Facebook Ads with a Twang

Follow Facebook Ads with a Twang
Share on
Copy link to clipboard

Facebook ads with a Twang is dedicated to taking the often over complicated process of creating successful Facebook ads and breaking them down step by step in less than 10 minutes at a time.

Ben Blackmon Chief Results Getter, Marketing with a Twang


    • May 28, 2025 LATEST EPISODE
    • weekly NEW EPISODES
    • 12m AVG DURATION
    • 120 EPISODES

    4.9 from 17 ratings Listeners of Facebook Ads with a Twang that love the show mention: stuff, thanks.



    Search for episodes from Facebook Ads with a Twang with a specific topic:

    Latest episodes from Facebook Ads with a Twang

    Your Organic Traffic Died… Will Ads Be The Answer?

    Play Episode Listen Later May 28, 2025 10:41


    Did your organic traffic dry up? Thinking Facebook Ads will save you? This episode explains why ads rarely fix a failing business — and what to do instead. Perfect for coaches and course creators who want consistent leads and sales. Subscribe for weekly ad strategy tips. Get the Lead Magnet Mastery course for just $17 at marketingwithatwang.com/leads.    

    90 Day Facebook Ad Challenge

    Play Episode Listen Later May 21, 2025 14:23


    90 Day Facebook Ad Challenge.  You in?

    Why Facebook Ads Kinda Suck in 2025 (But They Still Work)

    Play Episode Listen Later May 14, 2025 15:21


    Facebook Ads aren't dead — but they have changed.    In this episode, I break down why Facebook Ads feel harder in 2025, what's still working, and how to fix common mistakes coaches and course creators over 45 are making with ads.  

    WHY Your Facebook Ads Stink. Hint: It's not what you think.

    Play Episode Listen Later May 7, 2025 11:14


    Wonder why your Facebook ads stink while others seem to do everything right?  Hint: It's not the algorithm, iOS updates, or your Facebook ads strategy - I'm revealing the real reason most lead generation campaigns fail (and how to fix it now).

    The 2x–3x Rule: How Smart Advertisers Actually Scale

    Play Episode Listen Later Apr 30, 2025 10:28


    Struggling to get your Facebook ads to convert? The problem might not be your offer—it's that you don't know your real return on ad spend (ROAS) target. In this episode, I'll show you why chasing a 10x return is unrealistic, and how smart advertisers grow with a 2x–3x ROAS that actually scales.

    The Facebook Ad Launch Formula

    Play Episode Listen Later Apr 23, 2025 15:02


    Want the Facebook ad launch formula that actually works?  I'll show you how to run Facebook ads like a pro instead of burning cash like everyone else - this isn't a Facebook ads tutorial, it's the exact 3-phase strategy behind multiple 6-figure launches.

    If You Don't Run Ads, What Are You Going to Do?

    Play Episode Listen Later Apr 16, 2025 10:27


    If you're avoiding Facebook ads, Instagram ads, and Google ads for your digital marketing strategy, then what's your plan for lead generation and social media marketing?  I've got the solution on this episode  

    Facebook Ad Budgeting: How Much Should You Spend (And How to Stop Freaking Out About It)

    Play Episode Listen Later Apr 9, 2025 21:36


    Should You Use AI for Your Ads? (The Truth About AI Copy, Images, and Videos)

    Play Episode Listen Later Apr 2, 2025 11:48


    Which Ad Platform Is Right For You?

    Play Episode Listen Later Mar 26, 2025 14:31


    Are Retargeting Ads The BEST Strategy For Your Online Business Growth

    Play Episode Listen Later Mar 19, 2025 9:12


    Why You Should Be Running Ads Every Day (Even If You Don't Know What You're Doing)

    Play Episode Listen Later Mar 12, 2025 16:34


    Why Most People Fail with Paid Ads (And How to Fix It)

    Play Episode Listen Later Mar 5, 2025 18:35


    Tired of ads that don't work? Here's why they fail and how to fix them!  If you've ever run Facebook, Google, or YouTube ads and felt like you were just burning money, you're not alone. Most people fail with ads—not because ads don't work, but because they don't have the right approach.

    Ep 106 - Farewell To Facebook Ads With A Twang

    Play Episode Listen Later Dec 1, 2022 11:41


    Inside this episode: Gratitude For You Behind The Scenes A Warning Ads With A Twang Podcast *** Please help me launch my new podcast, Ads With A Twang.  https://adswithatwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup   Farewell to Facebook ads with a Twang https://onefocusmarketing.com/episode106  #twang

    Ep 105 - How To Grow Your Facebook Group & Email List With Ads

    Play Episode Listen Later Nov 15, 2022 12:13


    Inside this episode: New and Different Opt-In Page Details Thank You Page Details One Word Openings *** Please help me launch my new podcast, Ads With A Twang.  https://adswithatwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup How To Grow Your Facebook Group and Email List https://onefocusmarketing.com/episode105  #twang

    Ep 104 - Should You Even Be Running Facebook Ads Now

    Play Episode Listen Later Nov 8, 2022 12:03


    Inside this episode: YES, if… You have a proven offer You know your expectation You know how to measure success *** Please help me launch my new podcast, Ads With A Twang.  https://adswithatwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup   Should you even be running Facebook ads right now?https://onefocusmarketing.com/episode104  #twang

    Ep 103 - Facebook ads back to basics - The funnel

    Play Episode Listen Later Sep 17, 2020 8:26


    Inside this episode: What funnels can you use with your ads Why you can’t rely solely on your Facebook ads AND YOU SHOULDN’T Where should you promote your funnel Facebook Group: http://bit.ly/twanggroup Back to Basics Videos:  https://marketingwithatwang.com/basics

    Ep 102 - Facebook ads back to basics - audience and offer

    Play Episode Listen Later Sep 16, 2020 10:00


    Inside this episode: How to define your ideal audience for your ads What kind of offer should you make to your audience Will your audience pay for your offer Facebook Group: http://bit.ly/twanggroup Back to Basics Videos:  https://marketingwithatwang.com/basics

    Ep 101 - Getting back to basics with Facebook ads

    Play Episode Listen Later Sep 15, 2020 8:04


    Inside this episode: Why getting caught up in the latest feature is a rookie mistake When in doubt keep it simple How to get back to basics step by step Facebook Group: http://bit.ly/twanggroup Back to Basics Videos:  https://marketingwithatwang.com/basics

    Ep 100 - How To Make 100k In A Month With Facebook Ads

    Play Episode Listen Later Aug 4, 2020 17:03


    Inside this episode: The 3 key things you must have to make this work What most will never do but must be done to make this kind of money How to use Facebook ad spend reinvestment to compound your results With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 99 - Why you should invest in Facebook ads right now

    Play Episode Listen Later Jul 28, 2020 11:48


    Inside this episode: Active marketing vs Passive marketing Why learning Facebook ads yourself will pay massive dividends 30 Day Facebook Ad Plan With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 98 - Facebook ads fatal flaw #1 - Thinking they’re a strategy

    Play Episode Listen Later Jul 21, 2020 9:46


    Inside this episode: The difference between strategy and tactics How to use strategy to achieve your goals Why you don’t want to put faith in your Facebook ads person for your strategy With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 97 - What numbers actually matter with your Facebook ads

    Play Episode Listen Later Jun 16, 2020 10:53


    Inside this episode: The 5 must know numbers before you start your ads Why defining your OWN cost per action is so important Why copying off your “neighbor” doesn’t work With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 96 - Part 4 - Instagram Ad Series - How to fix ads that aren’t working

    Play Episode Listen Later Jun 9, 2020 10:20


    Inside this episode: What to do if you’re getting a lot of clicks but no conversions How to fix high cost conversions Why you’re not getting very many clicks and what to do about it With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 95 - Part 3 - Instagram Ad Series - What kind of creative works with Instagram ads

    Play Episode Listen Later Jun 2, 2020 8:27


    Inside this episode: Images or video?  Which is better? The #1 thing you can do to improve ad relevancy. Hashtags - are they even a thing in ads? How important is ad copy? What kind of images convert the best. With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 94 - Part 2 - Instagram Ad Series - How to THINK about Instagram Ads

    Play Episode Listen Later May 26, 2020 10:36


    Inside this episode: Are IG ads right for you Should you run FB and IG ads at the same time How Instagram ad metrics aren’t the same as Facebook Should you use images or videos Do IG ads have different rules than FB With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 93 - 4 Part Instagram Ad Series - Instagram Ad Myths

    Play Episode Listen Later May 21, 2020 10:13


    Inside this episode: Do you need a bajillion followers to make Instagram ads work? Should you create separate ads for FB and IG? Is your target market even on IG? Video or image ads… which actually work.  With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup

    Ep 92- Coronavirus and Facebook Ads - Everything You Need to Know

    Play Episode Listen Later Mar 24, 2020 23:22


    Inside this episode: 5 Nitty Gritty things that you must know if you are mentioning coronavirus in your copy What isn’t working right now and how to fix it An old school ad technique that nobody uses yet always works if you do it right With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group.

    Ep 91 - Interview with Master Facebook Ads Marketer Zach Spuckler

    Play Episode Listen Later Mar 10, 2020 50:19


    Interview with Master Facebook Ads Marketer Zach Spuckler Inside this episode: Why it is crucial to always be reading the market and pivot quickly The exact 3 step process Zach uses to figure out why an ad isn’t working and how to fix it Why you MUST have a plan to invest back into your ads The #1 secret to winning with Facebook ads in 2020 and beyond *** Zach’s latest offering - (it is amazing I have it) The Launch Ceiling Shattering Masterpack https://heartsoulhustle.com/masterpack

    Ep 90 - What is Facebook’s New Campaign Budget Optimization?

    Play Episode Listen Later Feb 18, 2020 10:52


    Inside this episode: What is CBO Which type of creative works best How should you set it up When does it start and how does it affect your existing ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup  

    Ep 89 - Happy New Year! Now What’s Your Facebook Ads Plan?

    Play Episode Listen Later Jan 7, 2020 10:35


    Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with Facebook ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup

    Ep 88 - Why you should run Facebook ads every single day

    Play Episode Listen Later Dec 31, 2019 9:18


    Inside this episode: The 4 crucial elements you need to understand from Facebook ads (but you’ll only get them if you run an ad every single day) What kind of ads you should run How to budget for it *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup

    Ep 87 - The brutal truth behind your Facebook ad budget

    Play Episode Listen Later Dec 24, 2019 12:01


    Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with Facebook ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup  

    Ep 86 - How to triple your Facebook ad results using blogs

    Play Episode Listen Later Dec 17, 2019 10:07


    Inside this episode: How to get Facebook to ‘reward’ your ads How to take one blog post and 3x the results What kind of budget you should use for this strategy *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com   Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup

    Ep 85 - Why marrying your business to Facebook is a huge mistake

    Play Episode Listen Later Dec 12, 2019 15:37


    Inside this episode: The scariest day in your business The problems with using only Facebook How to insulate your business so you can remain in business What can happen if you don’t diversify *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com   Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup    

    Episode #84 - Interview with Laurel Portié

    Play Episode Listen Later Sep 6, 2019 46:23


    Interview with Social Media Strategist and Facebook Ads Ninja - Laurel Portié Inside this episode: Laurel’s behind the scenes best strategy that keeps her clients calendars full - She doesn’t leave ANYTHING out! How mindset affects ad performance Her top 3 things she does to create a winning strategy Want to know more? Check out Laurel’s $7 a month mastermind http://bit.ly/7dollarcoaching YouTube Video: https://youtu.be/FiQbons-Ng4 *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup

    Episode #83 - 21 Ways you're sabotaging your Facebook Ads

    Play Episode Listen Later Aug 27, 2019 10:53


    21 Ways you’re sabotaging your Facebook Ads For the complete list visit: https://onefocusmarketing.com/episode83 YouTube Video: https://youtu.be/-qFh77n1B54 *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup

    Episode #82 - How to really boost a Facebook ad post

    Play Episode Listen Later Aug 20, 2019 10:10


    How to really boost a Facebook ad post Inside this episode: Why boosting is good for some things and not others Defining the objective of your boost What types of posts should you boost How long should you boost a post What should your budget be YouTube Video: https://youtu.be/ipzUT6ThTAQ *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup

    Episode #81 - How to Outmarket Everyone with Facebook Ads

    Play Episode Listen Later Jul 9, 2019 10:48


    How to out market everybody with Facebook ads Inside this episode: Why the input of the ad is the least important part How to prepare before you start running ads What 80% of Facebook advertisers do and why you want to do the complete opposite. YouTube Video: https://youtu.be/-J8rDTY8Wjg *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup

    Episode #80 - Interview with Facebook Ads Expert Liana Ling

    Play Episode Listen Later May 28, 2019 53:06


    Interview with Facebook Ads Expert Liana Ling Inside this episode: The #1 thing you must master to have successful ads The best strategy she uses to get her clients results What happens when you turn ads off and then back on Why you should always create a new ad instead of fixing an old one You can contact Liana on her website:https://powerupstrategy.com YouTube Video: https://youtu.be/3Z81wcZGrhA *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #79 - The end of the Facebook pixel as we know it

    Play Episode Listen Later May 7, 2019 10:31


    The end of the Facebook pixel as we know it Inside this episode: What is the Facebook pixel anyway Difference between pixels and cookies Problem with pixels FTC Privacy - http://rcl.ink/4aH Will the pixel really go away YouTube Video: https://youtu.be/NhW3Iv22sPw *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    pixel lyo
    Episode #78 - What they DON’T teach you in Facebook ads school

    Play Episode Listen Later Apr 30, 2019 12:04


    What they DON’T teach you in Facebook ads school Inside this episode: Where you should spend 80% of your time The #1 thing you must do to make your Facebook ads strategy work A simple strategy to give your ads the best chance of being a success Youtube Video: https://youtu.be/AVZSnAGbeV8   *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com   Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #77 - The social proof myth of Facebook ads

    Play Episode Listen Later Apr 23, 2019 10:19


    The social proof myth of Facebook ads Inside this episode: Does having social proof on your ads really help What are the downsides of social proof on your ads Which ads are the best for social proof How you can get more social proof on your ads Youtube Video: https://youtu.be/U--WwdmCQkM *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com   Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #76 - How to setup and use Instagram ads

    Play Episode Listen Later Feb 19, 2019 10:34


    How to setup and use Instagram ads Inside this episode: Instagram ad basics Types of ads you can use What kind of images you should use and size Should you use video What sort of copy is best Youtube Video: https://youtu.be/apJ_Ck3G9_g   *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com   Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #75 - Why you should be using Instagram ads right now

    Play Episode Listen Later Feb 12, 2019 10:17


    Here is what’s inside this episode: It is growing so FAST - get on board now. Another way to reach your market Why Instagram ads work for almost everybody DISCOUNTED - right now they are heavily discounted Youtube Video:  https://youtu.be/P3XbfG3Gbyc *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com   Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #73 - Retargeting Strategy #6

    Play Episode Listen Later Dec 11, 2018 16:23


    This episode outlines everything you need to set up a mini-training so you can run Facebook ads and get engaged subscribers. Here is what’s inside this episode: How to create a mini-training The 2 types of ads you’ll need to run What your email follow up sequence should be like Why this works Mini-Training Cheat Sheet: http://rcl.ink/pJjYoutube Video: https://youtu.be/W5MpRYMTd7E *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #72 - How to use Facebook video ads for maximum impact

    Play Episode Listen Later Dec 4, 2018 11:44


    Running Facebook video ads to your content is the best way to get maximum impact at the lowest cost. Here’s what is inside this episode: Benefits of running video ads Best types of ads to use and for which objective Whether or not your video should be professionally done How to promote your content/product or services Facebook video recommendations:  http://rcl.ink/wfL Youtube Video:  https://youtu.be/cWOlKQcHv-I *** Want to know more about my Marketing With A Twang Membership?  http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #71 - Facebook ads vs LinkedIn Ads

    Play Episode Listen Later Nov 30, 2018 14:21


    Is it better to run ads on Facebook or LinkedIn? Here’s what I’m covering on this episode: Pros and Cons Cost comparison LinkedIn Sponsored Mail Features of both How to use LinkedIn organically LinkedIn Guide:  http://onefocusmarketing.com/linkedinguide Youtube Tutorial:  https://youtu.be/jF-IZDVXaUY *** Want to know more about my Marketing With A Twang Membership?  http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    pros lyo
    Episode #70 - Should you use income in Facebook Targeting

    Play Episode Listen Later Nov 9, 2018 8:18


    Find out what you need to know BEFORE you try using Facebook’s income targeting option. Discover the best alternate ways to narrow your targeting other than by income. Video tutorial:  https://youtu.be/bgrWA0u5lGQ *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Episode #69 - Which Facebook objective is the right one

    Play Episode Listen Later Oct 30, 2018 9:11


    There are 11 Facebook ads objectives. You DON’T need all of them. Find out which 4 are the only ones you’ll need and why. Episode References: http://onefocusmarketing.com/episode61 http://onefocusmarketing.com/episode65 Video tutorial:  https://youtu.be/41HpvnEbuN8 *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group:  http://rcl.ink/LYO

    Claim Facebook Ads with a Twang

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel