Podcasts about marketing secrets

In today's episode, I'm sharing a behind-the-scenes look at the brand new training I just taught on the 2025 business model and how it's shaping the way I see digital marketing evolving. I dive into the biggest challenges we're facing right now like audience overwhelm, lack of trust, and the demand for speed, plus I break down the sales system I believe every business will need moving forward. Tune in to hear the strategy shifts that could transform the way you grow your business this year.

In this episode of the Miami Real Estate Podcast, we sit down with Anastasiia Mann, founder of Muse Groupe, to uncover the latest marketing strategies shaping the real estate industry. From Instagram and LinkedIn to SEM and beyond, Anastasiia breaks down what's working right now, the common mistakes realtors should avoid, and the tactics that no longer move the needle. Packed with actionable tips and insider perspective, this conversation is a must-listen for agents, brokers, and developers who want to elevate their brand, generate leads more effectively, and stay ahead of the curve in today's fast-paced market. About Anastasiia Mann Anastasiia is the founder of Muse Groupe, a boutique marketing agency specializing in new construction and luxury real estate. With over a decade of experience in South Florida's real estate market, she has led marketing for iconic developments like Aston Martin Residences Miami, Natiivo Miami, and Ocean Resort Residences Conrad Fort Lauderdale Beach. Today, she continues to shape Miami's skyline by driving the marketing strategy for Arbor Coconut Grove, Aria Reserve, and top-producing agents across the city.

In today's episode, I'm talking all about content creation—the highs, the lows, and how to make it actually work for your business. I share why consistency matters more than waiting for inspiration, how to turn your everyday experiences into authentic content, and ways to make creating easier without burning out. Plus, I share my biggest 2025 prediction about AI and how it's changing the pace of business and content. If you've ever felt overwhelmed by content or unsure how to show up consistently, this episode is for you.

Don't fall for the Google Review Scam Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In today's episode, I'm pulling back the curtain on some of the most impactful conversations I've had with clients lately, from the surprising challenge I gave a few of them, to what really happens when a launch falls short, plus the small morning shift that's completely changed my clarity. If you've ever felt the pressure of juggling it all, or the sting of a disappointing result, this episode will give you both perspective and practical takeaways to keep moving forward.

Don't do what this restaurant owner did and risk CRUSHING your restaurant.  Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

You control your own destiny, not the software you buy.  In today's podcast we talk about the missing ingredient missint with these two restaurants, EFFORT! Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In today's episode, I sit down with Nikki May, the powerhouse founder of Social Blueprint, a fast-growing social media agency known for creating authentic content that actually converts. Nikki shares how she went from a surprising start in the industry to building a thriving business, and we explore what it really takes to create consistent, trust-building content, as well as practical ways to create content without burning out. Nikki brings so much clarity and actionable advice you can apply right away, you don't want to miss this one.

In today's episode, I'm sharing some big behind-the-scenes updates in my business and life. You'll hear about the shifts we're making as a company, my ongoing battle with social media (and the tool that's finally helping me set real boundaries), plus a special story that took me back to the very coffee shop where I started my business eight years ago. This one's part inspiration, part strategy, and part reminder that success doesn't always come from force. Sometimes the real growth happens when you lean into flow.

Today's podcast is a math problem that you have. Attrack Build Retain + New Frequent Lost  + In-store, Onine & Social Media = Restaurant Marketing That Works Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In today's episode, I'm joined by Whitney Woodcock, founder of Queen of Millions—a global community of over 200 women across 20+ countries who are learning, investing, and building confidence in the world of crypto. Whitney shares her journey from leaving engineering and a traditional career path to betting on herself, creating financial freedom, and building a movement that blends strategy, intuition, and empowerment. If you've ever craved more freedom or wondered how to get ahead of financial shifts, you don't want to miss this conversation.

Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Summary In this podcast episode, Brett Ingram discusses the fundamentals of affiliate marketing, emphasizing its potential as a low-touch income stream. He shares his journey from zero experience to becoming a top 1% affiliate marketer, outlining eight key strategies for success. These include building a targeted audience, leveraging email marketing, finding suitable affiliate products, cloaking links, and optimizing email promotions. The episode concludes with a reminder of the importance of consistency and the potential for affiliate marketing to replace traditional job income. Chapters 00:00 Introduction to Affiliate Marketing 02:50 Understanding Affiliate Marketing Basics 06:07 Building a Targeted Audience 08:57 The Power of Email Marketing 11:45 Finding the Right Affiliate Products 14:34 Cloaking Links for Success 17:49 Effective Email Promotions 20:43 Analyzing and Optimizing Results 23:31 Conclusion and Key Takeaways #affiliatemarketing #emailmarketing #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Marketing Factor, Austin Dandridge interviews Curry Hagerty, the marketing mastermind behind HART Jewelry's explosive growth. Discover how this contemporary jewelry brand scales without heavy discounting and dominates Black Friday with innovative strategies.KEY TAKEAWAYS:Black Friday pre-sale strategy for existing customersWhy creative testing beats optimization for Meta adsBuilding a marketing team with EOS (Entrepreneurial Operating System)Klaviyo automation for retail stores and trunk showsAttribution tracking with Triple Whale vs Meta reportingAI tools for e-commerce growth and customer discoveryRunning 25-30 new ad creatives monthly on MetaWhitelisting campaigns using real customers vs mega-influencers Omnichannel customer feedback loops from retail to onlineGeographic email segmentation for pop-up eventsBrowse abandonment flows without heavy discountingKlaviyo for email/SMS marketingTriple Whale for attribution trackingMeta advertising optimizationShopify Plus AI featuresDaydream.io for AI-powered shopping discoveryPerfect for e-commerce founders, marketing managers, and jewelry brands looking to scale profitably without racing to the bottom on pricing.

Last week I was in Atlanta for the Pizza Power Forum hosted by PMQ and it was a solid event.  Today we're going to walk through my big takeaways from YOUR questions at the event.   Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In this episode, I'm sharing the real behind-the-scenes of some massive decisions I'm sitting with right now as I look to scale my company from $3M to $10M. I talk about the tension between short-term decisions that keep the business healthy and the long-term plays that build true legacy, and how I work through the gray area when clarity feels out of reach. If you've ever felt the weight of making the “right” decision in your business, this episode will remind you how to find perspective, create clarity, and move into action with confidence.

The carerr path we chose is TOUGH! Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In today's episode, I'm sitting down with my friend Gunther Klaus—an incredible entrepreneur, athlete, and true expert in biomechanics. We talk about his path as both an athlete and a business owner, the biggest lessons he's learned along the way, and the challenges of turning deep expertise into simple, impactful marketing. If you've ever struggled with balancing your passion for your craft with the realities of running a business, this conversation is going to resonate with you.

What's the real secret behind Alex Hormozi's $100 million weekend launch? In today's episode, I break down why everyone's focusing on the wrong thing when analyzing his massive success. While others are trying to copy his webinar tactics, I'm sharing what actually made that weekend possible - and it has nothing to do with his pitch. If you're ready to stop chasing tactics and start building the foundation that creates unstoppable business growth, this episode will shift how you think about success.  

In this episode of the Investor Fuel podcast, host Skyler Byrd speaks with Lucy Edwards, a seasoned expert in real estate marketing. They discuss Lucy's journey from pioneering floor plans in the New York metropolitan area to her acquisition by VHT Studios and her insights on the importance of embracing technology, particularly AI, in marketing strategies. Lucy emphasizes the need for real estate professionals to invest in their marketing efforts to build their reputation and future success. She also shares her plans for her upcoming podcast, 'Get Real with Lucy.'   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

In this episode of Big Butts No Lies, I sit down with Dr. David Kashan, a double board-certified plastic surgeon and marketing expert, to dive into the future of plastic surgery marketing and patient communication.Dr.Kashan shares how the industry has shifted with digital trends, social media, and influencer culture, and what that means for both surgeons and patients. We explore the importance of trust, education, and transparency in building strong patient relationships, and how surgeons can ethically grow their practices in today's online-driven world.Whether you're a plastic surgeon, medical professional, or patient curious about how marketing shapes your experience, this episode gives you insider knowledge on what's working now—and what to avoid.

Meme marketing isn't just fun—it's a multi-million rupee business! In this episode, Aryan Bhasin—co-founder of Socio hub, (India's fastest-growing digital marketing agencies, transforming brands and the entertainment industry like never before), and the mind behind some of India's most popular meme pages like Comedy Culture, Indians, Glam Sham, and more—breaks down how memes, authenticity, and smart creator strategies are reshaping the digital economy in 2025. What You'll Learn: • How memes evolved into serious branding tools for top companies• Real influencer income numbers & brand deal secrets • Why authenticity always beats chasing every trend • Aryan's jugaad hacks for new creators trying to break through Whether you're a digital marketer, meme creator, or just curious about the future of social media, this episode is packed with insights you can start using right now. Timestamps: 0:00 – Aryan's intro & meme marketing journey 6:01 – Creator struggles & early wins 12:01 – Building a personal brand with memes 18:01 – Influencer income & brand deals explained 24:01 – Authenticity vs. trends 30:01 – Scaling content & jugad strategies 36:01 – Aryan's advice for new creators 41:01 – Future of content & closing thoughts Learn more about your ad choices. Visit megaphone.fm/adchoices

This gets missed at most restaurants and it's a big miss. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In today's episode, I sit down with my client and friend, Sarah Warren, for an incredible conversation about resilience, branding, and the power of values-based decision making. Sarah shares her journey of navigating one of the hardest seasons of her life while creating her biggest revenue quarter ever, and the lessons she's learned about building a brand rooted in true alignment. We dive deep into how clarity, alignment, and staying anchored in your values can carry you through challenges and fuel massive growth. If you've ever wondered how to build an authentic brand and lead with resilience no matter what life throws at you, you'll love this conversation.

Your restaurants sales aren't growing due to having a LEAKY marketing plan. Let's discuss this today! - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

Do you want to learn about the marketing strategies that powered one of the most successful political campaigns, with lessons that can be applied to any business?   In this episode of Sharkpreneur, Seth Greene speaks with Jack Turk, the World's Fastest Copywriter, who uses his extensive experience with industry leaders to share key marketing insights from the 2024 Trump campaign. Jack unveils the 47 "Trump-tested hacks" that form the foundation of his new book, "Mega Marketing Secrets." He discusses the power of fun in marketing, how to build an omnipresent brand, and how entrepreneurs can use these lessons to accelerate growth.   Key Takeaways: → How to find and serve the right audience to build a thriving business. → The importance of controlling the narrative in your marketing. → How to quickly implement marketing strategies for fast results. → The power of working with a team and expanding your reach. → The role of copywriting in creating compelling, profitable marketing campaigns.   Jack Turk, known as the World's Fastest Copywriter, helps small business owners, entrepreneurs, and thought leaders write faster, better, and more effectively. With a passion for eliminating the fear of the blank page, Jack empowers his clients to find their unique voice and craft compelling sales copy that delivers results. Drawing on decades of experience and a proven process, he guarantees his clients can quickly produce powerful messaging that connects with the people who need their products and services most.   Connect With Jack: Website Learn more about your ad choices. Visit megaphone.fm/adchoices

What would happen if you stopped doing the tasks that drain you? In today's episode, I share why I no longer open my own email and the mindset shifts that helped me delegate on a whole new level. You'll discover why growth isn't meant to be linear and how embracing the “boring” foundational work is actually the secret to unlocking your next stage of success.  

A few loyal readers of MP's Monday Minute recently asked: “Matt, what's the best way to build a customer database?” Let's break it down today! - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

Unlock the insider tactics to build trust, stand out, and turn conversations into contracts.Learn how to invest in real estate with the Cashflow 2.0 System! Your business in a box with 1:1 coaching, motivated seller leads, & softwares. https://www.wealthyinvestor.com/Want to work 1:1 with Ryan Pineda? Apply at ryanpineda.comJoin our FREE community, weekly calls, and bible studies for Christian entrepreneurs and business people. https://tentmakers.us/Want to grow your business and network with elite entrepreneurs on world-class golf courses? Apply now to join Mastermind19 – Ryan Pineda's private golf mastermind for high-level founders and dealmakers. www.mastermind19.com--- About Ryan Pineda: Ryan Pineda has been in the real estate industry since 2010 and has invested in over $100,000,000 of real estate. He has completed over 700 flips and wholesales, and he owns over 650 rental units. As an entrepreneur, he has founded seven different businesses that have generated 7-8 figures of revenue. Ryan has amassed over 2 million followers on social media and has generated over 1 billion views online. Starting as a minor league baseball player making less than $2,000 a month, Ryan is now worth over $100 million. He shares his experiences in building wealth and believes that anyone can change their life with real estate investing. ...

Indecision is one of the biggest things holding entrepreneurs back, and in this episode I'm sharing why it's so dangerous and what to do instead. I share my own process for making clear, confident decisions and how I cut through fear and doubt to move forward. If you've ever found yourself second-guessing or stuck in limbo, this conversation will give you the clarity you need to finally commit and go all in.  

Former Senior Director of Marketing at Creme of Nature, Beauty Marketing Strategist, and Founder of Texture Crush + Gholston Strategy Group — Teneya Gholston is not your average beauty professional. She's led marketing strategies for powerhouse brands like Revlon, Lottabody, and Arosci, and is best known for revitalizing the iconic Creme of Nature brand within Black beauty culture.In this episode, Teneya shares her incredible journey from the salon chair to the corporate boardroom and now as a founder. We dive into how she leveraged her skills as a licensed cosmetologist and corporate strategist to build a career that merges artistry and business.

What's the real reason your audience isn't saying “yes” to your offer? In today's episode, I'm sharing three essential pieces to elevate your messaging and reveal how you can uncover your ideal customer's deepest desires, disrupt their thinking, and position your offer so it becomes an instant yes. Tune in now to discover how to craft messaging so powerful it moves people to take action.

Buy our book: https://amzn.eu/d/bO8xoDy In this episode of We Have A Meeting, we're joined by Dan Pope — founder and host of the HUNGRY podcast — to dive deep into the marketing strategies behind the world's most exciting food and drink brands. Dan shares the secrets he's learned from interviewing 300+ founders and marketers behind challenger brands like Huel, Graze, LEON, and more. From building irresistible brand stories to cracking retail distribution and mastering FMCG growth, this episode is packed with real-world insights. Whether you're a marketer, brand builder, or startup founder, this is a must-watch. ⏱️ Topics Covered: What makes a food or drink brand truly stand out The psychology of buyer behavior in supermarkets Why some brands go viral and others don't Lessons from top founders in FMCG The role of storytelling and authenticity in food branding How Dan built one of the UK's top CPG podcasts

Recently, Katie from my team was asked for advise on rebranding their restaurant. So I figured I'd hop on the mic and talk through what I would do and my experience.  - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In today's MP's Monday Minute we cover how Alex Horomzi used his customer acquisition marketing to self fund his actual marketing sales pitch.   - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out www.americasbestrestaurants.com

In today's episode, I sit down with Jenn Goodall, the powerhouse Director of Operations behind our done-for-you team, to share the leadership strategies, culture shifts, and behind-the-scenes changes that have transformed how we serve our clients. With decades of experience leading national sales teams, managing multimillion-dollar contracts, and building departments from the ground up, Jenn knows what it takes to create exceptional teams and deliver outstanding results. Tune in now to discover the strategies and mindset shifts that keep high-performing teams and businesses at the top.

In today's episode, I'm unpacking something I've been sitting with for months: the idea that ambition and healing don't have to be at odds. I share how I got caught in the cycle of constantly looking backward, questioning my drive, and dimming my fire in the name of “doing the work.” Let's talk about finding the balance—and reclaiming your ambition as your superpower. If you've ever questioned your drive or felt torn between building and being, this one's for you.  

In today's episode, I'm joined by the always hilarious and wildly creative Angie Lee – podcasting powerhouse, keynote speaker and founder of Soul CBD. We talk about building an 8-figure brand with her brother, why she never wanted to be a CEO, how she uses AI in the most unexpected ways, and what it really takes to grow a loyal, ride-or-die community. Angie keeps it real on entrepreneurship, events, burnout, and the not-so-sexy truth behind “success.” This conversation is packed with gold and laughter—I can't wait for you to hear it.

What if the leads you're ignoring are actually the keys to building serious wealth? In this episode, Dedric and Krystal Polite—stars of 50/50 Flip on Hulu and A&E—break down the exact marketing strategies that helped them build a $10M rental portfolio without starting with money, credit, or experience. From Zillow hacks and for-rent-by-owner leads to AI-powered cold calling, they share how to find motivated sellers, get deals 60¢ on the dollar, and scale creatively. If you're ready to level up your deal flow, this is where it starts. KEY TALKING POINTS:0:00 - Intro0:22 - Marketing Secret #1: How To Find Off-Market Deals7:30 - Marketing Secret #2: Marketing Outreach Methods13:13 - Marketing Secret #3: The Silver Segment Strategy14:56 - Outro LINKSInstagram: bepolitepropertieshttps://www.instagram.com/bepoliteproperties Website: Be Polite Propertieshttps://politeproperties.com/ Instagram: David Leckohttps://www.instagram.com/dlecko Website: DealMachinehttps://www.dealmachine.com/pod Instagram: Ryan Haywoodhttps://www.instagram.com/heritage_home_investments Website: Heritage Home Investmentshttps://www.heritagehomeinvestments.com/

Ever catch yourself asking, "How do I do this?" In this episode, I'm breaking down why that question can actually keep you stuck—and what 7-figure CEOs ask instead. I'll walk you through the mindset shift that unlocks true leverage in your marketing, along with real examples from my own business. If you're ready to think and operate like the CEO you are, this one's a must-listen.  

In this episode, I'm joined by Hannah Gill, a doula and passionate educator who's built a business rooted in personal experience, resilience, and alignment. We talk about how she went from working until 2am in burnout mode to finding her groove by letting go of pressure, simplifying her marketing, and building offers that work around her life—not the other way around. Get ready for a conversation that is honest, refreshing, and a powerful reminder that there's no one right way to grow a business.

Join our community of RE investors on Skool here: https://tr.ee/JoinTheClub

Ever feel like you're the exception—the one who can juggle five offers, launch three new ideas, and rebuild your website all at once? In today's episode, I'm pulling back the curtain on how that mindset, while powerful, can also quietly sabotage your next level of growth. I'm sharing real conversations I've had with entrepreneurs (and myself) about what happens when we stop chasing all the things and start laser focusing on what actually moves the needle. If you've been in a season of overcommitting, this episode might just be the reset you need.

Why do people say one thing and do another? Why do some ads flop while others go viral? In this episode, Dr. Lauryn sits down with behavioral marketing expert Nancy Harhut to explore the science behind how people actually make decisions—and how marketers can ethically influence those instincts to boost attention, engagement, and conversions.Nancy shares decades of experience blending behavioral science with marketing strategy, revealing practical tools that business owners and service providers can use right now. You'll learn about eye magnet words that increase clicks, why the word “free” still works wonders, how to use social proof and authority to build trust, and why loss aversion might be your best sales tool. Whether you're a clinic owner, entrepreneur, or content creator, this conversation is packed with actionable insights to improve your messaging and get better results.Key Takeaways:Behavioral marketing leverages subconscious decision-making. Up to 95% of decisions are made in the subconscious mind—using behavioral prompts can dramatically improve ad performance and message retention.Certain words have proven psychological impact. Words like “you,” “free,” “new,” and “alert” are eye magnets that instinctively capture attention and drive engagement across email, print, and social media.Use social proof and authority to build trust. Testimonials, certifications, and credibility signals reduce uncertainty and help potential clients feel confident choosing your service or product.Loss aversion is more powerful than gain. Framing your offer in terms of what someone could lose (vs. what they'll gain) can double response rates and increase urgency in decision-making.About the Guest:Nancy Harhut is the Co-Founder and Chief Creative Officer of HBT Marketing, where she helps brands apply behavioral science to increase marketing performance. With a background as a top-ranked creative director, Nancy has led successful campaigns for major global clients and was named a Top 10 Digital Marketer by the Online Marketing Institute. She's spoken at hundreds of industry conferences worldwide and is the author of Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses. Nancy's work focuses on making marketing smarter by understanding how people really think and act.Buy Nancy's Book: Using Behavioral Science in MarketingFollow Nancy: LinkedIn | Instagram Resources:Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!Don't miss the upcoming Cash Cow Webinar: A Free Masterclass on How to Systemize, Profit, and Lead Without Being the Bottleneck. Happening twice, on July 29th and 30th, register for FREE today!Join The Uncharted Collective: A Membership for Healthcare Professionals to...

In today's episode, I sit down with my right-hand and incredible Director of Operations, Morgan Kirk, for an honest conversation about what it really looks like to grow a business with someone by your side. We dive deep into her incredible transformation from a fifth-grade teacher who wanted to stay completely behind the scenes to the powerhouse leader who now runs our entire done-with-you program. We talk about the hard conversations, how we challenge each other as CEO and operator, and what it really looks like when someone chooses growth over comfort. If you're wondering what it looks like to have that essential right-hand person or you've been playing it safe in your own life, this raw, behind-the-scenes look at our relationship will show you exactly what's possible when you're willing to grow.

Are you creating the kind of content that actually builds momentum—or are you stuck in the safe zone? I just got back from an incredible mastermind with powerhouse 7 and 8-figure entrepreneurs, and this episode is full of the bold ideas, hard truths, and exciting shifts that lit a fire in me. I'm talking about the future of AI in digital products, how to show up with the kind of content that sets industry leaders apart, and the massive unlock that happens when you stop playing it safe. If you're ready to shake things up and lead in a new way, you're going to love this one.

Join Nick Lamagna on The A Game Podcast with our guest Anthony Simonie who is THE Go-To source for relationship building and capital raising and marketing via LINKEDIN with more than 25 years of successful marketing, sales and business development experience.  Fighting out of Austin, TX he started in pharmaceutical sales and worked for Johnson and Johnson selling medical devices to surgeons before he pivoted to property preservation. He started by cleaning out foreclosures and after proof of concept of multiple on and offline businesses he decided to share his knowledge and help others as well using his tested and proven marketing strategies.  He has since helped over 10,000 satisfied clients with his gift for finding the keys to converting and retaining  high quality clients for your business. He is a Master in managing email lists, running advertising, buying media, writing copy and running webinars.  His main focus today is two of his ventures including the Found Money Agency where he partners with high ticket entrepreneurs to extract revenue left on the table that is locked up in their buyers lists.  As well as Client elevator, the fastest growing service-based business that professionals and syndicators are using to attract, win and retain high-end leads, clients and investors, while increasing referrals consistently and predictably.  He is a huge advocate for foster care, adoptions and charities and does Jiu Jitsu!   Topics for this episode include: ✅ The one business tool more powerful than social media ✅ How to get a competitive advantage on linkedin ✅ How can linkedin help your business grow ✅ What is one thing all successful people have in common ✅ How being authentic leads to success in business + more! Check the show notes to connect with all things Anthony!   Connect with Anthony: Anthonysimonie.com Anthony Simonie on Facebook Anthony Simonie on Instagram Anthony Simonie on Threads Anthony Simonie on Twitter Anthony Simonie on LinkedIn Anthony Simonie on TikTok Anthony Simonie on Youtube   Connect with Anthony's Ventures: Clientelevator.com Client Elevator on Facebook Foundmoneyagency.com --- Connect with Nick Lamagna www.nicknicknick.com Text Nick (516)540-5733 Connect on ALL Social Media and Podcast Platforms Here FREE Checklist on how to bring more value to your buyers  

There's nothing more frustrating than watching your money disappear into vague marketing campaigns with zero return. You get all the hype, the buzzwords, and the dashboards—but not the customers. For many businesses, it feels like throwing darts in the dark and hoping something sticks. You just want a strategy that actually works, plain and simple. Maxwell DesMarais is the Director of Strategy at Vital Design, where he leads SEO and paid media for clients across industries. He also runs My Outdoor Base Camp, a site with over 120K monthly visitors. Today, Max shares practical digital marketing advice, including how to spot low-effort, high-return opportunities and what to look for in a marketing agency. He stresses the importance of conversion-focused funnels, transparent reporting, and hiring marketers who actually apply their own strategies. Stay tuned! Resources: vital. | Award-winning web design, eCommerce development & digital marketing strategies My Outdoor Basecamp | Your Basecamp for Outdoor Knowledge. Trusted by 4,000+ people every day. Follow Maxwell DesMarais on Facebook Connect with Maxwell DesMarais on LinkedIn

In today's episode, I sat down with Blair Jones - wellness advocate, astrologer, and conscious parenting mentor - for what turned into one of the most honest, moving, and expansive conversations I've had on the podcast. From building a wildly successful network marketing business to navigating motherhood, marriage, identity shifts, and the space in between — Blair holds nothing back. We talked about redefining success, releasing the hustle, rekindling intimacy, and what it looks like to be in a season of unknowns. If you've ever questioned what's next after “having it all,” this episode is going to hit home.

So many businesses throw money at ads, tools, and trends hoping something sticks, but end up with little to show for it. Meanwhile, sharper competitors are dialing into what really matters—clear messaging and smart use of data. It's frustrating watching others break through while your efforts seem to stall. The problem often isn't effort—it's direction. James Harenchar is the President and CEO of Response Marketing Group, a Richmond-based agency focused on data-driven strategies. With nearly four decades in the industry, he's worked with brands like Ritz Carlton and Capital One to refine customer targeting through segmentation and predictive modeling. Today, he talks about how smart use of data helps businesses grow, especially during economic uncertainty. He stresses the need for personalized marketing rooted in analytics to boost ROI and stay competitive. Jim believes good data beats guesswork every time. Stay tuned! Resources: Enhanced Customer Engagement With Relevance & Personalization Follow James Harenchar on Facebook Connect with James Harenchar on LinkedIn