services. Along with many other new & exciting upcoming launches, it is clear that Just Sell Homes has a bright future ahead of them.
#FacebookMarketing #DigitalAdvertising #FacebookGroups Andrew Fogliato is a Facebook Ad strategist who specializes in the real estate industry .... From his start as a real estate agent, to becoming a trainer, and then launching Just Sell Homes, a digital marketing agency for the real estate industry. Andrew has continued to immerse himself in the industry and help get results for agents, brokers, vendors, and coaches who serve the industry. In this episode we will talk about marketing strategies, facebook/social media ad strategies, leveraging private social media groups and much more! Andrew Perrie Facebook: https://www.facebook.com/TheRealAndre... Instagram: https://www.instagram.com/aperrie/ Website: https://www.instagram.com/aperrie/ Youtube: https://www.youtube.com/user/AndrewPe... Twitter: https://twitter.com/andrewperrie Andrew Fogliato - Facebook: https://www.facebook.com/JustSellHome... Instagram: https://www.instagram.com/justsellhomes/ Website: https://justsellhomes.com/ Twitter: https://twitter.com/AndrewFogliato YouTube: https://www.youtube.com/channel/UCSW6...
We spent 2 powerful days at the Blue Mountain Real Estate Conference in beautiful Collingwood, ON, put on by my good friend Andrew Fogliato from Just Sell Homes.Having so many rock star Realtors together in one place, I had to take the opportunity to record a MindShare PodCast. So I invited 4 awesome people to join me, for what was a very fun, and of course informative conversation. Charlene De Silva is the Vice-Chair for the Ontario Real Estate Associations Young Professionals Network (OREA YPN). She has a background in Marketing, is a strategic thinker, an expert negotiator, and she has been exposed to the Real Estate business for over a decade.Sean Ryan is a Broker with over 13yrs of experience in Real Estate. He is a Father, a Marketer, a Realtor, and has been heavily involved in his community over the years acting as President of The Sarnia Seaway Kiwanis, he has sat on the board for the Y.M.C.A., and has also been involved with the Sarnia Chambers Young Professionals Group.Jessica Botelho grew up in the world of Real Estate (just like me), having a Father who has been selling, brokering, and managing for Remax for many many years. She has learned this business from the ground up, and she brings a world of knowledge with her. Although she fits into the "millennial" generation, she is an expert at implementing the old school with the new school.Drew MacIntosh is a Father, a Brother, a Real Estate Team Leader, and an Entrepreneur. He lives and works in Orillia, ON, and has built a business with 38% coming from Realtor to Realtor referrals. He prides himself on relationships, and truly knows what it means to connect with people on a consistent basis. We have 2 kinds of Realtors in this industry…either the newbies, and/or the ones kicking around for 5-10 years but who aren't really sure what they are supposed to do every day. They're maybe getting by, and most likely struggling. Then there are the ones who see it as a career. They get up everyday knowing what to do. They're comfortable with what they do, whether it's a good market or a bad market, they deal with it and keep moving. They have a plan. In this fun Episode, these 4 rock stars share their secrets to success in this Real Estate Business.The MindShare PodCast is sponsored by KiTS Keep-in-Touch Systems, and is a Founding Member of the Industry Syndicate Media Network.Please subscribe, rate the show, and share your thoughts by leaving a review. You can also get more #MindShare on Facebook @MindShare101 and Instagram @davidgreenspan101. Check out YouTube #MindShare101, and http://www.mindshare101.com and http://industrysyndicate.com/ If you would like to be a guest on the show, or know someone that should be a guest on the show, please get in touch anytime!
Next up in our "How I'd Market It" series - real estate! I have a ton of realtor friends and connections (don't we all). I met Andrew Fogliato in a private FB group for marketers and advertisers. He has a company called Just Sell Homes (website) which "handles your digital marketing so you can - just sell homes." On this episode you'll learn: Why niching down is so important in who you serve How Andrew used speaking as a catalyst to grow his business How he uses FB ads to sell more homes I loved this chat with Andrew and I know you will too (whether you're in real estate or not). Then, if you want to collaborate with me on your business, just like Andrew and I are here, come join me in June at One Hour Funnel Live. (link)
This week, we talk to an old friend: Andrew Fogliato from Just Sell Homes.com. Andi talks Victor Lustig, Elise talks niche social media, and Andrew tells us all about marketing on Facebook (which, not for nothing, is the most interesting part of the show...) Join us for the second episode of #FriendsFebruary 2019! Show note available at www.rabbitholespodcast.com - check out the episode tab! While you're there, check out our connect tab to learn about ways you can hit us up on social media, and the support and merch tabs for ways to show your pride in the fandom!
Thanks to Facebook advertising, we can go straight to the masses without forking out a lot of money. What are some of the biggest mistakes we make with our ad targeting and response? How do we create a process that leads people from cold lead to a booked appointment using ads and opt-ins? What kind of ads actually generate quality leads? On this episode, Facebook ad expert, former agent, and founder of Just Sell Homes, Andrew Fogliato shares what is— and isn’t— working in advertising and lead conversion today. Provide as much value as possible in the ad, and overdeliver on your promise. -Andrew Fogliato Want to Know Where Greg Harrelson Gets His DATA? Click here:https://www.colerealtyresource.com/landing/realestatesalessolutions/ Takeaways + Tactics If you have an unsubscribe list, upload those names to Facebook and run ads to them. Having a secondary offer on your "thank you" page can be highly effective, but it needs to be set up correctly. ISAs make shouldn’t go too fast to the close. Their goal on first contact is to get answers to easy, open-ended, low pressure questions. At the start of the show, Andrew shared how his agency got started and how he expanded his own real estate experience. Next, we talked about how the changes made to Facebook have affected targeting, and some of the mistakes people make with targeting. Andrew shared some tips and insights, including the power of a secondary offer and the best questions to ask a cold lead. We also talked about: Lead routing and why it’s such a big deal The best offers for getting someone to book a call or appointment instantly How to market and retarget to your unsubscribe list The "Holy Grail" for agents is a Facebook ad and a system that effortlessly leads people down the process of going from a cold lead, to a motivated prospect, and a call or appointment. The secret to this is giving a lot of value from the beginning, and actually marketing on the consumer’s biggest pain points. We can boost this by adding secondary offers to our opt-in pages, and being strategic with the highest value assets we have in our listing packages. Guest Bio- Andrew is the founder of Just Sell Homes and a speaker and marketing expert. He founded his agency in 2015 with the intention of helping real estate professionals get real results from their online marketing efforts. Go to http://justsellhomes.com/ for more information.
Mail-Right: Real Estate Agents Show: About Technology & Online Marketing & Getting Seller Leads
We Discuss The Power of Facebook Connected To Getting Great Seller Leads 2018 Andrew founded Just Sell Homes in the Summer of 2015 with the intention of helping real estate professionals get real results from their online marketing efforts. Really though. It was Just Sell homes that found me… When Andrew was selling real estate, his mentor taught him a great deal about the business. But he was a cold-calling kinda guy. Andrew? Not so much. So he opted to give this whole online marketing thing a shot. Turns out, Andrew was not only had a knack for it but a genuine passion. And it wasn’t long before he found myself training hundreds of agents across North America with one of the big brands. Now, Andrew been asked thousands of questions throughout the course of my journey. But my trusty former mentor asked the one that would change my life… “Can I just hire you to do it?” And Just Sell Homes was born. http://justsellhomes.com/
Mail-Right: Real Estate Agents Show: About Technology & Online Marketing & Getting Seller Leads
We Discuss The Power of Facebook Connected To Getting Great Seller Leads 2018 Andrew founded Just Sell Homes in the Summer of 2015 with the intention of helping real estate professionals get real results from their online marketing efforts. Really though. It was Just Sell homes that found me… When Andrew was selling real estate, his mentor taught him a great deal about the business. But he was a cold-calling kinda guy. Andrew? Not so much. So he opted to give this whole online marketing thing a shot. Turns out, Andrew was not only had a knack for it but a genuine passion. And it wasn’t long before he found myself training hundreds of agents across North America with one of the big brands. Now, Andrew been asked thousands of questions throughout the course of my journey. But my trusty former mentor asked the one that would change my life… “Can I just hire you to do it?” And Just Sell Homes was born. http://justsellhomes.com/
Mail-Right: Real Estate Agents Show: About Technology & Online Marketing & Getting Seller Leads
Andrew, founded Just Sell Homes in July of 2015. Why? Because he was asked to! When I was selling real estate I had a mentor. He taught me a lot about the business. I also taught myself a lot of the digital side of the business which he was not familiar with. The more I learned about it the more people came to me with questions. Which eventually led to me accepting an offer to train agents across North America with one of the big brands. Then my former mentor came back to me. Asked if I could help him evaluate some website providers. So I said “Of course”. When showing him the options he eventually just said “Can I just hire you to do this for me?” Then the idea behind Just Sell Homes was born and a few months later it launched! As much as I enjoyed being a real estate agent, I love the digital marketing side of the real estate business even more. It’s where my true passion is. When I’m not running Just Sell Homes I’m spending time with my kick-ass wife, our daughter Hannah, our two dogs, and playing basketball as much as possible. I also spend a lot of time trying to make myself an even better digital marketer. That’s why I take courses, like the Hubspot Certified Inbound Marketer course. I don’t think one person can ever know everything but that doesn’t mean I can’t try to!