Content Marketing 101 | All Things Content Marketing, Social Media & Personal Branding

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This Podcast looks at EVERYTHING Content Marketing. New episodes every weekday.

Ash Borland


    • Jun 8, 2026 LATEST EPISODE
    • weekly NEW EPISODES
    • 12m AVG DURATION
    • 488 EPISODES


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    Latest episodes from Content Marketing 101 | All Things Content Marketing, Social Media & Personal Branding

    The Skill That Separates Top Brokers From Everyone Else

    Play Episode Listen Later Jun 8, 2026 16:32


    → Work with Me: https://work.ashborland.com/ My one-to-one coaching for established brokers. No courses, no group programmes. Just the two of us fixing the structure underneath your business.→ Follow me on IG: https://www.instagram.com/ashborland/ Daily content for brokers, and the fastest way to reach me. My DMs are open and I answer them myself.→ The Mortgage Business Mastery Show: https://www.youtube.com/@ashborland My weekly show for brokers. A new episode every Monday, around fifteen minutes, one idea worth your week.→ The FREE 14 Day Mortgage Business Boost: https://ashborland.com/boost One small task in your inbox every day for fourteen days. Do them and your business is in better shape by the end. Costs nothing.→ The Broker Book Club: https://ashborland.com/book-club One book a month, chosen so you read less and apply more. The thinking behind a stronger business, without the wading through.

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    How I Turn £50 Protection Policies Into £290 Ones

    Play Episode Listen Later May 31, 2026 15:45


    → Work with Me ⁠https://ashborland.com⁠   → Follow me on IG ⁠https://www.instagram.com/ashborland/⁠   → The FREE 30-Day Mortgage Broker Boost ⁠https://ashborland.com/boost⁠  → The Broker Book Club ⁠https://ashborland.com/book-club⁠ → Start with this playlist ⁠https://youtube.com/playlist?list=PLW3uFG9E7i9zOV4O-4WdryARcpwoZvNPT&si=-tuJLdbmyemr1nSN⁠ 

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    Why I Refused to Scale My Business

    Play Episode Listen Later May 24, 2026 13:47


    → Work with Me https://ashborland.com   → Follow me on IG https://www.instagram.com/ashborland/   → The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost  → The Broker Book Club https://ashborland.com/book-club → Start with this playlist https://youtube.com/playlist?list=PLW3uFG9E7i9zOV4O-4WdryARcpwoZvNPT&si=-tuJLdbmyemr1nSN 

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    He Was Earning £120k a Year and Still Felt Like a Fraud

    Play Episode Listen Later May 18, 2026 11:57


    → Work with Me https://ashborland.com   → Follow me on IG https://www.instagram.com/ashborland/   → The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost  → The Broker Book Club https://ashborland.com/book-club → Start with this playlist https://youtube.com/playlist?list=PLW3uFG9E7i9zOV4O-4WdryARcpwoZvNPT&si=-tuJLdbmyemr1nSN 

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    Stop Calling It a Lead Problem

    Play Episode Listen Later May 12, 2026 13:02


    → Work with Me https://ashborland.com   → Follow me on IG https://www.instagram.com/ashborland/   → The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost→ The Broker Book Club https://ashborland.com/book-club→ The Mortgage Business Mastery System  https://youtube.com/playlist?list=PLW3uFG9E7i9zOV4O-4WdryARcpwoZvNPT&si=-tuJLdbmyemr1nSN 

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    My Dad's 35 Year Career Changed How I Built My Life

    Play Episode Listen Later May 4, 2026 14:20


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    Why Most Broker Coaching Doesn't Actually Work

    Play Episode Listen Later Apr 27, 2026 14:37


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    I Almost Quit the Mortgage Industry... This Is the Story I've Never Told Publicly

    Play Episode Listen Later Apr 20, 2026 12:39


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    The Protection Crisis Nobody in This Industry Is Talking About

    Play Episode Listen Later Apr 13, 2026 11:19


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    Why Your Mortgage Income Feels Inconsistent (And How to Fix It)

    Play Episode Listen Later Apr 6, 2026 27:04


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    Why Clients Say “I'll Think About It”

    Play Episode Listen Later Mar 30, 2026 17:41


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    Why Mortgage Brokers Feel Busy but Not in Control

    Play Episode Listen Later Mar 23, 2026 17:37


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    How Mortgage Brokers Should Use LinkedIn (Without Being Corporate)

    Play Episode Listen Later Mar 16, 2026 15:08


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    Content That Actually Generates Mortgage Enquiries

    Play Episode Listen Later Mar 9, 2026 12:24


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    Why Most Mortgage Broker Content Attracts the Wrong Clients

    Play Episode Listen Later Mar 2, 2026 12:26


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    How to Use AI Without Losing Authority

    Play Episode Listen Later Feb 23, 2026 11:22


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    The High Authority Mortgage Discovery Call Structure

    Play Episode Listen Later Feb 16, 2026 13:14


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    Pre Qualify Mortgage Leads Without Killing Conversions

    Play Episode Listen Later Feb 9, 2026 18:34


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    Build Authority Before Clients Ever Speak to You

    Play Episode Listen Later Feb 3, 2026 21:48


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    Why Mortgage FAQs Are Your Best Source of Leads

    Play Episode Listen Later Jan 26, 2026 23:54


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    What a Mortgage Broker Lead Magnet Really Is (And Why Most Fail)

    Play Episode Listen Later Jan 19, 2026 19:17


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    How Mortgage Brokers Get Leads Without Ads or Introducers

    Play Episode Listen Later Jan 12, 2026 27:07


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    The EXACT Niche Strategy Every Mortgage Broker Ignores

    Play Episode Listen Later Jan 5, 2026 23:50


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    How Top Brokers Control Their Diary (Without Losing Leads)

    Play Episode Listen Later Dec 28, 2025 4:00


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    Mortgage Brokers, QUIT Letting Clients Run Your Calls

    Play Episode Listen Later Dec 21, 2025 4:55


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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    The EXACT Email System Mortgage Brokers Should COPY

    Play Episode Listen Later Dec 15, 2025 6:48


    Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  

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    52 Week Email Marketing Plan for Mortgage Brokers

    Play Episode Listen Later Dec 4, 2025 25:35


    Work with Me https://ashborland.com Follow me on IG https://www.instagram.com/ashborland/ The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boostCheck out my YouTube channel  https://www.youtube.com/@AshBorland 

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    The BEST Organic Lead Strategy for Any Mortgage Broker

    Play Episode Listen Later Nov 27, 2025 11:00


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    How to Introduce Protection Without Feeling Pushy

    Play Episode Listen Later Nov 20, 2025 25:09


    Check out my Main YouTube channel for more deep dive content on mortgage lead generation, sales tips and client rentention processes  https://www.youtube.com/@AshBorland?sub_confirmation=1The FREE 30-Day Mortgage Broker Boost30 emails and videos packed with quick wins to grow your mortgage business.Get it here: https://ashborland.com/boost1:1 Coaching with MeScale, streamline, and grow with the Mortgage Business Mastery System. https://ashborland.comAI-Powered Client Onboarding (Keychain)Automate fact-finds, document checks, and medical questionnaires.

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    How to Save Hours on Admin and Stay Compliant

    Play Episode Listen Later Nov 13, 2025 31:34


    AI-Powered Client Onboarding (Keychain)Automate fact-finds, document checks, and medical questionnaires.

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    What to Post on LinkedIn as a Mortgage Broker

    Play Episode Listen Later Nov 6, 2025 23:50


    Check out my Main YouTube channel for more deep dive content on mortgage lead generation, sales tips and client rentention processes  https://www.youtube.com/@AshBorland?sub_confirmation=1The FREE 30-Day Mortgage Broker Boost30 emails and videos packed with quick wins to grow your mortgage business.Get it here: https://ashborland.com/boost1:1 Coaching with MeScale, streamline, and grow with the Mortgage Business Mastery System. https://ashborland.com

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    How to Build Systems That Save Time in Your Mortgage Business

    Play Episode Listen Later Oct 30, 2025 22:35


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    Stop Clients From Shopping Around at Remortgage Time

    Play Episode Listen Later Oct 27, 2025 7:22


    Resources for Mortgage Brokers

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    Biggest Mistake Mortgage Brokers Make in Submission Calls

    Play Episode Listen Later Oct 24, 2025 6:46


    Resources for Mortgage Brokers

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    How To Present Premiums Without Scaring Clients

    Play Episode Listen Later Oct 22, 2025 9:51


    Resources for Mortgage Brokers

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    How To Batch Record Videos as a Mortgage Broker

    Play Episode Listen Later Oct 20, 2025 11:17


    Resources for Mortgage Brokers

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    The Right Way to Run an Annual Mortgage Review

    Play Episode Listen Later Oct 17, 2025 7:42


    Resources for Mortgage Brokers

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    How To Confidently Ask a Client for the Business

    Play Episode Listen Later Oct 15, 2025 10:08


    Resources for Mortgage Brokers

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    Why Income Protection Is MORE Important Than CIC!

    Play Episode Listen Later Oct 13, 2025 10:22


    Resources for Mortgage Brokers

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    The Best LinkedIn Strategy for Niche Mortgage Brokers

    Play Episode Listen Later Oct 10, 2025 8:41


    Resources for Mortgage Brokers

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    Why the First Client Call the Most Important Touchpoint

    Play Episode Listen Later Oct 8, 2025 9:01


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    Best Way to Handle “I've Seen a Cheaper Rate Online”

    Play Episode Listen Later Oct 6, 2025 8:32


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    Best Ways to Explain Income Protection to Clients

    Play Episode Listen Later Oct 2, 2025 13:07


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    How Mortgage Brokers Can Turn YouTube Videos Into Blogs

    Play Episode Listen Later Oct 1, 2025 10:18


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    How To Deliver a Memorable Mortgage Offer Experience

    Play Episode Listen Later Sep 29, 2025 9:16


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    How Mortgage Brokers Build Instant Trust on a Discovery Call

    Play Episode Listen Later Sep 26, 2025 11:30


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    How To Position Protection as Part of the Mortgage Journey

    Play Episode Listen Later Sep 23, 2025 8:50


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    How Do Instagram Stories Help Mortgage Brokers Build Trust

    Play Episode Listen Later Sep 22, 2025 10:30


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    7 Hacks to Batch Your Content and Save Hours

    Play Episode Listen Later Sep 19, 2025 11:05


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    5 Reasons You're NOT Selling Income Protection

    Play Episode Listen Later Sep 17, 2025 11:46


    Check out my YouTube channel for deep-dive content on mortgage lead generation, sales tips, and client retention processes

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    Lead Magnets (For Mortgage Brokers) Explained

    Play Episode Listen Later Sep 15, 2025 10:31


    Check out my YouTube channel for deep-dive content on mortgage lead generation, sales tips, and client retention processes

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