Podcasts about build authority

Send us a textIf your social media gets likes but not consults, this episode is for you. Sylvia Garibaldi explains why influencer-style content often falls flat in high-stakes professional services—and what actually builds trust when people are deciding who to hire. You'll hear why prospective clients aren't looking to be entertained, but reassured, informed, and guided, and how authority-driven content quietly does the heavy lifting. This episode offers a clear, practical way to rethink your content so it supports real decisions, real referrals, and real growth.What you'll learn:01:29 Why Your Social Media Isn't Converting03:31 The Importance of Trust and Educational Content06:33 Why Influencer Content Falls Short10:09 Effective Authority Content Formats15:09 Practical Examples of Authority Content18:09 Educate, Solve, and Build TrustResources:Feeling stuck about how to grow your practice, book a free strategy call here.#80 Use AI to Create Smarter, Faster Content#97 It's Not the Algorithm — It's Your Message#63 Build Authority and Attract Clients with ConfidenceRate, Review, & Follow on Apple Podcasts"Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

Meet my friend Mckayla — SEO Strategist, blog content writer, and honestly, the queen of breaking SEO down so it finally makes sense.If you've been wondering why SEO suddenly feels like a buzzword (again), how it works in 2026, or what actually moves the needle when it comes to getting found online this episode is for you.Inside this episode we cover: Why SEO has exploded again and what's changing in the online space How SEO supports your entire visibility ecosystem (not just your website!) Why podcast guesting is secretly one of the most powerful SEO strategies you can use How to track your SEO growth so you actually know what's working Simple foundational steps to optimize your content, your website, and even your guest interviewsIf the words “SEO” or “blogging” ever felt overwhelming Mckayla makes it feel doable, fun, and actually strategic.Let's make 2026 the year people find you without you having to post 24/7.Connect with Mckayla: https://www.instagram.com/commamama.co/https://thecommamamaco.com/Free SEO Checklist: https://tcm.myflodesk.com/six-steps-to-better-seo

Does growing your business without showing up on Instagram sound like a dream? In today's episode, visibility strategist Kylie Kelly joins us to explain how entrepreneurs can build authority, leads, and actual paying clients without having to live on social media. If you're tired of the “you must be on Instagram to succeed” narrative, this is your permission slip to do business your way.Find It Quickly00:24 - Meet Kylie01:47 - Kylie's Journey from Photography to Systems03:24 - The Power of Email Marketing06:06 - Experimenting with Marketing Strategies08:26 - The Importance of Data-Driven Decisions12:13 - Adapting and Pivoting in Business16:18 - Taking Action and Building Confidence18:58 - Personal Stories and Reflections21:38 - Permission to Take Action26:41 - Discussing AI Bots and Lead Magnets28:00 -Breakthrough Audits and Their Impact32:56 - Human Connection in Business34:29 - Networking Events and Their Benefits36:13 - Empire Expansion EventsMentioned in this Episode:Empire Expansion Event: kyliekelly.com/eventColie's Networking Events: coliejames.com/connectionConnect with KylieWebsite: kyliekelly.comPodcast: kyliekelly.com/category/podcastEmpire Expansion Event: kyliekelly.com/event

If visibility has felt heavy or time-consuming, this episode is your reset. Karen shares the simple 10-minute LinkedIn ritual she teaches her highest-level clients — a gentle, powerful daily practice that deepens relationships, trains the algorithm, and builds authority without posting every day. You'll learn why tiny, consistent actions outperform content marathons, how to curate a feed filled with the right people, and the three steps that create more visibility than hours spent online. This ritual reconnects you to your voice, your network, and the woman you're becoming as you step into 2026. Inside this episode: Why LinkedIn rewards genuine engagement over volume How to refine your feed so opportunities come to you The three-step daily ritual: view profiles, comment thoughtfully, send one DM How this simple rhythm builds credibility you've already earned Reflection prompts include: Who feels aligned for you to reconnect with this week? What conversations feel nourishing instead of draining? What would visibility look like if it felt like a return to yourself? This is presence-based visibility — sustainable, identity-backed, and designed for women stepping into their next chapter with clarity and confidence.   Resources Mentioned In The Episode: Check out The Rich Woman Glow-Up Audio Experience — Karen's private podcast guiding you through the internal shifts behind sustainable visibility.   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

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If you've been sleeping on LinkedIn, this episode will wake you up. Today, LinkedIn Strategist Mollie Lo joins Michelle to reveal the exact steps entrepreneurs, coaches, consultants, and service providers can take to transform LinkedIn into a high-converting visibility and client-attraction platform. Inside this episode, you'll learn: ️ Why LinkedIn is no longer “just a job search site” LinkedIn is aggressively expanding into the B2B creator and entrepreneur economy — which means massive organic reach, fewer ads, and a huge opportunity for visibility. ️ The profile updates that instantly increase your credibility Mollie breaks down how to optimize your headline, Service Marketplace, and even your name pronunciation feature to convert more profile views into clients. (YES — she uses that audio space to sell!) ️ What to post on LinkedIn to get clients (not just likes) Learn what content categories LinkedIn's algorithm is boosting right now — including newsletters, vertical video, polls, and PDF carousels that position you as a thought leader. ️ Mollie's “Attraction Marketing Framework” for LinkedIn Post quality over quantity. Your content should magnetize the right clients and repel the wrong ones through storytelling, authenticity, and conviction-based messaging. ️ How to start sales conversations WITHOUT sounding spammy Mollie shares her inbound + outbound prospecting method, including the search “loophole” she uses to find ideal clients without triggering LinkedIn's restrictions. Her approach: “Make the conversation about them, not you.” ️ The #1 action step that will move your LinkedIn forward today A simple 15-minute prospecting routine that changed her business — and can change yours too. LinkedIn marketing, LinkedIn strategy for entrepreneurs, LinkedIn visibility tips, how to get clients on LinkedIn, LinkedIn for coaches, B2B marketing LinkedIn, LinkedIn content strategy, LinkedIn profile optimization, LinkedIn prospecting tips, social selling, LinkedIn engagement 2025. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

96% Agree on its Importance:** A global study conducted byHarvard Business Review Analytic Services in 2024 found that 96% of respondentsbelieve creative ideas are essential for a company's long-term success. MostMarketers Emphasize Creative Quality: An August 2025 surveyby Marketing Week revealed that 80% of brand-side marketers consider creativequality to be a key factor in the overall effectiveness of a campaign. AmongSmall and Medium-sized Enterprises (SMEs), which include many entrepreneurialbusinesses, two-thirds (65.4%) share this perspective. Dennis Meador is the CEO and Founder of The Legal PodcastNetwork (LPN). He helps professional business owners and service providers,such as attorneys, doctors, consultants, and firm owners, establish theirmarket authority to attract their ideal clients. With 30 years of business andmarketing experience—two of which focus specifically on the legal andwhite-collar sectors—he simplifies the process for professionals to buildlasting authority through podcasting, content creation, and effective strategies.He joined me this week to share more insights. For more information, visit: [The Legal PodcastNetwork](https://www.thelegalpodcastnetwork.com/) Discover more: [DM onDemand](https://www.dmondemand.expert/) Connect on LinkedIn: @@DennisMeador

Leave an Amazon Rating or Review for my New York Times Bestselling book, Make Money Easy!Check out the full episode: https://greatness.lnk.to/1852"I'm planting these little seeds, telling you I'm in control. I'm not telling you, but I'm doing it subtly." - Evy PoumpourasEvy Poumpouras spent years mastering the psychology of influence and control as a Secret Service agent and interrogator. In this conversation, she speaks of techniques that sound almost too simple to work, but they do. When she walks you through how to greet someone with subtle commands instead of questions, how to give someone autonomy in small ways so you can push them on bigger things later, how to plant seeds that say "I'm in charge here" without ever speaking those words directly, you realize these aren't manipulation tactics. They're protection strategies. She talks about dating after abuse with the kind of honesty that cuts through all the self-help noise. If you've been a doormat, if someone walked all over your boundaries, the instinct is to either shut down completely or come out swinging. Evy offers a third path, one where you rebuild authority without taking your trauma out on innocent people.The conversation shifts into something even more valuable when she explains the difference between conditional and unconditional trust. Most of us hand out trust like candy because it's easier, because it means we can turn our brains off and just believe people. But that's exactly why betrayal destroys us. Evy explains that law enforcement officers assume everyone is lying because they deal with liars all day, while average people assume everyone is honest. Neither extreme works. What does work is conditional trust, where you protect yourself by trusting someone in stages, in pieces, watching how they handle small things before you give them access to bigger things. It's more work, yes. It requires staying alert, keeping that more complex part of your brain engaged. But it's the difference between building something real and getting shattered when someone you trusted completely shows you who they really are. This is practical psychology you can use today, whether you're sitting across from someone in a job interview, on a first date, or trying to figure out if someone in your life deserves more access to your heart.Sign up for the Greatness newsletter: http://www.greatness.com/newsletter Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Standing out has never mattered more. With AI Search rewriting the rules, the voices that rise to the top are the ones backed by real authority and real conversations. That is why podcasting has become such an essential tool for entrepreneurs and creators.In this episode, Ewell Smith sits down with Parker Olson, founder of PodPitch.com, whose wild journey from living in a tent to running product giveaways on airplanes has turned him into a standout guest across dozens of podcasts. Parker reveals how podcasting created unexpected opportunities, built lasting authority, and helped him connect with the right people at the right time.You will learn how to create a clear listener promise, how to use your story to cut through the noise, and why consistent podcast guesting builds credibility faster than nearly any other strategy today.You will learn:• How podcasting helps you stand out in a crowded market• Why long form conversations perform in AI Search• How to use your unique story to create attention• How podcast guesting builds trust and inbound opportunity• Simple steps to strengthen your voice and grow your businessIf you want more clarity, more authority and more opportunities, this episode shows you how to get there.##Visit www.CloseTheDeal.com to see all episodes.Ewell Smith is talking with sales and marketing pros who help professionals and business owners drive more leads and close more deals. Close The Deal Podcast Supported by Your First FranchiseWe have gift for you for listening - grab a copy of Your First Franchise Roadmap.Visit www.CloseTheDeal.com to see all episodes.

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Part 2: Earning the Right to Speak.

Part 2: Earning the Right to Speak.

Send us a textIn this episode, Christine and I dig into how you can build authority and visibility in your business—even if your marketing budget is limited. She shares practical frameworks, mindset shifts, and tactical tools to help you get seen, heard, and trusted in your field.Key topics include:Christine's journey: from broadcast journalist to Expert Authority CoachThe power of authentic visibility and how vulnerability can strengthen your brandHow to pick the right platforms (podcasting, video, social, etc.) based on where your ideal clients areMarketing on a shoestring: low-cost tools and strategies that deliver big impactOvercoming imposter syndrome and stepping into your authorityBuilding a media kit, leveraging podcast guesting, and crafting content that positions you as an expertBranding essentials: professional headshots, unique title/positioning, and trademarking your “expert brand”How to repurpose one piece of content into many—stretch your effort for maximum reachPractical next steps for listeners who want to start building their expert authorityIn just one focused hour, we'll dive into whatever you need most—pricing strategies, client management, attracting high-end clients or building repeat business. You'll get clarity, strategy, and expert advice based on my 27+ years of running a thriving, seven-figure design firm.This is your chance to get real answers to the questions you've been dying to ask—from someone who's actually been there.Book your session as you need it—no strings attached.Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay up to date on what we're talking about next week. If you love our podcast, please, please, please leave us a review. If you have any questions or topic ideas OR you wish to be a guest email us thebusinessofbeautifulspaces@gmail.com or find us on instagram @thebusinessofbeautifulspacesLaura Thornton is the principle designer of Thornton Design Inc, located in Kleinburg, ON. Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients. Thornton Design is an experienced team of creative talents, focused on curating beautiful residential and commercial spaces in the Toronto, Ontario area and beyond. Now sharing all the years of experience with other interior designers to create a world of collaboration and less competition. The Business of Beautiful Spaces I @thebusinessofbeautifulspacesThornton Design I @thorntondesign

#640 Ever wondered how entrepreneurs are using live online events to build authority and sign high-ticket clients — without needing a massive audience? In this episode, host Brien Gearin sits down with Melissa Ng, founder of Amprofy, a company that helps coaches, consultants, and service providers grow their businesses through challenges and virtual workshops. Melissa shares how she turned her own e-commerce success into a seven-figure coaching business, then built Amprofy to help others do the same. She breaks down the anatomy of a high-converting online event, the common mistakes entrepreneurs make, and how to leverage AI, storytelling, and smart automation to boost engagement and conversions! What we discuss with Melissa: + Melissa's journey from corporate finance to seven-figure entrepreneur + How she built her first million-dollar business in 24 months + What makes challenges and workshops so effective for conversion + Common mistakes (like overteaching) that kill conversions + How to craft event topics that attract ideal clients + Using AI and automation to improve marketing and follow-ups + The structure of pre-, during-, and post-event sequences + Balancing value vs. overwhelm in live presentations + Turning a single event into an evergreen client generator + The “depth over volume” mindset behind high-ticket success Thank you, Melissa! Check out Amprofy at Amprofy.com. Follow Melissa on Instagram and LinkedIn. Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this empowering episode of Social Media Decoded, marketing strategist Michelle Thames shares how to build authority online — even if you're not the loudest voice in the room. Discover how quiet consistency, clarity, and credibility can do more for your visibility than any viral post ever could. Michelle reveals three powerful mindset and strategy shifts that help entrepreneurs stand out authentically and create lasting impact. She also celebrates her sold-out Elevate & Empower LIVE event and shares a behind-the-scenes look at how authority and trust made it possible. If you've ever felt overlooked online or unsure how to lead in your own way, this episode will inspire you to embrace your calm confidence and own your influence. Listen now and learn to turn quiet power into undeniable authority. authority building, visibility strategy, Michelle Thames podcast, personal branding tips, social media marketing for entrepreneurs, leadership mindset, women in business, build trust online Key Takeaways: Authority is built on consistency, not volume. Clarity and repetition create credibility. Quiet leadership is powerful and profitable. Show your expertise through results, not noise. Let's Connect & Get Your Freebie! Stay inspired and get daily visibility tips—follow Michelle everywhere: Instagram: @michellelthames Threads: @michellelthames LinkedIn: Michelle L Thames YouTube: Michelle L Thames Podcast: Social Media Decoded Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE Get your FREE $200-a-day Story Strategy guide HERE! Want my proven story strategy that's helping women earn $200/day from their audience? DM “STORY” to me on Instagram (@michellelthames) and I'll send you my favorite visibility and sales framework—free for listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Building B2B Authority in the AI Era: Actionable Strategies from Kathleen Lucente of Red Fan CommunicationsIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Kathleen Lucente, Founder and CEO of Red Fan Communications, to explore how B2B companies can build lasting authority and credibility in the AI-driven digital landscape. Kathleen shares her expertise in modern PR, brand storytelling, and thought leadership, offering a roadmap for high-growth companies to adapt to the era of zero-click searches and AI-powered visibility.Building B2B Authority in the Age of AIKathleen explains that traditional SEO strategies are no longer enough. With nearly 60% of Google searches ending without a click, brands must now focus on being discoverable through AI summaries, thought leadership, and digital authority—not just website traffic. She introduces her “Revenue Bridge” framework, built around three pillars: authority, credibility, and reputation. Authority opens doors, credibility converts, and reputation sustains long-term growth.To stand out in this new environment, Kathleen encourages businesses to refresh their brand narratives, ensuring they reflect what truly differentiates them in the market. She emphasizes multi-channel storytelling and the importance of developing multiple internal thought leaders who can each represent distinct aspects of a company's expertise. The goal isn't just visibility—it's being referenced, quoted, and trusted by both humans and AI systems alike.Finally, she underscores that thought leadership is now a direct revenue driver. By educating your audience, securing media coverage, and engaging authentically online, companies can strengthen their digital footprint and boost conversions. Kathleen's message is clear: in the AI era, influence happens before the click. B2B leaders must build public credibility that algorithms and audiences alike can recognize and trust.About Kathleen LucenteKathleen Lucente is the Founder and CEO of Red Fan Communications, a strategic communications firm based in Austin, Texas. With over two decades of experience, she has helped startups and Fortune 500 companies alike transform their PR and marketing strategies. Her firm specializes in brand narrative development, executive thought leadership, and communications strategies that drive measurable business growth.About Red Fan CommunicationsRed Fan Communications is a full-service strategic communications agency that helps high-growth B2B companies stand out in crowded markets. The firm partners with clients to elevate authority, strengthen reputation, and connect PR efforts directly to revenue. Through storytelling, content strategy, and media relations, Red Fan ensures brands remain relevant, discoverable, and influential in the AI-powered age.Links Mentioned in This EpisodeRed Fan Communications WebsiteKathleen Lucente LinkedInKey Episode Highlights60% of searches now end without a click—visibility requires AI optimization.Kathleen's “Revenue Bridge” framework: authority, credibility, and reputation.How to refresh your brand narrative to attract modern B2B buyers.Why thought leadership drives both awareness and revenue.Practical steps to build multi-channel visibility and executive trust.ConclusionKathleen Lucente's insights reveal that building authority today means adapting to the invisible influence of AI. By...

Most authors miss the real opportunity of publishing – your voice. Audiobooks outsell eBooks 3 to 1, and when paired with the right marketing, they don't just tell your story… they build your authority. In this episode of Promote, Profit, Publish!, Juliet Clark sits down with Twin Flames Studios founder Tina Dietz, who has produced more than 500 audiobooks, and Zoundy co-founder Jared Kuritz, whose breakthrough platform helps authors promote, market, and sell those audiobooks with ease. Together, they reveal how you can:Create an audiobook that connects and convertsLaunch with powerful marketing that grows your audienceTurn your book into a platform for lasting profit and credibilityIf you're ready to stop leaving money (and readers) on the table, this conversation will show you how to unlock the audiobook advantage.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Send us a textIn episode 95 of the Serve First, Sell Later Marketing Podcast, Sylvia Garibaldi shares The Momentum Marketing Framework™, a proven 4-stage system she developed after coaching and training thousands of professionals. Discover how this process takes the guesswork out of growth and how to move from stop-and-start marketing to predictable growth by focusing on visibility, acceleration, authority assets, and consistency. You'll walk away with clarity on where you are now, what's holding you back, and the exact steps to take to move forward.  Don't miss this one!In this episode, you'll learn:01:34 Identifying Marketing Challenges02:19 The Momentum Marketing Framework05:15 Visibility11:44 Acceleration15:58 Authority Assets21:43 Consistency25:33 Bringing It All TogetherResources:Feeling stuck about how to grow your practice, book a free strategy call here.#87 How to Win Clients From Other People's Audiences#63 Build Authority and Attract Clients with Confidence#8 How to Use Virtual Stages To Bring In New Clients#42 3 Key Ways to Position Yourself as a Power PlayerRate, Review, & Follow on Apple Podcasts"Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

Your podcast cover art isn't decoration, it's the billboard for your show. In today's episode of As It Relates to Podcasting, I'm breaking down exactly how to create podcast artwork that stops the scroll, builds trust, and attracts listeners.You'll learn: ✅ Why your face + name beat a generic logo for building authority ✅ When to avoid using your face (and what to do instead) ✅ The biggest cover art mistakes podcasters make (tiny fonts, busy backgrounds, inconsistent branding) ✅ How to test your podcast artwork against competitors so it stands out ✅ The difference between scroll-stopping designs vs. instantly forgettable onesIf you're launching or rebranding your podcast, this episode will help you avoid costly mistakes and design cover art that works on Apple Podcasts, Spotify, and YouTube.

Discover how to transform one piece of content into six high-impact formats. In this podcast, experts reveals repurposing strategies that maximize ROI and build search authority. To learn more, visit https://mediablaze.clientcabin.com Media Blaze City: St Albans Address: 7 Firwood Avenue Website: https://mediablaze.clientcabin.com

In this episode we're talking about something that's rarely said out loud…The social media “visibility game” is broken.And if you've been running yourself ragged trying to keep up with the content treadmill, I see you. I've been there.But here's the truth no one told us: ✨ You don't have to be everywhere to be seen. ✨ You don't need a massive audience to have massive impact. ✨ And authority? It has nothing to do with algorithms.If your content isn't converting the way you want…This might be why:You're focused on visibility, not authority.Visibility just means people see you.Authority means they trust you, refer you, and hire you.In today's episode of the Your Legacy Brand® Podcast, I'm sharing the truth about algorithm burnout, and how to get back to a strategy that actually works (and feels good).I'm also walking you through: ✔️ Why the “spray and pray” method of content no longer works ✔️ How to choose a primary platform that feels like home ✔️ Real client stories that show how doing less leads to moreAnd remember, if social media has been draining your energy instead of growing your brand, it might be time to try something new. You don't have to do it alone.Let's build real authority, not just more noise.Links on today's episode:If you're tired of spinning your wheels and are ready to build an authority-led brand that brings in aligned clients without being glued to your phone, you can book a VIP Day with me. Book a call and we'll make sure it's your right next move.Rate, Review, and Follow on Your Favorite Platform!If you loved this episode, leave us a review.And always make sure you're following the podcast so you never miss an episode. Follow now!

In 2025, the online space is noisier than ever — but authority cuts through the noise. In this episode of Social Media Decoded, host Michelle Thames shares the fastest way to build authority online this year. Learn the five-part formula Michelle uses to attract clients, land speaking opportunities, and grow her community without posting all day. If you've been struggling to stand out online, this episode is packed with gems that will help you shift from chasing visibility to owning authority. What You'll Learn in This Episode: The #1 shift entrepreneurs need to make in 2025 The 5-step authority formula for faster trust-building Why in-person + online visibility creates authority faster How to turn authority into revenue with a simple system Resources + Links: Let's Connect & Get Your Freebie! Stay inspired and get daily visibility tips—follow Michelle everywhere: Instagram: @michellelthames Threads: @michellelthames LinkedIn: Michelle L Thames YouTube: Michelle L Thames Podcast: Social Media Decoded Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE

Send us a textIn Episode 92 of the Serve First, Sell Later Marketing podcast, host Sylvia Garibaldi discusses the diminishing power of referrals in the legal and mediation fields. She dives into how an impressive online presence is now crucial to converting referrals into actual clients. Learn actionable strategies on refining your digital footprint, including optimizing your website, generating compelling reviews, and using video and social media effectively. Don't miss this roadmap to make your referrals count and grow your practice! In this episode, you'll learn: 01:33 The Decline of Traditional Referrals02:39 The Importance of Online Presence04:13 Data-Driven Insights on Referrals and Online Behavior07:12 Building a Strong Online Presence10:33 Creating Effective Online Reviews and Reputation13:18 Leveraging Video Content and Social Media14:30 Email Marketing and Final ThoughtsResources:Feeling stuck about how to grow your practice, book a free strategy call here. #71 What's the Real Currency of Marketing for Professionals? (It's Not Clicks)#73 What Rainmakers Know: The Relationship Rules No One Teaches#63 Build Authority and Attract Clients with Confidence#36 How To Turn Leads Into Loyal Clients   Rate, Review, & Follow on Apple Podcasts"Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here! Want more insights like this? Sign up for our newsletter. Sign up for our free LinkedIn newsletter on marketing your professional practice Connect with me on linkedin Join our online community Subscribe to my youtube channel

Your personal brand will set you apart, it's how you'll be remembered, and it goes way beyond pretty pictures, visuals and logos. Building your personal brand is essential for all business owners, entrepreneurs and leaders. In this episode of The Debra Shepherd Podcast, I'm sharing seven things to consider when it comes to building your personal brand that will build trust, connection and authority. SHOW NOTES   Get all episode show notes here:   www.debrashepherd.com.au/debra-shepherd-podcast   CONNECT WITH DEBRA  Website www.debrashepherd.com.au Instagram @_DebraShepherd   Register for the Aligned Visibility Masterclass Work With Debra SUBSCRIBE AND REVIEW If you enjoyed this episode, leave a review on Apple Podcasts. Your review will help other entrepreneurs and business owners discover the show. Thank you!

How to Publish a Book and Build Authority with Angela DeCaires (The Price and Value Journey, Episode 145) For many professional service providers, writing a book is more than just a dream. Becoming the author of a well-crafted book is one of the most effective ways to establish authority, strengthen client trust, and create new […]

Building a Brand That Opens Doors In this episode, I sit down with Serah, a former child actor turned personal branding expert and AI business strategist, to explore why personal branding isn't a “nice-to-have” anymore — it's the engine that drives your career and business forward. We swap real-world examples from heavy-hitters like Sara Blakely, Kendra Scott, and Elon Musk, showing how the right brand identity can multiply your impact, influence, and income. From overcoming the fear of self-promotion to navigating humility without hiding your brilliance, Serah breaks down the mindset shifts that every entrepreneur and professional needs to make to be seen, heard, and trusted. The Fear Factor: Rejection, Imperfection, and the Art of Showing Up We talk about the paralysis that comes from worrying about how your work will be received — and why you need to release it anyway. I share why I tell authors to publish their books without obsessing over reviews, because your unique perspective is what makes the work valuable. We even take a detour into pop culture, unpacking the mixed reviews of Amazon Prime Video's “War of the Worlds” and how audience reaction doesn't always match actual value. Creativity, Algorithms, and Authentic Connection Putting yourself out there creatively isn't easy. Serah and I dive into the messy reality of criticism, algorithm-driven visibility, and the rising hunger for authentic human connection in a world leaning heavily on AI. We explore why imperfection isn't a liability — it's proof you're human and relatable. Speaking Up — Even When You're Not Ready I share a personal story about how a college presentation — given while I had chicken pox — became the turning point in my public speaking journey. The standing ovation I received despite my appearance taught me one lesson I've carried for life: never let fear silence you. From Self-Sabotage to Vision-Driven Growth Serah and I connect the dots between personal branding, risk-taking, and the inner work needed to break free from limiting beliefs. We talk about creating a vivid future self-identity, setting meaningful goals, and tackling the invisible barriers that hold so many back. The throughline? Success comes when you decide to play bigger — and actually step onto the stage you've been avoiding. Resources & Connections Serah shares her own platforms, including her personal brand hub sarahdelaine.com, her Stage 8 agency for marketing services, and her Profitable Personal Brand newsletter. Whether you're an entrepreneur, leader, or creative, this conversation will give you the clarity — and the push — to own your story and amplify your presence. About Serah D'Laine From Hollywood Red Carpet to Reinvention Serah D'Laine's entrepreneurial life once revolved around her Hollywood career. She was a successful actress, known for gracing the screen with roles in feature films, network television, and national commercials. Working since she was 13 years old, her world was immersed with auditions, scripts, and the glitz, glamour, and chaos of the entertainment industry.  From the outside, it looked like she had it all—a successful acting career many dream of, red carpets, recognition, and a foot in the door of fame. But beneath the surface, Serah felt a deep void. The Hollywood lifestyle didn't align with her desire for meaningful life.Growing up in Hollywood brought a measure of success she enjoyed, she started to feel like she was playing a role not just on screen but in her own life. There was a lingering feeling that something deeper was missing—a sense of purpose, alignment, and fulfillment that no amount of celebrity could provide.... Then came the moment that changed everything: a near-death experience. A single, life-altering event that ripped away the illusions she had built her life around. Waking nearly every night in a panic from PTS - It left her with one haunting realization: she wasn't living her truth. She felt a pull—call it intuition, destiny, or divine intervention—to walk away from the world she knew and reinvent herself entirely. The vision of a new path—a fusion of personal growth, branding, and impact—emerged. But stepping into the unknown was terrifying. Could she leave her career, identity, and comfort zone behind to build something entirely new?..... "one of the hardest decisions of my life, to put a successful 15 year career on hold + finally listen to “HER”, my true self." Her journey has prepared her for this role as a brand strategist, business coach, and leadership mentor. She has reinvented herself not once but multiple times, and her success was the ultimate validation that this was her destined path. What makes Serah different? Her brand isn't built on theories; it's built on experience. She knows the highs and lows of reinvention because she's lived them. And now, she's here to guide others to their own version of success. Today, Serah D'Laine stands as a speaker in psychology-based branding, business growth strategy, and leadership. Through Stage IIX, iSCALE CRM, and her Profitable Personal Brand Formula and L.E.A.D Method, she offers clients the tools to build authentic brands, achieve financial freedom, and align their businesses with their highest selves. Her journey—marked by reinvention, resilience, and results—makes her uniquely qualified to guide others. She isn't just a coach; she's a testament to the power of transformation, proving that anyone can rise, pivot, and thrive when they align their purpose with their work. "The million dollar tip that “Hollywood” taught me, that is probably one of the most important things I use to succeed in your business.....IT'S ALL ABOUT POSITIONING!!!

Check out my YouTube channel for more deep dive content on mortgage lead generation, sales tips and client rentention processes  https://www.youtube.com/@AshBorland?sub_confirmation=1 

Are you sick of being ghosted, having to defend your prices, and still not attracting your dream clients - while your less-experienced competition thrives? This episode is your wake-up call!I'm breaking down the authority gaps that are costing you premium sales and showing you how to fix it (fast). You'll hear my personal story, the red flags to look out for, and how to magnetize high-ticket clients without begging.

Let's be real – there's a lot of advice online about how to “build authority” in your content.Advice like…Show up every day and the right people will find you…Just keep adding value and it'll pay off eventually….Talk about your client results more…But no one tells you the practical things you can do to actually “build authority” through your copy and content. Until now! Because on today's episode of the How I Do Content Podcast I'm joined by the magical Sarah Marriott. Sarah is a Melbourne-based brand messaging strategist and copywriter who helps creative service providers sound like the expert and sell their services with copy that reflects who they are (minus the fluff, the cringe or the vanilla vibes).She's a former graphic designer turned word wizard who's obsessed with translating messy, cool ideas into clear, one-of-a-kind messaging that gets the right people to your website – and actually makes them want to buy.Sarah's also a dog lover so obviously she's the best kind of wizard!In this episode we're diving into what it really takes to build authority online – through the words on your website, the content you share, and how you show up in your marketing so your dream clients trust you, remember you, and want to buy from you.Because if you're going to spend time creating content and sending people to your website – it better be doing the bloody work for you.So let's dive in. Connect with Sarah MarriottFollow Sarah on Instagram @sarahmarriottcopywriterGrab your FREE go-to copywriting guide at https://subscribepage.io/free-copywriting-go-to-guide Find out more at https://www.sarahmarriottcopywriter.com/Want more?Watch my 12-minute Make Your Offer The One Mini Training at https://thesocialbolt.com.au/the-one/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

 In this jam-packed session, we cover 11 real-world real estate strategies that work—from building your brand vs. brokerage identity, to the #1 probate question attorneys love, to how one simple video got 7,255 views in a week. Whether you're an agent, investor, or just getting started in probate, we discuss how to stand out, secure callbacks, build trust, and win deals through cold calling, YouTube, direct mail, and exceptional client service. 

In this episode, Michelle Thames breaks down how to use your podcast as a powerful lead-generation tool to attract aligned clients, build industry authority, and increase your sales—without needing millions of downloads. If you're ready to go from hidden to high-converting using your voice, this is the episode to study. What You'll Learn in This Episode The #1 mindset shift you need if you want your podcast to drive sales How Michelle uses her podcast as the foundation of her digital marketing ecosystem The 3 key content types your podcast needs to attract high-ticket and community clients How to repurpose each episode across platforms like Instagram, LinkedIn, and email What most entrepreneurs miss when it comes to using their podcast for visibility A weekly workflow that saves time and maximizes client conversion How to promote your services without sounding salesy or pushy Who This Episode Is For Coaches, consultants, and service providers with (or starting) a podcast Entrepreneurs ready to turn their voice into their most valuable marketing asset Podcasters who want to use their show to build trust and drive traffic to offers Anyone who wants to convert listeners into clients consistently Key Takeaways Your podcast doesn't need to be huge. It needs to be strategic. Every episode should lead your listener toward a next step—whether it's a freebie, webinar, or call Podcasting builds deep trust fast. When structured right, your show becomes your best sales funnel Repurposing is essential: one episode can become 10+ pieces of content You can use storytelling, client case studies, and solo teaching to position yourself as an expert Call-to-actions in your episodes should feel natural, frequent, and aligned with your offer Resources Mentioned in This Episode Free 7-Day Visibility Audio Challenge (DM “CHALLENGE” on Instagram @michellelthames) Learn more about the Elevate & Empower Coaching Community for visibility and podcast strategy support Let's Connect & Get Your Freebie! Stay inspired and get daily visibility tips—follow Michelle everywhere: Instagram: @michellelthames Threads: @michellelthames LinkedIn: Michelle L Thames YouTube: Michelle L Thames Podcast: Social Media Decoded Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE Get your FREE $200-a-day Story Strategy guide HERE! Want my proven story strategy that's helping women earn $200/day from their audience? DM “STORY” to me on Instagram (@michellelthames) and I'll send you my favorite visibility and sales framework—free for listeners!

New to podcasting? You don't need an audience to start raising capital.

John Corcoran is a former White House Writer, speechwriter, an attorney, an author and a B2B podcasting expert, whose company, Rise25, helps B2B businesses to create podcasts. Top 3 Value Bombs 1. Reaching out to people and telling to your network that you are launching the podcast, inviting people to get involve and give guest recommendations are more important than the actual launch of the podcast. 2. The biggest mistake people make in podcasting is when they don't put their processes and system in place when they are starting their business. 3. Podcasting isn't about downloads but about the right conversation. Its an excuse for someone to put down whatever they are busy about and prioritized giving you an hour of his or her day to build trust, authority and respect. Check out John's website - Rise25 Sponsor Franocity - Franocity has helped hundreds of people leave unfulfilling jobs and invest in recession-resilient businesses through franchising. Visit Franocity.com to book a free consultation and start your franchising journey with expert guidance.  

Going viral on social media to increase your visibility shouldn't be your goal as a mom in business.More views don't automatically mean more leads or sales. That kind of visibility might work for influencers, but not for moms building businesses in part-time hours.In this episode, I'm sharing three ways to build real authority in your business without trying to go viral. These are strategies that help you get in front of the right people, build trust, and establish your authority without relying on social media.In this episode, you will learn:3 ways to build your authority without going viral on social mediaWhy going viral isn't the answer to more leads and salesResources Mentioned in Today's Episode:Marketing Without Socials VIP ExperienceWays I Can Serve You:Join the Marketing Without Socials Email Community​The Social Media Detox ClubDownload the FREE Make Your Business Social Media Optional Private PodcastRecommended Podcast + Business Tools:Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.coEmail Marketing: Kit (14-Day Free Trial)CRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial)Host your community and sell your digital products: PodiaSome of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode266/Connect with Andria:Threads: @mamaturnedmompreneurInstagram: @mamaturnedmompreneurEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

You've been told YouTube is for influencers, but what if it's actually the smartest way you can grow your book brand?This week's guest expert is Louise Brogan. She's a LinkedIn expert, YouTube creator, and author of Raise Your Visibility on LinkedIn. She also hosts the Raise Your Visibility Podcast. Louise Brogan has over 100,000 YouTube subscribers and nearly 3 million video views. In this episode, she shares how she became a thought leader, starting as an accidental YouTuber. You'll learn how to use video to grow your audience, build authority, and sell more books.Key Takeaways:Become the go-to expert. Answer specific, high-value questions instead of pushing your book.Turn questions into content. Use reader feedback and Google suggestions to create videos people actually search for.Beat the algorithm. Short, focused videos that solve one problem keep viewers watching and coming back for more.Get more clicks. Strong thumbnails and titles spark curiosity and drive discovery.Build loyal followers. The more useful your channel, the more people subscribe without being asked.Tune in to transform the way you use video to market your book and connect with your ideal readers!Here's how to connect with Louise:WebsiteLinkedInInstagramYouTubeDownload your free guide on how to use LinkedIn*************************************************************************No one wants what you're selling... … what they want is the *transformation* that it provides. Only question is: how do you sell that transformation? My friend and colleague Lisa Bloom, CEO and founder of Story Coach, will show you during her upcoming LIVE training, the Story Selling Workshop. It's 100% free and it's happening at 3 different times on June 11, 12 and 13. All you have to do is pick a time and register here! And be sure to come ready to take plenty of notes… because Lisa has a reputation for overdelivering! :-)

Build Authority and Clients Through Podcast Guesting, with Noémi Beres, Podcast Connections (The Price and Value Journey, Episode 136) Join host John Ray on The Price and Value Journey as he speaks with Noémi Beres, co-owner of Podcast Connections booking agency, about the powerful strategy of podcast guesting for service professionals. Discover why podcast guesting […]

In this episode of CTR Media Network, we sit down with Dennis Meador, legal marketing innovator and founder of The Legal Podcast Network and Diem Media. With over 25 years of experience helping attorneys become local thought leaders, Dennis shares powerful marketing strategies, podcasting tips, and authority-building insights that apply to entrepreneurs, content creators, and business owners alike.Discover how to:✅ Build authority in your niche✅ Attract high-value clients✅ Create consistent, impactful content✅ Avoid the most common marketing mistakes✅ Use podcasting to elevate your brandWhether you're a lawyer, entrepreneur, or creative, this episode is packed with actionable strategies to help you grow your audience, increase your influence, and turn your expertise into income. https://www.thelegalpodcastnetwork.co...Download CTR Media Network App: https://www.ctrmedianetwork.com/#LegalMarketing #PodcastingTips #Entrepreneurship #ContentCreation #AuthorityBuilding #MarketingStrategy #DiemMedia #TheLegalPodcastNetwork #CTRMediaNetwork #BusinessGrowth

3 big ideas discussed in this episode: BIG IDEA #1: The Power of Finding Your Niche – Why trying to serve everyone leads to burnout and ineffective marketing. Munira explains how identifying a niche not only positions you as an expert but also attracts the right clients effortlessly. BIG IDEA #2: Your Ideal Client Holds the Key to Your Growth – Understanding your audience's pain points and desires allows you to create messaging that resonates deeply, making your marketing more effective and conversion-driven. BIG IDEA #3: Leverage Other People's Audiences (OPA) to Build Authority and Visibility – Instead of struggling to grow an audience from scratch, Munira reveals how guesting on podcasts, speaking on other platforms, and collaborating with established communities can skyrocket credibility and attract high-quality leads. Get the show notes for this episode here: https://AskJeremyJones.com/podcast

Feeling overwhelmed by the pressure to churn out endless content just to stay relevant? In this episode, Anna Lundberg explores how independent experts and business owners can build a powerful reputation without living on social media. Tune in to discover strategies for becoming known for your expertise - while reclaiming your time, energy, and creative spark. Shift from Quantity to Quality It's not about posting every day—the real game-changer is having a clear, strong point of view that resonates and cuts through the noise. Define Your Unique Perspective Anna shares strategic questions to help you pinpoint what you believe, what frustrates you in your industry, and what alternative you want to offer. Strategic Visibility over Constant Noise You can achieve more impact with fewer, higher-value touchpoints—think standout articles, guest podcasting, or targeted events. Build a Magnetic Personal Brand A well-articulated point of view makes your marketing easier, strengthens your content, and turns you from ‘just another expert' into the go-to person for your topic. Ready to build a business that actually works for you - without the hustle, or the guesswork? Apply to the Business Accelerator and get the support, structure, and strategy you need to grow sustainably. onestepoutside.com/accelerate

Zachary Bernard PR strategies are transforming how founders and business leaders build credibility, visibility, and influence through media exposure. In this episode, we explore how Zach's firm, We Feature You, uses a modern PR approach to place entrepreneurs on the right podcasts, get them featured in major publications, and leverage AI to scale their personal branding.Whether you're a founder trying to become the face of your brand, or an executive aiming to break into the spotlight, this episode answers the question: How do I actually get featured in top media outlets and podcasts?Zach breaks down what separates people who land real features from those who get ignored, and explains how public relations for entrepreneurs, podcast guest placement, and thought leadership marketing are changing in the age of AI. He shares real success stories—like clients who secured media exposure for business owners and even obtained U.S. visas based on their coverage.You'll learn exactly what media gatekeepers look for, how to build personal brand authority, and how to leverage PR content into lasting digital visibility. If you've been searching for how to get featured in media or struggling with press coverage tips, this episode delivers clarity, strategy, and action.00:00 - Intro & Zach's Background01:30 - Who Zach Works With & Why03:00 - Podcast & Media Placement Strategy05:00 - Why Podcasts Outperform Traditional PR07:00 - How Zach Selects Clients for Media09:30 - Success Stories from Real Clients11:00 - Leveraging PR for Long-Term Branding13:00 - Building Relationships with Journalists15:00 - Social Media vs Traditional Press17:00 - How AI is Changing the PR Industry18:00 - Final Thoughts & Where to Connect

If your customer check-ins feel awkward and your QBRs are just you talking at a screen of blank stares, this episode is your tactical reset. I'm sharing the five power questions top CSMs use to turn flat convos into high-impact, expansion-driving moments without needing deep product knowledge or extra prep. These aren't theoretical frameworks. They're practical, repeatable questions you can use today to build trust, build authority with customers, and uncover what actually matters to them.One of these questions helped a CSM reignite a stalled deal and close a six-figure expansion just by flipping how they framed one ask. And that's the magic... the right question doesn't just get you answers. It positions you as a strategic partner who “gets it,” not a glorified support rep running through a checklist.If you've ever felt like your customers aren't opening up or wondered why you're not looped into strategic convos, it's not your fault. You just need better questions. Hit play and let's turn your next check-in into the one that changes the game.

Struggling to get noticed in today's noisy real estate market? You're not alone - but the right content strategy can change everything.In this episode of The MindShare Podcast, I'm joined by Jordana Springgay, Editor of Real Estate Magazine (REM), to break down how agents can create powerful content, amplify their message, and turn visibility into real business growth.With over a decade of experience as a journalist for Canada's top newsrooms in Toronto and Ottawa, Jordana brings a sharp lens to the real estate industry. Now leading REM, she's on a mission to deliver the stories that matter to agents and brokers - and in this conversation, she shares exactly what makes content credible, influential, and actionable.If you've been wondering how to build authority, grow your personal brand, and stand out from the crowd - this episode is for you.

Send us a textWant to Get Featured on TV, Podcasts, or the News? Here's How to Build Real Authority with Mitch CarsonIf you've ever dreamed of seeing yourself on TV or landing high-credibility media appearances—but have no idea where to start—this episode is for you.Mitch Carson, marketing veteran, pitchman, and media trainer, joins me to break down exactly how to build authority the right way. From publishing your first book to landing your first local TV spot, Mitch shares the same strategies he uses to get clients featured on major media outlets—including guaranteed TV placements in Las Vegas.We're going beyond theory and into real talk about what actually works to build visibility, establish authority, and grow your business.We cover:

What if the most powerful marketing tool in your business wasn't your website, your ad budget, or your sales script—but your story? In episode 634 of the TerryWilson3.com Podcast, we're digging into why every entrepreneur, coach, or consultant needs a signature story—and how that story, when packaged the right way,…

Did you know your previous career could be your biggest real estate advantage? Whether you were a police officer, teacher, nurse, golf pro, or anything else—your past is full of trust, credibility, and connections that can fuel your real estate business. In this episode of the Agent Rise Podcast, Neil shares how to align your personal brand with your life experiences—without being salesy. You'll learn: Real-life branding ideas for agents from various career backgrounds How to stay top of mind with your old network (even if you're brand new!) Creative strategies to make your past passions part of your Chase Pillar Ways to deepen relationships with newsletters, events, and niche branding

In this episode of the Growth Now Movement, I sit down with David Newman, a powerhouse in the world of personal branding, sales, and authority-building. If you're a CEO, founder, or entrepreneur looking to amplify your visibility, credibility, and revenue, this conversation is packed with insights. David has spent years helping top business leaders build standout brands, leveraging speaking, publishing, and podcasting as key platforms for growth. We dive into his incredible journey—how he transitioned from marketing to professional speaking and now to teaching the art of selling with his latest book, Do It Selling. What You'll Learn in This Episode: How to craft a magnetic personal brand that positions you as the go-to authority Why being controversial can actually help you stand out and attract the right audience The power of publishing, speaking, and podcasting to grow your influence The key to relationship-driven sales that actually work—without feeling salesy David's biggest insights from Do It Selling that can help you close more deals and grow your business If you're ready to step up your personal brand, master the sales game, and build deeper relationships that drive real business growth, this is the episode for you. Listen now and take your brand to the next level!

Have you ever felt like you've done all the research, read all the books, and still don't know what's next in your career? That was Dionna – until she took a leap and found clarity in an unexpected way.In this episode, she shares her journey of leaving corporate banking and discovering a new path in ghostwriting. She talks about the struggles of figuring out her next move, the doubts she had about making a career shift, and how faith and our career coaching program helped her connect the dots.We discuss:How Dionna transitioned from banking to ghostwriting and found career clarity in just 2 months  The role of faith in career decisions and how prayer played a key part in her journey  Overcoming fear and doubt when making a big career change  How Dionna is building a ghostwriting career by identifying industry needsIf you're thinking about switching careers, exploring freelance writing, or just wondering if there's something better out there for you, this episode is for you.Cheering you on,Kelsey Kemp & Audrey BagarusBOOK A FREE CALL WITH US THIS WEEK: https://calendly.com/audrey-tcc/consultation-call?month=2025-01FREE CAREER COACHING RESOURCES:Free Training: How to Find and Land a Job You Feel Called to in 8 Straightforward Steps → https://thecalledcareer.com/our-processMore of a reader? ⁠Download the 22 page PDF⁠ version instead → https://thecalledcareer.mykajabi.com/PDFCONNECT WITH DIONA:

Public speaking isn't just about being on stage—it's about building authority, growing your business, and making a lasting impact. In this episode, I sit down with Aurora Gregory, a public speaking expert, to dive deep into the power of speaking and how it can transform both your career and confidence. Aurora shares her journey, from delivering her first speech at just 14 years old to becoming a sought-after speaker and coach. We break down the key elements of a compelling speech, who should consider public speaking, and how to craft a message that resonates with your audience. If you've ever felt nervous about speaking in front of an audience, this conversation is packed with practical strategies to overcome fear, connect with your audience, and land speaking opportunities that can elevate your brand and business. In This Episode, You'll Learn: ✔️ Why public speaking is one of the most powerful tools for business growth and personal brand building ✔️ The biggest myths about becoming a successful speaker—and how to move past them ✔️ How to craft a compelling speech that leaves a lasting impact ✔️ The importance of knowing your audience and tailoring your message for maximum engagement ✔️ How to manage nerves and stage fright with proven techniques ✔️ Why having a few signature talks can open doors to new opportunities ✔️ Where to find speaking engagements and how to position yourself as an expert Who Should Listen? Entrepreneurs looking to grow their business through public speaking Aspiring speakers who want to get started but don't know where to begin Professionals wanting to improve communication and leadership skills Anyone who struggles with fear of public speaking and wants actionable tips to overcome it Key Takeaways: Speaking is a Business Growth Tool – Public speaking can help position you as an authority, attract new clients, and increase visibility. Confidence Comes with Practice – The best speakers weren't born that way. They mastered their craft through experience and preparation. Clarity is Key – A great speech is not about impressing people with big words, but about delivering a message that's clear, concise, and impactful. Your Audience Matters – Knowing who you're speaking to allows you to connect and leave a lasting impression. Opportunities are Everywhere – From podcasts to conferences, networking events to virtual summits, there are countless places to share your message. If you're ready to level up your speaking skills, grow your business, and make a real impact, this episode is a must-listen.

Is your website truly working as hard as your sales team? In today's competitive digital landscape, your website isn't just an online brochure—it can be one of your best salespeople. Podcaster and influencer Sam Dunning joins The Sales Gravy Podcast to discuss the Caveman Grunt Website Test, why effective SEO strategies are never a one-and-done exercise, and how to build and how to maximize website performance for consistent sales growth. If your site isn't converting visitors into customers, it's time to rethink your approach. In this blog post, we'll show you how to apply Dunning's key strategies to turn your website into a dynamic, lead-generating sales machine. Key Takeaways: Caveman Grunt Website Test: Follow the “We do X that solves Y” formula for clarity and effective conversion. Understanding Customer Pain Points: Craft landing pages that directly address customer pain points using simple, jargon-free solutions. Leveraging Podcasts for Lead Generation: Use podcasting to build authority, get referrals, and increase inbound traffic. Turn Your Passions Into Profit: Experiment with activities you enjoy to see if they can be monetized, and give them three months to generate results. SEO is a Long-Term Commitment: Don't treat SEO as a one-time task. Ongoing optimization, including backlinks, keyword updates, and metadata improvements, is key to keeping your website visible. https://youtu.be/y3-ALV67iT4 1. SEO Strategies are Not Dead Sure, the introduction of AI optimization has some professionals running to figure out the algorithm for getting high rankings from AI platforms like ChatGPT or even Google's AI overviews. But as far as we know, for Google – which still dominates the landscape – the same effective SEO strategies make for high rankings on AI overviews.  That means overall you still need to focus on Google's EEAT format: Experience, Expertise, Authority, and Trust. If you decide that SEO is worth your time then the best place to start is coming up with what your potential customers will be searching for to solve their problem. Consider: Industries where you've already seen success selling your products or services Companies or organizations that can afford your solutions What those companies might currently have cobbled together to solve their problems 2. The Caveman Grunt Website Test: A Simple Formula for Success Does your website pass the Caveman Grunt Test? The premise is simple: If a caveman visited your website, would it be immediately clear what problem you solve and how you solve it? Keep your messaging straightforward—avoid jargon and unnecessary complexity. Tip: Focus on the "We do X that solves Y" formula for a clear value proposition. Too many businesses miss out on potential conversions by overcomplicating their website copy. Simple, direct language can drastically improve your conversion rates. 3. The Importance of Identifying and Addressing Customer Pain Points The most successful websites address specific pain points right away. Your landing pages should immediately highlight the problem your customer faces and present your solution in a simple, jargon-free manner. Here's what to include: Clear, Benefit-Focused Headlines that speak to your customer's pain point. If you confuse, you lose. Trust Signals like customer reviews, testimonials, and case studies. Explainer Videos or step-by-step guides to show how your product or service solves the problem. Why this works: Customers are most likely to convert when they feel you understand their challenges and have effective solutions. Ensure that your landing pages and home page are designed to address these pain points quickly 4. Using Podcasts to Build Authority and Generate Leads Once you've optimized your website for clarity and customer pain points, it's time to extend your reach. Podcasting is a powerful tool for building your brand, establishing authority,