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In deze aflevering van Walk The Talk - Trends Talk: VO: Tijdens deze nieuwe Walk The Talk - Trends Talk openen we de deuren van het circus: het wintercircus in Gent. Na een jarenlange, uitdagende renovatie, is het wintercircus nu omgedoopt tot een technologie tempel én een inspirerende ontmoetingsplaats. De circusdirecteur die de teugels stevig in handen heeft, is Louis Jonckheere. Een grote naam in de techwereld, want hij is medeoprichter van twee start-ups met internationaal succes: In The Pocket en Showpad. Z 7 op 7 is de nieuwe dagelijkse podcast van Kanaal Z en Trends. Elke ochtend, vanaf 5u30 uur luistert u voortaan naar een selectie van de meest opmerkelijke nieuwsverhalen, een frisse blik op de aandelenmarkten en een scherpe duiding bij de economische en politieke actualiteit door experts van Kanaal Z en Trends.Start voortaan elke dag met Z 7 op 7 en luister naar wat echt relevant is voor uw business, onderneming, carrière en geld.
In deze episode van Trends Talk praat Francesca Vanthielen van Trends Kanaal Z met Louis Jonckheere, mede-oprichter van Showpad en In The Pocket en nu CEO van het Wintercircus, de nieuwe technologie- en ondernemershub in Gent.
In deze aflevering spreekt Bright met Louis Jonckheere, co-founder van Showpad en board member van heel wat andere Vlaamse start-ups & scale-ups. Aan kennis en ervaring geen gebrek!
Opgenomen in het Wintercircus Gent: een gesprek met Louis Jonckheere. In 2011 richtte Louis Showpad op, een SaaS bedrijf dat voor veel founders in de Benelux als voorbeeld dient. Vandaag is hij oprichter en CEO van het Wintercircus, een broedplaats voor toekomstige Belgische unicorns. In deze aflevering vertelt Louis over zijn lessons learned in het bouwen van Showpad, en dat zijn er nogal wat. Wintercircus: https://www.wintercircus.be/nl Leadinfo: https://www.leadinfo.com/saasbazen/ We Love SaaS: https://welovesaas.io/ SaaS Summit Benelux: https://saassummit.io/
Louis Jonckheere is de co-founder van de indrukwekkende Belgische scale-up Showpad. Het is een contentmanagementsysteem dat retailbedrijven helpt om al hun marketing- en salescontent te lokaliseren naar 1 centraal systeem. Ze zijn in ongeveer 12 jaar uitgegroeid tot ongeveer 600 medewerkers, bedienen een brede waaier aan grote klanten [...] The post #26 – Louis Jonckheere (Showpad): Jezelf radicaal op de eerste plaats, het belang van deep work en je buikgevoel trainen en volgen appeared first on BEmindfool.
In this episode of the Startup Selling Podcast, I interviewed Louis Jonckheere. Louis is Co-founder and Co-CEO of Showpad. Showpad activates millions of pieces of content for over 850 companies around the world, including Johnson & Johnson, Fujifilm, Audi, Intel, and Kimberly-Clark. Some of the key topics and questions that we covered in this podcast are: What types of content works best to drive sales prospect engagement? How Showpad uses a 14-day free trial and “Soft Contracts” The importance of video for your sales and communication Company culture and hiring practices Customer engagement and customer success Links & Resources Showpad Website: www.showpad.com Louis Jonckheere on LinkedIn: www.linkedin.com/in/louisjonckheere Louis Jonckheere on Twitter: www.twitter.com/louisjonckheere Listen & subscribe to The Startup Selling Show here: BluBrry | Deezer | Amazon | Stitcher | Spotify | iTunes | Soundcloud | SalesQualia Thanks so much for listening! Tell a friend or ten about The Startup Selling Show, and please leave a review wherever you're listening to the show.
Studio Shift 2020 - Let's Talk Organizations with Louis Jonckheere & Joris Van der Gucht by Shift by In The Pocket
In this edition we interview Louis Jonckheere, co-founder and CPO of one of the hottest global start-ups. Showpad is a content management system that helps retail businesses bring all their marketing and sales content at one location. They grew to over 500 employees in less than 10 years, serve more than 1,000 customers in 50 countries and have offices in London, Munich, San Francisco, Portland, and Wroclaw.
Vorig jaar beet Louis Jonckheere de spits af van de allereerste Techmag aflevering. Vandaag, één jaar later, vertelt co-founder Pieterjan Bouten waar Showpad vandaag staat. We voeren een eerlijk gesprek over de druk van een schoolvoorbeeld te zijn, georganiseerde chaos, meditatie en nog veel meer. Enjoy!
In deze 1e aflevering van Techmag praat Louis Jonckheere van Showpad over het schalen van je start-up. Hij heeft het over wat je zeker niet moet doen en waarop je wél moet letten. In dit openhartige gesprek deelt hij learnings & successen.
For this fifth episode, I talked to Louis Jonckheere of Showpad. He leads a 260+ person scale-up that equips sales and marketing teams at Fortune 500 companies with the tools to organize and track the delivery of sales content to their prospects. Louis is a born entrepreneur, hustling since he was young. And he's also one of these guys who can recognize and double down on a good opportunity when he sees one. We talk about his passions, how to build a great team and culture, and the power of optionality. Read the transcript here: https://blog.salesflare.com/louis-jonckheere-of-showpad-54837a6ac1f3
The Top Entrepreneurs in Money, Marketing, Business and Life
Louis Jonckheere. He’s one of the co-founders of Showpad which is the second company that he’s founded. He and his co-founders founded the mobile development agency, In The Pocket, in 2010 where he still is on the board. Prior to In The Pocket, he was a strategic project manager at NetLog where he first met one of his co-founders. He also holds a masters degree in law and business and he’s currently the Chief Product Officer at Showpad. Famous Five: Favorite Book? – The Hard Thing About Hard Things What CEO do you follow? – Elon Musk Favorite online tool? — Google Apps How many hours of sleep do you get?— 5-6 If you could let your 20-year old self, know one thing, what would it be? – “That you should’ve sold your first company sooner” Time Stamped Show Notes: 01:21 – Nathan introduces Louis to the show 02:05 – Louis is the one responsible for product design and engineering, and he’s also in charge of the product marketing team 02:36 – Louis collaborates with their sales team 02:50 – Louis asks their sales team about the improvements they could make to the product depending on customer feedback 03:13 – Showpad is a sales enablement platform 03:22 – Showpad creates a content management system for their clients 03:47 – The marketing team uses Showpad to reach salespeople 04:14 – The salespeople are in the same company 04:27 – 90% of what marketing creates never gets used 04:47 – Showpad is used internally in businesses 05:36 – Showpad is a SaaS business 05:51 – Average contract value is $50-60K per land deal 06:46 – A customer that signed-up can grow up to an average of 140% in 12 months 07:04 – The upsell happens gradually 07:43 – Showpad uses Stripe for credit card payments 07:58 – Showpad also uses Salesforce, NetSuite and HubSpot 08:12 – Showpad currently has 997 customers 08:30 – ARR is a bit over $20M 08:35 – Showpad has a big group of SMB customers 09:05 – Showpad only has annual contracts so they’re not focused on MRR 09:15 – ARR goal this year is around $25-28M 09:48 – Team size is 220 with 30 sales people 10:00 – Showpad was launched in 2012 10:11 – Showpad was bootstrapped for 2 years 10:35 – The “bootstrapping mentality doesn’t get you to scale” 10:45 – Paid advertising spend was around $60-70K in a month 10:58 – Consists mostly of AdWords and LinkedIn ads with some Facebook ads 11:25 – Total money raised is $61M and the last round was a series C 12:15 – Showpad has been very lucky with their investors 12:58 – Showpad will be Louis’ first financial win 13:07 – In The Pocket is a profitable mobile agency 13:51 – Gross annual churn in 2016 was 6% 14:15 – As a platform matures, churn risk increases 14:42 – Net churn is around 30-35% in revenue 15:03 – Showpad has lost around 1-2 customers since they started 15:33 – CAC for the key cohort 15:42 – The golden rule for SaaS is for every dollar spent, you should get a quarter in return within 12 months 16:00 – Showpad currently has a 12-month payback 17:02 – LTV is around 5 years 17:28 – LTV in dollars is around $250K over 5 years 17:52 – Showpad is always aggressive with their targets 18:50 – Showpad has been adding dynamic mind maps to their product 19:33 – Most enterprise customers have been spending money on agencies to build a custom navigation presentation 19:48 – This is already a part of what Showpad offers 20:14 – The best marketing strategy for Showpad is events sponsorships 20:40 – Showpad has rented party buses for their customers in Europe 21:12 – Gross margin is 85% 21:25 – Revenue target by the end of 2017 is $28M to 30M 22:30 – 2016 revenue was $16.5M 24:21 – The Famous Five 3 Key Points: Marketing teams should coordinate with sales teams to find how they can make that successful deal. Don’t discount a marketing strategy that may seem unconventional; it could be the very strategy that works. Reach for the best—set an aggressive target for your company. Resources Mentioned: The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Show Notes provided by Mallard Creatives
De Vitesse Podcast is een maandelijks programma voor en door ondernemers over de struggles en voordelen van het ondernemerschap. In deze zesde aflevering zit Bert Van Wassenhove samen met Louis Jonckheere en Pieterjan Bouten van het snelgroeiende Showpad. Ze hebben het onder andere over ondernemen in Silicon Valley, co-CEO-schap en hun verleden als ondernemer. Music by Glassic, edited under Creative Commons rights: Glassicprod – Jazz-hip-hop-instrumental
About this episode: Louis Jonckheere is Co-founder and Co-CEO of Showpad. Showpad activates millions of pieces of content for over 850 companies around the world, including Johnson & Johnson, Fujifilm, Audi, Intel, and Kimberly-Clark. Topics we discussed included: What types of content works best to drive sales prospect engagement? How Showpad uses a 14-day free trial and “Soft Contracts” The importance of video for your sales and communication Company culture and hiring practices Customer engagement and customer success Podcast Topics & Notes: 0:00 - Introduction to this episode 3:00 - How Louis answers: “What do you do? What is Showpad?” 90% of sales and marketing content is going unused 6:00 - Using modern sales tools to gain better insight into customer engagement with marketing tools 9:00 - What’s the ONE content piece a startup should build and use for sales? (Hint: It’s video!) 12:30 - Using video messages with clients 14:30 - Account-based sales and marketing & designing a landing page for each customer (a.k.a “Showcase”) 17:30 - Using Facebook Live, social media & texting 20:30 - Why a 14-day free trial (vs. 30-day free trial or freemium) and “Soft Contracts” 24:45 - Customer Success & Engagement 28:00 - Company culture & hiring techniques 35:00 - Corporate social responsibility as a startup & The Showpad Cares program 39:00 - Biggest lesson and mindset transition from early stage CEO to growth mode, and Showpad’s decision to move to the US 43:00 - Where to go for peer support, help and advice Websites & Resources mentioned in the podcast: Showpad SalesQualia SaaStr Jason Lemkin The SaaS Founder Email Group (closed group, invite only) Find Louis across the interwebs here: LinkedIn: www.linkedin.com/in/louisjonckheere Twitter: www.twitter.com/louisjonckheere
Louis Jonckheere is the Co-Founder & Co-CEO @ Showpad, the company that enables sales teams by making content, findable, presentable and trackable. They have raised from some incredible investors including Dawn Capital, Hummingbird Ventures and Insight Venture Partners who more recently led their Series C $50m fundraise earlier this year. As for Louis, Showpad is his second company. He and his co-founder, Pieterjan, founded the mobile development agency, In The Pocket in 2010, where Louis still serves on the board. Prior to In The Pocket, Louis was a Strategic Partnership Manager at Netlog, where he first met Pieterjan. In Today’s Episode You Will Learn: How did Louis come to found Showpad? What was the a-ha moment for him? How did Louis look to build out the core executive team? What have been the big lessons learnt? What have been the big mistakes and how has Louis changed his approach since? How did Louis look to scale the customer success team? At what stage did Louis hire his first CSM? Is $2m ARR the right benchmark? Do customer success teams need to be product specialists? How has Louis looked to build a scalable and repeatable sales process with Showpad? At what point did Louis decide to hire sales reps for the first time? What benchmark was this? Did Louis hire the first 2 reps at the same time? 60 Second SaaStr Louis’ Fave SaaS resource? Louis’s biggest advice to SaaS founders? What does Louis know today that he wishes he had known at the start? If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin Harry Stebbings SaaStr Louis Jonckheere
Sales and marketing departments for B2B companies are spending $5.2 billion a year on creating and delivering content. Shockingly, only 30% of that content is actually being used. Content waste is costing companies, so how can marketers start producing content that both salespeople and customers can actually put to use? The short answer: Content activation. In this episode, Louis Jonckheere, Co-Founder and Co-CEO of Showpad, explains what content activation is and how to make it work for you.